Embodied Business Podcast: Recent Episodes
Yarrow Magdalena
The Embodied Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
If you've been here a while, you know that the two list exercise has been my favorite tool for working through overwhelm and uncertainty for years and years. I haven't recorded a whole episode on the topic for a while, so it was about time. If you're feeling unsure about what to prioritise or what really matters in the bigger picture, I hope with all my heart that this helps! You got this <3
Here is the link to book a call with me if you'd like: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb
Thanks for listening,
Yarrow
For this episode I got to interview the wonderful Amelia Hruby, someone who is inspiring me immensely as a podcaster and social media leaver. Her work is such a balm for anyone who feels overwhelmed with online marketing and wants to find a gentler, more sustainable way. Here is some of what we talked about:
- Choosing the right business model and growing on your own terms
- Leaving social media without loosing all your clients
- Navigating change and tough decisions
- Meeting the dawn of AI with integrity and curiosity
Amelia Hruby is a writer, educator and podcaster with a PhD in philosophy. She is the founder of Softer Sounds, a feminist podcast studio for entrepreneurs and creatives. And she’s the host of Off the Grid, a podcast about leaving social media without losing all your clients.
https://offthegrid.fun/
https://www.softersounds.studio/
Thank you so much for listening!
Love,
Yarrow
If you've been here for a while you know that rituals are everything to me! So, it's been time for another episode with updates on how they support my business right now, what I have learned and how exactly they make such a big difference for me.
Here is more info about the Voxer mentoring I mentioned: https://pinkwellstudio.com/voxer-mentoring/
Thank you for listening and leaving a review!
Love,
Yarrow
In this episode I walk you through some useful questions to consider if you're wondering how much you should spend on your business website (likely your second most important business asset!). Of course the answer depends on what stage your business is in, so there really is no one size fits all answer. I am also exploring wether it's okay to DIY, what other website costs you might need to budget for and why your conversion rate matters so much.
Here is more info about the workshop I mentioned: https://pinkwellstudio.com/ethical-marketing-workshop/
See you soon,
Yarrow
This episode is an invitation to join me for a donation based workshop on ethical marketing on May 26th. I'll share a 90min interactive workshop and then there will be optional quiet co-working time during which you can implement what you have learned and ask me absolutely anything!
Here is what I'll share about:
-
How I prepared to leave social media and found alternatives
-
The three most effective ways in which I market my work
-
How to create your own ethics compass to help you navigate the ever changing landscape of The Internet
You can learn more and sign up here: https://pinkwellstudio.com/ethical-marketing-workshop/
Hopefully see you there!
Love,
Yarrow
This episode is a magical exercise in marketing clarity - in it I am sharing why I think this question is so helpful and illuminating, how to take it further and how to let it inform your marketing and message. Enjoy!
You're welcome to book a feeler call here if you want to chat more: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb
Love,
Yarrow
In this episode I am walking you through some free and fairly simple ways in which you can make your website easier to access and navigate. This matters because it helps build more inclusive digital spaces, but it also saves time, is more eco-friendly and makes it easier to make connections and grow your business.
If you'd like more support around this, please consider booking a tech day with me: https://pinkwellstudio.com/magic/
Thank you for listening!
Love,
Yarrow
In this episode I am talking honestly about what helped me feel resilient & confident in my work, about things I had to learn the hard way and about how it all comes down to wearing "elevated lounge wear" every day. I name 10 specific things that made all the difference when it comes to weathering the ups and downs of building and running a small business - I hope they will be helpful for you too.
Thanks for listening!
Love,
Yarrow
In this episode I'm talking about four different ways I have often seen, in my own and other people's businesses, that too many offerings can actually be harmful to your success (of your own understanding!). Absolutely no shame if you are, like me, so excited about all the things and ideas and projects you could be working on - this is just a space to think through wether cutting back a little might feel good.
If you'd like to talk about working together you can book a call here: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb
Thanks for listening!
Love,
Yarrow
In this episode I'm talking about why I still feel glad not to be on social media, what I am doing to build & nurture community around my work this year and what I wish all of us would remember when we're feeling overwhelmed, not good enough or irrelevant while the world is on fire.
I hope this episode feels like a nice sounding board to check on on your own decisions around the use of technology.
Here are the tech days I mentioned: https://pinkwellstudio.com/magic/
and here are my web design packages: https://pinkwellstudio.com/webdesign/
Thank you for listening!
Love,
Yarrow
Are you someone who shares on social media, writes newsletters or has a podcast? I hope this episode will give you some inspiration and ideas for creating a supportive structure around your content strategy. I am sharing three key questions I think we all need to address and then I am sharing how I practically map out my year, what I do or don't schedule and how I make space for launches as well as downtime.
Here are the custom web design packages I mentioned: https://pinkwellstudio.com/webdesign/
here are my tech days: https://pinkwellstudio.com/magic/
and this is the new Stitching Together community: https://www.yarrowmagdalena.com/stitching/
As always, thank you for listening!
Love,
Yarrow
In this episode I am sharing about the benefits, downsides and key considerations for a membership, subscription or Patreon model as part of your business. I have offered a Patreon for over five years and facilitated the livelihood community for over four years, so there are also plenty of insights I gathered along the way in here!
You can check out my new membership Stitching Together over here: https://www.yarrowmagdalena.com/stitching/
Thank you for listening!
Love,
Yarrow
In this episode I am talking about how I am winding down for the holidays - an invitation to make space, set boundaries, review and reflect. No need to rush, but a great time to ask some big questions and look at both the numbers and the feelings that came up for you this year.
If you'd like to work together next year, you're welcome to book a feeler call here: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb
Love,
Yarrow
This week three things have really challenged my belief in my work, but looking at them has ended up making me feel more grounded, peaceful & confident than I had in a while. If you're feeling a bit unsure or doubtful right now, I hope this episode offers you some practical tips, space for reflection and the knowledge that you're not alone.
Love,
Yarrow
In this episode I am sharing some questions, tips and tricks that have helped me make work work for my neurodivergent brain in more joyful and sustainable ways. I recently talked about this with a client and it's something that I think is on a lot of people's minds these days. We're probably gonna spend a large chunk of our lives working, so I just feel it's really important to make that as enjoyable as it can possibly be.
Broadly I am covering some important questions to ask yourself, ways to increase creative flow states, hold better boundaries, plan ahead & embrace imperfection.
Enjoy!
Love,
Yarrow
In case you missed the announcement - my back to school sale is currently running until September 29th, you can find more info here: https://pinkwellstudio.com/back-to-school-sale/
As part of this my tech & design days are 10% off too - these are a chance to work on things like:
- Your content, newsletter and social media strategy
- Your software systems and automation
- Your course & program platform
- Your marketing plan
- Your website and branding
If you'd like to pick my brain and bring my 8+ years of experience in to help you save time and energy in the long run, I would really love to support you!
You can learn more about the tech & design days here: https://pinkwellstudio.com/magic/ and book a free feeler call here: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb
Love,
Yarrow
Hi! It's that time of the year again & my back to school sale is here!
I'm offering 33% off my individual courses, 50% off all of them as a bundle and 10% off my services <3
You can get all the details over here: https://pinkwellstudio.com/back-to-school-sale/
Love,
Yarrow
In this episode I am sharing some observations about confidence, consistency and creative freedom I've made in the last few years. I think the imposter syndrome many of us feel often comes from a place of not feeling proud of past choices we've made or not being able to see a clearly defined path from past to future within our livelihood. If you know what I am talking about, I hope this episode will help you feel more self-compassion and get clear on what always has and always will be true for you and your work!
Love,
Yarrow
In this episode I am sharing five tips to help you facilitate community online, from choosing the right software to inviting the right people. If you have been wondering about offering a group or a course, I really hope this episode will give you some practical and useful ideas to get started or refine what you're already doing.
If you want to hear about the back to school sale you can sign up for my newsletter here: https://pinkwellstudio.com/
and this is where you can book a call to talk about web design or tech support: https://yarrowmagdalena.17hats.com/p#/scheduling/xckkzgxdszxhcpbppxnfhczfdkghrwfb
Thank you for listening!
In this episode I am wondering out loud what advances in technology might mean for us - for the way we share and create and for the way we work and collaborate with each other. I know there is a lot of anxiety and uncertainty in the air around how AI might impact creatives, so if you want to make some space to explore your own thoughts I really hope this episode will offer you some space to do just that.
I don't think it's all doom & gloom at all, but I think it's important that we are active agents who shape tech culture rather than passive consumers who just hand over all their data to big tech.
As always, thank you for listening!
Hey friends,
just a sweet & simple reminder for my upcoming weekend retreat on July 15th & 16th. Here is what to expect:
- The supportive company of kind & creative people
- Workshops on quarterly business planning, media creation and offerings that sell
- Time to ask me anything
- Lots of inspiration, recordings and a handy workbook
I really hope you can join us!
Sign up here: https://pinkwellstudio.com/free-virtual-retreat/
Love,
Yarrow
This episode is your invitation to my next free weekend retreat happening in July - it's a great way to meet like-minded people, troubleshoot your business and soak up lots of inspiration and support. You can sign up here: https://pinkwellstudio.com/free-virtual-retreat/
I am also sharing more information about three new things I am offering this summer:
- 1:1 Voxer mentoring for folks who are going through a period of change and growth in their work and want a supportive thought partner in the process: https://pinkwellstudio.com/mentoring/
- Summer Vibes co-working - 10 sessions of good company, space to ask questions and gentle accountability to beat the summer slump: https://pinkwellstudio.com/summer-vibes/
- Tech days: a more affordable way to work with me and create beautiful structures for your work, for example if you want to migrate your newsletter, build a library of graphic templates, fix some Wordpress issues or start a podcast: https://pinkwellstudio.com/magic/
Thank you so much for listening!
Love,
Yarrow
In this episode I am sharing my thoughts on why branding matters and what it can do for your work as well as five relatively simple steps towards creating your brand or giving your existing one a refresh for the summer. I really hope you'll give it a go - having a beautiful visual language for your work can give you a confidence boost and really helps you attract the kinds of people you'd like to work with.
Here is the branding with Canva course I mentioned: https://pinkwellstudio.com/branding-with-canva-course/
and here is more info on the co-working sessions I am hosting this summer: https://pinkwellstudio.com/summer-vibes/
Thank you for listening!
