Book of Experts: Recent Episodes

Tobin Slaven

Book of Experts is an "experts on demand" referral network for entrepreneurs, coaches, consultants, and expert-based business owners who believe in doing good by connecting with other smart people. Our goal is to share referrals and recognition for each expert’s hard won expertise, by building a Referral Circle of strategic partners.

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Bob Kulhan is the Founder & CEO of Business Improv® and Author of "Getting to Yes, And" as well as Adjunct Prof. Duke Fuqua School of Business/Forbes Contributor.

Why improv for business?

Resilience, well-being, and health are top of mind. Team cohesion, communication, collaboration, trust, and morale are being tried more than ever before. It is time for leaders to shine!

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How are you showing up in your sales calls and in life in general?

I was chatting with Kevin Gainey (Productivity Expert) about his work, and he shared that "I spoke with a group of financial advisors recently about who they are being and how they are showing up in sales calls, in meetings, and in their personal lives. I was honored and humbled by their responses. So it can definitely help entrepreneurs, especially as we require specific mindsets for different roles in biz and family life."'

Let's take a deep dive with Kevin and talk about how you are showing up now, and how you want to show up for others.

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Today's guest expert is John DeMato from New York City.

John helps authors, consultants, and other experts stop the scroll and inspire those they serve. How? By telling better visual stories.

John is a photographer who can show you how to make your stories more revealing, relatable, and inspiring.

Specifically, this means:

  • Show them what your day-to-day life looks like

  • Show them how the sausage is made

  • Show them at the height of your superpowers

  • Show them why you’re the solution to their problems

You can learn more about John at BookOfExperts.com or at: https://www.johndemato.com/

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How do you get more visibility in major publications and media channels? That is today's topic with featured expert Mark Stephen Pooler of MSP News Global.

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We make sacrifices for our kids because we want it to count. But how often do we consider how our children might think back on this time?

What is your vision for the Parenting Legacy you want to create for your children?

In this preview of How To Create Your Parenting Legacy Blueprint, Mykal will be sharing:

  • The Top 3 ways we unnecessarily complicate our parenting legacy

  • Why Perspective is the 'Missing Link' of Parenting

  • What we get wrong about the art of preserving their childhood memories

  • The ONE part of the parent-child experience that is yours to keep (*hint: its not what you might think!)

You will get a much clearer vision of the Parenting Legacy You want to create, and a better understanding of what needs to happen in order for you to make it happen.

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Identifying Readers’ Needs to Make Sure They’ll Be Attracted to Your Book

Let me ask you. Which is more appealing to you:

🤔 a book that will “wake you up”?

🤔 a book that will help you live a more fulfilling life?

That's the topic for this Masterclass Conversation with Chad Allen. Chad brings extensive experience in the traditional publishing industry where he spent over 20 years as an editor, acquisitions editor, and the last seven as editorial director for Baker Books, a division of Baker Publishing Group.

He is the creator of Book Proposal Academy and BookCamp.

His mission is to help writers get their books into the world.

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Today's episode with Eric Rogell - the Founder of the Warriors, Lovers, Kings, and Heroes podcast. Eric also runs Boldmen Adventures to help professional men "rewild" themselves.

To learn more about the next BOLDMEN Adventure, click here for details and advance notice on upcoming trips: https://www.boldmenadventures.com/home1621558154830 

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Carol is a breathwork healing facilitator and liberation seeker and guide, seeking to dismantle the limiting beliefs that get programmed into society from the dominant cultures of racism, patriarchy, and capitalism, so that we all may live in life's true love, luxury, & liberation. 

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Melissa knows all too well how much time, energy, and money it takes to run a small business.

As a self-proclaimed 'sales & marketing geek', her first business was a sales training company that she ran for 11 years. Her sweet spot is the blending of sales & marketing with technology. In other words, how to use technology to increase your sales and marketing effectiveness.

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Burcu Onaranel is an Inspirational Life Coach, NLP Master Practitioner, and the owner of Joyy! Marketing and Coaching.

Joyy! helps women who are lost and stuck in their life to gain confidence and clarity about what they do professionally, find joy and own their authentic self.

Burcu believes that when people leave their comfort zone, they can find their authentic self.

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Michele is a Money Mindset Coach who assists her clients in identifying their originating money story which shapes their values and beliefs around their relationship with money. She uses a Neuro-Linguistic Programming (NLP) technique called Time-Line Therapy as a resource to clear limiting beliefs and blocks that may be preventing a healthy relationship with money.

Michele’s approach is collaborative as she helps her clients explore their relationship with money in a gentle and reflective way that allows them to become honest about their story enabling them to heal through gratitude.

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Jason Van Orden On Content Marketing That Generates Income

How can you create and publish content that attracts your ideal customers, earns their trust, and inspires them to do business with you? In this session, Jason will help craft a content strategy that delivers results.

You'll learn the exact content to deliver at each stage of the customer journey to ensure that your ideal prospects progress towards the sale in a way that feels authentic to you and valuable to them.

You'll also learn how to create content that cuts through the noise so you can gain the attention your unique brilliance deserves.

Expert: Jason Van Orden

Jason helps authors, academics, and speakers turn their "intellectual equity" into new streams of scalable income and a business model that amplifies their work. As a consultant, trainer, and strategist, he draws from more than sixteen years of experience, including creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, earning seven figures in online course sales, and generating 8 million downloads of his podcasts. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve.

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What should you be thinking about when you do a website rebranding?

Jason Ciment specializes in website marketing and will talk about how you can design a website WITHOUT using the standard hero-section at the top of the website.

So if you are going to do something different, what should you do? That's the topic for today's expert interview.

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How do you identify the most relevant PR and media opportunities?

Esther Kiss is the founder of Born To Influence, a one-of-a-kind publicity & marketing agency specializing in helping experts and personal brands get more publicity, leads and sales. Her clients have been featured on TV, in newspapers, magazines and on some of the top podcasts in the world, resulting in millions of dollars in additional sales.

Esther has worked on campaigns in a variety of industries from SaaS products, mobile apps and digital information products to New York Times and other national bestseller book launches to philanthropic projects.

She’s the creator of the popular course Publicity Empire, where she teaches entrepreneurs how to get interview opportunities in the media.

Esther is also the producer and host of Born To Influence: The Marketing Show, where she interviews highly successful entrepreneurs and New York Times bestselling about their publicity and marketing strategies.

She is regularly interviewed in the media, including major business publications, notable podcasts and TV appearances on ABC, NBC, CBS, Fox and more.

Esther speaks fluent Hungarian and a little bit of Dutch. She lived in six European countries before moving to Los Angeles, CA in 2007. Today, Esther lives in the Palm City, FL and travels frequently for speaking engagements all over the US.

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Using The Dynamics Of Your Voice To Unlock More Impact and Influence In Your Work - with Liz Howard

Meet Liz Howard - Communications Expert, Keynote Singer and Voice Whisperer extraordinaire.

📌Based in Munich Germany

📍Languages

📍English and German

📌 International Speaker 🎙

📌TEDx Speaker

📌Author

📌 XFactor Voice Coach

📌 Voice Healer

💯It would be best if you reached out when you're ready and need to work on your public speaking skills.

💯You need feedback concerning your Podcast or Videos.

💯Stage fright is over-taking your confidence.

📌 Your voice mirrors who you truly are!

Her motto, We can strive for perfection; however, authenticity will always open the doors 🚪 to freedom! 💯👍🏾📌🎙

💎 What you should know about me.

💎Held lectures at the University of Nürtingen-Geislingen (HfWU) (Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen (HfWU))

💎Guest Lectured at the University Of ST. Gallen, in Switzerland, which is considered to be the Harvard University of Europe.

As Liz explains: "The challenge with speakers, Podcasters, and trainers, startups even executives is that although many are highly educated, many tend to ignore just how the voice is our business card, our connection if you will. You can motivate someone by the sound of your voice, and you can also scare the crap out of them!"

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Crush Imposter Syndrome - with Suzanne Longstreet

Have you experienced self-doubt, fear of failure, negative self-talk, or felt alone and disconnected? Are you prone to self-sabotage or low self-confidence? Find out why you’re doing it and how to stop. Hack your brain in this Masterclass and crush self-doubt.

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What's your RQ (referrability quotient)?

Are You Getting Enough Referrals Now? Getting Low-Quality Referrals?

Let's chat about the process we use to

1) Nail the "different" (mission critical)

2) How to guide your strategic partners

3) Why you must have a system for follow-up (and the best tool)

4) Why most people play WOM (word-of-mouth) like the lottery...

Listen for the hooks on where you can get access to the framework and the tools I mentioned.

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What's the most important thing before you doing your outreach?

👉 Is it - knowing what you are going to offer?

👉 Is it - getting on their radar (and building authority)?

👉 Or is it something else? 😉 

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We do a lot of outreach on 3 main channels (LinkedIn, Facebook, and email). And one main question I hear with regularity is... what's a good connection rate?

For every 100 connection requests sent... how many connections should I expect?

My answer may surprise you... and you definitely don't want to make THIS one big mistake I see others in the space making.

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One Hard Lesson Learned On April Fools Day... Leads To More Sales Today

Forty years ago I planned a (what I thought was) fun April Fool's joke on my brother... that kind of went sour, or maybe I should say SALTY in the wrong way.

But the bigger takeaway is that - people are going to buy what and when they want to "buy" not what and when you want to sell.

So in the simplest terms possible - make the buying easier 😱

Because the alternative is... the selling will be harder.

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How to Sign Clients in Your 1st Degree Network Without Being a Dick - with Steve Martile

Steve is certain with the right strategy a good number of you have $27k sitting right there in your 1st Degree Network.

1, 2, even 3 clients just waiting to buy from you. Join us for this podcast to learn how. 

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In the world we live in today, it has never been more important for mental health and well-being, for people to be heard and understood.

David Bellamy is the Founder and CEO of Happiness Lab. Today we will be talking about how to be a more empathetic listener in your work, with clients, with coworkers, and maybe... even with your family. You can learn more about David and his work at LinkedIn: https://www.linkedin.com/in/davidbellamy72/ and on https://bookofexperts.com/

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Doubling your profit can be as simple as 5 steps. In this talk Tony will go over:

-The #1 secret to a highly profitable client business (it’s not what you think)

-The “Magic 5 Steps” any client should go through to be a highly satisfied, highly profitable, long term client (this is surprisingly simple but very effective)

-Customized-to-you Q&A so that you can walk away 100% prepared to implement this in your own business and double your profits this year

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Matt is the Founder and CEO of Acton Academy Placer, with 271 campuses globally. He also is a thought leader on the topics of the future of education, education for the 21st century, education not schooling, and raising resilient kids.

The campuses have a lot of entrepreneurial parents, and traditional schooling never resonated well with many of them. Seeing how we educate vs “school” is always something that fires them up. It’s why Gary Vaynerchuk says it’s the only school he would have actually attended. 

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How to simplify the hell out of your marketing in 4 steps

Digital Marketing is getting complicated, there is loads of "stuff" out there and more and more "stuff" all the time. After 20 years of fighting with the "stuff" for over 300 clients and managing millions of dollars of Ad spend, I had to figure out a way of simplifying this down for my clients, and for myself, to help navigate the complexity and rapidly troubleshoot why a business is not making money and get unstuck.

About John Daniels

For the past 2 decades, John has been helping businesses like yours identify their unfair advantage and then coordinate marketing, sales and business activities to accelerate growth by eliminating waste.

He combines the latest thinking (like Lean Startup, Agile, and Growth hacking) with a wealth of practical experience gleaned from personally implementing marketing strategies for over 300 businesses across 4 continents to deliver results or go home.

What he has discovered is that the world does not need more marketing, we need less but better or Lean Marketing. This is especially true when businesses start building an in-house marketing team. These folks don't need another agency, they need someone to get down into the dirt with them and create the systems from the inside.

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Launch your next offer, land your next client, close $5K+ in new sales…and never go hungry again.

That's the topic of this next Monday Masterclass, this time with host Tobin Slaven as he talks about the process of creating offers that your best prospects tell you... they want to buy. Build a Conversation Worthy “Micro Audience” of perfect-fit buyers in just 24 hours. We will also be talking about an upcoming half-day workshop to take a deeper dive into launching new offers. 

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How To RISE UP In Your Approach To Networking

How do you feel about your networking? Are you making real connections? Is your networking approach feeding your business? Join us for this Masterclass discussion with Michael Roderick to talk about his RISE UP framework and how it will transform your business.

Michael's approach to networking will help you make your business referable, your messaging memorable, and your ideas unforgettable. How do you meet new people and know you will be able to help them? There are different ways you can help that you might never have considered (yet). Use this RISE-UP Framework

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In this Monday Masterclass with Amy Bliss you will learn how to:

  1. Bring awareness to how conditioned we all are about what a man should be, do and feel
  2. Understand how confining and restricting this conditioning is and what it's like to live with all these constraints
  3. Begin to think about how you may start to show up differently in the world as a man and/or how you may change the way you treat/look at/interact with the (other) men in your lives

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Regina Robinson is an International Speaker, Best Selling Author, Inner Confidence Strategist, and Publisher who is widely known for engaging, motivating, and equipping women to unlock their inner confidence and become Unstoppable Women. She inspires her audience through laughter and practical principles that empower women to take immediate action in their lives, businesses, and careers. 

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Rosalynn Robb is a passionate small business cleaning owner and consultant with the sole aim of helping others. Rosalynn caught a vision after engaging in several Louisville Human Trafficking Task Force meetings. She decided to create a business that would elevate domestic work and advocate for human trafficking victims while giving back to organizations helping the most vulnerable.

She believes to whom much has been given, much is expected. She has never forgotten her humble beginnings as an orphan in the Philippines and how her forever family brought her home to Rhode Island at three and a half years of age.

She created CleanStart Consulting to help other small cleaning business owners worldwide become organically organized with practical tools and authentic understanding.

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Brooke is a Customer Service Strategist with 25 years of experience. She works with both brick and mortar and online businesses creating customer service policy, training employees to use advanced customer service skills, and auditing existing customer service plans to make them work post-Covid. Her passion for Customer Service started when she was a child. Watching her mother work as a retail manager for most of her life, Brooke learned that having a solid customer service policy to reference helped her mother serve her customers. She also learned how not having one could cause employee burnout and turnover.

Her experiences proved to her that customer service is the key to a thriving business. It also showed her that all businesses deserve real customer service but most never think beyond the “be nice to your customer” mentality. This is when Brooke created the 'Advanced Customer Service Method' after watching business after business try to “fix problems” by giving customers whatever it took to avoid a bad review. Her coaching clients have found success with this method and have seen their income triple, an increase in positive reviews, and building loyal lifetime customers.

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Leslie Hassler is a dynamic author, speaker, and business strategist guiding women-owned, service-based businesses into more profits, cash flow, and success. Business owners come to Leslie seeking a way to strategically scale their businesses richly, stop the money leaks, and get back in control with confidence.

Using her more than 12 years of experience in business, finance, mindset, and more, Leslie takes multiple 6 and 7 figure businesses from cash-strapped and struggling to profitable and thriving with her unique Scaling Rich™ Method.

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Katie Papo is an expert in helping people end decades of binge eating and food addiction, and create a normal, peaceful relationship with food. She does this without a single food rule, therapy session, or willpower. Katie’s a fully-recovered binge eater herself and has turned conventional methodologies on their heads, proving that any committed individual is capable of achieving food freedom.

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Stacey Hylen is an internationally recognized business growth strategist, coach, and author. She served as Vice President of Consulting and a Senior Coach for Chet Holmes’ and Anthony Robbins’ world-renowned Business Mastery Program and was named International Coach of the Year in 2016.

Stacey helps 6-7 figure entrepreneurs Add a Zero to their business WITHOUT the hustle.

She is the author of the soon-to-be-published book, Hidden Profits: More Clients & Cash. She is the creator of "The Hidden Profits System” 

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Ditch the Funnel and Build a FlyWheel: How to leverage F.A.N.-Power to get more sales for less ad-spend - with Jamie O'Connor

In this workshop with Jamie O'Connor you will learn:

  • The foundational exercise you aren't doing that will create more advertising success

  • Why you are leaving tons of money on the table and how to get it back

  • The secret sauce retargeting strategy that will work even in a cookie-less world

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Have you heard Mike Michalowicz talk about the D.A.D Test?

It is part of his new book DIFFERENT IS BETTER (available now for pre-order) and for next week's Monday Masterclass we are going to hear from Mike and then workshop the D.A.D. test into your business.

If you didn't recognize Mike's name right off the bat...

👉 You might want to know that Simon Sinek called him the "Patron Saint of entrepreneurs"

👉 He is best known for his book PROFIT FIRST

👉 But he also wrote, CLOCKWORK, THE PUMPKIN PLAN, THE TOILET PAPER ENTREPRENEUR (he has a fun sense of humor) FIX THIS NEXT

👉 And my personal favorite is... SURGE.

Do you think your offer, your business, and your budding mini-empire would pass the D.A.D Test?

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Aimee Teesdale is a highly sought-after success coach, speaker, author and champion for love. Using her transformational 5D Method™, she enables purpose-driven business owners to get out of their own way of success, become the person they want to be, and create the financial prosperity, freedom and fulfilment their soul desires. 

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Caitlin Cogan Doemner is the co-founder of Book of Experts.com. After studying at Oxford University and getting her MBA from Biola University, Caitlin Doemner launched a sales management company which generated over $11M in new revenue for its clients in 8 years. She has published multiple books, including “The Unseen Sales Machine” and “Sell with Heart.” After realizing that the coaching industry needed more transparency, she and Tobin Slaven launched BookofExperts.com and BookofExperts.TV -- a referral network and a media company that gives transformational leaders (like coaches and consultants) more visibility and consistent referrals. 

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The key to having a great sales process, is to make sure you are talking to the right people. And the only way to qualify your buyers from the tire-kickers is to have a rock solid discovery call process that is easy, fun, and takes care of all the details for you - without you having to stay on top of it all. That’s the topic for this Monday Masterclass with Melissa.

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Valerie McTavish helps female entrepreneurs get video-confident so they can effectively use video to expand their reach, build relationships, and make sales with ease. She has 20+ years in video and television production and over a decade of content marketing experience to help her guide her clients to successfully growing their businesses with video. Her signature program is called Video Confidence and Mastery but coming up on April 19th, she's hosting a free 5-Day challenge called The Video Confidence Challenge exclusively for female entrepreneurs. 

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5 Things Entrepreneurs Need to Know to Minimize Their Risk of Audit and Save Taxes

Lisa Niser is a speaker, educator, and tax accountant who helps individuals and small business owners navigate taxes and make informed financial decisions. In this short Masterclass Session, she is sharing the tips you need to know to save money on taxes... and yes avoid the dreaded audit.

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In this week's podcast, guest Jeffrey Madoff talks about how the entrepreneur can use creativity and business to foster successful collaborations. Jeffrey began his career as a fashion designer, then switched to film and video production. His book "Creative Careers: Making a Living Out of Your Ideas" is a best seller on Amazon. 

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No FB Ads? No problem! Consistently generate qualified leads and clients every day without spending a dime!

Host Tasha Champion, the she-nominal coach, talks with Amy Lewis who is a success architect who helps frustrated entrepreneurs and business owners build solid foundations to increase their bank account. She is here today to discuss how to have connected conversations that convert without spending a dime on ads.  

Grab your pen and paper and get ready to take some notes to start implementing this in your own business...TODAY! 

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How Do You Build A World Class Network In Record Time?

That's the conversation we will be having with guest Jared Kleinert on today's podcast episode. Jared is a TED speaker, award-winning author, and USA called him the "Most Connected Millennial".

Specifically, we will be diving into the question of how to not only build your network fast, but curate it for high end relationships that ultimately generate predictable revenue. Super excited to have Jared on the show!

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How To Fall In Love With Sales (and bullet-proof your sales process)

Want better results from your sales conversations?

When she started entrepreneurship, Caitlin Doemner HATED sales and was afraid of the telephone. Fast-forward 10 years, and now she is the Evangelist for Sales, having made her clients over $10M in new revenue, with a personal record of over $2.5M in coaching services sold in a single year. She's written two books on sales - "Sell with Heart" and "The Unseen Sales Machine" and been invited to speak at Harvard on the topic of sales and leadership.

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In today's extra episode, we are talking with the Sales Samurai, John Molyneux. John is a sales coach and host of the "Cold Calling and Closing Mastery" podcast, so we will be digging deep into what's working when you are reaching out to strangers and taking them all way to enrollment.

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Monday Masterclass: Commenting On Social Media - For Impact and Engagement

Join BoE premium member John Hittler (yes, that name but with 2 T's) and host Tobin Slaven as we take a deep dive in the value of using better commenting strategies on social media, including how to make social pods (The BAT Signal) work for you.

John helps CEOs double their revenue and scale for a liquidity event. He is the author of 2 books with numbers 3 and 4 in the works. TEDx Speaker on the topic of finding your hard-wired genius, which you can see here: https://www.youtube.com/watch?v=Z_huKVNDHVE

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Do you sometimes feel like "I know this stuff... why isn't it working for me?" 🤬

I am specifically talking about LEAD FLOW and having a STEADY STREAM of new conversations with prospective clients.

If you are...

... wondering why your offers aren't bringing in more clients

... frustrated by the fact that though you've had success in your business, it is inconsistent

... feeling like you know what you need to be doing, but you just aren't getting it done

... tired of not having the reliable income you know you deserve

... swearing you're not joining another program or buying another course until you work through the 14 unfinished ones you already own

... sick of investing money with no results... you've tried courses, group programs, and coaches, but none of them have delivered on their promises (yet)

Then you should tune into this week's Monday Masterclass with Cat Stancik, (aka the Lead Boss) and Tobin Slaven who will be co-facilitating the Masterclass based on the book they have coming out next month (EXPERTS NEVER CHASE).

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In this special Martin Luther King edition of the Nights at the Round Table, we will speak with our expert panel about how they think about, and work with creating a legacy in their business.

Guests:

-Camille Telicia - Host

-Ramonica Plishet of The Bold Chick. Ramonica is a marketing and business consultant focusing on helping women entrepreneurs, especially those who are still working their 9-5. 

-Debra Roberts is an interpersonal communication relationship expert and the creator of 'The Relationship Protocol' to help others resolve conflict and become effective communicators. 

-Diana M. Needham is the founder of Business Book Partners LLC and specializes in helping entrepreneurs, speakers, and business owners leverage their expertise via book. 

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A quick bonus for you - I wanted to share a new book and a new tool, that is "always on, always available, and the most valuable tool you carry that you might have forgotten about" 

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Healthy You In 2021

Join us for this "Nights at the RoundTable" expert panel event to talk about how the most important asset we all own and work is… you, your body, and your energy management. Let’s talk about how experts can set up their “body machine” for success in 2021.

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Goal Setting or Goal Getting in 2021 with Nic Peterson

It’s that time of the year. Resolutions have been made. Some are already broken. Join us for this expert discussion as we chat with entrepreneur Nic Peterson about a different way to think about your goals for 2021.

Nic Peterson is the Scale Up Architect and Community Organizer for Mastery Mode, where he and his partners manage 7 different companies from Orange County, California.

We’ll talk about Nic’s philosophy and importance of creating “bumpers” in your day, along with a number of other contrarian thoughts about the best ways to reach what you THINK are your goals.

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Boost Your Business With A Book

We will talk with the following experts about the HOW, WHAT, WHERE, WHEN, and most importantly the WHY behind using a book to take your business to the next level.

  • Christopher Burton, MD - A practicing physician and a published author, Christopher helps other MD’s become thought leaders above and beyond their medical practice

  • Diana Needham - is a professional speaker and marketing strategist, who helps her clients become an authority in their space.

  • Laura Elliott - is a professional ghostwriter having written multiple books, articles, and screenplays with her clients.

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How To Maximize Your Referrals.

Getting Referrals is a sign you are doing good work. But how you get those referrals more often, and predictably. That’s the topic for this week’s expert panel.

Our panel of experts will be exploring the most effective strategies and proven habits to create a steady stream of new referrals into your business.

  • Samantha Hartley - of Enlightened Marketing is a returning panelist and joins us from Martha’s Vineyard

  • Terillee Harrison - is the global Online Director of TEAM Referral Network and joins us from Singapore

  • Kevin Thompson - of Maximum Response Marketing and CEO of Trust

Your Collective, joining us from Seattle

Make sure you join us right after the livestreaming for a chance to network with the experts on the panel, and those joining us in the audience. It is like watching an event and then spilling out into the hallway with a chance to chat with people right after the event.

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Dan Sullivan has a well-known strategic question (and book) about asking WHO, not HOW to achieve our business goals. Kevin Thompson and Jewels Duncan of Tribe For Leaders and Maximum-Response.com have built a whole business around creating more of those collaborations with the right people.

In today's episode, we will tackle questions such as:

  • How do you know who are the right people to collaborate with?

  • The difference (and importance of distinguishing) between paid and "good karma" referrals

  • Why it is the connections you make, and the collaborations you create that will determine the trajectory of your business

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90% open rates and 60% reply rates from cold outreach 😱 - with Brandon Fong

In this episode of Book of Experts TV, we are talking cold email. Not spam, but creating an outreach strategy that pulls a big response. Why sit back and wait for your prospects to find you when you can go directly to those who are the best fit for what you do.

For more information about Brandon, you can find him on Book of Experts where he will help you find $100,000 hidden "in your back yard"

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Leif Hansen of Spark Interaction is a speaker, trainer, and heart-led leadership coach focused on creating audaciously hopeful futures. His work at Spark is built around a high level of interactivity and engagement resulting in "wow!" events.

You can learn more about Leif at http://leifhansen.me/, and more about our community of experts at https://bookofexperts.com/

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Building Online Communities - For Fun & Profit

How do you grow your online community organically? Should you use Facebook, LinkedIn, or another platform? How do you make those groups profitable? Those are some of the questions that we will be tackling in this week’s edition of the Experts Need To Know Show.

This Week's Guests: 

Megan Huber - of Structured Freedom

Tsufit - of Step Into The Spotlight

Kevin Monroe - of This Extraordinary Life

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Our world is going virtual, and online courses are getting more attention than ever before. They also happen to be one of the most leveraged ways to build your business. But how do you stand out from the crowd amidst this surge of interest in online learning? That’s the topic for this week’s expert panel.

This Week's Guests:

  • Jake Ulkus - of the 2020 Course Creator Method

  • Jason Van Orden - of Van Orden Marketing & Media

  • Billy Broas - of Linchpin Media

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What would you do if you were a photographer and the pandemic limited your ability to do in person photoshoots? That's what today's guest Nikki Gomez was challenged with, so she applied some creativity to do remote photoshoots with stunning results.

You can see more of Nikki's work at Thenikkigomez.com

and on Instagram @thenikkigomez

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Need to bring on a sales team or rainmaker into your business? The recruitment process is often considered to be a necessary cost center, until you can get your new members up to speed and generating revenue.

But what if that cost center could be turned into a profit multiplier? That's what we are talking about on today's episode of Book of Experts TV, as guest Caitlin Doemner (Partner at SalesMAP) will walk us through this new way of recruiting, training, and onboarding that also produces revenue above, beyond - and before the new candidates are even hired.

You can connect with Caitlin on LinkedIn at: https://www.linkedin.com/in/cscdoemner/ or see more about her offers at: https://bookofexperts.com/offers/30 

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What good is all that work on marketing and sales, if some of your prospects end up falling through the cracks. That's the topic with today's guest, Steven Logreira as we talk CRMs and sales systems. You can learn more about Steve and all our experts at: https://bookofexperts.com/

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Seems like everyone these days is talking about goal setting. And I bet it is fair to say, you probably prefer the "goal-getting" - but today we are going to talk about a quick 10 minute exercise you can do to not only double your odds of reaching your goals, but how to create more momentum than ever before.

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With many real-life events on hold, the demand for virtual meetings is at an all-time high. Many experts and entrepreneurs are innovating new ways to facilitate virtual events that will impact the way events are produced for years to come. That’s the topic for this week’s expert panel. 

Panel Guests: 

Elin Barton - of White Knight Productions

Rachel Young-Nielsen - of eNetwork and Advanced Events

Nick Bacon - of Mainstream Media

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Today's episode of Book of Experts TV is deep dive into playful prosperity and self-leadership with edu-tainer, author, TEDx speaker, and Web TV host Jason Goldberg.

You can learn more about Jason's book Prison Break: Vanquish the Victim, Own Your Obstacles, and Lead Your Life at http://www.thejasongoldberg.com/pbfb/

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John Morley is a serial entrepreneur who is going to walk us through his process for helping experts get more quality connections from their time on LinkedIn. He hosts the JMOR show on YouTube, where he interviews guests and even does unboxing videos of the latest tech gadgets.

You can learn more about John at https://bookofexperts.com/ or from his website: https://jmor.com/

Are you an expert-based entrepreneur, thought leader, or knowledge broker who feels like a best kept secret? I would love to hear your story and share it on our podcast.

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Today marks the book launch of Scaleable Consulting, author Frank Bria's newest book about how to go from delivering 1:1 consulting services and scale your business into 7-figures.

You can get your copy here, to learn more about Frank's step by step process To Transform Your 6-Figure Practice Into a 7-Figure Enterprise. ScalableConsultingBook.com

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In today's episode of Book of Experts TV, we will learn about coach Lorin Beller's movement for Change Maker Nation, and her Goal & Intention setting wheel experience that she offers groups and individuals.

You can learn more about Lorin and the Change Maker Nation here: https://lorinbeller.com/

Or learn more about all our subject matter experts at https://bookofexperts.com/

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Quick impromptu episode today, as I was showing the process to a client and I think some of you might be interested to see this "tool" that costs less than $10, but more than doubles your chances of success (when used correctly).

Yes, you read that ROI right... cost is less than $10 and and 2X the odds of hitting your goals. You get to decide the goals. What could that be? That's what we are tackling in today's Book of Experts TV.

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On this week episode of the Experts Need To Know Show, we will be talking about how to boost your visibility by speaking, guesting on podcasts, and going live on social media.

We have an all-star guest panel including:

  • Steve Markman - of Markman Speaker Management and “How To Boost Visibility Through Speaking Engagements”

  • Richie Norton - author of The Power of Starting Something Stupid, CEO of Prouduct, and Podcast Guest Mastery

  • Molly Mahoney - of the Prepared Performer and a Client Attraction Machine when it comes to going live on social media channels.

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Today's Book of Experts TV episode is with Tim Fitzpatrick of Rialto Marketing.

Tim can show you three ways to stop wasting marketing money so you can grow your business (which you know can feel super challenging in the current business environment). We'll talk about:

  • How to generate higher quality leads, so you increase conversions.

  • How to increase profits and customers while saving time and money with this simple framework.

  • How to know exactly where to focus your marketing today to get the best return on your investment.

You can learn more about Tim at www.RialtoMarketing.com and more about our growing list of expert-based businesses at https://bookofexperts.com/

Did you know about the Book of Experts Welcome Kit? Use this link to see more of what you get (at no cost) when you get accepted as a member of Book of Experts: https://blog.bookofexperts.com/welcome-kit/

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Today's episodes features "Z-isms" from Matt Zinman, author of the book and podcast by the same name, "Insights To Live By".

Matt is a sought after speaker, with a focus on "earned confidence" and experiences gained from his years as an entrepreneur, athlete, single parent, care-giver, and founder of a non-profit. Matt is also the CEO of the Internship Institute, so we will spend a bit of time on how to make your experience, matter more.

You can learn more about Matt and other experts at https://bookofexperts.com/

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As I am 42,000 words into my book Experts Never Chase, I am doing a series of interviews with the most influential coaches and mentors who have impacted my work and process. No one has cut to the heart of client-getting in a more authentic way, than Landon Porter.

Landon is a master of creating conversations with your ideal client avatar (ICA) and these days, he is on a whole new journey with his Facebook group "Dude... it's all a game"

You can learn more about Landon and other experts at https://bookofexperts.com/

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In today's episode, we talk all things tech in the world of sales, from CRMs to systems the keep you from having to chase prospects and turn yourself into one of those "salesy weirdos".

Joe is a sales system and leadership consultant with Change Grow Achieve. You can find more information at https://lnkd.in/dek9Mi3 or on https://bookofexperts.com/

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Today is a big win for me... because I am super excited to be able to interview and introduce one of my favorite people, coach, and mentor - Adam Urbanski.

When it comes to conversational outreach, social selling, and the ability to grow revenue in your business without all the fancy technology that takes your eyes off the prize, Adam is one of if not the best in the world. That is why I sought him out as a coach, and it is why entrepreneurs flock to his "RRI Game" - many of them competing multiple times.

Let's break down what Adam is doing differently and why. I am sure this will be an eye-opening conversation for you.

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In today's short episode, I am going to share the Fogg Behavior Model and like toothpaste out of the tube, we will talk about how it will totally change the way you look at your online marketing.

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Join us for this livestreaming + networking event where the experts will be diving deep into the art and mastery of coaching high-end clients.

This Week’s Guests:

Parissa Behnia - working with modern Badass leaders at Sixense Strategy

Julie Reisler,, - Author, Podcaster at The You-est You! and founder of the Life Designer® Coaching Certification program

John Hittler - Author, 9x CEO and Founder of Evoking Genius

4pm EST - Livestreaming (Facebook, LinkedIn, YouTube, Periscope)

5pm EST - Speed Networking with experts and audience (sign up on Blitzr)

After the show, we will be doing a live demo of the new Blitzr platform for our Book of Experts Meetup Mixer. Use this link to register: https://lnkd.in/dreBKzb

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Could you launch a new radio show and get to 10k listeners in the first 7 weeks? That is exactly what today's guest, Pearl Cox did with her Pearls of Wisdom radio show.

Let's dig into how she did it, and where she is going as she builds out a second interview style format of her show.

You can learn more about Pearl and her coaching business by checking out her Value Ladder at Book of Experts: https://lnkd.in/dzVQBs5

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I've been writing my book Experts Never Chase since late spring and this morning I hit the 25k word mark (about 40%) through my #VomitDraft stage.

Today I thought I would share a bit of behind the scenes background and talk about the "Paco Principle"

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Quick shoutout for a gift received in the mail and a preview of our upcoming Experts Need To Know Show on Monday, August 10th. 

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Josia Nakash is the Founder of the Good Vibes Agency and works with a focus to bring more positive energy into the world around us. Her work is an intersection of PR, leadership, strategy, and marketing communications.

You can learn more about Josia (pronounced Josie) here: https://www.linkedin.com/in/josia/ and more about all our experts at https://bookofexperts.com/

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This episode's panel discussion is all about having more fun, and injecting a sense of play into the work we do. But not just fun for fun's sake - this is play for more productivity and profit!

This week's guests include:

  • Todd Westra - Podcaster and leadership coach with Mokuteki

  • Melissa Dinwiddie - joining us from Mountain View, CA and Master of all things virtual meetings

  • Benjamin Warsinske - Branding and play expert at BrandedWorld Inc

*Make sure you join us right after the Show for 45 minutes of networking, where you will meet 5-7 other experts in less than an hour. https://blitzr.com/event/779/736

The event will be multi-streamed (links below) or you can invite guests to the LinkedIn Event: https://www.linkedin.com/…/66961065191…/

Today’s Show will be streaming to 5 channels:

Tobin’s Facebook profile: https://www.facebook.com/tobin.slaven

Book of Experts Facebook page: https://www.facebook.com/bookofexperts/

Tobin’s LinkedIn Profile: https://www.linkedin.com/in/tobinslaven/ (Event page)

Book of Experts YouTube page: https://www.youtube.com/…/UCDgmj2pov2V4…

Twitter/Periscope and shared via Tobin’s Twitter: https://twitter.com/tobinslaven

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I was doing some behind the scenes work for clients and writing on my upcoming book (Experts Never Chase) and I thought I would take a few minutes to document what I am seeing as a big gap in the marketplace.

There are 2 big things that experts are NOT talking about when it comes to bringing on a sales person or sales team, and for us (the team at SalesMAP) they have become like two secret sauces that set our work apart.

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When you have a lot riding on a presentation, you want to tap into every advantage. That's where Luke Goetting and the team at Puffingston Presentations goes to work.

On today's podcast, Luke will be sharing a behind the scenes perspective of the work they do to help experts prepare for conferences, sales presentations, and trainings when the stakes are high.

To meet Luke and more experts who may be able to help you take your business to the next level, visit https://bookofexperts.com/

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What do CRMs, duct tape, and growth have in common? - let's ask today's Book of Experts guest Melissa Blair.

Melissa works with coaches & consultants who want to scale their business with just 1 software program instead of 6 or 7 that are all duct-taped together.

You can learn more about Melissa and Cultivating Sales here on LinkedIn: https://www.linkedin.com/…/melissablair/ or visit https://bookofexperts.com/

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How do you navigate a crisis? More importantly, how do you not miss a key step when you are pushed into survival mode?

That's the question we are tackling with today's guest on Book of Experts TV. Lisa Liberatore is an author, entrepreneur with several businesses and has dug her way out of several challenges that our audience will recognize.

You can learn more about Lisa and her work at https://lnkd.in/dfttp6t and other experts at https://bookofexperts.com/

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What do you do when the world goes into a pandemic, travel is halted, and your business is shooting high end video production on site?

Like a lot of businesses are exploring these days - you go virtual. On today's episode of Book of Experts, we are talking with Elin Barton of White Knight Productions and digging into how they reinvented their process for a virtual world.

You can meet Elin and more experts like her at https://bookofexperts.com/

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In this week's episode of the Experts Need To Know Show, we are talking about the future of college (will Universities survive?), the professional training environment, and what does it even mean to be an expert these days.

This weeks expert panel includes 3 returning guests:

  • Samantha Hartley - from Enlightened Marketing where she helps consultants command higher fees with less overload
  • Chris Westfall - Author, speaker, and national pitch champion
  • Cat Stancik - Your Lead Boss from the Action Incubator and former Booz Allen consultant

Join us immediately after the live stream for 45 minutes of unmitigated fun and speed networking, where we can continue the conversation: https://blitzr.com/event/733/736

This Show will be streaming to 5 channels:

Tobin’s Facebook profile: https://www.facebook.com/tobin.slaven

Book of Experts Facebook page: https://www.facebook.com/bookofexperts/

Tobin’s LinkedIn Profile: https://www.linkedin.com/in/tobinslaven/ (Event page)

Book of Experts YouTube page: https://www.youtube.com/…/UCDgmj2pov2V4…

Twitter/Periscope and shared via Tobin’s Twitter: https://twitter.com/tobinslaven

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At SalesMAP we focus a lot of our efforts on the Outbound (outreach) approach to marketing. But there comes a time when you will want to ramp up 4th Gear (see the 4-Gears of Marketing methodology) so bring in more lead flow and at a cost effective ROI.

Enter John Daniels of The Lean Marketer. https://lnkd.in/dBsU733

John's whole approach is to get the foundational elements in place over the next 90 days, you know with certainty that you will see a positive ROI from your marketing.

Let's dig into how he achieves those goals, and when an expert will know they are ready for an Inbound approach.

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In today's episode of Book of Experts TV, we are talking with Todd Westra of Mokuteki about how to make the transition from startup to growth stage.

We will dig into:

  • What is a startup anyways (how does Todd define them)?

  • What is the main goal of the startup phase?

  • Why does the growth phase feel so elusive at times?

  • And how to know when you are ready to shift into growth?

You can read more about Todd and our many expert-based businesses at Book of Experts: https://bookofexperts.com/offers/152

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On this week's Experts Need To Know Show we are talking LinkedIn, the latest updates, the flood of new users, and the pressures of social selling.

Our guest panel includes:

  • Ellen Melko Moore - from Super Tight Social Selling

  • Adam King - of Think Like A Fish and the Client-Catching Podcast

  • Nat Binette - of NatBinette.com

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What does it mean to be a SalesMAP Sales Partner? In today's episode, we are going to talk with recent Bootcamp graduate Hasnaa Bourois about her experience.

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How do you monetize your genius to support yourself, your family, and/or your team?

Maybe you have this great business idea... or maybe you've already started your business... The question now is - how do you make it profitable?

Today we are talking with Destiny Champion, Community Coordinator for Bri Seeley's Monetize Your Genius Facebook Group. We are going to do a deep dive into how getting to know your members is the key to running a thriving community and scaling your sales.

If you would like to learn more about Destiny, meet Bri Seeley, or any of our other experts you can see more at https://bookofexperts.com/

You can request to join the Monetize Your Genius community at: https://lnkd.in/dwq_8QG

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How do you go from "just another coach" to attracting high-value clients? That's the topic of today Masterclass Conversation with Desiree Stafford.

From a background in corporate leadership and HR, Desiree helps coaches get unstuck and on their way to 6 and 7 figure businesses.

You can learn more about Desiree and her work at https://lnkd.in/dKfxnTy or on https://bookofexperts.com/

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6-29-20 edition of the Experts Need To Know Show

With the loss of many high profile industry events both locally and globally, experts are scrambling to fill their calendars with new virtual networking opportunities.

This week's panel will discuss several novel ways to level up your networking game.

This week's guest panel includes:

👉 Cat Stancik - Lead Boss at Action Incubator - focused on organic lead generation & networking

👉 Kevin Monroe - Master virtual meeting host at HumansFirst and the Higher Purpose Podcast

👉 Finn Patrick - Business development expert at Results at Scale and virtual host at Blitzr

See all our guests and more at www.BookOfExperts.com or catch the replay on the Book of Experts podcast: https://anchor.fm/bookofexperts

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On this week's Experts Need To Know Show, our guest panel will tackle the topics of:

  • The future of higher education and professional training

  • How to create culture in the remote workplace environment

Our guest panel will include:

  • Joe Girard - from Change, Grow, Achieve (Sales Leadership/Systems Performance)

  • Debra K - Emmy nominated producer and Founder of Well World TV

  • Chris Westfall - Author, National pitch champion, and leadership coach

To learn more about our guests or information about our invitation-only network of experts and thought leaders, visit: https://bookofexperts.com/

And to get your free Welcome Kit of resources visit: https://lnkd.in/e5axm2J

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Do you have entrepreneurial blindspots? How would you know?

That is the topic of today's Book of Experts TV interview, as we talk with Malorie Nicole of the Abundantly Clear podcast.

In addition to her work coaching Executives and Entrepreneurs, we will also talk about Malorie's new "Blindspot Assessment" that she has been using with prospective new clients.

You can learn more about Malorie and the Blindspot Assessment on her Book of Experts page: https://lnkd.in/d_E2xhP or on the Abundantly Clear podcast: https://lnkd.in/dVZrkCc

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Travis Chappell is running a 30-Day Podcast Challenge, so we decided to interview him for Book of Experts TV.

This will be a great chance to dig into:

  • get started (with others doing the same work)
  • grow your audience
  • increase your income and boost your credibility

You can learn more about Travis and the challenge at: https://lnkd.in/ecrw2y2

You can learn more about our experts at www.BookOfExperts.com

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Today on Book of Experts we are talking to Marc Mawhinney of the Natural Born Coaches podcast, and creator of The Coaching Jungle Facebook community.

We will be talking about growing big audiences (16,000+ in The Coaching Jungle), how to get great engagement, and monetizing in a way that makes sense.

You can see experts like Marc at www.BookOfExperts.com and make sure you check out his podcast at: https://www.naturalborncoaches.com/

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Welcome to this week's edition of the EXPERTS NEED TO KNOW SHOW on Book of Experts TV! This week's guests include:

Landon Porter - from Silverback Media (Sales Gorilla and Rebel Consultant)

Bri Seeley - Entrepreneur Coach (former fashion designer turned business designer)

Jake Ulkus - From Profit Ignition and the 2020 Method

Recapping the news and trends of the last week, we will be discussing the surge of virtual events in the expert industry, the future of Facebook (and how it impacts your business), Panel Picks of the Week, and a whole lot more.

To learn more about our panel of experts, visit www.BookOfExperts.com

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Today's guests on BookOfExperts.tv are Scott & Nancy Kiesling - experts in Adventure Therapy. Topics we will cover include:

👉What is Adventure Therapy

👉Why "talking you down off the ledge" is often a life-altering game-changer

👉How Scott & Nancy have shifted their retreat-based business and how maybe instead of counseling or therapy... you might want to try a dose of Adventure Therapy for your next vacation

For more information you can see their work at https://lnkd.in/dcdu6zZ or search out Nancy on Book of Experts at https://lnkd.in/d3XhUQN

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I am thinking of developing a new, news hour live streaming show that would be interesting and relevant for our community at www.BookOfExperts.com

This is a pilot episode of the new format, featuring several returning guests:

  • Samantha Hartley of Enlightened Marketing
  • Cat Stancik of Action Incubator
  • Dominic Cummins of Apex Agency Growth

Today's news topics include:

👉How to post amidst pandemics, politics, and protests

👉Questions to ask yourself before jumping on a social media trend

👉Speaking of trends - are you running Challenges?

👉Something our guests are loving this week...

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On this episode of Book of Experts TV, we are talking with Debra Koerner of Well World TV. Later this month Debra is launching a new Video Influencer Bootcamp, so we will talk about how to kickstart your business with 5 perfect videos for your new show.

For more information about Debra and the Bootcamp, use the link https://bootcamp.wellworld.tv and "BOE" for a special rate for members of the Book of Experts.

If you have a story to tell and would like to be interviewed on Book of Experts TV, please visit www.BookOfExperts.com and sign up for our Welcome Kit for the next steps on becoming a guest.

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Today's show will spotlight podcaster and Master Coach, Julie Reisler who created The You-est You Podcast to interview the leading experts in the world on personal development and to give you access to wisdom, lessons learned, strategies and tools to learn how to access your gifts, strengths and best self.

