One Wild Ride: Recent Episodes
Pru Chapman
One Wild Ride is the exploration of a more meaningful life. A place where personal adventures collide with good business and positive impact. Here I share real conversations with ordinary humans doing extraordinary things. From Activists and Entrepreneurs to Sportspeople and Scientists, these are the people that help make our world a better place. Theirs are stories of positivity, hope, expansion and evolution. These are unscripted conversations where we deep dive into their highs and lows, their challenges and their triumphs. I’m Pru Chapman, and this is One Wild Ride.
Find us at www.onewildride.co or on Instagram @pruchapman
Chloe de Winter is the co-founder of Nala, a wildly better underwear brand that has gained a cult following for its comfortable and affordable bras and undies. Nala is dedicated to creating sustainable, stylish underwear that doesn't compromise on comfort or design. Using bio-based fabrics and ethical practices, the brand caters to all genders and sizes, empowering customers to feel confident, sexy, and supported daily. Before being the "bra lady," Chloe built a career as a physiotherapist and master Pilates instructor, founding the premium online platform, Go Chlo Pilates.
Mentioned in Conversation:
- Creating vibrant, eco-friendly underwear for women and non-binary individuals
- Supporting all genders and sizes by designing with inclusivity and diversity as core principles
- Keeping sustainability as integral to the brand across packaging and materials
- The challenges of balancing motherhood and business - everything she’s still figuring out
Want to learn more?
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Jessica Maguire is an internationally published author, TEDx speaker, and leading nervous system educator who has impacted over 15,000 students worldwide. With a Master’s in Physiotherapy and nearly two decades of experience, Jessica has pioneered a global movement in nervous system education.
Through her innovative approaches, Jessica provides clear, actionable tools that help her clients achieve lasting physical and emotional well-being. Specializing in simplifying complex neuroscience, she empowers individuals to address anxiety, chronic pain, and burnout. Her expertise includes trauma-sensitive biofeedback, polyvagal theory, and neuroplasticity, offering a comprehensive approach to creating meaningful changes in the brain and body.
Mentioned in Conversation:
- Nervous System Foundations: Jessica explained the different states of the nervous system and how it supports drive and goals.
- Brain-Body Connection: The nervous system as a link between the brain and body.
- Connection to Nature: The impact of nature and awe on regulating the nervous system.
- Sense of Self: How sensory information shapes our sense of self affecting our perception of safety and creativity.
- Leadership and Nervous System Influence: How leaders' nervous systems influence others and the importance of self-regulation and awareness.
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Sharnee Thorpe is the creative entrepreneur and renowned print designer behind Byron Bay's beloved brand, Wandering Folk. As the founder, owner, and creative director, Sharnee's passion for creating premium picnic essentials has captivated adventure and art lovers worldwide. Her love for nature and exploration blossomed early, leading to a life enriched by global travels in cities like LA, Melbourne, and Sydney. These experiences, combined with her exceptional talent as a print designer, established her reputation as one of Australia’s most sought-after creatives. We take a deep dive into her creative practice and its metamorphosis through youth, adventure, business, and motherhood.
Mentioned in Conversation:
- Sharnee's journey as an Artist from a Sydney print designer to the visionary behind Wandering Folk
- The travel inspiration behind bringing Wandering Folk to life
- Holding sustainability at the forefront of design and development across all aspects of the business
- Maintaining a connected creative practice amidst business and motherhood
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To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Founded by Julia and Jordy Kay, Great Wrap is leading the charge with innovative solutions to tackle the staggering 150,000 tonnes of plastic stretch wrap dumped into our landfills annually. Recently awarded B Corp Certification and recognised with numerous awards including as a Category Innovator in the AFR Sustainability Leaders List Great Wrap stands at the forefront of sustainable change. With a background in architecture, Julia witnessed firsthand the alarming levels of waste in the construction industry, sparking her determination to make a difference. In 2019, she and Jordy co-founded Great Wrap, pioneering stretch wrap production from food waste at their solar-powered facilities in Victoria. Join us as we delve into Julia’s inspiring journey, driven by a relentless commitment to a greener future for our planet and generations to come.
Mentioned in Conversation:
- Why the industry is getting behind Great Wrap and how it's revolutionising commercial waste
- The challenges Julia and Jordy faced in creating and manufacturing an innovative product
- The pivotal role compostable materials play in shaping the future of sustainability
- The relentless spirit of innovation woven into the fabric of Great Wrap propelling it forward
- The bold vision driving Julia and the team at Great Wrap
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To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Jasmin Daly is the Executive Director of Ingrained Foundation, a not-for-profit funding platform taking an interconnected and collaborative approach to improving social and environmental wellbeing. Based on Bundjalung Country (Northern NSW), Ingrained has donated over $2 million in the last 5 years to focus on resilience, well-being, inclusion, diversity, and social cohesion.
Jaz herself is also a longstanding Northern Rivers community member, a mother, and a naturalist who’s happiest wandering in the bush or sliding along an uncrowded wave. Her career has danced across the not-for-profit, social enterprise, and for-purpose business sectors, building brands, fostering community engagement, and working in impact. Her work is centered around inspiring change for a hopeful future and working with local communities.
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Erika Geraerts is the founder of cult beauty brand Fluff. Fluff was created in 2018 as an antidote to the current beauty industry narrative, for anyone who thinks that the world doesn't need more products, just better products, and responsible, transparent messaging. Their products are all about keeping it simple: good for your skin, your thoughts, and the planet - while questioning the beauty industry and uncovering the hidden influences creating and reinforcing unrealistic beauty standards.
Prior to creating Fluff Erika co-founded content agency Willow & Blake, which launched Frank Body, which went on to become an international beauty brand. She left to start Fluff in 2016, and simultaneously consults on social strategy under the name Napkin, writes for Medium, hosts the Hard Things podcast, and has written a childrens book.
Explored in Conversation:
- Beauty versus the beauty industry, uncovering the hidden influences creating and reinforcing unrealistic beauty standards
- The complex relationship between makeup and self-esteem and finding the balance between empowerment and disempowerment.
- Erika’s personal journey from Frank Body's success to the creation of Fluff, challenging overconsumption and embracing a minimalist philosophy
- Celebrating natural beauty, and insights into making informed beauty choices
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Frankie Layton is the founder of The Dirt Company, Australia’s first circular packaging brand. Frankie’s passion for sustainability began while working on superyachts, witnessing ocean waste. With a background in strategic consulting, she launched The Dirt Company to tackle household product packaging waste. Since 2017, The Dirt Company has gained 100,000+ customers and prevented over 75 tonnes of plastic waste through innovative laundry products in dispenser bottles replenished with reusable refill packs.
Mentioned in Conversation:
- The fascinating origin story of The Dirt Company that started in the middle of the Atlantic Ocean.
- Their revolutionary journey as Australia’s first completely circular packaging brand.
- How they’re creating big impact, one laundry at a time.
- Frankie’s take on sustainability and how to spot greenwashing.
- The big, inspiring, and ambitious plans for The Dirt Company and how Frankie plans on achieving them in a sustainable way.
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Nicole Velik is a leading speaker, facilitator, and trainer in innovation and creativity. As the founder of The Ideas Bodega and the host of the podcast Creativity Unpacked, as well as CreativeMornings Sydney, she has dedicated herself to demystifying creativity and making it accessible to everyone. With a background in advertising, including stints at Saatchi & Saatchi and KBP, Nicole has trained organizations worldwide, including big names like The United Nations, Nike, and Google. Her podcast, which soared to number one on the Apple Marketing charts upon launch, features interviews with creatives, highlighting that creativity is a skill achievable by everyone. Nicole is also a sought-after speaker at events like SXSW Sydney and Vivid Ideas, and she nurtures her own creativity through music, playing percussion in a samba band, guitar, songwriting, and learning Portuguese.
Mentioned in Conversation:
- Unlocking Creativity: Discussing the universality of creativity and methods for helping individuals and teams recognize their creative potential.
- Generating New Ideas: Including the innovation techniques she’s used to train Google, the United Nations and LEGO.
