IDC TechTalk: Recent Episodes

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Welcome to the IDC TechTalk podcast series. Here we will be connecting with our leading analysts talking about trends and challenges faced by the IT industry today.

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In this episode of TechTalk IDC's Senior Research Manager for Government Insights Louisa Barker talks to Andreia Dorita de Freitas Rosa Collard, Diretora Regional de Informática for Maderia about how islands can position themselves as testbeds for technological innovation from govtech to climatetech. If you would like to find out more about the IDC perspective on the key takeaways with this executive interview click here >> https://www.idc.com/getdoc.jsp?containerId=US50840423&pageType=PRINTFRIENDLY

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In this edition of TechTalk, IDC's Retail Insights team Ornella Urso, Filippo Battaini and Sofia Poggi discuss the changing retail environment and tech's role in how retailers deliver omnichannel experiences, drive growth and meet changing consumer expectations through their retail commerce platforms.

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On this edition of IDC TechTalk, IDC's Wafa Moussavi-Amin is joined by special guest Agnes Psathas from Cloudera, to discuss the current state of technology events in Europe, how they have changed since the COVID Pandemic, and what are some key practises for your events marketing strategy.

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On this edition of TechTalk; IDC's Remi Letemple is joined by special guests Mick Lévy and Simon Chignard, to discuss data sharing in the European public sector. What are some good examples within Europe? How do you maintain trust? What are some good practices? Tune in to find out!

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In the last of this three episode dive into the world of CX, Van Valdez talks about CX Engagement, and how it can be a game-changer for businesses looking to create loyal customers.Watch our latest videos! youtube.com/idcemeaFollow us on Twitter! - twitter.com/IDC_EMEAFind us on LinkedIn - linkedin.com/company/idc_emea/

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In the second of this three part series, Gerry Brown sits down to talk about how European companies are driving customer success in 2023 and beyond.Watch our latest videos! youtube.com/idcemeaFollow us on Twitter! - twitter.com/IDC_EMEAFind us on LinkedIn - linkedin.com/company/idc_emea/

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This special edition of IDC TechTalk looks at how the European ICT market has been impacted by the Russia-Ukraine war. IDC’s Anielle Guedes, Andrea Siviero, Robert Farish and Ivana Slaharova look at the effect a year of war has had, and the ongoing ramifications of the conflict.Watch our latest videos! youtube.com/idcemeaFollow us on Twitter! - twitter.com/IDC_EMEAFind us on LinkedIn - linkedin.com/company/idc_emea/Find out more with the following resources;7 Tech Ecosystem Trends the War in Ukraine will Supercharge [Blog] - blog-idceurope.com/7-tech-ecosystem-trends-the-war-in-ukraine-will-supercharge/5 Challenges for Tech Vendor Operations in Russia [Blog]- blog-idceurope.com/5-challenges-for-tech-vendors-operations-in-russia/IDC Digital Sovereignty Practice - idc.com/getdoc.jsp?containerId=IDC_P45150IDC European Skills Practice - https://www.idc.com/getdoc.jsp?containerId=IDC_P38343European AI Market Continues to Grow Steadily Despite Economic Uncertainty, Says IDC [Press Release] - idc.com/getdoc.jsp?containerId=prEUR250299023European Cloud Spending Will Reach $148 billion this year, Despite Tug of War Effect Caused by Economic Pressures [Press Release] - idc.com/getdoc.jsp?containerId=prEUR250293723European ICT Spending to Reach $1.2 Trillion This Year Despite Fear of Recession, Says IDC [Press Release] -idc.com/getdoc.jsp?containerId=prEUR250406323The Impact of the Russia-Ukraine War on the Global ICT Market Landscape [Presentation] - idc.com/getdoc.jsp?containerId=EUR148961322The Impact of Rising Energy Costs and New Energy Supply Scenarios on European Organizations [Survey – Payment Required] - idc.com/getdoc.jsp?containerId=EUR150226023

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On this episode, IDC Europe's CX experts, Gerry Brown and Van Valdez, sits down to share their insights on the current state of the CX market, and what the near future may have in store.Watch our latest videos! youtube.com/idcemeaFollow us on Twitter! - twitter.com/IDC_EMEA

