Podcast Archives - Speaking of Wealth: Recent Episodes
None
Jason Hartman talks with the author of 17 great books, Jeffrey Gitomer. Jeffrey’s latest book, Go Live!, is a salute to mastering the virtual world and exuding comfort on video. If you don’t master virtual and you don’t master video, someone else will. Jeffery, the self-branded ‘king of sales,’ gives top tips from his book on how to be a thought leader and show it on ‘film.’
https://traffic.libsyn.com/secure/speakingofwealth/SoW_494__What_Else_Who_Else__Jeffrey_Gitomer_Go_LIVE.mp3
Books:
Go Live!: Turn Virtual Connections into Paying Customers
Key Takeaways:
[2:45] Self-branded ‘king of sales.’
[3:15] I don’t teach people how to sell; I teach them why others buy.
[6:30] “Anything I tell you today will just be a review.” -Gitomer jokes about NYC Sales People
[10:10] Coach yourself. Film yourself and critique it.
[15:00] Jeff describes the creative ways in which you can build a virtual sales call that’s effective.
[17:15] How can you use humor in video? “At the end of humor is the height of listening.” -Gitomer
[22:30] Creativity is a science. “What else? Who else?”
[25:15] If you don’t love what you do, you can change jobs.
Websites:
gitomer.com
JasonHartman.com
1-800-HARTMAN
The post SoW 494: “What Else, Who Else?” Jeffrey Gitomer, Go LIVE! appeared first on Speaking of Wealth.
Jason Hartman talks with the author of 17 great books, Jeffrey Gitomer. Jeffrey’s latest book, Go Live!, is a salute to mastering the virtual world and exuding comfort on video. If you don’t master virtual and you don’t master video, someone else will. Jeffery, the self-branded ‘king of sales,’ gives top tips from his book…
The post SoW 494: “What Else, Who Else?” Jeffrey Gitomer, Go LIVE! appeared first on Speaking of Wealth.
Nick Loper of Side Hustle Nation joins Jason Hartman to discuss three different business models, from sales to services, everything from knife sharpening to pooper scooping. Build a side hustle to fund your vacation or fund your next investment property. Nick Loper is host to a podcast and author of a couple of books. His creative approach to building business outside of the standard brick and mortar has inspired thousands.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_Nick_Loper_Side_Hustle_Nation.mp3
Books: The Side Hustle, The Progress Journal
Key Takeaways:
[0:45] Nick jokes that one of the best ways to build your side hustle is through a self-published book with extremely long subtitles.
[3:00] If you’re looking to make money quickly, with the lowest barrier to entry…
[6:30] Who hires a lawn service? Twenty years ago, only 5% hired out. Now, it’s closer to 40%.
[10:00] Podcasting still hasn’t reached its full potential.
[15:45] 500+ Online Resources?
Websites:
JasonHartman.com
1-800-HARTMAN
sidehustlenation.com
The post SoW 493: Side Hustle Nation, How to Turn Your Spare Time into $1000 a Month or More by Nick Loper appeared first on Speaking of Wealth.
Nick Loper of Side Hustle Nation joins Jason Hartman to discuss three different business models, from sales to services, everything from knife sharpening to pooper scooping. Build a side hustle to fund your vacation or fund your next investment property. Nick Loper is host to a podcast and author of a couple of books. His…
The post SoW 493: Side Hustle Nation, How to Turn Your Spare Time into $1000 a Month or More by Nick Loper appeared first on Speaking of Wealth.
New Year, New Goals, Same proven asset class! Jason Hartman invites you to celebrate with him another fantastic year of prosperity for all real estate investors practicing some of Hartman’s proven investment techniques. Following the celebration, we must look for the “what next” plan or goal. How do you build your goals? Do you write…
The post SoW 492: 2021 SMART Goals! 5-Year Investment Plan appeared first on Speaking of Wealth.
New Year, New Goals, Same proven asset class! Jason Hartman invites you to celebrate with him another fantastic year of prosperity for all real estate investors practicing some of Hartman’s proven investment techniques. Following the celebration, we must look for the “what next” plan or goal. How do you build your goals? Do you write them down? Do you create realistically achievable goals?
https://traffic.libsyn.com/secure/speakingofwealth/SoW_New_Year_Goals.mp3
Contest:
jasonhartman.com/contest
Key Takeaways:
[1:30] Let’s celebrate our prosperous year of 2020 and look forward to another great one to follow.
[5:00] The Hartman Stimulus Payment CONTEST
[8:45] Be a self-sufficient person.
[10:00] 80% of Americans do not have goals, and even fewer have written them down.
[10:40 New Years’ Resolutions are so cliche.
[12:15] A goal should be just out of reach but not out of sight.
[15:20] The Winner of the 5-Year Plan Video Contest
[15:40] Winner, Michelle, laid out how she and her family intend to achieve their income property goals.
[21:20] It’s the kind of person we become just by trying.
[22:00] SMART Goals
[23:00] Smartsheet from monday.com
[26:50] Balance out your portfolio.
Websites:
jasonhartman.com/sweethome
jasonhartman.com/protect
JasonHartman.com
JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SoW 492: 2021 SMART Goals! 5-Year Investment Plan appeared first on Speaking of Wealth.
Jason Hartman discusses the 12 days of Christmas with one caveat: inflation adjustments! First, let us all rediscover the true meaning of Inflation. This year, Inflation for the 12 days of Christmas has some peculiar changes, thanks largely to social distancing. Will we get a second stimulus? If so, how much will it be? Does your investment produce income? If not – it’s probably not an investment.
Contest TWO Winners: $500 Make a video: Tell us about your real estate and investing goals, health, fitness, etc.
jasonhartman.com/contest
https://traffic.libsyn.com/secure/speakingofwealth/SoW_1623_The_12_Days_of_Christmas_INFLATION_ADJUSTED.mp3
Key Takeaways:
[1:20] Inflation, one of the economic maladies.
[3:10] What’s the average US home price, not the median home price?
[5:30] What will happen with this second pandemic stimulus?
[9:40] Inflation, Inflation, Inflation!
[10:00] What’s the difference between Real and Nominal, Price, and Value?
[16:20] For 37 years, PNC has been indexing the 12 days of Christmas.
[20:00] The Inflation starting with a partridge in a pear tree.
[25:25] Five golden rings or six geese a-laying?
[31:50] No inflation on nine ladies dancing; it’s not even available.
[33:00] Are we all going to end up being germaphobes?
[38:00] Some Q&A from live viewers.
[39:00] What’s double arbitrage?
[40:30] If it doesn’t produce income, can it be called an investment?
Websites:
jasonhartman.com/sweethome
jasonhartman.com/protect
JasonHartman.com
JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SoW 491: The 12 Days of Christmas INFLATION ADJUSTED appeared first on Speaking of Wealth.
Jason Hartman discusses the 12 days of Christmas with one caveat: inflation adjustments! First, let us all rediscover the true meaning of Inflation. This year, Inflation for the 12 days of Christmas has some peculiar changes, thanks largely to social distancing. Will we get a second stimulus? If so, how much will it be? Does…
The post SoW 491: The 12 Days of Christmas INFLATION ADJUSTED appeared first on Speaking of Wealth.
Jason Hartman is joined by Dr. Steve Turley, NY Times bestselling author of many books including, The New Nationalism, How the Populous Right is Defeating Globalism and Awakening A New Political Order. Dr. Turley discusses the breaking up of the world, and reverting to a cultural appetite that differs from the one size fits all ideology of modernity. Dr. Turley states that we are living in a time of post-modernity, where we’ve accepted the differences of cultures.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_10th_Intellectual_Dark_Web__The_New_Nationalism_Dr._Steve_Turley.mp3
Key Takeaways:
[2:30] Modern intellectual theory has hindered the teachings of conversation.
[5:10] What is cultural marxism?
[7:55] “Scientific rationalism was really the one size fits all way of understanding reality.” -Turley
[14:00] Modernity has collapsed into post-modernism.
[15:50] The world is breaking up, and it’s not because liberal democracy won, it’s because modernity lost.
[20:00] If the world is going post-modern, you really only have two choices.
[23:30] What’s the fundamental difference between economic marxism and cultural marxism?
[31:30] The Monologue Media Vs. The Dialogue Media
Websites:
TurleyTalks.com
JasonHartman.com/Ask
JasonHartman.com/Start
JasonHartman.com/Recordings
JasonHartman.com/Asset
JasonHartman.com/Webinar
JasonHartman.com
JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SoW 490: Intellectual Dark Web & The New Nationalism Dr. Steve Turley appeared first on Speaking of Wealth.
Jason Hartman is joined by Dr. Steve Turley, NY Times bestselling author of many books including, The New Nationalism, How the Populous Right is Defeating Globalism and Awakening A New Political Order. Dr. Turley discusses the breaking up of the world, and reverting to a cultural appetite that differs from the one size fits all…
The post SoW 490: Intellectual Dark Web & The New Nationalism Dr. Steve Turley appeared first on Speaking of Wealth.
Jason Hartman, Rabbi Moffic, and everyone here in the Hartman Network wish you a Happy Thanksgiving! We thank you all for being devoted listeners, active investors, and top-tier landlords. https://traffic.libsyn.com/secure/speakingofwealth/SoW_1603_-_Giving_Thanks_-_The_Power_of_Gratitude_.mp3 www.jasonhartman.com pandemicinvesting.com/blackfriday
The post 489: Giving Thanks – The Power of Gratitude appeared first on Speaking of Wealth.
Jason Hartman, Rabbi Moffic, and everyone here in the Hartman Network wish you a Happy Thanksgiving!
We thank you all for being devoted listeners, active investors, and top-tier landlords.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_1603_-_Giving_Thanks_-_The_Power_of_Gratitude_.mp3
www.jasonhartman.com
pandemicinvesting.com/blackfriday
The post 489: Giving Thanks – The Power of Gratitude appeared first on Speaking of Wealth.
Zoom Virtual Event: October 17th, 2020
Early Bird Admission: PandemicInvesting.com
Get Instant access to Jason Hartman’s newest report, you’ll learn…
- The modified square root shaped recovery
- Understanding the rare economic malady of supply/demand shock
- Generational PTSD and what it means to you & society
- The six lifestyle mega-trends that will change the world forever
- And much much more!
PandemicInvesting.com
https://traffic.libsyn.com/secure/speakingofwealth/SoW_Special_Announcement__Pandemic_Investing_Summit.mp3
The post Special Announcement: Pandemic Investing Summit appeared first on Speaking of Wealth.
Zoom Virtual Event: October 17th, 2020 Early Bird Admission: PandemicInvesting.com Get Instant access to Jason Hartman’s newest report, you’ll learn… The modified square root shaped recovery Understanding the rare economic malady of supply/demand shock Generational PTSD and what it means to you & society The six lifestyle mega-trends that will change the world forever And…
The post Special Announcement: Pandemic Investing Summit appeared first on Speaking of Wealth.
Phil Harvey is today’s guest, discussing his recent book and a few ways that tax dollars are distributed to some for questionable reasons. Phil shares everything from billionaires receiving million-dollar payouts for owning farmland to customers paying double the price of sugar in the local grocery store. Book: Welfare for the Rich: How Your Tax…
The post SoW 488: Welfare for the Rich, Government Creep & The Human Cost of Welfare by Phil Harvey appeared first on Speaking of Wealth.
Phil Harvey is today’s guest, discussing his recent book and a few ways that tax dollars are distributed to some for questionable reasons. Phil shares everything from billionaires receiving million-dollar payouts for owning farmland to customers paying double the price of sugar in the local grocery store.
Book:
Welfare for the Rich: How Your Tax Dollars End Up in Millionaires’ Pockets-And What You Can Do About It by Phil Harvey
https://traffic.libsyn.com/secure/speakingofwealth/SoW_356_Phil_Harvey_NEW.mp3
Key Takeaways:
[1:40] How are taxpayers getting burned by welfare going to many of the wrong places?
[4:30] How are the well-to-do getting welfare?
[6:30] Jason and Phil discuss the bonuses received by owners of farmland for no apparent reason.
[11:30] Some coastal cities have zoned land in such a way that housing has become unaffordable.
[16:30] Is the open spaces argument, “you’ve already got yours, so you’re not going to share?”
[18:15] Everyone pays twice as much as they should have to pay for sugar, to benefit which sugar baron?
Websites:
WelfareForTheRich.com
JasonHartman.com/Fund
JasonHartman.com/Asset
JasonHartman.com/Webinar
www.JasonHartman.com
www.JasonHartman.com/properties
The post SoW 488: Welfare for the Rich, Government Creep & The Human Cost of Welfare by Phil Harvey appeared first on Speaking of Wealth.
Kirky Galt, Founder, CEO and Creative Director of Creative Real Estate Copy, and Host of Real Estate Thought Leadership Podcast, joins Jason Hartman today, discussing marketing tactics in real estate. As well, how will developers reshape commercial real estate for the ever-growing need for real estate? Kirky iterates time and again to generate value in your content.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_Kirky_Galt_.mp3
Key Takeaways:
[2:00] There have been many concerns about commercial space, but many are looking into converting it to residential.
[3:00] More than likely, we will see more infill developments rather than new construction.
[5:40] What kind of alternate uses can we expect to see with shopping malls?
[8:45] Companies should take this downtime in business to focus on marketing techniques such as podcasting.
[10:00] Content length has gotten shorter, but valuable content still has strengths, specifically white-paper.
[12:20] How has the PR world change, and what’s working nowadays?
Websites:
creativerealestatecopy.com
JasonHartman.com/Asset
JasonHartman.com/Webinar
www.JasonHartman.com
www.JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SoW 487: Public Relations, Kirky Galt, Creative Real Estate appeared first on Speaking of Wealth.
Kirky Galt, Founder, CEO and Creative Director of Creative Real Estate Copy, and Host of Real Estate Thought Leadership Podcast, joins Jason Hartman today, discussing marketing tactics in real estate. As well, how will developers reshape commercial real estate for the ever-growing need for real estate? Kirky iterates time and again to generate value in…
The post SoW 487: Public Relations, Kirky Galt, Creative Real Estate appeared first on Speaking of Wealth.
Jason Hartman interviews Bob Bly, author of over 100 books. Today, Bob discusses how to get traffic to your website, convert people, and have a more successful business. Bob shares tips and tricks about SEO placement and different uses of marketing to build your multi-channel program. Bob and Jason also discuss the customer experience and…
The post SoW 486: Bob Bly Digital Marketing Handbook Traffic & Copy Conversation appeared first on Speaking of Wealth.
Jason Hartman interviews Bob Bly, author of over 100 books. Today, Bob discusses how to get traffic to your website, convert people, and have a more successful business. Bob shares tips and tricks about SEO placement and different uses of marketing to build your multi-channel program. Bob and Jason also discuss the customer experience and the importance of building platforms designed around their thoughts.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_Bob_Bly_Digital_Marketing_Handbook_Traffic__Copy_Conversation.mp3
Key Takeaways:
[2:15] Bob opens with a quick explanation of the customer journey online.
[3:30] What are some ways to drive traffic to your website?
[4:00] Explaining affiliate marketing for online traffic.
[7:45] Pros/Cons of long copy vs. a short copy.
[10:45] Bob goes through credibility with web design.
[14:00] SEO should be stronger set on the main site, and the sales aspect should be saved for the microsite.
[15:00] The best marketers have integrated multi-channel programs or campaigns to grow their visibility.
[16:45] When a potential customer is on your site, they either buy the product or leave. Make sure you capture their name and email address.
[18:30] Bob’s fundamental tips on how to be a good copywriter.
[21:15] Why are sales letters so long?
Websites:
bly.com
A GIFT FROM BOB BLY: www.bly.com/digital
www.JasonHartman.com
www.JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SoW 486: Bob Bly Digital Marketing Handbook Traffic & Copy Conversation appeared first on Speaking of Wealth.
Dr. Bryan Taylor joins Jason Hartman as they rewind the clock 1,000 years to look at the history of interest rates and housing costs. The bubonic plague and the Spanish Flu have both had an impact on economics. How does this relate to Coronavirus? Living in urban areas has historically been out of necessity. Currently,…
The post SoW 485: 1,000 Years of Global Financial Data with Bryan Taylor appeared first on Speaking of Wealth.
Dr. Bryan Taylor joins Jason Hartman as they rewind the clock 1,000 years to look at the history of interest rates and housing costs. The bubonic plague and the Spanish Flu have both had an impact on economics. How does this relate to Coronavirus?
Living in urban areas has historically been out of necessity. Currently, technological advances have taken away the demand for living in highly populated areas. Taylor and Hartman discuss the change in housing costs as influenced by the bubonic plague 800 years ago, but how reliable is this information?
https://traffic.libsyn.com/secure/speakingofwealth/SoW_Bryan_Taylor_1521.mp3
Key Takeaways:
[2:00] Are interest rates the lowest they’ve ever been in history?
[3:20] Government debt explained based on the influences surrounding World War II
[4:20] Did Paul Volcker make the right moves?
[5:30] Are interest rates too low? What’s the fallout?
[8:30] Prices are being controlled mainly by a lack of demand.
[12:00] Flashback 102 years to the Spanish Flu, what happened economically?
[16:00] Are we to face a repeat of the roaring ’20s?
[20:00] Technology has solved the necessity of living in urban areas.
[21:15] During the bubonic plague, 1/3 third of the population was wiped out, while the houses remained, causing the most significant housing price drop in history.
[25:25] How reliable is 800-year-old data?
Websites:
GlobalFinancialData.com
JasonHartman.com/Asset
JasonHartman.com/Webinar
www.JasonHartman.com
www.JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SoW 485: 1,000 Years of Global Financial Data with Bryan Taylor appeared first on Speaking of Wealth.
Subscription services have become a regular facet of modern business. Robbie Kellman Baxter shares her expertise with Jason Hartman. Robbie discusses details of when a company should apply subscriptions, how a business model changes, and why the sale doesn’t end when a client subscribes. Over-complication is a sure way to detract potential clients. Keep it simple, and keep the client feeling valued with a model that is always up-to-date.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_The_Membership_Economy_Robbie_Kellman_Baxter.mp3
Key Takeaways:
[2:30] Surprising subscription services from the unexpected business.
[4:30] The concept of having a subscription is that it’s a different way of the packaging value.
[9:00] How can a business optimize its services for a subscription-based model?
[11:00] Keep your customers by keeping your subscription simple.
[12:45] Reasons for a free trial: I don’t understand it, or it’s too good to be true.
[17:00] When is a membership model good for your business?
[24:00] What are the best retention models?
[26:00] Everyone talks about tracking churn?
Websites:
RobbieKellmanBaxter.com/audience
JasonHartman.com
The post SoW 484: The Membership Economy with Robbie Kellman Baxter appeared first on Speaking of Wealth.
Subscription services have become a regular facet of modern business. Robbie Kellman Baxter shares her expertise with Jason Hartman. Robbie discusses details of when a company should apply subscriptions, how a business model changes, and why the sale doesn’t end when a client subscribes. Over-complication is a sure way to detract potential clients. Keep it…
The post SoW 484: The Membership Economy with Robbie Kellman Baxter appeared first on Speaking of Wealth.
Dr. Richard D. Wolff, professor of economics and author of Understanding Marxism, joins Jason Hartman today, discussing the global economic meltdown. Wolff shares his interpretation of marxism and why he believes that is has been poorly applied. As well, Hartman and Wolff discuss capitalism in America, the perception and the reality. Wolff and Hartman discuss the disproportionate…
The post SoW 483: Capitalism’s Crisis Deepens, Global Economic Meltdown by Dr. Richard D. Wolff appeared first on Speaking of Wealth.
Dr. Richard D. Wolff, professor of economics and author of Understanding Marxism, joins Jason Hartman today, discussing the global economic meltdown. Wolff shares his interpretation of marxism and why he believes that is has been poorly applied. As well, Hartman and Wolff discuss capitalism in America, the perception and the reality.
Wolff and Hartman discuss the disproportionate pay between CEO and workers. The CEO to worker compensation ratio has changed dramatically. Wolff states that a cooperative/directorship might work using the example of The Mondragon Corporation.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_1503_Richard_Wolff_Part_1-2.mp3
Key Takeaways:
[2:15] Was Karl Marx’s ideas applied wrong?
[8:45] “A liberal and a marxist are not the same things.”
[10:30] What is a Marxist?
[12:45] Capitalism didn’t make the break from fatalism and slavery that it thought it did.
[16:45] Did any country have genuine pure marxism?
[20:30] “There’s a reason that a very small number of people are capitalists (entrepreneur) and a very large number of people are workers” – Wolff
[20:45] How do we solve the issue of disproportionate pay between boss/worker, redistribution?
[24:00] How would a company run with a representative republic, cooperative, or directorship?
[25:10] Successful Co-op, The Mondragon Corporation.
[31:45] What is the Yellow Vests Movement?
Websites:
Richard Wolff Youtube
www.democracyatwork.info
www.rdwolff.com
1-800-HARTMAN
JasonHartman.com/Webinar
www.JasonHartman.com
www.JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
The post SoW 483: Capitalism’s Crisis Deepens, Global Economic Meltdown by Dr. Richard D. Wolff appeared first on Speaking of Wealth.
Jason Hartman interviews best selling author Scott Turow. Jason and Scott discuss what changes to expect in the wake of coronavirus. They travel through a conversation of technology in legal settings and positive changes in the pharmaceutical industry. Will we see some constitutional changes?
Scott Turow is a best-selling author, widely known for One L. He has recently published The Last Trial, a legal thriller about a criminal defense lawyer and a lifelong friend accused of murder. Now available everywhere.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_The_Last_Trial_Scott_Turow.mp3
Key Takeaways:
[2:45] Scott talks about The Last Trial, from where the characters came.
[4:30] Speaking of coronavirus, everyone has an agenda. How can we tell heads from tails?
[7:00] Can we design a better system, one in which the government takes over the testing of pharmaceuticals?
[13:45] The law has always put tremendous weight on who is holding the records.
[18:45] Do you think that supreme court justices should still be lifelong appointments?
[21:00] Has COVID-19 pushed the legal industry to use technology and stray away from primitive processes?
[26:45] What kind of constitutional challenges do you see coming from these changes?
