Bite Size Marketing Hacks: Recent Episodes
Frontier Creative
Get actionable tactics and strategies that give you the confidence to stay on top of changing digital trends and keep your business growing through effective digital marketing. Find us in OKC. More tips at http://bitesizemarketinghacks.com
Clubhouse took 2020 by storm by generating an exclusive digital asset idea that built FOMO for those not invited. Now competitors are everywhere…can it survive?
Connected customers are buying customers. Does your instagram strategy maximize the customer experience? Learn 4 simple ways to amplify your customer experience and in turn increase sales.
Is your branding impacting your conversion rate and sales? It might be. In this episode we unpack 7 steps to evaluating the effectiveness of your brand and how it stacks up against the competition.
Is the once-exciting remote work life feeling stale? Let’s talk about some ways to keep up with everything as an entrepreneur while you change up your work environment.
If you model your strategy after the successful, you can expect the same results. In this episode we look at what other Small Businesses are using in their social media marketing strategies to be successful in 2021.
No doubts about it, Facebook became a controversial platform in 2020 because of Big Tech censorship. Should you still use it in your marketing? These stats are unbiased and will help you decide apart from what the swirl of opinions might tell you.
With the smash success of the app Clubhouse with audio social experiences, Facebook is rumored to be preparing a response. What could this mean for your social media marketing and how could you take advantage of this on the platform? Let’s talk about what’s happening and what this means for your business.
Your website is the only digital real estate you own, so you need to make sure it converts. Today we unpack the essentials to consider that can be the difference between a pretty website with no traffic and a digital home for your brand that helps grow your business.
Podcasting remains one of the greatest opportunities for getting your brand out there in 2021. In this power packed episode (only ten minutes long!), we unpack a flyby overview guide to starting your new podcast.
As more and more people work from home, your opportunities as a freelancer or as a business owner seeking to hire freelancers has expanded enormously. Today we share an exciting update coming to LinkedIn for the future of freelancing.
Marketing opportunities follow behavioral trends and usage stats.. do you know what the latest trends are for the platforms you use? Learn what platforms are trending and what consumer behaviors are getting the most eyeballs in 2021.
Is Facebook Marketing not as effective as it used to be for your business? Today we unpack exciting new opportunities on TikTok as the platform enhances its ecommerce functionality making it very attractive to businesses in 2021.
Does your business or organization reach it’s goals? Or even if you are starting a new business, do you know how to maintain productivity? Today we unpack 5 key skills you need to be building into your business or organization’s culture to reach your goals.
5 more social media trends that can change businesses and help them THRIVE while others only survive. Check out the previous episode to hear the other top 5 trends for the year.
These social media trends can change businesses and help them thrive while others only survive. Check out these top trends and find what works for your business in this dynamic year!
Could Facebook be unseated by this newcomer to the social media space in 2021? A new report shows that this is possible given the changes that happened last year.
Censorship and changes to social media platforms abound this week. What is the future of WhatsApp and Facebook as users flee the platforms? Here’s what you need to know.
Do you have the data you need to get conversions through Instagram? Well now you just might. The latest update to keyword search integration on Instagram is a major opportunity for businesses like yours to connect with new users and grow your business through the platform.
With changing terms of privacy agreement on platforms like Instagram, many are considering diversifying their marketing channels. Email Marketing is definitely the way to go. Here are 6 compelling reasons why and how to get started.
The COVID season of 2020 has come with a lot of distraction. You need to know how to stay fresh in your brain space so you can dominate the competition in 2021! Today we look at 5 proven tips to keeping your brain active and improving.
With the rise and normalizing of TikTok and Snapchat, 6 second video ADs may be here to stay. Not only is their effectiveness increasing, but even 15 second ADs are beginning to be seen as intrusive. Here’s what you need to know.
Facebook is rolling out some BIG changes for E-commerce as well as messaging integration. Today I unpack what you need to know to dominate your Facebook marketing in these areas in 2021!
Love it? Fear it? Either way, you need to know what is coming for TikTok in 2021 and what that could mean for your marketing and business. Today we unpack trends and opportunities on the platform that are coming very soon.