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In this episode, IDC's Massimiliano Claps talks with special guest Henrik Harplinger, Director of Autonomous Driving and Mobility at Volvo, to discuss what the future of transportation and mobility looks like in Europe.Watch our latest videos! youtube.com/idcemeaFollow us on Twitter! - twitter.com/IDC_EMEA, twitter.com/stormysummit

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On this edition of IDC TechTalk, IDC's Phil Sargeant sits down with sit-in host Mathew Heath, to discuss how the print industry survives and evolves beyond the COVID-19 pandemic.Watch our latest videos! youtube.com/idcemeaFollow us on Twitter! - twitter.com/IDC_EMEA

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On this edition of IDC TechTalk, IDC's Massimiliano (Max) Claps sits down with Sophie Foucque, CEO of MICHELIN Driving Data to Intelligence, to talk about how MICHELIN DDI is utilising data to make roads safer.

Follow MICHELIN DDI on LinkedIn - https://www.linkedin.com/showcase/ddi-michelin/

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In this episode, Marta Munoz continues her series on technology sustainability with special guest Rainer Karcher, global lead for IT sustainability at Siemens, to discuss how Siemens is approaching the topic.

Previous episodes on sustainability: https://soundcloud.com/idctechtalk/technology-sustainability-government https://soundcloud.com/idctechtalk/technologyandsustainability

Watch our latest videos! youtube.com/idcemea

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In this episode, Miles is joined by Massimiliano (Max) Claps to discuss how transport authorities are transforming their services in the wake of COVID-19, and what innovations we are currently seeing in action.

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This week on IDC TechTalk, IDC's Marta Muñoz once again takes over hosting duties, and is joined by special guest, Adam Turner, Sustainable Technology Lead for HM Government and DEFRA, to discuss how UK Government departments are approaching technology sustainability.

Watch our latest videos! youtube.com/idcemea

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This week on IDC TechTalk; we return to the world of AI (artificial intelligence) to look at the new laws and regulations that are beginning to be implemented, across Europe, as the technology's usage increases.

To that end, Miles is joined by two of IDC's foremost experts on AI, and recurring guests of the podcast, Neil Ward-Dutton and Jack Vernon.

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This week, Miles returns to the driver's seat of the podcast and is joined by IDC's George Mironescu, John O'Brien and Vladimir Zivadinovic, to provide an overview into how the software and app development sector has developed throughout the COVID-19 pandemic, and what challenges will need to be addressed in 2021.

Watch our latest videos! youtube.com/idcemea

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We're back with Marta Munoz taking over the podcast today with special guest Michael Groves, founder and CEO of Topolytics, to discuss how technology and sustainability go hand-in-hand.

Special thanks to Michael for joining us!

Watch our latest videos! youtube.com/idcemea

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This week on IDC Techtalk; Miles hands over the reigns to IDC's Philip Carnelley as he sits down to talk with special guest Sridhar Mamella (Platform Manager for Data Streaming at Porsche) to talk about Streamzilla, Porsche's new platform for streamlining data, and how it helps product innovation.

Special thanks to both Sridhar and Porsche AG!

Watch our latest videos! youtube.com/idcemea

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A short but sweet one today as Mathew Heath stands in for a absent Miles, to talk with IDC's Oru Mohiuddin about how unified communications and collaboration was affected in 2020, and what could be in store for 2021.

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Happy New Year!

To kick off 2021, Miles welcomes back Neil Ward-Dutton and Jack Vernon to the podcast for another conversation around AI, looking at its uses within the contact centre.

Toward the AI-Powered Contact Center, https://www.idc.com/getdoc.jsp?containerId=EUR147017320 The Business Value of AI Use Cases in the Contact Center, https://www.idc.com/getdoc.jsp?containerId=EUR147014620

Watch IDC’s latest videos: youtube.com/idcemea

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We're back! After our small break, we begin with a look into the Smarthome; Miles is joined by IDC's Mark Yates and Jan Prenosil, to discuss the trends and usage of smart devices and assistants within the home.

Watch IDC’s latest videos: youtube.com/idcemea

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This week on the IDC TechTalk podcast, Miles catches up with Jack Vernon on the topic of Artificial Intelligence (AI), specifically focusing on how hardware is evolving to accommodate its increasing popularity.