Websites:
scottturow.com
JasonHartman.com/Webinar
www.JasonHartman.com
www.JasonHartman.com/properties
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
The post SoW 482: THE LAST TRIAL & Presumed Innocent by Scott Turow appeared first on Speaking of Wealth.
Jason Hartman interviews best selling author Scott Turow. Jason and Scott discuss what changes to expect in the wake of coronavirus. They travel through a conversation of technology in legal settings and positive changes in the pharmaceutical industry. Will we see some constitutional changes? Scott Turow is a best-selling author, widely known for One L. He…
The post SoW 482: THE LAST TRIAL & Presumed Innocent by Scott Turow appeared first on Speaking of Wealth.
Jason starts the show with investment counselor Adam as they talk about the price history of one home in Florida. They relate it to the financial crisis and the recovery afterward demonstrating the resiliency of housing.
After, Jason plays a short clip of author Frank Gallinelli as he describes how to evaluate real estate deals by the numbers.
In the last segment of the show Jason hosts Howard Jennings, Managing Partner at Stateside APM. The two talk about how entities can help foreign real estate investors, as well as how those same foreign investors can save themselves money in creating those entities and avoiding double taxation in certain areas.
Investor 0:00
Thanks for your support. Jason, I appreciate your support and your whole network. It’s really been very beneficial to me and, and a whole lot of others. I encourage everyone to use your resources that you have. But thanks. Thank you.
Announcer 0:12
Welcome to the creating wealth show with Jason Hartman. You’re about to learn a new slant on investing some exciting techniques and fresh new approaches to the world’s most historically proven asset class that will enable you to create more wealth and freedom than you ever thought possible. Jason is a genuine self made multi millionaire who’s actually been there and done it. He’s a successful investor, lender, developer and entrepreneur who’s owned properties in 11 states had hundreds of tenants and been involved in thousands of real estate transactions. This program will help you follow in Jason’s footsteps on the road to your financial independence day. You really can do it on now. here’s your host, Jason Hartman with the complete solution for real estate investors.
Jason Hartman 1:02
Welcome to Episode 1248 1248. And today we have a another three part show, Adam and I have a couple things to say to you as a follow up from yesterday’s episode, we wanted to talk about that price history concept that we referred to yesterday. So we will do that. And then we got special permission from one of our repeat guests. Frank gallon le, he’s the author of a few different books on real estate analysis. At one of the venture Alliance mastermind adventures that we went on, I bought a case of Frank’s books, and I gave them away to our members so that they could learn to be better analyst of real estate deals. And so we’re going to share a little lesson of his today. And I particularly like In this lesson, how he talks about the way that you’re not really buying the property in a way, what you’re really buying is the income stream. And that’s why we’re all in this. We’re in this because we you know, we call it income property, right? That is the proper name for income property, and we are buying the income stream. So let’s not focus on the sticks and the bricks. Let’s focus on the stream of income. That is the most important thing. And then we will get to our main segment today and talk about a company that provides assistance to foreign investors. foreign investors love us income property, they love us real estate, and lots of foreign money here, which is a very bullish sign for the US real estate market. And so for our foreign audience, we have listeners of course in 165 countries worldwide. You will especially want to hear part three of today’s episode Adam, let’s dive into this price history thing. This was pretty amazing to me. I had lunch with my friend Jason yesterday. He’s probably listening. Hey Jason, how’s it going? And he was just telling me about his parents home. And the rather amazing price history. And Adam, you took a look at this. That kind of blew your mind, didn’t it?
Adam 3:25
Yeah, it
Jason Hartman 3:26
definitely shows the crash. Yeah, no. White crash. The very obvious we’ll put it that way. The dates are extremely obvious. So this home is in Port St. Lucie, Florida. Now, Port St. Lucie is a nice little area. It’s a little bit of a kind of a sleepy area a little bit. not totally. But you know, it’s a little isolated out of the way there a little bit. You know, and when I say that, I don’t mean it’s, um, you know, it’s not in a major Metro. It’s not near big airport. You know, those kind of criteria, but it is a growing area. This home back in 2002. Just to give the price history here and, and Adam, maybe I’ll do one price you do the other and we’ll rotate. Okay. So in 2002 this property sold for 170 hour round off $177,000 177. But just three short years later, Adam, what happened? It went up by about three and a half times and sold for $625,000 Whoa, now that’s only three years. Okay? It’s literally exactly three years and four months, okay, three years and four months. It goes from 176 or 177 to $625,000. And then another year goes by, and it sells again for $700,000. Wow. So it’s sells for 700,000. Now, you can tell, I sort of wonder who bought it right? Because they put it up for sale right after they bought it the exact same day. This is the greater fool theory in action, then maybe it is maybe it is and and by the way, for those of you who are new listeners, the greater fool theory says, no matter what I pay, some greater fool will come along and pay more. And that theory is like the game of musical chairs or hot potato. Do not play it. It is a mistake. Follow commandment number five, Thou shalt not gamble. That means the property must make sense the day you buy it, or you don’t buy it. And how do you know if it makes sense? Cash Flow perspective, and all of the stuff I teach in the prior episodes of this show, at our live conferences, on our upcoming cruise with the venture Alliance mastermind in October, go to Jason hartman.com slash group And join us for that. The greater fool theory is not an investment strategy. Okay? It’s the theory of fools. Okay, so the property goes up for sale right away for $49,000 more the same day, right? Then about seven months go by, and they remove the listing. Okay, so the listing is cancelled. And then what happens Adam another another seven months? Yes. Seven months later they listed for sale and they dropped the price and astounding $4,000 so now it’s 745,000 Okay, then what happens sits on the market. It sits on the market just over three months, and they decided Yeah, I’m not going to get $745,000 and
Adam 6:46
mind you. We are now in May 2008.
Jason Hartman 6:49
Yeah, wow. Well, people will notice is right about that time, right about that time when the financial crisis really reared its ugly head. So the list is removed, and I’ll bet you those people just sat there and stayed in that home as long as they could, without making the mortgage payments. How baby that’s what happened, because my friend’s parents came along. And in 2009 listeners, are you ready for this? Are you ready for this listeners? In 2009 they came along and bought that property for Drumroll, please. $235,000 Wow. That’s astonishing. I mean, that’s astonishing. Wow. And the estimated price, according to my friend, they said they just had it appraised. It was like 450,000 now or something like that. So definitely, in that particular case, we’re nowhere near the peak. But, you know, that’s not a nationwide it’s just an interesting sample. Yeah, I mean, you’re still not even your what
Adam 8:00
Maybe two thirds of the way to the 2005 price.
Jason Hartman 8:03
Yeah, yeah, that’s got some room. That price history is astonishing. It really is. You know, there are some weird anomalies. And that’s why, you know, when you’re investing, you want to deal with an experienced group like my company. You know, I said this before our profits in paradise event last year, our event in Hawaii, I filmed a little video to promote that event. And I said that I was approaching, you know, between when I was a real estate agent for many years, and then between the time I owned my company, and I had, you know, a couple different real estate companies over the years, including this one now, I’m approaching 10,000 deals that I’ve been involved in, or my company’s been involved in. I don’t know that there’s anyone else in this field who can say that? I mean, and I don’t know the exact number either. That’s the unfortunate thing because you know, hey, I haven’t been keeping track all those years, but I just kind of did an estimate. And yeah, I’m, I’m nearing 10,000 transactions. That’s amazing. You want to be with someone experienced Yours truly, okay. Yep. self promotion, shameless, but whatever. Go to Jason Hartman calm and join us for one of our upcoming events. Okay, so let’s cut to analyzing real estate investments with Frank belinelli. So what we want to do here is we want to give you a different perspective. Now, he’s mainly focused on commercial real estate. We of course, like housing the best we like the residential real estate the best. We think that nothing appreciates better than a single family home. It’s a better market in which to operate because you’re not dealing with as sophisticated a crowd on the way in or the way out of the deal. You can sell your your property to an investor who will analyze it. At least in theory more analytically, or you can sell it to a more emotionally oriented homebuyer and you can really capitalize that way. So we love housing, we love the residential side of the market. Frank focuses more on the commercial side, but the analysis concepts are the same. So let’s just listen into this clip. It’s about 10 minutes or so, and then we’ll be back to introduce the main portion of the show today.
Frank Gallinelli 10:28
Our takeaway from the first few sessions of this course is that the income property investor is not really buying the bricks and the board’s plumbing pakka Sandra out in the front yard, not really buying the physical property, so much as buying the income stream from that property and income stream that is built around cash flow growth and value, loan amortization tax shelter, the prudent investor is going to want to develop some sense of assurance that the property or properties That they’re looking at are going to throw off the kind of income stream that will represent an adequate return on their invested capital. And so how do they develop that sense of assurance? Well, I guess the question might be, how do you estimate what a property is worth right now? And how do you decide if it looks like a good investment? Or to put it more simply? How do you forecast its income stream? Well, it’s a process that involves several steps. The first of these is going to be to collect some necessary information to collect some data. You’re going to do your due diligence, I’m sure you’ve heard that expression before. We’re going to talk about that in just a moment. Then you’re going to start your financial projections with what is a real estate version of a profit losting something called an A pot annual property operating data. From there, you’re going to build a cash flow and resale pro forma. And with these building blocks, you’ve got what it takes, I believe, to make the kind of forecast to make the kinds of estimates the projection that you need in order to decide if a property looks promising as a long term investment. Okay, so let’s begin with that data collection that I spoke of just a few seconds ago, there’s really two kinds of data that you’re going to want to collect. It’s gonna be market data, and property data. Now, the market data is very often overlooked, especially by beginning investors. They think, Well, you know, I’ve got to find out everything I can about this particular property. Well, properties don’t live in a vacuum. They live in a particular market in a place in a time. And so it’s really essential that you understand the market where this property lives. What what are some of the things that you need to know about that market? What you need to know about things like lease rates, capitalization rates, expense ratios, to be even more specific? What are the market rates for properties like this? What are other people getting when they rent out units, such as you’re looking at, if it’s an apartment building, what are other apartment owners in that area getting for similar apartments. If it’s office space, what are similar office buildings leasing for? You need to know about your current and future competition for tenants. This property the only game in town, is there not another apartment building four blocks? Is there no retail space available? And you’re looking at a small strip center? Or is there an abundance of space and you have a lot of competition for tenants? You need to know? Well, on the same lines, you need to know about what are the current vacancy rates in that marketplace for that kind of property? vacancy rates in general don’t tell you anything. vacancy rates in apartments are not going to be very informative if what you’re looking at as a shopping center and vice versa. So you need to know what are the vacancy rates, how much space is going on rented in properties such as the one that you’re looking at. We’re going to be talking about capitalization rates, number of times throughout this course. capitalization rates, kind of the shorthand explanation is the rate of return that other investors are getting on similar properties in the same location? So you want to know what are other investors getting as a return on their investment. Because you don’t want to settle for less. You definitely need to know about the terms of available financing,
Frank Gallinelli 14:17
whether it’s through banks or other sources, before you go out making offers on property. And assuming that you’re going to require financing, you need to know what the terms are, how much of a down payments you need, what is the interest rate that’s going to be charged? What are the other underwriting requirements that the lender may have? All very essential information need to know about the employment trends in that particular market? Are there any major employer moves going on? Are some major employers moving out? Or is there talk of a major employer who’s about to move in to this market, it can make a very big difference to the success of your property. Because when jobs are plentiful, demand for just about everything goes up demand for apartments to manage. retail space demand for office space. But when jobs are disappearing, folks are moving away or just can’t pay their rent. And these will all have an impact on your income producing property. You also need to keep your ear to the ground about municipal budget issues by property tax trends and prospects for how property taxes may grow in the future. An example I always give is, are you hearing that they’re about to build one or even several new schools? Well, if that’s true, then no even though you know what the property tax bill is going to be in a particular property right now, if there’s going to be a demand for more tax revenue, it might be wise for you to make the assumption that your property taxes could have a dramatic increase. And you should have a sense of the general business climate kind of goes hand in hand with what I said about the employment trends. When businesses good investments tend to be more successful, but in business has been on a downward trend in this particular market business. And various property types may suffer due to the lack of employment. Now, where can you get information about market data, I always suggest that you should get acquainted with some commercial real estate brokers because they will generally have information along these lines should also make the acquaints of some commercial appraisers because they likewise are likely to have this kind of information because it’s their stock and trade in regards to some online resources that are several that are popular as I speak, and I can mention a few of them with the caveat that of course, by the time I upload this lecture wouldn’t be at all surprising to find that some of them have gone by the wayside and been replaced by others. That’s just the nature of how things are in the information world. But places like loop net com costar real capital analytics, research reports, royalty rates. These are sources that have been around for a while and may continue to still be available. By the time I stopped talking here today. And my necessarily inappropriate disclaimers and I’m not actually recommended Any of these simply giving you some ideas as the places you begin to look, if you’re looking for market related data for commercial real estate, how about that property related data? Where do you get information about a specific property that you’re interested in? Well, the place to start, of course, is with the owners representations. What does the owner of the property telling you? Well, there’s two ways you get that kind of information. You either get it directly from the owner if you’re dealing face to face, or it may be filtered through a listing broker. Some items can be verified independently, you can verify property taxes very easily. In terms of property insurance, there’s no reason that you need to pay much attention to what you’re being told that the current owner is paying because that’s not going to be your insurance bill. So call your own insurance agent and say, buy this building what’s going to cost me to ensure in many locations utility costs can be confirmed independently. In general, though, I suggest that you take anything that you’re given in regard to the operating expenses. It says or other costs related to a property with a very, very large grain of salt. There isn’t the industry kind of a common practice, which is politely called the reconstruction of the owners representations. translation to that is I don’t believe a word you told me. And so I’m going to start from scratch as if you told me nothing.
Frank Gallinelli 18:23
Among other things, you want to try to reconstruct, if you will, let’s start with the revenue stream, you want to see the lease contracts. Now, very often, if it’s commercial property, they may have what’s called an estoppel clause, which if you get really deep involved in the transaction, and if it’s a property of significant size, you may be able to invoke that clause or ask the owner to invoke that clause to have the tenants directly confirm that only that the lease terms are as you’ve been told, and shown, but also that there’s no outstanding litigation between landlord and tenant that might spill over into your ownership. might want to try to get from the owner some occupants Payment History, take a look at his or her books, you’d like to try to reconstruct as many of the operating expenses as possible. And I already mentioned property taxes, insurance and so on. But you may want to make your own estimates for items like maintenance, property management, and so on, rather than relying on what you’re told by the owner. And speaking of property management, might want to examine any property management contracts that are in place to see if once again, those are going to pertain to you is going to carry over if you acquire the property. In regard to looking at the books of the owner, you can ask for a history of improvements. So can you show me a black and white with an invoice or a contract, when you replace that roof or when you replace that heating system or did the rewiring but all in all, you may be better off relying on your own independent projection of maintenance, repairs, and so on. And this is something that your ability to do this kind of great Over time as you deal with properties, and you have a sense for how much does it cost really to get the snow plowed? Or how much does it cost to get the lawn mowed or to get the hallways cleaned on a regular basis. One final item that I would mention in terms of reconstructing the owners representations to them by dealing with especially with new investors, they tend to overlook the fact that the owner may not be mentioning all the possible costs that are involved in taking care of a property. They may not be mentioning, for example, property management, and so all right, perhaps you don’t need to hire a property manager yet. But at the same time, you want to be realistic and compare apples to apples when you’re comparing properties. Consider the fact that if you’re going to manage the property yourself, that your time has value, and so a property management costs should be included even if initially you’re not going to be hiring a third party. Look for other possible omissions in The list of operating expenses couple months ago I mentioned lawn and snow. Well, if you’re in an area where it snows and the owner hasn’t included snow removal as one of their operating expenses, well, you know that somebody is going to have to remove that snow, and you’re going to have to be the one to pay for it if you own the property. So in summary, I’ve talked about collecting debt about the property, market rents, competition for tenants, vacancy rates, cap rates, financing terms and the state of the local economy, and about the property itself, the history of occupancy, operating expenses and improvements, as well as your own estimates of items such as maintenance, repairs, and other costs. That’s the essence really of your due diligence. Once you’ve done that, once you’ve accumulated basic data about the market and the property, then you can go on to the next step, which is to make your financial projections. You need to begin with what is essentially a profit and loss statement for investment property, something we call an a pod or annual property, operating data.
Jason Hartman 22:00
Well, I hope you enjoyed that and learned a little bit more about how to analyze a real estate deal. And be sure if you haven’t done so already, I know many of you have to go to Jason Hartman calm and get that free video. If there is one thing you do and only one thing you do to further your real estate investing education, go to Jason Hartman, calm. Watch that free video that I have there. It’s 27 minutes long, and you will learn almost not everything, but almost almost everything you need to know to really be excellent at analyzing real estate investment. It’s at Jason Hartman, calm right on the front page, and it’s totally free. So check it out. And we’re going to talk to a guest today who specializes in helping foreign nationals who owned investment property in the US and provide some services to them. The US is a hotbed of real estate for foreigners. They love American real estate. So let’s go ahead and dive in and listen to our guests today. It’s my pleasure to welcome Howard Jennings. He’s managing partner at state side. APM. Howard, how are you?
Howard Jennings 23:18
I’m good. Thank you. Nice to be here.
Jason Hartman 23:20
Good to have you. You’re coming to us from the Detroit area. Is that correct? That’s correct. Okay, good. It’s sunny Michigan. There you go. Basically, your company offers a variety of services for foreign investors foreign nationals wanting to invest in the US, is that correct?
Howard Jennings 23:36
That’s right. We are a one stop shop. And we offer support services designed for the real estate investor. So we would from the start, establish an LLC, a bank account to go with it. We offer insurance and Home Warranty products. And then once you’re up and running and established will also do your tax filing at the end of each year to keep you ready. united with the IRS.
Jason Hartman 24:01
Okay, so that’s income tax filing right for the rental income, correct? Yeah, do foreign investors buying us real estate really need an entity like an LLC? I mean, we have clients from all over the world and some us entities and some
Howard Jennings 24:18
Japanese speaking, the reason someone would put their property into an entity would be to protect their personal assets. As most people know, America is so happy. And one of the best ways to protect your personal assets is to have your investments owned in individual entities. So in the event that you are sued by somebody, they’re actually suing just the entity and they’ll only have access to those assets rather than you personally, which would give them access to all of your world assets.
Jason Hartman 24:49
Right. But, you know, to just give you a little devil’s advocate, I mean, people need to understand that. Setting up the entity does create some new levels of complexity, especially when it applies to financing. Now, that is less true with foreign nationals buying American real estate. But for Americans buying American residential real estate, meaning four units or under, the entity really does put a kink in the financing options. And of course, you have insurance, I mean, you can ensure around most of these problems, but for the for national investors, they won’t be able to take advantage of some of the really cool financing that the American investor has. So, you know, maybe that that LLC burden becomes lower. And that’s one of the reasons you know, there are advantages and disadvantages. I just want to make sure people understand that on balance, you know,
Howard Jennings 25:44
absolutely. It’s not the be all and end all. It’s something that you have to decide on for your own personal circumstances. With regard finance for foreign investors. That’s traditionally been tough, certainly over the past few years. It is relaxed. And where we found clients have found financing. It tends to be only available if they’re financing through a US LLC, rather than trying to get it personally, which they would be doing if they’re Americans. So it seems to be a reverse position for foreign investors compared to us investors.
Jason Hartman 26:21
Yeah, it kind of does. So I get that now is the LLC the right entity? I mean, you know, foreign nationals combine their own name, they can use an LLC, but depending on what country they’re from, there are some other vehicles besides the LLC. I know you mentioned Canadians, as we were chatting off air, and maybe you know, some other countries the LLC is not necessarily the best vehicle, right?
Howard Jennings 26:47
That’s right. Typically, we use an LLC because it’s cheap and simple. It’s easy to establish and it’s cheap to run and maintain. In most states. There are the odd exception, but mostly
Jason Hartman 27:00
One of those exceptions would definitely be my former home. The Socialist Republic of California very expensive place to have an entity.
Howard Jennings 27:09
And Texas is expensive as well.
Jason Hartman 27:11
Oh, how much? How much does Texas cost?
Howard Jennings 27:13
I didn’t know that to form a new entity in Texas is about 350 for the state fee. But if you form it in another state and then registered as a foreign entity in Texas, it’s about 750. hideously expensive in Michigan. It’s 50 bucks.
Jason Hartman 27:30
Yeah, right. Okay.
Howard Jennings 27:31
So they’re the sort of maintenance issues. But coming back to is it suitable on all Canadians are the most difficult because the CRA which is the Canadian equivalent of the IRS will tax any entity as if it was a corporation, so even an LLC, which is a pass through entity, which means it doesn’t pay tax on its own, all of the profits pass through to the members group? personal tax, the CRA will tax it as if it was a corporation. So the profits before distribution would be taxed at the corporation rate in Canada. And then when those profits are distributed to the members, they’ll also be taxed at their personal rate as well. So they end up being taxed twice. So to avoid that, the only entity the Canadian can use to avoid double taxation, but still use the entity to protect their assets is a limited partnership, not to be confused with a limited liability partnership. Limited Partnerships traditionally are quite expensive because they have to be individually written for each person. And they are as easy to understand as the workings of the mind of a woman.
Jason Hartman 28:49
Okay, well, I’m sure women would say the same thing about men but okay. Yeah.
Howard Jennings 28:55
It tend to be incredibly complicated and the most instances Canadians who are investing sort of normal amounts are probably just as well to pay the double taxation that incur the costs and the headaches of trying to set up and maintain the limited partnership.
Jason Hartman 29:13
Okay, so there’s obviously more to all of this, we’re just doing a brief overview. So any other unique things about other foreign nationals, besides Canadians
Howard Jennings 29:22
know, we tend to find all of the clients countries, most countries tend to have tax treaties with the US. And in almost every instance, they get credits for tax that they pay to Uncle Sam, in their own countries, so they avoid double taxation, which is the biggest issue LLCs tend to be treated as pass through entities in most other countries apart from Canada. So whilst there are lots of entities out there that we can use, we tend to stick to LLCs because it’s cheap and cheap and simple. accepted by all of the governments that we tend to come across.
Jason Hartman 30:04
Okay, what other services do you provide? Sounds like you’ll file their US tax return for them. And that’s going to be a relatively simple return just based on the properties they have in this states.