Facebook LIVE is back! That’s right: because of COVID-19, LIVE video has begun to trend again on Facebook and here is what you need to know about this trend to capitalize on the opportunity for your business in 2021.
$1200 VALUE Black Friday Deal (at the end of the episode—stick around to get in on it) and e-commerce stats that will help you identify trends for online marketing into 2021.
Video continues to dominate marketing in 2020 and into 2021. This little unknown app will quickly and easily help you create content that will stand out and get more eyes on your content.
COVID-19 and many other factors in 2020 have led to a change in how we work. Have you adjusted your approach to the changing times? These rules used to work but need updating; don’t get stuck thinking in a way that will bottle neck your business growth!
Gen Z makes up around 20% of the workforce and that will increase in the days ahead. Do you know how “centennials” tick and how to connect your products and services with them? Today we unpack 5 characteristics of centennials that will shape how you see Gen Z in the days ahead.
Marketing has moved more and more towards direct messaging where WhatsApp is king. A recent announcement by WhatsApp features new functionality for businesses that will give businesses like yours more opportunities to connect with users and get sales through the app.
The uncertain macro economic situation is all but obvious to EVERYONE, so what does Square’s move towards investment in bitcoin tell us? In short: decentralization. This will be a move in the days ahead that will impact every business and their marketing. Here’s what you need to know.
Brands endure in times of uncertainty where businesses themselves may struggle. You need an enduring brand. Today we unpack 3 tips from a CEO that has successfully navigated 2020 and created a thriving brand.
Great Clips had a strategic plan when the pandemic hit. Since then, they have identified what worked among franchises that were most successful in their network and have doubled down on their strategy…leading to growth! Learn why a strategic plan is essential during uncertain times.
Considering starting a business? So are millions of other Americans…it’s actually a great time to get started. Learn how to increase your chances of success with these 3 tips as you consider how to get your idea off the ground.
Pandemic? Election Uncertainty? Economic challenges? On the surface it might not seem like a good time to start a business, but the reality is that this is the PERFECT time. Listen in to hear 5 reasons why.
THIS mindset shift will change everything for you in how you approach productivity. Are you ready for this?
Your business is vulnerable during times of uncertainty, and that’s why you need to be invested in building a durable personal brand. Today we unpack 4 keys and Rashawn shares how he built his personal brand.
Rashawn has had a hard month; he updates us on some personal tragedies. And we share our personal take on the elevator pitch and how to make sure it lands.
Research has shown that elevator pitches that veer outside of 4 maxims are instantly less likely to be received. In this episode we unpack these four maxims so you can make sure your next pitch lands!
Statistics show that closed caption videos get a lot more views than those without them. In this episode, we look at Facebook’s own tips for maximizing closed captions on their platform so your content’s reach can explode!
Passive income has become a holy grail buzz word in the last few days among entrepreneurs. But most of the time people think of it as getting money for no work. It may actually be a worthwhile goal to build towards passive income in your business, but there are some problems you need to account for. Let’s talk about it and set you up for success!
Google is King of Search and they are announcing some big changes to search that could affect your SEO. From segments to improved contextual matches, here’s what you need to know.
Huge news this week as Twitter and Facebook censor significant news stories. Do you have a website and know how to grow it? It is the only digital real estate you own in the age of digital censorship and you need to know how to make it effective for your business.
YouTube is second only to Google in search. You need to know how to grow your YouTube channel so you can get more eyes on your channel and brand. The biggest key is knowing what kind of content to create. Today we look at that topic and others in this very useful episode.
Marketing tactics and channels may shift and change, but these three elements of marketing never do. In uncertain times, you can count on the 4 P’s of marketing to help you navigate how to get the purchase from your customer. Today we go back to marketing basics.
Your website is the only digital property you outright own. You need to invest in long term optimization for its exposure on Google. Today we unpack 4 practical and technical tips for ensuring your site is what Google is looking for.
Is there room for intuition in business? Yes, most definitely. Decades ago, experts may have thought differently, but over the years many have changed their opinion and believe that intuition can be another tool in the business tool belt. Learn what your intuition may actually be and when to trust it.
As your business grows during these uncertain times, you need to know when to consider freelance labor and when to hire employees. Today, we unpack the benefits of freelancers and things to consider when using freelancers over full time employees.
