Sticky Note Marketing with Mary Czarnecki: Recent Episodes
Mary Czarnecki
How do I create more leads for my business? How do I grow my audience and authority? How do I build my brand and grow faster? These are just some of the top questions that marketing strategist and speaker, Mary Czarnecki, digs into on her weekly Sticky Note Marketing Podcast.
In each episode, Mary brings you ACTIONABLE marketing lessons that she's learned through 20 years of experience working with both big brands and scrappy start-ups. Whether you have a new launch or an established business, learn the latest marketing, social media, conversion optimization, brand positioning, and sales funnel strategies that work today.
Each episode is designed to help you take immediate action on the most important strategies for launching, growing, and scaling your brand and business. Mary's clients say that her specialty is turning complicated marketing strategies into actionable, easy to understand steps. Thinking about launching a new product or service offer? Want to generate more consistent leads and prospects? Need help with your social media presence? Discover why global brands, local businesses, and online entrepreneurs turn to Mary Czarnecki to optimize their marketing, to make sense of ever-changing online marketing landscape, and to and help lay a strong foundation to build a brand and business that lasts.
Make Training Stick: Purposeful Engagement Tips with Learning Designer Renee Koster
Host Mary Czarnecki welcomes learning designer and consultant Renee Koster to discuss how leaders can turn ideas into structured, engaging training—especially for nonprofits onboarding volunteers, interns, and seasonal workers. Renee explains a common pitfall: relying on a video or binder alone without reinforcement, which fails to help learning “stick.” Drawing on adult learning principles, she emphasizes that learning is active and improves when trainees take actions—physically moving, writing, role-playing, or practicing in the real environment—to support recall and application. Examples include walking through a workplace during safety training to identify accident spots, using scavenger hunts for orientation, and adding playful role plays to increase engagement. Renee’s key tip is to break training into smaller steps and tie a purposeful action to each step to avoid information overload. She shares that listeners can find her on LinkedIn or her podcast, Learning Experience Design for Change Makers.
ABOUT RENEE:
Renee Koster is a learning experience designer and strategist who helps museums and mission-driven organizations create thoughtful, audience-centered programs that engage children, families, and communities. Through Koster Creative Learning and Design, she brings together anthropology, education, and storytelling to create experiences that go beyond simply informing audiences. Her work focuses on creating meaningful connections, encouraging participation, and helping organizations advance both their mission and long-term sustainability.
KEYPOINTS:
- Make learning active, not passive. 🧠 Simply providing a video or training manual isn't enough. Build in actions and touchpoints that help people remember, recall, and apply what they've learned.
- Make training engaging and fun. 🎯 Even dry topics like safety training can be more impactful through activities such as role-playing, scavenger hunts, or hands-on exercises. Engaging the body and creating memorable experiences can help information stick.
- Break training into smaller, actionable steps. 📝 Instead of overwhelming learners with an entire process at once, break the training into two or three smaller steps and connect a purposeful action to each one. This makes it easier to determine what information is needed and how learners can apply it.
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/renee-koster/
Website: https://www.reneekoster.com/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Mary Czarnecki explains why discounts often fail to increase revenue and profits and urges business owners to “do the math” before offering dollar or percentage discounts, since the reduced price typically comes directly out of profit while delivery costs stay the same. She recommends calculating how much additional sales volume is required to break even on any discount and avoiding promotions that can’t realistically be offset. As alternatives, product-based businesses can add value with free gifts or bonuses using slow movers or high-perceived-value, low-cost items, while service-based businesses can offer scalable informational products (guides, videos, quizzes, or courses) that complement the service without consuming more time. She invites viewers to share what’s worked for them and what questions they have about discounting and alternatives.
KEYPOINTS:
1. Never offer a discount without doing the math.
Before launching a promotion, calculate how much profit you're giving up and how many additional sales you'll need to make up for that loss. More sales don't always mean more profit, so understanding your numbers is essential before reducing your prices.
2. Add value instead of cutting prices.
Discounts aren't the only way to attract customers. Product-based businesses can offer high-value, high-margin items as free gifts or bonuses, while service-based businesses can create digital resources like guides, videos, checklists, or quizzes that provide value without increasing delivery time or significantly impacting profits.
3. Turn your expertise into a scalable marketing asset.
If customers frequently ask the same questions, consider turning those answers into an informational resource. A downloadable guide, video tutorial, email series, or mini-course can educate prospects, build trust, and generate leads—all while saving you time by allowing you to create it once and share it repeatedly.
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Mary Czarnecki explains why niche and target audience profiling matters for small business owners who aren’t getting responses to their offers or feel stuck at a growth level. She stresses that better marketing comes from listening to past clients—surveying them, running focus groups, or having one-on-one conversations—to learn what actually drove their purchase decision instead of making assumptions. Using those insights, she recommends building an “emotional profile” (wants, needs, and deeper insights) alongside basic demographic or business details. She also advises cataloging customers’ hot-button issues and choosing one to focus on, using a childcare example to show how different segments can share the same need but have different wants and messaging triggers. She answers a live comment about serving product businesses and suggests further segmenting by what keeps each group up at night.
KEYPOINTS:
1. Stop making assumptions. Start listening to your customers. Don't guess why customers chose your business. Instead, survey past clients, conduct interviews, or have real conversations to uncover the true reasons behind their buying decisions. These insights can transform your messaging and help you attract more of the right customers.
2. Build an emotional profile, not just a demographic profile. Knowing your audience's age, location, or job title isn't enough. Great marketing comes from understanding their wants, needs, fears, motivations, and aspirations. When you define your audience's emotional profile, you can create messaging that resonates on a much deeper level.
3. Dig deeper to uncover the real motivations behind buying decisions. There's a big difference between what customers say they want and what they actually need. Ask follow-up questions and keep probing to uncover the deeper emotional insights driving their decisions. Those insights become the foundation for marketing that builds trust, connection, and action.
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Renee Hribar, a sales strategist focused on helping women confidently sell their expertise, interviews storytelling and messaging consultant Mary Czarnecki, who helps founders, leaders, and brands communicate their value clearly and consistently.
Mary shares how her “translator” strengths developed from childhood observation through studying ecology at Princeton and earning joint MBA and Environmental Management Masters Degrees at Yale, later applying those skills in brand management at Johnson & Johnson.
They discuss her work with organizations such as Disney, the U.S. Army, LEGO, Estee Lauder, and Dole, emphasizing starting with what a story must accomplish before crafting messaging.
KEYPOINTS:
- Your unique value comes from connecting your experiences.
- Great communicators are great translators.
- larity creates consistency.
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Mary Czarnecki hosts the Sticky Note Marketing Show and interviews editor and advisor Robbie Caploe about AI and LLMs in business, focusing on decision-making rather than tool tutorials. Robbie explains leaders should first get clarity on what AI is already being used, whether policies and governance exist, and what is safe to share with LLMs, especially in regulated industries. She recommends identifying business pain points before choosing vendors to avoid costly missteps, and forming cross-functional AI task forces that include IT, legal, HR, and communications. As a practical step, Robbie suggests leaders run a short internal survey on AI usage, while employees should experiment with free versions of tools like Claude, Perplexity, and OpenAI. She shares examples including Yahoo’s AI “comms day” and Edelman’s company-wide AI training, and offers an updated AI glossary on her Substack.
ABOUT ROBBIE:
Robbie Caploe is an editor and publisher in advertising and media. She writes about AI and LLMs as a media surface and advises a small number of small B2B and media‑focused businesses. Sparkling Ice‑obsessed.
KEYPOINTS:
- AI Is a New Media Channel, Not Just a Tool: AI and large language models are changing how businesses get discovered. It’s no longer just about using AI internally, it’s about making sure your business is visible and relevant within AI-driven platforms.
- Better Decisions Matter More Than More Tools: The real value isn’t in learning every AI tool. It’s in understanding where AI actually solves friction in your business. Without that clarity, businesses risk wasting time and money on solutions that don’t move the needle.
- Everyone Is Still Learning, and That’s an Advantage: There are no true “experts” yet because AI is evolving so quickly. The best approach is to stay curious, admit what you don’t know, and keep learning. Businesses that adapt and learn fast will have the biggest advantage moving forward.
LINKS MENTIONED IN THE EPISODE:
Substack: https://robbiecaploe.substack.com/
LinkedIn: https://www.linkedin.com/in/robbie-caploe-4397356/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Executive Coaching vs AI: How to Choose the Right Coach & Unlock Meta Performance | Jason Brown
Host Mary Czarnecki interviews executive coach Jason Brown of Novus Global about the value of human coaching in the age of AI, including the power of making commitments to another person, reading nonverbal cues, and strategically disrupting clients’ limiting stories. Jason contrasts neutral coaching with Novus Global’s approach, shares examples of noticing body signals and turning tough feedback into action, and explains their “performance pyramid” from low performance to “meta performance,” focused on asking “What am I/we capable of?” He introduces the “Intuitive Sense” tool to identify goals that feel possible versus impossible and shows how reframing timelines with questions like “Would that thrill you?” can accelerate vision and execution. Jason suggests coaching may be timely for people with recurring complaints or those wanting more capability with greater happiness.
ABOUT JASON:
Jason Brown is an executive coach who helps leaders grow from the inside out, becoming who they want to be while pursuing what they most want to build. He creates space for leaders to name the vision rumbling within them, especially when it feels ambitious, fragile, or seemingly impossible.
For more than three decades, Jason has walked alongside leaders and teams in real, complex settings, coaching hundreds of individuals, supporting leadership teams, building organizations in the nonprofit space, and speaking to thousands along the way. Those experiences have shaped his conviction that meaningful change happens when people feel truly seen and are invited to grow with intention.
Jason works with leaders who sense that their vision matters not only to them, but to the world around them.
KEYPOINTS:
- Human Coaching Offers What AI Can’t Replicate
- Move Beyond High Performance to “Meta Performance”
- Breakthroughs Often Come from the Right Questions
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/jasonbrown
Novus Global Profile: https://www.novus.global
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
How to Turn “Boring” Business Decisions Into Marketing Gold (Ask Why x3) | Sarah Tjoa
Host Mary Czarnecki welcomes agency strategist Sarah Tjoa, who has 15+ years of experience and now works at Noble West, an agency specializing in food and agricultural products, bringing modern marketing to the “oldest economy.” Sarah explains how she helps CEOs and operations- or finance-led teams translate investments like efficiency, yield, and food-safety upgrades into meaningful consumer value by starting with business challenges and uncovering the “why.” She shares the “rule of three” for asking why to move beyond features and benefits into emotional, human narratives, and gives an example of helping Ocean Mist Farms make artichokes more accessible by reducing prep time and cognitive load. Sarah also shares how she stays informed through Substack, citing strategist Zoe Scaman’s newsletter.
ABOUT SARAH:
With over fifteen years in agencies big and small, Sarah has proven she knows how to build impactful campaign platforms that not only drive conversation; but also, business impact. With a background in all things “the good life ” - from sports to hospitality, travel to food, education to aviation - Sarah brought her expertise to Noble West to bridge knowledge gaps across the food system.
Sarah’ s professional tenure has been marked by an unwavering commitment to cultivating creative solutions for business problems, no matter the category or challenge. Her expertise in account planning, brand positioning, data analyzation and stakeholder engagement has allowed her to spearhead initiatives that transform organizations for the better. Whether it' s the launch of a new product, navigating a crisis or creating new avenues for relevance and resonance, Sarah has been fearless in how she leads teams in their pursuit for better. At Noble West, Sarah' s role as Managing Director is central to the agency ' s success in empowering clients to navigate the complex challenges of the modern food landscape. With a deep passion for human resilience, a wealth of strategic acumen and a relentless drive for positive change, Sarah seeks to empower her teams to deliver first-to- market work that excites clients and consumers alike.
KEYPOINTS:
- Curiosity Leads to Better Strategy
- Use the “Rule of Three” to Find the Real Why
- Turn Business Decisions Into Marketing Stories
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/sarahtjoa
Email: sarah@noblewest.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Mary Czarnecki hosts Ondar Tarlow on the Sticky Note Marketing Show to share practical guidance on building brand partnerships and collaborations that drive business growth, especially for brands without massive ad budgets. Ondar explains the need to start with clear company strategy, goals, and audience definition before pursuing sponsorships, and outlines common mistakes such as not fully understanding the sponsor’s asset list, valuation, ROI potential, and the operational burden of ticket/hospitality packages. He highlights underused opportunities like community and philanthropic collaborations with teams and athletes, warns about league-specific rules that limit athlete access, and recommends planning integration across social, email, websites, and partner guidelines. He cites Oracle and Red Bull F1 as an example of a hands-on, mutually beneficial partnership, discusses Fast Lane Drive’s member experiences, and emphasizes the enduring value of in-person events post-COVID.
ABOUT ONDAR:
Ondar Tarlow is a marketing pro with over 20 years of experience, known for blending data-driven strategies with creative storytelling to deliver results. He’s mastered using AI to boost campaign performance and cut production time. As CMO at Kinecta Federal Credit Union and Pacific Premier Bank, he led campaigns that generated over $1.7 billion in product volume. Now consulting for motorsports, financial, and lifestyle brands, Ondar works with high-profile partners like the LA Chargers and Porsche, using his expertise in sponsorships to connect brands with the right audience. His love for motorsports and focus on precision drives his passion for high-performance teamwork.
KEY POINTS:
- Strategy Comes Before Sponsorship: Before committing to any partnership, you must clearly understand your business model, revenue drivers, and strategic goals. A sponsorship should support your strategy, not replace it.
- Understand the Full Asset List: Don’t just look at logo placement. Evaluate every asset included in a partnership, including hospitality, digital access, community impact, and hidden opportunities that can drive real ROI.
- Create True Win-Win Collaborations: The best partnerships are not transactional. They align audiences, values, and long-term goals to create meaningful, measurable impact for both sides.
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/ondar
Website: www.ondartarlow.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Andrew Fritts (Augment CEO) on the Cutting Edge of AI in Sales—and Beyond
Andrew Fritts, CEO of Augment, shares what’s happening on the cutting edge of AI in sales and explores other areas of the business that may not seem like sales at first, but will be seen differently after this episode.
ABOUT ANDREW::
With over 25 years of experience leading strategic sales teams, eight years managing outsourced go-to-market programs for global brands, and three years at Accenture, he brings deep expertise in modern B2B growth. Today, he collaborates with a group of innovators building AI-powered solutions that cut through sales noise, strengthen buyer–seller relationships, and transform traditional B2B selling into a more collaborative, customer-empowered future.
KEY POINTS:
- Fit beats pitch. The best deals happen when both sides are aligned—not when the sales pitch is perfect.
- AI should enhance understanding, not just scale outreach. Sending more messages isn’t the goal—building better relationships is.
- Deliver information the way people actually consume it. Clear, personalized communication increases engagement and decision-making.
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/andrew-fritts-sf/
Website: augment.co
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Unlocking Sales Success: Insights with Sales Coach Renee Hribar | Sticky Note Marketing Show
In this episode of the Sticky Note Marketing Show, host Mary interviews sales coach Renee Hribar, who specializes in helping women communicate their value and sell their expertise effectively. Renee shares her strategies for maintaining consistent business leads, dealing with limiting beliefs about sales, and aligning sales methods with personal strengths. They discuss the importance of finding the right sales approach tailored to individual preferences, the significance of setting boundaries, and addressing common misconceptions about the sales process. Tune in for actionable insights and tips to refine your sales strategy and drive business growth.
ABOUT RENEE:
Renee Hribar is a business coach and facilitator who helps entrepreneurs and professionals gain clarity, confidence, and momentum in both their work and personal lives. Known for her practical guidance and supportive approach, Renee empowers her clients to simplify decision-making, strengthen leadership skills, and take aligned action toward meaningful growth.
KEY POINTS:
Sell in alignment — choose sales strategies that match your personality so you can stay consistent.
Value over price — focus on the transformation you deliver, not just what you charge.
Consistency beats perfection — sustainable growth comes from simple systems you’ll actually use.
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/reneehribar/
Facebook: https://web.facebook.com/renee.hribar?_rdc=1&_rdr#
Website: https://reneehribar.com/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Unlocking Emotional Insights in Marketing with Kevin Perlmutter
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki is joined by Kevin Perlmutter, Chief Strategist and Founder of Limbic Brand Evolution. They discuss the importance of emotional insights in brand strategy and marketing, and delve into Kevin's book, 'Brand Desire'. Kevin shares his journey and how understanding behavioral science can transform traditional brand strategies, making a strong case for the necessity of connecting emotionally with customers. Tune in to discover Kevin's revolutionary concepts like 'shared emotional motivation' and how they can set your brand apart in today's market. Learn actionable insights on why understanding customer emotions is crucial and how to implement these strategies effectively.
ABOUT KEVIN:
Kevin Perlmutter is Chief Strategist and Founder of Limbic Brand Evolution, a brand strategy and neuromarketing consultancy which puts emotional insight at the center of how brands attract and retain customers. He’s also Author of BRAND DESIRE: Spark Customer Interest Using Emotional Insights. Kevin works with business and brand leaders to create stronger connections between their brand and the people they want to reach – as a behavioral science-rooted brand consultant and as a customer-centricity work session facilitator and speaker – to guide the development of more effective methods for brand evolution and customer engagement.
KEY POINTS:
- Emotion drives decisions: Customers choose brands based on how they feel, not just features or logic—emotional insight is the real driver of connection and loyalty.
- Your “who” matters more than your “why”: A strong brand starts with deeply understanding your audience’s motivations, needs, and desires—not just defining what your brand stands for.
- Resonance beats persuasion: Traditional, persuasion-based marketing is outdated; brands win today by creating relevance and shared emotional connection, not by selling harder.
LINKS MENTIONED IN THE EPISODE:
Website: https://www.limbicbrandevolution.com/
LinkedIn: https://www.linkedin.com/in/kevinperlmutter/
Instagram: @kevinperlmutter
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
Welcome to this episode of the Sticky Note Marketing Show! Host Mary Czarnecki sits down with special guest Gabe Lullo, a seasoned expert in building and running sales teams. Gabe shares invaluable insights for marketers on how to gain a competitive edge in the next quarter, emphasizing the importance of adopting the mindset of a Sales Development Representative (SDR). The conversation delves into the historical divide between sales and marketing teams, the role of sales development as a bridge, and the crucial aspect of timing in lead conversion. Gabe also explains their unique approach to lead scoring and incentivizing SDRs. Don't miss this dynamic discussion filled with practical tips for integrating sales and marketing efforts effectively.
ABOUT GABE:
Gabe Lullo is the CEO of Alleyoop, a sales development agency working with industry giants such as ZoomInfo, Salesloft, and Adobe.
He has trained over 8,000 salespeople across diverse businesses and, during his tenure in Alleyoop, he has personally hired and managed more than 1,500 SDRs.
With over two decades of experience in sales, marketing, and executive recruitment, his strategies have significantly driven Alleyoop’s growth and shaped its corporate culture.
Beyond his career accomplishments, Gabe graduated from the Barney School of Business at the University of Hartford and his leadership ethos is rooted in cultivating environments that prioritize both professional development and individual success.
KEY POINTS:
- Sales and marketing must align, not compete - When sales and marketing operate as one team—sharing data, insights, and accountability—lead quality improves and revenue growth becomes more predictable.
- Adopt an SDR mindset to fix leaky funnels - SDR-style qualification helps identify timing, need, and readiness early, reducing unqualified leads and improving handoffs between teams.
- Timing and real conversations drive revenue - Not every lead is ready now. Meaningful conversations (not just emails) uncover true urgency and ensure follow-ups happen at the right time.
LINKS MENTIONED IN THE EPISODE:
LinkedIn: https://www.linkedin.com/in/lullo/
Website: https://alleyoop.io/
Guest Profile: https://www.fame.so/connect/guest/gabe-lullo
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes social content expert Eric Gray. Eric shares his extensive experience in building engagement-driven brands, highlighting his journey from EA Sports to Universal Parks and Resorts, and now Maverick Content Studio. Learn how Eric developed Universal's immersive social media strategy, scaled teams, and brought magical experiences to life. He also provides actionable insights for legacy brands to create meaningful, story-led content, even in less 'sexy' industries. From discussing case studies to giving practical advice on staying current in the ever-evolving social media landscape, this episode is a treasure trove of marketing wisdom. Tune in for expert tips and inspiring stories that will transform your approach to social content.
ABOUT ERIC:
Eric Gray is an expert in social content and engagement-driven brand-building, helping the world’s biggest brands connect with the next generation of fans.
He built award-winning social media and content marketing teams at EA SPORTS and Universal Parks and Resorts, reaching millions through his passion for brand storytelling, engaging social media, and binge-worthy original content.
As a former sports radio producer turned social media marketing executive, and now podcast host and entrepreneur, Eric's journey has been shared on stages, podcasts, and through his work with brands like VISA, NBC Universal, and Warner Brothers. Using his proven Connection Strategy Eric helps brands entertain, connect, and build raving fans.
