The pace of change the podcast adtech industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and even advertisers and agencies are enormous. And so are the profits.
Presented as a companion but stand-alone version of the weekly newsletter of the same name, each episode of Sounds Profitable: Adtech Applied will be a fluff-free experience for you. Along with industry experts, I'll help you understand how you can take advantage of podcast adtech to stay ahead of the curve and, well... make more money as more money from advertising pours into podcasting. That Sounds Profitable, right?
Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.
Sounds Profitable
Tom Webster
Adam Brown
Guy Bauer, Hope Morley
Marketing Architects
Charley Tichenor
Chili Piper
Kevin Hart
Jeremy Schaller
Zahra Cruzan
MindFire (David Rosendahl)
Blake Beus & Greg Marshall
Jeremy Schaller
Nathan Barry: Author, Designer, Marketer
Madalyn Sklar & Kami Huyse
Thomas Umstattd Jr.
Martech Well Done
Krisz Rokk
Joey Strawn & Nels Jensen
The Business Identity Co.
Bluematter
Pam Moore Forbes Top 10 Social Media Influencer, CEO Marketing Nutz, Social
PandaDoc, Travis Tyler
Eclipse
Checkerboard Strategic Web Development
Celtra
GDlabs
Brian Meert
Christine Bowman and Melanie Moscicki
ID Comms
rasa.io
Shane Gibson
Kathleen Booth
Wilco de Kreij
Xaxis
Stacey Harris
Social Chain
Nathan Gwilliam
Peggy Anne Salz
Same Side Selling Podcast
efocusmarketing/Kate Barrett
#CreatorSpaces
Timothy Dick
6teen30 Digital
Konstantinos Doulgeridis
Jen Spencer
Tom Trush
Evo Terra - Podcast Pontifications
The ABM Leadership Alliance
Conor McCarthy
Overpass
Sophie Griffiths
Susan Finch - Funnel Media Group LLC
Cognism
Daniel Burstein
Armand Morin
Tim Rowe
Comcast Spotlight
Emarsys
Podbean
Rich Haik
Buffer
Matt Johnston
Pencil
Hank Hoffmeier
Leighton Hart
sociallyin
Lead Klozer
Jayme Soulati and John Gregory Olson
Miss Kemya
CallSource
Jacob Cohen Donnelly
Joe Escobedo
Davida Shensky
Chris Mechanic
Motion - A video podcasting agency for B2B marketers
Mark Evans
Scott D. Clary
Opensense
Jason Falls
HammerSport Marketing
Basic Bananas
HerBusiness (Hosts: Suzi Dafnis | Michelle Falzon)
Omar Zenhom
Celtra
BIZCATALYST 360
David Ziembicki
Judith Olbrych
Oli Billson and Tom Breeze
Jon Loomer
Evo Terra
Bob Sparkins, Leadpages
Tier 11
Susan Finch
LyleDJuliano
Sweet Fish
Madalyn Sklar
Robert Plank