B2B Made Simple: A B2B Marketing Podcast: Recent Episodes
1ClickAgency.com
If you're a marketer at a B2B SaaS or tech company, then B2B Made Simple is for you.
On this show you’ll hear from seasoned B2B marketers about what they are doing to generate pipeline and revenue for their companies.
With multiple episodes released each week, you’ll have a plethora of actionable marketing insights at your fingertips that you’ll want to implement in your company right away.
In addition to our main show, you’ll find episodes from other marketing podcasts our CEO and co-founder, Sam Moss, has been interviewed on and much more.
Mark Bliss, the SVP of Marketing at DNS Filter joins the podcast. He breaks down his successes with managing and hiring 100% remote teams, the difference between remote and remote first companies, how to activate your talent, the lessons he's learned and much more.
Mark's LinkedIn: https://www.linkedin.com/in/markbliss/
DNS Filter's Website: https://www.dnsfilter.com/
Laura Kendall, the VP of Marketing at MadKudu joins the podcast. She discusses why marketers don't need to measure everything, what data B2B companies need to lean into, when you should follow your gut as a marketer and much more.
Laura's LinkedIn: https://www.linkedin.com/in/laura-kendall-48556911/
MadKudu's Website: http://madkudu.com/
Isabelle Papoulias, the former CMO at Mediafly joins the podcast. She shares where marketing teams need to focus their energy, the impact brand has on demand, why you should dedicate someone on your team to brand experience and much more.
Isabelle's LinkedIn: https://www.linkedin.com/in/isabellepapoulias/
Mediafly's Website: http://www.mediafly.com
Karl Yeh, the Senior Marketing Manager at Benevity joins the podcast. He breaks down his secrets to becoming a heavy hitter on YouTube and what B2B companies need to do in order to master that platform. All this and more on today's episode of B2B Made Simple.
Karl's LinkedIn: https://www.linkedin.com/in/karlyeh/
Benevity's Website: https://benevity.com/
Ben Goldstein, the VP of Marketing at Nutshell joins the podcast. He walks us through the five biggest objections marketers face internally. Ben breaks down each objection and gives you a step-by-step plan to have the confidence you need when talking to the c-suite.
Ben's Article on Marketing Objections: https://www.entrepreneur.com/article/421988
Ben's LinkedIn: https://www.linkedin.com/in/benjaminjgoldstein/
Nutshell's Website: https://www.nutshell.com/
Mark Fairhust, the VP of Marketing at Mercatus joins the podcast. He breaks down the importance of balanced marketing, why quality is better than quantity, why it's critical to nail your storyline and much more.
Mark's LinkedIn: https://www.linkedin.com/in/markfairhurst/
Mercatus' Website: http://www.mercatus.com
Kristian Borghesan, the VP of Marketing at FutureVault joins the podcast. He walks us through how he changed his revenue team into a holistic model, eliminated silos, started a "shared communication" strategy, achieved alignment on goals, and much more.
Kristian's LinkedIn: https://www.linkedin.com/in/kristianborghesan/
FutureVault's Website: https://www.futurevault.com/
Tara Panu, the VP of Marketing at VoiceFlow joins the podcast. She breaks down how her company recently honed in their GTM motion, identified a clear ICP, and built a strong positioning strategy. Learn from Tara as she walks though this process and much more on today's episode.
Tara's LinkedIn: https://www.linkedin.com/in/tarapanu/
VoiceFlow's Website: http://www.voiceflow.com/
Kristin Dorsey, the VP of Marketing at Linc joins the podcast. She lays out the difference between brand and demand, where your budget should be allocated, how to measure marketing, how to avoid being dull and boring as marketers and much more.
Kristin's LinkedIn: https://www.linkedin.com/in/kristindorsey/
Linc's Website: http://linc.cx/
Heather Moses, the SVP of Marketing at Nexthink joins the podcast. She walks us through the differences between short-term and long-term marketing, explains the advantages and disadvantages of both, where to focus your resources, where her team is placing bets right now and much more.
Heather's LinkedIn: https://www.linkedin.com/in/heathermoses/
Nexthink's Website: http://www.nexthink.com
Jim Holben, the CMO at Applied Visions joins the podcast. He breaks down why marketing teams should move away from SEO and long-blogs and instead shift their focus to marketing activities that build a brand. From organic LinkedIn to podcasting, Jim explains what it takes to be successful with this strategy and how to get buy-in from your executive leadership team.
Jim's LinkedIn: https://www.linkedin.com/in/jim-holben
AVI's Website: http://avi.com/
James Furbush, the VP of Marketing at AccessOne joins the podcast. James gives us the framework he recently took his company through to land the plane on their strategic narrative. On this episode you'll hear his three-step process for nailing your strategic narrative, key unlocks he had during the process, how you can do this with your marketing team and more.
James' LinkedIn: https://www.linkedin.com/in/jamesfurbush/
AccessOne's Website: https://www.accessonemedcard.com/
Phil Granof, the CMO at NewStore joins the podcast. He details the changes B2B buyers have made over the years, how to peel back the layers on who is actually buying your product, technical vs. benefit-driven buyers, how he approaches risk taking and much more.
Phil's LinkedIn: https://www.linkedin.com/in/philipgranof/
NewStore's Website: http://www.newstore.com/
Andrew Hoerner, a fractional SaaS CMO joins the podcast. He shares the areas working for him right now in B2B SaaS marketing and how to apply them to your marketing function. Andrew discusses a recent rebrand he took a company through, influencer marketing programs he's launching, why marketers need creative space each week, and how to create brand evangelists within your company.
Andrew's LinkedIn: https://www.linkedin.com/in/andrewahoerner/
Grant Duncan, the VP of Marketing at VoxImplant joins the podcast. He shares the ins and outs of their B2B influencer program, how they find partners, what the strategy looks like from start to finish, incentives, contracts and much more.
Grant's LinkedIn: https://www.linkedin.com/in/grantmduncan/
VoxImplant's Website: https://voximplant.com/
Caroline Tien-Spalding, the CMO at Aptology joins the podcast. She dives into why more B2B companies should be ditching the discovery call step, characteristics we should be taking from D2C, how to flip the funnel, what it looks like to simplify the buying process and much more.
Caroline's LinkedIn: https://www.linkedin.com/in/tienspalding/
Aptology's Website: http://www.Aptology.com
James Winter, the VP of Marketing at Spekit joins the podcast. He shares his strategy behind hiring agencies, what questions to ask them on discovery calls, things to watch out for before signing a contract, mistakes to avoid and much more.
James' LinkedIn: https://www.linkedin.com/in/jameselliotwinter/
Spekit's Website: http://spekit.com/
On this episode, Sam Moss joins Mason Cosby for his LinkedIn Live show called the Marketing Ladder. Sam shares what it's been like growing a web development firm and how they've gone to market. From executing a solid podcast and LinkedIn strategy, Sam explains how to drive demand for what you do leveraging those channels.
Aviv Canaani, the VP of Marketing at DataRails joins the podcast. He explains why marketing is more than simply generating leads, proactive ways to engage with our target audience, what it looks like to entertain our buyers and much more.
Aviv's LinkedIn: https://www.linkedin.com/in/avivcanaani/
DataRail's Website: http://www.datarails.com
In this episode, Sam Moss hopped on the Success Fundamentals Podcast to talk with Kris Sykes and Brian Goldsack about what success means to him. Sam shares how he grew up with the idea of entrepreneurship in his head and has since learned never to let go just because results may not be happening for you immediately. Sam’s main virtue is patience, and he knows how to play the long game. In this episode, Sam also shares his approach to marketing and how he thinks the future of B2B marketing will look like in a few years.
Today on the show Sam Moss was interviewed on the Revenue Throughput Podcast and shares the key principles for creating a buyer-centric website and why it is so important in B2B. You'll learn about how to leverage content, design, and how to really think about that website so that it becomes a critical part of your marketing and sales strategy.
Stephanie Gomez, the VP of Marketing at ProcedureFlow joins the podcast. She shares her thoughts on why B2B companies need to stop being so transactional, how to have a personality as a brand, what it means to truly understand your buyers and much more.
Stephanie's LinkedIn: https://www.linkedin.com/in/stephaniegomezmarketer/
ProcedureFlow Website: https://procedureflow.com/
On this episode, Sam Moss joins Lorraine Ball on the More Than a Few Words Podcast to talk about his LinkedIn strategy.
LinkedIn can be an incredibly valuable resource for your business, but it won't work if all you do is post content telling l people how awesome you are with a link to your blog or website.
If you want to actually drive results, you will need to focus on the right engagement.
And most importantly, make sure this is where your buyers are hanging out.
Why haven’t you launched your B2B video podcast yet? 👀
Video podcasting is THE way to scale your thought leadership and grow your audience.
It can can create opportunities in the B2B space for any business:
💎 Help you connect with your ICP (ideal customer persona)
💎 Build your influence among other industry leaders
💎 Show your expertise and why people need to do business with you
In episode Kap Chatfield connects with Sam Moss to talk everything B2B podcasting.
Their conversation on the qualitative results of a video podcast and how it can bring in revenue for your business is a MUST for any thought or business leader.
➡️ If you’re looking for a podcast that will push you to start your own show, this episode is for you.
Jonathan Pogact, the VP of Marketing at Seamless.ai joins the podcast. He talks about how they grew their podcast to get hundreds of downloads a day, what it means to be aligned with leadership, how to measure the impact of your brand-building activities and much more.
Jonathan's LinkedIn: https://www.linkedin.com/in/jonathanpogact/
Seamless.ai Website: https://www.seamless.ai/
DJ Haskins, the Head of Marketing EngageWare joins the podcast.
He shares the three areas you need to refocus after you go through a merger:
-
Market your new brand and category
-
Market your positioning
-
Market your product
Tune in as DJ breaks down each area of marketing you should focus on first on today's episode of B2B Made Simple.
DJ's LinkedIn: https://www.linkedin.com/in/djhaskins/
EngageWare Website: http://www.engageware.com/
Jeff Reekers, the CMO at Aircall joins the podcast. He discusses why B2B SaaS companies need to invest more in brand, why it's dangerous for marketers to get stuck in the 'pre-sale' portion of the buyer journey, what their 'Voice of the Customer Report' is and much more.
Jeff's LinkedIn: https://www.linkedin.com/in/jeffreekers/
Aircall Website: http://aircall.io/
Dustin Tysick, the VP of Marketing at Govenda joins the podcast. He dives into how the recently streamlined their demo process, how they segment their leads, what they're currently experimenting with and much more.
Dustin's LinkedIn: https://www.linkedin.com/in/dustintysick/
Govenda Website: https://govenda.com/
Russ Somers, the CMO at Lytho joins the podcast. He shares why it's critical for your creative and demand gen team to be aligned, how to have a healthy blend of math and creative in marketing, what marketing functions should be responsible for moving the needle in your company and much more.
Russ' LinkedIn: https://www.linkedin.com/in/russsomers/
Lytho Website: http://www.lytho.com/
Mike Toner the CMO at Threedium joins the podcast. He dives into the four keys to building a strong community, why patience is your best friend with this strategy, the reason marketing shouldn't constantly be trying to "sell" and much more.
Mike's LinkedIn: https://www.linkedin.com/in/toner/
Threedium Website: http://www.threedium.co.uk
Today Sam Moss joins Sarah Smith on the B2B Growth Hacks podcast to discuss web developing and designing with a customer-centric approach. As part of their Resiliency series, Sam talks about website resiliency and how to make sure your brand’s website can withstand the test of time.
In this podcast, Sam covers:
- Building a website that’s resilient and relevant
- Solving the problems your customer has
- Keeping calls to action clear and concise
- Unpacking current design trends
- Doing your research on marketing
Find out more about Sam Moss on LinkedIn and on the 1Click Agency website.
