TRIBEathlon: Recent Episodes

Charlie Reading

Finding out how ordinary people do extraordinary things! In this series of podcasts, Charlie Reading talks to some of the most well-known people in the endurance sports world to discover the secrets of their success. You'll get an insight into the key learning principals of some of the world's top professional athletes, Olympians and World Record holders in the disciplines of running, swimming, cycling and triathlons.

Welcome to the final episode of Season 10 of The Business of Endurance.

This season has taken us from the boardroom to Kona, via high mountains and some of the most demanding races on the planet. We kicked off with Chris Brindley MBE, sharing leadership lessons, critical thinking frameworks and the link between elite sport and high-performing businesses, before hearing from Ironman legend Julie Moss as she relived the iconic “crawl” in Kona and what it taught her about worthiness, vulnerability and grit.

We were joined by Dr Stacy Sims, whose pioneering work in female physiology is changing how women train, fuel and recover, and by João Andrade, founder of the 100 Series, who opened up about burnout, cardiac collapse mid-race, and how it forced him to completely rethink his life and work–life balance.

Sean Conway returned as our first-ever repeat guest to unpack his “Endurance Grand Slam” – including 105 Ironmans in 105 days – and the mindset behind having no Plan B. Ultra-running great Ryan Sands then took us deep into true adventure with stories from Lesotho, Western States and beyond, where culture, risk and resilience collide.

We closed the season with four-time Ironman world champion Chrissie Wellington OBE, exploring mental toughness, solitude, eating disorders in elite sport, coaching philosophies and the psychological pillars that underpin world-class performance.

In this wrap-up episode, Charlie and Claire revisit the key lessons, emotional moments and recurring themes from each of these conversations, and share why Season 10 has been one of the most powerful yet.

We're going to have a break now Season 10 has finished but you can still dive into our back catalogue of over 150 episodes and explore even more stories from the world’s best endurance athletes, adventurers and coaches.

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s guest is someone whose story will stop you in your tracks. Chrissie Wellington OBE is more than just a four-time Ironman World Champion - she’s an icon of endurance, resilience, and reinvention.

Undefeated across 13 Ironman races, Chrissie didn’t even turn professional until the age of 30, making her one of sport’s most extraordinary late bloomers. But her journey from international development in Nepal to redefining the limits of human endurance in Kona, is anything but ordinary.

In this episode, she opens up about racing through pain, overcoming an eating disorder, finding purpose beyond podiums, and why intuition, values, and imperfection have been her greatest teachers.

If you’re looking for real insight on fitness, health, work-life balance, or using your platform for good - Chrissie brings it all. Stay tuned for one of the most inspiring conversations we’ve had on The Business of Endurance.

Highlights:

Training the Mind First: Psychological conditioning, adversity tolerance, solitude tolerance, and learning to be alone with your thoughts - Chrissie's real secret weapon.
Intuition Over Ego: The choices she regrets, the ones she cherishes, and the power of listening to your inner compass.
The Shadow Behind Success: Her lifelong battle with eating disorders, Red-S, and self-worth - and the honesty, help, and reframing that carried her through.
Identity Beyond the Finish Line: The danger of defining yourself as “world champion” and the liberation that comes from purpose beyond sport.
Tools for Tough Moments: Recollection, reframing, music, mantras, and mental escape - how she moved through fear, pain, and uncertainty in Kona.
Legacy for the Next Generation: Resilience in children’s books, role-modelling through parenting, and redefining what strength looks like.
Resilience by Design: Chunking the unthinkable into tiny steps, trusting intuition, and controlling the controllables - her mental blueprint for world-class performance.
The Perfectly Imperfect Race: How a brutal bike crash, torn muscles and raw road rash set the stage for the most meaningful victory of her career.
Long-Term Health Over Short-Term Wins: Understanding fuelling mistakes, carb needs, hormonal health, and the consequences of “lighter is faster.”
A Life Lived on Purpose: “She seized every opportunity and made a mark on the world for all the right reasons.”

Links:

Connect with Chrissie on LinkedIn: https://www.linkedin.com/in/chrissie-wellington-obe-09184b228/

Chrissie Wellington's Website: https://www.chrissiewellington.com/

Get Chrissie's Book: A Life Without Limits

Get Chrissie's Book: To The Finish Line

Get Chrissie's Book: You're So Amazing

Get Chrissie's Book: You're So Strong

This episode was sponsored by The Trusted Team and 4th Discipline

A Life Without Limits: A World Champion's Journey

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We’re honoured to feature South African trail legend, Ryan “Hedgie” Sandes - a living testament to what a curious mind, unwavering discipline, and bold risk-taking can achieve.

From lining up for his first marathon in Knysna with just three weeks of training, to winning the Gobi Ultra and becoming the first ever to conquer the Four Deserts, to his landmark Western States victory, Ryan has consistently redefined what’s possible in our sport.

He’s faced setbacks, from glandular fever to being attacked by the locals, and emerged stronger and wiser. In our conversation, we’ll hear what truly motivates him - how racing for fun is better than racing for medals, and how important the small wins really are.

Whether you’re an endurance athlete, business leader, or dreamer - Ryan offers strategies to help you push further, think smarter, and live more resiliently.

Highlights:

Try > What If?: Ryan’s core philosophy on risk, regret, and choosing action over hesitation.
The ‘Accidental’ Marathon: Three weeks’ prep, a hilly course… and a breakout first marathon that sparked everything.
Dream Givers: Why he treats partners as long-term collaborators, not logos - and how that saw him through the lows.
Lesotho Lessons: A terrifying night on the mountain turns into a masterclass in empathy, context, and team resilience.
Small Wins > Big Medals: Community runs, a K9 race with his dog, human connections that matter more than podiums.
Becoming A Pro (The Real Playbook): Winning matters, but stories, value, and thinking like a business sustain a career.
Joy Over Obligation: Letting go of UTMB and reigniting motivation with fresh goals like Cocodona 250.
Inside 250 Miles: Hallucinations, micro-sleep fails, bone broth and rice - the mental and fuelling strategies that kept him moving.
Rebuilds & Reinvention: Glandular fever and a sacrum stress fracture; ditching rigid goals to rediscover love for the sport.
Giving Back & Legacy: From 13 Peaks to mentoring: using adventure to grow people, not just results.

Links:

Connect with Ryan on Instagram: https://www.instagram.com/ryansandes/

Connect with Ryan on Facebook: https://www.facebook.com/Ryan.Nicholas.Sandes

Ryan Sandes Website: https://ryansandes.com/

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s guest is Ruth Daniels, CEO of British Triathlon and Triathlon England - a leader who has stepped into the sport’s top job with a background that’s anything but typical.

From a successful legal career to steering the global fashion brand Superdry, Ruth brings a rare mix of commercial acumen, fresh thinking, and values-led leadership into the world of endurance sport.

In this conversation, Ruth shares what it was like to guide British Triathlon through the Paris Olympics - her baptism of fire - and how she’s already planning to make LA even bigger.

We talk about the future of multisport festivals like Burghley, how to solve open water challenges, and the culture and values she wants to embed across the sport.

And, as a triathlete herself, Ruth reflects on her own sporting highlights and the lessons they’ve taught her. This is a masterclass in leadership, resilience, and why sport matters more than ever.

Highlights:

Baptism of Fire: How Ruth joined British Triathlon as CEO in an Olympic year - new to sport, new to the system, and straight into Paris preparation.
From Law to Lycra: How a career spanning global law firms and Superdry’s turnaround now fuels her mission to modernise endurance sport.
Beyond Paris, Eyes on LA: Building toward the next Olympics with a bold vision.
Swim. Bike. Run. Belong: Turning triathlon into a sport for everyone.
Clean Water, Clear Purpose: Founding member of the Clean Water Sports Alliance - pushing water companies and Westminster for accountability.
Relevance & Resonance: “We can’t just rely on the same people doing the same thing” - the sport must evolve to stay culturally relevant.
Women Mean Business: Championing female participation, pregnancy policies, and visibility.
Culture as Competitive Edge: Building a purpose-led, high-trust, high-performing team unafraid to test, learn, and lead change.
From Burma to Britain: Her father’s wartime story of resilience and forgiveness shapes her own drive for inclusivity and purpose.
Legacy in Motion: How Ruth wants triathlon on the school curriculum and in everyday culture - “fit for the future, accessible for all.”

Links:

Connect with Ruth on Instagram: https://www.instagram.com/ruthdanceobrittri/

Connect with Ruth on Facebook: https://www.facebook.com/ruthpdaniels

Connect with Ruth on LinkedIn: https://www.linkedin.com/in/danielsruth/

Follow British Triathlon on Instagram: https://www.instagram.com/brittri/

Follow British Triathlon on Facebook: https://www.facebook.com/BritishTriathlon

Follow British Triathlon on LinkedIn: https://www.linkedin.com/company/british-triathlon-federation

Follow British Triathlon on YouTube: http://www.youtube.com/@BritishTriathlon

British Triathlon Website: https://www.britishtriathlon.org/

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s guest is one of the most extraordinary endurance adventurers alive: Sean Conway.

If you’ve ever questioned what the limits of human endurance might be, Sean has probably already gone there. From swimming the length of Britain, to cycling across Europe, to setting the record for the longest ever triathlon, he’s built a career on redefining what’s possible.

Most recently, he completed Iron105 - an unimaginable feat of 105 consecutive Ironman triathlons. But this conversation isn’t just about mind-blowing records.

Sean’s philosophy of “first, furthest, fastest, foremost” is a blueprint for how we can all approach life and business. His story of growing up in Africa, of struggling to find belonging, and of turning suffering into meaning, will challenge you to think differently about resilience, purpose, and success.

If you’re looking for inspiration to push past your limits - in sport, in business, or in life - this episode will give it to you.

Highlights:

The Ball to Chase: Whether it’s 105 Ironmans or a creative project, life’s spark lives in the chase.
No Plan B: Because if there’s a backup, you’ll take it. Commitment is clarity. The finish line doesn’t move.
Flip a Coin, Keep Your Soul: After breaking the record, he let fate decide each extra day. Heads - go again. Tails - stop. Day 105 said “enough.”
Monkey & Terrier: Creativity meets obsession - the writer dreams, the terrier chases. Feed both or lose your spark.
Community as Fuel: The snowball effect - momentum attracts tribe. Surround yourself with people who lift you higher.
Long-Game Goal Setting: Plan a decade ahead. The goal in his diary - row the Atlantic with his family in 2035.
Dear Grandkids: Writing now for the next generation - a book of wild childhoods, near-lions, and lessons for life.
Entrepreneurial Spirit Returns: From secret school tuck shops to adventure series - hustle never left, it just evolved.
Micro-Manage the Margins: You don’t find one 100% gain - you find a hundred 1% ones.

Links:

Connect with Sean on Instagram: https://www.instagram.com/seanconwayadventure/

Connect with Sean on Facebook: https://www.facebook.com/MrSeanConway

Connect with Sean on LinkedIn: https://www.linkedin.com/in/sean-conway-2486b563/

Connect with Sean on YouTube: https://www.youtube.com/@SeanConwayEndurance

Sean's Website: https://www.seanconway.com/

This episode was sponsored by The Trusted Team and 4th Discipline

Today, we welcome Joao Andrade - a man whose extraordinary journey from biotech entrepreneur to heart‑tested ultrarunner offers powerful lessons in health, resilience, and leadership.

In just five years Joao progressed from novice runner to conquering the legendary Badwater 135 - all while founding, scaling, and exiting a successful biotech business.

He’s also the co‑founder of One Hundred’s global endurance‐race series, he pitched and was initially backed by Stephen Bartlett on Dragons’ Den, and faced a near‑fatal heart event mid‑race.

This conversation digs deep: how Joao balances the demands of business and ultra‑endurance, uncovers the moment his body made him stop, and explores the mental shifts that fuel his rapid performance rise.

You’ll hear how business strategies mirror ultra‑race tactics, why body‑listening is non‑negotiable, and what it takes to lead with grit, heart, and vision. If you’re striving for a healthier, higher‑performing life - this episode is your roadmap.

Highlights:

Stress, Shock, Stop: A stress-driven arrhythmia, tachycardia, and blackout - his body’s non-negotiable wake-up call.
Badwater, Empty Finish: Crossing the line with nothing inside; the moment he learned outcomes aren’t the goal - alignment is.
IPO Grind to Ultra Mind: 120-hour weeks, a London float, and the realization that endurance can heal - but only if you change the load, not just add to it.
From Stem Cells to Safety Nets: Pioneer of a stem-cell insurance model - innovation aimed at certainty on life’s worst days.
Costa Rica’s Monster: 209 miles, two Everests of vert, night jungle - fear swapped for presence; joy found mid-suffer.
Design the Pace: Sleep, fuel, delegation, and boundaries - because the body keeps the score, and balance is a strategy, not a slogan.
Tap > Faint: Jiu-jitsu wisdom for life - know when to endure, and when to tap, reset, and return stronger.
Harder Than 200 Miles: For Joao, entrepreneurship beats ultrarunning on difficulty - daily problems, infinite rounds, no finish arch.
Dragons’ Den, Different Door: On-screen “yes,” off-screen no deal - then a better fit with Macca and a clearer path for The 100.

Links:

Connect with Joao on Instagram: https://www.instagram.com/joaoandradehq/

Connect with Joao on LinkedIn: https://www.linkedin.com/in/joaoandradeultraceo/

The One Hundred Website: https://onehundredtrail.com/en/

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s guest is one of the world’s leading voices in the science of female performance - and she’s here to change the way you think about training, recovery, and your body.

Dr. Stacy Sims coined the phrase “Women are not small men” - and she’s spent her career proving why.

In this episode, we unpack everything from caffeine and cold-water therapy to cycle-based training, menopause, RED-S, and strength training after 40. Whether you’re a female athlete, a coach, or simply someone looking to optimize health and energy at any age - this is the episode for you.

You’ll also hear the story of how Stacy went from elite athlete to world-renowned researcher - and what she’s learned by standing at the frontlines of sport science, often as the lone voice in the room.

This episode is packed with myth-busting, empowering science - and practical tools you can use starting today. Let’s dive in.

Highlights:

Women ≠ Small Men: How the moment a lab tossed her data sparked a mission to rebuild sports science for female physiology.
Lift Heavy, Live Long: From teens to menopause, heavy strength trains the nervous system, protects power, bones, and brain.
Fuel the Clock, Not the Hype: Early eating and post-training protein + carbs beat late-morning “fasting” for women’s health.
Beyond “Just Go on the Pill”: Track cycles, fix low energy, consider real fixes for cramps and heavy bleeds - don’t mute the system.
Athlete to Advocate: From Kona and World Cups to the lab bench - lived experience powering better answers for women and girls.
Puberty’s Performance Dip: A temporary wobble, not a verdict - relearn movement, build strength, keep girls in the game.
Her Why: Empower the next generation - science, not stereotypes - so daughters inherit sport that finally fits.
Test, Don’t Guess: Cycle-aware training, caffeine trials, and simple logs turn “generic advice” into personal performance.
Heat Loves Her, Ice Not So Much: Women gain more from sauna; skip the ice baths - cool water beats ice-cold shock.

Links:

Connect with Stacy on Instagram: https://www.instagram.com/drstacysims

Connect with Stacy on Facebook: https://www.facebook.com/drstacysims

Connect with Stacy on LinkedIn: https://www.linkedin.com/in/stacy-t-sims-phd/

Connect with Stacy on YouTube: https://www.youtube.com/channel/UCPD55VPa1ZWx1a_nzWC2VJA

Dr Stacy Sims Website: https://www.drstacysims.com/

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to change the course of an entire sport - and inspire millions in the process?

Today’s guest, Julie Moss, did exactly that when she crawled across the finish line of the Ironman World Championship in 1982. That moment, broadcast to millions, didn't just redefine endurance - it redefined what the human spirit looks like under pressure.

In this episode, Julie opens up about the real reason she was in Kona that day, the life-altering impact of that crawl, and how she's used endurance as a tool to navigate divorce, aging, and reinvention.

We talk longevity, mental grit, racing through pain, and why endurance sport continues to be a powerful force for personal transformation.

Whether you're chasing your first finish line or navigating your own midlife reset, this episode offers raw stories, timeless lessons, and a reminder: sometimes crawling forward is still progress.

Highlights:

Thesis to Triathlon: Julie's journey of entering her first Ironman for a college thesis - with almost no training.
Belonging at the Front: How worthiness clicked mid-race when she realised she could win.
Finish-Line Fall, Global Rise: The world watched her struggle; she found transformation in those final metres.
Partners in Performance: How her relationship with Mark Allen shaped two careers and a sport.
Healing in Motion: Using triathlon to navigate divorce and life’s hardest chapters.
New Hips, New Horizons: Rebuilding identity and finding fresh pursuits after hip replacement.
Kona at 70: Eyeing a 2028 50th-anniversary return - experience over youth, wisdom over watts.
The Brain Breaks Barriers: The mind’s command to push the body beyond its perceived limits.
The Yes Ratio: Saying “yes” more than “no” as the gateway to extraordinary moments.

Links:

Connect with Julie on Instagram: https://www.instagram.com/julie_moss_1982/

Connect with Julie onFacebook: https://www.facebook.com/p/Julie-Moss-Page-100048855326535/

Connect with Julie on LinkedIn: https://www.linkedin.com/in/julie-moss-b2b43162/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s guest, Chris Brindley MBE, isn’t just one of Britain’s most decorated business leaders, he’s a master of sustainable success, resilience, and high-performance thinking.

Named “Britain’s Best Boss,” former Managing Director at Metro Bank, and Chair of the Rugby League World Cup, Chris brings boardroom wisdom forged in the fires of elite sport.

In this episode, Chris reveals the thinking frameworks that separate leaders from managers, how marginal gains transform teams, and the untold stories behind building world-class performance cultures.

If you're a business leader, coach, or endurance athlete looking to sharpen your mindset, this conversation is gold. Think Diary of a CEO meets the discipline of a sports psychologist - with no fluff, just actionable insight.

So whether you're running your business or a marathon -this is how you endure, lead, and win. Let’s dive in.

Highlights:

Brains Over Hands: Why leaders get paid to think while managers get paid to do.
Postpone to Perform: Inside the Rugby League World Cup crisis - tough calls, athlete-first values, and delivering the most inclusive tournament against the odds.
Values to Unanimous: Turning a split board into one voice by anchoring decisions in purpose, inclusion, and the athlete’s perspective.
Beach Ball Thinking: Replace right-vs-wrong with right-and-left. Walk around the problem to see every colour before you decide.
Conductor Leadership: Let go of the instrument, organise talent like an orchestra to create consistent, world-class performance.
3 Revolutions, 3 Cs: Tech, People, and World Order - leverage technology for heavy lifting to create Capacity, build Capability, and grow Confidence.
Outside-In Banking: Make it easy to be your customer - longer opening hours, instant cards, suspend/reactivate features, and measuring “ease of doing business.”
Balance the Scorecard: People × Customers × Process before Profit - build the service-profit chain and balance life with the Wheel of Life reset.

Links:

Connect with Chris through LinkedIn: https://www.linkedin.com/in/chris-brindley-mbe-9584075/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to the final episode of Season 9 of The Business of Endurance.

This season has taken us on an incredible journey - from Chris Williams of Supertri sharing his Atlantic rowing adventure and boardroom battles, to Paul Kaye, an unmistakable voice of Ironman, revealing how he built a career from scratch.

We’ve heard from trailblazing entrepreneur Simon Dent, Ironman legend Kathleen McCartney, cycling world champion Richard Oakes, and even AI Charlie - exploring how technology is reshaping sport and business.

And to top it off, Olympic great Alistair Brownlee, British Cycling CEO John Dutton OBE, Ironman champion Matt Trautman, and the incomparable Chris McCormack have all joined us with powerful lessons in resilience, mindset, and creating lasting impact.

Season 10 is coming soon and it promises to be even bigger.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to the final episode of season 9 of The Business of Endurance, and what an episode it is.

Today, we have the incredible Chris McCormack - Ironman World Champion, founder of Super League Triathlon, and one of the most successful and respected figures in endurance sports.

In this conversation, Chris opens up about his remarkable journey: from leaving a career in business to move to France and pursue triathlon, to becoming one of the sport's greatest athletes.

He shares the highs and lows of his career, including the pivotal moments that shaped his mindset and the mental resilience required to overcome failure.

But it’s not just about his athletic achievements. Chris reveals how he transitioned from athlete to entrepreneur, using the same principles that made him successful in sport to disrupt the triathlon industry with Super League.

Along the way, he delves into the power of goal-setting, the importance of physical fitness in business, and how his experiences have shaped the legacy he’s building today.

This episode is a masterclass in perseverance, adaptability, and creating lasting impact. Whether you’re an athlete, entrepreneur, or someone looking for inspiration, you won’t want to miss this one.