KEY POINTS:
- Media has changed—brands must evolve: Many businesses don’t fully understand the massive opportunity modern platforms offer, and they risk falling behind if they don’t adapt.
- Emotional storytelling beats traditional marketing: True customer connection comes from stories, not just polished messages or ads.
- If you have customers, you have a story: Every business has a purpose and a unique gap they fill—telling that story is key to attracting and engaging audiences.
LINKS MENTIONED IN THE EPISODE:
LINKEDIN: https://www.linkedin.com/in/ericgray/
INSTAGRAM: https://www.instagram.com/theericgray
WEBSITE: https://www.maverickcontentstudio.com/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
In this episode of The Sticky Note Marketing Show, host Mary Czarnecki is joined by Shaheen Samavati, the co-founder and CEO of Vara Content. They discuss essential strategies for brands looking to scale into new markets by leveraging localized content. Shaheen provides insights into the common mistakes brands make when translating content and the importance of creating specific and strategic briefs. She shares stories of working with international brands and the challenges of maintaining a cohesive brand voice across different cultures. Tools and AI's role in content creation are also explored, alongside valuable advice for businesses starting their international expansion journey.
ABOUT SHAHEEN:
Shaheen Samavati is the Co-Founder and CEO of VeraContent, where she leads a talented team in managing localized content and social media channels for international brands, with a special focus on key European markets.
She began her career as a journalist in the US before moving to Spain in 2010, where she completed her MBA at IE Business School. Shaheen’s career path led her through corporate communication roles and the founding team of real estate startup Spotahome, before launching VeraContent in 2016. At VeraContent, she oversees a dedicated team of 14 in-house employees and over 200 hand-picked freelancers, crafting tailored content for blogs, social media pages, and other marketing channels. Passionate about community building, Shaheen also launched The Content Mix, a vibrant community for content professionals, and SpainGuru, a resource hub for expats in Spain. Her expertise in multilingual and culturally adaptive content strategies has made her a sought-after voice in global marketing.
KEY POINTS:
- AI boosts creativity — It helps teams offload tedious tasks so they can focus on high-value creative work.
- Human oversight matters — AI should support the process, not replace thoughtful strategy or brand understanding.
- Adaptation is essential — Marketing teams must learn to integrate AI effectively to stay competitive in today’s fast-moving landscape.
LINKS MENTIONED IN THE EPISODE:
LINKEDIN: https://www.linkedin.com/in/shaheensamavati/
WEBSITE: veracontent.com
PROMO: https://veracontent.com/mix/resources/ultimate-guide-multilingual-social-media/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki sits down with Ashley DiBiase, founder of Dash Social, to discuss the importance of leveraging executive and founder personal brands on LinkedIn. They dive into actionable tips on how to enhance brand awareness, the value of consistent content, and addressing common challenges like time constraints and founder hesitancy. Ashley also shares valuable insights on identifying key moments to amplify your brand's message and creating a compelling content strategy suited for LinkedIn's unique platform.
ABOUT ASHLEY:
Ashley (Mason) DiBiase is the founder of Dash of Social, a content marketing agency specializing in social media management, blog content, and email marketing. Working closely with their clients, Ashley and her team help small businesses and tech startups craft and execute value-driven marketing strategies designed to establish thought leadership, grow online communities, and drive brand awareness. Additionally, Ashley founded Massachusetts Business Network in 2022, which is the only statewide publication that provides free to low cost resources that support organizations with increasing their visibility and establishing thought leadership through its podcast, blog, and directory. Ashley is a graduate of Stonehill College, where she received her Bachelor's Degree in Business Administration with a concentration in Marketing. She is a TEDx speaker, has been named a 40 Under 40 Honoree by Cape & Plymouth Business Media, and was recognized as Best Social Media Specialist by Boston Business Women. Ashley currently serves as a Board Member for the Brockton Visiting Nurse Association (BVNA) and Middleboro Public Library. When she isn't working, you can find her running on her Peloton or curled up on the couch with a book.
KEY POINTS:
- Strong hooks are essential for stopping the scroll — your first one or two sentences determine whether people keep reading.
- Know–Like–Trust drives conversions — people buy when they feel connected, not just informed.
- Every team member can strengthen brand presence on LinkedIn — not just executives; employee profiles are powerful brand touchpoints.
LINKS MENTIONED IN THE EPISODE:
INSTAGRAM: @dashofsocial
FACEBOOK: @dashofsocial
LINKEDIN: www.linkedin.com/in/ashleyjeanmason
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
Join host Mary Czarnecki as she sits down with action-oriented business coach Kate Gilbert in this engaging episode of the Sticky Note Marketing Show. Kate, an expert beloved by her clients as a hand-holder and butt-kicker, shares invaluable insights from her new book, 'Social Media Group Therapy'. They discuss practical strategies for managing social media without overwhelming yourself, the importance of having a manifesto, and how to create a sustainable content plan. Whether you're building a brand or managing someone else's, this episode is packed with gold nuggets to keep your marketing sane and effective. Plus, learn about the 'Yikes, I Should Post' guide to help you streamline your social media efforts.
ABOUT KATE:
Kate Gilbert is an action-oriented business coach. Clients affectionately dub her a “hand-holder-slash-butt-kicker” for her unique blend of compassionate support and a can-do attitude. Her Post It Pronto and 30-Day Sprint programs are known for transforming social media struggles into enjoyable, effective strategies, helping business owners free up time and build momentum toward their big goals.
KEY POINTS:
- Your social media isn’t about you — it’s about what your audience needs.
- Stop creating posts one at a time — batch everything.
- Define success before you start posting.
LINKS MENTIONED IN THE EPISODE:
INSTAGRAM: https://www.instagram.com/kategi/
YOUTUBE: https://www.youtube.com/@KateGilbertCoach
PROMO: https://kategilbert.com/yikes
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes Dave Behar, founder, CEO, and Chief Executive Athlete of Ion Network and Behar Brands. They dive deep into the topic of collaboration in today's complicated, noisy world. Learn from Dave's extensive experience in leading a multi-platform media network and his insights on forming successful collaborations. Whether you're new to collaborations or looking to refine your strategies, this episode is packed with valuable advice on how to achieve successful partnerships, from setting clear objectives to understanding the importance of shared values. Plus, discover how even small brands can leverage influencer marketing effectively. Don't miss out!
ABOUT DAVE:
Dave Behar is the Founder, CEO, and Chief Executive Athlete of ION Network and Behar Brands, where he creates innovative brands in tech, media, sports, health, and food & beverage. Committed to personal branding and collaboration, he develops digital platforms that foster positive interactions and transactions. With a successful track record of building and exiting multiple companies, co-authoring two Amazon Best Sellers, and serving on the Journalism & Media Studies Advisory Board at San Diego State University, Dave focuses on legacy and knowledge transfer to help others thrive. A "thought leader of thought leaders," he inspires through insights rather than self-promotion and enjoys sports and culinary adventures in his free time.
KEY POINTS:
- Clarity Fuels Collaboration
- Start Simple, Stay Smart
- Everyone Has Influence
LINKS MENTIONED IN THE EPISODE:
PODCAST: https://ions.com/the-dave-behar-show/?pass=1
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki interviews marketing coach Michelle Vroom. They discuss how Michelle helps women business owners take control of signing clients to ensure stability in their businesses. The conversation delves into the effectiveness of Facebook groups for creating deeper relationships and the shift towards more people-first, relationship-based marketing in response to the rise of AI. Michelle offers practical tips for setting up Facebook groups with intention, avoiding common mistakes, and nurturing relationships to drive conversions. Tune in for actionable strategies to create a thriving community and maintain a resilient mindset for long-term success.
ABOUT MICHELLE:
Michelle Vroom is a marketing coach who believes that every woman should be in control of signing clients so they can have more stability in their business. As a mom of 3 boys who's built a multiple 6-figure business working 20 hours a week...Michelle understands the need for practical marketing strategies that can be done in limited hours. She also believes in the power of relationships and knows that relationships are what lead to consistent clients.
KEY POINTS:
- Return to Simple, Relationship-Driven Marketing
- Smaller, Intentional Communities Convert Better
- The Era of the “Lurker” Buyer
LINKS MENTIONED IN THE EPISODE:
WEBSITE: michellevroom.com
PODCAST: https://podcasts.apple.com/us/podcast/market-like-a-boss/id1453590439
INSTAGRAM: @marketlikeabossmv
FACEBOOK GROUP: https://web.facebook.com/groups/marketlikeabossgroup?_rdc=1&_rdr#
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
Join Mary Czarnecki in this insightful episode of the Sticky Note Marketing Show as she interviews Renee Koster, a learning experience designer and strategist. Learn about the difference between courses and learning experiences, how to manage content overwhelm, and useful techniques to keep learners engaged. Discover Renee's Roots to Canopy method for designing effective and audience-centric educational content. Plus, get a sneak peek at new technologies that will revolutionize learning and a special gift from Renee—a course confidence checklist to help you get started on your own educational projects.
ABOUT RENEE:
Renee Koster is a Learning Experience Designer & Strategist and founder of Koster Creative Learning & Design. With over 20 years of experience in education and anthropology, she helps heart-centered female entrepreneurs transform their expertise into impactful, audience-centered courses and workshops. Her holistic approach blends strategy, storytelling, and accessibility to create learning experiences people actually finish—so entrepreneurs can serve deeply and stand out in a crowded market.
KEY POINTS:
- Start with Your Learner — Not Your Lesson
- Use the Roots-to-Canopy Framework
- Transformation Over Transaction
LINKS MENTIONED IN THE EPISODE:
WEBSITE: www.reneekoster.com
LINKEDIN: https://www.linkedin.com/in/renee-koster/
INSTAGRAM: https://www.instagram.com/reneeannkoster/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki sits down with Greg Licciardi, a marketing expert from the Association of National Advertisers (ANA) and author of 'The Holy Grail of Marketing.' Greg shares his insights on the evolving role of AI in marketing, the inspiration behind his book, and practical lessons for marketers at every level. They discuss the importance of authenticity, customer connection, and how to leverage AI without losing the human touch. Greg also highlights successful case studies and provides valuable advice for new marketers entering the field.
ABOUT GREG:
Greg Licciardi received his MBA from Fordham University and his undergraduate degree from Rutgers University. He has been an Adjunct Professor of Marketing at Fordham and Seton Hall universities for the past ten years. As Vice President of Sponsorships and Partner Programs at the ANA, Association of National Advertisers, he consults with leading brands on how to elevate their marketing campaigns using the ANA's vast resources and events. He has also held senior leadership roles at American Express, Univision and Worth Media Group where he has won numerous awards.
KEY POINTS:
- Right message, right moment — Reach the right audience with the right message at the right time.
- Keep it human — Balance AI with authenticity and genuine connection.
- Relevance wins — Technology is powerful, but customer relevance drives real impact.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: www.holygrailofmarketing.com
LINKEDIN: linkedin.com/in/greglicciardi
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode, we dive deep into the power of storytelling for B2B teams and leaders. Discover how to effectively use story and narrative techniques to communicate the true value and full impact of your work. Learn why focusing solely on the technology isn't enough and how storytelling can highlight the human and business benefits of your solutions. Whether you're a team leader or a member of a marketing team, this episode provides actionable insights and strategies to elevate your communication and connect on a deeper level with your audience.
ABOUT DEBBIE:
Debbie Kestin Schildkraut is VP B2B Marketing for the Association of National Advertisers, dedicated to advancing industry expertise and best practices in B2B including elevating channel marketing, AI marketing capabilities, buying groups, Cloud marketplaces, customer experience, sales and marketing alignment. Debbie held numerous global marketing leadership roles at IBM for over two decades including: AI Applications & Blockchain Ecosystem Marketing Leader, Global Program Director Business Partner Strategy, Digital Marketing, Distributor Marketing, Strategic Alliances, and Partner Enablement. She received multiple industry awards including 2024 Cloud Girls Trailblazer of the Year, 2024 Change Leader Award for DEIB, CompTIA Advancing Women in Tech and Advancing Diversity in Tech Awards, and Women of the Channel. She serves on Advisory Boards for Aspire2STEAM.org, Cybersecurity Defense Ecosystem, and Rise Up Community Arts. Debbie is an active speaker, moderator, panelist, and writer on topics ranging from blockchain, tech-for-good, channel programs, maximizing marketing effectiveness, sustainability, inclusivity and more.
KEY POINTS:
- Start with the customer, not the product.
- Context builds connection.
- Simplify your message to make it meaningful.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: http://ana.net/b2b
LINKEDIN: https://www.linkedin.com/in/debbie-kestin-schildkraut
ANA B2B Marketing page: https://www.ana.net/b2b
ANA B2 Awards page: https://www.b2awards.com/a
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
Join host Mary Czarnecki and guest expert Jen Mueller, a seasoned sports reporter, as they discuss the key to winning the communication game. If you've ever felt overwhelmed by negotiations, this episode is for you. Jen shares her extensive background in sports broadcasting and offers valuable advice on asking intentional and specific questions to lead productive conversations. Learn how to build trust, provide actionable feedback, and engage your audience effectively. Tune in for insights applicable to negotiations, sales, feedback sessions, and more.
ABOUT JEN:
Jen Mueller is a business communication expert and the founder of Talk Sporty to Me, where she helps companies level up their communication skills with actionable strategies inspired by her 25-year career as a sports broadcaster. An Emmy-award-winning producer, Jen is in her 16th season as the Seattle Seahawks sideline radio reporter and has spent 18 years with the Seattle Mariners on ROOT SPORTS. She’s known for building strong relationships, delivering meaningful content in short bursts, and expertly handling post-game interviews (while dodging Gatorade baths!). Jen has worked the sidelines of NFL, NBA, MLB, NHL, WNBA, and college games, earning the Keith Jackson Media Excellence Award in 2022. She’s also the author of three books on communication and the creator and host of “I Cook, You Measure”—a YouTube cooking show that blends instruction with connection over food and wine. Jen graduated from Southern Methodist University with degrees in Broadcast Journalism and Public Policy—though none of this was on her radar at the time!
KEY POINTS:
- Safe answers block real connection – Most people default to “safe” responses in conversations, which prevents authentic engagement.
- Specific questions unlock openness – Guiding people toward clear, specific answers helps them open up and share more meaningfully.
- Strategic communication drives buy-in – Using yes/no questions and powerful words can transform conversations, making them more effective and engaging.
LINKS MENTIONED IN THE EPISODE:
EMAIL: jen@talksportytome.com
WEBSITE: https://www.talksportytome.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this transformative episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes Julie Wieler, founder of WMC Co and co-founder of Quick Win Labs and Coach Core. Julie reveals why so many businesses struggle to connect with their customers and introduces a process to identify hidden gaps in audience understanding. Learn how to reverse-engineer successful marketing campaigns, understand your audience on a deeper level, and optimize your marketing strategy in real-time for maximum growth. Gain insights on the importance of full-funnel relevance testing, identifying emotional versus functional appeals, and sprint testing to validate your marketing efforts quickly. This episode is packed with actionable tips and real-life examples, making it a must-watch for anyone looking to elevate their marketing game.
ABOUT JULIE:
Julie Wieler is the founder of WMCco and co-founder of Quick Win Labs and Coach Core, where she helps businesses and coaches overcome the frustration of wasted marketing dollars, unclear messaging, and offers that don’t convert. A StoryBrand Certified Guide with a deep background in data analytics, viability testing, and funnel optimization, Julie equips brands with the insights they need to stop guessing, fix what isn’t working, and scale with confidence. Known for her refreshingly practical approach, she delivers actionable strategies that help entrepreneurs, agencies, and purpose-driven leaders cut through the noise, connect with their audience, and achieve meaningful growth.
KEY POINTS:
- Validate Before You Scale – Most brands fail because they skip testing and validating their entry point in the customer journey.
- Data Over Guesswork – Successful campaigns are driven by insights and viability testing, not assumptions.
- Niche to Grow – When you try to serve everyone, you connect with no one; clarity in audience targeting is key to conversions.
LINKS MENTIONED IN THE EPISODE:
EMAIL: julie@wmcco.ca
LINKEDIN: https://www.linkedin.com/in/julie-wieler-wmcco/
INSTAGRAM: https://www.instagram.com/julie_wmc_co/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki is joined by Paul Kuthe, founder of Tributary Coaching, National Geographic explorer, bestselling author, and former professional kayaker. Paul discusses his journey from kayaking to coaching businesses on effective storytelling and alignment. He shares insights on common mistakes brands make in storytelling, the importance of internal alignment, and the power of curiosity in driving consensus and innovation. Paul also gives tips on achieving work-life integration and maintaining inspiration. Tune in for an engaging conversation filled with valuable tips for businesses and leaders alike.
ABOUT PAUL:
Paul's a National Geographic explorer, best-selling author, and former professional kayaker, who's been coaching for over 30 years. He's coached billionaire CEOs, Iconic brands, and celebrities on the set of nationally syndicated shows and award-winning documentaries, and is a regular guest coach at events and workshops around the world. Story is the most powerful tool for compelling human beings, but most businesses and their leaders don't leverage it properly. Paul developed Tributary Coaching® to create positive change in the lives of business owners and the communities in which they serve by helping them clarify their message using story, transforming their marketing, sales, and leadership. Everyone at Tributary Coaching® is driven to help people thrive while finding happiness and renewed purpose in their lives. Paul's story began as a professional ‘action sports’ coach and athlete, developing and managing programs for a leading company in his field. It was during those adventures that he learned the importance of coaching, commitment, and operating in the moment with intense focus and determination while simultaneously managing fear and self-doubt. It turns out the natural world can be one of life’s greatest teachers as long as you 'attend class’ regularly.
KEY POINTS:
- Clarity creates momentum – Simplifying your strategy and focusing on what truly matters helps you build sustainable growth without burning out.
- Systems scale your business – Streamlined processes and automation free up your time so you can step fully into leadership and vision.
- Lead with alignment – Shifting from survival mode to leading as a “Kingdom CEO” allows you to operate from authority, purpose, and overflow.
LINKS MENTIONED IN THE EPISODE:
EMAIL: paul@tributarycoaching.com
LINKEDIN: https://www.linkedin.com/in/paul-kuthe-4b18308/
INSTAGRAM: https://www.instagram.com/tributarycoaching
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki introduces Layne Quinn, a consultant based in the Willamette Valley with over a decade of experience in the wine industry. Layne shares valuable insights into business optimization, strategy, and growth, particularly in the context of membership programs. Discover Layne's 'Three Ws' approach to client proposals, and learn essential tips for maintaining alignment with business goals, managing reactivity, and ensuring organizational success. Layne also highlights the importance of being a good role model and community leader for her daughter. Tune in to gain actionable strategies for enhancing your business operations and customer relationships.
ABOUT LAYNE:
My name is Layne Quinn, and I am a Willamette Valley based consultant with a decade worth of wine industry experience here to help grow businesses and hit professional goals. My business QV specializes in systems optimization, business strategy, organization, and wine club membership consultation, this compliments creative-minded winemakers with businesses where contract-based assistance could help meet long-term professional goals.
KEY POINTS:
- The Power of the 3 Ws – Focusing on the What, Why, and Way keeps projects aligned, client goals clear, and deliverables measurable.
- Optimization Before Expansion – Instead of rushing to create something new, first maximize the value of what already exists.
- Stay Grounded & On Track – Avoid reactive decisions by returning to your mission, setting clear goals, and keeping consistent notes to maintain focus.
LINKS MENTIONED IN THE EPISODE:
EMAIL: layne@quinnvine.com
LINKEDIN: https://www.linkedin.com/in/layne-quinn-904184169/
WEBSITE: https://www.quinnvine.com/
INSTAGRAM: https://www.instagram.com/p/DAjaMwzy3dy/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
The Essential Question for Successful Marketing: Who's on Your Team?
Join host Mary Czarnecki in this episode of the Sticky Note Marketing Show as she welcomes Katie Gray, founder of Kinetic Marketing Communications. Together, they dive into the crucial aspect of marketing success: identifying the right people to execute marketing strategies. Katie elaborates on the importance of specialized roles in marketing, drawing parallels to the medical field to emphasize the need for experienced professionals. The discussion also touches on the challenges within traditional marketing agencies, the benefits of a decentralized talent pool, and how businesses can better utilize outsourced talent. Tune in to learn actionable insights on assembling the perfect marketing team to enhance your strategy.
ABOUT KATIE:
Katie Gray is the founder and principal of Kinetic Marketing Communications, LLC, a women-owned marketing collective of top-tier, senior-level strategists and creatives that is set out to redefine the marketing agency of today. As a seasoned, award-winning marketer, Katie has established a career blending leadership and results to satisfy multiple stakeholders of top brands, including Fortune 100 companies. Since 2007, she has led cross-functional teams in executive leadership roles in-house, as well as three agencies. Her leadership and influence drive Kinetic’s mission to help mid-to enterprise-level businesses achieve their growth goals through innovative, revenue-generating marketing communication strategies.