Check out the resources Sam mentioned: The 22 Immutable Laws of Marketing, Influence Marketing, Building a Story Brand, Marketing Made Simple, StoryBrand.
Logan Mallory, the VP of Marketing at Motivosity joins the podcast. He shares with us a recent live event him and his team attended where they executed a crazy successful booth for their company. With the creative juices flowing, they were able to pull off one of the most energetic and engaging booths at the event. Tune in as Logan shares their exact process from start to finish and hopefully sparks an idea for your marketing team going into 2022.
Logan's LinkedIn: https://www.linkedin.com/in/loganmallory/
Motivosity Website: https://www.motivosity.com/
On this podcast, Sam Moss joins Dave Karr on the B2B Enablement podcast to talk about some fundamental ways you can enhance and optimize your B2B website strategy. Sam dove into what KPIs you should be tracking, the value of a customized landing page, how to drive more traffic to your site and more.
Edita Vatenaite, the VP of Marketing at Synthace joins the podcast. She explains why certain marketing tactics aren't dead, but how we execute them are (or should be dead). From email marketing to MQLs, Edita dives into what B2B marketers should be doing different to drive pipeline and revenue for their organization.
Edita's LinkedIn: https://www.linkedin.com/in/editavatenaite/
Synthace Website: http://www.synthace.com
In this episode, Sam Moss talks with Dan Sanchez on the B2B Growth podcast about the difference between brand, branding, and what it takes to see success.
Sam takes the position that branding includes creating the logo, website, colors, and swag. Dan takes the position that branding is identifying beliefs that make you weird, messaging, rituals, a villain, and a leader. Listen to them talk it through, share their truths, and unpack the fuzzy topic that is branding.
Jamie Bell, the VP at Workshop joins the podcast. She shares why it's important for B2B companies to prioritize internal marketing, what brands she sees executing this well, how to get everyone in your organization excited about what the marketing function is doing and much more.
Jamie's LinkedIn: https://www.linkedin.com/in/jamieclarebell/
Workshop Website: http://www.useworkshop.com
Today on the podcast, Sam Moss does another consulting session with a company in Europe. They cover everything from creating demand on LinkedIn, content creation, thought leadership, starting a podcast and much more.
Website: www.1clickagency.com
Connect with Sam: https://www.linkedin.com/in/sam1ca/
Vivek Nanda, the VP at Heretto joins the podcast. He talks about why more B2B companies need to have a media-first approach to marketing and the three pillars of their roaring content strategy. Be sure to tune in to learn how you can apply their learnings to your organization today.
Vivek's LinkedIn: https://www.linkedin.com/in/viveknanda1/
Heretto Website: https://heretto.com/
Today on B2B Made Simple, we recorded an AMA using the questions you've asked us on LinkedIn. Listen in to hear Sam’s answers in regards to building an audience on LinkedIn, what types of content you should be posting there, how to generate engagement, what it will do for your overall brand and much more.
www.1clickagency.com
Maria Juan, the VP of Marketing at Peerfit joins the podcast. Maria takes a deep dive into how the marketing team at Peerfit approaches email marketing, she shares what is and isn't working for them, and tells us how they build a genuine relationship with their audience.
Maria's LinkedIn: https://www.linkedin.com/in/linkwithmaria/
Peerfit Website: https://peerfit.com/
Today on B2B Made Simple, we recorded an AMA using the questions you've asked us on LinkedIn. Listen in to hear Sam’s answers in regards to B2C brands he's inspired by for B2B marketing, the importance of personal brands vs. corporate brands, how to generate high-quality inbound leads without gating content, website messaging strategy and much more.
www.1clickagency.com
Nicole Gates, the Director of Marketing at Mongoose joins the podcast. She shares her marketing wisdom on how to better execute events, how to get your attendees to actually love the what you put together, why these should never be used as a lead gen activity and much more.
Nicole's LinkedIn: https://www.linkedin.com/in/nicolepgates/
Mongoose Website: https://www.mongooseresearch.com/
On this episode, Sam Moss joins Jesus McDonald on the 'Mastering B2B Marketing' podcast to discuss his exact LinkedIn organic and podcast strategy for 1Click Agency. Those two strategies combined have generated $500k+ in pipeline and revenue over the past 12 months and Sam shares how you can do the exact same thing with your marketing team.
Johan Abadie, the SVP of Marketing at Mediafly joins the podcast. He explains why companies shouldn't focus only on creating demand, but also shares why they should be capturing existing demand. Johan takes a deep dive on how he and his team measure intent signals, coach their buyers through the buying process, how they engage with prospects and much more.
Johan's LinkedIn: https://www.linkedin.com/in/johanabadie/
Mediafly Website: https://www.mediafly.com/
Today on B2B Made Simple, we recorded an AMA using the questions you've asked us on LinkedIn. Listen in to hear Sam’s answers in regards to blogs, LinkedIn strategy, holistic marketers, brand vs. demand and much more.
www.1clickagency.com
Adam Runner, the Director of Marketing at mySidewalk joins the podcast. He shares the new way they're approaching how they talk about their company on their website and what it's done to boost inbound demo requests. Adam discusses how to clearly and simply articulate your message, what it takes to nail the story, how to talk about your products on your website and much more.
Adam's LinkedIn: https://www.linkedin.com/in/damrunner/
mySidewalk Website: http://mysidewalk.com/
On this episode, Sam Moss joins Janvi Gandhi on the 'UnboundB2B' podcast to discuss what it takes to have a good video strategy, how to execute it on LinkedIn, how to leverage your podcast to get the most content you can out of it and much more.
Ben Virdee-Chapman, the VP of Marketing & Product at Obviyo joins the podcast. We talk about why the sales function shouldn't be the only ones who are revenue driven, how to have a revenue mindset as a marketer, how to communicate this to the c-suite and much more.
Kyle Lacy, the SVP of Marketing at Seismic joins the podcast. He walks us through what he believes are the three main responsibilities of a marketing team:
-
Crafting the best story possible for the company and the market
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Building a culture (and movement) that scales
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Creating new revenue and pipeline
Tune in as Kyle dives into each responsibility in detail and lays out the foundation needed for every marketing team.
Kyle's LinkedIn: https://www.linkedin.com/in/kylelacy/
Seismic Website: https://seismic.com/
Today on B2B Made Simple, we recorded an AMA using the questions you've asked us on LinkedIn. Listen in to hear Sam’s answers in regards to websites, LinkedIn strategy, gated vs. ungated content, pricing page structure and much more.
www.1clickagency.com
Matt Nollman, the VP of Marketing at LifeYield joins the podcast. He walked us through why they recently went through a marketing overhaul as a team to go all in on enterprise buyers. They refined their messaging, redid their website, talked to customers and and much more — all to set the stage to execute on their new strategy, ABM. Matt gives us tactical marketing advice him and his team have been living and how you can too.
Karl Yeh, the Senior Marketing Manager at Benevity joins the podcast. We discuss why the B2B world needs to be more creative with their marketing, how B2C marketing should influence what you're doing on the B2B front, how to tap into your creative side and much more.
Kari Hanson, the VP of Marketing at Spiro joins the podcast. We discuss what to do after narrowing down a new ideal customer profile (ICP), how to put together a marketing strategy around your ideal buyer, when it's important to clean house with your data and much more.
Bianca Collings, the VP of Marketing at Skipio joins the podcast. We dive into why marketers should be the first ones to use a new product you launch, why it's critical to get inside the brain of your end-users, how to better focus on your customers and much more.
Ben Goldstein, the VP of Marketing at Nutshell joins the podcast. We discuss the ins and outs of content marketing, how it should be measured, the impact of qualitative data and much more.
Amy Moore, the VP of Marketing at Trace joins the podcast. We dive into how you should approach each of your marketing campaigns, why it's important for your content strategy to help your buyer both before and after your product solves their problem, why it's crucial to identify your audience and much more.
Alessandra Colaci, the VP of Marketing at Mailshake joins the podcast. We discuss why you shouldn't be following marketing playbooks word for word, how to replicate relevant principles from other companies, how to identify what marketing will resonate with your buyers and much more.
Aaron Janmohamed, the VP of Marketing at Consensus joins the podcast. We cover everything you need to know about creating a demand engine for your company. Aaron explains the importance of buyer enablement, how to execute channel diversity, what it looks like to test frequently and much more.
In an increasingly competitive online space, you need to have a B2B website that doesn’t confuse potential clients, and instead gives them a great user experience that leads to conversions. On this episode, Sam Moss joins Christian Klepp on the 'B2B Marketers on a Mission' podcast to discuss what makes a great and effective B2B website, what marketers can do to improve conversions, and what some of the most recent design trends are. Sam also talks about the importance of keeping it simple while standing out and why it’s imperative to understand your target audience before you develop content and invest in SEO.
Mike Corcoran, the Director of Marketing at Fluence Technologies joins the podcast. We cover the importance of using emotion in your marketing, where it belongs, when to incorporate logic for your buyers and much more.
On this episode, Sam Moss joined Torlando Hakes on the 'Call to Action' podcast to talk about what creating a LinkedIn strategy for your company should look like. Using LinkedIn to create demand is simply educating your buyers long before they're in the market to buy. Then when they encounter the problem you solve, they'll think of you instead of going to Google to search for a solution.
Kristian Borghesan, the Director of Marketing at FutureVault joins the podcast. We discuss how companies should tackle their strategy, positioning, messaging (the three core pillars of marketing) and much more.
Today on the podcast, Sam Moss does another consulting session with an Agency in South Africa. They cover everything from creating demand on LinkedIn, to identifying your niche, to starting a podcast and much more.
Andrew Hoerner the EVP of Global Marketing at Symphony.com joins the podcast. We cover why it's important to constantly be consuming content, the importance of mentorship, how to keep a tight schedule as a marketer and much more.
On this episode, Sam Moss joined Michal Bohanes on the State of Client Acquisition podcast to talk about what it takes to creating demand for your company. He covered his LinkedIn strategy over the past 12 months and what it has done to fuel the growth of 1Click Agency.
Chris Walker the CEO of Refine Labs joins the podcast. We discuss why so many companies poorly execute in organic channels like LinkedIn, that essentially there's no difference between brand and demand gen, where to allocate your paid budget and much more.
Amanda Elam, the SVP of Global Marketing at Bloomreach joins the podcast. We talk about what a successful brand looks like to her, how the measurements for B2B marketing have evolved, how to create a strong team behind you and much more.
Sam Moss, CEO and co-founder at 1Click Agency, hosted another consulting session where he covered a step-by-step process to starting a podcast. He went over the strategy behind the podcast, what types of shows you can do, the tech stack we use for B2B Made Simple and more.
Mike Herder, the VP of Sales and Marketing at Marketplacer joins the podcast. We cover how to align your messaging with not only your buyers but also your internal team, examples of companies that do this well, how the LinkedIn platform is shifting and much more.
Tory Kindlick, the Director of Marketing at Leadspace joins the podcast. We discuss why display ads are a waste of money, where you should be focusing your resources as a B2B marketer, why quality is better than quantity when it comes to content and much more.
Sam Moss, CEO and co-founder at 1Click Agency, hosted a consulting session where he walked through what companies need to do when creating content for LinkedIn. Many brands make the mistake of trying to generate immediate leads on LinkedIn when they really should be creating content with no strings attached.
Adam Lambert, the Director of Marketing at RevBoss joins the podcast. We cover why you don't need to be on every distribution channel out there, channels Adam recommends for B2B companies to use when distributing their content, how to explain to the c-suite that your content doesn't need to be everywhere and much more.