Highlights:

Mind Over Muscle: Developing mental resilience to overcome fear, setbacks, and imposter syndrome.
Legacy & Lessons: Why backing yourself, stating your goals, and taking chances matters - in sport and business.
From Business to Sport: Leaving a corporate career to chase a triathlon dream in France.
Accidental Triathlete: How naïve confidence and saying “yes” to opportunities launched Macca’s pro career.
Breakthrough Moments: From sleeping rough in France to winning his second-ever World Cup race.
Kona Obsession: Turning repeated failures into two Ironman World Championship victories.
Smack Talk Strategy: Using psychology and presence to make rivals second-guess themselves.
Embracing the Suck: Training to master the “pain cave” and win the battle inside your own head.
Old Bull Wisdom: The power of patience, calculated risk, and learning from early career mistakes.
From Athlete to Entrepreneur: Applying sporting grit to disrupt triathlon with Supertri.

Links:

Connect with Chris through Instagram: https://www.instagram.com/maccanow/

Connect with Chris through LinkedIn: https://www.linkedin.com/in/chris-mccormack-macca/

Connect with Chris through his website: https://macca.com/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

In this episode of The Business of Endurance, we’re joined by the incredible Matt Trautman - an athlete whose journey embodies the essence of resilience, reinvention, and mental toughness.

From competing as a white-water kayaker to becoming a world-class triathlete, Matt’s story is one of overcoming obstacles, including a severe spinal injury, and finding the strength to not only recover but to thrive.

Matt opens up about his path to recovery after a life-changing crash, his transition from professional athlete to coach, and how his background in kayaking and yacht racing shaped his approach to endurance sport.

He shares invaluable lessons on building resilience, dealing with setbacks, and finding purpose beyond the racecourse.

If you’re looking for insights on long-term performance, mental fortitude, and how to tackle life’s hardest moments with grit and grace, this conversation is for you.

Highlights:

Resilience Through Setbacks: Overcoming physical and mental challenges, including a life-changing spinal injury.
From Whitewater Kayaking to Triathlon: How kayaking set the foundation for Matt’s endurance career.
Adapting to Injury: How Matt embraced a slow recovery to return to triathlon stronger.
Load Management in Training: Respecting recovery to avoid setbacks and enhance performance.
Influence of Mentors: How coaches like Brett Sutton shaped Matt’s career and coaching style.
Dealing with Concussions: The psychological and physical challenges of recovering from a concussion.
Team and Community Support: The value of camaraderie and encouragement during tough times.
Retirement Decision: How family and shifting motivation led Matt to step away from professional triathlon.
Building a Strong Endurance Base: The benefits of developing a physical foundation through varied sports.
Mental Resilience and Goal Setting: Using small, achievable goals to regain fitness post-injury.

Links:

Connect with Matt through Instagram: https://www.instagram.com/mattytrautman/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to lead one of Britain’s most iconic sports into a new era?

In this episode, we sit down with Jon Dutton OBE, CEO of British Cycling, to unpack how purpose-driven leadership, bold decision-making, and emotional intelligence are shaping the future of sport.

From orchestrating the ground-breaking Rugby League World Cup to overseeing the path to Paris 2024 and beyond, Jon shares the untold stories behind elite performance, everyday cycling, and the entrepreneurial mindset needed to drive systemic change.

We talk values, resilience, media disruption, and why mindset - not just physiology - is becoming the biggest predictor of success in sport and business.

Whether you're an athlete, a business owner, or simply looking for leadership inspiration, this conversation is a masterclass in navigating challenge with clarity, ambition, and integrity. If you’re ready to think bigger and lead better-this episode is for you.

Highlights:

Leading with Purpose: How purpose-driven leadership is reshaping British Cycling and driving systemic change.
Resilience Through Adversity: Navigating setbacks, including the postponement of the Rugby League World Cup, with determination and values.
The Role of Values in Decision-Making: How making difficult decisions in sport, such as postponing an event, is grounded in core values like authenticity and inclusivity.
Building a Positive Culture: How Jon is fostering a culture of trust, loyalty, and collective responsibility within British Cycling.
Social Impact Through Sport: Leveraging cycling as a tool for social mobility, community cohesion, and tackling inactivity.
Creating Opportunities for All: British Cycling’s commitment to engaging the entire population, from young children to seniors, in cycling.
The Growth Mindset: How a growth mindset is key to success in both sport and business, and how British Cycling encourages it within its athletes and team.
Entrepreneurial Leadership: How Jon’s entrepreneurial approach is helping British Cycling thrive in a constantly evolving environment.
The Power of the Grand Depart: The monumental impact of bringing the Tour de France to the UK in 2027 and its potential for inspiring the nation.
Navigating Change in Media: How the shift in TV coverage and media rights is influencing the future of cycling and British Cycling’s role in that transformation.

Links:

Connect with Jon through LinkedIn: https://www.linkedin.com/in/jon-dutton72/

Visit the British Cycling Website: https://www.britishcycling.org.uk/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What if the key to Olympic gold - and a life well-lived - came down to only a stride?

In this episode, we sit down with Alistair Brownlee: two-time Olympic champion, endurance icon, and someone who’s been redefining what it means to win - on the course, and in life.

We dive into a decision that perhaps changed everything - walking away from Cambridge University - the power of brotherhood, and why helping his brother over the finish line in Mexico taught him more than any medal ever could. We explore risk, identity after retirement, and why winning doesn’t always feel the way you think it will.

Whether you're chasing your own endurance goals or navigating high-pressure decisions in life or business, this conversation delivers hard-earned wisdom, straight from one of sport’s most driven minds. This is about resilience, reinvention, and finding joy in the journey - even when the finish line keeps moving.

Highlights:

The Power of Small Margins: How winning by a stride is about preparation, not just confidence.
Pressure is a Privilege: Turning pressure into performance by reframing expectations.
The Brotherly Bond: How helping a sibling at the Olympics taught more than a gold medal.
Making Life-Altering Decisions: The leap from Cambridge University to a full-time triathlon career.
Resilience Through Failure: Why failure is a stepping stone, not the end, on the road to success.
Confidence vs. Self-Belief: Why self-belief, grounded in preparation, is the true foundation of performance.
Daily Habits Drive Success: How routines and understanding motivations are key to long-term achievement.
From Athlete to Entrepreneur: The shift from elite sport to building successful businesses.
Inspiring the Next Generation: Creating opportunities for young people to experience triathlon through free events.
Simplicity in Nutrition: Why effective endurance nutrition is all about simplicity and smart choices.
Balance in Performance: The importance of moderation and balance, including the role of alcohol in professional sport.

Links:

Connect with Alistair through LinkedIn: https://www.linkedin.com/in/alistair-brownlee/

Connect with Alistair through Instagram: https://www.instagram.com/alistair.brownlee/

Visit the Brownlee Foundation Website: https://www.thebrownleefoundation.org/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s episode is a little different - because today’s guest is... me. Well, not exactly me, but my digital doppelgänger: AI Charlie.

That’s right, I’ve created an AI version of myself, trained on everything I’ve ever said on this podcast and beyond, and today, I’m putting him in the hot seat. Why? Because I wanted to test something: Can an AI trained on my conversations, thoughts, and beliefs deliver insight, inspiration, and maybe even a little wisdom about the world of endurance sports, just like Claire & I aim to do with our guests each week?

Think of this as an experiment in self-reflection, curiosity, and the ever-evolving relationship between humans, performance, and technology. We dive into some of the core themes of The Business of Endurance - mental resilience, balance, performance, and purpose - but through the lens of someone - or something - that knows me perhaps a little too well.

So buckle up for a conversation with... my AI-Clone. And maybe, just maybe, we’ll uncover something new about what it means to endure.

Highlights:

The Trifecta Morning Routine: Why Movement, Mindfulness, and Growth Fuel Peak Performance
Conversations with Your Digital Doppelgänger: Can AI Reflect, Inspire, and Challenge Us?
Ruthless Prioritisation and Delegation: What High-Performers Teach Us About Time
Fuel to Thrive: The New Nutrition Rules from Elite Endurance Athletes
Why Range Before Niche Builds Resilience, Adaptability, and Long-Term Excellence
Culture Is the Glue: Why Humor, Purpose, and Belonging Turn Teams Into Powerhouses
Injury Prevention for Longevity: Consistency, Strength, Recovery, and Listening to Your Body
Metrics That Matter: From HRV to Gratitude – Measuring Progress in Sport and Life
Marginal Gains Done Right: Why Small Changes, When Aligned, Deliver Massive Results
A Final Habit to Transform Your Day: Move, Reflect, Learn – Every Morning

Links:

Connect with AI Charlie on the Trusted Team Website: https://thetrusted.team/

Connect with the real Charlie Reading through LinkedIn: https://www.linkedin.com/in/authorspeakercoach/

Connect with the real Charlie reading Richard through Instagram: https://www.instagram.com/charliereading/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to be the fastest in the world - not once, but time and time again? And what can business leaders learn from world-record-breaking athletes?

Today, we sit down with Richard Oakes, a four-time world champion, national record-holder, and co-founder of Team Ohten Aveas, the world’s fastest masters cycling team.

But Richard isn’t just dominating the track - he’s also reshaping how high-performance thinking applies in the business world, coaching elite firms to work smarter, perform under pressure, and embrace marginal gains for success.

In this episode, we uncover the secrets of elite endurance - from pushing past plateaus to balancing ambition with longevity. Richard shares how data, resilience, and the mindset of a champion can transform not just your performance, but your career and health.

If you want world-class strategies to go faster, think sharper, and achieve more, this is an episode you can’t afford to miss.

Highlights:

Why the Process, Not the Prize, Fuels Champions
The Pain, Power, and Purpose Behind an Hour Record
The Equation of Excellence: Relentlessness, Integration, and Human Energy
Balancing Elite Performance and a Full-Time Career: No Excuses, Just Clarity
Mind Over Muscle: How Meditation, Energy Awareness, and Embodied Healing Drive Recovery
From Marginal Gains to Paradigm Shifts: Finding the Edge in an AI World

Links:Connect with Richard through Instagram: https://www.instagram.com/oakes_worldchampion/

Connect with Richard through LinkedIn: https://www.linkedin.com/in/richard-oakes-87646020/

Visit the Ohten Website: https://ohtengroup.com/

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to endure? To win? And to keep coming back? In this episode, we sit down with one of the most iconic figures in endurance sport - Ironman champion Kathleen McCartney.

You may know her as the winner of the legendary 1982 Ironman, the race that gave us 'The Crawl.' But her story didn’t stop at the finish line. Kathleen shares the mindset that took her from an inexperienced college student to an Ironman world champion in just a year.

She opens up about coming back to racing after kids, rebuilding herself through endurance sport after divorce, and the wisdom she’s gained from coaching. She reveals the greatest lessons she learned from legendary mentors, including Bill Bachrach, and the surprising friendship that brought her back to Kona decades later.

Whether you’re an athlete, entrepreneur, or someone looking to overcome life’s challenges, Kathleen’s story will inspire you to redefine what’s possible.

Highlights:

Winning 1982 Ironman: A Shared Moment of Sporting History
Returning Stronger: Ironman Comebacks Through Motherhood and Divorce
Friendship Forged in Competition: Completing Kona with Julie Moss
Coaching with Purpose: TriDot and Smarter Training Principles
Cancer, Community, and Comebacks: The Mike Levine Story
Mental Strength for Life: Endurance Lessons Beyond the Finish Line

Links:Connect with Kathleen through Instagram: https://www.instagram.com/kathmccartney/?hl=en

Connect with Kathleen through LinkedIn: https://www.linkedin.com/in/kathleen-mccartney-94652268/

Connect with Kathleen through TriDot: https://www.tridot.com/coach/kathleen-mccartney

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to break free from the corporate grind, build multiple businesses with zero industry experience, and push your body to the absolute limit in some of the toughest endurance races on the planet?

Today’s guest, Simon Dent, has done it all. From working as a solicitor in the City to promoting celebrity-packed nightclubs, to building some of the most successful marketing and publishing agencies in sport - Simon’s journey is anything but conventional. He’s also completed the Marathon des Sables, one of the toughest races on Earth, and is now on a mission to reduce plastic waste in the sports industry.

In this episode, Simon shares the mindset shifts needed to leave a secure job, how endurance sport shapes elite entrepreneurs, and why most footballers go bankrupt - and how to avoid the same financial traps. If you want lessons in resilience, reinvention, and making your passion your business, this is one you can’t afford to miss.

Highlights:

From City Lawyer to Mental Health Crisis
Building Business: The Power of Surrounding Yourself With Experts
How Ultra Running Became Therapy
Business and Endurance: Lessons From Each World
Marathon des Sables: Blood, Sweat and Friendship
Save Our Souls: Creating Sustainable Sports Equipment
Financial Education: Why Footballers Go Bankrupt
The Brisbane to Sydney Run Challenge

Links:Connect with Simon through Instagram: https://instagram.com/ultraentrepreneur

Connect with Simon through LinkedIn: https://www.linkedin.com/in/simon-dent-9509b728/

The 2025 Dallaglio RugbyWorks & British and Irish Lions Ultra Endurance Challenge: https://justgiving.com/page/ultra-endurance-challenge

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What if one voice could change the way you see endurance sport - and even yourself? Today, we’re joined by an iconic voice of Ironman, Paul Kaye - the man who’s called thousands of athletes across the finish line and witnessed some of the most powerful moments in the sport.

But Paul isn’t just an announcer. He’s an Ironman finisher himself, a master of storytelling, and someone who truly understands why endurance sport transforms lives.

In this episode, Paul shares the most unforgettable finish line moments, the power of music to fuel performance, and why Ironman is more than just a race - it’s a life-changing experience.

We also dive into his own endurance journey, what makes Ironman South Africa so special, and the deep “why” that drives us all.

Whether you’re an athlete or just looking for inspiration, this episode will make you rethink what’s possible. Let’s get into it.

Highlights:

The Journey From Radio to Ironman Finish Line Icon
Turning Grief and Divorce into Personal Fuel
Crafting Magic Moments at the Finish Line
The Art of Emotional Announcing, Not Ego
Using Music to Heighten Race-Day Drama
Balancing Emotion During Tragedy and Crisis
Reflections on Kona vs. Nice: A World Champs Split
Why Silence and Stillness Matter More Than Hype

Links:Connect with Paul Kaye through his Website, LinkedIn and Instagram.

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to reinvent an entire sport? Well, today we sit down with Chris Williams, the commercial leader behind Supertri, the revolutionary triathlon league, shaking up endurance sport From securing game-changing partnerships to creating a team franchise model that financially supports athletes.

Supertri is on a mission to make triathlon faster, more exciting and more sustainable for pros and fans alike. But Chris's journey goes far beyond boardrooms. He's an endurance athlete himself, and in this episode he shares the jaw-dropping story of his attempted Atlantic row and the dramatic rescue that followed.

We talk about resilience, risk and bouncing back from failure, as well as what endurance sport can teach us about success in life and business. So if you want to know how the sport is evolving, how to push your limits and how to turn passion into opportunity, this is an episode you can't afford to miss.

Highlights:

Chris’ Unconventional Journey into Sports Business
From Rowing the Atlantic to Finding Purpose
The Role of Psychology in Leadership and Sales
Lessons in Resilience from a Life-Threatening Capsize
Anchoring Emotions with "Where Do I Need to Be?"
Supertri’s Mission to Modernize Triathlon
Creating High-Impact, Short-Course Triathlon Events
The Power of Storytelling in Growing the Sport
Supertri’s Mixed-Gender Team Franchise Model

Links:Connect with Chris Williams through LinkedIn.

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Imagine standing on the start line of your very first Ironman and the 3rd in history in Oahu in 1980—no high-tech gear, no fancy nutrition plans, just raw endurance and a relentless drive to push human limits. Now, fast forward 44 years, and that same athlete has just completed his 50th Ironman in Kona in 2024. Kurt Madden—also known as Coach K or Mad Dog—is an endurance sports pioneer, a champion ultraman, and a world-class triathlon coach. In this episode, we dive deep into his journey: what led him to that historic start line in 1980, the lessons learned from five decades in endurance sports, and the business and life principles he’s extracted along the way. We’ll explore what it takes to endure—both as an athlete and as a coach—why he is devoted to helping others achieve their peak performance, and how AI is about to change the future of coaching. Whether you’re an aspiring triathlete, a business leader, or someone looking for the mindset to go further, this episode will inspire you to redefine your own limits.

Highlights: - Kurt's Journey to His First Ironman
- The Challenges of the First Ironman
- The Evolution of Ironman and Kona
- Racing in Kona: A Special Experience
- The Meaning of Ohana on a Race Day
- Lessons from The Ultraman: A 100-Mile Run
- The Hard Rock Race Experience
- Leadville and the Taharamar Indians
- Coaching Influences and Personal Growth
- TriDot and AI in Training vs a Coach
- Reflections on Kona and World Championships

Links:Connect with Kurt Madden through Instagram.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s guest is a master of endurance—not just in sport, but in business and life. Ed Chang was a successful lawyer, an Ironman triathlete, and the co-founder of Varlo Sports, a rising force in endurance apparel. But what makes his story remarkable isn’t just the accolades—it’s the mindset, the strategy, and the lessons he’s learned along the way. How do you balance a legal career, a start-up, and training for one of the toughest endurance events on the planet? What can triathlon teach us about building businesses, and what can business teach us about racing smarter? Ed breaks it all down. Not only that, but Varlo as a business really know their 'Why' and they are on a mission to change the sport for good. Stick around to hear how Ed applies endurance thinking to every area of life and how you can do the same.

Highlights: - Ed's Journey into Endurance Sports
- Building a Community-Centric Brand
- Advocacy and Community Engagement
- Balancing Law and Endurance Sports
- Embracing Challenges and Growth
- The Role of AI in Endurance Sports
- The Irreplaceable Human Touch
- Utilizing AI in Business Communications
- Balancing Endurance Sports and Busy Careers
- Memorable Triathlon Moments and Highlights
- Books That Inspire: From Triathlon to Business
- The Power of Community and Mental Endurance
- Reflections on Personal Growth and Future Goals

Links:Connect with Ed Chang through Instagram.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

What does it take to not only survive but thrive against impossible odds? Imagine being diagnosed with terminal brain cancer—not once, but four times. Now, imagine taking on the world’s toughest endurance races in the middle of that battle. That’s exactly what today’s guest, Richard Wright, has done. Richard is more than an endurance athlete; he’s a radical optimist, bestselling author of The Power of Purpose, and a man who refuses to be defined by his diagnosis. In this conversation, he reveals the mindset shifts that separate survivors from victims, the power of endurance in life and business, and the deeply personal story behind his “I Am” tattoo. This episode will change how you see adversity. Whether you're an athlete, entrepreneur, or someone fighting your own battles, Richard’s wisdom will leave you with practical strategies to redefine resilience, rediscover purpose, and push your own limits. Let’s dive in.

Highlights: - Competing in Ironmans While Battling Cancer
- The Power of Purpose: Endurance Sport and Cancer Treatment
- The Gifts of Cancer: Mental Resilience and Endurance
- The Importance of Physical Activity During Cancer
- Overcoming Personal Challenges and Discovering Ironman
- A Life-Changing Diagnosis: Survivor vs Victim Mentality
- Facing a Terminal Diagnosis vs The Power of Mindset
- Balancing Parenthood and Treatment: Overcoming Obstacles
- The Ironman Challenge and A New Perspective on Survival
- The Return of Cancer vs The Power of 'I Am'
- Questioning Beliefs and Identity: Conditioning and Expectations
- The Gift of Authenticity: Embracing Vulnerability Power
- Books That Shaped the Journey and The Importance of Purpose
- Lessons from Bonsai Trees: Endurance and Reinvention

Links:Connect with Richard Wright through his website.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to this episode of The Business of Endurance, where we dive deep into the extraordinary journey of Colin Cook—a man who has transformed his life from the grips of addiction to becoming an elite triathlete, a Sub 9 Ironman finisher, and coach to some of the sport's best. Colin’s story is one of redemption, resilience, and relentless pursuit of excellence, and in today’s conversation, he opens up about these battles. From overcoming personal demons to building a thriving business and competing at Kona many times, Colin shares the lessons he’s learned about grit, mindset, and balancing life’s demands. You’ll hear powerful insights into leveraging tech & AI in endurance sports, maximizing recovery, and how to shift from destructive habits to life-changing passions. Whether you're chasing your first marathon or balancing family, career, and athletic goals, this episode will inspire and equip you to push boundaries, endure challenges, and live your most fulfilling life.