IDC Blog: Beyond NVIDIA — The Fast-Changing Specialized AI Compute Hardware Market - https://blog-idcuk.com/the-fast-changing-specialized-ai-compute-hardware-market/

"Capitalizing on the Four Trends Shaping the AI Hardware Systems Market in Europe" available for purchase here - https://www.idc.com/getdoc.jsp?containerId=EUR146778820

Watch IDC’s latest videos: youtube.com/idcemea

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This week on the IDC TechTalk podcast, Miles is joined by Massimiliano (Max) Claps to discuss how cities across Europe are updating their transport infrastructure through technology and the challenges they can expect to face.

Watch IDC’s latest videos: youtube.com/idcemea

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COVID-19 brought many industries to a halt, but one sector that benefited from the lockdowns was gaming; whether on PC, console or mobile; gaming saw a surge of interest while people were confined to their homes.

This week on IDC TechTalk, Miles is joined by Liam Hall and James Ball to discuss how considerable this interest is, in what ways it has taken off, and what the momentum looks like for the rest of 2020.

Watch IDC’s latest videos: youtube.com/idcemea

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This week on the IDC TechTalk, Miles is joined by Margaret Adam and Philip Carter to discuss the convergence of industry and business ecosystems, the benefits of this union, and what problems can be encountered during the process.

Watch IDC’s latest videos: youtube.com/idcemea

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This week on IDC TechTalk, Thomas Vavra joins Miles to talk about Conversational Digital Assistants (CDAs); how they differ from chatbots, what are the current uses, and what steps organisations should take when implementing them.

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This week on the IDC TechTalk podcast Miles is joined by Simon Baker, Malini Paul and Liam Hall to take a second look at the impact the Coronavirus (COVID-19) pandemic has had on the European devices market, both from the business and consumer side.

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In our latest look into the effects of the Coronavirus (COVID-19) pandemic, Gerry Brown joins Miles to discuss how the pandemic has affected the CX market, and what companies should be looking at when deciding their CX strategy going forward.

You can find Gerry's blog post here - https://blog-idcuk.com/covid19-takes-cx-to-the-top-of-tech-charts/

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This week on IDC TechTalk, Miles is joined by IDC's Stefano Perini to talk about Quantum Computing; what is it's potential? How mature is it? And what use-cases are we currently seeing?

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This week on the IDC TechTalk podcast, Miles welcomes back Giorgio Nebuloni to the podcast to discuss the expanding role of various C-Suite executives, aside from the CIO, in making investments in technologies.

Do you want to find out more? Join our complimentary webcast: https://goto.webcasts.com/starthere.jsp?ei=1302891&tp_key=5794461325

Or read more at: https://blog-idcuk.com/crisis-time-is-opportunity-time-for-european-c-suite/

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Healthcare systems from around the world are at the front line of the Coronavirus (COVID-19) pandemic; one part of this sector is the life sciences, which has been working tirelessly on research and development of potential treatments and vaccines for this virus.

In this episode of TechTalk; IDC Health Insights' Nino Giquashvili sits down with Miles to provide some depth and insight into how the life sciences are responding to the outbreak and what could be implemented down the line.

"The Life Sciences Fast Track to Combatting COVID-19 in Europe" available for purchase here - https://www.idc.com/getdoc.jsp?containerId=EUR246236220

Watch IDC’s latest videos: youtube.com/idcemea

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This week on the IDC Techtalk podcast, Miles speaks with George Mironescu (Senior Research Manager for Accelerated Application Delivery & European Cloud Platforms) to discuss the merits, benefits, innovations and best practises of app development on a cloud environment.

Watch IDC’s latest videos: youtube.com/idcemea

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2020 was to be the banner year for 5G rollout across Europe, however, COVID-19 had other ideas. In this episode of IDC TechTalk; Kevin Restivo, research manager for 5G and European enterprise mobility, sits down with Miles to discuss to what extent the pandemic has disrupted 5G implementation, what use cases are we currently seeing, whether this will delay the rollout significantly, and what the best practises are going forward.