KEY POINTS:
- Marketing Requires Specialists, Not Just a Team of Generalists: Marketing success depends on having the right person for each specialized task, such as content strategy or PR.
- A New Talent Pool is Available: Remote work has opened up access to a vast network of experienced, independent marketing veterans who can fill specific skill gaps for your team.
- Choose Your Partners Wisely: When hiring an agency, always ask to meet the specific person who will be doing the work to ensure their expertise matches the promise made during the pitch.
LINKS MENTIONED IN THE EPISODE:
EMAIL: kgray@kineticcomms.com
LINKEDIN: https://www.linkedin.com/in/katiegray-kinetic/
WEBSITE: https://www.kineticcomms.com/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes digital agency co-founder and enterprise B2B go-to-market strategist Andrew Seidman. Andrew shares his expertise across brand, digital experience, revenue operations, and pipeline generation while unpacking the unique challenges and strategies to unify go-to-market efforts. He discusses the importance of data organization in leveraging AI tools, breaking down organizational silos, and the profound impact of account-based marketing (ABM). Andrew also draws intriguing connections between his past as a professional poker player and his current marketing strategies. Tune in to glean valuable insights that can propel your B2B marketing to the next level!
ABOUT ANDREW:
Andrew is the co-founder and COO of Digital Reach, where he has over 10 years of experience designing full-funnel Go-To-Market strategies for enterprises and funded startups. His expertise spans from Brand & Content to RevOps, Digital Experience, and Pipeline Generation. He's a former high-stakes professional poker player. This experience gives him a unique perspective on process orientation, risk management, and making time-sensitive decisions, all of which translate powerfully to the world of business strategy and operations.
KEY POINTS:
- Marketing's growing technological complexity has led to a fragmentation of go-to-market teams, creating silos that hinder overall business objectives.
- Nurturing relationships with existing "champion" customers is a highly effective, yet often overlooked, strategy for ABM, as word-of-mouth referrals lead to better close rates and higher-quality clients.
- With the rapid advancement of AI, companies must prioritize fixing their data and system infrastructures now or risk being outpaced by more agile, data-driven competitors.
LINKS MENTIONED IN THE EPISODE:
EMAIL: andrew@digitalreachagency.com
LINKEDIN: https://www.linkedin.com/in/andrew-seidman/
WEBSITE: https://digitalreachagency.com/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, hosted by Mary Czarnecki, business growth strategist Caitlin Harris shares her journey from a 911 dispatcher to a successful business consultant. Caitlin discusses her transition from corporate life to founding Momentum with Caitlin, where she helps business owners streamline their systems and automate processes without losing the personalized touch. Highlights include Caitlin's insights on essential business systems, the balance between automation and personalization, and the importance of rest and recharge. Caitlin also introduces her book 'Kingdom CEO Shift,' a devotional focused on transforming from survival mode to thriving as a business leader.
KEY POINTS:
- Automate for Sustainable Growth Without Losing Personalization
- Shift Your Identity to CEO for Breakthrough
- Prioritize Rest as a Strategy and Weapon
ABOUT CAITLIN:
Caitlin Harris is a Business Growth Strategist and founder of Momentum with Caitlin, where she helps business owners simplify their strategies, streamline their systems, and step fully into the businesses and lives they were meant to build. Caitlin brings strategy, structure, and spirit into every room she walks into — empowering entrepreneurs to move from chaos to momentum without sacrificing what matters most. She is also the author of the book Kingdom CEO Shift, a faith-centered guide showing business leaders how to lead from a place of divine authority, not survival mode.
LINK MENTIONED IN THE EPISODE:
EMAIL: caitlin@lighthousebcs.org
WEBSITE: momentumwithcaitlin.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of The Sticky Note Marketing Show, host Mary Czarnecki interviews journalist Trish Glose, who shares her 20 years of experience in storytelling and interviewing. Trish offers valuable tips on how to initiate and maintain conversations, whether at networking events, conferences, or personal gatherings. She emphasizes the importance of listening, observing body language, and making people feel special through meaningful interactions. The discussion also covers practical advice for bringing conversations to a close and introducing people effectively. Trish draws inspiration from the people she interviews and shares her passion for storytelling through her podcast and YouTube show 'Hungry For More.'
KEY POINTS:
- Effective Communication through Active Listening: The ability to genuinely listen, maintain eye contact, and observe body language is crucial for building rapport and encouraging others to share, making them feel safe and heard.
- The Power of Curiosity and Simple Questions: Overcoming the fear of initiating conversations often starts with simple, open-ended questions driven by genuine curiosity about the other person, rather than a desire to impress.
- Preparation and Professionalism: Whether in interviews, networking, or daily interactions, paying attention to detail and having a routine (even rehearsing a few exit phrases or facts for introductions) can elevate communication from amateur to professional.
ABOUT TRISH:
Obnoxiously curious, journalist Trish Glose has been asking questions and telling stories (professionally) for nearly 20 years. She began her journey in 2002, working in TV News in Medford, Oregon as reporter, moving up to producer and anchor and eventually Executive Producer. She’s covered everything from massive, destructive wildfires to murder trials to the meth epidemic and the homeless situation. It was the blossoming wine and food scene in Southern Oregon though, that she gravitated towards and kept pitching story ideas that would get her in a vineyard or local tasting room. Also dogs. She "retired" from TV news in 2021. After leaving the news business, she moved that passion for interviewing, connecting, and storytelling into her podcast, "Hungry for More : an Epicurean's Dilemma." It serves as a platform for unedited, longform interviews featuring chefs, winemakers, food bloggers, wine and food nerds, and really anyone who appreciates the epicurean side of life. She recently launched a show under the same umbrella as a way to bring others' stories to life.
LINK MENTIONED IN THE EPISODE:
YOUTUBE: @hungryformorewithtrishglose
INSTAGRAM: @hungryformorewithtrishglose
WEBSITE: trishglose.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes Sabir Semerkant, an expert in growing e-commerce brands. Sabir shares his journey from computer science to becoming a pioneer in the e-commerce industry, including his foundational role in Vitamin Shop and co-founding VaynerCommerce with Gary Vaynerchuk. He discusses the importance of testing, learning, and optimizing for success, and offers insights into building a robust brand. Sabir also introduces his Eight Dimensions Framework and the Rapid Two X program, designed to help e-commerce entrepreneurs scale effectively. Whether you're just starting or looking to elevate your existing business, this episode is packed with actionable advice and real-world examples of achieving significant growth.
KEY POINTS:
- Test, Don't Guess: Rely on constant testing and data, not opinions or ego, for real eCommerce growth.
- 1% Daily Wins Compound: Small, consistent improvements every day lead to massive long-term gains.
- Gross Margin Fuels Growth: Prioritize healthy gross margins and cash flow; they're more crucial than just high revenue.
ABOUT SABIR:
Sabir Semerkant is an eCommerce expert, growth strategist, and entrepreneur with over 20 years of experience driving over $1 billion in revenue. Endorsed by Gary Vee, Neil Patel, and Matt Higgins (SharkTank), Sabir has advised Fortune 500 companies, scaled startups, and helped brands like Canon, Tommy Hilfiger, and Sour Patch Kids achieve rapid growth. In 2024, Sabir’s Rapid 2X program boosted growth for 29 brands across 17 industries, delivering a 108% average increase in just 21 days. Prior programs have scaled over 150 brands, including Ashley Stewart, which grew from $3M to $30M under Sabir’s leadership. Sabir has developed a framework that unlocks 2X-10X growth for any ecom business that has Product-Market Fit. The 8-D Method allows you to thrive regardless of what is going on in the economy so they can grow sales and maximize profits even in today's ultra competitive market.
LINK MENTIONED IN THE EPISODE: growthbysabir.com/stickynote
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes web designer and business coach Kristen Doyle. Together, they discuss the essential factors in creating a successful website, signs indicating your website might need a redesign, and common mistakes to avoid. Kristen shares her journey from teaching to building a web design business, emphasizing the importance of strategy over aesthetics in web design. They also explore practical steps for those not ready for a full website overhaul and the significance of storytelling and personality in web content. Key insights include quick fixes to improve your website's navigation, homepage copy, and calls to action to create a more engaging and effective online presence.
KEY POINTS:
- Outdated or Evolved Businesses Need a Redesign: If your website looks old or your business has changed, it's time for a refresh to accurately represent your current brand and offerings.
- Avoid Overwhelming Visitors: Don't clutter your site with excessive menu items or try to showcase everything on your homepage; this often confuses visitors and hinders engagement.
- Quick Fixes for Impact: Improve your website immediately by simplifying your navigation and rewriting homepage headings and call-to-action buttons to be more engaging and benefit-oriented.
ABOUT KRISTEN:
Kristen Doyle is a web designer & business coach with a teacher's heart who helps online business owners build websites that actually work—for them and their customers. She specializes in strategic, conversion-focused design for business owners who’ve outgrown their starter website and are ready for something more polished and profitable. Through her Savvy Success Method, Kristen combines smart design, thoughtful copy, and streamlined strategy to create websites that reflect your brand and make sales without the hustle. When she’s not designing or coaching inside the Savvy Seller Collective, you'll probably find her by the pool watching her two boys perfect the art of the cannonball – splash zone guaranteed.
LINKS MENTIONED IN THE EPISODE:
EMAIL: kristen@kristendoyle.co
INSTAGRAM: instagram.com/kristendoyle.co
LINKEDIN: https://www.linkedin.com/in/kristen-doyle-co/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki interviews Lauren Shaw, one half of The Laurens team. Lauren shares invaluable insights on leveraging AI for high-ticket sales and business growth. Discover how to infuse your personality into AI-generated content, avoid generic output, and refine your sales sequences for increased conversions. Lauren also introduces advanced AI research tools and shares client success stories, offering practical tips and strategies for entrepreneurs. Don't miss out on learning how to harness the power of AI to enhance your marketing and sales processes.
KEY POINTS:
- Strategic AI for Sales Growth: The Laurens specialize in using AI to boost high-ticket sales and overall business growth.
- Personalize AI Content: To avoid generic AI output, feed your unique voice and expertise into prompts before generating content.
- AI-Powered Audience & Sales Insights: Leverage AI for deep audience research and to refine sales processes, leading to better conversions.
ABOUT THE LAURENS:
Lauren Capwell and Lauren Shaw—better known as "The Laurens"—are the powerhouse duo behind a groundbreaking approach to high-ticket sales and AI-driven business growth. With a unique blend of expertise—a rocket scientist with Stanford AI training and a sales expert who has scaled multiple 6- and 7-figure businesses and sold over $5 million in high-ticket programs—they’ve cracked the code on how to consistently attract and close premium clients. As the creators of The AI Sales Accelerator™ and Clarity Playbooks™, they help coaches, consultants, and online service providers transform their messaging, automate content creation, and build sales systems that convert. Their mission? To make AI simple, powerful, and practical—so business owners can scale with ease, reclaim their time, and achieve lasting financial freedom. Today, they’re here to share the real truth about AI in sales and marketing—what’s working, what’s not, and how to use AI to streamline your business without losing your voice, authenticity, or personal touch.
LINKS MENTIONED IN THE EPISODE:
EMAIL: hi@clarityplaybooks.com
WEBSITE: https://thelaurens.ai/
IG: https://instagram.com/thelaurens.ai
FB: https://www.facebook.com/thelaurensai
LINKEDIN: https://www.linkedin.com/in/laurenshawla/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes Tim Bradley, co-founder of Pennant Video. Tim shares his expertise on leveraging video marketing effectively for businesses of all sizes. He discusses the common gaps in video marketing, especially in the middle of the funnel, and introduces the Video Marketing Trifecta—comprising Anthem videos, Explainer videos, and Endorsement videos. Tim explains the importance of these distinct types of videos and how they help in differentiating a brand, building trust, and converting prospects into buyers. He also shares insights on overcoming communication bottlenecks and how to stay inspired in the fast-changing world of digital marketing. Tune in to learn actionable tips for incorporating video into your marketing strategy and maximizing its impact.
KEY POINTS:
- Video Gap: Most miss using video to nurture leads mid-funnel.
- Trifecta: Use Anthem, Explainer, and Endorsement videos to guide buyers.
- When to Use: Ideal during rebrands or messaging challenges.
ABOUT TIM:
Tim Bradley is the Co-Founder of Pennant Video, a B2B-focused agency that has pioneered the Video Marketing Trifecta™ to power mid-funnel marketing strategies. With nearly two decades of experience in video marketing, Tim has partnered with leading B2B tech brands like Cisco, Hitachi, Philips and countless startups, bringing their stories to life with compelling video campaigns. Before founding Pennant, Tim was the Executive Producer at a large communications agency. In his 12 years there, he built, managed and mentored a 25-person creative team, while growing the business in competitive sectors such as tough tech, cybersecurity, and healthcare. He believes in creating work that cuts through the noise—methodical yet bespoke, scalable yet unique. Beyond client projects, Tim mentors aspiring creatives through workshops and portfolio reviews, reinforcing his belief that elevating new talent fosters a more innovative and story-driven industry. Tim has built an engaged following on LinkedIn by being relatable, authentic and authoritative, with equal parts actionable insights and compelling storytelling. (And the occasional dad joke.) He believes strongly in the power of community and mentoring, that connections mean more than just a numbers game, and that young creatives deserve the wisdom he’s gained over a long and ongoing creative career. His philosophy is simple: create meaningful connections through impactful stories that resonate and endure. Outside the office, Tim draws inspiration from his love of snowboarding, family, and the outdoors, channeling the focus, adaptability, and persistence honed on the slopes into navigating today’s competitive marketing landscape.
LINKS MENTIONED IN THE EPISODE:
EMAIL: bookings@empathyfirm.com
WEBSITE: https://empathyfirm.com/
LINKEDIN: https://www.linkedin.com/in/tim-bradley-pennant/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this riveting episode of the Sticky Note Marketing Show, host Mary Czarnecki sits down with Scott Parker, an educator, team-building facilitator, and award-winning comedy performer. Scott shares his journey into the world of improv, team building, and juggling, and how he uses these skills to foster positive workplace cultures. They discuss a variety of engaging topics, from Scott's experience retracing the Lewis and Clark Trail to innovative team-building games like 'Whoosh.' Tune in for an enlightening and laughter-filled conversation that delves into the power of positivity, fun, and teamwork.
KEY POINTS:
- Improv Builds Teams: Scott uses improv to spark connection and collaboration.
- Play Improves Culture: Fun games foster trust and engagement.
- Virtual Fun Works: Shared online activities keep teams connected.
ABOUT SCOTT:
Scott Parker is an educator, team-building facilitator, and award-winning comedy performer who is dedicated to promoting a positive culture in the workplace through team-building and leadership training. Scott holds a Master’s Degree in Education and has taught workshops for companies such as Shell Oil, PepsiCo, and Comcast. A professional improv teacher, Scott honed his craft working with the esteemed Second City Improv before becoming the Executive Director of the award-winning Historic Chief Theater in Steamboat Springs, Colorado. Scott uses his expertise to foster engagement and creativity through training and improv workshops that offer a blend of comedy, creativity and positive team building. Scott currently resides in Oregon Wine Country with his wife and children.
LINKS MENTIONED IN THE EPISODE:
EMAIL: scottparker@rocketmail.com
LINKEDIN: https://www.linkedin.com/in/scott-parker-89b62522/
WEBSITE: https://www.scottparkerleadership.com/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes veteran marketing and communications coach Seth Donlin. With over 20 years of experience, Seth shares actionable strategies for gaining visibility, building a personal brand, and creating an authority platform through podcast guesting. He offers insights on overcoming imposter syndrome, crafting engaging stories, and taking an active role as a podcast guest. Discover the importance of storytelling, detailed preparation, and relatable anecdotes in making meaningful connections with your audience. Tune in for expert advice on elevating your podcast guesting game.
KEY POINTS:
- Gain Visibility & Authority: Learn how to build your personal brand to stand out.
- Conquer Speaking Fears: Focus on connecting with your ideal audience.
- Master Podcast Guesting: Use it strategically to build your platform.
ABOUT SETH:
Seth Donlin is a marketing and communications coach with over 20 years of expertise in storytelling and strategic brand-building. Focusing on the power of authentic storytelling, Seth helps his clients connect deeply with their target audiences and drive exponential growth by leveraging other people's audiences via podcast guesting and other speaking opportunities. He is the founder of Awen A/F, a boutique strategic communications agency specializing in advising coaches, consultants and other subject matter experts.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: seth@sethdonlin.com
LINKEDIN PAGE: https://www.linkedin.com/in/sethdonlin/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes expert Michelle Oucharek-Deo to debunk the myth that you do not have time to accomplish your goals. Michelle shares her innovative methods and personal journey to reclaiming lost time through intentional living. Learn about her unique tools like the 42-minute hour and her customizable time recovery system designed for both personal and corporate growth. Michelle dives deep into why intentional time management is key and offers practical advice for overcoming time barriers. This episode is packed with valuable insights for anyone looking to enhance productivity, reduce stress, and live a more intentional and joyful life.
KEY POINTS:
- Busting the "No Time" Myth: The episode focuses on proving that people do have time for what they want and offers strategies to find it.
- Michelle's Unique Expertise: Guest Michelle Oucharek-Deo combines counseling, art therapy, and other experiences to help people with time recovery.
- The Power of Intentional Time: The core message is about consciously choosing how to spend time, leading to a feeling of having enough.
ABOUT MICHELLE:
Michelle Oucharek-Deo is a creative force who believes that reclaiming lost time is the key to living a more meaningful and joyful life. With over 30 years of experience as a speaker, educator, and entrepreneur Michelle combines her advanced trainings to help people find clarity, balance, and a renewed sense of purpose while breaking through their time barriers. As a published author and international speaker, Michelle doesn’t just talk about transformation—she invites her audience to experience it. Whether she’s coaching one-on-one, leading a strategic time recovery workshop, or captivating a packed room with her inspiring keynotes, Michelle’s blend of compassion, humor, and actionable time strategies leaves a lasting impact. Her work resonates deeply in both intimate settings and large corporate arenas, empowering others to reclaim their time, enhance productivity, and truly thrive.
LINKS MENTIONED IN THE EPISODE:
EMAIL: vanartexpression@gmail.com
FACEBOOK GROUP: https://www.facebook.com/groups/301016942051038
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, Mary Czarnecki hosts Vance Morris, a customer experience expert who shares invaluable insights into customer retention. Vance, with a decade of experience at Walt Disney World, discusses the importance of focusing on existing customers to improve profitability, the concept of customer 'plusing,' and practical strategies to create unforgettable experiences. Learn how simple yet effective steps can transform your customer relations and enhance your business's growth.
KEY POINTS:
- Customer retention is often overlooked, with most businesses focusing heavily on acquisition and allocating little to no budget for keeping existing clients.
- A three-pronged approach to customer retention involves creating emotional engagement (e.g., a print newsletter with personal touches), consistent promotions (e.g., exclusive offers via postcard and email), and regular communication.
- Improving the customer experience involves identifying all customer touchpoints, analyzing how they are currently handled, prioritizing areas for improvement, and implementing new standards to create memorable and positive interactions.
ABOUT VANCE:
Vance helps business owners get, serve and keep clients for life through creating experiences and response required marketing. He is a Former Birth Control Factory Security Guard turned Disney Leader, turned Bankrupt Out of Work Executive, turned Carpet Cleaner, turned Successful Entrepreneur.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: https://deliverservicenow.com
EMAIL: vance@chesapeakeservicesolutions.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki interviews transformational coach and business strategist Jackie Grice. Jackie shares her journey, from co-owning a transportation company to becoming a sought-after coach who helps others build purpose-driven businesses. Amid the COVID-19 pandemic, Jackie pivoted her career by embracing silence and discovering her true calling. She emphasizes the importance of aligning business goals with personal values, trusting one's instincts, and fostering a supportive community. Don't miss Jackie's powerful insights and practical exercises designed to help business owners and entrepreneurs find their true purpose and achieve success.
KEY POINTS:
- Build a purpose-driven business: The focus is on aligning business design with broader, non-financial goals and one's true calling.
- Discover "what's in your hands": Instead of copying others, identify your natural talents, passions, and what you are inherently good at to build a business from that foundation.
- Embrace the power of the pause: Taking time for silence and reflection is crucial for hearing your purpose and developing a strategic direction for your business.