Howard Jennings 30:16
That’s correct. We have a in house CPA, and we prepare, typically the 1040 1065. So if it’s an LLC, corporate and personal returns, we electronically file them and we’ll prepare them for federal state and city taxes were applicable as well. We have a flat fee, making it very simple. We charge at the moment we charge $250 per entity per year, which includes one property, and each additional property is $75 on top of that, so it’s very easy for the clients to work out what they’re going to be paying up front before they get into anything. And they’ll know that it’s completely done. There’s no other bits they need to do. For our US clients, we tend to just do the real estate bit and then pass that to the client for the client to give to the CPA to file their normal returns.
Jason Hartman 31:14
And how about Insurance Services anything else you offer,
Howard Jennings 31:18
we are the one stop shop for administrative advice and services. So we can ensure in any state of the US we run several master programs. So we are not insurance brokers or agents, we can’t sell insurance so need to make that clear. We operate a bit like a membership where people sign up for our services, and that gives them the option of adding their property to one of our master programs. One of our master policies. The advantage to that is the client gets the discount premiums of bulk purchase, we ensure thousands of properties across America. And I premiums reflect the value that we give the carriers. And so if we’re charged 20 bucks, the client gets charged 20 bucks. And I liken it to joining Costco just to buy the cheap gas and never going in the shop in the store to buy anything. Sure, sure.
Jason Hartman 32:17
I don’t know which company you’re using. And you may not want to share that on the air here. But we do have some clients who got burned by one of the companies that was sort of promoting to the real estate investor community and a lot of clients found out that it wasn’t really like regular insurance, and it was sort of this personally underwritten kind of insurance. I don’t know that I’m explaining that very well. But essentially, the company just wouldn’t pay claims. And I’m sure they paid some claims Don’t get me wrong, but we got complaints and definitely did not recommend that company. And they’re they’re big. They’re well known. They changed their name recently. Think that was to maybe hide some of the PR.
Howard Jennings 33:03
So we deal directly with a carrier or with a wholesale broker. The policies that we have, I’m going to call them programs because it’s easy to understand. We have some underwritten at Lloyds of London, some underwritten by agent Alliance here in the US, some underwritten by national American casualty here in the US and they are the people that pay the claims and do the underwriting. What you have to realize is that the type of policy that we have the type of program we run, and it’s the same program that many banks run for their our reo business, you know their foreclosure portfolio, or property managers. The cover provided is not the same as the cover provided by your individual homeowners policy. So you need to remember that the cover is different. The programs that we run have actual cash value as opposed to replacement cost. Now typically what that means is, if you buy a property for 50 grand, you can insure it for 50 grand, rather than insuring it for 200 grand, which is what it would cost to rebuild it. Because in a 50 grand house, should it burn down, you’re not going to rebuild it, you’re just buy a replacement for 50 grand, because it’s cheaper than rebuilding it. And so, if you understand that the cover is different, and therefore the limitations on cover is different.
Jason Hartman 34:37
And when you say come running coverage, right?
Howard Jennings 34:40
Yes, yeah, yeah. Yeah.
Howard Jennings 34:45
So yes, in America, the type of insurance is called basic form, standard form special for broad their terms that nobody in the world uses apart from America. special form is what we would call In England, and probably the rest of the world, all risks, which means if it’s not specifically excluded, it’s included. So the cover tends to say, we’re not going to cover seagulls bending your aerial, or if the windows are painted green, they’re the only exclusions surfacey Gold doesn’t bend your Ariel and your windows aren’t green, anything else is covered, which makes them easier to understand but you have to read through the exclusions of the other thing to bear in mind is confidence given to investment real estate tends to have a lot higher deductible than general homeowners. So our deductibles vary from two and a half thousand dollars for all risks and two and a half thousand for theft and vandalism all the way to five and five or two and a half and 10. So If you depending on the premium you want to pay and where your property is, the deductible will vary. And if you’re used to just having homeowners insurance with a $200, deductible or whatever, and you have a claim, and you know, your claim is three grand, but your deductible was five, then that’s disappointing, because you suddenly can’t make a claim. So we try to make sure that our clients fully understand exactly what it is that we have on offer on what they’re getting. Because we obviously want to avoid all of that. We’re very as transparent as we can be. We’d rather somebody didn’t buy because they understood the Baltic because they didn’t
Jason Hartman 36:43
cover other services.
Howard Jennings 36:45
So we’ve covered tax returns insurance, we offer a home warranty, which cuts down on maintenance, that covers things like your furnace breaking down to the hot water tank leaking, and it covers repair replacement and you can cover it Different parts and appliances. We can get tax ID numbers, very important. You can’t file taxes to the IRS, unless you have a tax ID number. If you’re America, and it’s your social security number, if you’re a foreigner,
Jason Hartman 37:17
that’s just something normal that comes with an entity, you set up a tax ID number, right?
Howard Jennings 37:21
What do you get the tax ID for the entity, but you have to have a personal ID number to file your personal taxes.
Jason Hartman 37:28
Right. So if you’re not using an entity, you need that,
Howard Jennings 37:31
yeah, well, if you are using an entity, you’re still going to be having personal income. So you still got to file personal tax application
Jason Hartman 37:37
if it’s a pass through entity. Wow. Okay. All right. Anything else people should know? And you know, maybe if you want to just talk, Howard, as you wrap it up on general real estate investing, that’s fine, too.
Howard Jennings 37:48
The hardest thing that clients seem to find is reliable property management.
Jason Hartman 37:54
No, tell me about it. We’ve been doing this for 15 years. And that is the The biggest challenge we face on a daily basis is getting good property management and, and even with our level of volume and experience, it’s just amazing that really how bad that industry is. But yeah, what I try and compare, there’s a lot of bad industries, I mean, just finding real estate agents or lawyers or anybody to do anything. There’s just a lot of bad apples out there. And every and every field,
Howard Jennings 38:26
it seems to be the people are looking for how much they can make in one killing, as opposed to looking at the long term picture. And we tend to be the other way. We are far too lazy to go with a new client.
Jason Hartman 38:39
Yeah, yeah. Well, that’s that’s a good point. You know, almost every decision in life comes down to the decision of instant gratification or delayed gratification, the the bigger payoff by thinking longer term, or the quick buck, if you will, by thinking short term, and whether it be with People’s diets and health or their money, and you know how much they can milk a customer for? It’s absolutely disgusting. I mean, these people just Yeah, they want to nickel and dime people to death. And I think the property management industry is the rebellion is finally starting, and I hope to lead at myself, because we’ve been teaching people self management for the last 10 years. Interestingly, you really can self manage properties pretty effectively from a distance with some good techniques, local contacts, and technology. We have great technology to help us do this nowadays. And I frequently profile this stuff on the podcast, so Yeah, go ahead.
Howard Jennings 39:41
Yeah, I think where people fail is in due diligence. I think you can’t do too much due diligence. And we have a tremendous number of clients that say, Oh, no, I’ve never seen my house. When you ask them the last time they came to see it, because it would reduce my investment return. If I spent the thousand or $2,000 extra coming to look at it, and consequently, they’re setting themselves up for failure because they’re nickel and dimed themselves, you need to come and see what you’re buying, in my opinion. And you need to make sure that you do due diligence and don’t let people get away with it. If I just keep saying it to diligence, they did ask questions it don’t think you’re appearing stupid if you ask a question or have to ask it twice.
Jason Hartman 40:29
The other thing is, don’t just accept answers from them. And don’t just accept prepare across, you know, make sure that you are getting a fair deal. pushback. Is this the thing? I would say?
Howard Jennings 40:40
Yes. I asked for photos. If you get an email that says, the toilets broken, it needs to be replaced. So Fine, send me the photograph. You can see it’s broken. When they replace it. Send me the photograph of it replaced so that I can see you’ve done the job and then I’ll pay you
Jason Hartman 40:58
Yeah, the beauty here. Now, you know, of course those photos can be faked. So you gotta be careful of that. But the beauty is now there are apps for smartphone apps, that geo tag those photos. Of course, I’m sure any system can be cheated, but it’s a lot harder. And they time track, they location track, they do all kinds of things. So this is getting better folks. It really is getting better technologies, making it a lot easier to really manage your own properties from a distance or keep tabs on your manager because yeah, they they, like the late Ronald Reagan said trust but verify. And I’d say that goes triple in the property management world and with contractors. Yeah, yeah,
Howard Jennings 41:43
yeah. And I think that’s the biggest book may come across. More and more frequently. We are coming across more and more reputable people that are selling properties. And I think more people have realized there’s more money to be made in being honest, than there is in being good. Honest.
Jason Hartman 42:00
Well, I hope your optimism is is true. I get a little I get a little bit cynical about it. But that’s, you know, probably a longer discussion than we have time for. Anyway, give out your website.
Howard Jennings 42:15
So you can see all the services we offer at WWW dot state side A p m.com. I’m not gonna spell it phonetically.
Jason Hartman 42:25
It’s all right. Don’t worry about it stateside. APM. Howard, thank you so much for joining us.
Howard Jennings 42:30
Thank you very much. Appreciate your time.
Jason Hartman 42:34
Thank you so much for listening. Please be sure to subscribe so that you don’t miss any episodes. Be sure to check out the show’s specific website and our general website heart and Mediacom for appropriate disclaimers and Terms of Service. Remember that guest opinions are their own. And if you require specific legal or tax advice, or advice and any other specialized area, please consult an appropriate professional And we also very much appreciate you reviewing the show. Please go to iTunes or Stitcher Radio or whatever platform you’re using and write a review for the show we would very much appreciate that. And be sure to make it official and subscribe so you do not miss any episodes. We look forward to seeing you on the next episode.
The post Interview with Howard Jennings on Foreign Investor Assistance For American Real Estate appeared first on Speaking of Wealth.
Jason starts the show with investment counselor Adam as they talk about the price history of one home in Florida. They relate it to the financial crisis and the recovery afterward demonstrating the resiliency of housing. After, Jason plays a short clip of author Frank Gallinelli as he describes how to evaluate real estate deals…
The post Interview with Howard Jennings on Foreign Investor Assistance For American Real Estate appeared first on Speaking of Wealth.
Ryan Moran, author of, 12 Months to $1 Million, joins Jason Hartman today to discuss some of his tactics that led to his success. Sometimes better business isn’t about what you sell, but more-so, how your business is focused. While we often think of the question, “what is the product,” the focus needs to be, “who…
The post SW 481: Ryan Moran, 12 Months to $1 Million, Narrowing the Focus appeared first on Speaking of Wealth.
Ryan Moran, author of, 12 Months to $1 Million, joins Jason Hartman today to discuss some of his tactics that led to his success. Sometimes better business isn’t about what you sell, but more-so, how your business is focused. While we often think of the question, “what is the product,” the focus needs to be, “who is the audience?” As well, Ryan shares his views on real estate investing and the economy, post-pandemic.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_1473-74_Ryan_Moran_Part_2.mp3
Books:
12 Months to $1 Million by Ryan Moran
Key Takeaways:
[4:20] “I’ve discovered that there are a lot of things not worth pursuing, but the pursuit is worth it.”
[10:15] “Minimum wage is an institution, something that you’re trying to force into society…”
[13:00] Moran, how did you get your career started, and what role did the early affiliate marketing role play in where you are today?
[15:20] Your business is determined not by what you sell, but who you sell to.
[16:50] The game is about building to an audience quickly, and monetizing to that audience.
[17:00] What Joe Rogan did for Spotify!
[20:10] What’s the extent of e-commerce beyond Amazon?
[21:00] Eventually we will drop the E in e-commerce.
[22:00] What goes on outside the Amazon world?
[26:00] Is the magic question, “what’s the product?”
[32:00] You can have two brands for the same product, and market them to two audiences. They can both be wildly successful.
[42:00] Real estate trends post Coronavirus.
[46:00] Cocooning, from home theatre systems to home gyms.
[50:00] Considering the Federal Reserve the fourth branch of government.
Websites:
Capitalism.com
JasonHartman.com
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SW 481: Ryan Moran, 12 Months to $1 Million, Narrowing the Focus appeared first on Speaking of Wealth.
Mike Robbins joins us for some important lessons in mental health and dealing with grief. We are all grieving together, for ourselves and for those that surround us. It’s time to stop, pause, and reflect. How can we focus on the moment?
https://traffic.libsyn.com/secure/speakingofwealth/SoW_480_1440_Mike_Robbins.mp3
Key Takeaways:
[1:30] Mike Robbins, the author of five books, Focus on the Good Stuff, Be Yourself Everyone Else is Already Taken, Nothing Changes Until You Do, and, Bring Your Whole Self to Work
[5:45] Perspective is important, and when we are in the middle of something, it’s difficult to have perspective on it
[7:30] Even though it may not seem like it right now, you have more than this requires
[8:15] If we are experiencing difficulty the common element is that we are focusing internally instead of externally
[11:30] The world has intervened in a way, and forced all of us to stop, pause, and reflect
[17:30] How do we focus on the moment?
[23:30] You can control your attitude and you can control your effort, everything else is some form of out of your control
Websites:
Mike-robbins.com
1-800-Hartman
www.JasonHartman.com
The post SW 480: We’re All in This Together & Focus on the Good Stuff by Mike Robbins appeared first on Speaking of Wealth.
Mike Robbins joins us for some important lessons in mental health and dealing with grief. We are all grieving together, for ourselves and for those that surround us. It’s time to stop, pause, and reflect. How can we focus on the moment? https://traffic.libsyn.com/secure/speakingofwealth/SoW_480_1440_Mike_Robbins.mp3 Key Takeaways: [1:30] Mike Robbins, the author of five books, Focus on…
The post SW 480: We’re All in This Together & Focus on the Good Stuff by Mike Robbins appeared first on Speaking of Wealth.
Great news for investors, people are buying homes in the suburbs! Jason Hartman speaks about the importance of exact numbers. And as a prelude to our guest on public speaking, Jason answers some questions from our listeners. We thank you for your questions and always invite more JasonHartman.com/ask
James Rosebush, a former Deputy Assistant to President Reagan, is on the show to discuss his book, Winning Your Audience. He shares tips to sound more like Reagan, the great communicator.
https://traffic.libsyn.com/secure/speakingofwealth/SoW_True_Reagan.mp3
Key Takeaways:
[6:00] Knowing when your numbers need to be exact, and when they can be rough estimates for purposes of comparison.
[8:20] Newly pending homes up almost 50%! Does this mean the housing market is already rebounding from Covid-19?
JasonHartman.com/quickstart
[12:00] Answering questions for listeners
[20:30] Reagan, the great communicator, loved his audience. This was his secret to success as a speaker.
[26:20] Speech abilities given to Reagan because of his history as an actor.
[30:00] Some tips to speak a little more like Reagan.
[32:00] Visualize what you want to give brilliance to your speech.
[36:00] The experience of being blessed by the Pope.
[37:00] 65% of communication is non-verbal.
[41:00] If you speak from your heart, you will win.
[44:00] We need more speakers that are sherpas.
Websites:
ImpactSpeakerCoach.com
Winning Your Audience
JasonHartman.com/Properties
JasonHartman.com
JasonHartman.com/Ask
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SW 479: True Reagan & Winning Your Audience, Deliver a Message with the Confidence of a President by James Rosebush appeared first on Speaking of Wealth.
Great news for investors, people are buying homes in the suburbs! Jason Hartman speaks about the importance of exact numbers. And as a prelude to our guest on public speaking, Jason answers some questions from our listeners. We thank you for your questions and always invite more JasonHartman.com/ask James Rosebush, a former Deputy Assistant to President…
The post SW 479: True Reagan & Winning Your Audience, Deliver a Message with the Confidence of a President by James Rosebush appeared first on Speaking of Wealth.
Today, Jason Hartman discusses the Phillips curve and its relevance to our current economic situation. While we are all challenged in ways to adapt to our shelter-in-place advising, several benefits are being popularized out of necessity. Telemedicine, or telehealth, is growing rapidly, and not just for humans. Veterinary practices are using telemedicine for your pet’s…
The post SW 478: The Phillips Curve, Elliott Wave, Telemedicine, Kim Jong-Un appeared first on Speaking of Wealth.
Today, Jason Hartman discusses the Phillips curve and its relevance to our current economic situation. While we are all challenged in ways to adapt to our shelter-in-place advising, several benefits are being popularized out of necessity. Telemedicine, or telehealth, is growing rapidly, and not just for humans. Veterinary practices are using telemedicine for your pet’s health as well.
Steve Hochberg returns to elaborate on the Elliott Wave. How do we know when we have too much debt, the U.S., or the individual?
http://traffic.libsyn.com/speakingofwealth/SoW_1448_Phillips_Curve_Elliot_Wave_Steve_Hochberg_PART_2.mp3
Key Takeaways:
[1:00] Is Kim Jong-Un alive?
[5:30] Telemedicine, we’re finally there
[8:00] The Phillips curve
[14:00] Monetary policy comes from central banks, and fiscal policy comes from the government
Guest: Steve Hochberg
[22:00] Everything the Fed has said they’re going to do has been backed by the Treasury. The treasury has pledged to cover any losses that the Fed is going to incur through their lending programs, and this can’t go on forever
[24:00] How do we know when we have too much debt?
[28:30] “I think there’s a huge bull market starting right now, and it’s the bull-market in cash” -Hochberg
Websites:
www.elliottwave.com
Jason Hartman University Membership
1-800-HARTMAN
www.JasonHartman.com
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
Jason Hartman’s Blogcast
The post SW 478: The Phillips Curve, Elliott Wave, Telemedicine, Kim Jong-Un appeared first on Speaking of Wealth.
Jason Hartman shares sound advice on the top four reasons that a company fails. Steve Hochberg joins Jason to break down the methods of the Elliott Wave Principle. Listen to how the Elliott Wave Principle used collective investor psychology to predict 2020 stock market trends, without the influence of Coronavirus, as early as late 2019. Will we continue to see the stability of linear markets vs the volatility of cyclical markets, post-pandemic? Do recessions cause cautious businessmen or do cautious businessmen cause recessions?
http://traffic.libsyn.com/speakingofwealth/SoW_1447_Phillips_Curve_Elliot_Wave_Steve_Hochberg.mp3
Key Takeaways:
[2:30] From a discussion: the four primary reasons a company fails
[4:00] Number one, FEAR – Faults, education, appearing, real
[5:15] Number two, mindset
[9:00] Number three, lack of connections
[11:30] Number four, Lacking systems and process
[15:20] What is going on in the financial world?
[17:00] Unfolding the Elliott Wave Principle
[18:20] “Late 2019, the U.S. economy had some very strong economic numbers, the social mood was very elevated, but there were some underlying problems going on”
[19:20] The yield curve: the three month U.S. Treasury bill yield minus the ten year U.S. Treasury note, had inverted, which was a key indicator in the last months of 2019.
[23:00] Cyclical vs linear markets, post-pandemic
[28:00] Do recessions cause cautious businessmen or do cautious businessmen cause recessions?
[30:00] An Elliot Wave is a hierarchical fractal, it has self-similar patterns at all degrees of the scale
[30:45] Why do you prefer the DOW over the S&P?
Websites:
www.elliottwave.com
Jason Hartman University Membership
1-800-HARTMAN
www.JasonHartman.com
Jason Hartman Quick Start
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
Jason Hartman’s Blogcast
The post SW 477: Conquer the Crash by Robert Prechter, Elliott Wave appeared first on Speaking of Wealth.
Jason Hartman shares sound advice on the top four reasons that a company fails. Steve Hochberg joins Jason to break down the methods of the Elliott Wave Principle. Listen to how the Elliott Wave Principle used collective investor psychology to predict 2020 stock market trends, without the influence of Coronavirus, as early as late 2019.…
The post SW 477: Conquer the Crash by Robert Prechter, Elliott Wave appeared first on Speaking of Wealth.
Beware of the ‘invisible tax,’ inflation. Jason Hartman discusses inflation, poverty, and work-from-home lifestyle and advantages. In these challenging times, what professionals are able to stay optimistic? How are the elites transferring wealth? In part II of today’s show, Jason interviews Jessica Mah, founder of inDinero. Tune in for pro-tips on loan approval for PPP…
The post SW 476: SBA Loans PPP & EIDL, Covid-19 Bailouts, Jessica Mah appeared first on Speaking of Wealth.
Beware of the ‘invisible tax,’ inflation. Jason Hartman discusses inflation, poverty, and work-from-home lifestyle and advantages. In these challenging times, what professionals are able to stay optimistic? How are the elites transferring wealth?
In part II of today’s show, Jason interviews Jessica Mah, founder of inDinero. Tune in for pro-tips on loan approval for PPP & EIDL. How can you optimize your time with loan delays, and get ahead of the game? And, don’t forget to prep for the end-game of these loans, will they be forgiven? Follow the rules and we shall see.
http://traffic.libsyn.com/speakingofwealth/SoW_1439_Jessica_Mah_inDinero_SBA_LOANS_PPP_EIDL.mp3
Key Takeaways:
[3:15] There are two types of taxation that we are paying: 1) The tax that we see, income tax, sales tax, etc 2) The inflation tax, which destroys the purchasing power of our money
[7:30] People are being driven into poverty in this quarantine, making it very difficult for some to adjust to the work-from-home lifestyle
[13:30] “Tis the set of the sails, And not the gales, Which tell us the way to go.” -Ella Wheeler Wilcox
[16:00] How are the elites transferring wealth?
[19:30] Jessica Mah, founder of inDinero, helping entrepreneurs run better businesses
[20:50] PPP has run out? Only 6% of all applications have been approved by the SBA and funded.
[21:15] The SBA is saying the best option is to use the bank you are already with, although Jessica has seen more success getting a loan through smaller regional banks
[23:15] Have you seen success in getting loans with brokers?
[25:30] Every bank is accepting PPP & EIDL applications even though they’re both on hold due to running out of money
[26:45] How can you be successful at getting your slice of the bailout pie?
[18:30] Pro-Tips: Show your work; have an excel spreadsheet that shows how you came to your figures
[30:30] How difficult is the one-page application?
[31:00] The Magic Question, “What is all of the information you need from me in order for the bank to formally process my loan application and submit it to the SBA?”