Find out more on IDC's research into the Coronavirus impacts: https://uk.idc.com/trends/impact-of-coronavirus

Our previous episodes looking at the Coronavirus impacts: soundcloud.com/idctechtalk/coronavirus-impact-devices soundcloud.com/idctechtalk/coronavirus-impact-europe soundcloud.com/idctechtalk/coronavirus-impact-enterprise-communications soundcloud.com/idctechtalk/coronavirus-impact-telecoms soundcloud.com/idctechtalk/coronavirus-devops-cultural-change

Watch IDC’s latest videos: youtube.com/idcemea

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Continuing our look into the impacts of the coronavirus (COVID-19), we take a look at how the pandemic has affected everyday operations and how it has changed our internal work cultures. To do this, Miles is joined this week by members of the IDC DevOps Research Innovation council; IDC's Jen Thomson and George Mironescu, along with special guests Dominic Wellington from MongoDB, Andy Cureton from ECS Digital and Alois Reitbauer from Dynatrace.

Find out more on IDC's research into the Coronavirus impacts: https://uk.idc.com/trends/impact-of-coronavirus

Our previous episodes looking at the Coronavirus impacts: https://soundcloud.com/idctechtalk/coronavirus-impact-devices https://soundcloud.com/idctechtalk/coronavirus-impact-europe https://soundcloud.com/idctechtalk/coronavirus-impact-enterprise-communications https://soundcloud.com/idctechtalk/coronavirus-impact-telecoms

Watch IDC’s latest videos: youtube.com/idcemea

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In this episode of our examination on the effects of the Coronavirus (COVID-19) pandemic, IDC's Martina Kurth, AVP and Head 0f IDC's European Telco 2025 Research practice, sits down with Miles to discuss the impact and challenges on Telcos across Europe; and how they have, and could, respond to these problems.

The Impact of COVID-19 on European Telco Markets: https://www.idc.com/getdoc.jsp?containerId=EUR146177320

Find out more on IDC's research into the Coronavirus impacts: https://uk.idc.com/trends/impact-of-coronavirus

Our previous episodes looking at the Coronavirus impacts: https://soundcloud.com/idctechtalk/coronavirus-impact-devices https://soundcloud.com/idctechtalk/coronavirus-impact-europe https://soundcloud.com/idctechtalk/coronavirus-impact-enterprise-communications

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Continuing our look at the impact of the Coronavirus (COVID-19) pandemic on technology; IDC's Oru Mohiuddin and Melissa Fremeijer sit down with Miles to look at the Enterprise Communications market, which has been positively impacted by the pandemic, and whether this growth could be sustained going forward.

Find out more on IDC's research into the Coronavirus impacts: https://uk.idc.com/trends/impact-of-coronavirus

Our previous episodes looking at the Coronavirus impacts: https://soundcloud.com/idctechtalk/coronavirus-impact-devices https://soundcloud.com/idctechtalk/coronavirus-impact-europe

Watch IDC’s latest videos: youtube.com/idcemea

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Continuing our look at AI, IDC's Jack Vernon and Adriana Allocato sit down with Miles to discuss how AI is being applied with the Healthcare sector. Taking a look at current use cases; they discuss how AI is changing the sector, what are the current challenges, how it's affecting patient experience and what the potential uses are going forward.

Our episode on AI Ethics: https://soundcloud.com/idctechtalk/aiethics

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Continuing our look at the impact of the Coronavirus (COVID-19) pandemic on the technology market; IDC's Andrea Siviero, Tom Seal and Pavel Roland sit down with Miles to discuss in what ways the wider European market is being affected, which industries are feeling the strain, and how this could change the face of the market for years to come.

Find out more on IDC's research into the Coronavirus impacts: https://uk.idc.com/trends/impact-of-coronavirus

Our upcoming webcast on COVID-19 & Digital Investments - https://goto.webcasts.com/starthere.jsp?ei=1296960&tp_key=0e42dd6ffd

Our previous episode looking at the impact on devices: https://soundcloud.com/idctechtalk/coronavirus-impact-devices

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In the world we live, more and more new technologies are emerging year-on-year, but which ones are being driven forward and maturing faster? What are the factors that increase the rate of adoption? What can we expect to see in the not too distant future?