Jen Zapp, the Director of Marketing at SaaSquatch joins the podcast. We talk about why it's okay for companies to deviate from common marketing models, what you can do to change up your marketing playbook, what "best marketing practices" are actually traps and much more.
On this episode, Sam Moss joined Rachel Mawhirter and Matt Phillips on the Brand Nation Podcast to discuss his personal brand strategy on LinkedIn. They covered post frequency, content strategy, creating demand and much more.
Angela Earl, the VP of Global Marketing at RFPIO joins the podcast. We discuss why gating content should be a thing of the past, how to create content that drives engagement, how to identify the correct distribution channels for your company and much more.
Matt Rea the Director of Marketing at GreenLancer joins the podcast. We cover why B2B companies need to stop playing it safe with their marketing, how to start investing in brand, how to audit different touch points buyers have with your company and much more.
In this podcast episode, Sam Moss joined Jesus McDonald on the Jesus McDonald Experience to talk about the best ways to refine your website. They covered how the messaging on your website should be framed, why you shouldn’t force prospects into your "ideal funnel," website forms, the balance when it comes to tracking attribution and more.
James Furbush, the Head of Marketing at CueSquared joins the podcast. We cover what the sole purpose of marketing is, the first thing you should do when joining a new company, tactical trends pretty much every marketer is following and much more.
Cassidy Shield, the VP of Marketing at Narrative Science joins the podcast. We talk about why it's important to be both data-driven and creative as a marketer, how to become a better blend of both, ways to spark your creativity and much more.
Aaron Bours, the VP of Marketing at Hyro joins the podcast. We cover how to approach category creation as a brand, the impact it has on SEO, how to execute it in the real world and much more.
D.J. Haskins, the VP of Marketing at TimeTrade SilverCloud joins the podcast. We talk about what their recent acquisition looked like, what he learned through the transition, how they aligned the two brands from a messaging standpoint and much more.
Many of us have to make adjustments in our journey. Most of these adjustments are made out of necessity. Necessity comes from uncomfortable or challenging circumstances. It is during these times that we find the most clarity and can create the story of our own crafting. Join Christian Grieco today on the Leadership Series as he walks through how you can make these adjustments.
Jess Chew, the VP of Marketing at Trella Health joins the podcast. We talk about why so many companies undervalue their marketing ops teams, how to make sure your org isn’t doing the same thing, what it looks like to invest in your marketing infrastructure and much more.
Helen Coyne, the Director of Marketing & Customer Success at Woodpeckerjoins the podcast. We talk about where companies should be spending their marketing dollars, what it looks like to revisit the basics in marketing, how to execute creative well and much more.
Dave Karr, the VP of Marketing and Business Development at Klyck.iojoins the podcast. We cover how to use content to get more deals into the closed/won column, what a sales enablement strategy should look like, how to get your sales team to use the content you create and much more.
Resources:
https://www.klyck.io/blog/what-is-sales-enablement-a-beginners-guide
https://www.klyck.io/blog/how-to-build-a-b2b-sales-enablement-strategy
https://www.klyck.io/blog/a-simplified-guide-to-sales-enablement
Rocco Seyboth, the VP of Marketing at LinearBjoins the podcast. We discuss the ins and outs of product-led growth, how to build a solid community that creates demand, how to structure your PLG strategy and much more.
Many find themselves in situations that become turning points in their lives. It forces us to examine our personal growth. It is through our personal growth that creates a more influential leader. We find that while there are many things that are need in leadership, trust is one of the most incredible foundational parts. Today on the Leadership series, Lou Everett and Sherri McManus give us 3 ways to build trust with those that we influence.
The Lou Everett Group
“Our mission is to Transform Today’s Leaders by serving people and businesses through leadership coaching, corporate training, empowerment speaking, and personal development.”
As seasoned leadership coaches and trainers with over four decades of combined experience we love serving people and companies throughout their growth transitions. Regardless if you are a solopreneur or at the C-Suite level, Leadership is Influence. Nothing more, nothing less.
Lou and Sherri are your thinking partners offering dedicated and customized continuity plans that are designed to, not only resolve your current struggle, but provide proactive support, training and accountability with the goal of avoiding negative impacts on the growth of your business. Our clients have experienced measurable return, increased productivity, and up to 500% revenue growth.
Website is https://loueverettgroup.com/
Facebook at https://www.facebook.com/theloueverettgroup/
LinkedIn at https://www.linkedin.com/company/the-lou-everett-group/
Instagram: www.instagram.com/theloueverettgroup
Phoebe Noce, the Director of Marketing at FreightFriendjoins the podcast. We talk about how to get buy-in from the C-Suite on long-term content goals, the difference between demand & brand, how you should be tackling content marketing and much more.
Dustin Tysick, the VP of Marketing & Growth at Jostlejoins the podcast. We talk about B2B podcasting strategies, what's broken about the MQL model, what to do with low-intent leads and much more.
Today on the Leadership series, Tim Croll talked with Al Getler who has 3 decades of experience in the media industry. Through his journey he has learned a lot about teams and that leadership is key in all areas, but especially in building those around you. Al shares 3 steps all leaders need to take in order to build and lead teams effectively.
Algetler.com
Books:
One Minute Manager Updated
Creativity, INC
Zach Yuzdepski, the Director of Marketing at myComply joins the podcast. We talk about what it looks like to do a one-eighty on your go-to-market strategy, what an ABM model should look like for an enterprise SaaS tool, how to stack growth and much more.
Mark Bliss, the VP of Marketing at Rightsline joins the podcast. We talk about why companies need to eliminate the traditional lead 'hand-off' between sales and marketing, how to better achieve sales and marketing alignment, what to do when a high-ticket deal stalls and much more.
Through a life of hard knocks, Neil has found that when communicating with others it is as important to listen. The question that needs to be answered is what do you listen for as a leader? Neil has learned what to listen for and gives us four pieces to solve what seems to be an impossible puzzle.
neil@voltagedm.com
Text: 417-413-4209
Recommend books:
Feel the Fear and Do it Anyway by Susan Jeffers, phd
Good to Great by Jim Collins
Outwitting the Devil. By Napoleon Hill
Johan Abadie, the SVP of Marketing at Mediafly joins the podcast. We talk about companies need to scale back their marketing automation, how to be more personable as a brand, how to couple automation with personalization and much more.
Jonathan Pogact, the VP of Marketing at Seamless.AI joins the podcast. We talk about why it's important to ship your marketing quickly, how to stay fluid with your planning, what it means to be a marketing 'perfectionist' and much more.
Leadership effectiveness covers many different topics. Often it is confusing and hard to find a specific direction. Our special guest this on the Leadership Series, Manfred Gollent, has worked on different contents with many different companies. The guiding principles allow us to set out on the journey even if we don’t have all the parts needed. Manfred also makes a strong case for what we find most valuable. Something worth more than gold and silver. Listen to find out what is so valuable and how to find the process to grow your leadership effectiveness.
BIO:
Manfred is a CEO coach, leadership developer, profit maximizer, business coach, and founder of QLI International LLC. He de-risks PE and venture capital investments through impactful executive coaching. He is a "global citizen", has worked on 4 continents, and has a passion for people!
mgollent@qli-international.com www.qli-international.com
Tolgar Alpagut, the VP of Marketing at Tatsoft joins the podcast. He shares the best practices on how to stay current with the times, why a lot of B2B companies are behind the marketing curve, ways to leverage content and much more.
Vivek Nanda, the VP of Marketing at Jorsek, Inc. joins the podcast. We discussed what success metrics you should be measuring, some good examples of sales/marketing alignment, why leads aren't a signal for success and much more.
Society has tricked us into believing their narrative. We have fallen into a belief system that was created by a false narrative. DO NOT fall for these lies. DO NOT accept the false narrative created by society. It is time to tell the truth, since the truth is seldom told. Join Tim Croll today for another episode of the Leadership Series on the B2B Made Simple Podcast.
Jim Holben, the Director of Marketing at CodeDx joins the podcast. We talk about long-term vs. short-term planning, what your calendar should look like, when to scrap an idea and much more.
Adam Runner, the Director of Marketing at MySidewalk joins the podcast. We talk about how it's so easy to overcomplicate what we are doing as marketers, what your first job should always be when brought into a new company, how to get the fundamentals right and much more.
Leaders, both introverts and extroverts, have power in their choices. Today on the Leadership Series, Betty Halligan shows us that a leader's choices create their ability to grow as a leader. When the choices are founded upon core values, mission and purpose, you will find the confidence to embrace your leadership style.
Books recommended:
- Power of Choice
- 4 Agreements
Email: bettty@newberrypr.com
Linkedin: https://www.linkedin.com/in/elisabethgalligan/
Logan Mallory, the VP of Marketing at Motivosity joins the podcast. We talk about what to think about before going all in on ABM, examples of it working (and not), who to target and much more.
Steve Watt, the Marketing Director at Seismic joins the podcast. We talk about three ways to not use LinkedIn, how to approach it with a solid strategy, how to build an audience and much more.
“You don’t rise to the level of your goals; you fall to the level of your systems.”
This week on the Leadership series, Tim Croll talks with Quincey Fox. Quincey has found that systems are the only way to balance out the bad days. Setting goals is an emotional high but on the bad days, it is the character we develop through systems that will create our success. Leaders understand consistency creates success, doing the hard things. Allowing ourselves to be accountable to our commitments allows those that are following an understanding of why they are held accountable to the systems that ultimately create our future.
Recommended Books: Bible, Atomic Habits.
Contact Linkedin:https://www.linkedin.com/in/moneymadesimple/
Phone: 805-764-1044
Richard Posluszny, the VP of Marketing at Northpass joins the podcast. We talk about why marketing needs to own CX, why it's important to get in front of your customers, the key to creating a Customer Advisory Board (CAB) and much more.
Dan Mott, the founder of SIX3MEDIA joins the podcast. We talk how to be more genuine on LinkedIn, what to stay away from, how to build better relationships with prospects and much more.
For most of my life, I have felt the “fidgety” feeling. That draw to something other than what I currently have. I didn’t know it was a calling toward my purpose. Now looking back I can see the steps and challenges but then I just felt restless. Here is my journey to embracing my own hero story. You can find your calling and purpose as well.
https://calendly.com/timcroll/quick-talk
Ty Lim, the founder and CEO of Averoos joins the podcast. We talk about the fact that most B2B marketing has turned into a checklist of activities, how you should plan your campaigns, how to do more than just "copy" other companies and much more.
“The community exists to shape and guide my soul. The community has a right to expect certain behavior from me, and can provide the encouragement and accountability I need.” James Smith
Leaders often live with an intense sense of loneliness. This doesn’t have to be an acceptable way of life. But a leader must have a purpose and focus on building the right type of community around them. The community will shape your life but you must shape your community, without being purposeful in building your community, you will not be able to shape your life.
Join leadership coach Tim Croll for this week's edition of the Leadership Series on B2B Made Simple.
Tyler Burch, the former Director of Digital Marketing at Board Active joins the podcast. We talk about why marketers obsess over metrics, what key metrics he tracks, what data YOU should focus on and much more.
Brian Burke, the Chief Mac Man at SellYourMac.com joins the podcast. We talk about how to take risks when building your personal brand, what you can do to stand out, how to be incredibly genuine and much more.
***Promo code mentioned in podcast: sellyourmac.com/b2bmadesimple
Rachel Scava, the Founder and COO at Fully Accountable joins the podcast. We talk how to clearly communicate your goals and objectives, how to master zoom meetings, how to keep your team engaged and much more.