We're nearing a hundred episodes! In this one I am sharing why I think it's so important to intentionally look for evidence of your resilience, creativity and success. In a world that is endlessly distracting and competitive it can be way to easy to feel too slow or not good enough, but when we shift our attention we can also shift that feeling of always being behind.
I hope listening will make you feel warm, fuzzy and good about yourself.
Here is the Create & Launch program I mentioned: https://pinkwellstudio.com/create-launch/
Love,
Yarrow
This episode is all about the Create & Launch program, which starts live next week on May 9th. I'm sharing how I started teaching online courses in 2016, about how hard the first recordings were and what I'm doing differently now to make it easier. I also talk about how offering courses is a great balance of sharing skills and making some extra income for me and offer some tips for deciding what you might want to create a course around.
Here is the program sign up: https://pinkwellstudio.com/create-launch/
Let me know if you have any questions!
Love,
Yarrow
This episode was an absolute joy to record - I spoke to the wonderful Anna of Studio Gently, who recently took my picture. Having this conversation and working with Anna as a brand photographer has really changed the way I feel about being seen and telling stories with my work. I feel more proud and excited about what I do and I am so grateful for Anna's incredibly ability to make people comfortable. Here is some of what we talked about:
- Getting comfortable with being seen
- Building a business that supports your mental health
- Navigating times of stress while gently staying in touch with our creativity
- Preparing for a photoshoot
Anna is an Edinburgh-based brand photographer working with creative kin across the UK. She loves helping even the shyest clients feel comfortable on camera, and when she's not shooting, you'll probably find her cosied up under a blanket with a fave magazine.
https://studiogently.com/
The Create & Launch program I mentioned: https://pinkwellstudio.com/create-launch/
Thank you for listening!
In this episode I am revisiting a golden tool that I've loved and worked with for many years. It comes up in almost every workshop I offer and folks seem to really love it because it's so simple and yet so practical and illuminating. If you are feeling overwhelmed with too many ideas you could be working on right now, please give this one a listen.
Being full of ideas is beautiful and means we're fully alive, we just have to put a few structures in place to make sure we have the right priorities.
Here is the Create & Launch program I mentioned: https://pinkwellstudio.com/create-launch/
Thanks for listening!
Love,
Yarrow
In this episode I am sharing five ideas to help you find your first (or next few) clients, none of which are posting on instagram everyday, ha. I hope they're helpful in feeling more creative about how you share your work and that they'll connect you to some folks that are a perfect fit for what you're offering!
More info about the marketing immersion: https://pinkwellstudio.com/marketing-immersion/
Thank you for listening!
Love,
Yarrow
In this episode I am taking you behind the scenes of my own marketing plan - it's sweet and simple and it really works for me. I'm sharing what my main focus is, what I'll be tweaking and doing differently this year and what I do instead of being on social media to grow my community.
I mentioned the marketing immersion coming up in April: https://pinkwellstudio.com/marketing-immersion/
as well as my re-launched Patreon: https://www.yarrowmagdalena.com/practice/
Thank you for listening!
In this episode I am sharing practical tips and strategies to grow your newsletter list. Starting with why you want to grow it and thinking about what you want to write about, how and how often, we'll then think about how to manage expectations, communicate transparently and make it super easy for people to sign up. I am also sharing some thoughts about the pros and cons of incentives that might be helpful!
This is the link to the April Marketing immersion: https://pinkwellstudio.com/marketing-immersion/ and here is the link to my newsletter course: https://pinkwellstudio.com/newsletter-magic/
Thank you for listening!
In this episode I am taking about how we can make space for exploration and change in our work. We're often told to "be a brand" or choose a niche, but we're also humans whose interests and identities will naturally change over time.
Sometimes it makes sense to commit and go all in and sometimes the best investment you can make in yourself is to allow yourself time to play and try different things on. Tune in for some insightful questions to ask yourself and some practical considerations to look at before you decide to pivot, commit or play.
Here is Alexis Cunningfolk's work: http://www.wortsandcunning.com/
and here is my April marketing immersion: https://pinkwellstudio.com/marketing-immersion/
Enjoy!
Happy new year!
In this episode I am exploring a framework that has been hugely helpful for me - it allows me to orient myself in the seasons of my business and to make better and clearer decisions. Untangling ourselves from the myth of endless linear growth is not easy, but so worth it! I also talked about how to bring appreciation and care to your livelihood regardless or where you're at right now and shared some tips about dealing with financial anxiety.
Here is the invite for the business foundations course I mentioned: https://pinkwellstudio.com/business-foundations-course/
Enjoy!
Love,
Yarrow
Hey friends,
this is a short & sweet peptalk episode about doing the thing even if the thing isn't perfect. You probably know what I am talking about - a newsletter, a podcast, a new group offering...it can bring up the intense desire to do it just right. But the secret truth is that you sadly wont ever be able to please everyone anyway, so you might as well give yourself space to play, explore and grow.
I'm sharing some encouragement as well as good questions to ask yourself when you feel stuck. I also invited you to the free virtual retreat coming up in January: https://pinkwellstudio.com/free/
Hopefully see you there!
Love,
Yarrow
Hey friends,
in this short & sweet solo episode I am talking about getting your business ready for winter - thinking about your relationship to the holidays, putting boundaries in place, nesting in your livelihood and creating a container to catch the kinds of dreams and ideas that come through in winter time.
Here is the invite for the free January retreat weekend I talked about: https://pinkwellstudio.com/free/
and here is more info about the creative retreat over NYE: https://www.yarrowmagdalena.com/creative-winter-retreat/
Wishing you good rest & beautiful visions,
Yarrow
Hey friends,
in this short & sweet episode I am sharing why I love batching tasks, how it's helping me and how I group things together. There are also some thoughts about why I dislike to do lists and what I do to give my mind & body space to be in their own rhythms.
I hope this helps you think about the way you work in a helpful way!
Here is the invite to the free business retreat in January: https://pinkwellstudio.com/free/
and here is more info about the creative retreat over NYE: https://www.yarrowmagdalena.com/creative-winter-retreat/
Hopefully see you there!
Hey friends,
this is a solo episode coming to you from the cozy dark of my 7am in the morning bedroom. In it I am sharing tangible ways to build self-trust, reflections on why I think that's so important & a whole lot more. I am also exploring what I've learned from improv approaches and why I would choose to build my creative confidence muscle over learning recipes by heart any day of the week!
Here is the free winter retreat weekend I promised: https://pinkwellstudio.com/free/
Hopefully see you there!
Much love,
Yarrow
Hey friends,
it's a cozy Friday afternoon and I felt like chatting about these periods of uncomfortable, uncertain stagnation. Of course, wanting growth is human. Wanting creativity, connection and vision is human. But in our hearts of hearts we all know that endless growth is a harmful capitalist myth.
In this episode I am sharing a few ideas, questions and approaches that I hope will help you to feel more okay when things are not moving forward the way you had hoped.
In case you're listening before September 25th here are also the links to all my back to school sale offerings (50% off my courses, 12 month sliding scale payment plan for the Livelihood Community & pay what you want options for my creative community):
https://pinkwellstudio.com/courses/
https://pinkwellstudio.com/livelihood-community/
https://www.yarrowmagdalena.com/creative-portal/
I hope that after listening to this you're feeling a bit better about where you're at right now!
Sending love,
Yarrow
Hey everyone,
it's that time of the year again. My favorite time. Leafs turning, waves growing, candles lighting but also the sense of returning home to practice and learning and ritualised coziness.
As part of that I am offering 50% off all my courses as well as longer payment plans for the Livelihood Community and pay what you can access to the Creative Community I faciliate. This year I am raising funds for my studies and I would so appreciate your support!
https://pinkwellstudio.com/courses/
https://pinkwellstudio.com/livelihood-community/
https://www.yarrowmagdalena.com/creative-portal/
The sale runs till September 25th and you can find all the links below. In this episode I am sharing some life updates and details around what you can expect.
Thank you for listening
Hey everyone,
I'm so happy to get a chance to send an interview your way, something I know I haven't done in a while. I really loved talking to Victoria Jane and our conversation reminded me of the importance of getting to know yourself in your work. We wear a lot of different hats and make hundreds of big and small decisions and I think that tools such as human design can help us think with more clarity about our strength and needs. Here is some of what we talked about:
- Truly getting to know ourselves
- Trusting organic cycles of creation
- Utilising human design to better understand our strength and challenges
- Understanding the patterns in our energy, creativity and need for rest
- Developing self-trust to meet imposter syndrome
Victoria is a human design coach whose mission is to guide growth-oriented humans to live with less hustle and more flow. After a decade in Silicon Valley achieving everything she thought she was supposed to, Victoria was earthquaked into the harsh reality: she was burnt out and in danger of doing serious damage to her health. As she searched for how to heal not just her body, but her spirit, she discovered her design. Today, she is passionate about sharing Human Design so you can confidently live your truth.
victoriajane.co
Join my weekend retreat: https://pinkwellstudio.com/free/
Hey everyone,
this episode is just a short & sweet invitation to my upcoming virtual retreat weekend in September. It's free, packed with workshops & co-working time and a great chance to meet like minded people.
You can sign up here: https://pinkwellstudio.com/free/
Hopefully see you there!
Hey friends,
sorry for the unexpected pause! I am back with a chat about mental health in business, which is something I wish we'd all talk about more. I am sharing how I am approaching this from five different angles - identifying sources of anxiety and stress, deepening self-awareness, building resources, thinking about honesty & communication and putting structural support in place.
Not all of this might apply to you or suit you, but I hope this episode is giving you some valuable food for thought!
Here is more info about the livelihood community and the waitlist sign up: https://pinkwellstudio.com/livelihood-community/
and here is the sign up for the free virtual business retreat in September: https://pinkwellstudio.com/free/
Hey everyone,
in this episode I am offering a little update on my online courses - how they've changed, how it's been and how I am making them part of my business model. I am also sharing about the next yearly live round of Create & Launch, which starts on July 11th.
You can learn more here: https://pinkwellstudio.com/create-launch/
I also mentioned that the next free virtual business retreat will be on September 10th & 11th - I don't have the sign up yet, but you can already mark your calendar!
Love,
Yarrow
Hi! Hello!
In this solo episode I am daydreaming & exploring what it looks like to untangle myself from capitalist ideas or growth & success and thinking about setting myself up for a stable, creative and right sized life.
