OTs Get Paid Podcast: Recent Episodes
Trish Williams
This show is for the Occupational Therapy Entrepreneur who wants to grow and scale their business. We know that OTs lead with service, but what about the financial reward? Yep, we are breaking down those barriers and discussing money! Let’s find out exactly how OT business owners get paid, what they spend their business budgets on, their income and impact goals and how you too can grow a profitable OT business and GET PAID.
Are you tempted by the idea of making the change from clinician to OT entrepreneur? Perhaps you’ve already started the adventure, are struggling and want to connect with someone who truly understands your journey?
If this rings true, then today’s podcast is for you.
Join us as we highlight another member of our OTs Get Paid community, Melanie Batiste OTR/L. Melanie shares the moment that finally motivated her to ditch her stress-filled job (when she’d been thinking about it for over a year) and the top 3 factors that have brought her the greatest support.
Listen to this week’s episode and share the love with a friend!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Ready to get more clarity in your business? Here are 2 ways that we can work together:
Road to 100K Club - open to OT entrepreneurs who want to make six figures in their service based business.
100K Club Mastermind - open to OT entrepreneurs who are making $100k+ in their business each year and want to learn how to grow beyond time for money and gain more profit.
Do you consider yourself a leader?
A leader in your OT business? In your community? In the entrepreneurial space?
More than likely, you'd answer yes, but also - why are you even asking, Trish?
I. Am. Busy.
When your to do list to just too darn long and you're still trying to figure out how to build a strategic plan for your biz, does leadership just seem to ... soft ... a topic to be contemplating? How does today's episode on leadership help you get your work done, and most importantly, how does it affect your bottom line?
Dive in today with our guest Helene Theriault as we explore how leadership and the coach approach can contribute to the retention of your employees and goal setting - both of which make money in your OT business.
Listen to this week’s episode and share the love with a friend!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Ready to get more clarity in your business? Here are 2 ways that we can work together:
Road to 100K Club - open to OT entrepreneurs who want to make six figures in their service based business.
100K Club Mastermind - open to OT entrepreneurs who are making $100k+ in their business each year and want to learn how to grow beyond time for money and gain more profit.
In the noise of daily business, getting noticed is half the battle, right Peeps? That's why we're diving into three strategies that can make a difference to your OT business: networking, direct outreach, and referrals. Think of them as your trusty sidekicks in the quest for more traffic that will stick. Networking opens doors, direct outreach gets you up close and personal, and referrals? Well, they're like gold dust – spreading the good word about your business far and wide.
This episode we go in depth on how to put these three strategies into real action in your aready busy day.
Listen to this week’s episode and share the love with a friend!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Ready to get more clarity in your business? Here are 2 ways that we can work together:
Road to 100K Club - open to OT entrepreneurs who want to make six figures in their service based business.
100K Club Mastermind - open to OT entrepreneurs who are making $100k+ in their business each year and want to learn how to grow beyond time for money and gain more profit.
"Trish, just tell me what to do! I have no idea what to do next."
As an OT entrepreneur, I know you've got your hands full. Work. Home. In your community. All of it.
Most of it falls to you and sometimes there's no more room to make one - more - decision.
(Make it stop!)
What if you had a blueprint to make decisions in your business - and in life?
In this episode I give you a simple, 5 step outline to get clarity and bring you to the heart of your decision making journey.
Listen to this week’s episode and share the love with a friend!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Ready to get more clarity in your business? Here are 2 ways that we can work together:
Road to 100K Club - open to OT entrepreneurs who want to make six figures in their service based business.
100K Club Mastermind - open to OT entrepreneurs who are making $100k+ in their business each year and want to learn how to grow beyond time for money and gain more profit.
Welcome to our second episodes of this series.
Today we delve into the misconception that all tasks hold equal importance for OT entrepreneurs. And it’s the freedom in knowing which tasks to prioritize that bring freedom to your life as an OT business owner.
What are the signs that you’re the bottleneck in your business? What are the top 4 activities that you should be focusing on during your CEO time, beyond billable hours? Find out in this episode!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Checkout the resources mentioned in this episode:
Podcast Resources
We’ve only got two real assets - time and money.
You’ve heard me say this many times.
And, most OTs choose to save money and spend their time to grow their business. But, did you know there is real value in buying back your time? It’s such a key issue that I continue to work on with my group coaching program clients that I’m making this into a two part series.
Today, we discuss saying no and taking your attention back as an act against capitalism and overcoming the fear and privilege behind boundaries. We go beyond the surface and discuss real practices of how busy OTs with small profit margins can truly make this happen in their lives.
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Checkout the resources mentioned in this episode:
Podcast Resources
The episode kicks off with unfiltered honesty about battling sadness and grappling with change. It happens to us all!
Key Strategies:
- Mindfulness
- Organizational reset for better task management (spoiler: It's a simple trick)
- CEO Weekly Report: Instituting a systematic approach for comprehensive business oversight.
- Embracing Change: Saying yes to new opportunities while disconnecting from emotional triggers.
- Strategic Planning: Using this tool as the #1 strategy to make money and feel focussed in your OT business
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Join the OTs Get Paid Community of Paid Peeps
Checkout the resources mentioned in this episode:
Podcast Resources
Join us in this thoughtful podcast episode as we delve into the realm of automated sales, focusing on strategies that don't hinge on front-facing marketing like social media. How has Trish kept sales going, while slowing WAY down with the hustle and the long to-do list of all things marketing?
Key takeaways include:
- Easy Automation Tools: Discover user-friendly tools and technologies that simplify your sales processes, allowing you to effortlessly engage with leads and convert them into customers.
- Humanized Sales Processes: Learn how to create and optimize sales processes that guide potential customers seamlessly through the buying journey, sans the pressure of a constant social media presence.
- The Role of Data in Understanding: Understand how businesses can use data to help you recognize what is really moving the needle in your sales and marketing
- Authentic Connections: Explore alternative methods for building genuine connections with your audience without being omnipresent on social media platforms. Learn how automated systems can nurture trust and engagement over time.
In this episode, we continue to deep dive into the second and final part of the Protecting My Mental Health as an Entrepreneur series. Trish shares the nitty-gritty details - personally and professionally - that has taken years and multiple trials of trial and error to reach this stage. Find out the tasks that are kept (and automated!), delegated, and deleted to ensure the wheels are turning - while not impacting profit and impact.
Needing inspiration to find a suitable Operations Manager? Check out Ots Get Paid very own version of the job description here!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
Today, we are getting deep and personal.
Those in the growth and scale phase know we preach mastery! (Don’t know where you land in your business development? Take our quiz!)
And yet. What if your day-to-day just isn’t matching your mental health needs? Sometimes we wait it out. Other times, we need to make changes to protect our mental health as OT entrepreneurs. #dopamine
Trish goes deep in Part 1 of this two-part series, sharing some of the changes she’s implementing in her business to support her need for more joy.
And, exactly what she’s put into place for more flow and a “connection injection!”
If you want to see behind the scenes, for inspiration on how to protect your mental health, then this is the episode for you.
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
Today, we have a special treat in store for all of you who find yourselves slightly confused when it comes to VAs, assistants, and managers. Let's face it, keeping these roles straight can be a real challenge!
This fantastic question recently landed in our inbox, and I thought, “Let's dive into this topic and continue the dialogue." So consider today's episode, part two if you will, where we'll continue the conversation and help you navigate the hiring process for roles beyond being a therapist.
We're taking a closer look at how to understand your business needs, shedding light on the differences between these roles, and most importantly, guiding you in making those crucial distinctions for your own business.
Episode “Ah Ha” Moments…
🎯Understand Your Business Needs
Picture this: You're at a crossroads in your business, unsure of where to focus your efforts. We've got the perfect quiz that will help you determine your current stage of business. This quiz is like your business's personal GPS, guiding you to the right path with tailored advice. Take the "Get Paid" quiz HERE!
🎯 Assessing Your Business Needs
We've all been there, overwhelmed by a never-ending to-do list. By categorizing your tasks into marketing, sales, operations, finance, and fulfillment, you can easily identify areas that require extra support. Learn how to outsource like a pro!
🎯 Differentiating Between a VA, an Assistant, and a Manager
The classic conundrum: VA, assistant, or manager? They might sound similar, but trust us, there are crucial differences. We'll take a closer look of their responsibilities, empowering you to choose the perfect role for your business.
🎯 Establishing KPIs and Accountability
KPIs? Accountability? It's time to put on your detective hat and measure success! By defining key performance indicators for your assistants and managers, you can track their progress and ensure they're contributing to your company's overall success.
By understanding your business needs, assessing them with precision, differentiating between these roles, and establishing KPIs, you'll be well on your way to building a dream team that supports your business growth and takes you to new heights! No more confusion, just clarity and confidence moving forward!
Remember, when it comes to VAs, assistants, and managers, understanding their unique contributions is like having a secret weapon in your business arsenal.
Don't forget to follow, leave a review, and share this episode with your fellow OT entrepreneurs.
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
FREE Resource:
Take the "Get Paid" quiz HERE and unlock the secrets to OT business success!
Are you tired of the feast and famine cycle in your occupational therapy business? Break free from the constant hustle and find stability...
Get ready because today we have a special treat for you. Drumroll, please! It's time to meet the mastermind behind OTs Get Paid operations—our very own Operations Manager!
In this episode, we're revealing how this superhero role can revolutionize your business's profitability, goal clarity, and overall effectiveness, leaving you with jaw-dropping results.
We're no strangers to the overwhelming chaos of never-ending tasks. But these unsung heroes’ superpowers can take your chaotic to-do list and transform it into a seamlessly efficient machine, helping to turn your OT business dreams into a reality!
Here’s just a few Invaluable insights we cover to supercharge your OT business success:
✅ Effective delegation is the magic wand of a well-functioning business. We're breaking down those overwhelming tasks of running an OT business into manageable categories: marketing, finance, sales, fulfillment, and operations, giving you practical strategies that will empower your team and create a culture of trust and collaboration!
✅ Efficiency is the name of the game if you want to conquer the business world. Learn the secrets to creating streamlined systems and processes for your OT business. Say goodbye to being chained to your desk, because we'll show you how to reclaim your time and a newfound sense of freedom!
✅ Finding the perfect operations manager is like finding a unicorn—a game-changer in every sense. We're unpacking the essential qualities and skills to look for when you're on the hunt for this strategic partner!
