Trailblazer FM ™ - Web agency podcast with Lee Matthew Jackson: Recent Episodes

Lee Matthew Jackson

Transform your WordPress agency through small, achievable actions that lead to BIG change.

The home of simple-to-apply techniques that result in significant change.

Learn your way. audio, video, written or in-person.

Do you feel like your website or brand is lost in the endless sea of search engine results? Does it seem like no matter what you do, you just can't break onto page one or get those coveted top rankings? Well, today's guest, Jason Barnard is here to help you finally stop getting buried by search engines.

Known as the "Brand SERP Guy," Jason is an international authority on managing brand search optimisation and online reputation. In this info-packed episode, he shares insider tips to take control of how you appear on Google, Bing, and other search platforms.

Full show notes: https://trailblazer.fm/buried-by-search-engines/

Are you struggling to attract high-paying clients who see the immense value in what you offer? Do you find yourself exhaustively pitching potential clients who just don't get what makes you different?

In this eye-opening episode, Helen Knight joins us to share her proven framework for positioning yourself as the obvious choice for your ideal clients. You'll discover new ways to identify and align with your dream clients, create offers tailored specifically to their needs, and leverage social media to establish yourself as the go-to expert in your niche.

Full show notes: https://trailblazer.fm/ideal-clients-obvious-choice/

Struggling to build your business? Cash strapped and wish you had investment? What if I told you, you already have everything you need to build an exciting and growing business?

Meet Zara and Aaron, the founders of Choppity. They are building their business in public, keeping costs razor thin and laser focusing on their niche. The results are difficult to deny! A powerful solution, tonnes of potential, and a growing MRR.

Full show notes: https://trailblazer.fm/low-cash-growth/

The vast sea of online courses makes it challenging for any one course to stand out. But what if there's a method that not only grabs attention but also ensures course completion, builds trust, and positions you as an expert they can't wait to buy from?

In this episode, we unravel the secret sauce behind course delivery that people are ignoring. Discover the transformative power of email-delivered courses and why they're growing in popularity. Learn how this simple shift in delivery can skyrocket course completion rates, deliver value to participants, and nudge them toward the right purchase.

Full show notes: https://trailblazer.fm/unignorable-courses/

Do you ever feel like your web agency is stuck in a cycle of one-and-done projects? You deliver an exceptional website, only to watch the client fade away, turning what could have been a fruitful, ongoing collaboration into a fleeting transaction. But what if there was a way to turn that one-time project into a long-term partnership?

In this episode, we explore an often-overlooked tool that can transform your client relationships and significantly boost your agency's recurring revenue.

Providing a website owners manual with web builds can help educate clients on what is involved in keeping their website maintained, performing, and delivering results for them. As clients recognise the value and what is involved, they are significantly more likely to take up your maintenance and support services, allowing you to develop a long lasting relationship.

Full show notes: https://trailblazer.fm/website-manual/

Struggling to make logo design pay? In this episode, we meet Ian Paget, the man behind Logo Geek, who turned his passion for logo design into profit. I ask: What does it take to go all in on logos? What can we learn from others? How can we improve our skills? How do we keep motivated? Ian delivers!

Full show notes: https://trailblazer.fm/make-a-living-designing-logos/

Struggling to grow your agency or finding it tough to reel in new clients? Perhaps you feel conscious that your agency isn't yet what you'd hoped it would be? Simon Penson's journey is sure to inspire you. His own agency journey began at his kitchen table, of all places, where he faced and overcame a multitude of challenges, ultimately leading to the successful sale of his agency. His story highlights the importance of perseverance and the transformative power of a good mentor.

Full show notes: https://trailblazer.fm/simons-agency-exit/

Ever felt like you're on a never-ending hamster wheel of agency life? Trying to build a business that will support the life you want for you and your family, but never quite getting there? You're not alone. Many of us are caught in this relentless cycle, believing that success is just around the corner if we work harder, grow bigger. But what if there's another way?

My guest in today's episode, Daniel Hutt, found himself in the same exhausting cycle. A seasoned content marketing expert and the current head of content for Zero to Mastery, Daniel dared to question the status quo. He realized that doing the same thing over and over again, expecting different results, was a path to nowhere. With one powerful mindset switch, he decided to go against conventional wisdom and take a completely different direction.

Full show notes: https://trailblazer.fm/mindset-shift/

Creating website policies can feel pretty overwhelming. It’s easy to think copying and pasting templates will do, but this shortcut can put both agencies and clients at risk.

In this episode, I was really pumped to chat again with Hans from Termageddon. He walks us through his journey of building a tool that does the heavy lifting. He shares valuable insights into building a business on a firm foundation and developing relationships that last.

Full show notes: https://trailblazer.fm/privacy-policies/

Do you get anxious when updating your client's WordPress website, wondering what will break? Do you spend hours running tests in staging, before finally pushing everything live? In this episode, we explore WordPress maintenance and look at a solution designed to help developers and designers catch issues before they cause a real problem.

Full show notes: https://trailblazer.fm/streamlining-wordpress-maintenance/

Meet Michelle Frechette, a trailblazer in the WordPress community who is bridging gaps and building connections in ways you wouldn't imagine. Michelle, the Director of Community Engagement for StellarWP at Liquid Web, takes us on a journey from her first encounter with WordPress to her current role as a community leader.

She shares her insights on the power of inclusivity, the thrill of her first WordCamp, and the delicate art of fostering diversity without tokenism.

If you've ever wondered about the behind-the-scenes dynamics of the WordPress community or how to make a real impact in your own circles, this episode is a must-listen. Get ready for a conversation that will challenge your perspectives and inspire you to action.

Full show notes: https://trailblazer.fm/bridging-gaps-building-community/

Find yourself ignoring newsletters you receive? Think that having your own newsletter is therefore a waste of time? Think again. I was challenged when our guest Shiven shared insights into building your own newsletter and audience that I had never considered.

Full show notes: https://trailblazer.fm/newsletter-success/

Fed up installing fresh copies of WordPress to test themes, plugins or code? What if you could spark up a blank WordPress instance directly in your browser in seconds, without even needing a host?

Watch the video:

Today we dive into the exciting world of WordPress Playground with special guest Adam Zielinski, a WordPress core developer at Automattic. Learn how this web-based development environment revolutionizes WordPress site creation and modification without any setup required.

Full show notes: https://trailblazer.fm/wordpress-playground/

🎃 A visual builder that produces fast-loading WordPress websites.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/an-otherworldly-site-builder

Join the conversation: https://trailblazer.fm/an-otherworldly-site-builder/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 Protecting content within WordPress for members only.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/conjuring-membership-magic

Join the conversation: https://trailblazer.fm/conjuring-membership-magic/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 No-code animations and effects in WordPress.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/adding-hocus-pocus-to-a-website

Join the conversation: https://trailblazer.fm/adding-hocus-pocus-to-a-website/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 Moving a large WordPress website from one host to another.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/attack-of-the-clones/

Join the conversation: https://trailblazer.fm/attack-of-the-clones/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How to manage SEO in WordPress.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/supernatural-search-engine-optimization

Join the conversation: https://trailblazer.fm/supernatural-search-engine-optimization

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How to clean a slow and bloated WordPress database.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/battling-a-gruesome-wordpress-database

Join the conversation: https://trailblazer.fm/battling-a-gruesome-wordpress-database/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 Make it easier to access and sort data in the WordPress admin.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/cobwebs-in-the-wordpress-admin

Join the conversation: https://trailblazer.fm/cobwebs-in-the-wordpress-admin/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How to provide a more accessible website.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Notice: This is a re-record due to discovering the third-party tool that we believed was providing people with a better browsing experience, was potentially hindering their access and not helping at all!!! :(

Full show notes: https://trailblazer.fm/dont-fear-accessiblity/

Join the conversation: https://trailblazer.fm/dont-fear-accessibility/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How to do more with form data.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/give-form-data-an-afterlife

Join the conversation: https://trailblazer.fm/give-form-data-an-afterlife/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How to ensure emails are delivered from your WordPress site.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/website-emails-resurrected

Join the conversation: https://trailblazer.fm/website-emails-resurrected/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How do you get control of all those SPAM comments in WordPress?

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/fighting-a-comment-apocalypse

Join the conversation: https://trailblazer.fm/fighting-a-comment-apocalypse/#respond

All WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How to import complex datasets into WordPress.

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency's solution, and share a use case.

Full show notes: https://trailblazer.fm/handling-scary-data-imports

Join the conversation: https://trailblazer.fm/handling-scary-data-imports/#respond

All the WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

🎃 How do you cope with large volumes of data in WordPress?

In this series, Lee looks at a range of WordPress tools that can add value to both the development process and client interactions. For each episode, Lee will define a problem, discuss his agency’s solution, and share a use case.

Full show notes: https://trailblazer.fm/dealing-with-monster-websites

Join the conversation: https://trailblazer.fm/dealing-with-monster-websites/#respond

All the WordPress tools to try before you die: https://trailblazer.fm/category/halloween-2022/wordpress-tools/

As a third-generation business owner, Stephen knows a thing or two about the ups and downs of running a company. So when his family's business came to an end, he didn't waste any time getting back on his feet. In no time at all, he had launched a new venture as a copywriting provider.

He developed three core sources of leads: website, networking, and LinkedIn. But Stephen didn't stop there. He also took the time to build relationships with potential clients, often going above and beyond to provide value. As a result of his hard work, Stephen has quickly become one of the most in-demand copywriters in town.

Full show notes: https://trailblazer.fm/words-win-business

Having developed an agency focused on providing unique in-person experiences for their customers, Candy had to pivot her agency's unique service during the pandemic.

Full show notes: https://trailblazer.fm/from-in-person-to-online

In an awesome office with a growing team, situated a stone’s throw from the beach, Barbara was living the dream life. Right?

Barbara shares how she only works 10 hours a week and is more profitable.

Full show notes: https://trailblazer.fm/i-know-youre-busy-but

With raw honesty, Darren shares their journey from doing it all themselves to building a large thriving team. He describes starting with content and developing a range of digital services. And how they automated the most time-intensive task with a lot of initial coding elbow grease.

Full show notes: https://trailblazer.fm/invest-now-get-paid-later

🎙 Michael shares his agency journey from musician to Co-founder of DoneDone

Full show notes: https://trailblazer.fm/getting-things-donedone

Full show notes: https://trailblazer.fm/refocus-on-linkedin

Full show notes: https://trailblazer.fm/one-page-avatar

Full show notes : https://trailblazer.fm/spice-up-your-proposals

Full show notes: https://trailblazer.fm/five-star-profiles

Full show notes: https://trailblazer.fm/one-sales-activity-a-day

We often believe doing things ourselves is the most cost-effective way. This may have been true in the early days of setting up our agency, but as our businesses grow, the demand for our time increases.

Are we becoming bottlenecks by hanging onto menial tasks that could be outsourced?

Full show notes: https://trailblazer.fm/outsource-one-small-task

With the busy pace of agency life, it is easy to let things slide. Before you know it you’ve amassed a range of subscriptions that are costing your agency money, eroding your profitability and not adding any value. We’ve saved thousands by reviewing what we use. How much could you save?

Full show notes: https://trailblazer.fm/cancel-a-subscription

Constant interruptions rob us of our productivity and compete for our attention. Trying to get your head back into a task can be difficult. Being able to minimise disruptions can help us focus better and get more done in less time.

Full show notes:

Develop your SOPs as you record your screen!

Writing a process document takes time, leaves room for error, and is boring. Many of us prefer video explainers that we can follow along with and pause as needed. By removing blockers and efficiently documenting our systems and processes, we can educate our teams and free up our time for other important agency tasks. This episode explains how.

Full show notes: https://trailblazer.fm/record-your-screen/

The brain was not designed to store memories. I have lost count of the number of ideas I’ve had, told myself I will remember then promptly forget minutes later. In this season, our mantra will be, "slight changes, spectacular results". You'll get the idea from that mantra that we are going to be sharing some really slight, minute, micro, tiny changes that you can make to your day-to-day agency life that will eventually yield spectacular results.

Full show notes: https://trailblazer.fm/write-every-idea-down/

We wrap up Season 42 with messages from our agencies and some festive music. Our guests share their thoughts and advice for winding down, enjoying the season and starting fresh in 2020.

My cohost Edison joins me in introducing the episode and shares his favourite hosting platform also!

Full show notes: https://trailblazer.fm/seasons-greetings-2021

As many agency owners will relate to, the holiday season can be the most stressful time of the year. You have projects that you have to wrap up. You have work that you have to put on hold. You know that the following year is going to be busy the moment you get back. How on Earth do you get to relax?

The same goes for any holiday. Have you ever said you need a holiday to get over the holiday? In this episode we hear how our agencies wind down before the holidays.

Full show notes: https://trailblazer.fm/winding-down-for-the-holidays

Worry about being interrupted during the holidays? Will your clients be at the back of your mind when you are trying to take some down time? In this episode, we hear how our agencies manage client support during the holidays. They share their processes for setting client expectations, communicating the ground rules and ensuring everyone gets some time to relax.

Full show note: https://trailblazer.fm/support-during-the-holidays/

How do you avoid a ruined holiday when something goes wrong? In this episode, we comfort our agencies as they share ghosts from Christmas and holidays past. Sometimes it’s great for us to be able to hear those horror stories that others have been through in order to help protect ourselves from similar situations.

Full show notes: https://trailblazer.fm/ghosts-of-holidays-past/

How should you show your appreciation to your clients this season? Our agencies share their ideas, experiences and one crazy idea we do NOT recommend. (Cough... looking at you Travis).

Full show notes: https://trailblazer.fm/giving-gifts-to-your-clients/

Wondering what sort of gift to give your team this holiday season? I spoke with our agency owners to discover how they handle the art of gift giving. Enjoy a plethora of unique ways you can bless your team throughout the year. We explore the gift of time, shared experiences, gift ideas and more.

Full show notes: https://trailblazer.fm/giving-gifts-to-your-team/

Celebrating the holidays and ensuring we honour our teams and supporting our clients can be a challenge. This season, we are interviewing agency owners from around the world, asking them key questions.

How do they celebrate the holiday season? Do they give gifts to their team or their clients? Do they have any of those ghosts of Christmas past to share that we can learn from? How do they manage support during the holidays? How do they wind down before a break?

And finally, we celebrate in episode 7, together, this holiday season, with words of wisdom and messages to take you into 2022.

Full show note: https://trailblazer.fm/agencies-and-the-holiday-season

he shares five common mistakes agencies make when hosting summits for their clients. To learn more about summits, get guidance on coming up and validating your profitable summit idea, and understand all processes involved in hosting a summit, sign up for Jan's free workshops (running live every month) at agencytrailblazer.com/vsmworkshop

Full show notes: agencytrailblazer.com/329

Note: The next season of the podcast starts in September 2021. Have a wonderful summer!

Angled Crown launched in early 2013 and was my passion for many years. Yet at the end of 2020 I began to close things down. I’d fallen out of love with what I was doing and it was draining me, physically, mentally and financially.

As the host of a show dedicated to helping agencies build an agency they love, it felt right and proper to close down what I was doing in order to allow my other agency to flourish!

In this weeks episode, I share what the warning signs were, why I quit, how I quit and my anticipation of the future!

Full show notes: https://agencytrailblazer.com/328

Meet Marie-Louise from the local networking scene here in Northamptonshire. Over years of networking, Marie-Louise noticed that those who were very specific about what they did and who they did it for were far more interesting and memorable. Backed by 16 years in design, branding, and her Design Degree, Marie-Louise shares how she's developed her niche utilizing, of all products, Canva!

Full show notes - https://agencytrailblazer.com/327

Since 2015, many of you have left reviews that have helped spur me on and have helped change the direction of this podcast. In this week's episode, I read just some of your reviews which had a massive impact on me and share some of the background stories as to where I was at.

Thank you for supporting the show over the years. If you would like to support us with a review, please click here.

Episode page: https://agencytrailblazer.com/326

With the cost of entry dropping so rapidly for web design and development, how does an agency stand out when trying to generate new leads? According to Beth Livingston, they need to stop selling websites and start selling solutions to problems! In this episode, Beth unpacks the benefits of building a relationship and engaging in a much wider conversation with potential clients.

Full show notes: https://agencytrailblazer.com/325

Do you stare at your screen overthinking the copy you need to create? Frustrated that you didn't write the perfect content first time? Struggle creating the content for your website? Chances are, many of your clients are facing the same struggle. What if you could beat writers block and support your clients?

Full show notes: https://agencytrailblazer.com/beating-writers-block/

In this episode, we catch up with Imogen Allen. She takes us on her journey of discovery as she learns more about herself and unlocks her own potential.

Her business takes an unexpected shift, she recognises the value she can bring in helping others unlock their identity and the story they have inside. This has enabled her to launch a product to help others and created a fantastic opportunity to partner with one of her main clients.

Full show notes: https://agencytrailblazer.com/323

"When one door closes, another window opens." In this episode, we meet with Paul Lacey who made the difficult choice of closing down his agency. Having realised that keeping their agency going was not for them, Paul and his business partner agreed to part ways and are embarking on their own separate plans.

Full show notes: https://agencytrailblazer.com/322

Last week, Nicole shared what an awesome experience she had with Design Box during her rebrand. What was it about her experience that we can replicate in our businesses? We ask Tom that very question and he delivers!

Over the last few years, Nicole has been refining her audience and building an awesome business providing support to agency owners. Having originally served many niches, she realised her existing brand did not reflect who she was any more, nor did it necessarily attract those she wanted to serve. She connected with Tom and the team at Design Box Media, and thus began their rebrand process.

Full show notes: https://agencytrailblazer.com/320

Have you been underestimating the value of support contracts? This week, Dave shares how his care plans helped support his business through Covid. He discusses the initial impact Covid had on his mindset, how his care plans provided a recurring income and how he's been able to add immense value to his clients.

Full show notes: https://agencytrailblazer.com/319

I was trapped in my agency and utterly hated it. Several experiences became the catalyst for change. In this episode., I'd like to start a bit of a raw conversation and find out how you are doing. I’ll share a couple of experiences as an agency owner and how tough I found them. To discover the transformation stages we went through to turn things around, be sure to check out Episode 200.

Full show notes and transcript: http://agencytrailblazer.com/318

In a break from the scheduled podcast and for personal reasons I’d like to share a few thoughts.

Life is so precious. We spend much of it working hard and long hours. This impacts our mental health and our relationships deeply.

Add lockdown to the mix and those who were already struggling with various mental illnesses are struggling so much more than many of us can possibly understand.

I am grateful for the wonderful communities around us that help us all stay in touch. Shout out Facebook communities such as:

GoWP
WPBuilds
Admin Bar
And so many others

Who allow us to feel connected and give us access to others to share what’s going on in our lives.

We will all know someone who’s struggling at this time. I for myself have gotten so wrapped up with things, I often forget to check in on those I care about! Lockdown has been a miserable time for so many, so much more than most of us can comprehend.

If you do not struggle with mental health, it’s hard to put yourself into the mindset of those of whom are in a dangerous place right now. Our lives are so busy, we have huge responsibilities, others that rely on us and so much more. We can be blind to what might be happening around us.

We as a family have been reminded of the affects of mental health in such a tragic way. Life is so precious. Once it is extinguished, you can’t get it back. You can’t fix things. You can’t do what you wish you could have done. You are left with deep loss and regret.

I’d like this episode to do one of two things:

First if you are lonely and struggling with your mental health in any way, please connect with Big Orange Heart or a local mental health charity. Please also talk to your family or friends, even if you feel they will not understand. Please don’t struggle alone. People may not understand initially but talking will surely help over time. You are so valuable, wonderful and important. You are a wonderful talented individual who brings so much worth to your family, friends, business and the world.

https://www.bigorangeheart.org

Second, if you are not struggling but are aware someone might be, can I encourage you to connect with them no matter what else might be going on around you. Again the charity Big Orange Heart is a great place to give your time in supporting others and learning how to be more aware of what people might be going through.

https://www.bigorangeheart.org

Things are still so fresh, we don’t understand so much, we are heartbroken and there will be a long road ahead of healing for the family.

I hope these thoughts encourage the community to reach out to each other more, even popping up at peoples homes or arranging a meeting somewhere.

Bills and other responsibilities can be dealt with later. Life is so precious.

Love you folks. Lets stay connected x

The battle of the gatekeeper is often the most fought by agency owners. When trying to connect with small to medium enterprises, you will often be greeted by an overzealous assistants or team members who tend to be super protective of their managers time and will often become the blocker to further communication.

In this episode we discover ways to get past the gatekeeper in order to connect with the decision makers… but… with a twist!

Full show notes: https://agencytrailblazer.com/316

On todays show we wrap our series with how to monetise your new podcast. These are all methods that we’ve applied to our podcast in the past and whilst there are many others, we like to teach what we know, not theory!

We will look at:

Sponsorship
Affiliate opportunities
Promoting services
Custom products & services
Creator donations

Full show notes:

https://agencytrailblazer.com/315

Over the last four weeks we’ve unpacked how to plan and create your show. With all that hard work, you will be ready to launch.

In today’s episode we will look at:

Pre-launch
Launch day
Ongoing episodic promotion
Community building
Marketing evolution

Full show notes: https://agencytrailblazer.com/314

This week we look at how and where you can host your new podcast and how to get it listed. We look at free or low cost solutions along with practical advice for ensuring you get the most out of the platform you choose. Remember this is part of our ongoing “How to start a podcast” series focusing on helping you build an MVP podcast to validate that idea you may have. As with previous episodes we get straight to the point.

Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-editing/

This week we will unpack the process for editing your audio files and compiling your podcast. We focus Audacity, an open source and cross platform audio editor however the tips in here will work for most professional applications. As with our other episodes, we are focused on helping you get the MVP podcast up and running, so we don't beat around the bush.

Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-editing

This week we will look at the hardware and software you can use to record your show. Our approach is as a minimum viable product (MVP) ensuring a good quality recording utilising low or no cost solutions in order to validate your podcast over the next few months.

Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-hardware-software

Over the next few episodes, I will be breaking down how to plan, launch and grow a podcast in your industry niche. Each episode will come with a workbook to help take you through each step and by the end of the series you should be ready to go live with your first show. This series assumes you have already gone through the necessary journey of unpacking your why and defining your target audience. It also assumes you have some goals to achieve with your new podcast.

Full show notes: https://agencytrailblazer.com/how-to-start-a-podcast-planning

After years implementing awesome WordPress solutions we are breaking up. It's not just us... it's WordPress too! We will stay friends, we love the community and will continue to work with it where it meets relevant needs. But since we started dating, we feel WordPress has changed and not for the better.

Full show notes: https://agencytrailblazer.com/why-we-are-moving-beyond-wordpress

What if I told you there was a text focused protocol that is picking up steam? Whilst it is not about to replace the internet, it can teach us a lot about content, it's structure and accessibility. This week I'd like to explore the Gemini protocol with you and share some valuable lessons I've learned that are changing the way I build our future.

Full show notes: https://agencytrailblazer.com/gemini-the-internet-youve-never-heard-of/

Computers the size of rooms helped win a war. A simple astrolabe helped explorers discovery new worlds. Countless classics were penned with ink on paper. Are we chasing the latest technology to the detriment of our own personal growth and the success of our business?

Full show notes: https://agencytrailblazer.com/how-old-fashioned-tech-can-grow-your-digital-agency

Does your inbox own you rather than you owning it? Over the last six months I've been changing my relationship with my inboxes to get back control of my time, productivity and worklife balance. It's an ongoing battle, and one I feel I am winning. In this episode I share what I've done so far, why, and what the benefits have been.

Full show notes: https://agencytrailblazer.com/fighting-the-battle-of-the-inbox

Productivity is addictive and too much of a good thing can be bad for you. This week I share how I became addicted to productivity and lost sight of my why. In a refreshingly honest look at myself, I call out my ego, share changes in my life and the amazing impact it’s had on the business.

Full show notes: https://agencytrailblazer.com/productivity-is-not-about-doing-more/

A bad habit can be the limiting factor in your success. It could be something as simple as a tendency to procrastinate or an addiction to sugar that prevents you from being successful on your quest for happiness and growth.

Full show notes: https://agencytrailblazer.com/how-to-break-bad-habits/

I am quitting social media. In this episode I explore the reasons why and how I will be showing up online in the future.

Full show notes: https://agencytrailblazer.com/why-i-am-quitting-social-media/

Knowing how much things cost is essential to the profitability and growth of your agency. Many agency owners quote on web projects without a clear understanding of their business costs or how that relates to the project they are quoting on.

Full show notes here: https://agencytrailblazer.com/how-much-it-costs-to-run-a-web-design-agency/

The last 12 months have forced business owners around the world to find new ways of delivering their products and services. For many this has lead to significant savings leaning on technology to help build leaner more efficient business models.

Full show notes here : https://agencytrailblazer.com/how-to-run-a-lean-agency/

Proprietary software can get expensive and even the biggest commercial players are not always the best. Over the last 22 years I’ve used open source software either due to my budget or my love for the open source community.

Full show notes here - https://agencytrailblazer.com/open-source-software-for-web-designers/

Improved productivity is essential for any web design agency to grow and flourish. Poor communication and business workflows may be OK at the beginning but they will begin to erode the quality of your output and rob you and your team of countless hours.

Full show notes here - https://agencytrailblazer.com/9-productivity-tools-for-your-web-design-agency/

Whilst 2020 has been a difficult year, there have still been things I can be grateful for. In our Christmas Special, I’d like to share with you some Christmas memories and some of the positives we’ve experienced from 2020.

Full show notes here: https://agencytrailblazer.com/what-i-am-grateful-for-this-christmas-2020/

Another new year is on the horizon, so let’s look at how we set goals for our business that are achievable and satisfying. As creatives we are very driven yet so often feel we’ve not met our true potential. This internal struggle erodes the joy we have in our achievements and leaves us feeling like we need to do more.