- Leading Creative Teams: Providing insights into fostering a culture that nurtures creativity, giving constructive feedback, rewarding creativity, and maintaining creative flow.
- Overcoming Creative Barriers: Identifying common obstacles that hinder creativity and exploring strategies to overcome them.
- Living a Creative Life: Delving into the importance of pursuing diverse creative outlets and the role they play in sustaining creativity and courage.
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Jane Marx is a social entrepreneur committed to empowering marginalized women through meaningful employment. Amidst the pandemic, she founded The Beautiful Bunch, focusing on supporting young women from refugee backgrounds facing barriers to work. Join us for an honest discussion on the challenges and triumphs of launching and running a social enterprise, driven by passion and hustle rather than financial backing. Discover how Jane's journey exemplifies the power of using business for inclusive and sustainable change, proving that each of us holds the capacity to create opportunities for others.
Mentioned in Conversation:
- Navigating the hurdles to launching and sustaining a social enterprise
- Leaning into the unique challenges young women refugees encounter in accessing and maintaining meaningful employment.
- Embracing the transformative power of kindness in business
- Building inclusive workplaces that provide a safe space for diversity and empowerment.
- Navigating the dynamic economic landscape as a woman in business
Ready to learn more?
CHECK OUT PRODUCT UPRISING HERE
Scale your product-based business with our 8-week program. An online course designed and created by Pru Chapman and Brooke Franklin - get industry insights from top-level operators on how to grow, manage, and scale a highly successful product-based brand.
Grow your reach. Expand your range. Streamline your Systems. Sell more products.
Brooke is a powerhouse in the product industry. She spent six years helping scale lululemon, where she managed stores, led operations, and eventually oversaw $100 million in retail stores as the Australia/NZ Area Director. She went on to become the Country Manager of Cotton On managing over 200 stores and more than $250M in sales. From there she moved to General Manager at TOM Co, where she radically expanded their range and led the business to a successful sale. Brooke loves both big and small business, coaching startups and demonstrating her strategic scaling prowess. She's not just a leader; she's a legend in the industry, and is passionate about good business.
Mentioned in Conversation:
- Strategies that led the growth of lululemon, Cotton On & TOM Organic
- The ONE piece of advice she gives to product-based businesses looking to scale
- Key differences in growing startups and big business (and what you can learn from each)
- The 8-step framework to scaling a successful product-based brands
- Her unique take on managing work/life balance with 2 young kids
Ready to learn more?
Check out our brand new program Product Uprising HERE
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Kylie is a Leadership Developer and Founder of Of Kin, a training organisation specialising in building brave leaders and courageous cultures. She is a certified executive coach, psychological safety practitioner and facilitator of Dr Brené Brown’s curricula on courage, vulnerability, shame and resilience (The Daring Way™ & Dare To Lead™), and currently delivers Dare To Lead™ programs for organisational teams and individual professionals. She is part of the Homeward Bound visibility faculty championing the success of women in STEMM from around the world.
Her vision is to build the capacity for brave conversations in boardrooms, classrooms and lounge rooms across the world.
Mentioned in Conversation:
- Courageous Leadership: The 4 skills that are critical to brave and conscious leadership.
- The Power of Vulnerability: why we armour ourselves to protect against being exposed and how to lean into the discomfort for growth and evolution.
- Self Compassion: the often undervalued experience that is key to rising strong when we slip and fall - that we all do as part of the human experience.
Want to learn more?
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Dr Marion Piper believes that life’s challenges and traumas are actually an invitation to get creative, a way to turn our pain into Art and kick-start the process of post-traumatic growth. This is what fuelled her PhD research and informs the work she does today inspiring ambitious Creatives to find their voice and embrace creativity as a form of self-care. With a colourful career spanning gigs in art galleries, creative summer camps and creative agencies both here and abroad, Marion is here to share her answer to a question many of us ask: “what does it mean to lead a truly creative life?”
Mentioned in Conversation:
- Unlocking Creativity: Dr Marion shares the top 5 creative barriers—and how to get past them. We also explore how mental health can be both a hurdle and a dynamic force for unlocking your creative genius.
- Thriving After Trauma: Exploring the science of post-traumatic growth, unveiling 5 transformative dimensions, from spiritual shifts to new possibilities. Dr Marion delivers a roadmap to not just survive, but thrive beyond adversity.
- Tools for Self-Expression: Experience a unique journaling approach focused on self-expression, not just self-improvement. Dr Marion shares her unique approach to journaling through introspection and creativity to unleashing the power of your thoughts and emotions. Best part? It's free!
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Kaylene Langford, a proud Guringai woman, passionate entrepreneur, coach, writer and speaker, and the founder and owner of StartUp Creative, a hugely popular online platform, podcast, and print magazine that educates, inspires, and supports creative entrepreneurs and future innovators. She has over a decade of experience coaching, educating and supporting individuals to identify and achieve their goals.
Mentioned in Conversation:
- How to Build an Authentic Brand - it's easy to follow trends and keep up with what you think you should be doing but that won't last the test of time.
- Mindset - a deep dive into the grit, self-belief, and determination to keep going when it gets tough and build something that will last.
- Meditation - Kaylene's personal experience on the journey and benefits of deep meditation practices.
- 'Just Start' - one of Kaylene's favourite sayings that is not only the best motivator, but also one of the most challenging parts of actually making things happen.
- Writing a Book - the practices and rituals Kaylene put in place to write her first book 'How To Start A Side Hustle'
Want to learn more?
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Justine Curtis is the founder of Inspired Adventures, the original and leading charity challenge agency in Australasia with over 19 years experience organising life-changing adventures.
To date, the B Corp certified, female-founded company has raised $45 million through more than 715 completed challenges in partnership with 339 leading Australian and New Zealand charities.
The challenges that Inspired Adventures has organised have funded projects including medical research, human rights advocacy, environmental preservation and social mobility, through challenges completed by over 7,000 people. Inspired Adventures currently offers 60 national itineraries, 30 international itineraries and fundraising opportunities with 80 charities – all of which are carbon neutral through a partnership with Carbon Neutral.
Mentioned in Conversation:
- Justine’s entrepreneurial journey from start-up to leading Australia's number one charity adventure company with a team of 30+ people including staff, travel guides and doctors.
- The profound impact purpose-led travel can have on your life and why.
- Why responsible, carbon-neutral travel has been a core part of the company's values.
- The opportunity for sustainable travel to improve company’s ESG while offering their employees a unique and one-in-a-lifetime experience.
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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James Perrin is a Sustainability & Impact Specialist, B Corp Consultant, Founding Director of the Ingrained Foundation, and Podcast Host. He works with individuals, businesses, and not-for-profits to deepen their impact, and I specialises in developing strategies and implementing projects that are relevant and meaningful for a more beautiful world. At the time of this podcast recording James was the Sustainability Manager for Stone & Wood.
You can find this conversation in full at Episode 9 of the One Wild Ride Podcast.
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Brooke Franklin is an exceptional Leader and Growth Strategist with a passion for building empowered teams. Her accolades include Senior management roles at lululemon, Cotton On, and TOM Organic. In this Sample Brooke gives insight into why and how to attract and retain the best talent with a flexible workplace, while managing performance outcomes with a ‘perform at your best model’. This approach has seen Brooke build incredible teams throughout her career and is now a much sought after thought leader.
You can find this conversation in full at Episode 16 of the One Wild Ride Podcast.
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Caroline Kell is a proud Aboriginal woman, TEDX Speaker, and founder of Blak Wattle Coaching and Consulting. A former Counsellor with over 7 years’ experience working alongside Victorian Aboriginal and Torres Strait Islander Communities to drive outcomes in truth telling, treaty, health, and mental health reforms at a state government level.
She is deeply passionate about the social emotional wellbeing of Aboriginal and Torres Strait Islander people and in addition to mentoring First Nations leaders and business owners, she delivers thought provoking workshops and addresses that include the power of stories and narrative approaches to build empathetic teams, Aboriginal social emotional wellbeing principles, and understanding Burnout from a First Nations perspective.
Mentioned in Conversation:
- Caroline's personal story that delves into her Matriarchal lineage, showcasing both its strength and setbacks, which have shaped her identity and resilience.