Consistency in revenue and new business is critical to business growth. Do you have it? Today we unpack the number one reason you are not experiencing consistency in this area and give 3 ways you can tackle this problem.
Do you know what not to do? Find out in this helpful episode that’s part 1 of 2 diving into what does not work on social media in 2020.
Do you know what not to do? Find out in this helpful episode that’s part 1 of 2 diving into what does not work on social media in 2020.
Are you getting the sales conversions you want from your Facebook posts? You need to know how to create a landing page that gets the sale. Today Mark unpacks the essential elements to creating a killer landing page.
A LOT has changed in 2020, right? How much of the changes to how you run your organization or business will be permanent? Let’s talk about it.
Do you know how to optimize your website not only for Google search, but also for the user experience? Today we dig into specific attributes of your website that you need to factor in.
Many feel overworked and burdened with a lot more admin and work to keep things going during COVID. There may be relief through outsourcing in a way you haven’t considered. Today we look at simple steps and strategies for outsourcing that could change how you do business!
Your external productivity is a bi-product of your internal state. Do you have a strategy for resetting your internal state during “off hours?” Rashawn and Mark share their practice during off hours for maintaining perspective and full engagement.
The night before Rashawn’s book was released, he felt all kinds of emotions because of how vulnerable he was in the book. But that same vulnerability has caused many to approach him and resonate with the book itself. Learn how you can apply Rashawn’s vulnerable approach in your marketing to get your message out and grow your business.
The night before Rashawn’s book was released, he felt all kinds of emotions because of how vulnerable he was in the book. But that same vulnerability has caused many to approach him and resonate with the book itself. Learn how you can apply Rashawn’s vulnerable approach in your marketing to get your message out and grow your business.
Should you still be advertising on the Facebook platform after this iOS 14 release from Apple this Fall? We unpack what you need to know about how it will impact Facebook and how you need to respond.
Want to look professional while LIVE streaming to Facebook? Until you can afford the software, did you know that you can use zoom? Today, Mark unpacks the simple built in features that allow you to use zoom like a low budget production studio.
In this time of uncertainty, your brand’s value and perceived credibility is essential. Learn how to build your credibility with your audience online so you can thrive in this uncertain time.
Here are five of the superstar’s best quotes, which can provide a window into his mindset and help you share some of his Mamba Mentality.
Are you on top of changing trends during this COVID era? You need to be. Today we unpack YouTube data showing search trends during COVID and how you can use this information to tailor your marketing.
Do you have a big idea for a business or new venture but you are waiting for something to start? Today we unpack what you need to hear to feel confident to step out and try so you can get started.
Everyone knows it takes a LOT of hard work to be an entrepreneur, but burnout will defeat your goals. You need action steps to avoid burnout. These practical steps are actionable and will help you be more effective.
Do you have daily marketing tactics? You need to think through and plan action steps to take each day to reach your goals. Learn what we do that you can use in your own business or organization.
Email lists continue to be one of the best ways to turn leads into clients. Do you have a strategy for your list in 2020? You need this episode as we unpack 5 strategies to add subscribers to your list.
Email lists continue to be one of the best ways to turn leads into clients. Do you have a strategy for your list in 2020? You need this episode as we unpack 5 strategies to add subscribers to your list.
Are you disappointed with your content’s effectiveness on social media during COVID? Today we get back to basics and assess how we are doing at applying the basics of consistency and engagement during this unique COVID season. Nuggets for even the most experienced among us on this one!
Rashawn’s new book “Start Where You Are” releases next month, but his message has been brewing for far longer. Learn how his book has been effective in helping market his message and how you can do the same.
Never underestimate the power of the common human experience in connecting with people for your business. Your past story is filled with powerful ways to connect with your subscribers, followers, and clients. Here’s how to use it!
Did you know your brand can stand out with just a few tones of a jingle? And research shows it can be one of the most effective ways to communicate your brand and values. Today we talk effective audio branding.
How long does Elon Musk and Mother Teresa sleep? And how long or short should you be sleeping to be most effective? Today we dive into the routines of successful people.
Is it safe or a no go? TikTok is very hot right now, but should you stay away. Today we unpack the pros and cons.