Full show notes here - https://agencytrailblazer.com/setting-goals-and-how-to-achieve-them/

There is no worse feeling than your proposal being rejected by a prospective client. All those hours spent on it can't be recovered. 😭 The excitement you may have felt about the project dashed in an instant.

Full show note: https://agencytrailblazer.com/dealing-with-rejection/

Ever wondered what questions to ask during a basic website discovery? Worried you might not capture everything you need to put together a winning proposal? In this episode I share the essential questions we use for our initial website discovery. This helps us to collate enough information to create an accurate reverse brief and to establish a reasonable budget.

Full show notes: https://agencytrailblazer.com/what-to-ask-during-website-discovery

During the hard times, as a business owner the temptation is to chase something new. New tech, new business ideas, new markets and more. During the 2020 global pandemic, Marcy Karpowitz was able to double down and make what she does best work in significantly different times.

Full show notes - https://agencytrailblazer.com/focus-on-what-you-are-good-at/

For those folks used to the office environment, life has been turned upside down. No take out coffee, no chatting at the water cooler, no podcast on the commute and no cheesy banter being thrown across the room. Seeing the virtual head and shoulders of those you've grown close to over the years is not the same as being together.

Here in the UK we are going through our second nationwide lockdown. I'll be honest with you... I am finding this one really difficult. I miss my team and getting work done is often more of a challenge. Over the years of managing my mental health, I've leant heavily on some tried and true practices to keep productive despite these trying times.

Full show notes: https://agencytrailblazer.com/how-to-be-productive-during-lockdown

You might be doing it all wrong! Hear me out. Did your design hobby become a business because people started offering you money for your services? This is how many web design agencies were born, including my own and that is where the problem begins.

In this episode I will share with you some essentials for starting right. Set up your web design business for success with firm a foundation and with a clear strategy

Full show notes - https://agencytrailblazer.com/how-to-start-a-web-design-business

Have you found yourself responding to emails late at night before bed? Do clients email you at the weekend expecting results first thing Monday? If these or similar scenarios ring true, then you have a boundary issue that could be affecting your health, your business, and your family life.

Full show notes: https://agencytrailblazer.com/how-to-set-boundaries-and-why-it-is-important

With times changing so significantly in 2020 and beyond, how can you build a business that owns its market? How do you discover the right market? How can you stand out and become an authority in your industry? These are all questions our wonderful returning guest, Brent Weaver tackles as we discuss us brand-new book "Get rich in the deep end".

Full show notes: https://agencytrailblazer.com/own-your-market-and-how-to-find-it/

Over the last five years we've grown a huge content library and spend countless hours writing, recording and showing up online. When it came to growing the team to help us support all that we do we suddenly realised that we had no measurement for success. How could we employ somebody when we'd have no way of measuring their effectiveness.

Full show notes: https://agencytrailblazer.com/are-you-wasting-time-on-social-media

With so many web agencies, what makes you unique? What is it about your business that would attract clients to you rather than the competition? Like me you may have discovered that competing on price or extra services is not compelling enough to attract the right customers. Whilst the answer may be to create customer avatars and niche down, how does that work in the real world?

Full show notes - https://agencytrailblazer.com/discover-what-makes-your-agency-different/

So often our clients expect the world from us. Over time a line can be crossed and you find yourself at the beck and call providing help and support for things that are far outside your remit. What's worse is you may even be doing this free of charge in order to keep your client happy.

Full show notes - https://agencytrailblazer.com/how-to-manage-client-expectations

Your niche is not always obvious and it can take time to develop the experience, understanding and passion for a particular demographic. I share with you two occasions where I discovered my niche and how.

Full show notes: https://agencytrailblazer.com/how-i-discovered-my-niches-story-time/

With so many online events popping up, we have so much choice. How do we select the right events to attend and how do we ensure we get the most from them? Jan has been arranging online summits for many years and shares practical advice for getting the most out of attending an online event. He also deep dives into his own processes for planning an online summit.

Full show notes: https://agencytrailblazer.com/getting-the-most-from-an-online-event/

There are many ways you may be working for free. Some are by choice, others are not so obvious. In this episode we explore ways you could be devaluing your service and missing out on opportunities to charge for your expertise.

Full show notes: https://agencytrailblazer.com/how-to-stop-working-for-free/

"How do I generate more leads"? This is a common question in our community. In most circumstances I'd suggest you don't need more leads, you need better leads and a better nurture and conversion process.

Full show notes: https://agencytrailblazer.com/do-you-really-need-more-leads/

You've heard the phrase "fake it till you make it"? Many agencies take this and feel they have to project an image of a large, vibrant, successful and global business that is going places. Others in the agency space try to establish themselves as authorities whilst they are struggling with the very things they teach.

Full show notes: https://agencytrailblazer.com/fake-it-till-you-make-it/

Back in the late 00s, my agency at the time was struggling through the global recession. Our model included print management which would leave us responsible for paying printers long before our clients paid their final invoices. Throw into the mix clients disappearing, staff cost, rent, rates etc and you can see how quickly debt can form in your business.

Full show notes: https://agencytrailblazer.com/managing-debt-in-your-agency

In order to build influence, generate leads and grow our agencies need to build an audience. An audience is a group of people that are aware of you and whom consume your content.

As you build your platform and attract your ideal customers (your audience) you will find you begin to generate leads to your services and sales to your products.

Full show notes: https://agencytrailblazer.com/how-to-build-your-audience-and-why-you-need-to/

If you had to start your business from scratch, what would you do differently? What would you do again that worked? Having been in business you will have learned what works and what doesn't. These are valuable lessons that we can apply to an imaginary fresh start. Let's go on a journey of starting our business from scratch and see if there is anything from it you can use to make change in your business today.

I have burned out multiple times running my agencies. Why? Because I ignored the signs and kept pushing forward. I put deadlines, clients and my own pride before my health and mental well-being.

Full show notes: https://agencytrailblazer.com/signs-you-should-slow-down-and-how-to-do-it

When a new lead comes into your agency it is important to ensure the client has everything in place they need for you to be able to help them. Not every client will be a right fit and it's better to discover this before a project kicks off than when it is too late. Cathy Wassell joins us to share her process for filtering through potential clients.

Full show notes - https://agencytrailblazer.com/how-to-filter-potential-clients

There is a lot of advice out there from experts in the field. Whilst all have merit, there is something to be said for finding what works for you and pursuing it. Grant shares how he developed a way of growing his agency using partnerships and referrals. Instead of having to attend industry events, build a personal brand or attend multiple networking meetings, he found a system that worked for him.

Full show notes: https://agencytrailblazer.com/building-an-agency-your-own-way

As a teenager, I knew I wanted to be in business. My world was very small being the small UK town I live in so my game plan was to serve my local community as a web designer.

Full show notes: https://agencytrailblazer.com/how-i-landed-my-first-client

I’ve been battling with my mental health many year. I’ve had a range of support including medication to keep me on track but things are still hard. Getting up in the morning is still an effort. A throw away comment from someone can still send me spiralling for days.

Full show notes: https://agencytrailblazer.com/running-an-agency-with-depression

We are exposed to typography on a daily basis. From signs in the treat to our computer screens. Without type, we would be unable to consume information and to act upon it. It's everywhere and it's important we get it right for our business and for our clients. A hard to read landing page can negatively impact it's performance. No thought into accessibility could hold others back.

Full show notes: https://agencytrailblazer.com/why-type-matters-more-than-you-think

The website is often seen as a checkbox on a long list of mundane and irrelevant marketing activities. It tends to become an online "calling card" with little to no thought on what it should actually do for the website owner. As agency owners we have an awesome opportunity to help build websites that help people achieve their objectives and we can do that from the wealth of experience we've had getting it right and learning from when we got it wrong.

Avoiding misunderstandings and ensuring you get everything down during the discovery process can be a nightmare! To help facilitate productive discovery sessions, we developed a framework that we've used on countless projects to ensure we capture as much as possible without missing the important elements.

Full show notes:

https://agencytrailblazer.com/website-discovery-framework/

Considering taking on an intern? Meet Sam, former intern and mentor for interns at P&W a design agency based in London. Sam shares her journey, experiences and best practices when looking for an intern. She also shares with us her exciting project called "Tern Heads" a community that is revolutionising access to creative internships and junior employment.

Full show notes: https://agencytrailblazer.com/the-benefits-of-internships/

We all have a personal brand, even if we don't fully understand what that is or what it looks like. Through networking, through attending events and through showing up online, I've developed a personal brand that attracts the right type of clients to the businesses I am a part of. For me it was accidental and as I try to become more intentional it made sense to connect with Nicole Osborne.

Nicole suggested a 5 day challenge to help unpack my personal brand more, and within minute we figured it would make sense to bring it to the community!

This episode is a recording of our live stream in the Facebook group. Nicole shares the 5 stages of unleashing your personal brand stories and we extend an invite for you to come and join in the challenge from the 8th - 12th of June 2020!

See you in the community!

http://agencytrailblazer.com/group

Full show notes: https://agencytrailblazer.com/connect-with-your-ideal-audience/

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Without being a part of a mastermind I would not be where I am today, nor would I have the clarity focus and drive to push onto where I am headed. There is immense power in a small group of people, meeting regularly and holding each other accountable that can transform a business.

Full show notes: https://agencytrailblazer.com/how-to-create-a-peer-mastermind/

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When Jemma launched her VA business last year, she was not clear on who her ideal client would be. The first few months saw a range of clients and projects. These experiences and interactions highlighted the importance of niching to a particular client time and range of services.

Full show notes: https://agencytrailblazer.com/attracting-the-ideal-client/

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In 2012 my agency used multiple providers on multiple platforms. We'd created a support nightmare for ourselves and we knew we needed to change how we delivered our services. This podcast unpacks our journey into the cloud and the lessons learned along the way.

Full show notes: https://agencytrailblazer.com/agency-in-the-cloud/

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During Agency Transformation Live 2020, we interviewed Brad Morrison on how he developed his niche over time. Having started providing services within an industry that did not seem to be as commercially viable, his agency expanded into other sectors. They eventually landed upon the service niche of care plans.

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A product or service is more often than not measured by the quality of support provided. The reputation of a company can be its downfall should it provide poor after care. Yet I think there are ways that we can improve the support we get from the products that are essential to our business by changing our own attitude towards seeking help.

Full show notes: https://agencytrailblazer.com/getting-better-support/

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We are surrounded by negative messaging on the news and in social media. Global economies are being massively impacted by the pandemic, and as business owners, we may be feeling worried and concerned. I invited Nev Harris onto the show to share with us lessons we can learn from past economic crises.

Full show notes: https://agencytrailblazer.com/the-covid-economy/

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Are you getting burned out on online meetings? Many agencies are seeing their meetings increase as clients and team members seek assurances and companionship. Whilst lockdown may have removed the travel burden, regular and unproductive meetings can continue to have a negative impact on your productivity, motivation and mental health.

Full show notes: https://agencytrailblazer.com/productive-online-meetings/

See acast.com/privacy for privacy and opt-out information.

During these uncertain times, income may be much reduced. I share how to manage your personal finances, make savings and enable your money to go further. We approach this both as a business owner and as an employee. Our audience are a wide mixture of agency owners and awesome staff members, therefore I'd like to cover all bases.

Full show notes: https://agencytrailblazer.com/managing-your-personal-finances/

See acast.com/privacy for privacy and opt-out information.

No business has been untouched by the global pandemic of 2020. Some agency owners recognise a need in their business to pivot so they can add value to their customers, and weather these uncertain times. In this episode I will share a range of ideas to get you thinking on how you can pivot your offering.

Full show notes: https://agencytrailblazer.com/ideas-for-pivoting-your-agency/

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The world has changed within days, and you may be concerned about your business and the future of our industry. In this episode, I share with you how we are best positioned to help build the new digital community of tomorrow.

Full show notes: https://agencytrailblazer.com/the-future-of-web-design/

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In 2008 nearly the whole world fell into recession. Overnight we lost some of our biggest clients, and others drastically cut their investments with our agency. Fast forward to today. The global Pandemic is hitting the stock market, and it is predicted that another recession is round the corner for many nations.

What can an agency do to survive and thrive during difficult times? In this episode I share lessons we learned from 2008, as well as a range of practical steps you can take to strengthen your business.

Full show notes: https://agencytrailblazer.com/surviving-a-recession/

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Being intentional with social media allows you to build your brand. In turn you can build trust, and generate valuable leads for your agency. In this episode I will share with you the basics of planning your social media strategy...

Full show notes: https://agencytrailblazer.com/planning-your-agency-social-media-strategy

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There comes a point in your agency when enough is enough. You cannot do everything and you realise you need outside help from a freelancer or virtual assistant. The thing is, you've heard horror stories from other agency owners and your last freelance experience was a nightmare.

How do you find, select and onboard the right contractor for your agency? If you are struggling, this episode is for you.

Full show notes: https://agencytrailblazer.com/how-to-hire-a-virtual-assistant/

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Do you know what is in your bank account, who owes you what, and what you have to pay out? It's likely you don't as running an agency is time intensive and demanding. Finances become something we dread at the end of our financial year as we hand over a box of receipts to our accountants, unsure if we will be able to pay our tax bills.

It need not be like that. In today's episode I am going to talk you through a very simple framework for managing the financial health of your business.

Full show notes: https://agencytrailblazer.com/podcast/managing-your-agency-finances/

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How do you keep motivated when things can be so stressful? Running an agency can be high pressure, and you may have experienced those days where you can't face it all. I know I have...

Full show notes: https://agencytrailblazer.com/podcast/how-to-keep-yourself-motivated/

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How many plans have you made that you've never followed through with? What would you like to change in your agency or in your personal life that seems too overwhelming and un-achievable? I have struggled for years with procrastination, and have a graveyard of abandoned dreams behind me. Yet all that changed a few years ago, and I'm going to share with my strategy for getting things done.

Full show notes: https://agencytrailblazer.com/podcast/how-to-get-the-big-things-done/

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"Plan for the worst, hope for the best" is a phrase I've often heard from family members as we go through life. There is no better place to ensure you can push through the rough times that in your business. What would happen if your office burnt down? What would you do in the case of a business partner passing away?

Full show notes: https://agencytrailblazer.com/podcast/planning-for-the-worst/

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So much business can be lost due to not handling leads effectively. With multiple channels of communication, and such unique needs, what can you implement to keep on top of, and to nurture the leads you get in?

Full show notes: https://agencytrailblazer.com/podcast/how-to-manage-leads/

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Being a business owner, or part of a business design agency can be tough. I remember how lonely I would often feel battling the day to day challenges with no one else to talk to. In this weeks episode we share how to get plugged into the online community to create a support network.

Full show notes: https://agencytrailblazer.com/podcast/getting-plugged-into-online-community

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Running your agency without a plan, you are inadvertently planning to fail. We learned the hard way many years ago. The purpose of this episode is to provide you the framework for a simple one page business plan that you can review regularly.

Full show notes here - https://agencytrailblazer.com/podcast/the-one-page-business-plan/

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How do you get more productive and create a healthier happier lifestyle? Who better to brainstorm this with than my good friend James Rose. We’ve known each other many years and he’s been able to balance business with travel, family and developing hobbies. We talk ways to improve productivity and to enhance our lifestyles.

Full show notes here - https://agencytrailblazer.com/podcast/productivity-with-purpose/

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Profitability is not just about selling more. We are so often a slave to our business because we need to generate more income to get more free time. It’s a vicious cycle.

In today’s call I share a range of money saving techniques both for your business and personal life. These are what we apply to our lives so we can:

Get lots of time together as a family
Operate a stable business
Save for the future

Full show notes here - https://agencytrailblazer.com/podcast/money-saving-techniques/

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Networking helped build our agencies and is an essential element of our ongoing marketing strategy. If you are a new or established business, you should consider your own strategy for generating leads through networking.

We cover:

Different types of networking
Meeting styles
Help others
Help others help you
Reality check

Outcome: To help you develop a clear long term networking strategy to help support your marketing efforts.

Full show notes here - https://agencytrailblazer.com/podcast/generating-leads-from-networking/

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Without a website specification document you are running the risk of a big fall out with your client. Everyone needs to agree on what will be built, the timeline and the cost. Without these projects can often breakdown or become unprofitable. The problem is, creating a specification document is super boring, and it's difficult to make sure you've covered everything.

We flip the script today, and Andre from Project Huddle interviews Lee on their unique premium website specification service that turns a boring document into a fun story that everyone can get involved with.

Full show notes here - https://agencytrailblazer.com/podcast/the-fun-way-to-build-a-website-specification-document/

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For many agency owners, Christmas a stressful time of year. Potential clients are gearing up for Christmas, projects are on hold or non existent and they still have staff to page. Rob shares with us both what to do if you need clients right now, and also how to avoid this situation in the future.

Full show notes: https://agencytrailblazer.com/podcast/i-need-clients-now-what-do-i-do/

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We are pivoting and I want to tell you all about it. I’ll give you some background, share our experiences and unpack what we plan to do throughout 2020. I will share our hopes and ambitions for the community and how you can get involved. Here’s to 2020.

Full show notes here - https://agencytrailblazer.com/podcast/big-changes-are-coming/

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How can you leverage content marketing for your agency when you can’t even get started? In this episode, Martin and I unpack the blockers to your creativity and strategies to overcome them. Learn how to come up with ideas for content and use our creation hacks to get your content strategy in place.

Full show notes here - https://agencytrailblazer.com/podcast/overcoming-the-content-block/

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Adrian, having worked with Infusionsoft for several years recognised a gap in the market for small to medium businesses who needed marketing automation but could not access it. Systems were very pricey and complex to integrate into their websites so he launched a brand new WordPress plugin. This became Groundhogg which brought the features of marketing automation platforms into peoples WordPress websites. In this episode he shares his journey and how launched and evolved.

Full show notes here - https://agencytrailblazer.com/podcast/launching-a-new-wordpress-plugin/

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Many agencies avoid settling on a niche as they feel they will miss out on projects. Meet Brad and Emily from GoWP who share their niching journey from local full service agency to WordPress support company. They have niched, then niched down further, creating a profitable and growing business that promotes a good work life blend. There is a lot we can learn from their journey.

Full show notes here - https://agencytrailblazer.com/podcast/niche-till-it-works/

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Feast or famine is experienced often by the hard working agency owner. How can we can we change this model and create a business based on recurring income whilst providing the same services? This is not a podcast about selling support packages but instead creating a business based on your expertise, and creating real value for your clients.

An interview that blew Lee's mind, so it is one not to be missed!

Full show notes here - https://agencytrailblazer.com/podcast/how-to-beat-feast-or-famine/

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If you get value from this podcast and believe in our mission, please consider supporting us on Patreon.

Click here to support the show.

Our mission is to help frustrated and stressed agency owners love their business again.

We achieve this through our platforms:

The Podcast
The YouTube Channel
The Facebook Group
The Membership
The Live Event

We sink countless hours and dollars into this and could sure use your support to help more people.

A reminder of that link.

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Facebook groups are an amazing place for agency owners to build up relationships, learn and give back. They are also the potential source of distraction if we engage with certain characters. In this episode, Nick shares his experiences in Facebook groups and they key types of people, posts and conversations to avoid to help protect your time and your mental health.

Full show notes here - https://agencytrailblazer.com/podcast/what-to-avoid-in-facebook-groups/

See acast.com/privacy for privacy and opt-out information.

How do you take a vacation as a business owner when there is so much pressure and perhaps you are even strapped for cash? Taking a vacation can seem like a pipe dream to the agency owner who feels they can never truly take a break.

In this week’s episode we share the core message from our premium group call from last week.

Full show notes available here - https://agencytrailblazer.com/podcast/how-to-take-a-vacation-even-if-youre-broke/

See acast.com/privacy for privacy and opt-out information.

Funnels are so often abused, yet if done right, they can help us to develop lasting business relationships. In this episode Matt deep dives into the anatomy of a funnel and what the essential ingredients are. I have so often shared my own frustration with funnels that go in for the sell and can feel manipulative. (Check out one of my recent rants on YouTube). Based on this, I give Matt a hard time asking him to help me understand how funnels can be of benefit, and how they can help both the prospect and our own business.

Full show notes here - https://agencytrailblazer.com/podcast/the-anatomy-of-a-funnel/

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Trading time for money may be our comfort zone as an agency owner but it is likely holding us back, trapping us in our business and not even doing your clients any favours either! In this weeks episode we talk with Rob Da Costa who shares the concept of VALUE based pricing and answers standard objections Lee hears in the community about it.

Full show notes here - https://agencytrailblazer.com/podcast/unpacking-value-based-pricing/

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Running your business alone is a hard slog. I know because I’ve done it. Even if you have business partners or a team, you are still IN your business day to day with all of the internal and external influences that might be affecting decisions, productivity and success.

Full show notes here - https://agencytrailblazer.com/podcast/you-probably-need-a-business-coach/

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Now and again a guest comes along who shatters my bubble and changes my mind. This happened in this episode with Pete Everitt. Full disclosure: I have created HUGE amounts of content for 4 years and invested hardly any time into SEO just assuming that the sheer volume would take care of it. I have never been so wrong!

In fact as I have been unpacking the advice from Pete's course, I've discovered that we are performing terribly for our target audience in the search engines and we have to make some changes if we are going to help those we so passionately want to serve.

In today's episode, Pete shares the basic fundamentals of kicking of your SEO strategy and trust me, its a good one!

Full show notes here - https://agencytrailblazer.com/podcast/how-lee-screwed-up-the-podcast-seo/

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We need to be having frank conversations. With so much noise, with so many courses, with so many “experts”, with so much social media…. how can an agency owner catch a break and reconnect with reality?

In today’s episode I share some of the frank conversations we’ve had on YouTube that I think this industry needs to have. Let’s cut through all the crap out there and help build an industry that values family, mental health, work life balance and healthier lifestyles.

Full show notes here - https://agencytrailblazer.com/podcast/its-time-to-be-frank/

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How do you give your agency brand a personality? How do you motivate your team, and get everyone on the same page? Ahsan shares how the huge cloud hosting brand Cloudways have managed to communicate their brand and their values to both their customers and internal team.

Full show notes here - https://agencytrailblazer.com/podcast/what-are-your-agency-values?/

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Today we get personal. Lee shares what's been going on in the Jackson household over the last couple of years and how the community and his businesses have helped him through some very dark times. Bear with us this week, it may seem dark, but there is light and encouragement at the end of all of it. The purpose of this episode is to help inspire change in peoples lives by learning from real world experiences. We often work in an untouchable bubble, then life throws it's curveballs. Our businesses are not there as a chain, but as a support to help us do life.

Please do get in touch if you are affected by any of the messages in this weeks episode.

Full show notes here - https://agencytrailblazer.com/podcast/a-personal-update-from-lee/

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Agency life can frankly be boring, repetitive and stressful. Being an agency owner can be demanding, exhausting and discouraging. How do you stay motiviated and galvanise the team around you?

In this episode Lee drops motivation wisdom from our new YouTube series.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-motivate-your-agency/

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Many agencies go through multiple iterations of their website, never quite happy with what they have produced. We know this because we are guilty of this, and a huge percentage of our community are forever apologising for their own websites.

Are you happy with your agency website? Have you gone through multiple versions and are STILL not happy? Today I share reasons why you probably are not happy with what you’ve produced.

Full show notes here: https://agencytrailblazer.com/podcast/stop-redesigning-your-agency-website/

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What is your brand voice and message? If you don’t know then neither to your potential clients. What helps you stand out from a crowded market place is a clear message that engages your ideal client.

Your messaging needs to appeal, have a hook and promote a response.

In this episode is share the main ingredients for developing your brand voice, and understanding what you should be talking about.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-establish-your-brand-message/

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Do you feel like a failure? Is your agency not where you feel it should be? In this episode I share how we dealt with both failure and the feelings of failure in our agency. Be prepared to grab a notebook and to pause this episode at the appropriate moments because I want you to take some action today!

Full show notes here - https://agencytrailblazer.com/podcast/you-are-not-a-failure/

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What your agency looks like today is likely nothing like you thought it would be. Equally you may be wondering how to start making necessary changes in your business to allow you to grow the team, or free up more of your time.

In today’s episode we learn how Tim launched his agency, how he grew the team, and where he found it best to focus on their strengths with the industry they served. Yet another episode where we can learn from the journeys of others who’ve demonstrated the power of process, niching and excellence.

Full show notes here - https://agencytrailblazer.com/podcast/launching-niching-and-growing-an-agency

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Your agency need not be a cookie cutter clone of what others think an agency should be. You can truly create something unique that will serve your target market and your own plans too. Today we meet Jordan Johnson who changed his entire business model to focus on unlimited WordPress support for agency owners through the brand RipplePop.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-exceed-expectations/

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Sales strategies are effective when converting leads, and extreme sales techniques are often applied in times of low income in an agency life to help an agency survive. A long term marketing strategy however helps you build your brand, and ATTRACT targeted and warmed up leads to you on a regular basis.

Full show notes: https://agencytrailblazer.com/general/marketing-activities-for-agencies/

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Communicating on any project can be hard work. Project management tools are designed to help teams communicate, yet can often be off-putting to your less tech minded clients. Your inbox may be full of emails and nested conversations. Your task lists may be full of poorly described issues.

Feeling it? We’ve certainly had this battle for many years. Given, we’ve grown better at supporting our clients in learning how to give more effective feedback but what if there was a way that we could make it a no brainer?

Full show notes - https://agencytrailblazer.com/podcast/how-to-communicate-with-clients/

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18+ hour days and weekends can be common place in agency life. How do you create a business that promotes a healthy balanced life? Erin shares her story of how she’s been able to build a business that allows her to enjoy the natural beauty of her surroundings, whilst running two successful businesses.

