The Jerry Jones Direct Radio Show: Recent Episodes
Jerry A. Jones
Join Jerry Jones, Founder and CEO of Jerry Jones Direct, the nation's premier dental marketing and coaching company, as he interviews Guests inside and outside the dental space to find out what's working now to grow dental practices - to include marketing, practice management and more! Tune in and leverage Jerry's 15+ years of dental practice ownership and over 20 years of dental advertising experience to grow YOUR practice, now!
Do I really need to say more?
It IS possible to earn more by working smarter.
In today's show, I dive in with Dr. Ron Schefdore on some of the traits required to make this work.
Don't listen just once, ok?
To learn more about today's guest, Dr. Ron Schefdore, visit this link.
To learn more about Jerry Jones Direct, just visit my site.
Support the show (https://jerryjonesdirect.com)
We all know the drill by now. Dentistry as we knew it pre-March 2020, was shuttered and from about early March, depending on where you live, to NOW... nearly the end of May 2020, the vast majority of dental practices nationwide have either only seen emergency patients or none at all.
Now, things are starting to open up and get back to normal.
So, I went to one of my Members, Dr. Sean Tarpenning, to see what he did duringthe shutdown, what he's doing now and what the future looks like.
This is a crucial show for you to tune into and catch. There are lessons o' plenty from this Eau Claire, WI dentist.
His message offers hope, strategy, and demonstrates GRIT.
You'll learn:
- What Sean and his team did to keep their team involved and ready to come back
- What they did to keep patients in the loop
- How they re-opened this week
- How they are sourcing PPE
- And, the real value of leadership and culture in times of adversity and frankly, an unknown future.
I can't encourage you enough to listen in, now!
For more information about Jerry Jones Direct and what we offer dentists, head on over to our website, jerryjonesdirect.com, to learn more.
Support the show (https://jerryjonesdirect.com)
Wondering what COVID means for the value of your practice?
Wondering what it will mean if you are an associate?
What about... Considerations when communicating with patients?
All this and more in this brand-new, straight-to-the-point episode with Timothy Brown and Jerry Jones! Listen in, now!
To learn more about Canada's #1 Practice Brokerage, ROI Corp, go to http://www.roicorp.com
To learn more about Jerry Jones Direct, go to: http://www.jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
My guest on the show today is Dr. Ginger Bratzel - former practicing dentist with the love of marketing her blood. The first time I met Ginger, I said, "You are a dentist in a marketer's body!" And, it's exactly why today she spends her time helping dentists with marketing strategy. In our time together, we discuss a wide-ranging number of topics to include:
- Would you rather have a new patient or an existing patient?
- What's working now to attract AND keep patients?
- What is and how you can leverage "stories" to grow your practice
- CNEs and how they impact your practice
- The long-term view vs. the short-term
- And much more
Join Ginger and I on this fun, winding, and informative episode to take your practice to higher new patient highs and to KEEP your existing patients plugged in!
To learn more about Ginger, you can reach her at http://gingerbratzel.com/
Support the show (https://jerryjonesdirect.com)
My guest on today's show is Dr. Bob Kohnle. Bob is the Founder and CEO of Aliat, a PEO (professional employer organization) based right here in Oregon. Aliat is a professional back-office suite with everything you need to manage your HR, Benefits, and Payroll – with affordable, 5-Star healthcare coverage. All in one place. Bob's background in hospital work, business administration, operating his own private practice and battling with insurance companies gives him a unique view and skillset to understand the day-to-day challenges and provide solutions to professional practices. We know that keeping great employees is a challenge in today's low-employment environment. In this podcast episode, Bob and I discuss what keeps great employees with you, for the long term, and, how you can provide services to compete with Big Box or Big Chain Dentistry. Enjoy the show! To learn more about Aliat, and contact Bob, you can reach them at https://myaliat.com/
Need help marketing your practice? Attracting more new patient referrals and improving retention? Join Jerry's Profit Insiders here: https://jerryjonesdirect.com/
Support the show (https://jerryjonesdirect.com)
My guest on today's show is Doug Fettig, CPA, MBA. Doug is with the startup, HPA, or, Health Professionals Alliance out of Lake Oswego, Oregon. I met Doug over a year ago and he was part of the Pacific NW Dental Tour 2019 - a roadshow where we took continuing education to some of the secondary markets in Oregon and Washington.
In this episode, you'll learn how to put your dormant practice equity to work in a publiccompany. It's a cool concept you've got to hear about.
You and I both know that equity is typically only paid out when you sell. Well, what if you could take advantage of that equity along the way? Tune in to this episode to find out how and to learn more!
Support the show (https://jerryjonesdirect.com)
In this episode, Mr. Luke Kapper, a VP with Bank of America who's done more than a HALF-BILLION in dental loans, presents information dentists need to know about lending in the current economic environment.
We cover:
- The state of the current lending environment
- Why BofA loves dentists
- What a changing economy means for lending to dentists
- If you're debt averse - learn what roles debt and banking play in growing your practice(s)
- What bankers REALLY love: CASH _______.
- When to talk to transition experts if you’re thinking of buying, retiring, etc.
- And, much more!
Note, there are some technical glitches on occasion. Our network was experiencing some issues during the recording. Our apologies.
Support the show (https://jerryjonesdirect.com)
If you think dentists have it rough when it comes to PPOs “owning” your practice from a financial standpoint…and if you question who you are working for sometimes (PPOs?), then this episode of the Jerry Jones Direct Radio Show is for you!
The reality is this: Independent physicians are 95% insurance-driven. He who controls the purse strings owns the process. And, in the PPO-Dentist relationship, that most often is going to be the PPO. Your leverage is minimal and worse, your patients believe the PPOs have their best interest in mind. Unfortunately, they do not. By definition, they are in business to make a profit and so profit becomes their primary motivation. Let’s not kid each other. You are not their primary interest. YOUR patient is not their primary interest. They are their primary interest.
To grab a different and sobering perspective about shedding the shackles of PPOs, I recently corralled my personal physician, Matt Bain, MD, of Albany, Oregon, to discuss the benefits of an in-office membership program – one that does NOT consider PPOs, HMOs, Medicare or Medicaid.
If you’ve considered or have added an in-office membership type program to your practice (I created one of the first ones over 15 years ago for my own dental office – knowing that uninsured patients would flock to it and they did), or you’re curious how it works, are maybe even tepid about it or scared to death what it might do to your practice, this podcast will be a major help in overcoming the internal objections, the process, the pathway, and much more.
Matt and I spend over an hour diving in – he reveals his concerns about in-house programs, his decision making process (INVALUBLE) used to integrate the program in a medical practice (which scares the living daylights out of most physicians due to the unknowns and uncertainty), how he determined the cost of the program (HINT: You have to know your cost/procedure in your practice and 99.9% of dentists do NOT know the cost to deliver a given procedure in their practice, and that is something you MUST be armed with before integrating such a program) and much more.
This episode will give you a new and far superior way to evaluate the pros and cons for your unique practice to help you determine if this is a model you should consider.
From my perspective, it’s a no-brainer and for 15 years, we had patients that loved it. Odds are, you will too.
If you are interested in learning more about integrating a program like this in our practice, reach out to me – you can contact me through my website: https://jerryjonesdirect.com or, just call my office for fastest service and ask for me: 503-339-6000.
Support the show (https://jerryjonesdirect.com)
“Windows [Microsoft] can’t evolve without programmers. But bacteria evolve by themselves in minutes. What do bacteria know that we don’t?” - Perry Marshall
Jerry’s podcast Guest for the next series of 3 shows is none other than Perry Marshall. Perry wrote THE BOOK on Google Adwords. He wrote THE BOOK on 80/20 marketing. He’s written a number of other books, too, including his latest, “Evolution 2.0: Breaking the Deadlock Between Darwin and Design.” Perry most recently appeared at the infamous Royal Society in Great Britain, where he appeared with Oxford Professor Denis Noble to announce the increased purse of $10,000,000. And that dear listener, is what he and Jerry discuss in this series of podcasts. Join in as Perry takes you through a fascinating journey to his most recent project, Evolution 2.0 and learn more about Perry’s legit $10,000,000 prize. More information on Perry and the EVO 2.0 project can be found here: https://evo2.org/
Support the show (https://jerryjonesdirect.com)
“Windows [Microsoft] can’t evolve without programmers. But bacteria evolve by themselves in minutes. What do bacteria know that we don’t?” - Perry Marshall
Jerry’s podcast Guest for the next series of 3 shows is none other than Perry Marshall. Perry wrote THE BOOK on Google Adwords. He wrote THE BOOK on 80/20 marketing. He’s written a number of other books, too, including his latest, “Evolution 2.0: Breaking the Deadlock Between Darwin and Design.” Perry most recently appeared at the infamous Royal Society in Great Britain, where he appeared with Oxford Professor Denis Noble to announce the increased purse of $10,000,000. And that dear listener, is what he and Jerry discuss in this series of podcasts. Join in as Perry takes you through a fascinating journey to his most recent project, Evolution 2.0 and learn more about Perry’s legit $10,000,000 prize. More information on Perry and the EVO 2.0 project can be found here: https://evo2.org/
Support the show (https://jerryjonesdirect.com)
“Windows [Microsoft] can’t evolve without programmers. But bacteria evolve by themselves in minutes. What do bacteria know that we don’t?” - Perry Marshall
Jerry’s podcast Guest for the next series of 3 shows is none other than Perry Marshall. Perry wrote THE BOOK on Google Adwords. He wrote THE BOOK on 80/20 marketing. He’s written a number of other books, too, including his latest, “Evolution 2.0: Breaking the Deadlock Between Darwin and Design.” Perry most recently appeared at the infamous Royal Society in Great Britain, where he appeared with Oxford Professor Denis Noble to announce the increased purse of $10,000,000. And that dear listener, is what he and Jerry discuss in this series of podcasts. Join in as Perry takes you through a fascinating journey to his most recent project, Evolution 2.0 and learn more about Perry’s legit $10,000,000 prize. More information on Perry and the EVO 2.0 project can be found here: https://evo2.org/
Support the show (https://jerryjonesdirect.com)
In this multi-episode podcast, expert video marketer, Ron Sheetz and your host, Jerry Jones launch into a deep dive on one of the least used and most misunderstood, yet most valuable marketing strategies available to dentists and other patient or client-based businesses. Ron shares personal stories of how his business has benefited. And, how yours can, too. This could well be one of the most valuable podcasts you’ll ever listen to. For more information on this powerful patient retention and referral strategy, visit Jerry’s website: https://jerryjonesdirect.com/patient-newsletter. For more information on Ron Sheetz, email Ron via his website, http://askronsheetz.com
Support the show (https://jerryjonesdirect.com)
In this multi-episode podcast, expert video marketer, Ron Sheetz and your host, Jerry Jones launch into a deep dive on one of the least used and most misunderstood, yet most valuable marketing strategies available to dentists and other patient or client-based businesses. Ron shares personal stories of how his business has benefited. And, how yours can, too. This could well be one of the most valuable podcasts you’ll ever listen to. For more information on this powerful patient retention and referral strategy, visit Jerry’s website: https://jerryjonesdirect.com/patient-newsletter. For more information on Ron Sheetz, email Ron via his website, http://askronsheetz.com
Support the show (https://jerryjonesdirect.com)
Dr. Roger Levin has a long and storied history in dentistry. He’s a 3rd generation dentist and practiced for 10 years, ultimately launching dentistry’s top consulting company, the Levin Group.