[34:00] This loan could be forgiven if properly played out
[38:00] Encouraged to apply for PPP & EIDL, but PPP is the better of the two options for covering big payroll sheets
Websites:
Blog.indinero.com
covid@indinero.com
www.PandemicInvesting.Com
TAX SALE Webinar Link
www.JasonHartman.com
Jason Hartman PropertyCast (Libsyn)
Jason Hartman PropertyCast (iTunes)
1-800-HARTMAN
The post SW 476: SBA Loans PPP & EIDL, Covid-19 Bailouts, Jessica Mah appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 62, originally published in July 2012. Jason Hartman is joined by Marc Ostrofsky, bestselling author of Get Rich Click!, to talk about making money on the internet with the right knowledge and timing. Marc says domain names and websites are real estate, comparable to buying a piece of…
The post SW 474 FBF: Get Rich Click! Making Money on the Internet with Marc Ostrofsky appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 62, originally published in July 2012.
http://traffic.libsyn.com/speakingofwealth/SW_474_FBF_Marc_Ostrofsky.mp3
Jason Hartman is joined by Marc Ostrofsky, bestselling author of Get Rich Click!, to talk about making money on the internet with the right knowledge and timing. Marc says domain names and websites are real estate, comparable to buying a piece of land and building on it. He explains how to find good names, how to get started with little to no money through affiliate marketing, outsourcing parts of a business, and using social media sites to make money. He also talks about ways to save money online by taking advantage of technology. Marc explains how reverse e-commerce works, the benefits of crowdsourcing, defines pay-per-action, shares a bit about SEO, and more.
Marc Ostrofsky is a professional speaker, consultant, venture capitalist and serial entrepreneur. Known as a “Technology Wildcatter,” he founded the Prepaid Phone Card industry and was an early pioneer in the Voice Mail Industry, Pay Phone Industry, Prepaid Cellular Market and other deregulated telecommunications markets. He created numerous magazines, trade shows and market research studies and later sold those firms for $50 Million+. He is one of the few keynote speakers and authors that actually owns a portfolio of highly profitable online business ventures. His current Internet companies generate $75 Million+ annually and include Blinds.com, CuffLinks.com, SummerCamps.com, eTickets.com, MutualFunds.com, Photographer.com, Consulting.com, TechToys.com, BeautyProducts.com, Bachelor.com and others. He has been quoted in over 1000 media outlets including ABC’s 20/20, The Today Show, the New York Times, the Wall Street Journal, USA Today,CNN, FORBES and Inc. Magazine. His firms have won countless business awards including the Inc. 500 and the Ernst & Young “Entrepreneur of the Year” Award.
Marc is one of the leading experts on making money online and teaches businesses how to compete effectively in the new digital world. He is known for selling the domain name Business.com for $7.5 million which landed in The Guinness Book of World Records as the most expensive domain name ever sold. He then invested in Business.com which later sold for $345 Million. He is a graduate of the University of Texas at Austin with a bachelor’s degree in Business Administration and a major in Marketing. Marc and his wife live in Houston with their five teenage daughters and two dogs.
Website:
Find Marc’s Books
The post SW 474 FBF: Get Rich Click! Making Money on the Internet with Marc Ostrofsky appeared first on Speaking of Wealth.
Chris Stoikos is a serial entrepreneur and chief executive officer of Dollar Beard Club. He is the archetypal “mover and shaker” with a number of entrepreneurial credits to his name. His true genius lies in the ability to creatively market and commercialize products, and in building and maintaining teams of experts to run businesses independently.…
The post SW 473 FBF: Creating Viral Video & Dollar Beard Club with Chris Stoikos appeared first on Speaking of Wealth.
Chris Stoikos is a serial entrepreneur and chief executive officer of Dollar Beard Club. He is the archetypal “mover and shaker” with a number of entrepreneurial credits to his name. His true genius lies in the ability to creatively market and commercialize products, and in building and maintaining teams of experts to run businesses independently. Despite his youth, Chris brings a practical knowledge of business in tandem with a firm grasp of market psychology for a younger and “hipper” consumer base. He also brings his manly beard, named “Grizz”.
http://traffic.libsyn.com/speakingofwealth/SW_473_FBF_Chris_Stoikos.mp3
Key Takeaways:
[1:20] The creation of The Dollar Beard Club
[4:15] The history of the rise of the beard culture
[6:10] The impact viral videos have had on The Dollar Beard Club’s success
[10:10] Unconscious Content conference he’s throwing to teach people to create viral videos
[13:30] Dissecting the elements of viral videos
[17:50] How you can tell a story in a 90 second video
[20:10] Chris’ background that led to his viral videos
[21:40] How Chris writes his scripts for the videos and how much the videos have cost
Resources Mentioned:
www.DollarBeardClub.com
www.UnconsciousContent.com
www.ChisStoikos.com
The post SW 473 FBF: Creating Viral Video & Dollar Beard Club with Chris Stoikos appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 287, originally published in July 2017. Jon Benson, the creator of the Video Sales Letter, joins the show to talk copy writing. Jon gives out some tips on key words to focus on when you’re writing, the mindset you need to influence your customers, and some specific steps…
The post SW 461 FBF: Converting Sales With Better Copywriting with Jon Benson appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 287, originally published in July 2017.
Jon Benson, the creator of the Video Sales Letter, joins the show to talk copy writing. Jon gives out some tips on key words to focus on when you’re writing, the mindset you need to influence your customers, and some specific steps you can take to boost your online sales by 100%.
Key Takeaways:
[1:33] The power of the word “you”
[4:48] How one word can change the dynamic of your copy dramatically
[7:05] The big secret of copy writing to influence your customers
[9:58] How you create your customer avatar that you write your copy for
[11:16] THE biggest problem advertisers have today
[13:58] People want to follow people who have the guts to take a position
[18:02] Honesty is missing in copy writing today
[21:36] The importance of modality marketing
[24:01] Even the decisions we make that we think are rational are driven by emotions
[29:37] Jon’s challenge that will help you double your online sales
Website:
www.Sellerator.com
The post SW 461 FBF: Converting Sales With Better Copywriting with Jon Benson appeared first on Speaking of Wealth.
Jason Hartman talks with David Osborn, co-founder of Magnify Capital and best-selling author of Wealth Can’t Wait: Avoid the 7 Wealth Traps, Implement the 7 Business Pillars, and Complete a Life Audit Today!, about making the conscious decision to be wealthy and how you can actually follow through on that decision while avoiding common pitfalls.…
The post SW 460: Miracle Morning Millionaires by David Osborn, Magnify Capital appeared first on Speaking of Wealth.
Jason Hartman talks with David Osborn, co-founder of Magnify Capital and best-selling author of Wealth Can’t Wait: Avoid the 7 Wealth Traps, Implement the 7 Business Pillars, and Complete a Life Audit Today!, about making the conscious decision to be wealthy and how you can actually follow through on that decision while avoiding common pitfalls. They also discuss how absolutely vital the morning is to your life and how you can win the morning.
Key Takeaways:
[2:21] Being wealthy starts with making a choice
[6:27] The mindset is critical but often overlooked
[10:50] When you become successful you eventually just have to learn to deal with being in lawsuits
[14:07] Do NOT hire someone just because you like them
[21:16] Miracle Morning Millionaires
[23:19] By 11am the world is coming at you and you’re in reaction mode
Website:
www.DavidOsborn.com
The post SW 460: Miracle Morning Millionaires by David Osborn, Magnify Capital appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 156, originally published in July 2014. Dale Brown writes military-action-aviation techno-thrillers and was a navigator-bombardier in the G-model B-52 Stratofortress heavy bomber and the FB-111, a supersonic medium bomber. He rose to the rank of captain via automatic promotion and is the recipient of several military decorations and…
The post SW 459 FBF: How To Write Better Novels with Dale Brown appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 156, originally published in July 2014.
Dale Brown writes military-action-aviation techno-thrillers and was a navigator-bombardier in the G-model B-52 Stratofortress heavy bomber and the FB-111, a supersonic medium bomber. He rose to the rank of captain via automatic promotion and is the recipient of several military decorations and awards, including the Air Force Commendation Medal, the Combat Crew Award, and the Marksmanship ribbon. He is also a Life Member of the Air Force Association and the U.S. Naval Institute.
His new book is called, “Starfire,” which challenges notions of what is possible in the realm of cutting-edge weaponry and spacecraft and with life and humanity itself.
Previously Dale wrote “TIGER’S CLAW” – a rapidly unfolding narrative of U.S.-China relations today. He believes China is America’s #1 military, economic and political rival, and he explains how he expects US-Chinese relations to play out.
Brown writes military-action-aviation techno-thrillers, so he tell us more about his history and background to qualify him to write on such topics, and hands out advice to writers who want to get their work out there.
Dale was a navigator-bombardier in the B-52G Stratofortress heavy bomber and the FB-111A supersonic medium bomber, and is the recipient of several military decorations and awards including the Air Force Commendation Medal with oak leaf cluster, the Combat Crew Award, and the Marksmanship ribbon. Dale was also one of the nation’s first Air Force ROTC cadets to qualify for and complete the grueling three-week U.S. Army Airborne Infantry paratrooper training course. He was also an Air Force instructor on aircrew life support and combat survival, evasion, resistance, and escape.
Nowadays Dale supports a number of organizations to promote law enforcement, education, and literacy. He is a Life Member of the Air Force Association, U.S. Naval Institute, and National Rifle Association. He is a command pilot for Angel Flight West (www.angelflightwest.org), a group that donate their time, skills, and aircraft to fly medical patients free of charge. He is also a mission pilot with the Civil Air Patrol, flying a variety of missions in support of the U.S. Air Force and other federal agencies. He is a multi-engine and instrument-rated private pilot and can often be found in the skies all across the United States, piloting his Piper Aztec-E airplane. On the ground, Dale enjoys tennis, scuba diving, and soccer. Dale, his wife Diane, and son Hunter live near Lake Tahoe, Nevada.
Website:
www.DaleBrown.info
The post SW 459 FBF: How To Write Better Novels with Dale Brown appeared first on Speaking of Wealth.
Jason Hartman talks with Josh Elledge, founder of both Savings Angel and Up My Influence, about how he was able to gain PR from the beginning of his business when he had absolutely no money to pay for advertising. Josh explains the crucial factors in generating media attention, what journalists and content creators are looking for and some magic words that will get you what you want more often than anything else.
Key Takeaways:
[2:36] How did Josh go about getting media attention with no money?
[6:01] How to approach traditional media
[9:16] It’s not enough to just produce content, you need to build relationships
[14:31] Every journalist and influencer is available, you don’t have to pay to approach them, but you need the right approach
[17:42] The magic words when pitching a journalist or influencer
Website:
www.UpMyInfluence.com
www.SavingsAngel.com
The post SW 458: PR Success with Savings Angel’s Josh Elledge appeared first on Speaking of Wealth.
Jason Hartman talks with Josh Elledge, founder of both Savings Angel and Up My Influence, about how he was able to gain PR from the beginning of his business when he had absolutely no money to pay for advertising. Josh explains the crucial factors in generating media attention, what journalists and content creators are looking…
The post SW 458: PR Success with Savings Angel’s Josh Elledge appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 215, originally published in September 2015.
Jason Hartman talks with Jenny Q. Ta, CEO of Sqeeqee, about monetizing social networking.
Key Takeaways:
[4:25] How the user can profit from social networking on her site
[10:43] The viral growth of Sqeeqee
[15:23] If we’re in another technology bubble
Website:
www.Sqeeqee.com
The post SW 453 FBF: Monetizing Social Networking with Jenny Q Ta appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 215, originally published in September 2015. Jason Hartman talks with Jenny Q. Ta, CEO of Sqeeqee, about monetizing social networking. Key Takeaways: [4:25] How the user can profit from social networking on her site [10:43] The viral growth of Sqeeqee [15:23] If we’re in another technology bubble Website:…
The post SW 453 FBF: Monetizing Social Networking with Jenny Q Ta appeared first on Speaking of Wealth.
Jason Hartman talks with Jeff Fromm, the Millennial Marketing Guy, about the differences between Gen Y and Gen Z. While the two generations are close in age, they are incredibly different when it comes to advertising, so it’s crucial that you know the difference in the two. Jeff explains how those differences will impact society…
The post SW 452: Doing Business with Millennials vs Gen Z with Millennial Marketing Guy Jeff Fromm appeared first on Speaking of Wealth.
Jason Hartman talks with Jeff Fromm, the Millennial Marketing Guy, about the differences between Gen Y and Gen Z. While the two generations are close in age, they are incredibly different when it comes to advertising, so it’s crucial that you know the difference in the two. Jeff explains how those differences will impact society at large and certain industries specifically.
Key Takeaways:
[3:04] Gen Z are NOT Millennials to the 2nd degree. They’re more like Gen X
[6:36] Some of the big differences between Gen Y and Gen Z
[15:10] Gen Z and Y both like to be involved with companies that support their causes, but there are some differences
[19:18] Will the Millennials and Gen Zers have interest in the McMansions that were built?
Website:
www.JeffFromm.com
The post SW 452: Doing Business with Millennials vs Gen Z with Millennial Marketing Guy Jeff Fromm appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 108, originally published in October 2013. Dave Delaney is a recognized leader, consultant and speaker on digital marketing, social media strategy, and business networking. He hosted one of the first parenting podcasts from 2005 – 2008, and he has been blogging for nearly a decade. His book, New…
The post SW 451 FBF: Networking for Nice People with Dave Delaney appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 108, originally published in October 2013.
Dave Delaney is a recognized leader, consultant and speaker on digital marketing, social media strategy, and business networking. He hosted one of the first parenting podcasts from 2005 – 2008, and he has been blogging for nearly a decade. His book, New Business Networking, is available from Que Publishing.
Since moving to Nashville, TN in 2007, Dave has co-founded two annual unconferences, PodCamp and BarCamp Nashville. He has also launched two monthly networking events, Nashcocktail and Geek Breakfast. The latter now has chapters across the US, South Africa and Australia.
In July 2012, Delaney was selected by Billboard Magazine as a digital marketing expert to follow. In May 2012, Delaney was featured by the Nashville Business Journal as a Power Leader of Technology in Nashville, TN. In 2011, Dave was awarded the prestigious Digital Media Champion AIM Award by the American Marketing Association in Nashville. In 2009, he was nominated for Nashville’s blogger of the year by the Nashville Technology Council.
Website:
www.NetworkingForNicePeople.com
The post SW 451 FBF: Networking for Nice People with Dave Delaney appeared first on Speaking of Wealth.
In this off-topic 10th episode, Jason Hartman talks with Lawrence Susskind, Ford Professor of Environmental & Urban Planning at MIT and Vice-Chair of the Program on Negotiation at Harvard Law School and author of Entrepreneurial Negotiation: Understanding and Managing The Relationships That Determine Your Entrepreneurial Success, about what urban development means in today’s age and ideas coming up that can help alleviate many of our city’s difficulties.
Jason and Lawrence also discuss the importance of negotiation and the mindset you must have whenever you enter into them. Many people’s attitudes these days are skewed toward doing what’s best for themselves, and Lawrence explains why that’s wrong and why the methods we’re trying to use for negotiations are all wrong.
Key Takeaways:
[3:04] The art of urban planning and its changing nature
[6:06] Cities are going through a process of change and we’re likely to see big cities continuing to spread rather than becoming denser
[11:09] Some ideas for the future on how to reduce or eliminate traffic
[15:47] The single most important thing to becoming a better negotiator
[20:49] You need to know the other party’s options so that you can know where you stand in negotiations
[24:42] How negotiation can make you a better leader
[29:10] We need to stop thinking that text based communication can be a way to run a business
Website:
www.EntrepreneurialNegotiation.com
www.LawrenceSusskind.mit.edu
The post SW 450: Art of Urban Planning with Lawrence Susskind, Havard Law School & MIT appeared first on Speaking of Wealth.
In this off-topic 10th episode, Jason Hartman talks with Lawrence Susskind, Ford Professor of Environmental & Urban Planning at MIT and Vice-Chair of the Program on Negotiation at Harvard Law School and author of Entrepreneurial Negotiation: Understanding and Managing The Relationships That Determine Your Entrepreneurial Success, about what urban development means in today’s age and…
The post SW 450: Art of Urban Planning with Lawrence Susskind, Havard Law School & MIT appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 27, originally published in November 2010. Jason Hartman talks with author, editor and literary coach, Ariel Gore. Some call her The Indiana Jones of literature” and her books include Bluebird: On Women and Happiness (forthcoming from Farrar, Straus and Giroux), the critically acclaimed writing guide How to Become…
The post SW 449 FBF: How to Become a Famous Writer Before You’re Dead appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 27, originally published in November 2010.
Jason Hartman talks with author, editor and literary coach, Ariel Gore. Some call her The Indiana Jones of literature” and her books include Bluebird: On Women and Happiness (forthcoming from Farrar, Straus and Giroux), the critically acclaimed writing guide How to Become a Famous Writer Before You’re Dead, the Booksense pick novel The Traveling Death and Resurrection Show, the Oregon Book Award finalist Atlas of the Human Heart, and cult classic The Hip Mama Survival Guide.
She founded the award-winning parenting zine Hip Mama back in 1993. Over the years, the zine featured many new and emerging writers. Still, The New Yorker raved: Gore’s the quality of the writing that sets Hip Mama apart. Ariel now serves as Hip Mama’s consulting editor. The Utne Reader said, Ariel Gore’s transformation from globetrotting teenager to the hippest of mamas reads like a movie script about a Gen-X slacker following her bliss to unlikely success.
Website:
Bluebird: Women and the New Psychology of Happiness
The post SW 449 FBF: How to Become a Famous Writer Before You’re Dead appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 115, originally published in November 2013.
Note: Please excuse the poor audio quality. Edward Meyer is the VP of Exhibits and Archives at Ripley Publishing. He’s been with Ripley’s for more than 30 years. He joins the show to explain what has helped make Ripley so sustainable, engaging and entertaining. He also shares some of the new marketing tactics he’s utilizing for his books and exhibits.
Meyer then shares some crazy stories in this year’s edition, such as:
– Oscar the Incredible Traveling Dog visiting over 30 countries in the past three years
– Creepy and crazy Halloween-theme stories
Website:
www.Ripleys.com.
The post 448 FBF: Ripley’s Believe It or Not with Edward Meyer appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 115, originally published in November 2013. Note: Please excuse the poor audio quality. Edward Meyer is the VP of Exhibits and Archives at Ripley Publishing. He’s been with Ripley’s for more than 30 years. He joins the show to explain what has helped make Ripley so sustainable, engaging…
The post 448 FBF: Ripley’s Believe It or Not with Edward Meyer appeared first on Speaking of Wealth.
Jason Hartman talks with Travis Lee, co-founder of 3D Mail Results, about whether direct mailing is still an effective marketing strategy in today’s environment. Jason and Travis explore ways that people can make sure their marketing products actually get seen by their intended targets and some of the unique items that Travis has seen used by companies to promote their business.
Key Takeaways:
[1:11] There’s been nothing but talk about e-mail marketing for years now that it’s hard to remember that direct mail is nowhere near dead
[5:35] Some of the unique pieces Travis’ company has mailed for advertising clients
[7:59] How you separate self-mailers and packaged mailers
[11:42] 3D Mail nearly guarantees that your mail will at least be opened, not tossed out like most other mailers
[12:57] The 3 components of direct mail
Website:
www.3DMailResults.com
www.3DMailSuccess.com
The post SW 447: Successful Direct Mail Advertising with Travis Lee appeared first on Speaking of Wealth.
Jason Hartman talks with Travis Lee, co-founder of 3D Mail Results, about whether direct mailing is still an effective marketing strategy in today’s environment. Jason and Travis explore ways that people can make sure their marketing products actually get seen by their intended targets and some of the unique items that Travis has seen used…
The post SW 447: Successful Direct Mail Advertising with Travis Lee appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 48, originally published in April 2012.
In this first episode of our series on podcasting, Jason Hartman hears founder of Palladium Education, Inc, Alex Haddox’s story of how he began podcasting to enhance his business. One of Alex’s favorite things to do was radio shows and was in public relations for many years. He began marketing his seminars through podcasts and building his brand. Alex currently has over 200 podcasts.
He explains how he tracked downloads, noting that it takes a while to build up a listening audience. He learned how to engage the audience and to fulfill their desire for more episodes. He came up with the idea of doing a Quick Tip every other episode. As he posted these podcasts, his listening audience increased six-fold. He encourages consistency and diligence, explaining that having a passion for it, for the content, is very important for success.
Alex calls podcasting a “long game.” He has his own equipment, does his own editing and uploading, and has low overhead costs. By joining a podcasting network, Alex’s audience doubled. He explains the benefits of the podcast network, i.e. the support and rapport that is built, leading to a close knit group of podcasters. All in all, Alex has experienced great success with his podcasts, having never spent money on advertising for his show, and managing the process himself.
Website:
www.PalladiumEducation.com
www.AlexHaddox.com
The post SW 446 FBF: Podcast Production & Marketing Techniques with Alex Haddox Founder of Palladium Education appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 48, originally published in April 2012. In this first episode of our series on podcasting, Jason Hartman hears founder of Palladium Education, Inc, Alex Haddox’s story of how he began podcasting to enhance his business. One of Alex’s favorite things to do was radio shows and was in…
The post SW 446 FBF: Podcast Production & Marketing Techniques with Alex Haddox Founder of Palladium Education appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 186, originally published in February 2015.
Whether it’s your spouse, significant other, family, friends, or even business associates, each individual speaks his or her own love language. “The Five Love Languages” are: Words of Affirmation, Quality Time, Receiving Gifts, Acts of Service, and Physical Touch. Understanding which of these languages makes that special someone feel loved can be essential to the success of any relationship. Join Jason Hartman and renowned author, Dr. Gary Chapman as they discuss these timeless concepts and how our primary language affects our interactions in our relationships.
Dr. Gary Chapman seeks to fulfill his call to the ministry as a pastor, speaker, and author. He speaks extensively throughout the U.S. and internationally on marriage, family, and relationships. The government of Singapore invited him to present his marriage seminar there and the Chaplain’s Office of NATO issued a special invitation for Dr. Chapman to speak to the NATO forces in Germany. Other engagements have taken him to England, Africa, Saudi Arabia, Turkey, Mexico and Hong Kong. Sales exceeding 5 million copies earned him the Platinum Book Award from the Evangelical Publishers Association for The Five Love Languages, which has been translated into over thirty-six languages. Twenty-seven other books and five video series are also among his publications.