Full show notes - https://agencytrailblazer.com/podcast/building-a-balanced-agency-life/

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Starting an agency can be a challenge. How do you connect with local businesses, generate leads, build a portfolio and grow? These are questions Gareth Carr found the answer to as grew his passion into a business in a new country.

Yes, not content with the challenges of launching a business alone, he took on the challenge of doing this on the other side of the planet having moved to Australia from the UK.

Things went really well for Gareth and he eventually developed a very successful niche. Highly recommended listen as he has a great journey.

Fast forward to today… He has just moved back to the UK and is about to do it all over again!

Full show notes: https://agencytrailblazer.com/podcast/how-to-show-up-and-be-seen/

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Web build and design is not often thought of as glamorous or exciting. In the real world it can be a long process taking weeks, if not months. By the end of the project everyone is glad to get the site live and move on.

Full show notes - https://agencytrailblazer.com/podcast/how-to-create-a-buyer-experience/

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Are you stuck in your business, struggling to focus on doing the things you love? Meet Shane Rielly, who has evolved his business over the years. He was stuck with low paying, high demand clients and has been on an awesome journey developing his agency.

Full show notes - https://agencytrailblazer.com/podcast/how-to-make-agency-life-enjoyable/

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Usually at the very last moment in a project your client suddenly says: “What about the privacy policy”. If you recognise that and can relate to the stress of getting your client to provide legal documentation, or you are left trying to put one together, then this episode is for you.

Full show notes - https://agencytrailblazer.com/podcast/finding-the-right-privacy-policy/

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Every journey is different. This week we jump into the time machine with Colleen Gratzer as she tells us her story. Her agency has evolved since 2003 and over the last few years she’s been deep diving into accessibility.

She blows Lee’s mind with all the things he hadn’t even thought of in regards to accessibility as well as the user experience beyond the user interface. Thankfully she throws in hope by sharing the details of her upcoming accessibility course! Phew!

Full show notes here - https://agencytrailblazer.com/podcast/unpacking-accessibility/

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So..... it pains me to share this but we are making a change. Actually it's all cool. No panic but we are moving to Wednesdays (otherwise known as hump day).

Why?

We've had a lot of feedback that too many of peoples favourite shows come out on Wednesdays
There are often public holidays clashing on Mondays that affect both us getting stuff ready as well as consumption
We want to see what happens to the downloads by changing the day
Oh yer!

So... episode 216 is out tomorrow!

Cheers

Lee x

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Pricing your projects or working out your hourly rate need not be complicated. In this episode I walk you through how to calculate both a reasonable and logical hourly rate and use that to price your projects and set achievable financial targets.

Full show notes: https://agencytrailblazer.com/podcast/how-to-work-out-your-hourly-rate/

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In October 2018 we finally decided to go for our dream of launching an event in the agency space. In this episode I share how planned and launched our event along with the lessons we learned along the way.

Full show notes: https://agencytrailblazer.com/podcast/how-to-launch-a-niche-event/ ‎

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How do you grow an agency, and create an exit plan that allows you to retire? Many agencies grow to a point where the founder becomes the bottleneck, the blocker to growth and the reason the they cannot move on from what they created. Feeling trapped? Looking for a growth and exit strategy? This episode is for you.

Full show notes: https://agencytrailblazer.com/podcast/how-to-exit-your-agency/

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It’s the age old agency problem. You work hard to win the project, and then you are all hands on deck for delivery. In the meantime the sales pipeline gets neglected and before long there is too much month at the end of the money.

As a result, you and your team begin scrambling for new business and become less and less fussy about what projects you undertake. Like a black hole, this cycle feels impossible to escape as it sucks you in.

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-beat-feast-and-famine/

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Today we talk with Oliver who shares how his web agency began to develop solutions to help keep their client websites maintained and secure. As their service developed they realised it was time to pivot away from design/web builds and WebArx Security was born.

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-pivot-your-agency/

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Agency owners often dream of the perfect PR that generates 100s of leads and yet reality never quite meets expectations. How do you generate great PR for your agency that attracts the right sort of leads?

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-get-more-exposure/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Chris Ducker is a serial entrepreneur who has worked his way up as an entrepreneur working 14 hour days 6 days a week to become a virtual CEO. Chris has also written a book on becoming the go- to leader in your industry and build a future proof business. Not only is Chris an author he also runs the YouPreneur podcast where he introduces his audience to some of the top online business minds, as well as fellow personal brand entrepreneurs from around the world.

Full show notes available here: https://agencytrailblazer.com/podcast/speaker-profile-the-business-of-you/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Kelly Baader is a renowned Digital Sales and Marketing Strategist, Certified Business Coach, Mentor to emerging Christian entrepreneurs, Host of Christian CEO Podcast, author of an Amazon bestseller – A Little Girl Called Grace, and the founder of The Christian CEO University.

From a humble background, Kelly had to overcome insurmountable odds since her childhood to achieve the success she enjoys today. That includes surviving from sexual abuse at her teens for over a decade, overcoming cultural male-male-dominated corporate career (such as no ladies room built in at Executive Floor), to countless objections in the entrepreneurial journey because of her non-non-English accent.

Full show notes available here: https://agencytrailblazer.com/podcast/speaker-profile-dare-to-serve/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Are your current marketing strategies failing you? Do you even have a marketing strategy? (Hey, I’m often winging it folks). Today Michelle Hunter shares how we can create a marketing plan for our services. Expect zero “buzz words”, instead easy to understand explanations, advice and actions.

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-market-your-services/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Dave Foy teaches graphic designers how to build websites they can be proud of and how to build your websites profitably and quickly. He also shows you how to make beautiful lead magnet landing pages that generate leads like crazy as well as sharing Elementor tricks and sales funnel optimisation tips.

Full show notes available here: https://agencytrailblazer.com/podcast/speaker-profile-dave-foy/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Troy Dean is an online marketing speaker; coach, consultant and podcaster. Troy specialises in helping businesses and entrepreneurs use the internet to attract new customers and build their communities. He also runs a membership community training businesses on how to attract better clients, create better briefs and charge the right prices.

Full show notes here: https://agencytrailblazer.com/podcast/speaker-profile-scaling-your-agency/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Martin is the co-founder of Jammy Digital, a WordPress web design agency in the UK. Martin, along with his wife Lyndsay help personal brands & small business owners to make their mark online.

As well as building websites for some of the UK’s biggest names in the marketing space, Martin also runs a membership where he teaches people how to build their own highly successful website.

Full show notes here: https://agencytrailblazer.com/podcast/speaker-profile-attracting-clients/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Want to launch your course online but are holding back? Perhaps you struggle with impostor syndrome. Perhaps you are not sure how to get started. Perhaps you have all the knowledge but it feels all jumbled up. In this episode, Mor Cohen shares how she has overcame her fears, how she planned her content and the tools she used to launch her course, The Branding Designer Academy.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-launch-an-online-course/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Overwhelm, stress, worry, anxiety can be the everyday experience of an agency owner. We talk with Gabrielle Treanor, and unpack tools we can use to improve our mental health and better handle the day to day. The questions we ask Gabrielle are all from our Agency Trailblazer community from business owners that are looking for help to work through the daily struggles they have. The most common questions revolve around overwhelm or stem from it and Gabrielle shares wonderfully clear and actionable answers to help us deal with our emotions, feelings and thoughts.

Full show notes: https://agencytrailblazer.com/podcast/how-to-deal-with-feeling-overwhelmed/

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Describing what we do and what we offer can often spill out as a confusion mix of words. As we look at our business, what we are working on often reflects that confusing mix, and can feel like utter chaos. Today I chat with Andrew Palmer who shares his own agency journey over the years. He unpacks lessons learned, gives insights into his online businesses and shares valuable advice for startups and established agencies.

Full show notes: https://agencytrailblazer.com/podcast/how-to-productize-your-agency-offering

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How do you go about transforming your agency and your life? From experience, small achievable actions lead to big change. Let me share with you the 5 stages of transformation that we have been going through. This creates a pathway that you can use to transform your agency one step at a time.

Full show notes: https://agencytrailblazer.com/podcast/how-to-transform-your-agency/

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Many agencies tend to be working from project to project, often without being able to develop a more long term relationship with their client. Thus an ongoing rinse and repeat of new leads and projects is required to keep the business sustainable.

Excite Media had developed as a typical web agency but wanted to move more to recurring digital marketing, because of this exact scenario. With the introduction of the EOS Traction business system they decided to incorporate it into their processes and it’s working been for them!

Full show notes here - https://agencytrailblazer.com/podcast/how-to-onboard-better-quality-clients/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

As we develop our agencies, we tend to get busier and busier. Our list of products and services seems to ever expand. Everything we do seems super complicated and unique. We struggle to work out how to bring others in to help us and often we become the bottleneck of our own business.

Kim Barrett shares his story from “one man full service agency” to an agency that has successfully productised marketing services in a way that allows them to scale.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-productize-your-services/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

No matter how clever we are, we can’t only nail it first time. I’ve always learned by testing and improving as well as avoiding past mistakes. I’m aware that I’ve not applied this to our own corporate websites so I asked Adam Lacey onto the show to help me understand the benefits of split testing and how I can go about doing it.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-use-split-testing-in-your-agency/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Ever looked at your business and wondered how it got to where it is? Do you like what you see? Bob shares his story of creating a large agency up in Aberdeen. Despite ticking all the “success boxes”, having a large team was not necessarily giving Bob the lifestyle and the satisfaction he needed.

Bob took action...

He significantly changed things to build an agency that he loves and that he can add the most value. It looks completely different today!

Come on the journey with us in this week's episode.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-create-an-agency-that-you-can-love/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

They preach it from the roof tops: "Content is king", and yet how do we create content that ACTUALLY generates leads?

Alternatively, how can we make what we've already created work for our business?

Full show notes: https://agencytrailblazer.com/podcast/how-to-get-more-traffic-and-leads/

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As designers, we are often so focused on helping others build their brand that we neglect our own. Today we talk with Trudie who shares with us how she has created her niche, and built her brand in Northamptonshire and the surrounding area.

Trudie and I have known each other for some time, and have often networked together or been a part of each others training sessions. I’ve always enjoyed her personality which is the same both in person, online and in her design and messaging.

This episode is perfect for agency owners that are looking to take a step back, and refresh themselves on who they are, what they do, their message and their voice.

Full show notes here - https://agencytrailblazer.com/podcast/how-to-build-your-local-agencys-brand/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Local networking is so often overlooked by design and web agencies. It is assumed that our target audience does not exist locally so it is a complete waste of time rocking up to a local breakfast meeting. Paul Landa and Lee smash that assumption sharing their stories of how they have used networking to grow their agencies.

On the back of the large network that Paul has established, he shares the early days and weeks of his new venture, My Web Pal, a pay monthly web build service. He shares why he has adopted this model, the success it has had so far and his future plans to grow through affiliates/franchising the platform.

Full show notes available here -https://agencytrailblazer.com/podcast/how-to-use-local-networking-to-generate-leads

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Agencies are constantly hunting for the next project. What if you could build up a business building websites that guaranteed a monthly income and removed the stress of cashflow? It sounds too good to be true but John White shares how he has achieved just that!

Lee deep dives with him into how he has achieved his monthly revenue model, what he offers, how he positions it and goes into the numbers. An episode not to be missed.

Full show notes available here - https://agencytrailblazer.com/podcast/how-to-build-a-agency-on-recurring-revenue

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Many agencies struggle to generate solid leads for their business, as by “serving everyone”, they struggle to communicate who they are, what they do and who they do it for.

Alex Curtis shares his own journey of freelancing and launching an agency that naturally niched into the Finance sector. He doubled down and has grown a large team. He shares how he has used social media to generate leads for his niche and grow his business.

Full show notes available here - https://agencytrailblazer.com/podcast/how-to-build-authority-in-your-niche/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

There are so many stereotypes of a successful agency. The large London office, huge team and massive accounts. When Joana and her partner were launching their agency, they recognised that they were build building a business that would suit their life, their plans and their family. Having priced up the cost of doing business in London they went their own unique way building an agency and team that serve brands all around the world! The best bit... their office is not even in one of the big cities.

You don’t have to follow how everyone else creates a company or manages their agency, do what is right for you!

Full show notes available here - https://agencytrailblazer.com/podcast/how-to-build-an-agency-in-your-unique-way/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Time with family is the highest priority. Running an agency can often keep us away from those we love and can have a huge impact on our own mental health, our relationships and in turn our businesses. Today I talk with Justin, a single parent, who shares how he was able to go from busy web agency to an agency focused primarily on servicing and supporting websites on retainers. He also unpacks his productised builds to allow him to offer a clearly priced and positioned web build that allows him and his growing team to be super efficient.

Full show notes available here - https://agencytrailblazer.com/podcast/creating-a-business-that-supports-your-family/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We all have dreams but often feel like they are unattainable. Perhaps we feel overwhelmed by the challenge, or perhaps we feel held back because of things that have happened to us. Meet Kelly a close friend of mine who has overcome so much in her life to achieve success that has had huge impact for many people including myself.

From a humble background, Kelly had to overcome insurmountable odds since her childhood to achieve the success she enjoys today. That includes surviving from sexual abuse at her teens for over a decade, overcoming cultural male-male-dominated corporate career (such as no ladies room built in at Executive Floor), to countless objections in the entrepreneurial journey because of her non-non-English accent. Kelly has coached and consulted purpose-driven entrepreneurs and organisation leaders to design profitable businesses that make impactful changes over four continents since 2008.

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-succeed-despite-your-past/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

With the cost of entry for web builds plummeting, how can you possibly compete in your niche? Matthew shares how to launch a turnkey website within your niche to help capture those who cannot afford custom builds. This gives people who want to work with you an experience of your services, and helps them continue to do business.

He shares with us the common mistakes he faced when launching a turnkey website business as well as valuable lessons he learned along the way. We go from inspection, to initial build, beta launch, growth and support.

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-launch-a-turnkey-website-business/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Content creation is not only a powerful marketing tool, but it helps shape you and your business and leads to ideas and opportunities you may never have dreamt of! We catch up with community favourite Kim Doyal as she shares with usher journey with content and how it has influenced her business and business choices.

Full show notes here: https://agencytrailblazer.com/podcast/how-content-influences-your-business/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Nicole has grown her Social Media agency by developing her personal brand. We explore with her how she launched and hid behind her brand, and how putting herself out there changed her business.

Full show notes: https://agencytrailblazer.com/podcast/how-to-develop-a-personal-brand/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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We discover some common issues that Lee from 2012 was experiencing. He's managed to call into the future and find out what Lee from 2018 would advize. A crazy recording we discovered from another dimension!

Full show notes: https://agencytrailblazer.com/podcast/how-to-deal-with-growing-pains/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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We catch up with Adam Preiser of YouTube fame who shares with us his journey as he launches his new Cartflows product that allows you to utilise the power of WooCommerce and with the features of the leading funnel builders. We kick off with a catch up, then Adam shares the how it all began, how he solved the problem and how he's learned over time an ability to explain the complex in a simple way.

Adam has inspired many in our community to diversify their skills, to use new tools to grow their businesses and to venture out into the world of content creation. It's always a pleasure to catch up with him, and find out what he's up to.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-build-funnels-in-woocommerce/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Today I share what plugins / features of WordPress we will be focusing on in our agency for 2019 and why. These tools all complement each other and offer massive benefit to us and our clients. Be prepared for some controversial opinions and also be sure to get involved in the conversation via our free Facebook group.

Full show notes: https://agencytrailblazer.com/podcast/what-wordpress-plugins-we-will-be-using-in-2019/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Thinking of starting a podcast in your niche? Not sure where to begin?

Pete Everitt shares his journey of how he started his podcast; how he got into podcasting, what his fears were and more.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-plan-and-launch-a-podcast/

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Business is easy as long as we get out of our own way. Jocelyn Mozak has over a decade of experience building, running and wrangling a 6-Figure WordPress Website Design Agency all while having two boys at home under the age of thirteen. While her degrees in Electrical Engineer from Cornell & Stanford University certainly contribute to her outstanding skills as a website developer; it is her passion for what she does her clients fall in love with.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-start-investing-in-yourself/

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Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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This is a short appeal to our wonderful audience to see if we can use this platform to do good. Theresa Jennings is a mum, grandmother and daughter and WordPress developer/designer who is working to keep going but struggling to pay for her health care due to a returning tumor.

If you can help, please donate:

https://agencytrailblazer.com/tj

Thank you,

Lee x

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Do you struggle to tell people what you do? Do you struggle to share your vision with your team? Do your marketing messages not feel compelling? Are you struggling to find your voice? Jody Maberry shares with us how story telling changes all of this. Join us as Jody unpacks the benefits of story-telling to your business both internally and externally.

Full show notes here: https://agencytrailblazer.com/podcast/how-storytelling-benefits-business/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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How do you build a of loyal passionate people that will grow with your business? Whether you are about to embark on employing your first team member or contractor, or you have a team of 50 plus, this podcast is essential listening. Lee Cockerell shares with us how the Disney company (a company with approximately 200,000 employees) hires team members, invests in them and facilitates their growth and personal development.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-build-and-invest-in-your-team/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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You have the perfect idea for a course or series. Next steps might be to spend hours producing all the content and then taking it to market. Neil shares ways to validate if your idea will sell before you begin building out your content. He also shares techniques for producing and packaging your courses.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-validate-and-sell-courses/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Ronald Gijsel from Webbees. They are a UK based 'agency' that was established 2.7 years ago. They are specialised in business web presence solutions, which include; WordPress, WooCommerce, Google ads and Analytics as the four 'eggs in his baskets'.

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-ronald-gijsel-webbees/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Melissa shares her story of how she managed to pack up her home with her husband and start travelling. Travelling is their passion and they love to work in different creative spaces. Today Melissa shares insights into how they have travelled in their business and how this has helped with generating new opportunities. With the pressures of running an agency around the world, she also unpacks how she manages mindfulness and keeps motivated.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-travel-and-run-an-agency/

Our sponsor

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Matthew Glover from Littlefish Creative Agency. Littlefish Creative is an exciting full-service creative agency based in Leamington Spa, Warwickshire. Although specialising in branding, the agency works across all creative disciplines including illustration, video production, photography and more. Fanatic about design, Littlefish started off small but has big ambitions and is fast growing in reputation, client base and global presence, boasting clients across the UK and UAE.

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-matthew-glover-littlefish-creative-agency/

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Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Peter Freeman from WOOF Media. They are a team of creative, passionate professionals who love to help tourism businesses and destinations grow with quality marketing solutions. For their 15+ year history, they have been producing quality tourism marketing outcomes in partnership with the tourism industry in regional Australia.They believe in long term relationships, working alongside clients who don’t want to settle for anything but the best. They are not happy with a half-baked job and don’t believe you will be either. When you partner with them, expect tailored, creative marketing solutions that look great and kick goals for your business!

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-peter-freeman-woof-media/

Our sponsor

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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We catch up this week with Agency Trailblazer favourite, Mark Asquith. In this episode he shares how podcasting allows you to become an influencer in your niche. He also shares how his freemium model has allowed him to grow his membership as well as direct people to relevant services via his Podcast Success Academy. This model has become a powerful lead magnet for his businesses.

Mark is a cool dude and I love talking with him! Enjoy the conversation.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-podcast-successfully/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Amy Woods from Content 10x. She is the person behind all of the action.

In their own words:

When it comes to rescuing great content from oblivion and sharing it with the world, you can count on her to save the day! They take one piece of your content and transform it into several pieces of content, in different formats and for multiple uses across different platforms and locations. They ensure all of the effort that you put into content creation is maximised. There's no automation. No rigid templates. They create new, fresh content whilst still retaining YOUR voice and YOUR brand!

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-amy-woods-content-10x/

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Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Davinder Singh Kainth from iGuiding Creative. iGuiding Creative is a brand name for the one man agency setup by Davinder. His primary work area is design and development of websites for small business enterprises. He works with small businesses and agencies to build creative online spaces through business requirements analysis, specification and documentation.

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-davinder-iguiding-creative/

Our sponsor

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Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Stories are both a powerful tool for learning as well as an essential part of your marketing strategy. Mark Crowell shares his journey into design and web development, how he and his wife met online, and how they created an exciting local agency from their home.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-grow-a-local-agency/

Our sponsor:

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

https://contentsnare.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Steven Picanza from Latin & Code. Taking a philosophical and academic approach to branding, they help companies align their core values with their day-to-day marketing actions to increase their revenue and customer loyalty.

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-steven-picanza-latin-code/

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Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Mickey Mellen and Ali Green from GreenMellen. GreenMellen is the digital marketing arm of your company that fills the void within your marketing strategy. They provide website, branding, design and messaging solutions to make your company’s digital presence meet today’s expectations. By uncovering the unique personality of each brand they work with, they’re able to create a digital environment that personifies those characteristics and refines the user experience.

Full show notes here: https://agencytrailblazer.com/podcast/agencylife-series-mickey-and-ali-greenmellen

Our sponsor:

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

https://contentsnare.com

Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Do you feel your design skills suck? Do you get stressed designing/building a website because you don't know where to start or you lack the confidence in your ability?

You are not alone. Web developers around the world struggle with this problem. We come from a coding background so information layout and design can often seem like a skill only available to the gifted.

Piccia Neri shares her expertise and resources on how you can learn to approach design, design systems and more. Piccia is a design and UX expert. She's an experienced art historian with an amazing journey into design, branding and UX. This episode is not to be missed!

Full show notes here: https://agencytrailblazer.com/podcast/how-developers-can-become-designers/

Our sponsor:

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

https://contentsnare.com

Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Rommel C. Caibal from RCC Graphic Designs. They provide creative and technical support to local companies and firms.

Full show notes: https://agencytrailblazer.com/agencylife-series-rommel-c-caibal-rcc-graphic-designs

Our sponsor:

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Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

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Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Jamie Hill from iNovate Marketing, iNc. iNovate Marketing, iNc, is a full marketing and web agency. They offer marketing and web design options that will fit 95% of all SMB budgets, as well as offering business coaching, marketing classes for the SMB owners, and White Label Services for other web agency's that don't have the time or ability to offer marketing services to their clients.

Full show notes: https://agencytrailblazer.com/agencylife-series-jamie-hill-inovate-marketing

Our sponsor:

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

https://contentsnare.com

Use the code TRAILBLAZER for a 20% discount.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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When pricing up any project we often struggle with two main fears. "Will I price this too high" or "Will I not charge enough". How can you be sure you are charging a price that is good for your client and for your business? In this episode Lee shares a mindset he uses to work out how he should be pricing a project if at all.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-quote-the-right-price-for-a-project/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Simone Luciani from Rich Clicks, a digital marketing agency that excels in strategy and efficiency with a no middlemen approach. Their unique approach has seen then win several international awards. With office in London and Milan they primarily serve the European market.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-simone-luciani-rich-clicks/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Tracey has been a freelance web designer and developer for 12 years creating completely bespoke WordPress websites. She has extensive experience in sales and marketing and customer relationship management. She helps business target their customers through their websites. As a finalist in the Woman Who Achieves awards she was awarded with a commendation.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-tracey-rickard-web-design

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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You've heard that finding a niche is an effective strategy to grow your business. Yet how do you choose your niche and roll with it? John Locke shares his journey from local SEO to global SEO in the manufacturing sector.

Our sponsor

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Full show notes:

https://agencytrailblazer.com/podcast/how-to-lock-down-your-niche/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Pete Everitt from SO The Agency. They are a creative and digital agency in the UK. They help clients understand who their customers are, and then give them the tools to reach them online.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-pete-everitt-so-the-agency/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Account management has always been a mystery. What is Account management? Who makes the best account manager in an agency? Jenny tackles these questions with us and gives us an insight into how she got into agency life and into account management and shares what she has learned over the years.

Full show notes: https://agencytrailblazer.com/podcast/how-to-be-a-better-account-manager/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Paul Lacey from Dickiebirds Studio. They are an award-winning WordPress & UX/UI design & development agency in the UK. They design and develop responsive WordPress websites for businesses, agencies & personal brands.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-paul-lacey-dickiebirds-studio

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Oliver Martin from Wunderful Designs. Wunderful Designs is a one man band web agency, located in the South-East of Kent. He provides WordPress website design, Digital marketing and Care Plan services for small local businesses. He is also a full-time stay-at-home dad to his daughter Rosie. His wife works too so his days are filled with fatherly duties, and work whenever he can fit it in.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-oliver-martin-wunderful-designs/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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"Content is key" but without actually marketing what you have created, how do you even get eyeballs on it in the first place? Meet Chris Marr of the Content Marketing Academy. He shares with us common misunderstandings about and how we can create an effective content marketing strategy.

If you are creating content but are not entirely sure how it is helping you grow your business... you need to listen to this episode.

Full show notes: https://agencytrailblazer.com/podcast/how-to-market-your-content/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Ed Ellingham from CloudCareWP. They started in November 2014 as an IT company focusing on Phone Systems, but took a hard left turn and turned into a Web Design company. Combining his technical skills and passion for design, he was able to generate a local name in Web Design. In 2016 his wife left her job to assist in day-to-day operations, and are now bringing on a new virtual employee in India to increase their hours of operation on support tasks. Their focus today is more on the technical side of things.

Full show notes: https://agencytrailblazer.com/agencylife/agencylife-series-ed-ellingham-cloudcarewp

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

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Meet Kylie Martin from Kylie Martin Creative. She runs her own creative digital agency from her home office. They offer unique bold branding, print media and web design to small and large businesses who want to look and feel professional.

Full show notes: https://agencytrailblazer.com/agencylife/agencylife-series-kylie-martin-kylie-martin-creative

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

There is so much distraction in agency life, we need to be able to focus on the present and what's going on and not let it overwhelm us. Yael unpacks with us different mindfulness; wellbeing, fitness and health techniques that we can be using to get ourselves on the right track.