For the last 36 years, Dr. Levin and his team have tracked dental practice data, consulted with practices large and small, worked with DSOs, solo practice owners and others in the dental space.
In correspondence to Dr. Levin earlier in 2019, I sent him my latest copy of The State of Dentistry® 2019 and he reached out. Intrigued by my comments in the document, Dr. Levin agreed to be interviewed and be featured as a guest on the show.
During the hour+ we spend together, we did a deep dive into areas that most never discover in dentistry – such as leadership (closed vs. open-minded styles), attrition (the silent practice killer I’ve written about for years – Dr. Levin has a way to cut yours in HALF, by the way and he shares it with you in this series), and so much more.
I’ve heard from a huge number of my Members and subscribers all over the world after they watched the video of this same conversation on YouTube -- you can watch is here: https://youtu.be/KUCwQfVs5Ts
I hope you enjoy this series of 3 podcasts with Dr. Roger Levin. I guarantee you’ll learn something new, remember something you’d long forgotten, or, will see something you thought you knew in a completely different and clearer way.
Enjoy. And, remember – ACT upon what you learn. Otherwise, our time together is merely expensive entertainment.
And a reminder: Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Roger Levin, you can visit his website: https://levingroup.com
Here, you can grab Jerry’s free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
Dr. Roger Levin has a long and storied history in dentistry. He’s a 3rd generation dentist and practiced for 10 years, ultimately launching dentistry’s top consulting company, the Levin Group.
For the last 36 years, Dr. Levin and his team have tracked dental practice data, consulted with practices large and small, worked with DSOs, solo practice owners and others in the dental space.
In correspondence to Dr. Levin earlier in 2019, I sent him my latest copy of The State of Dentistry® 2019 and he reached out. Intrigued by my comments in the document, Dr. Levin agreed to be interviewed and be featured as a guest on the show.
During the hour+ we spend together, we did a deep dive into areas that most never discover in dentistry – such as leadership (closed vs. open-minded styles), attrition (the silent practice killer I’ve written about for years – Dr. Levin has a way to cut yours in HALF, by the way and he shares it with you in this series), and so much more.
I’ve heard from a huge number of my Members and subscribers all over the world after they watched the video of this same conversation on YouTube - you can watch is here: https://youtu.be/KUCwQfVs5Ts
I hope you enjoy this series of 3 podcasts with Dr. Roger Levin. I guarantee you’ll learn something new, remember something you’d long forgotten, or, will see something you thought you knew in a completely different and clearer way.
Enjoy. And, remember – ACT upon what you learn. Otherwise, our time together is merely expensive entertainment.
And a reminder: Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Roger Levin, you can visit his website: https://levingroup.com
Here, you can grab Jerry’s free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
Dr. Roger Levin has a long and storied history in dentistry. He’s a 3rd generation dentist and practiced for 10 years, ultimately launching dentistry’s top consulting company, the Levin Group.
For the last 36 years, Dr. Levin and his team have tracked dental practice data, consulted with practices large and small, worked with DSOs, solo practice owners and others in the dental space.
In correspondence to Dr. Levin earlier in 2019, I sent him my latest copy of The State of Dentistry® 2019 and he reached out. Intrigued by my comments in the document, Dr. Levin agreed to be interviewed and be featured as a guest on the show.
During the hour+ we spend together, we did a deep dive into areas that most never discover in dentistry – such as leadership (closed vs. open-minded styles), attrition (the silent practice killer I’ve written about for years – Dr. Levin has a way to cut yours in HALF, by the way and he shares it with you in this series), and so much more.
I’ve heard from a huge number of my Members and subscribers all over the world after they watched the video of this same conversation on YouTube -- you can watch is here: https://youtu.be/KUCwQfVs5Ts
I hope you enjoy this series of 3 podcasts with Dr. Roger Levin. I guarantee you’ll learn something new, remember something you’d long forgotten, or, will see something you thought you knew in a completely different and clearer way.
Enjoy. And, remember – ACT upon what you learn. Otherwise, our time together is merely expensive entertainment.
And a reminder: Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Roger Levin, you can visit his website: https://levingroup.com
Here, you can grab Jerry’s free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
You’re gonna love the next 3 episodes of the JJD Radio Show & Podcast with me and my special guest, Dr. Gene Sambataro.
Gene’s a veteran, wet-gloved practicing dentist I met online – he’s a guest today because of his focus on dentistry that’s prevention-focused vs. hey, let’s pull that bad boy and throw in an implant!
Over the next 3 shows, you’ll hear how Dr. Gene and I discuss:
- Is prevention really profitable?
- How do you get prevention to pay if it IS profitable?
- What an advanced, prevention-based practice does for marketing
- How to get your team on board for YOUR kind of dentistry
- What challenges this type of practice building encounters and how to overcome them
- Why most dentists shy away from a truly prevention-based practice
- The role of nutrition in dentistry, and
- Much, much more!
Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Sambataro, you can visit his website: https://drgenesambataro.com
Here, you can grab Jerry’s free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
You’re gonna love the next 3 episodes of the JJD Radio Show & Podcast with me and my special guest, Dr. Gene Sambataro.
Gene’s a veteran, wet-gloved practicing dentist I met online – he’s a guest today because of his focus on dentistry that’s prevention-focused vs. hey, let’s pull that bad boy and throw in an implant!
Over the next 3 shows, you’ll hear how Dr. Gene and I discuss:
- Is prevention really profitable?
- How do you get prevention to pay if it IS profitable?
- What an advanced, prevention-based practice does for marketing
- How to get your team on board for YOUR kind of dentistry
- What challenges this type of practice building encounters and how to overcome them
- Why most dentists shy away from a truly prevention-based practice
- The role of nutrition in dentistry, and
- Much, much more!
Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Sambataro, you can visit his website: https://drgenesambataro.com
Here, you can grab Jerry’s free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
You’re gonna love the next 3 episodes of the JJD Radio Show & Podcast with me and my special guest, Dr. Gene Sambataro.
Gene’s a veteran, wet-gloved practicing dentist I met online – he’s a guest today because of his focus on dentistry that’s prevention-focused vs. hey, let’s pull that bad boy and throw in an implant!
Over the next 3 shows, you’ll hear how Dr. Gene and I discuss:
- Is prevention really profitable?
- How do you get prevention to pay if it IS profitable?
- What an advanced, prevention-based practice does for marketing
- How to get your team on board for YOUR kind of dentistry
- What challenges this type of practice building encounters and how to overcome them
- Why most dentists shy away from a truly prevention-based practice
- The role of nutrition in dentistry, and
- Much, much more!
Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Sambataro, you can visit his website: https://drgenesambataro.com
Here, you can grab Jerry’s free $293 Practice Building Kit just for dentists: https://jerryjonesdirect.com
Support the show (https://jerryjonesdirect.com)
In 2013, at just 36 years of age, Washington state dentist, Dr. Jeromy Dison, sold his dental practice empire and and a couple years later, "retired." After traveling to 35 countries over about a year's time and living a dream life, he moved his family to Bend, Oregon.
Now, 4 years later, he's back in the game to help other dentists realize their dreams in practice - to include doing what he did: building a DSO-type organization to sell.
In this 3-part series, join me and Dr. Dixson as we cover:
- The key elements of building a Dental Service (or Support) Organization (DSO)
- Want to sell to a DSO? Here's what investors are looking for...
- What solo dentists can learn by observing the guiding principles DSOs use to run their practices
- And, bluntly, what the "worst" business model is in dentistry, today!
This is just scratching the surface - we covered far more, to include a few invaluable side-bars that are fun, interesting and informative.
Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Dixon's, "The DSO Project," you can visit: https://www.dsoproject.com
Questions, comments? Reach out. You can contact Jerry at: http://jerryjonesdirect.com.
Support the show (https://jerryjonesdirect.com)
In 2013, at just 36 years of age, Washington state dentist, Dr. Jeromy Dison, sold his dental practice empire and and a couple years later, "retired." After traveling to 35 countries over about a year's time and living a dream life, he moved his family to Bend, Oregon.
Now, 4 years later, he's back in the game to help other dentists realize their dreams in practice - to include doing what he did: building a DSO-type organization to sell.
In this 3-part series, join me and Dr. Dixson as we cover:
- The key elements of building a Dental Service (or Support) Organization (DSO)
- Want to sell to a DSO? Here's what investors are looking for...
- What solo dentists can learn by observing the guiding principles DSOs use to run their practices
- And, bluntly, what the "worst" business model is in dentistry, today!
This is just scratching the surface - we covered far more, to include a few invaluable side-bars that are both interesting and informative.
Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Dixon's, "The DSO Project," you can visit: https://www.dsoproject.com
Questions, comments? Reach out. You can contact Jerry at: http://jerryjonesdirect.com.
Support the show (https://jerryjonesdirect.com)
In 2013, at just 36 years of age, Washington state dentist, Dr. Jeromy Dison, sold his dental practice empire and and a couple years later, "retired." After traveling to 35 countries over about a year's time and living a dream life, he moved his family to Bend, Oregon.
Now, 4 years later, he's back in the game to help other dentists realize their dreams in practice - to include doing what he did: building a DSO-type organization to sell.
In this 3-part series, join me and Dr. Dixson as we cover:
- The key elements of building a Dental Service (or Support) Organization (DSO)
- Want to sell to a DSO? Here's what investors are looking for...
- What solo dentists can learn by observing the guiding principles DSOs use to run their practices
- And, bluntly, what the "worst" business model is in dentistry, today!
This is just scratching the surface - we covered far more, to include a few invaluable side-bars that are both fun and informative.
Be sure to listen to all 3 episodes to get the full effect!
To learn more about Dr. Dixon's, "The DSO Project," you can visit: https://www.dsoproject.com
Questions, comments? Reach out. You can contact Jerry at: http://jerryjonesdirect.com.
Support the show (https://jerryjonesdirect.com)
As usual, I won't sugarcoat what this episode is about - How to make more money in a prevention-based practice. It's my contention far too many dentists have abdicated prevention for the sake of procedures that are sexier and supposedly more profitable in a practice. Today's podcast is yet another chink in that armor, as my Guest, Dr. Tom Larkin, exposes, quite simply, how a 25 cent test can move patients from occasionally participating in your continuing care program to practically DEMANDING they get regular check-ups and hygiene visits. Tom's at the cutting edge of ensuring your hygiene department is profitable. To learn more about Tom, visit TomLarkin.com.