Highlights: - Introduction and Early Sporting Life
- Transition from Ice Hockey to Endurance Sports
- Struggles with Addiction
- Turning Point: Embracing Endurance Sports
- Balancing Family, Coaching, and Training
- Ironman Journey and Achievements
- Winter Training Opportunities
- Using Wearables for Sleep and HRV
- Recovery Techniques and Gadgets
- AI in Endurance Sports
- Balancing Life and Triathlon
- Future Goals and Reflections

Links:Connect with Colin Cook on Instagram.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to The Business of Endurance, where we explore the mindset, strategies, and stories of the world’s most extraordinary athletes and coaches. Today, we have a truly remarkable guest: Jo Spindler, one of the most respected figures in triathlon, both as a former professional athlete and now as a world-class coach. Jo's journey is filled with lessons that will inspire and equip you, whether you're an athlete pushing your physical limits or a professional seeking endurance in your personal and business life. In this episode, Jo opens up about the pivotal moments that shaped his career, the highs and lows of turning pro, and the priceless lessons learned from his time under legendary coach Brett Sutton. We dive deep into his unique coaching philosophy, the secrets behind guiding athletes like Rico Bogen to world championship & T100 victories, and game-changing innovations in the world of sport and coaching. There really are some phenomenal insights within this conversation with, Jo Spindler.

Highlights: - Transition to Triathlon
- Diverse Athletic Background
- Professional Highlights and Challenges
- Coaching Philosophy and Experience
- Insights on AI and Technology in Sports
- Success with Athlete Rico
- Impact of T100 on Triathlon
- Professionalism and Broadcast Quality
- Future of Triathlon
- Off-Season Strategies for Athletes
- Innovations in Cycling Biomechanics
- Philosophical Influences on Coaching
- Dealing with Fear of Failure

Links:Connect with Jo Spindler on Instagram & Web.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

In this episode of The Business of Endurance, we dive into one of the most inspiring stories you'll ever hear. Our guest, Joey Evans, turned the darkest moment of his life—an accident that left him paralyzed—into an awe-inspiring journey of resilience and triumph. For ten years, Joey pursued an impossible dream: to compete in the world’s toughest off-road race, the Dakar Rally. Against all odds, he not only regained the ability to walk but crossed the finish line of the brutal 9,000km Dakar, dragging his battered bike through unimaginable adversity. In this conversation, Joey reveals the mindset and strategies that kept him going when everything seemed lost. You'll discover how goal setting, resilience, and sheer determination can overcome even the most insurmountable challenges. Whether you're an athlete, entrepreneur, or simply someone navigating life's hurdles, Joey’s insights will leave you with practical takeaways to redefine your limits, overcome setbacks, and chase your own dreams with renewed vigor.

Highlights:
- Joey's Introduction to Motorbike Racing
- Understanding the Dakar Rally
- The Dangers of Motorbike Racing
- A Life-Changing Crash in 2007
- The Road to Recovery
- Facing the Brutal 2017 Dakar Rally
- Surviving the Andes and Harsh Weather
- A Devastating Crash and Unyielding Determination
- The Final Push and Unbelievable Triumph
- Reflections on Resilience and Overcoming Adversity
- The Impact of the Accident and Life Lessons
- Technological Advances in Racing and Future Challenges

Links:Connect with Joey Evans on Instagram & Web.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Today’s episode is truly special as we dive into the world of elite triathlon with none other than Non Stanford and Aaron Royle. As a married couple and being current and former professional triathletes turned coaches, they’ve experienced the highs of world championships and Olympic races, as well as the challenges of balancing personal lives with intense training schedules. Together, they share the secrets behind their career highlights, the pivotal lessons from working with the best coaches in the sport, and what they’ve discovered about optimising performance without burning out. But it doesn’t stop there—this episode offers powerful insights for anyone aiming to excel in any field. Non and Aaron discuss the art of resilience, overcoming under-fuelling, and the mental strategies they use to endure when things get tough. Whether you’re an athlete looking to elevate your performance or someone striving for personal growth, this conversation is packed with practical advice and inspiring stories that you won’t want to miss.

Highlights: - Non's Journey into Triathlon
- Aaron's Early Start in Triathlon
- The Importance of a Diverse Athletic Background
- Challenges and Rewards of Transitioning to Long Course
- Standout Moments in Their Careers
- The Impact of the 2016 Rio Olympics
- Balancing Professional and Personal Lives
- Non's Transition to Coaching
- The Challenges of Self-Coaching
- Embracing Technology in Training
- Heart Rate Variability and Remote Coaching
- Nutrition in Triathlon: Short Course vs. Long Course
- The Evolution of Nutrition Culture in Triathlon
- Guiding in the Paralympics: A Unique Experience
- Inspiring Resources and Recommendations
- Future of Marathon Records and AI in Sports
- Looking Forward: Exciting Prospects for 2025

Links:Connect with Non Stanford on Instagram & X.
Connect with Aaron Royle on Instagram & Web.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Today on The Business of Endurance, we’re joined by the incredible Michael Crawley – a world-class runner, anthropologist, and author of Out of Thin Air and To the Limit. Michael has spent years running alongside Ethiopia’s elite athletes and exploring the farthest edges of human endurance. In this episode, he takes us deep into the mindset, community, and unseen struggles that define world-class endurance running. We’ll discuss the powerful role of ‘tribe’ in building endurance, the pros and cons of relying on technology, and whether books like Born to Run are inspirational or misleading myths. Michael also dives into what it takes to develop an endurance mindset and why so many people are drawn to pushing their limits today. If you’re looking to sharpen your mental game, understand the science behind the sport, or balance performance with sustainability, this conversation is packed with insights you won’t want to miss.

Highlights:

Michael's Running Journey
Ethiopian Running Culture
Training as a Community
Technology in Running
Born to Run and Cultural Perspectives
Mental Endurance and Motivation
Endurance Sports and Environmental Impact
Social Media and Athlete Branding

Links:Click here for additional helpful content mentioned in this episode.
Connect with Michael Crawley on Instagram & Web.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

In this episode, we’re joined by Renee McGregor, a leading sports dietitian, ultra-runner, and expert in eating disorders, particularly in athletes. Renee has spent years bridging the gap between nutrition and endurance sports, working with Olympians and amateur athletes alike to help them fuel their bodies for peak performance. In today’s conversation, we’ll dive deep into her journey—how she became a dietitian, the lessons she's learned from her own running experiences, and how she helps others avoid common pitfalls in nutrition, like underfueling and the dangers of Relative Energy Deficiency in Sport (RED-S). We’ll also explore how to balance proper nutrition with the high demands of endurance training, her thoughts on the rise of personalised nutrition through tech, and why mental health plays such a crucial role in an athlete’s well-being. Whether you’re an endurance athlete or just someone looking to optimise your health, this episode will provide you with actionable insights on longevity, performance, and finding balance.

Highlights:

Rini's Running Journey
Pinnacle Moments in Running
Transition to Dietetics
Clinical Training and Career Path
Dietitian vs. Nutritionist
Understanding REDS
Understanding Recovery Timelines
The Role of Social Media in Nutrition Trends
The Impact of Technology on Athletic Performance
Critique of Glucose Monitoring and AI in Nutrition
Challenges with Popular Nutrition Programs
Mental Health and Eating Disorders Post-COVID
Nutrition Strategies for Ultramarathons
Recommended Reads for Better Health
The Importance of Innovation in Nutrition
Where to Find More Information

Links:Click here for additional helpful content mentioned in this episode.
Connect with Renee McGregor on Instagram & Web.

Explore The Limitless Life Workshop:We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to this episode of The Business of Endurance podcast! Today, we're thrilled to have Alex Bok, the visionary founder of Kú Cycle, with us. Alex's journey from a successful banking career to revolutionising the triathlon bike industry is nothing short of inspiring. In this episode, you'll discover how Alex’s insights from Formula 1 engineering and his passion for triathlon led to groundbreaking innovations in bike design. Learn about the importance of marginal gains, the impact of aerodynamics on performance, and how Kú Cycle's unique business model is disrupting the industry. Alex will share stories from his collaboration with top athletes, including his work with the legendary Brett Sutton and the rising star Rico Bogen. Whether you're an athlete, entrepreneur, or cycling enthusiast, this episode is packed with valuable lessons on fitness, business, and personal growth. Don't miss out on Alex’s practical advice and inspirational journey!

Highlights:

Transition from Banking to Bike Boutique
Innovative Concepts in Bike Retail
Founding and Philosophy of Kú Cycle
Technical Innovations in Kú Cycles
Challenges and Evolution in Bike Design
Team BB and Professional Triathlon Insights
NextGen Project and Future Goals
The Evolution of Aerodynamics in Cycling
Balancing Innovation and Production in Bike Manufacturing
The Role of AI in Modern Cycling
Funding and Business Strategy for Kú Cycle
Ku’s Marmite Effect: Love It or Hate It
Tony Robbins' Influence on Personal and Business Growth
The Power of Books and Compounding in Business
Understanding CDA and Its Impact on Performance
Future Goals and Innovations for Kú Cycle

Links:Click here for additional helpful content mentioned in this episode.
Connect with Alex Bok on Instagram & LinkedIn & Web.

Explore The Limitless Life Workshop
We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:
ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to Season 8 of The Business of Endurance podcast!

We're back with an exciting lineup!

Highlights of the upcoming season include interviews with a clinical dietitian specialising in eating disorders and Olympic sports, a writer on the cusp of a new book launch, an endurance athlete with a transformational story from alcohol dependency, and a dynamic professional triathlon couple.

**Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 2 key guests:

Ben Rosario
Dean Karnazes

**Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 3 key guests:

Lewis Robling
Rico Bogan
Andrea Henkel Burke

**Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Hosts Charlie Redding and Claire Fudge wrap up the seventh season of The Business of Endurance. They reflect on a successful season of powerful conversations, highlighting 4 key guests:

Chloe & Jeff Smith
Alex Hutchinson
Matt Fitzgerald
Heather Jackson

**Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance Podcast, where we dive deep into the minds and lives of the world’s most inspiring endurance athletes. Today, I’m thrilled to have a true legend in the world of ultrarunning—Dean Karnazes. Known as the "Ultramarathon Man," Dean has not only redefined the limits of human endurance but has inspired millions with his remarkable stories and insights. In this episode, Dean opens up about the mental and physical strategies that have powered him through some of the world’s most gruelling races. We explore his evolution in race nutrition, tackling post-race blues, and balancing the demands of ultrarunning with family life. Whether you're an aspiring ultrarunner or looking for inspiration to push through life’s challenges, Dean’s wisdom on health, longevity, and mental resilience will leave you motivated to conquer your own limits. Get ready for an unforgettable conversation! Highlights:

Dean's First Ultra Marathon Experience
Proudest Achievements & Evolution of Ultra Running
Nutrition Strategies for Extreme Environments
Dealing with Post-Race Blues
Balancing Training and Family Life
Cultural Experiences Through Running
The Significance of the Western States 100
Mental Strategies for Endurance
Reflections on the Olympics

Links:Click here for additional helpful content mentioned in this episode.
Connect with Dean Karnazes on Instagram & LinkedIn & Web.
Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?
Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to The Business of Endurance podcast! In today's episode, we have the privilege of hosting Ben Rosario, a powerhouse in the running industry. From his beginnings as an elite athlete to his transformative role as the Executive Director of Hoka Northern Arizona Elite, Ben has a wealth of experience to share. We delve into his inspiring career journey, uncovering insights on fitness, life, business, and health. Ben reveals secrets from his book "Run Like a Pro, Even if You’re Slow," offering practical tips on training, pacing, recovery, and nutrition. We also explore the innovative coaching methods he uses and the unique culture that drives the success of the Hoka NAZ Elite team, and both the importance and challenges that athlete shoe sponsorship poses. Whether you're an aspiring runner, a seasoned athlete, an entrepreneur or someone looking to elevate their endurance game, this episode is packed with invaluable advice and motivation to help you reach new heights.

Highlights:

An Inspiring Coaching Story
Training Strategies with Matt Fitzgerald
Business of Running Teams
Culture and Coaching Philosophy
Technology in Running
Staying Healthy Forever

Links:Click here for additional helpful content.
Connect with Ben Rosario on LinkedIn & Web.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to The Business of Endurance Podcast! In today’s episode, we are thrilled to have Olympic gold medalist and Biathlon World Cup champion, Andrea Henkel Burke, join us. Andrea's remarkable journey from the challenges of growing up in a divided Germany to the pinnacle of athletic achievement offers a wealth of inspiring stories and invaluable lessons. She will share the pivotal moments that defined her career, insights into her rigorous training regimen, and the mental resilience that propelled her to success. Additionally, Andrea will provide practical advice on fitness, health, and nutrition, including her innovative approach to supporting recovery from Long Covid. Whether you're an aspiring athlete, a seasoned competitor, or simply someone looking to be inspired, Andrea's experiences and wisdom will offer actionable insights and motivation to help you achieve your own goals. Don’t miss this captivating episode!

Highlights:

Andrea's Athletic Journey
Doping in Sports
Training and Competing in Biathlon
Mental Resilience and Recovery
Impact of the Berlin Wall
Andrea's Long COVID Program

Links:Click here for additional helpful content.
Connect with Anthea Henkel Burke on Instagram & Web.

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another exciting episode of the Business of Endurance Podcast, where we delve into the stories, insights, and advice of the world's top endurance athletes. Today, we have a truly inspiring guest, someone who has taken the triathlon world by storm with his remarkable achievements at such a young age. Rico Bogen, the youngest Ironman 70.3 World Champion, joins us to share his journey to the top, his training secrets, and his approach to balancing life, fitness, and the business aspects of being a professional athlete. At just 22 years old, Rico has already made history and is poised for even greater success. We'll discuss his partnership with Ku bikes, explore his strategies for maintaining peak health and nutrition, and learn how he handles the pressures that come with being a world champion. We'll also dive into his thoughts on the strength of German triathletes, his race selection process, and his long-term goals in the sport. This episode promises to be packed with valuable insights and actionable advice, whether you're an aspiring triathlete, a seasoned pro, or someone looking to improve your overall fitness and performance. Stay tuned as we uncover the story behind Rico Bogen's incredible success and what drives him to push the limits of human endurance. So, without further ado, let's welcome Rico Bogen to the Business of Endurance Podcast!

Highlights:

Rico's journey to becoming the youngest ever 70.3 World Champion.
The challenges of training at altitude and how he overcame them before the big race.
How his preparation and strategy for 70.3 races differ from shorter distances.
The importance of nutrition in middle-distance triathlons and how he manages it.
The impact of sponsorships and how his approach to them has changed post-World Championship win.
Balancing training, social media, sponsorship obligations, and maintaining a social life.
The importance of recovery strategies, including physiotherapy and nutrition.

Links:Click here for additional helpful content.
Connect with Rico Bogen on Instagram & YouTube

Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Today, we have part 2 of our talk with the incredibly inspiring Lewis Robling, a former professional rugby player who has made a name for himself in the world of endurance sports. Drawing from his experience as both a seasoned ultra runner and a former rugby player, Lewis shares insights on how running can be a powerful tool for mental health, the impact of social media on our well-being, and the critical role of nutrition and sleep in athletic performance and recovery. We also delve into the benefits of a plant-based diet and the importance of understanding your "why" in both sport and business.

Highlights:

Running and Mental Health
The Two Faces of Social Media
Nutrition and Performance
Sleep and Recovery
Understanding Your "Why"

Links:Click here for additional helpful content from The 4th Discipline.
Click here to book your free coaching call with The Trusted Team so you can 'find your why'.

Connect with Lewis Robling on LinkedIn Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

This episode was sponsored by The Trusted Team and 4th Discipline

Today, we have an incredibly inspiring guest whose journey from professional rugby to ultrarunning is nothing short of remarkable. Joining us is Lewis Robling, a former professional rugby player who has made a name for himself in the world of endurance sports. Lewis's story is a testament to the power of resilience and the human spirit. After an impressive career in rugby, he transitioned into ultrarunning, where he not only found a new passion but also a new purpose. His ultrarunning journey, which began as an accident during the lockdown, has led him to complete some of the most grueling races imaginable, including a 125km ultra with just four weeks of preparation and five 250km ultras in just 12 months. But Lewis's story is about more than just physical endurance. He is a strong advocate for mental health, supporting the Big Moose charity, and using his platform to raise awareness about the importance of mental well-being. His belief in the transformative power of running for mental health and his personal experiences in this area offer invaluable insights.

Highlights:

Early Rugby Career and Development
Inspirational Rugby Moments
Transition to Ultra Running
First Ultra Marathon and Lessons Learned
Using Running for Personal Growth

Links: Click here for additional helpful content.

Connect with Lewis Robling on LinkedIn Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance podcast! Today, we have the pleasure of speaking with the extraordinary Heather Jackson. Heather is a retired professional triathlete with multiple Ironman & 70.3 wins and a Kona podium to her name, who has transitioned into ultra running and gravel cycling, showcasing an incredible journey of endurance and versatility. Known for her mental resilience and ability to push through diverse sporting challenges, Heather nearly made the Olympic ice hockey team before shifting her focus to triathlons. In this episode, Heather shares her favourite win at the iconic Escape from Alcatraz Triathlon, discusses the mental tactics she employs, and provides insights into her unique nutritional strategies for various endurance events. We also delve into her journey into triathlon, her approach to mental recovery, and the business side of her athletic career, including marketing and securing sponsorships. Whether you’re an aspiring athlete or a seasoned professional, Heather’s experiences and advice offer valuable lessons in fitness, life, business, health, and nutrition. Tune in for an inspiring conversation!

Highlights:

Heather's Greatest Win: Escape from Alcatraz
The Challenges and Thrills of the Escape from Alcatraz
Learning from Defeats and Bad Days
Transitioning Between Sports
Training and Nutrition Strategies
Marketing and Sponsorship Insights
Swimming Challenges and Group Dynamics
Book Recommendations and Final Thoughts

Links: Click here for additional helpful content & click here to book a call with Claire Fudge.

Connect with Heather Jackson on LinkedIn & Website Explore The Limitless Life WorkshopWe are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:**ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode of The Business of Endurance, Matt Fitzgerald, a prolific author with 35 books to his name, shares his captivating journey as a runner and writer. The conversation covers his experiences from starting as an 11-year-old runner, attempting to go pro at 46, to documenting his endeavours in books such as 'Running the Dream' and 'Iron War.' Matt delves into the importance of mindset, the impact of rivalries on performance, and the principles of mental conditioning for runners. He also discusses his books, 'Racing Weight' and 'Diet Cults,' focusing on healthy eating for athletes. Additionally, Matt introduces the concept of the Dream Run Camp, a unique experience for runners to fully immerse themselves in their sport. The episode also touches on Matt's battle with long COVID and his ongoing recovery journey, including the holistic strategies he's employing to improve his condition. He previews his upcoming book 'Dying to Run,' which documents his struggles and hopes for a full recovery. To conclude, Matt shares his insights and advice for those suffering from long COVID and highlights the importance of persistence and marginal gains in both athletic performance and recovery.

Highlights:

Matt's Journey to Becoming a Pro Runner
Lessons from the Pros
The Dave Scott and Mark Allen Rivalry
Mental Conditioning for Runners
Pain Management and Training as Treatment
Balancing Professional and Personal Passions
Diet and Nutrition Insights
Dream Run Camp Experience
Books and Inspirations
Dealing with Long COVID

Links:
Click here for additional helpful content

Connect with Matt Fitzgerald on his LinkedIn & Website

Explore The Limitless Life Workshop

We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Iron War: Dave Scott, Mark Allen, and the Greatest Race Ever Run

Welcome to another episode of The Business of Endurance, where we explore the edges of human potential through the lens of science and personal experience. Today, we're honoured to host Alex Hutchinson, the author of "Endure," a book I rate as one of the best I've ever read. "Endure" isn't just a book; it's a journey into the heart of human capacity. Alex delves deep into the mental aspects of endurance sport, sparking more thought on this topic than any other work in the field. His insights are a beacon for athletes, coaches, and anyone fascinated by the limits of human performance. Today's conversation spans from the incredible feats of athletes like Eliud Kipchoge, whose sub-2-hour marathon stands as a testament to breaking mental and physical barriers, to the everyday applications of endurance science in business and personal health. We'll discuss how mental conditioning shapes top-tier athletes, how AI will impact the world of business and sport and dive into how the perception of effort can redefine what we believe is possible. His profound knowledge helps us understand the intricacies of endurance, not just in sport, but in every challenging aspect of our lives, so I know you are going to love this episode with the incredible Alex Hutchinson.

Highlights:

The Sub 2 Marathon Project
Breaking Mental and Physical Limits
The Role of Technology in Endurance Sports
Balancing Technology in Endurance Sports
The Impact of AI on Endurance Sports
AI's Influence on Journalism
Exciting Developments in Sports Nutrition
Recommended Reads and Influential Books
Creative Process and Overcoming Blocks

Links:

The AI Advance with Charles Reading

Connect with Alex Hutchinson on his LinkedIn & Website

Explore The Limitless Life Workshop

We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch with Jason on LinkedIn.