Sometimes the most practical thing you can do to impact your marketing is to reflect on your successes and challenges. Today we unpack strategies to do just that.
This list of top platforms in 2020 surprised us: a few newcomers on the rise and some older platforms have trended down the list significantly. Learn how your social media platforms of choice rank against other platforms.
Stamps.com got me (Mark)! Here’s why their mailer worked and even got me to open it. If you can understand this principle, you can get people to open your content too.
Google algorithms have changed and keyword strategies that used to work no longer do. This incredibly simple way to find keywords is still unknown to most people and more importantly…it actually works.
It’s easier to keep users than grow your audience. In this episode, we examine the science behind 3 factors that contribute to the growth of brand ambassadors and online community.
If your lead generating free content is not getting you leads like it used to, you need something that works in 2020. Online quizzes have a much higher response rate because of their interactivity and relevance for users. Learn how they work and how you can use a quiz in your marketing.
Can you give away too much free content and actually sabotage your business? Some say yes, and some say no. Today we will unpack our consensus opinion on whether you can give away too much free content and why this strategy works.
Unsure how to get the best guests for your podcast? You need guests to keep things interesting and grow your podcast reach. Today we unpack Rashawn’s top two tips for getting the guests you want.
Not sure how to take advantage of the surge in video marketing in 2020? This simple hack will work for any brand and is guaranteed to get more reach than other strategies.
If your content is not getting the engagement and reach you want on social media, you need to hear this episode.
Does your company show up in search results on Google as high as you would like to? If not, you may be making these common mistakes. Don’t let simple SEO mistakes slow down your digital growth.
Should you start a podcast or create webinars to take advantage of the increase in digital marketing during COVID-19? Today we unpack the pro’s and con’s of each and share our personal opinion on what works for business best in 2020.
Don’t miss out on the organic reach of Tiktok available to any brand who can create effective content. It’s virtually FREE marketing! Learn how to generate a strategy for the platform and whether you should be posting reactive or interactive content on the platform. Very helpful. Very practical.
Do you know how to generate passive income from your following on Facebook? Monetizing videos can be very effective at leveraging existing influence to build passive income. Learn what this means and the opportunities available to you in this episode.
Your people want to connect with a tribe in this uncertain time. Is your content building that connection effectively? You need clear and simple strategies for 2020. Today we share 6 with you.
Have you heard about the latest integrations on Instagram improving native purchasing through the app? Today we unpack changes to the platform and how that can better market your brand to your people.
Do you know how to take advantage of the organic reach available on TikTok? The FREE reach is available to anyone who can create great content. Today we unpack a case study into how you can do just that.
The purchase begins with the click, and if your clickthrough rate is low, your sales will be too. The colors, the words, and the placement matters. Just how much? In this episode we share secrets to more clicks on the buttons on your website!
With so much happening in our World that is demanding every person’s attention, how can you build your tribe? You need a strategy that works to stay connected to your people. Today we unpack keys to building an email list in the noise of 2020.
In the midst of so much uncertainty, podcasting continues to trend upward. The future is bright for even new podcasters with a great opportunity for exposure for your business. Here’s what you need to know in part 2 of 2.
In the midst of so much uncertainty, podcasting continues to trend upward. The future is bright for even new podcasters with a great opportunity for exposure for your business. Here’s what you need to know in part 1 of 2.
As protests fill the streets of every major city in the US, Rashawn shares his thoughts and reflects on ways to respond as a business leader.
Is your marketing getting a good response during these uncertain times? You need the latest research on what key words are trending to help you use words in your marketing that work! Today we share 4 with you that you can immediately apply.
Are you struggling to keep an adaptive perspective and mindset in 2020? Many of us are. This restaurant brilliantly adapted to the challenges of COVID-19 and gives us all keys to thinking adaptively.
Are you retaining customers in 2020? When crisis hits, it is essential to be effective at staying connected to your long time customers. After all, it is easier to keep customers than acquire new ones. You need a strategy for retention in times of crisis, and today we share insights and practical tips.
Does your website convert? You need effective content that shows off your skills and your ability to deliver results. This kind of content converts. Today we dig into how to leverage social proof on your website to increase sales.