Are you a Dentist and new to Jerry Jones Direct and JJD podcasts? Grab my $293 Free Gift here: https://jerryjonesdirect.com.
Support the show (https://jerryjonesdirect.com)
Hey it's Jerry Jones here... You know I was just as just having lunch with my daughter Madison she's a real estate broker here in Salem and a very successful and even though she's a very very new she's a rookie and in my opinion she's actually chicken but anyway we're having lunch together and I was telling her about the challenge I've had this morning with a couple of doctor offices I was following up with both of which plan to be you know this this idea of a high touch office you know fee-for-service we're all about a great experience and all that happy horseshit there's a problem nobody answered the phone today not one person answer the phone at the two offices I called in again these are supposedly you know cut cutting and state of the art high touch fee-for-service practices that clearly they are all about the patient experience yet nobody answers the damn telephone that is the kind of incongruency that keeps solo practice Dentists from thriving is making those decisions like that example ... I called a practice today to get in touch with this doctor because he had actually reached out to me and so I called back to get in touch earlier this week earlier this week is phones did even work there was dead silence when I dial the phone numbers and I had to get her phone numbers both of them dead silence so this is a spot this is a practice that holds itself out as a high touchy experience right do you see the and yet nobody answer the following Wednesday when I called and then today I get a phone tree the phones are working apparently but when I call I get press one if you're new patient press two if you're a current patient press three for filling her it's whatever that means I'm asking people like me that are calling to actually help the doctor Who has reached out to me to begin with so it's in congruent with the experience that you claim to be delivering if you drop the ball and treating patients like second-class citizens or third classes since by not being real and reachable so I guess it is big lesson is in this very short podcast simply is this if you're going to hold yourself out as a high touch first class experience amazing dental practice where are you the patient are just going to be wild and be so happy and pleased with your expressive you're gonna said every friend and family member you have that you're going to flip off and give the bird to PPOs and even if your insurance does change your still gonna come back because were so amazing if that's your practice take a look at every single message you're sending weather whether it's a subtle message or an overt message and make damn sure that it's congruent with what you're saying you're all about because that's one thing like that they can absolutely do you rail a potential patient relationship that's worth potentially five 10 15 $20,000 I mean if you're one of these high-end cars my practices that is delivering a phenomenal experience and you lose patient a referral no less I'll because you didn't answer the phone on a Friday or your phones were busted or you have some goofy phone tree and you can get to a real live person who treats you like you know like you are the bread-and-butter of their business like you're important than you really need to reassess your walk to the front door of your dental practice you have no clue actually none at all what in the world your patient experience is like rigs and every single touch point of your pace experience and make sure really represents what you think it should and does represent another words go back and examine have a fantastic day catch you later I love you Jerry Jones Direct I guess I'll wait one more thing before... I forget if you are not a Jerry Jones Direct Profit Insider subscriber I encourage you to go now to JerryJonesDirect.com and sign up right away I'm
Support the show (https://jerryjonesdirect.com)
Today's episode is short, like the last one - about 3 minutes, and is related to the last one! Join me as we go behind the scenes with solo practice dentist, Dr. Ken Murphy of Atlanta, GA, to discuss what we did to manipulate his marketing to stimulate his incredible recent growth in his practice using Jerry Jones Direct's proprietary direct response methods. His success is incredible!
Support the show (https://jerryjonesdirect.com)
Today's episode is short - about 5 minutes. Yet, super powerful. Join me as we go behind the scenes with solo dentist, Dr. Ken Murphy of Atlanta, GA, to discuss his phenomenal recent growth he attributes to marketing his practice using Jerry Jones Direct's proprietary direct response methods.
Ken's practice is NOT one running on roller skates, nor is Ken open 7 days a week. He has maintained his hours, his sanity and his chosen lifestyle in spite of incredible competition in the BIG CITY of Hotlanta. And perhaps most important, Ken knows precisely what he wants and he knew to get it, he'd need a hand. And in doing so, he got out of his own way and let it take shape with a team he trusted.
You can learn more about Ken here, at his website: https://www.drkenmurphy.com/, which incidentally, is a by-product of JJD's Digital Division (info @ https://jerryjonesdirect.com/digital).
His plan, developed and executed by the team here at JJD, leverages targeted, proven direct mail to attract new patients, another plan for direct mail to retain existing patients (see https://jerryjonesdirect.com/patient-mail for a free sample), leveraging newspapers and more -- has all lead to an incredible success for Ken - freedom, and more money!
What's more, Ken's team has recently just experience 100% CONVERSION RATE of callers to new patients!
Support the show (https://jerryjonesdirect.com)
Join Jerry with wet-gloved dentist, Dr. Lon Peckham from Liberty Dental Co-Op as they discuss a variety of topics to include:
- How to leverage the oral-systemic connection in marketing
- How best to communicate the value of oral health care to your patients
- What you should be sending them instead of electronic communications
- The tremendous value in a co-op - Liberty Dental's includes Dawson Academy CE!
- Why it's important to know your audience
- How to structure a real pay-it-forward dental giving program in your practice (beyond mere fillings and extractions)
- What it really takes to start a non-profit dental clinic
- And much more!
This is an action-packed over 30-minute podcast you'll want to listen to at least three times!
For more information about Dr. Lon Peckham, or his non-profit Liberty Dental Co-Op, just visit http://drlonpeckham.com or http://libertydentalcoop.com
Support the show (https://jerryjonesdirect.com)
Join Jerry Jones in this brief, informative and powerful interview about the benefits of ceramic implants.
Will titanium implants be a thing of the past?
Learn more about Jerry's Guest, Michael Foley, here: https://emerginnova.com/
Love this episode? Let us know!
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This month I interview Jerry Jones Direct’s very own in-office and remote practice management consultant, Ms. Lisa Mellick.
Lisa has over 20 years of dental management and consulting experience, including years as an active office manager, surviving two different practice owners. Take a listen to this “57-minute Crash Course in Practice Management!”
Just a few of the topics we discuss are: When to Walk Away – Literally!What an Optimal “Best Day” Looks LikeDealing with CHANGECommunication ChallengesMBWA – A super-effective management techniqueThe Trust FactorWhat Exactly is “Culture?”Major Practice ChallengesLeadership in ActionAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
Jerry Jones welcomes Dr. David Phelps to the podcast! David's a long-time friend of JJD and Jerry, personally, and operates Freedom Founders out of Dallas, TX, the "Plan B" company for dentists who're reaching the end of their careers. Join David and Jerry as they discuss some of the crazy changes taking place in dentistry and HOW to integrate them into YOUR plan, now! Support the show (https://jerryjonesdirect.com)
Jerry Jones welcomes Dr. David Phelps to the podcast! David's a long-time friend of JJD and Jerry, personally, and operates Freedom Founders out of Dallas, TX, the "Plan B" company for dentists who're reaching the end of their careers. Join David and Jerry as they discuss some of the crazy changes taking place in dentistry and HOW to integrate them into YOUR plan, now! Support the show (https://jerryjonesdirect.com)
DSOs – Dental Support Organizations. Some love ‘em. Some hate ‘em. Some just don’t know what they think.
No matter what your thoughts, without DSOs in dentistry, where would all the dental grads go to get real world jobs?
Over 6,000 dental grads this year alone. 51% of them women.
Simple, rather obvious questions for you
Where are they supposed to work?
How are they supposed to open a practice with a half-million in debt?
From experience, I can tell you, most solo practices are NOT set up to absorb a single new dentist.
Why? Too many struggle to support the dentist that owns them now!
(If that’s you at the moment – you’re not alone and there is a way to solve your challenge – don’t despair. Reach out for help!)
In a recorded conversation with my friend Steve Parker, the owner of The Profitable Dentist, we discussed this and a few other topics in The State of Dentistry® 2019, at length.
Both Steve and I are pro solo practice/independent dentist.
But, I’m also not an anti-DSO kind of guy, either.
I believe there are market forces at work that are far stronger than anything you or I can sway.
So, you have a choice: Embrace the changes (Look, most of the changes in dentistry are incredibly positive!) or fight tooth and nail to maintain your status quo.
(I’m not a fan of lack of progress or “regressiveness” in most areas, but I AM cautionary of ALL progress – doesn’t mean it’s good, right?)
Catch my podcast with Steve, here.
You won’t want to miss it.
Talk soon,
Jerry Support the show (https://jerryjonesdirect.com)
This month’s audio interview is with my friend Ron Sheetz about, “How to Differentiate Your Practice.”
Ron and I have a long history. We spend the hour talking about the power of testimonials and story telling to communicate about and differentiate your practice.
Just a few of the topics we discuss are:
A Solo Doc’s First and Most Important Job
Differentiate or Die (Jack Trout & Al Ries)
How Dentistry Equates Transformation
The Transfer of Trust Triangle
How to Establish a Preponderance of Proof
Why Stories are so Powerful
The Top 4 Mistakes Dentists Make With Patient Testimonials
How Just One Aspect of Your Story Can Connect You With Prospective Patients
How a 2-Chair GP Changed Her Philosophy Toward Marketing & Story-Telling and Changed Her Practice (This year she'll sell her practice and start enjoying her comfortable post-dentistry plan)
How Every Practice Can Employ 'Disney-Style' Marketing To Prepare New Patients and Increase Case Acceptance (Plus Virtually Eliminate No-Shows)
And, much, muchmore. . . Support the show (https://jerryjonesdirect.com)
This month, I interview a long-time JJD friend, Matt Gillogly. Matt is an entrepreneur who has found a way to help men with ED. As you might imagine, selling a solution to ED can be problematic. Yet, no matter how uncomfortable it may be, it is a very real issue to many. Take notes as we discuss: “Selling Cures in Erectile Dysfunction & Dentistry!” In business our business is to sell our product. Take a listen to Matt as he shares how he and his team work with men to sell them a product they desperately want but don’t want to talk about. Just a few of the topics we discuss are: Attracting Patients that Pay, Stay and ReferBeing Really Clear about Who is Your Who (Demographic)Thinking Higher End Items that Insurance Won’t TouchFinding Patient BiasesThe High-End Hurdle MentalityBeing an Influencer/AuthoritySelling by Asking QuestionsAnd, much, much more. . .
Support the show (https://jerryjonesdirect.com)
This month’s interview features long-time entrepreneur and friend to Jerry Jones Direct (and me, personally), Mr. James Erickson. In this month’s audio, we examine “Retro/Old School Entrepreneurship!” James is the CEO and Founder of Stridebox, a monthly “box” company for runners, based in Bend, Oregon.
James is also a Veteran (Marines!); I’m very proud to know him and thank him for his service.
