Coworking Out Loud: Recent Episodes

Cat Johnson

Coworking Out Loud explores the deeper side of coworking, content and community.

Hosted by industry-leading content strategist and brand community coach Cat Johnson, the show features interviews with purpose-driven entrepreneurs, impactful professionals, community leaders and brand community builders.

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If you don’t know who is in your coworking space, neither do your other members. Which means that everyone is walking around doing that polite nod in the hallway that, after a while, becomes an alarm bell that people are not thriving in your space because all they’re doing is utilizing your desk, wifi and […]

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Let’s create the world we want to live in. We can do so much better than a world of hatred, division and people punching down from positions of power. Let’s turn the page on hatred, division and isolation to create a future that is bright, connected, and open to all who want to meet their […]

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Doing more than is expected can transform a moment into something unforgettable. In this episode of Coworking Out Loud, Cat Johnson shares stories of unexpected kindness and a willingness to do more than is expected. Drawing from her own experiences, as well as one Will Guidara shared in his book “Unreasonable Hospitality,” this one will […]

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You need a strong origin story for your coworking brand, and to share that story everywhere. In this episode of Coworking Out Loud, Cat Johnson explores how, as coworking grows, all the spaces are nice and all the spaces have amenities we members need. You need to give members—and potential members—something they can align with. […]

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One of the great ironies in coworking is that community building is hard. And lonely. In this episode of Coworking Out Loud, Cat Johnson explores the challenges of being a coworking community builder, and shares insights and ideas for community builders, workspace operators and owners in getting creative, supporting your teammates and creating a vibe […]

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What is the coworking sweet spot and how do you hit it? In this episode of Coworking Out Loud, Cat Johnson shares how hitting the coworking sweet spot requires getting out of your comfort zone, whether you’re a natural community builder and connector, a smart workspace real estate and design-savvy person, or both. 🟣 Subscribe […]

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Where are your prospective members in their coworking journey? In this episode of Coworking Out Loud, Cat Johnson shares her own coworking journey, from knowing nothing about coworking, to joining a space that was a bad fit for her, to finding—and becoming an active participant in—a great-fit coworking community. 🟣 Subscribe on Apple Podcasts🟢 Subscribe on Spotify […]

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What’s the difference between fitting in and belonging, why does it matter, and what does it have to do with coworking? In this episode of Coworking Out Loud, Cat Johnson explores how, as Brene Brown explains, fitting in is the opposite of belonging. She shares some questions to reveal how far you have to stray […]

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A library’s Lego Club and a coworking space have more in common than you might think. In this episode of Coworking Out Loud, Cat Johnson explores why the local Lego Club is so popular, why the same kids go week-in and week-out, and how the appeal of the club is a lot like coworking. 🟣 […]

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Of all the lessons the Covid era taught us, one of the most important is that weak social ties are vitally important. In this episode of Coworking Out Loud, Cat Johnson explores the power of these weak social ties, in coworking and beyond, and dives into the science of how these circles of informal connections […]

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Being surrounded by people and feeling totally alone is a terrible feeling. In this episode of Coworking Out Loud, Cat Johnson cautions coworking space operators and community builders to make sure people aren’t coming into your space, having zero conversations, hellos or connections, working in isolation, then going home. Because this is a recipe for […]

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If your coworking community is limited to the people inside your space, you’re missing a huge opportunity. In this episode of Coworking Out Loud, Cat Johnson shares insights into how creating a sense of belonging for your entire community is perhaps the most powerful marketing and brand building you can do. 📚 Resources and coworking […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Jason Vana, a brand strategist and founder of SHFT Agency. Jason is a brand building powerhouse, whose smart insights and no BS approach to brand strategy have made him a favorite on LinkedIn and beyond. Buckle up for a fantastic conversation about brand strategy […]

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In this episode of Coworking Out Loud, Cat Johnson chats with Caleb Parker founder and CEO of the Brave Corporation. A longtime thought leader in coworking and the flexspace industry, Caleb is also a talented brand builder and content creator. Connect with Caleb Parker:Caleb Parker on LinkedInBrave CorporationMisfits Mindset Podcast Watch the full episode on […]

