eCommerce and Digital Marketing - Optimum7 Surge Podcast: Recent Episodes
Optimum7
eCommerce and Digital Marketing Video Blog: SURGE is Optimum7’s weekly video blog where we discuss the latest in eCommerce development, functionality, migrations, marketplaces (Amazon), custom programming and advanced marketing strategies.
How to Optimize Google Shopping and Google Merchant Ads - Surge #143
If you're on BigCommerce or Shopify, it’s as easy as a press of a button to get all of your products moved over to Google AdWords, Google Shopping, and Google Merchant. You get listed quickly, which leads everybody to think that it's just that easy.
What's the Best eCommerce Platform for Selling Items Online? At Optimum7, we get this question a lot. And honestly, it’s a tough question.
The most truthful answer is that it depends. We understand, many people find that response frustrating, but it's accurate. If you just have a couple of products, and you're simply trying to start something small, but you don't really have a business plan, then your needs are different from larger operations.
If you're not really trying to grow because you're just testing stuff out, then you can use an open-source solution, like WordPress or WooCommerce. If you want to be serious, then we always recommend Shopify or BigCommerce.
The Top Five Trends in the Future of eCommerce - Surge #141
The ecommerce industry is growing exponentially. This means more choice for consumers, increased revenue for businesses, and additional jobs for employees.
Furthermore, e-commerce businesses are constantly evolving in order to maintain their competitive edge. The expansion of the industry only serves to accelerate these advancements in tactics, services, and trends even further.
Therefore, proactive ecommerce entrepreneurs are looking to the future to get ahead of these trends before awareness intensifies. The future of e-commerce is clear to those who pay attention to such things.
How Do I Start an eCommerce Business? - Surge #140
We work with brands that earn anywhere from $2 million to $110 million in annual revenue. Whenever we get this question, we tell prospective clients that there are four things that we want to go after: products, platform and fulfillment, marketing, and marketplaces.
How to Advertise Restricted Products Online - Surge #139 There are plenty of products that consumers want, but that carry restrictions for the companies that manufacture, market, and sell these products. There is also a diverse range of ecommerce platforms, advertising platforms, and marketplaces that could benefit, and benefit from, these products.
BigCommerce's Acquisition of Freedonomics and it's Relationship with MercadoLibre - Surge #135
Lead Generation Strategies for eCommerce Businesses Using Cold Email and Sales Funnels - Surge #134
How to Determine an ROI for SEO as Part of an eCommerce Marketing Campaign - Surge #133
Email Marketing For eCommerce Websites: BigCommerce, Shopify Magento, 3Dcart, Miva - Surge #130
B2B eCommerce Functionalities For Manufacturers, Industrial Businesses, And Other B2B Businesses - Surge #127
eCommerce Due Diligence For Venture Capital, Private Equity, And Angel Investors - Surge #124
eCommerce Merchandising For Musicians, Artists, And Celebrities - Surge #121
For creative entrepreneurs, eCommerce merchandising is tough. You must control the process from manufacturing the quality of the merchandise, along with your brand. Then you can find your key customer.
How To Scale Your eCommerce Business Beyond Eight Figures Using Microsite Strategies - Surge #120
Shopify vs Shopify Plus; Pros and Cons Comparison and Is it Worth it? - Surge #117
Learn about the pros and cons of using Shopify vs Shopify Plus for your e-commerce business.
Retainer Models For Technology And Custom Software Projects - Surge #116
Learn how monthly E-Commerce Custom Software maintenance retainers work and how these service retainers help you get more efficient. Move fast with low-cost monthly retainers for B2B Software Projects.
How To Choose The Right Technology And Platform For A Subscription-Based eCommerce Business - Surge #115
Find out which platforms excel at the handling of subscription based e-commerce businesses and why having the right technology is crucial.
Conversion Rate Optimization - Surge #114
Learn about e-commerce conversion optimization strategies for BigCommerce and Shopify, and how they can be implemented to increase ROI.
How to Trust a Marketing Agency - Surge #113
Learn how to trust an E-commerce marketing agency, perform proper due diligence, and look for red flags when hiring a trustworthy digital marketing agency.
Industry Specific Marketing: Is Hiring An Industry Specific Agency Necessary? - Surge #112
Businesses do not need to hire an industry-specific marketing agency in order to grow online. Learn how industry-specific digital agencies can be limiting.