Full show notes: https://agencytrailblazer.com/podcast/how-to-care-for-your-wellbeing/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Vivienne Neale from VKN Digital Ltd. They have been a limited company since January 2017. Before this they were a bunch of creatives working together. They are a group of ten people that includes web developers and designers, writers, graphic artists and marketing strategists. They also have associates that provide them with animation, videography and PPC. They moved up from London to Doncaster in the north of the UK last year for a change of air and it's been a very interesting journey in every sense!

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-vivienne-neale-vkn-digital-ltd/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Martin and Lyndsay from Jammy Digital. They run a WordPress web design agency, however, their knowledge and expertise expands way beyond that. Part of the reason their clients hire them is because of their deep understanding of SEO, content marketing and website design, which is reflected in every website they build.

Full show notes - https://agencytrailblazer.com/podcast/agencylife-series-martin-lyndsay-huntbach-jammy-digital/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

In the creative industry, how do you stand out? Dana James Mwangi shares how she developed her story and her voice which has lead to exposure on television, events and leading industry websites.

Full show notes: https://agencytrailblazer.com/podcast/the-importance-of-telling-your-story/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Agency Life is lonely. Whether you are heading a company of 50 employees, or are on your own. The direction of the business starts and ends with decisions you make. This is where accountability becomes fundamental in agency life.

How do you find the right person to keep you accountable?

Meet the guys who have got it down, Kyle and Matt speak daily keeping one another on track and keeping the relationship growing.

Full show notes: https://agencytrailblazer.com/podcast/how-to-start-an-accountability-partnership/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Leanne Mitton from Norlink. She is an agency of one providing web services for small business and solopreneurs. She helps entrepreneurs and small businesses build and grow their website. She focuses on your specific goals, for online success.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-leanne-mitton-norlink/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Kevin Brennan from Build Studio. Build Studio is a Calgary design and development agency specializing in WordPress websites. Their services extend to providing graphic design and marketing strategy for those clients they’ve partnered with. Since 2011, Build Studio has worked with business owners to create an online presence that engages their customers. Converting visitors to a website into paying customers involves a deep understanding of their habits. It also includes designing an experience that is easy to navigate and allows them get to the content they’re looking for as quickly as possible. They work with you to better understand your current customers and make new ones.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-kevin-brennan-build-studio/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

User experience is key, yet how do you put it front and centre during planning, design and delivery? Jennifer shares with us the importance of user experience, wire-framing, and product specking when building a website. She teaches us how she does this by talking in a language that her clients can understand.

Full show notes: https://agencytrailblazer.com/podcast/how-to-put-user-experience-first/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Belinda White from Arttia Creative. They specialise in working with life science, biotech and highly technical niche markets who need to drive quality enquiries from their website.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-belinda-white-arttia-creative/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Imogen Allen from Umbrella Digital Media, a solo agency with a focus as a Technical Partner for Online Course Creators.

Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-imogen-allen-umbrella-digital-media/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Clifford shares how we can generate leads using web audits. He unpacks practical ways you can test his system during the 14 day trial of My Web Audit.

Firstly it is important to understand the GIVE method that drives all that Clifford does both in his own agency (Hire A Wiz) and his software business.

Introducing the GIVE method

GIVE stands for Generosity, Information, Value, Education. You can find more information in this free guide "How To Make More Sales Easily".

G is for Generosity

Start an interaction by providing something of value.

I is for Information

Your prospect likely has an expensive problem. Provide them information on how to solve the problem. Your solution can save them money or make them money.

V is for Value

When you focus on delivering value, the sale will look after itself.

E is for Education

Establish yourself as the expert by educating them on how the issue they are facing is an opportunity.

Practical ways you can generate leads in the next 24 hours

In the podcast Clifford shares practical ways you can generate leads using web audits. He covers:

Leverage existing and past relationships first
Connect with your communities
Reaching out to personal network (champion client and referrals)
Social and search ad networks

You can grab a free trial of My Web Audit by clicking here.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Jason is the owner and operator of Red Mill Creative. In their own words: "We believe that when you do what you love you can change the world. Our goal is to partner with those that love what they do through digital marketing, web design and branding."

Full show notes: https://agencytrailblazer.com/agencylife/agencylife-series-jason-vance-red-mill-creative/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Kyle is the owner and operator of OGAL Web Design in Gainesville, Texas. Kyle and his wife are both business owners and have 2 young children.He has been in the graphic design field since he graduated High School in 2002 and launched his business in 2016.

Agency website - click here

Social media

Facebook - click here

Email - click here

Twitter - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Today we share with you a recording of our June mastermind within the Agency Trailblazer Community. In this mastermind we focused on targeting the right sort of clients by looking at existing ones, and where they can be found online. We also discussed content marketing and creation strategies.

The format is a relaxed 1 - 2 hour conversation where we get different folks on asking questions and we have open discussion. This recording is taken from where Mark asks a range of questions on social media, content and finding where his target clients are.

If you'd like to be on the next mastermind, join the community here.

We also discussed ARENA for the creation of compelling landing pages:

Affinity

Show the reader you understand their problem

Example: Are you an agency owner making big profits for everyone else but not yourself?

Reassure

Offer hope and reassurance that there is a way. You can provide a case study to help illustrate.

Example: Chris was so busy creating websites he didn't even have time to market his own. Using our 4 pillars Chris was able to generate new leads with clients that paid well and freed up his time to work on the business.

Easy win(s)

Provide some value, some easy wins that will help people towards solving their issue. Small actionable items that they can do that will not necessarily solve their full problem, but will allow them to do something positive. This gets them used to the idea of implementation, and taking back control. That feeling of accomplishing something is very positive and powerful.

Nutshell

Wrap everything up in a nutshell with a reminder of the benefits.

Example: As you can see by taking simple steps today you can take your agency to next level

Action

Provide them the ability to act. A "call to action". This could be a form, a purchase etc.

Example: Apply today

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Websites need time and attention if they are going to achieve their purpose. Agencies often struggle to develop a relationship with clients that go beyond the initial project or build. Erika Dickstein shares how she has developed a business model that ensures ongoing investment into their website and online marketing.

My favourite quote was, "We build the monster and feed the monster".

Erika shares with us:

Her journey
Client on-boarding process
Ongoing services
Lead generation
Personal and business brand awareness

We also go a bit geeky about Disney.... but why not eh? :)

Mentions:

Better proposals Episode: click here

Connect with Erika:

Website: click here

Facebook: click here

Twitter: click here

Email: click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Do clients frustrate you? Do you feel like your clients are frustrated with you? How can you make your clients feel like family and actually enjoy your interactions? Theresa Hill shares how her agency cultivates family both internally and with their clients around the world.

Hot topics from todays episode

How to make clients feel like family
Bringing family into the business
Working with family members
Plussing a client experience
Not charging for every minute
Boundaries
Dealing with angry clients
When to fire a client

Mentions:

Scratch - click here

Questions for web content - click here

Connect with Theresa:

Email - info@inovatemarketing.com

Website - https://www.inovatemarketing.com/

Facebook - https://www.facebook.com/inovatemarketing/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

As an agency we have not been generating the traffic, the engagement and the leads like we used to on social media. In this episode I share with you our recent discoveries, the mistakes we've been making and what we've done about it.

Over the last two years I’ve kept on doing the same thing and found we’ve begun to stagnate.

Twitter has languished in the 2k follower mark. Traffic to our websites from social media has been dropping.

For example month shows 98% traffic being search engine or direct traffic and 2% being from social postings.

(Saving grace is that Google has been driving more traffic to our sites that we could ever have imagined but that is a whole different podcast).

Don't panic, it's not all doom and gloom. Social networking on Facebook is consistenty generating us leads, but our reach to new people, and the building of the brand via other social platforms had come to a near full stop.

In todays show, I share with you lessons we have learned and illustrated what we were doing wrong where approriate.

The key points:

Be where the audience is
Don't hide behind the camera
Engage with people
Hashtags still have power
Post mixed media
Native is best
Automation still needs human aspect
Time can be strategic.... but algorithms...
Keep educating yourself
Review the data

Connect with us on social media:

Instagram - click here

Lee's facebook - click here

Facebook group - click here

Useful tools:

Crystal.ai - click here

Google Analytics - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Getting noticed helps you attract leads and sales. An effective PR strategy involves creating content that catches peoples attention.

In today's episode, Janet Murray shares how to get exposure by creating engaging content. She talks us through key content and strategies for both traditional media and online.

Find out the answer to:

What is PR?
How has PR changed over the years?
What sort of content gets you noticed?

Biggest takeaway:

You don't have to wait for traditional media to give you exposure, create your own media.

Grab them before they are gone

Want to get high-profile media coverage for your business but not sure how to get started? Join Janet at Media Influence Live on July 5 and 6 in Central London and you’ll get to meet journalists and influencers from top media outlets including the Guardian, BBC, Grazia, ITV, The Sun’s Fabulous magazine & more.

Click here for more information.

Janet's 10 day PR challenge

Want to be featured in The Guardian, Huffington Post or Psychologies Magazine? Join Janet's 10-day PR Challenge.

click here for more information.

Connect with Janet

Website - click here

Podcast - click here

Facebook group - click here

Janet's book - click here

Mentions

Love and london - click here

Ctrl Alt Delete Podcast - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Your Press Release Is Breaking My Heart: A Totally Unconventional Guide To Selling Your Story In The Media

Confession - I had not been taking SEO seriously enough... that is until something happened that blew me away. (Listen to today's episode to find out what). Kyle VanDusen as a result connected me with today's guest, Chris Castillo for him to share his story and lessons he has learned along the way.

He launched his agency focused on developing websites, but after continuing to invest in himself he made a significant change.

He has now built his business as a digital marketer focusing on strategy that connects all of the relevant pieces of the puzzle. They have a heavy focus on ROI, conversion and SEO.

If you like us need to start taking SEO more seriously, then be sure to check out Chris's course below.

Supercharge your SEO course:

https://agencytrailblazer.com/superchargeseo

(Affiliate link)

Connect with Chris:

Website - click here

Facebook - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Without connecting with community, peers and other friends, your agency could be missing out on ideas, strategies and partners that will help your business grow and thrive.

Michael MacGinty has been running his agency for 20 years, but was only introduced to all the amazing online groups once his business pivoted to WordPress.

Michael’s takeaways:

Get yourself out there. All you need is wifi so don’t be stuck in one place. You can be more creative in a different space rather than staying in the same one all the time.

It is hard to achieve work life balance but if you are doing something you love then it doesn’t feel like work, you can integrate them both; work and family life.

Communities allow you to share issues and solutions, and also connect with others that share the same circumstances.

We don’t know what we don’t know and communities allow you to put your questions out there and someone in the community will come along and help.

Our communities:

WP Innovator Facebook Group - click here

Agency Trailblazer Community - click here

Other recommended communities in no particular order:

WP Builds - click here

Design for geeks - click here

Beaver Builder - click here

Sell Your Service - click here

WP Crafter - click here

Grow Your Web Design Business - click here

Content Creators - click here

WP Elevation - click here

Mentions:

Beaver Builder - click here

Divi - click here

Piccia’s Talk - click here

Recurring Revenue - click here

GDPR for Websites - click here

Connect with Michael:

Website - click here

Facebook - click here

Twitter - click here

Linkedin - click here

See acast.com/privacy for privacy and opt-out information.

Email marketing is tough! Conversions can be very low for a lot of effort. Mikael from ManyChat introduces us to "Messenger Marketing", a way to connect with your audience on the platforms they use that has increadibly high conversion rates.

Together we create scenarios how an an agency might use messenger to:

Attract
Nurture
Sell
Support
Re-engage

Biggest takeaway? Do marketing that you would want to experience yourself. I don't read the umpteen emails I receive from the subscriptions I have, but I certainly don't mind a quick Facebook natter! :D

Free Messenger Marketing Course:

http://course.manychat.com/

Connect with Mikael:

Website - https://manychat.com/

Facebook - https://www.facebook.com/mikedyang

Facebook page - https://www.facebook.com/groups/manychat

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We meet the Marketing Manager of 93digital, an exciting WordPress Agency based in London. He shares insights into agency life, as well as how they generate leads through providing valuable information in multiple formats.

From case studies, special reports, events resources, speaking and more, 93digital have invested in creating value which in turn leads to qualified leads and great relationships.

Resources

93Digital have created a range of excellent resources to help agencies and businesses effectively plan their web projects. You can check them out here.

Connect with Jeremy

Corporate site: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Phil noticed that huge global agencies are hurting. They are losing large projects to much smaller agencies and consultancies. Noting this was due to flexibility, speed and price, Phil wanted to be on the right side of history launched his creative agency.

Content creation, predominanltly through video has allowed him to create a huge audience on YouTube of over 100k subscribers and he now generates 65% of all new business leads through his channel.

Bio

Philip is a highly accomplished creative leader and expert in brand strategy and graphic design for some of the world's most successful global agencies, retailers and consumer products companies, including P&G, Gap, Inc., Petsmart, PepsiCo, GE, Chevron, Safeway, Delmonte, Diamond Foods, and Johnson & Johnson among many others.

Philip has helped Fortune 100 companies and entrepreneurs alike create and revitalize brands, identities, websites and launch new products for 20+ years. He has served as VP of Design of Global Snacks at Pepsico, VP of Design at Old Navy and Executive Creative Director for the global branding agencies Landor Associates and Anthem Worldwide. Philip is currently the founder and principal of Verhaal Brand Design which specializes in strategic brand development, graphic design and marketing.

Connect with Phillip

Website - click here

YouTube channel - click here

The Design Taxi article - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

There can come a time in the life of an agency where things feel like they have plateaued. How can you scale? How can you change things up for growth?

Jason Vance shares his journey and how he's made a significant shift in his pricing as well as exploring brand new services his agency can offer new and exisitng clients.

Connect with Jason

On Facebook: Click here.

Red Mill Creative: Click here.

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

What is the impact of GDPR on your website and what should you be doing about it?

This episode serves educate as well as help build a framework for tackling compliance with your website.

You can find our full article here: https://angledcrown.com/gdpr-for-websites/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

A grouping of recordings, calls and soundbites from WordCamp London 2018. We had such a wonderful time, built on our friendships, made new friends and learned so much.

I had the privilege of speaking at the conference. You can grab the slide deck here.

Recordings include:

Nathan from WP Builds
Robbie from Beaver Builder
Paul Lacey
Imogen Allen from Digital Umbrella

Shout outs

You can find the WordCamp website by clicking here.

Here is Imogen's article of her quick wins for handling stress.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

In a crowded market, how can your agency stand out in your industry? Chris Ducker shares his experiences of elevating himself above his brands, being the face and voice that people first connect with. We also look at how building a personal brand has helped grown my agency.

And finally, we can't help but talk about Star Wars quite a lot. Spoiler free of course!!!!

Grab Chris's Book: http://youpreneur.com/book

About Chris:

Chris is a serial entrepreneur and author of the bestseller, “Virtual Freedom”, and author of his latest book, “Rise of the Youpreneur”. Originally from the UK, Chris has lived in the Philippines for 17-years, where he has founded multiple businesses, which combined house over 450 full-time employees.

He’s a trusted international business mentor, keynote speaker, podcaster, blogger, as well as the founder of Youpreneur.com.

Chris hosts the annual Youpreneur Summit, which is held in London, England each November and is the self-proclaimed ‘Proudest Brit’ doing business online!

Connect With Chris:

Website: http://www.chrisducker.com/

The Book: http://youpreneur.com/book

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Geek out with us as we share the WordPress tools we use to run our agencies. Meet my mate Róbey Lawrence who has grown his agency and developed productized brands for his services all of which are cleverly linked through themeing, messaging and subject.

This is a proper geek out session, there is something for everone

Connect with Robey

WP Barber: https://thewpbarber.co/

Bearded Friend: https://beardedfriend.com/

Podcast: http://wpbosses.com.au/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

How do you harness the power of "funnels" for your business? What IS a "funnel"? You may have been creating funnels for longer than you realised.

Mike Killen unpacks what a funnel really is, and highlights the importance of providing really valuable content that will educate, build credibility and encourage the consumer down the right path to engagement.

Connect With Mike

Twitter: https://twitter.com/mike_killen

Sign up for his list: http://sellyourservice.co.uk

Special Offer (Discount):

beaverfunnels.co

Code: 10PERCENT

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Being profitable is not always about selling more and gaining more clients. In this workshop we talk through basic cost management and how we keep our finger on our financial pulse to make informed decisions and ensure we have a good balanced approach to work and play.

PROFIT AND LOSS

It is essential to know the current state of play. What do you have coming in? What is going out?

This allows you to:

Understand your business as it currently is
Predict the next 12 months of operation
See where you can make savings to increase profits
Be pre-warned of any upcoming rough months
Removes the guess work
Be purposeful in your planning

Knowing your business allows you to make relevant decisions in both spending and in cutting costs.

Resources:

Bookkeeping Master Series
CatewayCFO – Financial Projection
Profit and Loss Template
Our own P&L Template

CREATING A BUDGET

Without a clearly planned budget, you are going to be making purchasing decisions blindly. Planning purchases, SaaS subscriptions and new hires based on what is in the bank at any one time is inefficient and likely to bite you on the behind.

The steps to creating a budget can be broken down into:

Add together all your incoming revenue channels (grab your P&L)
Sales
Affiliate income
And so on
Record all of your regular costs (grab your P&L)
Rent
Salaries
Insurances
Software licences
Etc
Set a prediction for variable expenses
For example costs that are less predictable like contractors
Establish any up-coming one-off purchases
New laptop
Upcoming compliance consultancy
Finally get all this information in one place, keep it updated and review it regularly

Freshbooks have put together this fantastic article to get you started.

GETTING ADVICE

If you are either struggling to get the data together, or are not sure how to read what you see, then consider getting in help. We often can’t see the wood for the trees. It’s very easy to miss things in our calculations. Equally without financial experience, we may misinterpret what we see.

Despite running financial data in agency life for years, I still lean on my accountant for regular advice and to sanity check my planning and my predictions. It pays to have an expert on board.

SUMMARY

The keys to cost management are

Knowing what you are earning and spending
Ensuring your spends are worth while and have value
Having planned budgets and sticking to them
Seeking regular advice

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Many agency owners shy away from offering SEO as it seems to be such an unknown quantity. It can seem confusing, hard to track and hard to manage. Rob Watson helps us understand how to begin to add SEO services that are manageable and scaleable.

Grab Rob's free SEO guide here:

https://www.clicktosale.co.uk/seoguide

Connect With Rob

Facebook: https://www.facebook.com/rob.watson.5243?fref=grp_mmbr_list

Twitter: @clicktosale

Website: https://www.clicktosale.co.uk/

Mentions

Made to Stick

Brian Dean

Martin Huntbach's Episode

https://www.clicktosale.co.uk/seo-guide

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Made to Stick: Why Some Ideas Survive and Others Die

How do you get more engagement for your content? How can you effectively promote it across multiple platforms and mediums?

Amy Woods of Content 10x shares strategies and tips for repurposing your content in easy and manageable ways. She also shares her story from a job she enjoyed, through a life threatening illness through to launching her Content Agency.

Amy is awesome. I am a big fan and her podcast is epic. Be sure to check it out here.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Links:

Website - https://www.content10x.com/

Linkedin - https://www.linkedin.com/in/amywoods2/

Facebook - https://www.facebook.com/content10x

Twitter - https://twitter.com/content10x

Mentions:

Youpreneur - https://www.youpreneur.com/

The Membership Guys - https://www.themembershipguys.com/

Mike Morrison Podcast - https://www.themembershipguys.com/podcast/

See acast.com/privacy for privacy and opt-out information.

Are you struggling to attract higher paying clients? Troy Dean from WP Elevation shares how he, and 100s of WP Elevators have repositioned their businesses for success.

Troy is running a series of webinars on how to run a WILDLY successful WordPress business.

Find out more at: https://agencytrailblazer.com/wpewebinar

During the show, Troy unpacks the phrase "WordPress Consultant" and how understanding your identity is a game changer for how you and your audience perceive your business.

We both share our own journeys as WordPress consultants and what we've learned along the way.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Connect With Troy:

Webinar: https://agencytrailblazer.com/wpewebinar

Twitter: https://twitter.com/troydean

Website: https://www.wpelevation.com/

Personal site: https://troydean.com.au/

Mentions:

Sarah Moore from Eleven Lights Media: http://elevenlightsmedia.com.au/

Seth Godin: http://www.sethgodin.com/

Zig Ziglar: https://www.ziglar.com/

See acast.com/privacy for privacy and opt-out information.

Print design and web design need not be miles apart. Join Kyle with us on the phone as tells his story of shifting from a print and signage background into fully fledged web design business.

He shares the tools he used to translate his design skills online without the need for code. We unpack ways he generates leads through networking and referrals. And finally he confesses to being in a death metal band. Google it ;)

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Mentions:

WP Crafter - https://www.wpcrafter.com/

Pods - https://pods.io/

BeaverBuilder - https://www.wpbeaverbuilder.com/

BeaverThemer - https://www.wpbeaverbuilder.com/beaver-themer/

John Perez - https://agencytrailblazer.com/podcast/better-decisions/

Connect With Kyle:

Facebook - https://www.facebook.com/ogalweb

Website - http://www.ogalweb.com/

Email - info@ogalweb.com

Twitter - https://twitter.com/OgalWeb

See acast.com/privacy for privacy and opt-out information.

Agency life often feels like feast or famine with no middle ground. Generating recurring revenue can be as easy as pushing jelly up a hill. Ed from CloudCareWP has been able to transition 100% of his clients onto monthly and yearly care plans to get the most out of their websites and free Ed and his team up to focus on doing what they love best.

Ed shares his journey where recurring revenue has always played a part, so including it in his web agency was a natural step. He shares how he achieves 100% retention, and how he is niching his service down further.

My favourite line from this weeks episode is - "Better to have a retainer than nickel and dime people for the time".

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Connect With Ed

Website - click here

Twitter - click here

See acast.com/privacy for privacy and opt-out information.

You celebrate moving house. You celebrate having a baby. You have awesome memories of that wedding, party or event. These are moments you will never forget, and you were glad you were a part of them.

Meet Jason who has been freelancing online from that magical city, New York.

Jason has created a business that allows him to spend time creating memories with his loved ones whilst balancing the needs of his clients. He goes further and makes sure he creates moments with his clients that they will remember, and come to define their relationship.

In this episode

Jason talks about running your business and not letting it run you
Work with clients that you want to work with
Celebrating milestones with your client and making yourself memorable
The power of referrals

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Mentions

Laura Elizabeth: click here

House of Grays: click here

Connect with Jason

Website: click here

Podcast: click here

Twitter: click here

Email Course: click here

See acast.com/privacy for privacy and opt-out information.

Ever dreamed of building an agency in a far and distant land? Martin Suttill has done just that, and had a fascinating journey getting there. The exciting thing is, he's not finished yet and is in the process of designing their new office!

54 Solutions have grown a strong local client base in Peru and have found ways to offer services beyond the standard web build.

In this episode

Martin shares their employee onboarding process
Touches on the importance of understanding the data behind the design
Highlights client communications
Discusses giving value for money
Shares how sometimes the bigger agencies get the credit for his teams work
And way more than we could possibly list ;)

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Connect with Martin

Website - click here

Email: martin@54solutions.com

See acast.com/privacy for privacy and opt-out information.

An uneducated audience think they don't have the budget to spend with your agency. An educated audience find the budget because they understand the benefits, the value and the reasoning.

Martin Huntbach unpacks how he and Lyndsay have been able to charge significantly more by providing valuable free content to their audience.

He also shares how they removed a service that generated 50% of their revenue, to focus on doing what they really loved.

Throughout this episode, we can see that Martin and Lyndsay have focused in on doing what they love the most. This feeds their energy and permeates their brand and communications.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Connect with Martin

Jammy Digital Website

Facebook

Linkedin

Google+

See acast.com/privacy for privacy and opt-out information.

Taking that leap to niche your business down is a scary process. You may feel worried about missing out on opportunities, and you may start to see an initial wobble in your finances. Staying the course becomes a difficult challenge.

We catch up with Gerry King who back in episode 81 shared his desire to niche down into funeral director websites. In this episode we learn how this shift has gone over the last six months.

Once you have a vision of whom you serve, it is amazing how super focused you become. Gerry shares is fears, struggles and his successes during the journey. And he demonstrates that he knows exactly what he needs to do to get in front of his target audience.

Brilliant episode for those who want to explore niching their business or want to dive deeper.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

Mentions

Security Plugin

Chantal Edouard-Betsy

Adam Preiser

Andrew and Pete

GDPR Andrew and Pete

Connect with Gerry

Website

Funeral Director Websites

Twitter Profile

Connect on Facebook

See acast.com/privacy for privacy and opt-out information.

When you are not enjoying what you do, when you do not feel valued, and when the work no longer satisfies, it could be time to pivot.

Imogen Allen shares her own journey, and taking the leap into web design and development as a result having run a VA business for some time.

She shares how she learned invaluable skills as a VA that fueled her passion and her online creativity, and how she found community soon after she made her first steps on her new journey.

If you are looking at outsourcing work, Imogen gives us a brilliant insight into what you should consider when looking for, and hiring a virtual assistant.

Connect with Imogen:

Website - https://www.umbrelladigitalmedia.co.uk

LinkedIn - https://www.linkedin.com/in/umbrelladigitalmedia1/

Facebook - https://www.facebook.com/umbrelladigitalmedia/

Twitter - https://twitter.com/umbrelladigita1

Groups

Shout out to James Rose and his group "Grow Your Web Design Business"

https://www.facebook.com/groups/1306690796053606/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Adam has found an industry he can serve, with a very clear problem he solves. He shares his journey, lessons along the way and shares how he is plans to adopt some methods of marketing to existing and cold leads that are quite surprising.