Website:
www.5LoveLanguages.com
The post SW 445 FBF: The Five Love Languages with Dr Gary Chapman appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 186, originally published in February 2015. Whether it’s your spouse, significant other, family, friends, or even business associates, each individual speaks his or her own love language. “The Five Love Languages” are: Words of Affirmation, Quality Time, Receiving Gifts, Acts of Service, and Physical Touch. Understanding which of…
The post SW 445 FBF: The Five Love Languages with Dr Gary Chapman appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 194, originally published in April 2015. Jason Hartman invites Brian Gruber President of Lucky Orange to the Speaking of Wealth Show. On today’s episode, Brian talks about the customer data you can get from heat mapping, polls on your website to find out how to make your customers…
The post SW 444 FBF: How to Properly Heat Map with Brian Gruber appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 194, originally published in April 2015.
Jason Hartman invites Brian Gruber President of Lucky Orange to the Speaking of Wealth Show. On today’s episode, Brian talks about the customer data you can get from heat mapping, polls on your website to find out how to make your customers purchase your products, and the beneficial ways of using Lucky Orange’s product.
Key Takeaways:
2:14 – Heat mapping can show you which pages are the most visited and which ones are not.
3:13 – A poll is a quick question that can help you find out what your customer is thinking.
5:47 – Brian explains how the privacy of their product works.
7:56 – Brian explains more about different types of heat mapping.
11:45 – Lucky Orange has a feature called Behavior Tagging which segments the recordings of people by the actions they take on your website.
13:59 – Lucky Orange has another feature called Form Analytics that allows you to see people in real-time and see where they’re stuck on your forms.
15:00 – Brian’s advice is to get information from your customers by watching their movements on your website and asking them questions.
16:56 – Listeners of this podcast can get an extended free trial on Lucky Orange’s product via email.
Mentioned in this episode:
www.LuckyOrange.com
The post SW 444 FBF: How to Properly Heat Map with Brian Gruber appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 262, originally published in March 2017. Jason Hartman talks with Chris Guillebeau, author, world traveler, and non-conformist. From 2002-2013, Chris made it his mission to visit all 193 countries, and succeeded. His first book, The Art of Non-Conformity, led him to his second book, The $100 Startup. Those…
The post SW 443 FBF: The $100 Startup with Chris Guillebeau appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 262, originally published in March 2017.
Jason Hartman talks with Chris Guillebeau, author, world traveler, and non-conformist. From 2002-2013, Chris made it his mission to visit all 193 countries, and succeeded. His first book, The Art of Non-Conformity, led him to his second book, The $100 Startup. Those books have been translated into more than 20 languages and sold over half a million copies.
Chris joined Jason to talk about his travel adventures, his beliefs on entrepreneurialism, and the power that being geographically independent brings to each individual.
Key Takeaways:
[2:27] How Chris’ trip across the US and Canada led to his book The $100 Startup
[5:35] What being geographically independent can mean for you and your lifestyle
[9:20] Why Chris decided he should write about non-conformity
[12:20] Chris’ experience between writing his thesis paper compared to blogging
[16:07] What The Happiness of Pursuit means to Chris
[20:16] Chris’ advice to any aspiring authors
Websites:
www.ChrisGuillebeau.com
www.ArtOfNonconformity.com
The post SW 443 FBF: The $100 Startup with Chris Guillebeau appeared first on Speaking of Wealth.
Jason Hartman talks with James Malinchak, #1 speaker coach & trainer and former Secret Millionaire on ABC, about his time on the TV show as well as how people can take what they have, get the right mindset, and turn their life into a success. There are a lot of external forces on you in…
The post SW 442: Successful Mindsets with Secret Millionaire’s James Malinchak appeared first on Speaking of Wealth.
Jason Hartman talks with James Malinchak, #1 speaker coach & trainer and former Secret Millionaire on ABC, about his time on the TV show as well as how people can take what they have, get the right mindset, and turn their life into a success. There are a lot of external forces on you in your life, but the response you have to all of them is strictly up to you.
Key Takeaways:
[2:47] James’ experience on The Secret Millionaire
[10:56] What are the traits that lead someone who is poor to become successful?
[13:42] In every situation you can either have excuses or results, and excuses don’t matter
[17:25] The response you choose to tell yourself after an event is all that really matters
[20:58] What James will be talking about at the upcoming Profits in Paradise
[24:54] It is an absolute necessity to invest in yourself
Website:
www.JasonHartman.com/Events
www.BigMoneySpeaker.com
The post SW 442: Successful Mindsets with Secret Millionaire’s James Malinchak appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 136, originally published in February 2014.
Al Ries & his daughter Laura Ries have been working together as focusing consultants for 18 years.
Ries & Ries was founded in New York in 1994. Three years later, Al & Laura relocated to Atlanta, Georgia.But the Ries team spends most of its time on the road consulting with top corporations around the world from Microsoft to Ford, Disney, Merck, Frito-Lay, and many others.
The dynamic duo and bestselling authors have been profiled by Business Week, Marketing News, Advertising Age, The Wall Street Journal, Atlanta Journal-Constitution, and countless other domestic & international publications.
Al first rose to fame in 1972 when a series of three articles on a new concept called “Positioning” authored by Al Ries & Jack Trout appeared in Advertising Age. The positioning idea took the ad world by storm and was voted by AdAge as one of the 75 most important advertising ideas of the past 75 years.
In 1981, the Positioning book was published and has since sold well over 1 million copies. The book has sold over 400,000 copies in China alone. The two authors also wrote Marketing Warfare, Bottom-Up Marketing, Horse Sense and The 22 Immutable Laws of Marketing.
More recently, Al & Laura have written six books together and have continued to rattle the establishment by breaking with traditional conventions.
Website:
www.Ries.com
The post SW 441 FBF: 22 Immutable Laws of Marketing with Al Ries appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 136, originally published in February 2014. Al Ries & his daughter Laura Ries have been working together as focusing consultants for 18 years. Ries & Ries was founded in New York in 1994. Three years later, Al & Laura relocated to Atlanta, Georgia.But the Ries team spends most…
The post SW 441 FBF: 22 Immutable Laws of Marketing with Al Ries appeared first on Speaking of Wealth.
Jason Hartman talks with Michelle Tillis Lederman, author of The Connector’s Advantage, The 11 Laws of Likability, Heroes Get Hired and Nail The Interview – Land The Job, about how likability works and the mindset you have to have in order to succeed in business. There’s no way to make people like you, but there are ways to present yourself that will allow you to have a better chance of being liked.
Key Takeaways:
[2:21] What is Mood Memory?
[5:44] How do you segue out of a conversation without offending the person you’re speaking to?
[9:16] The definition of a “niche connector”
[11:29] The 7 Mindsets of connectors
[15:15] Always have the mindset that when you connect online your goal is to bring it offline
Website:
www.MichelleTillisLederman.com
The post SW 440: Heroes Get Hired by Michelle Tillis Lederman appeared first on Speaking of Wealth.
Jason Hartman talks with Michelle Tillis Lederman, author of The Connector’s Advantage, The 11 Laws of Likability, Heroes Get Hired and Nail The Interview – Land The Job, about how likability works and the mindset you have to have in order to succeed in business. There’s no way to make people like you, but there…
The post SW 440: Heroes Get Hired by Michelle Tillis Lederman appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 231, originally published in January 2016. Doug Sandler has over 30 years of business experience as an entrepreneur, business owner, manager and staff member. His book, Nice Guys Finish First is a #1 ranked Amazon Best Seller. He specializes in making connections, building relationships and strengthening bonds both…
The post SW 439 FBF: Nice Guys Finish First with Doug Sandler appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 231, originally published in January 2016.
Doug Sandler has over 30 years of business experience as an entrepreneur, business owner, manager and staff member. His book, Nice Guys Finish First is a #1 ranked Amazon Best Seller. He specializes in making connections, building relationships and strengthening bonds both inside and outside organizations. Don’t let the “Mr. Nice Guy” tag fool you, Doug has entered into many high level negotiations and is anything but a pushover. His speaking and consulting business is geared towards improving relationships and winning business through his time tested sales, service and relationship building system. Doug is a nationally recognized speaker, and writer for Huffington Post. His weekly posts reach over hundreds of thousands of readers. Doug has been titled by a leading social media marketing company in the top 100 of Social Media Thought Influencers to follow.
Key Takeaways:
[4:36] The importance of always being on the lookout for what the next step is in your life
[8:31] How to make yourself start reaching out to clients/friends/anyone and improve your life
[14:02] The importance of empowering others and how it will cause your business to thrive
[18:09] Companies that have the “Nice Guy” environment
[22:28] The differences between companies people like working with and companies everyone wants to avoid
Website:
www.DougSandler.com
The post SW 439 FBF: Nice Guys Finish First with Doug Sandler appeared first on Speaking of Wealth.
Jason Hartman talks with Michael E Gerber, founder of Michael E Gerber Companies and E-Myth, as well as author of The E-Myth, about why small businesses fail, as well as how to successfully systemitize your processes to achieve success. Key Takeaways: [5:47] Why Michael created Radical U [7:55] Small business owners almost always fail to…
The post SW 438: Awakening the Entrepreneur Within & Vertical Systemization with Michael E Gerber appeared first on Speaking of Wealth.
Jason Hartman talks with Michael E Gerber, founder of Michael E Gerber Companies and E-Myth, as well as author of The E-Myth, about why small businesses fail, as well as how to successfully systemitize your processes to achieve success.
Key Takeaways:
[5:47] Why Michael created Radical U
[7:55] Small business owners almost always fail to understand what a business is, and that includes real estate investors
[11:38] Why the idea that McDonald’s is in the real estate business is a myth
[16:49] The most important tool for running your business
[21:03] Why successful contractors fail when they try to scale their business
Website:
www.MichaelEGerberCompanies.com
www.FreeBook.MichaelEGerber.com
The post SW 438: Awakening the Entrepreneur Within & Vertical Systemization with Michael E Gerber appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 188, originally published in February 2015. Patrick Hanlon joins the Speaking of Wealth audience and talks to Jason Hartman about his book, Primal Branding. Patrick sits down with Jason to talk about the seven primal rules of branding and how it can apply to small and big businesses…
The post SW 437 FBF: Primal Branding with Patrick Hanlon appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 188, originally published in February 2015.
Patrick Hanlon joins the Speaking of Wealth audience and talks to Jason Hartman about his book, Primal Branding. Patrick sits down with Jason to talk about the seven primal rules of branding and how it can apply to small and big businesses alike. As a side note, Primal Branding was released in 2006 and there is now a newer version of the book with more recent tech examples entitled Social Code.
Website:
Primalbranding: Create Zealots for Your Brand, Your Company, and Your Future
The post SW 437 FBF: Primal Branding with Patrick Hanlon appeared first on Speaking of Wealth.
Jason Hartman talks with Anita Campbell, founder and publisher of Small Business Trends, about what markets are currently the friendliest to entrepreneurs. Some rankings are surprising and there’s a big surprise when it comes to entrepreneurs in rural areas. They also discuss the potential impacts of minimum wage on small business.
Key Takeaways:
[2:03] Some of Anita’s rankings for best cities for entrepreneurs really suprised her
[4:53] How Anita’s company was able to use the US Census to help in the rankings
[7:49] Technology has allowed rural areas to start flourishing as entrepreneurial havens
[10:20] Does having more entrepreneurs in an area make the market more or less stable?
[16:34] How the movement to a $15/hr wage is impacting entrepreneurs
Websites:
www.JasonHartman.com/Properties
www.SmallBizTrends.com
www.DataUSA.io
The post SW 436: Where Entrepreneurs Are Treated Best with Small Business Trends’ Anita Campbell appeared first on Speaking of Wealth.
Jason Hartman talks with Anita Campbell, founder and publisher of Small Business Trends, about what markets are currently the friendliest to entrepreneurs. Some rankings are surprising and there’s a big surprise when it comes to entrepreneurs in rural areas. They also discuss the potential impacts of minimum wage on small business. Key Takeaways: [2:03] Some…
The post SW 436: Where Entrepreneurs Are Treated Best with Small Business Trends’ Anita Campbell appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 234, originally published in June 2016.
Jane Root is a leading creative executive producer who has transformed major networks on both sides of the Atlantic, and delivered innovative, acclaimed programming to the content market worldwide in both television and digital. Previously President of Discovery Networks and controller of BBC2, Jane established herself as co-founder of Wall to Wall Television creating a number of hit programs for the British and US markets. In 2008, Jane set up Nutopia and since its launch has created international formats, won awards, achieved record-breaking ratings and pioneered a new genre of television – the mega-doc.
Key Takeaways:
[1:20] An overarching look at the peaceful beginning of the 2000s
[3:05] The flavor of the decades, the 80s created the world we now have, the 90s were peace and prosperity
[7:39] The technologies that changed society in the 2000s, starting with Napster
[9:31] A look back at the financial side of the 2000s and how it was a continuation of the 90s weakening of restrictions
[12:20] The changing speed of technological advances
[15:42] Some fun facts about the 2000s
Websites Mentioned:
www.nutopia.com
The post SW 435 FBF: The 2000s, A New Reality with Jane Root, CEO of Nutopia & Discover Network appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 234, originally published in June 2016. Jane Root is a leading creative executive producer who has transformed major networks on both sides of the Atlantic, and delivered innovative, acclaimed programming to the content market worldwide in both television and digital. Previously President of Discovery Networks and controller of…
The post SW 435 FBF: The 2000s, A New Reality with Jane Root, CEO of Nutopia & Discover Network appeared first on Speaking of Wealth.
Jason Hartman talks with Brian Kurtz, author of Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing, about how it’s important to look past the short game and why direct response marketing can help you in the long game. They also discuss the importance of copywriting and how you…
The post SW 434: Overdeliver, Playing the Long Game in Direct Response Marketing by Brian Kurtz appeared first on Speaking of Wealth.
Jason Hartman talks with Brian Kurtz, author of Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing, about how it’s important to look past the short game and why direct response marketing can help you in the long game. They also discuss the importance of copywriting and how you can figure out if you’re hiring a good one.
Key Takeaways:
[1:24] Most people see direct response marketing as a short game, why does Brian say it’s part of the long game?
[5:04] How do you differentiate yourself in today’s market
[7:38] The most dangerous number in business is 1. You need multiple channels
[11:19] The characteristics you’re looking for in a copywriter
[15:39] How to structure your payments with your copywriters
Website:
www.OverdeliverBook.com
The post SW 434: Overdeliver, Playing the Long Game in Direct Response Marketing by Brian Kurtz appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 233, originally published in February 2016.
Harpreet Singh is Co-founder and Co-CEO of ExperFy, as well as a Fellow at Harvard Innovation Lab. He is responsible for Experfy’s strategy and operations. He is an entrepreneur with experience leading cross-functional teams in global execution of product development, business strategy, operations, and technology functions. With exceptional emphasis on structured governance, he managed the program management initiatives for sixty technology startups from Citigroup’s e-Citi Venture Portfolio Office. In a later role as Director of Technology, also at Citigroup, he architected the infrastructure of global multi-tiered, web-based electronic exchanges. Harpreet subsequently established the Project Management Office (PMO) for FX Alliance, a global foreign exchange platform, where he was responsible for enabling project and risk management functions for New York, London and Tokyo locations. Harpreet earned Master’s and PhD degrees from Harvard University, where he currently serves as a faculty member.
In 2001, Harpreet co-founded the Sikh Coalition—a civil rights group—in the wake of hate crimes against Sikh-Americans after the September 11 attacks. In 2003, along with Desmond Tutu, Harpreet was honored with the James Parks Morton Interfaith Tribute by the Interfaith Center of New York for his work to help heal local communities on the grassroots level.
Key Takeaways:
[1:26] Dr. Singh breaks down the 3 characteristics of big data: volume, variety and velocity
[4:11] How big data is being used in a way that small businesses can actually use
[7:15] How big data has been used in conferences to aid in seating people, at a price that businesses can actually afford
[9:21] How Experfy has been able to recruit and retain some of the big names in the data scientist world
[10:15] Using big data can help your company automate things previously done manually, drive down your prices and help you expand
[14:34] The future of big data and analytics
[16:00] Describing the Harvard Innovation Lab
Websites Mentioned:
www.experfy.com
The post 433 FBF: Small Business, Big Data with Dr Harpreet Singh appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 233, originally published in February 2016. Harpreet Singh is Co-founder and Co-CEO of ExperFy, as well as a Fellow at Harvard Innovation Lab. He is responsible for Experfy’s strategy and operations. He is an entrepreneur with experience leading cross-functional teams in global execution of product development, business strategy,…
The post 433 FBF: Small Business, Big Data with Dr Harpreet Singh appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 235, originally published in February 2016. Kevin Jans is the President and Founder of Skyway Acquisition Solutions (“Skyway”). After 16 years as a Department of Defense contracting officer, he founded Skyway to help companies navigate the increasingly complex process of competing for Federal contracts. Kevin built the company…
The post SW 432 FBF: Big Money in Government Contracts with Kevin Jans appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 235, originally published in February 2016.
Kevin Jans is the President and Founder of Skyway Acquisition Solutions (“Skyway”). After 16 years as a Department of Defense contracting officer, he founded Skyway to help companies navigate the increasingly complex process of competing for Federal contracts. Kevin built the company on the premise that no one knows the Federal acquisition system better than contracting officers who managed it from the inside. Following this idea, he built a team of experts with actual contracting officer experience. What separates this podcast is the insight that Kevin and Paul bring from having been Contracting Officers (COs).
In addition to his hands on experience, Kevin has extensive credentials in the contracting and source selection field. He is an active member of the National Contract Management Association (NCMA), Suncoast Chapter. Kevin also has elite training and development experience in the Federal contract market. He was competitively selected for both the US Air Force’s Copper Cap Training Program and the Career Broadener Programs. Both of these targeted Department of Defense training programs are designed to accelerate the experience and knowledge of high-performing professionals in the DOD contracting and acquisition field. He is a Certified Federal Contracts Manager (through NCMA), DOD-Certified in both Contracting and Program Management (through Defense Acquisition University) and he holds a Yellow Belt Certification in Six Sigma.
Key Takeaways:
[4:27] Kevin’s new 80/20 rule
[6:21] A few places you can go to find government contracts out there and if you might be a fit
[9:02] Getting started and learning the basics of learning to get government contracts
[11:04] How to compete for government contracts with small businesses and minority owned businesses
[14:07] Comparing the government contract market to the stock market
[17:05] How long it takes to get a government contract going
[21:09] Exploring the all important topic of how much it costs to get help submitting your government contract proposal
[23:54] Looking at what the government’s going to look at when they’re considering if you’ll win the contract
Websites Mentioned:
www.USASpending.gov
www.FederalBusinessOpporunities.gov
www.SkywayAcquisition.com
www.ContractingOfficerPodcast.com
The post SW 432 FBF: Big Money in Government Contracts with Kevin Jans appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 283, originally published in July 2017.
We’ve been hearing for years that print media is dead, but it’s still around and some venues are even doing quite well. But with pay walls abound and different publications having different takes that you want to read it can get real expensive real fast to read all your favorite news.
Jason Hartman talks with Alex Gruntsev, Chief Innovation Officer at PressReader, about how their service allows customers to subscribe to a huge variety of publications for a low monthly fee. They discuss how businesses can use hot spots to add value to their customers, how publishers can get in on the action, and why people would want the app.
Key Takeaways:
[1:54] What is PressReader?
[6:13] How PressReader pays the publishers
[11:18] What Alex sees as the future of PressReader
[14:44] Whether things like PressReader will also cause a revolution in advertising
Webste:
www.PressReader.com
The post SW 431 FBF: Using PressReader to Entice Customers with Alex Gruntsev appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 283, originally published in July 2017. We’ve been hearing for years that print media is dead, but it’s still around and some venues are even doing quite well. But with pay walls abound and different publications having different takes that you want to read it can get real…
The post SW 431 FBF: Using PressReader to Entice Customers with Alex Gruntsev appeared first on Speaking of Wealth.
Today’s off-topic 10th episode has Jason Hartman talking with Sally Kohn, CNN political commentator, host of The State of the Resistance podcast and author of The Opposite of Hate: A Field Guide to Repairing Our Humanity, about why there’s so much hate in our country at the moment and how we need to continue acknowledging problems and working to get better.
Key Takeaways:
[3:22] Technology makes us feel more anonymous, which isn’t always the best thing
[6:00] Does the US deserve credit for being better than the rest of the world?
[10:51] What definition of “hate” Sally’s working from
[15:02] Most people don’t think they’re hateful, they believe “those people” are hateful so the things they do are justified
[18:46] We have been taught throughout history that men should be in positions of power, which is a powerful thing to have to break through
Website:
www.SallyKohn.com
The post SW 430: The Opposite of Hate with CNN & Fox’s Sally Kohn appeared first on Speaking of Wealth.
Today’s off-topic 10th episode has Jason Hartman talking with Sally Kohn, CNN political commentator, host of The State of the Resistance podcast and author of The Opposite of Hate: A Field Guide to Repairing Our Humanity, about why there’s so much hate in our country at the moment and how we need to continue acknowledging…
The post SW 430: The Opposite of Hate with CNN & Fox’s Sally Kohn appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 222, originally published in November 2015.
Christian Fioravanti is the founder and creator of Attractionology, co-founder and co-creator of 20 Minute Video Payday and founder and publisher of Project Catapult. He has been a small business owner since 2007. He owns and operates several web-based businesses and has authored several books and other pieces of literature related to business.
Key Takeaways:
[4:45] A good reason for dealing with physical products
[9:12] The secret sauce for giveaways
[14:56] The sweet spot to make free offers really work
[20:31] The Jason Hartman bumper sticker tag
[27:58] The funnel process that’s 3 years ahead of everyone else
[31:08] If there’s a barrier to what size companies can use funnels
Websites Mentioned:
www.MouseFlow.com
www.ClickFunnelsComp.com
www.Stripe.com
www.ChristianFioravanti.com
The post SW 429 FBF: Internet Marketing Physical Products with Christian Fioravanti appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 222, originally published in November 2015. Christian Fioravanti is the founder and creator of Attractionology, co-founder and co-creator of 20 Minute Video Payday and founder and publisher of Project Catapult. He has been a small business owner since 2007. He owns and operates several web-based businesses and has…
The post SW 429 FBF: Internet Marketing Physical Products with Christian Fioravanti appeared first on Speaking of Wealth.