Email Automation for eCommerce - Surge #111
Learn how an email automation strategy for eCommerce marketing can mean more sales, higher customer lifetime value, and higher average order value for your online business.
SEO Priorities For 2021 - Surge #110
When performing SEO in 2021, your top priority needs to be user experience, improving core web vitals, and technical elements. Learn how to adapt your SEO strategy to the most recent Google Algorithm update and where to focus your marketing efforts.
Agency Growth: How Sales & Marketing Work Together - Surge #109
Learn how marketing and sales can work together to grow a Marketing, SEO, PPC, PR agency, the benefits of a strong relationship between marketing & sales departments, and how their efforts can improve revenue by working together.
How to Sell eCommerce Products on Facebook Using Video - Surge #108
Videos are cheap advertisements on Facebook and YouTube. A good video could get you one million impressions for $1,000. It works because you get the targeted audiences' attention for sixty to ninety seconds. If you are an eCommerce business and you don't do videos for your products, you have to start today. Target your audience appropriately, and generate great content.
How to Grow Your Agency Through Partnerships - Surge #107
Building partnerships allow you to specialize and optimize your current competitive advantage. With marketing, different fields and practices exist, which demand different uses of time.
The Optimum7 marketers are good at structure, backend, code, and customized e-commerce strategies. They don’t do PR, or earned media. Partners can help with that.
If you're not doing partnerships, start today. Optimum7 can answer more of your questions.
How to Market Tobacco Products and Restricted Products Online - Surge #106
Every retailer of nonessential products is remote thanks to the pandemic. Every business needs to go one hundred percent digital. With any kind of tobacco or restricted products, advertising online is harder.
Why? Because Facebook will not allow it. Google AdWords will not allow it. Most marketplaces will not allow it. It's very difficult. Along with tobacco, but you have CBD, hemp products, cannabis, and firearms. There's a huge list of adult sexual enhancement products within restricted categories.
B2B eCommerce Business Opportunities in 2021 - Surge #105
COVID-related shutdowns started in March 2020. Since then businesses have scrambled to go online. Obviously B2B businesses are taking a longer time to make the transition. This can lead to opportunity costs and losses.
How To Build An eCommerce B2B Industrial Website - Surge #104
Many manufacturing, industrial, or machinery B2B businesses are setting up online stores. Thanks to recent events, they have to go remote. That means updating their website. Whether you are B2B or B2C, customers are now online.
How to Run Effective Google Shopping Ads with Variant Product Pricing - Surge #103
Multiple customers have variant products. They always encounter the same issue when they're trying to run these Google Shopping campaigns.
Suppose you have an eCommerce site on BigCommerce, Volusion, or Shopify. They show product options the same way. You sell this jacket with three sizes: small, medium, and large. The small one is $100, the medium is 120 and the larger one is 150.
With the eCommerce platform structure, you have only one page for that product. The price needs to dynamically change and your URL needs to reflect that. Otherwise, when you submit your product feed to Google, Google is going to look at your product page and say this product is $100. If a visitor goes to your site however, they will see different pricing. This leads to your data feed facing automatic rejection. Many people have learned about this dilemma the hard way.
We're seeing this problem all the time. If you’re on BigCommerce, the platform has a direct integration with Google Shopping. However, their feed does not have the ability to differentiate the variants based on the products that you're selecting.
These eCommerce store owners are trying to run Google Shopping campaigns for the products that. To do so, they implement variant pricing with either variants, quantity thresholds, or bundled products. Google considers any factor that alters a price as misleading to those shoppers. Therefore, they're going to cut the feed.
How To Plan An eCommerce Re-Design / Re-Branding - Surge #102
Clients and prospects often ask about design: “Should I do a template or custom design? I don't have my brand guidelines. Should I redesign my site or redo my brand? In your opinion, for an ecommerce business, when does it make sense to do a full scope redesign?
Guest Blog Posts and Authority for eCommerce Sites - Surge #100
Ninety percent of Optimum7’s clients are eCommerce businesses. They need content marketing strategies with these clients, because SEO will earn them revenue.