I'm also sharing three specific things I want to unlearn and six threads I am excited to follow towards my wildest dreams for all of us
Hey everyone,
I'm offering a two part workshop series on starting a podcast to build your business this summer and wanted to record a little intro to share my thoughts - I talked about podcasting as an introvert friendly way to have deeper conversations, building community around your work in honest and mutually beneficial ways, consistency vs. perfectionism and creating an archive of content to both be of service and make it easier for the right people to find you.
Here is more info about the workshop series: https://pinkwellstudio.com/start-a-podcast/
Hopefully see you there!
Hey everyone,
this is an announcement episode to say that I'll be offering two live programs this summer - a workshop series on starting a podcast and a live round of Create & Launch, my program to support you in creating and sustainably launching online courses. I'm really excited about both of these - we need more great podcasts in the world and maybe you've been wanting to create an online course and just needed a little push? Either way, in this episode I'll share what to expect, what you'll learn more and how to join us.
You can find out more & sign up with early bird pricing here:
https://pinkwellstudio.com/create-launch/
https://pinkwellstudio.com/start-a-podcast/
Hopefully see you there!
Love,
Yarrow
Hi friends,
I'm having this beautiful post breathwork morning glow, the sun is shining outside my window and I'm feeling inspired to talk about money, success, pricing & book keeping after a really good workshop we had in the Livelihood Community last night.
I'm invested in the awkward and sometimes hard work of unshaming how we relate to money and in finding the best possible compromise we can make under capitalism while holding the wildest, most radical visions for the future.
Thank you for being here with me and for listening to my thoughts. I'm sharing some actual numbers around debt and income in this episode and I'm also sharing some tools, questions and ideas that have been helpful for me.
Enjoy!
Hey everyone,
I've really loved the virtual weekend retreat I ran recently - one of the workshops we did was about finding the right business model, so I wanted to record an episode on this in case that's useful for you too.
I think ideally you want to find a way to work that makes you feel like a fish in the water, a way that meets your needs, suits your abilities and offers something meaningful to your communities, but obviously that can be easier said than done. In this episode I am sharing three different angles from which you can find the right model, some important questions to ask yourself and a bit of background on how I arrived at my current business model mix.
Here is more information about the business community I mention in the beginning: https://pinkwellstudio.com/livelihood-community/
I hope this is helpful and I am sending love,
Yarrow
Hey everyone,
excited to say that spring enrolment for my business community, now in its 5th year, is open
Hey friends,
as spring is coming it seems a lot of you are diving deeper into your ideas and marketing plans, which is so exciting to witness.
I like to think of the pre-launch phase as a bit of seed tending and I have five tips for this process that I'd like to share with you. From mindset & pricing to timeline & review there is a lot to think about, but with the right plan you're just so much more likely to set yourself up for success.
Enjoy!
Here is the free virtual retreat weekend in April I mentioned: https://pinkwellstudio.com/free-virtual-spring-retreat/
Hey everyone,
I am celebrating seven years in business. As someone who often thought of themselves as a quitter before I found a livelihood that works for me this is huge and I want to celebrate with you! So here is an invitation for a free digital retreat weekend on April 9th & 10th - will will indulge in some interactive workshops, explore finding the right business model and creating beautiful websites, co-work together and support one another.
The last one I ran in the summer last year was incredible and I am really excited to make this magic happen again.
You can sign up over here: https://pinkwellstudio.com/free-virtual-spring-retreat/ and you're welcome to invite friends.
Hopefully see you there,
Yarrow
Hey everyone,
I am sorry it's been a little while since I've sent another episode your way. This is a really wonderful interview to return with - I spoke to Ellie McBride, someone who is as passionate about design and systems as I am. Here is some of what we covered:
- Getting clear on your ideal business set up
- Building systems that support your work, wellbeing and visions
- The future of web design and bringing humanity back into design
- Simplifying things for better everyday flow
I’m Ellie McBride, an American expat living in Northern Ireland since 2017. After moving across the world to be with my Northern Irish husband, I struggled to find the flexibility to spend much time back at my other home in Oregon to see my friends and family. In this quest for flexibility, I realized building an online business from the ground up is the way to have everything I’ve ever wanted in life.
I started out as a freelancer back in 2018. As a tech Virtual Assistant, I worked online with business owners in areas like social media planning, creating slick systems and automations, and perfecting their email marketing systems. However, I soon realized many of my clients struggled with the same: Having a beautiful and highly functional website to communicate with their community and open up their time for the tasks that truly needed their attention. Now I use the skills and tools I learned from my days as a VA in my work as a Squarespace website designer to help create a solid backbone for your business with systems that connect to your website and grant you the freedom to let go of repetitive tasks and focus on the work you’re truly excited about.
My goal? To give you a beautiful home on the web for your message and your work all while helping make your work more efficient. I serve women who own small businesses and are building them from the ground up by creating beautiful, functional websites with built in time-saving systems. Sounds like you? Book a free 20-minute consultation call.
https://www.calibratedconcepts.com/
Hey friends,
I hope you're not too busy as we are heading towards the solstice and that you are finding some time to rest and reflect on the year. I'm wrapping things up over here and apart from an intuitive business planning workshop I am offering on the 27th I'm getting ready to do absolutely nothing for a few weeks. Before I snuggle down I am excited to share a lovely conversation with Lian Angelino with you, here is some of what we talked about:
- Getting to know yourself to create a business that meets your needs
- Valuing our uniques and resisting stories of failure and weakness
- Receiving support around our most important choices
- Not caring about what it means to be "professional"
Lian Angelino is a career coach for women who feel unfulfilled in their careers. She helps them to crave clarity on their next steps, so that they can build a career they love.
She started her career coaching business with a mission to help women to become experts on themselves so they can thrive in both their personal and professional lives. Her mission stems from her own frustration about the fact that our educational system delivers subject matter experts on a variety of topics, ranging from world war 2 to how plants grow, but often overlooks the importance of becoming subject matter experts about ourselves: who we are, what we value and knowing our strengths, and what lights us up.
Besides coaching, she loves to philosophize and write about this rollercoaster experience we all go through called being human as well as how to navigate the bumpy rides that our career journey can be some times.
https://www.lianangelino.nl/
Free business dreaming workshop: https://pinkwellstudio.com/free/
Creative Nature Coven: https://www.yarrowmagdalena.com/creative-nature-coven/
Hey friends,
in this episode I am sharing about conversion rates - what they are, why they matter and how we might rethink them in a way that isn't extractive or manipulative. Thinking about conversion rates can really help you find the right business model, create a sustainable marketing plan and share/market/pollinate in a way that doesn't feel icky.
I hope this episode is helpful and I'd love to hear what you think! Also, please leave a review if you have a second? Thank you so much!
Also, here is the invite to upcoming free workshops I mentioned: https://pinkwellstudio.com/free/
Enjoy
Hey everyone,
welcome to November! I don't know how this happened, but we are nearing the end of the year. All I want is to listen to wonderful conversations like this one with Laura Holway. I want to hear stories of resilience and adaptation from other creative businesses and celebrate all of us for being brave and smart and bold. If you feel the same, this is for you. Here is some of what we talked about:
- Moving through discomfort and uncertainty while building a small business
- Working with limitations and embracing imperfection
- Our bodies as sources of business-wisdom
- Finding our own way with marketing and letting go of unconscious stories of what it should look like
Laura Holway is a coach, teacher, and dance artist dedicated to helping creative humans grow nourishing businesses and satisfying lives. Her approach integrates reflection and embodiment practices, very human marketing, and experimentation. Laura is excited about karaoke, cooking, gardening metaphors, and parenting her curious 6-year-old.
https://www.lauraholway.com/
The Mending Together program I mentioned: https://www.yarrowmagdalena.com/mending/
Upcoming free workshops: https://pinkwellstudio.com/free/
Hey everyone,
thank you for your patience with me! I'm happy to be back and bring you a wonderful conversation with Sarah Santacroce all about re-humanising the way we do business. It's been great to hear Sarah's story, brainstorm ideas for doing things differently and affirm what does and doesn't actually feel good when it comes to marketing. Here is some of what we talked about:
- Finding better ways to share our work without compromising our values or being a martyr
- Inflated prices and why we don't need "gurus"
- Re-humanising our business practices
- Finding the right online spaces that suit our businesses and ourselves
Sarah Santacroce is changing the current marketing paradigm. 12 years of running a successful LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing. As a ‘Hippie turned Business Coach’, Sarah hosts the Gentle Business Revolution podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way, the gentle way! Thought of as an influencer in her field, Sarah is a frequent speaker at conferences and has been featured on many podcasts and radio shows. Some of the most prestigious universities and Business Schools in the world, including Rutgers University New Jersey, HEC Paris, IMD and EPFL Lausanne hire Sarah to train their students for LinkedIn best practices.
Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. Her clients sometimes refer to her as ‘the female Seth Godin’. When she’s not working, she loves adventure & traveling, yoga & nature walks or hanging out with her family.
www.sarahsantacroce.com
My new website: YarrowDigital.com
Prints & creative space sessions: YarrowMagdalena.com
Hey friends,
this is a short & sweet episode to tell you more about the back to school sale I'm running till September 21st.
Everything I do, including my web design packages, mentoring & all my courses is 30% off. I'm doing this for two reasons: Firstly after a challenging year I am creating more stability and predictability in my work as we're heading into winter. I love what I do and I want to make sure I'll schedule time off and work on one thing at a time with my whole heart. And secondly I'd like to offer you a substantial discount to make working with me more affordable. So it's a win-win!
Tune in to hear more and feel free to check the book details out here: https://yarrowdigital.com/back-to-school-sale/
Love,
Yarrow
Hey friends,
the human experience is a lot to take in these days, isn't it?
In this episode I am talking about dropping the ball and moving through perceived failure, staying true to yourself, remembering that there are infinite ways to run a business and asking the simple but powerful question "What do I really want from my work right now?".
If you're feeling a bit stuck and uncertain but also excited about the back to school vibe this year then I hope this episode will offer you some permission and inspiration.
You can still join the Embodied Business Community here: https://yarrowdigital.com/diy-business-school/
and sign up for a free workshop on becoming more independent from social media here: https://yarrowdigital.com/free/
Hey everyone,
happy Monday! It's rainy here and I've recorded this with two slightly damp dogs curled up against me :/ Through wet & dry times I guess.