Jason Hartman talks with Stephen Davis, author of Truthteller: An Investigative Reporter’s Journey Through the World of Truth Prevention, Fake News and Conspiracy Theories, about the prevalence of fake news online and in every form of media. The two try to find ways to combat the issue head on and what the average person can…
The post SW 428: Truthteller: Protecting Your Reputation in a World of Fake News with Stephen Davis appeared first on Speaking of Wealth.
Jason Hartman talks with Stephen Davis, author of Truthteller: An Investigative Reporter’s Journey Through the World of Truth Prevention, Fake News and Conspiracy Theories, about the prevalence of fake news online and in every form of media. The two try to find ways to combat the issue head on and what the average person can do today (and in the future) to avoid being fooled.
Key Takeaways:
[1:54] It’s easier now than ever before for governments to lie to you and get away with scandals
[3:58] Fake news travels faster than truth on Twitter
[7:02] If you want good, investigative journalism, you’re going to have to pay for it
[13:07] We need to stop letting companies like Facebook and Google escape the responsibility that media outlets have
[19:21] How governments deceive you
[25:43] Dealing with fake reviews on sites
Website:
www.StephenDavisWriter.com
The post SW 428: Truthteller: Protecting Your Reputation in a World of Fake News with Stephen Davis appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 101, originally published in October 2013.
David Meerman Scott is a marketing strategist, advisor to emerging companies, bestselling author of eight books including three international bestsellers, and a professional speaker on topics including marketing, leadership, and social media.
His previous experience is as a recovering marketing VP for two U.S. publicly traded companies and was also an Asia marketing director for Knight-Ridder, at one time the world’s largest information company. David has lived and worked in New York, Tokyo, and Hong Kong. He currently resides in the Boston area.
David currently works as an advisor to numerous emerging companies in the marketing technology field including HubSpot, GrabCAD, Libboo, VisibleGains, ExpertFile, GutCheck, and Newstex. He also spends his time working with various nonprofits that interest him including the Grateful Dead Archive at UC Santa Cruz, HeadCount, and Nashaquisset. In the past he was on the boards of directors of NewsWatch KK (successfully sold to Yahoo Japan) and Kadient (successfully merged with Sant) and the board of advisors of Eloqua (successful IPO in mid-2012 and sale to Oracle in early 2013).
Website:
www.DavidMeermanScott.com
The post SW 427 FBF: Marketing and News Jacking with David Meerman Scott appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 101, originally published in October 2013. David Meerman Scott is a marketing strategist, advisor to emerging companies, bestselling author of eight books including three international bestsellers, and a professional speaker on topics including marketing, leadership, and social media. His previous experience is as a recovering marketing VP for two U.S. publicly…
The post SW 427 FBF: Marketing and News Jacking with David Meerman Scott appeared first on Speaking of Wealth.
Jason Hartman talks with Geoff Cook, co-founder and CEO of MeetMe and The Meet Group, about the creation of his company that has created a $400 market cap. MeetMe is a dating app like many others, but has differentiated itself by using live streaming. Geoff and his team have noticed that people are segmenting their…
The post SW 426: Targeting Your Brand with Geoff Cook appeared first on Speaking of Wealth.
Jason Hartman talks with Geoff Cook, co-founder and CEO of MeetMe and The Meet Group, about the creation of his company that has created a $400 market cap. MeetMe is a dating app like many others, but has differentiated itself by using live streaming. Geoff and his team have noticed that people are segmenting their personalities across brands rather than trying to change their privacy settings on one platform, and was able to take advantage of that.
Key Takeaways:
[1:45] How live streaming made Geoff’s dating app revenue explode
[4:44] Deciding to go forward with live streaming was an all in bet for the company
[7:30] The problem right now with video on dating apps is that many people don’t want to be in a video
[10:17] People share different aspects of their life with different brands
Website:
www.MeetMe.com
The post SW 426: Targeting Your Brand with Geoff Cook appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 237, originally published in March 2016.
Gerard Adams is a thought leader, serial entrepreneur, angel investor, and philanthropist. His lifes purpose is to inspire other Millennials to leverage their passions for success and create the lifestyle they dream of.
Gerard started from the bottom, and made it his mission to get to the top, doing what he was passionate about, and giving a voice to the millenial generation. He co-founded a well-loved news platform called EliteDaily.com, hustled, and recently sold it for $50,000,000.
After meeting Tony Robbins, Gerard is now dedicating his life to mentoring aspiring entrepreneurs to help them avoid the pitfalls he faced.
Key Takeaways:
[4:06] How EliteDaily.com got started
[7:40] How to hire and pay writers for your publication/company/blog
[11:10] How EliteDaily.com was able to ensure they were speaking with the right voice
[14:24] EliteDaily.com’s current size
[16:26] The rising importance of video in today’s online landscape
[19:07] Gerard’s new thought leader business
Website Mentioned:
www.GerardAdams.com
The post SW 425 FBF: Growing a $50 Million Millenial Business with Gerard Adams appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 237, originally published in March 2016. Gerard Adams is a thought leader, serial entrepreneur, angel investor, and philanthropist. His lifes purpose is to inspire other Millennials to leverage their passions for success and create the lifestyle they dream of. Gerard started from the bottom, and made it his…
The post SW 425 FBF: Growing a $50 Million Millenial Business with Gerard Adams appeared first on Speaking of Wealth.
Jason Hartman talks with Dan Martell, founder of SaaS Academy, about how to scale your business using software as a service. Dan and Jason explore how current conditions have actually created an even bigger opportunity for software services than originally thought. Most every problem that pops up can be solved with a service you can provide a subscription for.
Key Takeaways:
[2:12] You need to perfect 4 core pillars to get to scale
[4:21] Dan likes using the acronym MEVO rather than MVP
[8:33] Outline your product and go try and get 10 orders
[11:34] What you need to make freemium work
[14:16] Dan believes you succeed in business when you fall in love with the problem rather than the solution
[17:48] We’re moving toward a subscription society
Website:
www.DanMartell.com
The post SW 424: Dan Martell, Founder of SaaS Academy & Clarity.fm appeared first on Speaking of Wealth.
Jason Hartman talks with Dan Martell, founder of SaaS Academy, about how to scale your business using software as a service. Dan and Jason explore how current conditions have actually created an even bigger opportunity for software services than originally thought. Most every problem that pops up can be solved with a service you can…
The post SW 424: Dan Martell, Founder of SaaS Academy & Clarity.fm appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 74, originally published in March 2013. Jason Hartman invites Michael Houlihan and Bonnie Harvey, co-founders of Barefoot Wine, to discuss “out-of-the-box” marketing principles that led to Michael’s and Bonnie’s highly successful wine business. Though his business card reads, “Head Stomper,” Michael officially served as president and CEO for 19 years. She was Vice President…
The post SW 423 FBF: Barefoot Marketing with Michael Houlihan & Bonnie Harvey appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 74, originally published in March 2013.
Jason Hartman invites Michael Houlihan and Bonnie Harvey, co-founders of Barefoot Wine, to discuss “out-of-the-box” marketing principles that led to Michael’s and Bonnie’s highly successful wine business. Though his business card reads, “Head Stomper,” Michael officially served as president and CEO for 19 years. She was Vice President and “The Original Foot” for 19 years. There she had a wide variety of duties, doing whatever was necessary to operate the business. While Michael’s role was “big picture visionary,” Bonnie translated his ideas into workable processes and displayed a genius for managing the millions of details that come with a start-up. She proved to possess a rare combination of creativity and business savvy that served Barefoot well.
Starting with no money and no knowledge of the wine industry, Michael and Bonnie used out-of-the-box thinking coupled with solid business principles to build a leading national brand. They relied on “worthy cause marketing” instead of conventional advertising to grow a loyal following and promote their favorite causes. Their new book is entitled: The Barefoot Spirit: How Hardship, Hustle and Heart Built a Bestselling Wine.
Barefoot Wines went on to win the industry’s top sales awards. They were selling well over a half a million cases annually when the E&J Gallo family purchased the brand in 2005. Since then, along with Bonnie, Michael has been a valued advisor to large and small corporations and start-ups, offering his real world experience to improve their profitability, grow their brands, and improve their culture. Sales, marketing, and performance-based compensation are his sweet spots. He also donates professional time to non-profits to help them improve their image, increase donations and achieve financial sustainability.
Website:
www.TheBarefootSpirit.com
www.TheBrandAuthority.net
The post SW 423 FBF: Barefoot Marketing with Michael Houlihan & Bonnie Harvey appeared first on Speaking of Wealth.
Jason Hartman talks with Greg S Reid, author of the new book Wealth Made Easy: Millionaires and Billionaires Help You Crack the Code to Getting Rich, about the hacks he learned by interviewing multiple multi-millionaires and several billionaires. Greg also dispels some old advice that he doesn’t think holds true today, as well as providing…
The post 422: Wealth Hacks, Wealth Made Easy by Greg S Reid appeared first on Speaking of Wealth.
Jason Hartman talks with Greg S Reid, author of the new book Wealth Made Easy: Millionaires and Billionaires Help You Crack the Code to Getting Rich, about the hacks he learned by interviewing multiple multi-millionaires and several billionaires.
Greg also dispels some old advice that he doesn’t think holds true today, as well as providing an important concept when planning your future.
Key Takeaways:
[2:22] Some of the hacks that Greg discovered in his research
[6:22] The concept of CPC: Clues, Patterns, Choices
[9:54] If the concept of “your income is the average of the 5 people you spend the most time with” is outdated, what’s the solution nowadays
[12:48] It’s important to remember, thoughts are not things
[15:40] Don’t follow your passion to make money, create opportunities and wealth for yourself so you can follow your passion
Website:
Wealth Made Easy
www.KeynoteSpeaker.tv
The post 422: Wealth Hacks, Wealth Made Easy by Greg S Reid appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 96, originally published in September 2013. Dave Jackson has been educating people about technology since 1995. He once designed a class to teach people how to surf the Internet because they had no idea what it was. At one point in his his career he was the three time “Employee…
The post SW 421 FBF: School of Podcasting with David Jackson appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 96, originally published in September 2013.
Dave Jackson has been educating people about technology since 1995. He once designed a class to teach people how to surf the Internet because they had no idea what it was. At one point in his his career he was the three time “Employee of the Year” winner for a company that was netting over 40 million dollars a year. Mr. Jackson worked in about every department the company had including a technician, customer service rep, marketing director, software developer, and training manager.
In late 2005 he launched the School of Podcasting, a website with step by step tutorials on how to podcast. This has lead to other podcasting related sites and services including Podcast Mechanic dealing with consulting in the world of podcasts, Podcast Clicks which is geared towards promotion, Learn to Subscribe a free tutorial for listeners of his shows, and many more.
When he is not podcasting he is a musician in a local band, active in his church, and is currently working on his Bachelor’s Degree (in education specializing in Tech Ed) at the University of Akron in Akron, Ohio.
Website:
www.SchoolOfPodcasting.com
The post SW 421 FBF: School of Podcasting with David Jackson appeared first on Speaking of Wealth.
In this 10th episode, Jason Hartman talks with Cynthia Kane, author of How to Communicate Like a Buddhist, as well as Talk To Yourself Like a Buddhist, about how we should be communicating with ourself and with others. Too often we say things hurtful to ourselves and our loved ones which we don’t even realize…
The post SW 420: How to Communicate Like a Buddhist by Cynthia Kane appeared first on Speaking of Wealth.
In this 10th episode, Jason Hartman talks with Cynthia Kane, author of How to Communicate Like a Buddhist, as well as Talk To Yourself Like a Buddhist, about how we should be communicating with ourself and with others. Too often we say things hurtful to ourselves and our loved ones which we don’t even realize until it’s too late. Cynthia explains the elements of right speech that will point us in the right direction, as well as the importance of silence.
Key Takeaways:
[2:39] How does communicating like a Buddhist help you?
[6:18] The importance of “Mindful Listening”
[8:48] How we can use silence in a positive way
[16:22] How do you talk to YOURSELF as a Buddhist?
[20:27] You need to pump yourself up with self talk a little bit
[22:17] The importance of questioning
Website:
www.CynthiaKane.com
The post SW 420: How to Communicate Like a Buddhist by Cynthia Kane appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 149, originally published in July 2014. Bryan Dulaney has helped companies more than triple their revenue using his Perfect Funnel System when consulting and when implementing it for clients. His recent case study he helped a vacation company, Vacation Strategy, scale from $1.5 million to over $5 million…
The post SW 419 FBF: The Perfect Funnel System with Bryan Dulaney appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 149, originally published in July 2014.
Bryan Dulaney has helped companies more than triple their revenue using his Perfect Funnel System when consulting and when implementing it for clients. His recent case study he helped a vacation company, Vacation Strategy, scale from $1.5 million to over $5 million dollars in less than 5 months and is what he now calls “The $5,357,728 Case Study.”
Bryan started marketing online while finishing up his Masters in Marketing at Liberty University in Lynchburg, VA. It was back then that Bryan taught himself how to build lead capture and sales pages that could convert. His first day, was while he was at Liberty University, where he made just over $10,000 in sales for a product launch. Then again a few weeks later over $20,000 where he outranked his mentor, Mike Filsaime, at the time. Now they are friends.
Bryan has been paid upwards of $100,000 to help people launch products and services online and his normal consulting fee is $10,000 for a one day strategy session where he helps you personally roll out a Perfect Funnel System. Why $10,000? Because it’s worth 10x that amount in actual revenue and sales immediately, in his experience.
Bryan has helped people launch Webinars, where they generated over $150,000 in 90 days and the list goes on and on. So what are you waiting for? Click Here to Get a Quote and let Bryan and his OptimizePress Ninja’s do it for you while you can “guide them” or just sit back and kick it on the beach, spend time with your family, take a break from all of the learning that you’re doing and start putting other people to work in your business so that you can work ON your business as Michael Gerber says it best.
Website:
www.OptimizePressNinja.com
The post SW 419 FBF: The Perfect Funnel System with Bryan Dulaney appeared first on Speaking of Wealth.
Jason Hartman talks with Stephan Evergreen, founder of Evergreen Data and author of Effective Data Visualization, about how to improve your presentations by improving your visual aids. Sight is our dominant sense, so your presentation can be made or broken depending on how your audience sees what you’re showing them. Confuse them with information presented poorly and sometimes it doesn’t matter what you say.
Key Takeaways:
[1:41] What’s the problem with the way we try and communicate data in presentations?
[5:19] How to choose the right way to present data visually
[7:36] What software does Stephanie recommend?
[12:24] Ways you need to tweak your presentation from the default Excel design
[16:06] We have 5 senses, but sight is probably the king
[18:43] There are cultural differences around color
[21:55] How much data can you show in a presentation?
Website:
www.StephanieEvergreen.com
The post SW 418: Effective Data Visualization, The Right Chart for the Right Data by Dr Stephanie Evergreen, Mastercard, Verizon, UN, CDC, World Bank & FDA appeared first on Speaking of Wealth.
Jason Hartman talks with Stephan Evergreen, founder of Evergreen Data and author of Effective Data Visualization, about how to improve your presentations by improving your visual aids. Sight is our dominant sense, so your presentation can be made or broken depending on how your audience sees what you’re showing them. Confuse them with information presented…
The post SW 418: Effective Data Visualization, The Right Chart for the Right Data by Dr Stephanie Evergreen, Mastercard, Verizon, UN, CDC, World Bank & FDA appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 174, originally published in November 2014.
Corey Coates has edited both radio and podcasting shows for the last 10 years. He is also the owner of Podfly, a company that produces professional podcasts and provides audio editing services. Corey talks with Jason about the future of podcasting and how easy it is to make one-on-one connections with listeners through this up and coming medium.
Key Takeaways:
2:20 – Corey has been podcasting since 2006 and has worked with a lot of industry leaders in podcasting over the last 9 years.
4:20 – With podcasting you can target a very specific audience on your own terms.
7:50 – Overseas Radio Network had a regular radio stream of shows, but also had it available for download in case people wanted to listen to a specific show on their own time.
9:10 – Podcasting takes time and patience. Developing a good podcast is still best done organically and through word of mouth.
12:37 – You don’t need a large audience to be a successful podcaster.
15:50 – Audio equipment is so cheap and compact that you can literally record your show using GarageBand on your iPhone.
19:18 – Corey talks about the company Buzzsprout, who is looking at new ways to make podcasting easier.
23:45 – Corey talks a little bit about Podfly and how they help clients with the pre and post-production aspect of their podcast.
25:15 – Jason loves Podfly. He says that he is able to produce content faster than ever before because Podfly takes a load off his hands.
28:15 – Having a lot of content available on a regular basis is what builds a great audience.
29:15 – You can’t game the Apple iTunes system. Apple ranks you based on a number of downloads and the number of subscribers you have over a 4 week period.
Mentioned In This Episode:
http://www.podfly.net/
overseasradio.com/
Everything Podcasting
http://www.buzzsprout.com/
The post SW 417 FBF: Best Practice for Podcasts with Corey Coates appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 174, originally published in November 2014. Corey Coates has edited both radio and podcasting shows for the last 10 years. He is also the owner of Podfly, a company that produces professional podcasts and provides audio editing services. Corey talks with Jason about the future of podcasting and…
The post SW 417 FBF: Best Practice for Podcasts with Corey Coates appeared first on Speaking of Wealth.
Jason Hartman talks with John Warrilow, author of Built To Sell, as well as The Automatic Customer, about how to improve your businesses value to the point where you can sell it for top dollar. Personal branding can be great for your business when you start, but can create a rough environment for selling. Listen…
The post SW 416: Built To Sell & The Automatic Customer by John Warrilow appeared first on Speaking of Wealth.
Jason Hartman talks with John Warrilow, author of Built To Sell, as well as The Automatic Customer, about how to improve your businesses value to the point where you can sell it for top dollar. Personal branding can be great for your business when you start, but can create a rough environment for selling. Listen in as John explains how you can utilize subscription models in today’s world to drastically increase your business value.
Key Takeaways:
[1:18] How John started helping companies increase their value
[2:15] How a consulting company John had with blue chip clients and several million dollars in sales was worthless, and how he turned it around
[5:22] The 3 attributes to scale
[9:19] The good and bad of personal branding
[13:02] Don’t try to ride your business to the peak and get every last penny before selling, but you want to sell earlier in the game than that
[17:17] How much should you be willing to lose in customer acquisition in order to get that monthly recurring revenue?
[21:33] The 9 subscription models
[24:55] Amazon is a trillion dollar business is because of their subscription models
Website:
www.ValueBuilder.com
The post SW 416: Built To Sell & The Automatic Customer by John Warrilow appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 202, originally published in May 2015. Ben Krueger is the owner of Authority Engine and is an avid podcaster. His company specializes in helping people start podcasts and other podcast related trainings. He talks to Jason on some very helpful podcast marketing tips to better utilize your audience…
The post SW 415 FBF: Engage & Convert Podcast Listeners Into Income with Ben Krueger appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 202, originally published in May 2015.
Ben Krueger is the owner of Authority Engine and is an avid podcaster. His company specializes in helping people start podcasts and other podcast related trainings. He talks to Jason on some very helpful podcast marketing tips to better utilize your audience and how you can build stronger relationships with your listeners.
Key Takeaways:
[2:30] Podcasting allows you to create content in a very easy way and it builds relationships.
[5:20] Can podcasting work for the local provider? The dentist, chiropractor, etc?
[9:45] Don’t be afraid to turn some people off.
[14:15] Develop a podcast the way you’d develop any friendship.
[16:25] Ben shares direct response marketing tips to convert listeners into potential customers.
[22:10] Jason loves Tucker Max’s show notes.
[29:00] Podcast between 17-22 minutes long works really well for listeners.
Website:
www.CashFlowPodcasting.com
The post SW 415 FBF: Engage & Convert Podcast Listeners Into Income with Ben Krueger appeared first on Speaking of Wealth.
After a tour of an Amazon fulfillment center, Jason Hartman has an “investigative report” from the inside of a ride-sharing trip talking with a former employee of Amazon on how we have been misled a little by the company. Key Takeaways: [2:23] Amazon pickers are walking at least 10 miles a day to get orders…
The post SW 414: Amazon’s Shady Business Practices appeared first on Speaking of Wealth.
After a tour of an Amazon fulfillment center, Jason Hartman has an “investigative report” from the inside of a ride-sharing trip talking with a former employee of Amazon on how we have been misled a little by the company.
Key Takeaways:
[2:23] Amazon pickers are walking at least 10 miles a day to get orders together
[4:08] The pay raise that Amazon gave their warehouse employees was offset by a slash in benefits
Website:
www.JasonHartman.com/Properties
The post SW 414: Amazon’s Shady Business Practices appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 128, originally published in December 2013.
Donald Katz is the founder & CEO of Audible. He successfully built the world’s largest seller and publisher of audiobooks. He joins the show to discuss how he built his company. Audible isn’t just a successful company. It also impacts local communities. Katz believes companies should do more social work to revitalize its surroundings. He thinks “do-good” helps businesses and their goodwill assets.
Amazon recently announced that it has launched some upgrades to its Whispersync for Voice technology to make it easier for people reading Kindle books to switch between reading and listening to the Audible audiobook version on a smartphone or tablet. Katz explains this new feature.
Audible just launched a creative partnership with Playtone, the celebrated television, film and music production company founded by Academy Award-winning actor-director Tom Hanks. Katz tells us more about this partnership.
Website:
www.Audible.com
The post SW 413 FBF: Using Social Work to Revitalize Communities with Donald Katz appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 128, originally published in December 2013. Donald Katz is the founder & CEO of Audible. He successfully built the world’s largest seller and publisher of audiobooks. He joins the show to discuss how he built his company. Audible isn’t just a successful company. It also impacts local communities.…
The post SW 413 FBF: Using Social Work to Revitalize Communities with Donald Katz appeared first on Speaking of Wealth.
Jason Hartman talks with Joe Calloway, author of Becoming a Category of One, as well as Be the Best at What Matters Most, about how you can avoid becoming commoditized as a business (and why you absolutely don’t want that to happen to you). There are things you can learn from commoditized businesses, and one thing in particular you absolutely need to copy from Amazon, Google and Apple.