After experiencing a deep loss and his job changing, Jeff was forced into a time of reflection in order to find his purpose. Asking the question, “what am I doing with my life?” This lead to the discovery of how powerful a habit can be to set the course of your life. Now he shares 4 habits that will provide clarity for your day, the energy to play full out, and leave the legacy you have always wanted.
www.themorningfire.com
Jeff Wickersham is a sought-after high-performance coach who’s mantra is Rise, Fight, Love, Repeat … which is also the title of his #1 Best Selling Book – Rise, Fight, Love, Repeat – Ignite Your Morning Fire.
Jeff is the founder and creator of Morning Fire Coaching, which specializes in guiding clients to implement game-changing habits for more energy, focus, abundance, and time in their lives through the power of the morning routine.
Jeff hosts the Morning Fire for Entrepreneurs podcast and was recently published in Authority Magazine.
Book Recommendations:
The Energy Bus by Jon Gordon
Joshua Cranmer, a B2B marketer with 15+ years of experience in the industry joins the podcast. We talk about how to create company-wide buy-in to marketing, whether or not the MQL is a legitimate metric to measure by, how to identify what really impacts pipeline and much more.
Shā Sparks joins Tim Croll on the Leadership Series and shows us how to move from operating in fear to operating in freedom and hope. It is easy to dismiss our thoughts as something that doesn’t have a large impact on our actions, but these thoughts are controlled by our perception of who we are. Each emotion begins the process to a result. It will be up to you which results you want.
Growing up with a father who was un-willfully drafted in the Army to serve time in Korea, Shā Sparks inherited her father’s “I don’t have a choice” mindset. Later she realized she did have a choice and overcame abuse, addiction, depression, anger, low self-worth, being a bully and being bullied. Today, she has proactively changed that fear-based phrase “I don’t have a choice” into determination inspiring others to make fearless choices. She guides leaders to re-ignite their passion into a more aligned purpose and transform it into increased profit. She knows that if she can take her own traumatic experiences and transform them into a treasure, then so can you!
She is the CEO (Chief Excitement Officer) of Sparks of Fire International, a Certified Fearless Living Coach, and Trainer, host of The Power of Investing in People Podcast, host of “Hey Shā, What Do I Say?” Facebook Live Show, author of “How to Get Your Voice Back”, and Co-Founder of #FIRESTARTERS Book Project.
Website www.shasparks.com
FIRESTARTERS Book Project https://firestartersbookproject.com/
LinkedIn www.linkedin.com/in/sha-sparks
Facebook https://www.facebook.com/iamshasparks/
Podcast on all platforms The Power of Investing in People
James Winter, the VP of Marketing at Brandfolder joins the podcast. We talk how to structure compensation plans, what key metrics to track in marketing, what you should do about KPIs and much more.
This week, host of the Leadership series, Tim Croll joins Sha Sparks on "The Power of Investing in People" show.
You'll love their conversation on leadership!
Growing up with a father who was unwillfully drafted in the Army to serve time in Korea, Shā Sparks inherited her father’s “I don’t have a choice” mindset. Later she realized she did have a choice and overcame abuse, addiction, depression, anger, low self-worth, being a bully and being bullied. Today, she has proactively changed that fear-based phrase “I don’t have a choice” into determination inspiring others to make fearless choices. She guides leaders to re-ignite their passion into a more aligned purpose and transform it into increased profit. She knows that if she can take her own traumatic experiences and transform them into a treasure, then so can you!
She is the CEO (Chief Excitement Officer) of Sparks of Fire International, a Certified Fearless Living Coach and Trainer, host of The Power of Investing in People Podcast, host of “Hey Shā, What Do I Say?” Facebook Live Show, author of “How to Get Your Voice Back”, and Co-Founder of #FIRESTARTERS Book Project.
Website www.shasparks.com
FIRESTARTERS Book Project https://firestartersbookproject.com/
LinkedIn www.linkedin.com/in/sha-sparks
Facebook https://www.facebook.com/iamshasparks/
Podcast on all platforms The Power of Investing in People
Stephanie Cox, the VP of Sales & Marketing at Lumavate joins the podcast. We talk ways we can make our marketing more creative, how to incorporate personalization, what product-led growth can do for your team and much more.
Brett Frey has lived under the radar for most of his life. Teachers and society have all told Brett he needed to do this or that, but his soul has told him differently. Brett lists the three things that he has been doing to create a life that leaves a legacy and just happens to build a seven-figure company along the way. Building a legacy happens in a life unnoticed.
https://www.linkedin.com/in/brett-frey-6029503a/
https://www.facebook.com/brett.frey.5
Matt Nollman, the VP of Marketing at Life Yield joins the podcast.
We talk about three areas your marketing team needs to focus:
- Authenticity
- Content
- Analytics
You'll learn how to nail down those three and create the foundation your marketing team needs.
On today's episode of the Leadership Series, Tim Croll and Diana Murphy walk through their own challenges when it comes to creating a better mindset and found three things that will help you. Are you ready for the best 2021 and creating your plan for this year?
Virginia Lucett, the VP of Marketing at HammerTech joins the podcast. We talk about why we should stop doubting fun, funny and creative ideas, ways we can integrate a sense of humor into our marketing, how we can test new ideas and much more.
Your website needs constant attention! There is no better time to reevaluate and make the essential changes required as we towards 2021.
Every leader works through their leadership development on their own path. The framework will be similar, but the path is theirs alone. As you walk your path, great leaders look back to help those that want to grow. Developing your own leadership path is as important as developing leadership skills in those that are in your circle of influence.
Jesus McDonald, the founder and CEO of JRM Web Marketing joins the podcast. We talk the importance of an up-to-date website, how to improve your website, the importance of first impressions and much more.
In this podcast episode, Jesus McDonald interviewed Sam Moss, who is the co-founder of 1Click Agency, a website development, and design company in Elmira, NY.
For over 5 years, Sam and his team have been helping B2B companies by providing WordPress website builds and monthly maintenance.
Outside of running his own business, Sam co-hosts a marketing podcast each week called B2B Made Simple where he talks with marketers who are in the trenches every day learning what it takes to run a marketing team.
Sam was born in Rochester, NY, and is married to his beautiful wife, Ciara. He also has one daughter, Olive. In addition to his love for marketing, Sam enjoys watching and playing sports, being involved in church, and playing guitar.
Questions covered:
-
What inspired you to become an entrepreneur?
-
Why did you choose website solutions? Why not social media marketing, SEO, PPC, or copywriting?
-
When is a good time for someone to consider a website audit? What do you do for website audits?
-
Who is your ideal client? And how can they get in contact with you?
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Do you have any tips for our listeners?
You can also watch the video version of this episode on Jesus McDonald's YouTube channel.
For business inquiries please send Jesus McDonald a LinkedIn message.
Today on the leadership series,Vinnie shares what he has learned through his experiences as a leader. Through these experiences, he has come to learn what to takes to build beyond your shadow. First is understanding which season of leadership you are in. Then comes the ability to grow into your next season. As a leader, you have the ability to teach others how to follow, thus building beyond your shadow.
Free Resources: www.fullyaccountable.com/b2bmadesimple
Book recommendations:
Shoe Dog by Phil Knight
Grit by Angela Duckworth
Maria Juan, the VP of Marketing and Communications at Peerfit joins the podcast. We talk about how there's really no difference between B2B and B2C, why marketers should stop ignoring consumer-based channels, how marketing as if you're talking directly to the end consumer can be a game changer and much more.
Sam helps B2B companies build great websites that help them to stand out online.
We discussed:
-how to position your website so that your customers actually respond!
-how to grow your following on LinkedIn
-and THE BIGGEST MISTAKE companies make with their website AND HOW TO FIX IT.
show notes:
website: https://1clickagency.com/
you can connect with Sam on LinkedIn at: https://www.linkedin.com/in/sam1ca/
recommended reading:
Buliding a StoryBrand, by Donald Miller
Marketing Made Simple, by Donald Miller
We all go through challenges within our life. Our reaction to those challenges will define our future. We cannot ignore the challenge, but rather allow it to lead us into a position that gives us the power to define our future. To become the warrior or king that is needed to be a strong leader.
This weeks guest: www.iamwilliambrown.com
Tracy Montour, the Director of Marketing at Arbeit joins the podcast. We talk about how to how to develop a point of view as a brand, why we should stop pushing out content that provides no value, inbound vs. outbound and much more.
The topic of this episode is website strategy & design tips with Sam Moss, the co-founder of 1Click Agency.
Here, we will be discussing the steps to developing your digital strategy to leverage your website to work for you and your company!
He'll cover topics ranging from finding your first impressions, using social media to drive web traffic, structuring call-to-actions, and much more.
This interview is as applicable to start-ups as it is to established companies, entrepreneurs, and consultants!
Today on the Leadership series, Torlando Hakes, the Director of Business Development at Periodic joins the podcast. Torlando shares the lynchpin in order to invite others into your culture. Brand culture is the one topic that leaders need to pay special attention to and he shares several key elements on how to build this culture. But more importantly, finding that one key lynchpin to hold it all together.
Ian Luck, the VP of Marketing at CustomerGauge and the founder of both Luck Agency and Marketing Strategy, joins the podcast. We talk about how to how marketing teams don't always have to spend money to make money, why we should stop saying the MQL is dead, how to get a referral program started and much more.
Building a website is easy, but building it correctly is not. In this episode of the More Than a Few Words Podcast, Sam Moss, co-founder of 1Click Agency, shares the five most common web design mistakes.
So many marketers are obsessed with first and last touch attribution. But here’s a thought that might make both irrelevant in marketing.
Jeremy Miller, the the VP of Marketing at Kennected joins the podcast. We talk about how to how there shouldn't be a divide between B2B and B2C marketing, why it's important to use story telling in our campaigns and much more.
This was a quick, encouraging story I wanted to share about the content you’re posting online. More people might be seeing it than you realize.
Day in and day out, Sam Moss, co-founder of 1ClickAgency.com, sees FIVE critical mistakes being made on websites, over and over. Listen to his interview with Allan Langer on what you need to do to see if you are not only making these mistakes, but what you need to do to fix them.
Mentioned in this Episode:
The 7 Secrets to Selling More By Selling Less
1ClickAgency.com
Sam Moss on LinkedIn
Kari Hanson, the the VP of Marketing at Spiro joins the podcast. We talk about how to execute on branding, examples of other companies doing an amazing job with it, where it should fit in your marketing plan and much more.
Sam shares what the plans are for the Small Business Made Simple podcast going into 2021. We all know everything eventually comes to an end, but he shares what's on the horizon for the new year and what you can look forward to in the coming weeks.
Dale Dupree, the founder of the Sales Rebellion joins the podcast. We talk about how to treat your salespeople, what to do with KPIs, how to build a legacy through your sales department and much more.
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Mark Struczewski, a productivity expert and trainer joins the podcast. We talk about how increase your productivity, stop getting distracted, get way more done in a day and much more.
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Donna Chiacchia, the CEO of Advantage Consulting joins the podcast. We talk about how to make sure you have a clear offer, how to clearly define the problem your company solves and much more.
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David McGlennen, President of Impact Leadership Coaching joins the podcast. We talk about what how to define the behaviors that lead to success, how to identify the best practices to impact your culture and much more.
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Jill Sinclair, an executive coach, international keynote and TedX speaker joins the podcast. We talk about what motivation really is, how to stay motivated, a framework to ensure you get the job done and much more.
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Bill Flynn, a multi-certified growth coach, a Certified Predictive Index Partner, author and international speaker joins the podcast. We talk about what it means to go further faster, why few companies survive, how to fire yourself from day-to-day tasks and much more.
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Ben Montrose, the owner of Rebel Leadership joins the podcast. We talk about how culture can affect operations, how to train yourself out of a job, how we need to start thinking differently and much more.