This week, IDC's Andrea Siviero, Lead for the European Emerging Technology Practice, sits down with Miles to discuss these factors along with multiple use-cases and best practices for adoption.

Emerging Technologies Maturity Scale - t.ly/zqVqw

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A topic that requires no introduction...

This week, IDC's Simon Baker and Daniel Gonçalves sit down with Miles to discuss the effects the Coronavirus (Covid-19) is having on the production and distribution of devices worldwide.

DISCLAIMER - Due to the quickly evolving situation, the information in this episode may be out of date rather quickly.

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With the expansion of technology across all aspects of business operations, the role of the CIO has changed significantly, both in terms of responsibilities and importance to business decisions that affect a whole company.

This week IDC's Chris Weston joins Miles to discuss what other changes may be ahead for the CIO position, and how these changes may further impact the individual business.

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As with all technologies, once the use of them spreads, then comes the question of how we should use it, now it is AI's turn in the spotlight of these ethical and legislative debates.

In this episode, IDC's Neil Ward-Dutton and Jack Vernon sit down with guest host Mathew Heath, Marketing Director EMEA, to discuss examples of ethical debates and uses of AI.

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CES has come and gone for another year and IDC UK analysts Liam Hall and Antonio Arantes had the pleasure of attending. This week, they sit down with Miles to discuss the innovations, both the interesting and the eccentric, that we may be seeing in 2020.

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Rounding up our look at CX across various industries, Silvia Piai, Research director for IDC Health Insights, sits down with Miles to discuss the applications of CX technologies in the healthcare industry, and how they are advancing the 'patient experience'.

Follow these links for our previous episodes on CX: https://soundcloud.com/idctechtalk/financeretailcx https://soundcloud.com/idctechtalk/cxininsurance

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A couple of months ago, we released a TechTalk on how CX was transforming the finance and retail across Europe, we decided to continue the discussion by looking at the hows, the whys and the whats of CX within a certain aspect of the finance industry; insurance. To do this, IDC's Gerry Brown (Research Director, European CX) and Sabitha Majukumar (Senior Research Analyst, Financial Insights) sit down with Miles for an in-depth discussion, analysis and prediction.

Follow this link for our previous episode on CX: https://soundcloud.com/idctechtalk/financeretailcx

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In this episode of IDC TechTalk, Philip Carter and Thomas Meyer sit down with Miles Dawson to share some key highlights from IDC's European FutureScape 2020 Predictions. Discover the major tech and industry trends and what we think will shape the market going forward.

Watch the full Webinar here - www.idc.com/eu/predictions

The key drivers for the European IT industry are presented in full in the following report: https://www.idc.com/getdoc.jsp?containerId=EUR144691319

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Customer Experience (CX) is driving initiatives across Europe and is becoming a key focus for large organisations; but where is the money going? What are the benefits of a CX strategy? Which industries are the frontrunners?

This week Gerry Brown (CX Research director), Thomas Zink (Research Director - Financial Insights) and Ornella Urso (Research Analyst - Retail Insights) sit down with Miles to discuss these topics and what might be in store ahead for finance and retail industries.

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In the 4th and final part of this miniseries, Thomas Meyer (Group Vice President, IDC European Research) talks with Carla Arend (Senior Program Director), Filippo Vanara (Research Analyst) and Archana Venkatraman (Research Manager) to discuss the IT infrastructure considerations that need to be addressed in response to the SAP S/4HANA migration deadline of 2025.

You can listen to the first part of the series here - soundcloud.com/idctechtalk/sapmigration1

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In the 3rd of a 4 part miniseries, Thomas Meyer (Group Vice President, IDC European Research) talks with Ryan Stott (Consulting Manager), Danielle Hernandez (Research Analyst) and Tom Seal (Senior Research Director) to discuss what the SAP S/4HANA migration means for SAP customers, the benefits in modernising the intelligent core and how to make these decisions.

You can listen to the first part of the series here - soundcloud.com/idctechtalk/sapmigration1

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In the 2nd of a 4 part miniseries, Thomas Meyer (Group Vice President, IDC European Research) and Sureshpal Singh (Vice President, European Consulting ) discuss the potential opportunity in the tech supplier ecosystem in the wake of SAP's S/4HANA migration.