- Burnout, and its prevalence within Aboriginal communities, due to the complexities of modern life while honoring cultural roots.
- A holistic approach addressing mental, emotional, spiritual, and social aspects, leading to personal transformation and healing.
- Empowering others, through her business Blak Wattle Coaching & Consulting combining traditional wisdom with contemporary practices to create safe, healthy, and connected communities.
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Odette Barry is a publicist, PR mentor, and founder of Odette & Co. She knows that every business has a story to tell, and she’s here to help empower business owners to tell those stories through the power of PR. She has designed and teaches the Hack Your Own PR program made for business owners, and hosts the Hack Your Own PR podcast, full of tips from some of Australia’s best journalists and producers. In this episode Odette gives us her best advice to hack your own purpose-led PR.
You can find this conversation in full at Episode 61 of the One Wild Ride Podcast.
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Tess Guinery is an Artist, Designer, and Author. After initially establishing herself as a sought-after Creative, Tess intuitively pressed pause to take a sabbatical to explore her inner artist, which led to a journey of self-discovery and a new body and being of work. These days, Tess calls the wholesome town of Murwillumbah home with her stuntman husband and their three spirited daughters. She lives through her art each and every day.
You can find this conversation in full in Episode 10 of the One Wild Ride Podcast.
See Tess's musing and visual dairy on Instagram @tessguinery @theapricotmemiors and her website www.tessguinery.co
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Paul Jarvis is a web designer, entrepreneur, educator, and author of Company of One. His past clients include Microsoft, Mercedes-Benz, and Warner Music. His writing and ideas have been published and profiled in magazines and outlets such as WIRED, Vice, Fast Company and USA Today.
In his counterculture book Company of One, Paul presents an alternative philosophy of business success – one that turns conventional wisdom on its head by prizing less over more, small over large, and niche over mass.
You can find this conversation in full in Episode 39 of the One Wild Ride Podcast.
Listen To The FULL Episode Here
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Ārepa is the world's first brain drink. Backed by neuroscience, this brand is on a mission to boost brain health around the world. Founded by Angus Brown and Zac Robinson in 2017, Ārepa has grown to become Australasia’s most popular brain health drink. Backed by peer reviewed research, the mind-enhancing range of clinically tested brain drinks are now stocked in five countries and enjoyed by sportspeople, entertainers, and peak performers around the globe.
Ārepa’s formula spent five years being developed by a team of internationally renowned neuroscientists and universities around the world, with funding from Dementia Australia Research Foundation off the back of studies proving the drink’s beneficial long-term effects. Led by science and technology, the company now has a pipeline of clinical studies supporting the effects of it’s natural and potent ingredients and a presence in over 1,200 Australian retailers including Woolworths, Coles, Harris Farm and IGA stores across all states.
Mentioned in Conversation:
- Ārepa's Origins & Growth Strategy: Tracing the brain drink's journey from inception to success.
- Effective Brain Booster: Ārepa's Active Ingredients: Unveiling the powerful cognitive blend within Ārepa.
- Natural, Caffeine-Free Vision: Why founders opted for an all-natural formula without caffeine.
- Science and Technology Synergy: Ārepa's innovation fueled by cutting-edge research.
- Short & Long-Term Effects: Understanding the cognitive impact of Ārepa's compounds.
Want to learn more?
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Jade Miles is a farmer, author, educator, podcaster, local food advocate, and CEO creating a culture in farming that values tomorrow. Together with her husband and three kids, Jade runs Black Barn Farm, a biodiverse orchard, nursery and workshop space in Northeast Victoria. She’s an active presence in the regenerative space, hosting school programs, permaculture and homesteading workshops while sitting on multiple boards – all in the name of reconnecting people to nature, food and a simpler existence.
She is also the CEO at not-for-profit Sustainable Table, a non-profit network of thought leaders and educators who are connecting regenerative growers with funding to build capacity and create positive change. To date, Sustainable Table has distributed over $1 million to 30+ game-changing, regenerative projects through 4 targeted funding rounds.
Mentioned in Conversation:
- Jade's personal journey into regenerative farming that fueled her passion for Futuresteading
- The current challenges Australia's farming system faces
- Benefits of localised, short-supply-chain food systems
- The power consumers hold in reshaping Australia's food system
- How connecting regenerative farmers with funding can positively impact the future of Australian food systems
- The role Investors can play in positively impacting a regenerative future
Want to learn more?
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Damien Cole is a well-known environmentalist, public speaker, and community leader. He is the National Campaign Director for Surfrider Foundation and led paddle-out protests across Australia in the Fight for The Bight campaign in early 2019 which saw the activation of 56 additional local communities paddling out at their local beaches in opposition to oil drilling in the Great Australian Bight.
Damien is also co-founder of Varuna Surf, a sustainable wooden surfboard company on a mission to redefine the world of sustainable surfing. Varuna boards are designed by iconic shapers and made responsibly in Indonesia.
Last but certainly not least Damien was an independent candidate in both the 2018 Victorian election and the 2019 Federal election, leading a very unique campaign style with a strong focus on true community representation and intergenerational social and environmental well-being.
Mentioned in Conversation:
- Damien’s role as National Marketing Manager at Surfrider Foundation and the path through politics that led him there
- Speaheading grassroots campaigns such as Fight for the Bight and against PEP 11 to protect potentially devastating effects on the Australian coastline
- Launching sustainable wooden surfboard brand Varuna Surf with the mission to redefine the world of sustainable surfing.
- Damien’s recent traumatic head injury as a result of a car crash and his road to recovery
Want to learn more?
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Daniel Flynn is the co-founder and managing director of one of Australia’s most successful startups, Thankyou. He started Thankyou at the age of 19, and now 12 years later, Thankyou’s products are stocked by major retailers in Australia, with every product contributing to helping end global poverty. To date, Thankyou has raised over $17 million to impact the lives of people across 22 countries.
Daniel is also the author of best-selling book Chapter One, a story that generated $1.4 million in sales in its first month using an unorthodox ‘pay-what-you-want’ model. He is known for his passionate and disruptive marketing that has led Thankyou onto a global stage including an interview with former US president Barak Obama.
Mentioned in Conversation:
- The 'No Small Plan' campaign by Thankyou: An overview and its outcomes
- Guiding a team through a global-stage 'failure' and its lessons
- Revolutionizing Thankyou's future by reimagining and transforming the approach
- Daniel's strategy in embracing major risks and garnering team support
- Unveiling the key ingredients to define your company's unique 'secret sauce'
- The influential and passionate force behind disruptive marketing that challenges the status quo
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Mason Taylor is the Founder of SuperFeast, Australia’s leading tonic herb and medicinal mushroom provider. His work as a tonic herbalist, wellness educator, podcast host and CEO aims to keep the tradition of Taoist herbal medicine alive, the practice of which has played a pivotal role in his own health as well as his family and his community, and many devotees around the world.
From humble beginnings in his mum’s garage, Mason’s passion for health and his quest for access to the world's best supplements, herbs and medicinal mushrooms led to the creation of SuperFeast. He has spent over 15,000 hours studying the field of health and transformation, and facilitates some of the world’s most educational talks, information, and products to support people on their journey from the external pursuit for health towards unlocking the individual journey to discovering the superhuman within.
Want to learn more?
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Benjamin Berry is a fully accredited Wim Hof Method, Oxygen Advantage, and Cold Exposure Facilitator who delivers workshops based on these practices, along with a variety of other breathwork techniques that support mental, emotional, and physical health and fitness. His transformational Breath and Ice workshops have helped thousands of people, in times of personal crisis and expansion, as well as through community trauma.
His professional career has been dedicated to assisting the community in times of need and includes experience as an Ocean Lifeguard, Underground Search & Rescue Team Leader, and Firefighter. After struggling with chronic pain, Benny turned his attention inward on a journey of personal discovery that he now shares widely.