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Bob Sager, the Founder of SpearPoint Solutions joins the podcast. We talk about what you can do to make your company more innovative, cool ways to spark your creativity and much more.
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Dr. Erik Reis, the CEO and founder of SHIFT joins the podcast. We talk about how to have a good mindset as an entrepreneur, daily habits you can implement to improve your mindset, key areas you should focus on every day and much more.
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As leaders, self-development should never stop. When you think you've made it to the top, you'll only start to slide backwards. With that in mind, leadership should be at the forefront of your mind at all times when leading a team. On today's podcast episode the founder and CEO of Gambit Solutions, Sergey Kiklevich, shares four ways you can become a better leader. You can never stop learning so be sure to tune in!
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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In today's day and age, customer experience is what sets brands apart from their competition. But is your company capitalizing on it to the fullest? Today on the podcast Andrew Venezie, founder of Caelum Financial, shares four ways you can make your organization stand out with great customer experience.
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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One of the toughest parts of owning a company is letting go of the reigns and empowering your team to run the day-to-day operation of the organization. Today on the podcast Elias Vargas, founder of Specialized Event Team, shares three ways you can start letting go of those reigns as soon as today. Even though it might (will) be tough at first, the growth of your company will go through the roof if you adhere to his advice.
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Numbers bring clarity. Leaders often skip looking at the details in favor of seeing the big picture or creating their vision for all to see. But numbers are the way to find your clarity for that vision and then the way to make decisions, build your team, and relieve some of the stress. Join Gabe Lewis and Tim Croll today on the Leadership Series.
Want more information on Tim Croll?
- Website
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With advertising costs going through the roof, who doesn't appreciate some FREE advertising? Today on the podcast the CEO of Azor Advisory Services, Beth Azor, explains five ways that exceptional customer service actually turns into free marketing for your company. Ready to learn how to implement these tips in your organization? Be sure to listen!
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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When you started your company, you probably didn't intend to create a job for yourself for the rest of your life. Instead, you most likely wanted to build something that gave you the freedom to do what your heart desired. Ciaran Halligan, a business and leadership coach, joined us today on the show to share three ways you can have more freedom as a business owner. If you've found yourself stuck in the rut of working in your business instead of on it, this is a must-listen.
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Without clear direction for your organization, you could be drifting aimlessly for years and never grow to you full potential. Today on the show Scott Couchenour, a personal success and leadership coach at Serving Strong Enterprises, walks you through the steps you need follow to achieve clarity in your company today.
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Social media has given us the world at our fingertips. Even better than that, it's completely free to use. Yet so many companies are letting it slide to a back burner and don't give it the focus it deserves. Today on the podcast Shannon Bowling, the co-owner of Impact Business Coaching, shares the steps you need to take to have a social media that makes your brand stand head and shoulders above your competition.
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Now more than ever we need leaders to step up and fill the gaps. Gaps that have become clear in our business, personal life, and family life. It starts with how you show up. Alonzo Adams lays out several steps to take control and step up to the challenge. You have the opportunity to fill the gap that so many have left open.
Want more information on Tim Croll?
- Website
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Recruiting can be a massive headache for companies. Will the new hire work out? Will they be the right fit? Will they do more harm than good? These are all questions that run through the heads of top-tier management when going through the on-boarding process. Today on the show, Jordan Gaspari helps put those questions to rest by giving us the three best secrets to better recruiting in your organization. Jordan is the founder of Exclusent Talent Solutions and gives you a framework that will be a game changer for your company.
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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There's nothing more fulfilling than knowing your employees LOVE working for your company. But how do we achieve that? Ashley Oswald, the founder of both Oswald Digestive Clinic and Flusso Nutrients, joins us on the podcast to discuss three things you can implement right away to ensure your team loves working for your organization!
Does your company need a website designed?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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It's incredibly easy to get distracted and chase every single opportunity that comes your company's way. But in the end, it can be your downfall. Without a crystal-clear focus on who your ideal client or customer is, you'll be chasing everyone that comes along. Today on the show Chad Davies, the CEO of Davies Imaging Group, explains why chasing anyone and everyone detrimental for your organization and gives us three ways to avoid it. This is a must-listen episode for sure!
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When it comes to improving the performance of your company, it starts up front with HR and talent acquisition. Without that foundation, your organization will struggle to function. Today on the podcast Ryan Waters, an Executive Leadership Advisor at his firm The Waters Edge, walks us through the path we need to follow to improve the performance of our company and to ensure healthy growth from day one.
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Your leadership gap starts with an understanding of what Servant Leadership is all about because there's so much confusion around it. Chris Apple will step into how to close the gap for yourself, the gap to define your why, and then the gap to developing your team. There are few other key concepts we cover that are just as valuable as the 3 gaps.
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The importance of building a strong brand in today's day and age is undeniable. But where do you even start? Today on the podcast Gator-Gripp.com CMO and Co-Owner, David Ramsey, walks us through six steps to building a rock solid brand. From content to social media, David gives you a plan to start building a brand for your company immediately.
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One of the toughest things in business is to get employees buy-in to customer experience. Outside of top-tier leadership, getting your team to take ownership can be like pulling teeth. But there's good news... it can be done! Today on the show Jay Spok, the CEO of WareMap and President of Agile & Co., shares four ways you can create the buy-in your organization needs. By the end of this episode you'll have a roadmap of how to get phenomenal CX to run from the top of your brand to the very bottom.
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By now you probably understand the importance of customer experience within a brand. But it's always good to get a fresh perspective on how we can still improve on it. Today on the podcast, Hayley Leviashvili, the founder of GigLaw shares four ways you can enhance the customer experience in your organization. These four tips will help you knock the socks of your clients!
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As leaders, it's incredibly important for us to strive to be better at what we do. First, we need to realize the importance self-awareness and emotional intelligence. And second, we need to understand that it will ultimately help us grow as individuals and skyrocket the success of our organizations. Today on the podcast, Sam is joined by human behavior enthusiast and founder of Quivet Consulting, Larissa Haynes, who shares with us three ways we can become more self-aware and stronger in the area of EQ.
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The challenge of hiring staff is hiring based on professional skill or hiring based on culture fit. When we hire based on culture we don’t often have the most experienced staff members and thus it leads to a lack of confidence on behalf of the employee. As leader, how job is help build their confidence to make them a better employee, a better person, and allow them to contribute to the greater good of our society.
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Managing a team isn't always the easiest task and can quickly become a very daunting undertaking to say the least. Today on the podcast, serial entrepreneur Gary Day shares three things you can do to make sure your company is managed the best it can be. He shares why it's important to manage yourself out of a job even if it seems a counterintuitive. Be sure to check it out!
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Do you understand the importance of a great customer experience, but are of where to start or are unsure of how to implement a system? Today on the podcast, Lucia Robles the owner of Lucia & Co. shares why something as simple as sending a thoughtful gift can knock your customers' socks off. If you're searching for a way to make your business stand out, this episode is a must-listen!
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Jenn made a radical change when she realized that there was a gap in leadership from both a personal and professional level. Her journey has created 5 steps that while they are simple, they will take courage to implement. If you are ready to move forward, this podcast will be worth your time.
Jenn's Website: https://www.activate-within.com/
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Customers are the life blood of any business, but it's easy to forget that when you get caught up in the day-to-day tasks needed to run your company. Today on Small Business Made Simple, Ted Simons, the Founder of Synergy Group Consulting, shares four ways you can revolutionize the customer experience in your company. Not only will your customer LOVE working with you, they will refer you to everyone they know.
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There's no doubt every business will have situations and circumstances that will attempt to shake our business to the very core. Ryan’s life experience has led him to create a mindset that applies directly to building a business. Ryan has chosen to look at his life experiences as learning experiences, a time of teaching to apply directing to you how they build the culture within Outback Gutter Vac.
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We all know you'll never grow your business without a steady flow of incoming traffic from your marketing efforts. But is your marketing as good as it could be? Are there areas you could improve? Today on the podcast, serial entrepreneur Josh Bobrowsky gives you three ways to better market your business so your company stands out amongst the noise.
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It has been said that “Out of the abundance of the heart the mouth speaks.” Another saying from King Solomon states “Above, all else, guard your heart, for everything flows from it.” The wisest man ever realized that all our decisions, actions, and words come from the core element, our heart. Your character is held within your heart so how do we protect and guard? How do we grow our character? Here are eight components that create a strong heart.
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Now more than ever, learning to work with a remote team is extremely important. When you have the option to go virtual, not only can you cut down on overhead, you can appeal to more employee candidates. Today on the podcast, Kizzy Domninguez, President of K. Parks Consulting, covers four tips you need to implement right away to better manage your virtual team.
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Megan is not just an incredible leader but she is also a mother, business owner, and so much more. We love to see great leaders empowering those around them to become better in all aspects of life. She shares some of her secrets to balancing family and business life. She also gives us three steps to guide and train staff all while balancing the tension between supporting them without micromanaging.
Megan's Website: https://www.nakandcompany.com/
Megan's Email: megan@nakandcompany.com
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Your company will only go as far as you're willing to grow? So how do you grow? You start with fine tuning your leadership skills. Today on the podcast, Kyle Wilz touches on four ways you can improve as a leader. Build a strong foundation for your business today by learning to be a strong and healthy leader.
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As business owners and entrepreneurs, we should never forget the importance of giving. Yet, sometimes it's a challenge to get started and have the mindset of a giver. Today on the Be Community Driven series, Peter Wallin shares the five steps you need to follow to become a better giver in your community. There's no better time to start than the present!
"Rocky is sharing one of the best tips I've heard as a coach," says Tim, host of the Leadership Series. Rocky Lalvani tells us his meaning of “GRRR” and how as a leader/coach it allowed him to have clear communication channels with his kids. We then apply that to our personal and business lives. Want to know what that is? Well listen to the podcast to find out the meaning of “GRRR”
Links:
http://profitcomesfirst.com/
http://richersoul.com/
https://profitanswerman.libsyn.com/
https://www.linkedin.com/in/rocky-lalvani/
https://twitter.com/rockylalvani
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Many companies lack the guidance and direction they need to steer the ship. You might find yourself struggling with the same thing and are going a number of different directions with no real traction. Today on the show, Ben Stroup, the owner of Velocity Strategy Solutions shares with us a 3-part framework on how to gain massive momentum in your business. Follow along as Ben shares the velocity framework that will kick your company into high gear!
Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
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Motivation is illusive. Often I find people that are driven will find motivation for a little while, but then start to trail off as the mundane, everyday consistency is needed. What is motivation? How can we find our own motivation? How do we motivate our employees? Find the answers in this week's podcast.
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It's really easy to get caught up with the features your business offers, but all customers really want to know is how you'll help them - plain and simple. On today's episode of Small Business Made Simple, entrepreneur Dan Innarella talks with Sam about five different ways your business can be more helpful to your customers. If you're looking for a great way to make your company stand out, Dan shares the steps you need to follow to do just that!
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Leadership is nothing without those that are following! Those that are following, why? If you haven’t stopped to ask yourself these questions, it deserves some attention. Leaders need the support of followers to continue to lead. The way that you gain that support will make the difference between long-term loyal followers and those that experience betrayal and frustration. Book: The Servant by James C. Hunter (1988) Want more information on Tim Croll?
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Everyone throws around the term "just add value." Without knowing the meaning, that vague piece of advice probably goes in one of your ears and out the other. Today on Small Business Made Simple, Andres Rodriguez, the president of Ace Talent Curators gives us three ways you can add value to your business so it will grow. Andres is a successful business owner in Miami, FL and will give you the information you need to add value to your business today!
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Today on the Be Community Driven series, Peter Wallin continues his interview with Meals on Wheels executive director, Darlene Ike. They share why it’s always important for individuals and business owners to volunteer in the community to give back and build better relationships.