ABOUT JACKIE:
Jackie B. Grice Speaker, Bestselling Co-Author, CEO, Transformational Coach, and Business Strategist Founder Jackie is a powerhouse speaker, masterclass instructor, and trailblazer in soulful business strategy. As the visionary behind a multi-million dollar company, her expert business acumen and faith-driven approach to life have inspired and empowered countless others to unleash their full potential and embrace a life without limits. Raised as the youngest of nine by two relentless entrepreneurs, Jackie B inherited her parents' unstoppable drive. She dove headfirst into the world of business, mastering the art of starting, scaling, and sustaining a company. Her journey led to the creation of J Diamond Inc., dba Agape Travel and Tours, now a multimillion-dollar transportation company. With over 20 years of success, Jackie didn't stop there—she launched her own coaching, consulting, and business strategy business, Launching Deeper Enterprises. What sets Jackie apart is her unique strategy: soulful business. During the COVID-19 pandemic, her thriving business came to a halt, and this challenging time led her to find a deep connection to her faith. In her lowest moment, she discovered a powerful message: live a limitless life by clearly discerning the voice of God. Jackie shares this revelation with others, helping them discover what is holding them back from the life and business success they desire. Her relatable, warm, and confident connection and her tools for reaching business success ignite their ability to pursue their purpose and prosper. Jackie’s numerous roles, certifications, credentials, and approvals have allowed her vast experience in government contracting with state and federal agencies, including higher education institutions and the Department of Defense. She pursued a degree in Mechanical Engineering from the University of Virginia and is the founder of the non-profit Create Vision. Jackie is most proud of being a devoted wife to Wayne and a loving mother to Diamond and Wayne Grice II.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: jackiebgrice.com/
INSTAGRAM: instagram.com/jackiebgrice/
CONNECT WITH ME:
WEBSITE: maryczarneckispeaks.com
FACEBOOK: facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki interviews Gayle Goodman Lynch, a serial entrepreneur and certified Business Life Coach. Gayle shares her unique approach to coaching by combining business strategies with personal development. She emphasizes the importance of separating one's identity from their business and offers advice on how to avoid the common trap of feeling owned by your business. Gayle also discusses how to transition from a corporate job to entrepreneurship and the significance of creating personal space and relaxation. Highlights include practical tips on maintaining balance, the benefits of group coaching, and the transformative power of three deep breaths. Tune in to discover how to align your business with your personal goals and achieve greater peace and success.
KEY POINTS:
- Business Life Coach: Gayle Goodman Lynch defines her role as a "business life coach," blending business and life coaching.
- Working "on" Business: The importance of working "on" your business, not just "in" it, is emphasized.
- Personal Responsibility: Taking personal responsibility for your situation is crucial to making positive changes.
ABOUT GAYLE:
Gayle Goodman Lynch is a serial entrepreneur and business life coach Certified by Business Made Simple. She launched her first venture at the outset of the Great Recession in November 2008 and over the years her passion has become her mission: helping other business owners achieve predictable business success, empowering them to enjoy a more balanced life.
Gayle’s background in marketing and communications has developed her love for a good story and she helps clients invite their customers into a story where the customer is the hero and the company is the guide helping that hero achieve success.
While she has built successful businesses over the past 16+ years, she’s also fumbled and discovered much of a business failure has to do with our own limiting beliefs. Over the past decade, Gayle has embarked on a journey of leveling up personally through an exploration of mind, body and spirit principles. Now she creates the life she wants and blends the practical frameworks of the Business Made Simple methodology with her own practical wisdom in her coaching practice.
Having been blessed with boundless energy, in her free time Gayle co-owns a commercial signs and graphics company with her husband and hosts her own podcast called Choice Wisdom. She and Greg and live in East Dallas with their teenage daughter, two dogs and three cats. (If only there were systems and frameworks for that kind of chaos!)
LINKS MENTIONED IN THE EPISODE:
EMAIL: ggoodman@coequalnetwork.com
WEBSITE: gaylegoodmanlynch.com
PODCAST: choicewisdompodcast.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki interviews marketing expert Chantal Cornelius, founder of AppleTree Marketing. Chantal shares insights from her new book 'Standout Strategies' and discusses the importance of building emotional connections in business. Learn about the pitfalls of not connecting emotionally, the benefits of narrowing your target market, and how to effectively use the right language to attract your ideal clients. Chantal also shares practical advice on how to ask clients for feedback and why it’s crucial for business growth. Don't miss these invaluable tips to stand out and succeed!
KEY POINTS:
- Emotional Connection is Key: Building a strong emotional connection with potential clients is crucial for success. Subconscious emotional decisions heavily influence buying behavior.
- Specialization and Clarity: Narrowing your focus and clearly defining your target market allows you to attract the right clients and command higher fees. Knowing your ideal client allows you to use the right language to connect.
- Customer Feedback is Essential: Regularly asking clients for feedback, particularly regarding how they feel about working with you, provides valuable insights for improving your business and marketing strategies.
ABOUT CHANTAL:
Chantal Cornelius set up her business, Appletree Marketing, in 2000 and since then has helped hundreds of coaches, consultants and speakers to grow their businesses. She has written two books about how to market and grow successful businesses and has nearly finished her third book. She provides practical, straight-talking marketing advice to help businesses to grow. When she’s not working you’ll find her out riding her horse, walking her dog or working in her garden.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: https://appletreeuk.com
EMAIL: chantal@appletreeuk.com
FREE TEST: https://appletreeuk.com/take-the-test/
LINKEDIN: https://www.linkedin.com/in/chantalcornelius/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes strategic business advisor Ericka Scott. With over two decades of experience, Ericka helps entrepreneurs focus on strategic planning and goal-setting while managing day-to-day operations. During their conversation, Ericka discusses her Strategic Plan Now framework, which aids businesses in aligning their teams around core objectives and maximizing efficiency. She also shares practical advice on structuring effective meetings, ensuring consistency in communication, and ultimately driving business growth. Tune in to gain insights on transforming your business through strategic clarity and actionable frameworks.
KEY POINTS:
- Strategic planning is essential for business growth and team alignment, especially for owner-operators who need to focus on their "zone of genius."
- A clear framework, like Ericka's "Strategic Plan Now," helps teams understand their mission, vision, and core values, leading to better accountability and implementation.
- Effective communication and consistent meetings, using tools like the "3 Ps" (Plans, Progress, Problems), can significantly improve team productivity and clarity.
ABOUT ERICKA:
Ericka Scott is a Strategic Business Advisor providing coaching and consulting. With over two decades of experience in various administrative and operations functions, Ericka helps leaders unlock clarity, focus, and measurable results. Ericka specializes in personalized 1:1 coaching and dynamic facilitation, empowering entrepreneurs and leadership teams to create actionable strategies that fuel growth and simplify operations through the Strategic Plan Now framework. This framework drives results and ensures businesses not only define clear missions and strategic objectives but also implement accountability systems that deliver sustainable impact. Known for her ability to assess complex organizational challenges and implement efficiencies that drive measurable results, Ericka partners with business owners to align their vision, enhance decision-making, and lead with confidence. If you're ready to cut through the chaos, gain strategic direction, and transform your business into a thriving success story, join Ericka for actionable insights, proven frameworks, and the inspiration you need to take your business to the next level.
LINKS MENTIONED IN THE EPISODE:
WEBSITE: www.erickaalice.co
EMAIL: ericka@erickaalice.co
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki sits down with Jess Jensen, founder of Copilot Communications. Jess shares her expert insights on why senior leaders should maintain a strong digital presence. The discussion covers the importance of authenticity, challenges leaders face in engaging online, and practical tips for getting started on various platforms. If you're a leader looking to enhance your digital footprint without feeling overwhelmed, this episode is a must-watch. Tune in to discover how to build your authority and connect meaningfully in the digital space.
KEY POINTS:
- Leaders should have a digital presence: Senior leaders shouldn't "go dark" on digital platforms, as having a presence can improve authority and build connections.
- Authenticity is valuable: Individual leaders can bring authenticity and humanity to their online presence, which complements corporate marketing efforts.
- A strategic approach is necessary: To effectively show up online, leaders need a strategy, a plan, and shouldn't just "wing it."
ABOUT JESS:
Co-pilot Communications is a female-owned advisory, based in Oregon. We partner with C-suite, senior executives and ambitious founders to cut through the digital noise with clear, authentic messaging. Co-pilot sharpens and elevates a leader’s professional brand using editorial planning, and digital strategies including social media and podcasting.
Founder Jess Jensen, drawing on 20 years of Fortune 500 experience at Nestlé, Adidas, Qualcomm, and Microsoft, helps clients engage stakeholders, communicate with clarity, and build a lasting legacy in today’s digital-first world. She does this all through the lens of servant leadership.
LINKS MENTIONED IN THE EPISODE:
LINKEDIN: https://www.linkedin.com/in/jessicakjensen/
WEBSITE: https://www.copilotcommunications.com/contact
EMAIL: contact@copilotcommunications.com
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki chats with Veronica Romney, international keynote speaker and author of 'Identity Marketing'. They dive deep into the concept of identity marketing—connecting brands deeply with people's identities. Veronica shares insights from her book and discusses the powerful psychological fundamentals brands can leverage, whether small businesses or large corporations. They also cover personal anecdotes, challenges, and specific frameworks that listeners can implement right away. Tune in for an engaging conversation filled with actionable tips and inspiring stories.
KEY POINTS:
- Deep Connection: Identity marketing aims to create a profound connection between a brand and an individual's identity.
- Personal Identity: This connection taps into "who they are" and "who they wish to become."
- Extreme Loyalty: The goal is to foster such strong loyalty that customers would desire to be permanently associated with the brand.
ABOUT VERONICA:
Veronica Romney is a 17+ year marketing leadership expert, international keynote speaker, podcast host, book author, and a private Rainmaker to some of the world’s most elite brands. As a former Speaker and Trainer for Tony Robbins and Dean Graziosi, Chief of Staff at BossBabe, Director of Marketing Suite Products for a $2B evaluated software company, and former Marketing Agency Owner, she’s had the privilege of witnessing the marketing industry’s evolution firsthand from every angle possible.
LINKS MENTIONED IN THE EPISODE:
INSTAGRAM: https://www.instagram.com/vromney/
LINKEDIN: https://www.linkedin.com/in/vromney/
WEBSITE: https://www.veronicaromney.com/about/
YOUTUBE: https://www.youtube.com/@vromney
X: https://x.com/vromney
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki welcomes Casey O'Toole, founder of LinkyBot, an AI-powered platform revolutionizing LinkedIn engagement and B2B sales. They discuss common mistakes in LinkedIn lead generation, the importance of automation and personalization, and how to effectively use AI to nurture leads. Casey also shares his entrepreneurial journey and success stories from clients using LinkyBot. Plus, get insights into the future of AI in sales and tips on avoiding LinkedIn 'ick factor' while maintaining authenticity. Tune in for valuable strategies to enhance your LinkedIn marketing efforts!
KEY POINTS:
- LinkedIn Lead Gen Errors: Common mistakes in using LinkedIn for lead generation.
- LinkyBot's AI Evolution: Casey O'Toole's journey to creating an AI-powered LinkedIn automation tool.
- Automation vs. Authenticity: Balancing AI automation with genuine engagement.
ABOUT CASEY:
Casey O’Toole is the founder of LinkyBot, a groundbreaking AI-powered platform transforming how businesses scale LinkedIn engagement and B2B sales. With over 15 years of experience in AI, SaaS, and business development, Casey is a pioneer in creating tools that balance automation with authenticity. His innovative approach has helped mid-sized businesses overcome challenges in lead generation, ethical AI practices, and compliance, while maintaining the personal touch necessary for building trust. Casey’s mission is to empower professionals to embrace AI responsibly, ensuring their outreach not only drives results but also resonates with authenticity. As a thought leader, Casey has inspired countless sales and marketing leaders to see AI as an enabler, not a replacement, for genuine human connection.
LINKS MENTIONED IN THE EPISODE:
EMAIL: casey@linkybot.ai
LINKEDIN: https://www.linkedin.com/in/thecaseyotoole/
LINKEDIN PAGE: https://www.skool.com/linkedin-ai-mastery-lab/about
WEBSITE: https://linkybot.ai/
YOUTUBE: https://www.youtube.com/@LinkedInAlchemist
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Sticky Note Marketing Show, host Mary Czarnecki interviews Chad Solis, Chief Marketing Officer at AudioEye. They discuss Chad's extensive experience in driving business growth through innovative marketing strategies, with a particular emphasis on digital accessibility. Learn how making your digital assets accessible can provide a competitive edge, enhance user experience, and tap into a loyal audience with significant buying power. Chad shares actionable insights, practical tips, and real-world success stories, highlighting the importance of empathy in marketing. Don't miss out on this valuable conversation that could transform your business approach!
KEY POINTS:
- Digital Accessibility as a Competitive Advantage
- Empathy-Driven Marketing and Product Development
- Human-Assisted Technology for Effective Accessibility
ABOUT CHAD:
Chad Sollis is a veteran marketing and product leader with over 20 years of experience driving business growth and innovation. As Chief Marketing Officer at AudioEye, he leads strategic initiatives in brand development, product marketing, and customer engagement for the premier digital accessibility platform. Chad has a proven track record of scaling companies from $30 million to $3 billion in revenue and has guided four firms through successful IPOs. With past leadership roles at Adobe, Pluralsight, Vivint, and Traeger, he brings extensive expertise in both B2B and B2C sectors.
LINKS MENTIONED IN THE EPISODE:
EMAIL: chad.sollis@audioeye.com
LINKEDIN: https://www.linkedin.com/in/sollis/
LINKEDIN PAGE: https://www.linkedin.com/company/audioeye-inc
WEBSITE: AudioEye.com
BONUS:
Chad is giving an opportunity for companies to scan their site for free for accessibility issues: https://www.audioeye.com/website-accessibility-checker/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
In this episode of Sticky Note Marketing, host Mary Czarnecki interviews Eran Friendinger, co-founder and CTO of Voyantis. Eran delves into how advanced data analytics and predictive growth strategies can seamlessly integrate technical insights with actionable marketing tactics. They discuss the concept of value-based bidding, the importance of predicting customer lifetime value, and how businesses can increase their ROI by effectively leveraging AI-driven decision-making. Eran shares valuable tips on how organizations can ensure their data infrastructure is ready and how different marketing teams can collaborate for optimal outcomes. Tune in to learn how to turn predictive insights into tangible marketing actions!
KEY POINTS:
- Connecting Marketing & Tech: Eran emphasizes the crucial link between marketing teams and the technical resources needed for data-driven automation. He built Voyantis to bridge this gap.
- Value-Based Bidding: Eran explains how value-based bidding (focusing on user value, not just volume) can significantly improve marketing ROI and efficiency, especially for e-commerce.
- Data-Driven Decisions: Eran highlights the importance of data infrastructure, recognizing that data is never perfect, and building systems that can handle data imperfections and breakdowns to ensure consistent value generation.
ABOUT ERAN:
Meet Eran Friendinger. As the Co-Founder & CTO of Voyantis, he helps businesses unlock user value through advanced data analytics and predictive growth strategies, seamlessly integrating technical insights with actionable marketing.
LINKS MENTIONED IN THE EPISODE:
EMAIL: eran@voyantis.ai
LINKEDIN: https://www.linkedin.com/in/eran-friendinger-5b38506/
WEBSITE: https://boldpmm.com/eran-friendinger/
CONNECT WITH ME:
WEBSITE: www.maryczarneckispeaks.com
FACEBOOK: https://www.facebook.com/maryczaronline
INSTAGRAM: instagram.com/maryczarnecki_
LINKEDIN: linkedin.com/in/mczarnecki/
SPOTIFY: https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B
APPLE PODCAST: https://podcasts.apple.com/us/podcast/sticky-note-marketing-with-mary-czarnecki/id1484391371
DOWNLOAD THE FIRST TWO CHAPTERS OF MY BOOK FOR FREE: The Connection Engine: 52 Innovative Lead Generation Ideas for Small Businesses
GET ACCESS HERE: https://maryczar.com/freechapters
Hosted on Acast. See acast.com/privacy for more information.
📢 How to Master Sales & Lead Generation in 2025! 🚀
Ever feel like the sales game is constantly changing? 🤔 Join Mary Czarnecki on the Sticky Note Marketing Show as she chats with Todd Schuchart, a self-proclaimed "goofball" and expert in life insurance sales and lead generation! 🤯
Todd, leader of Razor Ridge Leads, shares his unconventional wisdom on:
➡️Why "sales mode" is a HUGE mistake (and what to do instead).
➡️The critical questions to ask your lead vendor (especially with 2025 regulations!).
➡️How to truly understand your audience (hint: it involves getting your "feet wet").
➡️The power of listening (and why it's more important than ever). And much more!
This episode is a MUST-LISTEN for anyone in sales, marketing, or business leadership. Todd's raw, honest advice will challenge your thinking and inspire you to take action.
👉Make sure to visit Todd’s website,razorridge.com and page https://www.linkedin.com/in/toddcharles/ to know more about what he does!
Stay tuned to the Sticky Note Marketing Show! ➡️ We’ll upload the episode on your favorite podcast platforms or visit 🔗https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B!
SalesTips #LeadGeneration #MarketingStrategy #BusinessGrowth #StickyNoteMarketing
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Ever feel intimidated by your competitors? Struggling with slow periods in your business?🤔
Join Mary Czarnecki on the Sticky Note Marketing Show as she chats with Jim Clouse, founder, CEO, and inventor of https://ClikitySplit.com/ 🌐
Jim, a CPA and internet marketing veteran, shares his insights on how small businesses can leverage real-time dynamic marketing to not only survive but thrive. He'll reveal how ClickitySplit, a revolutionary platform and vertical search engine, helps businesses of all sizes, even the "mom and pop" shops, gain a significant market advantage.📈
Jim and Mary discuss the power of nimbleness, the importance of flexible marketing strategies, and how to drive revenue during those dreaded slow times. They'll also dive into the crucial role of data-driven decision-making and how ClickitySplit's narrowcast analytics provide invaluable insights.🔥
⚠Plus, Jim shares inspiring stories of businesses that have used his technology to achieve remarkable results. Don't miss this opportunity to learn how to outfox and outmarket your competition!
👉Make sure to visit Jim’s website, https://SmallBusinessNetwork.tv/ and https://clikitysplit.com/mobile#Videos to know more about what he does!
Stay tuned to the Sticky Note Marketing Show! ➡️ We’ll upload the episode on your favorite podcast platforms or visit 🔗https://open.spotify.com/show/43zwg2VNf8nMuqhrAn5L3B!
SmallBusinessMarketing #RealTimeMarketing #CompetitiveAdvantage #MarketingTips #BusinessGrowth
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
📣 Tune in to the latest episode of the Sticky Note Marketing Show!🎙️
This week, Mary Czarnecki sits down with brand-building expert Katie Cabanas to discuss the secrets to crafting a winning brand message that resonates with your audience. 🧲
Katie shares invaluable insights from her experience working with diverse brands, emphasizing the importance of:
Understanding and clearly communicating the problems your brand solves. 🤔
Staying attuned to current events and trends to ensure your message remains relevant. 📰
Building a strong internal team that believes in your brand. 💪
Don't miss this insightful episode! 🎧
If you want to learn more about Katie and what she does, visit the links below!
➡️ www.cabanas-consulting.com
➡️ linkedin.com/in/katie-cabanas-a799178/
stickynotemarketing #branding #marketing #podcast #entrepreneur #business
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Ready to navigate the rapidly changing world of marketing and sales in the age of AI? 🚀
Join us on the Sticky Note Marketing Show as I chat with Kristen Leone, founder, consultant, sales trainer, and fractional CRO. Kristen shares invaluable insights on adapting your strategies to the AI-powered landscape and the timeless fundamentals that still matter.💥
Kristen's diverse background, spanning startups to major corporations like Pfizer, General Mills, WebMD, and Google, gives her a unique perspective on the challenges and opportunities facing businesses today. She dives into how AI is supercharging major platforms, the importance of high-quality first-party data, and the need for teams to be flexible and adaptable.
Plus, Kristen shares essential, often undervalued, sales skills: ✔️service mindset, ✔️strong communication, and ✔️understanding client needs. Learn how to operate "shoulder-to-shoulder" with clients, providing genuine value and building long-term partnerships.
Want to learn how to thrive in the age of AI and master the art of effective sales?
If you want to learn more about Kristen and what she does, visit her website: https://thekristenleone.com/
StickyNoteMarketing #AISales #MarketingStrategy #SalesTraining #BusinessGrowth
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
In the final episode of the "How to Write Creative Briefs That Inspire Action Without Overwhelming Your Team: The Secret to StoryBriefing™" series on Sticky Note Marketing, Mary Czarnecki reveals the secret to giving your campaigns clear direction: a well-defined behavior objective.
Learn how brands like Nationwide have aligned creative teams with actionable goals to drive measurable results.
Ready to focus your briefs and maximize impact? Tune in now!
#marketingtips #contentmarketing #creativebriefing #behaviorobjectives #campaignstrategy #stickynotemarketing
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Welcome back to Sticky Note Marketing!