Mentioned in Conversation:
- How chronic injury led Benny to a deeply personal journey of healing
- The pitfalls in outsourcing your health to the ‘professionals’
- The methodology of breathwork and its short and long-term effects on the body
- The role of cold exposure in reducing inflammation and fighting chronic disease
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Ami Bateman is the CEO and Co-Founder of Pleasant State, an ethical home cleaning company, that makes non-toxic and zero-waste dissolvable cleaning bars. Australians spend almost two billion dollars each year on home and laundry products that are making us sick. Products such as cleaning agents, air fresheners, and plastic packaging that breaks down into inhalable microplastics, are major contributors to indoor air pollution that can lead to respiratory diseases, allergies, asthma, and even cancer.
Pleasant State has developed and manufactured Australia's very first just-add-water cleaning bars that are verified safe, non-toxic, scented with essential oils, they reduce transport emissions by 95%. They have over 1000 5-star reviews, are experiencing 60% month-on-month growth and are now in the homes of 20,000 Australians.
To date, they’ve stopped 150,000 plastic bottles from entering landfills, generated 75,000 liters of toxic-free cleaning solutions, and raised over $45,000 for charities
Mentioned in Conversation:
- How eliminating harsh cleaning products and plastics from her life stopped 2 years of chronic headaches for Ami
- The indoor air pollution problem that no-one is talking about despite Australians spending 90% of their time indoors
- The deep customer research and analysis approach Ami took in creating Pleasant State
- Designing, developing, and delivering a business through covid from her garage
- Building the business on the B Corp certification process
- The deep customer research approach Pleasant State has taken at every step of the journey
- Embarking on an equity crowdfunding campaign will be used by Pleasant State to enter international markets, lock in major retail partnerships and scale its impact
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
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Kayla Houlihan is the founder of Tribe Skincare, a natural, vegan-friendly, Australian-made skincare range, based in Torquay. It was while running her own skin clinic that Kayla noticed a gap in the market for 'skincare for sensitive skin'. While there were some skincare products or lines for sensitive skin, no brand was completely focusing on.
Kayla created Tribe Skincare and bootstapped her way to $8m+ turnover in her first five years, without any external investment or big startup dollars. Tribe now has over 50,000 repeat customers and a more than 60% return customer rate - which is 3 times above industry average. From the original four products the brand is quickly becoming one of Australia’s favourites for sensitive skin.
Mentioned in Conversation:
- Kayla’s personal experience seeding to the creation of Tribe Skincare
- How she bootstapped her way to $8m+ turnover in her first five years (without any external investment or big startup dollars)
- Her ‘under-the-radar’ strategies to growing over 50,000 repeat customers with a more than 60%+ return customer rate
- Why she chooses to use Australian native ingredients over imported ones
- Her choice (and advantage) in manufacturing all her products in Australia
- Turning off her digital ads, and how it affected the business
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
See Our Business Growth Programs Here
Links
Owners Collective Website
Owners Collective Instagram
Pru on LinkedIn
Andy Miller is the co-founder and CEO of Heaps Normal. On a mission to change drinking culture Heaps Normal launched in mid-2020 and at the time of this recording less than three years later they had a market valuation of $58 million, not bad for beer without booze. They’re now stocked in more than 4000 Australian retailers and venues where they often reportedly outsell alcoholic beer.
Heaps Normal is here to make an impact. In 2022 they launched This Is Not Normal - an initiative aimed at uniting businesses calling on the government to take stronger action on matters including climate change, and they regularly commit a percentage of revenue to not-for-profit causes. This year they’re stepping up their game in the live music space to shift the culture of the traditionally boozy hospitality industry.
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
See Our Business Growth Programs Here
Links
- Owners Collective Website
- Owners Collective Instagram
- Pru on LinkedIn
Jess & Stef Dadon are the founders of fashionably kinder footwear brand Twoobs. After one too many blisters encountered traveling to global fashion weeks, the sisters discovered a need for beautiful & comfortable shoes, which led them to create Twoobs in a kinder way. Passionate animal lovers and environmentalists, they’ve created shoes, a podcast, and an incredible community to answer the burning question: Can we save the planet.... but make it fashion?
Tune in for a VERY fun time!
Want to learn more?
To learn more about how our work and programs can support you come and say hello over at Owners Collective!
See Our Business Growth Programs Here
Links
Owners Collective Website
Owners Collective Instagram
Pru on LinkedIn
Abigail Forsyth is the co-founder and managing director of the industry-leading brand KeepCup. Since launching the world’s first barista-standard reusable cup in 2009, KeepCup is now embraced by reusers all over the world, diverting millions of single-use cups each and every day.
KeepCup is committed to better business and is certified B Corp, a 1% for the Planet member, and is committed to becoming carbon neutral by 2025. The business has offices and warehouses in Australia and the UK, and set up hub operations in the USA to service growing consumer demand in over 76 countries around the world
Mentioned in Conversation:
- How the original design of the KeepCup was purposefully simple and similar to disposable cups to remove barriers to behavior change toward sustainability
- Growth of the KeepCup business, which started as a family affair and quickly expanded to offices in the UK, US, and Australia
- The decision to keep manufacturing in Australia and the UK, while having to offshore some products due to a lack of local production
- The rise of purpose-led businesses and business for good is becoming a popular trend, especially with the emergence of Gen Z as consumers
- Challenges in staffing a fast-growing business and the power in building a structured leadership team.
Want to learn more?
To learn more about how our work and programs can support you come and say hi over at Owners Collective!
See Our Business Growth Programs Here
Links
Owners Collective Website
Owners Collective Instagram
Pru on LinkedIn
Forever Projects helps women break the cycle of poverty and create self-sustaining futures. Founded by Mark Dombkins Forever Projects began with a simple mission - to nourish a newborn – and then helps women thrive in a business that provides ongoing income. This keeps babies with their biological families and out of orphanages – as well as providing a sustainable future. To date, Forever Projects has facilitated over $1.5 million dollars in donations to the local projects in Tanzania helping more than 1800 babies stay with their families and enabling over 6000 people to find freedom from poverty. Tune in for a truly inspiring story.
Want to learn more?
To learn more about how our programs can support you, head over to theownerscollective.com
Afends are a Byron Bay-based surf and streetwear brand pioneering hemp as a sustainable fabric of the future. Staying true to their tagline of ‘question everything’ Afends are dismissing outdated propaganda and doubling down on their commitment to this eco-friendly fabric by stepping into commercial production in Australia. It’s a ballsy move within the fashion industry - the second largest polluter in the world. Clearly, as an independent and values-led brand, Afends are taking both their place as role model for today's youth and the future they'll inherit seriously.
Erin Morris is the Founder of Young Folks Digital, a B Corp Certified Marketing Agency specialising in helping grow brands that are solving today's problems for a better tomorrow. They understand the power of marketing and are committed to using that force for the power of good. By only working with conscious companies, they’ve become specialists at connecting with the conscious consumer and their client list includes Oxfam, Biopack, Monash University and even Owners Collective. In this episode we explore messaging and marketing for purpose-led brands as well as how to avoid greenwashing and make your own marketing authentic to you.
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Ready to embed purpose and profit into your own business?
My new RISE program will launch on 12 September, designed to embed profit and purpose into your business model so that you can become a leading brand of tomorrow.
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As the world changes at warp speed we’re currently witnessing unprecedented degradation of our society and environment. With governments slow to act, business owners are uniquely placed to take action toward a more sustainable and regenerative future. The time is now to redefine our metrics of success and cast our net of positive return to consider people, planet and profit. As we better consider the health and well-being of our employees, we ultimately reduce our impact and hold the potential to become a force for good in our local and global communities. While this might make the mind boggle, the good news is that it’s also good for business.
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Ready to embed purpose and profit into your own business?
My new RISE program will launch on 12 September, designed to embed profit and purpose into your business model so that you can become a leading brand of tomorrow.
See details here: https://owners-collective.mykajabi.com/rise
OR
Head to theownerscollective.com and sign up for my weekly newsletter to get all the juicy advice on becoming a profitable and sustainable business of the future.
Cat Long is the Founder and CEO of Trace, a digital platform that helps climate-conscious individuals and businesses measure, reduce and offset their carbon footprint and track their impact over time through simple and engaging digital tools. They’re on a mission to remove the barriers to climate action, by giving individuals and businesses the power to take immediate steps forward. In this episode, we talk through the journey of bringing Trace to life as well as the immediate and long-term steps you can take towards making your business carbon neutral.