With the right tools, mindset, and the magic touch of an operations manager, running a successful OT business is well within your reach.
Don't forget to follow, leave a review, and share this episode with your fellow OT entrepreneurs.
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
Are you ready to unlock the secret weapon that can take your occupational therapy business to new heights? It's time to dive into the power of referral programs in this episode of the OT's Get Paid Podcast!💥
Together, we're about to revolutionize your marketing efforts by leveraging your loyal fans and turning them into your most valuable marketing assets. Exciting, right?
Picture this… your clients raving about your exceptional services and products, eagerly sharing your brand with their network, and bringing in a steady stream of new clients.
It's not just a dream—it can become your reality with a well-crafted referral program where you’ll…
✅ Save time and money on marketing efforts.
✅ Experience higher conversion rates and increased customer loyalty.
✅ Watch your business grow while focusing on what matters most - helping others.
It isn’t just about client acquisition; it's about building a community of passionate supporters who genuinely want to see you succeed.
So are you ready to witness your business soar to new heights, leaving your competitors in awe? It's time to make things happen, unleash the full potential of your business, and achieve the financial freedom you deserve!
Tap into the incredible potential of referral programs and pave the way for your success. Let's make it happen together!
🎯 More leads, higher conversions, and increased customer retention await! 🎯
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
Mentioned in this episode:
Register now for the webinar Avoiding Pitfalls While Growing Your Private Practice with Therabyte on June 1st 2023, 11AM PST / 2PM EST here: https://ots-get-paid-podcast.captivate.fm/therabyte-twc
Mentioned in this episode:
Register now for the webinar Avoiding Pitfalls While Growing Your Private Practice with Therabyte on June 1st 2023, 11AM PST / 2PM EST here: https://ots-get-paid-podcast.captivate.fm/therabyte-twc
Are you feeling burnt out? Well, you're not alone! In this episode, we tackle the topic of burnout with the amazing Carlyn Neek, a fellow OT and podcaster and only return guest to date! We've discussed burnout before in our Productivity Series, but this time we’re going even deeper.
Burnout isn’t just an individual problem—it's a systemic issue and we're here to share practical insights and spark change as we…
👉 Explore the secrets of finding harmony, breaking free from the chains of overwork, and ditching that addictive social media cycle.
👉 Inspire you to challenge the myth of "having it all" and embrace the present moment instead of chasing elusive goals.
👉 Share our personal experiences and discuss the transition from being told "you can be anything" to feeling the burden of having to be everything.
👉 Delve into the unique challenges faced by female entrepreneurs in the occupational therapy community and debunk the idea that we have to do it all alone.
👉 Explore how organizational factors contribute to burnout, discussing the impact of the COVID-19 pandemic on healthcare workers.
… and so much more!!
Remember, burnout doesn't define you. It's a call to revolutionize the way we work and live. Together, let's educate ourselves on burnout and create a life of fulfillment. Get ready to thrive in order to become a Paid Peep who gains increased clarity and impact in your OT business.
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
Mentioned in this episode:
Register now for the webinar Avoiding Pitfalls While Growing Your Private Practice with Therabyte on June 1st 2023, 11AM PST / 2PM EST here: https://ots-get-paid-podcast.captivate.fm/therabyte-twc
Ready to skyrocket your OT business without breaking the bank? Well, you're in luck because today’s episode is your free ticket to fast and free marketing strategies that will help you level up as an OT entrepreneur.
We're shaking things up from our regular programming and giving you exclusive access to one of our bonus training sessions. These sessions are normally reserved for our paid Road to 100K and 100K Club Mastermind programs, but you're getting in FOR FREE!
Here's what's in store:
✅ Discover 9 marketing strategies that won't cost you a dime! We're talking public speaking, social media marketing, email campaigns, community outreach and so much more. Because you don't need to spend your hard-earned cash on ads to make your business grow!
✅ Get ready to become a goal-getter and make success your new best friend as we break down the path to a well-executed marketing plan, using 3 essential steps, to ensure your business goals are fully realized.
✅ As an added bonus, I’m also spilling my personal secrets to success, like offering free lead magnets and using the "Here Kitty Kitty" approach to sales. #Purrfect
When it comes to business strategy, we all know that success is the ultimate goal! But here's the thing - it's not just about chasing after a quick buck. In fact, the key to long-lasting success is attracting high-quality clients who truly value what you have to offer.
So let's focus on creating a plan that will help you do just that! Because it's time to make those business goals a reality, and with these free marketing strategies that equal fast results, you'll be UNSTOPPABLE!
Ways To Connect and Stay Up to Date on OT’s Get Paid:
➡️ Checkout all the Podcast Resources HERE
➡️ Visit my Website or book a Discovery Call
➡️ Follow me on Instagram
➡️ Join the OTs Get Paid Facebook Group
Today we're talking about all things niche!
Many of my clients who are on the Road to 100K, are starting to feel the pressure of competition.
One of them said, "Trish, you're never going to believe it. Somebody just opened a pelvic health clinic down the street from me in my town. Oh no!"
Is this the time to flip out and feel like your new biz is doomed to fail?
The answer is in niching down.
And, before you think “not another discussion about niche,” our next guest might surprise you.
He's all about building a moat around your niche.
Which is a new way of thinking about your competition.
Today, our guest is Corey Hiben, an OT and marketing and business expert. In his work and on his podcast “The Health Hustle,” he talks to all sorts of health and fitness experts and has learned some valuable lessons along the way.
On today’s episode, we jump further into:
- 3 key factors to building a “moat” around your niche and how crucial it is when it comes to setting yourself apart from the competition
- Corey’s experience building a strong community and network
- Just how important consistency, trust, and community are in establishing SUCCESS in your business
Can’t wait for you to hear just what all Corey has to share with you today!
Where you can find more on Corey Hiben:
- Check out his Website
- Find him on Instagram and Facebook
- On LinkedIn
To book a Discovery call with Trish, please use the link below: https://hello.dubsado.com/public/form/view/6023168ed40ec0be36bfd501
I recently heard from a prior client and she shared with me that she’s been comparing the growth of her business to others. 😩 This is SUCH an important topic, I just knew I had to bring it to the mic.
In today’s episode, I’m talking about overcoming the pressure of comparing your business growth to the growth of others. WHY? Because we need to prioritize sustainable growth in our business over our rate of growth. Let’s ditch the comparison game altogether. It’s wrecking your confidence in the process, and that is NOT the goal here!
⭐️ The key factors that can press the pause button on your business
⭐️ How to bounce back from a season of being stuck
⭐️ The key to creating a foundation for sustainable growth.
We are breaking it down even further…
- Factors that affect business growth → Time off, losing team members or having the wrong team member, and working hours
- Time and money (our main assets!) and when to pull the lever to help your business
- Business systems and how to tweak, analyze or improve to give you that jumpstart after a slow season
- When in doubt, always return to your WHY!
It’s time to drop the hustle and grind culture. Business is not linear, and business should not be rushed! Listen in as I unpack all the tangible tips to create sustainable business growth.
I want your business to withstand the test of time!
And to stay up to date with OTs Get Paid:
Catch up on all my podcast episodes here
Checkout all the podcast resources here
Visit my website!
Mentioned in this episode:
To sign up for the Masterclass offered April 25th, click here: https://www.trishwilliamsconsulting.ca/offers/65KJ5QJX/checkout
In today’s episode, we are chatting with the QUEEN of networking, Rachel Lawrence. She’s one of our 100K Club Mastermind members and a Pediatric OT business owner! One of the biggest transformations Rachel had in her business was when she stopped going at things alone and adopted a community. This was a GAME CHANGER for Rachel’s life and her business. Sit back as we dive into the juicy details of how to create community and watch that revenue number soar as a result.
If you ever feel like this journey of entrepreneurship is a solo act, or like you want to find your support system or join that group, but have ZERO TIME, then this episode is for YOU!
We dive into:
▶️Rachel’s background and her therapeutic gym, Parallel Play (a seriously cool niche!)
▶️How she went from feeling like a solopreneur → having an amazing network of support
▶️The 5 BENEFITS to having a network of support
...And much, MUCH more!
Because life and business are NOT meant to be done alone!
Ready to up-level your business and go from mehh to THRIVING? You’re one step away. Listen in for quick, easy actionable tips!
Where you can find more on Rachel Lawrence:
Website: https://parallelplay.today
Are you exhausted from working well above 40 hours per week in your business?
Are you frustrated because the hours you pour into your business doesn’t seem to coordinate to the number in your bank account?
Does making 100k in revenue without being a slave to a 60 hour work week sound like a far off dream?
…Then today’s episode is for you my friend!
I’m diving into the HOW of achieving 100k+ per year while avoiding working so many hours you feel dead by the end of the week!
Here’s the blueprint:
➡️ Operating in your zone of genius
➡️ Performing a time audit
➡️ Next steps you can take to achieve your MUCH deserved income
Guess what…
You don’t have to spend every hour of every day on your business to be successful!
So get comfy, grab a pen and paper, and let me help you strategize how to get you to the six figure club!
To access the Next Steps I discuss in today’s show, you can find them here:
- OTs Get Paid quiz → OTs Get Paid Quiz | Business Consulting with Trish Williams (trishwilliamsconsulting.ca)
- Book a Call me with to chat Road to 100K → Road to 100K Coaching Program (trishwilliamsconsulting.ca)
Ways to stay up to date with OTs Get Paid:
Visit my Website: www.trishwilliamsconsulting.ca
Follow me on IG: @trishwilliamsconsulting
Join my Facebook Group: https://www.facebook.com/groups/otsgetpaid
I interrupted my regularly scheduled programming to talk about shame and the role it plays in entrepreneurship.
This is SO important to me! This episode is jam- packed with tangible tips and an exercise that’s so good you’re going to want to grab a pen and paper. To give you a quick peek, here’s what you can expect...
✅Shame & Failure… Why we feel it and why we need to lean into it
✅Perfectionism... Why we should not demand it of others or ourselves
✅Empathy… And how to find your people!
We are also diving into ways to stay connected with other like-minded OTs on this marathon journey that is entrepreneurship!
I hope this self-love pep talk gives you a solid reminder you are never FAILING when you are TRYING!
Ways to stay up to date with OTs Get Paid:
- Catch up on all my Podcast episodes here
- Check out all the Podcast Resources here
- Visit my Website!
- Follow me on IG and join our Facebook Group!