Anyway, I've recorded this solo episode to answer frequently asked questions on the Embodied Business Community, which is currently open for enrolment. Here is what I covered:
- What the EBC actually is
- Why it's called "Embodied"
- Who it's for and what we have in common
- What the time commitment is & how the community can support you
- The kinds of experiences people have in the EBC and what our values are
- What I teach & share in the space
If you've been thinking about joining us I hope this episode will give you all the information you need to decide. If you have any more questions feel free to reach out to me and I'll get back to you asap!
The EBC includes a whole year of membership, a six module course, monthly group support sessions and themed workshops, two co-working spaces a month, meet & greets, two virtual weekend retreats per year and a loving and active community on Mighty Networks. The price is $480, which you can pay upfront or in six monthly instalments of $80 and there are two partial scholarships available. More info is here: https://yarrowdigital.com/diy-business-school/
Sending love,
Yarrow
Hey friends,
I’ve been living without social media and a smartphone for a while now and it’s something that does seem to raise questions for people. Recently I dug my old iPhone back out because I wanted to share pictures of my garden and my cast post-surgery and it made me pause to see how it felt and if I had missed it. This episode isn’t trying to convince anyone to ditch their phones or apps or whatever it is that makes them happy, especially right now. I just wanted to check in with myself, gather some reflections and then share them with you in case you’re looking for that kind of food for thought right now.
Enjoy!
Free virtual business retreat: https://yarrowdigital.com/summer-retreat/
Free grief tending session: https://landing.mailerlite.com/webforms/landing/x8m2e7
Hi everyone,
I'm sending a really lovely interview your way today! It's always nice to listen to fellow small business owners and feel less alone with the questions and challenges the pandemic has brought up for us. Hannah was a wonderful guest and shared generously about how she came to embody a business model and a way of sharing that works for her and her aunt, with whom she runs A Handpicked Life. Here is some of what we talked about:
- Starting a new business in lockdown
- Seeing our dreams through and listening to our bodies
- The value of community and accountability
- Getting to know yourself as you build your business
Hannah is an entrepreneur and freelance content creator. She is the co-founder of A Handpicked Life, a life and wellbeing coaching membership framework supporting people in staying on track to creating and living a life they love. Guiding and empowering people to find personal freedom and to create an authentic life that has meaning and purpose to them! She believes in questioning the ‘shoulds’, ‘have to’s’ and what’s expected of us in life and business and in creating our own way that’s right for us.
https://www.ahandpickedlife.com/
Sign up for my free virtual business retreat: https://yarrowdigital.com/summer-retreat/
Get on the Embodied Business Community waitlist: https://yarrowdigital.com/diy-business-school/
Hey everyone,
just popping into your feed with a bunch of updates and invitations - the free business retreat is coming up later in the month, I have updated my web design packages and am booking for October, this is your last chance to join Create & Launch which starts on Monday aaand I am offering a free grief tending session over at Creative Nature.
Here are all the links:
Free virtual summer retreat: https://yarrowdigital.com/summer-retreat/
Create & Launch program: https://yarrowdigital.com/create-launch/
Free grief tending session: https://landing.mailerlite.com/webforms/landing/x8m2e7
Web Design Packages: https://yarrowdigital.com/webdesign/
Enjoy!
Hi everyone!
Summer is upon us - often a time out of time spent in another pace & dream state. I reallyyy hope you get to just rest, read and reflect lots and I love talking about tools for authentic motivation (as opposed to fear driven frantic doing).
This episode is full of ideas for creating supportive structure in your business, which I hope will help you feel motivated and in touch with the bigger picture and the reason you started your business in the first place. We've all been through a lot this past year and in many cases our businesses and ideas for the future have changed dramatically. I believe that in amongst all this turmoil it's more important than ever to have a beautiful container for your work, one that sets you up for success in your own unique way.
Enjoy!
Here is more info on Create & Launch with early bird pricing till June 18th: https://yarrowdigital.com/create-launch/
and here is the invite to the free summer retreat: https://yarrowdigital.com/summer-retreat/
Hey everyone,
I'm just coming out of a class on creating evergreen classes in the Embodied Business Community and wanted to expand on a really great question that came up - what kinds of topics can actually work as evergreen classes?
I know for myself that sometimes I really need the accountability and the witnessing of a live group, but in some cases being able to take a class in my own time, with privacy and some guidance is a better and more economical option. I don't have a black and white answer for you on what works, I think it really depends on the subject and the person who wants to explore something new, but I am sharing some useful ideas, questions and experiences in this episode to hopefully help you get a clearer picture on what kinds of things you might want to teach and how.
Enjoy!
Here is the Create & Launch program that starts on July 5th with early bird pricing till June 18th: https://yarrowdigital.com/create-launch/
Hey friends,
I'm sending you a sweet combination of how to guide and pep talk all about small evergreen products. I promise they are super fun and might be a much easier summer project than a full blown course.
Here is what I shared:
- Why small evergreen classes are awesome
- How to find the right topic
- Deciding on a format that works for you and your audience
- How to market your creation in an enjoyable and easy way
I also invited you to my free virtual summer retreat, you can sign up here: https://yarrowdigital.com/summer-retreat/
More info and the sign up for my free intro to branding workshop is here: https://yarrowdigital.com/intro-to-branding-workshop/
and finally here is my Questioning Social Media class if you want a cute example for a small evergreen class: https://yarrowdigital.com/questioning-social-media-class/
Enjoy!
Hey loves,
can you believe it is May now? I'm being reminded to follow my own rhythms and seasons every day at the moment!
Part of that is making space for contractions and grief when it's needed, which can sometimes include asking if it's time to give up on a business or an idea. Someone asked how we know when it's time today and I loved that questions so much that I recorded a whole episode about it.
This is, I hope, a pep-talk to un-shame the act of letting go when something doesn't feel right anymore while also building resilience to keep going when it's just a rough patch on the way to softer times.
I hope it helps!
Love,
Yarrow
P.S. Here is the Web Design Adventure I mentioned: https://yarrowdigital.com/web-design-adventure-course/
Hey friends,
I have two wonderful pieces of news today:
- The Embodied Business Community is open for enrolment with one 50% scholarship left and two fair payment plans to choose from, you can learn more & sign up here: https://yarrowdigital.com/diy-business-school/ and here is more info about the web design course: https://yarrowdigital.com/web-design-adventure-course/
- I have a new interview episode with the wonderful Amelia Hruby for you! Here is some of what we talked about:
-
- Leaving social media and finding joyful ways to share your work
- What works and what doesn't in small business marketing
- Making our businesses more feminist
- DIY media as a creative future
- How the pandemic has changed Amelia's work
I really loved talking to Amelia - there were lots of giggles and a few paws involved as well. This was the kind of conversation that left me feeling energised, hopeful and in love with running a small business. I hope you'll feel the same!
Amelia Hruby is a feminist writer, educator and podcaster with a PhD in philosophy. She runs a small podcast studio supporting women business owners and creatives in sharing their voices, and works as the Programs Coordinator of Sister, home of Feminist Business School. She is also the host and producer of the podcast Fifty Feminist States, and the author of Fifty Feminist Mantras, an illustrated journal for cultivating feminist consciousness.
http://www.ameliahruby.com/
Hey everyone,
this is just a short & sweet episode to give you more information about the Embodied Business Community, which is now open for enrolment. I've been able to completely update and caption our course and there are a few more new features I have shared about in this episode. You can learn more and join us here: https://yarrowdigital.com/diy-business-school/
I'm also offering a live round of the Web Design Adventure course in May, this will be great for anyone who wants to build or update a Wordpress site with the support and encouragement of a community. You can learn more and join us here: https://yarrowdigital.com/web-design-adventure-course/
The EBC is $360 for the year and the Web Design Course is $150, both come with payment plans.
Let me know if you have any questions!
Hey everyone,
I've felt like recording some thoughts on why our undivided attention matters so much in building a small business. I've had more time to think than I've had for a while in March and I realised that I really want to give myself more spaciousness in my work. Not only because it feels nice, but also because it simply is a more effective way of being in the world. Here is what I talked about:
- How I decluttered my home, digital space and business
- Where I see the value in giving undivided attention to some things and not to others
- Where I am at after leaving social media for good three months ago
- What I think we need in order to be able to learn, create and adapt now and in the future
Here is the Questioning Social Media Class I mentioned: https://yarrowdigital.com/questioning-social-media-class/
You can sign up for the free web design workshop on April 13th here: https://yarrowdigital.com/intro-do-diy-web-design-workshop/
and here is more info as well as the waitlist for the Embodied Business Community: https://yarrowdigital.com/diy-business-school/
Hey everyone,
I've had some time to think about my work as a web designer this month, about my approach, my portfolio and about how things have changed over the years. Taking stock was wonderful and it has shown me how I still really love working with people at the beginning of their business journey. If that's you and you are thinking about creating your own website then this episode is hopefully going to be a useful stepping stone. Here is what I talked about:
- The key questions I ask all my clients before drafting some ideas for them
- How I choose the right software for each project
- What I find helpful for structuring a new site and writing copy
- What kind of research might help you gather ideas
I mentioned my new web design course, which you can take in your own time or do together with me and a group of people in May, learn more here: https://yarrowdigital.com/web-design-adventure-course/
On April 13th I am also offering a free interactive workshop that you can bring any and all questions to: https://yarrowdigital.com/intro-do-diy-web-design-workshop/
Enjoy!
Hey friend,
are you trying to create something that everyone will love? Are you hesitating to make and launch your thing because it might not be perfect? Then I really hope this episode is the kick in the butt you need. Here is what I've shared about:
- What I found out when I looked through six years of blog posts and podcast episodes
- Why it took me two years to update my web design course
- Why it's so important that we don't let perfectionism hold us back
- How to let go of self-consciousness
- Some hard questions we can ask ourselves to stop people pleasing right now
Gosh, I almost feel a weight of my shoulders after having said these things out loud. I'm okay! You're okay! We can do our things and some people will love it while some don't and that's okay.
Enjoy and please keep making your thing!
Hey everyone,
thanks for your patience on my next episode!
As you might have heard I have broken my leg on new year's eve, so this year so far has been a great lesson in taking it slow and really thinking about the foundations of my business and how they stabilise me. I have talked about this before, but between the pandemic and my accident I have really wanted to revisit the subject of resilience for small business and share some ideas. Here is what I talk about in this episode:
-A key question I think we should all ask ourselves to identify where we need more resilience -What it can look like to make space for restructuring and evolution in your work -Some thoughts on insurance and risk mitigation -Working in cycles, making space for the unexpected and staying in touch with our numbers -Why building a list and having different income streams is so important
Enjoy and let me know what you think!
