Podcast Coach: Recent Episodes
Rick Hall
"How can I double the traffic to my podcast overnight? Oh, and I don’t have any money to spend to market or build awareness of my podcast."
There actually is an answer to this question. And believe it or not, it's actually a pretty simple thing to do.
What is the strategy of your podcast? You must get past tactical thinking and focus on strategy.
Much like the content heard in many podcasts, people are predictable. However, your podcast shouldn't be.
It’s simple. If the title of your podcast is “The One Thing You Don’t Know About The Brookfield Zoo” for instance, please deliver on that promise. There’s nothing more deflating than listening to a podcast only to find that the content never matched the episode title.