Do you want to learn more? Watch this video with IDC's Sureshpal Singh: https://youtu.be/SbIxloZdI0k

You can listen to the first part of the series here - soundcloud.com/idctechtalk/sapmigration1

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In the first of a 4 part miniseries, Thomas Meyer and Philip Carter introduce IDC's latest research stream about how customers are modernising their core IT systems to drive competitive advantage in the market, which is being triggered by SAP's S/4HANA migration that's happening in 2025.

Do you want to learn more? Watch this video with IDC's Phil Carter: https://youtu.be/R9_YmGnKPcw

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Today there are very few places you can go to which don't possess some form of Wi-Fi access, but what are the benefits of Public Wi-Fi? Why Wi-Fi and not 5G? What problems do administrations face?

This week, Chris Pennell and Ksenia Efimova sit down with Miles to discuss the whys, hows, and whats of public Wi-Fi implementation across Europe.

Find out more: https://blog-idcuk.com/wifi-in-public-spaces/

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We have been talking about 5G being on the way for a very long time. It's 18 months since we did our first podcast about it. Now, finally, 5G is something we can buy in the shops.

In this episode, John Delaney sits down with Miles to discuss what you need to know and what to expect from 5G.

Read more about 5G: https://blog-idcuk.com/?s=5g

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Blockchain is turning into quite a ubiquitous term, especially when talking about cryptocurrencies, but is often misunderstood in terms of functions, practises and use cases; as IDC's Craig Wentworth puts it, "Blockchain isn't just Bitcoin."

In this episode, Craig along with IDC's Roz Parkinson sit down with Miles to look beyond the hype of blockchain, and talk about key IoT use-cases of blockchain and what steps enterprises need to take to start implementing them.

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Robotic Process Automation (RPA) and Intelligent Process Automation (IPA) have seen some fairly divisive opinions in the media but is it all doom and gloom? Are jobs under threat? What are the benefits for companies and their workforces?

This week Neil Ward-Dutton and John O'Brien sit down with Miles to discuss their thoughts on these two rapidly progressing technologies and what could be in store for the industry as a whole.

Read Neil's blog about RPA here - https://blog-idcuk.com/is-robotic-process-automation-the-hottest-software-topic-around/

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Marketing content has seen unprecedented growth over the last decade, but what are the implications of this? How can you make it effective? What has contributed to this growth? Is it all a bit too noisy?

This week Miles sits down with special guests IDC's Kathleen Schaub and NTT's Neil Curtis to discuss the whys, whats and whens of this ever growing strategy.

Learn more on how IDC can help with your marketing strategy: https://youtu.be/-GKE-xUqArA

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PC Gaming has been a major player in driving the PC Market throughout the last few decades, but what is the long term viability of this market? What are the factors keeping it alive? What stops consoles rendering it obsolete? This week Liam Hall sits down with Miles to discuss the seemingly ever expanding landscape of this market.

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Over the last few years, the banking industry has been continuing its DX journey and is now making headway towards what has become known as connected banking. So what does this mean for the industry as a whole? How is this being implemented? What technology is being used? What about the legacy systems? What exactly is connected banking?

This week Thomas Zink of IDC Financial Insights sits down with Miles to discuss these factors and more!

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Apple's 2019 WWDC brought together developers from around the world, new features and applications for their devices. But how will these new announcements impact the company? Francisco Jeronimo and Tom Mainelli sit down with Miles on this episode to discuss the key takeaways of the event.

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Infosec is over for another year, but what are the dominating themes from this year's event? In this episode the IDC Security practice sit down with Miles following our Infosec Breakfast Briefing to discuss the event and what is potentially to come.

Special thanks to the Hilton Olympia for giving us the space we needed to record this!

IDC Identity and Privacy Conference - https://bit.ly/2wGjLDo

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Utilities have to remain relevant in a world where energy use and the expectations of digital consumers are changing, but what exactly does this entail? On this episode Gaia Gallotti and Jean-François Segalotto, of the IDC Energy Insights team, sit down with Miles to discuss the issues Utilities are facing, what is being done to counter them, and to discuss what IDC calls the 'Three Rs of Utilities'

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We have seen some increasing interest on IoT in the past years, but are European Enterprises adopting IoT as fast as it seems?