Love,
Yarrow
Hey dreamers,
happy new year! This is a short and sweet solo episodes with some updates on business dreams for 2021. I shared:
- That I broke my leg and will be in a cast for 4-6 months
- What this means for my business, what I am hoping to learn and how it's changed the way I think about priorities and sustainability
- An invitation for all of us to celebrate the ground work that is already done before we rush into new year's resolutions
- Thoughts on making the most of this season by resting and dreaming intentionally
- An invitation to join the Embodied Business Community here: yarrowdigital.com/diy-business-school/
Enjoy
Hey friends,
I am coming your way with a little solo episode about shifting the way we relate to numbers in our businesses.
This time of the year is usually so much about planning - income goals for next year, reflections on this year, thinking about where we're at and if it's "good enough". For some of us this is right, but I wanted to share some reflections around how we might shift our relationship to numbers and goals in a way that feels good. Amongst other things I talked about:
Lowering the bar way down for the sake of our wellbeing A trick I use when I think I don't get "enough" likes The questions I ask myself to come to clarity with my financial numbers How I track my time Some thoughts around "valuable investments" in my business
Enjoy
Hey everyone,
we got to episode 50, woo! Thank you so much for all your support and cheering on. I really fucking love this project and I could not be happier to share my interview with the wonderful Gina Wisotzky to mark the occasion. Listening back just now my heart is so full - there was so much inspiration, acceptance and truth in what Gina shared. Here is some of what we talked about:
- Navigating the pandemic with grit and clarity
- Being present with ourselves in our businesses and really listening to - what is needed
- Boldly changing directions when the time is right
- Making space for intuition in our decision making processes
- DIY media and walking away from social media
I'm so happy to know Gina and to know I am not alone in working all these strange, difficult and exciting things out.
Gina Wisotzky is a tarot reader, teacher, writer and the creator of Incandescent Tarot. With four years' experience reading professionally and almost twenty practicing and studying the cards, she believes in tarot's power as a transformative tool anyone can use. When not reading tarot, writing, or doing intuitive work, you can find her gardening, cooking over-elaborate meals, and wrangling her menagerie of animal companions in Durham, North Carolina.
incandescenttarot.com incandescenttarot.substack.com/
Here is more info about the Embodied Business Community I mentioned: yarrowdigital.com/diy-business-school/
Hey everyone,
I am about to celebrate three years of growing a Patreon and wanted to share an episode with some reflections on:
How what I am offering has changed over the years What has worked and not worked for me What I would do if I was starting out now How I feel about pricing courses and building community
I hope this is helpful!
I also mentioned the waitlist for the Embodied Business Community: yarrowdigital.com/diy-business-school/ which will open again in January.
I would love to hear from you if you have wishes or questions for more solo episodes.
Thank you for listening (and leaving a review, that would be great!).
Love,
Yarrow
Hey friends,
I am sharing this solo episode on both my podcasts - Daydreaming Wolves and the DIY Small Business podcast because it feels relevant to both projects. I came across the expression voluntary simplicity this week and it's been intensely on my ever since. While I never resonated with "voluntary poverty" there is so much freedom and pleasure in keeping things simple.
So in this episode I am exploring how I am valuing simplicity in my life - in the home I bought, the ways in which I allow my business to stagnate, in how I try to get better at letting things be what they are and be led by my values rather than dominant narratives. I am asking what it can look life to be right sized in the space we take up, to find our own kind of success and am also giving a little update on smartphone free life, in case you're interested.
Let me know what you think!
Hey friends,
it's been a little while, sorry about that! Today I recorded a solo episode on the idea that there isn't a quick fix or blue print that we just have to discover. I feel truly that it's really human to hope for someone or something to come save us and our businesses this year, but I'm also certain that it's much more beautiful and hopeful to do the hard work of developing creative resilience and embodied solidarity.
If you are curious about what this could look like, please give my episode a listen and let me know what you think
Hey everyone,
I'm coming to you with a little solo episode today - some updates on my business plans (book writing, letting go of my smartphone and running Patreon programs!) as well as an invitation to join the Embodied Business Community. I am sharing what you can expect, why I love it so much, what a year of membership costs and why I am offering a live round in September.
Here is more info about the Embodied Business Community: yarrowdigital.com/diy-business-school/
This is the Dream writing program I mentioned: www.yarrowmagdalena.com/dream-program/
Sign up for my newsletter & the zine I mentioned here: yarrowdigital.com/free-workshops/
Thank you for listening
Hey everyone,
as requested I am sharing an episode on writing a book for your business. I just published my first book Rituals - simple & radical practices for enchantment in times of crisis and wanted to share exactly how I wrote the book, what I hired out, what software and publishing platform I use, what I do to market the book and what I will do differently next time.
If you'd like to check the book out you can see it here: www.yarrowmagdalena.com/book
I also mentioned that the Embodied Business Community is currently open for enrolment, you can learn more and join us here: yarrowdigital.com/diy-business-school/
As always thank you so much for listening - do let me know if you have questions or requests for more solo episodes.
Love,
Yarrow
Hey sweethearts,
I reached out on instagram today to see what questions I might cover on the podcast and I really, really loved this one. I know many of us are struggling with limitations around health and energy generally and especially this year, so it's been great to think about the stuff that is actually helpful.
I've put together eight tips and I really hope there is something in there that is useful to you!
I also mentioned my free summer workshop series: yarrowdigital.com/free-workshops/
And the Embodied Business Community: yarrowdigital.com/diy-business-school/
Enjoy!
Hey loved listeners,
I'm back in the podcasting groove and will be answering some of your questions in solo episodes over the summer. If you have one please email me at hello@yarrowdigital.com!
In this episode I am talking about what it means to build resilience in our businesses, about sharing honestly what things feel like and what kind of support we need to make it though. Here are the journaling prompts I mentioned:
What can resilience look like for you right now? What services, skills and products can you offer online? What do the people you serve need right now? How has that changed? How are other people in your industry adapting? How do you want to trade with people? What are your core values in business? What kind of goals would feel good?
I hope this is helpful for you!
I also mentioned my first book called Rituals: www.yarrowmagdalena.com/book/
and you can still sign up for the free summer workshop series here: yarrowdigital.com/free-workshops/
Thank you so much for listening!
Love,
Yarrow
Hey everyone,
I am back from my little break and excited to bring you more conversations about small business magic in times of crisis. In this episode I talked to the wonderful Kate Litterer about breaking free from productivity culture, which felt both liberating and fun. If you're feeling feelings about good-enoughness, setting your own pace and being a human in business I hope you'll get lots out of this too! Here is some of what we talked about:
- Living with chronic pain & finding softness around limitations
- Untangling our sense of self from productivity and work
- Harmful expectations and scarcity in academia
- Valuing invisible labour
- Our journey with pricing & accessibility
- Drawing healthy boundaries around our work
Kate Litterer is a productivity researcher and coach who guides her clients to reimagine productivity and achieve personal success on their own terms. She specializes in intentionality, habit formation, mindfulness, and slow living...in other words, slowductivity. Kate runs the blog "The Tending Year" and writes a twice-a-month newsletter called "The Tending Letter," both of which aim to make productivity and personal development more accessible and applicable. She is also a queer history buff, and is currently completing her doctoral degree in Rhetoric, focusing on the rhetorical contributions of lesbian author and musician Lisa Ben.
www.thetendingyear.com
www.instagram.com/thetendingyear/
You can sign up for my free summer workshop series here: yarrowdigital.com/free-workshops/
Hey everyone,
happy Monday! I hope you're doing okay and that you're also feeling a bit of a return of energy and creativity with spring. I'm really glad to bring you this interview with Eli Trier (who was also a guest in episode 21!) - speaking to her made me feel more optimistic and hopeful and I hope you'll feel the same after listening. If you're interested in community building then Eli really is your person! Here is what we talked about:
- How our lives have changed and how we're working with anxiety in business
- Connecting with people online in kind, transparent and authentic ways
- What it means to build a people focussed business
- Running online community projects and why love is greater than numbers
Eli Trier lives in the wonderful city of Copenhagen, Denmark and is a community builder for Quiet Revolutionaries. She helps introverts with big dreams to get connected and build thriving, engaged communities around their businesses, so that they can make a massive impact, find their dream clients, and make their corner of the world a better place. A long-time business owner, Eli knows first-hand the power of human connection to build a business, and her unique approach got her featured in The FT Guide to Business Networking. She specialises in creating powerful, strategic online community projects and loves every minute of her work (even the boring bits). When she's not working you can find her curled up with a book, painting, or hanging out with her husband Lars.
elitriercommunities.com
@elitriercommunities
Here is the free workshop coming up on Wednesday that I mentioned: yarrowdigital.com/free-workshops/
And here are my web design packages: yarrowdigital.com/webdesign/
As always thank you so much for listening!
Hey everyone,
how are you holding up? I am riding the waves and trying to be as creative and adaptable as I can be at this time. In this solo episode I am sharing a bit about what that looks like for me, about what is changing and what is not changing and what is helping me right now.
I am also reading from my new zine Our Bodies as Anti Capitalist Business Mentors, for which you can sign up for free here: yarrowdigital.com/free-workshops/ - it talks about shame, having needs and using our bodies as wise guidance systems through the pandemic and beyond.
As promised I'll be running another free workshop on taking your business online on May 13th, which will be particularly helpful for people who had local practices and want some guidance and tools around taking things online. You can sign up under the same link above.
Finally you're still welcome to join the Embodied Business Community - I have extended the enrolment period and am offering a new $24/month payment plan. More info is here: yarrowdigital.com/diy-business-school/
Thank you so much for listening!
Sending love,
Yarrow
Hey friends,
I am sending sleepy love from my bed to yours, alongside a conversation with Wendy May, which felt hopeful and gentle to listen back to just now. I really love how Wendy has managed to articulate her hope for change and big shifts without spiritually bypassing the real pin we're in right now (we recorded this a bit over a month ago, so the world was still feeling a bit different, but still!). Here is some of what we talked about:
- What it means to find regenerative purpose
- Navigating the uncertainty of transition
- Unlearning patterns of competition and embracing a death process
- Finding meaning beyond branding
- Working with the Enneagram
Wendy May is a purpose guide, conscious-business coach, Enneagram teacher and human-experience designer. She started on her purpose path in 2015 after leaving a 15-year career in corporate leadership and organizational consulting. Wendy is the founder of a purpose-business that uses biodegradable glitter as a vehicle for ecological education. She recently published her first book, introducing a new paradigm of purpose work: Regenerative Purpose: The Dynamic Nature of the Way We Choose Work. Through her writing, speaking, private coaching, and group retreats, Wendy supports others in soul purpose alignment so that we can create a world of work that works for everyone.