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Have you ever wondered if you're on the right track as a leader? Does doubt creep in and make you wonder if you're doing it right? On today's episode of the Leadership Series, Tim Croll spoke with certified John Maxwell coach, Matt Clark. Matt broke down the fundamental characteristics of what it means to be a leader. Don't miss it!
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Getting more business boils down to your ability to sell. You can have the best product, customer service, marketing or company culture, but without the ability to sell none of those skills will help you. Today on the Small Business Made Simple podcast, Simon Chen, the owner of Eight Black Transport in Longmont, Colorado, shares three ways you can get better at selling. He breaks down the the points he uses most in his business and shares how you can implement the same in yours.
As a leader, we often get so focused on controlling the results that we neglect the environment that achieves these results. When you create a healthy environment, you will find that results may take a longer time but will create a change that will be larger than we can imagine.
Books:
Mindset: the new psychology of success by Carol S. Dweck, Ph. D.
3 Keys to Greatness by Jim Rohn: Link - https://www.youtube.com/watch?v=k-mhdRGmCy0
Link for 5 communication tips podcast: https://anchor.fm/sbms/episodes/Leadership-2-5-Ways-to-Communicate-Your-Message-in-a-Way-Others-Will-Understand-eims73
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Emotions, why do we ignore them as a leader? Emotions have the power to shift our energy into something that is powerful. You can become a more effective leader when you can harness the power of your emotions. That is if you are willing to recognize they exist and then embrace them as part of your leadership journey.
Contact info:
www.colleenlinhart.com (new site launching soon)
Colleen (Alig) Linhart on LinkedIn or:
https://www.linkedin.com/in/colleenlinhart/
@colleenlinhart on Instagram or:
https://www.instagram.com/colleenlinhart
Colleen Linhart Coaching on Facebook or:
https://www.facebook.com/ColleenBLinhart
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When your business gets to a certain size, it can't function properly without systems and processes. Today on the Southern Tier Success Series, Brian Peters, Owner of Peters Supply in Elmira, NY, walks us through the Entrepreneurial Operating System. Brain learned how to systematize his business from reading the book "Traction" and shares how you can do the same today.
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Brandon has recently become an overnight Tik Tok star, although he hates the idea of this. For him it is a change in mindset that has set him on a path not just for success but for finding purpose. Success is coming because he shifted his mindset to embrace what he is passionate about. Leadership shows up in your passion and discovering what only you can offer to the world.
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People buy from businesses they know, like and trust. So what can your business do to help your customers be comfortable with you? Zachary Pugh covers that exact topic on today's episode of Small Business Made Simple.
Zach is the owner of Pugh Self-Protection and Combatives and he joins Sam on the Southern Tier Success series to talk about four ways you can build trust with your customers so they are always comfortable with your business. Be sure to listen!
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Today on the Be Community Driven series, Peter Wallin interviewed Meals on Wheels executive director, Darlene Ike. They share why it’s always important for individuals and business owners to volunteer in the community to give back and build better relationships. Don’t miss it!
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Everyday, when we show up, we must communicate with others. Whether it is a simple transaction or a more complicated training class. Our effectiveness as a leader comes down to your ability to transfer the idea or plan from your mind to another. You have not communicated until there is a change in behavior. So how do we communicate effectively? This podcast we will cover 5 tips to help your communication.
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Join Tim Croll as he kicks off his brand new series "Leadership" on the Small Business Made Simple Podcast!
We will encounter disruptions within our schedules. Sometimes they are due to scheduled events and sometimes they are due to circumstances outside our control. Getting our focus back will require a conscience effort to get our activity to produce the results we are looking for.
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One thing that will propel your business is strong relationships with your customers. But how do you do it? Today on the Small Business Made Simple podcast, Joe Steigerwald shares three ways you can turn your customers into friends. Joe and his wife own local restaurant, 1157 North, in Elmira, NY. He explains what true relationships have done for his business and how it can help yours too.
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Being a leader is about using your SKILLS and KNOWLEDGE and taking it to the next level.
What have I learned?
This is the CORE of my being - I am sharing my GIFT with the world.
How did it start for me?
Over time people recognized my level of engagement and enthusiasm.
I then got a phone call asking me to go to lunch!
Ideas for you to succeed as a leader
- Be Yourself
- Know the mission of the org
- Learn and know bi-laws. Term limits, voting processes
- Do what you say you’re gonna do - Integrity. Be more concerned with your character than your reputation
- Surround yourself with people smarter than you - mentors
Former chairs * Start on time and follow agenda - * Settle disputes quickly, openly and as fairly as possible * have clear goals - both for the organization and for yourself * Give clearly defined tasks - and target dates to complete * Capture success stories - recognize others * Identify and secure your successor * Have fun!
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If you're like most businesses, pricing your products or services is equivalent to a shot in the dark. Did you know there are studies done to find out the best way to price what you're offering? Today on the Small Business Made Simple podcast, Allan Langer shares every secret you need to know when it comes to pricing your products and services. Allan is a sales and marketing specialist and will blow your mind with the tips he shares about pricing. Don't miss it!
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On today's episode of Be Community Driven, Peter Wallin covers the four key elements to follow when working with a charity or non-profit organization. As business owners, following the Golden Rule by doing unto others as you want to be treated in return will help your business stand head and shoulders above the rest in your community. Start volunteering today!
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On today's episode of Be Community Driven, Peter shares how he's met so many great people along the way as a business owner that have helped to shape and mold him into the person he is today. Have you wondered if there is a benefit to serving in your community? Peter shares that being a volunteer is a way of life - a way to give back as a business owner and here's how you can do the same.
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Community service helps you get out of your comfort zone as a business owner.
As the host of this podcast series, it's my hope that you can turn my decades of experience into days of learning so you too can become a giver, volunteer and a leader in your community - to make a difference in the lives of others.
What’s holding you back?
Put your toe in the water and get out of your comfort zone - grab the microphone and speak up!
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If there is one thing customers want its for a business to do what they say and get the job done. These days, there's no getting away with half completed jobs or excuses on why it can't be finished. Your business would be murdered online. So how do we instill in our team to get every job done no matter what? We teach them to complete the mission.
Today on the #SouthernTierSuccess series, Lloyd Knecht, the owner of ANC Heating & Air Conditioning in Endicott, NY shares how his company always completes the mission. He walks us through the checklist his team uses for every customer to make sure the job always gets done no matter what.
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We are bombarded from every angle with marketing companies telling us they can create content for us to promote our business with. Maybe its a slick new video, a fresh blog post or maybe even a pre-written script to post on social media.
Today on Small Business Made Simple, you will learn how to create marketing material without paying hundreds of dollars per month to a "pro." Believe it or not, your customers will create the content for you.
Want to know how? Be sure to listen to this weeks episode with Lorraine Ball, the Owner of RoundPeg. She shares how you can get creative with user-based content enabling you to market your business without breaking the bank!
Does your business need a professional website?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
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We always hear the importance of having a great company culture, but not many people explain how you can get there. On today's episode of the Small Business Made Simple show, Gina Curcio shares three ways you can improve the culture in your business immediately.
Gina owns Curcio Printing which is a commercial printing company in Vestal, NY. She has been an avid business owner for many years and shares exactly what you need to know when it comes to company culture.
Does your business need a professional website?
Visit:www.1clickagency.com
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Does your business feel like a group of people just doing their own thing? Does it feel like your employees are clocking in and clocking out without being part of a greater vision?
Today on Small Business Made Simple, Susan Leahy shares the steps you need to take for your employees to change from a group of people working together to a strong team who is building a successful company.
Susan is the co-founder of Group to TEAM Leadership Solutions, a global training & consulting organization that supports organizations to build a “Culture of TEAM” by empowering the individual. If you're ready for your company to build a culture of team, be sure to listen!
Does your business need a professional website?
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There isn't anything much better than a customer enjoying the experience they had with your business so much that they want to tell all their friends about your company. Not only is a referral a great lead for your business, those potential customers already arrive with social proof that your business is amazing. What does this mean? They are much more likely to buy!
Today on the Southern Tier Success series, Matt Simpson, a partner at Green Leaf Recycling in Horseheads, NY shares 3 tips to receiving more customer referrals. If you're a business owner, I'm sure you can see how this can grow your company!
Does your business need a professional website?
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Are you struggling to motivate your team? Gamification in the workplace could be just what you need to spark enthusiasm within your business. Today on Small Business Made Simple, Daniel Dixon shares how using competition in your business can skyrocket your team and culture. He gives us great ideas to implement in our own businesses to make work more fun and enjoyable for our teams! Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
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Do you have family members working in business with you? Maybe it is by choice that you're working together or maybe you weren't really involved in that decision. Either way, if you answered "yes" you have probably had your ups and downs. And that is ok.
On today's episode of Small Business Made Simple, John Woytowitz shares what it's like to work with family in his business Allbrite Pressure Wash. He gives tips and advice on how to keep your family-operated business running smoothly without destroying relationships along the way. If you're working with family members in your business, learn how to master communication and family/work-life balance today.
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Connect with me on social media. I'd love to hear from you!
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Is your business struggling to keep the customers you have and get new ones through the door? Your business needs to have a 5-star culture engrained in its DNA. Today on our new series "Southern Tier Success" Terry Keegan, the owner of Green Roof Technologies in Corning, NY shares the steps you need to take to have that sought after 5-star culture. Your business will stand head and shoulders above your competition and will grow faster than ever!
Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
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Does it feel like as a business owner you are the one doing all the work? Does it feel like you've just created a job for yourself instead of a self-sustaining business? Today on the Small Business Made Simple Podcast, Sid Graef shares how you can implement the 80/20 rule in your business so you can start making more money while working less. Sound too good to be true? It's not! Sid owns both an auto detail shop and a window cleaning business where he has implemented the 80/20 rule and has seen tremendous growth because of it. Be sure to listen!
Free Resources Mentioned in Podcast:
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Does your business need a professional website?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
- LinkedIn: https://www.linkedin.com/in/sam1ca/
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Having trouble getting useful data and information from your books? Are you struggling with cashflow and wondering how to keep your business running smoothly?
Today on Small Business Made Simple, Dan Platta shares tips you can start implementing in your books to keep them more organized, useful and informative for your business.
Dan the owner of Blue Skies Services in Minneapolis and he shares everything you need to know about bookkeeping and accounting from how much to pay yourself to how to implement systems to stay organized.
Free Resources Mentioned in Podcast:
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Does your business need a professional website?
Visit:www.1clickagency.com
Connect with me on social media. I'd love to hear from you!