Experience has taught the developers this fact: most eCommerce sites with their main URLs and homepage will get all the backlinks, authority, brand mentions, media mentions, and their sub pages. Their deep pages will actually not have any backlinks or authority. Therefore, they rank for some competitive terms, but they don't get the long tail. Especially if they have thousands and thousands of products and index pages on Google, they dilute their authority.
eCommerce Sales Nurture & Sales Flows - Surge #99
If you are having difficulties with your system and this integrated ecosystem-- where you record your calls -- make sure that your representatives are answering your calls. You have a sales flow, and sales playbook where everyone is on the same page. If you need any assistance with this, reach out to the team members
How To Build A Scalable Agency - Surge #98
Optimum7 has been in business for fourteen years. The managers know the pain points that are involved with growing your agency and scaling your agency. It doesn't have to do with sales only, but rather specific checkpoints with your clients, your touchpoints, the results that you generate.
How to Build an eCommerce SaaS Tool Or Add-On - Surge #96
If you're in the eCommerce space as a business owner or agency providing services for marketing or PR, you know everyone's trying to go 100% digital and eCommerce is a big part of this. Just look at the stocks of Amazon or any other public eCommerce company out there you're going to see that they have grown significantly because more and more people are now shopping online.
Optimum7 a development and marketing department respectively. Initially a marketing agency, development has become a higher priority over the last seven years. Ninety percent of this development is eCommerce related. Team members have built APIS, SaaS solutions and add-ons. The add-ons include apps for Shopify, BigCommerce, Volusion, Magento, and WooCommerce.
Why Do You Need a Development Partner If You Are a Marketing Agency - Surge #95
We work with a few marketing agencies out there and one of the main reasons that marketing agencies or even PR agencies and business coaches and consultants, they reach out to us is because they're not able to figure out the technical elements or the technical requirements for different projects or implementations, and they need a partner like Optimum7.
How To Choose The Right Keywords For SEO (eCommerce Edition) - Surge #93
To do any keyword research, marketers need multiple tools. New ones come out every year, and good development teams keep on top of technology trends.
eCommerce Marketing Budget Allocation - Surge Session #92
Clients often ask, "Well, how much should I be spending on Facebook? Or how much should I be spending on Google? How much should I be spending on SEO?" This depends on your existing brand, what stage you're at as a company, whether you're a startup or established.
How Much Does an eCommerce Platform Migration or Custom Development Cost? - Surge Session #91
Optimum7 receives approximately two to three hundred requests monthly for platform migration, additional features or functionality to maximize conversions, and the eCommerce bottom line. The marketers have to often discuss pricing with prospects, because their concern is the expensive rates. They want to get a better deal. With eCommerce migration, however, the high price is well worth the process.
Why Should You Do eCommerce Conversion Rate Optimization On A Monthly Basis - Surge Session #90
Conversion Rate Optimization (CRO) needs to be looked at as an ongoing basis. Learn why eCommerce conversion optimization is more than a one time process plus tools and strategies to improve revenue.
Top B2B eCommerce Features and Functionalities - Surge Session #89
Thanks to COVID, B2B businesses have gone digital, from large corporations to small businesses. If you are running a B2B business and you want to add e-commerce capabilities, you need these features and functionalities.
Holiday eCommerce: 2020 Preparation Guide - Surge Session #88
Due to recent events, the 2020 holiday season will become competitive. The markets will drive more revenue than it did last year. From 2018 to 2019, we saw a 13% increase in eCommerce sales, during the Christmas season. We saw Black Friday and Cyber Monday increase by 20%. Due to recent events, we know that more hoppers who don't typically shop online, are now going to rely on eCommerce during the holiday season. Rushing to stores on Black Friday will now remain focused on online transactions.
eCommerce Strategies For Selling High-Ticket Items - Surge Session #87
Many potential clients admit, "I'm having a difficult time selling products online." The Optimum7 marketers take a look at their site and we see that they have a pretty high price point product, from furniture to jewelry. They typically see that these individuals who have an average price point of over a thousand dollars will typically have a hard time selling on their eCommerce store.
Did Volusion File For Bankruptcy? What This Means For eCommerce and For You If You Are On Volusion - Surge Session #86
Volusion filed for Bankruptcy on July 29, 2020. Learn what this means for eCommerce store owners on Volusion and how it effects the eCommerce industry at large.
International Enterprise eCommerce in Emerging Markets - Africa, Middle East, Asia and Latin America - Surge Session #85
At Optimum7, ninety to ninety-five percent of business operations are eCommerce. Fortune 100 companies and larger international operations send requests to the marketers about going digital thanks to COVID-19’s financial impact.
eCommerce Re-Marketing Strategies and Tools You Should be using in 2020 - Surge Session #84
Learn the latest and greatest eCommerce remarketing tools and strategies for 2020. We discuss how to use new techniques and technologies to improve your retargeting efforts.