Print is not dead, it is changing.

Connect with Adam:

https://laceydigital.co.uk/

Become an Agency Trailblazer:

https://agencytrailblazer.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

When agency life was at it's worse and I was stuck with something that overwhelmed me and my team I had to take a step back and ask four very important questions.

I share my journey from teenager to now, and some questions that changed everything.

You can be a part of Agency Trailblazer here: https://agencytrailblazer.com/

And join the WP Innovator community here: http://wpinnovator.com/group

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Paul reached a point in his agency where he couldn't take it any more. Overwhelmed, stressed and unhappy. He was able to turn everything around through the support of the wonderful online WordPress communities, and is now creating a business that he loves.

As you listen to this episode you can see his journey and thought process via the "Wayback Machine" on archive.org

2009 - Full service agency 2015 - Freelancer but no clear messaging 2017 - New focus with obvious service offerings

Here is the design he mentions - click here.

Recommended Facebook Groups:

Beaver Builder: https://www.facebook.com/groups/beaverbuilders/

Content Creators: https://www.facebook.com/groups/ContentCreatorsGroup/

WP Builds: https://www.facebook.com/groups/wpbuilds/

WP Innovator: http://wpinnovator.com/group

Connect with Paul:

Twitter - https://twitter.com/wp_paullacey Website - https://wpblueprint.design

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

This is an open conversation where we unpack our own experiences of what has been asked, and hopefully share some insight and some tips in how to deal with what you are struggling with. This stream unfortunately will not have ALL the answers, nor will it try sell you any 5 step systems either. We share some no bull advice with each other.

Covered:

_ Balancing doing the work and building the business further?

_ Who are your Mentors? How have they influenced your roadmap for 2018?

_ How to handle clients and projects efficiently?

_ Dealing with interruptions.

_ Pricing. Knowing what to charge for anything to actually be profitable?

The Live Stream: https://youtu.be/vIaSnoysnA0 Connect with Jeffery: Facebook Personal: https://www.facebook.com/jefferypatch Twitter: https://twitter.com/JeffDoozy Group: https://maintain.press/group

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Public speaking is an amazing way to build up your personal brand, as well as get exposure to your agency. Welcome back our main man Frank Candy, who shares his years of experience in travelling the world and speaking.

He shares the power of storytelling, and tells us a few hilarious stories along the way. Get your Rolodex’s out…. this is a good one.!

Takeaways:

How many face-to-face meetings can you schedule and attend with potential clients in a week or a month?

In that time you might spent hours and even days, traveling to clients offices and meeting rooms to get a few minutes of their time, to discuss their challenges or issues and pitch your amazing talents, your products, and services.

Connect with Frank:

Website: http://www.publicspeakingformoney.com/ Email: frank@frankcandy.com Personal Website: http://www.frankcandy.com/

Special bonus: “The pen is mightier than the keyboard” (Listen to the end of the episode to find out how to get your free report!)

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Often agencies find themselves doing updates, and general maintenance on websites for free or for a very low cost. This can be very unfulfilling, and can in some cases lead to a breakdown of the client relationship when things go wrong.

Jeffery realised he was not charging for the amazing value he provided, so he pivoted and MaintainPress was born.

A great and insightful episode where Jeffery even turns the tables and starts interviewing Lee!

Be sure to join Jeffery’s Facebook group here, a place for freelancers and digital agency owners to connect, collaborate, and share strategies for growing their business.

Takeaways:

You can’t work for free forever.

The more automation/systems you can put in place, the more your business can grow.

If your business is not profitable for you, you need to make a change.

Take a step back and look at your pain points and how you can solve them.

Mentions:

Clients from hell: https://clientsfromhell.net/

WP Elevation: https://www.wpelevation.com/

Connect with Jeffery: Website: https://maintain.press/

Website: https://doozy.site/

Facebook Personal: https://www.facebook.com/jefferypatch

Facebook: https://www.facebook.com/MaintainPress/

Twitter: https://twitter.com/JeffDoozy

Group: https://maintain.press/group

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Building an agency is a challenge. Phillis Benson shares her journey and the do’s and dont’s she learned along the way. From managing teams to generating leads through networking, Phillis shares a wide range of advice. Takeaways:

Networking is a brilliant way to meet new people and generate new opportunities.

Do the stuff you are passionate about, and let others do the things you are not so good at.

In team scenarios, creates a living breathing document where everyone has their own content they are in charge of updating. This becomes your company manual/bible.

Don’t be scared of automation, and explore what marketing automation tools could do for your business. Mentions:

Infusionsoft: https://www.infusionsoft.com/ WP Elevation: https://www.wpelevation.com/ Learning Management Systems (LMS): Learn Dash: https://www.learndash.com/ Connect with Phillis:

Personal Facebook: https://www.facebook.com/PLBenson Facebook: https://www.facebook.com/phillis.benson/ Website: www.Virtual-Partner.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet a client who has learned through trial and error how to grow their brand locally and through social media. We helped Jack establish an MVP for his fitness business of which he is focused on creating an exciting brand across the country.

Jack has invested in a great team, videos, photography, branding and has worked hard to grow brand awareness and loyalty. He is a client yet we learn so much from him and his hard work. An inspirational man that you'll get to meet again soon on the podcast.

Takeaways:

Find something that challenges you and keep moving forward with it.

Be patient and persistent for the things that you want.

Learn to take a step back and allow others to do things so you can see it grow.

Don't be scared to invest.

Tips:

Find something you enjoy doing, if it is something you enjoy doing it won't feel like a chore. Find something the clicks with you and you enjoy, doing something is better than doing nothing.

Have goals/aims, if you don't have these and are not in a community that share the same goals then you won't succeed/stick to it.

Connect with Jack:

Website: http://eastnorthants.shire.fit/

Facebook: https://www.facebook.com/Crossfiteastnorthants/

Twitter: https://twitter.com/ShireFit

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

There are not enough Digital Marketers out there. Yep! Jonnie Jensen explains the problem businesses around the world are struggling with: Finding a Digital Marketer who know their onions and can deliver. People are often promoted into the position with no prior experience and it’s time we change this.

Is it time to upskill? Is it time to pivot? Could your agency look to fill this gap for your clients? Enjoy…

Takeaways:

Get started and keep creating content. Take your time and generate leads through your content.

Challenge your own site, can you get the same level of trust from your site like you would elsewhere on the internet.

Don't be afraid to niche down, do what you do well and focus on it.

Connect with Jonnie:

Website: https://www.liveandsocial.com/

Coaching Site: https://jonniejensen.com/

Personal Twitter: https://twitter.com/JonnieJensen

Twitter: https://twitter.com/liveandsocial

Linkedin: https://www.linkedin.com/in/jonniejensen/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Justin and I both launched our agencies around 4 years ago. Join our conversation as we catch up on how things have evolved over time in his agency. From balancing a full time job and starting a business, through to a bricks and mortar business on the street with a full team.

Takeaway:

Work out what fills your tank. As we continuously give out creatively it is important we fill our own tanks to avoid burnout.

Connect with Justin:

Website: http://choosepurple.co.uk/

Twitter: https://twitter.com/choosepurpleltd

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We made it to Episode One Hundred! Today I share the story of the podcasts birth and its growth as well as the lessons learned along the way. We wrap up the show with some honest talk and some plans for the future.

The Facebook Group:

https://angledcrown.com/group

Covered in todays show:

Lessons learned

It's possible to be consistent
Big names are not everything
I can become an authority
Generates leads
Grows my network
Growth in confidence
Become super creative
How to effectively batch
Good processes
How to diversify and repurpose

Things I am still working out

Better sound
Better process outsourcing
Monetising
Getting others involved
Sorting out my multiple brands

What to expect in the future

More shows
Panel discussion
Live streams
More community involvement
New faces
A course on how to podcast

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Pricing projects is both rocket science and a difficult as rolling jelly up a hill! Lee and Pete share their experiences of pricing and projects in agency life. They unpack a range of thought processes about pricing including the controversial "essence of a true deal" concept. "The essence of a true deal is when neither party is truly satisfied."

Some of the personal views expressed:

(These are opinions not fact)

If they can't afford your price then don't meet them in the middle - help them find someone else they can afford.

Talk about money upfront. Understand their expectations in terms of budget. otherwise you will give a whole load of value before you even know if they can afford it.

Understand your value. What is value that you are happy to give away for free time and time again to people. There is a difference between people that can't afford you and those who have a higher budget that want to knock some money off.

The essence of a true deal is when neither party is truly satisfied.

Takeaways:

Any opportunity is an opportunity to further yourself. Even if it leads nowhere you get to learn from that experience for the future.

Never trust just one stream of income as you are putting all your eggs in one basket.

Feedback can be scary but it can also make you grow. Feel the fear and do it anyway. Push on and get some feedback.

Connect with Pete: Linkedin: https://www.linkedin.com/in/petejeveritt/

Twitter: @petejeveritt Website: http://www.so-theagency.com Email: pete@so-theagency.com Company Twitter: @SO_TheAgency

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Project to project Agency work can be rewarding yet difficult. Vinodh David takes us on their journey as they grew from freelance, to agency and beyond. They have achieved many agency owners dream, which is to move to a model of yearly subscriptions for valuable online products.

Takeaways:

Technology is evolving and development is getting easier therefore we have a more crowded market. This means that perseverance is the key. How? Be different, go above and beyond to stand out in the crowd and be memorable.

Connect with Vinodh David:

InfiniteWP - https://infinitewp.com/?ref=308

WP Time Capsule - https://wptimecapsule.com

Twitter - https://twitter.com/infinitewp

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

You may have heard I am launching a new podcast. Here is a short preview and IF you are into Disney and Business then you'll want to be a part of this.

This is gonna be an interesting ride!

The Facebook Group:

https://www.facebook.com/groups/waltbusiness/

The Website:

https://waltbusiness.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join us again, with Frank Candy in this two part series on turning creativity into profit. Frank shares the ten points of content, the implementation, the creative brief as a management tool and more.

In part one of Turning creativity into profit. We discussed the purpose and value of creative briefs for projects, and how it is a framework or foundation for your creative approach to problem solving.

In part two, Frank will share the content that is included in creative briefs, how to evaluate them, implement them, and how you can use them as a management tool.

Takeaways:

Nothing sells like selling.

Give good results, be memorable.

Connect with Frank:

Email: frank@frankcandy.com

Website: http://www.frankcandy.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Frank Candy in this two part series on turning creativity into profit. Frank shares his thoughts and strategies empowering you to make things happen, and get things done with clients and teams of creative people.

We delve into the value of creative briefs, the foundation of your creative problem solving.

Takeaways:

You never know when opportunity will knock on your door. When it does have the courage and except the challenge.

Take care of your current clients they are the ones to come back to you.

Connect with Frank:

Email: frank@frankcandy.com

Website: http://www.frankcandy.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We are all service providers. How do we tune into what's really important to potential clients, or our existing clients? Frank inspires us to look at things in our live's differently. He challenges us to ask the important questions of our clients.

Frank's goal is to help people be more profitable, productive and happier. With his years of experience, and so much pre-internet age, you are in for an absolute treat and feast for the ears.

Design your Life:

http://wpinnovator.com/designyourlife

Connect with Frank:

Blog: http://frankcandy.com/

Twitter: https://twitter.com/frankcandy

Linkedin: https://www.linkedin.com/in/frankcandy/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Getting the onboarding process right will set your project up for success. Laura is a designer, and has launched an exciting product called Client Portal to help agencies and service businesses communicate their projects cleanly and effectively.

Laura shares her business journey, and lessons learned along the way.

SPECIAL OFFER:

Get 20% off Client Portal using the coupon: WPINNOVATOR20

Website: https://client-portal.io/

Takeaways:

Different environments work best for productivity. If you want to charge what your worth, then be what your worth at the same time.

Connect with Laura:

Twitter: https://twitter.com/laurium

Dribble: https://dribble.com/laurium

Website: https://client-portal.io/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Stay curious and keep learning so that your business can continue to diversify, change and pivot where needed. Jackie shares her journey over the years which demonstrates her passion for learning and her ability to change as times and technology progress.

Takeaways:

Figure out how you best learn. Everyone is different.

Spend time asking questions

Connect with Jackie:

Email - jackie@jackiedelia.com

Website - https://jackiedelia.com/

Twitter - https://twitter.com/jdelia

Podcast: https://rethink.fm

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Upsell offers can be a powerful tool, and need not be intrusive and can be beneficial to customers. Chris Mason left a high paying corporate job to focus on his consulting business where he helps Woocommerce store owners make more sales.

The Upsell Checklist:

https://woocurve.com/upsell-checklist/

Connect with Chris:

Email: chris@woocurve.com

Website: woocurve.com

The Virtual Summit: https://woocurve.com/summit-2/

Facebook - Direct: https://www.facebook.com/cmasonjar

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join me and Steve Picanza from the Creative Hustler as we shoot the breeze on agency life / health / wellbeing / entrepreneurship and loneliness. In no particular order!

We unpack our own journeys, share our lessons, and ask each other probing questions. The content was too good to leave in the Facebook Group alone so please enjoy this audio version. The audio quality will not be as good as normal as this is an export from Facebook. I'll get a proper setup sorted for next time!

The Facebook Group:

https://angledcrown.com/group

The Creative Hustler:

http://thecreativehustler.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

What theme should I use with my page builder!? With so much choice, confusion and mixed messages, my mate David decided to create a solution to solve that problem.

Takeaways:

Learn to make do, don’t wait till it’s perfect.

Great is better than perfect.

Connect with David:

Page Builder Framework: https://angledcrown.com/pagebuilderframework

Website: http://happytans.com/

Website: https://mapsteps.com/

Facebook - Direct: https://www.facebook.com/david.vongries

Facebook - Corporate: https://www.facebook.com/MapSteps/?pnref=lhc

Twitter: https://twitter.com/MapSteps

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Web agency services can be time intensive and difficult to generate a profit from. We talk to Paul Kortman of Connex Digital Marketing who has managed to systemise complex processes such as PPC, SEO and more so that he can be competitive on price, and still maintain a healthy margin. Not going to lie, my mind is blown a few times during this interview.

Connect with Paul:

Podcast: https://nomadtogether.com/

Website: https://connexdigitalmarketing.com/

Facebook - Corporate: https://www.facebook.com/connexdigitalmarketing/?pnref=lhc

Facebook - Direct: https://www.facebook.com/paulkortman

Facebook - Corporate: https://www.facebook.com/nomadtogether/?pnref=lhc

Twitter: https://twitter.com/connexdm

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Having recently completed a campaign through AppSumo we talk to the CEO and CoFounder of Book Like A Boss. From selling candy at school, through a difficult crowdfunded project, and now to successful bootstrapped online SaaS solution that is growing fast and evolving. Nachum shares the lessons, and the surprises they received along the way, as well as what possessed them to offer a lifetime deal through AppSumo.

Takeaways

Be yourself. Be the boss. You are the boss.

Be in charge of your own destiny instead of leaving it up to other people.

Connect with Nachum:

Facebook: https://www.facebook.com/kligman

Website: https://angledcrown.com/booklikeaboss

Facebook - Corporate: https://www.facebook.com/booklikeaboss

Twitter - Corporate: https://twitter.com/booklikeaboss

Twitter - Direct: https://twitter.com/Kligman

Instagram - Corporate: https://www.instagram.com/booklikeaboss/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

I am super pumped to have Amy on the show. She is the author of Vlog Like A Boss and the voice, face and brain of the Savvy Sexy Social YouTube channel. As I push on with VEDA (Vlog Every Day in August), I find out more about Amy’s roots, her book on vlogging, her many projects and get her advice on getting into public speaking. This is a packed show and one not to be missed.

If you want to check out what I’ve been up to on Youtube, check out: http://wpinnovator.com/youtube

Takeaways:

If you want to start doing something then you have to start doing it. No holding back.

You can be generous but focused, don’t give away too much.

Be okay with the fact that you have layers. But remember to lay them out and work out their purpose within your brand.

Mentions:

Google Alerts: https://www.google.co.uk/alerts

Author Academy Elite (Publishers): http://authoracademyelite.com/

Connect with Amy:

YouTube: https://www.youtube.com/savvysexysocial

Website: http://savvysexysocial.com/

Facebook - Corporate: https://www.facebook.com/savvysexysocial

Twitter: https://twitter.com/schmittastic

Instagram: https://www.instagram.com/schmittastic/

LinkedIn: https://www.linkedin.com/in/amyschmittauer

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

What do you do with social media? What should you post about? What will attract people to your business, to your services, to you? Sarah Moore unpacks the importance of telling stories via social media. She explains what types of stories you should be sharing, and how along with her normal mix of practical tips.

Connect with Sarah

Twitter – Corporate: https://twitter.com/elevenlights

Twitter – Direct: https://twitter.com/the_sarah_moore

Facebook: https://www.facebook.com/elevenlightsmedia

Instagram - Direct: https://www.instagram.com/the_sarah_moore/

Instagram - Corporate: https://www.instagram.com/elevenlightsmedia/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We so often pass on SEO opportunities because it seems like rocket science to us, or a distraction from our core service. Phil Singleton shares his story of how he came to a point of realising that he could not grow on web builds alone, and needed to branch out. As a marketing man, he understood that the website is part of a much bigger picture called marketing strategy. There are some real gold nuggets on this one!

SEO For Growth:

https://seoforgrowth.com/

Connect with Phil:

Website - http://kcwebdesigner.com/

Google – https://plus.google.com/+PhilSingleton

Facebook: https://www.facebook.com/philipmsingleton

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

You know video is important for your business but what on earth do you say and do? Mike Doyle is an animation legend and video genius. He tells us what we should be talking about in our videos, and how to structure it. We get vulnerable and let him break down what we should be saying as an agency.

Takeaways:

Don’t talk about yourself have a conversation.

Check Out Animation Monthly:

http://animationmonthly.com

Connect with Mike:

Website: https://www.drive80.com

Linkedin: https://www.linkedin.com/in/themikedoyle

Twitter: https://twitter.com/The_MikeDoyle

Facebook: https://www.facebook.com/drive80

Email address: mike@drive80.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

What is Local SEO? How do we optimise a site for local searches and traffic? Rob Watson from Click to Sale tells us his story, and we unpack his recent blog post on Local SEO. Oh and we hit him with our favourite question… “is SEO dead”?

The Blog Post:

https://www.clicktosale.co.uk/wpinnovator

Mentions:

http://backlinko.com/

Connect with Rob:

Facebook: https://www.facebook.com/rob.watson.5243?fref=grp_mmbr_list

Twitter: @clicktosale

Website: https://www.clicktosale.co.uk/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

The team at Beaver Builder have created something historic! Beaver Themer…. Best described as a theme building solution that reduces, if not removes the requirement for code. We find out how it came about and ask the tough questions.

Find out more at:

https://angledcrown.com/beaverbuilder

Mentions:

HubScout: ttps://www.helpscout.net/

Slack: https://slack.com

WP Mayor Review: https://www.wpmayor.com/fastline-page-builder-review/

Beaver Builder: www.wpinnovator.com/beaverbuilder

Free Version: https://www.wpbeaverbuilder.com

Connect with Robby:

Twitter: https://twitter.com/RobbyMcCullough

Facebook: https://www.facebook.com/mybbor?ref=br_rs

Website: https://www.wpbeaverbuilder.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Running a web agency is challenging and many end up quitting the journey. Meet Gerry King from I Netco Ltd. He's been rocking web design and development since the beginning of the 21st Century and is still going strong. Be inspired, be encouraged and grab hold of the lessons he's learned along the way.

Takeaways:

Networking is effective for generating leads, you get to know your clients needs and as a result get referrals.

Be careful of scope creep don't let them drag you along and get more out of you if it wasn't agreed.

Stay the course...

Connect with Gerry:

Twitter: @wordpressgerry

Website: http://www.i-netco.co.uk/

WP Quick Launch site: http://wpquicklaunch.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Is SEO Dead? Pete Everitt from SO The Agency give's his take on that VERY controversial question. We also unpack his journey and glean valuable insights into how his agency does business, and how they add amazing value.

Slide deck

Be sure to grab the FREE slide deck "Demystifying Digital Marketing" here:

https://angledcrown.com/sotheagency

Takeaways:

Comparison is a killer.

Break it down and de-risk it.

SEO isn't dead its just changing.

Recommendation:

Pete drops this tool into the conversation:

https://www.whoisvisiting.com/

Connect with Pete:

Twitter: @petejeveritt

Website: http://www.so-theagency.com

Email: pete@so-theagency.com

Company Twitter: @SO_TheAgency

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Most of us are not legal experts, so getting that bit right needs a little help. Today’s podcast is a little different. That’s right we are talking Terms & Conditions as well as contracts with Leah Hamilton from TermsFeed (https://termsfeed.com/). Her "most common mistakes" are very eye opening! I am pretty sure I'm making most of them :)

Takeaways:

Give people the opportunity to consume your statements.

Make it visible, people need to know this information.

Connect with Leah:

Website: https://termsfeed.com/)

Blog: https://termsfeed.com/blog/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Andre the brains behind Project Huddle. He's had great success on ThemeForest as well as launching his very own answer to inVision which is truly WordPress based. We get great insight into the world of selling themes on ThemeForest, and he unpacks why he chose to go-it-alone with his new product, Project Huddle. Don't forget your coupon code if you want to purchase Project Huddle (see below)!

Takeaways:

Done is better than perfect. User will tell you what they want.

Feedback will help you evolve the product and grow.

Connect with Andre:

Project Huddle: https://angledcrown.com/projecthuddle

Portfolio: https://themeforest.net/user/themewich/portfolio

Twitter: https://twitter.com/ajgagnon

Coupon Code for Project Huddle: wpinnovator

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet serial entrepreneur Chris Ducker. That's right ladies and gents Chris Ducker. He is an astute businessman, blogger, podcaster, author and speaker.... I know a man of many talents ;)

I absolutely LOVED chatting with Chris as we ended up shooting the breeze both before and after the recording, and we bonded over Star Wars.

Sit back, relax and enjoy the conversation.

Takeaways:

Don’t let outside forces get in the way of your success and be the master of your domain. Focus on your audience from the outset and remember its not about the volume its about the quality and value that you provide.

The Summit: See you at the Youpreneur Summit https://www.youpreneursummit.com/

Connect with Chris:

Site: http://www.chrisducker.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Brad and his team at LiftUX discovered their strengths, and the untapped power of WordPress. Join the conversation as we chat through their journey and hear about the exciting companies they have worked with, and fantastic products they have created. From Lift UX Brad shouts out to @rogie the epic designer who helped them shape their gorgeous website (http://rog.ie/).

Takeaways:

Get clients excited about their vision.

Always look after your customers and maintain relationships as they will keep coming back or refer you to others.

Connect with Brad:

Website: https://liftux.com/

FaithMade: https://faithmade.com/

Personal Website: www.imbradmiller.com

Personal Twitter: https://twitter.com/imbradmiller

Facebook: https://www.facebook.com/liftux/

Twitter: https://twitter.com/liftux/ Linkedin: https://www.linkedin.com/company/lift-ux

Dribble: https://dribbble.com/liftux

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Are you a graphic designer that struggles to transfer your designs into WordPress? Dave Foy teaches graphic designers how to use powerful tools like Elementor to transform WordPress into a blank canvas ready for greatness. (WOW, that was an amazing description. 10 team points to Lee) :D

Plugins:

Press Elements: https://en-gb.wordpress.org/plugins/press-elements/

Anywhere Elementor Pro: http://www.elementoraddons.com/anywhere-elementor-pro/

Connect with Dave:

Website: https://www.designbuildweb.co

Twitter: https://twitter.com/designbuildweb/

Facebook: https://www.facebook.com/designbuildweb/

Youtube: https://www.youtube.com/channel/UC6kR_saJuc8AJiGosqQai3Q

Elementor Group: Free Gift https://www.designbuildweb.co/wpinnovator

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Brent Weaver teaches people to build agencies they way THEY would like to work. His focus is on YOU and what you want out of your business. He shares his own journey and awesome lessons learned.

Quotables:

Don’t create what you THINK you need to create.

If you don’t have the resources, you need figure out how to be resourceful.

Connect with Brent:

Twitter - https://twitter.com/brentweaverhttps://www.facebook.com/brentweaver

The free $197 course: Listen to the podcast for details then email... brent@ugurus.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Troy Dean is the rockstar of execution. With two successful online communities and successful businesses Troy drops wisdom and amazing actionable advice on this episode. Be prepared, this is NOT your normal episode. Enjoy!

Troy's Sites: http://www.wpelevation.com/ https://www.rockstarempires.com/

WP Elevation Podcast: http://www.wpelevation.com/the-podcast/

Rockstars Facebook Group: https://www.facebook.com/groups/rockstarempires/

Recommended Agency: http://www.studioalto.com/

Go Daddy Article: http://bit.ly/2qvje5R

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Simon owner of Content Kite. They focus on helping digital agencies get more leads through content. Listen out for his insights into ROI content marketing and the benefits of repurposing content

Takeaways:

Repurpose content, look at what is performing well and make that post into a podcast.

Make your content consumable on different platforms. People will share things that look good.

Plugins to checkout:

Calendly: Click here

Google analytics: Click here

Spokal: Click here

Meetedgar: Click here

Connect with Simon:

Site: Click here

Email Course: Click here

Study on the blogging frequency of agencies: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Call it a prequel. Today's episode is from a project me and James did last year. We unpack his story and ethos of being web developers that don't suck. It's something we all feel strongly about, and so refreshing to hear the honesty of someone who cares so much about not sucking!

Why prequel? Because we meet James in Episode 64.

Be sure to check out his group here.