This episode was sponsored by The Trusted Team and 4th Discipline

Welcome to another episode and season of the Business of Endurance, where we explore the inspirational journeys and practical wisdom of remarkable individuals who blend passion with perseverance. Today, we're thrilled to host Chloe and Jeff Smith, the dynamic father-daughter duo behind Bigmoose and Bigmoose Coffee Co. What started from a profound personal loss has grown into a beacon of hope and community support in Cardiff. Jeff, a former professional athlete turned philanthropist, and Chloe, a record-setting mountaineer and passionate advocate for mental health, have combined their adventuresome spirits to create more than just a café. They’ve established a charity dedicated to drastically cutting down the waiting time for mental health services and supporting those in need through innovative community-focused solutions. Join us as we dive into their heartfelt story, learn about their unique business model, and uncover the powerful life lessons they’ve gathered along their impactful journey. As a business coach, there is so much wisdom in this episode that I guarantee you'll take both inspirational and practical life advice away from it, plus if you hang around until the end, I've got a gift for you that will have you creating a legacy as amazing as Jeff & Chloe's!

Highlights:

Climbing Kilimanjaro: A Life-Changing Journey
The Origin of Big Moose: A Legacy of Love
Big Moose Coffee Company: A Community Hub
Overcoming Challenges: From Soup Kitchen to Coffee Shop
Jeff's Mountaineering Adventures
Chloe's Mentorship and Community Impact
Mental Health Support at the Coffee Shop
The Transformative Power of Everest
Overcoming Adversity: The Coffee Shop's Struggles
Jeff's Parkinson's Diagnosis and Its Impact
Raising a Million Pounds for Mental Health
Books That Inspire and Guide
Future Goals and Legacy

Follow Bigmoose: Website | LinkedIn

Connect with Chloe SmithandJeff Smithon LinkedIn

Explore The Limitless Life Workshop

We are living in a time of abundance, where entrepreneurs have more opportunities than ever before. With the rise of AI, colossal advancements in technology and the scope to reach millions of people in seconds, it has never been a more exciting or easily accessible time for your business to thrive. But are you riding that wave of exhilaration, or are you crashing and burning in a downhill spiral?

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

This episode was sponsored by The Trusted Team and 4th Discipline

In anticipation of season seven of 'The Business of Endurance' podcast, the Charlie Reading and Claire Fudge explore recurring themes from past episodes. They delve into the concept of marginal gains in both nutrition and business, referencing specific examples like athletes' performance and business strategies. The importance of goal setting is discussed, highlighting its impact across different life areas. Additionally, they touch on mental resilience and behaviour change, relating it to both nutrition and business practices. The episode closes with information on available resources, workshops, and downloadables to help listeners enhance their endurance in various aspects of life.

Highlights:

Exploring Marginal Gains
Marginal Gains in Business
The Power of Goal Setting
Mental Resilience in Nutrition
Building Resilience in Business

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Sponsor Messages:**
Sign up for the free Limitless Life Workshop from the Trusted Team here

Find out more about the 4th Discipline here

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch jason@shorunner.com

This episode was sponsored by The Trusted Team and 4th Discipline

In the final episode of season six of The Business of Endurance, hosts Charlie Redding and Claire Fudge reflect on the standout moments and key takeaways from a memorable season. They discuss inspiring interviews with guests like Nick Kershaw of Impact Marathons, Olympic swimmer Steve Parry, and world record holder Nick Butter. Each guest's unique stories, from community-focused marathon events to pivotal life lessons from sports, offer deep insights into endurance, business, and life. Looking forward, the hosts hint at exciting guests for season seven, including renowned figures in endurance sports and nutrition.

Highlights:

Nick Kershaw's Impact Marathons.
Steve Parry's swimming and business lessons.
Nick Butter running a marathon in every country.

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Sponsor Messages:**
Sign up for the free Limitless Life Workshop from the Trusted Team here

Find out more about the 4th Discipline here

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch jason@shorunner.com

This episode was sponsored by The Trusted Team and 4th Discipline

This episode was sponsored by The Trusted Team and 4th Discipline

Hosts Charlie Redding and Claire Fudge of 'The Business of Endurance' reflect on the impactful episodes of their sixth season, featuring inspiring guests such as triathletes Indie League and Claire Danson. They revisit key takeaways, including Indie's rapid ascent in the racing world and Claire Danson's remarkable comeback from a tragic accident to para-athlete success. They also delve into personal insights from interviews with each other, discussing goal-setting, growth mindsets, and achieving athletic milestones. As they look forward to season seven, they urge listeners to subscribe and leave feedback to help continue bringing top-tier guests to the show.

Highlights:

Season Recap
Highlighting Indie Lee's Journey
Claire Danson's Inspiring Story
Host Interviews and Reflections

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Sponsor Messages:**
Sign up for the free Limitless Life Workshop from the Trusted Team here

Find out more about the 4th Discipline here

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch jason@shorunner.com

This episode was sponsored by The Trusted Team and 4th Discipline

This episode was sponsored by The Trusted Team and 4th Discipline

Hosts Charlie Redding and Claire Fudge wrap up the sixth season of their rebranded podcast, 'The Business of Endurance.' They reflect on a successful season characterised by shorter, more impactful episodes and commend the incredible guest lineup. Notable discussions include Joe De Sena's unique take on resilience, Sophie Power's inspiring experience at the UTMB while breastfeeding, and Sebastien Bellin's gripping survival story linked to the Brussels airport bombing. Each guest provided valuable takeaways and stories, offering listeners a rich tapestry of endurance insights.

Highlights:

Joe DeSena on Resilience
Sophie Power's Inspiring Story
Sebastian Bellin's Journey

Please Subscribe to Business of Endurance on Apple Podcasts**, leave a comment, and give us a 5-Star review.

Sponsor Messages:**
Sign up for the free Limitless Life Workshop from the Trusted Team here

Find out more about the 4th Discipline here

Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch jason@shorunner.com

This episode was sponsored by The Trusted Team and 4th Discipline

In this episode, Charlie and Claire welcome Nick Butter as he shares the story behind his passion for running, starting with a childhood marathon participation that sparked his enduring love for the sport. Butter discusses how running served as therapy, an antidote to city life, and eventually evolved into performances in marathons around the world. He details pivotal moments and meetings that shifted his perspective, particularly his participation in the Marathon Des Sables, which led to the ambitious goal of running a marathon in every country. This experience not only changed his life but also led to the creation of his running business, charity work, and breaking world records. The conversation covers Butter's adventures, the lessons learned, the people met along the way, and his upcoming endurance projects, including a marathon endeavour in New Zealand and a potential record-breaking marathon challenge along the Pan American Highway. The episode also delves into Butter's initiative, Run Weekends, aimed at fostering community and togetherness through running, emphasising inclusivity across various destinations worldwide.

Highlights:

Finding Love for Running and the Therapy It Provides
The Turning Point: From Hobby to Passion
The Life-Changing Marathon in the Sahara
The Challenges and Triumphs of a Global Marathon Mission
Facing Fears and Overcoming Obstacles
The Scariest Moment: A Close Call at the Border
Reflecting on Public Perception During COVID
The Physical and Mental Toll of Marathon Running
Turning Passion into a Career: The Birth of Run Weekends
Dangerous Locations & Dream Destinations

Contact Nick Butter: Instagram | LinkedIn

Nick Butter is a name synonymous with extraordinary endurance, resilience, and philanthropy. A British endurance athlete, speaker, and bestselling author, Nick's remarkable journey through the world of endurance running is nothing short of inspiring. With 11 world records, 4 world firsts, and the unprecedented achievement of running a marathon in every country on the globe in a mere 674 days, Nick's adventures speak volumes about the power of human spirit and determination. Beyond the miles, his contribution extends to raising £2.5 million for charity and founding The 196 Foundation, showcasing his commitment to making a significant impact beyond the finish line. Nick's story is a testament to the synergy of endurance, charity, and community.

Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

Sponsor Messages:
Sign up for the free Limitless Life Workshop from the Trusted Team here

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Launch Your Own Podcast:

ShoRunner is the leading podcast production and strategic content company for brands, organisations, institutions, individuals, and entrepreneurs. Our team sets you up with the right strategy, equipment, training, guidance and content to ensure you sound amazing while speaking to your niche audience and networking with your perfect clients. Get in touch jason@shorunner.com

This episode was sponsored by The Trusted Team and 4th Discipline

In this episode, Charlie and Claire welcome Steve Parry, a former Olympic swimmer turned entrepreneur. The discussion traverses Steve's unconventional entry into swimming after a childhood incident, his experiences competing against Michael Phelps, and his humble beginnings which led to an Olympic medal win. Steve shares insights on the significance of goal setting, both in sports and in business, and reflects on the learning opportunities that come from embracing personal development. The conversation also delves into Steve's entrepreneurial ventures aimed at improving access to swimming lessons amidst a backdrop of public pool closures in the UK, emphasising the importance of swimming as a life skill. Moreover, Steve highlights his parenting goals, underscoring the importance of dedicating time and resources to being a good father. The episode concludes with Steve offering his perspective on setting comprehensive, meaningful goals that go beyond business and fitness, to include family and personal growth.

Highlights:

The Unlikely Journey to Olympic Swimming
From Near-Drowning to Olympic Medalist
The Highs and Lows of an Olympic Career
Learning from Failure: The Sydney Olympics
The Road to Redemption: Winning Bronze in Athens
Setting Goals and Embracing Challenges
The Importance of Trying Different Things
Racing Against Michael Phelps
The Power of Goal Setting
Nutritional Strategies and Personal Health
The 5 and 2 Nutrition Rule: Balancing Diet and Enjoyment
The Decline of Public Swimming Pools: A National Concern
The Ultimate Goal: Striving to Be the Best Dad

Contact Steve Parry: Website | LinkedIn

Steve Parry MBE is an Olympic medalist and entrepreneur who has transcended the world of competitive swimming to make a profound impact on the next generation. From the pressure of representing Great Britain on the global stage to the fulfilment found in teaching children to swim, Steve shares his journey of perseverance, resilience, and dedication. His story isn't just about the pursuit of Olympic glory; it's about leveraging passion to drive positive change. Join us as Steve reflects on the challenges and triumphs of his career, and how he's channelling his Olympic spirit into empowering thousands of children with the life-saving skill of swimming. Through Steve's narrative, we'll discover the true essence of endurance, not just in sports, but in every endeavour we undertake.

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In this episode, Claire Fudge is interviewed by co-host Charlie Reading. Claire, a dietician and high-performance nutritionist, shares her journey from growing up in a family-operated bakery to becoming an Ironman athlete and starting her own nutrition business. Her path took a dramatic turn following a severe accident that challenged her physical capabilities and reshaped her professional focus towards sports nutrition. Having completed 20 full Ironmans despite her injuries, Claire discusses the biggest mistakes in nutrition she observes among business professionals who are also endurance athletes. She emphasises the importance of personalised nutrition over following generalised diet trends and hints towards the future of nutrition with advancements like continuous glucose monitors and DNA testing. The episode also touches on the role of AI in creating personalised nutrition plans and the importance of kindness in making the world a better place.

Highlights:

From Dietitian to High Performance Nutritionist
The Turning Point: A Life-Changing Accident and Its Aftermath
The Evolution of Nutrition: Mistakes, Solutions, and Personalization
The Future of Nutrition: DNA Testing, AI, and Personalized Plans

Contact Claire Fudge: Website | LinkedIn

Claire Fudge is the dynamic force behind 4thDiscipline. Claire's journey merges her two passions: food and sport, into a career that transcends the conventional boundaries of nutrition and endurance athleticism. As a clinical dietitian with a heart firmly rooted in the world of sports, Claire has carved a niche with her 4-dimensional approach to nutrition, emphasising education and empowerment at its core. Claire's credentials are impressive, not only has she competed in the pinnacle of endurance sports, the 70.3 World Championships and the Ironman World Championships in Kona, but she has also led consultations with a spectrum of clients from professional athletes preparing for the Olympics, to those in clinical settings grappling with various medical conditions. Her 20 years of clinical experience, coupled with her dedication to high-performance sports nutrition, make her a revered High-Performance Nutritionist and Clinical Dietician. Claire's philosophy on nutrition is what truly sets her apart. She believes in empowering individuals with the knowledge to understand the 'why' behind their dietary choices, advocating for a personalised approach that acknowledges the uniqueness of each athlete and client.

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In this episode, Charlie and Claire welcome Nick Kershaw, founder of Impact Marathons. The conversation includes details about the origin and evolution of their community-driven marathon events. Initially working in finance, Nick sought a meaningful way to contribute to projects in Uganda, leading to the concept of Impact Marathons. These events combine marathon running with impactful community projects, such as building a water pipeline in Nepal or supporting youth leaders in Guatemala. Impact Marathons aim to create sustainable social impact, fostering a deep connection between participants and local communities. The conversation touches on the logistical challenges of organising such unique events, and the profound personal transformations experienced by participants. Nick emphasises the power of running and community engagement to enact positive change and the lasting impact these experiences have on participants and communities alike.

Highlights:

The Origin Story of Impact Marathons
From Finance to Philanthropy: The Birth of a Unique Marathon Concept
The First Steps in Uganda: Launching the Impact Marathon Movement
Expanding Horizons: The Evolution of Impact Marathons
Deepening Community Engagement: A Shift in Approach
Transformative Experiences: The Personal Impact of Participation
Challenges and Triumphs: Building a Business with Purpose
The Global Footprint: Impact Marathons Around the World
The Power of Community: Making Every Race Special
Inspiring Change: The Lasting Impact on Participants and Communities
Trailblazing Women in Trail Running
Balancing Finances and Sustainability in Business
Family Adventures and Safety Measures
The Future of Impact Marathons and Community Engagement

Contact Nick Kershaw: Website | LinkedIn | Instagram

Nick Kershaw is the visionary founder of the Impact Marathon Series, an initiative that embodies the transformative power of running. In 2015, Nick embarked on a journey that would not only change his life but also the lives of communities around the globe. Inspired by the United Nations' 17 Global Goals, Nick saw an opportunity to make these lofty objectives tangible and relatable, asking critical questions about their real-world implications. Nick's leadership has guided the series to remarkable heights, raising over $1.3 million for grassroots organisations and directly impacting thousands of lives. Nick's story is a testament to the belief that running is more than a sport—it's a powerful force for global change and community connection.

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In this episode, Charlie Reading is interviewed by co-host Claire Fudge. Charlie shares his personal and professional journey from a farmer's son to a successful financial planner and finally to a business coach with a keen interest in artificial intelligence (AI) and goal setting. Charlie recounts pivotal moments that shaped his career trajectory, starting with the inspiration he received from his uncle Bill, which led him to value independence and the ability to set his own rules in business. He discusses his transition away from the financial sector's commission-driven environment to establishing his own business that prioritises client needs and a balanced life. A significant turning point came from attending a Tony Robbins event, which motivated him to focus on health, family, business success, and writing books. Charlie emphasises the importance of goal setting, fear setting, the role of AI in the future of business, and measuring what matters both in personal life and business. He advocates for regular goal assessment, creating systems for achieving goals, and the use of data and AI to enhance business operations and personal achievements.

Highlights:

Charlie's Journey: From Uncle Bill's Influence to Financial Services
The Turning Point: Tony Robbins and the Pursuit of a Balanced Life
Achieving Personal and Professional Growth
The Power of Goal Setting: Insights and Strategies
Overcoming Challenges in Goal Achievement
Measuring What Matters in Life and Business
The Future of AI: Opportunities and Concerns

Contact Charlie Reading: Website | LinkedInMy journey has been a blend of relentless pursuit and strategic pauses, marked by completing four Ironman competitions, running ultra-marathons, and navigating the peaks and valleys of entrepreneurship. Founding, building, and exiting one of the UK's premier financial planning practices wasn't just a career move; it was a testament to my belief in living life on my terms, integrating work with my passion for endurance sports. This narrative isn't solely about the finish lines crossed or the business milestones achieved; it's about the philosophy of taking three months off every year. Having authored four books, I've sought to distill the lessons learned from the endurance required in sports, business, and life into insights that resonate beyond the pages. As Claire delves into my story, we'll explore the essence of balancing high performance with true enjoyment, the challenges of maintaining this equilibrium, and the victories—both big and small—that have defined my journey. It's a tale of ambition, resilience, and the art of crafting a life that celebrates achievement while embracing the joy of living.

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In this episode, Charlie and Claire welcome Claire Danson as shares her journey of recovering from a devastating accident to becoming an inspirational para athlete. Claire was involved in a tragic accident that left her paralyzed, however, determined and relentless in her approach, she treated her therapy and recovery sessions with the same discipline as her prior triathlon training. She describes the importance of understanding and accepting the new reality, fostering a positive mindset, harnessing the power of routine, and celebrating small achievements. Claire shares her post-recovery sports endeavours, which include half-Ironman and a 255 triathlon event. She eventually aspires to participate in the Paralympics. The conversation delves deeper into discussions about support systems, kindness towards oneself, and focusing on progress.

Highlights:

Reflections on Recovery
The Journey Before the Accident
The Immediate Aftermath and Hospital Experience
Transitioning Back Home and Facing New Challenges
The Role of Sport in Recovery
Future Aspirations and Goals

Contact Claire Danson: Website | InstagramThis is the extraordinary tale of Claire Danson, whose journey epitomises resilience and ambition. The summer of 2019 marked a pivotal moment for Claire, transitioning from European Triathlon Champion to navigating life with paralysis following a devastating accident. Yet, Claire's narrative is one of profound determination and hope. Within months of her accident, she embraced her new path, setting her sights on the Paralympics as a member of the British Cycling team. Her story, a testament to the human spirit's capacity to adapt and thrive has earned her many accolades so far. Despite the severe challenges, Claire's positive outlook and commitment to her sport have not only redefined her identity but also set a new benchmark for courage and perseverance. Join us as we explore Claire Danson's remarkable journey from the brink of a life-altering incident to her debut on the international handcycling stage. It's a narrative of overcoming, a celebration of the relentless pursuit of dreams against all odds, and a powerful message about the strength found in adversity.

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In this episode, Charlie and Claire welcome professional triathlete India Lee to discuss her journey from a shy childhood and her aversion to drama classes, to endurance sports and beyond. Indie earned a scholarship for competitive athletics in the U.S.

Discussing the intense yet enriching experience of college sports and its impact on young athletes, Indie sheds light on the different cultures of sports in the UK and the U.S.

After experimenting with short and middle-distance triathlon, she has now moved on to the long course triathlons. Indie shares exciting insights from her time in Kona, her shift in perception about the place, and discusses her anticipation for the races to come.

Indie also touches upon the importance of having a supportive tribe and strategic approach to improving race performance. Her growth mindset, resilience, and continuous learning approach in sports is something we can all learn from.

Highlights:

Childhood and Getting into Running
Transitioning from Running to Swimming
University Experience and U.S. Scholarship
Intense Training and Cultural Differences
Transitioning into Triathlon
Challenges and Support in Triathlon
Experiences in Ironman and Kona
Learning from Others and Personal Growth
Challenges of Flying with a Bike

Contact India Lee: LinkedIn | WikipediaIndia Lee, or Indie as she prefers to be known, is a British triathlete renowned for her versatility and strength in multisport events. With a passion for sport deeply ingrained from a young age, Indie has evolved from a runner in her younger days to a world class triathlete. Her journey in this gruelling sport reflects not only her love for competition but also her zest for life, finding joy in travelling the world and immersing herself in the triathlon lifestyle. Indie is known for her fierce independence, her love for cycling, and a deep bond with her dog, Ruby. With a unique ability to fix anything that's broken, she embodies a spirit that's both determined and reflective, and is as good an example of a growth mindset as you will see. Lee's career took a significant turn in 2018 when she stepped up to middle-distance racing, promptly making a mark with her victory at Ironman 70.3 Weymouth. Her accolades include being a double European champion, and her transition to Ironman racing suggests more exciting chapters ahead. Notably, she also played a pivotal role in pacing Kat Matthews during the historic Sub8 challenge. In this episode, we discuss the benefit of a growth mindset, the benefits of doing your own mechanics.

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In this episode, Charlie and Claire welcome Sebastien Bellin, a former professional basketball player recounts his journey from global traveller with his parents, to sports as a means of cultural immersion, to eventually becoming deeply invested in the sports industry. Sebastien shares the story of his near-fatal encounter with a bombing at Brussels airport, where he was severely injured and nearly lost both his legs.

Despite these challenges, he managed to maintain consciousness long enough to stay alive due to his high glucose levels from enjoying pasta carbonara the night before the tragedy. Post recovery, he set a seemingly unrealistic goal of competing in the Ironman race in Hawaii, which he was able to successfully achieve.

Throughout his story, Sebastien emphasises the importance of staying present and having a positive outlook on life. He also discusses the differences between fixing and healing oneself, and shares insights on the significance of quality vs quantity, and how focusing on immeasurable qualities can help one see no limits in life.