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In this episode of Coworking Out Loud, Cat Johnson talks about what the co in coworking means to her and why she believes in the power of community and connection to carry us through to a new era of humanness. Watch the full episode on YouTube and subscribe to get first-access to new episodes. Links […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Reuben Lau, founder of Spacefully. Reuben is a digital marketing expert specializing in helping coworking spaces attract members. I love talking marketing with Reuben as our skillsets and specialties compliment each other very well. Have a listen and join us in The Lab for […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Lauren Walker, CMO at Coworks. Lauren is one of the best creators in coworking, full stop. It was a pleasure to dig into content creation, content marketing and coworking with her. Enjoy the show. Connect with Lauren WalkerCoworksLauren Walker on LinkedIn Watch the full […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Craig Baute from Denswap and Creative Density. Craig has 12 years of experience running indie coworking spaces and has a wealth of data and insights gathered from his work with Denswap. It’s always a pleasure to learn from Craig and hear his heartfelt thoughts […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Kevin Whelan from Everspaces. Kevin is a fantastic content creator, advisor and more. He also understands coworking and the power of content marketing. It’s always a pleasure to learn from Kevin and nerd out on marketing, content and brand with him. Enjoy the show. […]

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In this episode of Coworking Out Loud, I talk with the one and only Garrett Tichy, who is a dear friend and the mastermind behind Hygge Coworking and now part of the Cohatch empire. Garrett is real deal. He’s authentic, he’s vulnerable, he’s open. And he knows what he’s doing. He’s built some amazing things […]

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In this episode of Coworking Out Loud, Cat Johnson talks with powerhouse and all-around go-getter Kate Schwarzler from Indy Commons in Independence, Oregon. Kate is hyper-focused on the regional economic and social impact coworking can make through supporting entrepreneurs and small businesses. Connect with Kate Schwarzler and Indy Commons:indycommons.comKate on LinkedIn Watch full episode on […]

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Here’s a Coworking Out Loud Hot Take for you. A common mistake that I see coworking space operators make is to try to build community from the outside or from above as though you’re building something that’s separate from you. You must embed yourself within the community. All of your members are little points of […]

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In this episode of Coworking Out Loud, Cat Johnson talks with video creator, community builder, AV professional and all-around amazing human Alesia Hendley about being willing to be uncomfortable, the slow roll as a creator and using our differences to grow communities and careers. Connect with Alesia Hendley:thesmoothfactor.comLinkedInTwitter Watch full episode on YouTube Links + […]

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In this episode of Coworking Out Loud, somatic psychotherapist and coworking pioneer Laura Shook Guzman talks with Cat Johnson about entrepreneurial mental health, getting curious about what drives you abd the challenges of living up to your potential. Connect with Laura Shook Guzman:laurashookguzman.comTools4FoundersFounders TabooWomen Who CoworkLaura on LinkedIn Watch full episode on YouTube Links + Props […]

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In this episode of Coworking Out Loud, DeShawn Brown from Coworks and Cat Johnson talk about being a product of coworking, the intersection of community and tech, and how coworking space operators have a ridiculously challenging job that involves high emotional work and being able to task switch constantly. Connect with DeShawn Brown on LinkedIn […]

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In this episode of Coworking Out Loud, Liz Elam and Cat Johnson talk about coworking’s return to “co,” the power of community to support and create well-being, the bonkers lineup for GCUC Chicago in April and more. Connect with Liz Elam on LinkedIn Connect with GCUC (The Global Coworking Unconference Community)gcuc.coInstagram LinkedIn Facebook Watch full […]

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In this episode of Coworking Out Loud, Ev Chapman and Cat Johnson talk about the inner work of becoming a creator, how coworking space operators should think about their content, and the fact that brands that don’t invest in content will get left behind because the creators are coming for you. 🙌 Connect with Ev […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Karina Patel, COO at Her First $100K and the Marketing Coach at CJCo, about social media for coworking spaces and community builders, avoiding overwhelm, choosing the right channels and more. Karina spent eight years at Pacific Workplaces as their Marketing Director & CMO, and […]

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In this episode of Coworking Out Loud, Cat Johnson talks with Matthew Holman about his transition from being incarcerated to being a community builder, content marketing and more.

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In this episode of Coworking Out Loud, I chat with John Huntinghouse, the VP of Marketing at TAB Bank about challenging your marketing assumptions, creating truly customer-driven brands and his unusual path from pre-med to

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In this episode of Coworking Out Loud, I chatted with Emilie Lashmar, creative director at Platf9rm, a brilliant coworking brand and community out of Brighton and Hove in East Sussex, England.

Emilie

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In this episode of Coworking Out Loud, I chatted with Corrales Cachola about community, Web3 and more. If you leave this episode with more questions than answers, you’re exactly where you’re supposed to be.