Just a few of the topics we discuss are: From stuffing envelopes to founding one of the best subscription box businessesMarketing to grab attentionTwitter and social media – time to leverage them!Testing before beginningSubscriber base equates patient base!Ideas to Surprise and Delight as a business ownerSocial media is a marathon not a sprintThe importance of brand recognitionBuilding relationships with customersAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
This month’s interview features the financial expertise of one of the top retirement professionals out there, Mr. Rodger Alan Friedman. Rodger shares with us, “Crucial Retirement Steps for Dentists to Take, Now!”
Rodger is a premier financial planner; what we cover could well change your life. Retirement has become more complex than ever; just as you have a team for your practice, a knowledgeable financial team is key to the complexities of retirement success!
Just a few of the topics we discuss are:
· Successful investors always have a _________
· THIS = the key component of the markets
· Is volatility is the new normal?
· Discounts are good for adding to 401ks
· Good, Bad and Ugly debt
· The Many Dimensions of Retirement Planning
· Importance of Credentialed Expertise
· Know what you’re invested in!
· Successful Investor Habits
· And, much, much more. . .
Support the show (https://jerryjonesdirect.com)
This month’s interview features Silver Level ClearPath Society® Member, Dr. Paul Cardon. We took a different approach this month as I ask Dr. Cardon a couple of question from you, our valued subscribers. We cover about “From 22 Years of Military Service to Success in Private Practice.”
Paul moved to Jefferson City, Missouri after he retired from the Air Force to open a practice. As a 22-year Air Force Veteran (Thank you, Paul and to our other veterans for your service!), civilian dentistry was a little outside his wheelhouse compared to the world’s largest group practice, the military. Paul has experienced a lot during his pursuit on the business side of Dentistry; take a listen and some notes as Dr. Cardon shares his journey from struggling solo practitioner to success!
Just a few of the topics we discuss are:
The biggest, toughest business lessons earned
Reinventing the Business Model
The Role Age Plays in Business
Time Changes but Rarely Does This Burdensome ‘D’ word
Building a Moat or Fence Around Your Patients!
The Importance of Competition
Distinguishing Service
One of my favorites: Saying Less to Close More
And, much, much more. . . Support the show (https://jerryjonesdirect.com)
This month’s interview features Dr. Anissa Holmes. She is from the states but practices in Jamaica. On this month’s CD, Anissa gives me (and you!) a crash course on how we can best utilize social media. This month we talk about “Mastering Social Media for Dentists!”
Mastering social media isn’t so much learning the best ways to get “liked.” Rather, social media is about getting others “following” and engaging with your story. Dr. Holmes shares her story; pay close attention to how she uses it in promoting her practice.
Just a few of the topics we discuss are: Following/Telling Your StoryNecessity Being the Mother of InventionPrivate Label Practice: Story vs. No StoryTranslating to and from social media to print mediaAttracting the Right people = Having the Right people searching for youImportant Mentors to CultivateAll-Out Massive ActionThe Internal KeyMarket the Experience Not DentistryAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
This month’s interview features Mr. Craig Cody, CPA. He was and is part of a long line of New York’s finest. After he retired from the police force of New York, he became a CPA. This month we talk about “Policing Taxes for Dentists!”
Though he doesn’t work for only dentists (you’ll learn why that’s a good thing), Craig does focus on saving folks tens of thousands of dollars in taxes.
As the ol’ adage goes, take a listen to me and Cody as we discuss not putting all of our eggs in one basket and other tax tricks every dentist needs to know.
Just a few of the topics we discuss are: Open CommunicationHaving a PlanCommon Tax BlundersExplaining DepreciationPicking the Correct Business Entity! Real Estate: To Own or Not to Own in Your NameThe Good, the Bad and the Ugly of DebtRetirement SavingsAnd, much, much more. . . I’m excited to have you along for the journey...And, thanks for being a loyal subscriber! As always, let me know what you think! Support the show (https://jerryjonesdirect.com)
In this interview, Howard runs the gamut (no surprise, right?) – and, it’s a good idea to listen to this interview a couple of times – we cover a lot and quickly.
Just a few of the topics we discuss are: Why Corporate Dentistry is “Working” (and what you can learn from them)Cornerstone of success in any business: CS (hint: Customer S_____) Changing the Dental ParadigmWhere the Business of Dentistry is HeadedMetrics (The Importance of Knowing Your Numbers)!Call ConversionPatient ManagementNet Worth = NetworkAsking for ReferralsAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
In this interview, Howard runs the gamut (no surprise, right?) – and, it’s a good idea to listen to this interview a couple of times – we cover a lot and quickly.
Just a few of the topics we discuss are: Why Corporate Dentistry is “Working” (and what you can learn from them)Cornerstone of success in any business: CS (hint: Customer S_____) Changing the Dental ParadigmWhere the Business of Dentistry is HeadedMetrics (The Importance of Knowing Your Numbers)!Call ConversionPatient ManagementNet Worth = NetworkAsking for ReferralsAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
Psychology is a fact of life; if we breathe our heads are exercising. If you have heard any entrepreneur or top salesman, their state of mind plays a most important role in their success. Dentistry is always changing and, the roadmap to success is constantly changing but, there are a few “landmarks” that remain consistent. Take notes as Brian walks us through the mental aspects of success in dentistry.
Just a few of the topics we discuss are:
- Focus on the individual
- Thinking brain vs. a feeling brain
- Using your positive state
- Case presentation
- Psychoneurobiology
- Working with memories
- Optimizing influence for mutual prosperity
- Pattern interrupts
- Avoidance pattern
And, much, much more. . .
Support the show (https://jerryjonesdirect.com)
Kim and I had a ball recording the latest audio interview on the Business of Dentistry, what we call Dentistry Confidential®, here at Jerry Jones Direct. In fact, for a full hour, we focused mostly on one specific area in your practice where you can CRUSH your overhead!
If you're frustrated with your overhead and would like to see it drop, there are three simple steps to take (no, I didn’t say it'd be EASY!):
Here are three of them:
1. Lower expenses (a review of every expense you have is in order)
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Increase production and collections (this is by far the most effective and fastest to take hold and make an impact aside from slicing your payroll)
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Get hooked up with guys like Kim and myself who study and know business, listen, take notes and make changes. Support the show (https://jerryjonesdirect.com)
This month’s interview features Mr. Bruce Feller and is about, "The Hidden Dangers of Accepting Credit Cards They Don’t Want You to Know!” Bruce is with Heartland Payment Solutions. In this month’s audio, he shares critical information you’ll want to know as credit card processing is a complex business riddled with freaks, geeks and charlatans looking to jack your profits.
Bruce gives us 4.1 Million reasons why this information is so important! The security aspect alone of this topic should warrant your attention like it did mine.
Just a few of the topics we discuss are: Being PCI CompliantCredit Card Processing Hang-upsMerchant Bill of RightsOverhead CreepKnowing Card Interchange RatesCredit Cards Vs. Debit CardsWhen Credit Card Processing SurgesOld Fashioned Customer ServiceEMC – Or, the “Chip”Transparency is KeyAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
This month’s interview features Mr. Garrett Gunderson and is about,"Building Your Own Wealth Factory!” Wealth is a multi-faceted term – there are many aspects of it, Garrett’s Wealth Factory helps folks determine their own personal meaning of wealth and a roadmap to achieve it.
As a business owner this will be one of the most important discussions to listen to; many of the topics discussed are bottom line business fundamentals that any Practice owner should know. Be sure to listen to this interview more than once and take notes – this is the second time I’ve spent time with Garrett and I’m still learning.
Just a few of the topics we discuss are: Increasing Cash FlowDefining Net WorthMaking Lazy Assets More Productive93% of Dentists Over Pay on TaxesCreating “Drag” on Your MoneyImportance of Timing and HomeworkYour Greatest AssetWhy Improve Your Credit ScoreBiggest Wealth KillersStaying Away From Failure Based ThinkingScaling Your CalendarAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
This month’s interview with Mr. Dino Watt, is about,"The Interdependence of Personal and Professional Relationships." Join us as we take a less trodden (but sooo necessary) journey; using our relationships as guideposts to a successful business.
We all use Systems of some kind or another to get to a desired, consistent result, and Dino gives us a few more ideas on using Systems for far more than just business.
Be sure to take notes as Dino talks about mastering relationships in order to bridge the gap between personal and professional success.
Just a few of the topics we discuss are: Being an Alpha LeaderHaving Ownershipntegrity IncongruityValidating Managing ProcessesYour Vision is Your AnchorYour Core Values is how to get thereRelationships are a reflection of your businessRun your schedule, don’t let it run youMagnetizing Vs. Rejecting folks to youAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
This month’s interview features Dr. Charles Blair, "The Dental Insurance Expert: Key Strategies Every Dentist Must Know!” For better than 3 decades Charles has been making dental insurance more easily understood by dentists all over the country.
Dental insurance has changed significantly over the years. So too has insurance coding. Be sure to take notes, there is a lot of information in this interview, as Charles talks about the ever-important changes to dealing with Insurance in the dental profession.
Just a few of the topics we discuss are:
Looking closely at the coding of dental claimsMedical cross coding vs. Dental codingSelf-Funded PlansFee CapsThree major changes in the dental professionThe Importance of Processing Policy ManualsAdministrative Hassles of PPOsKey Performance Indicators of PPOsWhy we have Pulp Cap codesDifference between Deny and DisallowDual InsuranceAnd, much, much more. . .Support the show (https://jerryjonesdirect.com)
It’s a hard truth: The IRS, traditional financial institutions, and financial advisors often prey on dentists, doctors, and professional practice owners.
If you could only hear the conversations behind closed doors, your blood would boil and you'd no doubt kick every one of them square in the arse, right outta your life...
In this episode, you will learn how Dr. Phelps was forced to leave a profitable dental practice at the height of his career to help his daughter fight a life-threatening battle with cancer… and how that decision ultimately forced David to build a Plan B... a way to build wealth without being chained to the dental chair.
David is a straight-shooter. He doesn't hold back. He's 100% anti-traditionalist on life, practice and wealth-building - he definitely does not follow the majority.
I've personally seen what David has done to free up the lives of a number of our colleagues.
Building a Plan B Wealth Strategy - Podcast with Dr. David Phelps
? Real-life case studies of dentists who 1-2 years ago thought they would die at the chair who are now completely free, financially and in the lives they lead…
? How to make up for lost time if you're in your 40s, 50s or 60s and already looking toward transitioning out of your practice…
? How to go from linear growth in your work-based income inside your practice to exponential growth investing in capital assets...
Discover how David invests today for cash flow, maximum safety with minimal time involvement. These are the secrets to building wealth outside of the professional practice...what David calls his "Plan B."
For more information about David and his organization, contact http://freedomfounders.com to learn more! Support the show (https://jerryjonesdirect.com)
This week's interview with Dr. Kevin Coughlin is titled “Advanced Business Strategies For Dentists.” Dr. Coughlin is not a Jack-of-all-trades in dentistry; he’s a King of all things Dentistry. He comes to us from Massachusetts. Kevin has 14 dental practices with more than 100,000 patients. I’m honored to have such an accomplished individual a part of Dentistry Confidential®.