On this episode of TechTalk, IDC’s Marta Muñoz and Roz Parkinson sit down with Miles to discuss how Enterprises are adopting IoT, the important role of network and infrastructure lifecycle services providers and internal lack of skills.

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  • 5 Enterprise Networking Trends to Watch in 2019: https://uk.idc.com/idc-ebooks/top-5-trends-enterprise-networking-2019

  • Accelerate your success with IDC European IoT Research, Consulting and Events: https://uk.idc.com/trends/internet-of-things

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The PC Market has certainly slowed in growth, but is this the beginning of the end? IDC Tracker analysts Malini Paul, Daniel Goncalves and Liam Hall sit down with Miles to discuss how this isn't the case and what trends we can expect to see over the coming years.

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In this IDC TechTalk podcast, Francisco Jeronimo, Marta Pinto and John Delaney sit with Miles to discuss the emerging technologies brought to the table at MWC, from foldable devices to 5G, and how its adoption will impact the market.

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This 8th of March we are celebrating International Women’s Day. In this IDC TechTalk special, listen to the opinions and stories behind the success of some of our amazing people, Margaret Adams, Angela Salmeron, Ornella Urso and Giorgio Nebuloni.

Read more at: https://blog-idcuk.com/category/women-in-technology/

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Do our quiz: https://uk.idc.com/trends/international_womens_day

Join the conversation: #IDCIWD19

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This week Miles sits down with European Devices team members Francisco Jeronimo, Francisco Almeida and Antonio Arantes, to discuss this year's CES trade show.

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In this IDC TechTalk podcast, Gerry Brown, IDC’s CX Research Director, discusses what makes technology buyers trusting and loyal to tech vendors.

IDC surveyed 350 senior-level technology buyers in medium and large enterprises to find out how tech vendors can improve their sales and marketing processes. The answers are both surprising and shocking, making this podcast a must-see for tech vendor sales and marketing professionals alike.

Read more at: https://blog-idcuk.com/how-tech-vendors-can-increase-revenues/

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In this special episode of IDC TechTalk, Philip Carter, Thomas Meyer, Danielle Hernandez and Anne Fleur Den Haan sit down with Miles Dawson to provide a preview of IDC's European FutureScape 2019, what topics were covered and how they can be beneficial to you and your business.

Watch the full Webinar - https://www.idc.com/eu/predictions

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On the 12th and 13th of November, IDC hosted it's 2nd Annual European CISO Summit in Portugal. On this episode some of the key analysts involved with the event sit down to discuss their findings and key take-aways.

Get more information about IDC CISO Summit 2019: https://idccisosummit.com/

Highlights from the event: https://youtu.be/o35Wz9mbnlk

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This past weekend (October 28, 2018)IBM announced the $34 Billion acquisition of Red Hat, the largest ever in the Software industry. So what are the potential outcomes and implications of this? In this special impromptu episode, Miles hands over hosting duties to Philip Carter, Chief Analyst for Europe, to sit down with some key members of IDC's European Research team to discuss this huge news!

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IDC’s recent research highlights that although cloud solutions adoption aligns with the healthcare industry's need to be flexible, collaborative, data-driven, and patient-centered, healthcare providers are still reluctant to adopt them. On this edition of the Podcast, Carla Arend and Silvia Piai sit down to discuss the mitigating factors slowing adoption and what's in store down the line.

For more on these topics, check out the following pieces of research! https://uk.idc.com/forms/Cloud-Adoption-Different-Pattern-Europe (Free) https://www.idc.com/getdoc.jsp?containerId=EMEA44168018

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IDC EMEA's Group Vice President, Thomas Meyer, sits down with Miles to discuss some findings from the IDC CIO Summit 2018. The theme of this year’s summit was around “The European CIO of 2019: The Orchestrator of the Digital Native Enterprise” with workshops, panels and debates focusing on how European Organizations will execute on their respective roadmaps and landmark use cases to becoming “Digital-Native Enterprise” where disruptive innovation is “business as usual”. Highlights of the IDC CIO Summit 2018: https://www.youtube.com/watch?v=1iPt8O47m-g

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In this episode IDC's Tom Seal sits down with Miles to discuss Robotic Process Automation (RPA), why it's so attractive to business, what the benefits are, and what's driving current adoption strategies.