How to Create an eCommerce Apparel Brand - Surge Session #83
Learn how to create an apparel brand for your eCommerce store and build an online strategy that will dominate the clothing industry.
How to Create an eCommerce Product Prototype - Surge Session #82
Learn how to create an eCommerce product prototype and bring your idea to life while managing risks. Learn where companies fail and how to set your business up for success from the start!
How Ecommerce Store Owners can Combat Supply Chain Issues Caused by COVID - Surge Session #81
COVID-19 is causing supply chain issues for eCommerce store owners that is hurting sales & profits. Use these tips and strategies to deal with inventory and supply issues caused by the Coronavirus crisis without hurting your business.
How to Do E-Commerce Audits and Custom Development for Publicly Traded Companies - Surge Session #80
Learn how to conduct eCommerce audits for publicly traded companies and what kinds of custom development projects public companies should consider in 2020.
Conditional Dynamic Product Pages with Custom Child Products and Dynamic Pricing - Surge Session #79
Creating conditional dynamic product pages with custom child products and dynamic pricing offers a unique, easy online shopping experience for customers and streamlines backend eCommerce business operations. Learn why custom functionalities for dynamic pricing & products are worth the investment and how to set yourself up for success.
https://www.optimum7.com/blog/surge-session/conditional-dynamic-product-pages-custom-child-products-dynamic-pricing.html
How to Sell Wine and Alcohol Online; Ecommerce Local Delivery Software - Surge Session #78
Learn how to sell wine and alcohol online and take advantage of eCommerce local delivery softwares. Regulations regarding shipping and marketing make it a difficult space to operate in, but there is still money to be made and value in selling liquor on the internet.
https://www.optimum7.com/blog/surge-session/how-to-sell-wine-alcohol-online-ecommerce-delivery-software.html
How To Create A Firearms Website from Scratch - Surge Session #77
Learn why customizing your BigCommerce theme and optimizing your design for eCommerce conversions is worth the cost and ultimately improve your revenue. Learn why a redesign may be the right business move for your company’s growth.
https://www.optimum7.com/blog/surge-session/customizing-bigcommerce-theme-design-ecommerce-conversions-pricing-improvements.html
How To Create A Firearms Website from Scratch - Surge Session #76
Learn how to create a firearms website from scratch and learn the difficulties of owning, operating, and marketing an eCommerce gun store.
https://www.optimum7.com/blog/surge-session/how-to-create-firearms-website-scratch.html
Optimizing eCommerce Warehouse & Inventory Management Systems - Surge Session #75
Optimizing your eCommerce warehouse setup and inventory management systems with the right tools, software, and automation can create a streamlined operation that saves you thousands.
https://www.optimum7.com/blog/surge-session/optimizing-ecommerce-warehouse-inventory-management-systems.html
Guide to "Buy Now, Pay Later" eCommerce Consumer Financing - Surge Session #74
Offering consumer financing and installment payments for your eCommerce customers can increase conversions and lower abandoned carts. Learn the benefits of allowing visitors to shop now and pay later.
https://www.optimum7.com/blog/surge-session/ecommerce-consumer-financing-installment-payments.html
EDI And XML Integrations For Ecommerce Businesses - Surge Session #73
Automating your EDI and XML technologies can save you considerable time and improve efficiency across the board. Learn the challenges of integrating your EDI and XML as well as the advantages and disadvantages.
https://www.optimum7.com/blog/surge-session/edi-xml-integrations-ecommerce.html
B2B Lead Generation During A Recession - Surge Session #72
B2B lead generation doesn’t stop just because there’s a recession. Learn how to make the most out of your B2B leads and sales campaigns during an economic downturn
https://www.optimum7.com/blog/surge-session/b2b-lead-generation-recession-strategies-tips-sales.html
Advanced Faceted Search Using Algolia API - Surge Session #71
Faceted Search or Advanced Search using Algolia API can improve eCommerce conversions and offer your customers a better user experience. Find out how in this article.
https://www.optimum7.com/blog/surge-session/algolia-search-custom-api-integration.html
What The Coronavirus Pandemic Means For Business - Surge Session #70
For businesses who are marketing online, Coronavirus is causing major shifts in strategy and approach. Learn how COVID-19 is affecting small businesses and digital marketing and where you should be focusing your marketing efforts on.