Highlights:

Sebastien's Early Life and Basketball Career
Transition from Sports to Business
The Brussels Attack & The Power of Pasta Carbonara
The Power of Presence and Overcoming Fear
Setting the Goal: From Hospital Bed to Ironman
The Journey to Ironman and Lessons Learned
The Impact of Sports and Education

Contact Sebastien Bellin: LinkedIn | BBC Article

Sebastien Bellin is a former professional basketball player from Belgium who gained worldwide attention due to his harrowing experience during the 2016 Brussels bombings. He was at the Brussels Airport when the terrorist attacks occurred, and a widely circulated photograph showed him injured and lying on the floor of the airport. After the attacks, Sebastien Bellin underwent extensive medical treatment and rehabilitation. He has since become an inspirational figure, sharing his story of resilience and recovery, which includes completing the Ironman in Kona, Hawaii in 2022. Bellin's story serves as a testament to his determination and the support he received during his journey to recovery. In this episode Claire and I wanted to know how 3 portions of pasta saved his life, why did goal setting help his recovery and how did sport help him prepare for the biggest challenge of his life, staying alive.

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In this episode, Charlie and Claire welcome ultra marathon runner, Sophie Power, as she shares her unique experiences around pregnancy and racing. Sophie caught the world's attention when a photo of her breastfeeding during the UTMB race went viral.

She explains the story behind the photo, revealing the roadblocks she faced from race organisers due to her pregnancy and the subsequent impact on her decision to run the UTMB race with her three-month-old baby.

Additionally, Sophie discusses the stigmas and barriers women face in sports and as mothers, her advocacy work like she races, her struggles with regaining fitness after pregnancy, and the importance of setting personal and family goals. Sophie also shares her book recommendations to educate women about their bodies and their health as athletes.

Highlights:

Discussing the Iconic UTMB Race Photo
The Story Behind the Viral Photo
Post-Pregnancy Training for a 106 Mile Mountain Race
The Role of Women in Ultra Running
The Impact of the Iconic UTMB Race Photo
Barriers for Women in Sports
Inclusive Changes in Race Policies
Balancing Motherhood and Athletic Goals

Contact Sophie Power: LinkedIn | Website

Sophie Power is a remarkable British ultrarunner and a mother of three. Sophie's extraordinary journey in the world of ultrarunning has been a source of inspiration for many. Her fame skyrocketed when a photo of her breastfeeding her 3-month-old during the grueling 106-mile Ultra-Trail du Mont-Blanc (UTMB) went viral in 2018. This powerful image not only showcased her incredible determination but also highlighted the unique challenges faced by female athletes, especially mothers, in balancing the demands of endurance sports with family life. Sophie's experience has ignited important conversations about the inclusion and support of women in endurance sports, advocating for greater equality and facilities for mothers. Beyond her athletic prowess, she is a beacon of empowerment, encouraging women to maintain an active lifestyle for both physical and mental health. Despite the demands of motherhood and work, Sophie has recently returned to running postpartum and has released a film documenting her journey. In this episode, we delve into Sophie's experiences with racing while breastfeeding, her ongoing campaign for fairness in sport, and how she navigates the mental challenges of 24-hour races. Join us as we explore the resilient world of Sophie Power, a woman who runs not just races, but also a campaign for change in the world of sports.

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In this episode, Charlie and Claire welcome Joe De Sena, founder and CEO of Spartan and obstacle racing pro, to discuss the importance of resilience in life, sports, and business.

Joe shares his personal journey to resilience, instilled during his upbringing in a challenging neighbourhood and reinforced with practices including yoga, meditation, and regular physical training. He shares his innovative tactics for instilling resilience in his own family, which include extreme measures like hiring a personal Kung Fu master. Joe explains how his company Spartan has managed through the COVID-19 pandemic, emphasising the importance of community and maintaining a strong corporate culture.

The conversation also delves into the booming popularity of obstacle races, highlighting the human craving for both challenge and connection, which has intensified in the digital age. The podcast closes with Joe sharing some influential books that have guided him along his path.

Highlights:

Resilience in Early Life and Upbringing
Resilience in Business and Entrepreneurship
The Rise of Challenge Seeking in Modern Society
The Simplicity of Modern Life and Our Innate Desire for Challenges
The Thrill of Obstacle Course Racing
Comparing Different Sports: Ironman, Ultramarathons, and Obstacle Races
The Impact of COVID on Sports and Community
The Importance of Consistent Training and Injury Prevention

Contact Joe De Sena: LinkedIn | Website

Today's guest is Joe De Sena, founder and CEO of Spartan, the world-renowned endurance sports brand. Joe's journey from a working-class neighbourhood in Queens to the founder of a global fitness empire is a story of true resilience. After a successful stint on Wall Street, he moved to Vermont, discovering a passion for endurance events, leading to the birth of Spartan Race. Now a global community with over 10 million participants, Spartan includes various endurance brands like Spartan Trail and Tough Mudder. Joe is also a New York Times bestselling author, with his latest book focusing on building mental toughness in families. Join us as we explore the insights of a man who turned endurance into an inspiring business.

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Previously called Tribeathlon, The Business of Endurance is a podcast aimed at connecting endurance sport with personal and business advancement. Hosted by Charlie Reading and Claire Fudge, the show provides a comprehensive approach to success, drawing inspiration from athletes, coaches, and motivational figures in the endurance sport domain. With a diverse range of subjects being covered – from fitness strategies to business advice and life lessons – the discussions are designed to inspire not only athletes or entrepreneurs, but anyone pursuing growth in their personal or professional life. 40-minutes every Wednesday is all that's required to gain insights into how the tenets of endurance sport can shepherd success in business and personal development. Please Subscribe to Business of Endurance on Apple Podcasts, leave a comment, and give us a 5-Star review.

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Have you ever wondered how the heart rate can affect an athlete's performance? In our latest exchange, we team up with Dr. Phil Maffetone, a trailblazer in the field of endurance training and whole health, to shed light on this intriguing concept. Specifically, we dissect the foundational principles of the Maximum Aerobic Function (MAF) methodology, unpacking the complex relationship between heart rate, aerobic thresholds, and the delicate balance between aerobic and anaerobic training.

As we navigate our conversation, we don't just limit ourselves to fitness. We unfold the significance of nutrition for athletes, debunk the long-standing myth of the calories in/calories out equation, and explore how overtraining can trigger an unhealthy accumulation of body fat. Dr. Phil Maffetone provides us with invaluable insights into the diet of our ancestors, the perils of junk food and refined sugars on performance, and the indispensable role of protein in strength training. We also delve into the surprising realm of music's influence on mental health and exercise.

As we round off our enlightening discourse, we pivot from sports to business, drawing parallels between endurance sports and life and work lessons. We venture into app development, derive insights from Paul Larson's book on HIT training, and emphasize the importance of personalizing diets and training routines. Our journey concludes with an invitation to join Tribe Talk, a valuable email newsletter teeming with resources designed to enhance your sport, life, and business. Don't miss out on an episode brimming with insights from the mind of a maestro!

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Journey with us as we take a fascinating excursion into the world of running, injuries, and recovery with our guest, the seasoned athletics consultant and physiotherapy chain co-owner, Blaise Dubois. His expertise shines through as we probe into the psychological intricacies of injury and the monumental role nutrition plays, as well as the ongoing debate around barefoot running. Hold onto your headphones as we unravel the concept of training with pain, and the intriguing possibility of optimizing performance beyond its limits.

As we delve deeper into our conversation with Blaise, we expose the shortcomings of the widely accepted 10% rule of increasing weekly mileage and discuss the pivotal role of sleep in injury recovery. Shifting gears to elite athletes, Blaise enlightens us on the importance of training quality over quantity, leading us to question and redefine widely held beliefs. The mental game isn't forgotten, as we explore the empowering lens of positivity and the growth mindset, examining their impact on recovery and performance.

Moving away from the tracks, we delve into Blaise's entrepreneurial journey, navigating the challenges of running a physiotherapy chain of clinics. We explore the concept of collective decision-making and the importance of work-life balance, with Blaise's candid and insightful reflections leading us to question our own approaches. From the importance of vacations to managing distractions and over-indulgence, get ready to glean a wealth of knowledge from our enlightening exchange with Blaise Dubois. Buckle up and tune in for an episode packed with wisdom, insights, and quite a few surprises!

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Unleash the ultra runner within you in a fascinating conversation with James Poole, an iron man, and outdoor enthusiast. Embark on an enthralling journey as we delve into James' transformation from Ironman competitions to the thrilling world of ultra marathons. Be prepared to be inspired by James' riveting experiences racing in the Gobi Desert, engaging with the underground Speed Project, and tackling grueling self-supported ultra marathons. His tales of hallucinations and battling sleep deprivation shed light on the extreme mental and physical demands of ultra running.

Let's sprint forward as we explore James's unique approach to ultra-running, which surprisingly emphasizes the significance of walking for long-distance runners. Get an inside track on his energy conservation strategies, safety measures, and coping methods for sleep deprivation. For those ready to take the leap into endurance sports, get ready to be inspired by James' book recommendation, 'Always the Runner.'

For our final sprint, we pace into the evolution of James' global running community, Advent Running, birthed from a 25 Days of Exercise challenge. Feel the exhilaration of leading weekly running groups, partnering with brands, and navigating the pressures of being self-employed. We cap off our conversation with a stimulating debate on adventure running, breaking norms, and crafting new experiences. Lace up your running shoes for this electrifying exploration into the mind of an ultra runner!

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Get ready to stretch your horizons! We've got an enlightening conversation with Evan Lynch, a noteworthy nutritionist and educator, who gives us a compelling look at the lesser-known topic of relative energy deficiency in sport (RED-S) in men. Drawing from his unique journey from being an Irish race walker to a respected voice in nutritional science, Evan provides a refreshing perspective on this crucial topic. This episode is layered with practical insights and academic expertise, all aimed at providing a comprehensive understanding of the psychological aspects that underlie optimal nutrition.

Our journey begins with a fascinating exploration of the world of race walking, an Olympic sport that pushes the boundaries of physiology and requires the technical prowess of a hurdler. Evan gives us an unparalleled insider look at the significance of body composition for success in race walking and the biomechanics of the sport, making this a must-listen for any sports enthusiast. Our conversation then takes a turn into the world of RED-S, a form of malnutrition that's not often talked about, but can have serious implications on the hormonal balance, performance, and long-term health of athletes. Evan generously shares his personal experience with RED-S and offers strategies for athletes to increase their caloric intake and safeguard against this condition.

As we round off our discussion, we explore the exciting intersection of technology and sports nutrition, including the use of Continuous Glucose Monitors (CGM) and AI in enhancing athletic performance. While we acknowledge the potential benefits of these technologies, we also delve into the potential pitfalls and anxiety that can arise from over-dependence on them. From understanding the context of glucose levels, to exploring the utility of apps like Nutritics, this episode is a comprehensive study on the evolving world of sports nutrition. Listen on as we challenge common misconceptions and provide practical advice to optimize athletic performance. You won't want to miss this deep dive into the world of sports nutrition.

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What does it take to go from a humble beginning to becoming a world's leading triathlete? Katie Zaferes, our guest for today, holds the answers. From her sunny family fun activity to her Olympic dream, Katie shares an inspiring journey filled with grit and determination.

Brace yourself for a roller coaster ride as we discuss her crash in Tokyo and her amazing comeback to become a World Champion - all within two weeks! Her mental strategies including journalling, guided visualisations, and mantras play a pivotal role in her success. Get a firsthand account of her experience at the Tokyo Olympics and the anxiety she had to overcome.

We also delve into how Katie balances motherhood with the challenges of a triathlon career. She shares her insights on goal setting, how she uses books like Mind Gym and Atomic Habits for mental preparation, and her tips for travel, including managing jet lag and making travel painless. Tune in to this enlightening conversation with Katie Zaferes and discover what it takes to be a leading triathlete!

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Prepare for an exhilarating journey as we traverse the captivating world of adventure racing, obstacle course racing, and ninja competitions with none other than Ian Adamson, a Guinness World Record holder and the reigning Ninja World Record holder. We'll immerse ourselves in the adrenaline-filled tales of global competitions, and the triumphant victories of Team Nike. From the formats of endurance events, the world's top races, to Ian's incredible story of transformation - this conversation promises to be nothing short of riveting.

Next, we'll venture into the breathtaking landscapes of New Zealand as we inspect one of the world's toughest adventure races, Godzone. Let's unravel its evolution and understand why this region has become a hotspot for such daring escapades. We'll also have an in-depth discussion about the critical role of sleep in endurance racing, taking cues from Ian's 2006 Adventure Race World Championship experience. The importance of safety guidelines, the necessity of an international governing body, and the onus on event producers for competitors' safety will also be addressed in this enlightening discussion.

Lastly, we'll demystify the complexities of fueling for endurance events. From the benefits of stored body fat, the limitations of carbohydrates, to the intriguing insights from Timothy Noakes' revolutionary book, 'The Big Fat Surprise' - we leave no stone unturned. And before we wrap up, we'll explore the health benefits of adventure racing, the importance of posture, and even touch upon the impact of daylight savings on mortality rates. Brace yourselves for an engaging, informative, and enlightening dialogue with Ian Adamson!

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Having been a former Canadian International Alpine ski racer, Raya Usher understands the intensities, pressures and physiological demands that are placed on athletes no matter what level they are competing at. Will Usher, her husband, is a full-time coach and has been coaching Triathlon for 21 years now and has guided over 200 athletes to GB Age Group success with numerous Top 10, podiums and champions across the whole range of ITU World, European, IRONMAN and Challenge Family races along the way. Together they have built Precision Coaching to become one of the UK's top triathlon coaching businesses, so I wanted to chat to them about how they are using AI to improve their coaching proposition, what Raya has brought from the world of international skiing into multi-sport, and how they are using a Pool School to improve swim times.

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Facebook: @precisiontriathloncoaching

Instagram: @precision_race_team

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Iain Hamilton founded OSB Events as a college project and has built a business renowned for its brilliant and accessible races. A former Elite triathlete himself, he won a lifetime achievement award in 2015 for his work developing the sport in the UK.

As organiser of the award winning Outlaw Triathlon Series and the Cambridge Half Marathon (which Claire and I have raced in ourselves), we wanted to chat to Iain about the positive changes that COVID brought to the sport, the highlights and challenges of running events that are both popular and profitable, and what it feels like to build a brand where people tattoo your logo onto their skin.

www.osbevents.com

This episode was sponsored by The Trusted Team and 4th Discipline

In the world of triathlon, Karen Smyers is force to be reckoned with. In 1995, she etched her name in history as the first American woman to conquer the prestigious Ironman World Championship. Her triumphs continued as she secured titles like the ITU Triathlon World Championship and claimed the U.S. National Champion title three times. She is still the only woman to win the IM World Championship and the ITU World Championship in the same year.

Karen's journey, however, has not been without hurdles as she faced both accidents and serious illness, yet her fierce determination and unwavering spirit drove her to overcome this adversity and return to the sport she loved.

Beyond physical prowess, Karen embodies the power of mental fortitude and focus. Her ability to navigate setbacks and push through the most challenging moments has been an inspiration to athletes worldwide. Claire and I really wanted to chat to her about dealing with injuries, mental fortitude and her infamous 321 taper.

www.karensmyers.com
Karen on Instagram: @karensmyers8926

This episode was sponsored by The Trusted Team and 4th Discipline

As we draw Season 4 of the TRIBEathlon podcast to a close, I am astonished by the quality of the guests we have had and the wealth of information and inspiration we have taken from them; Mark Allen, the top-rated endurance athlete of all time, Bob Babbitt, the godfather of triathlon, Sharron Davies the Olympic and broadcasting legend and Tom Evans, the breakthrough British ultra-runner to name just a few!

To commemorate an incredible season, we’ve put together an episode of our key highlights. If you’ve not listened to all of this series, why not dive into this episode to see what you’ve missed, and if you have been an avid listener this makes for a great refresher.

Finally, if you enjoy the podcast, the best thing you can do to help us is to follow/like the podcast on your chosen platform and spread the word. It really is appreciated.

The TRIBEathlon Podcast will return with Season 5 soon!

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Eoin Everard is a former international runner with impressive achievements, including being a sub 4-minute miler and a five-time national champion. He has also won the 3k European Indoor Masters Championship.

As a PhD holder in biomechanics and a chartered physio, he has a wealth of knowledge to share about injury prevention, including the most common causes of running injuries and key steps to avoid them. He also highlights the importance of preventing back pain when sitting and how it can affect training. Eoin provides insights into the nuances of training, such as why running too hard is the biggest mistake for distance runners and how to a simple 3 minute routine that can improve your running stride.

Claire and I wanted to chat to him about how to avoid injuries, the importance of your shoe choice for race and training plus the art of marketing your business as the expert.

Eoin Everard

everardpilates.com
Instagram: @everardpilatesphysio
LinkedIn: @eoineverard

Claire Fudge

Website: www.4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Tom Evans, a former British Army Captain, first made his mark on the ultra-running world in 2017, when he came third in the 251km desert ultra Marathon des Sables.
Despite entering on the back of a bet with a friend, his third-place finish was the best result any European had ever achieved in the history of the race.

Tom astounded once again in 2018, when he won the 101km CCC race at the Ultra-Trail du Mont-Blanc (UTMB) – the pinnacle of an incredibly successful racing year, which also saw him take the top spot (and break course records) at the Coastal Challenge Costa Rica and the South Downs Way 50.

Since then he has podiumed at the 2 most iconic trail races in the world; The Western States and the UTMB, so he has achieved a huge amount in his short time in the sport.

Claire and I wanted to chat to him about how his time in the army has helped him plan and execute races so effectively, how he focuses on tracking down the marginal gains and what data he does and doesn't find valuable in recovering from these monumental 100 mile runs.

Tom Evans

Red Bull Page: www.redbull.com/gb-en/athlete/tom-evans
Instagram: @tomevansultra

Claire Fudge

Website: www.4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Bob Babbitt's name is so synonymous with the sport of triathlon, he is known as its Godfather.

Bob's first Ironman in Hawaii was the third in Ironman history and he has been hooked on triathlon ever since, both as a competitor and on the media side of it too. He's a passionate storyteller and is amazing at finding the real stories among the noise of the race. He is also devoted to the Challenged Athletes Foundation, which he helped to co-found, through which he has raised over $140m to help people with physical challenges enjoy sport and athletics.

Claire and I wanted to chat to him about the early days of the sport, how both he and some of the characters that he hung out with went on to build amazing businesses within their passion, and how innovation in sport and business can create whole new exciting opportunities for the future. In this episode you will witness what a brilliant story teller Bob is, hear about the roots of the sport we love, as well as see how his genuine passion is infectious!

Bob Babbitt

Website: babbittville.com
Instagram: @babbittville
Challenged Athletes Foundation: www.challengedathletes.org

Claire Fudge

Website: www.4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Dede Griesbauer recently became the Ultraman World Champion at the age of 52. Not turning pro until she was 35, Dede is a veteran Professional Triathlete, being a 3-time Ironman Champion and a 2-time 70.3 Champion. She is the 2016 12-hour Time Trial World Champion, where she set the course record of 258 miles, beating all of the men as well. She won Ultraman Florida in 2020 where she set an Ultraman World Record and she is the 2022 Ultraman World Champion where she set a course record by over 45 minutes.

It was an honour for Claire and I to interview her and former TRIBEathlon co-host, Laura Siddall, who crewed for Dede in her Ultraman win. We chatted to them about the difference in strategy from Iron distance to Ultra distance triathlon, creating longevity in the sport through smart recovery and how to build a great support team around you.

Dede Griesbauer

Website: dedegriesbauer.com
Instagram: @dedegriesbauer
Facebook: @dedegriesbauer

Laura Siddall

Website: laurasiddall.com
Instagram: @lmsid
Lever Movement: levermovement.com/laura

Claire Fudge

Website: www.4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Michellie Jones was an Australian triathlete who won two ITU Triathlon World Championships, an Olympic silver medal when triathlon made its Olympic debut and the 2006 Ironman World Championship. She also won a gold medal at the 2016 Summer Paralympics as a guide for Katie Kelly, when paratriathlon made its debut at the Paralympics. She now spends her time coaching other triathletes and around her other passion, horses.

Claire and I wanted to chat to Michellie about race day mentality, how she focuses on controlling the controllables, the power of artificial intelligence in coaching, quietening the 'chimp brain' and the power of visualisation.

www.trainingpeaks.com/coach/michelliejones
Instagram: @michellie_jones

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Julian Dean is a former professional road racing cyclist from New Zealand who competed as a professional between 1999 and 2013. He last rode for UCI World Tour team Orica–GreenEDGE, where he now works as sporting director. Some of his achievements include racing in and completing 7 Tour de France, 4 times Olympian and winning the 2007 and 2008 New Zealand National Road Race Championships.