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Ready to embed purpose and profit into your own business?
My new RISE program will launch on 12 September, designed to embed profit and purpose into your business model so that you can become a leading brand of tomorrow.
See details here: https://owners-collective.mykajabi.com/rise
OR
Head to theownerscollective.com and sign up for my weekly newsletter to get all the juicy advice on becoming a profitable and sustainable business of the future.
Odette Barry is a publicist, PR mentor and the founder of Odette & Co. She knows that every business has a story to tell, and she’s here to help empower business owners to tell those stories through the power of PR. She has designed and teaches the Hack Your Own PR program made for business owners, and hosts the Hack Your Own PR podcast, full of tips from some of Australia’s best journalists and producers. In this episode Odette gives us her best advice to hack your own purpose-led PR.
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Ready to embed purpose and profit into your own business?
My new RISE program will launch on 12 September, designed to embed profit and purpose into your business model so that you can become a leading brand of tomorrow.
See details here: https://owners-collective.mykajabi.com/rise
OR
Head to theownerscollective.com and sign up for my weekly newsletter to get all the juicy advice on becoming a profitable and sustainable business of the future.
Ella McLean is the Founder of Hello Lover, a sex-positive place that's open all hours. From the outside, Hello Lover looks like a beautifully branded and curated online sex shop where you can buy all sorts of play things. But dig a little deeper and you’ll find a brand passionate about taking the guilty out of (everyday) pleasure, and guiding their customers to grow their confidence and sexuality, through healthy conversation and community. They’re on a mission to change the outdated sex shop industry and make intimacy better, for everyone.
Mike Smith is the Founder of Zero Co, a company that delivers personal & home-cleaning products direct to your door, minus the single-use plastic. With its reusable bottled and refill subscription, it’s kind of like the old-school milkman reimagined. It’s a simple concept with potentially BIG results. They’re on a mission to untrash the planet, and so far have saved over a million water bottles worth of plastic going to landfill. It’s a tale of travel and adventure in bringing this good business to life.
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Ready to embed purpose and profit into your own business?
Head to theownerscollective.com and sign up for the weekly newsletter from Pru to get all the juicy advice on becoming a leading brand of tomorrow.
Cedar Anderson is the founder and inventor of Flow Hive, a revolutionary system that produces great honey and is easy on the bees and the beekeepers. This business path is anything but traditional, with an initial humble kickstarter campaign quickly becoming the most successful crowdfunding campaign ever launched outside the US, eventually raising over $16 million. This is a true story of business as a force for good as Cedar set out to change the business paradigm and is doing just that.
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Ready to embed purpose and profit into your own business?
Head to theownerscollective.com and sign up for the weekly newsletter from Pru to get all the juicy advice on becoming a leading brand of tomorrow.
Jessica Maguire is a trauma-informed physiotherapist, passionate about helping people regulate their nervous systems through healthy functioning of their vagus nerve. She holds a degree in Health Science and a Masters of Physiotherapy and has spent over 14 years in private practice as a physiotherapist. In this episode, we cover how the brain and nervous system change from stress, trauma and chronic pain, as well as the relatively new research around the relationship between gut health and the nervous system.
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Welcome back friends! We’ve got an incredible lineup of guests and topics landing this season, as well as some small changes. What isn’t changing though is our core mission to inspire and educate a better way of business. So strap in for another great season ahead - I can’t wait to see where this takes us.
~ Pru
If you could do one thing to reduce your impact on the planet, eating less meat would be it.
Tammy Fry, the global Marketing Director at Fry's Family Foods, and the daughter of the Founder, meaning that she has played a role in building this company since day one. From the humble beginnings of the family kitchen, Fry's has now grown to be the second most widely available plant-based meat alternative in Australia, and is growing exponentially year on year.
Rochelle Courtenay is the founder of Share the Dignity, a charity that distributes period products to women experiencing homelessness, fleeing domestic violence, and doing it tough.
Share the Dignity collects thousands of period products each year and distributes them directly to charities across Australia. They work with over 2,500 charities and has 5000 volunteers have had 2.8 million packets of pads and tampons donated and have had over $50 million donated.
Tune in to hear how one woman set out with a mission to end period poverty and is making it happen.
In search of the ultimate adventure Henry Brydon spent two years riding 38,000km on a push bike from London to Sydney traversing through more than 30 countries, which made for countless stories of human generosity. To share the spirit of adventure he then went on to start We Are Explorers, an exciting new-media company spreading the love of the outdoors to over 1 million people a month - not to mention being named Consumer Publication of the Year in the 2020 Mumbrella Publishing Awards. Since then We Are Explorers has used business as a platform for good with some pretty epic positive impact activations.
B Corp is a certification for businesses that meet the highest certifiable standards of social and environmental performance as well as transparency, and accountability. These businesses form a thriving community that drives a global movement of people using business as a force for good. To date, over 3,500 businesses have been B Corp certified in 70 countries and 150 industries, and more than 100,000 companies manage their impact with the B Impact Assessment. In this interview we chat with B Lab CEO on creating a community of business that positively impact the world.
Riparide is a travel platform focused on unique properties and experiences in regional Australia. Much more than your standard accommodation booking site, Riparide is a highly curated portal into nature orientated adventures. Born as an antidote to the modern world Riparide strives to inspire people to unplug from the city and head outdoors in search of fulfilling moments. Whether it’s a beautiful waterfall, a cabin in the wilderness, or an early morning point - It’s about pursuing those peaceful, exciting and challenging moments that restore balance and bring fulfillment to our lives. In this interview we throw down with Founder Marlon Law.
Good Citizens make sunglasses from 100% recycled, single-use plastic bottles. It was founded by Nik Robinson and his 8-year old son Harry with a mission to play their part in ‘untrashing’ the planet. Every pair of Good Citizens sunnies pays for 1kg of plastic to be pulled out of the ocean.
It took Nik and his family 752 days & more than 2500 failed attempts to turn a plastic bottle into a pair of sunnies. Since then they’ve been featured in Forbes and National Geographic, spoken at the United Nations Global Conference & Tesla, and won The Design Files Sustainable Design Initiative for 2020.
Jacqui Lewis is the co-founder of The Broad Place, a space to help people discover their highest grade self through applied ancient knowledge and meditation. It’s well known for it’s courses teaching integrated mediation, as well as gatherings, workplace programs, and most recently the book Jacqui authored, High Grade Living.
What’s unique about the approach taken by The Broad Place is the focus on it being an integrated tool in life - not something reserved for ashrams or isolated caves, but rather a calming and powerful practice to help us navigate the modern world with more grace than without.
Verve Super’s Co-founder Alex Andrews is part of Australia’s first super fund dedicating 100% of its resources to building the wealth and power of women everywhere. It’s an ethical super fund that is doing things differently.
In this episode, we dive into the issue of paid parental leave, the gender pay gap and the underlying system that fails to support women through their child-raising years.
This is a powerful episode in understanding where the changes need to be made in our current systems to change the overall financial future of women.
Alex is our first return guest and for good reason, to hear more check out her previous chat in Episode 5.
Patagonia is in business to save our home planet. Founded by Yvon Chouinard in 1973, Patagonia is an outdoor apparel company based in Ventura, California. A Certified B-Corporation, the company is recognised internationally for its commitment to product quality and environmental activism – and its contributions of more than US$110 million in grants and in-kind donations to date.
Put Simply, Patagonia builds the best product, without causing unnecessary harm, while using business as a global force for good.
In this episode I went behind-the-scenes with Patagonia’s Country Director of Australia/NZ/and SE Asia, Dane O'Shannessy to discuss Patagonia’s core purpose as an activist company, and the leadership and that has led Patagonia to success.
For full transcript head to our website:
https://onewildride.co/podcast/2020/48/patagonia-dane-oshannessy
Diana Scott is Founder of Frontier Pets, and she’s on a mission to end Animal Factory Farming in Australia.