- LinkedIn: https://www.linkedin.com/in/sam1ca/
- Instagram: @sbmspodcast
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Have you ever had a door-to-door salesman stop by your home to sell you something? Did you see them coming and want to pretend like you weren't home? Unfortunately, salesman that don't have any idea what they are doing have deterred many business owner from going door-to-door selling their services. What about if you found out this technique is EXTREMELY effective if you had some pointers on how to do it right? Today on the podcast, Jared Skinner, the owner of Vue Window Cleaning in Colorado shares the exact process him and his team follow when going door-to-door. And guess what...they've closed millions of dollars worth of business doing this. Find out how you can do the same today! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Customers buy from people they know, like and trust. But how do you get to that point with a customer? Real relationships. Today on Small Business Made Simple, Sam spoke with business owner John Disselkamp about what real relationships look like in business. John is the owner of First Class Commercial Cleaning in Louisville, KY and he walks us through relationship building 101 in business. John's business is built on relationships and he shares how you can do the same! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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If you are looking for a new, fresh way to network with your ideal customer and grow your business, then you are in the right place. If you aren't using Content-Based Networking in your business, you are missing out and today on the podcast business owner and author James Carbary explains why. James is the owner of Sweet Fish Media and he walks us through the three main steps in his new book “Content-Based Networking” which explain how you can instantly connect with anyone you want to meet. You'll learn how it works, why it is incredible and exactly how you can start implementing it in your business today! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sbmspodcast
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Are you stuck doing everything yourself as a business owner? Are you wanting to grow, but you're having trouble sharing responsibilities? Today on Small Business Made Simple, entrepreneurship guru and eight-figure business owner Tony Grebmeier shares the steps you can take today to start getting your business in shape to scale and grow. Tony explains everything you need to know to take your business higher and soaring into success. This is a MUST-LISTEN! Free Resources Mentioned in Podcast: Tony's Drainers and Drivers Course Tony's Be Fulfilled Journal 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
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As leaders and business owners we should always be developing ourselves, but an area of development that is often overlooked is the development of our team. Today on Small Business Made Simple, seasoned business owner Jeff Furrow shares why it is important to constantly be developing your team. Jeff owns Wellsboro Automotive in Wellsboro, PA and he teaches HOW you can be developing your staff and employees as well. Be sure to tune in! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
As leaders, tough conversations are inevitable. Whether these conversations entail drawing a boundary with an employee, informing someone you care about that you need them to perform better, or maybe you need to ask a team member to step up to the plate. These conversations are all part of leadership in business and if you don't know how to handle them, you could find yourself in an awkward situation. Today on the podcast, Sam spoke with author, speaker and business owner AmyK Hutchens. AmyK spelled out how you as a business owner and leader can navigate tough conversations with your team so your organization can continue to operate without a hitch if (when) a situation arrises. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sbmspodcast
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Is your business running as healthy as it should be? Can you tell if there are underlying issues that can cripple your business down the road? Today on the Small Business Made Simple podcast, Sam sat down with Mike Dahlke to talk about what signs to watch out for in your business if you want to keep it running for years to come. Mike is a seasoned investor and has helped numerous businesses on the brink of bankruptcy turn things around and become thriving companies. Mike shares how you can apply the same principles he used for those companies to your business today! Does your business need a professional website? Visit: www.1clickcloudsites.com Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Have you ever been on the receiving end of a message through social media that the other person was obviously trying to sell you something? The introduction felt fake and shallow right? Today on Small Business Made Simple, Sam Moss talked with business owner, speaker, entrepreneur and podcast host Andy Storch about how social media can be used to create real and lasting relationships for your business. Andy shared his approach to building strong and lasting relationships through social media to help grow his business and how you can do the same.
Connect with me on social media. I'd love to hear from you!
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Handling employee problems and taking care of issues among your staff can be really tough work, but unfortunately it needs to be done if you want your organization to be healthy. Today on the show, Sam spoke with Matt Burr who is the owner of Burr Consulting about how to handle HR issues in your business. From resolving employee conflict to dealing with human resources as a whole, Matt covered it all. Listen today to learn everything you need to know about HR and how to have a healthy company!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Everyone knows sales are the driving force behind any business because without them our businesses would fail! Unfortunately, sales might not come natural to you as a business owner and you’re always looking for new ways to close the deal. Today on the Small Business Made Simple Podcast, Sam had a conversation with Patrick Clark about how he closes the deal in his business. Patrick is the owner of Precision Pro Wash in Greenville, SC and he shares his exact 18-point process he uses to sell clients in his pressure washing business. Learn how you can master the art of selling in your own business today!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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An organization is only as strong as the team it is built on, but sometimes that is forgotten when it comes to business. Today on Small Business Made Simple, Sam spoke with Jeremy Purifoy about why it is important to invest into your team as a business owner. Jeremy shared real-life examples of how he has done just that in his gym, Journey 333 in Corning, NY. Jeremy has a passion for his team and it has been a major factor in the growth of his new business. Find out today how you can be doing the same thing in your company as well!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Are you finding yourself doing everything in your business? From bookkeeping to customer service, business owners tend to stretch themselves a little too thin because they would hate to put their "baby" in the hands of someone else. Or maybe you are doing everything yourself because you aren't in a place financially to hire a full-time employee. Today on Small Business Made Simple, Sam talked with Paul Sydlansky about the topic of outsourcing and how it is a hidden gem when it comes to scaling and growing your business. Paul is the owner of Lake Road Advisors and shares how outsourcing has substantially reduced his workload as a business owner and how you can do the same in your company.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Sometimes the life of an entrepreneur and business owner can be hard work and a tough road. If there was a laid out path to follow that could make our journey that much easier. Today on Small Business Made Simple, Sam Moss talked with DJ Morse about how the journey of an entrepreneur should unfold. DJ runs his own business in upstate, NY called Preferred Landscaping and shares with us the three main phases of the life of an entrepreneur. This will help you evaluate your journey to make sure you are on track for success in the future!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Have you ever gotten so caught up in the everyday grind of your business and wondered if this was the true purpose of your life? This week on Small Business Made Simple, Sam had a conversation with author, entrepreneur and business owner Mike Flynn about the four specific areas in your life if you need to master if you want to reach your full potential as a business owner, community member and individual. Mike takes us through each step in depth so you can self-reflect on what might need to be focused on in your life if you want to reach your full potential.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Everyone knows Google reviews and your reputation online can control the destiny of your business. Too poor of a ranking and the customers will trickle in. A rock-solid online reputation however, and your business has the potential to explode. Today on Small Business Made Simple, Sam Moss spoke with business owner Bobby Walker about the process his business follows to get a 5-star review on Google. Bobby's business, TRT Pressure Washing and Window Cleaning in Orlando, FL has nearly 450 5-star reviews at the time of this recording. He knows EXACTLY how this can impact your business and he shares how you can accomplish this all on your own!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Are you looking for a way to take your business to the next level all while taking work off your plate? If you answer is yes, it is time for you to be implementing systems and processes in your business. As a business owner, the more repeatable tasks you can delegate to your team, the more you can stay focused working ON your business instead of working IN your business. Today on Small Business Made Simple, Sam Moss talked with entrepreneur and business owner Josh Latimer about how you can be implementing systems and processes in your business. Josh not only shares how this can benefit your business, but how it can benefit your relationships as well! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Today on the Small Business Made Simple podcast, Sam Moss talked with Dusty Hewit who is the owner of Long Run Communications in Corning, NY. Dusty shared how you should be setting goals for your business in 2020 (being it is the beginning of a new year, making sure your business has good goals for the coming months is only appropriate!) As you kick off your new year, learn what steps you need to take to ensure your goals fit your business and are carried out with success!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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If your business, company or brand isn't solving a problem for your customers what is the point of your business? You may as well pack it up and call it quits because if you aren't solving a problem, no one will buy from you. Today on Small Business Made Simple, Sam sat down with Stuart Sammis who owns the Centerway ExecuCenter in Corning, NY to discuss why your business needs to be solving a problem. Additionally, they talk about how you should be communicating and showing your potential customers how you solve that specific issue in their lives. If you're looking to take your marketing to the next level, be sure to listen to this week's podcast episode!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Today on Small Business Made Simple, Sam continued his talked with business coach and speaker Tim Croll about the four pillars of personal growth. Tim finished sharing why you need grow spiritually, mentally, socially and physically. He also taught how each pillar ties into the other and why each one is just as important as the other. If you feel like your relationships are suffering and you are getting burnt out at work, this is a MUST LISTEN podcast episode. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
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Instagram: @sammoss5
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Today on Small Business Made Simple, Sam talked with business coach and speaker Tim Croll about the four pillars of personal growth. Tim shares why you need grow spiritually, mentally, socially and physically. He also teaches how each pillar ties into the other and why each one is just as important as the other. If you feel like your relationships are suffering and you are getting burnt out at work, this is a MUST LISTEN podcast episode. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sammoss5
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Does it feel like you always have to scramble to get a new customer? Or that it is just way too hard to get any new people through the doors of your business? Today on Small Business Made Simple, Sam talked with Ted Goldwyn about the three steps your business can follow to get more customers that are EXCITED to buy your services and products. Ted is a successful small business owner in upstate New York and thoroughly walks you though each step of the process so you can implement them in your own business today! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sammoss5
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This week on Small Business Made Simple, Sam had the opportunity to sit down and talk with Larado Bulkley about building a company culture. Larado is the owner of ACS Facility Services in Hornell, NY and has an infectious passion for his customers and employees. He shares why it is important to have core values for your business and later explains how they can give you a strong foundation to build your company culture on. Learn how to establish an incredible company culture in YOUR business on this week's podcast episode! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sammoss5
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Too many businesses are just stuck in the past and never want to change or grow. They say things like, "I am comfortable where I am. I don't want to grow my business more." This type of thinking can be absolutely detrimental to your business. Today on Small Business Made Simple, Sam talks with Rod Noel, the owner of Clinical Associates of the Southern Tier, about why staying current with the times and changing when needed can help grow your business. Today, Rod is your guide to making sure your business is constantly growing! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sammoss5
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Is your business running like a well-oiled machine? Not just with your staff and employees, but also with those who interact with your business from the outside? On this week's episode of the Small Business Made Simple podcast Jason Muckey, the owner of Precision Management in Elmira, NY teaches what it means to have a culture of teamwork in your business. It might not be exactly what you think and Jason shares what you need to do to create this type of culture in your business.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
Instagram: @sammoss5
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Does it seem like you have competitors on every corner and it is so hard to stand out in the marketplace? Today on the Small Business Made Simple podcast Josh Cassidy, the owner of Railhouse Restaurant in Waverly, NY explains what you should be doing to get your business to stand out. Josh shares ideas you can implement in your business that have helped make his restaurant one of the most popular in the area.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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What gives you the drive you need to continue pushing forward with your business? Is it your family, faith, community, customers, etc? Unfortunately, some business owners can't answer that question because they don't have an underlying mission behind what they do. This week on the Small Business Made Simple podcast Stuart Baldwin, the owner of American Capital shares how you can create a mission for your business that gives you joy to keep moving forward. If you aren't sure why you do what you do, this is a must listen!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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What kind of relationship do you have with your customers? Is it strictly monetary with no depth? Today on Small Business Made Simple Jill Drehmer shares how you can build a lasting relationship with your customers. Too many business owners see each of their customers as another sale and don't spend time getting to know them on a deeper level. Jill explains how this can hurt your business in the long run and what you can do to start changing it today.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Are you struggling to get more people to see your business and what you do? Or are you doing well with business exposure, but are looking for some fresh ideas to implement? On this episode of Small Business Made Simple Sam sits down with Dave Gilbert, the owner of JDog Junk Removal in Elmira, NY to talk about how your business can get more exposure. Dave shares his strategies and what has worked for him over the years to create a thriving business in upstate NY. Learn how you can use social media, word of mouth, online reputation and much, much more to get more exposure for your business. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
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Do you want your customers to feel like they are part of a big family when they interact with your business? Building your business into a community boils down to customer service and genuinely caring about your people. This week on the podcast, Sam sat down with Heather Maio, the owner of New York Sport and Fitness, to talk about what you can do to start creating a community within your business. It will take work on your part, but the benefits of a community will positively impact your business for years to come.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
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LinkedIn: https://www.linkedin.com/in/sam1ca/
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Have you ever done business with a company that makes things cheaply so they can lower their prices and sell more products? Today on the podcast, Nancy Hendrickson, owner of Image Packaging shares why it is important for a business to always provide a quality product and service. You may keep your business afloat for a short while selling a cheaply made product, but if you want to build a business that lasts, you will need to provide quality. When you do, your customers will become your ambassadors and will be faithful customers for years to come.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
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Do you know the direction your business is going for the next 10 years? Do you have a plan and a vision to get there? Today on the podcast I have business and executive coach, Dr. Micheal Spencer share why vision is crucial to the success of your business. He explains why your vision needs to be written down and shared with your team so you can always stay focused on your goal. No matter your experience in business - whether you are just starting or have had an established business of 30+ years - this is a MUST LISTEN episode of Small Business Made Simple.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Have you ever had someone celebrate you when you had a success? Didn't it feel great?! What about if you did that exact same thing for your customers every time they had a success? Today on Small Business Made Simple, gym owners Travis and Cyndy Barnes of Journey 333 share how you should be celebrating your customers every single chance you get. They explain what celebrating a customer does for the person and what it can do for your business. They teach how you can find celebration points in the lives of your customers so you can highlight them whenever possible. Don't miss this week's podcast episode with Travis and Cyndy Barnes!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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The marketplace is extremely saturated which can make it tough for a business to stand out amongst its competition. So how can a business make themselves different than everyone else? Today on the podcast, Jeremy Hogan, owner of JH Design in Elmira, NY shares how you can build your business around customer service. Jeremy shares how he uses exceptional customer service to build a foundation for his business and how you can do the same in yours. He also teaches how clear communication within your team can make sure every project gets done properly and on time. Don't miss this week's episode of Small Business Made Simple with Jeremy Hogan! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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Tax preparation in August? Why are we even talking about this when tax season isn't until April? This week I had the honor to interview small business owner, Lynn Hugg of Hugg Accounting. Lynn has been working in accounting, book keeping and tax preparation for many years and shares with us how you can get ahead of tax season. She shares a number of great ideas you can implement in your own business so that when tax season really does roll around, you won't be overwhelmed and dread it like 99% of business owners. Do you want to learn how to tackle your tax prep in bite size pieces? Be sure to tune in to this week's episode of Small Business Made Simple with Lynn Hugg.