Just a few of the topics we discuss are: Everybody has problems, what you do with them is keyWhat is an “optimum organizational structure?”When is enough training enough?Why it’s important to know your case acceptance ratioPay attention to who’s leaving and here’s why!Behind the scenes of Chain Dentistry – Friend or Foe?Have an Exit Strategy for SuccessWhat is your Business really worth?Understand your EBITDA numberHow to Expand your hours through flex timeRecruiting new dentistsAnd, much, much more. . . As always, I’m excited to have you along for the journey! Support the show (https://jerryjonesdirect.com)
This week’s interview is titled “Accounts Receivables Kung Fu.” Which, is quite fitting since our interviewee is Andy Cleveland. Andy is known as the A/R Ninja; he is literally an expert.*
Every business owner should know the strategies discussed and shared in this audio, especially dental business owners!
Just a few of the topics we discuss are:
•Are you average? Average A/R numbers
• Why and How 90 Days can be a Healthy A/R
•Can you add collection fees? Should you?
•Various Collection Strategies
•Startling Statistics
•Benefits of a Firm Financial Policy
•Statute of Limitations–Knowing it may not be enough
•Statements as a part of business
•Consistency is Key
•Making it easy for Clients to pay
•The Pros and Cons of Outsourcing
•And, much, much more. . .
I’m excited to have you along for the journey...And, thanks for being a loyal listener!
*Neither Andy nor myself are attorneys or CPAs. Please consult with yours for specific advice on your unique situation and your local and state laws. Support the show (https://jerryjonesdirect.com)
This week's episode features Jerry's friend, Ron Sheetz; they discuss "How to Differentiate Your Practice."
Ron and Jerry have a long history. They spend the hour talking about the power of testimonials and story telling to communicate about and differentiate your practice.
Just a few of the topics we discuss are: A Solo Doc's First and Most Important JobDifferentiate or Die (Jack Trout & Al Ries)How Dentistry Equates to Transformation The Transfer of Trust TriangleHow to Establish a Preponderance of ProofWhy Stories are so PowerfulThe Top 4 Mistakes Dentists Make with Patient Testimonials How Just One Aspect of Your Story Can Connect You with Prospective PatientsHow a 2-Chair GP Changed Her Philosophy Toward Marketing & Story-Telling and Changed Her Practice (She's now sold her practice and is enjoying her comfortable post-dentistry plan)How Every Practice Can Employ 'Disney-Style' Marketing to Prepare New Patients and Increase Case Acceptance (Plus Virtually Eliminate No-Shows)And as always, much, much more..Support the show (https://jerryjonesdirect.com)
In this episode Jerry interviews CPA Jonathan VanHorn about: "Understanding the Numbers of Your Practice." Jerry met Jonathan through one of his previous Dentistry Confidential interviewees and owner of Ideal Practices, Jayme Amos.
As always, this month's interview is designed to make you more comfortable with your Dental Business. Jonathan knows as I do that Dentists get hundreds of hours of education on clinical matters but virtually no business training. Jonathans a smart chap with keen business acument you'll certainly profit from. We cannot emphasize enough, how taking notes and listening to our discussion more than once, will return twice as much (literally) or more.
Just a few of the topics we discuss are: Understanding OverheadTop Line Revenue vs the NumbersMaking Bank/Being BrokeSTOP Pinching PenniesPractice Number BenchmarksAdvertising as an Investment (WOW! What a concept!)Getting Paid by the IRS to Grow Your BusinessAssociate PercentagesRemember Estate Planning! Costly Errors Dentists MakeAnd much, much more...Support the show (https://jerryjonesdirect.com)
This interview is with Dr. Tom Larkin about, “How to Grow Your Practice Empire." Tom is a retired Dentist/Practice owner, a retired Denal professor, and is now a Wellness Consultant. While Jerry more rencently got to know Tom, they met over 20 years ago at a seminar in Florida where he was speaking.
This program is packed with incredibly useful info. I can't empasize enough, how taking notes and/or listening to our discussion more than once, will yield twice as much! And of course, education without action is useless, so be sure to add what you learn to an action plan and implement!
Just a few of the topics we discuss are: Promoting EntrepreneuershipBrother Bill's LettersTake Heed of Those BeforeThe Three Big Challenges with Growing Your PracticeThe Cult of PersonalityThe Dangers of UnderestimatingThe In's and Out's of Team BuildingThe Importance of Consistency and Brand CultureThe Crossroads of the Solo PracticeBeware of Replicating GarbageAnd, much, much more...?Support the show (https://jerryjonesdirect.com)
This episode features Tom Cowan Jr., someone Jerry greatly admires and who is also a partner in the Wellness Springs Dental Franchise. Tom and Jerry discuss Leadership, the Cornerstone of a Successful Practice. ?
Just a few of the topics discussed: Characteristics of LeadershipAre you a Leader or a BullyPersonal AccountabilityWhy Mistakes should encourage ProgressBusiness EquilibriumThe Theory of AbsolutesWhy and How Your Team Views you as ImportantBoldness and WeaknessHow to Learn from other Leadersand much much more.... ??Make it a great week folks!
Support the show (https://jerryjonesdirect.com)
In this episode Jerry interviews Dr. Lorne Lavine (The Digital Dentist) about ?HIPAA Warnings, Dental Tech and More?; this is one of the most pertinent and interesting discussions Jerry has had.
With ID theft continually on the rise, HIPAA has taken on a whole other world. HIPAA began back in 1996 and was mainly concerned with patient confidentialaty. Today, maintaining HIPPA compliance takes an IT team, COO and help staying current with changes/updates.
In this episode there's also a good deal of time talking about technology for Dental Offices.
As always, we can't recommend enough that you take some notes. Just a few of the topics we discuss: ?? How we protect ourselves and the patientsVDE (Visually Demonstrative Evidence)Risk AssessmentsThe IT Realm of HIPAAEncrypting all office devicesThe number 1 loss of dataWho MUST use encrypted emailsGood news and Bad news regarding DropboxServer vs Cloud Management SoftwareMust Have TechnologiesTechnology TruthsAnd, much, much more... ??Stay tuned for next week's episode featuring Tom Cowan Jr.. Tom and Jerry discuss ?Leadership, the cornerstone to build a successful practice.
Support the show (https://jerryjonesdirect.com)
This throwback interview was a first of its kind for our Mini Business Seminars. In this audio, I interview Dr. Joe Barker about Dentures and how to make them more profitable.
As you will hear, Joe is an expert in denture fabrication, patient satisfaction and making a substantial profit with his simple case presentation methods and the clinical side of dentures.
Whether you do dentures fairly regularly or not, you’ll want to listen and take notes as Dr. Joe and I discuss a refreshing and profitable way to look at dentures. Just a few of the topics we discuss:
- Streamlining dentures
- We learned predictable but not profitable
- Charge less, make more?
- Choosing the middle
- The Predictability Aspect
- The ideal amount of Doc time spent on dentures
- The ideal lab cost for dentures
- What patients are really after and it’s not what you think
- The Denture Magic System
And, much, much more. . .
You can learn more about Joe's system, here: http://rapiddentures.com/
Support the show (https://jerryjonesdirect.com)
“Embezzlement: Why You’re an Easy Target & How to Fight it!” ?with Mr. David Harris.
David began as a “miscreant” then he became a veteran, and now focuses solely on helping dentists discover and battle embezzlers. This is an absolutely fascinating look into the criminal psyche that drives folks to lie, cheat and steal. Be sure to take notes! I did!
Most dentists think embezzlement can’t happen to them; it happens to everyone in business.
David focuses on dentists. To date he has catalogued over 300 different ways dentists have been embezzled from.
Just some of the topics we discuss are: The Dental Definition of Embezzlement ?Different Forms of Embezzlement for Dentists ?Profile the Embezzler Not the Victim ?The Needy Vs. the Greedy ?Cause and Effect ?Dangerous Assumptions ?How Much is Enough? ?Alarms Don’t Always Work ?A Couple Behavioral Characteristics of Embezzlers ?And, so much more. . . ?Support the show (https://jerryjonesdirect.com)
joy this episode where Jerry interviews his good friend and longtime ClearPath Society® Gold Member, Dr.
John Busby, about: Making More Money With PPOs. John and Jerry discuss how to turn PPO insurance
challenges into something exciting that we all care about: Profit!
Sharing what John does in this month’s audio, just a few years ago, would have gotten both he
and Jerry vilified, skewered even. Today however, PPOs are a mainstay in the dental business and escaping
them, hazardous. John has helped change that stereotype and proving the “gurus” completely wrong
by successfully running not one, but two very profitable dental practices with strong PPO participation.
There’s so much information in this audio, you should really listen more than just once!
Additional topics we cover include:
• How To Communicate with PPOs
• Being a Comfortable Contrarian
• Clinical Skills Vs. Management Skills
• The Future of PPOs
• Knowing & Comparing the Correct Numbers
• Trends to Monitor
• And, much more.
In Episode 41 Jerry interviews Mr. David Harris about How to Avoid Embezzlement, stay tuned!
Support the show (https://jerryjonesdirect.com)
In this bonus episode, Jerry interviews Dr. David Phelps who started a business and helps dentists formulate that all important exit strategy. Some of the topics covered: ? Stopping active income and making your money workOrchestrating Cashflow Capitol AssestTapping into the Real Estate MarketAnd much, much more! Let me know what you think. Stay tuned for next weeks episode!
Support the show (https://jerryjonesdirect.com)
In this episode Jerry interviews Robert Skrob, CPA,about: Key Factors ImpactingThe Business of your Dental Practice. In this fast-paced interview, Robert and I discuss marketing your dental practice and what it means to have a successful dental business.
We also cover: Key Behavioral Incongruencies Organizational Skills Most Dentists Lack and How To Fix ThemBeing a Leader and a Dentist (Inspired Leadership)Characteristics of Successful Entrepreneurial DentistsIdeas to Help Start or Control Practice GrowthAnd, much more. ?I hope you enjoy this episode and, as always, stay tuned for the next episode! Support the show (https://jerryjonesdirect.com)
No question, this is the most important interview to listen to if you are planning on opening a new practice, and a very interesting reminder of what it takes to open a practice. Jayme is so good at what he does, he was an integral team member of my Franchise, Wellness Springs Dental®!
Just some of the topics we covered: How to Set Yourself up for SuccessWhat a Dental Practice Should Look LikeThe Importance of the “Where”, “How” and “Why”Common, Costly Practice Opening MistakesAnd, much more. Be sure to tune in for next week's episode where I discuss the Key Factors Impacting Your Dental Business Support the show (https://jerryjonesdirect.com)
In this episode, Jerry interviews Dr. Lorin Berland. If you don't know Dr. Berland, you may be living under a rock. Even if you're not under that rock, you need to check out this episode. After a long carreer in practicing dentistry, instructional dentistry, lecturing and authoring, Dr. Berland shares his best nuggets of wisdom with us.