We've hit record on a coaching call today, so you can hear what happens "behind the scenes" with our clients.
Listen up as we unpack the Loop to 100K, which is one of the frameworks we use to guide our Peeps to $100K a year.
A little bit about my guest:
👉Kristen Nuckols is an OT leader and educator.
👉She has a passion for providing accessible intervention to patients with neurological conditions.
👉She has experience in clinical practice, academic research at Harvard, and private practice.
👉She is the co-founder of Imago Rehab, a home-based, stroke-focused OT group.
(Ironically, in our chat together we came to realize we both lived in Boston and about a kilometer away from each other and both named our sons Charles after the river! Small world!)
We dig into:
☑️Kristin's current marketing and sales strategies
☑️What is working - and what isn't
☑️How to refocus your time and efforts to bring in more clients. Which means more success for business!
There is so much to unpack in this episode!
Where to find Kristen Nuckols and Imago Rehab:
Website: www.imagorehab.com
Instagram: Imago Rehab (@imagorehab) • Instagram photos and videos
Facebook: (7) Imago Rehab | Facebook
And to stay up to date with OTs Get Paid:
Catch up on all my podcast episodes here
Checkout all the podcast resources here
Visit my website!
Today I spoke with Dr. Tomeico Faison, and she really blew me away in this conversation!
Do you think Occupational Therapists can only make money one way?...
Do you think creating wealth means starting one business and paying yourself a small salary?
…Then you need to listen to this!
Dr. Faison shows us that creating wealth is absolutely possible regardless of background, education, familiarity or funds, and that you don’t have to have every step mastered or completely thought out before you get started.
We go over:
➡️Her background and how she was destined for entrepreneurship
➡️The many hats she wears
➡️How she created wealth and built several streams of income both in and out of OT
➡️That it is OKAY to want to make as much money as possible, when the goal is to give back to the community
And much more.
She is a WEALTH of knowledge, (pun totally intended.)
Where you can find more from Dr. Tomeico Faison:
● LinkedIn: Dr. Tomeico Faison | LinkedIn
● Facebook: Tomeico Faison, Wealthy Woman | Facebook
● Website: www.tomeicofaison.com
And to stay up to date with OTs Get Paid:
● Catch up on all my podcast episodes here
● Checkout all the podcast resources here
● Visit my website!
“How do I move from insurance to cash-based clients? “
This question is asked regularly by Paid Peeps, and today we are exploring the importance of sales and marketing strategies for cash-based practices and discuss some effective techniques that can help these practices thrive.
Think it’s all fancy tips and tricks?
You might be surprised at how simple this shift can be - and how OTs are especially primed for this occupation-based messaging.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: http://www.trishwilliamsconsulting.ca/podcast-resources
As an OT business owner, it can be challenging to decide when and who to hire first!
(We have a podcast on that, btw. Click here to listen!)
Most OT founders will inevitably hire a contractor first. Contractors are typically paid a flat fee, pay their own taxes and have more flexible working hours and project timelines. Plus, if you’re worried that you won’t have the business to provide them (think Feast and Famine of clients any given month), then contractors seems much safer.
Once you hit $100K and over, are in the growth and scale phase of your business and team leadership, I recommend you take an in depth look at hiring employees.
I know it’s scary.
But there are major advantages to your company, including utilizing Key Performance Indicators to ensure the growth of the employee and the company.
Listen here to take this common topic from overwhelming to “ok, ok. It’s starting to make lots of sense!”
Should you start paying for ads?
We’ve all seen them, we’ve clicked on them, but will they work in YOUR OT business?
Let’s face it - you’d use them, if you could be clear on a) how they’re different than organic marketing b) what type of strategy you should use and c) if they work! Because, you don’t want to be left in the dust.
And, as an OT you are the master of keeping your expenses down - but giving in services, trying to connect with MD offices and meeting with other health care practitioners for marketing leads takes a ton of time and hustle.
What’s the cost of paid advertising, how do I run them and is it worth all the fuss for an OT?
Listen to this episode to find out more with our guest, marketing and paid ad specialist, Jackie Ellis!
If you like this week's episode, please share the love with a friend.
Podcast resources and links: http://www.trishwilliamsconsulting.ca/podcast-resources
Rest is often thought of as a luxury, something that we can do when we have extra time or energy. But the truth is, rest is a fundamental human need. For many people, rest is not a given. In fact, for marginalized communities, rest is often actively denied. Today, we are going beyond naps and examining rest as a key piece to productivity and a justice issue. Particularly, women and helpers, many of whom are responsible for huge "to-do" lists in their homes, their communities and their OT businesses. Want to learn to take the first step in resisting hustle culture? Listen here!
If you like this week's episode, please share the love with a friend.
Podcast resources and links: http://www.trishwilliamsconsulting.ca/podcast-resources
Listen to another episode in our Productivity Series.
What are the strategies for successful partnership in your OT business? How does organizing two (or more people if you have a growing team) affect your ability to stay focussed and organized. Who should do what?
And if you already have a business and want to start a second with a friend, what systems do you need to stay on track and stop all the overwhelm?
Today, we have Alison Hendricks and Sue Wahl, Co-Directors of the Collaborative Approach Therapy Systems Network (CATS) and owners of their individual in person OT clinics. Listen as they provide the inside scoop to their solid partnership.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: http://www.trishwilliamsconsulting.ca/podcast-resources
Listen to another episode in our Productivity Series.
Today, we are digger deeper into your Strategic Plan. To get the template and listen to how we set 3 and 1 year goals in your biz plan, listen to this previous episode S1 E14 The #1 Thing Making Money in Your Business: A Strategic Plan.
Then join as we learn how to set the right goals for the next 90 days in your business with prompts and how to break these down into monthly projects.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Have you ever wondered how other OT business owners get it all done?
Today, we ask Dr. Aine O'Dea about how she does it all.
What can we learn from this busy entrepreneur, with multiple offers and interests, as we discuss productivity, clarity, focus and overwhelm.
Help us celebrate 50,000 downloads! Get your voice heard and enter to win HERE: https://forms.gle/HdSd8HjThSxDtF8c9
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
50,000 downloads of the OTs Get Paid podcast since inception? WOW!
Tune in to hear us celebrate this milestone, the 6 lessons I've learned to date in using a podcast for marketing and sales of an OT biz, and even find out how you can WIN a free coaching session with me and give back to the Pod.
Get your voice heard and enter to win HERE: https://forms.gle/HdSd8HjThSxDtF8c9
How capable are you of setting and achieving goals?
What if you added a "secret sauce" to get there with greater ease?
We are talking Flow state this week, in particular, using a Core Word to focus your work and life.
Listen in to today's guest Helene Theriault, discuss how her yearly Core Word brings her more profit, clarity and impact to her scaling OT business and authenticity to her daily life.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Mandy built a thriving community on IG with over 27K followers. This allowed her to grow her business, into a profitable, impactful space. Let's be clear. The $ from her business is a very key piece of her family income. This was no hobby. One night - poof. She lost every single follower on social media. What would you do? I was curious too, so reached out to Mandy to see how I could help, and ask her serious questions about building a company using social media. Her answers may surprise you! Dig into this amazing discussion about marketing, social media, and the power of information that you own with Mandy's warmth and transparency. Then, go give her a follow! If you like this week's episode, please share the love with a friend. Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Have you ever wondered what I do when I'm not hosting this AWESOME podcast?
What does a coaching session look like?
What topics get addressed in coaching?
Maybe you have a similar thought as Grace, an OT business owner, who sent me an IG DM asking "I want join one of your paid programs, but I'm not sure if I'm far enough along in business and if it's really for me?"
We can answer those questions today!
Get your peek into coaching, where today we go deep into a coaching session. And, we've got our brave guest, Jessica Miller who volunteered - on a very public forum!
Jessica is an OT entrepreneur who is the "Underpaid Therapist with a Business" phase. She has had her business for just under a year, is making some money, and has questions about email marketing, data tracking and what's next for her growth.
This week, we are also opening the next cohort for the Road to 100K Club. Learn more here: https://www.trishwilliamsconsulting.ca/road-to-100K
Have questions? We've got answers. Dive into my DMs on IG and me and my team can let you know if the Road to 100K is for you. https://www.instagram.com/trishwilliamsconsulting/
What happens when the bestest, mostest idealest client connects with you and wants your help right away?
And, you're full?
Will they wait?
Maybe not.
The straight up about being a business owner, is recognizing your customer's journey - and when the spirit moves them to buy, they want to buy!
How does a small service-based OT business overcome that hurdle? I mean, there is only so far you'll travel, so much time in the day and you have other things to do!
In this episode we discuss:
- always having something to sell
- getting over the sleezy feeling of selling all the time
- controlling your calendar, while still making money
and more! Including, some awesome updates in the OTs Get Paid coaching programs for 2023!! Keep your eyes peeled - some of it is coming up very soon.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
If you've listened to the podcast for any length of time, you'll know I believe firmly in the power of relationships for marketing.
And, what else ya got, Trish?
Tell me more! I need some action steps.
In this episode, you'll learn about the different types of marketing, why engagement is so important to your potential and current customers and why it's paramount to have a clear system and strategy in today's climate.
(Buyer and online fatigue, anyone?)
Plus, actionable steps to bringing an extra layer of customer service to continue to bring more clients to your door.
We know marketing is so key to all stages of business, that we are launching our UPDATED "Strategy Not Spaghetti" Marketing Masterclass for Nov 17, 2022. Stop throwing spaghetti at the wall to see what sticks - and implement proven strategy instead.
Learn more about the Masterclass here: www.trishwilliamsconsulting.ca/podcast-resources
What if I challenged you to get a new client by the end of the day, could you do it?
What if I pushed and said 3 clients? Or, 10K in 10 days.
Crazy, right?
This episode is a reminder that your business is a money-making machine, and to implement a straightforward marketing strategy: re-engage with your current leads and customers.
To make more money, make them more offers!
Do you want to know how to nurture a lead from showing interest by giving you their email address to becoming a customer?
I share 3 steps on how to make this happen.
Jump in and let me know how this solution worked for you!
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Whoa, did we hit a nerve with episode 65! It turns out many of you are entrepreneurs who are looking for a job to help pay the bills.
(Haven't heard that one yet? Click here to listen to that episode. Then, come on back.)
Here's the deal. Most OT entrepreneurs don't need a job to bring in more money- you just need the steps to increase the profit in your existing company!