Frontier Pets began five years ago out of a passion for animal welfare and wellbeing and they’ve been growing rapidly ever since. They’ve currently contributed over $1.4 million to ethical farming and are only just getting started.
This episode is a must-listen if you have a pet or are curious about the potential this industry has to positively impact ethical farming.
For more head to our website:
https://onewildride.co/podcast/2020/47/frontier-pets/diana-scott
Lauren Williams and Alex Knorr are Founders of Will & Bear, a hat company made for adventures. In true entrepreneurial style they created what they couldn’t find - a hat for the road supported by a business that made a positive impact.
Each of their hats are made from 100% natural materials and crafted by expert milliners in Inner Mongolia. With 10 trees planted for every hat purchased they’ve now planted over 200 acres of Forest Gardens in Senegal, Africa, which is about 3,200 tennis courts worth! These gardens have helped pull 2,400 people out of poverty to date, and all from selling beautifully crafted hats.
Thankyou makes products with the mission to end extreme poverty. This week Thankyou launched a bold new campaign ‘No Small Plan’ and invited P&G and Unilever - two of the world’s largest and most influential consumer goods companies - to make and distribute Thankyou products globally to help speed their mission. The campaign presents the ultimate collaboration - playing to each other’s strengths and using business as a force for good. In true Thankyou style, they’re backing up the campaign with a powerful consumer social activation, and it’s gaining traction fast. So less than 24 hours after launch I got to chat with Thankyou co-Founder Daniel Flynn on flipping consumerism…for good.
James Chin Moody is the co-founder and CEO of Sendle, a company that makes sending parcels for small businesses super easy and with less impact on the planet. Sendle is also Australia’s first technology B Corporation and the first 100% carbon neutral delivery service. James is a game-changer who through great technology, design and teamwork has built a strong shipping and logistics network that makes a huge difference to their customers across both Australia and the United States. We chat to James about their incredible approach to sustainability and the future of shipping in Australia for small business owners.
Since its launch in 2006 Xero has grown to be the number one Accounting platform in Australia, and with over 2 million subscribers globally.
Originating in New Zealand, Xero set out to make accounting beautiful, and that it did. The combination of beautiful design, clever tech and a deep understanding of what their users needed, Xero has given both small business owners and policymakers an insight into their numbers like never before. Driving this innovation through a people-centric approach is Managing Director Trent Innes. He leads from the front and is passionate about driving meaningful innovation for the small business community. He was named CEO Magazine’s 2017 Managing Director of the Year, and it honestly feels like he’s just getting started.
Afends are an Australian apparel company that began in Byron Bay in 2006 when two mates started selling samples from the back of their van.
Since then they’ve grown to be an internationally recognised brand, organically built from the ground up. Pioneering the hemp revolution in Australia, they’re committed to sustainable practices across their whole supply chain and champion gender equality. We chat to Founders Jono Salfield and Declan Wise about their beginnings and staying true to their roots.
The team behind Bellroy are a cool swag of creatives, tech heads and travellers who create pieces to help the world carry with greater simplicity and ease.
Andy Fallshaw is the Co-Founder behind the brand. Bellroy’s mission is a big one - to inspire better ways to carry, use business as a force for good. We chat to Andy about how the business does just that.
Sandy Morrow is Head of Operations at Koala, Australia’s fastest-growing furniture company with a mission to become the smartest way to buy high-quality furniture online.
They’ve removed the snazzy showrooms and focused on design, customer service and instant delivery. Koala customers can order a bed or couch and get it in just 4-hours! They also have a unique partnership with WWF-Australia where they make a symbolic adoption of a koala with every mattress purchase, and a marine turtle with every couch (CUTE!). Plus they’re a member of B Corp and 1% for the Planet.
Is bigger really better? Paul Jarvis is a writer and designer who’s had his own company of one for the last two decades.
His latest book, Company of One, explores why bigger isn’t always better in business, and why we should question growth for the sake of growth. He’s worked with professional athletes like Steve Nash and Shaquille O’Neal, corporate giants like Microsoft and Mercedes-Benz, and entrepreneurs with online empires like Danielle LaPorte and Marie Forleo.
A trek along Asia’s ‘hippie trail’ in 1972 led Tony and his wife Maureen Wheeler, to create travel publisher Lonely Planet. This was an absolute game-changer for the backpackers and adventure seekers across the globe featuring off the beaten track destinations and hard-to-find experiences.
Tony keeps himself busy these days with his work for the Planet Wheeler Foundation’s, assisting on more than fifty projects in the developing world. As well as, The Wheeler Centre for Books, Writing & Ideas in Melbourne. He’s one inspiring person who truly believes in One Wild Ride’s motto - good business with positive impact and epic adventures.
Dr Elise Bialylew is a mindfulness meditation expert, doctor trained in psychiatry, social entrepreneur and published author who’s on a mission to improve the wellbeing of our society and our planet.
She is the Founder of Mindful in May, the world’s largest annual, online mindfulness fundraising campaign. She has also published a book called, The Happiness Plan. We sat down (via our iso-at-home recording set up) to chat through mental resilience in a time which is no doubt testing most of us.
Nina Karnikowski is a travel writer who focuses on wild, transformative adventures off the beaten trail.
Her trips have taken her journeying through Mongolia, Antarctica, the Namibian desert, plus another 60 or so other countries. Nina talks about how she calved out this dream job. As well as, her recent book - Make a Living Living. It’s part storytelling and part practical advice on how to craft your ideal existence.
See the show notes here:
https://onewildride.co/podcast/2020/35/nina-karnikowski-travels-with-nina
More like a book than a magazine within these 120-pages you’ll find the good news stories of the legends interviewed here on the One Wild Ride podcast! Theirs are stories of expansion and evolution while rocking good business and positive impact at the same time.
We hope that you love reading it as much as we enjoyed pulling it together and that your journey within inspires and activates positive change.
Grab it here: https://onewildride.co/magazine
Erin Lovell Verinder is a much-loved herbalist, nutritionist, energetic healer and educator living in Byron Bay.
This modern-day plant medicine woman has recently released her first book Plants For The People: A Modern Guide to Plant Medicine. Erin takes us through her journey and discovery of the magical plant world and explains how she weaves together ancient wisdom with a modern approach to improve her patients' health and vitality.
https://onewildride.co/podcast/2020/34/erin-lovell-verinder-plants-for-the-people
Seabin is a simple concept with a big mission - to achieve “pollution-free oceans for our future generations.”
One Seabin alone does some pretty incredible work, clearing about 4kg of debris a day, mounting up to 1.4 tonnes of debris each year. Pete Ceglinski is Co-Founder of the Seabin Project. He’s always been an avid water lover that grew up in Northern NSW, we chat to him about his own wild adventures travelling the world, and eventually finding a place where his passion met purpose in designing the first seabin.
https://onewildride.co/podcast/2020/33/seabin-project-pete-ceglinski
Sophie Lord is the Publisher and Creative Director of Hello May. Hello May is not your run-of-the-mill bridal magazine, it ticks all the boxes whether you’re a bride that goes for the fashionable runway-ready kind of thing, old-world charm or boho chic.
It’s full of stunning suppliers and documents beautiful love stories. Sophie is a true creative, a free spirit, traveller and one incredibly passionate individual - working tirelessly day and night to create and bring Hello May to life. We sat down to chat through the magazine's success, setbacks and overall adventure.
Olli Ella is a global lifestyle brand founded in London in 2010 by sisters Chloe and Olivia Brookman.
What started as a side-hustle with one product quickly spread globally after being picked up by Harrods and Oprah. Along the way, they added apparel, homewares, travel, toys and accessories to their swagger, and it seems the world can’t get enough of the Olli Ella vintage-aesthetic and naturally produced products. With offices now in Byron Bay, Los Angeles and London there is no slowing down these sisters.
The School of Life is a global organisation helping people live more fulfilling lives.
With multiple centres around the world, they hold space for exploring self-knowledge through classes, content, community and conversation. In my chat here with Australian Managing Director Eleanor Gammell we discuss the growing importance to have a place of non-judgment to explore the complexity of our inner and outer worlds, particularly at a time of social and environmental importance.