Some of the topics we cover: Omnipresence; being everywhere or at least appearing to beOwning Your Dental PracticeThe Right Attitude to Attract PatientsExpanding Your PracticeDental Spas Ongoing Media Coverage, Made EasyReinventing Yourself and Keeping Currentand much, much more... As always, stay tuned for the next episode and let me know your thoughts on this one!
Support the show (https://jerryjonesdirect.com)
In this great episode I interview Jayme Amos about: How To Open A New Practice (Plus, Mistakes to Avoid)!
No question, this is the most important interview to listen to if you are planning on opening a new practice, and a very interesting reminder of what it takes to open a practice. Jayme is so good at what he does, he is an integral team member of my Franchise, Wellness Springs Dental®!
Some of the topics we covered: How to Set Yourself up for SuccessWhat a Dental Practice Should Look LikeThe Importance of the “Where”, “How” and “Why”Common, Costly Practice Opening MistakesAnd, much more. Enjoy and stay tuned for the next episode! Support the show (https://jerryjonesdirect.com)
In this episode Jerry interviews Dr. Chris Griffin, the 3 Day Dentist, about "Life After Dentistry, When Can You Safely Leave Active Practice Options."
Dr. Griffin is known as the 3 Day Dentist because he's honed in on "The Freedom that a 3 Day Per Week Practice Schedule Gives You." You can find more about Dr. Griffin here. This episode is the second of two interviews with Jerry and Dr. Griffin. Be sure to check out the first episode here (also airing today.) As always, I'd love to hear what you think. Make it a great one!
Support the show (https://jerryjonesdirect.com)
In this episode the tables are turned as Jerry is in the interview seat. Kevin talks to Jerry about the blueprint to make your next year your best ever!
Some of the topics covered: Reviewing Your End of Year NumbersAssessing What Worked and What Didn'tReasonable Projected GrowthCapital InvestmentsNext Year's Marketing ClanedarPersonal Finaincial GoalsAnd much, much more! Support the show (https://jerryjonesdirect.com)
In this episode I interview Dr. Eldon and Mr. Byron Hastings who give they keys to adding an additional $200,000+to your annual income. Listen to this interesting take on a solution for educating and grooming great dental staff, while making an extra income. Support the show (https://jerryjonesdirect.com)
In this episode I interview Mr. Lewis Gelmon about how to setup a lease that will make a HUGE difference in your practice!
Though it may seem simple, avoiding these pitfalls can be crucial to your profits. So many dentists aren't aware of the things that can hurt you long-term.
I hope you enjoy this episode, please let me know what you think!
Support the show (https://jerryjonesdirect.com)
Dr David Phelps, with Freedom Founders, and Jerry A Jones, discuss getting from Plan A to Plan B and how any dentist can get there. Support the show (https://jerryjonesdirect.com)
In this interview, Jerry interviews Jim Cavale, an entrepreneur and partner in one of the fastest growing fitness franchises in the US, Iron Tribe Fitness, about The Secret to Scaling Your Practice for Unlimited Income.
No question, the principles Jim used to grow this fitness empire from a garage to dozens of locations all of ther US, will help you grow your practice. The similarities between Iron Tribe Fitness and your practice are uncanny. Listen carefully to see just how many things Jim's doing in his buiness that can be immediately adapted to your practice!
Some of the topics we covered: Creating Social CurrencyThe True Impact of Attrition - Loss of patients/clientsCreating/Improving SystemsCharachteristics of a Good BusinessAnd more. Stay tuned for next week's episode where Jerry interviews Matt Prados, the best Internet Marketing Expert Jerry knows, about: Engineering an Interweb. Empire: Myths, Trends, BS and the Truth of Internet Marketing. Jerry calls Matt my Interwebs (all things Internet) G Man. If there is something I need done on the Internet in terms of marketing, Matt is the Guy he turns to.
Make it a productive week
Support the show (https://jerryjonesdirect.com)
In this episode Jerry is interviewing a solo Doc, Dr. Darold Opp, about his Battle From Negative Net Worth & IRS Troubles to a Million Dollar Net ANNUALLY In Just a Few Years...Plus, How You Can COPY His Simple Success Blueprint. No question, this is one of the most powerful and insightful interviews I’ve ever recorded; there’s that much game changing information inside!
Some of the topics we covered: The MYTHS About Bread and Butter Dentistry & How He Makes MILLIONS“The Heart of Mom” and how to use this to your unfair advantage“Do it all?” Why ortho, implants, etc. may be killing your profits!The Five Biggest Game Changers for Your BusinessAnd, more.Support the show (https://jerryjonesdirect.com)
In this episode, the tables are turned and Jerry is interviewed by periodontist, Dr. Jeff Anzalone about Leadership and More. Some of the topics we covered: Where Most Solo GP Dentists StruggleHolding Others AccountableKeeping the MomentumSetting the ToneThe Importance of GratitudeThe Difference Between Management and LeadershipAnd many others. Support the show (https://jerryjonesdirect.com)
In this special episode, Jerry talks with Doug Fettig, CPA with Aldrich CPA (formerly AKT) about all of the keys to financial success in dentistry.
Doug has over two decades of experience as a CPA and a finance professional, providing him the unique ability to understand dentists’ needs and help them grow efficient and profitable practices. His insight allows him to effectively communicate business concepts to dental practices while strategically addressing tax, investment, and retirement planning needs. Doug has spoken at numerous dental seminars, academies, study groups, and vendor forums around the country and he is known for his energetic, engaging, and entertaining speaking style. As a dental business advisor, he is adept at collaborating with dental practices and incorporating Aldrich’s expertise to help dentists grow their practices and increase their profitability.
Some of the many topics covered are: Attitude and Mindset in money and investingStudent loan debt for dentistsTax FundsTax FraudRetirementand much, much more... ?We hope you enjoy and stay tuned for next weeks episode. In the meantime, you can get more information by subscribing to our e-newsletter, no obligation and opt-out any time. Make it a great week! Support the show (https://jerryjonesdirect.com)
Here are a few of the gems that Dr. Prager shares in this episode: How to break free of the shackles of dental schoolIncreasing your ‘Patient Value’The best way to view marketingThe BENEFITS of adversityConverting Systems to work for youThe importance of a brilliant Office Manager/COOHaving an ACE in the holeAnd, much, much more! For more information about Dr. Jeff Prager, check out the incredibly BRILLIANT book he’s written on attracting patients on Amazon.com.
Be sure to click here and subscribe to our e-newsletter which is chock-full of information about every aspect of business and dentistry and as always, stay tuned for next Tuesday's episode!
Support the show (https://jerryjonesdirect.com)
Part 3/3 - Catch the first two episodes, in case you missed it!
In this episode, I interview Mr. Jim Gundelach about “The Greatest Industry: Lessons of 40 Years In Dentistry.”
Jim is an outstanding individual who has done just about everything there is to do in the field of dentistry. He is one of the most knowledgeable dentistry consultants in the country. Jim began his dentistry experience just before and in the Vietnam War.
In this month’s interview we discuss such important topics as: Where most dentists failPaying attention and insight to the numbersThe Value equation - How Patients Grade Dentists“Engaging the Fish”Implementing ChangeThe Dangers of Self-LimitingAnd much more Also, be sure to sign up for your FREE 90-Day Trial of Dentistry Confidential; where you'll be the first to get all of these amazing tips and much more! Support the show (https://jerryjonesdirect.com)
Part 2/3 - Be sure to catch Part 1 from last week if you missed it.
In this episode, I interview Mr. Jim Gundelach about “The Greatest Industry: Lessons of 40 Years In Dentistry.”
Jim is an outstanding individual who has done just about everything there is to do in the field of dentistry. He is one of the most knowledgeable dentistry consultants in the country. Jim began his dentistry experience just before and in the Vietnam War.
In this month’s interview we discuss such important topics as: Where most dentists failPaying attention and insight to the numbersThe Value equation - How Patients Grade Dentists“Engaging the Fish”Implementing ChangeThe Dangers of Self-LimitingAnd much more Keep your eyes peeled for the final part of this three part series.
Also, be sure to sign up for your FREE 90-Day Trial of Dentistry Confidential; where you'll be the first to get all of these amazing tips and much more! Support the show (https://jerryjonesdirect.com)
In this episode, I interview Mr. Jim Gundelach about “The Greatest Industry: Lessons of 40 Years In Dentistry.”
Jim is an outstanding individual who has done just about everything there is to do in the field of dentistry. He is one of the most knowledgeable dentistry consultants in the country. Jim began his dentistry experience just before and in the Vietnam War.
In this month’s interview we discuss such important topics as: Where most dentists failPaying attention and insight to the numbersThe Value equation - How Patients Grade Dentists“Engaging the Fish”Implementing ChangeThe Dangers of Self-LimitingAnd much more Keep your eyes peeled for the next two parts of this three part series.
Also, be sure to sign up for your FREE 90-Day Trial of Dentistry Confidential; where you'll be the first to get all of these amazing tips and much more! Support the show (https://jerryjonesdirect.com)
The final episode in this series is here! In case you missed them, catch up on the first two episodes!
About this series...
Part of being a successful business owner/entrepreneur in the 21st century is being aware of
all the different marketing channels that are available to you. Podcasting is relatively new, different,
and, really can be applicable to growing your practice!
Some of the topics covered in this fascinating and enlightening audio are:
• Having your own media available at patients’ fingertips
• Gaining a greater connection to patients
• What every podcast must have
• Creating a community
• Getting the word out
• Being real and reachable
• And, much more
Support the show (https://jerryjonesdirect.com)
In case you missed it, catch up on Episode 1 from last week!
Part of being a successful business owner/entrepreneur in the 21st century is being aware of
all the different marketing channels that are available to you. Podcasting is relatively new, different,
and, really can be applicable to growing your practice!
Some of the topics covered in this fascinating and enlightening audio are:
• Having your own media available at patients’ fingertips
• Gaining a greater connection to patients
• What every podcast must have
• Creating a community
• Getting the word out
• Being real and reachable
• And, much more
?In case you missed it, catch up on Episode 1 and stay tuned for Episode 3, airing next week! Support the show (https://jerryjonesdirect.com)
BPart of being a successful business owner/entrepreneur in the 21st century is being aware of
all the different marketing channels that are available to you. Podcasting is relatively new, different,
and, really can be applicable to growing your practice!