You can find her online at kaistara.com
And here is more info about the Embodied Business Community that I mentioned in the intro: yarrowdigital.com/diy-business-school/
Hey friends,
sending some sparkles from my heart to yours.
This episode is me answering a few questions about the Embodied Business Community and announcing that it's now available for $24/month to reflect the times we're in.
I know spending money is scary right now and I also know that lots of people have amazing ideas and would love to work from home, so this felt like the right choice.
Have a listen and let me know if you have any more questions!
Here is the sign up for the new workbook called our bodies as anti capitalist business mentors that I mentioned: yarrowdigital.com/free-workshops/
Hey friends,
thank you so much for connecting with me in these strange times, it feels nice to receive your questions and record episodes in response. Not a substitute for human contact, but a comfort nonetheless!
A question I received three whole times this week is where to begin when you are starting out, so I wanted to share some tips. I also want to say that I don't think you are required to "use" this downtime to optimise your self/life/work in any way. I spent a lot of time napping, eating and having little cries and then sometimes I have moments where forward movement and action feels better. It's all good!
Anyway, tune in if you'd like to explore ways of mapping out your needs, talents and passions to come up with your first products or services.
Sending love,
Yarrow
P.S: Embodied Business Community opens 24 spots on Tuesday, you can learn more and get on the waitlist here: yarrowdigital.com/diy-business-school/
Hey everyone,
I know things are really hard and uncertain for many of us right now and I wanted to say that I am not podcasting because it's business as usual, but because I am really committed to staying in dialogue and providing things that I hope are useful to you at this time. Today I am sending a really cool conversation with Kate Strathmann of Wanderwell Consulting your way - we talked about so many things that I believe are really important when it comes to building resilient businesses grounded in our politics and values. Here are some of the topics we touched on:
Creating a solid financial foundation for small businesses Being okay with not being employable Being led by our values and meeting business partners with empathy Building resilient local networks
An expert in translating big, creative, passionate ideas into sustainable reality, Kate honed fierce negotiation skills over years living in India; learned the true meaning of the buzzword “sustainable” while organic farming in Minnesota; and has developed an intuitive, flexible approach to her work with over twenty years of yoga study practice. She now lends her breadth of experience to shepherding ideas from napkin sketches to robust balance sheets and emboldening owners to exceed their own expectations while challenging the status quo.
As the founder and director of Wanderwell, Kate leads a team in providing a unique combination of grounded financial practices and human-centered strategy and business design to a motley crew of visionary, creative small businesses.
Known for combining irreverence and humor with jedi-like listening skills, Kate lends these skills to organizational development, community-minded strategy, and thinking and writing on new economies, anti-capitalist business practices, and reminding us all to find more ease in our businesses.
wanderwellconsulting.com
This is also an invitation to join me for a free workshops on resilience in business and ways to take your offerings online at this time. I'll share some useful tools and resources that might help you take your practice online and work with the uncertainty we're in a little better and there will be plenty of time for connection and questions too. You can sign up here: yarrowdigital.com/free-workshops/
Finally, the Embodied Business Community is opening 24 spots next week and you can get on the waitlist here: yarrowdigital.com/diy-business-school/
I am celebrating five years in business today! "I trust myself to make this work" is still my favorite business affirmation and I am excited for the next five years. Working for myself has given me a lot of freedom, room for creativity, community, rest, inspiration and joy. Obviously it's also given me a lot of headaches and challenges, but at the end of the day I have never regretted it. I've recorded an episode sharing my biggest lessons - I talked about unlearning competition, having good boundaries, rethinking success, making time to work ON your business and listening to your body as a wise mentor. Enjoy! Thanks for supporting my work, being here, listening and sharing and for making all this possible. Love you, Yarrow
Hey everyone,
I taught a workshop on SEO in the DIY Business Community last week and thought I would share a little introduction here too!
Listen to hear more about what SEO actually is, how you can find the right keywords to target, how to optimise your site and most importantly why quality content and real connections are more important than anything else!
You can learn more about my work at YarrowDigital.com
Hey everyone,
how is February feeling in your business so far? Time is flying by so fast!
I'm sending you a solo episode with some practical tips and tools for finding your first or next five clients. I know there can be a lot of uncertainty in working for yourself and I think it's really soothing and important to have an action plan in place for when you're not sure about where you're next client or customer is gonna come from.
Enjoy and let me know if you have any questions at all!
You can learn more about my work here: yarrowdigital.com/ and if you're interested in working together you can book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone,
happy new year! I am really excited to start as I mean to go on and bring you the first interview of 2020 with another wonderful, inspiring and kind business owner - RC Woodmass! It's been really great to get to know them and their work and to be involved in the digital agency they have created. Here is what we talked about:
- The story of how their digital agency Queerit came to be
- Running a feminist, anti capitalist business
- Collaborating in a way that is sustainable and fun
- Moving away from scarcity and creating new kinds of abundance
- Having a clear message and standing for what we believe in
RC Woodmass (they/them), a trained classical soprano, is a non-binary lesbian now working in tech. For the last three years they have immersed themself in the tech sector, co-leading the Montreal chapter of Lesbians Who Tech (& Allies) to be one of the most active chapters in their global network. They most recently worked as a product designer, applying their talents in speaking, writing, and design as a founding employee of diversity and inclusion startup Crescendo. They are the founder of Queerit, a social good design agency by and for queers (and those who love us). They have been called a “rising star in the queer/feminist movement” and work tirelessly for the visibility of queer and trans folks in the tech sector, as well as in society at large. They love cycling, writing poetry, gardening, and their cat, Didi.
Find Queerit here:
queerit.co/
www.instagram.com/queeritco/
Stuff I mentioned in the intro:
The DIY Business Community: yarrowdigital.com/diy-business-school/
Sign up for the free business roadmap workshop: yarrowdigital.com/free-workshops/
Hey everyone,
happy new year! How are you feeling about 2020 and your business?
In this episode I am sharing some reflections on 2019 as well as some tools and questions I am using to map out my plans for this year. I really care to go beyond simple number based goals and to feel into what wants to be created in a sustainable, fun and creative way and I also talked a bit about trends and developments I am seeing for 2020.
This is just a preview of the free business roadmap workshop I am running on the 20th, you can sign up for it here: yarrowdigital.com/free-workshops/
Here are the questions I shared to reflect on the past year: What felt really good last year? Where do you wish you had more help? What was decision making like? What do you want to release? What are you most proud of?
And finally, here is the link to book a free feeler call if you are interested in working with me in 2020: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey folks,
I am sending you one last episode for 2019 reflecting on the year in business, about what worked and what didn't and about what I have learned from leaving social media.
I mean, wow it's been a wild ride! There is probably a lot more I could chat about, but here are my highlights
Hey friends,
happy new moon! I am delighted to bring you a really cool, delightful and insightful conversation with Ash Reed and Libby Smith about astrology for business, creative flow and team organisational development. It's been such a great chat with many, many ahas and much nodding along for me. I hope you'll love listening as much as I did! Here is what we talked about:
- Utilising astrology for more magic in all aspects of our lives
- How the stars can support us in making more intentional, successful business decisions and build aligned teams
- How the moon phase we're born into might affect us
- Living with the moon as an accessible gateway to more cyclical living and working
Ash Reed
After a decade of gardening by the moon, astrology shouted at me to use this tool for so much more. A knack with people and hearing them authentically, I have found the science of astrology to be a gateway to offer daily guidance & wisdom. We can honor the universe and use this tool or continue life with blinders on. It is our choice to make.
Libby Smith
With 5 planets in air signs and a stellium in the 10th house of career and calling, Libby spends a lot of time thinking about how to make our work lives better. Throughout the course of her professional and spiritual life, she's developed skills in three distinct traditions and practices. She's a an evaluator, facilitator, and educator working at a university in Wisconsin and with her . She takes a soul-aligned approach to working with a wide range of people and organizations seeking transformative change.
You can learn more about Ash & Libby's work here: workwithlibby.com/starlight-strategy/
and follow them on instagram here: www.instagram.com/starlightstrategy/
Here is the live tarot class I mentioned: www.yarrowmagdalena.com/tarot-as-a-li…k-live-class/ You can book a free feeler call with me here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
Hey business dreamers,
in this episode I am sharing eight tips that have been hugely important for me in working through imposter syndrome, which I know is sometimes coming up for all of us. If you are worried about not being ready or good enough this episode is for you!
Here is the live tarot class I mentioned: www.yarrowmagdalena.com/tarot-as-a-li…k-live-class/
And here is more info about the DIY Business Community: yarrowdigital.com/diy-business-school/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
Hey everyone,
thank you so much for joining me for another episode - this time I spoke to Caroline Wood about what it's like to build a business as an introvert. I think there can be a lot of pressure to do things a certain way and it's easy to feel pressured into sharing beyond what we're comfortable with. I always love talking to other small business owners who do things differently, so I hope you find this conversation interesting too. Here is what we talked about:
- Managing our introvert energy to build our businesses
- Create marketing plans that don't require us to be "out there" all the time
- Coming to a sustainable pricing model
- Overcoming self-doubt in our businesses
- Knowing our needs and having good boundaries
Caroline Wood is an introvert who supports other introverts to build successful businesses that honour their introversion. She does this through helping them put in place great systems and set prices to thrive. Caroline is a corporate escapee having spent 20 years working as a chartered accountant working for large businesses and not for profits. She has wound her way around world working in Australia (her home country), the UK, Namibia and Laos.
Website: carolinemwood.com/
Instagram: www.instagram.com/quietlycaroline/
Facebook: www.facebook.com/QuietlyCaroline/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey appreciated listeners,
thank you for joining me for another episode! I was really honoured to speak to Andréa Ranae for this one, she is such an inspiration when it comes to leading with integrity and bringing people into much needed, sometimes difficult conversations. Here is what we talked about:
- Anti-oppression approaches in the coaching world
- Inclusivity in small businesses
- Supporting people in making a difference in their communities
- Showing up as fully human and inviting meaningful conversation
- Building an online business with integrity and allowing ourselves to delegate and bring in support
Andréa Ranae is a coach, facilitator and teacher who offers practical tools, resources and wisdom that support people with a vision for change to show up with integrity, own their power and practice radical service so that they can make their unique impact on the world. She's the creator of Liberatory Leadership and Coaching as Activism, the host of her podcast A Call to Serve and the author of Love, Manifesting.
www.andrearanae.com/
Enjoy!