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In this episode of Coworking Out Loud, Cat Johnson talks with Anne Kirby from The Candy Factory coworking space in Lancaster, PA about marketing a coworking space, being intentional about building community in your workspace,

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After a short break turned into three years and a wild ride through a pandemic, Coworking Out Loud is back! A podcast for workspace operators, community builders and creators, Coworking Out Loud is an exploration

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This week I spoke with Ashley Proctor from Creative Blueprint, COHIP (the Coworking Health Insurance Plan), and GCUC Canada.

Ashley is one of the pioneers and champions of the coworking movement. She’s been building community for

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Shazia Mustafa is an absolute pioneer of coworking. Founder of Third Door in London, Shazia opened the first coworking space with childcare way back in 2010.

Now we’re seeing parent-friendly coworking spaces pop up everywhere,

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When I set up a call with my friend Garrett Tichy from Hygge Coworking in Charlotte, North Carolina, my intention was to talk about how the recent shooting on the UNC campus affected Tichy and the Hygge community.

We touched

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My first great a-ha moment with coworking came in 2015.

I was in Berkeley covering GCUC for a publication.

Tony Bacigalupo, who I didn’t know at the time but who has become a dear friend, opened GCUC by asking the

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Tara Everett is passionately pursuing her vision to open Canoe Coworking, an indigenous coworking space in Manitoba, a Canadian prairie province.

Tara’s plan for Canoe is to create a space that honors indigenous cultural roots and traditions while supporting local

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Sam Rosen from Deskpass is a self-described “coworking grandpa.”

He’s been active in the coworking movement since the early days, he has the perspective of a coworking member, a space operator and a visionary as a founder of Deskpass.

And,

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Kaya Lindsay of One Chick Travels inspires me daily. A fellow member of the NextSpace Santa Cruz community, Kaya lives, works and travels in her Sprinter van, she climbs rocks like a rockstar, and she’s a savvy social media pro

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Susan Dorsch, who co-founded Office Nomads, the longest running coworking space in Seattle, is a quiet giant of coworking (and a dear friend of mine).

I’m thrilled to have Susan as my first guest as the Coworking Out Loud Podcast

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Belonging is a core part of being human.

Without a circle of people around us, life on earth would be challenging, indeed.

Some people find that sense of belonging in our family and friends. Others find it in social groups,

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My mom is from a musical family and she made sure my siblings and I learned to play instruments.

She said we’d thank her one day, and she was right. I’m really grateful to have a solid musical foundation.

My

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Recently, one of my best coworking pals found herself back at NextSpace Santa Cruz after a year away.

Her second day back, something magical happened in the space—and I happened to catch it on my recorder.

This episode is a

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You might have noticed from all the rainbow flags in your social media feeds that we are well into Pride Month.

In this week’s episode of the Coworking Out Loud Podcast, I dive into the deeper meaning behind community pride,

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I recently found myself at a gathering of introverts. It was new territory for me, but I learned a lot about myself…and about how important it is to find ways for everyone to contribute to conversations.

It’s not always the

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My worst interview ever was with Erika Wennerstrom from the Heartless Bastards. I was a mess, everything was going wrong, and it was not great. At all.

Recently I had the opportunity to change the ending to that story when

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I think of my grandparents pretty much every day. Bud and Ethel were great role models. They were loving, accepting, committed and fun.

Grandma and grandpa taught me a lot about the importance of community. Several times a week they

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Whew, last week’s episode on vulnerability was a doozie.

As you might recall, I waited days to publish it because I was not at all sure that I wanted to share such a raw, emotional post.

But I did, and

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Heads-up: This episode is emotional, raw and real. If that’s not your thing, or if you’re not in the space to go there right now, better skip this one.

This episode of the Coworking Out Loud Podcast terrifies me.

The

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I come from a family of storytellers and bookworms.

Stories were an everyday part of my childhood, especially stories about our family.

The stories helped us understand who we were and where we came from.

Storytelling is an important part

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At GCUC Canada in October I found myself unexpectedly singing and crying among hundreds of coworking friends.

It was a flawed, human moment brought on by beauty, sadness, loss and a collective spirit of vulnerability.

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When I was in my early twenties, I moved by myself to Santa Cruz, California.

I was doing some soul-searching at the time, trying to figure out what I wanted from life.

One day I was walking, asking for clarity,