At the peak of Julian's career he was considered the best lead out rider in the world, so Claire and I wanted to chat to him about the mental discipline of repeatedly setting up others for the win, racing in the Olympics vs the Grand Tours, being shot whilst in the Tour de France and the future marginal gains in cycling.

www.procyclingstats.com/rider/julian-dean
Instagram: @juliandeannz
Twitter: @juliandeannz

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

I met Leon Chevalier when sat next to him on the flight back from Kona, Hawaii, after he had finished 7th in the Ironman World Championships (in a year where he had also completed his Masters in Chemical Engineering).

Leon has been racing long distance triathlons across the world since 2021, and has already won Ironman Mallorca and Embrunman, came 3rd at Ironman UK and rose from 420th to 22nd in the PTO World Rankings.

He is most definitely one to watch among the rising stars of the long course, so Claire and I wanted to chat to him about the incredible start to his professional career, what Chemical Engineering can teach us in triathlon, the unexpected pressures of turning pro and how he can use the sport to create positive change in the world.

www.leonchevalier.com
Leon on Instagram: @l.chevalier

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Sabrina Pace-Humphreys is an award-winning businesswoman, an ultra-runner, a social justice activist, a mother of four and grandmother of three. She is co-founder and trustee of the fast-growing community and campaigning charity, Black Trail Runners, and is also a well-known ultra-marathon runner.

Sabrina took up running in 2009 as a tool to manage her post-natal depression and, nine years later, completed the Marathon des Sables - a 250km multi-stage ultra-marathon across the Sahara Desert. She has run many ultras since, including perhaps Britain's most brutal, The Spine Race - a 268 mile race along the length of The Pennine Way. She is also now the author of the book, Black Sheep: a story of Rural Racism, Identity & hope.

Claire and I wanted to chat to her about her running 'why', running for mental health, experiencing 'rural racism' and The Spine vs Marathon Des Sables!

sabrinapacehumphreys.com
Instagram: @sabrunsmiles

blacktrailrunners.run
Instagram: @blacktrailrunners

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Mark Allen is the arguably the most successful triathlete of all time having won the IRONMAN World Championships® 6 times, the Nice International Triathlon 10 times, and the first recognized Olympic Distance Triathlon Championship. He went undefeated in 21 races for an astounding two-year winning streak from late 1988 thru 1990. He has been inducted into the Halls of Fame for IRONMAN, USA Triathlon, and the International Triathlon Union. In 2012 Mark was voted “The Greatest Endurance Athlete of All Time” by ESPN.

Post retirement Mark has devoted his career to coaching athletes of all levels and to sharing the lessons he learned about preparation, perseverance, and living up to their full potential.

Claire and I wanted to chat to the legend that is Mark Allen about his infamous performances in Kona, which of course include the race known as the 'Ironwar', about quietening the mind, how Shamanism helped him reach his potential and finally about how he is using artificial intelligence to coach athletes.

1989thestory.com
markallensports.com
tridot.com/mark-allen-edition

Mark on Social Media:Facebook: @markallencoaching
Instagram: @markallengrip
LinkedIn: @markallen08
Twitter: @markallengrip

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Sam Bewley is a racing cyclist from New Zealand who, until recently, rode for UCI World Team BikeExchange–Jayco. Bewley also competed for UCI ProTeam Team RadioShack with Lance Armstrong and twice won an Olympic bronze medal on the track. He has raced in nine Grand Tours, including five starts at the Vuelta a España, three starts at the Giro d'Italia and the Tour de France in its 2020 edition.

Sam is a podcast host and also known as ‘the stand-up cyclist’ for bringing humour to the peloton, so I wanted to chat to him about his transition from mountain to track to road cycling, the highs and lows of his grand tours, cycling with Lance Armstrong and the importance of culture in the team.

Profile on Green Edge Cycling

Sam on Social Media:

Twitter: @sam_bewley
Instagram: @sambewley

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Ryan Stramrood is one of South Africa's top extreme adventurers and ice swimmers. He quietly travels to the planet's most inhospitable waterscapes where he seeks out extreme cold water swimming experiences. He swam the first official “Ice Mile” in -1°C water in Antarctica, completed a swim in the Jokulsarlon Glacier Lagoon in Iceland and is the only person to have swam west to east across the shark infested waters of False Bay; all of which is just the tip of the proverbial iceberg of his swimming achievements.

Ryan is also a TED speaker and author of the book 'Push Past Impossible', so Claire and I wanted to chat to him about setting goals that allow him to push past the impossible, conditioning the body for the extreme cold and how to avoid becoming an excuse magnet.

ryanstramrood.com

Check out Ryan's book, Push Past Impossible here

Ryan on Social Media:

Twitter: @strammie
Facebook: @strammie
Instagram: @ryan_stramrood

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

None

Sharron Davies MBE is an English former competitive swimmer who has represented Great Britain in the Olympics and European championships and England in the Commonwealth Games.

Sharron has attended 12 consecutive Olympic Games, competing in three and then working in the media for the BBC Sport, and she has earned a silver Olympic medal, 2 gold and 2 bronze medals at Commonwealth Games and 2 bronze medals at the European Championships.

In addition to working for BBC Sport, she was also a Gladiator and a breakfast TV presenter, but in recent years has received most coverage for being outspoken in the discussion around transgender athletes in sport.

Claire and I want to chat to her about fairness in sport in relation to drugs and gender, the science behind the transgender discussion and the abuse she received for speaking out about what she believes in.

www.sharrondavies.com

Sharron on Social Media
Twitter: @sharrondaviesuk
Facebook: @sharrondaviesuk
Instagram: @sharrondaviesuk

Claire Fudge4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Charlie and Claire end season 3 of the TRIBEathlon Podcast by recapping their favourite moments of the season with excerpts of their interviews with guests Wanda Summers, Keri-anne Payne, Dr Nicky Keay, Charlie Spedding, Mimi Anderson, Jodie Stimpson, Elisabet Barnes and Morgan Pearson

TRIBEathlon Podcast will return for Season 4 in September!

If you enjoyed the TRIBEathlon Podcast, please share, subscribe and rate it on your chosen podcast platform.

TRIBEathlon Website: tribeathlon.com TRIBEathlon Instagram: @tribeathlon_app TRIBEathlon Facebook: @tribeathlon Claire Fudge
4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Jodie Stimpson did her first triathlon at age 8, and went on to a massively successful career on the short course, winning 2 commonwealth gold medals and was a 4 x World Triathlon Series winner. She has now moved up to the 70.3 middle distance triathlon, and has already notched up wins and iconic races.

Claire and I got to chat to Jodie about the challenge of moving up to the longer distances, the iconic races she is targeting given her more flexible race selection and missing out on the Olympics, something she worked so hard for and came so close to.

www.jodiestimpson.co.uk

Jodie on Social Media:
Twitter:@jodiestimpson
Facebook: @GB.Triathlete.JodieStimpson
Instagram: @jodiestimpson

Claire Fudge
4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Having won races like Marathon Des Sables, the Oman Desert Marathon and the Big Red Run in Australia and setting multiple course records, Elisabet Barnes was an accomplished ultra-runner by anyone's standards; but why, having grown up in Scandinavia, has she achieved her success in the desert?

Elisabet retired from ultra-running during the pandemic and is an ultra-coach, but she has added a new (and very different) string to her bow by qualifying as a sexologist and is aiming to help people transform their relationships and upgrade their sex lives!

Claire and I wanted to get to the bottom of the secrets to succeeding at desert races, how to make a living from running, and how endurance sport affects our relationships.

Elisabet's Coaching/Running Website and Social Media:

Website: ultra.coach
Instagram: @ultra.coach
Facebook: @UltraCoachEli

Elisabet's Relationship Website and Social Media:

Website: elisabetbarnes.com
Instagram: @elisabetbarnes
Facebook: @ElisabetBarnesTherapy

Claire Fudge
4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Jan Sibbersen broke the Kona swim record in 2018, recording an incredible 46.29 at age 43, many years after being first out of the water at his first race there. With German national swim team experience, he embraced triathlon initially in the off season, but it soon became his passion.

After multiple Kona appearances, he went on to manage a young promising Ironman athlete by the name of Patrick Lange! He also decided to step away from the corporate investment banking world at set up his own wetsuit brand, Sailfish, which now sponsors many top athletes from around the world.

Claire and I wanted to chat to Jan about 'the energy of leading the race', how to choose the right wetsuit and how triathletes can improve their swim race times.

www.sailfish.com
Sailfish Social Media:
Instagram: @sailfish_triathlon
Facebook: @sailfish

4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Dr Nicky Keay is a leading expert in endocrinology, having gained extensive clinical and research experience in hormones and their impact on the human body. She has focused much of her research on both athletes and dancers and has done a lot of research on how what we eat affects our hormone balance, and how this not only impacts our performance in sport, but also our long-term health.

So, Claire and I got the chance to chat to Dr Nicky about the impact of hormonal balance on our sport, how we can test and improve it to maximise our results, and also the hidden side effects of under fuelling in our training.

nickykeayfitness.com
www.forthedge.co.uk

Nicky's Socials:
Instagram: @nickykfitness
Facebook: @nickykeayfitness
LinkedIn: @nickykeay
Twitter: @nickyKfitness

4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Mimi Anderson is one of the world’s most inspirational female distance runners, having made an incredible journey from stay-at-home mother of three to multiple Guinness World Record Holder.

Mimi has taken part in extreme races around the world, running across deserts, mountains, enduring the freezing temperatures of the Arctic, the heat and humidity of the Peruvian jungle and the extreme heat of Death Valley in America - setting course records, World Records and, on occasion, beating the men!

Mimi has shown that it’s never too late to fulfil your dreams and achieve the impossible, so I wanted to chat to her about bringing the family into the endurance challenges, grieving the loss of ultra-running and fuelling her adventures in light of her previous eating disorder.

marvellousmimi.com
Twitter: @MarvellousMimi
Instagram: @marvellousmimi

4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Wanda Summers has an incredible story that demonstrates the power of the mind; she got into running by signing up to Marathon Des Sables (MDS), billed as one of the toughest races on earth…certainly not an easy start, but life was about to get much harder.

Soon after MDS she was paralysed in a paragliding accident back in Cornwall and was told that without surgery she had 0% chance of walking again. But Wanda ignored the advice, defied the odds, and is now not only walking, but back to running ultra-marathons!

Claire and I got the chance to chat to Wanda about mental strength both through racing and recovery, going from couch to MDS, the iconic races she has done since, and the secrets to running longer and faster.

wandasummers.co.uk

Wanda on Instagram: @wsummers
Wanda on Facebook: @PTWandaSummers

4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by 33Fuel.com - click here for discount on your purchase.

Keri-anne Payne is a South African-born British swimmer, specialising in marathon open-water swimming, and long-distance freestyle swimming in the pool. She is a two-time 10-kilometre open water world champion, and an Olympic silver medallist. Since retiring from competition, she has been involved in several businesses in the world of swimming, most recently training open water swimming coaches at a phenomenal rate given the sports explosion in popularity.

I wanted to chat to Keri-anne about open water race tactics, making wild swimming safer, the pros and cons of sea life encounters and her recent support of Tom Daly's monster triathlon.

Links
Keri-anne on Instagram: @kerianne_payne
Keri-anne on Twitter: @keriannepayne
straightlineswimming.com
wildopenwater.com

Morgan Pearson is an American professional triathlete who is really going places - after having a disappointing individual race, he went on to win a silver medal in the mixed relay event at the Tokyo Olympics. He comes from a swimming and running background, so he has had to work hard to master the cycling element of triathlon, but has achieved a lot in a short time, including his recent lightning-quick half marathon times. He is certainly an athlete to watch in the coming years.

Claire and I wanted to chat to him about how he has improved his cycling so quickly, how he dealt with the loss of his brother in the lead up to the Olympics, his DNF at Challenge Daytona and the highs and lows of an event which saw him walk away with a silver medal.

Morgan on Instagram: @morgan_cadwell_pearson
Morgan on Twitter: @_morgan_pearson

4thdiscipline.com
Instagram: @the4thdiscipline

Former elite cyclist and mentor to gold medal winning Olympians and Tour cyclists, Ricci Pascoe founded the Saint Piran professional cycling team 6 years ago. St Piran being the patron saint of Cornwall, their roots and heart is very much themed around Cornwall, but they now have a Continental team that allows them to compete with the big boys in races like The Tour of Britain.

I wanted to chat to Ricci about the origins of Saint Piran, why the Cornish roots are so important to this now national team, how they help cyclists from grass roots to pros and how he funds a team that doesn't want a single deep pocketed sponsor.

saintpiranprocycling.com
bikechainricci.co.uk
bikechainbissoe.co.uk

4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Rudy Von Berg is a professional triathlete rising rapidly to prominence. Currently ranked 10th in the world, he has won several 70.3 triathlon races, but now wants to follow his father’s footsteps into the long course of Ironman racing. Coming to the sport at an early age was triggered by his trip to Hawaii in 1998 where his father, one of the pioneers of triathlon in Belgium, went on to win his 40-44 age group in the Kona Ironman.

In this interview, Claire and I wanted to learn from Rudy about the benefits of coming to the sport at such a young age, moving up to the long course, using gravel racing to improve his performance and his approach to fuelling his races.

Rudy von Berg on Instagram: @rudyvonberg

enertor.com
Use code TRIBEATHLON15 for 15% off

4thdiscipline.com
Instagram: @the4thdiscipline

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

The Arc50 is a 50-mile Ultra Marathon around the brutal Cornish Coastline that happens in tandem with the even more brutal 100-mile Arc of Attrition.

My co-host Claire Fudge of 4th Discipline and I ran the Arc50 last month with 2 former guests of the podcast and very experienced ultra runners, Kerry Sutton of Perpetual Motion Coaching and Warren Pole of 33Fuel, as our crew.

This episode was an opportunity to reflect on an amazing race and experience from all of our perspectives - there are also some brief interviews with Ferg, the organiser of the event who is also an accomplished ultra runner, and the legendary fell runner Nicky Spinks, who was the first lady to complete the 100-mile Arc of Attrition.

If you like the idea of ultra running, or are just intrigued, there is loads to learn from this episode.

33fuel.comDiscount code ARC33
Instagram: @33fuel

perpetualmotioncoaching.comInstagram: @perpetualmotioncoaching

4thdiscipline.com
Instagram: @the4thdiscipline

mudcrew.co.uk
Facebook: @EverythingMudCrew

Read Charlie's blog on the Arc50 here:
https://www.charliereading.com/arc50/

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

After success on the track, Charlie Spedding switched to marathons in 1984, winning both the London Marathon and a bronze medal in the LA Olympics - which was the first British Olympic marathon medal for 20 years, and the last won by Team GB, so the performance certainly did not get the recognition it deserved.

He tells the story of his running success in his brilliant book 'From Last to First', so I wanted to explore his approach to sports psychology, drinking beer and avoiding injuries later in your career. I also wanted to chat to him about his new book 'Stop Feeding Us Lies' and the myths of a healthy diet.

twitter: @speddingcharlie
facebook: @charlie.spedding.9
Substack
stopfeedinguslies.com

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Victoria Thornley competed in rowing at the 2012, 2016 and 2020 Olympics, winning a silver medal for GB with Katherine Grainger in the women's double sculls in Rio while she narrowly missed out on a medal in Tokyo in 2021, finishing fourth in the single sculls. She also won bronze and silver at the World Championships and gold, silver and bronze medals at the European Championships during her illustrious career.

Now retired she is embracing ultra-running - not the obvious choice for a woman standing at 6ft 3. I wanted to chat to her about the highs and lows of the Olympics, how she learnt to calm her nerves on the start line, how she dealt with over-training syndrome and about the Sporting Giants campaign that took her from showjumper to Olympic rower.

www.victoriathornley.com
Twitter: @VickyThornleyGB
Instagram: @vickythornleygb

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Jackie Hering is a professional triathlete, mom of two, coach and race director living in Wisconsin. She grew up swimming competitively and worked up to focusing on Ironman but after having children she has focused on the 70.3 distance and has risen to the top of it. Winning her match in the Collins Cup, winning Clash Daytona and being a 5-time 70.3 champion, she appears to be going from strength to strength despite having to fit her training around parenting duties.

I wanted to chat to Jackie about her self-coach flexible approach to training, her race tactics in the Collins Cup and the benefits of snow shoeing in the winter.

Jackie's Website: jackiehering.com
Jackie's Instagram: @jackiemhering
4th Discipline Website: https://www.4thdiscipline.com/

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

According to her website, Carla Molinaro is a record breaking ultra runner, adventurer and running coach who seeks out events that are slightly harder than the average... and she isn't wrong. Among other insane runs, she set the ladies world record for running from Lands End to John O'Groats (otherwise known as LEJOG) in an astonishing 12 days and 30 minutes.

Having grown up in South Africa, Carla also has a fond spot for the famous 90km ultra Comrades, so decided she would run 90km a day from Cape Town to Comrades as a warm up, completing the 90km race on the 20th and final day... and finishing in the top 10! So I wanted to chat to Carla about her new strength and conditioning coaching, how yoga can help ultra-runners and about the ultra-running bucket list.

Carla's Website: www.carlamolinaro.com
Carla's Instagram: @carlamolinaro
4th Discipline Website: https://www.4thdiscipline.com/

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Over the last 20 years, most of us have been waking up to Louise Minchin's bubbly enthusiasm delivered from the BBC Breakfast red sofa a few mornings every week, but as well as being one of the show's key anchors prior to her stepping down, latterly with Dan Walker, she is also a triathlon fanatic.

Rediscovering her love of sport whilst on a BBC challenge in the Velodrome, she has gone on to represent her country at triathlon, as well as completing some of the worlds toughest extreme triathlons. She currently finds herself in the middle of I'm a Celebrity, Get me Out of Here, but prior to her entering the castle, I wanted to find out about how she got into triathlon, how she managed deal with the nerves in the early days and then go on to represent Team GB at the sport. I also wanted to find out more about her having to judge the mood of the nation from the red sofa, as well as understand what comes next for her.

Louise on Instagram: https://www.instagram.com/louiseminchin/
Her Spirit Podcast: https://herspirit.co.uk/
4th Discipline Website: https://www.4thdiscipline.com/

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Mark Bryant is a terminal cancer survivor who uses his healing journey to help inspire, educate and empower cancer patients on their own paths to recovery.

Since his terminal diagnosis 6 years ago, when he claimed on his own life insurance, Mark has been on an incredible journey of learning, recovery and, more recently, endurance sport when he completed a 1/2 Ironman distance triathlon that involved running up Snowdon.

I wanted to chat to Mark about how nutrition, understanding emotions and spirituality has helped him go from Terminal to Triathlon , and how he plans to continue this journey with a full Ironman in 2022.

Mark's Website: terminaltotriathlon.com
Mark on Instagram: @terminaltotriathlon

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Ultra runner, Anna Troup, overcame hideous weather, injury and sickness to set a new female record time on the iconic 268-mile Pennine Way this year, only weeks after triumphing as the fastest female in the Lakeland 100 and less than two months since she won and set a new women’s course record for the Summer Spine Race 2021 in 80 hours and 28 minutes.

2021 has been an incredible year for a woman in her 50s that, by her own admission, came to ultra-running later in life. As well as this year’s race successes, she won the Lakeland 100 two years ago and had other wins in the Arc of Attrition 100, the Wendover Woods 100, and the Exodus 100, so I wanted to learn more about the secrets to successful endurance training in your 50s, about the best equipment for ultra-running and how you can fuel your race on scones and marmalade sandwiches!

Anna on Twitter
Anna on LinkedIn
Anna on Instagram

Kerry Sutton : Perpetual Motion Coaching

This episode was sponsored by Precision HydrationTake the free Online Sweat Test to get some personalised hydration advice to test in training.

Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

After graduating in 2000, Meredith Kessler used her graduation money to purchase her first triathlon bike and entered in a full Ironman two weeks later. From that moment on, she caught the spirit of Ironman competition and has not looked back.

Since that first Ironman in 2000, Meredith has completed 70 full Ironman races all over the United States and the rest of the world and she is an 11-time full distance Ironman and 23-time half-distance Ironman champion.

I wanted to get to know how Meredith raced on average 7 Ironmans a year, was back racing the full distance just 5 months after giving birth to son, Mak, how she uses Chi swims to meditate and how getting Corona Virus and the vaccine has impacted her performance.

MeredithKessler.com
Meredith on Instagram
Meredith on Twitter

RIAK Fitness Swim Sets

This episode was sponsored by Precision Hydration

Take the free Online Sweat Test to get some personalised hydration advice to test in training.
Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best.
Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day.
Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event.
Enter the code TRIBEATHLON15 at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Dan Bullock was an accomplished swimmer and triathlete - as 2008 National Masters Openwater Champion and Former British AG Record Holder for 800m, he now spends his time running Swim for Tri, the swim improvement specialists. Dan knows triathlon inside out, and particularly how to improve the swim leg.