https://www.optimum7.com/blog/surge-session/Coronavirus-businesses-marketing-online.html
5 Tricks That Big Brands Use for SEO Domination - Surge #69
Learn 5 tricks big brands are using in their SEO to dominate search engines. Competing with enterprise level companies in search optimization can be difficult, but utilizing content marketing, link building, omnichannel strategy, and strategic partnerships can level the playing field.
https://www.optimum7.com/blog/surge-session/tricks-big-brands-SEO.html
7 Reasons Your Email Outreach is Going to the Spam Box - Surge #68
If you’re doing Email Marketing or Outreach, your first priority needs to be avoiding the spam filter and reaching your clients inbox. Learn how to improve email marketing and outreach deliverability in this article.
https://www.optimum7.com/blog/surge-session/reasons-email-outreach-spam
Coronavirus and eCommerce: How is COVID-19 impacting online businesses and stores? - Surge #67
Coronavirus (COVID-19) is having a huge impact on eCommerce and online businesses. From diminishing demands to supply chain issues, learn how the Coronavirus is affecting eCommerce businesses and how you can adjust.
https://www.optimum7.com/blog/surge-session/coronavirus-ecommerce-covid-19-impact
How to Choose a Shopify or Magento Digital Marketing Partner - Surge #66
Learn how to choose a digital marketing partner for Shopify or Magento and avoid wasting time with online marketing agencies that won’t get you the results you need.
https://www.optimum7.com/blog/surge-session/how-to-choose-shopify-magento-partner
Marketing For eCommerce and Technology Startups - Surge #65
Marketing for eCommerce and technology startups requires a different approach than traditional start up companies. Choosing the right online advertising channels and digital strategies is crucial to the development of your new business.
https://www.optimum7.com/blog/surge-session/marketing-startups-ecommerce-technology.html
eCommerce Email Marketing; Building Nurture Funnels for Shopify, BigCommerce and Magento - Surge #64
eCommerce E-mail Marketing and building nurture funnels for Shopify, BigCommerce, and Magento can be done by executing dynamic e-mail retargeting based on the user engagement metrics to maximize conversions.
https://www.optimum7.com/blog/surge-session/ecommerce-email-marketing.html
Pay For Performance SEO and Facebook E-Commerce Marketing - Surge #63
Pay for performance SEO and Facebook marketing for eCommerce businesses is a great way to ensure ROI by pricing your marketing budget based on results generated. Learn the types of pay-for-performance digital marketing, tactics, platforms, and examples for 2020.
https://www.optimum7.com/blog/surge-session/pay-for-performance-seo-facebook-ecommerce-marketing.html
Credit Card Tokenization vs Encryption: Solutions for eCommerce Businesses - Surge #62
Credit card tokenization and encryption for eCommerce businesses is key for storing your customers’ payment information securely. Learn the benefits of tokenizing vs encrypting and solutions for staying PCI compliant.
https://www.optimum7.com/blog/surge-session/credit-card-tokenization-vs-encryption-ecommerce
eCommerce SEO Audits: How to Audit Your eCommerce Website - Surge Session #61
Conducting an eCommerce SEO Audit is an important first step to executing a Search Engine Optimization Marketing Strategy. Learn how to audit your eCommerce website, how to prioritize your efforts, and tips for optimizing your content strategy.
http://www.optimum7.com/blog/surge-session/ecommerce-seo-content-audit
Integrated Internet Marketing - Surge Session #60
Integrated Internet Marketing is the key to dominating your niche audience online. SEO, PPC, Design, Programming, Reputation Management, Social Media and Ecommerce should all be integrated for optimal marketing success.
https://www.optimum7.com/blog/internet-marketing-strategy/integrated-internet-marketing.html
2020 eCommerce Trends - Surge Session #59
Integrated Internet Marketing is the key to dominating your niche audience online. SEO, PPC, Design, Programming, Reputation Management, Social Media and Ecommerce should all be integrated for optimal marketing success.
https://www.optimum7.com/blog
Analyzing Your eCommerce Business And Measuring 2019 Growth - Surge Session #58
Learn how to analyze your eCommerce business and measure your company’s yearly growth for 2019. Use these techniques to perform an analysis on how your online business has grown and audit your growth plan.