Some of the topics covered in this fascinating and enlightening audio are:
• Having your own media available at patients’ fingertips
• Gaining a greater connection to patients
• What every podcast must have
• Creating a community
• Getting the word out
• Being real and reachable
• And, much more
Be sure to catch the next two episodes featuring Mr. Ben Kreuger! Support the show (https://jerryjonesdirect.com)
Craig’s expertise in direct mail marketing is unmatched. In this month’s interview you will hear how he began by literally selling rocks to then working for a $100,000,000 direct mail company to now, owning his own direct mail empire. Just a few of the insights in this months interview are: Sequential Mailing Knowing Your Demographics The Details that Make or Break an ad campaign PURLs of Wisdom How to Handle Growth The Importance of Testing And much more! Tune in now and don't forget to catch the first three episodes!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Craig’s expertise in direct mail marketing is unmatched. In this month’s interview you will hear how he began by literally selling rocks to then working for a $100,000,000 direct mail company to now, owning his own direct mail empire. Just a few of the insights in this months interview are: Sequential Mailing Knowing Your Demographics The Details that Make or Break an ad campaign PURLs of Wisdom How to Handle Growth The Importance of Testing And much more! Tune in now and keep your eyes out for the final episode, or, catch up on the first two!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Craig’s expertise in direct mail marketing is unmatched. In this month’s interview you will hear how he began by literally selling rocks to then working for a $100,000,000 direct mail company to now, owning his own direct mail empire. Just a few of the insights in this months interview are: Sequential Mailing Knowing Your Demographics The Details that Make or Break an ad campaign PURLs of Wisdom How to Handle Growth The Importance of Testing And much more! Tune in now and keep your eyes out for the next two episodes!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Craig’s expertise in direct mail marketing is unmatched. In this month’s interview you will hear how he began by literally selling rocks to then working for a $100,000,000 direct mail company to now, owning his own direct mail empire. Just a few of the insights in this months interview are: Sequential Mailing Knowing Your Demographics The Details that Make or Break an ad campaign PURLs of Wisdom How to Handle Growth The Importance of Testing And much more! Tune in now and keep your eyes out for the next three episodes!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today!
Support the show (https://jerryjonesdirect.com)
Dr. Abernathy discusses what he looks for when he consults with other dentists.
Some of the items discussed in this bonus section are:
• A key factor Dentists MISS completely
• What is integral to success!
• Having the right mindset
• And, much more!
Tune in now and incase you missed them, catch up on the first three episodes of this segment, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Michael Abernathy, “The Brutal Truth About Success Dentists Don’t Want To Know.”
Dr. Abernathy discusses what he looks for when he consults with other dentists.
Some of the items discussed in this bonus section are:
• A key factor Dentists MISS completely
• What is integral to success!
• Having the right mindset
• And, much more!
Tune in now and be sure to catch the next and final episode, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Abernathy discusses what he looks for when he consults with other dentists.
Some of the items discussed in this bonus section are:
• A key factor Dentists MISS completely
• What is integral to success!
• Having the right mindset
• And, much more!
Tune in now and be sure to catch the next 2 episodes, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Michael Abernathy, “The Brutal Truth About Success Dentists Don’t Want To Know”
Dr. Abernathy discusses what he looks for when he consults with other dentists.
Some of the items discussed in this bonus section are:
• A key factor Dentists MISS completely
• What is integral to success!
• Having the right mindset
• And, much more!
Tune in now and be sure to catch the next 3 episodes, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Here are a few of the gems Dr. Prager shares:
• How to break free of the shackles of dental school
• Increasing your ‘Patient Value’
• The best way to view marketing
• The BENEFITS of adversity
• Converting Systems to work for you
• The importance of a brilliant Office Manager/COO
• Having an ACE in the hole Support the show (https://jerryjonesdirect.com)
Here are a few of the gems Dr. Prager shares:
• How to break free of the shackles of dental school
• Increasing your ‘Patient Value’
• The best way to view marketing
• The BENEFITS of adversity
• Converting Systems to work for you
• The importance of a brilliant Office Manager/COO
• Having an ACE in the hole
Support the show (https://jerryjonesdirect.com)
Here are a few of the gems Dr. Prager shares:
• How to break free of the shackles of dental school
• Increasing your ‘Patient Value’
• The best way to view marketing
• The BENEFITS of adversity
• Converting Systems to work for you
• The importance of a brilliant Office Manager/COO
• Having an ACE in the hole
• And, much, much more!
For more information about Dr. Jeff Prager, check out his
incredibly BRILLIANT book he’s written to attract pts on Amazon.com. Support the show (https://jerryjonesdirect.com)
Without further ado, here is the second part of Jim's fascinating interview!! Support the show (https://jerryjonesdirect.com)
Jim is an outstanding individual who has done just about everything there is to do in the field of dentistry. He is one of the most knowledgeable dentistry consultants in the country. Jim began his dentistry experience just before and in the Vietnam War.
In this interview we discuss such important topics as: Where most dentists failPaying attention and insight to the numbersThe Value equation – How Patients Grade Dentists“Engaging the Fish” Tune in now and be sure to catch the next 3 episodes, too!
Oh and if you want to learn more about Jerry Jones Direct and/or our up coming event geared at getting busy dentists, more new patients, visit:
busydentist.com
Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson.
Within Dr. Burleson’s interview you will find: The two things you can’t grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today!
Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson.
Within Dr. Burleson’s interview you will find: The two things you can’t grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the second of 4 episodes with the incredibly talented Dr. Dustin Burleson.
Within Dr. Burleson’s interview you will find: The two things you can’t grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 2 episodes, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
Dr. Burleson shares his top systemization fixes, some common mental blocks and the biggest challenge he sees facing dentists today. This is the first of 4 episodes with the incredibly talented Dr. Dustin Burleson.
Within Dr. Burleson’s interview you will find: The two things you can’t grow withoutThe future of dentistryWhat prevents successAnd, much more! Tune in now and be sure to catch the next 3 episodes, too!
Oh, and if you'd like to claim a free resource to help you drive more new patients into your practice, from Jerry Jones Direct titled, "7 ADVANCED Marketing Strategies" on DVD and CD, just go to: http://jerryjonesdirect.com/7-advanced-practice-growth-strategies and claim yours today! Support the show (https://jerryjonesdirect.com)
This is the final episode of an interview with Dr. Kelly Brown about “A New Economy Approach to Multi-Location/Multi-Doctor (ML/MD) Practice Success.”
At last check, Dr. Brown was operating 13 offices in Oklahoma and Texas.
Here are some of the powerful insights you'll learn:
• The importance of being an influence in the community
• Taking control after, “you’ve had enough”
• There are 2 kinds of people - What to do with each
• The way to look at dentistry
• Always analyze the numbers
• The importance of a COO
• The top new patient attraction System that everyone has
• The importance of Systems
• Constant Self Evaluation
• And much, much more
This is episode #3 of 3. Tune in next week for a new series! Support the show (https://jerryjonesdirect.com)
For the next three episodes, I'll be sharing an interview with Dr. Kelly Brown about “A New Economy Approach to Multi-Location/Multi-Doctor (ML/MD) Practice Success.”
At last check, Dr. Brown was operating 13 offices in Oklahoma and Texas.
Here are some of the powerful insights you'll learn:
• The importance of being an influence in the community
• Taking control after, “you’ve had enough”
• There are 2 kinds of people - What to do with each
• The way to look at dentistry
• Always analyze the numbers
• The importance of a COO
• The top new patient attraction System that everyone has
• The importance of Systems
• Constant Self Evaluation
• And much, much more
This is episode #2 of 3. Tune in next week for the final episode! Support the show (https://jerryjonesdirect.com)
For the next three episodes, I'll be sharing an interview with Dr. Kelly Brown about “A New Economy Approach to Multi-
Location/Multi-Doctor (ML/MD) Practice Success.”
At last check, Dr. Brown was operating 13 offices in Oklahoma and Texas.
Here are some of the powerful insights you'll learn:
• The importance of being an influence in the community
• Taking control after, “you’ve had enough”
• There are 2 kinds of people - What to do with each
• The way to look at dentistry
• Always analyze the numbers
• The importance of a COO
• The top new patient attraction System that everyone has
• The importance of Systems
• Constant Self Evaluation
• And much, much more
Support the show (https://jerryjonesdirect.com)
Jerry Jones with Jerry Jones Direct interviews hiring expert, Mr. Barry Shamis on “The Most Important Function In Business: How To Select Winners”
If you're struggling to find the right people, Barry makes it easy and fun!
Barry's expert techniques and years of experience will make hiring the best people to grow your practice far easier than every before.
Very few people really know how to hire. In this month’s Dentistry Confidential™, Mr. Shamis demystifies the process for Selecting Winners and gives us a powerful methodology to hire the best team for your practice. Mr. Shamis reviews this critical business process in depth.
There’s no question that hiring is as critical a process as CE and marketing. Just a few of the things discussed on this month’s interview are: This is the only reason to hire someoneTwo things you must do BEFORE you ever hire anyone!The essential LIST you must write before the process ever startsAnd, much more! For more information about Barry Shamis, you can reach him at his website: http://selectingwinners.com/
This is part 3 of 3. Tune in next week for another new episode! Support the show (https://jerryjonesdirect.com)
Jerry Jones with Jerry Jones Direct interviews hiring expert, Mr. Barry Shamis on “The Most Important Function In Business: How To Select Winners”
If you're struggling to find the right people, Barry makes it easy and fun!
Barry's expert techniques and years of experience will make hiring the best people to grow your practice far easier than every before.
Very few people really know how to hire. In this month’s Dentistry Confidential™, Mr. Shamis demystifies the process for Selecting Winners and gives us a powerful methodology to hire the best team for your practice. Mr. Shamis reviews this critical business process in depth.
There’s no question that hiring is as critical a process as CE and marketing. Just a few of the things discussed on this month’s interview are: This is the only reason to hire someoneTwo things you must do BEFORE you ever hire anyone!The essential LIST you must write before the process ever startsAnd, much more! For more information about Barry Shamis, you can reach him at his website: http://selectingwinners.com/
This is part 2 of 3. Tune in next week for part 3! Support the show (https://jerryjonesdirect.com)
Jerry Jones with Jerry Jones Direct interviews hiring expert, Mr. Barry Shamis on “The Most Important Function In Business: How To Select Winners”
If you're struggling to find the right people, Barry makes it easy and fun!
Barry's expert techniques and years of experience will make hiring the best people to grow your practice far easier than every before.
Very few people really know how to hire. In this month’s Dentistry Confidential™, Mr. Shamis demystifies the process for Selecting Winners and gives us a powerful methodology to hire the best team for your practice. Mr. Shamis reviews this critical business process in depth.
There’s no question that hiring is as critical a process as CE and marketing. Just a few of the things discussed on this month’s interview are: This is the only reason to hire someoneTwo things you must do BEFORE you ever hire anyone!The essential LIST you must write before the process ever startsAnd, much more! For more information about Barry Shamis, you can reach him at his website: http://selectingwinners.com/
This is part 1 of 3. Tune in next week for part 2! Support the show (https://jerryjonesdirect.com)
Wellness Springs Dental...America's newest and most exciting dental office franchise!
Join Jerry and Kevin today as they explore some of the many benefits available to Dentists as franchisees.