I got the chance to chat to him about how we can improve our technique, how we can swim better in tricky open water conditions, swim training during lockdown, the difficulty of being a good runner and swimmer and how podcasting helped get him and his clients through lockdown.

www.swimfortri.co.uk Check out the TRIBEathlon Instagram Page for a chance to win a set of Swim For Tri's unique training bottles!

This episode was sponsored by Precision Hydration
Take the free Online Sweat Test to get some personalised hydration advice to test in training. * Use the Quick Carb Calculator to understand how much carbohydrate you need per hour to perform at your best. * Listen to our podcast episode on hydration strategy and the common mistakes athletes make on race day. * Book a free 1-2-1 Hydration and Fuelling Strategy video consultation to discuss your strategy for your next event. * Enter the code TRIBEATHLON15* at the precisionhydration.com checkout to get 15% off your first order of electrolytes and fuel.

Sophie Grant is an ultrarunner who has finished in the top 10 at UTMB, Lavaredo, TransGranCanaria, La Diagonale les Fous and the MDS, to name just a few. What is interesting about Sophie is that she only started running in her 30s to lose some weight, and now is one of the top runners on the circuit and when she began to struggle to deal with the stress of holding down a job whilst training for races, she flipped normal life on its head, and for the last few years has lived out of a camper van travelling Europe, whilst flying back into the UK sporadically to work.

In this interview, I wanted to understand how she went from beginner to top ultrarunner, how living in a camper van has changed her perspective, how women in ultrarunning still suffer from sexist torments and strategies in races around the world.

Sophie on Instagram
Sophie on Twitter

Recommended Books

Running Hot by Lisa Tamati
North: Finding My Way While Running the Appalachian Trail by Scott Jurek
Born to Run by Christopher McDougall
Natural Born Heroes by Christopher McDougall
The Rise of the Ultra Runners by Adharanand Finn

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen

Running Hot

North Finding My Way While Running

Rise Of The Ultra Runners

Natural Born Heroes: Mastering the Lost Secrets of Strength and Endurance

Eilish McColgan is a Scottish middle-distance athlete who has represented Team GB in the last 3 Olympic games - initially in the 3000 metres steeplechase, then the 5000 metres and in Tokyo in both 5,000 and 10,000 meters. She is now targeting a 4th Olympics in Paris, but this time in the marathon.

Eilish comes from amazing running pedigree (she is the daughter of Olympic silver medal runner Liz McColgan and Northern Irish record holder Peter McColgan), so I wanted to find out how she continues to progress through different running disciplines, the pressures of growing up in an accomplished running family and how Tokyo compared to London and Rio given all of the COVID restrictions.

Eilish on Instagram

Riot Racing Club Website
Will Clarke on Instagram

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Tracy Moseley is a British professional racing cyclist, specialising in downhill mountain bike racing.

From growing up on a farm with a BMX, to following her brother into a mountain competition, she went on to become World Downhill Champion, 3 x World Enduro Champion and 2 x World Cup DH Overall Champion...to name just a few of her successes.

Being the first mountainbiker on the podcast I wanted to get to grips with the different types of off-road racing, the impact of e-bikes, and the best places in the UK and abroad to explore the trails.

www.tracymoseley.com
Tracy on Instagram
Tracy on Facebook

togetherforwater.org

Recommended Audiobooks:
Range by David Epstein
Taking on the World by Ellen MacArthur
The Chimp Paradox by Prof. Steve Peters

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Robbie Britton has some incredible achievements under his belt, with highlights such as a 2:29 marathon and a 261km 24hr best, which earned a World & European bronze medal. However, it is his adventures in search of fastest known times (FKTs) that intrigue me the most. Whether it's crossing Iceland, completing the Kom-Emine in Bulgaria, setting an FKT on the 650km Jordan Trail (all on foot or 1100km on a bicycle), the next adventure is never far away.

As one of the world’s leading ultra-distance coaches, I wanted to get a better understanding of what it takes to get through adventure races, the mental tactics needed for ultra distances and what he has learned from his fell running wife and the wide array of books he reads.

www.robbiebritton.co.uk
Robbie's Fast Run articles
Robbie on Twitter
Robbie on Instagram
Robbie on LinkedIn

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Born in 1972, Ian Rose contracted eye cancer as a baby and subsequently lost his left eye and most of the sight in his right.

Going on to compete at five Paralympic Games in Judo, winning 2 medals, as well as medals in the World and European Championships, Ian was on course to represent ParalympicsGB at his sixth Games in London when he sustained an injury during training and decided to call it a day, ending an International career spanning 22 years at the top.

Now a well respected speaker, I wanted to understand from Ian more about controlling the controllable, defining your purpose and unleashing the power of resilience.

ianrose.co.uk
Ian on LinkedIn

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Allan Hovda is a 3 time winner of the infamous Norseman Extreme Triathlon, as well as winner of The Swissman and multiple others.

Having mastered racing in the cold, he's also worked on mastering racing in the heat too, so Andy Blow and I got the opportunity to chat to him about adapting to extreme temperatures, his fascination around aerodynamics and his love of the X-Tri races.

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Sarah Davis and Tara Lal are two ladies who are doing extraordinary things; they recently cycled across Australia together, raising money for suicide awareness - a subject that Tara wrote about in her successful book 'Standing on my Brother's Shoulders: Making Peace with Grief and Suicide'. Sarah, on the other hand, came to it from paddling the 6853km length of the Nile and also the Murry River.

In this fascinating conversation, Sid and I got the opportunity to chat to them about cycling great distances unsupported, risk managing expeditions and how we can better deal with and prevent suicide.

Standing on my Brother's Shoulders: Making Peace with Grief and Suicide

paddlethenile.com
tarajlal.com
cyclingoz.com
sarahdavis.co
Sarah's Instagram

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Standing on My Brother's Shoulders: Making Peace with Grief and Suicide

After competing for Great Britain in the pool for nearly 10 years; a career that saw him rise to being Double Commonwealth Champion, British Record holder, Commonwealth Record holder, World Medallist, European Medallist and Olympic Finalist, Chris Cook hung up the trunks and retired from international swimming and now works with businesses, performance teams, schools and organisations to assist them in pursuit of their goals, inspiring a world class mind-set and encouraging people to follow their passion.

Chris has built an impressive reputation as a motivational speaker and is also the director and owner of Swim Buddies Swimming Academy. In this interview with Chris, Sid and I wanted to learn about what it takes to have a Double Olympian mindset, and how he's transitioned from both the pool to business, and the pool to stage.

chriscookgb.com
www.swimbuddies.co.uk

Chris on Twitter
Chris on LinkedIn
Chris on Instagram

Recommended Books
The Power of Now by Eckhart Tolle
The Chimp Paradox by Professor Steve Peters
The Courage To Be Disliked by Ichiro Kishimi

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

The Courage to Be Disliked: The Japanese Phenomenon That Shows You How to Change Your Life and Achieve Real Happiness

The Power of Now: A Guide to Spiritual Enlightenment

Phoebe Liebling is a Harley Street nutritional therapist, runs the business 'Natural Nourishment' and is a self confessed data geek when it comes to anything to do with health.

In this interview you’ll hear how to improve your performance and health through diet, which are the right supplements and which ones are a waste of your time and money.

naturalnourishment.me
Natural Nourishment Instagram

Recommended Books:
Gut by Giulia Enders
Stress-Proof by Mithu Storoni
Wheat Belly by William Davis MD
Breath by James Nestor

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Aly Dixon is a marathon runner from Sunderland that has done good; from humble beginnings in the local running club to running for Team GB in the Rio Olympics! Aly has been British and English marathon champion twice, broken the women’s 50km world record on her first attempt and held the world record for the fastest 1/2 marathon dressed as a superhero, but she still holds winning the local Blaydon Races as one of her best achievements.

Sid and I got the chance to chat to her about the importance of the running club scene, how to make self-coaching deliver more and her favourite running books.

alydixon.com
Aly on Instagram
Aly on Twitter

Books Mentioned:

From First to Last by Charlie Spedding
Once a Runner by John L Parker Jnr
Running with the Buffaloes by Chris Lear
26 Marathons by Meb Keflezighi and Scott Douglas
Limitless: An Ultrarunner’s Story of Pain, Perseverance and the Pursuit of Success by Mimi Anderson

Look for the difference in the catch in the before and after video here.

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Matt Pritchard is a Welsh professional skateboarder, stunt performer, endurance athlete and celebrity chef. First heading into notoriety on MTV with his show Dirty Sanchez, and more recently featuring in the BBC's Dirty Vegan TV show, he has struggled with alcohol and drugs and used endurance sport as his path to a better life, completing 30 half Iron Mans in 30 days and a decker (10 x Iron Man distance as one continuous race).

Sid and I got the chance to chat to him about his incredibly unusual path to success, how endurance sport has helped him through his own personal battles and how turning vegan has improved his performance. As a word of warning, there are a few more swear words flying around in this episode than normal, so avoid if you're easily offended!

Dirty Vegan Cookbook
Dirty Vegan: Another Bite Cookbook
Dirty Vegan BBC Show
Matt's YouTube Channel
Matt's Instagram

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Nailing your nutrition strategy for endurance performance video

Dirty Vegan

Dirty Vegan Book 2

Emma Pallant-Browne already has a hugely impressive sporting CV, being European U23 cross-country champion, a world-class middle-distance runner, world titles in aquathlon and duathlon, runner-up at the 70.3 World Championship in 2017 and a stack of 70.3 wins; all pretty impressive for someone whose running career was ended by a recurring knee injury.

In this interview, Sid and I wanted to chat to her about the benefits of cross training, cracking the nutrition and hydration challenges of the long course, being mentored by Dame Kelly Holmes and giving back to the community through sport.

Emma's Instagram
Emma's Twitter

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Stacey Copeland has represented her country in both football and boxing and in 2018 she made history when she became the first ever British woman to win the Commonwealth title. As a footballer she represented England U18s, played in an FA cup final and has also played abroad in America and Sweden. As an amateur boxer Stacey won a European silver medal and National Championship and, as a professional, she won the Commonwealth title.

Sid and I wanted to chat to her about breaking through in women’s sport, perceptions of the game and her drive to help others through Pave the Way

stacey-copeland.co.uk
Stacey's TED Talk

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Kat Matthews is serving in the British Army as a Physiotherapist Officer whilst she's supported to pursue performance as an Elite Long Distance Triathlete. Having only started triathlon in 2015, it wasn't long before she was winning races, including Ironman Florida in 2020, only her second attempt at full distance.

Clearly there is a lot to come from Kat, so I wanted to chat to her about being a full-time athlete in the Army, myths around heavy training weeks and the mental tactics she uses to achieve these incredible results.

www.katrinamatthewstri.com

Books Mentioned:
Greenlights: by Matthew McConaughey
The Subtle Art of Not Giving a F*ck by Mark Manson
Peak by Dr Marc Bubbs
Endure by Alex Hutchinson
The Sports Gene by David Epstein
The Brave Athlete by Simon Marshall and Lesley Paterson

This episode was sponsored by Precision Hydration

Enter the code TRIBEATHLON15 at the checkout to get 15% off your first order of electrolytes.
Use the code PODCAST15 for 15% off the on-demand Science of Endurance Hydration course with TrainingPeaks University.
Book a free 1-2-1 Sweat Expert Call here

Peak: The New Science of Athletic Performance That is Revolutionizing Sports

The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life

The Brave Athlete: Calm the F*ck Down and Rise to the Occasion

Endure: Mind Body & Curiously Elastic

Greenlights Raucous stories and outlaw wisdom from the Academy Award-winning actor, English

Andy Blow is a Sports Scientist and founder of Precision Hydration, the electrolyte specialists. An expert in sweat, dehydration and cramping, Andy previously worked as the Team Sports Scientist for the Benetton and Renault Formula 1 teams and remains an adviser to the Porsche Human Performance Centre.

An elite level triathlete in his younger days, Andy has finished in the top 10 of Ironman and 70.3 races, as well as winning an Xterra World title, and it was his own struggles with cramping and hydration that led to him specialising in electrolyte replenishment and founding Precision Hydration.

We often talk about training and fuelling, but in this episode Sid and I wanted to explore the area of hydration including the common mistakes people make and the strategies to get it right for your optimum performance.

precisionhydration.com
Enter the code TRIBEATHLON at the checkout for 15% off your first order of electrolytes

Book a Free 1-2-1 call with a Precision Hydration Sweat Expert

TrainingPeaks Science of Endurance Hydration course linkuse the code PODCAST15 to get 15% off

Useful Precision Hydration Blogs:
How to START hydrated and why that's so important
Why do athletes suffer from cramp?
Are you a salty sweater?
Why sodium is crucial to athletes performing at their best
Does having clear pee really mean you're well hydrated?!

Books:
The Talent Code: Greatness Isn't Born. It's Grown by Daniel Coyle
What I Talk About When I Talk About Running by Haruki Murakami
Breath: The New Science of a Lost Art by James Nestor
How to Avoid a Climate Disaster by Bill Gates

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money

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Claire Cashmore MBE has competed at 4 Paralympic games as a swimmer, her first being at age 16, and after switching sports was ITU Triathlon World and British Champion 2019, with Tokyo '21 to look forward to.

Now the author of the book Splash, Claire has achieved a huge amount in her time in sport, so Sid and I wanted to explore with her how perceptions towards the Paralympics have changed over time, how she has overcome the physical and mental challenges of being born with a disability as well as inspiring others to do the same and the reasons and strategies behind switching from swimming to triathlon.

Reach Charity
clairecashmore.com
Splash book

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

John McAvoy is currently a professional Ironman and Nike sponsored athlete, however in his former life he was a high-profile armed robber who found redemption through the power of sport.

Having broken both British and World records whilst in prison, John is now forging a new life as an endurance athlete and speaker who is committed to using his story of rehabilitation to help and inspire others to change their lives for the better. His journey from iron bars to Ironman is quite astonishing, and one that is inspiring others to do the same.

In this interview, Sid and I wanted to learn more about his incredible story, the power of role models and creating a legacy.

John's Website: therealmcavoy.com John's Book: Redemption: From Iron Bars to Ironman

Episode Sponsor:
This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Redemption: From Iron Bars to Ironman

Crista Cullen won Gold and Bronze medals in three Olympic appearances, with a total of 197 international caps and 3 as a World All-Star.

Having grown up in rural Kenya, Crista spent her teenage years boarding at Oakham School and over the next decade she progressed through the ranks of elite hockey, which included the incredible London 2012 Olympics and scoring the crucial goal in the final of Rio 2016 to win gold. She now spends her time helping the corporate world and growing her own charity Tofauti, which helps support African wildlife and communities.

In this fascinating interview, Sid and I got the opportunity to chat to Crista about the power of the team, finding a sense of belonging through sport, and creating a purpose beyond sport.

Crista Cullen Website
Tofauti Website
Ngumu - The Women of Kilimanjara YouTube Video

Crista's Social Media:
Twitter
Instagram

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Beth Potter is a British long-distance runner and triathlete; she competed for Great Britain in athletics at the 2016 Summer Olympics in Rio de Janeiro, but sadly that didn't go according to plan. However, in 2019 she won the gold medal at the European Triathlon Championships, cementing her position as a top triathlete.

In this conversation, I wanted to learn more about how she dealt with the disappointment of being ill at the Olympics, racing in the virtual world, lockdown training and the secrets to her success in transitioning from track to triathlon.

Beth Potter on Social Media
Twitter
Instagram
Facebook

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Claire Fudge works with athletes to optimise their nutrition for performance and is a competitive Ironman athlete herself; she describes nutrition as the '4th Discipline' and works with a wide range of athletes including pro's, age groupers, dancers, triathletes, ultra-runners and cyclists, as well as helping athletes with eating disorders.

I wanted to chat to Claire to understand how we can use our approach to nutrition to improve our performance, how we can all improve our health through our diet as well as debunk some of the food myths that are out there.

www.4thdiscipline.com
Our listeners can use code "TRIBEATHLON10" to save £10 and can be used on the 4th Discipline Nutrition Hub, Fuel Me Course, and initial consultation.4th Discipline Social Media Links
Instagram
Facebook

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Having achieved the goal of first Age Grouper overall in the Ironman World Championships in Kona Hawaii 2019, Ruth Astle is now starting to embark on a new journey; having juggled triathlon alongside a very intense job in the city, she is now pursuing the sport professionally while working 2 days a week.

As someone who trains for Ironman whilst running my own business, I wanted to know how she managed to hold down an intense job and reach the top of the sport, why she has kept working after turning pro, as well as chat about training in the countryside vs the city and English wine.

www.ruthastle.com

Book Recommendation:
Modern Sourdough Cookbook by Michelle Eshkeri

Podcast Recommendations:
The Inside Tri Show
I'm Not A Monster

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Modern Sourdough: Sweet and Savoury Recipes from Margot Bakery

In a world where a normal Ironman isn't tough enough, Flora Colledge excels; she regularly wins or podiums in the X-tri races, which include iconic events in spectacular parts of the world like The Norseman, The Swissman and Patagonman - but what does it take to do that?

I wanted to know how the logistics of these epic point to point races work, how she deals with the cold and what it takes to win an Extreme Triathlon event.

Flora on Instagram

Book Recommendations:
Paula: My Story So Far by Paula Radcliffe
Where There's a Will by Emily Chappell
Above the Clouds by Kilian Jornet
Running with the Buffaloes by Chris Lear

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Above the Clouds: How I Carved My Own Path to the Top of the World

Where There's A Will: Discovering Endurance in a Race Across Europe

Running with The Buffaloes: A Season Inside with Mark Wetmore, Adam Goucher, and the University of Colorado Men's Cross-Country Team

Paula: My Story So Far

After earning short-course kudos as a 3x Olympian, 4x ITU World Champion and countless ITU World Cup victories, Tim Don turned his attention to the half Ironman distance where he picked up a collection of titles, as well as setting the current Ironman World Record of 7:40:23 in Brazil.

Two days before the 2017 Ironman World Championships in Kona, Tim Don was hit by a car whilst riding along the Queen K Highway and suffered a hangman's fracture to his neck. He spent 3 months recovering in a Halo Brace, which was documented brilliantly in 'The Man with the Halo'.

So, as one of Britain's most successful triathletes, and someone that has played a huge part of the sports rise to popularity, I wanted to learn more about his recovery from injury, his approach to goal setting and what's next for The Don!

Media Links:
www.timdon.com
Tim on Facebook
Tim on Twitter
Tim on Instagram

Discount code for Lever Running: 'LS10'This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Will Clarke is one of Britain's most successful triathletes as World U23 Champion, with 3 Sub 8hr Ironman Performances, the Beijing Olympics and World Series Podiums; he has now turned his hand to coaching top triathletes including Ironman age group World Champion Ruth Astle.

In this interview I got the opportunity to chat to him about his wins, his disappointments, balancing competing with a family life, Ironman Hawaii and what he believes creates to success in others.

will-clarke.com
Will Clarke on Facebook
Will Clarke on Twitter

Book Recommendations:
The Chimp Paradox by Prof. Steve Peters
Bounce by Matthew Syed

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Chimp Paradox: How Our Impulses and Emotions Can Determine Success and Happiness and How We Can Control Them

Bounce: Mozart, Federer, Picasso, Beckham, and the Science of Success

In addition to being 'The Sleep Science Coach' and working at Geneva University Hospital studying the impact of altitude on sleep and the effect it has on cognition and performance, Dr. Charlotte Edelsten is also a keen ultrarunner living in Chamonix Mont-Blanc; with this wealth of experience, she is an amazing person to try to help us understand how we can improve our sleep and how we can use sleep to improve our performance.

www.the-sleep-science-coach.com

Book Recommendation
Why We Sleep by Matt Walker

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Why We Sleep: Unlocking the Power of Sleep and Dreams

In the first episode of the podcast with my new co-host, pro Ironman athlete, Laura Siddall, we speak to Dr Emma Ross, Head of Physiology at the English Institute of Sport, helping Team GB finish second in the medal table at the Rio Olympics.

Dr Emma Ross led a ground-breaking campaign to improve support of female athletes within the high performance system. Through the SmartHER programme she worked to empower coaches, athletes and sports practitioners to better understand the exercising female, and how to capitalise and cope with her physiology and psychology in the context of sport. She is on a mission to tackle the taboos that exist within sport and within wider society when it comes to women’s health; topics such as periods and the menstrual cycle, breast health, pelvic floor health and mental health.

Thankfully, I had previous guest of the podcast and performance coach, Laura Penhaul, on hand to make sure I was asking the right questions in a subject that was definitely out of my comfort zone.

www.thriverevolution.co.uk
Emma on Twitter
Emma on Instagram

Emma's Courses:
Bitesize
Athlete
Practitioner
Discount Code: TRIBEATHLON10

Laura Penhaul Website
Laura Penhaul on Instagram
Laura Penhaul on Twitter

Book recommendations:
Train Like a Woman by Dr Emma Ross, Baz Moffat and Dr Bella Smith
Living with a Seal by Jesse Itzler
Can't Hurt Me by David Goggins

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Can't Hurt Me: Master Your Mind and Defy the Odds

Living with a SEAL: 31 Days Training with the Toughest Man on the Planet

None

Helen Davis is an accomplished swimmer and sports psychologist and is renowned for working with some accomplished athletes - particularly, former Ironman pro, Lucy Gossage. Based on the success Helen's approach brought to Lucy, together they created IRON-MIND, and online learning platform for helping you get the best out of your training and your races by having the right mindset.