This episode trains you how. (And nope, spoiler, it's not by making more products.)
Listen up to learn:
- how to lean into Mastery (so vital for the typical ADHD OT brain!)
- to move into leveraging your time and best sellers
- what to set in your new short term plan
- the 5 marketing/sales steps you might be missing to get the $ flowing
This is the system I teach in the 100K Club, and have taught to others in my own market research calls. "Light bulb moment" and "I'm less overwhelmed and now know exactly what to do" have been some of my fave feedback on this topic.
Go forth and increase your profit!
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
You've heard it before:
"Stop doing $10 tasks!"
"Outsource things that don't light you up!"
"Stay in your Zone of Genius!"
(I know, I can be a bit of a broken record.)
Now you know it, but how do you DO it?
Today's guest, Alanna Davis, has a creative and straightforward way to make that happen; use OT Students!
Alanna has been able to increase her profit, decrease her expenses, buy back her time and put her growth on hyper drive by using students. Listen to learn tons of actionable steps on how you can make this a reality.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Can your mindset impact your ability to make money?
Short answer: Yep
How can something so "woo woo" effect something as practical as increasing the revenue and profit in your business?
In this episode, you'll learn about the 4 levels of $ and where OTs get stuck in their money myths.
(I share mine - it's such a common and painful one.)
Plus, the solution to clearing the path towards you becoming a Paid Peep.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
I see you, OT Entrepreneur.
You're working hard, consuming the resources, developing and executing marketing plans, sales calls, operations and financial systems. You're putting in the time. You may have even hired a biz coach.
And still, you're debating whether to leave it all and take a job.
Isn't that the death knell of your OT business?
Listen to this episode to learn the Top 5 reasons entrepreneurs take a job and why business isn't always a straight line to growth, with our wonderful guest Kaili Ets.
And, if you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
How you set the tone for this quarter, is how you often roll in to Q1
And while, I'm not a big proponent of putting out December holiday decor before Hallowe'en, I do understand the need for planning. And, planning NOW for these next three months, in order to roll into a fabulous January 2023, is worth it.
Does this matter to you too?
In this episode, we share 4 concrete and specific areas you can focus on right now, to close out your 2022 and ensure you hit your goals.
Thanks for listening! Connect with me in the OTGP FB group or over on IG. And, if you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Did you hear what Patagonia did recently?
The CEO gave away his $3B (that's BILLION) dollar company and dedicated all future profits to fight climate change.
That's a bold move.
A move with an incredible social and environmental agenda.
Which begs the question - does your OT business have an agenda outside of serving your clients, and making money along the way?
In this podcast we use the ESG framework (Environmental, Social and Governance) to build a business that not only brings impact to your work, but profit, as well.
Listen in to get concrete action steps to WHY and HOW this agenda can add value to your OT biz.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Did you hear what Patagonia did recently?
The CEO gave away his $3B (that's BILLION) dollar company and dedicated all future profits to fight climate change.
That's a bold move.
A move with an incredible social and environmental agenda.
Which begs the question - does your OT business have an agenda outside of serving your clients, and making money along the way?
In this podcast we use the ESG framework (Environmental, Social and Governance) to build a business that not only brings impact to your work, but profit, as well.
Listen in to get concrete action steps to WHY and HOW this agenda can add value to your OT biz.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Do you love the title of this episode as much as I do?
To me it SINGS and gets right to the heart of what OT biz owners need to do to grow their business; Run your business, don't let it run you.
Are you spread too thin and don't know how to do it all? You've hustled to get your business into positive cash flow, but can't find the hours in the day to do anymore?
The answer is systems. Organizing your business around procedures, not people.
Who better to join me on this topic than an OT Entrepreneur who built an app - an actual system! Hear more about her journey from start up to 5 figure months and how system's helped her do it!
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Do you love the title of this episode as much as I do?
To me it SINGS and gets right to the heart of what OT biz owners need to do to grow their business; Run your business, don't let it run you.
Are you spread too thin and don't know how to do it all? You've hustled to get your business into positive cash flow, but can't find the hours in the day to do anymore?
The answer is systems. Organizing your business around procedures, not people.
Who better to join me on this topic than an OT Entrepreneur who built an app - an actual system! Hear more about her journey from start up to 5 figure months and how system's helped her do it!
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
We OTs are a pretty balanced lot.
Many of us are comfortable with a little "woo" and intuition, and also with the data that comes along with being a scientist.
So, which one is best to use when making a decision?
This episode is for you if you want to explore the best practices for decision making, find out which method is best for you and WHY.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
www.trishwilliamsconsulting.ca/podcast-resources
We OTs are a pretty balanced lot.
Many of us are comfortable with a little "woo" and intuition, and also with the data that comes along with being a scientist.
So, which one is best to use when making a decision?
This episode is for you if you want to explore the best practices for decision making, find out which method is best for you and WHY.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
www.trishwilliamsconsulting.ca/podcast-resources
Are you doing it wrong? Or, are you just doing it your way?
That's the question we explore in this episode.
As an OT Biz Entrepreneur, my guess is you are pretty hard on yourself. And often wonder "is everyone else is doing it better than me" - whether regularly or during a hard spell.
Listen here to hear the 6 ways we can evaluate if you are indeed making ALL the mistakes (hint: we doubt it!), or do you have a business set up to support your life, bumps and all.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Are you doing it wrong? Or, are you just doing it your way?
That's the question we explore in this episode.
As an OT Biz Entrepreneur, my guess is you are pretty hard on yourself. And often wonder "is everyone else is doing it better than me" - whether regularly or during a hard spell.
Listen here to hear the 6 ways we can evaluate if you are indeed making ALL the mistakes (hint: we doubt it!), or do you have a business set up to support your life, bumps and all.
If you like this week's episode, please share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
I have strong feelings on this one!
(We weren't allowed to use the word "hate" growing up - and yet here it is in my podcast? You know I have thoughts!)
The term side hustle has got to go.
You know the world has changed, and idealizing over working no longer has a place in entrepreneurship.
The current economy and ambition has changed for women post pandemic, and it's time to stop glorifying "go go go" and focussing on sustainability.
Does adding MORE to your already MASSIVE to do list fill you with dread? Want to learn how to start, grow and scale your OT biz in a modern and consistent way?
Then listen to this week's episode and share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
I have strong feelings on this one!
(We weren't allowed to use the word "hate" growing up - and yet here it is in my podcast? You know I have thoughts!)
The term side hustle has got to go.
You know the world has changed, and idealizing over working no longer has a place in entrepreneurship.
The current economy and ambition has changed for women post pandemic, and it's time to stop glorifying "go go go" and focussing on sustainability.
Does adding MORE to your already MASSIVE to do list fill you with dread? Want to learn how to start, grow and scale your OT biz in a modern and consistent way?
Then listen to this week's episode and share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Thinking isn't doing.
Oh yeah, I went there.
But, if you think this is an episode on tough love; it's not. I dive into the phenomenon experienced by so many - Starts in our businesses and our lives, that occur beyond the beginning.
After this podcast, whether you're just starting to think about your biz, or an experienced OT entrepreneur, you'll have a clearer vision on how this season of business can come at any time, your biggest block and what to do about moving past.
Listen to this week's episode and share the love with a friend.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Keep it simple.
That’s how to avoid being overwhelmed by your own systems.
As a business owner, you’re flooded with information, ideas, systems, platforms, and products.
Shiny object syndrome is reeeeeeeeeeal when running a business. (It’s also exhausting.)
Do you want to know the two — very simple — productivity systems I use to keep my business moving in the right direction?
They’re also easy to jump back into every time I get off track, which is a huge win for visionaries like you and me!
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
“My favorite part of starting a business — policies, procedures, recruitment, and HR paperwork!”
Said no OT… ever.
Does thinking about HR make your eyes glaze over? 👀
Me too. HR is not my superpower — which is why this is NOT a solo episode.
Instead, you’ll hear from a small business HR expert. She filters through the fluff, simplifies the language, and helps you (and me) understand what we need to do as small business owners.
You can protect your business, mitigate risks, and create a mighty, energized team by implementing a few simple HR practices.
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
The other day I was out with a friend, trying to relax after a demanding week.
I was given the menu…
…and I realized I couldn’t make one more decision.
Not one.
How do you run a business when you hit a wall like this?
Running businesses, managing families, juggling jobs, investing in relationships, and everything else you deal with daily is exhausting.
More than ever, I’m grateful for this supportive OT community.
Thanks for being here.
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
This week’s podcast brings a totally different perspective on starting a business.
I’m joined by an OT who grew a successful business despite hearing — repeatedly — that there’s no way it would work.
💥 She pitched a business collaboration idea — they shut her down.
💥 She spoke with another OT about her idea — she was told, “Mental health OTs can’t do that.”
💥 The marketplace for her services didn’t exist — she was the first to try.
💥 She didn’t have a guide — she learned by trial and error.
💥 The currency conversion means she pays a LOT in USD for online platforms.
Despite all these roadblocks, she started an OT business that fits her lifestyle and changes lives.
Are you curious about how she overcame — and what advice she has for you? It’s all in this week’s episode. Enjoy!
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Your business is growing, referrals are coming in, and you’re finding your stride… it’s exhilarating — until you realize you’re working 24/7. Womp. Womp.
It’s like being on a treadmill and someone else is controlling the speed.
Guess what? You need to hire someone (even if you don’t think you’re ready.)
But…
Who do you hire?
How do you find them?
What tasks will they do and what’s their title?
How do you interview & what should you look for?
Fear not OT entrepreneur — the OTs Get Paid podcast has answers.
Download Jamie's FREE hiring checklist: https://growingyourteam.com/hiring-checklist/
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
You started your business to gain time, increase your income, and have a more significant impact on the lives of your clients…
… but what happens when you want — or need — to take extended time off?
I’m not just talking about taking a 3-day weekend.
I’m talking about maternity leave, caring for aging parents, moving across the country, or dealing with your own health challenges.
Or maybe your dream is to sail around the world, but your business would never survive without you — yet.
It’s a scary part of entrepreneurship, and this week’s OTs Get Paid podcast has solutions.
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Lindsey is a thoughtful, strategic OT who’s playing the long game. She’s focused on giving patients MORE of what they need… and getting paid without charging the patients a dime or letting the medical system dictate how much education she can provide!
It’s brilliant — and client-centered. OTs are pretty dang phenomenal.