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/
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If you haven't realized by now that running a business is hard work, then you aren't running a business! All too often small business owners find themselves getting burnt out and just calling it quits. If that feels like you, then this week's podcast episode is for you. This week I interview small business owner, Henry Fuksman of Energy Solutions USA, as he shares the keys to making your business last longer than you ever could've imagined. Henry has been successfully coaching small business owners for years and shares his wisdom and knowledge today on the podcast. If you want to run a thriving business, you NEED to listen to today's episode. Don't miss it! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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Most small business owners know that customer service is essential to survival, but a small percentage of them actually implement it! On this week's episode, I interview small business owner, Toni Granger of Hatfield Real Estate about how we can use customer service to set our business apart from the competition. Not only does she teach us why customer service is important, but Toni also teaches how to implement it in your business as well! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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It has always been an underlying rule of business to grow as fast as possible no matter the cost. But is that actually the safest thing to do? Today on the podcast I interview small business owner, Dan Flatt, about why it is dangerous to grow a business to fast. Dan owns Multi Media Services in Corning, NY and uses his decades of business experience to share how to scale a business at a safe pace. Don't miss it! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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One of the toughest things to do in business is introduce an innovative idea to a brand new market. It takes a lot of patience, education and marketing to get the community on board with your vision. In today's episode, I spoke with John Vogt and Ed Weaver of the Home Page Network (an online broadcasting station in Tioga county, PA) to talk about the challenges of doing just that. Be sure to tune in as John and Ed take the time to share their wins and mistakes in business over the past few years. If you have an innovative business idea that you are struggling to get your community on board with, make sure to listen to this week's episode of Small Business Made Simple! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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On today's episode, I sat down with Peter Wallin, the owner of Wallin Insurance in Elmira, NY. We discussed the importance of getting out in the community to remain top of mind and to create a network for yourself. We also talked about how to start implementing systems and why they are an important step to growing your business. Lastly, we touched on marketing and what works best today. Enjoy!
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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Your email list is one of the most valuable resources you have for your business. All too often we get stuck wondering what we should send to our email list to keep them engaged with us. Or we just get overwhelmed because we can't come up with enough content every week to get out. Today, I talk about some simple, yet effective email topics you can use to send to your email list. Your business growth lies in the strength of your email list so don't miss this episode! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) What You Should Be Sending Your Email List:
Regular emails to stay front of mind with your customers Promotions and deals Holiday themed emails Valuable content that relates to your product or service An email sales funnel Nurture campaign that points to your blog, podcast or video series every week
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So many business owners don't know how to talk about their business, let alone market their business in a clear, effective way. Today, I take you through the proven StoryBrand framework so you can use the centuries-old method of story telling in your brand. I talk about positioning your customer as the hero in the story and that your brand is there to guide them through their journey to a happy ending. Story telling is one of the best ways to capture attention, so you NEED to be using story when it comes to your business. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) The StoryBrand Framework:
A Character Has a problem That finds a guide Who gives them a plan And calls them to action That helps them avoid failure And ends in success
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LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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Have you ever wondered where you need to start when it comes to marketing your small business online? Maybe you have been doing it for years and aren't sure you have been keeping up with the times. Or maybe you just want an encouragement that you are already doing things right and that you just need to keep pushing forward! In today's episode, I walk you through the first four steps you need to take when it comes to marketing your small business online. And guess what...it is a lot more simple than you may think! Where Do I Start?
Make a social media account and claim your free directory listings Design a website (free or professionally) Start getting people to join your email list Work on getting great online reviews
Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Episode 9: Amy Brennan talks about how to use social media to help promote your business Episode 2: We teach all the tools you need to build up your email list Episode 7: This is where we talk about how to get amazing customer reviews Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
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Today on Small Business Made Simple, I have social media expert, Amy Brennan on the podcast to teach us the best practices when it comes to promoting your small business on social media. Amy is the owner and founder of Custom Geekery in Towanda, PA and has been in the industry for many years. Be sure to listen to this week's episode whether your business is just getting started with social media or if your business has been at it for awhile. Amy has some amazing tips that you can implement no matter where your social media skill levels are! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you!
LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
We all have our personal preferences when it comes to our websites. What they should look like, what they should say, etc. Today on Small Business Made Simple, I talk about seven things you should NEVER put on your website. Why? Because more website browsers are leaving your website than you may think and committing any of these mistakes definitely doesn't help your cause. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Episode 7: (teaches about how to get amazing customer reviews) Episode 3: (teaches about call to action buttons on your website) 7 Things You Should Never Put On Your Website:
Tons of words More than three customer reviews Pictures that have nothing to do with your business Words that you think are clever, but are actually confusing Too many popups and gadgets An about page that is all about you Call to action buttons that are all different
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Everyone knows that consumers evaluate businesses by the number of great online reviews they have. The million dollar question is how do you get more fantastic reviews online? On today's episode of Small Business Made Simple, I cover five easy steps that you can follow TODAY to start getting your business more online reviews. Don't miss it!
-EPISODE NOTES 5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Extreme Ownership (book) - By Jocko Willink & Leif Babin Never Lose a Customer Again (book) - By Joey Coleman The steps to getting great customer reviews:
Good customer service Create a customer experience Ask for a review Craft a review yourself with your customers words Ask your customer to post it online
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LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5
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Is your website just "good enough?" If yes, we have easy 3 tips you can implement today (all on your own...no, you don't need to be a programer) that will take your website to the next level. On today's episode of Small Business Made Simple, Sam talks about:
Narrowing down your revenue streams Creating an easy path for your customers to follow Where to put all that pesky content on your website that just HAS to be there (even though you might not want it to be)
-EPISODE NOTES
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Take our Detox Challenge (and join the 50% CLUB). Send me a before and after screenshot of the homepage of your website and I might give you and your business a special shoutout on the podcast if you can eliminate 50% of the words or more! Email me at sam@1click.pro or message me on social media to enter.
Make sure to sign up for a free website review by emailing or connecting with me over social media.
Connect with me on social media. I'd love to hear from you!
LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Have you ever wanted to put hundreds of words on your website so you could thoroughly explain your product or service? Unfortunately, if you do that you would probably scare off your customers. So what do you do? In this week's episode, we discuss where to put that huge sales pitch you just HAVE to share with your customers. Hint: it is not where you think it is! We also teach you the perfect spot to feature your customer reviews on your website and how to get more email subscribers for your business.
-EPISODE NOTES
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Take our Detox Challenge (and join the 50% CLUB). Send me a before and after screenshot of the homepage of your website and I might give you and your business a special shoutout on the podcast if you can eliminate 50% of the words or more! Email me at sam@1click.pro or message me on social media to enter.
Make sure to sign up for a free website review by emailing or connecting with me over social media.
Connect with me on social media. I'd love to hear from you!
LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Do you have people visit your website, then just leave without ever buying anything? You have approximately 5 seconds to capture the attention of a website visitors before they leave for a competitors website. In this week's episode, find out what words you need to write on your website so that customers click your "buy now' button.
-EPISODE NOTES
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Take our Detox Challenge (and join the 50% CLUB). Send me a before and after screenshot of the homepage of your website and I might give you and your business a special shoutout on the podcast if you can eliminate 50% of the words or more! Email me at sam@1click.pro or message me on social media to enter.
Make sure to sign up for a free website review by emailing or connecting with me over social media.
Connect with me on social media. I'd love to hear from you!
LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Are you spending tons of money to send people to your website (hoping for a sale), only to find out they just left your website without ever buying? You're not alone. As businesses owners, we have approximately 5 seconds to capture the attention of our website visitors before they leave for a competitors website. In this week's episode, we cover three important things you need to be implementing on your website if you ever want your potential customers to stay on your longer than 5 seconds. Better yet, they are SUPER easy tips you can do all by yourself, without needing to be a web designer. Don't miss it!
-EPISODE NOTES
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
Make sure to sign up for a free website review by emailing or connecting with me over social media. Email me at sam@1click.pro to schedule your one on one call today!
Be sure to check out Virtually Real Solutions to get a professional virtual tour of your business.
Connect with me on social media. I'd love to hear from you!
LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Have you ever wondered how to get qualified leads to subscribe to your email list so you can market to them later without having to pay for advertising? For some businesses it has been months, if not years since they received a new subscription to their email list. This week on the podcast, I talk about the 5 simple steps you can implement today to start getting your business more email subscribers (that are READY TO BUY). Our businesses are always stronger with a solid email list, so don't miss this episode.
-EPISODE NOTES
5 Mistakes You Could Be Making On Your Website (Free PDF Download)
The five steps to growing your email list (covered more in-depth inside the podcast)
Choose the type of lead generator you’d like to offer Decide on a topic Design your lead generator Upload to a landing page or website Promote your lead generator
Connect with me on social media. I'd love to hear from you!
LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5
Free Resources Mentioned in Podcast:
Canva: for designing your lead generator MailChimp: free email service provider
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw
Have you ever struggled to explain what your business does in a short, meaningful sentence? A lot of times when asked what we do, we give a mundane answer that doesn't resonate with the person we are talking with. What about if you had a quick, easy to remember sentence you could repeat whenever you were asked what your business does? Better yet, what about if that simple sentence was a mini sales pitch that got you new customers for your business? On our flagship episode of the Small Business Made Simple podcast, I give you the 4 simple steps you can follow to create an elevator pitch for your business. At the end, I share all the places you can post your elevator pitch to get as much FREE exposure as possible. Don't miss it!
-EPISODE NOTES
5 Mistakes You Could Be Making On Your Website (Free PDF Download) The four steps to creating your elevator pitch:
The person (your customer avatar). The problem they are experiencing as it relates to your product or service. The plan to fix the problem. What there life will look like after you fix their problem.
Connect with me on social media. I'd love to hear from you!
LinkedIn: search "Sam Moss, Elmira NY" Instagram: @sammoss5
Free Resources Mentioned in Podcast:
Canva: for desktop backgrounds and lockscreens
Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw