Dark Horse Entrepreneur: Recent Episodes

Tracy Brinkmann

The Podcast for Infopreneurs, coaches & course creators who want to build a business online, BUT are battling technology, overwhelm, procrastination & imposter syndrome!

From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of an 18 month old daughter to running the planning & marketing of some of corporate america’s finest companies. My name is Tracy Brinkmann an entrepreneur, author, course creator and success coach. You see, I know that life isn’t fair and participation awards do not feed your family… So, I invite you to learn from a fellow Dark Horse all that I have learned and am still learning about starting, restarting, kick starting and stepping up your entrepreneurial business and marketing game while not ignoring that amazing tool between your ears..yep your personal development & psychology counts too!

I will share everything I have learned about small & big business, planning, marketing, solopreneurship, entrepreneurship, personal and team productivity, building and maintaining your mental agility, iron will, as well as your mindset, so you can run your race, buck the odds and win!

This show is for driven Infopreneurs, coaches, course creators,, solopreneurs & entrepreneurs just getting started, restarted & kick-started or, as well as my accomplished business owners (yes the brick and mortar Dark Horses too) already cashing checks who want to start stepping up, to cross that next finish line in first place. All those Dark Horses & underdogs out there seeing the odds in everyone else’s favor, feeling everyone betting they will not win, place or even show! Those Dark Horses that are committed to firing it up, figuring it out, and stepping up their game, to ultimately win and gain the respect they desire, earned and deserve.

I share all of my most laughable “HA-HA'' moments as well as those "a-ha moments" along my race to building a passive income business. I will talk about those tough lessons learned, sometimes multiple times until finally, beating the odds and crossing the finish line - even if it was not in first place, because we cannot and will not win them all. Know that this Dark Horse does not have all the answers so I will team with those that do, interviewing some of the most successful visionaries, celebrities, and thought leaders who practice ethical entrepreneurship, personal development, positive habits, & self-awareness as a part of their course to gain professional growth and wealth.

We are talking about Entrepreneurship / Business tips and advice in the spirit of Tim Ferris, Garry Vaynerchuk, Ed Mylett, Brooks Castillo, Hollis, Nick Loper, Jordan Lee Dooley and Farnoosh Torabi along with Inspiration, motivation, personal development and self-help without the "rah rah" in the spirit of Tony Robbins, Napoleon Hill, Robert Kiyosaki, Jillian Michaels, Jack Canfield, Zig Ziglar, Rich Roll, Jordan Harbinger, Scott Smith and Jody Moore.

EPISODE SUMMARY: In this revealing episode, we dive deep into the dark side of entrepreneurial success with systems expert Eric Williams. Drawing from his experience with over 300 entrepreneurs, Eric exposes how the very systems meant to free you might be creating a prison, and why 82% of CEOs are experiencing burnout. Learn how to recognize the signs of a "profitable prison" and discover practical strategies to break free while maintaining your success.

KEY MOMENTS: [00:00:00] - Opening hook about systems making you miserable

[00:00:48] - Introduction of Eric Williams and CEO burnout statistics

[00:02:25] - Eric's insights on systematization and its dark side

[00:03:06] - Detailed discussion of over-systematization problems

[00:06:28] - The "secret sauce" problem and founder's control issues

[00:10:00] - Psychological barriers and emotional baggage in business

[00:15:44] - Impact on family relationships and work-life balance

[00:17:51] - Whiskered Wisdom: The Three Circle Audit exercise

[00:21:02] - Call to action for Dark Horse Insider Digital Marketing Newsletter

[00:21:47] - Episode conclusion

RESOURCES MENTIONED: * The Dark Horse Insider Digital Marketing Newsletter Link: https://DarkHorseSchooling.com/newsletter

KEY TAKEAWAYS: 1. The Three Circle Audit Exercise:

* Circle 1: Tasks only you can do
* Circle 2: Tasks you love doing
* Circle 3: Highest value activities
* Focus on where all three overlap

Warning Signs You're Building a Prison:
- Working 60-80 hour weeks
- Unable to delegate effectively
- Systems that stifle creativity
- Deteriorating personal relationships
- Action Steps:
- Identify one task to delegate within 30 days
- Review your systems for flexibility
- Assess impact on family relationships
- Implement the Three Circle Audit

CONNECT WITH US: * Full Interview on YouTube: Link in show notes

Newsletter: https://DarkHorseSchooling.com/newsletter

In this paradigm-shifting episode, discover why entrepreneurs with strong personal brands earn 412% more than those without - and why waiting for perfection is killing your profit potential. Tracy Brinkmann reveals how parent entrepreneurs can leverage their authentic experiences to build profitable personal brands without sacrificing family time.

KEY TIMESTAMPS: [00:00:00] - Opening Hook: 412% Income Disparity Statistic

[00:00:17] - Introduction to Personal Branding Myths

[00:00:27] - Welcome and Episode Setup

[00:05:38] - First Personal Brand Myth: Perfection

[00:08:24] - The Fame Game Fallacy

[00:13:47] - Personal Branding Beyond Self-Promotion

[00:23:15] - Legacy Content Strategy Implementation

[00:29:45] - Parent-Friendly Approach

[00:34:37] - Whiskered Wisdom: 15-Minute Content Sprint

[00:41:15] - Call to Action: Dark Horse Insider Newsletter

KEY INSIGHTS: * Why authenticity outperforms perfection in personal branding * How local influence generates more profit than global recognition * The power of turning family moments into brand assets * Why serving others builds your brand faster than self-promotion

FRAMEWORKS SHARED: 1. The Legacy Content Strategy

Content Multiplication System
Time-Block Technique
Power Pockets Approach
Brand Boundary Blueprint
Family Guidelines
Content Containers
Intentional Sharing Framework
15-Minute Content Sprint
2-minute setup
10-minute creation
3-minute sharing

PRACTICAL STRATEGIES: 1. Content Multiplication System

1. Turn one piece of content into multiple assets
2. Leverage existing family moments
3. Create systematic sharing schedules

Parent-Friendly Approach
1. Integration over separation
2. Family involvement opportunities
3. Daily content capture system
4. Implementation Timeline
5. Weeks 1-2: Habit building
6. Weeks 3-4: Engagement growth
7. Weeks 5-6: Opportunity generation

RESOURCES MENTIONED: * Legacy Content Strategy Template * Brand Boundary Blueprint * Personal Brand Profit Calculator * 15-Minute Content Sprint Guide

QUOTABLE MOMENTS: "Perfect personal brands don't inspire people. Real ones do."

"Your kids aren't a distraction from your personal brand - they're the most authentic part of it."

"Stop trying to be interesting and start being interested."

ACTION STEPS: 1. Implement the 15-Minute Content Sprint 2. Create your Brand Boundary Blueprint 3. Start documenting daily wins and lessons 4. Begin building your Content Multiplication System

CALL TO ACTION: Ready to build a personal brand that generates income while creating legacy? Join the Dark Horse Insider Newsletter for weekly strategies on authentic brand building. Get Tracy's complete "Personal Brand Blueprint" - the exact framework for building a profitable personal brand while managing family life.

Sign up at: https://DarkHorseSchooling.com/Newsletter

CONNECT WITH US: Website: https://DarkHorseSchooling.com Podcast: The Dark Horse Entrepreneur YouTube: https://www.youtube.com/@DarkHorseEntrepreneur/videos

In this eye-opening episode, successful agency owner Lorraine Ball reveals why she deliberately kept her business small for 19 years - and how that decision led to a profitable exit. Learn why the common "grow or die" mentality might be killing your business, and discover how staying small can actually increase your profitability and freedom. Perfect for entrepreneurs feeling pressured to scale, this episode challenges conventional wisdom and provides practical strategies for building a more valuable, systematic business without sacrificing your life in the process.

https://DarkHorseSchooling.com/Newsletter

In this eye-opening episode, Tracy Brinkmann reveals the true costs of postponing your entrepreneurial dreams. Perfect for busy parents juggling family responsibilities while harboring business ambitions, this episode breaks down four critical hidden costs of waiting to start your side hustle. Learn practical, family-friendly strategies to break free from the waiting cycle, including the innovative P.A.C.E. Method and the transformative 'Non-Negotiable Fifteen' approach. Discover how to turn limited time into maximum impact while building a legacy your children can learn from. Features real success stories from parent entrepreneurs and actionable steps you can implement today.

https://DarkHorseSchooling.com/Newsletter

Tired of endless posting with no real results? This episode reveals why most entrepreneurs are working too hard at being visible and not hard enough at being valuable. Marketing expert Mitch Carson, who sold his first business for seven figures at age 28, shares his counterintuitive approach to building real authority. Learn why traditional media still trumps social media for credibility, how to leverage your past experience for future authority, and the strategic reinvention framework that's helping entrepreneurs build lasting influence. Perfect for business owners who want to stop chasing social media fame and start building real authority.

Forget everything you think you know about email marketing. In this game-changing episode, email expert Tonya Brody reveals why the most powerful marketing tool isn't social media, paid ads, or even your website. Learn how she built a nationwide following with just paper and pen before social media existed, and now helps entrepreneurs create genuine connections that convert to sales. Plus, discover why your authenticity is your biggest advantage in the age of AI marketing.

Tired of creating fresh content every day? This episode reveals why that's actually hurting your marketing. Marketing expert Emanuel Rose shares his revolutionary "Content Multiplication Strategy" that turns a single 5-minute piece of content into a month's worth of marketing material. Learn why Generation Z craves authentic connection over perfect production, and how this changes everything about modern marketing. Plus, discover why chasing new clients might be costing you more than you think. Perfect for entrepreneurs who want to work smarter, not harder, in their marketing efforts. Stop creating endless content - this episode shows you how to make your content work harder for you.

https://DarkHorseSchooling.com/Newsletter

Struggling to create an online course between soccer practice and bedtime stories? This episode reveals why being a busy parent is actually your secret weapon in course creation. Learn the "Parent-Preneur Course Creation Method" that turns your daily routines into profitable course content. Discover why traditional course creation advice fails, and how successful parent entrepreneurs are using the "Nap Time Strategy" to build six-figure courses during school hours. Plus, get the exact three-step framework for validating, creating, and launching your course without missing a single family dinner. Perfect for busy parents ready to turn their expertise into income without sacrificing their family time. Stop waiting for the "perfect time" to create your course - this episode shows you how to succeed because of your parent life, not despite it.

https://DarkHorseSchooling.com/newsletter

Struggling to balance single parenthood with entrepreneurial dreams? This episode reveals the Strategic Success Triangle that turns your daily parenting challenges into business advantages. Learn how successful single parent entrepreneurs are building profitable businesses using the Power of Parallel Progress technique. Plus, discover the exact flexible business models that work around your family schedule, not against it. Stop choosing between being a great parent and a successful entrepreneur - this episode shows you how to be both. Perfect for single parents ready to transform their time management superpowers into business success.

https://DarkHorseSchooling.com/newsletter

Dive into the urgent and transformative world of habit psychology. Discover the unique habit loops that govern our actions and learn practical, ultra-specific techniques like behavior modification and habit stacking to break free from destructive patterns. With engaging insights into the power of small changes and their compounding effects, you'll equip yourself with useful strategies to unlock profound personal and professional success. Don't miss your chance to redefine your path one powerful habit at a time and learn about building patience for growth in our upcoming episode.

Are you ready to unlock a game-changing strategy often overlooked in today's fast-paced market? Join host Tracy Brinkmann in this episode of The Dark Horse Entrepreneur Podcast as we delve into the transformative power of incremental change. Learn how adopting small, deliberate steps can lead to monumental improvements in both your business and personal life. Featuring compelling case studies and actionable strategies, this episode offers unique insights into creating systems for continuous improvement. Plus, don’t miss our exclusive invitation to join the Dark Horse Marketing Newsletter for more valuable tips to elevate your side hustle to main hustle dreams. Tune in now and start your journey towards sustainable success!

https://DarkHorseSchooling.com/newsletter

Join us in an urgent exploration of the often overlooked yet extraordinary power of compounding. This unique episode reveals how small, consistent actions can lead to exponential growth in every aspect of your life. Learn why patience and persistence are key, and delve into useful strategies for avoiding negative compounding trends. Plus, get ultra-specific, actionable tools to immediately enhance your business and personal development journey. Are you ready to harness the power of compounding and achieve lasting success? Dive in now and transform the way you grow!

In Episode 482 of The Dark Horse Entrepreneur, host Tracy Brinkmann shares the secrets to leveraging content marketing for amplifying your core offer. Learn about different content types, from blog posts to podcasts, and discover steps to build a cohesive content strategy that resonates with your audience. Explore essential tips for content creation, scheduling, and tracking performance metrics, ensuring your content marketing efforts effectively drive conversions. Tune in to gain invaluable insights and start amplifying your core offer with compelling content today!

In Episode 481 of The Dark Horse Entrepreneur, Tracy Brinkmann reveals the crucial psychological principles behind effective pricing strategies. Dive deep into concepts like Anchoring, Price Sensitivity, and Perceived Value, and discover how to apply these principles to make your core offer irresistibly attractive. With practical tips for setting and testing prices, and refining strategies based on real feedback, this episode equips you with the tools to boost your sales and ensure customer satisfaction. Listen in and start transforming your approach to pricing today!

In Episode 480 of The Dark Horse Entrepreneur, host Tracy Brinkmann explores the power of effective customer journey mapping. Understand the five critical stages—Awareness, Consideration, Purchase, Retention, Advocacy—and learn key techniques to optimize each touchpoint. With actionable tips and essential tools, this episode guides you to create a seamless customer experience, transforming visitors into loyal advocates. Don’t miss out on discovering strategies that can skyrocket your customer retention and satisfaction!

In Episode 479 of The Dark Horse Entrepreneur, Tracy Brinkmann delves into the transformative strategy of building a value ladder to boost your business growth. Learn how to align upsells and downsells with your core offer, follow real-world examples, and get actionable steps for creating a strategic value ladder that maximizes your customer lifetime value. Tune in to discover how to enhance every step of your customer's journey today!

Discover how a well-crafted core offer can simplify marketing, boost customer satisfaction, and drive explosive growth. Join host Tracy as he explores the significance of core offers, shares real-world examples, and provides actionable insights to help you define your own compelling offer. Listen now to transform your business!

In this episode of The Dark Horse Entrepreneur, join host Tracy as he dives deep into the concept of a core offer and why it’s the cornerstone of successful businesses. Learn what makes a core offer unique and compelling, and hear real-world examples of brands that transformed their industries with a powerful core offering. Tracy shares actionable insights and practical steps to help you refine your own core offer, ensuring it resonates deeply with your audience and propels your business toward rapid growth. Don’t miss this essential episode filled with useful tips and urgent advice, guaranteed to make your core offer irresistible!

In this urgent and actionable episode of 'The Dark Horse Entrepreneur Podcast,' host Tracy Brinkmann unveils the unique 'Top 100 Strategy' by Russel Brunson – a powerful method that's helping entrepreneurs earn millions. Learn how to craft your ideal customer avatar, connect with key influencers, and transition from an outsider to a trusted authority within your target market. This episode provides ultra-specific steps and practical tips to help you build trust and authority, ensuring you stand out in a crowded marketplace. Tune in now and start transforming your business today!

https://DarkHorseSchooling.com/blueprint

In this episode of the Dark Horse Entrepreneur Podcast, host Tracy Brinkmann breaks down the power of simplicity and authenticity through the lens of Doja Cat’s stunningly simple yet impactful look at the 2024 Met Gala. Learn how going against the grain and embracing your true self can cut through the noise and make a lasting impression. We discuss the Novelty Factor, questioning the status quo, and why sometimes the easiest path can also be the most effective. Plus, get a sneak peek into our exclusive 'Side Hustlers Blueprint' and a teaser for next week's episode on the top 100 million-dollar strategy. Don’t miss out on these actionable insights that can help you stand out and succeed. Listen now and start your journey towards a more authentic and impactful entrepreneurial path.

https://DarkHorseSchooling.com/BluePrint

Struggling with content creation burnout? In this episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals five proven strategies to keep your content fresh, engaging, and impactful. Discover how to overcome creative blocks, streamline your workflow with tools like Asana, master content repurposing, and leverage AI tools such as ChatGPT. Plus, learn how to infuse your content with purpose and intention, ensuring it resonates with your audience. Don't miss these actionable tips designed to help you balance entrepreneurship with family life and turn your side hustle dreams into reality. Subscribe and listen now to transform your content creation process and achieve your entrepreneurial goals.

https://DarkHorseSchooling.com/blueprint

In this pivotal episode of the Dark Horse Entrepreneur Podcast, dive deep into the three critical questions that determine the success of every entrepreneur: Who are you serving? What problem are you solving? Why should customers choose your product? Host Tracy Brinkmann breaks down these foundational queries with actionable insights and real-world examples, providing parents with the tools they need to seamlessly transition from concept to reality. Whether you’re a budding entrepreneur or looking to refine your business model, this episode offers tailored advice that speaks directly to the challenges of balancing entrepreneurship with family life. Tune in and take the first step towards a thriving side hustle with our exclusive audio series, 'The Side Hustlers Blueprint'.

In this power-packed episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals 10 unmissable steps that aspiring entrepreneurs must take before diving into their business ventures. Learn how to align your why with your strengths, conduct market research to uncover profitable opportunities, and create a solid business plan to guide your journey. Discover the importance of building a strong support network, mastering your mindset, and testing the waters with side projects before fully launching. This episode is your ultimate guide to unleashing your entrepreneurial potential and achieving unstoppable success!

https://DarkHorseSchooling.com

In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the content marketing funnel, revealing how each stage—Awareness, Evaluation, Purchase, and Delight—can dramatically transform your marketing strategy and boost your business success. From initial awareness to final delight, learn actionable strategies that will capture your audience's attention, build trust, convert leads into sales, and turn customers into loyal advocates. Whether you're a budding entrepreneur or an established business owner, this episode will equip you with the tools to refine your content approach and create lasting relationships with your customers. Tune in and discover how to make your content work smarter, not harder. Text 'BLUEPRINT' to 484-514-5323 for an exclusive step-by-step guide on starting your profitable side hustle today!

https://DarkHorseSchooling.com

Embark on a journey to entrepreneurial success with our latest episode of the Dark Horse Entrepreneur Podcast, where we unveil three crucial insights every side hustler needs to know. Learn the transformative power of starting small to manage risks and foster growth, the critical importance of market validation to ensure your product fits, and why resilience can be more valuable than resources in achieving lasting success. Each segment is packed with actionable advice, motivational stories, and quotable moments designed to inspire and equip you for the challenges of building a profitable side hustle. Whether you’re just brainstorming your first business idea or seeking to expand your existing venture, this episode is your blueprint for turning aspirations into achievements.

Are you a student or teenager eager to escape the conventional income routes and earn $10,000 a month? This episode of 'The Dark Horse Entrepreneur' podcast dives deep into the realities of making substantial money online. Discover actionable strategies, debunk common myths, and learn how to choose the right business model to start your financial journey. Whether you’re aiming to enhance your skills or launch your next big venture, this episode is packed with insights to transform your approach to online earning. Tune in now to move from dreaming to doing, and start building your path to $10K today!

In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the heart of side hustling, unveiling a practical roadmap for hardworking parents and aspiring entrepreneurs. Join us as we explore the vast spectrum of side hustles, tailor the perfect hustle to your unique lifestyle, and share inspiring success stories and cautionary tales from the hustle frontlines. Gain actionable insights from our Whiskered Wisdom segment, where we reveal the key to starting small yet dreaming big to nurture your side hustle into a thriving legacy. Whether you're pondering the question, "What side hustle can I do?" or ready to elevate your existing venture, this episode is packed with invaluable advice, laughter, and the motivation to transform your entrepreneurial dreams into reality. Subscribe, share, and ignite your hustle spirit with the Dark Horse Entrepreneur Podcast. Plus, don't miss the exclusive offer to access the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323, your gateway to sidestepping pitfalls and confidently marching towards success. https://DarkHorseSchooling.com

In this compelling episode of the Dark Horse Entrepreneur, host Tracy Brinkmann takes you on a journey through the innovative world of quizzes for lead generation with the guidance of marketing maven Tai Goodwin. Dive deep into the unique approach that transformed Tai's business landscape and how it can revolutionize yours. Uncover the secrets to personalizing marketing strategies, embracing resilience, and the critical decision-making that defines true entrepreneurship. Whether you're a seasoned entrepreneur or just starting your side hustle, this episode is packed with ultra-specific insights and useful strategies to propel your business forward. Don't miss the chance to learn from Tai's journey and apply these game-changing tactics to your own entrepreneurial endeavors. Plus, get exclusive access to the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323 – your guide to sidestepping pitfalls and confidently stepping into success. Tune in now and transform your business approach with the power of quizzes and resilient entrepreneurship.

Dive into an eye-opening journey through the most common yet overlooked side hustle mistakes that every entrepreneur faces. This episode of The Dark Horse Entrepreneur doesn't just highlight the blunders; it transforms them into beacons of wisdom and stepping stones towards success. From the infamous domain name debacle to the cautionary tales of giants like Blockbuster and Sears, learn how to navigate the pitfalls of rebranding, innovation, and more. Gain invaluable insights and actionable strategies to turn potential setbacks into powerful surges forward in your entrepreneurial journey. Tune in and discover how to pivot with purpose, ensuring that every misstep becomes a milestone in your side hustle saga.

In this transformative episode of "The Dark Horse Entrepreneur Podcast," dive deep into the art of honing your entrepreneurial focus amidst the overwhelming sea of online money-making methods. Discover the power of the three critical filters—proven effectiveness, alignment with personal capabilities, and true passion—to sift through the noise and pinpoint the path that resonates with your core. Learn the psychological strategy behind 'Closing the Doors' to other opportunities, ensuring your undivided commitment and focus on your chosen venture. This episode is not just a guide; it's a beacon for those ready to transition from dreamer to doer, offering actionable insights and the compelling narrative needed to navigate the complexities of entrepreneurship. Embrace the Whiskered Wisdom segment's top tip: "Embrace the power of singular focus. Let your chosen path be your only path until it leads you to success," and unlock the doors to your entrepreneurial journey with unmatched clarity and purpose. Whether you're an aspiring digital nomad, a budding infopreneur, or a parent striving for financial independence, this episode is your compass in the vast sea of possibilities, guiding you to the island of success that awaits your focused endeavor.

Dive into the heart of entrepreneurial ad life challenges with "Winning the Entrepreneurial Race," a riveting episode of The Dark Horse Entrepreneur podcast. This episode unravels the complexities of motivation and goal-setting through an engaging race analogy, offering unique insights and actionable strategies tailored for aspiring entrepreneurs and side hustlers. Discover how to overcome indifference, doubt, and fear, and learn to set clear, achievable goals that pave your path to success. Whether you're looking to reignite your passion or carve a roadmap to your dreams, this episode is your beacon. Tune in, transform your aspirations into action, and join the ranks of champions in the marathon of life. Don't miss this ultra-specific guide to turning your side hustle into your main hustle — subscribe now to "The Side Hustlers Blueprint" and embark on your journey to greatness with The Dark Horse Entrepreneur.

Explore the unwritten rules of becoming a billionaire in this captivating episode. From the power of focused relationships to the art of resilience, each insight offers a step towards personal and financial freedom. Discover how to use criticism as fuel, maintain privacy for progress, and harness the transformative power of just six months. Join us for actionable wisdom designed to inspire and transform, setting the stage for our next journey: "The Side Hustlers Blueprint.

In this pivotal episode of the podcast. Why you should not listen to this podcast, we embark on a journey that defies the conventional, urging you to question the norms and carve your own path to success. Discover why the usual advice might not be your ticket to success and how embracing your unique journey with our "Whiskered Wisdom" can lead to unparalleled achievements. Dive deep into actionable insights and join a community of mavericks who thrive on innovation. Whether you're kickstarting a side hustle or scaling new entrepreneurial heights, this episode is your compass. Get ready to challenge the status quo and redefine what success means to you. Stay tuned for our exclusive series, "The Side Hustlers Blueprint," designed to revolutionize your entrepreneurial journey.

https://DarkHorseSchooling.com/21days In this pivotal episode of the Dark Horse Entrepreneur, Tracy Brinkmann tackles the urgent and dynamic shifts reshaping social media marketing in 2024. Dive deep into the evolving digital landscape where traditional customer service paradigms are upended, content creators reign supreme, and social platforms become the primary discovery channels. Discover why short-form video content is capturing hearts and minds, and learn the art of tailoring your message for each unique social platform. This episode not only highlights the urgency of adapting to these changes but also offers unique, ultra-specific insights and useful strategies for entrepreneurs looking to harness the full potential of social media marketing. Whether you're refining your digital strategy or building a side hustle, this episode is your guide to thriving in the fast-paced world of social media. Join Tracy and embark on a transformative journey to authenticity, engagement, and digital marketing success. Don't miss out on this essential guide to staying ahead in the digital game – tune in now and take the first step towards a profitable side hustle with our exclusive email course, '21 Days to a Profitable Side Hustle'.

In this game-changing episode of the Dark Horse Entrepreneur Podcast, we delve into the dynamic world of side hustles that are not just profitable but perfectly tailored for busy parents striving for work-life balance. Discover unique, lesser-known side hustles that can fit seamlessly into your busy schedule, from virtual event planning to remote interior design consulting. Hear the inspiring story of Sarah, a full-time accountant and part-time graphic designer, who has mastered the art of juggling her career, passion project, and family life. Gain invaluable insights on time management and efficiency with practical tips and tools to balance your side hustle without compromising your job or family time. Whether you’re an aspiring entrepreneur or looking to add an exciting dimension to your life, this episode is packed with actionable advice and motivational anecdotes to help you turn your dreams into reality. Join us in exploring how to make your side hustle work for you, and take the first step towards achieving financial independence and personal fulfillment.

Explore the enthralling journey of Stacy Caprio, who transitioned from a conventional job to a digital entrepreneurship powerhouse. This episode unveils her strategic approach to selecting profitable online businesses, focusing on evergreen content and verified revenue streams. Discover actionable insights and learn the importance of resilience and adaptability in the digital marketplace. Perfect for aspiring entrepreneurs ready to turn their side hustle dreams into reality.

https://DarkHorseSchooling.com/21days

In this insightful episode of the podcast, join Tracy Brinkmann as we explore the essential art of connecting with others. Discover the urgent need to understand personal narratives and how our self-serving actions influence daily interactions. Learn unique and ultra-specific strategies to step into others' stories, creating a shared narrative that fosters genuine connection and empathy. This episode not only delves into the psychological reasons behind our perception as the heroes of our own stories but also offers practical advice on how to apply this understanding in real-life conversations. Whether you're an entrepreneur, a business professional, or anyone looking to enrich your communication skills, this episode provides useful tips and quotable insights that will transform the way you interact with those around you. Don't miss out on this opportunity to enhance your conversational skills and build more meaningful relationships. Tune in, share, and apply these transformative strategies in your daily life.

In this eye-opening episode of the Dark Horse Entrepreneur Podcast, we delve into the crucial importance of investing in yourself for achieving online success. We debunk the common fallacies of free resources and mentorship in the digital marketing world, emphasizing why paying for quality is a game-changer. Learn from personal anecdotes and expert insights why clear communication and continuous learning are non-negotiable in your entrepreneurial journey. This episode is a must-listen for aspiring digital marketers and online entrepreneurs who are ready to shift their mindset from saving pennies to making strategic investments. Tune in to discover actionable strategies and the transformative power of investing in your growth and success.

In this engaging episode of "The Dark Horse Entrepreneur Podcast," dive into the unexpected wisdom gleaned from a day's emails. Discover urgent and unique insights ranging from the crucial art of email testing to the innovative use of AI in content creation. Uncover ultra-specific strategies for crafting effective subject lines, the importance of pricing transparency, and the intriguing potential of print-on-demand journals. This episode is not just a roundup of tips; it's a treasure trove of useful lessons for entrepreneurs and digital marketers looking to navigate the complexities of modern business. Tune in to learn how everyday emails can offer profound lessons in marketing, legal pitfalls, storytelling, and much more. Perfect for those seeking actionable advice and fresh perspectives on both life and digital marketing. Don't miss these insights – transform your inbox into a learning hub today!

Discover the groundbreaking insights of the Stanford University experiment in our latest episode of 'The Dark Horse Entrepreneur'. Dive deep into the neuroscience of buying and selling as we unravel how the brain's intricate dance of pleasure and pain impacts every purchasing decision. This episode is a must-listen for entrepreneurs, marketers, and savvy consumers seeking to understand the emotional triggers behind pricing strategies. Learn how to tip the scales towards reward in your business and make each price tag a key to customer happiness. Don't miss this unique opportunity to transform your approach to marketing and sales with actionable tips and thought-provoking revelations. Tune in now and revolutionize the way you perceive value and price!

In this electrifying episode of the podcast, Tracy takes you on a journey back to the heart-pounding excitement of childhood anticipation and shows you how to harness that energy for your daily life. Dive into the concept of the Anticipation Engine – a unique strategy that fuels your drive with joyful expectancy. Learn ultra-specific steps to create a future so fun you can't help but be energized. This isn't just about looking forward to the big milestones; it's about sprinkling your calendar with delightful events that transform your outlook and keep the excitement alive. Tune in now to rediscover the magic of anticipation and make every day an adventure. Don't miss out – subscribe, share, and start building your own Anticipation Engine today!

https://DarkHorseSchooling.com

In this must-listen episode of 'Game On: Unlocking Sales Through Gamification,' dive into the high-stakes world of business gamification. We explore five ultra-specific and highly effective strategies – from Limited-Time Challenges to Scavenger Hunts – that will instantly elevate your customer engagement and boost sales. Whether you're a seasoned entrepreneur or a budding digital marketer, this episode is packed with unique insights and practical tips to transform your sales approach. Plus, don't miss our Whiskered Wisdom segment for a top tip that balances fun with functionality, and learn about '365 Days Of Dominance,' the transformative guide to mastering personal and professional success. Tune in now and start reshaping your sales strategy with the excitement of a game!

Mastering the Art of 'How-To' Content Creation https://DarkHorseEntrepreneur.com

In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the compelling and often underestimated world of 'how-to' content creation. This form of content has become a cornerstone in the realms of digital marketing and content strategy, providing immense value to both creators and consumers.

Why 'How-To' Content is a Game-Changer 'How-to' content transcends the traditional boundaries of instructional writing. In this digital era, it stands as a beacon of knowledge, authority, and engagement. Such content not only addresses specific queries of an audience but also establishes the creator as a trusted expert in their field. The Dark Horse Entrepreneur Podcast episode emphasizes how creating high-quality 'how-to' guides can significantly elevate your digital presence and business.

Crafting Your 'How-To' Piece: A Step-by-Step Guide Creating impactful 'how-to' content involves more than just listing steps. It requires a deep understanding of your audience's needs, a well-researched topic, and the ability to present complex information in an accessible and engaging way.

Teaching Mindset and Topic Selection The first step is to adopt a teaching mindset. As the podcast suggests, think of yourself as a mentor guiding your readers through a journey of discovery and learning. This approach will not only make your content more relatable but also more digestible. When it comes to topic selection, the key is to identify and understand the problems your audience faces and provide solutions through your content.

Balancing SEO and Audience Research SEO is a crucial component in ensuring your content reaches its intended audience. The episode highlights the importance of keyword research and SEO optimization without sacrificing the quality and relevance of the content. It’s a delicate balance between being search engine friendly and audience-centric.

Incorporating Unique Angles and Visual Enhancements To stand out in the crowded space of online content, it's essential to infuse your 'how-to' guides with unique angles and personal experiences. Adding visual elements like images, infographics, and videos can significantly enhance the comprehensibility and appeal of your content.

Conclusion The Dark Horse Entrepreneur Podcast episode on 'how-to' content creation is a treasure trove of insights and tips for content creators and digital marketers. It's not just about filling a page; it's about filling a need and igniting a spark of curiosity and learning. This approach to content creation is not just beneficial for audience engagement but is also crucial for building long-term authority and trust.

In the latest episode of The Dark Horse Entrepreneur Podcast, we delve deep into the realm of Instagram marketing, unveiling strategies that promise to elevate your brand's digital presence. Instagram, with its billion-plus user base, is not just a social platform; it's a vital tool for digital entrepreneurs keen on harnessing the power of social media for brand growth and engagement.

Optimizing Your Instagram Profile for Maximum Impact Key Strategies for Instagram Profile Optimization Your Instagram journey begins with your profile – it’s the first impression you make. We explore how a high-quality profile picture, a clear and memorable username, and a compelling bio can set the tone for your digital identity. The episode emphasizes the importance of a clickable link in your bio, turning your profile into a gateway that leads followers to your website or featured content.

Crafting a Consistent Brand Voice on Instagram The Art of Storytelling on Instagram In this segment, we discuss the significance of maintaining a consistent brand voice. This consistency in your posts, stories, and overall aesthetic shapes how your audience perceives and remembers your brand. "Instagram is not just a platform; it's a canvas for your brand's story," we learn, highlighting the importance of every post in painting your brand's bigger picture.

Strategic Posting: Timing and Hashtags How to Choose Effective Hashtags Timing and hashtags play a pivotal role in your Instagram strategy. The episode outlines the best practices for post frequency and the timing of your content, emphasizing that "in the world of Instagram, timing isn't just everything; it's the only thing." Moreover, we delve into how to effectively use hashtags to increase your content's reach and engagement.

Engaging Your Audience with Instagram Stories and Reels Tips for Creating Compelling Instagram Reels The power of Instagram Stories and Reels is undeniable in creating an authentic connection with your audience. This section covers how to leverage these features to showcase behind-the-scenes content and creative showcases, enabling your brand's personality to shine through.

Mastering Influencer Collaborations on Instagram Building Successful Influencer Partnerships The podcast episode also explores the nuances of influencer collaborations, an essential aspect of modern Instagram marketing. We discuss how to choose the right influencer for your brand and how to create mutually beneficial partnerships. "Collaborating with influencers is not just about reach; it's about connecting stories," we learn.

Conclusion: The episode of The Dark Horse Entrepreneur Podcast, titled 'Instagram Mastery Unlocked,' serves as an invaluable resource for anyone looking to harness the power of Instagram for brand growth and engagement. By focusing on these strategic aspects, businesses and entrepreneurs can craft an Instagram presence that not only attracts but also retains a loyal audience.

Unlock Webinar Mastery: 6 Secrets for Sales Success

From Audience Insight to Compelling Calls-to-Action: Transform Your Webinars into Profitable Sales Tools In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the realm of webinars, exploring 9 game-changing secrets for achieving webinar mastery. This episode is a treasure trove for entrepreneurs and digital marketers looking to harness the power of webinars for sales success.

Understanding Your Webinar Audience The Importance of Audience Insight The first secret to webinar success is deeply understanding your audience. It's about knowing their needs, preferences, and challenges. This insight allows you to tailor your webinar content, making it resonate more with your listeners. As we discuss in the podcast, "Speak as one of them, and lead them into action. If you can't walk in their shoes, you can't guide their steps."

Selecting the Right Webinar Topic Choosing Topics That Resonate Selecting a relevant topic is crucial. It should align with both your objectives and your audience's interests. A well-chosen topic acts as a bridge, connecting your audience’s needs with your webinar's goals.

Crafting Compelling Webinar Presentations Engagement and Visual Appeal in Webinars A compelling presentation is key to keeping your audience engaged. This involves using storytelling, visual elements, and interactive content to make your webinar not just informative but also memorable. The podcast emphasizes, "Give them value that leaves them thinking, ‘If this is free, what wonders await inside the paid content?’"

Focusing on Benefits in Your Webinar Benefits Over Features: The Sales Approach Rather than focusing on the features of your product or service, highlight the benefits. This approach paints a vivid picture of how your solution can improve your audience's life or business. It’s about showing the transformation your product can bring.

Creating an Effective Webinar Call-to-Action CTA: Your Webinar's Key to Conversion A clear and compelling call-to-action (CTA) is crucial. It guides your audience on what to do next, turning their interest into action. The podcast guides you on how to craft a CTA that resonates and motivates your audience to take the desired action.

Leveraging Social Proof in Webinars Real Stories, Real Impact: Using Testimonials Social proof, such as customer testimonials and success stories, adds credibility to your webinar. Sharing real-life examples of how your product or service has helped others can significantly boost your audience's trust and interest.

Conclusion Webinars are an essential tool in today's digital marketing landscape. As discussed in this episode of the Dark Horse Entrepreneur Podcast, mastering webinars involves understanding your audience, selecting the right topic, crafting engaging content, focusing on benefits, creating an effective CTA, and using social proof. Implement these strategies to transform your webinars into effective sales tools.

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Unmasking Reality: The Power of Healthy Skepticism in Today’s World In today's fast-paced, information-saturated society, it's more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound impact of questioning the world around us and seeking deeper understanding.

Navigating the Overcommunication Era: Why We Take Things at Face Value We live in an era of overcommunication, where television, social media, and movies constantly bombard us with information. This constant stream of data can lead us to take things at face value, accepting information without question. Tracy delves into the human tendency to believe what we see and hear, highlighting the potential dangers and limitations of this inclination. He encourages listeners to fire up their curiosity and seek out the full story, emphasizing the importance of critical thinking in personal development and success.

The Journey to Deeper Understanding: Benefits of Seeing the Full Picture Tracy shares his own experiences and the surprising, positive outcomes that can arise from considering the entire picture. He provides real-life examples of situations where looking beyond the surface provided greater understanding and benefits. The episode also touches on the importance of recognizing the masks people wear and the value of diving deeper to understand their core. This segment is a testament to the empowerment that comes from embracing a mindset of healthy skepticism.

The Human Tendency: Overcoming Our Default Beliefs We all have a natural inclination to believe what we see and hear, a default setting that has been hardwired into our brains. Tracy challenges listeners to overcome these default beliefs, encouraging a shift in mindset towards curiosity and critical thinking.

Real-Life Transformations: Stories of Success Through Skepticism Through inspiring stories and personal anecdotes, Tracy illustrates how adopting a healthy skepticism has led to success and transformation in his own life and career. He shares tales of individuals who have overcome adversity and achieved their goals by questioning the status quo and seeking a deeper understanding of their situations.

From Surface to Core: Strategies for Deeper Connections The episode provides practical advice and strategies for applying healthy skepticism in daily life, emphasizing the importance of building deeper connections and understanding. Tracy offers tips on how to navigate through the noise of overcommunication and uncover the true stories that lie beneath the surface.

In conclusion, "Unmasking Reality: The Power of Healthy Skepticism in Today’s World" is a must-listen episode for anyone looking to enhance their personal development, build deeper connections, and achieve success on their terms. Tracy Brinkmann, with his engaging storytelling and insightful advice, guides listeners on a journey to unlock the power of healthy skepticism and transform their perception of the world. Don't miss out on this transformative experience – tune in, challenge your assumptions, and start seeing the world in a whole new light.

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Unlocking the Power of Persistence: A Journey from Humble Beginnings to Entrepreneurial Greatness In today's fast-paced world, the journey to entrepreneurial success can often seem daunting and overwhelming. However, "Unleashing Success: Small Wins, Big Triumphs," the latest episode from the Dark Horse Entrepreneur Podcast, is here to change that narrative and guide you through a transformative journey of consistent growth and achievement.

The Journey of Entrepreneurial Success Embarking on the entrepreneurial journey requires more than just a desire for success; it demands persistence, resilience, and a willingness to celebrate every small victory along the way. This episode delves deep into the myths surrounding instant success, debunking the allure of "get rich quick" schemes and emphasizing the monumental impact of small, consistent wins.

The Power of Persistence Persistence is the backbone of any successful entrepreneurial endeavor. It's about showing up, day in and day out, and embracing the process, no matter how challenging it may seem. In this episode, we share real-life stories and personal anecdotes that highlight the importance of persistence, resilience, and celebrating every small victory.

Celebrating Small Wins: The Key to Consistent Growth Small wins may seem insignificant in the moment, but they are the building blocks of long-term success. This episode encourages listeners to set achievable goals, maintain a steady pace, and find joy in the small wins that pave the way to success. By doing so, you create momentum, and momentum is a powerful force that propels you forward on your journey to success.

Strategies for Celebrating Small Victories Celebrating small victories is crucial in maintaining motivation and focus on your entrepreneurial journey. This episode provides practical strategies and tips for recognizing and celebrating these wins, ensuring that you stay motivated and on track towards achieving your long-term goals.

Building Your Online Empire: A Step-by-Step Guide Drawing parallels between the journey to success and the process of completing a college degree, this episode offers a step-by-step guide to building your online empire. From finding the best affiliate products to promote, to making money with your email list and creating your own products, this episode covers it all.

From Humble Beginnings to Greatness Success is not a destination; it's a journey. And like any journey, it starts with a single step. This episode inspires listeners to take that step, to embrace the power of small wins, and to trust that they are on the path to greatness.

Conclusion “Unleashing Success: Small Wins, Big Triumphs" is more than just a podcast episode; it's a roadmap to entrepreneurial success. So, whether you're an aspiring digital nomad, a parent navigating the challenges of entrepreneurship, or anyone in between, this episode is tailored to inspire, motivate, and propel you towards achieving your dreams. Subscribe, share, and join us on this journey of transformation with the Dark Horse Entrepreneur Podcast today.

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This episode with Tracy Brinkmann is a pivotal episode from the Your Success DNA Podcast that promises to shift your perspective and guide you towards a life filled with positivity and success.

Setting the Scene: A Night of Revelations Host Tracy Brinkmann takes us back to a memorable night with fellow speakers, where a casual game of "Cards Against Humanity" led to a profound realization. The atmosphere was light, filled with laughter and camaraderie, until a comment about "first-world challenges" prompted Tracy to reframe the narrative, turning challenges into privileges. This moment of silence and reflection among a group of professional communicators underscored the episode’s main theme: the power of perspective.

The Power of Focus: Shifting from Challenges to Privileges Tracy delves deep into the concept of "What you focus on is what you get," sharing personal stories and examples of individuals who have successfully shifted their focus. He emphasizes that by viewing our challenges as privileges, we can cultivate a more positive outlook and set ourselves on the path to success.

Whiskered Wisdom: Tracy’s Top Tips for a Positive Outlook In the "Whiskered Wisdom" segment, Tracy shares practical advice and actionable steps to help listeners implement this perspective shift in their daily lives. He encourages everyone to start and end their day by acknowledging three privileges, fostering a sense of gratitude and abundance.

Take Action: Your Journey to Success Starts Here The episode concludes with a powerful call to action, urging listeners to take control of their narrative and transform their challenges into opportunities. Tracy invites the audience to share their stories and questions, further fostering a community of growth and empowerment.

In this transformative episode, Tracy Brinkmann not only shares insights and stories but also provides listeners with the tools they need to change their lives. By shifting our focus from challenges to privileges, we can all embark on a journey towards success and fulfillment.

https://DarkHorseEntrepreneur.com Unleashing Potential: 17 Side Hustles for Busy Parents Unlock the Secrets to Profitable Side Gigs: From Niche E-commerce to Social Media Mastery In this empowering episode of the Dark Horse Entrepreneur Podcast, we delve into the world of side hustles, specifically tailored for busy parents aiming to earn an extra $5,000 or more each month. Hosted by a seasoned entrepreneur and digital marketing expert, this episode is packed with practical advice, inspiring stories, and actionable tips to help parents navigate the challenging balance of family life and entrepreneurial aspirations.

Setting the Stage for Side Hustles We kick off the episode by addressing common misconceptions about side hustles and emphasize the diverse opportunities available, even for those skeptical of traditional online business models. A personal story is shared to inspire and set the tone for the episode.

The Side Hustle Breakdown This segment serves as the meat of the episode, providing a comprehensive breakdown of various side hustles. From niche e-commerce stores and virtual interior design to social media management and online tutoring, each hustle is explored in detail, complete with success stories and expert tips.

Whiskered Wisdom with Tracy Tracy, our resident expert, shares her top tip on choosing the right side hustle, emphasizing the importance of alignment between one’s skills, passion, and market demand. A relatable story is shared to drive the point home.

The Roller Coaster of Entrepreneurship Here, we address the common fears and doubts associated with starting a side hustle, providing motivational messages and stories of individuals who have overcome challenges to find success.

Segment 5: Call to Action and Conclusion

Listeners are encouraged to take the first step towards their side hustle journey, with an invitation to share their own stories and ideas. The episode concludes with a final piece of advice, a teaser for the next episode, and a heartfelt thank you to the listeners.

The episode further delves into specific side hustles, providing detailed insights and advice on each. This episode is a must-listen for any parent looking to break into the world of side hustles, providing a wealth of information, inspiration, and practical advice to help them unleash their potential and achieve their entrepreneurial dreams.

https://DarkHorseEntrepreneur.com Breaking Free from Life’s Holding Patterns: A Journey Towards Proactive Living

In the latest episode of the Your Success DNA Podcast, host Tracy Brinkmann invites listeners to embark on a transformative journey, exploring the metaphorical holding patterns that often stifle our true potential and hinder our paths to success.

The Skydiving Adventure: A Metaphor for Life’s Holding Patterns Tracy shares a compelling personal anecdote about a skydiving adventure, drawing a vivid parallel between the unexpected holding patterns in the sky and the stagnancies we often encounter in our personal and professional lives. The story unfolds as Tracy, stuck in a holding pattern, decides to take control, communicate with Air Traffic Control, and subsequently, finds himself free to navigate towards his destination. This metaphor serves as a powerful reminder that taking proactive steps and breaking free from our own holding patterns can pave the way for magical unfoldings in our lives.

Life’s Holding Patterns: The Comfortable Trap of Stagnancy Delving deeper, the episode explores various life scenarios where individuals find themselves circling in their own holding patterns. Whether it be in careers, personal growth, or relationships, these comfortable yet limiting loops often go unquestioned and unchallenged. Tracy draws a poignant parallel between the global holding pattern experienced during the pandemic and the personal stagnancies that many encounter, highlighting the urgency and relatability of breaking free and taking control of one’s journey.

The Power of Taking Control: Stories of Transformation and Success The episode further explores the psychological and emotional shifts that occur when one decides to break free from their holding patterns. Through inspiring stories of individuals who witnessed positive changes upon deciding to exit their holding patterns, listeners are introduced to the concept of the Ripple Effect. This principle illustrates how taking control in one area of life can cascade into other areas, creating a wave of proactive change and opening up a world of possibilities.

The Unexpected Delay: A Parallel with Life’s Stagnancies The Pandemic Parallel: Global Holding Patterns and Personal Stagnancies The Ripple Effect: How Taking Control Can Cascade Positive Changes Incorporating quotable moments, actionable advice, and a signature "Tracy’s Top Tip" segment, the episode is not just a source of inspiration but also a practical guide for anyone looking to navigate through the clouds of hesitation and soar into the clear, boundless skies of proactive living and success.

Listeners are left with clear takeaways, an empowering message, and a gentle nudge towards proactive action, ensuring they are equipped and inspired to take the reins of their life and career into their own hands. Engage, share, and soar with The Dark Horse Entrepreneur, and embark on a journey towards breaking free and unleashing your true potential.

Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth

Unlocking the Power of Transitional Relationships In our latest podcast episode, "Unlocking the Power of Transitional Relationships," your host, Tracy Brinkmann, invites you on a transformative journey through the captivating landscape of relationships and personal growth.

Discover Socrates' Wisdom on Friendship Insights from Socrates on Friendship We embark on this enlightening expedition by delving into the wisdom of Socrates on friendship, where he sagely advised, "Be slow to fall into friendship, but when thou art in, continue firm and constant." In this segment, we explore the profound implications of Socrates' age-old wisdom and its remarkable relevance in today's world.

The Role of Great Friends in Your Success Real-Life Stories of Great Friends Moving forward, we soar to great heights as we celebrate the extraordinary role great friends play in your success journey. Through inspiring real-life stories, you'll witness the transformative power of these cherished relationships. These are the friends who serve as your life's rocket fuel, propelling you toward your goals and aspirations.

Understanding Transitional Relationships Defining Transitional Relationships Our expedition takes an intriguing turn as we immerse ourselves in the world of transitional relationships. In this segment, we provide a clear definition of what these relationships are and the unique purpose they serve in your life's journey. Tracy Brinkmann sheds light on how transitional relationships are akin to crucial stepping stones, guiding you toward your goals and dreams.

The Purpose of Transitional Relationships The Role of Transitional Relationships Continuing our exploration, we delve deeper into the purpose of transitional relationships. Tracy Brinkmann unveils how these connections act as pivotal catalysts in your journey. Through relatable stories, you'll witness the remarkable impact transitional relationships can have on your personal growth and success.

Embracing the Temporary Nature of Relationships Lessons from Evolving Relationships The forest of transitional relationships, much like the seasons, undergoes a natural evolution. In this segment, we delve into the idea of relationships changing and evolving over time. Tracy Brinkmann provides valuable insights into the lessons left behind by relationships that have fulfilled their purpose. Through heartfelt stories, you'll gain a profound understanding of the beauty in embracing the impermanence of these connections.

Tracy's Top Tip for Relationship Growth Before concluding our expedition, Tracy Brinkmann shares an invaluable top tip: "In every relationship, be it fleeting or lifelong, focus on extracting the maximum value. Treat every interaction as an opportunity to learn and grow." This empowering advice equips you with a mindset to make the most of every connection you encounter.

Our journey of self-discovery through transitional relationships has been nothing short of exhilarating. In this episode, we've uncovered the wisdom of Socrates, celebrated the significance of great friends, and gained a profound understanding of transitional relationships' purpose and natural evolution.

Remember to visit YourSuccessDNA.com to share your own stories about transitional relationships, ask questions, and suggest future podcast topics. Your voice matters, and we're here to listen.

https://DarkHorseSchooling.com/audit Unlocking Resilient Entrepreneurship: A Journey with Jen Perdew

Embrace the Dance of Legacy and Innovation: How to Build a Business that Thrives Amidst Challenges and Aligns with Your Pursuit of Happiness

In the latest episode of the Dark Horse Entrepreneur Podcast, we embark on a journey exploring the depths and breadths of resilient entrepreneurship with our esteemed guest, Jen Perdew.

Jen Perdew: Navigating Legacy and Innovation in Entrepreneurship Jen, a beacon of authentic entrepreneurship, shares her story of navigating through the delicate balance of honoring a business legacy while simultaneously injecting her innovative spirit into the venture. Her insights delve into the concept of "Eating Your Own Dog Food," emphasizing the paramount importance of authenticity and credibility in business by being a genuine user of your own products and services.

Building a Business that Thrives Amidst Challenges The episode unfolds Jen’s narrative of how her business not only survived but thrived during her hiatus, revealing the robustness of the business processes in place. The discussion pivots around the significance of processes and systems in ensuring business continuity and providing a stable foundation that can weather unforeseen challenges and adversities.

The Pursuit of Happiness in the Entrepreneurial Hustle Jen’s journey is not merely a business tale but a personal one, where the pursuit of happiness takes center stage. The episode explores how the entrepreneurial hustle, often characterized by relentless grind and pursuit of metrics, is beautifully interwoven with the pursuit of personal happiness, fulfillment, and a life that resonates with one’s values and aspirations.

Key Takeaways and Reflections Host Tracy Brinkmann reflects on the profound insights and takeaways from Jen’s story, exploring themes of resilience, authenticity, and the pursuit of happiness in the entrepreneurial journey. Tracy invites listeners to not only absorb these insights but to introspectively apply them in their own journeys, ensuring that their hustle is not just about business metrics but is also aligned with personal joy and fulfillment.

Unlock Your Entrepreneurial Potential Listeners are invited to unlock their entrepreneurial potential with "The Ultimate Parentpreneur Audit," a specially crafted quiz designed to uncover their boss strengths and elevate their business endeavors. It’s not just a call to action but an invitation to embark on a journey towards unlocking one’s entrepreneurial potential and elevating their business to new heights.

In this episode, "Unlocking Resilient Entrepreneurship with Jen Perdew," listeners are not merely audience members but are invited to become active participants in their entrepreneurial journey, ensuring that their path is not just successful but joyous, fulfilling, and profoundly impactful. Join us in this exploration of resilient entrepreneurship and embark on a journey towards business success and personal fulfillment.

Unlock Your True Potential: Why Today Matters in Your Life's Journey

From Health to Hard Work: The Secrets to Becoming the Best Version of Yourself Embark on a transformative journey with Tracy Brinkmann in the latest episode of the your favorite podcast, where we delve deep into the secrets of personal development and unlocking your true potential. Tracy, an entrepreneur, author, and success coach, guides listeners through a thought-provoking exploration of self-improvement, motivation, and success, ensuring that when you meet the person you could have become, you do so with pride and fulfillment.

The Foundation of Potential: Embracing a Healthy Lifestyle We kickstart our journey with a focus on the foundation of all success - a good lifestyle. Tracy emphasizes that living a good lifestyle isn’t merely about aesthetics but about nourishing your body and mind to chase your dreams effectively. With an engaging story about the pivotal role of health and well-being, the key point underscores that your physical state is the launchpad for all your aspirations. The actionable tip nudges listeners to initiate one healthy habit this week, be it a simple walk or choosing a nutritious meal.

The Visionary's Mindset: Crafting a Long-Term Vision Navigating through the visionary's mindset, Tracy propels listeners to think long-term and stick with it. The episode illuminates the significance of having a direction, not just a plan, and persistently moving towards it. The actionable tip here encourages listeners to set a 10-year vision, breaking it down year by year, ensuring that the path to unlocking your true potential is consistently forward-moving.

The Game of Greatness: Daring to Dream Big In the game of greatness, Tracy narrates a compelling tale of someone who dared to dream big and the monumental difference it made in their journey towards success. The key point is clear: playing small serves no one. The actionable tip challenges listeners to identify an area in their life where they’re playing it safe and encourages them to take one bold step towards their dreams.

The Power of Accountability: Reclaiming Your Power The episode doesn’t shy away from the hard truths, as Tracy explores the power of accountability. Every excuse, Tracy points out, is a step away from your potential. The actionable tip is a challenge: for one week, catch yourself every time you make an excuse and replace it with a solution. It’s a call to stop avoiding growth and start embracing empowerment.

The Dance of Adaptability: Navigating Through Life’s Challenges In the dance of adaptability, Tracy shares a humorous anecdote about the pitfalls of stubbornness and the doors that flexibility can open. The key point and actionable tip guide listeners to be more open-minded and to seek alternative paths in the face of resistance, ensuring the journey to unlock your true potential is versatile and resilient.

The Myth of the Magic Bullet: Debunking Shortcuts to Success Finally, Tracy debunks the myth of the magic bullet, sharing a story about the long road that shortcuts often lead to. The key point emphasizes that true success and potential are unlocked through consistent hard work, and the actionable tip encourages listeners to identify areas where they’re seeking a quick fix and instead, commit to the journey.

In this episode, Tracy not only shares insights but also provides actionable tips to implement these insights into your life. Whether you’re an entrepreneur, a professional, or someone seeking to live a more fulfilling life, this episode is your guide to navigating through the journey of becoming the person you were always destined to be.

In the latest episode of the Podcast, Tracy Brinkmann enlightens listeners on the intricate journey of achieving one's goals while navigating through the myriad of distractions that life presents. This episode, titled "Unlocking Goal Mastery with Tracy Brinkmann: Navigating Through Distractions to Achieve Success," delves deep into the essence of goal mastery, providing listeners with not just theoretical knowledge but practical insights derived from real-life stories.

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The Nature of Goals and the Journey to Achieve Them Goals, as Tracy articulates, come in various shapes and timelines. Some are achieved in a sprint, while others demand a marathon's patience and perseverance. The episode explores the emotional and psychological aspects of pursuing long-term goals, emphasizing the significance of staying true to one’s path and the emotional rollercoaster that often accompanies the journey towards achieving them.

Sarah’s Story: A Decade-long Journey to Culinary Success Through compelling narratives like Sarah's decade-long journey to culinary success, Tracy underscores the pivotal role of patience and unwavering commitment in the face of challenges and delays. The story acts as a mirror, reflecting the trials and tribulations faced by many in their pursuit of success and mastery.

Avoiding the Trap of External Goals and Distractions The episode also sheds light on the subtle, often unnoticed, influence of external goals. Tracy explores how these external influences can unknowingly divert us from our path, utilizing anecdotes to illustrate the potential consequences and how to safeguard against them.

Jake’s Divergence: The Detour from Music to Tech One such story is of Jake, a musician who got sidetracked by the glittering allure of a tech startup, showcasing the subtle manner in which external goals can infiltrate and alter our path, often leading us astray from our true passions and objectives.

Commitment: The Unseen Force Behind Every Achievement Commitment, as discussed in the episode, is highlighted as the silent force that propels us forward, especially during times when the initial excitement has dimmed. Tracy introduces listeners to the concept of the guiding question, a tool to maintain focus and ensure every step taken is in alignment with one’s ultimate goal.

Mia’s Tale: The Writer Lost in External Allure Through Mia's tale, a writer who lost years in the allure of an external goal, Tracy brings to light the importance of recognizing and staying true to one’s own goals, even when other opportunities seem lucrative.

In this episode, Tracy not only shares invaluable insights on goal mastery and commitment but also challenges listeners to introspect and reflect on their own journeys, ensuring the lessons shared are not just heard but truly imbibed and applied. It's a treasure trove of wisdom for anyone on the path of personal development and achievement, ensuring they navigate through the distractions and stay unwaveringly committed to their goals.

Delve into the uncharted territories of Transitional Identities, a concept pivotal for anyone undergoing significant life changes. This episode is not just a listen; it's an urgent call to action for anyone standing at life’s crossroads, offering a unique perspective on managing the emotional and psychological aspects of major life decisions. We’ll explore ultra-specific scenarios, from career leaps to personal life shifts, providing you with a practical guide on how to construct your own Transitional Identity. This is more than a podcast; it’s a lifeline to navigating change with confidence, providing useful, actionable strategies to not only cope with but thrive amidst life’s inevitable shifts. Don’t just navigate change, master it, with insights from an episode that promises to be as enlightening as it is empowering. https://DarkHorseSchooling.com/audit

Unlocking the Power of the One-Two Marketing Punch In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of business marketing, spotlighting a strategy that's taking the entrepreneurial realm by storm.

The Magic of Virtual Dinners Virtual dinners are more than just online gatherings. They're a potent tool in the arsenal of modern business marketing. By creating intimate, engaging, and memorable experiences, virtual dinners offer businesses a unique way to connect with their audience. Benefits of Virtual Events (H3 Tag) highlight the ability to reach a global audience, foster genuine connections, and showcase a brand's unique selling points.

Amplifying with Celebrity Endorsements But what happens when you combine the allure of virtual dinners with the star power of celebrity endorsements? You get a marketing strategy that's both powerful and innovative.

The Psychology Behind Celebrity Trust The episode delves into why consumers are more likely to trust and engage with brands endorsed by their favorite celebrities.

Combining Forces for Maximum Impact The episode emphasizes the synergy between virtual dinners and celebrity endorsements, illustrating how this "One-Two Marketing Punch" can skyrocket a business's visibility and sales potential.

Parent Entrepreneurs: Turning Strategy into Service For parentpreneurs juggling family and ambition, this strategy isn't just about boosting their business. It's an opportunity. The episode explores how parents can turn this marketing strategy into a marketable service, offering it to local businesses and creating a new revenue stream.

The Dark Horse Challenge Tracy encourages listeners to take actionable steps, harnessing the power of this revolutionary approach.

Conclusion: Whether you're a seasoned entrepreneur or a parent looking to dive into the world of business marketing, this episode of the Dark Horse Entrepreneur Podcast offers insights, tips, and strategies that can redefine your entrepreneurial journey. Dive in and discover the power of the "One-Two Marketing Punch" today!

Unlocking Celebrity Power: Boost Your Local Business & Side Hustle In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of celebrity endorsements. This powerful marketing strategy is not just for global brands but can be a game-changer for local businesses and aspiring parentpreneurs.

The Power of Celebrity Endorsements Celebrity endorsements have long been a staple in the marketing world. Their impact on brand growth, recognition, and trust is undeniable. By associating with well-known personalities, businesses can tap into their fan base, gaining instant credibility and attention.

How Local Businesses Can Secure Celebrity Endorsements But how does a local business jump on this bandwagon? The key is to start local. Before aiming for Hollywood's A-listers, consider collaborating with local influencers or personalities. Crafting the perfect pitch and considering your budget are also crucial steps in this journey.

Risks & Rewards of Celebrity Collaborations Like all marketing strategies, celebrity endorsements come with their set of challenges. It's essential to weigh the risks and rewards, from managing the influx of attention to ensuring the collaboration feels genuine and resonates with the audience.

Parentpreneurs: Offering Celebrity Endorsement Services For the parentpreneurs out there, this episode offers a unique perspective. Learn how you can spot opportunities in the celebrity endorsement arena, build a network, and offer these services to local businesses. It's a side hustle opportunity that's both lucrative and exciting.

In conclusion, whether you're a business owner looking to boost your brand or a parentpreneur seeking the next big side hustle opportunity, this episode is packed with insights, tips, and actionable strategies. Dive in and discover the star-studded potential of celebrity endorsements.

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Virtual Dinners: The New Frontier for Local Businesses and Digital Marketers Discover how Virtual Dinners are not just a social novelty but a groundbreaking strategy for local businesses and digital marketers. This episode of the Dark Horse Entrepreneur Podcast dives deep into the untapped potential of Virtual Dinners, offering actionable insights for entrepreneurs, especially hardworking parents.

Why Virtual Dinners Are Revolutionary Virtual Dinners are more than just a digital hangout; they're a disruptive force in the business world. They offer local businesses a unique opportunity to expand their customer base and go global. This isn't just a trend; it's a revolution.

How to Host a Virtual Dinner: A Step-by-Step Guide Hosting a Virtual Dinner might seem daunting, but it's easier than you think. From the essential tech setup to crafting a memorable menu, we've got you covered. Learn how to avoid common pitfalls and ensure your Virtual Dinner is a hit.

The Tech Setup You Need Menu Selection: Making It Memorable Common Pitfalls to Avoid Monetizing Virtual Dinners: Turn Your Local Hustle into a Global Empire Why stop at hosting? Learn how to monetize Virtual Dinners by offering them as a marketing service. Discover how to price your packages for maximum ROI and what metrics you should focus on for long-term success.

Pricing and Packages: Maximizing ROI Metrics for Success: The Ultimate KPIs Ready to disrupt the status quo and take your local business global? Listen to this game-changing episode now!

Revolutionize Local Business Marketing: Virtual Dinner Parties and Celebrity Endorsements In this game-changing episode of the Dark Horse Entrepreneur Podcast, we're tearing down the walls of traditional local business marketing. We introduce revolutionary strategies that can take any local business from hometown hero to global sensation.

Why Local Businesses Need Digital Marketing The episode kicks off by challenging the traditional notion of "local" in business. We argue that in the age of digital marketing, being local is a mindset, not a market. If you're not online, you're invisible.

Virtual Dinner Parties: The New Frontier We dive deep into the concept of Virtual Dinner Parties, a disruptive marketing strategy that transcends geographical boundaries. These aren't your average Zoom calls; they're highly engaging events that can attract customers from different states, countries, or even continents.

Maximize Impact with Celebrity Endorsements The episode also explores the untapped potential of celebrity endorsements in local business marketing. We discuss how even small businesses can leverage the power and reach of celebrities to gain instant credibility and a broader audience.

How Parents Can Help Local Businesses Lastly, we address parents who want to make a difference in their local business community. We outline how they can offer Virtual Dinner Parties and celebrity endorsements as a service, turning them into local business marketing superheroes.

The Myth of 'Local', What is a Virtual Dinner Party?, Creating a Viral Marketing Video, Making the Pitch to Local Businesses Throughout the episode, we punctuate each segment with provocative thoughts and real-life case studies, challenging listeners to rethink their marketing strategies and take action.

This episode is a must-listen for anyone interested in innovative marketing strategies, from business owners to parent entrepreneurs. Tune in to discover how you can revolutionize your approach to local business marketing.

https://DarkHorseSchooling.com

What if I told you that being a parent could be your secret weapon in entrepreneurship? And what if I also told you that most parent entrepreneurs are doing it all wrong? Intrigued? Stick around, because today we're diving deep into the controversial and untold truths about being a 'parent entrepreneur.' You won't want to miss this. https://DarkHorseSchooling.com/tribe

In this episode of the Dark Horse Entrepreneur Podcast, we explore the journey of two parents, Sarah and Mark, who aspire to be digital entrepreneurs. Using the "2 People 1 Difference" technique, we delve into how their choices in continuous learning, time management, and resource investment lead to contrasting outcomes. Sarah enjoys success and a balanced family life, while Mark faces struggles and overwhelm. Tune in for actionable tips and strategies to help you succeed in your own journey as a parentpreneur.
https://DarkHorseSchooling.com/tribe

In this episode of the podcast, we are going to delve deep into the unique challenges and rewards of being a Parent Entrepreneur. Drawing inspiration from Michael Hyatt's insights, this episode is a clarion call for parents to embrace the entrepreneurial spirit and challenge the status quo.

The Dual Role Challenge Navigating the dual roles of parenting and entrepreneurship is no small feat. We debunk common misconceptions and shine a light on the resilience and creativity required to juggle these responsibilities.

Drawing Inspiration from Michael Hyatt Michael Hyatt's "Entrepreneurs Will Save The World" serves as a beacon, guiding us through the transformative power of entrepreneurship. We challenge some general assumptions and align Hyatt's message with our mission.

Thought Exercises to Ignite Your Entrepreneurial Spirit Conscious Consumerism Reflect on the corporations you support and their alignment with your values.

Envisioning Your Entrepreneurial Utopia Visualize a day in your dream life, balancing work and family seamlessly.

Your First Step to Entrepreneurial Greatness Identify actionable steps to kickstart your entrepreneurial journey.

In this episode, we not only discuss the importance of financial freedom but emphasize the legacy we're building for the next generation. Join us as we challenge the norm, celebrate the journey, and inspire a new wave of parent entrepreneurs.

http://DarkHorseSchooling.com/tribe

Parent Looking For Side Hustles Lets Start Pushing Past Limits: How Jerry Itzler's Pull-Up Challenge Can Transform Your Side Hustle and Family Life
Ever felt like you've hit your limit, only to discover you've barely scratched the surface of your potential? Dive into this episode of the Dark Horse Entrepreneur Podcast and uncover the transformative power of pushing past perceived boundaries.

Discover the riveting story of Jerry Itzler and his unexpected lesson with a Navy Seal—a tale that challenges everything we believe about our own limits. Learn how this lesson isn't just about physical endurance but a masterclass in mental resilience.

Explore how the principles from Jerry's experience can be seamlessly integrated into the digital nomad journey. From launching side hustles to navigating the unpredictable world of digital entrepreneurship, this episode offers invaluable insights for every aspiring digital nomad parent.

And if you think that's all, wait until you hear about the surprising ways these lessons can redefine your approach to family life. A game-changing revelation awaits!

Ready to unlock a world of untapped potential? Tune into this episode and embark on a journey that promises to transform your entrepreneurial endeavors and family dynamics. Listen now and redefine what's possible!

https://DarkHorseSchooling.com/Tribe

Unleash your inner digital nomad with today's episode of the Dark Horse Entrepreneur Podcast, 'The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play.' Discover how the laws of the jungle apply to the world of digital marketing and learn to navigate this landscape like a pro.

As, we delve into the importance of recognizing your role in the digital ecosystem. Whether you're the lion leading the hunt or the fox contributing to a larger cause, understanding your position is key to success. We also explore the art of rewarding fairly, a crucial strategy for building strong, successful collaborations in the digital world.

But that's not all. We've got a third, game-changing insight that's guaranteed to revolutionize the way you approach your digital marketing efforts. Curious? You'll have to tune in to find out.

So, are you ready to conquer the digital jungle? Listen to 'The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play' now, and take the first step towards becoming the ultimate digital entrepreneur.

#DigitalMarketing, #OnlineCollaboration, #FairPlay, #DigitalNomadLife, #RecognizeYourRole, #RewardFairly, #Entrepreneurship, #GlobalDigitalMarket, #CollaborationSuccess, #DigitalEcosystem

#ParentEntrepreneurs #DigitalNomadLife #WealthCreation #DanKennedy #MindsetMatters #BusinessGrowth #SideHustles #WorkLifeBalance #FinancialIndependence #EntrepreneurialJourney #SuccessMindset #BusinessTips #Entrepreneurship #BusinessStrategy #EntrepreneurLife #BusinessSuccess #Motivation #Inspiration

#makemoneyonline #businessideas #digitalnomad #passiveincome #escapethe9to5 #quityourjob #entrepreneurship #digitalmarketing #socialmediamarketing #contentmarketing

Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that's not just for salespeople, but for anyone looking to influence others - including parents guiding their children.

In this episode, we reveal the power of three little words that can break sales records. We'll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids.

We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.

But that's not all. We also delve into a third, surprising strategy that can help you sell more, even if people don't necessarily like you. Intrigued? You should be.

So, if you're a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.

Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that's not just for salespeople, but for anyone looking to influence others - including parents guiding their children.

In this episode, we reveal the power of three little words that can break sales records. We'll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids.

We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.

But that's not all. We also delve into a third, surprising strategy that can help you sell more, even if people don't necessarily like you. Intrigued? You should be.

So, if you're a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.

Calling all parent entrepreneurs! In this compelling episode of The Dark Horse Entrepreneur Podcast, we're unlocking the secrets to wealth creation with a transformative lesson from marketing guru, Dan Kennedy. Discover how the attitudes of those around you can significantly impact your journey towards financial independence and the digital nomad life you yearn for.

Learn how one strategic change in a team led to a 30% increase in profits, and how you can apply this wisdom to your own entrepreneurial journey. But that's not all. We're also sharing a third, game-changing insight that promises to revolutionize your approach to business.

Are you ready to boost your income, regain control over your schedule, and build a life that aligns with your dreams? Then keep listening and let's navigate the path to wealth creation together. This episode is a wealth creation mini masterclass you won't want to miss!

Embracing Change: A New Chapter for Parents and Side Hustles on The Dark Horse Entrepreneur Podcast

Welcome to a new chapter of The Dark Horse Entrepreneur Podcast, where we're shifting our focus towards parents eager to embark on the journey of becoming digital nomads via side hustles.

The Journey to Digital Nomadism: A New Focus Our host, Tracy Brinkmann, draws on their personal experiences of juggling work, kids, and the arduous quest for a work-life balance. Realizing that a large part of our listeners share similar struggles and dreams, we've decided to gear our podcast to cater explicitly to hardworking parents.

Reasons for The Shift: Parents and Side Hustles This shift in focus isn't just on a whim. We've narrowed down three compelling reasons why parents are the perfect candidates for starting a side hustle:

Financial Pressures Faced by Parents Parents face unique financial pressures, such as daycare and education costs. A side hustle can alleviate these pressures by providing an extra income stream.

The Quest for Time Control Parents yearn for control over their schedules to spend quality time with their kids. Side hustles offer the flexibility to achieve this.

Setting a Good Example for Your Kids Parents aim to set good examples for their kids by demonstrating that hard work and creativity can lead to success. Side hustles are perfect platforms to demonstrate this.

Quick Tips for Parents Considering a Side Hustle In this new chapter, we also share practical advice for parents ready to plunge into the world of side hustles. Here are three quick tips:

Passion Over Profit Start with something you love. It's easier to find time for a hustle when it's something you're passionate about.

The Power of Starting Small Start with achievable goals, celebrate small victories, and allow your hustle to grow organically.

The Importance of Patience Remember, you’re a parent, you’re working, and you’re starting a business. Take it slow and be patient with yourself.

Join us in our new journey on The Dark Horse Entrepreneur Podcast, where we transform from hardworking parents to trailblazing digital nomads. Let's make the dream a reality, together!

Struggling to expand your customer base and enhance the traction for your offerings? Well, today’s episode delves into a proven, yet underutilized strategy that's an absolute game-changer - Strategic Marketing Partnerships.

We break down the process of forming a powerful alliance with non-competing businesses that share the same target audience. Discover the incredible potential these partnerships unlock in driving exponential growth and boosting customer retention. You'll learn how to identify prospective partners and integrate your services in a way that amplifies the value you deliver to your customers.

And that's not all. We also discuss how to effectively leverage your partners' user bases to promote your product or service, resulting in unprecedented traffic to your offerings.

But wait, there's a third point - a secret sauce if you will, that ties all of these strategies together. It's a game-changing insight you can't afford to miss.

Ready to unlock massive growth for your business? Well listen closely and dive into a world of strategic alliances and the incredible potential they hold.

Get ready to revolutionize your sales strategy with Joe Graham, a three-time President's Circle award winner, in this enlightening episode of the Dark Horse Entrepreneur Podcast. Discover how Joe turned his initial fears and challenges in sales into a successful career by focusing on one simple truth: sales is about helping people. Dive deep into the art of problem-solving and the power of relationship-building in sales, two key elements that have defined Joe's success across various industries. But that's not all. Joe also shares a game-changing perspective on productivity in sales, a secret that has helped him maintain his peak performance. Tune in to uncover this hidden gem and more!

Imagine the power of a single sentence. Just a few carefully chosen words that have the ability to captivate, persuade, and ignite action. That's the magic of a compelling headline. In the vast realm of content and sales copy, the headline is your golden ticket to grabbing attention, arousing curiosity, and driving conversions. Whether you're an aspiring marketer, an entrepreneur, or a seasoned professional, mastering the art of writing irresistible headlines is a skill that can supercharge your business and set you apart from the competition. So, if you're ready to uncover the secrets behind crafting headlines that command attention and unlock the door to explosive sales success, you've come to the right place.

Get ready to dive into the world of headline alchemy and watch your business soar to new heights

Dive into this enlightening conversation with Lauren Petrullo, the founder of Mongoose Media, as she shares her journey from working with Disney to establishing her own successful marketing agency. Discover how she leverages the power of referrals to grow her business and her unique approach to transparency in reporting. But that's not all - Lauren also reveals her fascinating views on a futuristic concept that could revolutionize content creation. Tune in to find out more!

Ever heard the saying “stand for something or you will fall for anything? That will mean a little more to you here in a few minutes…why? Well today we dive into the intriguing world of making money online no matter what direction the winds of the market are taking. Today, we have an exciting case study to share with you, one that may be considered clever and even a bit diabolical. But hey, sometimes unconventional approaches lead to extraordinary results.

Discover powerful strategies to make money in any market! Join us in this engaging podcast episode as we explore the diabolically clever approach of our expert, Jill, who shares actionable tips and insights for financial success. From stocks to cryptocurrencies, commodities to digital products, learn how to navigate market fluctuations and unlock new opportunities for wealth creation. Tune in now to gain an edge in your financial journey. Don't miss Episode 416 for more income generation and entrepreneurial tips.

#digitalmarketing #entrepreneurship #passiveincome #financialsuccess #marketinginsights #digitalproducts

Are you ready to take your marketing to the next level and captivate your audience like never before? Join us in this compelling podcast episode as we dive deep into the world of teasing as a smart marketing strategy. Discover how the art of withholding just enough can make your customers crave more of what you have to offer. In this episode, we unveil the secrets behind the effectiveness of teasing and its profound impact on sales growth. Learn how to create an irresistible desire for your products or services, leaving your audience eagerly coming back for more. We'll share actionable tips on how to implement this strategy in various business scenarios, whether you sell memberships, ebooks, services, or consumed products. Don't miss out on this opportunity to revolutionize your marketing approach and witness a surge in customer engagement and sales. Tune in now and unleash the power of teasing to propel your business to new heights!

Do you struggle with creating products that don't sell? Are you tired of feeling stuck in a cycle of failed product launches? In this episode of The Dark Horse Entrepreneur Podcast, we explore the #1 reason why JVzoo products fail and how to avoid this common mistake.

First, we discuss the importance of solving a problem that customers are willing to pay to solve. It's not enough to simply solve a problem that you think needs solving - you must understand your target market and their pain points to create a product that truly resonates.

Secondly, we delve into the power of market research and testing. By gathering feedback and data from your target market, you can ensure that your product solves a real need and has the potential to succeed.

And finally, there is third key point that will revolutionize the way you approach product creation and launch.

Don't miss out on this game-changing episode. Listen now to learn how to avoid the common mistake that causes JVzoo products to fail and take actionable steps towards launching successful products that solve real problems for your target market.

Are you tired of lackluster landing page images that just don't convert? In this episode, we'll reveal the power of using the right images on your landing page. We'll show you how to showcase your product and evoke emotions that will make your visitors want to buy. Plus, we'll share a surprise tip that just might revolutionize your image strategy. Don't settle for subpar conversions - listen to this episode now and start optimizing your landing page images for maximum impact.

Do you want to know how to generate a steady and reliable income as an entrepreneur? Well, in this episode, we'll reveal the secret weapon that helped Judy (not her real name) earn well over $50,000 a year while spending only about 10 hours on it per month. And the best part? You can do it too!

The first key to Judy's success is promoting her newsletter as her flagship product. By doing this, she can build trust with her subscribers and sell more of her own and affiliate products. Plus, most of her coaching clients come from her newsletter, which pays her $1,000 a month for just two one-hour sessions. That's $500 an hour!

The second key to Judy's success is using her newsletter to create and test new products. She asks her readers for feedback and uses the most popular articles to determine which products to create next. This saves her time and money by avoiding products that would have flopped. Plus, she repurposes her newsletter content into new products, like books and guest blog posts."

But that's not all. In this episode, we'll also reveal a third key that's even more powerful. Hint: it's about how Judy leverages SMS messages to drive snap buying decisions and instant money. You don't want to miss it!

Are you ready to unlock the power of newsletters and earn a steady income as an entrepreneur? Then listen to our full podcast episode to discover the third key to Judy's success and learn actionable tips on how to create, promote, and monetize your own newsletter. Click now to listen to 'EP 414: 17 Expert Methods to Grow Your Email List.'"

Looking for a quick cash injection? Look no further! In this episode, we're sharing a proven method that can help you make up to $100,000 in just one week.

First, we'll reveal how Vinnie, an online marketer, made this happen using an exclusive VIP club limited to just 100 people. We'll explore the perks he included to make the membership highly desirable and how he sold it in less than five hours.

Next, we'll share how you can use this same method to help a local business owner, such as a restaurant, and help them bring in more profits. We'll dive into the details of creating a VIP club and how to market it effectively.

But wait, there's more! We have a third point to share, but you'll have to listen to the episode to find out what it is.

Ready to take action and start making some serious cash? Remember to check out:

EP 417 How To Earn 6 Figures By Capturing Birthdays

#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #smallbusiness #marketingtips #entrepreneur #businessstrategy #cashflow

#VIPclub #lumpsum #financialfreedom #businessgrowth #moneymanagement

Are you ready to discover a sneaky yet effective way to build an SMS list fast and increase profits for your small business? In this episode, we're going to dive into a case study of how a guy named Mark earned six figures by capturing birthdays and setting up SMS messaging for businesses. By the end of this episode, you'll have a step-by-step guide on how you can start providing this SMS service to business owners and see the same success as Mark. So grab a notebook and let's get started!

Mark is a successful entrepreneur who has earned six figures by taking advantage of a creative, yet effective way to increase profits for his small business - capturing birthdays and setting up an SMS messaging service. This episode provides a step-by-step guide on how to provide this service to business owners and replicate Mark's success. It also provides advice to business owners who are looking for ways to increase their profits. Mark's story shows that entrepreneurs can be successful despite feeling overwhelmed by technology.

Mark is an entrepreneur who works with businesses to implement an SMS messaging service that captures customers' phone numbers and birthdays. The businesses then send out a free birthday gift redeemable on the person's birthday. This strategy helps the businesses build an SMS list quickly, as well as increase their profits, as two birthdays a week can bring in an extra 200, and ten can bring in an extra thousand. To make it even more effective, Mark suggests creating a real tangible product to be shipped out to the birthday customers, which commands a higher price and results in more positive reviews. To get started, businesses must implement the SMS messaging service and then begin capturing customers' birthdays.

Tracy Brinkmann explores the concept of using an SMS service to help businesses build their customer list and increase customer loyalty. It is a powerful tool for increasing revenue and foot traffic, as well as saving on marketing costs. The steps for entrepreneurs looking to provide this service to businesses are outlined: research SMS services, create a website to showcase the services, and use Groove Funnels to collect emails.

Tracy talks about creating an SMS marketing service for businesses in the food and entertainment industry. The speaker suggests taking advantage of the free level of service for 30 or 60 days to get the service up and running. Potential clients should be identified, and customized SMS marketing campaigns should be created for each one. These campaigns should include personalized birthday greetings and incentives to encourage customers to visit the business. Staff should be trained on how to capture customer data and create an SMS calendar to include special promotions and offers for different times of the year. Tracy suggests leveraging special days of the month to build up to a big movie release or other promotional events.

Timestamps

0:00:00 "Unlock the Secrets to Building an SMS List and Increasing Profits for Your Small Business"

0:01:17 "Unlock Six-Figure Profits with Birthday Capturing: An Interview with Mark, a Savvy Entrepreneur"

0:03:46 "The Benefits of Using a Birthday SMS Service for Businesses"

0:08:18 "Creating an Effective SMS Marketing Strategy for the Food and Entertainment Industry"

0:09:47 Heading: Leveraging SMS Marketing to Increase Customer Loyalty and Profits

Are you ready to turn your passion into profit and earn thousands by developing and selling digital products? Look no further because this podcast episode has got you covered. Based on Neil Patel's million-dollar formula, we'll be taking you through a step-by-step process to help you create and sell digital products without the guesswork. Whether you're a seasoned entrepreneur or just starting out, this episode will provide valuable insights and practical tips to help you reach your earning potential. So tune in and learn how to turn your ideas into a successful digital product business.

The podcast episode delves into the topic of creating and selling digital products using Neil Patel's million-dollar formula. The hosts provide a step-by-step guide to help entrepreneurs turn their ideas into successful digital products. They also aim to help those who are battling technology overwhelm, procrastination, and imposter syndrome.

The conversation discusses the seven steps to making serious money online through selling information products. The first step is finding a niche where people are willing to spend money on info products. The conversation emphasizes that making money through this method requires work and effort, but the amount of money earned is up to the individual. The conversation also mentions Neil's success in selling info products and how he eventually transitioned to building bigger businesses. The process takes time and effort, but can lead to significant earnings.

To find out what the audience is willing to pay for, the hosts suggest running surveys, reaching out to social media, and looking at best-selling products in the niche. They also emphasize the importance of paying attention to the main themes and pain points addressed in sales letters and testimonials. The ultimate goal is to create a product that solves the audience's issues and gets straight to the point.

One way to make money is by offering an upgrade for people who don't want to do the work themselves. The podcast gives the example of offering a course on how to build an ideal website that converts visitors, with the option to upgrade to having the work done for them. The ideal product not only solves a problem, but it also gives the opportunity to offer an upgrade for many people who will want it. The conversation emphasizes that people are passionate about finding solutions to their problems and are eager to buy even before the product is created.

Webinars are discussed as a way to sell high-ticket information products. To make a successful sales pitch during a webinar, the hosts suggest providing valuable information to the audience and keeping them engaged. They also emphasize the importance of offering a trial offer to reduce resistance and increase the number of people who will try the product. The speaker suggests making a sales pitch at the end of the webinar, offering an incentive to make a purchase right away. Follow-up emails can also be used to remind potential buyers of the benefits of the product.

Step four highlights the importance of delivering ongoing updates, coaching, and training to customers after the sale. By doing this, entrepreneurs can increase customer satisfaction, reduce refund requests, and have a reason to stay in contact with them, which can lead to more sales. The conversation also suggests offering a $1 trial offer to increase sales and gain confidence in selling on webinars.

Creating a community and staying in contact with customers after the sale is also important. By offering updates, group coaching, and other products, entrepreneurs can increase customer satisfaction, reduce refund requests, and create a tribe that people want to be a part of. The focus should be on helping customers achieve their goals and showing that entrepreneurs care about their success, which will lead to them being more receptive to future offers.

To scale up revenue, the conversation suggests building a tribe and surveying them, using relationships with other movers and shakers in the niche to get their audiences on the webinar, and using paid ads for a continuous stream of new attendees. The speaker emphasizes the importance of perseverance and not quitting, even if you don't see immediate success. Paid advertising on platforms like YouTube and Facebook is also recommended as an effective tactic.

The conversation concludes with advice on how to overcome the fear of failure and practice public speaking for webinars. The importance of monitoring metrics and identifying choke points to make necessary corrections is emphasized for a successful webinar. Strategies to keep attendees engaged, such as providing value and incentives, are also discussed. The conversation suggests creating a course and a funnel then holding the first webinar four to six weeks later. The speaker predicts that after two to three months, decent money can be earned, and after six months, one webinar with 1000 sign-ups can generate $15,000.

[CHAPTERS]

[0:00:00] "Learn How to Develop and Sell Digital Products with Neil Patel's Million Dollar Formula: A Step-by-Step Guide"

[0:02:30] "Insights into the Online Marketing Strategies of Top Marketers"

[0:04:34] "Seven Steps to Making Serious Money Online: A Professional Writer's Guide"

[0:06:18] Tips for Finding Out What Your Audience is Willing to Pay For

[0:10:11] Creating an Ideal Product: Solving Problems and Offering Upgrades

[0:11:50] "Monetizing Your Expertise: Offering Courses and Services to Generate Income"

[0:13:43] Tips for Selling High Ticket Information Products through Webinars

[0:19:04] Tips for Selling on Webinars: Revealing Secrets, Creating Urgency, and Removing Risk

[0:24:08] "Using Trial Offers to Increase Sales and Reduce Resistance: Insights from Neil"

[0:26:18] Maximizing Sales on Webinars: Tips and Strategies for Entrepreneurs

[0:28:33] "Importance of Customer Service in Increasing Customer Satisfaction and Sales"

[0:30:27] Creating a Robust Community: The Power of Building a Tribe in Entrepreneurship

[0:32:11] "6 Steps to Scale Up Your Revenue with Webinars: Tips from a Pro Writer"

[0:34:22] Tips for Selling via Webinars: Strategies to Boost Your Sales and Audience Engagement

[0:35:58] Tips for Improving Your Webinar Performance and Increasing Engagement

[0:40:47] "Maximizing Webinar Results: Strategies for Increasing Sales and Engagement"

[0:43:05] Transcript of "Step-by-Step Guide to Earning Thousands by Developing and Selling Digital Products" on the Dark Horse Entrepreneur Podcast.

digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #digitalproduct #digitalproducts #onlineproduct #onlineproducts #neilpatel

This episode revolves around increasing conversions on landing pages and other website pages. Tracy Brinkmann shares ten proven tweaks that can help increase conversions, such as adding a call-to-action in each section, removing all navigation options except for the desired action, and making all text easy to read. They emphasize that these tweaks have been tested and proven to work, and encourage listeners to implement them to see increased results.

Tracy discusses several tips to improve conversions on landing pages, including making the page visually appealing and easy to read, engaging readers with questions and customized results, using GEOIP to personalize content, adding calls to action within blog content, and making the landing page congruent with the ad that brought the traffic. Tracy also suggests using a GIF in exit pop-ups and recommends services that can help create interactive quizzes. These tips can increase conversions by up to 30% or more.

One of the tips discussed is to add a call to action in each section of the landing page, while the second tip is to remove all options and navigation to go anywhere else. The third tip is to make all text easy to read. The speakers emphasize the importance of actually using these tips and testing them to see what works best for each individual business.

Tracy advises making it difficult for customers to buy a product as it can increase conversions, by making them jump through a few hoops to qualify for the product. They suggest taking customers to a landing page that is congruent with the ad or page that sent them there as incongruencies can cause them to leave. Another tip is to add a checkout bump to the order page, offering a second product at a discounted price, which can increase profits. Tracy recommends pricing the checkout bump at 50% or lower than the main product and explaining the benefits in just a few sentences.

Tracy Brinkman discusses the counterintuitive technique of making it difficult for prospects to buy a product in order to increase conversions. He suggests making the prospect jump through a couple of hoops to see if they qualify to buy the product, by asking them questions about their age, health, etc. This technique can be used to weed out customers who are not a good fit for the product or to make the prospect work to earn their right to buy the product. Brinkman advises testing this technique and all others to see what works best for each individual business.

Tracy suggest adding calls to action inside blog content instead of just placing them in the sidebar or at the bottom of the blog. They also recommend using GEOIP to personalize landing pages with location-based language, which can bump conversions by 10 to 25%. Another tip is to make your landing page congruent with the page that visitors came from, to avoid incongruencies that could cause them to bail. Finally, adding checkout bumps to order pages can increase profits, and they should be priced at 50% or lower than the main product.

In conclusion, this episode provides several tips to increase conversions on landing pages and other website pages. The speakers emphasize the importance of testing these techniques to see what works best for each individual business. They also promote the Dark Horse Entrepreneur Podcast as a resource for entrepreneurs struggling with technology overwhelm and imposter syndrome.

[CHAPTERS]

[0:00:00] "Boost Your Landing Page Conversions: 10 Proven Tweaks for Success"

[0:01:48] "10 Proven Tips to Improve Your Landing Page Conversion Rates"

[0:07:48] "8 Proven Strategies to Boost Your Website Conversions: Tips from a Professional Writer"

[0:10:16] "10 Tips to Boost Your Online Sales and Increase Profits"

[0:13:35] "Using Counterintuitive Strategies to Increase Conversions: Making it Difficult to Buy"

[0:15:22] Podcast Episode: Boosting Conversions on Your Website with Tracy Brinkman

Digital marketing, digital marketing agency, digital marketing tips, digital marketing training, digital marketing course, website conversions, how to increase website conversions,boost website conversions,conversion rate optimization,increase website conversions,conversion rate,conversion optimization,increase conversion rate,boost your website conversions,more website conversions,boosting website conversions, landing page optimization

#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #searchengineoptimization #WebsiteConversion #websiteconversions #conversion #conversions #conversionrateoptimization #conversionrate #conversionoptimization #conversionmarketing #ConversionRates #landingPage #landingpages#LandingPageOptimization

Tracy Brinkmann shares challenges of building and maintaining a profitable email list for entrepreneurs, coaches, and course creators. The emphasis was on continually adding new subscribers to the list and offering simple and effective methods for doing so. He also shared the importance of keeping subscribers engaged and loyal.

Tracy discussed some simple and effective methods for building an email list faster. One strategy suggested was to encourage subscribers to forward emails by adding a button that says Email to a friend and including it in the call to action. Another strategy was to revive an old email list with an opt-in campaign, which involves creating a series of fun emails promising an awesome gift if they re-opt in. The third strategy was to add Easter eggs to your emails, such as hyperlinked words that lead to a surprise or clues to a special URL. Other methods include creating new lead magnets, free online tools, and unique email content.

The importance of providing value to subscribers with each email and making a human connection was emphasized. Tracy also shared tips for email marketing, including segmenting email lists based on demographics and interests, hosting contests, and providing value to subscribers in every email. Tracy emphasizes the importance of making a human connection with subscribers and offering specific freebies or surveys to understand their interests better.

This episode continues with various strategies to increase email list subscribers, such as segmenting the email list based on interests, demographics, and psychographics. Another strategy was to host giveaways that require contact information to be entered, and to offer something that only the target audience would love. Shortening lead capture forms, adding CTA buttons to social media pages, and sharing newsletter previews via social media were also suggested. Additionally, adding gated content to Facebook, asking for feedback on websites, and adding outros to YouTube videos with links to landing pages were recommended.

Overall, the conversation provided 17 useful insights and practical tips on how to build and maintain a profitable email list. Whether it's encouraging subscribers to forward emails, adding Easter eggs to your emails, or segmenting email lists based on interests, it's important to make a human connection with subscribers and provide value with every email. By implementing these strategies consistently, entrepreneurs, coaches, and course creators can build a profitable email list and engage their audience effectively.

[CHAPTERS]

[0:00:00] "Effective Strategies for Building and Maintaining a Profitable Email List for Entrepreneurs"

[0:01:58] "Effective Techniques for Building Your Email List Faster"

[0:04:03] "6 Creative Ways to Boost Your Email List and Engagement"

[0:09:04] Tips for Creating Valuable and Engaging Email Content for Subscribers

[0:10:24] "Effective Email Marketing Strategies: Segmenting Lists and Hosting Contests"

[0:12:38] Tips for Increasing Email List Subscribers through Social Media and Website Optimization

[0:17:56] 17 Effective Strategies for Building Your Email List: A Professional Discussion.

[0:19:48] "Tips for Building Your Email List: A Conversation with Tracy Brinkman"

Email marketing is an essential tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. In this episode, Tracy Brinkmann provides five simple steps for successful email campaigns. These steps included building and growing an email list, having a strong email marketing strategy, creating engaging and valuable content, optimizing for mobile devices, and analyzing and refining campaigns.

Building An Email List To build an email list, the speaker recommended offering lead magnets, using social media and referral programs, and leveraging paid advertising. Segmenting email lists based on demographics, behaviors, and interests is essential for creating targeted and relevant lists. Personalization and automation can be used to create targeted and relevant email lists for each segment, with dynamic content and merge tags used to personalize emails with subscriber information.

Have an Email Strategy A strong email marketing strategy involves defining goals and objectives, developing a content strategy that aligns with those goals, testing and optimizing campaigns, and staying compliant with email regulations.

Using Email Automations Tracy also discussed the importance of using automation to create triggered emails, such as abandoned cart emails and welcome email series. By sending targeted emails, businesses can increase their sales and nurture their subscribers.

Have Relevant & Engaging Email Content Concise language and consistent brand voice are necessary in creating attention-grabbing headlines and engaging content. Additionally, using paragraphs, bullet points, and subheadings can help break up the text and make it scannable for subscribers.

Testing Email Campaigns Testing and optimizing email campaigns can improve results and maximize return on investment. AB testing is a powerful strategy for testing different elements like subject lines, call-to-actions, or images. Compliance with email marketing regulations is also emphasized as an essential aspect.

Stay In Compliance With Your Email Marketing

Tracy discussed regulations like the Can Spam Act, GDPR, CASL, and CCPA. Compliance can be achieved by obtaining consent for email addresses, providing transparency on how the data will be used, including an unsubscribe link, optimizing for mobile devices, using personalization and segmentation, and ensuring compliance with regulations.

In summary, email marketing is a powerful tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. By following the five steps outlined in this conversation, businesses can create successful email campaigns that engage subscribers, increase sales, and build a loyal customer base.

Boost Your Websites Online Visibility with These SEO Tips and Tricks In this episode, Tracy Brinkmann discusses search engine optimization (SEO) and how it can help businesses rank higher in search engine results, driving more organic traffic to their websites.

The five components of SEO are: 1-keyword research

2-online page optimization

3-offline page optimization

4-technical SEO

5-content marketing.

Tracy explains that keyword research involves identifying the keywords and phrases that your target audience is using to search for information.

Online page optimization involves optimizing the content on your website to make it easier for search engines to understand and index.

Offline page optimization involves optimizing external factors such as backlinks and social media presence.

Technical SEO involves optimizing technical aspects of your website such as page speed and mobile responsiveness.

Finally, content marketing involves creating high-quality, engaging content that is optimized for search engines and targeted towards your audience. By incorporating these strategies, businesses can improve their online visibility, attract more organic traffic, and ultimately drive more sales.

Tracy discusses the key elements of search engine optimization (SEO) that can help businesses improve their website's ranking on search engine result pages. The first step is to identify high-value keywords using tools like Google Keyword Planner and Semrush. On-page optimization involves optimizing individual pages of a website, including page titles, meta descriptions, headings, content, images, and internal links. Off-page optimization involves building backlinks from other reputable websites, which helps improve a website's authority and relevance. The technical piece of SEO includes optimizing website speed, mobile responsiveness, architecture, security, and crawlers. Content marketing is also an essential part of SEO, as it attracts and engages the target audience with valuable content. It is crucial to ensure that the content is relevant and provides value to the audience, as search engines pay attention to user engagement and drive more traffic to websites that provide value. By implementing these SEO strategies, businesses can improve their website's visibility and attract more relevant traffic to their website.

Tracy discusses the importance of keyword research in digital marketing. They emphasize that it is critical to identify the keywords and phrases that the target audience is using to search for information related to the business or service.

Tracy explains that seed keywords, which are the broad keywords relevant to the industry, should be identified first. He suggests using tools like Google Keyword Planner and Semrush to expand the list of seed keywords and identify related keywords from the target audience. Tracy highlights the importance of analyzing competitor keywords to gain insights into their strategies and potentially identify gaps in the market. Overall, the Tracy emphasizes that keyword research is a crucial component of digital marketing and should not be overlooked.

Tracy advises business’ to analyze their competitors' keywords to identify gaps in their own keyword strategy and find new opportunities. By finding these gaps and filling them, it can help entrepreneurs achieve faster rankings and improve their overall SEO.

It is important to understand the intent behind each keyword, whether they are searching for information or a specific product or service. By delivering the right kind of value, it can improve the relevance and lift up the value for the writer. High-value keywords are those with high search volume, low competition, and high relevance to the writer's business. The speaker emphasizes the importance of prioritizing these high-value keywords and doing research to identify which ones are in demand. By doing so, writers can improve their SEO and gain a competitive edge in the market.

https://DarkHorseSchooling.com

https://DarkHorseSchooling.com In this episode, Tracy Brinkmann, host of the Dark Horse Entrepreneur podcast, explores the world of social media marketing and provides tips and strategies for creating engaging content, building a following, and measuring your results. Social media is a powerful tool for digital marketers and entrepreneurs, allowing them to reach their target audience, build brand awareness, and drive engagement. Tracy discusses why digital marketing is important and encourages listeners to take notes and become a social media superstar. She provides strategies for creating engaging content, building a following, and measuring results. These strategies can help entrepreneurs, coaches, and course creators create a successful online business.

In this episode of the Dark Horse Entrepreneur podcast, the host talks about social media marketing and the key points to consider when developing a social media strategy. He stresses the importance of selecting the right platforms for the target audience and creating engaging content. Leveraging the power of influencers and using paid advertising are also discussed, along with the need to measure the results of social media campaigns. By considering these points and implementing a strategic approach, businesses can create a powerful social media strategy that will promote their brand and drive engagement.

When choosing the right social media platform, it is essential to consider your target audience, the type of content you want to create, your business goals and your competition. Different platforms attract different age groups, demographics, and interests so consider the platform that is right for your audience. For example, Instagram is popular among younger audiences while LinkedIn is popular amongst more professional folks. When considering type of content, some platforms are more visually focused on images and videos, while others are text based. Consider your business goals, for example if your goal is to generate leads and sales quickly, Twitter ads and Facebook ads might prove to be effective. Also consider your competition, if your competitors are on certain platforms, you might want to consider those platforms as well. Examples of social media platforms include Facebook, Instagram, and Twitter.

The conversation centered on how to choose the right social media platform for a business. It was noted that Twitter is popular among tech professionals and journalists, while LinkedIn is better for professional networking and job seekers. Choosing the right platform for a business is important as it makes it easier to reach the target audience. It is also important to create engaging content to build a following, as without it people will just scroll past. To ensure the right platform is chosen, businesses should consider their target audience, the type of content they want to create, their business goals, and their competition.

TIMESTAMPS

0:00:00 "Exploring the World of Social Media Marketing: Tips and Strategies for Creating Engaging Content and Measuring Results"

0:02:58 Social Media Marketing: Key Points to Consider for Your Digital Marketing Strategy

0:07:17 "Choosing the Right Social Media Platforms for Your Business"

0:11:24 "Choosing the Right Social Media Platforms and Creating Engaging Content"

0:13:21 Creating Content That Resonates With Your Audience: Tips and Strategies

0:15:23 "Creating Engaging Content to Build an Engaged and Loyal Following"

0:19:04 "Tips for Leveraging the Power of Influencer Marketing to Drive Engagement"

0:20:33 "Using Influencer Marketing and Paid Advertising to Promote Your Brand on Social Media"

0:26:10 Creating a Successful Paid Advertising Campaign: Steps to Consider

0:28:16 "Strategies for Effective Paid Advertising on Social Media"

0:29:55 Tips for Engaging with Your Audience on Social Media

0:33:25 Measuring Results in Digital Marketing: Tips for Connecting with Your Audience and Personalizing Your Message

0:35:27 "Strategies for Achieving Your Digital Marketing Goals"

0:36:56 "Social Media Marketing Strategies: A/B Testing and Optimizing for SEO"

HIGHLIGHTS

Grab your analytics tools. Make sure they're set up. Maybe it's Google Analytics. Maybe it's Facebook Insights. Twitter analytics. All of these can help you drive, track what's going on, track your website traffic, track your engagement rates, or any other key metrics that you need to monitor to reach the goal that you've set right. Use any of these tools. Use all of these tools to monitor the success of your campaign.. And then tweak and see it's needed. You may see everything's going along fine until bam. Right there, you see that? Something falls off and then you've got okay, so right here I have to make some changes, whatever that might be. Let's track your conversions, right? Conversions are the actions that the users take on your website, in your posts. Maybe it's making a purchase. Maybe it's filling out a contact form. Maybe it's subscribing to your newsletter.

Yeah. This is going to be detrimental to the effectiveness of your digital marketing efforts because you want to make data driven decisions, right? Not emotional decisions. That's for the buyers. You want to come to the table with data driven decisions. So let me give you some tips for measuring your results. Again, before you start measuring things, you're going to want to know what your goals are.. Okay? So before launching any digital marketing campaign of any type, it's important to set clear Achievable goals and objectives. Now, whether you're looking to generate leads, whether you're looking to increase sales, whether you're looking to build your following, build your email list, or drive more traffic to your website, have a clear goal in mind. This is going to help you determine the best approach in your campaign.

And then, like I was mentioning earlier, you forwarded this onto them. They tell two friends. They tell two friends the whole tag a friend concept to enter the giveaway. And this creates almost a semi viral aspect of things. As we mentioned before, let's use some user generated content, right? This is content created by your audience. It can be a powerful way to engage your audience and showcase the authenticity of your brand. I'm assuming you're going to be authentic with it, right? This will encourage your followers to create and share content using your product, using your service, using your brand information.

Right. Put a $50 in there and say, okay, $50, this is just me to get data. Now that I have the data, what do I need to tweak with this information? All right, let's go on to engaging with your audience by building relationships. Engaging with your audience is crucial for building relationships and driving more engagement on your social media. So here's some tips for engaging with your audience. The obvious one super easy.. Respond. Yeah. When they leave a comment, respond. Right. When they message you and messenger respond. Responding to comments and messages on social media is essential for showing your audience that you give a damn. Right. That you value their feedback and their opinions. Respond as promptly as possible and as thoughtfully as possible to the comments and the messages. Right? That's don't just copy and paste bullshit. How does that not aim to provide helpful information and helpful and heart centered responses?

Then you're going to choose the right platform. We talked about that earlier. Choosing that right platform for your campaign, especially in a paid advertising campaign, is critical for reaching your target audience. Consider their demographics, their interests. That will help you determine which platforms they are going to be most active on. That way you can like those results you're shooting for in that goal we just talked about a lot more inexpensively.. Okay, then you're going to target your audience. Now, targeting your audience is another one of those essential steps, especially in paid advertising, so that you reach the right people, right? You're spending money. Now it becomes even more important. So use the targeting options such as age, gender, location, interests, and behaviors to help ensure your ads are seen by the right people. I teach you a trick.

Digital marketing , digital marketing agency, digital marketing tips, digital marketing training, digital marketing course, social media marketing,social media marketing course,social media marketing strategy,how to do social media marketing,social media marketing for beginners, social media

#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #socialmediamarketing #socialmediamarketingcourse #socialmedia marketingstrategy #howtodosocialmediamarketing #socialmediamarketingforbeginners #socialmedia

https://DarkHorseSchooling.com

Strategize Your Digital Marketing: Define Goals, Identify Your Audience, and Create Powerful Content.

SUMMARY

In this digital marketing tutorial, the host explains how to create a strategy that works. It is essential for businesses to have a plan in place to make the most of their marketing efforts. The host explains that a strategy should involve creating a plan to use tactics to reach business and marketing goals. Furthermore, the host explains that it is important to understand technology and take action to ensure success. The host also mentions that listening to the Dark Horse Entrepreneur podcast can help entrepreneurs, coaches, and course creators overcome overwhelmed feelings, procrastination, and imposter syndrome. Finally, the host emphasizes that setting up a digital marketing strategy is crucial for businesses to succeed in today’s digital landscape.

The conversation discussed five key components of a successful digital marketing strategy. The first step is defining goals, such as increasing website traffic, generating leads, and driving sales. The second step is identifying the target audience, which includes understanding their pain points and what kind of content they find valuable. The third step is choosing digital marketing tactics, such as social media marketing, SEO, email marketing, PPC advertising, and content marketing. The fourth step is developing a content strategy, which should be valuable, relevant, and engaging for the target audience. The fifth and final step is creating a plan to execute the strategy.

This conversation discusses the key elements of a successful digital media strategy. It begins by outlining the four essential steps: setting goals, identifying target audiences, determining tactics, and creating content. The speaker then provides two examples of successful campaigns to illustrate these concepts. Nike's Just Do It campaign inspired people to be active, resulting in a 6% increase in sales. Dollar Shave Club's viral video went viral on social media and drove a significant amount of traffic to their website, resulting in a 600% increase in sales. Together, these examples demonstrate the effectiveness of a well-planned digital media strategy.

Setting up an effective digital marketing strategy is essential for businesses looking to succeed. The key steps in creating a successful strategy include defining goals, identifying target audiences, choosing tactics, developing content strategies, and creating a plan of execution. Zig Ziglar used the metaphor of an archery range to emphasize the importance of having a clear target in mind. Goals should be specific, measurable, attainable, realistic, and time-bound and should align with overall business objectives. It is also essential to prioritize goals, taking into account resources, time frames, and potential returns. Finally, progress needs to be tracked with adjustments made as needed.

TIMESTAMPS

0:00:00 Creating a Digital Marketing Strategy: Key Components and Examples

0:02:34 Exploring the Key Components of a Successful Digital Marketing Strategy

0:05:30 Creating a Successful Digital Media Strategy

0:07:23 Creating an Effective Digital Marketing Strategy: Defining Goals, Prioritizing, and Tracking Progress

0:11:02 "Creating a Digital Marketing Strategy: Setting Goals and Identifying Your Target Audience"

0:13:20 Creating a Buyer Persona: Steps to Identify Your Target Audience

0:15:34 "Targeting Your Audience: Strategies for Identifying and Engaging Your Ideal Customers"

0:16:41 Digital Marketing Strategies: Identifying Your Target Audience and Choosing the Right Tactics

0:20:09 Digital Marketing for Beginners: An Overview of Essential Strategies

0:22:00 Creating an Effective Digital Marketing Strategy: Planning for Execution

0:26:35 Creating a Plan of Execution: Building a Timeline, Allocating Resources, Setting a Budget, and Establishing KPIs

0:29:02 "Monitoring and Adjusting Your Marketing Strategy for Optimal Results"

0:30:57 Episode 410: Creating a Digital Marketing Plan for Success

HIGHLIGHTS

We have made it all the way through. Congratulations, ladies and gentlemen. Yeah. Now you have the tools to set up a digital marketing strategy that will help you achieve your goals. By defining your goal, identifying your target audience, choosing the right digital marketing tactics for that audience, developing a content strategy, and creating a plan of execution, you, my friend, will have created a roadmap for success in the digital landscape. But a journey is not over. Oh, no, it is not over yet.

Look, when you create a plan for execution, it's important to prioritize your marketing tactics and allocate your resources, both financial and time bound. Effectively, you're going to need to adjust your plans as you go, depending on your results. Any results you're seeing are going to tell you, go this way because that way is not working. Or maybe that's not working. You're like, I want to go that way, so I've got to get that way to work. You've got to figure it out. You have to adjust and see, based on what you're seeing, the feedback you're getting from your audience. Overall, creating a plan for execution is yet another crucial piece of achieving your business goals through digital marketing. By developing a timeline, allocating your resources, creating a budget, setting KPIs, and monitoring your results, you can create a roadmap to success in the digital landscape. All right, there we go.

Well there's a turnaround time with that. It's not instantaneous, right? So you've got to plan that all in. That leads to the next one, which is create a budget. And really all a budget is the financial version of creating your timeline, right? Because you got to budget your time. Now you're going to budget your money. The budget is going to help you allocate resources effectively and efficiently to ensure that you have the funds that you need to execute your marketing tactics. You've all planned out.

By defining your objectives, by identifying your target audience, right? That target you need to see at first, choosing your content types and creating a content calendar and measuring your results. You can create content that resonates with your audience and drives engagement, which drives leads, which of course, drives sales. All right, here's the last one. What is it? Who remembers? Raise your hand. That's right.. Planning for execution, right? You want to create a plan of execution. Now, they're all critical. You can't take any one of these out and have this work. So I keep saying, it's a critical component of setting up your digital marketing strategy. Well, it's true. You pull any one of these out and your digital marketing strategy falls flat on its face, right? So this one here, the plan of execution is going to involve developing yourself a roadmap of how you will execute your marketing tactics to achieve your business results. How are you going to make them work together? Now, here's some steps you can use for creating your plan of execution.

Here's the cool thing. You're going to start seeing a pattern develop here, because the first step in an effective content strategy is to identify your target audience. Well, if you're already done that for your digital marketing strategy, that step is done. Your content should be tailored to the needs and the interests of that target audience. If you're going after single men versus stay at home dads, your content should be vastly different. You feel me? Okay.. Their values are different. Their interests are different. By identifying who they are and what it is they need and what motivates them, you can create content that resonates with them, that they are going to engage with and that drives that engagement. You're going to choose your content types. There are different types to choose from. We've mentioned a few of them. Blog posts, videos, infographics, podcasts, so many more, right?

https://DarkHorseSchooling.com/podcast

The episode is about digital marketing for beginners. It is a continuation of EP408 and goes further in depth about what digital marketing is. Digital marketing is the practice of promoting products and services using digital channels such as social media, search engines, email and other platforms. This episode covers social media marketing, search engine optimization (SEO), email marketing, pay-per-click (PPC) advertising and content marketing. Tracy Brinkmann, talks about how digital marketing can help entrepreneurs, coaches, and course creators build their businesses online. He discusses the importance of digital marketing in today's world and provide examples of how to use digital marketing tactics to reach and engage with their target audience.

Search Engine Optimization (SEO) is a practice of optimizing a website and its content so that it ranks higher on the search engine results page. It is an important part of digital marketing as it can help increase visibility and drive organic traffic to the website. Key components of a successful SEO strategy include keyword research, which is the process of identifying the keywords and phrases that target audiences are searching for. On page optimization is another component which refers to elements in the website that can be optimized for the search engines. Additionally, businesses should always try to rank for their own name in order to increase visibility. SEO is an essential part of digital marketing as it helps to drive organic, free traffic to a website.

SEO is a key component of digital marketing that can help increase visibility and drive organic traffic to a website. It encompasses elements like page titles, meta descriptions, headers, content, backlinks, social signals, brand mentions, page speed, mobile-friendliness, and website structure. Examples of successful SEO campaigns include Maas' Beginner's Guide to SEO, HubSpot's Blog, and Backlinko's Skyscraper Technique. Measuring results is essential in optimizing an SEO strategy, and understanding the key components is vital in achieving success.

In this episode, Tracy discusses SEO and email marketing as two key components of digital marketing. SEO involves optimizing content and website structure to generate organic traffic, while email marketing involves sending targeted messages to subscribers to promote products and services, build relationships, and drive conversions. When it comes to email marketing, it is essential to build an email list, obtain consent from subscribers, and segment the list. The average ROI of email marketing is a very impressive 38 to 138 to one.

TIMESTAMPS

0:00:00 "Exploring Digital Marketing Tactics: SEO, Email, PPC, and Content Marketing"

0:02:28 "Search Engine Optimization (SEO): Key Components for a Successful Strategy"

0:04:22 "Understanding the Key Components of a Successful SEO Strategy"

0:08:40 "The Benefits of SEO and Email Marketing for Businesses"

0:10:56 How to Segment Your Email List and Create Compelling Content

0:12:21 "Measuring the Success of Email Marketing Campaigns"

0:14:16 "Exploring the Benefits of Email Marketing, PPC Advertising, and Other Digital Marketing Strategies"

0:16:38 PPC Advertising: Keyword Research, Ad Creation, Targeting, and Measuring Results

0:19:01 Exploring the Benefits of PPC, Content Marketing, and Experiences Campaigns

0:20:56 "Creating a Successful Content Marketing Strategy: Identifying Your Audience and Crafting Compelling Content"

0:22:41 "Establishing Thought Leadership Through Content Marketing"

0:28:01 Digital Marketing Strategies: Establishing Thought Leadership and Driving Conversions

HIGHLIGHTS

This will drive engagement and loyalty that no like and trust me, like, man, I know this person. I've been listening to their podcasts for a year now I've been watching them on social media, I trust them. Yeah, it's going to drive that engagement, it's going to build that loyalty and by creating valuable content that provides insights and advice to your audience you're going to build that trust you're going to build that know like and trust vector and you're going to establish a strong brand identity. Now, when you use each one of those independently, when you use them together, these tactics can create this cohesive digital marketing ecosystem that attracts, engages, and converts prospects into customers, into advocates, into Raving fans. For example, you could use your social media accounts to drive traffic to your website.

You can build their brand awareness. You can create that authority and drive conversions. PPC well, this is advertising that allows you to target a very specific audience with highly relevant ads, driving traffic to your website, generating leads and or sales all by targeting specific keywords and demographics. You can reach the right people with the right message right at the right time. And then finally, we talked about content marketing, which helps establish you, your brand, your organization, your company as a thought leader in your space, in your niche, in your industry.

I get these types of things. You could get them to in your niche. Social media marketing let's talk about that for a second can drive you traffic from your website and increase your brand awareness by creating engaging social media content that encourages that it can be shared and creates that engagement. Right? You can expand your reach and drive more traffic to your website there you go SEO we talked about that helps improve your website's visibility on the search engines driving more organic traffic to your site by optimizing your website's content and structure for relevant keywords what is your folks are searching for? Remember got to know your target audience.

Okay? Again, social media marketing, SEO, email marketing, content marketing, these are all critical components of the successful overall digital marketing ecosystem. Each tactic plays a unique role in attracting, engaging, and converting potential customers into loyal advocates. Right? And then turn your loyal advocates into your raving fans. These are the people that are out there telling people about your services without you even asking them to.. I have one gentleman that this weekend actually was just yesterday, so it wasn't even the weekend. Yesterday sent me two referrals because I helped him start his podcast. He's like, oh, my God, tracy is so amazing. They were in a conversation they were like, I keep being told to start a podcast and he sent them my way, right? Just because I have established myself as the thought leader in that industry.

The program also features a blog that provides tips and advice on beauty and skincare. The program has been such a huge success and has get this, 10 million members. Imagine if you even had 1% of that on your email list by sharing whatever content you have in a newsletter. Yeah, about that. Now, content marketing again, is a powerful tool for building a strong brand identity, a strong thought leadership identity. Establish yourself as that thought leader in your niche, in your area, in your industry, and drive profitable customer actions.

https://DarkHorseSchooling.com/podcast In this episode, the host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, dives deep into the world of digital marketing. Explaining why it is essential for businesses today and provides examples of different tactics to reach and engage target audiences. He acknowledges the feeling of being overwhelmed with technology and provides tips from other entrepreneurs on the podcast to help business owners better understand digital marketing. In this episode and the next four or five, he breaks down the topic into five sections, including the basics of digital marketing, the various types of digital marketing, how to create an effective digital marketing strategy, and how to measure the success of digital marketing campaigns. Digital marketing is the practice of promoting products and services using digital channels like social media, search engines, and email. It allows businesses to reach their target audience and build relationships with them. In this conversation, the speaker discussed five digital marketing tactics: What digital marketing is, setting up a digital marketing strategy, social media marketing, search engine optimization, and email marketing. They discussed how each tactic works and why it is important. Social media marketing involves creating engaging content and running targeted ads. Search engine optimization involves optimizing content on a website to rank higher in search engine results pages. Email marketing involves sending targeted messages to subscribers to promote products and services. Pay-per-click advertising involves placing ads on search engines and paying each time someone clicks on them. Content marketing involves creating and sharing valuable information to engage with target audiences. Digital marketing is an effective way for businesses to reach and engage their customers online. Social media marketing is one of the most popular forms of digital marketing, and it involves promoting products or services on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. To be effective with social media marketing, businesses need to understand their target audience, including their interests and the problems that their products or services can solve. Additionally, businesses need to create content that resonates with their audience and develop a cohesive brand identity that appeals to their target audience. Finally, businesses need to use analytics to track their progress and measure their success. With these steps, businesses can create a comprehensive digital marketing strategy to meet their goals and drive the results they desire. The speaker discussed the five steps necessary for successful social media marketing. The first step is to understand the audience, by learning what their interests and problems are. The second is to create engaging content, since social media is a highly visual medium. This could include eye-catching graphics, videos, and photos. The third step is to run targeted ads to the right audience. The fourth is to engage with followers, by responding to their likes and comments. Lastly, the fifth step is to measure and track results. With these steps, brands and businesses can successfully reach their desired audience and promote their products or services.

Timestamps

0:00:00 Digital Marketing for Beginners: Unlocking the Power of Digital Marketing 0:02:16 Digital Marketing: An Overview of Strategies and Tactics 0:09:23 Digital Marketing Strategies: Social Media Marketing 0:10:53 "5 Steps to Creating Engaging Social Media Content" 0:12:55 Social Media Marketing Strategies: Engaging Your Audience and Measuring Results 0:15:49 "Analyzing Engagement and Successful Social Media Marketing Campaigns" 0:17:21 Episode 4: Social Media Marketing, SEO, Email Marketing, and Pay Per Click - A Deep Dive into Digital Marketing Strategies Highlights

In 2012, the Dollar Shave Club launched a hilarious video featuring their CEO, who was talking about the company's Ranger Blade. The video went viral, and the company gained over 12,000 customers in the first 48 hours after that video was released. 48 hours, 12,000 customers. Could you handle that volume? This is the magic of an effective social media campaign. Oh, social media marketing can be highly effective and a great way to reach out to engage with and build that know, like and trust factor with your target audience. Now, here are some of the key components of having a successful social media marketing strategy. Right? Grab your pencils and you're going to want to write this down. First things first. Let's understand our audience, shall we? Yeah. To be effective in any marketing, niche marketing, general buckshot marketing but to be effective in social media marketing, you're going to need to understand your target audience. That's all there is to it. You're going to need to know who they are, what their interests are, what problems do they have that your product or your service is going to solve. Now, there are some pluses and minuses here, which we'll talk about in that future episode. And then finally, we have content marketing. Now, content marketing involves creating and sharing valuable information, creating that valuable content so that you can interact and engage your target audience. Now, this could be podcasts, blog posts, videos, infographics, ebooks, lead magnets, all with the goal of building trust that know like and trust factor in establishing yourself or your business as the thought leadership in your niche, in your industry, in your space, whatever that might be. So overall, digital marketing offers businessmen and women and businesses of all types a range of tools and techniques to reach and engage with customers online. Now, the reason I want to do this little series of probably five or six episodes is that by understanding the different strategies and tactics available, businesses can create a comprehensive digital marketing strategy, which we're going to talk about in the next episode, to meet their goals, your goals, and drive the results that you desire. You've got PPC, right? Pay per click. That's advertising. PPC advertising involves placing ads on search engines or social media platforms and paying each time someone clicks on your ad, right? It's almost like a no lose scenario. All right, Mr. Platform, here's what I want you to do. I want you to display my ad on your platform 87,000 times, but I'm only going to pay you for every time someone clicks and comes over to my website. This allows businesses to reach highly target audiences and drive traffic to their website really fast. Yeah. So let's take a look at some examples of digital marketing. Now, I kind of mentioned them earlier. We're just going to do a brief overview here and then we're going to get into the meat for today's episode. Social media marketing. One of the most popular forms of digital marketing is social media marketing. It involves promoting your products and services on those social media platforms. So we're talking about the Facebooks, the Instagrams, the Twitters, the LinkedIn, Tiktoks, whatever it might be.

DarkHorseSchooling.com/podcast

This episode is about how to use affirmations to help achieve success in the business world. The host, Tracy Brinkmann, is an experienced entrepreneur and coach who started the Dark Horse Entrepreneur Podcast to help entrepreneurs, coaches, and course creators battle technology overwhelmed procrastination and imposter syndrome. Tracy believes that driven entrepreneurs and those looking to start, restart, or Kickstart their business need to level up their marketing skills and take action in order to build their business into the empire it deserves to be. However, Tracy acknowledges that along the way, entrepreneurs will hit walls and will have to decide how to proceed in order to get past the obstacle. Tracy concludes by offering three secret steps plus a bonus secret to make affirmations into declarations of achievement.

Tracy is giving three tips and one secret to make affirmations work effectively. The tips are to state the affirmations in the present tense, to believe in what you are saying, and to make them personal and specific. The secret is a tool for those who are uncomfortable reading the affirmations out loud which works every time. Affirmations are positive statements that focus on what you want to achieve and feel in your life and by stating them in the present tense and believing in them, they can help align your body and mind with the desired outcomes.

Affirmations can be a powerful tool to create positive change in your life, but they are not a substitute for action. To make affirmations work effectively, you need to focus on three things. First, make sure the affirmation is stated in the present tense. Second, believe in the truth of the affirmation. Third, take action towards the goal. To reinforce the power of your affirmations, repeat them often and focus on the positive feelings they evoke. Taking action is key to making affirmations work as it brings them to life.

Affirmations are a great tool for helping us manifest our desired outcomes, but it is important to craft them in the present tense. This is because our subconscious mind operates in the now, and is more receptive to suggestions that are framed in the present. Affirmations should be stated as if the desired outcome has already happened or is currently happening, for example, instead of saying I will be successful say I am successful. It is also important to believe in the affirmation and its possibility, as this will send a signal to your subconscious mind that it is something that is important to you and that you are committed to making it happen.

TIMESTAMPS

0:00:00 "Unlock the Secret to Making Affirmations Work: 3 Steps Plus a Bonus Secret"

0:02:37 "Using Affirmations to Achieve Your Goals"

0:04:59 Using Affirmations to Create Positive Change in Your Life

0:06:30 "The Power of Present Tense Affirmations: How to Make Them Work Effectively"

0:11:42 "The Power of Affirmations and Visualization: Strengthening Your Beliefs"

0:13:11 "The Power of Affirmations: How to Make Them Work for You"

0:18:08 Heading: Making Affirmations Work Effectively for Business Success

0:20:10 Conversation on the Power of Affirmations for Entrepreneurs

0:22:20 "Using Affirmations to Achieve Your Goals: A Step-by-Step Guide"

0:26:05 Episode Summary: Affirmations and Subscriber Ratings

HIGHLIGHTS

So his coach and his infinite wisdom patiently explained the three steps I just explained to you to making affirmations work effectively, stating, affirmations need to be in the president. You got to believe in what you're saying. You got to take some action. And then the entrepreneur getting this information from his coach was excited to put these steps into practice and boost their chances of success in business.. But as the discussion continued, the entrepreneur couldn't help but think of their business goals. They're like, wait a minute. I can use affirmations to make my business successful. Of course you can, the coach replied. You can create affirmations that focus on specific business goals, like increasing sales, increasing customer loyalty, and expanding your customer base. This isn't always about right how fat you are, how tall you are, how confident you are.

So by staying open and flexible, you can take advantage of these opportunities and bring your affirmations to life, right? It's like a it's like J. R. Tolkien when he put pen in the paper and he brought all those characters in The Hobbit to life, not just up on the silver screen that we see nowadays, but if you've ever read the book, right? Those were his affirmations. He brought them to life. So what I'm saying, in summary, is that taking action is a critical component to making affirmations work effectively.

These actions help to reinforce the belief and the truth of your affirmation that you are healthy and fit. And it makes it far more likely that you will see the results that you're looking for. Now, it's also important that you stay open to the opportunities that will arise. Because now your brain is saying, okay, this is important to you. You're paying attention to it, and you're taking action to it. So opportunities that are going to arise as you work toward your goals, sometimes the universe and its infinite intelligence will present you with an unexpected opportunity that can help you to achieve your desires far more quickly, way easier than you ever thought possible.

Now, taking action doesn't necessarily mean taking those giant leaps towards your goals. It could even mean making those small daily changes, little tweaks to your daily routine that align the direction you're taking and the actions you're taking every single day to your desired outcome. Or it could help you in taking consistent steps towards your goal every single day. The important thing is to be proactive in moving towards your desired outcome.. Now, of course, you need to know what that desired outcome is, and I spent quite a bit of time talking about that. Oh, gosh way back in episode 176, the IChart Method of Goal Setting. And then episode 398, the I Chart Method for goal Setting and achievement. So I give it to you twice, a little differently each time. So go back and check those out. I don't want to belabor that particular topic again and make this episode an hour and a half long, but you get my point.

When you believe in your affirmation, you're sending that signal back up to your subconscious mind. That amazing tool between your ears that this is something that is important to you and that you're not only committed to making it happen, but you desire to make it happen. As a result, your subconscious mind is going to work to align your thoughts, your beliefs, and your behaviors. Let me say that again.. Your thoughts, your beliefs, and your behaviors with the affirmation making it more likely to come into your life. You're going to start seeing things that you probably hadn't paid attention to before. You're going to start believing things that maybe you doubted before, and you're going to start doing things maybe you hadn't done. On the other hand, if you don't believe in the truth of the affirmation, it's this to be honest, this is not. Your subconscious mind is going to be less likely to even respond to it. And maybe that's why you're still listening to this about twelve minutes in.

https://DarkHorseSchooling.com/podcat

This conversation is about the importance of Cornerstone Content on websites. The host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, provides seven easy steps to creating these anchor pieces of content. She then explains that she has been in the coaching, course creation and online space since the 90s and is still learning. Tracy then encourages entrepreneurs, coaches and course creators to take action and learn tips from the Dark Horse Entrepreneur Podcast. She believes that driven entrepreneurs should start or restart their businesses with great marketing, personal, or business tips and results.

Cornerstone content is the key to growing a business into the empire it deserves to be. These articles provide the most important, complete information on the topic and should not be written with the goal of selling. They help to raise brand awareness, rank higher in search engine results, and attract prospects that can be nurtured into customers. Writing and publishing this content helps to position oneself as an authority in their industry and builds trust in the brand and its products. Ultimately, the goal is to help other people and build relationships.

Creating Cornerstone Content can be intimidating, but it doesn't have to be. By following seven easy steps, anyone can create content that will attract their ideal customers. Step one is to choose a topic. When deciding on a topic, it is important to consider if it aligns with your business and will attract customers, if it is something that would make your customers life easier, and if it interests you. If you choose a topic that you are passionate about and have a bit of knowledge on, it will be easier to write and optimize the content.

Creating content for your business can be an intimidating task, but with the right preparation and research, it doesn't have to be. The first step to creating great content is to do extra research which will help your prospects and customers. Research what your customers want to know, talk to existing customers, read posts, books, and interviews, and take copious notes to quote as sources. Once you have a plan, start outlining topics and subtopics, and then write the content. Make sure it is clear, concise, and genuinely helpful in solving one or more of your customer's problems. Also, include links from expert sources, build your keywords in naturally, use tools like Grammarly or Hemingway to make it easy to understand, and get a few people to read it in advance. Lastly, optimize your article with your primary keyword in the URL, title tag, and headline.

TIMESTAMPS

0:00:00 "Creating Core Content: 7 Easy Steps to Becoming an Authority in Your Field"

0:02:10 "Unlock the Power of Cornerstone Content to Build Your Business Empire"

0:04:17 "7 Steps to Creating Cornerstone Content for Your Business"

0:06:10 "Tips for Writing Effective Content"

0:12:08 "Optimizing Your Content for Search Engines: Tips for Improving SEO"

0:13:50 "Six Tips for Promoting Your Cornerstone Content"

0:16:39 Creating Cornerstone Content: 7 Tips for Successful SEO and Reader Engagement

HIGHLIGHTS

Contact every expert and website that you quoted inside your article and let them know about it. Some of them heck, many of them will tell others through their social media, right? Sometimes they'll even link to your content from whatever the article or whatever piece of content that you referenced that you used. They'll link them together. Now you're getting some of that Linked use. You might even consider investing a little paid promotion as well. You can reach a highly targeted audience this way and use the new traffic to further build your email list and becomes a self fulfilling prophecy. Make it simple for visitors to share your content with others by adding social media buttons, share me links, email, all the little tricks.

Use your social media accounts to tell your followers about the article, right? Schedule social media posts several times a day for the first couple of days after you post that Cornerstone Content, and then periodiotically afterwards, re remind them. Use personalization whenever possible. Thank you, guys, all my sales folks. I did this amazing piece of content about handling objections, right? I drew blank there for a second. Whatever it might be, you can even take a snippet of this piece of content and use it as your social media content and say, hey, this is just one piece of this amazing piece of content. Put it out there, click the link down in the Show notes or whatever it is, and check out the full content, right?

So wherever your keyword you're trying to tweak for, you're trying to optimize for. Make sure it's an url in the title tag and in the headline. Ideally, the title should answer an exact question being asked in Google, so it might be part of your research early on. What questions are being asked on this topic? Create subheadings that hold keywords as well as other keywords being populated throughout your text.. This will help your readers and the search engines alike to recognize the relevance of your content. This search engine have gotten really smart over the past couple of decades. And so make sure you don't know we're not talking about keyword stuffing here. We're just talking about make sure it's relevant to the content you're trying to the questions you're trying to answer and the content you're trying to share.

Right? Tip number three plan your content. Now this is where the fun begins. You might be writing something called the Complete Guide to Blank whatever the Topic Is or everything you ever wanted to know about. Blank. Again, whatever your topic is or how to achieve blank whatever your topic is. Once you have a basic plan of what your article will achieve, start outlining your topics and your subtopics.. You might want to use a step by structure from beginning to end, or a list, like we talked about in episode 348, ways to Make Your Listicles Amazing. So you can create a listicle or whatever works best for the topic that you have chosen. Okay. By the way, you might want to go back to listen to episode 348 where we talked about listicles. Listicles are very popular. You see them all the time. Where it's like the top ten ways to X or the top whatever. Anyway, you know what I'm talking about. Anyway, I won't beat that one to death.

Please do not be intimidated into thinking that it's beyond the scope of your abilities to create this kind of content. Why? Because I'm about to break it down into seven easy steps. Here we go. Step number one pick your topic. There are three questions that you're going to want to consider when choosing a topic. Does it align with your business and will it attract your ideal customers? Right. Does it align with your business and will it attract your ideal customers? For example, let's say you're in the niche of stock investing. You don't want to create some cornerstone Content about buying a home.

https://DarkHorseSchooling.com

Tracy Brinkman is the host of the Dark Horse Entrepreneur Podcast, a show dedicated to helping entrepreneurs, coaches, and course creators build successful businesses online. In this episode, Tracy introduces the concept of website conversion and explains how having a website can be a powerful tool for any business. Tracy encourages listeners to take action and make their website more effective by tuning in to the Dark Horse Entrepreneur Podcast for tips from successful business owners.

This conversation is about the three essential components to making a website successful. Tracy Brinkmann believes that every website should have a purpose and be designed to achieve this goal, whether it is to make sales, get subscribers, or drive traffic to other offers. They emphasize that without the three components discussed, the website will not be successful. These components include having an engaging and informative design, making sure that it is easy to navigate, and optimizing it for search engine visibility. With these three things in place, the speaker believes any website can be successful.

Driving traffic to a website that isn't working is pointless. To make a website more effective, the first step is to change your thinking and relax. There is no perfect website and it is important to accept that there may always be flaws and typos. The best approach is to think of the website as a perpetual work in progress and to focus on testing and improving instead of aiming for perfection. An experienced website designer can be a great help in achieving this.

Tracy Brinkmann discusses the importance of having a well-designed website for customers. They suggest that it is important to start with a head start and to keep adjusting, testing, and learning as you go. The speaker also recommends keeping the design simple and easy to use. They advise against using jargon and big words, and instead suggest talking to customers like you would a friend. Finally, they emphasize the importance of using your stats to make improvements and changes to your website.

TIMESTAMPS

0:00:00 Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips to Build a Successful Business Online"

0:01:56 "3 Essential Tips to Make Your Website Convert Better"

0:03:30 How to Drive Traffic to Your Website: 3 Tips for Improving Your Site's Effectiveness

0:05:52 "3 Tips for Creating an Effective Website"

0:11:09 Analyzing Website Engagement with Google Analytics

0:13:27 Heading: Improving Your Website to Increase Traffic and Earnings

HIGHLIGHTS

Improving the average engagement time spend your money. Spend your time there before you start buying advertising. Now, what are people spending? Five minutes, ten minutes or more on your site, but you're still not getting that many visitors? Well, now it's time to flip the script and you start buying some advertising. Little Google Ads band, little Facebook ads, little ads to start finding a way to drive traffic to your site because you've already figured out how to get them to hang out while longer once they get there. Your goal with your website is to simply make consistent and steady improvements over time.

So while you're even getting 50 people to pay attention to your website, how long are they paying attention? Remember, your website is a journey, not a destination. Yeah. It's a work in progress. And to know how to improve it, you're going to need to know how long those folks are staying on your page. Log into your analytics. Find the graph on the first page that shows you the average time they're spending on your page.

Get a free Google account. The Google Analytics account. Right? Now you're going to look at two things. No, no, no, not the traffic. No, wait for me. The two things you're going to pay attention to is the average time users are spending on your page, which is also called the average engagement time. And of course, then the number of users, you probably want to look at them in that order because in the beginning, the number of users is going to be low.

Number three, use your stats to make your improvements. Yeah, right. So we I kind of grazed over a B testing earlier because it gives you a test and you're going to test again. Your stats are going to be the things that tell you what it is you need to change. There are only two core sets of stats that you need to focus on in the beginning. Later, of course, as you get more experience, you'll start paying attention to other stats. But first, here's what you need to do.

And if you make it difficult for them, they're going to exit and they're going to go to the next person down on the search results. Websites are about one thing communication. The overly complicated designs cost more money, take more time, and make it way more difficult to communicate with those who land on your website. Now, in the beginning, the core set of web pages you're typically going to need are your home page, an about page, a contact page, and maybe a page for your products and services.

https://DarkHorseSchooling.com

Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which provides helpful tips for entrepreneurs, coaches, and course creators who are feeling overwhelmed or unsure about the technology involved in building their business online. In this episode, Tracy discusses the viability of creating tangible products, like CDs and DVDs, to help entrepreneurs make money online. She explains that although it may seem outdated, creating physical products can still be a great way to supplement a business’s income. Tracy encourages entrepreneurs to listen to the podcast to gain more knowledge and take action in order to successfully build their business.

Tracy Brinkmann explains the importance of having tangible products to stand out from other businesses in the same niche and to be able to charge premium prices. They reference an example of when everyone used to be excited about creating tangible CDs or DVDs to distribute digital content. Tracy explains that tangible products can be the key to building a successful business and encourages the entrepreneur to consider including physical products in their strategy.

The conversation discussed the benefits and advantages of physical products compared to digital ones. People tend to perceive physical products as having a higher value and are thus willing to pay more. With digital products, the higher the price point, the higher the refund request rate. To combat this, one suggestion was to drip feed the information gradually and provide a guarantee of a full refund within 60 days. The example given was of a podcast course that sent a surprise coffee cup with the logo on it to commemorate the completion of the course. This physical product was an unexpected surprise that the speaker still remembers and uses to this day.

Tracy Brinkmann is offering advice on how to reduce refund requests as a product creator. They suggest creating a tangible product like a USB or CD and using a service like Kanaki to print and ship it out. Doing this will command a higher price and reduce refund requests because it is a pain to return a physical item. People are excited to receive a tangible item in the mail and they will provide more positive feedback and reviews because of the perceived value. Additionally, customers are more likely to consume digital products if they receive them as a tangible item, as they are more likely to dive right into a physical product than a digital one. Tracy also suggests using an insert with an online access code that can unlock exclusive content, as well as collecting consumer's addresses when they put in the code. This technique is similar to the one used by the music industry, where they include download codes with their physical products.

TIMESTAMPS

0:00:00 "Exploring the Possibility of Creating Real Tangible CDs and DVDs with Konaki: A Discussion with Tracy Brinkman"

0:01:38 "The Benefits of Physical Products for Entrepreneurs"

0:03:17 The Benefits of Offering Tangible Products and Strategies to Combat Refund Requests

0:05:27 "Exploring the Benefits of Creating a Tangible Product for Your Digital Content"

0:11:59 Exploring the Benefits of Repurposing Digital Products into Physical Products

0:13:25 Heading: Leveraging Physical Products to Increase Brand Awareness and Customer Loyalty

HIGHLIGHTS

The whole idea is that you sell your tangible product, have the service provider, in this case, the one I'm talking about, is Kanaki ship it out for you and then collect the consumer's address when they use the code. When they put that code in, they got to put in their email address. Now, you could even sell your products via other avenues. You could put it in a store. You can make it a part of someone else's program.

But I want to talk to you specifically for a minute about Kinaki and here's for one reason. With Kanaki, right? Last time I looked at it, you can get an insert put inside the CD or DVD that you're sending out at no extra cost. And on this insert, you could include an online access code whereby they can unlock and watch the content online. Or you might even offer some exclusive content that they would gain access to via that code.

But here's the thing in all of them that I looked for and I looked at, you. Simply upload your audio or your video files to the website by following their simple instructions. Click a couple of buttons, and bing, bang, boom, you're ready to start sending out products to anyone, anywhere in the world. Now, keep in mind that duplication and distribution services, that's what they give you. They don't master your product for you.

Guilty. I've done it myself. Then a couple of weeks or a month goes by and they've forgotten all about it and why they bought your product. And all they know is they see some 97 to 97 charge in their credit card that they do not want to pay. Or maybe their spouse doesn't want to pay, right? So what do they do? They ask for a refund. In my experience, tangible products get used far more than digital products, and the product creator winds up with far less refunds.

Well, they're still waiting. They're still waiting for week six in week eight and week ten, right? Your real customers, the ones that have zero intention of refunding, are frustrated because they're forced to wait is ridiculously long time for the very content and information they paid for in good faith. And they want it right now. So here's where I offer you a solution. Create a real tangible product that you can ship out.

https://DarkHorseSchooling.com

Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which is designed to help entrepreneurs, coaches, and course creators who feel overwhelmed and uncertain about their business or technology skills in the online space.

In this episode, Tracy talks about the importance of storytelling and how it can be used to build an empire. Storytelling, Tracy argues, is a great tool for entrepreneurs to reach their audience, build their brand, and create an unforgettable experience for their customers. By sharing their own stories and experiences, entrepreneurs can create a powerful connection with the people they are trying to reach, helping them to stand out from the competition. Storytelling can also help to inspire others, giving them the courage to take action and pursue their dreams. Tracy encourages entrepreneurs to use storytelling to connect with their audience and create an unforgettable experience.

Tracy is advocating for the importance of storytelling, and is hosting a free summit on the topic. However, he believes that the same storytelling strategies that gurus use to gain followers can actually be detrimental to businesses. He gives an example of a story that is often used, where someone goes from being in debt to becoming successful. He argues that this type of story does not actually help customers because it does not provide actionable advice. Instead, he encourages businesses to focus on providing useful tips and strategies that can help customers.

Tracy Brinkmann discusses how rags to riches stories work, and how they may not be the best option for attracting high-ticket customers. He advises using discounts, time-sensitive offers, and stories that illustrate how easy and fast a product will work to attract lower end customers. He suggests dampening the rags to riches stories in order to attract more high-end customers, and to use content that demonstrates results. He suggests doing an A/B test to compare the results of a rags to riches story with more powerful stories such as Here's how we increased our conversions by 93% in 8 weeks.

Tracy shares the importance of using winning stories and messages when trying to increase conversions. Tracy gave examples of stories that could be used to better engage customers, such as earning free publicity and gaining subscribers, customers, and sales in a short period of time. He also suggested telling a story of building a business from $0 to generating revenue in 14 months. He also noted that it's important to make sure that any stories used are ones that have actually been experienced by the speaker. He made the example of a rags-to-riches story to a more effective one of living in a 1971 Vega car to a 442-room mansion in only four hours of work per week.

TIMESTAMPS

0:00:00 "Unlock Your Potential with Storytelling: How to Level Up Your Business with Dark Horse Entrepreneur"

0:02:32 "The Dangers of Storytelling in Business: How It Could Be Ruining Your Profits"

0:04:02 "The Power of Storytelling: How to Attract the Right Customers for Your Business"

0:09:36 "How to Increase Conversions with Winning Messages and Stories"

0:11:37 Heading: "Authenticity is Key: Proving Your Value to Your Customers"

HIGHLIGHTS

But keep in mind, you're going to have to continually focus on volume, volume, volume finding more and more and more of these customers to bring through your sales funnel to take them through your ascension letter.

Now, when you want to attract customers on the lower end of this financial spectrum, it's great to use things like discounts, time sensitive offers and the sort of stories that illustrate how easy and how fast your product will work.

I've been there, right? And simply maybe they're not as knowledgeable about the world of business and the world of marketing. Now, these folks, they'll easily spend $17, $47 on a product, but they will likely never shell out hundreds or preferably thousands for training, no matter how good the promise, know how great the product is, or know how bad they need the result that they could get on the other side of it.

Your messaging, your story is going to determine what kind of client demographics you attract. Using a rag to riches story tends to attract the people on the lower end of the financial spectrum.

I just start leveling up with some great marketing, personal, or business tips and results, man, we got to get those results in order to build that beautiful business of yours into the empire it absolutely deserves to be.

https://DarkHorseSchooling.com/podcast Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, talks about the importance of entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, overwhelmed, procrastination, and imposter syndrome.

Tracy Brinkmann talks about a study done by HubSpot that revealed personalized CTAs (Calls to Action) in marketing emails can result in a 202% increase in clicks, conversions, and revenue. When people join a list, they are at various stages of their journey. For example, some may not even have a sales funnel, some may have a sales funnel but not have started advertising, and some may have started advertising but not gotten it to work. To create an effective CTA, it should be personalized to the person joining the list and the stage they are in their journey.

In this episode, the conversation focuses on how to get the most out of your email marketing. Tracy suggests using personalized offers and segmenting your list in order to get a 202% response rate. Tracy suggests using a welcome email to segment the list by asking what problem they're trying to solve. They also suggest creating a series of emails to help guide subscribers along their journey and offering a bribe to encourage them to complete the segmentation process. Finally, Tracy stresses the importance of follow-up emails, as many subscribers won't respond to the first one.

In this episode, Tracy Brinkmann is giving advice on how to offer bribes to potential customers. A Suggestion of creating four different free offers, each tailored to a different level of customer. The offers could be cheat sheets, learning videos, or anything else that the business chooses to create. When a customer chooses one of the offers, they will be tagged in the business's email list. The key is to give something first, and to ask the customer a question that offers three options, each with a different free offer. This will help the business better serve the customer by segmenting them down.

TIMESTAMPS

0:00:00 Welcome

0:02:00 How to Improve Your CTAs by 202%: A Step-by-Step Guide

0:03:35 "Personalizing Your Offers to Maximize Your Results in Advertising and Social Media"

0:08:41 "Creating Free Offers to Increase Social Media Advertising Performance"

0:10:18 Heading: Taking Your Journey to the Next Level with the Dark Horse Entrepreneur Podcast

HIGHLIGHTS

Are you having troubles with your social media advertising? This free offer will help you. Is your social media advertising doing well, but you would like to do better?. This free offer will help you out.

And here's where some of the magic is offering the right products and the right services to the right people to take them to the next level where you've already set up a series of emails and a series of products and services to help them get to the level after that.

Creating a great sales funnel that's optimized for social media advertising, getting started in social media advertising, or fixing your social media advertising problems, or optimizing your current social media campaigns to maximize your return.

Now, let's start with how to improve your CTAs by 202%. And I come up with this one because there was a study done in HubSpot which they, they analyzed over 300,000 marketing emails, all of which had Calls to Action or CTAs.

And I believe the answer to that is you are a driven entrepreneur, perhaps even an infopreneur that's here because you're ready to start restart Kickstart, just start leveling up with some great personal marketing business tips and results.

Learn Amazing Life & Entrepreneurial Lessons Learning From Waking Up Paralyzed

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https://DarkHorseSchooling.com Adam Adams is the founder of Grow the Show, a company that helps podcasters get their message out to the world. In this conversation, Tracy and Adam discuss the importance of competition in the podcasting space, and how it can benefit both podcasters and their listeners. They also talk about the importance of marketing and personal branding, and how to grow a show without all the hard work and guesswork. In the conversation, Adam Adams discusses how he got into the podcasting business, and how it has benefited his real estate investing business. He also talks about how podcasting can be used to build an audience and how it can be used to serve that audience. Adam Adams talks about how he got into podcasting and why he decided to sell his show. He explains that he felt that real estate was getting heated in 2019 and that he wanted to pivot to something else. He launched a podcasting company and sold his show in 2020. He discusses how podcasting has become a big part of his life and how it has grown and changed over the years. The person being interviewed discusses some of the reasons why people start podcasts. These include wanting to be funny or entertain others, wanting to get paid through sponsorships, or wanting to attract new business. They also talk about how starting a podcast can be beneficial, such as providing value to listeners or growing a coaching business. 03:45 What led you into the podcasting arena? 09:49 Podcasting as a lead generation tool. 15:28 The power of podcasting and micro content. 19:08 The importance of understanding your audience’s needs. 23:59 How can you help a passive investor? 28:48 How to stop telling and start asking people. 34:08 Engagement and the 8020 rule. 40:06 The power of sharing. 44:47 How to make sure you’re doing all three. 51:33 The power of lead magnets. 55:11 Do something compelling to get listeners to take action. 1:00:15 How to sell the lead magnet. 1:04:38 How to create value for your audience. 1:08:58 Door-to-door sales. 1:12:29 Adam’s podcast is a free resource. www.growyourshow.com #Podcast #podcasts #podcasting #podcaster #podcasters #podcastlife #podcastshow #podcastlove #podcastaddict #podcasthost

A Unique Idea To Make Money Online By Turning Old Magazines Into Valuable Unique Content

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5 Easy Steps For Goal Setting, News Resolutions. Not Just Goal Setting But Achievement As Well

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Free Traffic from GOOGLE Needs SEO. Good SEO Needs Quality Backlinks. But, How To Get Quality Backlinks. Would you like to hear a simple solution?

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The Riches Are In The Niches. So Lets Talk About The Top 5 Niches For Your Content

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SUMMARY: The Dark Horse Entrepreneur podcast helps entrepreneurs who are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses how to generate endless content ideas. He recommends ten websites that entrepreneurs can use to get ideas for their next piece of content. These websites include sites like BuzzSumo, Quora, and Reddit.

Tracy discusses how important it is for experts in their field to come up with content ideas, and provides a list of ten websites that can help generate an endless stream of content ideas. The websites listed include: Quora, Reddit, Google Trends, and BuzzSumo. Tracy emphasizes that the purpose of the list is not to provide ideas that can be copied and pasted, but rather to give experts an idea of what their audience might be interested in.

The conversation discusses the website Socrates which is a search engine designed to help you learn more about your target audience. You can use Socrates to find out what topics and keywords that are already popular inside your target audience as well as common problems they're facing and questions they're asking. The information from Socrates can be used to create content that is relevant and useful to your audience.

Quora is a website where people can ask and answer questions on any topic. It is a great resource for finding content ideas, as you can easily find questions relevant to your niche or industry.

TIMESTAMPS

0:00:00 10 Websites for Endless Content Ideas

0:02:14 10 Websites to Help You Generate an Endless Stream of Content Ideas

0:03:51 How to Use Socrates to Learn About Your Target Audience

0:05:34 How to Use Quora and Answer the Public to Create an Endless Stream of Blog Post Ideas

0:07:07 Quora: A Great Way to Generate Content Ideas

0:08:28 How to Use Various Websites to Generate Content Ideas

0:13:17 How to Use Various Online Platforms to Find Content Ideas for Your Life Coaching Business

0:19:04 How to Use Google Trends to Find Out What's Being Talked About in the Coaching World

0:20:36 10 Ways to Find Ideas for Your Life Coaching Business

0:22:21 Ten Websites for an Endless Source of Content Ideas

HIGHLIGHTS

This is a great way to find some visual content that is relevant to your audience to help you come up with ideas that are both interesting as well as being visually appealing.

Now in this particular example, it's actually the introduction to one of the people Twitter is trying to get me to follow. But if I click on their profile, they have a whole host of great pieces of content in here.

And as you might expect, these conversations can be a great source of content ideas to get started. Once again, type in the keyword or phrase and see what people are tweeting about.

How you can as a life coach to keep up with this example and I beat this one down the ground, could give your prospects, your clients, your customers some great ideas for motivational gifts for their loved ones on the holiday season.

Reddit is one of the most popular websites in the world and it's also a great source of content ideas. Simply browse through all the various Reddits. Some of you may think of them as forums and see what people are talking about.

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SUMMARY: The conversation is about a trick to get more people to leave comments on your blog or social media posts. The trick is to ask a question at the end of your post. Asking a question will encourage people to leave a comment because they will want to answer the question.

Tracy is an entrepreneur who is still learning. He believes that it is more important to know who the person is that you are to get your content in order to get better rankings. The reason for this is because they are likely driven and want to build their business into an empire. The interviewee then shares a tip on how to get more people to interact with content, which in turn will improve the ranking of that content.

The conversation is about how to get people to comment on your content, and the best way to do this is by asking them to do so. Tracy also mentions that he is going to be giving away a free copy of his new course to one lucky person who comments on the content.

Tracy discusses the idea of using a contest to increase engagement on a video or article. The prize for the contest is a free, valuable gift that is related to the topic of the video or article. The contest can help to increase the average viewing time of the video or article, and the prize should be specifically targeted to the audience who would be interested in the topic.

TIMESTAMPS

0:00:00 The Dark Horse Entrepreneur Podcast: How to Get More People to Interact with Your Content

0:01:28 The Benefits of Getting More Comments on Your Content

0:02:57 How to Get More Comments on Your Content

0:04:26 How to Increase Engagement on Your Videos or Blog Posts

0:07:52 How to Use Contests to Boost YouTube Views and Engagement

0:09:22 The Dark Horse Entrepreneur Podcast: Free Course Giveaway

HIGHLIGHTS

You'll be seeing it announced here on the podcast and all the platforms that I publish on, but you will get your free copy if you're picked as one of the winners.

Try doing this across a couple of posts, a couple of podcast episodes, a couple of videos on your YouTube and watch the magic happen in your comment section. So let's see if the magic works.

And there's a couple of big metrics that YouTube uses to determine whether or not they show a video to additional people. Views in the first 24 hours are specifically important if we're talking about YouTube to help get your video seen by more people.

The more comments you have, the higher your chance of you ranking higher in the searches. And when you get your readers and your viewers and your listeners to interact with your content, by leaving their own comment, you're increasing their perceived ownership of that content.

Why do you want people to interact with your content?. Well, more often not, it's because it will quite often give you a better standing in the search. And you've talked about social media content.

Does email marketing still work? Email marketing is still the most cost-effective method to reach your audience. But Times Have Changed So Your Email Marketing Has To Change As Well. What To Know How?

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December is a month primed and ready for a good sale. But there you are sitting in front of your screen with your cursor blinking at you mockingly. Having trouble coming up with some ideas? Here are 99 you can use!

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Want a simple formula to make your content addictive, memorable and attention grabbing? Even, to the point where people are dying to read your content, watch your videos and buy your products? Listen In And Find Out!

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Okay so you are writing a book and you want to get the word out. Want to know a NOVEL way to do it (pun intended) Oh and it also works for course too!Listen In and find out how

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Forget the latest, great Marketing tricks and Shiny New Gimmicks. Sometimes old school is simply the best, and these Three marketing campaigns prove it

Want to know what they are?

Stay tuned and find out

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Tracy Shares The 3.5 Types Of Evergreen Content You Need To Update NOW!

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Tracy Shares The 2 Simple Steps You Can Use To Sell Just About Anything Ethically!

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Tracy Asks The 7 Questions You Need To Ask Yourself BEFORE Creating Your Online Course

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Tracy Shares How People Are Making Money Online By Watching VHS Tapes

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Tracy Shares More Things I Wish I Knew BEFORE I Started My Podcasting And Course Creation Journey

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Tracy Shares Things I Wish I Knew BEFORE I Started My Podcasting And Course Creation Journey

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Tracy Shares How To Build a 4-Figure Sales Funnel In Under 24 Hours

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Tracy Shares The Two Most Commonly Made Email Marketing Mistakes

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Tracy Shares A Multi Purpose Lead Magnet You Can Use For Nearly Any Niche

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Tracy Shares A Case Study: How To Build An Online Instagram Business Getting 6 Figures With Just Quotes

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Tracy Shares Tips For Success Learned From Millionaire Entrepreneurs

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Tracy Shares Tips On How You Can Earn Money With Email Marketing? (without spamming of course)

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Tracy Shares A Powerful Tip On How You Can Garner Free Publicity Like Coca-Cola And Skittles Have Done

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Tracy Shares How To Be Successful By Failing Big? Hear Are 10.5 Ways You Are Failing All Of Which Are Things To Give Up

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Tracy Shares Product Ideation And Marketing Tips Learned From Cake Sprinkles And Trader Joes Grocery Store

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Learn how to use Crafty Curiosity to create clicks in your marketing content. This technique will help you engage your audience and convert more visitors into leads. Crafty Curiosity is a powerful tool that can help you engage your audience and convert more visitors into leads. In this video,

I'll show you how to use Crafty Curiosity to create engaging and interesting content that will get your website traffic clicking!

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Tracy Shares An Easily Pricing Trick That Double Has Double His Sales - PLUS he shares what we business people can learn from the fable of The Fox And The Stork

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Tracy Shares The #1 Discount Mistake Marketers Make & A Tip On Keeping Members Longer

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Tracy Shares How A You Can Earn Recurring Revenue With Free Consultations - without selling

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Tracy Shares How A Newbie Can (And Did) Make $1,000 In 30 Days, Then Tripled In Month 2

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Tracy Shares How To Get People To Pay YOU To Promote YOUR Product

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Tracy Shares How To Make Sales AND Lose Customers DO NOT DO THIS!

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Tracy Shares How You Can Get Customers To Write Your Emails For You

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Tracy Shares How To Add An Extra 397 to 794 Per Month To The Bottom Line With Just A Single Paragraph

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Tracy Shares How To Being Weird Trivial And Flashy Can Lead To Profits

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Tracy Shares The Right Way To Use Your Magic Eight Ball Of Marketing

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Tracy Shares The 2nd 6 Steps Of Thinking And Growing Rich, A Quick Interpretation Of Napoleon Hills Famous Book

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Tracy Shares The 1st 6 Steps Of Thinking And Growing Rich, A Quick Interpretation Of Napoleon Hills Famous Book

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Tracy Shares The #1 Simple 3 Step Social Media Marketing Hack That Can Build Your Audience And Engagement

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Tracy Shares How One Lady Built a Multi-Million Pound Business In One Year And What You Can Learn From Her Success

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Tracy Shares Multiple Tips To Having Social Media Captions That Do Not Suck (except maybe they suck in traffic)

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Tracy Shares The Importance Of Knowing Your Conversion Rates, Open Rates And Other Metrics And How They Impact Your Business Bonus Topic: Do Not Have A Slow Website

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Test Your Website Speed

Tracy Shares 8 More Ways You Can Drive Sales By Getting Inside The Mind Of Your Prospect.

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Tracy Shares How You Can Drive Sales By Getting Inside The Mind Of Your Prospect.

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Tracy Share What You Can Learn About Marketing From Amazon And The Show The Marvelous Mrs. Maisel?

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Tracy Share How While Procrastination and Perfectionism Can Kill Your Business ISH-ism Can Save It

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Tracy Shares Some The Worst YouTube Advice He Has Come Across That You Need To Hear

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Tracy Shares 5 More Free Traffic Methods That Work Even For Brand New Websites

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Tracy Shares 5 Free Traffic Methods That Work Even For Brand New Websites

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Tracy Shares Marketing Lessons You Can Learn From Lil Nas X Who Rose From Zero To #1 In 5 Months

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Tracy Shares Marketing Lessons You Can Learn From Lil Nas X Who Rose From Zero To #1 In 5 Months

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Tracy Shares How To Create Listicles List Based Articles That Will Rank High And Stay Highly Ranked.

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Tracy Shares Ways And Reason To Get More Word Of Mouth Marketing And Testimonials

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Tracy Shares Why Having A Customer Avatar Will Save You Time Headaches And Money

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Tracy Shares Why Better Today Is Greater Than Perfect Never Also Four Ways To Start Getting Better Today

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Tracy Shares 5 Important Tips On How You Can Stop Trying To Make Time And Start Taking Your Time Back

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Tracy Shares Two Easy Implementable Ideas That Can Elevate Your Product Status Via Association

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Tracy Shares The Last 3 Steps You HAVE To Take To Insure Success With Your Online Course; PLUS a BONUS tip you will not want to miss!

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Tracy asks if your work will be remembered after you are gone and reminds us that we do not have 20 more years we have only 20 more times.
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Tracy Shares The Next 3 Steps You Need To Take To Create Your Online Course which are your online school, pricing, launching and on-going marketing.

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Tracy Shares The Next 3 Steps You Need To Take To Create Your Online Course which are picking your delivery method, creating engaging content then filming/recording and editing of that content

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Dr David King, candidate for Lt. Governor chats on the importance of fixing problems; not being bitter, being better; why you have to pass the test; Give to receive then remember to receive; and being a lion not a sheep! Plus so much more.
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Tracy Shares The First 5 Steps You Need To Take To Create Your Online Course

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Tracy Shares Who Benefits In Creating An Online Course; The Perks For Entrepreneurs and Customers. Finally Discussing Common Mental Blocks Many Creators Face and Ways To Overcome Them.

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Tracy Give 14 Answers To The Question Why Should I Create An Online Course

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Russell is going to bring his expertise to the mic and share some thoughts about looking back to for clues, asks are you happy or wearing a mask, reminds us to stop faking it until we make it, chats about the red ocean blue ocean falsehood and tells us all the one thing we need to keep doing to get the rewards we desire

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Kris Ward shares a wealth of information on why you may be a suffer-preneur; How you are the most damaging part of your business and why you should build a WIN team.

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Tracy Shares The Four Type Of Course Creators There Are And Asks Which Level Of Course Creator Are You?

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Jeremy Gislason on spending money to learn, building your list, others promoting for you, building passive income and turning a customer into a partner.

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Stacy Raske shares on getting spirit slapped, living highest purpose, taking the same devil to the next level, living/leading by example and asks are you feeling what you are doing?

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David Selinger shares on if you kill it eat it; get back to your roots; merging ideas trends, integrating into prospects lifes & needs; why failures are your platforms to success

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Edgar Blazona shares on trusting yourself, how the experience shouldn’t suck, easing out of norms, showing them you mean business, its not about being the best its about...

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Christen Stovall a loving wife and author utilizes the tragic loss of her husband to share the lessons in the power of imagination, processing emotions, building in someone else's world 1st, and letting characters come to life

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Ashley Fernandez chats about stealing your voice, words reflect your mindset, being misunderstood, only YOU can hurt your feelings and so much more!

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Tracy Shares The Reasons Why You Should Speak Your Truth In Life & In Business

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Carl Gottlieb the man behind the movie Jaws shares Make Your Own Luck, Deal With What Is, Do What You Like, Sense Of Community and Practice To Work-In-Progress To Repertoire plus more!

https://bit.ly/EP317Carl

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Rebecca chats about; Have A Back-Up Plan, Make A Process Better, Step Into Your Differences, Know Your Reactions In Relationships

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KUTI mack shares about why one path, staying on vs off program, what is your goal and motivation, health lesson applied to your business

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Matt Bratschi talks about if you're enjoying it, share it; how your crazy might be my normal; Just Do it and Pivot! And so much more

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Tracy Shares The 5 Things Each Of Use Need To Be A Successful Entrepreneur

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Steve Rubin shares about growing up as a movie kid, doing what you love, being willing to work on sequels, picking the right subject

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Adam Hommey shares his REACH system, why you need to know what you want to be when you grow up, Turning Rants into a book, Stop sliming up peoples messenger and inbox

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Elizabeth Otis Chats About The Pain Pleasure Principle; 5 Steps To Goal Setting; The Power Of Questions and so much more!

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Jay David talks about being different, constants and changes, protecting your content, stop blaming others and so much more.

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Mike Michalowicz Shares Why Boil It Down, Why We Need DAD Approved Marketing, How To Align With Our Audience and What Random Acts Of Kindness Will Do For Our Marketing Muscle

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Jim & Luke The Con Guys talk about no fear of the competition; broadening your horizon; putting a twinkle back in your eye; building variations of success

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Timothy Ramthun chats about having a passion to serve; right person right role; be willing to do it yourself; stick to your guns by being unwavering

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David King shares the effects of bottling things up, doing something beyond yourself, what you should do if you find the problem, the power of your beliefs and values and why he is going to be your next Lt. Governor

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Jeanette Deschene shares her story of why she gave up a great job and is now raising her hand in service to those willing to let her step into office.

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Todd Gross Chats About Be Ahead Of Your Time; Stay In Your Lane; Promote Cautiously; Be Quality Conscious and Time Wise

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Tracy Asks Why Did You, Do You Or Should You Become An Entrepreneur?

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Justin Schmidtke shares a wealth of information on why you as a business owner or just your average joe and jane should be involved in what is going on in your local and state government.

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Carmen Ventrucci Chats about; Following Your Road; Taking Covid And Flip It On Its Ear; Address Top Line AND Bottom Lines; Know your Market Dominating Position

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Nate Bailey Chats About Alignment; Each Life Area Impacts The Other, Operating At A Higher Level, Relationships Struggles And More

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Tracy Talks About The Level Of Entrepreneurship And How They Are Like The Level Of A Jedi Knight

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Mark Stancil Talk About Associating With Like Minds; Do Not Limit Your Options; Find Your Niche; Mentor Advice; It will Take MORE

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Sam Mitchell Shares His Thoughts On Debility Vs Superpower, Seeing The World Your Way And Becoming An Expert

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Tracy Talks About Why Going After Life And Business Like A Kid Will Get You What You Want

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Steven shares about; jumping out windows, its a journey, stop being one sided, and asks Why So Serious

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Jonathan Wichman chats With Us About Getting Involved; Stepping Up When Needed; Selected Not Elected; Asks Where Were They During The Bad Times and so much more

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Tracy Talks About Dark Motivation And Using It To Your Advantage

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Tracy Shares The 6 Success Habits We All Need For Business And Life

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Karissa Adkins chats about lifestyle habits; motivation in the murk; when opportunity knocks; finding a mentor and so much more.

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Tracy Shares Thoughts On Why You Should Treat Your Staff Not Just Your Customers Like Superstars

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Sheriff Richard Mack Shares His Story; Explains What A Constitutional Sheriff Is And Why You Should Care!

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Tracy Shares Some Of The Key Tools You Need In Your Toolbox For Success In Business And Life

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Tracy Shares Some Of The Realities That Entrepreneurs New And Old Need To Be Aware Of

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Diane Steinberg Lewis Shares about Learning From The Alleyways; Become An Expert; Getting The Input ; Grow Your Toolbox; Purpose And Serving

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Tracy Shares Some Of The Lessons Learned From Starting A Podcast Or Any New Adventure

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Tracy Shares 7 Keys To Insuring You Are Walking The Talk In Life And Business

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JM Chats about Walking The Talk, Sharing Lessons Learned, Clarity For Team Building, Core Values And Choices
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Tracy Shares 3 Strategies For Growing Your Business Beyond The Mediocre

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Tracy Chats About Leveraging The Power Of Movies Music And Memories In Your Life And Business

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Tracy Celebrates The Past Passing Of A Year On The Podcast With You By Re-Telling You Who He Is And Why You Should Listen To This Podcast

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Tracy Chats About The 5 Signs Telling You It Is Time To Break Up Your Partnership

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Tracy Chats About The Importance Of Finding And Leveraging Your Strengths In Business And In Life

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Gina Suzanne Chats About: Identify Your Strength; Break Ups Can Be Springboards; Create Loyalty; Dont Do It all Do Your Strengths

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Tracy Chats About The Importance Of And The Ways To Find Your Tribes Personal And Professional

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Tracy Chats About Why Your Past Does Not Have Define And Ways To Improve Your Future

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Billy Batt Chats About: Your Past Does Not Have To Define You; Find Your Tribe; Learn Do And Teach; Tap Into Your Energy

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Tracy Chats About How Stepping Back Can Actually Help You Propel Yourself Forward In Business And In Life

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Tracy Chats About Reasons Why Being A Dark Horse Or Underdog Can Be A Huge Advantage In Business

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Michael Stein Chats About; Long Shots, Who Inspires You, Stepping Back To Move Forward, Just Learning Vs Doing And The 6 Human Needs

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Tracy Chats About Ways You Can Turn Your Negative Emotions Into Creative Energy And Create Amazing Outcomes

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Tracy Chats About Some Of The Habits And Roadblocks We Put In Our Own Way Keeping Us From Success

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Matthew Griffin Chats About; The Real Enemy You Are Fighting; Inspiration In Places Of Negativity; Amateurs Talk Tactics, Professionals Talk Logistics; Chase The Dream Not Just Money
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Tracy Chats About Why Sometimes The Reason They Do Not Buy Is Because Its Your Offer Stupid

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Tracy Chats About Some Ways That You Can Find Or Re-Find Your Inspiration

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Tracy Chats About Finding The Right Niche And Knowing If You Are In The Wrong One

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Tracy Chats About Being Like The Mutants In The Movies By Discovering Your Hidden Gifts Abilities And Powers

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Artie Hoffman Shares: Are You Using Your Gift? Focus Your Offering On Your Gift With Confidence; Create A Unique Offering; Turn your biggest critics into your biggest fan

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Tracy Chats About 5 Questions You Need To Ask Yourself BEFORE Pursuing That New Idea

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Tracy Chats About Why He Believes Entrepreneurship Can Help Solve The Worlds Problems

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Tracy Chats About Why We Should Stand Up For What We Believe In, In Life And Business

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Tracy Chats About Some Entrepreneurial Education Tips That You Can Employ Today To Improve Your Life And Your Business

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Tracy Chats About Why You Need To Work Smart AND Hard To Reach Your Personal and Entrepreneurial Dreams Faster

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Jackson Millan Shares On; Working Hard Alone Will Not Cut it; You Have Two Lives Don’t You?; Anything You Can Perceive You Can Conceive ; Get Comfortable Being Uncomfortable To Escape The Matrix ; The F.I.R.E. Movement ; Goals Setting & Feedback Loop

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Tracy Chats About Rules Of Entrepreneurship And Life That If Followed Too Rigidly Can Do More Harm Than Good

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Tracy Chats About Entrepreneurial Skill Mastery And The 8 Steps You Need To Get There

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Kenny Lee Lewis Of The Steve Miller Band Shares On ; Learning And Honing Your Craft; Learn From Pirates Not Just Mainstreamers ; Give Your Best Stuff For Great Opportunities ; Take Your Success Into A New Space And Know How To Hang

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Tracy Shares Tips And Thoughts On How You Can Avoid Being In The 75% Of People That Do Not Know Their Passion.

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Tracy Shares Tips And Thoughts On How To Avoid The Starting And Stopping Of Your Business Efforts

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Curt Cuscino Shares About; Start And Start Now; Find Your Passion; Everything Has to Evolve; Know Not Just Who Your Targeting But Why

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Tracy Shares Lessons Every Entrepreneur Needs To Learn Either Via Coach Or The Hard Way

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Tracy Shares Lesson From A Sponge And A Stone On Being A Successful Entrepreneur

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Larry Hankin Shares On: Absorbing Things; Learning From Hard Times; Find Your Audience; Remember What Makes Them Laugh.

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Tracy Shares Some Key Patterns You Need To Follow To Be A Successful Entrepreneur

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Tracy Shares How You Can Identify And Communicate Value To Your Prospects And Customers

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Khaled Maziad shares: Its not enough to be good; Stop Focusing On The Product Focus On The Pain; Watch For Patterns; Be Clear On What Youre Doing

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Tracy Shares Things You Should Be Doing For And With Others To Be Successful

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Tracy Shares About Ramping Up Your Creative Flow With These 3 Questions

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Jason Share About; Being More Creative; Helping That One Person; Asking What Is Your Call To Action; Building MVP 1st

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Tracy Shares Tips On Building Your Social Influence & Currency In 30 Minutes A Weeks

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Tracy Shares 5 Clues That Can Tell You That You Are On The Right Path In Business And Life?

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Lois Koffi Shares Her Story And Thoughts On; Squashing Your Dream; Building Your Contacts & Influence; And Having A Coach To Help You.

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Tracy Shares Some Of The Things That Are Happening In Social Media That You Can Leverage In Your Business.

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Tracy Shares A Number Of Great Tips And Exercises To Get The Most Out Of Your Email List.

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Tracy Shares A Number Of Great Tips And Exercises To Get The Most Out Of Your Email List.

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Tracy Shares Why You Will Want To Turn Your Hobby Into A Business.

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Tracy Shares Why You Should Be Giving Away Your Best Content In Order To Attract Your Tribe?

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Tom Antion Shares About; Giving Before You Get; How To Make Resistance Walls Paper Thin; Building An Email List; Why Jump On New Features In Social Media

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Tracy Gives Tips You Can Put In Place Right Now To Improve Your Perspective On Life And Business.

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Tracy Shares Some Thoughts On How Gaining Perspective On The Small Things In Life And Business Helps With The Big Things.

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Tracy Shares A Few Steps You Can Take To Turn Adversity To Your Advantage In Life And In Business.

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Tracy Shares Why Should Be Sure You Have A Good Understanding Of Storytelling & Why You Should Build That Skill?

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Vera-lee Chats About; Turning Why Me Into Opportunity; An Empowered Perspective; Accept Your Experience vs. Reinventing Yourself; She Goes Deep With Us!

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Tracy Asks And Answers The Question Which Should You Build 1st Your Product Or Your Audience

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Tracy Shares About Creating A Core Group Of People Whose Soul Focus Is The Growth Of Each Member And Their Goals

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Tracy Shares About You Need To Continue To Improve On And Not Just Hone Your Skill AKA Your Superpower

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Tracy Shares How And Why Should You Build A Safe Space For Your Prospects

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Gabe Helguera from iPrevail chats about; Supportive Community; Keep Working On Your Craft; Building Your Audience NOW; And To Win, Just Lean Out Of Your Comfort Zone Longer Than Others Will!

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Tracy Shares His iChart Method Of Goal Setting And Achievement That He Has Developed Over The Past Two Plus Decades

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Are You A Victim Of The Wantrepreneur’s Dilemma? Tracy Shares Insights On Your Internal Thermostat (beliefs) That Can Be The Cause Of Your Limited or Unlimited Success In Life And Business.

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Tracy Shares What A Comfort Zone Is Then Give Ideas On How You Can Be Successful By Growing Yours.

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Tracy Reminds Us That Not Everyone Is Going to Like You And Gives Ways You Can Get Focused On What Really Matters.
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John Reminds Us To; Stop trying to please everyone; Challenge Yourself & Find Others That Will As Well; Harness The Power Of Your Mind; Become A Better Version Of Yourself

Shownotes

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Tracy Shares A Number Of Productivity Shift You Need To Make To Reach Your Goals Quicker And More Efficiently.

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Tracy Asks And Asks You To Ask The Question Who Do You Need To Become In Order To Be Successful.

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Tracy Talks About The Remaining 7 Questions You Should Ask BEFORE Starting A Goal.

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Tracy Talks About Important Questions You Need To Ask BEFORE You Start That Goal You Want To Achieve So Badly.

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Mike shares; how he had all the trappings but zero idea on how to be productive; how Stigmas, Beliefs & Standards Serve You Until They Don’t; What is high performance and its five supporting pillars.

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Tracy Talks About And Give Examples Of Good Morning Routines For Successful Entrepreneurs.

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Tracy Talks About Some Important Things You Should Do To Enhance Your Entrepreneurial Mindset Today.

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Tracy Talks About 5 Important Habits Or Routines That Are Used By All Successful Entrepreneurs Today.

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Tracy Talks About The Lessons Learned From The Military That Help Make For A Successful Entrepreneur.

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Lisa Shares her amazing journey; thoughts on “you can’t do it because..” mentality; engaging your clients point of view; asks “Why are you dreaming so small?”

Show Notes

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Tracy Talks About The Need For Self Belief On Your Entrepreneurial Journey As Well As How To Improve It.

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Tracy Talks About Entrepreneurial Risk, Should You Dip Your Toe In Or Just Jump Off The Business Creation Cliff

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Tracy Talks About Why You Should Create A Business That You Care For And Are Passionate About.

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Tracy Talks About And Give A Number Of Examples Of Challenging Yourself In Order To Improve Yourself And Your Business

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Lack of Integrity and Identity - Paul mentioned that early in life didn’t know who he was, how to be a man, treat a spouse, run his life and finances etc. As a result of this lack of integrity and identity has made choices that were not the best for himself or his then family. Do you know who you are?
Found A Gap & Gathered His Tribe Into An Event - Paul after finishing his education, pulled his core audience together into an event. He pulled them together to learn from them, but also felt that he had value to offer.
We Are Creatures That Evolve - Be it in your wisdom, your beliefs, your knowledge, your faith or in so many other areas of life. We grow, we evolve and we refine who we are vs. who we were yesterday or yester-year or yester-decade.
Establish Trust - Paul is tackling a very specific audience, in this case men. He knows that in order for them to come to his events and really get the most out of it, they will have to open up and communicate.

Show Notes

Tracy Shares Why It Is Important To Make Content Marketing A Focus For Your Business And Brand

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Tracy Shares Still MORE Small Business Marketing Tips You Need To Employ Right Now

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Tracy Shares 5 MORE Small Business Marketing Tips You Need To Employ Right Now

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Tracy Shares 5 Small Business Marketing Tips You Need To Employ Right Now

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What we see isn’t always what it is - Alex embarked upon his journey into neuro-science almost as a spite to his elders during his college career - but ended up liking it and clearly leveraged that knowledge into a pretty darn good career and business.
You Don’t Know What You Know Until - While working as the spa boy for his friend's float tank business, Alex offered to help him with his digital marketing. He started by researching the digital marketing landscape. Getting input from the real influencers that were having success at the time. To his surprise he realized this marketing ‘stuff’ was all his psychology and neuroscience classes rolled together to create a desired action a.k.a. Neuro marketing.
If you can’t beat them - join them - Alex gave some great examples of engaging your market where they are. If they are a 20 year user of a specific brand you are competing with, the odds of you converting them over to your brand is highly unlikely. So, instead ask how you can engage with that 20 year habit and insert yourself into that daily routine.
Focus on the 6 Human Needs - Alex dropped some major knowledge here. We need to be focused on the 6 human needs in our copy. They are: Certainty, Novelty, Significance, Growth, Love & Connection, Contribution. You marketing should have all of these included.

Episode Show Notes
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Tracy Shares Marketing And Business Tips Gleaned From Kyle Wilson The Man Behind Jim Rohn’s Marketing

The Business Wheel
Just A Teaser Please
Your Secret Sauce
And more...

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Tracy Shares Digital Marketing Habits Geared For Your Success

Know Who YOU Are & Who Your Audience Is
Diversify
Stay Consistent
Quality vs. Quantity
Boldly Go Where Your Competitors Won’t Or Can’t

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Tracy Shares Why Content Marketing Should Be A Part Of Your Brand And Business Strategy

Grow Your Audience
Attract Ideal Clients
Showcase Your Expertise
Educate On Your Mission
Become Microfamous

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Tracy Shares The Marketing Tactics You Need To Stop Doing Right Now

Bring on all the networks
Multiple account on each network
Chasing low DA backlinks
High #s and low value blog content
Responding to EVERY comment

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March to the beat of YOUR drum - Jason talks about turning down law school, TWICE! Quitting a job he had in the recruitment industry to start an apparel company. All because he marched to the beat of his own drum.
If you're not happy where you are - change it - your not a tree - Now mind you Jason did use those exact words. But, his wife did challenge him when she said “look you love marketing but you hate the clothing business. Figure something out!”
Hacks vs. Stability - Jason brings up a GREAT point about using some current hacks or fad tactics to gain the upper hand on the various platforms out there. But instead of trying to game the system I am in the same camp as Jason here. Get in there and use the system to your LONG TERM benefit.
Customer Value Journey - Jason shared his thoughts on the customer value journey and the touch points that need to occur to get someone from stranger to raving fan.
If you fail, you're not starting over from zero - Jason brought up a great point that during your entrepreneurial journey when you fail and you noticed that I was when not if, when you fail, you are not starting over again from zero.

*Episode Shownotes*

Tracy Shares The One Strategy The Can Help Insure Your Success As An Entrepreneur

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Tracy Shares About Becoming A Solopreneur And Leading An Independent Life

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Tracy Shares 6 Ways You Can Impact The World With Your Business

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Tracy Shares 4 Ways To Turn Your Passion Or Expertise Into An Online Business

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Be the bumble bee that doesn’t know you can’t fly?? - Stop giving into those things that scare you or that you do not think you are able to do. Be the bumble that doesn’t know it can’t fly and just start flapping your wings.
Who should you join forces with to magnify both of your missions? - Jabari and his business partner Karen both have completely different skill sets but matched passions. As Jabari said he “makes sure the tech is tight and his business partner Karen makes sure the journalism is tight.”
Hold yourself to a high standard - When you are out there in the true fashion of service you have to hold yourself and those under your command to a higher standard. After all, your tribe is looking to you for input, information and answers. So give it to them but give it to them honestly.
Get energized by the vision of bringing someone else’s dream to life - Be like my dark horse friends and family who are far more focused on serving their tribe. Helping their tribe bring their passions and their visions and dreams to life. But to do that they need your GIFT.

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*Show Notes*

Tracy Shares 3 Mindset Shifts You Will Need To Put Into Place To Grow Your Business

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Tracy Shares A Simple Mindset Hack That Will Help You Get Far More Out Of Life And Business

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Tracy Talks About How A Positive Attitude And Mindset Can Bring You Fortune

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Tracy Talks About The 3 Brain Types, How They Impact You, Your Business And Your Life

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They Only Person That Can And Will Change The Trajectory Of Your Life Is YOU - Look I get it you were dealt a bad hand, you ponied up to the bar of life and was given a glass full of something you found hard to swallow. Guess what, you are not alone. Drink it, don’t drink it, it is all up to you. But here is where you can set yourself apart from the sheeple that are out there complaining about their life’s and doing nothing about it.
Who Are You Really - Okay so I mentioned sheeple a little bit ago. Perhaps that turned you off or perhaps you totally got what I meant. Either way here is the deal. So much of our world is set up to turn you into just that….sheeple.
Find What Works For You - Discard The Rest - You have heard me mention this before. This was something I was lucky enough to learn as far back as a teenager from some of Bruce Lee’s writings. It has served me VERY well across my 50+ years on the big blue spinning globe and can serve you well every single day.

Pat Christian Show Notes & Transcript

Tracy Shares More Tips To Help Improve Your Content Writing Now

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Tracy Shares Tips That Will Improve Your Content Writing Now

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Tracy Shares Even More Tips To Help With Writing Content That Converts

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Tracy Shares 6 Tips To Help With Writing Content That Converts

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Colonel Bass shares universal wisdom; how she saw a problem and solved it; and the importance of writing succinctly yet powerfully!

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Tracy Shares Why You Need A Content Strategy To Go With Your Awesome Content Marketing!

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Tracy Shares Advice on The 4 Reasons Why You Are Not Consistent With Your Content Creation!

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Tracy Shares How You Can Start Building Your Email Marketing List Today Without Needing A Website!

ConvertKit Free Up To 1000 subscribers

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Tracy Shares the WORST thing that you can do in online marketing, if you are doing this, it is the fastest way to waste your time, your efforts, your money and go broke.

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Rory Douglas shares how he turned setbacks into superpowers; reminds us that life offers opportunities, take them; How mentors are important & that You need to spend time with YOU first!

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Tracy Shares The Story Of How A 14yo Girl Turned The Loss Of Her Father In A Smile Inducing Storefront!

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Tracy Shares The Story Of How Mike Built His Fitness Business To 32,000 Clients Worldwide With NO Paid Marketing!

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Tracy Shares Ways To Be More Successful In Business During These Ever Changing Times We Are Encountering!

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Tracy Shares The Story Of An Amazing 10 Year Old That Is Moving From Selling Lemonade To A Food Truck!

Donate To Micha's Go Fund Me

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Zach shares why it’s YOUR fault; How he entered the college of entrepreneurship; Has a goal to make it cool to be yourself; How we need to embrace our dark side while developing character and skills!

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Tracy Talks About 10 Tips You Can Put In Place To Help Drive More Conversions Via Email Marketing

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Tracy Talks About 5 More Of The Best Practices You Should Be Doing In Your Email Marketing

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Tracy Talks About 4 Of The Best Practices You Should Be Doing In Your Email Marketing

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Tracy Talks About Asking Yourself The Right Questions To Insure You Are Feeling Right NOW And Getting To Your Goals As Quickly As Possible.
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Rich shares what he did when he hit growth ceilings. Are you hitting a growth challenge or ceiling?
Rich share some great advice on working ON your business vs. working IN your business
Rich talks about Leveraging tools to improve collaboration & communication
Rich shares the benefits of being 100% yourself
Rich reminds us to use the tools and coaches out there to make our entrepreneurial path far less bumpy.

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Tracy Talks About The Things That Confident Successful People Do Not Do In Life And Business.

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Tracy Talks About How A Child Is Only One Caring Adult Away From Being A Success.

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Tracy Talks About 5 More Things That Successful People Do Differently To Be Successful In Life And Business.

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Tracy Talks About 5 Things That Successful People Do Differently To Be Successful In Life And Business.

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Nick talks about transitioning to your entrepreneurial dream; Learning different perspectives from those that raised him and how a coach can make all the difference in reaching your goals!

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Tracy Talks About 5 Mindset Shifts That Can Help You Become Decision Making Ninja In Life And Business.

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Tracy Talk About 5 Mindset Shifts Learned From The Movies That You Can Use To Create A Blockbuster Business.

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Tracy Asks Shares 5 Ways To Get The Mindset You Need In Order To Overcome Your Weaknesses And Leverage Your Strengths.

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Tracy Asks Do You Have A Fixed Or a Growth Mindset? Then Shares 5 Ways To Get The Mindset You Need To Scale Your Business.

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Jason Talks About How You Only Have A Few Seconds So STAND OUT!
Jason reminds us to Enhance Relationships Then Present Value
Jason says that Explanations up front = education; Explanations afterward = excuses
Jason Shares That You Should Get yourself into state before trying to get your audience into one
Jason Reminds Us That Different is better than better

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Tracy Shares 10 Ways To Stay Focused On Your Goal In Order To Get Them Accomplished Faster.

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Tracy Shares A Number Of Tips To Help You Set Crystal Clear Goals For Your Life And Business.

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Tracy Share The Importance Of Seeing The Forest vs. The Tree When Striving For Your Goals In Life, Relationships And In Business.

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Tracy Share 4 Reasons Why You Should Turn Your New Year’s Resolutions Into A Goals

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Ari shares that no matter the road, hard or easy, it is up to you! About the importance of learning from wherever you can, to stand up and fight for what you believe in and how motivation means nothing without action.

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Tracy shares The 8 Attitudes You Need To Avoid If You Want To Grow And Succeed In Business, Relationships And Life!

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Tracy shares how to avoid being labeled an email, phone, or messenger nuisance and avoid getting a NO by doing a couple simple things with your prospect.

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Tracy shares how you can stop letting others cash in on all your hard earned marketing efforts, talks about your irresistible offer, the customer journey and why we need to remember to close.

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Tracy shares the LOCI memory recall technique and how you can use it to remember important speech content, dates and even recall peoples names quickly.

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Sara the path she has taken like so many others going from working for other so working for herself trying multiple industries until she found what really resonated with her, teaching others how to start, run and monetize on a budget.
Sarahs shared a number of great tips and resources on how to get your business up off the ground and running for a minimal amount of month initially and keep it running on a very small budget.
Sarah and I discuss some of the many ways to monetize - Affiliate marketing, course creation, coaching one-on-one or to a group. Going from your first $1 online to creating an ongoing revenue stream.
I repeat the importance of my mantra - Learn Do Teach - I have mentioned this one a few times here but it is that important to call out again.

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Tracy shares 10 things you need to be doing in order to be more productive while working from home.

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Tracy shares 10 things you are going to have to do in order to dominate the next year in your business life and your personal life.

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Tracy shares 3 ways to step into your discomfort zone and make it a little more comfortable so you can reach your goals be they business or personal.

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Join The Dark Horse Facebook Group

Tracy shares two key lessons we can learn from dominos and how that can get us to reaching our business, personal, relationship or entrepreneurial goals.

DarkHorseSchooling.com

Join The Dark Horse Facebook Group

Annah’s story reminds us great ideas come from the simplest of moments and they do not have to be BRAND NEW ideas; that things won't always play out as hoped and that we should give back however possible.
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Tracy shares a number of social media lessons and tactics we can glean from those larger, more influential businesses out there.

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Tracy shares 6 smart ways to use social media to build hype for your product launches and relaunches.

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Tracy talks about some of the causes of conflict on social media and how we can handle them.

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Tracy reminds us social media should be a dialogue not a monologue and shares 3 tips on building your know like and trust factor as well as your engagement online.

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Join The Dark Horse Tribe Facebook Group

Jess reminds us to be mindful of those social media growth scams that can do more harm than good.
Jess shares that we need to use social media wisely and stay connected to it and the business
Jess tells us why we need to step up and GO BIG!
Jess then shares a number of social media tips to build and grow our social media presence in the correct fashion!
Jess also talks about the two different types of entrepreneurs out there - one of which is the Booty Call Entrepreneur

Jess Jacobsen links

1st 7 days of social media content

Instagram

Facebook

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Tracy shares that all leads are created equal and that it is more likely you and your sales process that is keeping you from making sales.

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Tracy shares 5 marketing tactics you should be considering to help insure your business marketing success in 2021.

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Tracy shares lessons from three different business start ups that we can learn from in order to increase our chances of entrepreneurial success.

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Tracy shares seven things you do not want to do if you want to be successful as an entrepreneur in business.

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Tracy shares a number of entrepreneurial business projects that you can start, market, advertise and profit from TODAY!

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Tom shares why it is important to be a producer 1st ; why you have to show up and do the work EVERYDAY; discusses a minimum viable product's importance; shares his MILK method to success and finally Tom asks...are you a good person and why that answer is important.

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Tom Gaddis links

Milk Method Freebie

Website

Website

Tracy talks about important rules to run your marketing and your business by during the unprecedented times resulting from the COVID pandemic

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Tracy talks about some key factors of leadership, how to lead through service, to serve as you lead and why sometimes as a leader you just need to get out of the way.

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Tracy talks about the importance of attending networking events. Gives 8 reasons why you should attend and how they could even save your business.

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Tracy talks about the benefits of finding whales for business, where to find them and what they are looking for before they will buy from you.

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Tracy talks about the reason 50% of new business’ fail and the 4 things you need to be doing to be a part of the 50% that succeed in your entrepreneurial journey.

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Jake reminds us that vanity metrics don’t always equal great coach
Jake admit that he was not happy with his choices and why
Jake shares thoughts on looking for a paradise you are already living in
Jake share the importance of building those human connections

Jake Anderson linksFacebook Group
Website

Tracy talks about the 5 things you are going to find necessary to ensure your entrepreneurial journey is successful today and in the future.

DarkHorseSchooling.com

DarkHorseSchooling.com/DarkHorseTribe

Tracy shares the importance of using your voice and asks where do you want your voice to take you in your life, business and marketing? Also where do you want to take your voice/message?

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Tracy shares the importance of using your voice sharing 3 tips to empower your voice for your success and the success of your business or movement.

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Tracy shares the importance of finding and using your voice for not only your success but the success of your business and all those within your tribe and influence.

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Tracy shares six very important questions every entrepreneur should ask themselves in order to become and stay successful.

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Angela talks about finding your motivator, that thing that moves you forward or whoops you upside the head to get your butt and moving
Angela asks “Did you put in the time and the work” in order to get the results you had hoped to get from yourself, your business or that program you invested in.
Angela asks a powerful question: “Do you want to be an expert or a pioneer?”
Angela chat about tech, physical and digital and asks what is next
Angela shares the three Cs of business and why they are so very important.

Angela Giles links

Website & Resources

Website

Tracy shares not only the importance of social proof in growing your business but how your customers would be excited to give you that social proof.

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Tracy shares 6 foundational tips that you need to hear as they are critical in marketing and growing your entrepreneurial venture or business online and off?

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Tracy shares what the 3 common traits amongst all successful entrepreneurs are and even gives you some homework to help you engage these traits now?

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Tracy asks and answers the question why is humility a vital entrepreneurial quality needed for success?

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Tracy reminds us that success cannot be rushed. Reminds us that even someone like Oprah Winfrey took 3 years to create a winning strategy and foundation for her network.

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Peter reminds us of the importance of the STICK is achieving our goals and dreams - how the carrot is not enough
Peter talks about where we are getting our dopamine hits and how that can be keeping us from achieving our dreams.
Peter shares a bit about the hero’s journey and how business success, life and the movies both follow this path.
Peter shares the importance of mentors and coaches in reaching your goals

Peter Beattie linksWebsite
Facebook
Personality Test

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Tracy asks you to look at your past stumbles, bumbles, trips, falls and faceplants. Then teaches you a four part process to turn those falls into opportunities to reach new heights through F-I-R-E.

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Tracy continues to ask the question what do you have to give up to be successful then gives you three more things you will need to give up to reach your desired level of success.

DarkHorseSchooling.com

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Tracy continues to ask the question what do you have to give up to be successful then gives you four more things you will need to give up to reach your desired level of success.

DarkHorseSchooling.com

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Tracy continues to ask the question what do you have to give up to be successful then gives you three more things you will need to give up to reach your desired level of success.

DarkHorseSchooling.com

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Tracy asks the question what do you have to give up to be successful then gives you three things you will need to give up to reach your desired level of success.

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Larry shares how setting two goals changed the direction of his life
Larry reminds how we need to jump in and figure it out
Larry share the importance to self care and caring for those around you
Larry share how it is not about the money but that it is about the passion inside

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Larry links

Website

Podcast

Instagram

LinkedIn

YouTube

Twitter

Tracy asks the key question: are you a player or a pretender? Then he goes on to give five core ways to determine which you are as a leader and an entrepreneur.

DarkHorseSchooling.com

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Tracy shares four quick and easy tips on how you can get yourself, your product, your service and your company to stand out from the crowd!

DarkHorseSchooling.com

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Tracy shares five quick tips to help us recharge our inspiration so we get back out there and get our important actions done!

DarkHorseSchooling.com

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Tracy shares five questions we should ask ourselves when we consider a new task, project or client as he reminds us that there is an upside to saying no.

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Tracy share three important conflict resolution tips to help you stay happy at home as well as at work

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Andres discusses the importance of communicating with your audience
Andres shares the importance of persuasion for business and for yourself
Andres reminds why we should listen!
Andres shared why we should take lessons from one part of our life and utilize them in other areas of life and in other business’ as well.

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Andres Roaro links

LinkedIn

Facebook

Tracy shares about why you need to stop expanding your product or service lines and tells you what is the ONE thing you need to keep doing in your business to insure success!

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Tracy shares why you should give 100% to every role? Every role has a huge impact on the outcome of so many things in life, business and your character

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Tracy Discusses perseverance’s impact on your success as well as letting you in on the other two three key factors you need to insure your success in life and business.

DarkHorseSchooling.com

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Tracy discusses what four Strategies should you employ if your entrepreneurial dream is NOT your reality.

DarkHorseSchooling.com

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Tracy discusses the 5 bottom line enhancing processes or loops that you HAVE to have in your business to maximize your profits from each prospect.

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David Meltzer shares the 5 things we need to do to completely change our life or business for the positive
David discusses his relationship with money and how it has impacted him over the course of his life.
David tells us why we all need to vote for what you want, to follow your dreams and passions.
David reminds us what three values we should live in daily. Also, tells us why pain is an indicator that we should be paying attention to.

David Meltzer links:Website
Twitter
Instagram
YouTube
Facebook
LinkedIn
Text Community: (949) 298-2905

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Tracy chats about the power of the outrageously REAL satisfaction commitment and how it can be leveraged to increase your sales!

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Tracy chats about how you can and need to craft your irresistible offer first! How your offer does 85% of the selling. Giving a great example of how you CAN sell ice to Eskimos, with the right offer.

DarkHorseSchooling.com

Tracy shares more about using humor and using it effectively. Giving us the 10 rules for using humor effectively in speeches, presentations, keynotes or just casual conversations.

DarkHorseSchooling.com

Tracy talks about using humor and using it effectively. Then he talks about the 7 different types of humor you can use in your content, presentations and talks.

DarkHorseSchooling.com

Tracy shares why you should be sharing your best content with your audience and your tribe for FREE? Why should you be giving away some best tips in order to build your know like and trust factor!

DarkHorseSchooling.com

Joey shares about putting music to your message and the power behind it
Joey talks about the pitfalls of acting like the manager when you are still the janitor
Joey share why you should open your mind and act without permission

Joey Yaks links

Website

Facebook

YouTube

DarkHorseSchooling.com

Tracy talks about why you probably need to fire 80% of your current customers in order to grow your business to the level you desire and deserve.

DarkHorseSchooling.com

Tracy shares the importance of having a positive mental attitude to achieve the success you desire and shares three tips on how to get and grow your positivity.

DarkHorseSchooling.com

Tracy talks about the secrets of successful online speaking. Sharing the three things that online speaking success is not and one thing you HAVE to do to be successful speaking online.

DarkHorseSchooling.com

Tracy shares 8 Ways To Motivate Yourself When You Just Want To Chill. 8 Ways On How To Get Your Butt Moving To Get Important Shit Done!

DarkHorseSchooling.com

Tracy talks about how entrepreneurs that want to level up their business should do this ONE thing early on to create the momentum we all want in order to reach those high revenue goals like $500K and beyond!

DarkHorseSchooling.com

Tanya shares the varied path that brought her to the point of creating her very successful multi location business.
Tanya shares the importance of learning when to stop working IN the business and start working ON the business.
Tanya shares the story of how her business faces a tragedy that her entire industry had never faced before, and how her reaction to that was watched by everyone including the media.
Tanya shares how she took all her learning and is not leveraging that expertise to others outside her industry and helping them grow their business as well.
Tanya reminds us how and why is important to embrace the changes that happen, especially in 2020 with the impact of COVID
Tanya drops so many other tips and ideas in this episode as well!

Find all of Tanya's Links at: DarkHorseSchooling.com

Tracy talks about the two primary types of advertising, Direct Response and Institutional advertising and shares which one he thinks you should be focused on.

DarkHorseSchooling.com

Tracy shares three thoughts you should seriously consider when evaluating your overall life purpose then gives you the steps to take action and start on your road to life success.

DarkHorseSchooling.com

Tracy shares how and why objections are just questions. How to answer them and what you need to bring to the table in order to create a profitable business.

DarkHorseSchooling.com

Tracy discusses the two things Success is NOT, and five things that Success IS and uses the history of Henry Ford to help solidify these points.

DarkHorseSchooling.com

Tracy discusses the mindset of sales and what successful marketing looks like and how to implement it in your business.

DarkHorseSchooling.com

Ray shares his vast history in the video business world, the changes he has seen and even been a part of.
Ray shares a number of innovative uses for video in business and marketing, past, present and on the horizon.
Ray shares some great tips on using video in our business and marketing, even a new tool that all of us can use.

Ray Lane Links

FreeVideoEditor.co

Facebook

YouTube

Dee talks about how your life is all about balance. Balancing your career to home life and visa versa and the impact that balance or imbalance can have on your character.
Dee shares her thought about empowering our excuses
Dee shares her insight about building a business on human connection and how to tell which people coming into your world are sincere in building that connection with you.
Dee shares how she is scared shitless even when she is being bold.

Dee Williams links

Individual Audacity Website

Staffing Academy Website

Dees Website

LinkedIn

Facebook

Twitter

YouTube Channel

Instagram

Tracy shares the 7 proven steps that move a prospect to a sale

DarkHorseSchooling.com

Tracy shares tips and techniques on rapport building by learning how to remember and use people names

DarkHorseSchooling.com

Tracy share his 10 basic rules for using social media effectively in your business

DarkHorseSchooling.com

Tracy outlines and reminds us of the importance of defining what success is to ourselves. Then gives a quick assignment so help move us forward towards its attainment.

DarkHorseSchooling.com

Tracy discusses the 7 stages of the customer journey and how that creates a successful & profitable model for your business.

DarkHorseSchooling.com

Tracy shares the 6 Important Cs of entrepreneurship
Tracy announces a format change to the podcast that will be starting Sept 27 2020
Tracy pauses to say THANK YOU to all his listeners as we have hit 3,292 download in the last 43 days since launching!

DarkHorseSchooling.com

David shares his story where he, like so many others, started down one path prior to finding the one that made his heart sing.
David was giving the moniker “The Fixed Ops Mastermind” but he took it and ran with it. Creating something from nothing and building a win-win from himself and those he served.
David, while being an expert in his field, realized he didn’t have ALL the answers. So, he brought in experts that did. Thus adding even more value to the mastermind he had created
David shares the great advice of why you should just get it out there!
David shares why you should be a people server

David links

Website

LinkedIn

Podcast

DarkHorseSchooling.com

What are the two key mindsets I have encountered around goal setting
What does the goal setting process start with?
What a good goal setting process for me to go through?
Why should I involve others in my journey?
Do I need a deadline?
What final two things do I need to help insure my success?

DarkHorseSchooling.com

Luis shares how he started in a completely different industry than he is currently in. How he found his passion and leveraged it through guidance from mentors, masterminds, courses and coaching
Luis shares how he invested and invests in himself to grow his skills and thus his business
Luis shares the power of leverage, especially in how you can leverage one piece of content into 4 to 10 or more pieces of content
Luis shares the power of pre-framing and advises us why we should start with the end in mind.

Luis Diaz links

EMAIL

Website

Facebook Profile

Facebook biz page

Podcast Domination VIP Inner Circle FB Group

Instagram

LinkedIn

The 100K in 100 Days Ebook & Audiobook Version

How do you avoid getting hung up in the plight of procrastination?
Tracy shares some of the key procrastination drivers how we all fall prey to the plight of procrastination
Tracy shares some great tips and ways of curbing your procrastination
Tracy shares a simple tactic you can put in place today to avoid your procrastination

DarkHorseSchooling.com

John chats about how he has combined his passion for the martial arts and his sales experience to create a niche for himself.
John reminds us of the importance and discipline, grit and perseverance and share how those become a key to your success
John shares about absorbing what is useful and what to do with the rest.
John reminds us about the importance of why we should learn basic sales skills
John reminds us to focus on our strengths but also reminds us that there types of weakness that we should pay attention to as well
John tells us why we should go with your gut in life and business!

John Molyneux links

6 Killer Samurai Closes PDF

Success Breed Success Podcast

Sales Samurai YouTube Channel

Christina reminds of the importance of continuous learning, building your skills and leveraging them into your business.
Christina reminds us that if you're not happy SELL IT! Then tells us what to do next.
Christina talks about how no matter how much you plan, it will NOT go the way you plan.
Christina shares the secret sauce of hospitality and training.
Christina shares her top tip of being a successful business owner!
BONUS - Christina shares how she came run an additional business for Gene Simmons, the bassist & Demon from the rock group KISS!

Christina Vitagliano Links

Monster Mini Golf Website

Gene Simmons Axe Website

Facebook

Casey shares her journey through the emotional trials of anxiety and how she finally regained control
Casey reminds us that we are not our thoughts and goes into the importance of remembering that molding our thoughts builds a better life and business
Casey tells us to stop settling in our personal lives and how that impacts our business lives and visa versa
Casey leaves us with a golden tip of being the person that has already achieved the goals in business and in life that we want to achieve.

Casey Edward links

Website

Podcast

Facebook

Instagram

Being a successful entrepreneur takes a lot of work, a lot of vision and a lot of perseverance. These are 21 tips, i have gleaned from my experience and from entrepreneurs who have already found success, some of which have been guests on this show. By sharing them I am hoping they will help you navigate your path much more easily.

What’s your favorite success tip for entrepreneurs? Share it below in the comments section below. Shoot me an email at tracy@darkhorseschooling.com

http://DarkHorseSchooling.com

Yasmine shares how she went from 12 years in the corporate arena right into what she called the entrepreneurial wilderness and finally how a coach help guide her through that wilderness
Yasmine asks the question: do you recognize what you do with ease? She was lucky enough to have her coach shine the light on her core skill that she was able to use to bring value to her clients and the marketplace
Yasmin shares her four core principles of getting big results in tiny time. This is the baseline for her being able to build a great business working only 20 hours a week.
Yasmin advises us on the one thing we all should focus on to build a solid foundation of value for our business.

Yasmin Voragee links

Her Book

Website

Facebook

LinkedIn

Podcast

Tiny Time Toolkit

Tiny Time Big Results: 4 Principles to Run Your Profitable 20-Hour Week Business

Kelly reminds us that you can’t tell where you are going if you forget where you have been.
Kelly talks about the importance of a team & only working with people you enjoy!
Kelly tells us about the importance creating a rhythm in your work and working within your rhythm
Kelly shares why you should go into your business with the exit in mind!

Kellys Website

Kellys on FB

Kellys on LinkedIn

Kellys Podcast

Kellys Freebie

Kent reminds us entrepreneurs that failure is a part of starting your small business. Not all of your small business ideas are going to pan out. Often even good business ideas have to come at the right time.
Kent talks about his business pivot in our current pandemic impacted environment. Whether the Spanish Flu in 1918 or the Corona Virus in 2020 small business have had to do this to survive and thrive
Kent discusses the disconnects that can be experienced in sales and marketing. Sales promotion needs to be aligned and Kent share a number of inside that we all can learn from.
Kent discusses why price is not the number one reason for purchase, and then share this ONE thing we all need to be doing to find out the reason.

Kent on LinkedIn

Kents Books On Amazon

Kent on FB

Kent On Audible

The Sales/Marketing Battle: Are They Working Together Toward the Same Goal? They Can Be and This Book Explains How and Why It Is Important for Your Organization.

None

Justin shares, from his perspective, why it is important to evaluate your value system vs. the value system of those around you - even your employer. How Free PLR and licensed content (i.e. PLR Articles & bundles & create common) can be leveraged by your business via master resell rights, you can build your brand and get out the content you need to show your expertise. Why you should be 10x’ing your value on what you put out into the market. How he built his team over time into the business he has today, the importance of documenting and systematizing your processes and procedures

Justins Website

5 Part Mini Course

Justins YouTube

Justins FaceBook

Brian shares why and when he vowed to never be in the position where he is unable to say yes to his family because there is not enough money in the bank to do the things they might ask him to do.
Brian shares where he found his calling, his comfort in the entrepreneurial world. Why you should listen to the marketplace when it comes to what you have to offer.
Brian shares some amazing insights about repurposing content and how automation can be a huge benefit to you, your business and your entrepreneurial journey.
Brian reminds us that where we are today in our business or personal life is 100% on us. Then he shares how we can take better control of that to build ourselves and our business higher.
Brian shares with everyone some great tools he used in his business and you should consider using in small business as well.

Get Brian’s list of "go-to" automation tools and resources

Brian’s Website

Brian’s Facebook

Brian’s LinkedIn

What Five Attitudes make up your personal and business success?
These 5 'tudes make up the Penta'tude of your success in business and in life
- Multitude
- Magnitude
- Latitude
- Attitude
- Gratitude

Shownotes

Jon discusses coming up from a tough childhood, to failing at multiple businesses. Finally finding a mindset that changed it all for him to the point of having Les Brown as a mentor AND a client.

Shownotes

Jon's Website

Tiffany shares her roller coaster life of abuse from childhood through into adulthood and how she not only overcame it but was able to turn her desire to help others overcome such mental blocks into a business
Tiffany reminds us of the value of the platinum rule
Tiffany give a great example of how she took her core business and turned it into three business’ marketing to completely different niches
She also share a great tip from all us entrepreneurs to take to heart as we build our business

Tiffany’s 10 Day Mini-Course

Tiffany's Facebook Group

Take The Leap Podcast

The Blue Lotus Mind Institute

Elite Performance Consulting

Better Leads Academy

Hayden discusses not just finding his passion in Marketing but combining that with two additional passion so he adds value to his customers, clients and employers
Hayden discusses giving first by serving in smaller capacities to learn and be in position for other great opportunities!
Hayden discusses having a goal behind the goal. It is not just about selling products it is about educating the customer on this high level topic as well.
Hayden shares some great tips on being authentic and having humility while being strong enough to ask question and to share your input and opinion

TheHuntingPublic.com

Hayden Krimmer on Instagram

The Hunting Public On YouTube

My Guest Tony Whatley the author of "The Side Hustle Millionaire" discusses how he generated simple ad revenue before social media growing to a 300,000 subscriber base? How does that apply today? Should your side business only be side money? What are the dangers in false expectations? He goes on to discusses the pros / cons of just trading time for money. Chats about one event and simple question that drove the pivot from Corporate america to running his own entrepreneuria business full time. Then, finally shares what he would do if he had to start over today with no resources just the knowledge he has gained over his years.

Be sure to check out Tony at:

365 Drive Entrepreneurs facebook group

365Driven.com

EP - 001 Who Is Tracy Brinkmann? Why Should I listen to him? Tracy shares some of him story. Telling about the rollercoasters in his life and those dark tunnels we all travel now and again and what he had to own to get on the right track. He also shares what this podcast is going to be all about.

From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of a child to running departments of some of corporate america’s finest companies. My name is Tracy Brinkmann, I invite you to learn from this Dark Horse all that I have learned and am still learning about the entrepreneur business and personal development game….