Bank Australia is committed to positive social and environmental change.
Owned by their customers they’re actively listening and actioning things that matter, including land regeneration, reconciliation, affordable housing, animal welfare, renewable energy, and conservation. They’re committed to ‘clean money’ and therefore got a hard stance against coal, nuclear weapons, gambling, tobacco, live animal export.
Highlighted within this conversation is how little many of us know about what our money in the bank supports, and the huge opportunity for it to enable positive change and the future we want to see.
https://onewildride.co/podcast/2020/29/fiona-nixon-bank-australia
Kate Dalton is the Founder of Mayde Tea, a Naturopathically blended 100% organic loose leaf tea.
Born out of her own health crisis, Kate began experimenting with plant-based remedies while studying and managing a busy café in Bondi. She quickly discovered the incredible health benefits of tea and started sharing them with friends and clients. From these humble beginnings, Mayde Tea is now stocked in over 300 retail stores across Australia. With solid brand values and sustainability at its core, Mayde tea is good for our health, and the health of our planet.
Jack River is a musician, songwriter, festival curator and businesswoman.
Her debut album Sugar Mountain was nominated for Best Pop Release and Breakthrough Artist in the 2018 ARIA Awards. She tours extensively and has performed at some of Australia’s biggest festivals - Splendour in the Grass, Falls Festival and The Great Escape.
She’s also the Founder of Grow Your Own Festival and the Electric Lady movement, a platform amplifying the strength of women in music, politics, science and sport.
A family dream to move to the country and a passion for healthy food led the Brook family to transform a rundown dairy in the Byron Bay hinterland into a working macadamia farm.
Over 30 years they’ve not only become one of Australia’s leading producers of premium quality macadamia products, but they’ve simultaneously plated over 35000 trees to regenerating the onsite rainforest.
Still a family run business, they’ve made some interesting additions, while holding sustainability at the core of everything they do.
https://onewildride.co/podcast/2019/26/brookfarm-will-brook
Intuitive gun Krista Jane Smith (street name KJ) uses her beyond earthly skills to help creative entrepreneurs break free from the subconscious limits holding them back and live a life on purpose.
Following the heart led road has seen her change the lives and careers of Olympians, CEO’s, global corporations and disruptive game changers of all kinds. She believes whole heartedly that we all have this gift of intuition and it just needs resurrecting to start changing our lives.
https://pruchapman.com/one-wild-ride-podcast/2019/25/krista-jane-smith
Tom Griffith is the Co-Founder of Emma and Toms, a leading health food company well known for their delicious, all-natural juices.
Following on from an early career in finance and startups, it was on a ski trip that Tom had his ‘aha’ moment of launching a premium juice brand into the Australian market. He approached his childhood friend Emma to partner with him, and from there Emma and Toms was born.
Almost 15 years later they’re one of Australia's best-loved brands with over 3000 stockists worldwide and an ever-expanding range of healthy snacks and drinks to help people look after themselves.
https://onewildride.co/podcast/2019/24/emma-and-toms-tom-griffith
Veganism is everywhere right now.
One reliable source on all things vegan is Ellie Bullen - she’s a qualified dietitian and nutritionist with a passion for beautifully colourful plant-based plates full of flavour.
She’s also a fan of exotic travels and adventure recently combining this with her fave recipes to create - The Global Vegan. This is her second book after her hugely popular blog and cookbook Elsa’s Wholesome Life.
https://pruchapman.com/one-wild-ride-podcast/2019/23/ellie-bullen-elsas-wholesome-life
Danni Carr is the Founder of Earth Bottles, a range of eco-friendly, reusable bottles and coffee cups.
She is also a mother of two children and partnered with the well-known Australian musician, Ash Grunwald. So life is never dull with a touring husband and a global business to run! Regardless of this she remains down-to-earth with a balanced approach to family life. We sat down for a chat about Danni’s passion for a plastic-free world!
https://pruchapman.com/one-wild-ride-podcast/2019/22/danni-carr-earth-bottles
Ash Grunwald, is a musician well-known to Australia's blues and roots scene, where he’s been belting out songs on guitar and stompbox at festivals around the country for decades.
He has released nine studio albums and has received five nominations for ARIA Music Awards, with the majority of those albums peaking in the ARIA Albums Chart top 50.
He is a dedicated surfer, traveller and true spiritual seeker of meaning in this crazy world. He even has a podcast channel dedicated to just that - soulful conversations. Here we talk life, lessons and spiritual discovery.
https://pruchapman.com/one-wild-ride-podcast/2019/21/ash-grundwald
Ash Grunwald, is a musician well-known to Australia's blues and roots scene, where he’s been belting out songs on guitar and stompbox at festivals around the country for decades.
He has released nine studio albums and has received five nominations for ARIA Music Awards, with the majority of those albums peaking in the ARIA Albums Chart top 50.
He is a dedicated surfer, traveller and true spiritual seeker of meaning in this crazy world. He even has a podcast channel dedicated to just that - soulful conversations. Here we talk life, lessons and spiritual discovery.
https://pruchapman.com/one-wild-ride-podcast/2019/21/ash-grundwald
New Zealand-born Danny Clayton is the Founder of Salt Gypsy, an independent women's surf company based in Byron Bay.
Dedicated to sustainable and ethical production Salt Gypsy celebrates the modern Oceanwoman - surf athleticism, style and diversity in the surfing world. Danny’s own wild ride led her here, traversing through a degree in sculpture, experience as a surf instructor, and as a Billabong rep, all combining to help her create an international surfwear brand supporting women in the water.
https://pruchapman.com/one-wild-ride-podcast/2019/20/danny-clayton-salt-gypsy
With a whopping 1.6 million downloads, Sophie Walker is the founder and host of the podcast, Australian Birth Stories.
The series shares Mother’s stories of childbirth. She began the podcast hoping to shed some light on the mystery of birth and take away some of the anxiety, doubts and fears around the unknown by sharing women’s first hand accounts.
Today her podcast is THE go-to library for pregnant women, partners and birth enthusiasts and quickly being taken up by the medical profession.
https://pruchapman.com/one-wild-ride-podcast/2019/19/sophie-walker-australian-birth-stories
James Bartle is the Founder & CEO of Outland Denim, an incredible company shaking up the fashion industry.
It feels like we’re on the front of the tidal wave of change across the fashion industry right now, as more and more information is coming to light about what a harmful industry it is.
James talks us through his company where the aim is for ‘Zero Exploitation’ and that’s through the whole supply chain - right from the cotton farm to the courier who delivers your jeans.
https://pruchapman.com/one-wild-ride-podcast/2019/18/james-bartle-outland-denim
As we dive deep into Season 2 of the One Wild Ride podcast I wanted to share with you WHY I launched this podcast. It wasn't to 'grow my audience' or sign a big advertising deal, it was something quite different. Take a listen to find out!
When Who Gives A Crap learnt that 2.3 billion people across the world didn’t have access to a toilet, which led to around 289,000 children’s deaths each year from diarrhoeal diseases - they decided to do something about it.
Through their profit-for-purpose model they sell loo paper, paper towel and tissues, and donate a whopping 50% of their profits to help build toilets in less developed countries.
To date they’ve donated 1.8 million dollars to charity, not to mention saved an awful lot of trees, water and energy during their environmentally friendly production and supply model.
We sat down with Growth Marketing Manager Tim Baxter to discover how this little Aussie wonder has grown from it’s crowdfunded routes to a growing global empire that is purpose-built for change.
https://onewildride.co/podcast/2019/17/tim-baxter-who-gives-a-crap
Female founded TOM Organic was launched in 2009 with one goal in mind - ‘how to solve the problem of tampons falling out of a handbag and creating embarrassment.’
Since then they’ve been dedicated to providing environmentally conscious products for the entire woman’s lifecycle, cutting through with sleek packaging and witty campaigns.
As a company, they’re not afraid to do things differently. Game-changing marketing campaigns, festival activations, supporting female founders and leading a remote workforce.