What’s in this episode?
How to start & monetize on YouTube
What you absolutely can’t skip
The best parts of YouTubing
The worst parts of YouTubing
You may find yourself considering YouTube in a way you never have before…
You’ll also find gems at the end of the episode that speak to burnout — in the hospital and in content creation.
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
This week I’m joined by Carlyn Neek, an OT and friend IRL. (That’s right, we’re friends offline as well as in the digital space!)
Carlyn has a powerful message for OTs who are stuck, overthinking, and feeling inadequate.
So if you’ve EVER encountered a challenge or felt inadequate, this episode is for you. (And if you’ve never struggled with this, I’d love to know your secrets!)
“If we give ourselves permission to do the things we’re not good at we will grow tremendously. If we only do the things we're really good at we will stay the same.” — Carlyn
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
This week’s podcast highlights an OT who started out just like you.
A clinician who was doing the typical OT thing — exploring her interests and diving deeper into a treatment modality she loved.
She also wanted more — more flexibility, more income, and more impact! (sound familiar?)
And she didn’t have an easy road while building her business, in fact life seemed to throw a whole truckload of lemons at her all at once.
She could have quit. Many of us would have… but she took one little step at a time, and just— kept—going.
The OT I’m talking about is Cheryl Albright of Soul to Soul Yoga.
You won’t believe everything she had to juggle while she was building her business! And she’s sharing her secrets for surviving through it all!
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
So I did a thing… a pretty darn expensive thing. And even though it was scary, I don’t regret it a bit.
You know I’m transparent about my business and money – I can’t be shy about money with a brand like OTs Get Paid!
So – this week I’m dishing all about why I joined a Powerhouse Mastermind. Let me tell ya, it was a BIG investment!
OTs Get Paid has taken off over the past year, and I knew I needed to keep the momentum going without being run over by it. (If you have a business you know what I mean. Nobody wants to be steamrolled by their business.)
I believe what I teach, and I’m walking alongside you as I push myself to continue to refine and grow during this entrepreneurial journey.
What got me here won’t get me to the next level.
I needed a challenge, accountability, and a million dollar squad so I can continue to bring even better resources to the OT community – and that’s exactly what I got by joining a Mastermind.
In this episode, I also share a bit about the upcoming OTs Get Paid Mastermind opportunity. It’s certainly not for every OT entprepruner… but as you grow and scale your business you’ll understand the power behind finding your own million dollar squad.
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
I’ve noticed a double standard – and I’m calling it out. It’s normal for chiropractors or dentists to sell a practice, right? It’s an asset, so it can be sold…
But why doesn’t this happen with OT clinics? Is this even a thing for OTs?
Why does every aspiring OT business owner have to start from scratch? And if you’re moving away from a business, you just have to close it and get nothing for all your hard work?
I’m saying – IT’S TIME FOR CHANGE.
OT businesses are valuable. It’s time to normalize buying and selling them just like any other business. There’s value in starting with something, rather than starting from nothing.
This week, I’m joined by Nicole MacLean who is the new owner of my former clinic – Spring OT! This episode isn’t just about our story though…
It’s about bringing a new perspective, a shift in our field, and a deeper look into the true value of each and every OT business – including the business YOU are creating! Seriously – even if you’re not planning to buy or sell a clinic, this episode is worth your time.
We also discuss the struggle that so many OTs face – wanting more (time, money, growth, impact…) but being SO limited by the traditional systems.
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
When you struck out on your own to start your business, did you try to pinch pennies and spend the absolute bare minimum?
Maybe you looked at the online programs, communities, and coaching and thought – “Pfft, I don’t need that junk, who are these ‘experts’ anyway?”
If that sounds like something you’d say, let me tell ya – you’re not the only one.
This week’s podcast guest, Krista Frahm, is an OT who stepped out of patient care and into copywriting. She tried to start her business using only freebies, grit, and problem-solving.
You can probably guess how that worked out… or didn’t.
Let’s just say she went from supreme skeptic to solid believer – all because of the wide array of benefits of coaching.
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Are you creating your business so you can gain more time, more money… or more freedom?
I’ve noticed a theme running through the OTs Get Paid Facebook group, my DMs, and even in the 100K Club coaching program.
Your revenue is tied to your time.
And you can’t step back long enough to work on your business (either by yourself or through coaching) because your income immediately drops off when you take your foot off the gas.
I feel this in my bones, and it inspired this week’s podcast, along with a joy-sparking opportunity that came my way.
This time-money trap keeps so many OTs stuck in hustle-mode and short of your income goals. It’s something I’m determined to help you overcome.
OTs deserve more time, money, AND freedom gosh darn it!
Listen to this week’s episode and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Which comes first for your business – clients or a website?
I’m taking a stance in this week’s podcast. It may not be what you’re expecting from a conversation between an OT Coach and someone who writes websites for a living.
Jenny is an OT that jumped into the deep end of entrepreneurship when she realized her clinic schedule would prevent her from signing her kids up for swim lessons. She broke out of the traditional track and is now an OT getting paid as a copywriter. She uses her OT knowledge and love of problem-solving to write websites – for other OTs!
Branding is so much more than your logo and colors – really check out the wording and tone woven consistently through my website.
It’s brill. I couldn’t be happier with the outcome. It reflects who we are and what we stand for.
Listen to this week’s episode to see what Jenny and I have to say about websites for your OT business, and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
What makes your OT business so unique and valuable that your clients stick like glue and refer their friends?
FYI, this can’t be your answer:
“We provide individualized service and really care for our clients.”
Womp Womp.
I’m just telling you straight.
All OTs are caring and individualized – that’s not what makes you special.
You need to dig deeper – because I am utterly certain there’s something more that turns your clients into lifetime fans.
This week’s OTs Get Paid podcast gives you a framework and clear steps to clarify the ACTUAL unique value of your OT business.
Listen now, and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Your business is always on your mind, right?
Whether you’re an Underpaid Therapist with a Business, a Feast or Famine Owner, or a Money to Spare CEO – you’re constantly faced with decisions.
Taking time to slow down and think is the work that drives your business to the next level, and helps you avoid the dreaded shiny-object syndrome.
One of our core values here at OTs Get Paid is, “We Walk Alongside.” We’re not afraid to share and grow with you.
Let me tell ya – we don’t have it all figured out either. One thing I do know is that transparently sharing our journey tends to help other OT business owners.
That’s why this week’s podcast episode is about how I slowed down so we can speed up down the road.
Listen now, and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
You have a great idea, plus the clinical skills to make it soar. You’ve even tested it out once or twice…
But – you don’t even know where to start!
I’m guessing you do what every good OT does – more research.
Read more books, ask more questions, and think about your idea some more.
Now you have more ideas – and more overwhelm.
Morgan bravely joined me live in the OTs Get Paid Facebook group for laser coaching, and the content was so applicable, we knew we had to turn it into a podcast and share it with even more OTs.
This episode will give you steps to get unstuck and move forward with the business of your dreams.
Listen now, and share the love with a friend!
Podcast resources and links: www.trishwilliamsconsulting.ca/podcast-resources
Feedback Form: https://forms.gle/omwPiKFs2SitVW9h6
How do you start a great podcast... and how do you avoid the dreaded Podfade that strikes so many podcasters? 🥀
You have so much knowledge to share, and there's no doubt your audience is looking for your answers.
This week's OTs Get Paid podcast episode, with Sarah Putt gets you past the "great idea" stage and onto launching a quality podcast. 🚀
Here's a snippet of what you'll get in this episode:
🎙 Steps to start - where to focus first
🎙 The 4 P's of podcasting - a framework for success
🎙 How to launch well, AND learn as you go
You'll also learn a much deeper strategy for podcasts as part of your marketing and outreach plan.
You can share incredible information with your customers while generating leads for your business. It's a win-win!
If you're not thinking about starting a podcast (yet) this episode will still provide value. The concepts we discuss apply to all kinds of OT business decisions and marketing tools.
Listen now, and share the love with a friend!
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Are you afraid to start your OT business or side-hustle because you’re not totally sure it’s “the one” you want to stick with for the long-haul? This is totally common.
This week’s episode of the OTs Get Paid Podcast will get your business idea moving toward reality!
I’m joined by Reina Olivera, who provides incredible insight and living proof that it’s ok to create a business you love… and then transform it as you grow and change!
You’ll hear tips and insight from Reina’s brand shift from The Telehealth OT to the founder of the Business To Boss program. This doesn’t just apply to online businesses however, it applies to any type of business – mobile, bricks and mortar, telehealth, products, coaching, or whatever you’re dreaming up!
Reina also highlights how business coaching has empowered her and accelerated her business growth.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Don't forget to subscribe to the OTGP podcast so you can be notified when the next episode is released!
I hear it over and over again… OTs feel stifled by the insurance-dictated scope of practice.
I’d even wager that this narrow treatment scope is a primary cause of burnout in OT. (You can probably relate?)
💥 OTs are made for so much more!
More than ADLs
More than handwriting
More than 60 minute, weekly sessions
OTs have the perfect blend of knowledge and skills to improve people’s lives like no other profession… but breaking past the insurance barrier is a beast!
If you can relate (and I bet you can), then you’ll love this week’s episode of the OTs Get Paid Podcast.
Jill Garaffa joins me to share how she entered the field of OT full of passion, but quickly became frustrated with the limitations of insurance.
Jill’s path into a fulfilling, OT-based coaching career will certainly surprise you! (I’m hoping it lights a fire under you as well — giving you the courage to think bigger for yourself!)
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Don't forget to subscribe to the OTGP podcast so you can be notified when the next episode is released!
Ready to shorten your mile-long “To-Do” list, AND increase your business growth?
I’m telling you straight – there’s light at the end of the hustle.
In this week’s episode, you’ll learn the stages of business growth and exactly what you should be doing to maximize your growth for the stage you’re in right now.
Say “au revoir” to guessing what tasks to do, or worse yet – trying to do them ALL.
Stop feeling like you’re always one step behind, or running on a hamster wheel.
Stop trying to do everything you see other business owners doing.
Start taking calm, focused action – do the right tasks at the right time.
Overwhelm – be gone!
Clarity and strategic action are what I want for you, and that’s exactly what you’ll gain from this week’s podcast.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Do you love today's episode?
- Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
- Share it with a friend.
This episode is a must-listen for every OT business owner - no matter your setting or stage of business growth.