Plugins:

Gravity Forms: Click here

ThriveLeads: Click here

Connect with James:

Aktura Technology Website: Click here

Content Snare Website: Click here

Facebook: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Is automation for you? What can you automate? Hani Mourra has been creating automation solutions for years, as well as holding down a busy job. Join Lee as he finds out... how!?? :D

Quotes:

"Set it and forget it"

"Write it down and make it real"

Connect with Hani:

Twitter: Click here

Facebook: Click here

Website: Click here

Check out his plugins:

Simple Social Press: Click here

Repurpose.io : Click here

Simple Live Press: Click here

Simple Podcast Press: Click here

Simple Video Press: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet the guy behind Property Hive, Steve Marks. Learn how he niched right down and went from full time web agency to replacing that income with plugin licensing in the real estate industry. Steve’s passion for WordPress and quality code is inspiring!

Takeaways:

Find your passion, what you love to talk about. Passion pays off.

Links to check out:

The Plugin: Click here

Wordcamp: Click here

Advanced Custom Fields: Click here

Connect with Steve:

Website: Click here

Email: Click here

Twitter: Click here

Facebook: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Want to know how to become better at business? Learn how to with Mark Asquith the man behind Excellence expect. He knows all about niching down and challenging the client.

Warning! The odd expletive sneaks it’s way in.

Takeaways:

It’s not just about what you say yes to you need to start learning to say no.

Comparison is a killer. Deliver what you deliver, don’t worry about other agencies. Focus on you.

Links to check out:

Between Two Posts Podcast: Click here

Wordcamp Hamilton: Click here

Working with WordPress and JavaScript: Click here

Connect with Mark:

Podcast Websites: Click here

PW's Twitter: Click here

Mark’s Twitter: Click here

His Podcast: Click here

His Agency: Click here

Hacksaw Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We welcome Brian Hogg, he is a course, plugin and podcast creator. He fit’s in eating and breathing amongst his many projects and today unpacks his experience of launching premium plugins. Thinking of launching one? This is the episode for you!

Get your content out there - don’t sit on it for too long.

Links to check out:

Between Two Posts Podcast: Click here

Wordcamp Hamilton: Click here

Working with WordPress and JavaScript: Click here

Connect with Brian:

Website: Click here

Facebook: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Get Bryan's tips and tricks to using Google Adwords, keywords and marketing tools to generate traffic to your site. You don’t need to pay to get yourself to the top. Focus on your keywords.

Links to check out:

Google My Business: Click here

Top Dog Turf Site: Click here

Connect with Bryan:

Website: Click here

LB Marketing Solutions Facebook Page: Click here

Facebook: Click here

Twitter: Click here

Email: contact@ladebare.co.uk

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Matt’s family business has evolved from selling cars, to running a digital agency and creating products. Join us on the journey of Matt’s business evolution.

Matt's plugins:

Conductor: Click here

Connect with Matt:

Website: Click here

Slocum Studio Facebook Page: Click here

Matt Report Facebook Page: Click here

Facebook: Click here

Matt Report Twitter: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Getting content from the client can at times seem impossible. Meet James Rose the brains behind Content Snare https://contentsnare.com/. James shares his Agency journey, as well as tips for getting everything you need to make a site live.

Takeaways:

Get your processes right. Be it the right tool you are using. Get others involved in those processes so that nothing is missed.

Recommended Post: Click here

Plugins:

ThriveLeads: Click here

Bloom: Click here

Recommended Blog Plugins: Click here

Connect with James:

Aktura Technology Website: Click here

Content Snare Website: Click here

Facebook: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet David Abrams, co-founder of Demio. He and his team have launched a new SaaS product and his journey from agency to product is fascinating. Top tips include how to grow an audience even during development. Enjoy!

Plugin Tip:

Pretty links: Click here

Connect with David:

Website: Click here

Personal Twitter: Click here

Twitter: Click here

Facebook Page: Click here

Facebook: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Nate Wright from Theme of The Crop (https://themeofthecrop.com/). Learn how he grew an audience for his new theme. Brilliant story of how he went from being a journalist to WordPress Developer & Designer. His niche? Restaurants... I like food so this is good.

Connect with Nate:

Website: Click here

Facebook: Click here

Facebook Page: Click here

Twitter: Click here

Github: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Chantal, of 1 Day Webs. She builds outstanding websites for her clients in JUST ONE DAY! Learn how she gets leads, her processes for delivering a site in just one day and be impacted by the lessons she has learned along the way.

Connect with Chantal:

Website: Click here

Facebook: Click here

Facebook Page: Click here

Email: Click here

Plugins:

Beaver Builder: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Curtis, WordPress Developer and Business Coach and family man. He also runs the Smart Business Show Podcast. Learn how he created a process to make his work life less hectic, so he could spend more time with those he loves.

Lee's takeaway:

Know what you like to do, know what you want to be, and aim towards it.

The result? You'll be very, very deliberate about your decisions, deliberate about the clients you're taking on, about the work you're doing.

Transcript and Email Template:

Head on over to the website here to grab the full transcript and the email template mentioned in this podcast.

Connect With Curtis:

Corporate Site: Click here

SNF Design: Click here

Twitter: Click here

Podcast: Click here

Book: Click here

Plugins:

Drip.co: Click here

Delicious Brains: Click here

Kraken.io: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Get ready for Part Two. Kim Doyal is a long time friend, mentor and legend. I had the privilege of catching up with Kim for two hours over the Christmas season, this is the second half of that conversation.

Kim shares lessons she has learned along the journey, as well as sharing exciting ideas she has for the future.

Check out Kim's podcast here, it is an essential podcast on our team's playlist.

Connect with Kim over on the Twitter-sphere here.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Kim Doyal is a long time friend, mentor and legend. I had the privilege of catching up with Kim for two hours over the Christmas season, and the next two episodes are the end result of that.

Kim shares lessons she has learned along the journey, as well as sharing exciting ideas she has for the future.

Check out Kim's podcast here, it is an essential podcast on our team's playlist.

Connect with Kim over on the Twitter-sphere here.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Adam was born to be an entrepreneur. From the age of 12 he's been creating opportunities and generating income. There came a point however just a few short years ago where Adam recognised the value of going Digital. He wanted more time with the family, a better lifestyle, a comfortable living. Enjoy as we unpack his story, and get inspired to chart your own path.

Connect With Adam

WP Crafter: Click here

Corporate Site: Click here

Youtube: Click here

Twitter: Click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Insights into WP Engine from David Vogelpohl, their Vice President of Web Strategy. David has a rich history in agency life and shares his journey from agency owner, to VP of one of the world's most exciting WordPress hosting platforms.

Visit WP Engine here

Get your discounts during web week here.

For the WP Engine Developer Program click here.

Connect with David

Twitter - @davidvmc

WordPress Plugin Recommendation

Pretty Link - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn ways you can monetise your site and your client websites. Lee unpacks five core ways to generate income online and shares awesome WordPress solutions to help you get started.

Head on over to http://leejacksondev.com/episode55 to download our full guide with links for all the options discussed in this podcast. We made it all pretty and printable. Booya!

WordPress Plugins Mentioned Pretty Link plugin Pay Per view Plugin Leaky Paywall Ad Rotate S2 Member Plugin Buddypress PluginMembership 2 plugin Beaver Builder – Visual WordPress Builder

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet David, Freelancer, nomad and massive Beaver Builder fan. An ex UK Civil Servant who turned his back on a safe pension to travel the world, frolic on beaches and make use of 10 years of tinkering with WP.

Plugin Recommendations

Beaver Builder - click here

WP Types - click here

Plugin organiser - click here

Resources

Pro Beaver - click here

Beaver Brains - click here

Beyond Beaver - click here

Connect with David

Website - davidwaumsley.com

YouTube - click here

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn what we include in our contracts, and how you can quickly create your own contracts for your WordPress website builds. This is our journey, and is not to be considered legal advice, but to help encourage you, and empower you to easily put together your own legal framework that will protect you, your business and your clients.

Resources

There is a lot of talking and a lot of notes below.... so if you time bound here are the resources I mention:

Contract Killer - https://gist.github.com/michaelcockle/4298333

Simply Docs (UK) - http://simply-docs.co.uk/Home

Rocket Lawyer (USA) - https://www.rocketlawyer.com

Legal 123 (Oz) - http://legal123.com.au/

UK Insurance - https://www.policybee.co.uk/

WP Elevation - http://www.wpelevation.com/

Signable (Online Signing) - https://www.signable.co.uk/

51 Our Web Build Process - http://leejacksondev.com/episode51

5 Troy Dean WP Elevation - http://leejacksondev.com/episode5

Why have contract?

protects you and the client from misunderstandings
helps define the scope and the arrangements
provides a framework if things go wrong
covers charges for change control
provides a framework for pursuing mediation or court
help manage expectations
provides assurance and credibility

What do we include?

Proposal

scope of project
how we are achieving it
user stories
pricing

Proposal Contract

design, copyright etc
text, who supplies
graphics supply, rights etc
the deliverables html/CSS/Javascript/PHP.
browser compatibility
technical support/warranties
changes/revisions
legal terms for liability
intellectual property
right to display
payment schedule

Business Terms and Conditions

These are the terms on how you do business that can cover every day business transactions, relationships etc.

For example

process for late payment.
client obligations, data protections.
insurance, indemnity etc.
confidentiality
force majeure
the right to subcontract
non solicitation
dispute resolution
law and jurisdiction

Facebook Group

Share your contract stories and advice in the Facebook group at:

http://leejacksondev.com/group

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn epic content creation strategy and how you can help your clients get their sites online quicker as a result. Dave Toomey drops amazing advice, tells us his web agency journey, and also introduces his new white-label content service.

Get your free white-labelled guide to the importance of content and more here.

Connect with Dave:

Website - http://agencyscribes.com/

Twitter - https://twitter.com/agencyscribes

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn how we create WordPress websites from the client's initial ideas, right through to making the site live.

We take you through:

The Briefing Process

How we take the brief, reverse brief and quote. And also that all important deposit.

Wireframing

Getting the layout agreed before we get into Photoshop. Check out Google Slides or Moqups

Design

Designs and amend rounds based on the wireframes.

Code

The order in which we code and why.

QA/Testing

Testing, what we test and who tests first.

Training

Who and how we train.

Content

Explaining the client's responsibility and why you should be invoicing the final balance at this point.

Go Live

Basic go live process and what to remember.

Resources

If you are in the Conference/Expo industry, then do check out our new WordPress Podcast for Event and Expo Organisers - http://eventengine.tv/podcast/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Lee grills Brian Jackson from Kinsta all about WordPress hosting from the perspective of a web agency. OH an it is our 50th full episode! Boom :)

Recommended themes/plugins

My Theme Shop Recommended theme resource. Well coded, lightweight had has used https://mythemeshop.com/

WP Subscribe Pro https://mythemeshop.com/plugins/wp-subscribe-pro/

Beaver Builder (Lee's recommendation... again) http://leejacksondev.com/beaverbuilder

Easy Digital Downloads Can be used as a good alternative for E-commerce too. https://easydigitaldownloads.com/

Resources

Pippin's review of Visual Builders: https://pippinsplugins.com/wordpress-page-builder-plugins-critical-review

Connect with Brian

Twitter: https://twitter.com/brianleejackson

Kinsta: https://kinsta.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Richard Bland of https://www.bhambrabland.co.uk/. He is a Wordpress expert, designer & developer and web & email consultant to SMB's. Listen to how he learnt to go with his gut, and also be able to say the word NO when needed.

Action today:

Find your passion. Simplify your offering and become the master of it.

Resources:

Chris Coyier: http://chriscoyier.net/

Plugins:

GeneratePress: https://generatepress.com/

iThemes: https://ithemes.com/

Ninja Forms: https://ninjaforms.com/

CodePen.io: https://codepen.io/

Connect with Richard:

Email: richard@bhambrabland.co.uk

Twitter: https://twitter.com/bhambrabland

Site: https://www.bhambrabland.co.uk/

Facebook: https://www.facebook.com/bhambrabland/

Linkedin: https://www.linkedin.com/company/bhambrabland

Google +: https://plus.google.com/+BhambrablandUk

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

It's the last episode of the Halloween 2016 Season... Here goes: Membership sites are an amazing way generate income based on your or your client's expertise. With WordPress being such a powerful content machine, it makes sense to let it drive your membership area. We share some great tools to get you started, and stay tuned for our first in a series of pretty BIG and exciting news!

Restrict Content Pro https://restrictcontentpro.com/

WooCommerce Membership https://woocommerce.com/products/woocommerce-memberships/

MemberPress https://www.memberpress.com/

Memberium https://memberium.com/

Beaver Tunnels & Beaver Builder http://leejacksondev.com/beavertunnels http://leejacksondev.com/beaverbuilder

Simple Membership https://wordpress.org/plugins/simple-membership/

Membership 2 https://wordpress.org/plugins/membership/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Here is how to collaborate on theme and plugin projects ensuring you have a good change tracked copy. Find out other benefits you might not have thought of, and check out the awesome github updater plugin we share!

Lee also has a bit of an argument with himself.

Github - https://github.com/

Bit Bucket - https://bitbucket.org

Github Updater - https://github.com/afragen/github-updater

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn why you should be updating your site, and how to update it the best way. We also unpack documentation and great tools to help you along the way.

Automatic Update Config

Use wisely, listen to the podcast first - https://codex.wordpress.org/Configuring_Automatic_Background_Updates

Easy Updates Manager - https://en-gb.wordpress.org/plugins/stops-core-theme-and-plugin-updates/

WPBoom - http://www.wpboom.com/

WP Curve - http://leejacksondev.com/wpcurve

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Whether build the site from scratch or with a template, it is essential you check your WordPress website works on multiple devices. So with so many out there, what should you be testing and how!? Let us share how we do it...

Blisk - https://blisk.io/

BrowserStack - https://www.browserstack.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

You might not be making the most of the Media section inside of WordPress. Learn top tips, little known features, SEO tricks and cool tools to help you manage information easily.

Add From Server - https://wordpress.org/plugins/add-from-server/

WP Media Folder - https://www.joomunited.com/wordpress-products/wp-media-folder

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Social media used right on your WordPress website can help increase your audience as well as raise your credibility. Here are ideas for social sharing, and content showcasing.

AddToAny - https://en-gb.wordpress.org/plugins/add-to-any/

Monarch - https://www.elegantthemes.com/plugins/monarch/

Feed Them Social - https://en-gb.wordpress.org/plugins/feed-them-social/

WordPress Social Stream - https://codecanyon.net/item/wordpress-social-stream/2201708

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Starting a podcast need not cost a tonne of money, nor need it be difficult. Not starting a podcast is a marketing stream you are totally missing out on! Here is why you should podcast, and how to get going with WordPress.

Blubrry PowerPress - https://en-gb.wordpress.org/plugins/powerpress/

Simple Podcast Press - http://leejacksondev.com/spp

Smart Podcast Player - https://smartpodcastplayer.com/

Libsyn - https://www.libsyn.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Why let Facebook own your community when you can build and control your own. We unpack tools to help you build, grown and monetise your own community on your WordPress websites.

BuddyPress - https://buddypress.org/

BBPress - https://bbpress.org/

PeepSo - https://en-gb.wordpress.org/plugins/peepso-core/

Membership Pro 2 - https://premium.wpmudev.org/project/membership/

WooCommerce

Membership - https://woocommerce.com/products/woocommerce-memberships/

Subscriptions - https://woocommerce.com/product-category/woocommerce-extensions/woocommerce-subscriptions/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn all about Project Management from Dan Connors of (http://danconnors.com/). He shares valuable content on how to get more involved in your projects, and also manage clients expectations.

Action today:

Outsource your weaknesses to others. Focus on your gut feeling, if something feels wrong take a look and fix it, don't wait to face the consequences.

Project Management Software Discussed:

Microsoft Project: https://www.microsoftstore.com/store/msuk/en_GB/pdp/Project-Professional-2016

iTask X3: https://www.itaskx.com/en/index.aspx

Team work: https://www.teamwork.com/

Connect with Dan

Website - http://danconnors.com/

Email - dan@danconnors.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Building WordPress websites on cheap reseller hosting can be needlessly slow. Here is how to build multiple WordPress websites on your computer or on a computer in the office that you can all collaborate on. No more internet latency! Woo!

XAMMP - https://www.apachefriends.org/add-ons.html

AMPPS - http://www.ampps.com/demo

Presmattic - Thanks to Stephen Greer in the Facebook Group for suggesting this for Mac Users: https://pressmatic.io/

Dynamic DNS - http://dyn.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

WooCommerce is one of the leading e-commerce solutions for WordPress. It can seem overwhelming at times. Here are some amazing secrets that will make working with WooCommerce a dream come true.

WooCommerce

https://woocommerce.com/ Extensions https://woocommerce.com/product-category/woocommerce-extensions/ GPLDL http://gpldl.com

Remember it is OK for them to distribute open source code BUT, we ALWAYS recommend you buy a licence so you can get updates when you decide you are going to use a plugin in production WooCommerce Theme Compatibility Here is the EASY way to do it: https://docs.woocommerce.com/document/third-party-custom-theme-compatibility/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Let's bust the myth about WordPress security and show you how to protect your or your client websites today. In this tipisode we arm you with the answer to the “WordPress is insecure” moan, and we share the tools to help protect you.

Force Strong Password - https://en-gb.wordpress.org/plugins/force-strong-passwords/

Bruteprotect - https://en-gb.wordpress.org/plugins/bruteprotect/

All-in-one WordPress Security - https://en-gb.wordpress.org/plugins/all-in-one-wp-security-and-firewall/

iThemes - https://ithemes.com/

Sucuri - https://sucuri.net/

Cloudflare - https://www.cloudflare.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Solving email deliverability in WordPress can be a pain. Why does it happen? Why do the emails always end up in spam? Not receiving notifications from Form submissions? Let's solve this for you.

WP Mail SMTP - https://en-gb.wordpress.org/plugins/wp-mail-smtp/

Send Grid - https://sendgrid.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Choosing a WordPress Theme is a minefield. What are the warning signs that it is going to be more trouble that it is worth? How do you decide on which theme or framework to commit to? Let's unpack that for you.

Genesis

The Genesis Framework - http://my.studiopress.com/themes/genesis/

Beaver Builder

They include an awesome starter theme that is SUPER flexible especially when pared with Beaver Tunnels

http://leejacksondev.com/beaverbuilder

http://leejacksondev.com/beavertunnels

We talked about something similar once:

Similar thought processes can be applied when choosing a plugin too:

http://leejacksondev.com/how-to-choose-the-right-wordpress-plugin/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

From redirecting old pages to creating easy to remember urls, redirection need not be complicated. Plus it's going to really help when you replace an old website! Check out the easiest ways with WordPress:

Redirection

Our recommended plugin with grouping tools, import and more - https://en-gb.wordpress.org/plugins/redirection/

Pretty Links - https://wordpress.org/plugins/pretty-link/

Page Links To - https://wordpress.org/plugins/page-links-to/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Discover Josh's journey into WordPress development. From website "tinkerer" to plugin developer. Learn how to get more involved in the WordPress community, and also stellar advice for keeping on the cutting edge of WordPress technology.

CalderaWP

Caldera Forms and the suite of plugins from Caldera:

https://calderawp.com/

WordPress Plugins Discussed

Gravity Forms - http://www.gravityforms.com/

Advanced Custom Fields - https://www.advancedcustomfields.com/

Pods - http://pods.io/

EasyPods - https://calderawp.com/downloads/caldera-easy-pods/

Connect with Josh

Personal Twitter - https://twitter.com/Josh412

Twitter - https://twitter.com/CalderaWP

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Automating and integrating data between WordPress and other systems your clients use is a massive time saver and value add. Here are some ideas you can implement and tools you can use to implement them.

Online Tools

Zapier - https://zapier.com/

IFTTT - https://ifttt.com/

CloudWork - https://cloudwork.com/

Self Installed and Managed Tools

For those harder to access systems:

Apatar - http://apatar.com/

Talend - http://www.talend.com/

Our Blog

We blogged about this once! Here it is:

http://leejacksondev.com/integrate-client-back-office-systems-wordpress/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Sublime Text is a brilliant Code Editor that you can use with WordPress. Here are some plugins that will significantly improve your workflow! Booya!

The Application

https://www.sublimetext.com/

ACF Snippets Package

https://github.com/iamhexcoder/acf_snippets

WordPress Developer Resources Package

https://packagecontrol.io/packages/WordPress%20Developer%20Resources

WordPress Completions Package

https://packagecontrol.io/packages/WordPress%20Completions

SFTP Package

https://wbond.net/sublime_packages/sftp

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

If you have multiple WordPress installs, running updates and installing plugins can be a very time consuming process. Here is an amazing tool to help you manage everything from one central location.

Check out InfiniteWP which is.... FRREEEEE! Yey!

Other options include ManageWP

What do you use? Come tell us on the Facebook group:

http://leejacksondev.com/group

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Out of the box WordPress uses TinyMCE as it's content editor. It is GREAT because it gives your clients a "Word Document" style experience that they are likely used to. Here is how to enhance it to add value to your clients experience.

TinyMCE Advanced - https://wordpress.org/plugins/tinymce-advanced/

WP Edit - https://wordpress.org/plugins/wp-edit/

Their simple API - http://learn.wpeditpro.com/custom-buttons-api/

MCE Tables Plugin - Use at own risk as has not been updated in some time - https://en-gb.wordpress.org/plugins/mce-table-buttons/

Non Plugin Method (Simple) - https://premium.wpmudev.org/blog/display-the-full-tinymce-editor-in-wordpress/

How to create your own buttons (Advanced) - https://code.tutsplus.com/tutorials/guide-to-creating-your-own-wordpress-editor-buttons--wp-30182

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Just like a computer (Windows) you need to take care of your MYSQL database, otherwise you will start to see performance issues. Here is how you can take care of your database.

WP Sweep

Use with care

https://en-gb.wordpress.org/plugins/wp-sweep/

WP Rocket

Caching with optimization baked in! Nice...

https://wp-rocket.me/

How to use the optimize and repair in WordPress

First paste this into your wp-config.php:

define( 'WP_ALLOW_REPAIR', true );

Then go to /wp-admin/maint/repair.php on your website and follow the onscreen instructions. Don't forget to remove that line when you are done!

WP Optimize

Use with care

https://en-gb.wordpress.org/plugins/wp-optimize/

Complete Guide by WPMU

Brilliant guide unpacking database optimisation and the tools and snippets you can use.

https://premium.wpmudev.org/blog/optimizing-your-wordpress-database-a-complete-guide/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

WordPress can be overwhelm for the less experienced, so being able to create a clean, branded and friendly environment is invaluable. Learn how to restrict areas where a client can cause damage and also how to make WordPress look LUSH.

Greg Sweet

You gotta check this guys work! He is awesome. We are #1 fans.

Customizer Styling - click here (yup long link!)

Github - https://github.com/ControlledChaos

Gist - https://gist.github.com/ControlledChaos

Tiwtter - https://twitter.com/CCDzine

Whitelabel CMS

https://en-gb.wordpress.org/plugins/white-label-cms/

Admin Menu Editor

http://adminmenueditor.com/

Ultimate Branding

https://premium.wpmudev.org/project/ultimate-branding/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Landing pages are an essential part of most online campaigns and you don't need to pay the big bucks for third party page generators. Here is how to build landing pages that convert in WordPress.

Elementor

A whole load of amazing for FREE! The WordPress community never ceases to amaze me.

http://elementor.com

Beaver Builder

You can either use their theme or make a slight adjustment to your own. http://leejacksondev.com/beaverbuilder

Unleash extra power with amazing pre-designed landing pages from Beaver Addons.

https://wpbeaveraddons.com/

Thrive Landing Pages

Comes loaded with pre-designed templates you can use and edit that have been designed with conversion in mind.

https://thrivethemes.com/landingpages/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Puneet Sahalot from Ideabox creations, WordPress Developer and WordCamp speaker. He and his team are the Creators of the WordPress Beaver Add-ons plugin. Enjoy his story from Agency to Plugin developers in an exciting new market.

Action today:

Build designs that can be used for all users not specific clients

Keep your team motivated. Allow everyone to speak out and share their ideas

Have your own quality analyst, they help you test your end product- you miss things when looking at the same things over and over.

Plugins:

Advanced Custom Fields - https://www.advancedcustomfields.com/

Beaver Builder - https://www.wpbeaverbuilder.com/

Custom Metabox 2 - https://wordpress.org/plugins/cmb2/

Infinite WP - https://wordpress.org/plugins/iwp-client/

Gravity forms - http://www.gravityforms.com/ Caldera forms: https://en-gb.wordpress.org/plugins/caldera-forms/

Connect with Puneet:

Website - http://iampuneet.com

Twitter - https://twitter.com/psahalot

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

In today's tip, we unwrap this gift that is WordPress multisite that allows you to run a network of WordPress websites from one installation. Find out the benefits then, if you are feeling brave:

https://codex.wordpress.org/Create_A_Network

You can check out the Ultimate Guide here:

https://premium.wpmudev.org/blog/ultimate-guide-multisite/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

WordPress can become a powerful database application, or content rich website using the power of post types and custom fields. Use these tools to rapidly create unique admin screens in WordPress with little to no code required.

Advanced Custom Fields

Free - https://wordpress.org/plugins/advanced-custom-fields/

Pro - https://www.advancedcustomfields.com/

Caldera WP

For quick screen layouts in prototyping.

http://leejacksondev.com/caldera

Pods

For the alternative table base post types and fields when using larger data sets

http://pods.io/

Remember you can use EasyPods over at Caldera for powerful search forms and queries:

http://leejacksondev.com/caldera

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

WordPress post types are a brilliant way to group different types of data together in the admin area of WordPress. Here are some awesome tools to help you rapidly create and deploy!