In part two of our "How to Write Creative Briefs That Inspire Action Without Overwhelming Your Team: The Secret to StoryBriefing™" series, we’re diving into the heart of every great creative brief: the insight.
Learn how to uncover those powerful “aha” moments that drive audience action. With real-world examples, like Experian’s emotionally resonant campaign, this episode will inspire you to think beyond surface-level observations.
Don’t miss it — tune in now!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
In this episode of Sticky Note Marketing, we kick off our exclusive three-part series on "How to Write Creative Briefs That Inspire Action Without Overwhelming Your Team: The Secret to StoryBriefing™" where we’re sharing how to get started with Mary Czarnecki’s proprietary approach to creating high-impact creative briefs. Discover why understanding your audience beyond demographics is the first and most crucial step. Learn how brands like Caterpillar have used in-depth audience profiles to create campaigns that stand out. Ready to take your briefs to the next level? Tune in now and start building better connections with your audience!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Tired of chasing leads that never convert?🤔
Want to turn your network into a goldmine of clients? Join us as we dive deep into the world of networking with the incredible Cat Orsini, founder of Action Incubator.🔥
In this episode of the Sticky Note Marketing Show, you'll discover:
The power of intentional networking: Learn how to cultivate meaningful relationships with potential clients and referral partners.
The art of the follow-up: Master the art of staying top of mind without being pushy or salesy.
Leveraging existing connections: Discover how to tap into your current network to generate more leads and sales.
Overcoming networking anxiety: Get practical tips to build your confidence and connect with anyone, anywhere.
Ready to ignite your sales process and take your business to the next level? Tune in this week’s episode!
Turn your network into your net worth! Connect with Cat Orsini to learn more 👇
Website: https://www.actionincubator.com/
LinkedIn: https://www.linkedin.com/in/catorsini/
Facebook: https://www.facebook.com/catstancik
Instagram: https://www.instagram.com/cat.orsini/
YouTube: https://www.youtube.com/@catorsini123
#stickynotemarketing #networkmarketing #salestips #businessgrowth #entrepreneurship
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Unlock the Power of Relationships: A Conversation with Scott Grates
Tired of chasing leads and cold calling? Ready to build a business that runs on autopilot?💭
Join us on the Sticky Note Marketing Show as we dive deep into the world of relationship marketing with the visionary entrepreneur, Scott Grates.
In this episode, you'll discover:
📈The secret sauce of referral marketing: Learn how to leverage your existing network to generate consistent leads and sales.
🤝How to build authentic relationships: Discover practical tips on how to connect with people on a deeper level.
🧠The mindset shift needed for entrepreneurial success: Overcome self-doubt and embrace a growth mindset.
🚀Real-world strategies for implementing relationship marketing: Learn how to integrate these principles into your daily business activities.
Don't miss this opportunity to gain valuable insights from a seasoned entrepreneur!
PS: Want to learn more about Scott Grates and his work? Check out his website and socials for additional tips and strategies.
🔗https://www.scottgrates.com/
🔗https://www.instagram.com/scottgrates/
🔗https://www.linkedin.com/in/scottgrates/
relationshipmarketing #businessgrowth #entrepreneurship #smallbusiness #podcast #stickynotemarketing
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Feeling overwhelmed by marketing options for your startup? 🤔 Don't worry, you don't need a massive budget to make a big impact!💥
Join us this week for a special episode featuring Lily Garrett, a seasoned marketing strategist at MAXIA Marketing. She specializes in identifying foundational issues and building robust marketing frameworks for effective positioning, consistent branding, and reliable lead generation. Together, we'll break down effective strategies for early-stage businesses.
Here's what you'll learn:
👉Validate your idea: Don't fall in love with your product before the market does! Lily recommends reading "The Mom Test" to ensure your idea solves a real problem.
👉Focus on foundations: Get your audience research, messaging, and positioning dialed in before diving into tactics.
👉Leverage free marketing tools: Reddit, LinkedIn Sales Navigator, and user-generated content (UGC) can be powerful drivers of growth without breaking the bank.
👉Prioritize ruthlessly: Focus on your marketing "sweet spot" - the things your company does best and where your audience hangs out.
👉Hire for attitude over skills: Early-stage startups thrive with scrappy, enthusiastic team members who can learn and adapt.
Ready to take action? Comment POWERHOUSE if you want to be tagged when the episode uploads!✨
Connect with Lily:
🔗https://www.linkedin.com/in/lilly-garrett/
🔗https://maxiamarketing.com/booking
#StickyNoteMarketing #startupmarketing #marketingtips #limitedbudget #entrepreneurlife
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Want to know how to turn complex, high-tech innovations into products that consumers actually use and love?🤔
Join us as we chat with Rani Al Hajji, a global expert in innovation and sustainability in the Fast-Moving Consumer Goods industry.🚀
In this episode, you'll learn:
- The importance of consumer-centric innovation: Discover how to ensure that your innovations not only meet consumer needs but also resonate with their desires.
- Strategies for integrating sustainability: Learn practical tips for incorporating sustainability into your product development process without compromising effectiveness.
- Leadership lessons from a seasoned expert: Gain insights into how to lead large teams and drive innovation in a fast-paced environment.
- Overcoming challenges in the FMCG industry: Understand the unique challenges faced by companies in the fast-moving consumer goods sector and learn how to navigate them successfully.
- The power of cross-functional collaboration: Discover the importance of working together with diverse teams to achieve innovation and sustainability goals.
Connect with Rani to learn more!
🔗ranialhajji24@gmail.com
🔗https://www.linkedin.com/in/rani-al-hajji/
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Tired of struggling with sales conversations? Feeling unsure about your approach?
Join us as we dive into the world of authentic sales with expert Theresa French, CEO and Founder of Sellmark Sales. Theresa shares her invaluable insights on how to build confidence, overcome the "ivory tower syndrome," and transition from friendly conversations to successful sales.
- Overcoming the fear of rejection and building confidence
- Crafting compelling conversations that resonate with your audience
- Identifying and addressing common challenges faced by non-traditional salespeople
- Transforming your sales approach to be more authentic and effective
Don't miss out on this opportunity to learn from a seasoned professional and take your sales game to the next level!
Want to learn more from Theresa? Connect with her on these platforms:
LinkedIn: https://www.linkedin.com/in/tjsellingcoach/
Website: https://theresa.podvantage.ai/
Here's a BONUS for you! Get Theresa's CARE Conversational Guide:https://sellmarksales.com/care
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you an e-commerce brand heavily relying on Amazon? It's time to rethink your strategy!🤔
In this week’s episode of the Sticky Note Marketing Show, we chat with Dylan Lam (aka “Digital Dylan”), the mastermind behind Omirank, a digital marketing agency specializing in helping e-commerce brands succeed online.📈🚀
Dylan shares valuable insights on why diversifying beyond Amazon is crucial for long-term success. He discusses strategies like crowdfunding and exploring other platforms to mitigate risks and expand your reach.
Here’s what you’ll learn:
- The importance of product validation: Avoid costly mistakes by testing your product before investing heavily.
- Diversify your sales channels: Don't rely solely on one platform. Explore options like Kickstarter, Shopify, and social commerce.
- Mitigate risks: Protect your business from unexpected challenges like platform suspensions and policy changes.
Want to take your e-commerce business to the next level?💡Don't miss out on this opportunity to transform your e-commerce business and unlock its full potential. Let's diversify and build a sustainable future for your brand!
To learn more about Dylan and his company, you may visit his website here: https://omirank.com
#StickyNoteMarketingShow #Ecommerce #Amazon #Diversify #DigitalMarketing #Entrepreneurship
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Get ready to level up your social media game!
Join us for an enlightening episode of the Sticky Note Marketing Show featuring the incredible Karlyn Ankrom, founder of Oh Snap! Social and creator of the Snapchat Fan Firestarter Framework.
Karlyn is a master strategist who knows how to turn your social media presence into a powerful lead generation tool. In this episode, she'll share her secrets on:
Creating meaningful content that connects with your audience
Building a strong personal brand that stands out
Staying up-to-date with the latest social media trends
Measuring what matters to track your success
Whether you're a seasoned marketer or just starting out, Karlyn's insights will help you take your social media strategy to the next level.
Ready to unlock your social media potential? Tune in to this week's episode and start implementing these game-changing tips today!
To learn more about Karlyn and what shoe does, visit facebook.com/ohsnapsocial or ohsnapsocial.com
SocialMediaMarketing #ContentCreation #PersonalBranding #StickyNoteMarketingShow
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Want to finally crack the code on organic and paid advertising?
Our latest episode features marketing expert Colton Havens, who spills the tea on what REALLY works (and what doesn't) to attract new customers!
Here are some key takeaways you won't want to miss:
Start with organic! Colton recommends creating short, engaging videos with clear copy (even if you don't show your face!).
Consistency is key! Don't expect overnight success.
Paid ads can scale your success! But before you dive in, ensure you have a strong funnel set up with a low-ticket offer to capture leads.
Track your numbers! Data is your friend. Analyze your conversions and funnel metrics to see what's working and what needs tweaking.
Ready to learn more? Listen to the full episode wherever you get your podcasts!
P.S. Don't forget to grab your sticky notes and jot down all of Colton's golden nuggets and don’t forget to visit his website: masterclass.yescolton.com
__________________________________________________________
CONNECT WITH US ON OUR SOCIALS!
🌐Website: www.maryczarnecki.com
🎬YouTube: tinyurl.com/maryczarnecki
📍Facebook: facebook.com/maryczaronline
📍Instagram: instagram.com/maryczarnecki_
📍LinkedIn: linkedin.com/in/mczarnecki/
GET ACCESS TO EXCITING FREEBIES!
📌tinyurl.com/maryczarfreebies
Hosted on Acast. See acast.com/privacy for more information.
Ever feel like a fraud?🤔 You're not alone!
That negative voice in your head telling you you're not good enough? That's imposter syndrome, and it affects WAY more people than you think.💭
On the latest episode of Sticky Note Marketing with Mary Czarnecki, Mary dives deep into how to silence your inner critic and conquer imposter syndrome for good!
Here are some of the gold nuggets you'll find:
👉How to swap feelings of isolation for inspiration (hint: it involves celebrities you love!)
👉Why creating a "trophy room" of your accomplishments is a game-changer
👉How to shift from the "what if" game to a powerful "what's next" mindset
Ready to finally silence your inner critic and step into your greatness? Stay tuned for this week’s episode to learn Mary's proven strategies!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Struggling with Discounts That Don't Drive Sales?🤔Are you constantly offering discounts to attract customers, but still not seeing the results you want? You're not alone! Many businesses fall into the discount trap, sacrificing their profit margins for short-term gains.💭
There's a better way! Join us on The Sticky Note Marketing Show this week where we'll discuss how to:
Ditch the Discount Trap: Learn why discounts might be hurting your business and how to break free from the cycle. ✂️
Attract Customers Without Lowering Prices: We'll explore alternative strategies to attract high-value customers who appreciate the true worth of your product or service.
Boost Your Bottom Line: Discover creative ways to increase sales and revenue without sacrificing your profit margins.
Ready to ditch the discounts and build a sustainable business? Tune in to The Sticky Note Marketing Show this week!✨
ditchthediscount #alternativestodiscounts #profitablebusiness #stickynotemarketing
P.S. What are your biggest challenges with discounts? Share your thoughts in the comments below!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
What is YOUR Start Path? 🤔
Feeling overwhelmed by all the software, tools, and options you have to grow your business? You're not alone! But with a goal-focused plan, you can avoid "shiny object syndrome" and chart your unique path to success.
Are you an expert with valuable knowledge (coach/consultant) or a service provider (agency)? This episode of the Sticky Note Marketing show shares the step-by-step plan that will shape your start path.
No matter where you are now, get clear on your goals for the next 90 days! Are you starting from scratch, starting over, or starting something new?
Let me know in the comments!
StartPath #EntrepreneurLife #BusinessGrowth #MaryCzarnecki
P.S. I believe in promoting things I use and value. Business Made Simple is one of them! Get access for free for seven days here: http://maryczar.com/trial
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Feeling Overwhelmed?🤔 Keep Your Business Booming Despite Life's Curveballs!
Life can throw some serious curveballs, and sometimes it feels like your business momentum grinds to a halt. But fear not, fellow entrepreneurs!
Join me at the Sticky Note Marketing Show, as I dive deep into how to maintain your business's forward motion even when life throws you a wrench (or ten)!
This episode will be your guide to:
- Prioritizing ruthlessly: Learn how to identify the essential tasks that keep your business afloat and delegate or eliminate the rest.
- Building a support system: Discover the power of a strong network – friends, family, or even a virtual assistant – to help you weather the storm.
- Embracing adaptability: Explore strategies to adjust your plans and find creative solutions when faced with unexpected challenges.
Remember, you are not alone! I will share insightful tips and inspiring stories to help you regain control and keep your business thriving.
So, tune in to the latest episode of the Sticky Note Marketing Show and get ready to navigate life's detours with business success in mind!
P.S. Let me know in the comments below what unexpected challenges have YOU faced in your business journey? We'd love to hear your story and offer support!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Feeling like there's just too much noise these days? Trying to run your business can be a whirlwind, and it's easy to lose focus with all the distractions. But fear not, fellow entrepreneurs!✨
This week on the Sticky Note Marketing Show with Mary Czarnecki, we're diving deep into the topic of "Silence the Noise - Find Your Focus and Thrive as an Entrepreneur."
Mary will be sharing actionable tips and strategies to help you:
Identify and eliminate distractions that are keeping you from achieving your goals.
Develop laser focus and prioritize tasks effectively.
Create a calm and productive work environment that fosters creativity and success. ♀️
Learn to manage your time efficiently and avoid burnout. ⏱️
This episode is packed with valuable insights that will help you regain control and take your business to the next level!
BONUS! I’m sharing a FREE access to my calendar and training here: https://www.maryczarnecki.co/planner-trial-access1687119714619
P.S. What are your biggest challenges when it comes to staying focused? Share your thoughts in the comments below!💭
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Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Ditch the Feature Focus, Embrace Customer Solutions!✨
Tired of marketing that just talks about your product's features?🤔 Join us on the Sticky Note Marketing Show as I sit down with marketing expert Mark Middlebrook! ️
In this episode, Mark dives deep into the concept of solution-oriented marketing. We'll explore how to shift your focus from simply showcasing features to truly understanding and solving your customer's problems.
Here's what you'll learn:
- How to identify your ideal customer's biggest pain points
- Craft messaging that resonates with their needs and desires ️
- Develop marketing campaigns that deliver real value
Ready to ditch the feature dump and start creating marketing that gets results? This episode is a must-listen for any business owner or marketer!
P.S. Let us know in the comments below! What's the biggest challenge you face when it comes to connecting with your target audience?
StickyNoteMarketing #MarketingStrategy #CustomerFocus #MarketingTips #Podcast #SmallBusiness #MarketingHelp
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
They'll Love You Before You Even Speak: The Power of Listening✨Imagine this: you meet someone new, and within minutes, they understand your deepest desires and frustrations. Pretty impressive, right? That's the magic of truly listening to your ideal audience.💭
Here's the secret: ✨it's not about you, it's about them.✨
By actively listening to your audience's needs, wants, and pain points, you unlock the key to becoming irresistible. You can:
Craft messaging that resonates deeply. You'll know exactly what language to use and what problems to address because you've heard it straight from their mouths.
Build genuine trust and connection. People crave to be understood. When you show you care about their struggles, a powerful bond forms.
Develop solutions that truly solve their problems. You won't waste time creating products or services that miss the mark.
This week, I'll share actionable tips on actively listening to your audience across different platforms. Stay tuned and transform your marketing game!💭
audience #engagement #communication #marketingtips #businessgrowth
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Feeling Stressed and Stuck? Unleash Your Peak Performance with Mental Fitness!
Are you a business leader, entrepreneur, or simply someone feeling overwhelmed? Join us for an episode of the Sticky Note Marketing Show with Mary Czarnecki featuring special guest Glen Stevens, the "Mental Fitness Guy"!
Glen is an expert in helping leaders thrive, not just survive, by leveraging the power of mental fitness. During the podcast, you'll discover:
The secrets of mental fitness: What it is and how it can unlock your full potential.
Double the benefit: Achieve peak performance while also improving your overall well-being.
Beat stress and burnout: Learn practical tools and techniques for a calmer, more resilient you.
Build stronger relationships: Discover mental fitness concepts to improve your connections at work and at home.
Get ready to be inspired and equipped with actionable strategies! Navigate the complexities of your busy life with confidence and grace.
Start your journey today! Secure a FREE 30-minute coaching session with Glen to jumpstart your mental fitness journey:https://calendly.com/coachglen/30-minute-coaching-session-with-glen
P.S. Want to learn more and connect with Glen? Visit his website:https://www.mentalfitnessguy.com/
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🎙️ Tune in to the Sticky Note Marketing Show with Mary Czarnecki! 🎙️
Join us as we dive into the essence of effective sales leadership and empowering your sales teams through enablement. Our special guest, Angel Evenson, Consultant, Coach, Fractional CSO, brings profound insights and strategies to the table. With a background rooted in empathy and service, Angel sheds light on the importance of putting your team first, fostering a culture of support rather than mere performance.
In this episode, we explore how empathy-driven leadership not only boosts morale but also enhances productivity and overall team success. It's about serving your team's needs to unlock their full potential, rather than expecting them to serve yours.
🚀 Ready to lead with empathy and elevate your sales team? Don't miss out on this insightful conversation. You can also follow Angel through the links below:
🚀www.angelevenson.com
🚀www.linkedin.com/in/angelevenson
🚀www.instagram.com/angelevenson
Don't forget to subscribe to the Sticky Note Marketing Show for more enriching discussions!
SalesLeadership #EmpathyInBusiness #SupportiveLeadership
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🌱 Exciting News! 🌱
Hey Sustainable Squad! 🌍✨ Tune in to the latest episode of the Sticky Note Marketing Show with our incredible guest, Sam Fallon! 🎙️
🌟 Meet Sam Fallon, a trailblazer in the world of sustainable brand strategy and marketing! With a passion for helping brands weave sustainability into their core, Sam has been at the forefront of creating meaningful connections between businesses and conscious consumers. 🌿💼
🔍 Wondering how to establish a business strategy around sustainability and effectively communicate your brand's commitment to a better world? Sam's got the answers! From CleanTech to environmental conservation to non-profit media, she's a seasoned pro at making sustainability the heart of your brand story. 🌐💚
👉 Don't miss out on the insights that can transform your brand into a sustainability powerhouse! 🌟
📣 Ready to take the plunge into sustainable marketing? Connect with Sam below:
✨sam@hawkheronmarketing.com
🌐www.hawkheronmarketing.com
Together, let's make every brand a force for positive change! 💪💙
SustainableFuture #MarketingMagic #PodcastAlert #GreenRevolution #SustainabilityTalks
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🌟 Another week, another Sticky Note Marketing Special Guest! 🌟
🎙 Tune in to the latest episode of the Sticky Note Marketing Show with our incredible guest, John Gallagher, the Founder and CEO of Growing Champions Coaching & Consulting Company! 🚀
🌐 With a track record of transforming renowned companies like IBM, Mitsubishi Electric, Eaton Corporation, and Harvard University, John is a true champion in people development, productivity improvement, profitability, and growth. 🌱✨
🔍 Discover the secrets to Uncommon Impact as John shares his 7 Step methodology, honed through 25+ years of leadership and Lean expertise. 🌈💼
🎧 Don't miss the Uncommon Leader Podcast hosted by John, where he engages hearts, minds, and souls in uncommon leadership. 🎤💪
📘 Dive into John's Champions Brew blog for a weekly dose of inspiration, equipped to help you become the powerful influence God created you to be. 📚💡
🌟 Join us on this journey of growth and transformation using John’s special PROMO! coachjohngallagher.com/freecall🚀✨
👉Connect with John and Growing Champions Coaching & Consulting today! 🚀
🌐 Connect with John: https://coachjohngallagher.com/
📧 Email: wvume92@gmail.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🎙️ Exciting News! 🌟 Tune in to the latest episode of the Sticky Note Marketing Show with our incredible guest, Deevo Tindall – a true maestro in Holistic Branding & Content Strategy! 🚀
Dive deep into the Power of Authenticity as Deevo, a Branding Guru, Content Strategist, and Inspirational Leadership Expert, shares his wealth of knowledge with Mary Czarnecki.🔍
🌐 With over 18,000 followers on Instagram and 1,500+ connections on Facebook and LinkedIn, Deevo brings a treasure trove of insights for cross-promotion, promising a broader reach and potential growth for our podcast community.
Discover practical advice and valuable insights from Deevo's extensive experience in holistic branding and content creation. Learn how to enhance customer experiences, craft compelling brand stories, and elevate your business in the digital landscape.💡
🚀 Don't miss out on Deevo's strategies for social media management, SEO, and PPC advertising – essential tools for navigating the digital realm. His emphasis on unapologetic branding is sure to inspire and engage!