Key Takeaways:
[2:07] Why you don’t want to become a commodity as a business
[6:10] Your customers are the only vote that matters, so no matter what you think of your product/price/etc, it all comes down to what they think
[7:59] One thing you need to copy from Amazon, Google and Apple
[12:04] Most people are not spending enough time on their #1 thing
[15:14] People crave simplicity, so deliver it and you’ll succeed immensely
Website:
www.JoeCalloway.com
The post SW 412: Becoming a Category of One & Be the Best at What Matters Most by Joe Calloway appeared first on Speaking of Wealth.
Jason Hartman talks with Joe Calloway, author of Becoming a Category of One, as well as Be the Best at What Matters Most, about how you can avoid becoming commoditized as a business (and why you absolutely don’t want that to happen to you). There are things you can learn from commoditized businesses, and one…
The post SW 412: Becoming a Category of One & Be the Best at What Matters Most by Joe Calloway appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 66, originally published in January 2013. Jason Hartman and Ken McArthur get together to talk about making an impact in people’s lives. People have the ability to make either a positive or negative difference in the lives of millions of people. Creating products and services or providing valuable…
The post SW 411 FBF: How to Get Noticed & Motivate Millions with Ken McArthur appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 66, originally published in January 2013.
Jason Hartman and Ken McArthur get together to talk about making an impact in people’s lives. People have the ability to make either a positive or negative difference in the lives of millions of people. Creating products and services or providing valuable solutions to problems can make a positive impact and Ken explains some of the techniques that aid in delivering that impact, such as color, sound, and repetition.
Ken then delves into the topic of joint ventures, a most powerful way to succeed from building great relationships. He stresses the importance of thinking of the other person in the venture and being relevant to the people with whom you are trying to network. He also encourages people, “Don’t think you have to do things alone and don’t think small.”
Ken, best-selling author of “Impact: How to Get Noticed, Motivate Millions and Make a Difference in a Noisy World,” has enabled thousands of people to achieve amazing impact by championing the philosophy that partnerships and collaboration build value for everyone. Ken challenges us to realize we ALL have an impact – whether we want to or not – on thousands of people who we touch in our day-to-day lives by demonstrating that simple things make a HUGE difference.
Website:
www.KenMcArthur.com
The post SW 411 FBF: How to Get Noticed & Motivate Millions with Ken McArthur appeared first on Speaking of Wealth.
In this 10th episode, Jason Hartman talks with Tal Ben-Shahar, co-founder of The Happiness Studies Academy and best-selling author of Happier and the new book, Short Cuts to Happiness: Life-Changing Lessons from My Barber, about how you measure happiness, predictors of happiness and what sorts of things Tal was able to learn from his barber. They also discuss whether Millennials and Generation Z to see if they’ve been coddled too much or if we’ve just learned how to better communicate with them.
Key Takeaways:
[3:06] How do you rate a country’s happiness?
[5:33] There’s only one thing that predicts happiness levels on a national level
[9:52] The hazards of social media on happiness
[11:55] Lessons learned from Tal’s barber
[17:24] How to praise people properly to encourage growth
[20:13] If you don’t teach people to face reality then you’re setting them up for failure
[23:38] The first step toward happiness is, surprisingly, allowing in unhappiness
Website:
www.TalBenShahar.com
The post SW 410: Life-Changing Lessons from My Barber by Tal Ben-Shahar, Happiness Studies Academy appeared first on Speaking of Wealth.
In this 10th episode, Jason Hartman talks with Tal Ben-Shahar, co-founder of The Happiness Studies Academy and best-selling author of Happier and the new book, Short Cuts to Happiness: Life-Changing Lessons from My Barber, about how you measure happiness, predictors of happiness and what sorts of things Tal was able to learn from his barber.…
The post SW 410: Life-Changing Lessons from My Barber by Tal Ben-Shahar, Happiness Studies Academy appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 104, originally published in October 2013. Greg Hickman is the Creator/Host of Mobile Mixed, a Mobile Marketing Consultant focused on retail. Hickman is also the co-founder of Thumbfound, a boutique, independent mobile marketing agency. Greg started off as a self-professed “agency guy,” and had the opportunity to work…
The post SW 409 FBF: Optimizing Mobile Marketing with Greg Hickman appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 104, originally published in October 2013.
Greg Hickman is the Creator/Host of Mobile Mixed, a Mobile Marketing Consultant focused on retail. Hickman is also the co-founder of Thumbfound, a boutique, independent mobile marketing agency. Greg started off as a self-professed “agency guy,” and had the opportunity to work on brands like Pepsi, Lipton, and Walmart. In this line of work, he created and managed digital, in-store and grassroots marketing campaigns.
In 2005, Greg moved on from the larger agency to a smaller operation, but still worked with major brands, including AT&T, EA Games, Sony Pictures, The New York Jets, Florida Marlins, Winterfresh and Axe. Greg created mobile marketing campaigns for these giants, bringing them into a new space.
Over the last 3 years, Greg has spent his time and focused his passion towards developing, implementing and managing mobile marketing programs for a media network of 300 shopping centers across the country. It’s an understatement to say that the mobile marketing space for retail is a hot commodity right now. According to Hickman, “Implementing the right mobile strategies can have huge impacts on your business. Whether it’s driving people to your establishment, generating increased sales online or improving retention I can help. I’ve managed initiatives that cover Mobile Web, Smartphone apps, SMS, QR Codes, Location based services, mobile SEO etc.”
Mobile marketing for businesses big and small in the retail space is not going anywhere any time soon. That’s what makes Greg so passionate about his strategy through Mobile Mixed. Greg wants to help you create integrated mobile marketing strategies by talking with the best and most successful mobile marketers out there.
Website:
www.System.ly
The post SW 409 FBF: Optimizing Mobile Marketing with Greg Hickman appeared first on Speaking of Wealth.
Jason Hartman talks with Joe Apfelbaum, founder and CEO of Ajax Union, about the recent changes to the LinkedIn platform. LinkedIn is a platform that many people no longer understand the importance of. It has changed direction to a content management platform and is a good way to reach over 600 million people currently. The…
The post SW 408: LinkedIn Success with Joe Apfelbaum, Ajax Union appeared first on Speaking of Wealth.
Jason Hartman talks with Joe Apfelbaum, founder and CEO of Ajax Union, about the recent changes to the LinkedIn platform. LinkedIn is a platform that many people no longer understand the importance of. It has changed direction to a content management platform and is a good way to reach over 600 million people currently. The audience of LinkedIn is much more busienss oriented as opposed to platforms like Facebook, which makes it a potentially huge asset to your business.
Key Takeaways:
[1:41] Why Microsoft paid over market price for LinkedIn and how you can utilize the new platform
[5:19] LinkedIn is a different mindset than Facebook
[6:08] The 3 activities you should do on LinkedIn in only 15 minutes a day
[8:37] The 3 steps to messaging people on LinkedIn
[12:38] The power of the feed
Website:
www.SocialSellin.com
The post SW 408: LinkedIn Success with Joe Apfelbaum, Ajax Union appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 179, originally published in December 2014. Today’s Speaking of Wealth Show features the ultimate in the world of travel, Chris Guillebeau, who has visited every one of the world’s countries. Together, he and Jason Hartman discuss many of the issues facing those looking at finding alternative sources of…
The post SW 407 FBF: Chris Guillebeau & Alternative Sources of Income appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 179, originally published in December 2014.
Today’s Speaking of Wealth Show features the ultimate in the world of travel, Chris Guillebeau, who has visited every one of the world’s countries. Together, he and Jason Hartman discuss many of the issues facing those looking at finding alternative sources of income, as well as providing general life tips to achieve the most success and satisfaction from what you do. He also describes some of the personal, real-life stories included in his latest book The Happiness of Pursuit.
Key Takeaways
02.36 – Chris Guillebeau is one of the rare few who can say they’ve visited every country in the world, but it’s not just about bragging rights.
04.47 – Having just a $100 start-up gives you the chance to branch out, become empowered and find meaningful freedom.
10.20 – Once you’ve figured out what you want to get from life, you can work your projects around that.
12.16 – There are certain questions you need to ask yourself to be sure you’re really getting everything you can out of life.
16.12 – Try not to regret late starts – it’s almost never the first movers who end up most successful.
18.55 – Chris Guillebeau’s book, The Happiness Pursuit, deals with the undertaking of various challenges, how real people have dealt with them and the effects they’ve had on them.
21.21 – People like having some kind of marker that shows how far they’ve come and how far they’ve got to go. It can help to make the challenge feel even more real.
22.39 – For more information and to read Chris’s blog, head to www.ChrisGuillebeau.com
23.21 – Whatever it is you want to do, start it. No-one’s going to do it for you and you have to start somewhere.
Mentioned in this episode
The $100 Start Up by Chris Guillebeau
The Happiness Pursuit by Chris Guillebeau
www.TheMilesGuy.com
The post SW 407 FBF: Chris Guillebeau & Alternative Sources of Income appeared first on Speaking of Wealth.
Jason Hartman talks with James Whittaker, author of Think and Grow Rich: The Legacy and host of Win the Day with James Whittaker, about how Napoleon Hill’s original Think and Grow Rich still applies in today’s world. James and Jason look at how you can reprogram your brain and why his book still matters all…
The post SW 406: Think and Grow Rich, The Legacy by James Whittaker appeared first on Speaking of Wealth.
Jason Hartman talks with James Whittaker, author of Think and Grow Rich: The Legacy and host of Win the Day with James Whittaker, about how Napoleon Hill’s original Think and Grow Rich still applies in today’s world. James and Jason look at how you can reprogram your brain and why his book still matters all these years later.
Key Takeaways:
[1:36] What’s the big deal about Napoleon Hill’s Think and Grow Rich?
[4:55] The mastermind principle
[10:33] Is everything from the original Think and Grow Rich still valid or do we have to modify it for today’s world?
[13:19] Opportunities will come, so you have to constantly be ready
[17:06] Reprogramming your mind to conquer limiting beliefs and start living with intent
Website:
www.JamesWhitt.com
www.Facebook.com/JamesWhitt
The post SW 406: Think and Grow Rich, The Legacy by James Whittaker appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 199, originally published in May 2015. Steven Essa started out as a broke musician and now has done over $8 million in webinar sales. He shares some fantastic tips on how to make a great 60 minute webinar presentation, utilizing other people’s marketing lists to generate sales, and…
The post SW 405 FBF: Maximize the Power of Webinars with Steven Essa appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 199, originally published in May 2015.
Steven Essa started out as a broke musician and now has done over $8 million in webinar sales. He shares some fantastic tips on how to make a great 60 minute webinar presentation, utilizing other people’s marketing lists to generate sales, and much more on today’s episode.
Key Takeaways:
[1:35] Steven talks a little bit about his story.
[5:40] Doing your webinars live brings a more natural message to the audience.
[7:00] A product $1,000 or less, it’s a 60 minute webinar. If it’s more than $1,000, then it’s 90 minutes.
[14:10] You want to have between 3 to 5 steps and really break it down so the content is simple.
[21:00] Steven explains how he closes the deal in a webinar.
[26:25] How do you get people to your webinar?
[31:05] If you’re getting more than a 10% conversion rate, your prices are too low.
Website:
www.SteveEssa.com
The post SW 405 FBF: Maximize the Power of Webinars with Steven Essa appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 52, originally published in April 2012. Further exploring why and how people podcast, Jason Hartman interviews philosopher Mark Linsenmayer about the origins of The Partially Examined Life, a free philosophy podcast hosted by Mark and two of his philosophical counterparts. At first, Mark was doing all of the…
The post SW 404 FBF: The Partially Examined Life” with Mark Linsenmayer appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 52, originally published in April 2012.
Further exploring why and how people podcast, Jason Hartman interviews philosopher Mark Linsenmayer about the origins of The Partially Examined Life, a free philosophy podcast hosted by Mark and two of his philosophical counterparts.
At first, Mark was doing all of the editing of the tracks and combining them together, but as the podcast grew, he reached out to the other hosts and to his listening audience through the Cloud for assistance with editing, receiving a good response. Mark talks about the various software programs that he and the other hosts use, such as Audacity for recording and Cubase for combining tracks, and services they use, such as Libsyn for a server and tracking downloads. The podcast was featured on iTunes, which boosted downloads and reviews quickly.
He’s got a band called New People, a big catalog of work with previous bands, and dabbles in fiction. When in grad school for philosophy, he mostly studied continental philosophy and philosophy of mind, with interests in phenomenology and explanations of consciousness. He more recently taught an ethics course for several semesters at Lakeland College.
Website:
www.PartiallyExaminedLife.com
The post SW 404 FBF: The Partially Examined Life” with Mark Linsenmayer appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 94, originally published in September 2013.
Everte Farnell is President at 9 World’s Publishing, Inc. and a freelance copywriter. He joins the show to share some secrets to copywriting and whether success within the publishing industry is dependent solely on copywriting.
He also tells us about the hedge fund advertising regulations and whether hedge fund advertising makes it easier to defraud the public.
Website:
www.EverteFarnell.com
The post SW 403 FBF: Professional Copywriting with Everte Farnell appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 94, originally published in September 2013. Everte Farnell is President at 9 World’s Publishing, Inc. and a freelance copywriter. He joins the show to share some secrets to copywriting and whether success within the publishing industry is dependent solely on copywriting. He also tells us about the hedge…
The post SW 403 FBF: Professional Copywriting with Everte Farnell appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 169, originally published in October 2014.
Lane Fournerat is a YouTuber or who has had 3 million video views on one video and has 56,000 subscribers on his main channel YouTube.com/LaneVid. He joins Jason today to talk a little bit about YouTube and video editing.
Key Takeaways:
3:10 – Doing a collaboration with another user on YouTube really strengths your YouTube brand.
7:00 – Youtubers make money off ad-sense advertising, product or brand promotion, and merchandising.
10:20 – A sponsor can pay anywhere between $50 – $75 per 1,000 views.
13:25 – Equipment is easy. Lane edits his videos on iMovie using his Mac Book Pro and shoots his videos on a Canon PowerShot ELPH 330 that shoots HD video.
14:40 – Lane’s lighting tips; Stay near a window or turn on every light that’s in front of you, but not the ones that are behind you.
16:00 – He doesn’t film videos on iPhones often because it’s too shaky and because of hard drive space issues.
17:30 – YouTube.com is a major player, because it’s owned by Google.
Mentioned In This Episode:
www.YouTube.com/LaneVid
www.YouTube.com/TheFunnyRats
The post 402 FBF: Making Money & Strengthening Your Brand on YouTube with Lane Fournerat appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 169, originally published in October 2014. Lane Fournerat is a YouTuber or who has had 3 million video views on one video and has 56,000 subscribers on his main channel YouTube.com/LaneVid. He joins Jason today to talk a little bit about YouTube and video editing. Key Takeaways: 3:10…
The post 402 FBF: Making Money & Strengthening Your Brand on YouTube with Lane Fournerat appeared first on Speaking of Wealth.
Jason Hartman talks with Mitch Russo, CEO of Mindful Guidance and author of The Invisible Organization and the new book Power Tribes: How Certification Can Explode Your Business, about how to install corporate culture, how to create a tribe of people who will make you money, and how to avoid franchise laws with one simple maneuver.
Key Takeaways:
[2:26] What is a Power Tribe?
[5:10] If you don’t create, install, and define a culture it will grow on its own
[9:30] Does Mitch’s concept work in every business?
[13:47] You need to create videos for people so they understand you’re offering them a new profession
[17:34] How do you get started?
[21:20] You need to steer clear of franchise laws, and Mitch has your solution
Website:
www.PowerTribesBook.com
The post 401: PowerTribes & The Invisible Organization with Mitch Russo appeared first on Speaking of Wealth.
Jason Hartman talks with Mitch Russo, CEO of Mindful Guidance and author of The Invisible Organization and the new book Power Tribes: How Certification Can Explode Your Business, about how to install corporate culture, how to create a tribe of people who will make you money, and how to avoid franchise laws with one simple…
The post 401: PowerTribes & The Invisible Organization with Mitch Russo appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 200, originally published in May 2015. Jason Hartman talks with Shane Snow, co-founder of Contently and the author of the book Smartcuts: How Hackers, Innovators, and Icons Accelerate Success. Shane’s book talks on the patterns of people throughout history beating expectations and revolutionizing their industry. In today’s episode,…
The post SW 400 FBF: Rethink Common Problems by Thinking Sideways with Shane Snow appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 200, originally published in May 2015.
Jason Hartman talks with Shane Snow, co-founder of Contently and the author of the book Smartcuts: How Hackers, Innovators, and Icons Accelerate Success. Shane’s book talks on the patterns of people throughout history beating expectations and revolutionizing their industry. In today’s episode, Shane talks on the different ways you can think about ideas, problem solve, and three important questions to ask yourself when you’re trying to be innovative.
Website:
www.Contently.com
www.ShaneSnow.com
The post SW 400 FBF: Rethink Common Problems by Thinking Sideways with Shane Snow appeared first on Speaking of Wealth.
Jason Hartman talks with Paul Jarvis, internet consultant and author of Company of One: Why Staying Small is the Next Big Thing for Business, about what scaling is like these days. You don’t have to have a ton of employees to have a big company anymore, but your business does need a personality.
Key Takeaways:
[3:25] You can scale a business without actually growing these days
[7:17] Everyone’s playing the short game, how can we fix that?
[10:49] Begin. Define. Maintain.
[15:18] Your business needs to have a personality
[20:45] Adding more is an easy “solution” to business problems, but not necessarily the best one
Website:
www.PJRVS.com
www.JasonHartman.com/Masters
The post SW 399: Company of One, Why Staying Small is the Next Big Thing by Paul Jarvis appeared first on Speaking of Wealth.
Jason Hartman talks with Paul Jarvis, internet consultant and author of Company of One: Why Staying Small is the Next Big Thing for Business, about what scaling is like these days. You don’t have to have a ton of employees to have a big company anymore, but your business does need a personality. Key Takeaways:…
The post SW 399: Company of One, Why Staying Small is the Next Big Thing by Paul Jarvis appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 114, originally published in November 2013. Yaro Starak is an acclaimed blogger and Internet entrepreneur from Australia, Brisbane. He joins the show to discuss how people can make more than $10,000 a month just by sitting in front of their laptops. He follows up by discussing Tim Ferris’…
The post SW 398 FBF: Blogging Your Way to Wealth with Yaro Starak appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 114, originally published in November 2013.
Yaro Starak is an acclaimed blogger and Internet entrepreneur from Australia, Brisbane. He joins the show to discuss how people can make more than $10,000 a month just by sitting in front of their laptops. He follows up by discussing Tim Ferris’ book, “4-Hour Work Week”.
Yaro has been creating, buying and selling internet assets since 1998. He teaches people how to make a full-time income from blogging part time through his Blog Mastermind coaching program and how to launch online membership sites through his Membership Site Mastermind course.
Website:
www.Yaro.blog
www.2HourWorkDay.com
www.BlogMastermind.com
The post SW 398 FBF: Blogging Your Way to Wealth with Yaro Starak appeared first on Speaking of Wealth.
Jason Hartman talks with Beerud Sheth, founder of Elance and his new project, Gupshup, about the changing nature of working with freelancers and how AI is going to change our work habits and customer interactions forever. Key Takeaways: [4:48] How many people utilize all of Beerud’s platforms? [10:04] The profile of typical Elance/Upwork’s freelancers [12:24]…
The post SW 397: Beerud Sheth – Founder of Elance (now Upwork) & Founder, Gupshup appeared first on Speaking of Wealth.
Jason Hartman talks with Beerud Sheth, founder of Elance and his new project, Gupshup, about the changing nature of working with freelancers and how AI is going to change our work habits and customer interactions forever.
Key Takeaways:
[4:48] How many people utilize all of Beerud’s platforms?
[10:04] The profile of typical Elance/Upwork’s freelancers
[12:24] Beerud’s newest venture, Gupshup
[17:09] How AI customer service agents are changing the landscape
[20:35] The perception of online anonymity has brought out the worst in some people
Website:
www.Gupshup.io
www.Twitter.com/Beerud
The post SW 397: Beerud Sheth – Founder of Elance (now Upwork) & Founder, Gupshup appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 118, originally published in November 2013.
Eder Holguin is the founder of Ideal Media, former Chief Revenue Officer at Virtual Fan Network, former Chief Revenue Officer at Integrate, former Chief Marketing Officer at Krush, and the founder of OnDemand Research and Iron Traffic. He’s an accomplished marketing entrepreneur and speaker.
Holguin tells us about Ideal Media’s content discovery platform and how he’s able to offer free content marketing services to his advertisers. He describes the model and how its different from Outbrain.
Holgui then shares some content marketing rules for success. He answers what is left for advertisements to be placed on and discusses the next major place we will see ads. He also elaborates on consumers becoming numb to current advertising.
Website:
www.IdealMedia.com
The post SW 396 FBF: Free Content Marketing with Eder Holguin appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 118, originally published in November 2013. Eder Holguin is the founder of Ideal Media, former Chief Revenue Officer at Virtual Fan Network, former Chief Revenue Officer at Integrate, former Chief Marketing Officer at Krush, and the founder of OnDemand Research and Iron Traffic. He’s an accomplished marketing entrepreneur…
The post SW 396 FBF: Free Content Marketing with Eder Holguin appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 89, originally published in September 2013. Libby Gill is a former senior executive at media giants Universal, Sony, Turner Broadcasting, and the Dr. Phil Show. She’s now the CEO of business coaching and brand strategy firm Libby Gill & Company and author of, “Capture the Mindshare and the…
The post SW 395 FBF: The Art and Science of Building Brands with Libby Gill appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 89, originally published in September 2013.
Libby Gill is a former senior executive at media giants Universal, Sony, Turner Broadcasting, and the Dr. Phil Show. She’s now the CEO of business coaching and brand strategy firm Libby Gill & Company and author of, “Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands.”
Gill discusses how businesses can create compelling brands based on emotional connection, authentic value and flawless delivery. She shares a few core mindshare methods and how businesses can capture the mindshare of their customers.