For more information about Julie, you can see several ways to work with her on her Book of Experts page: https://lnkd.in/eK5mhC2 

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In today's episode of Book of Experts TV, we are tackling LinkedIn Group Management with BoE Community Manager Bernie Floresca.

In addition, we will talk about the latest updates to Book of Experts that were pushed out to the platform this morning.

Not familiar with www.BookOfExperts.com - or feel you would like to join, you can also visit our Group on Linkedin at https://www.linkedin.com/grou…/12199405/ 

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Yoan Marinov joins us today on the Masterclass Conversations to talk about websites, web and app development... all about the technology that drives your business.

If you are not familiar with Yoan's name, you likely have seen his work. Yoan and his team developed the Book of Experts web app, and we will dig into why that project is SO much more than just a website.

If you would like to learn more about Yoan and his agency, you can find him here on Book of Experts: https://bookofexperts.com/offers/36

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John Hittler (yes, that name but with 2 T's) is a serial entrepreneur, advisor to CEOs, the owner of Evoking Genius (EvokingGenius.com). His new book "One In A B1llion" is making waves because it dispels the personality test myth...

Yes - that's right. Heresy! All those fun personality tests we take that supposedly reveal the unique you... there are thousands who get the same designation.

What if there was a "one in a billion" unique superpower hidden in your DNA. It has been there all along, ever since you were a kid. And unlocking it is the secret to making your genius talent turn every day of the work week into feeling like Saturdays.

For more information about John - visit his profile on Book of Expert: https://bookofexperts.com/offers/54

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Today's guest - Rusty Gaillard of Silicon Valley Dreambuilders is helping professional men find their own, and often a new path when they reach that point of quiet desperation... is that all there is.

Recent events are causing many to get introspective about their place in life. You can learn more about Rusty and his work here on LinkedIn and via Book of Experts: https://www.linkedin.com/in/rustygaillard/

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Are You Ready for a Sales Team?

In this episode, SalesMAP partner Caitlin Doemner shares how to unlock exactly what you need to build a sales system for attracting, hiring, on-boarding and training your Sales Partner so that you both hit your income goals.

In the 3 minute video overview, we walk you through the 4-Question Decision Matrix our organization uses to determine what kind of sales support our clients need on what timeline.

If you decide you'd like to learn more about the mechanics of building a successful sales team, we have recorded 3 audio links below to walk you through exactly what you need to scale your business for more income, impact and freedom.

You can also download our PDF to take Guided Notes while you listen!

For more information visit: https://go.salesmap.me/scaleyoursales

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Are You Ready for a Sales Team?

In this episode, SalesMAP partner Caitlin Doemner shares what might holding you back from hiring and how to discover the 4 Gears of Marketing, Preeminent Devices.

In the 3 minute video overview, we walk you through the 4-Question Decision Matrix our organization uses to determine what kind of sales support our clients need on what timeline.

If you decide you'd like to learn more about the mechanics of building a successful sales team, we have recorded 3 audio links below to walk you through exactly what you need to scale your business for more income, impact and freedom.

You can also download our PDF to take Guided Notes while you listen!

For more information visit: https://go.salesmap.me/scaleyoursales

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Are You Ready for a Sales Team?

In this episode, SalesMAP partner Caitlin Doemner shares how all business strategy starts at the point of delivery.  First we look at your offers to determine if they meet the criteria for hiring a full-time Sales Partner.

In the 3 minute video overview, we walk you through the 4-Question Decision Matrix our organization uses to determine what kind of sales support our clients need on what timeline.

If you decide you'd like to learn more about the mechanics of building a successful sales team, we have recorded 3 audio links below to walk you through exactly what you need to scale your business for more income, impact and freedom.

You can also download our PDF to take Guided Notes while you listen!

For more information visit: https://go.salesmap.me/scaleyoursales

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Mitch Aunger is the Co-Host  of UpViral's new livestreaming show about how to use contests and giveaways to grow a big email list. Mitch himself has added over 250,000 new leads and run hundreds of campaigns for clients.

In this episode of Masterclass Conversations we tackle:

  • Why you need to build a list (to save your business)
  • The most effective way to build a list easily and fast
  • How Mitch is getting an average of 30% conversion rates (average!) on his landing pages.

For more information you can visit Mitch and get to know his offers at Book of Experts: https://bookofexperts.com/offers/98

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In this Masterclass Conversation, we delve into questions about selling in the pandemic wit Agency Growth expert Dominic Cummins.

Topics include:

  • How to avoid the FLU style of selling
  • How a WELL model will help make social selling easier
  • How Dominic uses Mastermind experiences to give group coaching a whole new way to level up

For more information about Dominic visit BookofExperts.com

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Testing this new format, I will be hosting a "Monday Masterclass Conversation... with ERNers for ERNers. This conversation will cover the language of leadership in face of crisis, with author Chris Westfall. Seems like a perfect topic as we confront the trajectory of our businesses in these uncertain times.

For more information visit www.BookOfExperts.com

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This episode of Ask The Experts tackles the topic of LinkedIn, and how to get best results (enroll new clients) without coming across as a salesy leg-humper 😂

We breakdown:

  • The 5 mistakes or pitfalls that can be easily avoided
  • The 4-Gears of Marketing and how it changed my approach to doing business on the  web
  • 4 walkaway secret  rules that you can start using today to get better results

This recording was originally created as a webinar for Marc Mawhinney's Coaching Jungle group on Facebook.

If you would like more information, connect with Tobin Slaven on LinkedIn or visit BookOfExperts.com

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In this special Lunch & ERN edition, we talked to three experts about unique ways to brand your business amidst the global pandemic.

  • Rich Cardona talks about extending your reach and impact with video marketing
  • Cat Stancik talks "being real" and the value of authenticity
  • Dr Christopher Burton, MD shares his approach to using books to establish your brand, and why now might be the best time to write your book

For more information make sure you visit us at www.BookOfExperts.com

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Prior to launching Book of Experts, we recorded this Lunch & ERN session with member experts Billy Bross and Jason Van Orden.

In this episode we discuss:

  • Why now is a great time to launch your online course
  • Which platforms to consider
  • How to go about organizing your expertise for online course delivery

For more information visit www.BookOfExperts.com

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Before we launched Book of Experts, the Expert Referral Network (ERN) hosted a series of Lunch & ERN panel discussions.

In this episode, members Samantha Hartley, Sylvia LeRahl, and Caitlin Doemner discuss 3 unique and different ways to scale your business including:

  • How to grow by increasing your rates and pricing
  • How to grow by bottling your expertise and adding a membership site
  • How to grow by adding a sales team