Having been through the IRON-MIND myself, it gives you a brilliant guide on how to address those limiting and irrational beliefs and helps you to focus on what will bring you the greatest success, whether that is to compete or complete.

I wanted to explore these ideas more with Helen, as well as talk to her about her complete career change in her 40s; retraining and switching from teaching to sport psychology.

www.thinkbelieveperform.co.uk
Think Believe Perform on Twitter
Think Believe Perform on Facebook
Think Believe Perform on Instagram

Book Recommendations:
Tipping the Balance by Dr Martin Turner and Dr Jamie Barker
Performing Under Pressure by Josephine Perry

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Performing Under Pressure: Psychological Strategies for Sporting Success

Tipping The Balance: The Mental Skills Handbook For Athletes [Sport Psychology Series]

I recently read 'The lost art of Running' by Shane Benzie and it is one of the best running books I've ever read. Not surprising really, as this it's written by the running coach of Damian Hall and Nicky Spinks, to name a couple.

The combination of technique and stories from runners around the world makes for compelling and productive reading. So I wanted to get Shane onto the TRIBEathlon podcast to learn more about how we can all improve our running technique and performance, and start to run more like the Kenyans!

www.runningreborn.co.uk
RunningReborn on Facebook
runningreborn on Twitter

Recommended Books
Born to Run by Christopher McDougall
The Lost Art of Running Audiobook by Shane Benzie

Recommended Author
Daniel Lieberman

This episode was sponsored by Innov-8 and TRIBEathlon

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen

None

Fi Carter is a mum, a passionate sportswoman and is an age group duathlete, winning a bronze medal in both the European and World Duathlon Championships. When she isn't training, she coaches and supports teenagers through the charity CASS & Friends to help them make the most of their potential.

We all know coaching teenagers brings a whole new set of challenges, and being the dad of a teenager and a wannabe teenager, I really wanted to explore how she coaches young athletes in a range of sports, and what strategies we can use to help them achieve the greatest success.

www.cassandfriends.org

CASS & Friends Social Media:
Instagram
Facebook
Twitter
YouTube

The non-perfect Dad (website)

Book Recommendations:
The Chimp Paradox Dr Steve Peters
Mindset by Dr Carol Dweck
Performing Under Pressure by Josephine Perry
Atomic Habits by James Clear

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

Mindset - Updated Edition: Changing The Way You think To Fulfil Your Potential

Chimp Paradox: How Our Impulses and Emotions Can Determine Success and Happiness and How We Can Control Them

Performing Under Pressure: Psychological Strategies for Sporting Success

Laura Penhaul set 2 world records when she led the first all-female crew to row across the Pacific Ocean. She is a physiotherapist by trade and prior to founding Adaptive Performance she was Lead Physiotherapist to the Paralympic Programme for British Athletics, where she supported the athletes at the Rio Paralympic Games 2016. She was also the performance manager for Mark Beaumont when he cycled around the world in 78 days, so Laura knows what it takes to perform at the top level, and how you can ensure you reach your potential.

adaptive-performance.com

Laura's Social Media Links:
Instagram
Facebook
Twitter

Losing Sight of Shore Documentary

Book Recommendations:Peak Performance by Brad Stulberg
A Life Without Limits by Chrissie Wellington
Endurance by Mark Beaumont

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success

A Life Without Limits: A World Champion's Journey

I first saw Dan Miller speak at my Vistage group (an executive coaching organisation), where he taught us about how to be healthy entrepreneurs.

Dan is an award winning speaker and experienced martial artist with an incredible knowledge of the difference between being fit and being healthy, so I wanted to chat to him in this episode about how we can improve our performance and our health through our diet, as well as whether supplements are a waste of money or the key to our long term success. I also wanted to explore the mistakes we make with our health, and the tactics we can use to be in the best shape possible, whether that is for sport or for life.

danmillerwellness.com

Recommendations:
Cronometer App
Kannaway
Men's Multivitamins
Anti-Fragile by Nassim Taleb
The Whole 30 Cookbook by Dallas Hartwig
The End of Alzheimer’s by Dr Dale Bredesen

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

The End of Alzheimer's: The First Program to Prevent and Reverse Cognitive Decline

The Whole30: The 30-Day Guide to Total Health and Food Freedom

Antifragile: Things That Gain from Disorder (Incerto)

Garden of Life Multivitamin for Men - mykind Organic Men's Once Daily Whole Food Vitamin Supplement Tablets, Vegan, 30 Count

When it comes to endurance sport, for most people an Ironman is a pretty big challenge; so imagine trying to do 20 times that distance all in one go! Known as a 'double deca', anyone that does a 48 mile swim, then a 2240 mile ride followed up with a 520 mile run, should definitely have the word brutal in their mindset; and Brutal Claire has it in her name too.

Not only does Brutal Claire compete in brutal endurance events, she organises them too, so in this episode I got the opportunity to chat to Claire about how and why she does such gruelling and difficult events.

www.brutalclaire.co.uk
www.brutalevents.co.uk
No Easy Day Book

Recommended Authors:
Mark Beaumont
Alastair Humphreys

Recommended Book:
Can't Hurt Me by David Goggins

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Can't Hurt Me: Master Your Mind and Defy the Odds

In 2008, Mark Beaumont broke the around the world cycling record by an incredible 82 days, covering the 18,000 miles unsupported in just 194 days. He then returned with a support crew 10 years later to achieve the same feat in an incredible 78 days, averaging an astonishing 240 miles a day.

I wanted to know more about how Mark achieves such incredible endurance and where he thinks the best cycling in the world is.

markbeaumontonline.com

Book Recommendations:
Endure by Alex Hutchinson
Performing Under Pressure by Josephine Perry
Endless Perfect Circles by Ian Walker
Guide to Truly Effective Cycling by Pav Bryan

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Endure: Mind, Body, and the Curiously Elastic Limits of Human Performance

Performing Under Pressure: Psychological Strategies for Sporting Success

Endless Perfect Circles: Lessons from the little-known world of ultradistance cycling

The Guide to Truly Effective Cycling: Learn to Self-Coach from BikesEtc Magazine's Cycling Guru

Dean Jackson founded Huub in 2011, a sporting brand which delivers performance enhancing products. Starting out with wetsuits which are sported by some of the world’s top triathletes, including the Brownlee brothers, they then brought this incredible success into the world of track cycling, with the Independent British UCI track team Huub Wattbike.

I wanted to pick Deano's brains on how they've used research and technology to improve our swimming and cycling; but I didn't expect to laugh as much as I did.

huubdesign.com

Huub Social Media Links:
Twitter
Instagram
Dean on LinkedIn

Book Recommendations:
Shoe Dog by Phil Knight
Who Moved My Cheese by Dr Spencer Johnson

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Shoe Dog

Who Moved My Cheese? : An Amazing Way to Deal With Change in Your Work and in Your Life

Occasionally you meet someone that changes your perspective forever. Sam Perkins was as passionate about triathlon as he is about Nottingham Forest, then he received the earth-shattering diagnosis that he had Motor Neurone Disease (MND), an incurable and terminal disease. I got the opportunity to chat Sam, who is nothing short of inspiring, about how his love of triathlon is helping him cope, and how the sport is allowing him to raise money to raise awareness and help fund research to fight this awful disease.

standagainstMND@gmail.com

Stand Against MND Facebook
Stand Against MND Twitter
Stand Against MND Instagram
Stand Against MND LinkedIn
Stand Against MND Virgin Money Giving Page

standagainstmnd

Book Recommendation:
Going Long by Joe Friel

Film Reccomendation:
Touching the Void

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Winner of Iron Man UK, Iron Man Florida and Iron Man NZ, as well as the British record holder for most miles cycled in 12 hours (a whopping 325 miles), Joe Skipper knows his stuff. Joe is Self-coached and I wanted to explore how he has been improving his swimming during lockdown, what a typical training week looks like and whether competing in Helvelyn Triathlon has sparked an interest in doing more of the adventure style races.

joeskipper.co.uk
Joe on Facebook
Joe on Twitter

Podcast Recommendations
Iron Man Talk
Fitter Radio

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Malcolm Brown MBE was the Brownlees' coach from being young lads and through to Rio Olympics, so he knows the sport of triathlon inside out. I got the opportunity to chat to him about what makes a great coach, what makes a great athlete, and how can we encourage younger athletes in the sport.

Malcolm's British Triathlon Bio
Malcolm's Science & Triathlon speaker page
Malcolm on Twitter

Book recommendations:
Legacy by James Kerr
10,000 hours by Phyllis Lane
The Sports Gene by David Epstein
Superforcasting: The Art and Science of Prediction by Philip Tetlock & Dan Gardner

This episode was sponsored by TRIBEathlon and Britts Superfoods. Use this link, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Legacy

Superforecasting: The Art and Science of Prediction

Sports Gene

10,000 Hours: You Become What You Practice

Professional Ironman, Nikki Bartlett, has found a way to make the sport pay, and it is more difficult than you might think. As winner of Ironman Lanzarote, she has to carefully select the races that are likely to be profitable, so I wanted to explore the finances behind being a pro, and well as what it is like to be a blind guide in the Olympics.

www.nikkibartlett.com

Nikki's Social Media Channels
Instagram
Facebook
Twitter

Book RecommendationJust a Little Run Around The World by Rosie Swale Pope
This episode was sponsored by TRIBEathlon and Britts Superfoods. Use thislink, or the referral code ‘tribeathlon’ and you will now get 10% off plus free shipping and a free bag of juices worth £15 with every order, forever! You can also benefit from the 110% 30-day money back guarantee - that means that if you don’t feel better after 30 days, she’ll give you your money back plus an additional 10%.

Just a Little Run Around the World: 5 Years, 3 Packs of Wolves and 53 Pairs of Shoes

When it comes to fell running, Nicky Spinks is nothing short of a legend. She's gone from holding the female record for the Bob Graham (BG) Round, a 66 mile route across 42 Lake District fells that must be completed inside 24 hours to, after recovering from cancer, setting records for the Bob Graham Double; yes 2 laps inside 48 hours! Since then she has become the only person to do either a Paddy Buckley Double or a Charlie Ramsay Double, two laps of the the Welsh and Scottish equivalents, as well as competing in the infamous Barkley Marathon.

In this interview I wanted to try to understand how she can run such phenomenal distances across such difficult terrain in record times.

www.runbg.co.uk
Nicky on Twitter
Nicky on Instagram
Nicky on Wikipedia

Book Recommendations:
Feet in the Clouds by Richard Askwith
The Lost Art of Running by Shane Benzie

This episode was sponsored by Inov-8 and TRIBEathlon

Lost Art of Running, The: A Journey to Rediscover the Forgotten Essence of Human Movement

Feet In The Clouds

Phil Graves is the youngest ever winner of an Ironman, a 3 times runner up in Ironman Wales and a former training buddy of the Brownlees. In this interview I got the opportunity to explore how Phil stays motivated through the difficult times, how he combats injury and his somewhat unique approach to pre-race nutrition.

Find Phil on social media
Twitter
Instagram

Tri247.com article

This episode was sponsored by Vita Coco and TRIBEathlon

Tim Heming is a 220 Triathlon journalist that lives and breathes the sport.

You'd struggle to fill the back of a stamp with who and what Tim doesn't know about in the world of triathlon, so I wanted to explore what's happening in the world of triathlon through and post COVID-19, the stand out products that are improving times, what we can learn from the professionals and the Tokyo Olympics.

Tim's Twitter Profile
www.220triathlon.com

Book Recommendations
Born to Run by Christopher McDougall
Iron War by Matt Fitzgerald
Why We Sleep by Matthew Walker
Sleep: The Myth of 8 Hours by Nick Littlehales

This episode was sponsored by Ember Snacks and TRIBEathlon

Sleep: The Myth of 8 Hours, the Power of Naps, and the New Plan to Recharge Your Body and Mind

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen

Why We Sleep: Unlocking the Power of Sleep and Dreams

Iron War: Dave Scott, Mark Allen, and the Greatest Race Ever Run

Coming into running as a busy mum, Kerry went from walking in a 5km run to completing Marathon De Sables, leading the jungle ultra in Peru and even leading the Spine race...until near disaster happened in the darkness.

There is so much we can learn from Kerry's rise on the ultra scene, whether you are just starting running, or you want to take your running to the next level.

More about Kerry and her coaching:
Kerry Sutton - Perpetual Motion Coaching
Facebook
Instagram
Twitter

Recommendations:
The Chimp Paradox by Prof Steve Peters
Will This Make The Boat Go Faster by Harriet Beveridge
The Obstacle is the Way by Ryan Holiday
Don't Tell Me The Score Podcast

This episode was sponsored by 33Fuel and Inov-8

Chimp Paradox: How Our Impulses and Emotions Can Determine Success and Happiness and How We Can Control Them

The Obstacle is the Way: The Ancient Art of Turning Adversity to Advantage

Will It Make The Boat Go Faster?: Olympic-winning Strategies for Everyday Success

5 x Iron-distance Champion & 4 x Amateur World Champion, professional athlete, Laura Siddall, came to the sport late but has achieved a huge amount since. As someone who wants to win the iconic Ironman races, I wanted to explore with Laura which events really are the best in the world.

Laura Siddall

Recommendations
Dr Steve Ingham's Supporting Champions podcast
Anna McNuff - Pants of Perspective
Anna McNuff - Llama Drama
Andre Agassi - Open: An Autobiography
Geraint Thomas - The Tour According to G

This episode was sponsored by Vita Coco and TRIBEathlon

Open: An Autobiography

The Tour According to G: My Journey to the Yellow Jersey

Llama Drama: A two-woman, 5,500-mile cycling adventure through South America (Anna's Adventures)

The Pants Of Perspective: A 3,000 kilometre running adventure through the wilds of New Zealand

Brian Fogarty started Triathlon in 2012 after calling time on his football career. When he went on to win Ironman UK, he demonstrated that balancing a full time job as well as competing at the top in a sport as demanding as Ironman is possible - so I wanted to find out how!

Brian Fogarty

This episode was sponsored by Vita-Coco and TRIBEathlon

Wanting to stay away from chemistry experiment-like energy gels, I was keen to chat to Warren Pole, one of the founders of 33fuel.com, about the science behind the success of their high quality, superfood based endurance fuels.

33fuel.com

Book Recommendations
Finding Ultra by Rich Roll
Eat and Run by Scott Jurek
Awaken the Giant Within by Tony Robbins

This episode was sponsored by 33fuel & Inov-8

Finding Ultra: Rejecting Middle Age, Becoming One of the World's Fittest Men, and Discovering Myself

Awaken the Giant Within: How to Take Immediate Control of Your Mental, Emotional, Physical & Financial Destiny!

Eat & Run: My Unlikely Journey to Ultramarathon Greatness

Tim Harris was a pro cyclist for 13 years and is now on the staff of the Bahrain-McLaren team, but what is special about Tim is how many of the top cyclists that he has helped turn pro.

The likes of Cavendish, Froome all stayed at Tim's house of the pro's in Belgium, so this was an opportunity to find out what it takes to get to the top of the cycling game.

Tim's Rouler Article

Book Recommendation:
Cycling is my Life by Tommy Simpson

This episode was sponsored by Pip & Nut and TRIBEathlon

Cycling is My Life

Coming to ultra-running from journalism and fell walking, what Damian Hall has achieved in a relatively short time is beyond belief.

Most recently he set a new Fastest Known Time (FKT) by running the 268 mile Pennine Way in a remarkable 61 hours and 34 minutes, so I wanted to better understand what it takes to run what seem like unachievable distances.

www.damianhall.info

This episode was sponsored by 33Fuel and Inov-8
Recommended Books:
Endure by Alex Hutchinson
Runner by Lizzy Hawker
Run or Die by Kilian Jornet
Happy Runner by David and Megan Roche
Born to Run by Christopher McDougall
Feet in the Clouds by Richard Askwith
The Lost Art of Running by Shane Benzie

Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen

The Happy Runner: Love the Process, Get Faster, Run Longer

Endure: Mind Body & Curiously Elastic

Lost Art of Running, The: A Journey to Rediscover the Forgotten Essence of Human Movement

Runner: A short story about a long run

Run or Die: The Inspirational Memoir of the World's Greatest Ultra-Runner

Feet In The Clouds

At one stage, Matt Botterill held the UK record for cycling 10, 20 & 50 miles, he won over 60 National medals and represented Great Britain Cycling team on over 30 occasions. Now he coaches some of the top professional Ironman athletes like Tim Don.

In this episode, Charlie got the opportunity to drill down on how Matt makes such marked improvements in his athletes, particularly on their cycling.

www.mattbottrillperformancecoaching.com

Recommended documentary:
Michael Jordan: The Last Dance

The episode was brought to you by Ember biltong and TRIBEathlon.com

I first stumbled across Luke Tyburski when watching The Ultimate Triathlon on Amazon, where he attempted to complete a 2,000km triathlon from Morocco to Monaco in 12 days. In this interview we talked about performance mindset for athletes, how to deal with the dark times that inevitably come in endurance sport, and how to fuel them.

Luke's Website - luketyburski.com
The Performance Mindset for Athletes course
Chasing Extreme
The Ultimate Triathlon documentary
Luke Tyburski's 500 Man

Reccomended books:
The Leading Brain by Friederike Frabritius
Search for Meaning by Viktor E Frankl

This episode was brought to you by 33Fuel.com and TRIBEathlon.com

Man's Search for Meaning, Gift Edition

None

Sports scientist, organiser of Rutland's Dambuster and Vitruvian triathlons and the founder of Les Stables, a purpose built, triathlon training camp, Mark Shaw certainly knows the world of triathlon well. In this interview I wanted to get into the detail of what it takes to organise an event, and how you can best coach athletes to improve their running, swimming or cycling.

www.pacesetterevents.com
www.les-stables.com
Recommended book: Flying Scotsman - The Graeme Obree Story

This episode was brought to you by Lucky Saint alcohol free beer and TRIBEathlon.co.uk

The Flying Scotsman

Despite coming to ultra-running fairly late, Beth Pascall has already achieved phenomenal success; coming 4th and 5th in the two top 100 mile races in the world placed her well and truly amongst the greats.

Setting fastest known times (FKTs) on the Cape Wrath trail and the Bob Graham Round have cemented Beth's status as an extraordinary endurance athlete, so Charlie wanted to chat to her about what it takes to be able to run 100 mile + races.

www.bethpascall.com
WRATH
Salomon S-Lab Shoes
Spring Energy Fuel

Recommended books:
Feet in the Clouds by Richard Askwith
Ultramarathon Man by Dean Karnazes

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Ultramarathon Man: Confessions of an All-Night Runner

Feet In The Clouds

In this episode of TRIBEathlon, Charlie Reading speaks to journalist and marathon runner, Mitch Phillips about his career as Sports Editor for Reuters and his successes in endurance running, including his sub-3 using the run/walk/run method.

Mitch's Reuters Articles
Mitch on Marathon Talks

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Other products mentioned in this podcast:
Clif Energy Bloks
Velaforte Gels
Brain Training for Runners by Matt Fitzgerald
80/20 Training by Matt Fitzgerald
Feet in the Clouds by Richard Askwith
Rise of the Ultrarunners and Running with the Kenyans by Adharanand Finn

80/20 Running: Run Stronger and Race Faster By Training Slower

Brain Training for Runners: A Revolutionary New Training System to Improve Endurance, Speed, Health, and Res ults

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Feet In The Clouds

In this episode of the TRIBEathlon podcast, Charlie Reading speaks to endurance athlete and adventurer, Sean Conway, the first person to swim from Land's End to John O'Groats.

Sean has a number of incredible achievements under his belt, from sailing and triathlon world records to various books, media appearances and documentaries charting his successes. Here he talks about how he challenged himself to be the first, go the furthest and be the fastest.

www.seanconway.com

Books:
Hell and High Water
Big Mile Cycling
Running Britain

Documentaries:
On the Edge
Europe or Bust

This episode was brought to you by Lucky Saint alcohol free beer and TRIBEathlon.co.uk

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In this episode of the TRIBEathlon Podcast, Charlie Reading talks to former US Olympian and legendary endurance runner and coach, Jeff Galloway, about the principals of an efficient running method, mental training and general techniques to improve your running times, including his famous Run-Walk-Run strategy.

Click below to learn more about:
The Run-Walk-Run Method
The Magic Mile
Mental Training
Jeff's Talk at Google

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