Ready to elevate your brand game? Connect, engage, and transform with Deevo's wisdom!
🔗 Ready to revolutionize your brand strategy? Visit his website: https://fusionphotographystudio.com/
StickyNoteMarketing #Podcast #HolisticBranding #ContentStrategy #PowerOfAuthenticity #DigitalTransformation #InnovationInBranding #DeevoTindall #MarketingMagic
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
📊 Managing Cashflow in Your Business: Expert Insights! 📊
Tune in to the Sticky Note Marketing Show with Mary Czarnecki for a game-changing episode on cashflow management! 💰 Our special guest, Carla Titus, is here to drop some major knowledge bombs that can transform your business's financial game. 🚀
🌟 With over 15 years of combined corporate financial planning, analysis, strategy, and established businesses consulting experience, Carla is a true finance guru! She's a fractional CFO who provides financial consulting and advisory services to business owners. Her mission? To help you grow profits, keep cash in the bank, and pay yourself well so you can build personal wealth.
💼 Are you struggling to maintain a healthy cashflow in your business? Carla has the answers! 📈Get to know her Annual Budget Plan here: https://www.wealthworthwithin.com/projections
Don't miss this episode as we dive deep into strategies that can make a real impact. Tune in, and let Carla's financial wisdom guide you to success. 💪
CashflowMastery #FinanceTips #BusinessGrowth #FinancialSuccess #StickyNoteMarketingShow
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🔥 Embrace Your True Potential: Overcoming Impostor Syndrome with Scharrell Jackson 🔥
Ever felt like you don't deserve your achievements? You're not alone. Join us on the latest episode of the Sticky Note Marketing Show with the incredible Scharrell Jackson, an International Keynote Speaker, and Leadership Coach, as we delve deep into overcoming the crippling feeling of being a fraud.
🌟 Meet Our Guest: Scharrell Jackson
With over 25 years of executive experience, Scharrell specializes in elevating leaders to their highest potential. Her unconventional methods turn ambiguity into clarity, insecurity into confidence, and fear into courage. Get ready to be inspired by her journey and wisdom!
🎧 Tune In to Gain:
✨ Insights on battling Impostor Syndrome
✨ Strategies to boost your confidence
✨ Real-life stories of triumph over self-doubt
Ready to conquer Impostor Syndrome? Take the first step today! Reach out to Scharrell Jackson for personalized coaching and transform your insecurities into strengths. Don't let self-doubt hold you back!
Website: www.scharrelljackson.com
Email: info@scharrelljackson.com
BONUS!
Get access to Sharrell’s free guide about Authentic Leadership: Conquering the Imposter Syndrome using this link: https://www.scharrelljackson.com/
Don't forget to like, share, and tag a friend who needs this boost today! Together, we can overcome Impostor Syndrome and achieve greatness. 🌟
OwnYourSuccess #BreakTheChains #ConfidenceBoost #ImpostorNoMore #LeadershipJourney #BelieveInYourself
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🚀 Overcoming Impostor Syndrome: A Journey to Authenticity 🚀
Join us on the Sticky Note Marketing Show with Mary Czarnecki as we dive deep into a topic that plagues many high achievers: the feeling of being a fraud. Our special guest, John Mollura, knows this struggle all too well, and he's here to share his remarkable journey from rocket scientist to award-winning photographer, and how he conquered those nagging self-doubts.
John Mollura, a professional speaker and men's performance coach, led teams that achieved incredible feats, including missions to Mars and safeguarding the F35 pilots. His work has graced the pages of National Geographic and Fortune 500 companies. Yet, he understands the emptiness that success alone can't fill.
🤷♂️ Ever felt like you're not living up to your own expectations? That's impostor syndrome, and it affects even the best. John specializes in helping elite performers silence those self-critical voices and take authentic action.
🔑 In this episode, he'll share tools and personal stories to help you break free from limiting beliefs and embrace your true self.
Tune in for insights, inspiration, and strategies to overcome impostor syndrome and unleash your full potential. 🎙️
📢 Discover your authentic self and break free from impostor syndrome with John's guidance. Listen to the full episode on the Sticky Note Marketing Show and start your journey towards self-acceptance and empowerment. Don't let self-doubt hold you back! 🚀
Connect with John!
IG: @john_mollura
FB: @john mollura
Email: john@johnmollura.com
ImpostorSyndrome #Authenticity #SelfAcceptance #HighAchievers #PersonalGrowth #StickyNoteMarketing #Podcast #Empowerment
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🎙 Tune in to the Sticky Note Marketing Show with Mary Czarnecki! 📊
Join us as we dive into the secrets of top-performing sales teams with our special guest, Scott Moss, Founder and CEO of M Sales Growth Advisors. 🔥
🌟Scott is on a mission to empower small businesses to achieve greatness! With over 25 years of sales experience, he's a true expert in the field. From startups to established enterprises, Scott knows the ins and outs of sales strategies and creating a repeatable, scalable sales process.
🚀 Don't miss out on the knowledge and insights he's about to drop! 🚀
🌐 Business Website: https://www.msalesgrowth.com/
📌 LinkedIn Profile: https://www.linkedin.com/in/scottandrewmoss/
Tune in, take notes, and level up your sales game! 📈
🔥 Ready to boost your sales? Visit https://www.msalesgrowth.com/s-projects-basic for exclusive resources! 🔥
SalesTips #CRMStrategy #BusinessGrowth #SalesSuccess #StickyNoteMarketingShow #Podcast
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🎙️ Exciting News from the Sticky Note Marketing Show! 🎙️
Join us for an enlightening episode featuring the incredible LINDSEY ANDERSON, a true expert in the world of lead generation and conversion strategies. 🔥
👉 We’ll be discussing about “ChatGPT Infused Lead Generation Strategies: How to Identify, Attract, and Convert Your Ideal Clients"! 👈
Lindsey Anderson is not just your average business coach. With over 20 years of digital marketing experience, she's a best-selling author, podcast host, and a mastermind in the art of generating high-quality leads. 💼📈
But what sets her apart? Lindsey leverages the power of ChatGPT to supercharge her strategies! 💬💪
In this episode, she'll share her secrets on how ChatGPT can make your lead generation process more precise and faster than ever before. Don't miss out on this invaluable insight! 🚀
Tune in to the Sticky Note Marketing Show with Mary Czarnecki and discover the keys to success in the world of digital marketing! 📻🌐
Ready to transform your business? 🔥 Don't forget to tune in for this week’s episode and start implementing these game-changing strategies today! 💼✨
Follow Lindsey on her social media accounts to know more about what she does:
FB: buildandmonetize
IG: @the.lindsey.anderson
LI: /in/thelindseyanderson
LeadGeneration #DigitalMarketing #ChatGPT #StickyNoteMarketingShow
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are your Sticky Notes ready? 🤔🎉
Join us on the Sticky Note Marketing Show with Mary Czarnecki as we sit down with the incredible LeAndra Foster, aka "the Surprise Millionaire." 🌟
From a single-income household to becoming a self-made millionaire at 38, LeAndra's journey is nothing short of inspiring. 💰💪 She's cracked the code to financial success with her unique money management approach that's perfect for busy women juggling business, family, and future planning.
Tune in to discover how LeAndra's system helped her clients nationwide double their profits, slash their work hours, and achieve remarkable financial milestones – from $10k months to even $10k days! 💼📈
Don't miss this episode full of insights and empowerment. See you there! 👋🔥
BONUS! LeAndra is offering a SURPRISING OFFER to book a coffee chat with her! She’s opening up a few spots on her calendar just for our audience - so be sure to use her email below to schedule your meeting! leandra@elanlyfe.com
StickyNoteMarketingShow #PodcastInterview #FinancialSuccess #WomenEmpowerment #MillionaireMindset #BusinessAndFamily #TuneInNow
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
🎙️ Exciting News! Join us on the Sticky Note Marketing Show with Mary Czarnecki as we welcome a remarkable guest: Greg McMillin! 📚🎉
Are you ready to redefine your path to financial success? Greg McMillin from Edward Jones has the insights to help you grow, protect, and transfer your wealth. With a wealth of experience in various roles within organizations and as a small business owner, Greg understands your unique situation.
🌟 From building financial foundations for young adults to creating enduring legacies for mature individuals, Greg's personalized strategies are designed for a lifetime of financial success.
💼 But that's not all – Greg is not just a financial expert, he's a devoted husband, parent, and community leader. Juggling a bustling household, serving in leadership roles at church, schools, and sports, and actively participating in organizations like Rotarians and BNI, Greg knows what it means to make an impact.
By digging deeper, understanding the "Why" behind every decision, Greg brings a human touch to financial planning. His passion for supporting small business owners shines through, making him your go-to guide.
Money doesn't have to be a headache! Let Greg show you how the right strategy can transform your life. Ready to meet in person, at home, on the beach, or even over Zoom? Let us know where you'd like to connect. Here's to a stress-free financial journey ahead!
Tune in to the interview on the Sticky Note Marketing Show and gain insights that will last a lifetime. 🎧📊
BONUS! If you want to learn more about Greg, head over to his site at www.edwardjones.com/us-en/financial-advisor/greg-mcmillin
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you feeling stuck in your business?🤔
Do you feel like you're not making the progress you want?🤔
Are you feeling overwhelmed by all the marketing tasks on your to-do list?🤔
If so, you're not alone!
In this week’s episode of the Sticky Note Marketing show, I'm going to share with you the most common roadblock to business success (it's NOT what you think it is) and how to bust through it.
I've coached so many business owners through this process and I'm GIVING you the first steps THIS WEEK!✨💭
So if you're ready to get out of overwhelm and on the fast path to more profits and more impact, make sure to watch the episode!✨
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you launching a new product or service? Do you want to know the ONE STEP that will make or break your sales?🤔
In this week's episode of the Sticky Note Marketing show, I'm revealing my CONVERSION EQUATION for Magnetic Marketing. This is the ONE THING that is missing 99% of the time in marketing messaging, and it's the one thing that will kill your sales.✨
I'll also be sharing some tips on how to use this equation to turn your next offer into a profit machine.
So what is this ONE STEP? It's the "What's In It For Me?" (WIIFM) for your audience.
When you're creating marketing messaging, you need to make sure that you're clearly articulating the benefits of your offer. What's in it for your audience? Why should they care?
If you don't clearly articulate the WIIFM, your audience will simply move on to the next offer.
So how do you use the WIIFM to create magnetic marketing?
Here are a few tips:
- Start by identifying your audience's pain points. What are they struggling with? What are their biggest challenges?
- Once you know their pain points, you can start to articulate the benefits of your offer. How will your offer solve their problems? How will it make their lives better?
- Be clear and concise. Don't beat around the bush. Get to the point and tell your audience what's in it for them.
- Use strong verbs and active voice. This will help to make your messaging more engaging and persuasive.
- Use testimonials and case studies. This is a great way to show your audience that your offer works.
Tune in to learn more about my CONVERSION EQUATION for Magnetic Marketing!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
The digital learning market is growing rapidly, and with it comes the opportunity for businesses to create and sell online courses. But before you jump in, it's important to ask yourself if now is the right time for you to create an online course.✨
Here are a few things to consider:
- Do you have a topic that you're passionate about and that you have expertise in? This is essential, as your passion and expertise will be what drives your students to learn from you.
- Is there a demand for the course you want to create? Do some research to see if there are other online courses on the same topic, and if so, how well they're doing. If there is a demand, it will be more likely that you'll be able to attract students to your course.
- Do you have the time and resources to create an online course? Creating an online course takes time and effort, so it's important to make sure that you have the time and resources to commit to it.
If you've answered yes to all of these questions, then now might be the time to create an online course!
To learn more about how to create and sell a successful online course, check out my website to learn more about creating a SIMPLE STEP-BY-STEP SYSTEM TO CREATE AN AUDIENCE-GROWING, PROFIT-GENERATING MINI-COURSE: https://www.maryczarnecki.co/optin-course-checklist-1
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you looking for ways to feel more confident with sales, to stand out from the competition and get the big YES from your customers?
If your answer is yes, you’re in for a treat this week because we will be having Kay Miller, an expert on Uncopyable Sales!
She is the first woman ever hired for outside sales by Amerock, a division of Anchor Hocking, she built her formidable sales career by emphasizing long-term relationships over one-time deals. Kay was later hired by Walker Exhaust, a division of Tenneco, and the largest automotive muffler manufacturer in the world. While there, she was named Walker’s Salesperson of the Year, an accolade that earned her the nickname “Muffler Mama.”
Kay has been a top sales performer ever since, and now speaks and consults. She’s the author of the new book, Uncopyable Sales Secrets – How to Create an Unfair Advantage and Outsell Your Competition. The book has been called “The most fun sales book you’ve ever read,” and is packed with powerful strategies as well as specific actions you can start using immediately to make more sales.
Catch this week’s episode and get to know more about Kay Miller’s expertise!
BONUS!!!
Get Kay’s free ebook: www.uncopyablesales.com/stickynotes
CONNECT WITH KAY HERE:
kay@theadventure.com
https://www.linkedin.com/in/millerkay/
https://www.uncopyablesales.com/
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Learn the marketing secrets of the biggest business-to-business companies and learn how to implement them in your business on this week’s episode with our Special Guest Expert, Mike Maynard!
Mike is the CEO of the Napier Group, a $7M PR and marketing agency for B2B technology companies. He is a self-confessed geek who loves talking about technology. He believes that combining the measurement, accountability, and innovation that he learned as an engineer with a passion for communicating internationally means Napier can help clients achieve their marketing goals sooner.✨
Stay tuned this Thursday to learn more about Napier’s marketing tips straight from their mastermind!
BONUS!
Listen to Marketing B2B Technology for more useful tips: https://marketingb2btech.napierb2b.com/
CONNECT WITH MIKE at mike@napierb2b.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you looking for ideas to tell your story effectively?
Worry no more because this week’s Sticky Note Marketing Episode Guest Expert can definitely help you turn your simple ideas into Can-Do ideas!
Anthony Butler is a highly regarded expert in brand storytelling and digital marketing and has been helping businesses grow since 2008. He is the founder of the digital marketing agency Can-Do Ideas and the creator of the Primal Storytelling content system - which he will be sharing during the episode.
Join us this Thursday as we discuss everything about ideas, storytelling, and his book, PRIMAL STORYTELLING: MARKETING FOR HUMANS!
CONNECT WITH ANTHONY HERE:
anthony@primalstorytelling.com
www.primalstorytelling.com
primalstorytelling.com/podcast
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you someone having trouble finding balance between work and your role as a parent to your children?🤔
If your answer is yes, then this episode is for you!
For this week’s episode of Sticky Note Marketing, I am featuring ✨Heather Greco✨.
She is a full-time Productivity Coach but at the same time, a busy mom of three. Known as the founder of Chaos N’ Cookies, which aims to help keep moms from crumbling.
After gaining 10+ years of experience as a Director of Marketing helping build multiple 6 & 7-figure businesses for other women, she created the Chaos Control System to equip moms to overcome their own objections so they can live the life they want to live and start that business they have always wanted. The Family Playbook, or standard operating procedure, is the tool every mama needs to save time and stress-less when chaos ensues at home!
For new biz owners, she also helps simplify systems on social media and other business platforms to automate processes to get their business up and running quickly and efficiently with how-tos and hands-on coaching.
She has helped hundreds of women to be more productive and self-sufficient in their homes and businesses allowing them to reclaim control of the chaos.
CONNECT WITH HEATHER HERE:
heather@chaosncookies.com
https://www.instagram.com/theheathergreco/
https://www.facebook.com/heather.greco1/
Know more about Chaos N’ Cookies here:
Chaosncookies.com
https://chaosncookies.com/
https://www.instagram.com/chaosncookies/
https://www.facebook.com/Chaos-n-Cookies-111324364538688
https://chaosncookies.com/shop/
https://chaosncookies.com/podcast/
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Another week, another Special Guest Expert for our Sticky Note Marketing Episode!
For this week, we have the best-selling author, entrepreneur, coach, and engaging geek - Jennifer Buchholz.
She has worked in higher education, training, and development for over 20 years. ✨
When she realized that traditional methods weren’t helping her students thrive—she founded Excel & Flourish. Based in Milwaukee, Excel & Flourish helps organizations and teams improve productivity and reduce frustration with Microsoft products through fun technical skills training.
The result? Amped-up collaboration and better success across every aspect of their business and work. 💭
If you want to learn more about her work, make sure to catch the episode on Thursday!
Connect with Jennifer here:
https://www.linkedin.com/in/jenniferbuchholz/
https://www.excelandflourish.com/
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
This year’s FIRST Special Guest for Sticky Note Marketing Episode is none other than Nancy Giere!
Nancy is a course creation expert. She works with businesses of all sizes from solopreneurs to Fortune 100 companies turning their expertise into high profit courses. She creates engaging, fun, and interactive programs that get results.💭
She is also a great speaker and known for her dry wit and sense of humor and loves to say funny things in the moment on or off stage and is skilled at designing creative solutions for:
Software Implementation and Training
Sales Enablement
Change Management
Performance Improvement
Leadership & Management Development
Get in touch with her here:
https://nancygiere.com/
nancy@nancygiere.com
https://www.facebook.com/nancy.giere
https://www.linkedin.com/in/nancygiere/
BONUS!
New Book: https://nancygiere.com/book/ - Bundle Your Brilliance: Turn Your Expertise into Profitable Online Courses
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Our last Sticky Note Marketing Expert Series Episode for this year is fast approaching!✨
We’ll have none other than Sarah Noel Block, a writer, editor, and a content marketing strategist for facilities services, construction, medical and real estate products, and SaaS companies.
She will be sharing her expertise relating to works with time-strapped marketers in mid-sized B2B industries to build high-impact marketing without increasing headcount!
This last episode is loaded with lots of learning nuggets so make sure you catch it live on December 21st, 8 AM!
Get in touch with Sarah on:
hello@sarahnoelblock.com
https://www.instagram.com/sarahnoelblock/
https://www.youtube.com/c/SarahNoelBlock/videos
https://www.linkedin.com/in/sarahnoelblock/
https://www.sarahnoelblock.com/
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Another week, another Sticky Note Marketing Guest Expert! ✨
I’m excited to share that we’ll be having Wanda Toro Turini, also known as Dr. Wanda or “THE Nerdy Girl Entrepreneur”. She is a dynamic entrepreneur, an inventor and the host of the Rock-It Fuel Podcast.
Her texting platform, Ketchwords.com, helps experts who speak and do media interviews, connect with their Anonymous Fans and stop leaving money on the table.
She's a unique combo of someone who’s analytical and creative, and is a Rock Star in marketing and audience engagement.
This one’s going to be an exciting episode so make sure to catch it!
Get in touch with Wanda on:
https://ketchwords.com
wanda@ecofilesmobile.com
FREE GIFT for the audience! Text IMPACT to 411321 to receive "How To Transform Your Talk Into A Lead Generating Machine" and other resources to master every appearance. Outside of the US? Use WhatsApp to text IMPACT to 1-909-741-1321.
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Another week, another Sticky Note Marketing Guest Expert!
I’m excited to share that we will be having Amanda Neely of Wealth Wisdom Financial. She is a small business and financial professional who founded and ran Overflow Coffee Bar, L3C from 2008 through 2018. Now, she shares her experiential knowledge through podcasting and through developing personalized financial strategies for individuals and couples and profitability strategies for businesses.
Her goal is to work with people to take charge of their cash flow, leverage their assets, and increase their profitability in ways that would make their grandma proud through Wealth Wisdom Financial, which aims to help people think about finances in unconventional ways because wealth wisdom is not one-size-fits-all.
This is gonna be a fun ride so catch this week’s episode!
Get in touch with Amanda on:
amanda@grandmaswealthwisdom.com
https://www.youtube.com/@WealthWisdomFinancial
https://www.linkedin.com/in/amandaneely/
https://www.instagram.com/wealthwisdomfp/
https://www.facebook.com/theneelyfamily
PROMO!!!
Download her Special Report to help you SECURE your financial future outside a W-2 in 5 simple steps! https://www.wealthwisdomfp.com/report
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
I’m excited to share this week’s Sticky Note Marketing Show guest - Cesar Hasselmann, an author, mentor, coach, and a business consultant.✨
He is the founder and CEO of AMH Consultancy. With over 20 years of experience in business strategy, acquisitions, succession planning, market share, team building, sales, marketing, and business development.
His expertise is identifying opportunities and delivering creative solutions and results across industries.
Connect with Cesar here:
Ceo@amhconsultancy.com
CesarHasselmann.com
linkedin.com/in/cesarhasselmann/
or find your own path in your desired life with his book, The Life Break Through.