Listen on Apple Podcasts // Stitcher // Soundcloud
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone,
thanks for tuning into another episode! As you might know I am really interested in grief and death work and so was absolutely thrilled to speak to Lucy Taylor for this episode. It was really enriching to talk through some of our ideas and observations in the small online business and coaching world and I would love to hear what you think after listening! Here is some of what we talked about:
- How we need to let old ways of doing things die
- The showreel culture of instagram and how we might go beyond it
- Allowing our whole selves to show up
- Staying emotionally open and engaged in times of decay and death
- Things we feel are missing from the coaching world
As a Death Awareness Coach, Lucy facilitates meaningful experiences for individuals and entrepreneurs to engage their relationship with death and loss as a path to wholeness and acceptance. Within her personal coaching, she supports people who are transitioning through a space of what ‘was’, towards what is yet to emerge. Through her business mentoring program Human On Purpose, Lucy guides coaches and purpose-driven entrepreneurs to prioritise truth and humanness as they create and communicate their business.
www.lucymaytaylor.com Instagram: @lucymaytaylor (www.instagram.com/lucymaytaylor/)
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone,
I hope you're having a beautiful week and that this interview I am sending your way is a little spark of business joy!
I really loved talking to Jen of Rock Rose Digital and am always so excited to meet other business owners who value connections over numbers and speak honestly about the challenges we're all facing in one way or another. Here is what we talked about:
- Transitioning into a new field
- Relating to social media in intentional ways
- Finding balance in work and life
- The importance of prioritising our mental health while building a business
- Making meaningful connections rather than chasing numbers
Jen Eastwood is a freelance social media marketer, copy writer and tea lover, working under her brand name Rock Rose Digital. She uses her heart-centered marketing approach to help passionate people who live for a cause not applause, grow blossoming purpose-led online communities and intentional sustainable businesses. Jen lives in Shrewsbury, Shropshire, is passionate about mental health, supporting indie businesses and feminism. When she's not working, she enjoys reading, cooking, and country walks with partner Dave.
You can find out more at www.rockrosedigital.co.uk, www.facebook.com/rockrosedigital www.instagram.com/rockrosedigital www.twitter.com/rockrosedigital
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey beautiful beings,
excitement is happening over here as I have another interview episode to share - just love telling more stories and hearing other small business owners talk about how they do things, make decisions and stay true to their values! This time I spoke to the wonderful Jo Casey who runs the meaningful business podcast. Here is what we talked about:
- How Jo became an accidental business coach
- What our businesses would be as plants and animals
- All the things about being a small business owner that feel exciting, challenging and wild
- How Jo came to make peace with marketing even though it so easily feels icky
- How we built businesses that support our mental health and leave space for flexibility
Jo Casey helps coaches and healers get more clients without sacrificing soul or sanity. She is a certified coach, speaker, trainer and host of The Meaningful Business Podcast. In addition to being British, Jo is slightly nerdy and determined to help women overcome our feminine conditioning so we can step out, be seen, and thrive.
Jo specializes in helping service-based business owners do the self-development work needed to flourish in the online world, get more clients and build meaningful businesses - all without resorting to the dark arts or sleazy marketing tactics.
Founder of jocasey.com and The Meaningful Business Academy, creator and presenter of The Meaningful Business Podcast, speaker, and writer for Coaching Blueprint, Mind Body Green and Tiny Buddha (among others). You can learn more about her upcoming SuperNova program here: www.jocasey.com/supernova/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating honest, more sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey fellow travellers,
in this episode I am sharing my thoughts about different website building tools that you may have been exploring.
I am sharing my experiences with both platforms and also some practical questions you should consider before deciding on where to make your online home. This is also a great episode to listen to if you are thinking about expanding and are wondering wether it's time to switch.
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
As you might have seen/heard I left social media, which is kind of a wild decision for a small business owner to make. The pressure to put shiny, bite sized content out there regularly to beat the algorithm is huge, but I am ready to see what else is out there!
In this solo episode I am sharing the reasons for my decision, what I have observed over the years, what I am planning to grow my business instead of being on social media and what it all feels like.
I would love to hear what you think - are you enjoying your social media life? How much time are you spending on your phone? What would you miss if you left?
Let me know in the comments over at YarrowDigital.com
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey appreciated listeners,
l am sorry it's been a little while since you received the last episode. I moved houses and countries, left social media, wrote a zine and enjoyed summer. Thanks for your patience!
Now that I am all set and unpacked I am really excited to started sharing more episodes since one of my main aims with leaving social media was to be able to create more long form media and have more in-depth conversations.
This one with Eli Trier stayed with me for a long time and gave me a whole bunch of ideas that I have already implemented. I am honestly so grateful I met Eli and got this little glimpse behind the scenes of how she does things. It's magic! Here is what we talked about:
- How to reach out to others as an introvert
- Overcoming social anxiety and creating working conditions that truly work for us in a sustainable, regenerative way
- The magic of creating community projects that go much deeper than your average telesummit or weekend gathering
- Why bringing people together around a shared passion is so much more powerful than shouting random stuff from the rooftops
- Redefining our ideas of success and "adulthood"
- Rehumanising business relationships and investing in transparency, kindness and connection
Eli Trier lives in the wonderful city of Copenhagen, Denmark and is a community builder for Quiet Revolutionaries. She helps introverts with big dreams to get connected and build thriving, engaged communities around their businesses, so that they can make a massive impact, find their dream clients, and make their corner of the world a better place. A long-time business owner, Eli knows first-hand the power of human connection to build a business, and her unique approach got her featured in The FT Guide to Business Networking. She specialises in creating powerful, strategic online community projects and loves every minute of her work (even the boring bits). When she's not working you can find her curled up with a book, painting, or hanging out with her fiance Lars.
The video message service Eli mentioned is called Bonjoro - www.bonjoro.com/ And her love>numbers group programme can be found here - elitriercommunities.com/lovenumbers Email: eli@elitrier.com
Website:elitriercommunities.com Instagram: @elitriercommunities
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey friends,
I get this question a lot and have a lot of thoughts to share! Tune in to learn more about:
- The cheapest and easiest ways to deliver an online course
- The questions you should ask yourself before you start
- The possible long term factors to keep in mind
- Ways of creating a sensible budget for your course
- Why creating community around your course is so beautiful and important
I am also talking about the DIY Business Collective, which you can get lifetime access to for $220 until August 10th, learn more here: yarrowdigital.com/diy-business-school/
Let me know if you have any questions at all!
Sending love,
Yarrow
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey folks,
I think you'll love this episode if you feel puzzled by branding and unsure where to start - maybe you're worried it's all manipulative and restrictive or that creating a cohesive brand has to be pretty expensive and complex. I really love how Lilly Garcia manages to demystify the whole process so that playing with colours, fonts and graphics can actually be fun.
Here is what we talked about:
- What flexible branding is and how it can be super helpful for small business owners
- Reclaiming branding and graphic design from capitalism and remembering that creative expression has always been a human need
- How to let go of perfectionism, keep it simple and let your branding grow with you
- The funny story of a cheap shoe brand hiring "influencers" and rebranding completely to then charge hundreds of dollars as a holiday PR stunt
Lilly Garcia is a designer of Flexible Brands, which means she helps radical souls who are ready to show up as their full selves in business create visuals that allow them the room to do just that. She believes that branding should mold itself around you, not the other way around, and that we can dismantle systems of oppression by simply showing up fully.
website: lillygarcia.com instagram: www.instagram.com/_lillygarcia/
Here is the giveaway I mentioned: kingsumo.com/g/7ojapu/diy-busin…mentoring-giveaway
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey friends, I'm excited to send the first episode from Scotland your way!
Today I'm talking about launching - my story with launches and how my first one failed spectacularly, why I believe having a launch free business model can work and why I am now launching anyway, the three focus points I am centring (honesty, generosity and community)this summer and the tools I am using to re-launch the DIY Small Business School.
This episode is for you I've you've been feeling icky about launching, want to explore doing things differently and need some practical ideas and tools to spread the word about an offering you're excited about.
Here is the GIVEAWAY I mentioned, you can enter to win a spot in the DIY Business School plus mentoring with me worth $640:
kingsumo.com/g/7ojapu/diy-busin…mentoring-giveaway
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone,
happy Monday and almost new moon!
I'm bringing you an episode all about masterminds - about why they are so important and beautiful, what you could get from being in one and how to start or join one to support your business adventures.
I'm sharing what I loved about the four masterminds I have been in and what my ideas for the next evolution of the DIY Small Business School are.
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey beautiful being,
I hope you are well and ready for a beautiful week ahead! I am bringing you another interview episode today - I had the chance to speak to the wonderful Sarah Corbett of Rowan + Sage about her business, strategies, dreams and experiences.
It's been really wonderful to spend some time with someone who has similar passions who also runs two businesses! Here is what we talked about:
- Building small businesses from scratch and picking up skills within employment while we prepare
- Knowing when you're ready to take the leap
- Offering services and the unique challenges of creating a product based business
- Creating balance and solid structures to avoid financial hick ups
- Working with plants all day
- How Sarah found her focus by offering celiac safe, gluten free herbal products
Sarah Corbett is a Clinical Herbalist and co-owner of Rowan + Sage, a small-batch apothecary brewing plant potions and other herbal magic in the heart of Atlanta, GA. Sarah's path as an Herbalist blossomed from experimentation with plants to support her own health challenges, specifically through her experience with Celiac Disease. She is a forever student of the magic of nature & the human body, holding a Bachelors of Science in Psychology with an additional focus on Nutrition, certifications from the College of Purna Yoga, and over seven years of combined self-study and formal education in Herbalism. Through her work with Rowan + Sage, Sarah offers a line of Celiac-safe herbal products made from locally sourced herbs grown in her bioregion and offers one-on-one wellness consultations to help others experience vibrant well-being. You can learn more about her work & herbal line at www.rowanandsage.com or find her on social media (Instagram: @rowanandsage, Facebook: @rowanandsageshop, Pinterest: www.pinterest.com/rowanandsage).