Website:
www.LibbyGill.com
The post SW 395 FBF: The Art and Science of Building Brands with Libby Gill appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 142, originally published in April 2014. Kate Mosse is an English novelist, non fiction and short story writer and broadcaster. She is best known for her 2005 novel Labyrinth, which has been translated into more than 37 languages.Although best known for her adventure and ghost fiction, inspired by…
The post SW 394 FBF: Advanced Writing Techniques with Kate Mosse appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 142, originally published in April 2014.
Kate Mosse is an English novelist, non fiction and short story writer and broadcaster. She is best known for her 2005 novel Labyrinth, which has been translated into more than 37 languages.Although best known for her adventure and ghost fiction, inspired by real history, Mosse’s first two works were non fiction. Becoming A Mother (now in its seventh edition) was published by Virago in 1993, followed in 1995 by The House: Behind the Scenes at the Royal Opera House, Covent Garden, published by BBC books to accompany the award-winning BBC 2 fly-on-the-wall documentary series of the same name. She then turned her hand to fiction, publishing two contemporary novels. Eskimo Kissing, about a young, adopted woman searching for her background, was published to critical acclaim in 1996. This was followed in 1998 by the biotech thriller Crucifix Lane. From 1998 up to 2001, she held the position of executive director of the Chichester Festival Theatre. Meanwhile she also remained engaged in research work for the first of a series of timeslip historical adventure novels set in southwest France in the past and present day.
In 2005, the first of the Languedoc Trilogy, Labyrinth, was published. A number 1 bestseller all over the world, it has sold millions of copies throughout the world, was the bestselling title in the UK for 2006 and won the Richard & Judy Best Book at the British Book Awards 2006 and was named as one of Waterstones Top 25 books of the past 25 years. Television rights were sold to Scott Free and Tandem Communications and the Labyrinth miniseries was broadcast in 2013. The international cast included John Hurt, Janet Suzman, Jessica Brown Findlay, Tom Felton, and Sebastian Stan.
In October 2007, the second novel in the Languedoc Trilogy – Sepulchre – was published in 2007. A tale of haunting and Tarot set in fin-de-siècle and 20th century France, it was also a No.1 bestseller in the UK and an international bestseller. While Mosse was researching for the third and final novel in the Trilogy, she released her novel The Winter Ghosts in 2009, based on a novella she previously contributed to the Quick Reads Initiative. Film rights have been sold to Ruby Films. Citadel, the third novel in Mosse’s Languedoc Trilogy, came out in 2013 and was also an international bestseller. Inspired by the real history of the resistance in Carcassonne during WW II, it tells the story of an imagined all-female resistance unit.
In October 2013, Mosse’s collection of short stories, The Mistletoe Bride & Other Haunting Tales was published. The Mistletoe Bride & Other Haunting Tales is a collection of ghost stories inspired by traditional folk tales and country legends from England and France, throughout Sussex, Brittany and the Languedoc (settings Mosse is known for).
Website:
www.KateMosse.co.uk
The post SW 394 FBF: Advanced Writing Techniques with Kate Mosse appeared first on Speaking of Wealth.
Jason Hartman talks with Jami Stout, founder of the Financial Market Summit, about her history in affiliate marketing and how she’s set up her conferences to be massive successes. Jami was hired by Agora to run their affiliate marketing and has some suggestions on what kinds of commissions to give, what prices have worked for her, and optimizing your sponsorships.
Key Takeaways:
[4:50] Some affiliate marketing tricks of the trade for the financial sector
[9:13] Jami’s conference is able to attract the top executives and decision makers partially because of their ticket prices
[15:53] How to utilize sponsorships in your events
Website:
www.FinancialMarketingSummit.com
The post SW 393: Affiliate Marketing, Financial Marketing Summit, How To Run Conferences with Jami Stout appeared first on Speaking of Wealth.
Jason Hartman talks with Jami Stout, founder of the Financial Market Summit, about her history in affiliate marketing and how she’s set up her conferences to be massive successes. Jami was hired by Agora to run their affiliate marketing and has some suggestions on what kinds of commissions to give, what prices have worked for…
The post SW 393: Affiliate Marketing, Financial Marketing Summit, How To Run Conferences with Jami Stout appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 33, originally published in March 2011. Join Jason Hartman as he and Don Osborne, President and Founder of INQUARTA, discuss powerful, yet simple internet marketing techniques to boost your small business. Don shares his expertise on how to get started and what to do next when marketing your…
The post SW 392 FBF: Internet Marketing Techniques with Don Osborne Founder & CEO of INQUARTA appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 33, originally published in March 2011.
Join Jason Hartman as he and Don Osborne, President and Founder of INQUARTA, discuss powerful, yet simple internet marketing techniques to boost your small business.
Don shares his expertise on how to get started and what to do next when marketing your business online, as well as how to get the financial results you desire.
Don Osborne founded INQUARTA in 1994 and has counseled over 2,000 applicants to graduate school. Don has worked for The Princeton Review as co-author of their MCAT verbal program and author of the “Verbal Accelerator” course. A prolific speaker and author, Don has delivered more than 400 speeches and is the author of 15 books, guides, planners and DVDs available through INQUARTA Publishing.
Website:
www.Inquarta.com
The post SW 392 FBF: Internet Marketing Techniques with Don Osborne Founder & CEO of INQUARTA appeared first on Speaking of Wealth.
Jason Hartman talks with Gregory Galant, founder of Muck Rack and the Shorty Awards, about how to do PR in today’s environment. The two discuss the importance of entrepreneurial attitude, the importance of Twitter in dealing with journalists and the importance of being “quotatious”. Key Takeaways: [1:57] The mindset every entrepreneur needs [5:07] The basics…
The post SW 391: PR Secrets by Gregory Galant, Muck Rack, Venture Voice Podcast, Shorty Awards appeared first on Speaking of Wealth.
Jason Hartman talks with Gregory Galant, founder of Muck Rack and the Shorty Awards, about how to do PR in today’s environment. The two discuss the importance of entrepreneurial attitude, the importance of Twitter in dealing with journalists and the importance of being “quotatious”.
Key Takeaways:
[1:57] The mindset every entrepreneur needs
[5:07] The basics of PR
[6:47] Journalists LOVE Twitter, so communicate with them through that but don’t pitch them through Twitter
[11:37] You need to put 2-3 hours per week into doing PR
[14:45] You need to be “quotatious”
[18:34] How do you stand out as a “guru”?
Websites:
www.MuckRack.com
www.ShortyAwards.com
www.Twitter.com/Gregory
The post SW 391: PR Secrets by Gregory Galant, Muck Rack, Venture Voice Podcast, Shorty Awards appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 70, originally published in August 2012.
We progress through this life often believing that our experiences define who we are and how we respond to situations. We may believe we are essentially good, but have negative and self-defeating beliefs about ourselves that we perceive as truth based on previous experiences. Jason Hartman interviews life coach, Laurie Gerber of Handel Group, about eliminating these falsehoods through personal integrity to overcome whatever is blocking a person from success. Laurie explains her five steps to personal integrity, using having more money as an example.
- Change your mind
- Find your role model
- Make your plan
- Keep promises and keep track
- Dare to do business
Laurie also talks about the “chicken” and the “brat” in each of us. We can make every excuse in the book for not pursuing and following through with our dreams. They sound legitimate in our heads, but if we’re honest with ourselves, they are just excuses that prevent us from realizing our goals. The Handel Group Life Coaching teaches many different exercises, beginning with what Laurie calls dream statements and moving into purging all negativity surrounding those statements. Obtaining personal integrity is empowering and she encourages people to use this power to change the world for the better. Laurie Gerber is President of Handel Group Life Coaching (HGLC) and an expert life coach herself. Passionate about personal development, Laurie has been coaching individuals and groups for 15 years. Before enthusiastically joining The Handel Group, Laurie owned and operated Partners with Parents, a tutoring and educational consulting business in New York City. Laurie oversees 16 coaches in their work with clients on improving all areas of life. She considers herself “an angel recruiter” because she is busy looking for other people who share her mission to instill more joy and peace in the world. “When all people are living true to their ideals, then I can rest,” she says. She doesn’t anticipate being able to rest anytime soon.
For the majority of her adult life, Laurie has been teaching and coaching adults and children in a variety of settings including lectures, discussion groups, seminars, classroom teaching, tutoring and one-on-one coaching. Laurie holds a degree in Education and Political Science from Swarthmore College, along with her teaching certification. She leads large groups at Kripalu Center, Esalen Institute, Equinox Fitness, Soho House, the JCC of Manhattan and Natural Health Magazine’s Women’s Wellness Weekends. She regularly blogs for The Daily Love, Huffington Post, Crazy Sexy Wellness, Dr. Frank Lipman, HGLC’s own weekly newsletter and more. Laurie’s rigorous yet loving coaching style was recently showcased in MTV’s True Life Special “I’m Getting A Second Chance.” In April 2012, she launched “Wake Up Your Week,” an on-going subscription to weekly live teleseminars. Laurie feels blessed to spend her days (and most nights) doing work that makes her proud and she is inspired by HGLC clients for having the guts to look at themselves honestly.
Website:
www.HandelGroup.com
The post SW 390 FBF: Eliminating Negative Self-Thoughts with Personal Integrity with Laurie Gerber appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 70, originally published in August 2012. We progress through this life often believing that our experiences define who we are and how we respond to situations. We may believe we are essentially good, but have negative and self-defeating beliefs about ourselves that we perceive as truth based on…
The post SW 390 FBF: Eliminating Negative Self-Thoughts with Personal Integrity with Laurie Gerber appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 135, originally published in February 2014.
Rich Zeoli is an author, talk show host, and communications expert. Rich is the author of The Seven Principles of Public Speaking: Proven Methods From a PR Professional, and a weekday host on CBS Radio Talk Radio 1210 WPHT in Philadelphia.
Rich Zeoli has worked with clients ranging from Fortune 100 companies and national television personalities to candidates for national political office and bestselling authors. He has personally trained individuals for appearances on major programs including Good Morning America, CNN American Morning, Larry King Live, CBS Evening News, Hannity, NPR, and many others. All of his training is personal and customized to the individual needs of the client.
Website:
www.Facebook.com/ZeoliShow
The post SW 389 FBF: 7 Principles of Public Speaking with Rich Zeoli appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 135, originally published in February 2014. Rich Zeoli is an author, talk show host, and communications expert. Rich is the author of The Seven Principles of Public Speaking: Proven Methods From a PR Professional, and a weekday host on CBS Radio Talk Radio 1210 WPHT in Philadelphia. Rich…
The post SW 389 FBF: 7 Principles of Public Speaking with Rich Zeoli appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 214, originally published in September 2015.
Jason Hartman talks with Michael O’Neal, host of the popular podcast “The Solopreneur Hour” and creator of The Solo Lab about how to be a successful entrepreneur.
Key Takeaways:
[4:41] How he developed his business
[8:31] Who you need to know to get what you want
[14:51] What you HAVE to have when you attend a conference
[22:52] How to use the elevator to get over your fear of public speaking
[26:46] The best business hack ever
Websites:
www.SoloHour.com
www.IWantSoloLab.com
The post SW 388 FBF: The Solopreneur Hour with Michael O’Neal appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 214, originally published in September 2015. Jason Hartman talks with Michael O’Neal, host of the popular podcast “The Solopreneur Hour” and creator of The Solo Lab about how to be a successful entrepreneur. Key Takeaways: [4:41] How he developed his business [8:31] Who you need to know to…
The post SW 388 FBF: The Solopreneur Hour with Michael O’Neal appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 211, originally published in June 2015. Steve Siebold is a public speaker and mental toughness coach. Steve is the author of How Rich People Think, a book that compares the thoughts, habits, and philosophies of the middle class and the upper class when it comes to wealth. Steve…
The post SW 387 FBF – Improving Speaking Skills, Mental Toughness & How Rich People Think appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 211, originally published in June 2015.
Steve Siebold is a public speaker and mental toughness coach. Steve is the author of How Rich People Think, a book that compares the thoughts, habits, and philosophies of the middle class and the upper class when it comes to wealth. Steve has spent nearly three decades interviewing millionaires around the world and shares some of his valuable insight to Jason on the show. He also talks on the subject of how you can be a better public speaker and to build mental toughness.
Key Takeaways:
[1:20] How do rich people think?
[4:.00] It’s only been about three decades where we’ve had an abundance of stuff. Before then, resources were scarce.
[5:40] Anybody can adopt a rich mindset. It’s not rocket science.
[6:30] How can people be better public speakers?
[9:35] Nobody is perfect and experienced speakers make mistakes all the time.
[13:05] You’re really doing two types of speeches in one.
[14:50] Self-effacing humor is a great way to connect with the audience.
[17:30] Steve and Jason talk about good public speakers in politics.
[21:20] Please visit SpeechWorkshop.com if you’re interested in attending a Bill Gove workshop.
Mentioned In This Episode:
http://speechworkshop.com/
http://freespeakingcourse.com/
The post SW 387 FBF – Improving Speaking Skills, Mental Toughness & How Rich People Think appeared first on Speaking of Wealth.
Jason Hartman talks with Diane DiResta, author of Knockout Presentations: How to Deliver Your Message with Power, Punch & Pizzazz, about the tactics of public speaking. We’re all selling something to someone, so it’s crucial to understand what you’re doing. Jason and Diane look at how you can become more persuasive, how you can focus your speeches, what great speakers have in common, and more.
Key Takeaways:
[1:35] How do speakers get more persuasive?
[2:45] H.I.R.B.E.C.
[7:12] People don’t spend enough time profiling their listener
[9:18] How to get laser like focus on your presentation
[12:24] What great speakers have in common
[17:05] How to do with certain audience members
[20:57] Leave some meat on the bone in a business deal and you’ll find yourself winning all the time
Website:
www.DiResta.com
The post SW 386 – Knockout Presentations & Persuasive Speaking with Diane DiResta appeared first on Speaking of Wealth.
Jason Hartman talks with Diane DiResta, author of Knockout Presentations: How to Deliver Your Message with Power, Punch & Pizzazz, about the tactics of public speaking. We’re all selling something to someone, so it’s crucial to understand what you’re doing. Jason and Diane look at how you can become more persuasive, how you can focus…
The post SW 386 – Knockout Presentations & Persuasive Speaking with Diane DiResta appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 176, originally published in December 2014.
Kurt Mortensen is an expert in persuasion, influence, and negotiation. He has spent at least 15 years studying the art of persuasion and motivational psychology. He is also a best-selling author and has written books such as The Laws of Charisma, Maximum Influence, and Persuasion IQ. He shares some important tips and tricks on the show to help you become a little bit more persuasive in your every day life.
Key Takeaways:
3:30 – Everything we do and what we want comes from the ability to influence other people.
6:40 – Millionaires are more open to hearing what you have to say than the average joe.
10:15 – People believe charisma is born in people, but the truth it is learned.
15:10 – People who over do their perfume or cologne is a big turn off during a business meeting. Keep it simple.
20:15 – How you word things is also a big factor to how you influence people.
24:00 – How do you change the mood of an audience? Kurt explains in this segment.
28:05 – Biggest problem for persuaders is that they push too much.
30:10 – We gotta get the little yeses along the way before we can get the big yes. Break it down in smaller pieces.
Mentioned In This Episode:
www.KurtMortensen.com
The post SW 385 FBF – Persuasion, Influence & Negotiation with Kurt Mortensen appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 176, originally published in December 2014. Kurt Mortensen is an expert in persuasion, influence, and negotiation. He has spent at least 15 years studying the art of persuasion and motivational psychology. He is also a best-selling author and has written books such as The Laws of Charisma, Maximum…
The post SW 385 FBF – Persuasion, Influence & Negotiation with Kurt Mortensen appeared first on Speaking of Wealth.
Jason Hartman talks with CT, CEO of WizKru, about how to create videos that actually tell a story. The two discuss how to tell a story, what your story needs to have, and some secrets behind visual storytelling. The also examine the traits of viral videos and how you can optimize your chances of creating one.
Key Takeaways:
[1:30] What’s the secret behind visual storytelling?
[4:54] How to tell a story and what to put in it
[8:08] Using creative B roll
[9:45] What makes a video go viral?
[11:27] Virality isn’t about production, it’s about the story (and absolutely no ask)
[17:19] Should you use chat bots?
Website:
www.WizKru.com
www.ManyChat.com
Aubrey Marcus’ What is the Psychedelic Experience?
The post SW 384 – Visual Storeytelling & Viral Videos with CT & WizKru appeared first on Speaking of Wealth.
Jason Hartman talks with CT, CEO of WizKru, about how to create videos that actually tell a story. The two discuss how to tell a story, what your story needs to have, and some secrets behind visual storytelling. The also examine the traits of viral videos and how you can optimize your chances of creating…
The post SW 384 – Visual Storeytelling & Viral Videos with CT & WizKru appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 69, originally published in August 2012.
As the face of business evolves, more small and medium businesses are outsourcing work to remote employees or independent contractors versus maintaining the brick and mortar offices with onsite employees. The advances in technology have made it possible to find employees and contractors around the world. But what kinds of work should be done remotely, what can be effectively outsourced overseas or should be U.S. based, and how does an employer keep workers accountable? Jason Hartman visits with Leadership IQ founder and CEO, Mark Murphy, about these questions.
Mark explains outcome-based management techniques, such as deadlines for projects, technologies to monitor employees, and various instant messaging programs to check in. Mark encourages outcome-based work accountability over technological monitoring to build a healthy relationship and accountability with workers. Mark also discusses screening and hiring from the remote workforce, describing the personality types that work best remotely. Additionally, he shares the importance of good leadership, stressing that leaders need to be much more explicit and transparent, and have clear expectations with a clear “why.” One of the major sources of remote employee dissatisfaction is feeling left out of the loop.
Mark Murphy is the founder and CEO of Leadership IQ. He leads one of the world’s largest studies on goal-setting and leadership, and his groundbreaking research has been featured in Fortune, Forbes, Businessweek, U.S. News & World Report, the Washington Post, and hundreds more periodicals. Mark has appeared on CBS News Sunday Morning, ABC’s 20/20, Fox Business News, and other top broadcasts. Mark has lectured at the Harvard Business School, Yale University, the University of Rochester, and the University of Florida.
And his clients include Microsoft, IBM, MasterCard, Merck, MD Anderson Cancer Center, FirstEnergy, Volkswagen and Johns Hopkins. Author of the new book Hiring for Attitude (McGraw-Hill; Dec. 9, 2011), Mark has also written the international bestseller Hundred Percenters: Challenge Your People to Give It Their All and They’ll Give You Even More, as well as Hard Goals, The Deadly Sins of Employee Retention, and Generation Y and the New Rules of Management. Among his many honors, Mark was a three-time nominee for Modern Healthcare’s “Most Powerful People in Healthcare Award,” joining a list of 300 luminaries including Hillary Clinton and Bill Frist — among only 15 consultants ever to be nominated to this list. He was also awarded the prestigious Healthcare Financial Management Association’s “Helen Yerger Award for Best Research” for being the first person to discover the link between patient mortality rates and hospital finances. Some of his other well-known research studies include “Are SMART Goals Dumb?,” “Why CEO’s Get Fired,” “Why New Hires Fail” and “Don’t Expect Layoff Survivors to Be Grateful.”
Previously, Mark was President of a joint venture with Mercer Human Resources Consulting. Prior to that he was a partner in the management consulting subsidiary of VHA, Inc., the world’s largest healthcare consortium. He holds degrees from the University of Buffalo, executive coursework at The Wharton School and an MBA from the University of Rochester. He lives in Atlanta and Washington, DC.
Website:
www.LeadershipIQ.com
The post SW 383 FBF – Managing Remote Employees with Mark Murphy appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 69, originally published in August 2012. As the face of business evolves, more small and medium businesses are outsourcing work to remote employees or independent contractors versus maintaining the brick and mortar offices with onsite employees. The advances in technology have made it possible to find employees and…
The post SW 383 FBF – Managing Remote Employees with Mark Murphy appeared first on Speaking of Wealth.
Jason Hartman talks with Nate Woodbury, YouTube producer and founder of Be the Hero Studios, about how to get more views and subscribers on YouTube. Nate explains what you videos should look like, how long they should be, how to research for your videos and pretty much every other question you might have about how…
The post SW 382 – Keywords & YouTube Success with Nate Woodbury appeared first on Speaking of Wealth.
Jason Hartman talks with Nate Woodbury, YouTube producer and founder of Be the Hero Studios, about how to get more views and subscribers on YouTube. Nate explains what you videos should look like, how long they should be, how to research for your videos and pretty much every other question you might have about how to stand out and succeed on YouTube among your competition.
Key Takeaways:
[1:31] The process of “pre-searching”
[5:12] The keyword research process
[8:53] The 4 Month Rule to get YouTube to promote your videos
[11:15] Potential draw backs on buying ads on YouTube
[14:04] How long should you be making your YouTube videos?
[15:04] Two tips for content creation
Website:
www.BeTheHeroStudios.com
The Keyword Magic Tool by SEM Rush
The post SW 382 – Keywords & YouTube Success with Nate Woodbury appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 109, originally published in October 2013. Rick Mulready was in the corporate internet marketing space for 12 years, having worked for the likes of AOL, Yahoo!, Funny Or Die, and Vibrant Media. During this time, he worked with a variety of advertisers from Fortune 500 brands to small businesses,…
The post SW 381 FBF – Marketing Your Brand and Business with Rick Mulready appeared first on Speaking of Wealth.
Today’s Flash Back Friday comes from Episode 109, originally published in October 2013.
Rick Mulready was in the corporate internet marketing space for 12 years, having worked for the likes of AOL, Yahoo!, Funny Or Die, and Vibrant Media. During this time, he worked with a variety of advertisers from Fortune 500 brands to small businesses, running all different kinds of online ad campaigns.
A couple of years ago Rick realized the potential of social media and how entrepreneurs and small businesses can use it to grow their brand, so he took his years of internet marketing experience and knowledge, left his six-figure job and started his own business.
Rick is a regular contributor to Entrepreneur.com and runs a popular podcast called Inside Social Media. He also regularly works with the most successful brands in the world like Ford, Intel, McDonald’s, Pepsi, Coke, Gary Vaynerchuk, etc.
Website:
www.RickMulready.com
The post SW 381 FBF – Marketing Your Brand and Business with Rick Mulready appeared first on Speaking of Wealth.