Franchising has taken the chiropractic world by storm and dentistry is next. Find out who the players are, why, their successes (and failures), differences between a consultant and a franchise support system, differences between companies like Heartland Dental or Pacific Dental and Wellness Springs Dental.
If you're considering where your growth opportunities lie ahead in 2017 and beyond, you won't want to miss today's show! Support the show (https://jerryjonesdirect.com)
Join Jerry Jones and Kevin Anderson on today's radio show as they discuss a number of year-end items to review and "check off" before we get too far into December.
Kevin and Jerry will give you specific items to review, why you should invest time reviewing them, how to address changes you want to make and how to enroll year team in the process.
Competition in 2017 will only be more fierce for new patients and you've got to start the year off with a bang, both guns blazing and ready to take NO prisoners!
If you'd like a copy of the checklist from today's radio show, email Kevin Anderson: kevin@jerryjonesdirect.com.
For more information about marketing for new patients and retaining your existing patients, contact Jerry Jones Direct to learn more! Support the show (https://jerryjonesdirect.com)
On today’s radio show, Jerry Jones and Kevin Anderson will discuss the secret to leveraging existing patients when introducing new procedures or new technology. Plus, they’ll review questions and research you must do before committing to offering new procedures OR new tech! This single episode could make you hundreds of thousands or, save you from a serious financial blunder!
Jerry and Kevin will cover at least 5 of the 11 questions you MUST pose before investing in new technology!
For more information about Jerry Jones Direct, visit their website, here. Support the show (https://jerryjonesdirect.com)
Most dentists are so focused on online media to include SEO, google Adwords, and social media, that they have almost completely ignored the opportunities traditional media can provide.
The trend to move online from “offline” sources and the complete abandonment in most cases of traditional ad media is a move most will soon regret.
Competition online is brutal. The cost to maintain an aggressive online presence are climbing.
Smart money moves where it’s welcome and where it can produce friends – when you spend $1 it returns with $2 or more in friends in a period of 90 days or less. An investment of $5000 should yield a $10,000 or better return in 90 days. And so on.
On today’s radio show, Jerry Jones and Kevin Anderson will explore traditional media most are ignoring and how to profit from the mass exodus of media that in most cases works as well if not better than ever before. Support the show (https://jerryjonesdirect.com)
Most businesses rely on repeat visits from their customers to enhance the value of their business and increase profits.
On today's episode, Jerry and Kevin dive into five reasons why too many practices have too few patients returning for recare. Jerry also shares stats on the value of a recare pt vs. a new patient.
Plus, they dive into four of the top best practices every dental office should be doing now to improvem their recare and increase their profits.
For more information, visit JerryJonesDirect.com and sign up for Jerry's e-letter. Support the show (https://jerryjonesdirect.com)
There is almost no limit to the mistakes a dental ad can have – everything from missing critical info like a phone number or website, to leaving out the address, misspellings, bad grammar and more. Today’s show will dive into some specifics beyond these typical ROI Killers to include headlines, offers, deadlines and more. If you’re an aggressive dental marketer, you do not want to miss this episode!
Ready for maximum new patients? When you’re ready, reach out to us here at Jerry Jones Direct and we’ll help you get started. We offer a simple Membership plan allowing you access to many of the Systems we’ve developed at my office. Info @ ClearPathSociety.com. You literally can leverage the same systems Jerry’s Wellness Springs Dental® of Salem used to go from start-up to now, 13+ year old office with 4 docs and thousands of patients.
Want a more robust solution? Or, you can learn more about our comprehensive, all-in, never-have-to-hire-another-consultant-again Dental Office Franchise System: Wellness Springs Dental®. Info @ WSDFranchise.com. Support the show (https://jerryjonesdirect.com)
The purpose of today's radio show is to share how you can motivate your insured pts to get treatment done and capture pt insurance benefits before their year-end expiration.
There are two primary motivations for your patients: A looming Deadline and Money – Vanishing resources motivate!
Of course, many will also be motivated by another factor: improving their health! Don't discount the power of helping your insured patients feel better about themselves and actually feel better physically, too.
On today's show, Kevin Anderson and Jerry Jones will cover, in addition to discussing the big motivating factors above: How to communicate this important message to your ptsWhat the message should containWHO to select for this messageThe timingAnd much more! For more information about Jerry Jones Direct and Membership in their ClearPath Society, just click here. Support the show (https://jerryjonesdirect.com)
Today’s show is sponsored by BusyDentist.com. At BusyDentist.com, you can learn more about the upcoming JJD New Patient Extravaganza in Parsippany, NJ, October 22nd.
Let’s talk about a simple phrase we’ve all seen: “Time is of the essence.”
You’ll see that in virtually every contract you ever enter into. “Time is of the essence.”
In fact, perhaps someone should have made that a requirement when you opened the doors of your business: there is no time to waste or squander; we must grow and do it quickly and as efficiently as possible. Neither capital (money) nor time should be wasted or taken for granted.
(I should mention, if you’re interested in growing organically and slowly, this episode isn’t for you.)
If you want to grow quickly, and you understand the time value of money and the principle of the velocity of money – how fast it moves to you and works for you, or, in other words, how fast money turns over every year – you'll love the philosophy shared in Episode #9 of THE Jerry Jones Radio Show!
We're going to focus on fast growth for your practice: How to do itWhat to watch out forHow to handle challenges and,The single skill you MUST focus on if you’re to captain your ship safely. Tune in now to learn exactly how to grow your practice fast...now! Support the show (https://jerryjonesdirect.com)
De-Constructing Effective Dental Advertising
Today’s show covers a number of elements required to create advertising that moves people to take action. Asking a postcard or a single sheet of paper or even a website to deliver a prospective long-term patient and their family to you is asking a lot. So, you must leverage every square centimeter of the real estate you have to work with.
Design is critical. The paper itself is critical (in direct mail). The ad copy -- what your ad says -- is always King. But, list or audience is most important (who you’re mailing to, who's seeing your website, etc.). You must also track results – measuring number of calls the ad produces, number of patients booked, amount of tx recommended, sold and completed in 30, 60 and 90 days.
With few exceptions, all advertising to promote a dental practice should include what we cover here today and more – we are limited on time so we won't be able to get to all of them…
I’ll be taking a deeper dive into these elements and many others, at my NPE Seminar, October 22 in NJ. Info @ BusyDentist.com Support the show (https://jerryjonesdirect.com)
James and Jerry go way back...In fact, James worked for Jerry for a couple years and then bought his company, just like on TV!
But, what's more exciting is that in the last few years, James has taken his start-up, Stridebox, from zero to THOUSANDS of customers at warp speed!
James will share mission critical business lessons he's learned and how you can leverage the power of brand in your marketing.
Join James and Jerry as they talk about scaling a business quickly, and the magic of one of their favorite subjects, recurring revenue... Support the show (https://jerryjonesdirect.com)
THE Jerry Jones Radio Show has a special guest today: Mr. Jon Schatz. We're excited to have Mr. Schatz with us and during our 45 minute show, we'll focus on how to approach buying and selling dental practices, and, what successful dentists do and don't do in life and in their practice.
You'll love today's episode if you're at all interested in either aquiring another practice or selling your existing practice.
Our Guest: Jon Shatz is a management consultant, assistant professor at George Fox University teaching entrepreneurship, a former VP with MODA Health (formerly Oregon Dental Services), former Vice President of Dental Networks, Provider Relations and Dental Services at Advantage Dental, and private business owner, currently operating Air Punch, LLC.
Jon's also an avid Cross Fitter.
You can reach Jon via email: jonschatz@att.net
Support the show (https://jerryjonesdirect.com)
Join Jerry Jones and Kevin Anderson on Episode 5 of THE Jerry Jones Radio Show as they discuss six areas of focus every dental practice owner must master. Jerry and Kevin will cover:
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Are you making money? Why or why not?
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What barriers are holding you back, plus, how to eliminate them, one by one!
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Who needs to go? In every organization, there's someone who's not holding up their end ... How to determine who and when to free up their future
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WHAT in your practice, needs attention -- who and what to ignore and who and what you MUST pay very close attention to
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DHCC. What is DHCC and how it this incredible System can endear those without insurance to your practice and how you can leverage it to explode your practice
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And much more!
Tune in... This is going to be an excellent, excellent episode. Don't miss it!
Support the show (https://jerryjonesdirect.com)
PROBLEM: Practices lose 10% of their active patients annually. In a 1,500 active patient practice, that’s 150 gone! It requires the addition of 150 new patients annually to KEEP the practice’s status quo.
SOLUTION? To add 150 new pts, at a cost of between $100 and $300 per patient, using $150 as average, the average practice will invest $22,500 in marketing to generate 150 new patients just to replace those who are now gone.
IS THERE A BETTER WAY? WHAT IS THE BEST PRACTICE TO COMBAT PATIENT ATTRITION? You bet! Today's Radio Show will reveal the answers and more! Support the show (https://jerryjonesdirect.com)
DSOs: What are they?
According to Kevin Cain, PhD, Corporate Dentistry is “…almost always used as a synonym for dental support organizations (DSOs). These organizations (such as Heartland Dental, Aspen Dental, Great Expressions Dental Centers, and Pacific Dental Services) represent the early stages of dental industry consolidation.”
Translation: DSOs are commoditizing dentistry. For more on that particular topic and how to De-Commoditize Dentistry, I’ll direct you to the first two episodes of THE Jerry Jones Radio Show.
In today's episode, we'll dive into the 2(+) models of DSO operations and share the upsides and downsides of DSOs.
Jerry is unique in that he operates a DSO-model dental office AND has started franchising his concept to others in dentistry.
Support the show (https://jerryjonesdirect.com)
In Episode #2, Jerry Jones and Kevin Anderson will reveal the infamous ACE Formula and how doctors like Mehmet Oz, MD have used it to leverage and crush their competition and how you can, too!
We all know Big Chain Dentistry isn't in your community to help you...they WANT your patients. In this episode, you'll find out exactly how to build your presence so you appear everywhere, all the time, rising above any and all competition.
THE Jerry Jones Show...battling Big Dentistry, stupid conventional wisdom, revealing the truth in the dental business and fighting for solo and small group dentists! Join us today! Support the show (https://jerryjonesdirect.com)
Join Jerry Jones and Kevin Anderson on Episode #1 of THE Jerry Jones Show, as they discuss the current State of Dentistry and the challenges faced by Solo and Small Group practices as they battle for relevance in an ever-changing industry.
Jerry and Kevin will also discuss a number of solutions for Dentists to not just opt-out but flat-out battle against the forces of Big Dentistry.
If you're wondering what to do to stay top of mind with your patients and remain THE #1 choice for dentistry in your community, you'll love this very first episode of THE Jerry Jones Radio Show.
For more information, visit Jerry's website: http://JerryJonesDirect.com Support the show (https://jerryjonesdirect.com)