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
For this week’s episode of Sticky Note Marketing Show, we will be covering the topic about BUILDING YOUR BRAND WITH PODCAST GUESTING!
We’ll have none other than ✨Jessica Rhodes✨, the founder of Interview Connections, the world’s first and leading podcast booking agency since 2013.
Because of her expertise, her agency recently bagged the 2022 Bronze Stevie Award for Marketing Agency of the Year and Podcast Booking Agency of the Year by Corporate Vision Magazine. Jessica & the Interview Connections team is responsible for booking thousands of podcast interviews a year, leading to millions of dollars in revenue for their roster of incredible clients. She has been podcasting since 2014 and currently co-hosts her podcast, Monetize the Mic.
She’ll also be sharing her unique entrepreneurial journey - having made her first full-time employee a 50% equity owner and later the CEO of the company while she leads in Sales & Marketing. This experience has fueled her passion for helping business owners feel empowered to thrive in the role that is most aligned with their unique talents and strengths.
I’m excited to invite you all this Thursday for this another SPECIAL episode!
Podcast Guesting Masterclass: Learn how to create a global personal brand, and generate a consistent stream of warm, qualified leads with podcast guesting! https://interviewconnections.com/livemasterclass
marketingtips #marketinghelp #marketingtraining #podcast #engagementtip #businessplanning #onlinepresence #businessstrategy #branding
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
It’s sneaking up… It’s creeping in…
Black Friday will be here before you know it!
While you might be bemoaning the ever-encroaching holiday season (helloooo Santa displays next to pumpkins??), the truth is that you need to be prepared if you want to make the most of the Black Friday sales season.
After all, it can be an incredibly lucrative time for your business!
That’s why I’m excited to invite you to a special guest expert interview with my friend Brittany Long of Win With Systems.
This interview is PACKED with gold nuggets that will help you make more sales this Black Friday (and beyond!) using all the secret tips Brittany has learned after many, many successful Black Friday campaigns for herself and her clients.
Brittany didn’t hold back and shared her insider secrets like…
- How to run a stress-free Black Friday promotion so you can put your feet up and actually enjoy the holidays while the “cha-chings” keep comin’ in the background
- The Emails that will bring in the most Black Friday cash (brought to you by someone who lives and breathes email marketing best practices!)
- How to get the most out of your Black Friday promotion so you don’t waste time and energy you don’t have!
PLUS, The Queen of Evergreen is sharing a way that you can get your hands on a fully complete Blacky Friday/Cyber Monday email series for your business… in just 72 hours!
This interview is just in time to get everything perfectly squared away for the best Black Friday sale you’ve ever had.
Are you thinking of running a Black Friday sale? Comment below and let me know!
P.S. If you’re skipping to the end, my friend, Brittany Long - the Queen of Evergreen - is revealing how to leverage Black Friday this year to generate new revenue for your business… EVEN IF you 1.) don’t have an offer, 2.) don’t want to discount, and/or 3.) haven’t emailed your list in forever! You don’t want to miss this - so catch the interview this Friday!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Too many business owners jump into all the shiny objects out there in the marketing world thinking that it will bring in sales but later on realize that they wasted a ton of money, did not get enough sales, and wind up frustrated.
But there is a BETTER WAY. It is possible to skip the overwhelm and map out a plan for success.
Go from money pit marketing to marketing that creates consistent revenue through the 3-Step Profitable Marketing Map that I will be sharing!
To start, you need to consider these things:
Do you have a clear understanding of the problem that you are trying to solve for your customers?
Does your buyer truly understand the full value of your offer?
Do you speak to your audience and use the language they use?
Ready to become a trusted authority in your space, grow your audience, and create the impact you desire? Download my simple three step plan to create (or grow) your profitable personal brand: https://maryczar.com/pb
marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #marketing
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
It is a total myth that only celebrities and famous people need a personal brand. Whether you are a professional, a business leader, or an entrepreneur building a business, it is important NOW more than ever to have a clear personal brand. ✨
People want to know what you stand for - not just your business, but YOU.
The 3 key steps to growing a powerful personal brand:
Be clear on what you want so you build a personal brand that truly represents you!
Pick a platform and create content consistently that provides value
Provide clarity on what you want your audience to do next
Ready to become a trusted authority in your space, grow your audience, and create the impact you desire? Download my simple three step plan to create (or grow) your profitable personal brand: https://maryczar.com/pb
branding #brand #personalbranding #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
How do you bounce back and forth between marketing tactics if you don’t have a solid system that brings in a consistent stream of revenue?
I’m going to share 3 EASY STEPS to create a repeatable, profitable marketing process that creates curiosity, nurtures your audience, and closes the sale so you could finally feel confident in your marketing and consistently hit those revenue goals month after month!
SO, WHERE DO WE START? 🤔
MAKE SURE YOUR MARKETING IS DOING THESE THREE THINGS:
Create Curiosity - Start with their PROBLEM first, then position your offer as the solution to that problem (Common Mistake: Talking all about YOU - and ONLY you)
Capture the “Not-Now” Crowd - Capture their contact information so you can continue the conversation, give them more value, and nurture them towards the “YES!”
Remove the Risk, so They Commit - You know the common objections you face - so knock them down! Share testimonials, social proof, and case studies to showcase how you’ve successfully solved the problems of others just like them!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
The Sticky Note Marketing Show’s Special Guest Expert episodes continue!
This week is a special one because we will be having not just one, but ✨two guest experts!✨
Abagail Pumphrey and Emylee Williams are the business fairy godmothers behind Boss Project and the hosts of the chart-topping podcast, The Strategy Hour. They’re internet-famous for their program, Trello for Business, which breaks down boring and complicated systems into bite-size chunks. They have helped over 10k creative small business owners create simplicity and ease in reaching their goals. 💭
After getting their start in 2015 serving clients in the marketing and branding space, they now help other service based business owners reignite their offer, create systems for client experience, and get more of their time back inside their program, The Incubator. Featured in Forbes, HuffPost, Marie Claire and INC. The team at Boss Project is truly revitalizing the service based industry through strategies that don’t require flashy marketing, a huge audience or full-time hours.
To know more about their magic, you may visit their website, email them at bryan@bossproject.com, or listen to their podcast.
BONUS!
If you are ready to increase your capacity without sacrificing your client experience, The Boss Project is ready to help you out! Click here to learn more.
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Are you having problems with your branding or your website design? If your answer is YES, then this week’s Sticky Note Marketing Episode is for you!
We’ll be having Emily Foster Keller, the owner and lead designer at Emily Foster Creative, based in Portland, Oregon. She has 7 years of design experience and helps business owners refine their branding and websites to attract more clients and sales.
Her expertise includes branding or website design and through her, you will be enlightened about these topics:
how to apply brand strategy to your branding and/or website to ensure that your design is effective
how to attract your ideal client through strategic branding/website design
how to pick a designer who will create branding/a website that offers a good ROI
how a custom, strategic website can make your business easier to run and more successful.
BONUS! Emily is offering 25% off a VIP Design Day (a day you can use to work on branding or web design), which would be $1,500 versus $2,000 using the code MACMARKETING25.
You may also reach out to Emily using her website or email below:
emilyfostercreative.com or hello@emilyfostercreative.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
Have you ever heard of a “Marketing Doctor”?🤔
For this week’s episode of Sticky Note Marketing, we will be having the Marketing Doctor herself, ✨Janet Casey✨.
Janet Casey is an Adweek 35 Women Trailblazers USA, launched Marketing Doctor in 2003 and has grown it into a multi-million dollar agency specializing in global media planning and media buying.
She brings considerable expertise in:
Media Planning
Media Buying
Attribution/Measurement
Data Strategy
Leading one of the few companies in the country that did not participate in the Great Resignation, (98% Retention Rate) Janet is an expert on work culture, developing leadership and workforce retention. As President and Founder of Marketing Doctor, she is proud to lead a cutting-edge agency recognized as an Inc. 5000 Fastest Growing Private Company in America along with multiple other national awards.
Get in touch with Janet here!
janet@mymarketingdoctor.com
www.mymarketingdoctor.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
We have another ✨Special Guest✨ for this week’s Sticky Note Marketing episode!
She is the Director of Marketing Services at Swedish Match North America - she leads the Consumer Engagement, Digital Marketing and Marketing Analytics departments for Swedish Match’s Cigar, Moist Snuff, Chew, Snus and Nicotine Pouch brands.
Our guest is none other than Jennifer Mulligan!
Prior to moving into her current role, she worked in Brand Marketing where she helped launch ZYN, the number one nicotine pouch brand in the U.S. Jen is a graduate of Virginia Tech and has a management and marketing background within the healthcare, tobacco and nicotine industries.
Join us this Thursday!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Hosted on Acast. See acast.com/privacy for more information.
On this week’s episode of Sticky Note Marketing, we’ll be having Mark Willis, a CERTIFIED FINANCIAL PLANNER™, a THREE TIME #1 Best Selling Author, the Owner of Lake Growth Financial Services, a financial firm in Chicago, Illinois, and co-host of the Not Your Average Financial Podcast™
Over the years, he has helped hundreds of his clients regain control of their financial future and build their businesses with proven, tax-efficient financial solutions unknown to most financial gurus. He has become known as “Not Your Average Financial Planner!”
BONUSMark is graciously offering a few spots on his calendar to connect with you 1-on-1 to give you his best advice - just go to kickstartwithmark.com to find a time!
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Too many smart business owners who have amazing skills and expertise to share with their customers and clients are wasting time, energy and money on marketing tactics that don’t produce the results they deserve!
They watch the videos, take the courses, and listen to the podcasts - trying to implement what they’ve heard or seen with the right intentions but then it doesn’t work.
Join me as I shine light on the 3 BIG (But Sneaky) MISTAKES BLOCKING YOUR MARKETING SUCCESS!
Don’t fall for bad advice from questionable sources!
Imagine what life would be like if...
No more chasing cold leads and “tire kickers” that drain your energy
No more feeling sleazy or salesy trying to generate more sales for your business
No more inconsistent revenue months, wondering if this is going to be a “good” or “bad” one
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
If your CREATIVE BRIEF is done well, it would be your roadmap to PROFITABLE creative campaigns.✨
But if done poorly, it's a surefire way to waste tons of time, money, and effort.
In this episode of Sticky Note Marketing, I'm going to address the biggest mistake I see even smart marketing professionals and business owners make when it comes to creative brief development.
I will walk you through 3 simple steps to make sure you don't make this mistake in your business!
No organization wants to waste money on marketing campaigns that don't work...so I'm sharing my keys to creative briefing success.
The 7 elements that should be in every creative brief
Why even senior marketing leaders get Insights wrong
How to make your Agency & creative partners love you (and how you can empower them to create great work)
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
On today’s episode of Sticky Note Marketing, I’m sharing the types of content you need to share with your audience to generate more leads, more sales, and more impact!
Let’s discover the 3 KINDS OF CONTENT that create connections and convert strangers to buyers and how to use them in your business no matter what niche, market, or industry you’re in.
So many business owners find themselves confused by what to say or post to attract high quality leads and buyers...
...I want to help put a stop to that!
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
More isn't always better...especially when it comes to MARKETING.
👉 In today's episode of Sticky Note Marketing, I'm sharing the 3 Mistakes to Avoid When Launching a New Product or Service and How To Consistently Create Offers Your Audience Wants to Buy with Ease!
🐰Have you heard the saying: "If you chase two rabbits, you catch none." ? 🐰
Over my 20 year marketing career, I've worked with both big brands and scrappy start-ups, and I've learned that smart business owners need to make CHOICES when it comes to their audience targeting... no matter the size of their marketing budget!
So, is your business losing out on sales because you are chasing too many rabbits?
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Have you ever felt totally overwhelmed by a massive marketing “to-do” list or wanted to grow your audience reach, impact, and sales without all the tech drama or spending all day online? 💭
If so, today’s episode of Sticky Note Marketing is for you! ✨
One of the most common questions I get from my students and clients is “Where do I start? How do I find more of the people that want what I have to offer?”
Or “I feel like I’m spending so much time trying to find my audience and not getting anywhere, what can I do to connect with more prospects and leads?”
Here’s the thing, nobody dreams of creating endless sales funnels, social media posts, or webinars!
So many business owners find themselves drowning in a never-ending to-do list. Let’s put a stop to that!
I’m sharing with you how one change in your marketing approach can quickly create massive results no matter what niche, market, or industry you’re in!
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
A writer, scientist, professor, and practitioner of search optimization, Steve Wiideman is our ✨SPECIAL GUEST✨ for this week’s Sticky Note Marketing Episode!
He lives, breathes, and eats SEO, SEM, and inbound marketing - he’s the author of SEO Strategy & Skills, a college textbook through Stukent.
When he's not leading his team of SEO consultants for franchise, multi-location, and e-commerce brands, he's a cheeseball romantic, entertaining dad, and world traveler with a passion for life; embracing culture and diversity.
While serving as an adjunct professor at UCSD and CSUF, Steve’s also building the Academy of Search, while volunteering time to help improve transparency and industry standards as an agency trainer.
Don’t forget to join us this Thursday!
FREE SEO COURSE! https://academyofsearch.com/
Promo Code: SEOSteve
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
For this week’s Sticky Note Marketing episode, we have another ✨SPECIAL GUEST✨!
Andrew Ryder is a content marketing strategist and copywriter helping coaches and course creators grow and keep an engaged audience, create content faster, and never run out of ideas.
Our episode will discuss three main points:
- How to create content that your audience wants to read.
- A Ron Burgundy personal branding secret that(1) makes it impossible for anyone to copy you and (2) makes your fans even more die-hard every time you use it.
- The most underrated aspect of content creation that makes high-quality output feel effortless.
BONUS: Learn the simple content strategy that helps create authentic content that sells consistently!
Get Access Now: https://abryder.berserkermail.com/Join
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Have you ever wondered what’s the big deal about this whole target audience definition and niche selection thing? 💭
If you’re a business owner and feel like you’ve been doing ALL THE THINGS to create a compelling product or service offer for your audience but you’re not hitting your sales goals...
...this VIDEO is definitely for YOU!
Together, let’s discuss the answers to these questions.
🔻Why aren’t people buying?
🔻 Should I offer a discount?
🔻 Is it time to change the offer?
Do you know that 90% of a business owner's success will be determined by how accurately they define their target customers' emotional profile?
Join me as I explain what an emotional profile is, how to create it for your audience, and how it can help you generate more sales!
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Are you 100% confident that you’re doing the right things to generate new leads and build your email list?
If your answer is “No” or “Maybe…”’, then today’s episode of Sticky Note Marketing is perfect for you!
In this episode, I’ll be sharing with you my secrets for generating more high-quality leads and list building with ease!
Let’s uncover together how to stand out and build your authority online, including:
How to build trust, credibility, and authority?
How do you make people engage in what you’re doing?
How to start putting your services out there and grow your audience?
Remember, there are people out there who need what you have… You just need to get your offers in front of those people who need you!
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Does your business provide solutions to problems faced by your customers?
If so, this episode is for you - because I’m sharing the KEYS to become a “Profitable Authority” instead of remaining a “Best Kept Secret”.
Bottom line, it’s essential to know how to make your message matter to the right people - the prospects who will pay you what you’re worth! 💎
You can share your message until you’re blue in the face 🥶 - but if you’re not communicating in a way that matters to your audience you’ll never convert that message to money! 💰
The magic of marketing is making your message matter... and today I’m sharing my 3 Step MBA Approach to go from Message to Money-In-The-Bank! 🏦
Warning: If you apply the MBA Approach in your business you may become irresistible to your ideal clients and customers
Ready to simplify your path to success? Download my FREE 1-Page Marketing Plan in My Group: www.simplesavvymarketing.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
For this week’s episode of Sticky Note Marketing, we have another Special Guest!
The co-host of the top-100 Apple Podcast, Growth Mode, and CEO of Time On Target, Kevin Snow is a sales expert and a serious technology geek who knows how to help his clients take their automation game to the next level!
Join me for this special episode as Kevin reveals how to integrate automations into your sales process in an authentic, professional way (without tech overwhelm!).
Go hereto watch or listen in on this week’s Sticky Note Marketing Episode!
He digs in and shares what too many business owners are missing when it comes to building an effective system of outreach and trust-building… and how to make sure you’re not one of them!
Bonus… Kevin is sharing a special for the Sticky. Ore Marketing community… all you need to do is text SELL SMARTER to 612 429 4298 to receive a list of questions you can use to help map out your client's buying process and a step-by-step guide to what content you need to include at each step in the sales process.
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
I’ve been getting lots of great questions from the community members asking for the best ways to grow an email list and also ensure those new subscribers are the right people for your brand and business… So this week let’s talk about email lists!
Gaining the ability to continue the conversation with your audience is essential because even if we're building an audience on social media, it's still important to continue the conversation on a platform where we have more control - and an email list is a great way to do just that.
In this week’s Sticky Note Marketing episode I share essential three steps that I walk my private clients through when it comes to building an email list effectively (plus I share a little ninja bonus tip!)…
How to get that first 100 or the next 100 people onto your email list…
How to effectively use your email welcome sequence…
How to use feedback from your audience when writing your emails…
Plus one ninja tip (watch the episode to find out)
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Many savvy, smart businesswomen and professional women and business owners basically limit their success by remaining a best-kept secret. 💭
Maybe you're climbing the corporate ladder or maybe you're crafting your path and future for life after corporate or you're building a business.
How do you establish a blockbuster personal brand instead of becoming a bust brand?🤔
There are three essential elements I want to share with you today that are going to:
Help you create that established brand presence…
Create that connection with your ideal target audience…
Create a business that's built to last or a career that's pretty much bulletproof…
Ready to simplify your path to success this year? Download my FREE 1-Page Marketing Plan and Let’s Continue the Conversation in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
In this week’s Sticky Note Marketing Episode, I can't wait to introduce you to our next Special Guest Expert - Nikki Peters!
A wife, mom, business coach, and beauty influencer, Nikki Peters is one serious powerhouse! Her clients and team have referred to her as “blunt and sympathetic in one boss bundle”.
She’s building a community of like-minded women and helping them create a life of financial freedom!
In this episode, Nikki shares the keys to her success in translating her past professional experiences into building her own successful and growing business…
…AND her “secret formula” to stand out and become the obvious and ONLY choice even if you sell the same products as others in your market!
Ready to take your business to the next level with CEO mindset skills and consistency?
Then be sure to tune in for this special guest episode featuring Nikki Peters! ✨
BONUS! Get Access to Nikki’s 7-day effortless hair routine! Not only is this step-by-step guide EASY, but it’s also an EFFORTLESS routine that can help you get your time back, eliminate the thought process, and help you work on building up your confidence. Stop living in messy buns - and start loving your hair! https://www.nikkiryanpeters.com/freehairguide
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
If you're an entrepreneur or business owner that has been looking for new ways to get more high-quality leads for your business - this episode of Sticky Note Marketing is for you!
In today’s show, I’m answering one of the questions I hear all the time…
“Mary, I have an amazing offer… but I just don’t know how to get it in front of the right people! How do I find them?”
So today I’m sharing 3 simple steps to help you generate more high quality leads:
Where to find more new leads…
What to say to new leads when you find them…
How to develop a relationship with new leads…
Ready to simplify your path to success this year? Download my FREE 1-Page Marketing Plan and Let’s Continue the Conversation in My Group: www.simplesavvymarketing.com
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Is your business facing new competition this year?
Now more than ever, it’s important to know how to stay relevant and stand out!
Listen in as I share the 4 key questions that doubled my own business.. and a couple easy & fast action steps you can use in your business this week on today’s Sticky Note Marketing Show.
Ready to simplify your path to success this year? Download my FREE 1-Page Marketing Plan and Let’s Continue the Conversation in My Group: www.simplesavvymarketing.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
For this week’s Sticky Note Marketing Episode, we are continuing with our Expert Speaker Series with another ✨Special Guest✨.
I’m thrilled to introduce you to Christine McAlister, a podcast expert who is passionate about helping entrepreneurs attract customers and clients through value-driven podcast guesting.
- She's generated well over 6-figures as a podcast guest and has been recognized as the best in the world at podcast guesting by 7-figure founders like John Lee Dumas, Dana Wilde, and Andrew Kroeze.
- A media expert for 2 decades, she's helped broadcast the Olympic Games and produced an award-winning documentary for PBS
- She’s been featured in Inc., Business Insider, Bustle, The Huffington Post and on over 100 podcasts, in addition to hosting her top-rated show “No One’s Ever Asked Me That”
In this episode, Christine shares some simple steps to ensure that you’re maximizing your PODCAST GUEST experience and how to utilize this innovative platform for your business!
Catch this SPECIAL EPISODE this week and get access to her FREE PODCAST GUESTING CHECKLIST… you aren’t going to want to miss this!
womenempowerment #marketingtips #marketinghelp #marketingtraining #onlinebusiness #marketingtip #engagementtip #businessplanning #onlinepresence #businessstrategy #womeninbusines
See acast.com/privacy for privacy and opt-out information.