This week, we discuss how to identify your ideal client avatar, and research them to create a thriving business you love.
Darcie Jaremey MSc CPE of ErgonomicsHelp.com joins me on OTs Get Paid to share her wealth of knowledge and passion on ideal clients and messaging for success.
Here’s a bit of what you’ll learn in this episode:
- What is an ideal client avatar and how to create yours.
- How to research your ideal client’s problems and how they talk about these problems.
- How to use these details to refine your messaging and increase your sales!
Researching your ideal client and putting their words into your messaging attracts the clients who need your services and allows you to sell them solutions to their problems.
“You could be the best thing in the world since sliced bread, but if they don’t know you exist, it’s useless.” -Darcie
This circles back to a concept we believe strongly at OTs Get Paid – Sales don’t have to be sleazy!
Darcie also shares how she realized it was time to niche down and stop doing ALL the things in her business. If you’re still doing everything, this episode will give you the perspective shift you need to deliver better services with less exhaustion – and earn more at the same time!
How to connect with Darcie:
- Website: Ergonomics Help
- Podcast: The Business of Ergonomics Podcast
- Instagram: Darcie_Ergonomics
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Do you love today's episode?
- Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
- Share it with a friend.
It’s here! The deep dive into my 2021 goals and strategy – Part Two. The wins, the misses, and the lessons learned. If you missed part one, swing back to S2 E16 and listen!
I’m doubling down to create a business that serves my audience well AND provides more peace in my own life – listen and learn how.
This week’s episode of OTs Get Paid covers two focus areas in my 2021 strategic plan: Operations & Marketing.
Having a strategic plan allows you to easily review the year and reset/realign goals to keep your business moving forward.
I reviewed a year’s worth of CEO reports (my weekly reflections) and added in some common questions.
Some highlights are:
- How to know who to hire
- Finding a deeper meaning while digging company branding
- Social media – It’s a work in progress to meet your needs without adding noise.
- Making my business 100% mobile – why this is important for my wellness and serving my clients to the best of my ability.
Side Note and support for anyone who’s in a similar spot:
Being a single parent to young adults during a pandemic, running businesses, selling a business, and having an unanticipated and difficult event all wove together to make for an incredibly tough year.
Reflecting on all of this helped me find this year’s word: Kindness.
Kindness to myself in all areas to allow healing, growth, and peace.
In order to keep serving the female OT entrepreneurs that I’m so passionate about, I have to take care of myself and be kind. I’m willing to bet MANY of you can relate.
I challenge you to incorporate kindness to yourself into your 2022 intentions as well.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Do you use a strategic plan to reflect on your year and assess your progress? If not – it’s time to start!
In this episode, Trish reviews where her businesses were at the beginning of 2021, then recaps the year with a focus on two areas of her strategic plan – financials and product development.
She also discusses how to make your business a money-making machine without “pulling all the levers” and exhausting yourself.
Trish compares her goals vs the reality of 2021 in these areas:
- Finances: Spring OT, The OT Entrepreneur Summit, and Trish Williams Consulting
- Products: The OT Entrepreneur Summit, 100K Club Group Coaching, and an all-new Masterclass for strategic planning.
Some goals were met, some were modified, and other goals were missed.
If you didn’t meet your goals this year, you’re not alone – it’s part of running a business and a learning opportunity.
Having a strategic plan and defined goals allows you to assess your progress and decide where to focus your energy to make your business the money-making machine it’s meant to be.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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In this episode, Trish is joined by Monica Belanger of Dedicated Pediatric Therapy. While many therapy companies will not take in Medicaid clients, Monica’s passion is to serve this underrepresented population. They discuss how to set a 7-figure revenue goal.
Discussion Points:
- Profit distribution.
- Setting revenue goals and implementing strategic plans to achieve them.
- Scaling your business.
- Targeting Medicaid and private paid clients.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Share it with a friend.
In this episode, Trish reveals why one of her recent sales pitches flopped and how she overcame this obstacle.
Trish’s 8 tips for what to do what a sales pitch flops:
- Feel all the feelings.
- Lean on your team.
- When to push vs. when to rest.
- Know your numbers.
- Ask for feedback.
- Own your role.
- Learn and understand your sales mechanisms.
- Don’t forget that you are in your business for the long haul.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Share it with a friend.
In another installment of Get Paid Perks, Trish talks about some tips for making difficult strategic decisions as a CEO and balancing your mental health with your professional roles and responsibilities.
Discussion Topics:
• Preparation for the OT Entrepreneur Live Summit
• How having a good team and using data can help in decision-making
• Tips for making difficult business decisions
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
In this episode, I’m joined by Jane Erbe of Smart Pediatrics. We discuss business models, business development, sales, and marketing.
Discussion Topics:
- Valuing your therapists.
- Getting out of the way so your business can grow.
- Knowing your numbers.
- Public pay vs. private pay.
- Working in your zone of genius.
- Transitioning from therapist to business owner to CEO.
- Marketing an online course.
Episode Resources:
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
- Profit First by Mike Michalowicz
- S2 E2 – Sales Don’t Have to be Sleazy with Lindsey Vestal
- Rachel Cooke website
- The Goal Digger Podcast
- S1 E8 Top 5 Time Saving Tips to Start your Business from scratch with Kelly Carino
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Jane
- Smart Pediatrics Website
- Jane’s Instagram
- Smart Pediatrics’ Facebook Page
- Jane’s VIP Day
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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In another instalment of Get Paid Perks, Trish answers your frequently asked marketing questions.
Discussion Topics:
- Listing your prices on your website
- Generating traffic
- Customer leads and conversion
Episode Resources:
- OTs Get Paid Facebook Group
- Season 2 Episode 5 – Unmarketing that works with Kelly Casey Beins
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
In this episode, I’m joined by sales expert Nikki Rausch. Nikki is the owner of the Sales Maven Framework and the Sales Maven Society. Nikki has over 25 years of experience in sales including work with The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA.
Nikki’s Selling Staircase:
- Creating Curiosity
- Recognizing Buying Signals
- Issuing invitations
Episode Resources:
- Bob Newhart – Stop It
- Season 2 Episode 1 – Why OTs are Built to Excel at Sales and Marketing
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Nikki
- Closing The Sale Ebook
- Six-Word Lessons on Influencing with Grace
- The Selling Staircase: Mastering the Art of Relationship Selling
- Sales Maven Society Website
- Sales Maven Podcast
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
Do you know how to be awesome at sales calls? In this episode we list our top 3 tips for securing more clients and more sales through discovery calls!
Today I answer some questions like how can we convert someone who may or may not be interested in our business to an ideal client!
Episode Notes
- How to screen for ideal customers. Should we prequalify?
- How to avoid giving away too much on a discovery call while also helping people.
- How do you keep a call to 15 minutes? Should we have a script?
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Today we explore the Be Do Have Model. Typically, we start out in life as Have Do Be. As an example, "I need to have more time to grow my business, in order to be make it the successful business I want it to be" I need x to get y. Throughout this episode, think of some of your Have Do Be thought patterns in your life.
Episode Notes
- What are some of the things that stop us? How do we undo the Have Do Be cycle?
- What happens when we want to start something new? How does our brain react? And how can we get over that discomfort?
- Who do we need to be to achieve what we are aiming for? What are some of the qualities and habits that we need?
Episode Resources
- Taking Action: Before You Do, Start with Be
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Share it with a friend.
In this episode, I’m joined by OT Moira Peña of Moira Peña Consulting. Moira also teaches online courses with the Canadian Association of Occupational Therapists, works at the Holland Bloorview Kids Rehabilitation Hospital, and is part of the ECHO Ontario Autism Program.
Moira’s steps to taking your clinical expertise to the open market:
- Trial it before you sell it; make sure that there is a market.
- You must learn how to effectively market your service. Moira shares her top 3 methods for marketing her online course.
- No one is going to be a Prince Charming and discover you.
- Overcome the fear of having others see you fail.
- Reflect on your values.
Episode Resources:
- S2 E3 – Moving from Therapist to CEO with Confidence with Erica Schuppe
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Moira
- Moira’s website
- Moira’s Instagram
- Moira’s Twitter
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
In this episode, I’m joined by assistant clinical professor, Dr. Kathryn Wise.
Discussion Topics:
- Women in business.
- Monetizing your value as an OT.
- Reinvesting to create multiple revenue streams.
- Business models.
- Gaining insight by analyzing business sectors outside of health care.
- The loneliness associated with becoming a leader.
Episode Resources:
- Season 1 Episode 17 – Why is Wealth Important for OTs: Get Paid Perks Bonus Training
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Kathryn
- Kathryn’s Instagram
- Email: kathryn@kathrynwise.com
- OT Leadership Lab Facebook Group
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
In another installment of business besties, I’m joined by OT and entrepreneur Kelly Casey Beins. We focus on the number one question we get asked at OTs Get Paid: Where do I start with marketing?
Kelly shares her 3 key basics for marketing in a service based bricks and mortar business:
- Relationship Based Marketing & Networking
- Repeat Presence
- Effective Services
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Kelly:
- Kelly Beins Sensory Consulting website
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
Do you know what your core values are and how they impact your margins? Core values define how you act and carry yourself in your OT business so we need to clearly define and align with these values to make sure we can be on our chosen path.
In this episode I explore how our core values affect our profits!
Episode notes:
I discuss:
- What are your non-negotiables? What will you absolutely NOT do? Where do you draw the line for yourself in terms of what lengths you are willing to go for your ideal clients?
- Play to your strengths. Where is your zone of genius? How can you focus your time and energy into adding depth into your work?
- How do you message your core values to your ideal clients? Are you faith filled? Do you value humour and transparency? Are you committed to working with one type of client? Do you support a charitable organization? Who are you, who is your company and how do you convey that to your clients.
Episode Resources
- "The Big Leap" by Gay Hendrix
- OTGP S 1 Ep 11 Build A Profitable Business Around Your Core Values with Melissa LaPointe
- Clifton Strengths Assessment
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe so you can be notified when the next episode is released!
In this episode, I’m joined by OT and entrepreneur Erica Schuppe of Wild Roots Therapy.
Erica and I discuss:
- How Erica spends her time working in the different roles of a CEO.
- Shifting from working in your business to working on your business.
- Scaling your business.
- Sales and marketing strategies during the different stages of your business development.
- The importance of frameworks.
- Erica’s revenue and impact goals for her company.