Custom Post Type UI

Plugin to create post types with cool code export.

https://en-gb.wordpress.org/plugins/custom-post-type-ui/

Foo Plugins

Easy entry level form to fill in and output post type code.

http://fooplugins.com/generators/wordpress-custom-post-types/

Generate WP

Similar to Foo Plugins but all in one page with code export.

https://generatewp.com/post-type/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Seeing a rubbish score on Google Page Insights can ruin your day. Images play a massive part in site speed and here is how to optimise them.

These tools can be used by both the developer and the client.

ImageOptim (Mac)

https://imageoptim.com/mac

ImageOptim Web Service

https://imageoptim.com/api

Trimage (Linux)

https://trimage.org/

FileOptimizer (Windows)

http://nikkhokkho.sourceforge.net/static.php?page=FileOptimizer

EWWW Image Optimzer

https://en-gb.wordpress.org/plugins/ewww-image-optimizer/

WP Smush

https://en-gb.wordpress.org/plugins/wp-smushit/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Moving WordPress from one domain to another or just one server to another can be a complete nightmare. Here is how we do it whilst laughing with glee.

Duplicator (Free):

The free version - https://en-gb.wordpress.org/plugins/duplicator/

Duplicator Pro:

The paid version - https://snapcreek.com/duplicator/pricing/

Honorable mentions:

Backup Buddy - https://ithemes.com/purchase/backupbuddy/

UpdraftPlus - https://updraftplus.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Adding columns to your post types in WordPress can be tricky. Learn how to create awesome user interfaces in just a few clicks using these tools.

Admin Columns

https://www.admincolumns.com/

Metabox Columns

https://metabox.io/plugins/meta-box-columns/

Or the fiddly way :)

https://code.tutsplus.com/articles/add-a-custom-column-in-posts-and-custom-post-types-admin-screen--wp-24934

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Replacing a word, a company name or a site URL can be a headache with any database. Downloading an export to edit in a text editor is not always wise. Here are the tools to do it right!

Search and Replace Plugin

https://en-gb.wordpress.org/plugins/search-and-replace/

Database search and replace script in php

https://interconnectit.com/products/search-and-replace-for-wordpress-databases/

Other options

And if you are moving a site from one domain to the other and don't quite need something as detailed as the above:

Automatid Domain Changer - https://en-gb.wordpress.org/plugins/automatic-domain-changer/

and

Duplicator - https://en-gb.wordpress.org/plugins/duplicator/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Jos Aguiar from http://www.iamjosaguiar.com/. He’s an Aussie Sales Funnel and Facebook Ad Man making waves on the international scene.

Learn how to make your Sales Funnel SIMPLE and effective.

Warning some explicit language in this Podcast.

Action today:

Don’t sell straight away. Communicate.

Focus on the revenue and that’s the best way to get customers

Resources:

WP-Elevation - http://www.wpelevation.com/

Sarah Moore - http://elevenlightsmedia.com.au

IFLM - I f**king love Marketing group - https://www.facebook.com/groups/iflmofficial/

Connect with Jos Aguiar:

Website - http://www.iamjosaguiar.com/

Facebook - https://www.facebook.com/iamjosaguiar/

Instagram - https://www.instagram.com/iamjosaguiar/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Basic WordPress Registration is super limited. Here is how you can make it awesome for you and your clients.

Advanced Custom Fields

Check out the ACF_Form feature here:

https://www.advancedcustomfields.com/resources/acf_form/

Gravity Forms

Using their "User Registration" Addon

http://www.gravityforms.com/add-ons/

Formidable Pro

Rocking their own "User Registration" module.

https://formidablepro.com/downloads/registration-lite/

Caldera Forms

Check out their brilliant visual layout builder, and of course their powerful user addon!

https://calderawp.com/downloads/caldera-forms-users-add/?thnx=42

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Beaver Builder is one of THE most powerful visual development tools for WordPress, and throw Beaver Tunnels into the mix and you have a Web Developer's dream! We use it to create unique designs that will go in the header or footer of a site, as well as for membership only content and much more.

Check it out at: http://leejacksondev.com/beavertunnels

Creep it real!

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Setting up SSL can be a royal pain in the butt and complicated. Here is a top tip to make it super easy whilst ensuring the WordPress sites you develop have security at the forefront.

Cloudflare: https://www.cloudflare.com/

KeyCDN: https://www.keycdn.com/

WP Rocket: https://wp-rocket.me/

SSL Fixer: https://en-gb.wordpress.org/plugins/ssl-insecure-content-fixer/

Enjoy!

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Ben Pines from Elementor a free visual builder for WordPress. Only a young product yet already making an exciting impact in the industry. Learn how they conceived and launched their product as well as challenges along the way.

Plugins:

Elementor - https://elementor.com/

Woo Commerce - https://en-gb.wordpress.org/plugins/woocommerce/

WPML - https://wpml.org/

Yoast - https://en-gb.wordpress.org/plugins/wordpress-seo/

Elementor - https://elementor.com/

Honorable Mentions:

Theme Cloud - https://www.themecloud.io/

Connect with Ben:

Elementor - https://elementor.com/

Blog - https://elementor.com/blog/

Pojo Themes - http://pojo.me/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Chris van Patten of https://www.vanpattenmedia.com/. He is a Professional WordPress developer, WordCamp speaker and Agency owner turned SaaS entrepreneur at https://chatwirehq.com/.

Enjoy hearing his story, and learning some of the lessons he has experienced in his journey.

Chris in action:

Project management 101 by Chris at WordCamp:

http://wordpress.tv/2015/12/02/chris-van-patten-project-management-101/

He gooooood!

WordPress Plugin:

Chris gave a big shoutout to Custom Fields Suite which I think is an early fork of ACF: https://wordpress.org/plugins/custom-field-suite/

Looks awesome

Pearl of wisdom:

"State the problem not the solution. "

It allows you to go in with a neutral approach.

Connect with Chris:

Twitter: http://twitter.com/ChrisVanPatten

Site: https://www.vanpattenmedia.com/

Chatwire site: https://chatwirehq.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn about SEO from WordPress legend Rebecca Gill. She shares valuable insights into Search Engine Optimisation, and unpacks her journey from self taught SEO to full service web agency offering a wide range of online services.

Blumin Brilliant!

Key Influencers:

Cory Miller - https://ithemes.com/our-founder/

Barry Schwartz - https://twitter.com/rustybrick

Danny Sullivan - https://twitter.com/dannysullivan

Fave Plugin:

Gravity Forms - http://www.gravityforms.com/

Rebeccas Courses:

SEO Courses - https://www.diyseocourses.com

SEO Training Course - https://www.diyseocourses.com/courses/online-seo-training/

Selling SEO Services Course - https://www.diyseocourses.com/courses/selling-seo-services/

I am doing the "SEO Training Course". It is well worth the investment of both time and money in this course if you are able to commit to it as Rebecca goes into great detail in a way that is easy to understand, and she provides actionable step by step advice and actions through the process.

Connect With Rebecca:

Site - http://rebeccagill.com/

Twitter - https://twitter.com/rebeccagill

Facebook - https://www.facebook.com/rebeccagill

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn how Leslie evolved her web design agency and specialised in producing websites for her clients utilising Divi from elegant themes. She shares insights along her journey, and also shares feedback from years of working with themes and technology from Elegant Themes.

Leslie started of looking at a career in design to print, yet pretty quickly pivoted using a combination of her HTML experience and tools online to help master the process of delivering engaging websites.

Having placed her Divi specialism on her corporate site, she has found a huge influx of clients requesting to use Divi, or asking for Leslie's assistance. I get a eureka moment at one point in this episode! Shame on me :D.

Connect with Leslie

A Girl And Her Mac: https://agirlandhermac.design/

Facebook: https://www.facebook.com/agirlandhermac

Twitter: https://twitter.com/agirlandhermac

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Your team are your most important asset. Without them there is no business, product or service. Learn how you can help support and protect them through good contracts, and interactions.

Lisa Cessford from Farsight HR is our UK expert and helps support our team, so please note that some of the advice is UK specific and you should be sure to connect in with a HR (Human Resources) specialist in your country to ensure you are adhering to local law.

Lisa challenges what you know and understand about your company, and helps explain what's required.

Connect with Lisa

Website: http://www.farsighthr.co.uk/index

Email: lisa@farsighthr.co.uk

Facebook: https://www.facebook.com/Farsighthr

Linkedin: http://www.linkedin.com/profile/view?id=94956753&locale=en_US&trk=tyah

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn where your next customers will come from with Dan Englander of Sales Schema https://www.salesschema.com/ Dan Englander is the founder Sales Schema, where he helps business owners and salespeople win more deals and grow their existing accounts. He's the author of Mastering Account Management and The B2B Sales Blueprint. FREE Gift ($10 value): Get Dan’s book for FREE - Mastering Account Management - 102 Steps For Increasing Sales https://www.salesschema.com/wpinnovator/ Boom!

WordPress Plugins:

Thrive Themes - https://thrivethemes.com/

Utilising the landing page builder, as well as the power of Thrive Leads. This helps capture data from the site and also for lead magnets. Marketing

Tools:

Convert Kit - https://convertkit.com/ Integrated with Thrive, then enables management of funnels, email campaigns and other sorcery. Inspiration: Don't wait till it's "just right", get started and start implementing/testing.

Connect With Dan:

Site - https://www.salesschema.com

Email - dan@salesschema.com

Twitter - https://twitter.com/danspalace

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

"Lee, I am curious how you manage your time as a business owner. How do you keep up with everything (managing people, projects, doing your podcast, social, refining processes, etc.)?" April Edwards from the WP Innovator Facebook Group: http://leejacksondev.com/group

Sooo....... Let me be honest.... It is a journey and get lost many times along the way.

Here is what I practice:

My To Do Book _ list things to be achieved _ review first thing _ what needs to be moved along a day _ be realistic

Work Hours _ early routine like meditation, prayer etc _ spend first few hours before 9am achieving items that need focus _ calls for first couple of hours _ regular calendar appointments for things like podcasts etc _ lunch is not optional _ 5pm finish is not optional

_ sometimes some evening work is needed. I'm an entrepreneur who is growing a business and part of the journey means I have to put in the extra hours. This is not defeat, its a necessary part of the journey.

Projects _ we use a combination of tools _ freedcamp _ iTask3 (Similar to microsoft project) _ weekly meeting on Mondays chaired by Larissa _ advice from Dan Connors regularly to help train our team and evolve our processes

Content Generation _ I create monthly goals _ each week I ensure I do some small actions to work toward whatever goal I have

Social Media _ meet edgar _ advice from Sarah

People _ daily conversations _ project tasks clearly owned _ project manager per project

Links Mentioned:

Dan Connors - Project Management - http://dan-connors.com/ Sarah Moore - Social Media Legend - http://elevenlightsmedia.com.au/ Meet Edgar - Social Media Automation - https://meetedgar.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

How do online web business generate leads through networking? Learn how we network as a web agency, both locally, through conferences and online.

Networking to generate leads

Where do we network?

local
conferences
online

What do you do at a networking meeting?

make friends
ask questions
learn about other business
look for opportunities to refer others, to help others

The 60 second pitch? What should we do?

start with name
company name
what problem you solve
who you solve the problem for
a sample story
finish with name and company name reminder

Get social...

meet with other people in business socially and make friends
make friends on facebook and be a part of their lives. You can make great friends which is what lifes all about! :)

Networking online?

groups
add value
have a laugh and make friends
enjoy some banter
start connecting with some of the people outside of the group
Ive found great suppliers and clients online through this

Network online with the WP Innovator:

Let's practice. Meet is at the Facebook group on http://leejacksondev.com/group

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Marcus Couch Mega-Marketer (www.membershipcouch.com), Plugin Guru and co-host on the Wordpress Weekly Podcast (http://marcuscouch.com/podcasts/wordpress-weekly/). We discover his story and talk WordPress membership sites!

SHOW NOTES:

Take The Challenge:

Take Marcus's theme challenge. Can you find a style and theme it?

http://leejacksondev.com/landing/can-you-theme-it/

The point is not to copy a site, but to prove you can create something that looks like what the big companies pay mega bucks for! Result? You CAN compete! Lets do this!

Takeaway:

You CAN compete. Don't put yourself down, or assume you cannot bid along side bigger companies/agencies.

Membership sites are a great way for agencies to generate extra ongoing income.

Resources:

WordPress Plugin A-Z: http://marcuscouch.com/podcasts/wppluginsa-z/

WordPress Weekly: http://marcuscouch.com/podcasts/wordpress-weekly/

The CampFire Podcast: http://marcuscouch.com/podcasts/campfire/

Connect With Marcus Couch:

Website: www.marcuscouch.com

Twitter : @marcuscouch

Linkedin: https://www.linkedin.com/in/marcuscouch

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Mark Asquith who has successfully launched a niche WordPress web business, providing web build platform to podcasters around the world! Yep, we've mentioned this idea a few times on the podcast, and here is a guy who has a success of it. Sit back, relax, enjoy the show, but then get back up afterwards and start planning your launch! :)

Warning! The odd expletive sneaks it's way in. His accent though makes them musical! :D

The Niche Platform:

Here it is! Podcast Websites

https://podcastwebsites.com/

They found an industry, defined the problems, and created a WordPress based solution. Boom! Inspiring to say the least.

WordPress Plugins:

Yoast (The old favourite): https://yoast.com/

Yep Mark, everyone says that! But we loved your description and back story!

Plus he advises get a good backup plugin. Can't agree more!

Connect With Mark:

Podcast Websites: https://podcastwebsites.com/

PW's Twitter: https://twitter.com/PodcastWebsites

Marks Twitter: https://twitter.com/MrAsquith

His Podcast: http://www.excellence-expected.com/

His Agency: http://www.hacksawstudio.com/

Hacksaw Twitter: https://twitter.com/HacksawStudio

Home number: 01374, #Kidding.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Learn how Bryan Meszaros from OpenEyeGlobal dared to be different. He and his team have worked with huge global businesses including, Merlin Entertainments and even YouTube stars such as Jenna Marbles. Oh and throw in the odd global bank like Santander for good measure. Brilliant and fascinating story and I gotta be honest here, the Ghost Busters Experience blew my mind!

Check Out The Ghost Busters Experience Here:

Clickeyy Click: https://ghostbusters.madametussauds.com/

Fave Resources:

Inc Magazine: http://www.inc.com/ Wired Magazine: http://www.wired.co.uk/magazine Fast Company: http://www.fastcompany.com/

WordPress Resources:

Loves WordPress... if you dont have it yet: https://wordpress.org/ If you want to learn to develop with it: https://www.siteground.co.uk/tutorials/wordpress/wordpress_create_theme.htm

Remember, with WordPress you don't need to just build websites!

Plugin Tutorial: https://www.elegantthemes.com/blog/tips-tricks/how-to-create-a-wordpress-plugin

Bryan's Deets:

Website: http://www.openeyeglobal.com/ Personal Twitter: https://twitter.com/bryanmeszaros Personal Instagram: https://www.instagram.com/augustinjersey/ Personal LinkedIn: https://www.linkedin.com/in/bryanmeszaros Business Twitter: https://twitter.com/openeyeglobal Business Instagram: https://www.instagram.com/openeyeglobal/ Business LinkedIn: https://www.linkedin.com/company/672231?trk=prof-exp-company-name

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Lee Jackson! You may know him as the host of the WP Innovator Podcast, well the tables have turned its now his turn to answer the questions. Get to know Lee and how he got started Lee Jackson Ltd. Enjoy some epic information from the man himself and his lessons we can all learn from. Larissa.

Before we crack on, be sure to check out our awesome plugin SociPress: http://socipress.com

Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.

SHOW NOTES:

Action You Can Apply Today:

Charge your client not based on time, but based on your expertise and experience. That is the value you are providing the client!

And...

Sell everyday.

Resources:

Entrepreneur on Fire - http://www.eofire.com/podcast-archive/

Secret List of Plugins: leejacksondev.com/secretlist

Post Status: http://poststatus.com

WP Tavern: https://wptavern.com/wordpress-weekly

Brian Jackson: workup.com

BobWP: bobwp.com

Kim Doyal: WP Chick Podcast: http://thewpchick.com/podcast/

Matt Report: https://mattreport.com/

Do the WOO Podcast with Bob: http://dothewoopodcast.com/

Plugins:

Beaver Builder: leejacksondev.com/beaverbuilder

Formidable Forms: https://formidablepro.com/

Advanced Custom Fields: https://www.advancedcustomfields.com/

Connect With Tim Paige:

Website: leejacksondev.com

Twitter: @leejacksondev

WP Innovator Podcast : http://leejacksondev/podcast

Email: lee@leejacksondev.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Mike from “Sell Your Service” and Devon Digital Design and Content Marketer at WP Elevation. He also fits in breathing, and eating somewhere along the way. Learn what a Marketing Funnel is, and relax as we draw marketing hacks out of Mike's mind. From social media tricks, to marketing funnels, this is a BEAUTIFUL episode for easy to action marketing tips!

WordPress Plugin:

Gravity Forms - http://www.gravityforms.com Mike loves this (like a lot.. kinda gets weird.. they should get a room)

Advanced Custom Fields - http://www.advancedcustomfields.com/

Zapier - https://zapier.com/ This is not a WP Plugin but is part of the GENIUS solution Mike suggested for automating the re-share of blog content.

Sage Wisdom: Become a "Bruce Lee" ninja of whatever tool(s) you use. Become really good at that tool rather than trying to keep replacing it with other shiny new objects. #Procrastination

Connect with Mike:

Twitter: https://twitter.com/mike_killen

Sign up for his list: http://sellyourservice.co.uk

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Bob Dunn WordPress Blogger and Podcaster! Bob is a Content creator focuses on all things WordPress (http://www.bobwp.com). Hear Bob unpack his story from a print agency, to WordPress web agency and beyond. This is a guy who knows how to shift, and keep at the cutting edge.

On the Facebook Group, come over and share your WooCommerce stories and tips:

http://leejacksondev.com/group

Action You Can Apply Today:

You have to adapt, keep changing and keep working, grab onto new ideas and have fun with ideas. Stay flexible and keep an open mind.

Get out of the WordPress bubble, make sure you don’t lose touch beyond WordPress and you can develop connections through networking.

Resources:

Do the Woo Podcast - https://bobwp.com/category/do-the-woo-podcast/

Woo themes - https://woothemes.com

Woo camp - https://woocamp.com/

Bobs RSS feed - https://bobwp.com/bobwp-wordpress-blog/

Plugins:

Woo commerce - https://www.woothemes.com/woocommerce/

Woo-commerce subscription - https://www.woothemes.com/products/woocommerce-subscriptions/

Woo-commerce membership - https://www.woothemes.com/products/woocommerce-memberships/

Connect With Bob:

Website: https://www.bobwp.com

Twitter : @bobWP

Let me Google that for you: http://lmgtfy.com/?q=bobwp

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Meet Brian LEE Jackson from KeyCDN. Enjoy as he unpacks his top tips for speeding up WordPress, and these tips totally work because we have put them all to the test before making this podcast live! The podcast website is currently ZIPPING! Top 3 Speed

Tips:

Get a CDN (Example: http://leejacksondev.com/keycdn)
Optimise Your Images (Example: https://optimus.io/en/)
Control where JS/CSS is called (Plugin: https://tomasz-dobrzynski.com/wordpress-gonzales)

Speed Up WordPress Blogs: Speed Up WordPress: https://www.keycdn.com/blog/speed-up-wordpress/?a=16553

Google Page Insights Advice: https://www.keycdn.com/blog/google-pagespeed-insights-wordpress/?a=16553

Where to test page performance: Google Page Insights: https://developers.google.com/speed/pagespeed/insights/ KeyCDN Page Speed Tester: https://tools.keycdn.com/speed

Pingdom: https://tools.pingdom.com/

Speed Plugins For WordPress Disable Embeds: https://en-gb.wordpress.org/plugins/disable-embeds/

Disable Emoticons: http://www.hongkiat.com/blog/disable-wordpress-emoticons/

Disqus Conditional Load: https://en-gb.wordpress.org/plugins/disqus-conditional-load/

Local Host Analytics: https://en-gb.wordpress.org/plugins/host-analyticsjs-local/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Today we meet Tim Paige of LeadPages fame. Listen as he unpacks his journey into business as a voice artist, and how he joined the LeadPages team. This episode is full of valuable nuggets, as well as hilarious voiceovers! Enjoy :)

Action You Can Apply Today:

Find ways to inject magic into your business and it will find its way back to you. Go the extra mile.

Resources:

Entrepreneur on Fire - http://www.eofire.com/podcast-archive/

Disney Institute - https://disneyinstitute.com/

Get into Comics Podcast - http://gettingintocomics.com/

Lead Pages Blog - http://www.leadpages.net/blog/

Digital Marketer Blog - http://www.digitalmarketer.com/blog/

Plugins:

Pretty link- https://en-gb.wordpress.org/plugins/pretty-link/

Redirection - https://en-gb.wordpress.org/plugins/redirection/

Connect With Tim Paige:

Website: http://podcast.leadpages.net/

Email: tim@thevoiceoftimpaige.com

Conversion cast : http://podcast.leadpages.net/

Twitter : @TimThePaige

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

In a new experimental format (we are working on the sound), Lee and Larissa discuss the common questions around Visual Builders for WordPress, including how to avoid the site being butchered by happy go lucky content editors!

We will cover:

Why should I implement a visual builder for my site?
Am I not doing myself out of a job?
Are visual builders cheating?
What visual builder should I be looking at?
How do I stop the client ruining the website?
How do we keep the client on brand?

Recommended Plugins:

Beaver Builder: http://leejacksondev.com/beaverbuilder

Beaver Tunnels: http://leejacksondev.com/beavertunnels

Beaver Lodge: http://leejacksondev.com/beaverlodge

Facebook

Be sure to join the conversation over on facebook:

http://leejacksondev.com/group

Till next time! :)

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Prepare to have a blast with Brandom M Lewin, THE online marketer who makes things really really really, breathe, really easy. He comes from a web agency background having worked with multiple agencies, and he excels in marketing. Come join us on his journey and learn 3 great upsells you can use in your agency today.

If you are not part of our Facebook group, come join over 80 web designers, and agencies who are all sharing great information and helping one another out. http://leejacksondev.com/group. One recent conversation saw people sharing contract templates so that folks would be better protected for future projects... AWESOME.

SHOW NOTES:

Action You Can Apply Today:

Whether you have a product or a service, or are launching. Do the research. Get into the heads of your customers.

Hotjar Review:

Brandon's EPIC blog about Hotjar:

http://brandonmlewin.com/hotjar-review-tutorial/

Resources:

Conversion XL: http://conversionxl.com/

CoSchedule: http://coschedule.com/blog/

Smart Blogger: https://smartblogger.com/

Yoast Blog: https://yoast.com/seo-blog/

Backlinko: http://backlinko.com/

Unbounce: http://unbounce.com/blog/

The WP Chick: http://thewpchick.com/ (Thanks Kim for connecting us)

Connect With Brandon:

Website: http://brandonmlewin.com/

Twitter: https://twitter.com/BrandonLewin

Email: brandon@brandonmlewin.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Welcome Chris Badgett! He is a co-owner of Codebox (http://gocodebox.com/) the team behind the Lifter LMS plugin for WordPress. Learn how he got started as a freelancer and grew a large team to form the Codebox agency. Be blown away on the story of Lifter LMS, and their strategy to shake up the market!

Before we crack on, be sure to check out our new plugin SociPress: http://socipress.com

Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.

Action You Can Apply Today:

Just keep going and focus on incremental improvement.

We often overestimate what we can do in a day, but underestimate what we can do in a year.

Resources:

Lifter LMS Demo: demo.lifterlms.com

Chris Lema blog: https://chrislema.com/blog/

Office hours FM Podcast: http://officehours.fm/

Plugins:

Events Calendar Pro: https://theeventscalendar.com/product/wordpress-events-calendar-pro/

Beaver Builder: https://www.wpbeaverbuilder.com/

Connect With Chris Badgett:

Website: lifterlms.com

Email: cris@lifterlms.com

Podcast: LMS Cast lmscast.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have an incredible episode today with Cheryl Tan.

Cheryl Tan is a journalist turned entrepreneur. She helps business owners get the media attention they want.

She specialises in getting business media coverage in all multiple channels including social media, radio, television and more.

She also host Hampton Roads Business Weekly, which airs Sunday mornings at 9 on WVEC. And she is the host the STANDOUT with Cheryl Tan podcast

In this episode, she shares amazing insights into how to maximise your businesses publicity.

5 mistakes people fall into when promoting themselves:

Sending mass press releases - take the time to figure out your outlets that care about your news and target them.
You try to sell something - don’t sell your product sell yourself
You are not thinking of your audience at all - find someone to share your tips and story ideas that are interested as an audience.
Don’t use your business to share trends,
Don’t just send one press release and stop, know when to continue to add value and reach out.

Action You Can Apply Today:

Grow your business one customer at a time.

Add value one satisfied customer at a time.

Resources:

CultofCopy Facebook Group: https://www.facebook.com/groups/cultofcopy/

Become a media magnet - http://cheryltanmedia.com/wpinnovator

Plugins:

StudioPress Themes for WordPress (clean and concise):http://www.studiopress.com/

Genesis framework: http://my.studiopress.com/themes/genesis/

Connect With Cheryl Tan:

Website: http://cheryltanmedia.com

Twitter: https://twitter.com/CherylTan

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

In this episode Lee unpacks 12 areas of WordPress security to help you with your installations. Ranging from plugins, services and best practices, sit back, relax and enjoy.

If you want the full notes with links, then head on over to:

http://leejacksondev.com/securitydownload

Don't forget to come catch up with us at the WP Innovator Facebook Group:

http://leejacksondev.com/group

Keep Innovating :)

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have an awesome episode today with Heather Havenwood. Heather is a serial entrepreneur and is regarded as a top authority on internet marketing, business strategies and marketing. Since marketing her first online business in 1999, bringing together clients and personal coaches, she has played an active role in the online marketing world since before most even had a home computer.