Do you experience creative blocks?🤔
Do you want to gain the clarity to express your big purpose and mission?🤔
Do you want to create and receive new opportunities? 🤔
✨If you answered yes to any of the questions above, you aren’t going to want to miss this week’s Sticky Note Marketing Special Guest Episode!✨
We’ll be talking about SOUL LANGUAGE - a paradigm that puts tangibility to Soul and enables crystal clear decisions for success - together with our Guest Expert, Jennifer Urezzio, the founder of Soul Language herself!
Jennifer is also a master intuitive and the author of two best-selling books. She’s trained over 20 practitioners worldwide in Soul Language - and there are over 5,000 individuals all over the world connecting to their Soul Languages right now!
Listen in as we learn how to open new possibilities and express your creativity and greatness in whole new ways!
✨And BONUS! Jennifer is sharing access to her mini-course on how to create a sacred practice THAT WORKS (something that’s typically ONLY available to her paying clients)! ✨
Ready to simplify your path to success this year? Download my FREE 1-Page Marketing Plan and Let’s Continue the Conversation in My Group: www.simplesavvymarketing.com
Mary Czarnecki has been a marketing professional since 2000. She has helped hundreds of businesses sell millions of dollars in products and services across numerous markets - from healthcare to consumer products to insurance to software. Mary is a top-rated faculty member with the Association of National Advertisers and has trained thousands of professional marketing teams, business leaders, and entrepreneurs. She is known in her industry as a creative, enthusiastic executive business coach & marketing strategist who brings out the best in both individuals and teams. Mary is an accomplished speaker and has been featured at global conferences, private trainings, and in virtual programs. Through her workshops and keynotes, she skillfully shares her decades of expertise in a way that inspires her audience to take action (without overwhelm). With her unique combination of perspectives - corporate professional, MBA, online entrepreneur, local business owner, and working parent - you will certainly walk away with new insights into “what’s working now” to grow a business and lead your team with confidence.
See acast.com/privacy for privacy and opt-out information.
Today on the Sticky Note Marketing Show, I’m sharing proven lead-generating marketing tips you can implement today.
Does your business provide solutions to problems faced by your customers (i.e., do people pay you for your expertise and experience)?
If so, this episode is for you - because I’m sharing the biggest mistake most businesses make that prevents them from becoming a “Profitable Authority” 🤩 (and instead keeps them a “Best Kept Secret 😢).
Bottom line - it’s essential to know how to make your message matter to the right people (the people who will pay you what you’re worth 💎 )!!
You can share your message til you’re blue in the face 🥶 - but if you’re not communicating in a way that matters to your audience you’ll never convert that message to cold hard cash! 💰
The magic of marketing is making your message matter... and today I’m sharing my 3 Step MBA Approach to go from Message to Money-In-The-Bank! 🏦
Warning: If you apply the MBA Approach in your business you may become irresistible to your ideal clients and customers
I’ve worked with both big brands and small businesses and ALL of them bump into this challenge at some point - they get so wrapped up in their own needs that they forget to listen to their audience... but that's just what we are going to fix today!
I'm going to share the 3 keys to magnetically attracting your ideal audience into your business and converting those new connections into loyal buyers. Listen now!
Ready to create your irresistible lead magnet offer to grow your list with ideal prospects? Click HERE to grab my step-by-step action guide: MaryCzar.com/leadmagnet
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
Whether you're a full-time professional learning how to thrive in a virtual environment, or an entrepreneur working to make your online business a success, there is one foundational element that can make or break your success:
Your Brand's Market Dominating Position
What does that mean and why does it matter?
Before logos, before font choices, before launching a new website - your brand represents the promise that you make to your people.
✅ Grab Your FREE GIFT: Build Your Profitable Personal Brand => http://maryczar.com/personalbrand
If you're a professional - your personal brand is how you present yourself to your team, your management, your customers/clients - and how they perceive you.
If you're a business owner - your brand is the feeling that your product or service evokes.
You can’t hold it or hear it or even touch it, but that doesn’t mean your brand isn’t the single most valuable thing that you own.
So ask yourself what, if anything, makes you or your business different from your competitors as perceived by your target audience?
A Strong Brand Foundation Clearly Outlines:
-
who you serve
-
what problem do you solve
-
what's unique about your solution
-
what you stand for
-
what you stand against
👉A strong brand strategy defines your identity, tactics, and messaging, and it contains:
-
A unique approach that differentiates you
-
A compelling brand story that creates an emotional connection
-
An effective communication system that magnetizes buyers
When your brand foundation is solid, your ideal clients find you with ease, new opportunities pop up “out of the blue”, and you have complete control over your direction and future.
"But, Mary, what about the economic downturn...Does this really where I should be focused right now?”
I know how uncertain and scary things are in our world, but by building a stronger brand platform today you take back the power over your future… and you’re one step closer to resiliency and reliable source of income now and for the future.
Your brand foundation and market dominating position is literally the most essential, valuable asset and is the platform you can use to scale and grow - no matter the economic climate.
Are you ready to build a powerful brand position that earns the income you know you deserve and enables you to provide yourself and your loved ones over the long term?
✅ Grab Your FREE GIFT: Build Your Profitable Personal Brand => http://maryczar.com/personalbrand
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
3 Keys to Create a Profitable Online Course with Mary Czarnecki
Thanks for watching!
You can grab my free checklist that walks you step-by-step through how to create your first (or next) profitable mini-course here: https://maryczar.com/coursechecklist
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
If social distancing has turned your business upside down, this is a special episode of Sticky Note Marketing you’re not going to want to miss...😳
Each week I share what’s working NOW to improve your marketing and WOW your audience. On today’s LIVE Show: Not Another Online Course!
Yes - the digital learning market is forecasted to hit $325 Billion by 2025... but that doesn’t mean an online course is the RIGHT next step for your business!
Listen in so that you can avoid the painful mistakes so many business owners make when it comes to launching a digital course and how to turn those land mines into goldmines. . .
Ready to create your irresistible lead magnet offer to grow your list with ideal prospects? Click HERE to grab my step-by-step action guide: MaryCzar.com/leadmagnet
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
In this week's episode of Sticky Note Marketing, I'm excited to introduce you to my special guest, Dr. Melissa Bird.
As a life coach, author, and fiery public speaker, Dr. Bird creates the genesis for a new brand of leadership and graceful revolution. Her words awaken revolutionaries, trailblazers and powerful innovators in the quest for justice. When she’s not building her public speaking business, she can be found reading trashy novels, drinking fine whiskey, playing mom to three delicious humans, and loving her punk rock scientist James Thomas Kelly.
Get her FREE book Natural Born Rebel and learn how to awaken your inner revolutionary trailblazer and engage in the quest for justice. You can also connect with Missy at naturalbornrebel.com and on Facebook, Twitter, and Instagram @birdgirl1001
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
As a Marketing Strategist, Consultant and Speaker, I work with my clients and students in a variety of ways... but right now the two questions I’m getting asked most often are:
🛒 “Mary, how do I connect with leads and buyers online?”
📲 “My business needs to pivot to adjust to current events - how do I translate my expertise to an online offer?”
I work with expert-based businesses everyday to create irresistible, “online” offers and craft a plan to get those offers in front of buyers who want them using my Profitable Authority System. 💻
This isn’t something I just “cooked up” - my unique approach is based on 20 years of digital marketing experience working with both BIG brands and scrappy startups.
(No trendy, “overnight guru” tactics here - my Marketing Muscles are strong! 💪🏻)
💡With all the recent changes, I’m especially committed to supporting business owners and professionals who want to bring their products and services to life online!
A great place to start is my 🎁 FREE Profitable Personal Brand Action Guide - a step-by-step approach to crafting an authentic connection with the people who want what you have to offer!
👉Download it here: https://maryczar.com/personalbrand
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
PART 3 of 3 - Special Edition, 3-Part Series of Sticky Note Marketing Show - get the full series at Mary Czarnecki
Whether it’s a pandemic, recession or natural disaster - there always will be challenges to our success and progress as professionals and entrepreneurs - but the current environment is a larger “test” that most have ever faced.
As a “remote worker” and “virtual business owner” since 2007 - I’ve learned some important things about flexibility, adaptability and resiliency that I’m going to share to help you succeed and even thrive in these uncertain times!
Whether you’re a professional navigating the strange waters of managing a remote team and advancing your career without “face time”...
A student adapting to learning remotely vs. on-campus surrounded by your peers...
Or an Entrepreneur wondering what changes in consumer behavior mean for your business...
This is for you.
Let’s continue the conversation in my Facebook group for professionals and business owners: www.maryczarnecki.com/group
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
PART 2 of 3 - Special Edition, 3-Part Series of Sticky Note Marketing Show
Whether it’s a pandemic, recession or natural disaster - there always will be challenges to our success and progress as professionals and entrepreneurs - but the current environment is a larger “test” that most have ever faced.
As a “remote worker” and “virtual business owner” since 2007 - I’ve learned some important things about flexibility, adaptability and resiliency that I’m going to share to help you succeed and even thrive in these uncertain times!
Whether you’re a professional navigating the strange waters of managing a remote team and advancing your career without “face time”...
A student adapting to learning remotely vs. on-campus surrounded by your peers...
Or an Entrepreneur wondering what changes in consumer behavior mean for your business...
This is for you.
Answer a few short questions and I will send you pertinent information on how to continue to grow and thrive in uncertain times: https://maryczar.com/thrive
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
Special Edition, 3-Part Series of Sticky Note Marketing Show
Whether it’s a pandemic, recession or natural disaster - there always will be challenges to our success and progress as professionals and entrepreneurs.
As a “remote worker” and “virtual business owner” since 2007 - I’ve learned some important things about flexibility, adaptability and resiliency that I’m going to share to help you succeed and even thrive in these uncertain times!
Whether you’re a professional navigating the strange waters of managing a remote team and advancing your career without “face time”...
A student adapting to learning remotely vs. on-campus surrounded by your peers...
Or an Entrepreneur wondering what changes in consumer behavior mean for your business...
This is for you.
Answer a few short questions and I will send you pertinent information on how to continue to grow and thrive in your business this week: https://maryczar.com/thrive
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
📲Click HERE to grab my FREE Weekly Marketing Action Guide for faster results without spending all day online: https://maryczar.com/weekly
The Essential 3 Steps to Building Your Audience and Email List (without spending all day online)
on today's Sticky Note Marketing LIVE Show (simple marketing strategies for savvy business owners)!
One of the most valuable things I work on with my clients is creating a “strategic customer journey” in their business.
Using my unique Profitable Authority system to build their email list, my clients and students make sales not just from what we call “NOW buyers” - but create an audience of valuable prospects that lead to sales again and again.
This is just ONE example of why building an email list is essential! That pipeline - that community - of high value prospects that are willing to pay for what you've got to offer. Bye-Bye, inconsistent sales - Hello, profitable business!
In today's episode I'm sharing 5 HIGHLY effective ways to get MORE ideal prospects on your list THIS WEEK!
BONUS - Grab my Free Irresistible Lead Magnet Action Guide (while it's still free): maryczar.com/leadmagnet
*
About your show host Mary Czarnecki:
Mary works with brands and businesses to create more effective marketing strategy to generate more profits and impact consistently without tech overwhelm or spending all day online.
After earning her MBA from the Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. A speaker who offers training sessions at corporate workshops, conferences, on-demand courses and private events, she skillfully breaks down her decades of marketing experience and expertise into actionable steps. Using her signature Profitable Authority system, Mary works with her clients to create meaningful audience connections, develop irresistible offers, and get those offers in front of the right people.
Outside of work, Mary loves spending time with her husband and two boys. She’s always up for a hike in the woods or a weekend camping trip! She’s a former Jersey Girl now raising her business and family in Oregon’s Willamette Valley wine country.
See acast.com/privacy for privacy and opt-out information.
On today’s episode of the Sticky Note Marketing LIVE Show (where I share actionable tips you can take this week to improve your marketing): How to Turn New Email List Subscribers into Buyers
If you’ve been working on your “list growth” - you may be asking yourself, “what do I do with them now that they’re on my list!?”
Listen in so that you can avoid the painful mistakes so many business owners make and how to turn those subscribers into dollars in the bank. . .
Ready to create your irresistible lead magnet to grow your list with ideal prospects? Click HERE to grab my step-by-step action guide: MaryCzar.com/leadmagnet
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
Why your perspective may be getting in the way of your success (and what to do about it).
Let’s make marketing simple and fun (even if you wonder what the heck you should be posting on social media and “marketing” is not part of your title)!
There are people out there who need and want what you have to offer... Let me help you make your message matter to the right people!
Let’s continue the conversation - join us in my private group: www.simplesavvymarketing.com
I’m sharing the KEYS to become a “Profitable Authority” 🤩 (instead of remaining a “Best Kept Secret 😢).
Bottom line - it’s essential to know how to make your message matter to the right people (the prospects who will pay you what you’re worth 💎 )!!
Grab my FREE Visibility Booster Action Guide (which includes 50 simple ways to increase your brand visibility - without having to spend all day online): https://MaryCzar.com/getvisible
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
With a new decade approaching, here are the top five marketing trends that can help you build connection, drive engagement, and grow your brand and profits 2020!
Discover the top 5 trends and how to use them in your business in today’s episode of Sticky Note Marketing!
(Click HERE to make your marketing more effective this week: https://maryczar.com/weekly)
So many business owners find themselves drowning in a never-ending To Do List… Let’s put a stop to that!
I’m sharing with you the 5 essential trends you can capitalize on in 2020 quickly create massive results... No matter what niche, market, or industry you’re in!
📲Click HERE to grab my FREE Weekly Marketing Action Guide for faster results without spending all day online: https://maryczar.com/weekly
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
3 Steps to Building Your Audience and Email List (without spending all day online) on the Sticky Note Marketing LIVE Show (simple marketing strategies for savvy business owners)
Grab my Free Irresistible Lead Magnet Action Guide (while it's still free):
https://maryczar.com/leadmagnet
When I teach marketing to my students I often talk about “creating a strategic customer journey” and using my very unique marketing process my clients have been able to make sales not just from what we call “NOW buyers” - but also create a pipeline of leads that generate sales again and again. That is ONE example of what taking action on the right marketing strategy can do.
Today I Shared 3 Steps PLUS 1 Bonus Tip to Become a List Building Rockstar TODAY even the midst of Holiday madness!
Listen in, enjoy the story while you tell me in the comments what you think!!
Grab my Free Irresistible Lead Magnet Action Guide (while it's still free)
https://maryczar.com/leadmagnet
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About your show host Mary Czarnecki:
Mary believes in helping savvy businesses create better marketing strategy so they can consistently generate more profits and impact without tech overwhelm or spending all day online.
After earning her MBA from the Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. A speaker who offers training sessions at corporate workshops, conferences, on-demand courses and private events, she skillfully breaks down her decades of marketing experience and expertise. Using her signature systems, Mary works with her clients to create meaningful audience connections, market-dominating positioning, and a strategic marketing plan.
Outside of work, Mary loves spending time with her husband and two boys. She’s always up for a hike in the woods or a weekend camping trip! She’s a former Jersey Girl now raising her business and family in Oregon’s Willamette Valley wine country.
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“What was I thinking when I set that goal!?”
“There’s not enough time in the day.”
“I don’t even know where to start!”
I have been hearing these kind of things from my community a LOT as we are approaching the end of 2019, and here’s what I we got to say:
🔥You CAN do this - but you need to take smart, strategic action steps to make the most of the time you DO have! 🔥
Whether it’s Q1 or Q4, a savvy business owner knows there’s always opportunity for growth. Sometimes we just need a little help figuring out the next few steps to take!
So on today’s episode of Sticky Note Marketing I’m sharing the 3 key questions I ask all my clients when we are crafting their marketing strategy.
(If your aren’t asking yourself question #2 you are FOR SURE leaving money on the table!)
Steal them and use them in your own business - because I know you’ve got big goals to hit! So let’s get after them...
📲Click HERE and grab my BONUS Weekly Marketing Plan for Savvy Business Owners: https://maryczar.com/weekly
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
Have you ever felt totally overwhelmed by a massive marketing “to do” list or wanted to grow your audience reach, impact and sales without all the tech drama or spending all day online?
If so - today’s episode of Sticky Note Marketing is for you!
(Skip to the juicy details - Click HERE: https://maryczar.com/weekly)
One of the most common questions I get from my students and clients is “Mary, where do I start? How do I find more of the people that want what I have to offer?”
Or “Mary, I feel like I’m spending so much time trying to find my audience and not getting anywhere, what can I do to connect with more prospects and leads?”
Here’s the thing, nobody dreams of creating endless sales funnels, social media posts, or webinars!
But so many business owners find themselves drowning in a never-ending To Do List… Let’s put a stop to that!
I’m sharing with you how one change in your marketing approach can quickly create massive results... No matter what niche, market, or industry you’re in!
📲Click HERE for all the details: https://maryczar.com/weekly
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
Action takers drop an emoji! 😎👇
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Calling all Coaches, Consultants and Savvy Business Owners: Have you ever wanted to grow your audience reach, impact and income without all the tech overwhelm or spending all day online?
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If so - today’s episode of Sticky Note Marketing is for you!
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(Skip to the juicy details - Click HERE: https://MaryCzar.com/S2Sbonus)
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Or Listen In and Uncover The One Thing That Will Change the Way You Grow Your Business Forever!
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One of the biggest questions I get from my students and clients is “Hey Mary, how do I find more qualified leads and prospects for my business?”
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Or “Mary, I feel like I’m spending so much time trying to find my audience and not getting anywhere, what can I do to connect with more people that want what I have to offer?”
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Here’s the thing, nobody dreams of creating endless sales funnels, social media posts, or webinars!
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But so many business owners find themselves drowning in the logistics of trying to make an impact and income… But never, well, make one!
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What if you could reconnect with that big dream that inspired your business in the first place?
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I know it may seem like a crazy idea if you’ve never used stages or speaking to grow your business before, but just a year ago I was in your shoes, wondering if I could do it.
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Now, just 12 months later, I’ve been on online, local, regional, and national stages… Over 27 stages just this year!
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So today I’m sharing with you how this one method, stages, can change the way you grow your business forever!
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And I’m revealing the three essential keys you need to make this strategy successful for your business. No matter what niche, market, or industry you’re in!
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📲Click HERE for all the details: https://MaryCzar.com/S2Sbonus
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
3 Big (But Sneaky) Mistakes That Sabotage Your Marketing Efforts... click HERE http://MaryCzar.com/intel and grab my free action guide now... or keep watching to learn all the details I’m sharing on today’s episode of Sticky Note Marketing!
Too many smart business owners who have amazing skills and expertise to share with their customers and clients are wasting time, energy and money on marketing tactics that don’t produce the results they deserve! They watch the videos, take the course and listen to the podcasts - trying to implement what they’ve heard or seen with the right intentions and then . . . it doesn’t work.
👉Join Me as I Shine a Light on the 3 BIG (But Sneaky) Mistakes BLOCKING Your Marketing Success!
Don’t fall for to bad advice from questionable sources. . .😱
Imagine what life would be like with. . .
🚫 No more chasing cold leads and “tire kickers” that drain your energy
🚫 No more feeling sleazy or salesy trying to generate more sales for your business
🚫 No more inconsistent revenue months, wondering if this is going to be a “good” or “bad” one
😃Watch this week's Sticky Note Marketing episode and find out if you have been letting these 3 BIG mistakes Sabotage YOU.
📲Click HERE grab my free gift that will help you turn these landmines into GOLDmines and to create marketing that converts and offers that sell themselves - even if you aren't a copywriter and stink at sales! http://MaryCzar.com/intel
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.
🌟More Isn't Always Better... Especially When It Comes to Marketing!🌟
Welcome to Sticky Note Marketing... Your Weekly Resource for What's Working NOW to Grow Your Audience, Authority and Sales!
👉 In today's episode of Sticky Note Marketing I'm sharing the 3 Mistakes to Avoid When Launching a New Product or Service... and INSTEAD How To Consistently Create Offers Your Audience Wants to Buy - With Ease! �
🐰Have you heard the saying: "If you chase two rabbits, you catch none." ? 🐰
Over my 20 year marketing career, I've worked with both big brands and scrappy start-ups, and I've learned that smart business owners need to make CHOICES when it comes to their audience targeting... no matter the size of their marketing budget!
⚡️Is your business losing out on sales because YOU are chasing too many rabbits?
🔥 BONUS - I have a special gift to share with you that I usually only reserve for my paying clients!! This has opened up WORLDS of new buyers for my students that have used it!!
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Click here and get access to my Audience Intelligence Quickstart Guide while it's still free: https://maryczar.com/intel
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online.
Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners.
See acast.com/privacy for privacy and opt-out information.