Sarah is also a digital marketing strategist, web developer, and designer behind SC.Digital Studio where she helps other creatives and soul-centered entrepreneurs tell their stories. You can learn more about that aspect of her business at www.s-c.digital.
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey folks, happy Monday!
I am bringing you another solo episode in which I am sharing four practical tools to help you develop a sustainable long term content strategy that grows your business without chaining you to your phone
Hey folks,
I am delighted to share another interview with you today - I spoke to the wonderful Katie Dutcher who is a mindfulness and meditation teacher as well as a small business owner with really interesting stories and perspectives to share. Here is what we talked about:
- Boundaries and self-worth in business
- Mindfulness practices for more clarity
- The many ways in which our businesses evolve over time
- Dealing with stress as an entrepreneur
- Transitioning out of employment and being intentional with finding new communities and support
Katie is a teacher of mindfulness and meditation. She founded Flourish & Bloom to coach individuals who are interested in being more present and living with intention. (Her work especially resonates with introverts, HSPs, and recovering people-pleasers.)
Katie is the author of two workbooks that combine teaching, audio meditations, and reflective writing prompts: “Transform Your Relationship to Anxiety” and “Courage Amidst Uncertainty.”
She is a founding teacher at Monterey Bay Meditation Studio in Pacific Grove, California, where she offers courses and retreats on self-compassion, anxiety, courage, strategies for introverts and Highly Sensitive People, and other topics pertaining to well-being. Katie believes that cultivating greater awareness in each moment is key to living a more satisfying life, and her teaching emphasizes authenticity, presence, vulnerability, and curiosity.
Katie’s website: www.katiedutcher.com
Monterey Bay Meditation Studio website: www.montereybaymeditation.com
Find Katie’s short teachings and meditations (a new one most every Wednesday morning) at bit.ly/YouTubeFlourish
Follow Katie on Instagram at www.instagram.com/weflourishandbloom/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone, happy Monday!
I am delighted to send another interview your way today - this time with the wonderful Sophy Dale. I really want to bring you more true and real stories from folks who created beautiful businesses while also working with some limitations, so it feels great to actually chat about the stories we tell and how powerful they can be in this episode!
Here is what Sophy and I talked about:
- Writing as an empowering creative practice for entrepreneurs
- Changing directions while staying true to our passions and values
- Meeting our own needs for supportive, sustainable working conditions
- Why understanding our own story and telling it in powerful ways is so important
Sophy Dale is an editor turned business mentor. She works with creative entrepreneurs on their overall strategy and is a messaging and writing coach, helping them uncover the story at the heart of their business, so they can be known for being who they really are. She also runs the Creatively Connected community, which offers both business and writing support.
www.sophydale.com/yarrow instagram: www.instagram.com/creativelyconnectedcommunity/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone,
I am so beyond excited to bring you my first interview for the DIY Small Business podcast with the wonderful Elinor Predota! Elinor was also on the Daydreaming Wolves podcast and has such beautiful insights to share about what it means to build businesses that are aligned with our values. Here is what we talked about:
- Building a small business against and beyond capitalism
- Elinor's background of working in cooperatives
- The emotional labour involved in re-thinking our relationship to power and leadership
- Ways of building sustainable and regenerative communities and how that is related to how we trade with each other
- Personal freedom and collective liberation
- Cycles and transformations in business instead of constant growth
Elinor supports people who long to make action for social justice an everyday part of their life and work, but who feel stuck, confused, or overwhelmed, to build their inner resources of resilience, awareness of self, society and environment, and confidence.
Elinor offers one to one, group and DIY programmes which are grounded in a long and wide-ranging background in activism, community development, spiritual counselling, ritual work, storytelling, and facilitation of learning. Elinor’s work is rooted in the magic of creativity, of relating across difference, and of becoming alive to all that is present, within and without us, here and now.
Here is the link to the Business Beyond Capitalism conversations Elinor is offering: elinorpredota.com/business-beyond-capitalism/
Here is Elinor's website: elinorpredota.com/ and this is her Patreon: www.patreon.com/elinorpredota
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey folks,
I am excited to be back with another episode! As we speak there are 155 of you supporting me through my Patreon, which is the reason I can offer super affordable courses, free online workshops and two podcasts with tons of free resources. I can't tell you how much that means to me!
So in this episode I am talking about how I grew my Patreon, what my tech set up is and how it felt to get started. But more importantly I am also sharing more than ten different things you could offer to grow your Patreon and I am suggesting a ton of different introvert-friendly option for promoting yours. This might work for all kinds of business models - product based, mainly online or offline or service based!
Here is my Patreon: www.patreon.com/daydreamingwolves
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey folks,
I am back on the podcast after my little holiday break!
Building community is my main focus for 2019 and I just moved all my programs over to Mighty Networks, so it made total sense to kick things off with a ramble on these things. If you also feel you want to build more community and connection around your business this episode is for you! Listen to learn about:
How my understand of community in business has changed over the years and why it takes time to unlearn competition What tools and software I am using to facilitate online communities Why I think Patreon is a great way to build a mutually supportive network What services and programs I am offering in 2019 Here is the tech and strategy support I mentioned for those who need some help setting themselves up for an amazing year: yarrowdigital.com/online-marketing/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey friends,
this is the last episode for 2018 - thank you so so much for all your support so far! Next year in addition to these solo episodes I'll be interviewing wonderful small business owners who are doing things differently and I can't wait to share those conversations with you!
This week I am talking about business planning for 2019 after running a really cool online workshop on this last week. Tune in to hear about:
- What my year in business was like and what I learned
- How I've managed to built community and run more than 20 free live workshops
- What an ICA is and why it's worth defining one for 2019
- How you can make sure to set goals that go beyond numbers, that feel good and that are sustainable
- Why journaling for business feels so good and important to me
And here are some of the journaling prompts I spoke about:
- Who are you serving?
- What is your ICA struggling with?
- What is accessible to them?
- Where are they hanging out?
- What products or services are you most excited about creating?
- What makes you hold back or feel jealous?
- What motivates you the most?
- What does your body need?
- How are you feeling about your prices and the accessibility of your work?
- How much do you need in order to feel safe?
- What would you like to reinvest into your business?
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey everyone,
this episode might be a bit more emotional as pricing can bring up many feelings! I don't have any rules or answers for you, but a lot of good stuff to explore:
- Some thoughts on valuing your time and energy
- Tools you can use to make your work more accessible
- An introduction to calculating fixed and variable costs per unit sold
- Some thoughts on class and accessibility
- Ideas for pricing online courses
As always let me know if you have any questions at all!
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey business dreamers,
it's already Monday and time for another episode! This week I spoke about something that is super close to my heart - helping people build a solid newsletter list! Tune in to hear about:
- Why I think this is so important for your independence as a business owner
- My thoughts about social media vs. newsletters
- How to choose the right newsletter provider
- Making sure you shout about it from the roof tops without being annoying
- Free things you can offer as an incentive to sign up
- Other newsletter building strategies I love
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Welcome back! I am super happy to bring you another DIY Business Magic solo episode about generosity and boundaries in business. In this one I am sharing:
- How I stopped saying yes to everything and kept my work accessible at the same time
- Why I believe sharing your skills is totally safe and totally beautiful
- How I manage to offer free content year round rather than just when I have something to sell
- How we can rethink funnels
- How I create win-win situations that don't deplete me
- What boundaries I draw around my work and energy
I hope this is useful to you! I want to say that this is definitely not the only way to do things and also that I hope you don't feel any pressure to make free stuff available too. We're all in different spaces and my intention is just to share what works for me.
Here is the sign up for the Business Planning for 2019 workshop I mentioned:
yarrowdigital.com/free-webinars/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Happy Monday!
I am sending a new episode on online marketing and social media for introverts your way today, which is based on a free workshop I recently ran. I know so many of us feel resistance around this and imposter syndrome is sadly totally normal, so I wanted to share my best tips and tools. Listen if you want to learn:
- How to indentity where exactly your resistance around sharing your work is coming from
- How you can use free tools and automations to make the process easier
- How you can draw clear boundaries around your time and privacy
- How you can find the right spaces and communities for your message
- How a clear and consistent visual language can help you feel more confident online
- How you can set realistic and authentic goals for your business
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey friends,
it's Monday and I'd like to send another mini business lesson your way as we start the week. This one is all about branding - about what is actually is, what it can mean for you and about how you can get clear on your ideas. I am also sharing a bunch of practical, mostly free tools that you can use to create an authentic and consistent visual language for your small business so that people immediately understand what your message is and have an easier time recognising and remembering you.
Here are the resources I talked about:
creativemarket.com
www.canva.com/
www.pinterest.de/YarrowMagdalena/boards/
www.design-seeds.com/
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey business babes,
I already have a new DIY Business Magic episode for you, this one is all about getting started with online courses. Don't worry, I am not gonna tell you how to make six figures in three month. Instead I am sharing:
- The pros and cons of sharing your skills online
- The mistakes I made over the years
- The details of my current tech/software set up and why I love it
- How I moved away from launching towards building long term, mutually supportive relationships through Patreon Let me know if you have any questions at all!
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule
Hey beautiful being,
this feels like the first day of school all over again and I am so happy you're on board!
:: About me and the DIY Small Business podcast ::
I am a web designer, small business mentor and tech fairy who helps people start and run small businesses that are fun to work in and make enough money for things that matter.
The DIY Business Podcast is supporting people in creating regenerative, sustainable and feminist businesses that redefine success and center community through interviews with like minded folk, how to guides and exploratory shares.
I am not on social media anymore because I want to focus on creating indy media like my podcasts, compare myself less and spent little time on my phone. This means I have more energy to nurture my communities and make cool things for you!
If you’d to stay in touch you can sign up for my newsletter over here: yarrowdigital.com/sign-up-for-my-newsletter/ – I am usually sending them once or twice a month when I have new episodes, resources or interesting stories to share.
If you like the show you might also love the DIY Business Collective, a low cost program that includes a ten module online course, monthly group coaching, weekly journaling prompts, monthly themed workshops and quarterly business planning workshops for $22/month. Learn more and sign up for a free seven day trial here: yarrowdigital.com/diy-business-school/
If you are interested in 1:1 work with me (web design, tech and design support or business mentoring) you can learn more here: yarrowdigital.com/yarrow-digital-services/ or book a free feeler call here: hello.dubsado.com:443/public/appointment-scheduler/5d87650bebd42163a8b343ee/schedule