Today he shares fascinating insights into how to grow your business, through the sales process. She likens the process of designing and building a website to the tried and tested real estate market. The parallels are mind blowing, the knowledge immense! Lets do this!

You can’t teach and sell. Teachers "suck" at selling. Why? They are teaching the how, loosing the person listening, and failing to communicate the results.

Sharing is selling. Share the vision, the results your client can expect, that they can get excited about and buy into. Share the plan, the top level of what actions you will take without going super tech.

Don’t teach the concept, tell the results they can expect. They are paying you to do the how, they don't need to be taught it.

Action You Can Apply Today:

For every to-do you have, ask yourself this question:

Is it going to strengthen my clarity or chaos.

If you create clarity in your life it creates confidence and clarity in your business creates growth.

Connect With Heather Ann Havenwood:

Website: heatherhavenwood.com

Other sites: datingtriggers.com, sexyboss.com

Linkedin: http://heatheronlinkedin.com

Facebook: https://www.facebook.com/heatherann

Twitter: https://twitter.com/hhavenwood

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have an incredible episode today with a marvellous content creator and animator. Meet Mike Doyle CEO of Drive80.

He shares fascinating insights into how he launched and how to set up ad campaigns and valuable titbits that can benefit your business with animation and educating his clients.

Don't forget to come talk to everyone at the Facebook group: http://leejacksondev.com/group

Push the boundaries, make yourself stand out. Niche down to your target audience, learn all the variables and be open to accepting advice.

Target to your clients needs. Start sharing, a free service to open yourself up to responses from the value you are providing. Givers gain, offer some extreme value.

Action You Can Apply Today:

Know exactly who your target market is. Create a product that attracts that specific demographic so that they will converse together and talk about your product.

It all comes down to your message. Who your helping and how you help them.

Resources:

Check out the animations they create: https://www.drive80.com/epic

Sumo.me : https://sumome.com/

Noah Kagan’s blog: http://okdork.com/blog/

Connect With Mike Doyle:

Website: https://www.drive80.com

Linkedin: https://www.linkedin.com/in/themikedoyle

Twitter: https://www.twitter.com/the_mikedoyal

Facebook: https://www.facebook.com/drive80

Email address: mike@drive80.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have an awesome episode today with Dennis Brown an author, serial entrepreneur, full time Linkedin Specialists! Meet Dennis Brown from Linked Academy.

He shares fascinating insights into how he developed his Linkedin lead generating system, and how to optimise your profile.

Let's connect on the WP Innovator Facebook Group over on:

http://leejacksondev.com/group

Core takeaways:

Pitch yourself, differentiate yourself. Don’t be the typical salesman and force your ideas on a potential client. Don’t treat your Linkedin profile as a resume, instead position yourself as a resource, an expert, an authority.

Lead with value and solutions, and it will position you as the go to guy/gal people will turn to.

Post updates that are specific to your target audience, share relevant content consistently and you will create a familiarity to your network.

Action You Can Apply Today:

Get out of your comfort zone. Market yourself on various platforms. Convert your digital connections offline so you can build a rapport immediately. Sales is relational, provide solutions for people.

Resources:

The 7 habits of several successful Linkedin users: http://www.linkedacademy.com/

Connect With Dennis Brown Team:

Website: http://www.linkedacademy.com/

Linkedin: https://www.linkedin.com/in/askdennisbrown

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Today we unpack all the tools we use to run our Web Agency. From how we manage leads and opportunities, through to how we deliver our services.

Grab the full list here:

http://leejacksondev.com/landing/episode-20-download/

The tools are categorised into:

Sales Administration/Communication Project Management Delivery

Sharing:

If you would like to share your own tools with the community or ask questions, why not get involved in the WP Innovator Facebook group:

http://leejacksondev.com/group

Remember, grab the full list here:

http://leejacksondev.com/landing/episode-20-download/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

The fascinating story of a cop, turned author, turned full time web designer! Meet Adam Davis from Enlivify Total Solutions. He runs a web agency in sunny Alabama. I loved listening to Adam's story and outside of the podcast, I've grown to really enjoy the content he shares, his personality and his wonderful family pictures he regularly shares. A true gentleman!

Come join us at the WP Innovator Facebook Group on: http://leejacksondev.com/group

Biggest challenge:

Over committing and on-boarding queue. (Been there, wore that t-shirt... am I right?)

Unique Selling Point:

Monitors to ensure an agreed percentage revenue increase as a result of the web solutions provided.

Action You Can Apply Today:

Bookend your day

Sit down at the end of the day and ask the following:

_ What did I accomplish today _ What did I not accomplish today _ Why did I not accomplish it _ What could I have accomplished

Then write out 6 things you want to accomplish the next day.

Take the time to slow down mentally and get organised! Booom!

WordPress Plugins:

Sucuri: https://sucuri.net/ Yoast: https://yoast.com/ (The old favourite) OptimizePress: https://www.optimizepress.com/ Visual Composer: https://vc.wpbakery.com/

He said there were 100 or so he could pick from!!! I think 4 is enough for today ;)

Resources:

Adams Book - http://www.amazon.com/Spirit-Truth-Encouraging-Messages-Enforcement/dp/1507819463

Entrepreneur: http://www.entrepreneur.com/

Huffington Post: http://www.huffingtonpost.co.uk/

Adam on Huffington Post: http://www.huffingtonpost.com/Adam-Davis

WP Elevation Podcast: http://www.wpelevation.com/

Andy Stanley: https://itunes.apple.com/us/podcast/andy-stanley-leadership-podcast/id290055666?mt=2

Connect With Adam:

Company: http://www.enlivify.com/

Personal Site: http://www.adamdavis.co/

Email: adam@enlivify.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Spirit and Truth: 52 Encouraging Messages for America's Law Enforcement

Meet Barry from Happy Porch. He focuses on turning what was pain, into success.....

A lot of web designers and agencies are often wondering how they could evolve retainers. Check out this episode where Barry unpacks awesome advice for creating retainer packages.

Come join us at the WP Innovator Facebook Group on: http://leejacksondev.com/group

Action You Can Apply Today:

Look at your team. Separate the core services you do, and the value add services. Consciously separate those out. See if you can get rid of some (the non profitable/time draining), or see if you can break them down into easier packages to manage client expectations. WordPress

Plugins:

White Label CMS: https://en-gb.wordpress.org/plugins/white-label-cms/

Video User Manuals: http://www.videousermanuals.com/

Resources:

Phillip Morgan - Positioning: https://philipmorganconsulting.com/

Brennan Dunn - Double your freelancing: http://doubleyourfreelancing.com/

Connect With Barry:

Email: hello@happyporch.com

Website: http://www.happyporch.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have a wonderful episode here for you with Matt Inglot an entrepreneur, podcaster and business coach from FreelanceTransformation.com. He shares fascinating insights into how he launched and the diversified his agency online.

Before we crack on, be sure to check out our new plugin SociPress: http://socipress.com

Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.

Action You Can Apply Today:

Focus on your avatar as a client. Moving forward on projects, evaluate as you go. Don't be afraid to say no to time consuming leads that potentially may be unprofitable. Determine whether it’s a project you want to take on and invest in.

Resources:

Podcast: FreelanceTransformation.com

Calendly: https://calendly.com/

The Moz top 10: https://moz.com/moztop10

I will teach you to be rich: http://www.iwillteachyoutoberich.com

Connect With Matt Inglot Team:

Email: matt@freelancetransformation.com

Twitter: https://twitter.com/mattinglot

Website: http://www.freelancetransformation.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

What an honour! We have for you the Beaver Builder Team, the creators of the amazing visual builder for WordPress. Welcome Robby McCullough, Justin Busa and Billy Young who share with us their incredible journey.

Before we crack on, please head on over to our private Facebook group and connect with us and the growing community of WP Innovators. You can find it on http://leejacksondev.com/group

Action You Can Apply Today:

What you see is what you get! Just go for it! Have faith in yourself and your ideas and make it happen. Solve a problem that you have and eventually a product will be birthed as a result.

Connect With The Beaver Builder Team:

Twitter: https://twitter.com/beaverbuilder

Website: https://www.wpbeaverbuilder.com/?fla=189

Facebook: https://www.facebook.com/wpbeaverbuilder

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have a fantastic episode here for you with Lawrence Howlett from New Edge Media and from More Demand, an amazing Web Agency involved with some biiiig players. He shares fascinating insights into running an agency, and also opens up some fantastic strategy you can apply to your business today!

Before we crack on, be sure to check out our new plugin SociPress: http://socipress.com

Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.

Action You Can Apply Today:

Create before you consume. Create what you want to do before anything else, blog or podcast. Consuming will cloud your mind. Understand your limitation

Resources:

moredemand.co.uk/resources - A three step system to build your business.

101 ways to generate leads: Available to download from https://www.newedge.co.uk/.

WordPress Plugins:

Webinar ignition: http://webinarignition.com/

Yoast: https://yoast.com/

Lead boxes: http://www.leadpages.net/

Sumo me:https://en-gb.wordpress.org/plugins/sumome/

Connect With Lawrence:

Twitter: @lawrencehowlett

Website: https://www.newedge.co.uk/

Linkedin: https://uk.linkedin.com/in/newedgemedia

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

As design and web agencies, we are so often so busy on producing for others, that we neglect our own ongoing marketing. This can lead to a feast and famine culture within an agency. It's really important that we develop ongoing strategies for lead generation, and keeping that pipeline looking healthy.

Let's connect:

We have launched a free but private Facebook group where we can all connect to discuss episodes, as well as questions and more. Lets create a community of peers that support each other and add value! See you at:

http://leejacksondev.com/group

Show Notes:

In this episode we explore, with Sarah Moore, content marketing as one of the main activities an agency can invest their time, money and effort in to generate results. Find out the answers to questions such as:

_ What is one of your strategies that you use as a social media consultant _ Why is content marketing so important _ What does content marketing actually involve _ How much content should you produce _ Could you give us some examples of how you can re-purpose content

Connect with Sarah:

Twitter - Corporate: https://twitter.com/elevenlights

Twitter - Direct: https://twitter.com/the_sarah_moore

Facebook: https://www.facebook.com/elevenlightsmedia

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have a fantastic episode here for you with Clay Mosley from Rock City Digital, an amazing Web Design company, He is also the man behind claymosley.com and the 100k academy. He shares fascinating insights into how he got started, and how he has marketed his web agency.

Message from our sponsor:

Before we crack on, be sure to check out our new plugin SociPress: http://socipress.com

Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.

Action You Can Apply Today:

Sell everyday. Even if it’s just a tweet or a Facebook post.

Refine your processes.

Videos, Videos, Videos. Videos help raise your local credibility and can replay as evergreen content.

Resources:

Millo Blog platform: https://millo.co/

WordPress Plugins:

Yoast SEO: https://yoast.com/

Google Analytics: https://en-gb.wordpress.org/plugins/googleanalytics/

Connect With Clay:

Twitter: https://twitter.com/mosley_clay

Websites:

https://claymosley.com

https://rockcitydigital.com/

https://100kacademy.com/

Email: clay@claymosley.com

Snapchat: claymosley

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Sit back and relax with Lee as he shares the story of how he and the team changed direction with their social media strategy. A fascinating insight into the thought process, actions and activities of the team within a digital agency.

Hear Lee lay out all the problems faced, and the solutions that were put in place. The story is taken right up to the present day because this is an ever evolving adventure.....

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have a fantastic episode here for you with Ionut Neagu from Theme Isle, an online WordPress theme club. He shares fascinating insights into how he got started, and how he has marketed his business. Before we crack on, be sure to check out our new plugin SociPress: http://socipress.com Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.SHOW NOTES:

Action You Can Apply Today:

Don't be afraid to invest. Some examples shared where when Ionut invested in a pre-made Plugin he bought the rights to, or the HTML for his latest and greatest WordPress theme.

Resources:

Post Status: https://poststatus.com/

Wait But Why: http://waitbutwhy.com/

WordPress Plugins: Yoast: https://yoast.com/

Easy Digital Downloads: https://easydigitaldownloads.com/

Revive Old Posts: http://themeisle.com/plugins/tweet-old-post-pro/

Easy Content Types: http://themeisle.com/plugins/easy-content-types/

Connect With Ionut:

Twitter: https://twitter.com/hackinglife7

Theme Isle Twitter: https://twitter.com/themeisle

Theme Isle: http://themeisle.com/

Email: hi@ionutn.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We have an amazing episode with you with Russ Perry. He has launched a business that comes at design in a whole different way. Russ is also a WordPress geek and has some great tools to share. Before we crack on, be sure to check out our new plugin SociPress: http://socipress.com Twitter automation from within your WordPress website. The perfect upsell to your WordPress clients. You can check it out on leejacksondev.com/plugin and get 10% off using the promo code.SHOW NOTES:

Action You Can Apply Today:

Create environments where you are not distracted. Example a coffee shop, in the park, wherever to give yourself the ability to come up with solutions. Remember too that the best ideas stick. Don't panic about writing it all down!

Resources:

We covered a lot here:

Cal Newport Blog: http://calnewport.com/

Deep Work Book: http://calnewport.com/books/deep-work/

Four Hour Work Week: http://fourhourworkweek.com/

Weekly Pickle: http://designpickle.com/weeklypickle

WordPress Plugins:

Pretty Links: https://en-gb.wordpress.org/plugins/pretty-link/Example that made me face-palm. Use it for your scheduling service in case you change your scheduler in the future!

Connect With Russ:

Design Pickle: http://designpickle.com/

Twitter: https://twitter.com/designpickle

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Today we interview Mat Newton from the Web Agency Podcast and Tourism Tiger. We discover behind the scenes of his Niche website business focused on the tourism industry where he has productised websites using WordPress multisite. Mat has many amazing stories both of his business and of his travels, there is so much we can learn from him, so.... enjoy

Recommended Plugin:

Advanced Custom Fields: http://www.advancedcustomfields.com/

Recommended Online Resources:

Web Agency Podcast: http://www.webagencypodcast.com/

Dynamite Circle: http://www.tropicalmba.com/dc/

Tropicla MBA: http://www.tropicalmba.com/

Action To Apply Today:

If you have never hired an assistant online, you are missing out one of the biggest time liberators you can ever enjoy.

If it is repetitive and can be systemised/documented, then boom, look at getting a VA on it.

Mat's plug ;) - http://jobrack.eu/

Connect with Mat:

Twitter: https://twitter.com/himatthewnewton - https://twitter.com/WebAgencyCast

Web: http://www.webagencypodcast.com/ - https://www.tourismtiger.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Lee and Sarah as she drops value galore sharing social media strategy and advice.

Sponsor:

Check out our sponsor, SociPress, The World's First Set And Forget Twitter Solution For WordPress

http://leejacksondev.com/plugin

Show Notes:

Having reviewed analytics, there appeared to be little to no traffic on the transcription pages, so we have placed a hold on these for now. If however you feel they enhance your experience with the podcast, please let us know on: http://leejacksondev.com/contact

Action To Apply Today:

Figure out what is doable for you, then be consistent in that.

If it is once a week? Do it.

Once a month? Do it.

Connect with Sarah:

Twitter: https://twitter.com/The_Sarah_Moore

Recommended Online Resources:

Buffer Blog: https://blog.bufferapp.com/

Socially Sorted: http://sociallysorted.com.au/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

We were honoured to have Jon Perez from Sure Fire Web Services on the podcast today. He was introduced to us by Kim Doyal the WP Chick, and we had a blast. Join Lee and Jon as they giggle through a 40 minute podcast, whilst value bombs drop left right and centre!

Special Offer:

As a listener to the WP Podcast, we'd like to add more value to your business, so lets have a free 10 minute strategy call with you and Lee Jackson. Check out the details here: http://leejacksondev.com/freecall

Show Notes:

Having reviewed analytics, there appeared to be little to no traffic on the transcription pages, so we have placed a hold on these for now. If however you feel they enhance your experience with the podcast, please let us know on: http://leejacksondev.com/contact

Jons Takeaways:

Value your time to help you make better decisions.

Action To Apply Today:

STOP.... take a break for an hour, look at your business as a whole.

Make note of:

_ why you are doing what

_ what you are doing

_ make note of things that work

_ make note of things that need to change

Note from Lee: This could all be focused on evaluating what you do in your business, what is a time drain, why are you doing it, do you have to do it, if you do is there a more efficient way to do it.

Connect with Jon:

Twitter: http://twitter.com/SureFireWebServ

Web: http://surefirewebservices.com

His Rap Album :) http://www.soundclick.com/bands/default.cfm?bandID=79758&content=music His amazing course to save you time: https://surefirewebservices.com/learn-to-build-websites-faster/ WordPress Plugins: Beaver Builder: https://www.wpbeaverbuilder.com/?fla=189 Views Plugin: https://wp-types.com/home/views-create-elegant-displays-for-your-content/Recommended Online Resources:

Web Design From Scratch: http://webdesignfromscratch.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Quick message to reach out to our listeners. We are launching SociPress and are looking for BETA testers to help us test the product.

SociPress is: The World's First Set And Forget Twitter Solution For WordPress

We are SUPER excited about it and are looking to get you involved.

Check it out here:

http://socipress.com/

OFFER:

If you get selected for the BETA programme you get it free forever for one site!

If you don't but still signed up before launch date, will will give you a crazy bonkers discount!

Have an awesome day guys!

Lee

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Lee (full of man-flu so bear with him) as he talks with the one and only Jan Koch of WP Summit fame!

Jan is the founder of the WP Summit, an epic online conference that was packed with amazing speakers. He also runs a web development business, and is a coach for entrepreneurs helping them make money with WordPress.

Do you want to get involved with the podcast? Get in touch on:

http://leejacksondev.com/contact/

Show notes:

*For those with audio impairment, we have transcribed the full conversation here:

http://leejacksondev.com/podcast/transcripts/episode-6-jan-koch/ *

Do you use the transcripts? Get in touch if you do to help us understand if they are valuable to you as we are reviewing them at present: http://leejacksondev.com/contact/

Main Takeaway:

Implement a task management system. Don't RE-act, act and be in control of what you are doing. Check out "Getting Things done" http://gettingthingsdone.com/

Connect with Jan

Jans site: http://jkoch.me

Mastery Club: http://wpmastery.club

Twitter: https://twitter.com/iamjankoch

Facebook Group: https://www.facebook.com/groups/iusewordpress

Recommended Plugins/Resources:

Filament: http://filament.io/

Getting Things Done: http://gettingthingsdone.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Want to be able to get a better brief from your client? Take the next 10 mins for some tips on how to draw out of your client what they need, as well as encouragement for up-selling your consultative services.

This "mobile" episode was recorded in pouring rain (typical British weather), whilst battling traffic. (typical British roads). No amount of sound editing will make this sound amazing, but the content is too important NOT to share!

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Lee as he talks with the one and only Troy Dean of WP Elevation Fame!

COMING UP NEXT WEEK! Lee talks with Jan Koch from http://jkoch.me, restart specialist and all round amazing guy!

Do you want to get involved with the podcast? Get in touch on:

http://leejacksondev.com/contact/

Show notes:

*For those with audio impairment, we have transcribed the full conversation here:

http://leejacksondev.com/podcast/transcripts/episode-5-troy-dean/*

Main Takeaway:

Unsubscribe from all those emails you don't get super excited about reading, then use the time saved to PLAN. "most people don’t achieve what they want in business, because they don’t know what they want in business."

Connect with Troy

Web: http://troydean.com.au/

WP Elevation: http://www.wpelevation.com/

Twitter: https://twitter.com/troydean

Recommended Resources:

Optin-Monster: http://optinmonster.com

Video User Manuals: http://www.videousermanuals.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Merry Christmas, are offering 5 FREE WordPress website security and performance reviews to the first 5 people who sign up here:

http://leejacksondev.com/freereview

The Tip: You can use the following tools to improve your client's site security, and speed it up.

iThemes Security: https://en-gb.wordpress.org/plugins/better-wp-security/

WP Rocket: http://wp-rocket.me/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Visually edit your client sites with SiteOriginCSS allowing you to control all style branding elements.

https://wordpress.org/plugins/so-css/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Create extra fields and epic branding WordPress option panels for your clients using Advanced Custom Fields.

http://www.advancedcustomfields.com

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Lee as he talks with Laurence Bradford from LearnToCodeWith.me.

Laurence not only shares the value of learning new skills as an entrepreneur, but also shares some valuable insights into how she runs her own business and generates revenue through content marketing and more.

COMING UP NEXT WEEK! Lee talks with Troy Dean. Troy is a LEGEND... Episode not to be missed! Subscribe today.

Do you want to get involved with the podcast? Get in touch on:

http://leejacksondev.com/contact/

Show notes:

*For those with audio impairment, we have transcribed the full conversation here:

http://leejacksondev.com/podcast/transcripts/episode-4-learning-monetising-new-skills-laurence-bradford/*

Laurence's Main Takeaway:

Put yourself out there

Highlighted items you should check out

The best Udemy courses for learning to code. An article that has helped Laurence generate a lot of income: learntocodewith.me/reviews/best-udemy-courses/

Laurence's Facebook Group: newbiecoderwarehouse.com

Connect with Laurence

Email: laurence@learntocodewith.me

Twitter: https://twitter.com/learncodewithme

Website: http://learntocodewith.me/

Laurence's Recommended Resources:

Co-schedule (seems popular!) http://coschedule.com/

HARO - Help A Reporter Out - http://www.helpareporter.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

WooCommerce can be used as a Membership and Subscription system too!

Check out the membership plugin: www.woothemes.com/products/woocommerce-memberships/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Provide your clients with a visual builder you can control that will cement their opinion of you as an epic agency. Check out Beaver Builder today:

https://www.wpbeaverbuilder.com/?fla=189

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

To control what a client can or cannot update in their WordPress install, implement the "Easy Update Manager" plugin.

https://wordpress.org/plugins/stops-core-theme-and-plugin-updates/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

To easily clone a client site so you can test WordPress updates, use the Duplicator plugin.https://en-gb.wordpress.org/plugins/duplicator/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

To help avoid missing something changed on larger client websites by a WordPress update, us WPBoom.

http://www.wpboom.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

You can easily clean hacks/viruses from a WordPress site for free using WordFence.

https://www.wordfence.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Save money on hosting and time by running groups of similar sites in a WordPress Multisite setup.

http://leejacksondev.com/ways-to-use-wordpress-multisite/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Lee as he talks with Kim Doyal THE WordPress Chick.

Kim shares amazing advice throughout as gives us a heads up on an amazing tool for content creation.

Do you want to get involved with the podcast? Get in touch on:

http://leejacksondev.com/contact/

Show notes:

*For those with audio impairment, we have transcribed the full conversation here:

http://leejacksondev.com/podcast/transcripts/episode-3-just-show-up-kim-doyal/*

Kims Main Takeaway:

Just show up and be yourself.

Connect with Kim

Twitter: https://twitter.com/kimdoyal

Just Show Up Launch: http://thewpchick.com/just-show-up/

Kim's Recommended Resource:

http://coschedule.com/

and their Headline Analyzer:

http://coschedule.com/headline-analyzer

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

If a client has changed the url of a page that has high SEO traction, you can redirect search engines to it with the 301 redirect tool.

Check it out here:

https://en-gb.wordpress.org/plugins/simple-301-redirects/

Merry Christmas

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

You can speed up your client websites without needing to be a total nerd with easy to use Cloudflare.

Check our our blog here to learn how:

http://leejacksondev.com/how-to-secure-wordpress-with-a-firewall-using-cloudflare/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join Lee as he talks with Hani Mourra about the three amazing WordPress products he has launched, his journey and the lessons he has learned along the way.

Hani is FULL of amazing advice and drops "value bombs" over and over again.

Show notes:

*For those with audio impairment, we have transcribed the full conversation here:

http://leejacksondev.com/podcast/transcripts/episode-2/*

Hani's Main Takeaway:

Take action, and get your product or service out to the market. Don't delay.

Connect with Hani

Twitter: https://twitter.com/hanimourra

Check out his plugins

http://simplelivepress.com/

http://simplepodcastpress.com/

http://simplevideopress.com/

Hani's Recommended Plugins:

Limit Login Attempts: https://wordpress.org/plugins/limit-login-attempts/

Pretty Link Lite: https://wordpress.org/plugins/pretty-link/

OptimizePress: https://www.optimizepress.com/

Hani's Recommended Resource:

Podcast - Startups for the rest of us: http://www.startupsfortherestofus.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

Join us for our first ever episode as we interview Nik Vimal, a WordPress developer who has been lucky enough to work with leading WordPress businesses such as Rocket Genius (The guys behind Gravity Forms), iThemes (BackupBuddy and more) and the PODS Framework team.

Nik shares with us some of his challenges, then dives into a range of powerful WordPress plugins that you should check out that will really add value to your Design or Web Agency.

Not only do we have some awesome plugins to check out, but also excellent advice for our agencies, including some money generation ideas and also essential advice about selecting plugins that are fit for purpose for the task in hand.

Show notes:

Connecting with Nik

Twitter: @TechVoltz

Website: https://techvoltz.com/

Plugin: https://techvoltz.com/downloads/front-end-registration-login-forms-plugin/

Visual Builders

Make with make Plus: https://thethemefoundry.com/blog/make-and-make-plus/

VelocityPage: https://velocitypage.com/

SEO

Yoast: https://yoast.com/

Ecommerce

WP Ecommerce: https://wpecommerce.org/

WooCommerce: http://www.woothemes.com/woocommerce/

Easy Digital Downloads: https://easydigitaldownloads.com/

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.

In episode 000, you will be introduced to your host, Lee Jackson and learn all what the WP Innovator Podcast is about, what is in it for you, and how to get involved.

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

See acast.com/privacy for privacy and opt-out information.