To get inside this incredibly inspiring company we chatted to General Manager, Brooke Franklin in our Byron Bay studio.
https://pruchapman.com/one-wild-ride-podcast/2019/16/brooke-franklin-tom-organic
Samantha Gash is an endurance athlete who uses her feats of physical endurance to be a platform for social change.
She partners with some incredible organisations like World Vision to storytell draw attention to the people in the places she runs.
Sam might be small in stature, but that’s the only thing about her that’s small about her. An incredibly interesting human, Sam and I sat down in her house in the mountains, about an hour outside of Melbourne.
Dani Venn is a whole foods cook with a number of very cool projects under her belt. You probably know her from her MasterChef days, where she was a finalist, and again as a MasterChef All Stars in 2012.
Nowadays she’s Founder of The Wholehearted Cook where she shares recipes and tips on how to ’nourish, nurture and glow’. As always with Dani, she's got an exciting new project on the boil, which will redefine the fast-food industry, stay tuned!
Simon Rowe is Founder of Sleepbus, a service providing a safe and comfortable night’s sleep to homeless Australians.
One Sleepbus holds 22 secure individual sleep pods and can provide up to 8,030 safe sleeps per year. Today he is based in Melbourne with one fully operational Sleepbus and plans to increase the fleet so that he can provide over 2 million safe sleeps per year!
We had a chat with Simon aboard the Sleepbus about what inspired him to leave his corporate gig and his grand plans for this incredible ride.
https://pruchapman.com/one-wild-ride-podcast/2019/13/sleepbus-simon-rowe
Jasmine Mayhead is the Founder of Ethical Made Easy, an online directory created to make shopping for ethical fashion, well, easy.
Simple and thought-provoking, this directory really lifts the lid on the fashion industry, providing stories behind the clothing and the products we consume. It provides a little more education and leaves visitors feeling inspired to make a change in the way they consume.
https://pruchapman.com/one-wild-ride-podcast/2019/12/ethical-made-easy-jasmine-mayhead
Delta Kay is an Arakwal woman from the Byron Bay region, known as Bundjalung Nation.
In this episode I was privileged to share a deeper understanding of the Australian Aboriginal culture. Together, we discussed the importance of preserving and protecting culture, and the beautiful way that aboriginal people nourish, and are nourished by their country.
Our Aboriginal culture links the past, present and future and is expressed through our stories, art and songs, our dance and ceremony, and the way we understand and respect Country. Much has been handed down from our ancestors over a long time and we work to keep this valuable knowledge and connection to Country alive.
I hope that through this conversation you are inspired to learn more about the culture of the country in which you live and those that you visit. Not just for protecting culture, but to enrich your own experience.
https://pruchapman.com/one-wild-ride-podcast/2019/11/delta-kay-bundjalung-woman
Tess Guinery is an artist, designer and poet, as well as, a dedicated wife and mother to three girls, Peaches, Junee and Hopps.
Joining us with her Business Manager, Holly Masters, we discussed creativity, keeping things fluid and surrendering to your life purpose.
There’s much to discover in Tess’ dreamy and whimsical world, filled with beautiful words and sunny rainbows. She takes us through her journey so far, from being brave, taking leaps of faith and embracing a more artistic way of life.
https://pruchapman.com/one-wild-ride-podcast/2019/10/tess-guinery
Stone & Wood began when three mates chose to set up in Byron Bay in 2008 with a shared vision of building a conscious business and creating a village brewery for the locals.
Ten years in and they’re still fiercely independent, community-focused and have brought their brewery dreams to life.
We chat to the companies Sustainability Manager, James Perrin, about their initiatives and strong focus on local support, as well as, what it means to be a ‘conscious business’ a ‘conscious consumer’, and the power we have in our hands everyday to shape the future we want to live in.
https://pruchapman.com/one-wild-ride-podcast/2019/9/james-perrin-stone-and-wood
Tess Robinson is Founder and Creative Director of Smack Bang Designs.
At the ripe old age of 30, Tess has not only built one of Australia's most well-recognised design studio’s, but also has another three companies under her belt, She's co-authored a book, she recently won Young Entrepreneur of the year, and she’s a new Mum.
In this episode, we chatted through the reality of starting a business in your early 20’s, how to build a team with purpose, and the sacrifices it takes to build an empire like this.
https://pruchapman.com/one-wild-ride-podcast/2019/8/tess-robinson-smack-bang-designs
Odette Barry is the Founder of Odette & Co, a digital marketing and PR agency.
This is an industry renowned for burnout, and so within it Odette is championing a new style of working in this shape-shifting environment. Enter the Emotional Workforce, characterised by compassion, connection, honesty and support.
Through a combination of experience in corporate finance, running her own gig and the one wild ride of life, Odette is forging a new way by leading through vulnerability allowing her to be fluid in her management style create a safe and empathetic environment for both herself and her staff to thrive.
https://pruchapman.com/one-wild-ride-podcast/2019/8/odette-barry-odette-co
Emma McPherson is the Founder of The Plant Room. She believes that life is all about evolution, and it’s evident in everything she touches.
A dedicated meditation student and experienced addiction counsellor, a few years back Em launched The Plant Room. Born from a spirit of growth and a curiosity about the wonders of nature and life itself, The Plant Room fosters connection and community. Above all, it is a place for us all to come together and celebrate that life, is evolution.
https://pruchapman.com/one-wild-ride-podcast/2019/6/emma-mcpherson-the-plant-room
Verve Super is Australia's first and only super fund designed by women, for women.
We sat down with Verve Co-Founder Alex Andrews to find out more about the complex challenge women are facing in increasing their wealth and financial literacy.
Alex has long been passionate about using business as a force for good. With a background in law and activism she is also the Founder of Get Hairy February to challenge gender inequality and raise money to eliminate violence against women. She’s a Byron Bay local and dropped by the studio for a chat.
https://pruchapman.com/one-wild-ride-podcast/2019/4/alex-andrews-verve-super
Finders Keepers is less like a market and more like a festival. With over 150,000 attendees every year, the Finders Keepers is the largest Design Market in Australia combining design, art, good food, live music and a fun community spirit all under one awesome roof.
Founded in 2008 by Brooke Johnston and Sarah Thornton, the aim for the market has always been simple; to create a supportive environment for like-minded, independent designers to sell their work.
Now based in sunny Byron Bay, Sarah and Brooke dropped by the studio to talk through the highs (and a few lows) of building this incredible business and community Australia wide.
https://pruchapman.com/one-wild-ride-podcast/2019/5/brooke-johnston-sarah-thornton-finders-keepers
Louise Bannister is the Co-Founder and Editor of Lunch Lady, a magazine where parenting is not taken too seriously but a balanced approach to family life is.
Colourful, thoughtful and full-of-cheek, it reminds parents to keep things in perspective and have some fun. Along with Creative Director Lara Burke, Lou is also the co-creator of Frankie magazine, as well as Smith Journal and SPACES. A passionate mother of three, and incredibly interesting human, Lou and I sat down in the studio for a chat.
https://pruchapman.com/one-wild-ride-podcast/2019/3/lou-bannister-lunch-lady
Nat Woods and Dan Smith are the Founders Clean Coast Collective, a collective movement against the issue of marine debris on Australia’s coastline.
They run Trash Tribe expeditions, Their work, however, has a much greater impact than cleaning our beaches. The transformation that they see their tribe go through on these trips has become stand out.
They’re also founders of The Corner Palm, a community co-working and creative events space in Byron Bay that connects people with one another, bigger impact, and creative pursuits. We sat down together in my Byron Bay studio with a cuppa to hear the whole story.
https://pruchapman.com/one-wild-ride-podcast/2019/2/nat-dan-clean-coast-collective
Frankie Radford is the Founder of The Design Kids, an online resource and community of over 175,000 Design Students across 33 countries.
Frankie spent six years building this community, physically traveling to 70+ cities, giving talks at universities, running workshops and personally interviewing over 1,500 Creative Directors.
Along the way, Frankie has become one of the world's leading experts on the Graphic Design industry and having recently completed the roadtrip we sat down with her in our Byron Bay studio to hear all about her One Wild Ride.
https://pruchapman.com/one-wild-ride-podcast/2019/1/frankie-ratford-the-design-kids