- Shifting into finances as a tool; not just as a number.
- Women in business
Episode Resources:
- Strategic Plan Template
- We Should All be Millionaires by Rachel Rogers
- Half the Sky by Nicholas Kristof and Sheryl WuDunn
- The Big Leap by Gay Hendricks
- Traction by Gino Wickman
- Think Like a Monk by Jay Shetty
- Business Made Simple Website
- The Psychology of Money by Morgan Housel
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Erica:
- Wild Roots Therapy Website
- Wild Roots Therapy Facebook Page
- Wild Roots Therapy Instagram
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Do you love today's episode?
-
Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Share it with a friend.
Sales don’t have to be sleazy. It’s time to get comfortable with charging for what your product is worth. In this episode, I’m joined by OT Lindsey Vestal of The Functional Pelvis.
Lindsey reveals her 3 Money Mindset Issues:
• There is a market for every price.
• Selling as a service.
• The conflict between being in health care and making money.
Lindsey and I also discuss:
• Working ON your business rather than IN your business.
• Paying yourself and designing a business with low-fixed expenses.
• Implementing a profitable business structure.
• Deciding on what critical things to place your focus.
• Consider getting big by getting niche, marketing often fails because we aren’t being specific enough.
• How being client centered can create a sales problem and how to tackle this.
• How to sell a preeminent price.
Episode Resources:
- Strategic Plan Template
- S1 E3. Add More Profit to Your OT Business Using an Ascension Model
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Lindsey:
- The Functional Pelvis website
- Lindsey’s courses
- Private Pay MBA website
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Share it with a friend.
Welcome to Season 2 of OTs Get Paid! This season we shift our focus towards marketing and sales. OTs are built to excel in sales and marketing. This season we’ll cover hacks, tips, and strategies that will make your life easier in marketing and sales.
Episode Resources:
- Strategic Plan Template
- Mel Abraham – The Framework Formula
- Rachel Rogers - Hello 7 Program
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz!
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
Today we discuss how to overcome feelings of guilt when charging for your product or service.
Topics:
- How to stop feeling guilty for charging for your product or service.
- The importance of charging for outcomes rather than by the hour.
- Why you can’t grow to where you want to grow with an hourly business.
Resources:
- Strategic Plan Template
- S1 E3. Add More Profit to Your OT Business Using an Ascension Model
- S1 E4. Move from 1:1 Hourly Rates to Packaged Pricing with Marika Austin
- S1 E10 How to Price Your OT Product or Service
- S1 E14. The #1 Habit that Makes $ in Your Business? A Strategic Plan.
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Want to learn how to build your own strategic plan? I've got you covered. Click here to download the exact strategic plan templates I use in my own business and in my CEO Payday where I help other OTs do the same.
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
Why is wealth important to you as an OT entrepreneur? How does it affect your day to day life and more importantly why it is important for an occupational therapist to have more wealth overall? Join me in this delicate discussion - I ask for your grace - as we start to make a shift.
In this episode I discuss:
- What is holding women back from accruing more wealth?
- Why is financial health important?
- How can we grow our profits and wealth as an OT entrepreneur
- Why wealth for OTs is a societal issue and why am I starting to focus on this for our profession.
Episode Resources
- Rachel Rogers We Should All Be Millionaires
- Forbes.com
- OT Get Paid S1 Ep 13
- OT Get Paid S1 Ep 15
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Make sure you subscribe so you can be notified when the next episode is released!
Today we discuss how scheduling a CEO date with yourself will help grow your company, increase revenue, and offer freedom in your career.
Topics:
- Scheduling and transitioning into CEO time.
- Knowing the difference between what is urgent and what is important: shifting from doing things that seem urgent to doing things that are important.
- 7 Things to do With Your CEO Time.
7 Things to do With Your CEO Time:
- Schedule CEO time.
- Review your strategic plan.
- Break out your quarterly goals into the steps that it will take to achieve them on a spreadsheet/project management system.
- Gather and track weekly data using a score card.
- Fill out your CEO report weekly.
- Plan your week.
- Spend your time in alignment as the CEO of your company.
Resources:
- Free CEO report
- Strategic Plan Template
- We Should All Be Millionaires by Rachel Rogers
- Traction by Gino Wickman
- Racheal Cook’s Entrepreneur Scorecard
- Cory Roan’s Episode
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Want to learn how to build your own strategic plan? I've got you covered. Click here to download the exact strategic plan templates I use in my own business and in my CEO Payday where I help other OTs do the same.
Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
You’ve made a profit, now what? Give yourself permission to want more.
In this episode, I’m joined by OT, Realtor, and founder of Empowered Homes, Gretchen Kingma. Learn how to add more profit and earn more money while still being in health care. If you're keen to learn how to use real estate to increase your net worth, this is a must listen.
Episode Notes
Gretchen and I discuss:
- Wealth isn’t just about money, it’s about behaviours
- How to change your behaviours to establish a wealth building machine
- How Gretchen works as an OT and realtor to build revenue in the six figures with a very healthy profit margin
- OT's can use their clinical knowledge and potential real estate license to solve holistic aging in place issues
- Gretchen shares her "how to's," including her new course, on helping OT's learn to invest in the US real estate market
- Finding a bold voice to say "I deserve to make more money than a job or a business allows."
Episode Resources:
The Online Business Show
Free Strategic Plan Templates
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources About Gretchen:
Gretchen’s Instagram
Empowered Homes Website
Want to learn how to build your own strategic plan? I've got you covered. Click here to download the exact strategic plan templates I use in my own business and in my CEO Payday where I help other OTs do the same.
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It’s time to shift from being reactive participant in your business to becoming a proactive CEO. In this episode, I discuss the #1 thing that makes money in your business: building a strategic plan with goals for your business. We also discuss how to embrace rejection as part of your business journey. Later, I share the 3 key parts of a strategic plan.
3 Parts of a Strategic Plan:
- Values, Vision, & Mission
- A SWOT analysis (Strength, Weakness, Opportunity, and Threats)
- Goal setting and tracking for 3yrs, 1yr and every 90 days.
Episode Resources:
Free Strategic Plan Templates
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Want to learn how to build your own strategic plan? I've got your covered. Click here to download the exact strategic plan templates I use in my own business and in helping others do the same.
Also, make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!
When it comes to hiring people, there are 3 questions I get asked most frequently:
- What should I pay my team members?
- Should they be employees or subcontractors?
- How do I get my team members to be really productive?
In this episode, I’m joined by entrepreneur, OT, and founder of Milestone Pediatric Therapy, Corey Roan. We discuss these three questions, Milestone Therapy’s six core values, and more. Corey believes in salaries over hourly rates and shares how she made this pivot. In addition, Corey reveals how she has turned her employees into rabid fans through company culture. Later, we discuss the importance of weekly meetings in your business, and how they have created a routine for communication as well as a platform for feedback at Corey’s clinic.
Episode Resources:
Delivering Happiness by Tony Hsieh
We Should All Be Millionaires by Rachel Rodgers
Dare to Lead Podcast with Berné Brown
Stacking your Team Podcast with Shelli Warren
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Corey:
Milestone Pediatric Therapy Website
Corey’s Instagram
Milestone Clinic’s Instagram
Interested in your FREE CEO report? Learn about the steps you can put into place RIGHT NOW that help you from hustling like a therapist to acting like a proactive CEO and making Money Making decisions in your own company. Click here.
Make sure you subscribe so you can be notified when the next episode is released!
In this episode, Trish discusses 6 "Money Breaking" decisions that drain dollars from your business.
Then, it's our next installment of a recurring segment, "Business Besties," where I bring in my real life AND business bestie Kelly Casey Beins to hear how Kelly had dealt with her Money Breaking decision and how she learned to turn them into decisions for Money Making!
Episode Notes
The 6 Money Breaking decisions, which are:
- Keeping 10 dollar tasks
- Don't accept first offers - learn to negotiate
- Giving away your time for free
- Not starting - being too scared to put your ideas out there
- Avoiding making personal decisions
- Pleasing everyone
Episode resources:
- Rachel Rogers We Should All Be Millionaires
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Kelly:
- Kelly Beins website
- Sensory Expert IG
- Meet Ovis the Sheep!
Interested in your FREE CEO report? Learn about the steps you can put into place RIGHT NOW that help you from hustling like a therapist to acting like a proactive CEO and making Money Making decisions in your own company. Click here.
Make sure you subscribe so you can be notified when the next episode is released!
How do you leave 1:1 treatment behind and begin to grow a large, profitable, leveraged business, without feeling greedy?
In this episode, Melissa LaPointe, OT online business strategist, coach and course creator discusses her growth from bricks and mortar clinic owner to her goals as a 7 figure entrepreneur.
Episode Notes
Melissa and I discuss:
- Does wanting to make 7 figures as an OT helper make you a bad person?
- What does it take to set goals to reach a 7 figure year?
- We all have money stories - listen to Melissa as she dives into hers
- How to spend time in your zone of genius and make money doing it
- Freedom as a the #1 core value
- What's her #1 splurge?
- Obstinance as a prime motivator in personal and business identity
Episode resources:
- Melissa LaPointe
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Make sure you subscribe so you can be notified when the next episode is released!
"How do I set my prices for this?" is one of the most common questions that every OT business owner asks me. Which is good, because pricing is the #1 lever that influences your profit. Every coach will automatically tell you to raise your prices (which, of course, I do too), but how to do this in an ethical way, that is fair to both the therapist AND the client?
In this episode, I share the 3 steps you should take to nail that price, and do it with honour and morality.
Episode Notes
I discuss:
- 2 types of pricing: values based and competition based
- what's the #1 factor you should consider in setting your price?
- the systemic undervaluing of OT professionals, and what to do about it
- why I don't want you to be like McDonald's
- do you offer a higher value service than what you give yourself credit for?
- why pricing brings up your crap and how to move past that fear
Episode resources:
- OTs Get Paid podcast S1 E3
- OTs Get Paid podcast S1 E4
- OTs Get Paid podcast S1 E5
- Melissa LaPointe
- James Wedmore - James Wedmore Training
- Rachel Rogers
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Make sure you subscribe so you can be notified when the next episode is released!
Are you scared of the finances in your business? Are you ashamed at your lack of organization or understanding? Are you even paying yourself?
In this episode, Heather Grant, my personal and business book keeper extraordinaire, joins us to reveal the story behind how she helped me get over my INTENSE fear of the numbers in my OT business. I share because I love you guys, and I don't want you to feel alone if you too feel scared.