https://www.optimum7.com/blog/surge-session/analyze-ecommerce-business-growth.html
B2B and B2C Content Within eCommerce - Surge Session #57
Learn the difference between B2B vs B2C Content Marketing for eCommerce Businesses and examples of how your strategy and approach to copywriting should differ based on your audience and business model.
https://www.optimum7.com/blog/surge-session/b2b-vs-b2c-content-marketing.html
How to Form an eCommerce Content Marketing Strategy - Surge Session #56
Learn how to form an eCommerce content marketing strategy that tailors your creation process to different stages of the buyer’s online shopping journey. Learn content ideas that will drive users to make a purchase through your writing.
https://www.optimum7.com/blog/surge-session/ecommerce-content-marketing.html
Should You Sell Your Products on Amazon? - Surge Session #55
Selling your products on Amazon successfully can be difficult for small business owners or beginners in the eCommerce marketplace space. Learn how to sell your brand on Amazon, warnings of individual seller fees, and whether selling on Amazon is worth the trouble.
https://www.optimum7.com/blog/surge-session/should-i-sell-on-amazon.html
Conversion Rate Optimization for eCommerce - Surge Session #54
Learn How to Increase eCommerce Conversion Rates and how to address low average conversions, what has the greatest effect, and what could cause dropping conversion rates.
https://www.optimum7.com/blog/surge-session/how-to-increase-ecommerce-conversion-rates.html
How To Start An eCommerce Business - Surge Session #53
Learn how to start an eCommerce business from scratch, how to find online opportunities, ideas to grow, and examples of successful e-commerce startups.
https://www.optimum7.com/blog/surge-session/how-to-start-ecommerce-business.html
How To Compete With Amazon - Surge Session #52
Learn how to compete with Amazon and how your online eCommerce store can put together a strategy to beat your competition on Amazon marketplace. Find out how small retailers can compete with Amazon marketplace platform and their basics products.
https://www.optimum7.com/blog/surge-session/how-can-a-small-e-commerce-business-compete-with-amazon.html
Facebook and Instagram eCommerce Sales - Surge Session #51
Learn how to improve eCommerce sales through Facebook and Instagram, how to optimize your ads, and how to gear your advertising strategy towards increasing conversions.
https://www.optimum7.com/blog/surge-session/facebook-and-instagram-ecommerce-sales.html
Online PR For eCommerce Companies
Online public relations for eCommerce companies is an important part of increasing visibility and brand awareness. Learn how digital PR works, tips for selecting good blog topics, and how to integrate PR in your marketing strategy.
https://www.optimum7.com/blog/surge-session/online-pr-for-ecommerce-companies.html
eCommerce Platform Security: What to Do in the Event of a Data Breach
During an eCommerce platform data security breach, your online store and your customers’ information could be threatened by third party hackers. Learn the importance of eCommerce data security and what steps to take if your website is hacked.
https://www.optimum7.com/blog/surge-session/ecommerce-platform-security.html
How to Promote a Conference, Convention, or Trade Show Successfully - Surge Session #48
If you want to successfully promote a conference, convention, event, or trade show, you’ll need to employ these creative marketing ideas. Learn tools and strategy to get the highest ROI from your next event.
https://www.optimum7.com/blog/surge-session/how-to-market-a-conference-convention-trade-show-or-event-with-planned-strategy.html
Common Project Management Mistakes and Solutions - Surge Session #47
Learn common project management mistakes and solutions. Successful project management requires careful attention to detail, clear processes, and communication throughout your business.
https://www.optimum7.com/blog/surge-session/project-management.html
eCommerce Data Migration for Enterprise Level Companies - Surge Session #46
An eCommerce data migration project for an enterprise level company with over one million SKUs is far more complex than a normal eCommerce migration. Discover the challenges of a large-scale replatforming and how to avoid data errors.
https://www.optimum7.com/blog/surge-session/enterprise-ecommerce-data-migration.html
How Much Should Website Design and Redesign Projects Cost? - Surge Session #45
How much a website design or redesign project costs depends largely on the size and scope of your site. Find out how much web development costs on average for small and large businesses.
https://www.optimum7.com/blog/surge-session/how-much-web-design-costs.html
SEO Checklist for Brand New Websites - Surge Session #44
Use this SEO Checklist for brand new websites to optimize your site’s technical SEO, on page SEO, and content strategy to maximize your visibility on search engines.
https://www.optimum7.com/blog/surge-session/seo-checklist-new-websites.html