Listen up to hear how her insights can transform your relationship with money from hands off and scary to dreamy.
Episode Notes
Heather and I discuss:
- the shame around the fear of finances
- how creating a place of safety is the #1 best trait in a book keeper
- the different types of book keeping clients - including the ones who cry (ME!) - which one are you?
- how you can better your relationship with your book keeper and making them an integral part of your team
- the top 4 most important tips to help OTs make a budget in their business (to be able to predict, change and grow!)
- the numbers a first year business owner should know versus a seasoned business owner
- what are the MOST important numbers and variables you should have in your business
Episode resources:
- Quickbooks
- You Need A Budget
- OTs Get Paid podcast S1 E5 How to Build and Sell a High Priced, High Value Offer
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Make sure you subscribe so you can be notified when the next episode is released!
Have you started your OT business yet? Do you have an idea and just don't know how to get it off the ground? Are you overwhelmed? Have you started, but have no idea how to find your first clients? Are you juggling a J.O.B. and can't find the time to work on your true love - your OT business?
I've heard from so many of you and decided you needed to meet Kelly Carino. Within this last 15 months she has started and grown an OT business beyond her wildest dreams.
Listen up to hear how her insights can save you time, mistakes, give you traction and head you on the right path.
Episode Notes
Kelly and I discuss:
Kelly's Top 5 tips that helped her start and grow her business
- Find someone who has been there
- Surround yourself with likeminded community
- Get clients quickly from building relationships as referral sources
- Automate with an EMR
- Simple website with SEO and analytics for google search
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
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In this episode, I discuss the 5 ways you can revenue in your business. So many of us are service providers, and as we max out our capacity in 1:1 services, we automatically decide to hire another OT. And then another. And then another.
Which, is a solid business model. But.
This episode encourages you to think about OTHER ways, not just by hiring people to generate sales through visits, to grow revenue in your business. And yes, these principles are applicable to product based businesses, as well!
Episode Notes
I discuss:
The 5 ways to increase revenue in your business. They are:
- Volume - increase the number of customers
- Life time value of a customer - average amount of sale and frequency of sale
- Operating costs - decrease expenses, including paying team members or software
- Accounts receivable - faster cash injection - paid faster to get $ flowing into your account
- Pricing - you can increase the cost of your services
Episode resources:
- OTs Get Paid podcast S1 E3
- Traction by Gino Wickman
- Business Made Simple by Donald Miller
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Want the insider secrets from OT entrepreneurs on how they run their successful businesses? Click here to learn more about the OT Entrepreneur Summit and get notified of our early bird pricing.
Want to work with me on growing and scaling your business in order to get paid? CLICK HERE to see the ways we can work together.
Make sure you subscribe so you can be notified when the next episode is released!
In this episode, we find Bronwyn Paynter, in the future! (Insert International Date Line joke here.) Bronwyn is the owner Flourish, which is a nature based approach to occupational therapy located in Adelaide, Australia. Listen up to hear how she balances her J.O.B and her OT business.
Episode Notes
Bronwyn and I discuss:
- What prompts her to keep a J.O.B. when she's getting paid in her own business?
- The concept of the "accidental entrepreneur"
- A sensitive topic where she starts "I wasn't sure I was going to share this, but ..."
- The surprising benefits of working less than 40 hrs a week
- Integrity and abundance as marketing and sales tools
- How she increased her prices by 616% in 14 months! (and hear my ridiculously loud laugh of joy that follows. Yes, my kids DO roll their eyes at my Loud Laugh in restaurants! Embrace all the parts of yourself).
- What is the price of her high ticket offer - listen close, it's aspirational - and how her potential clients react to hearing this large investment?
- All the different models she's used to market and sell her product
- How much has Bronwyn invested in her own coaching in the last 12 months?
- Feeling confident in your pricing structure and understanding the "transformation is in the transaction"
- Why OTs should be the BEST sales people in the world
- Building a scholarship program for OTs outside of the "typical" therapist from Western-based, First World countries
- the deep emotions of how to separate suffering from success
Episode resources:
- Bronwyn Paynter
- OTs Get Paid podcast S1 E5 How to Build and Sell a High Priced, High Value Offer
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Make sure you subscribe so you can be notified when the next episode is released!
In this episode, I discuss the value of adding high-end offers to your ascension model. I invite you to realize your full OT potential by shifting towards a time-for-expertise pricing plan. Learn how to utilize my 4-step process for offering high-end services and start maximizing your OT profits now!
Episode Notes
I discuss:
- Who prompted me to build my first high end, VIP product at my bricks and mortar clinic?
- What will a client/customer pay a high price for? In contrast, what will discourage them?
- The move from hourly to a high priced flat rate package
- What is my 4 step process?
- Listen carefully to the 3 main components of an offer: Promise, Process, Price
- Finding your strengths based approach to deliver your high end offer
- Why are people paying a premium price for things that are offered free elsewhere?
- What is the typical price range of a high end, VIP day offering? (OTs aren't quite there yet. Baby steps!)
Episode resources:
- Jordan Gill - Systems Saved Me
- James Wedmore - James Wedmore Training
- OTs Get Paid podcast S1 E4
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Want to work with me on growing and scaling your business in order to get paid? CLICK HERE to see the ways we can work together.
Make sure you subscribe so you can be notified when the next episode is released!
In this episode, we highlight Marika Austin and how she shifted from hourly pricing to packaged pricing in her pediatric service-based business. Want the nitty gritty on how she moved from time for money to a retainer structure? Listen up and hear how Marika gets paid!
Episode Notes
Marika and I discuss:
- What prompted her to revisit her pricing model from hourly 1:1 sessions to packaged pricing?
- How she uses Google Classroom to offer more value to her clients
- How she uniquely solved her clinic cancellation issue?
- The next step to solve the resentment that occurs when we OT's give away our time for free
- What did Marika use to charge hourly and what is she pricing her packages now?
- Does every Enneagram 2 avoid conflict? (And, do we get scared to open potentially scary emails? )
- How to transition clients from one rate to a new package system - eep!
- What is an anchor price and how should you price it?
Episode resources:
- Laura Park Figueroa - Mind Your OT Business
- Jenny Gill Copywriting
- The Biz Chix podcast
- OTs Get Paid podcast S1 E3
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Marika :
- Bearfoot OT
- Bearfoot OT IG
Ready to learn how YOU can make the switch to package pricing to make more money with less burnout? Get your Step by Step Guide to Package Pricing to walk you through each step to transform your business.
https://www.bearfootoccupationaltherapy.com/package-pricing-guide Follow Marika for business tips, tricks, wins and flops @marikaaustin\_ot Want to work with me on growing and scaling your business in order to get paid? CLICK HERE to see the ways we can work together.
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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In this episode, we start to discuss ways of moving from the typical pricing model of 1:1 service to adding other services to your suite, without working over time! Wanna add more profit to your business by adding more products and repackaging the 1:1 offers we already have? Then you need to know about the ascension model! Listen in as we discuss the nitty gritty
Then, it's our first instalment of a recurring segment, under the working title "Business Besties." Yep, I bring in my real life AND business bestie Kelly Casey Beins to hear how Kelly has built her ascension model (in bricks and mortar and her online business) and how it's helped her get paid!
Episode Notes
Kelly and I discuss:
- What is exactly is the ascension model and how can it help any OT business owner?
- Behind the scenes of two different ascension models and the exact pricing Kelly and Trish have set in theirs
- Why every OT entrepreneur needs to put this into place
- How much work is it exactly adding these services?
- What is a customer journey and how it can help you
- The importance of shifting from our ingrained time for money for one client model to time for expertise. Man, it's a toughie for us OTs.
- Kelly shares her mindset change (still in progress!) that we don't have to work harder to earn more!
Episode resources:
- James Wedmore Digital CEO
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Kelly:
- Kelly Beins website
- Sensory Expert IG
- Meet Ovis the Sheep!
Want to work with me on growing and scaling your business in order to get paid? CLICK HERE to see the ways we can work together.
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Share it with a friend.
In this episode, we start off with big laughs and jump right in to interview Laura Park Figueroa, founder of Outdoor Kids OT and host of the Mind Your OT Business Podcast. Laura is a leader in the OT Entrepreneur space, and shares all the details of her revenue and profit in her multiples businesses. Listen up to hear how LPK gets paid!
Episode Notes
Laura and I discuss:
- How does Laura get it all done, running two businesses while getting her PhD?
- Shiny object syndrome
- Do you need multiple businesses to get paid what we all want as an OT entrepreneur?
- Laura's "Fist on the Table" moment
- Why a PhD is important for OT Entrepreneurs
- Does thinking about profit make you an outsider in the OT world?
- Overcome the OT inferiority complex so that you can start getting paid as an OT entrepreneur.
- Laura's 2019 and 2020 impact and income goals - and how she continued to make money through covid-19
- What's the process of pivoting into the online space
Episode resources:
- Terry O'Reilly Under the Influence marketing podcast
- Profit First
- Melissa LaPointe
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
About Laura:
- Outdoor Kids OT
- Mind Your OT Business podcast
- The ConTIGO approach
Do you love today's episode?
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Please leave us a review on Apple or Spotify podcasts. It would mean the world to us.
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Welcome to episode 1!
To kick off our very first episode, I'm giving you an intro of who I am and what makes me qualified to highlight OT Entrepreneurs. What's the real vision and drive behind the OTs Get Paid podcast. And, am I really going to be focusing more on INCOME versus IMPACT, as it relates to being an occupational therapist? Don't you get your "helper" badge revoked for that kind of talk? Tune in and see!
Episode Notes
I discuss:
- What drew me to the field of OT?
- Was my Dad proud of my undergrad degree? (hint: NO)
- How my OT class remains a main pillar in my life
- the time I got caught in a BIG LIE with the Chair of the OT Department at the University of Toronto
- What is a "Silopreneur?"
- The major shift of working IN my business to working ON my business
- What's the one thing I did to help my bricks and mortar clinic grow in gross revenue after one surprisingly flat year.
Episode resources:
- McMaster University Faculty of Health Sciences OT Program
- Dr Judith Friedland
- The E-Myth, by M Gerber
More resources: https://www.trishwilliamsconsulting.ca/podcast-resources
Make sure you subscribe so you can be notified when the next episode is released!