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5G seemed to be a year or two away; but recent reports show that 5G might be arriving by the end of 2018! So what does the 5G roll out have in store for the world of telecoms and what will be on offer at the beginning? John Delaney, AVP of Mobility Research, and Marta Pinto, Senior Research Analyst for Telecoms and Networks, sit down with Miles to discuss what 5G technology will be available and whether you should be an early adopter.

Find out more about 5G with this IDC Blog - http://blog-idcuk.com/three-uks-5g-strategy-2/

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IDC EMEA's Chief Analyst, Philip Carter, sits down with Miles to discuss some findings from the IDC Digital Summit 2018, what the rest of the year may hold, and what is coming up as IDC looks towards 2019.

Highlights of the IDC Digital Summit 2018 - https://youtu.be/0-JrOYofpd4

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The Internet of Things is a key innovation accelerator for modern businesses, and presents a significant opportunity for companies which deploy it. However, IoT is an end to end solution, meaning many different technologies and services must be combined together. The vertical specialisation required by most IoT solutions today means that no single company can offer an entire IoT packaged solution, and that customers wanting to take advantage of IoT solutions must tap into an IoT ecosystem – a network of companies which supply the different elements of IoT solutions, from sensors, to connectivity, to devices, to analytics programs.

In this IDC TechTalk podcast, we discuss the key dynamics of the IoT ecosystem, including industry context and examples, and recommendations to vendors on how to tap into this ecosystem for IoT success.

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With security product environments becoming increasingly complicated through the incremental deployment of point solutions, security professionals cannot establish their holistic security posture. To release security professionals from ‘swivel-chair syndrome’, the buyer is striking back: IDC research indicates that security vendor selection strategies focus on how well new solutions fit in with existing environments, beyond cost and technical effectiveness. In this podcast, join Dominic Trott to understand what unified security means, why it is important, and what business benefits that can be achieved as a result.

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Personalization is a new way for retailers to do business with an individualized value proposition at the core, merging physical and digital experiences. Commerce is everywhere; when given an engagement input and a source of data at the same time, consumers are constantly connected with products and services that can fulfill needs that they haven't consciously expressed yet. New searching experiences are empowering faster, more accurate, and engaging product findability, while at the same time, products find customers through contextual discovery experiences. Retailers can no longer rely just on segment-based approaches to customer engagement. They need to reach individuals effectively and efficiently while increasing their omni-channel profitability and innovation objectives. To do so, an agile and unified CX architecture need to be executed across segments. In this Podcast, Andrea Sangalli, Research Associate Director IDC Retail Insights, and Ornella Urso, Research Analyst at IDC Retail Insights, sits down with Miles Dawson to discuss how retailers can digitally transform (DX) customer experience.

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In this podcast Internet of Things takes center stage. A journey that starting with an overview of the main IoT use cases and drivers across industries will lead us to discover IoT data sources and current European companies IoT data usage maturity. Andrea Siviero sits down with Miles Dawson to guide you through this journey, highlighting some of the key findings across Industries the IDC European IoT Practice is exploring in 2018.

Join us for the IDC IoT Summit 2018: www.idciotsummit.com

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In this Podcast, we discuss one of the biggest buzz words in the industry today: digital transformation. Is it hype or is it real? Jan van Vonno talks about how the IDC research has shifted, how organizations have matured, and where organizations get stuck on their digital journey.

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In this Podcast, we discuss how technology is changing how we work, where we work – and even redefining our work “colleagues”. Marianne Kolding sits down with Miles to talk about how IDC sees the developments in the future workspace, work culture and work force.

Workplace of the Future Conference UK - http://bit.ly/2yLOIbS Workplace of the Future Conference Germany - http://bit.ly/2DJV22e Workplace of the Future Conference France - http://bit.ly/2G0HZeE Digital Workplace & Mobility Conference Switzerland - http://bit.ly/2Gap5W1

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In honour of International Women's Day, we are highlighting IDC’s “Women in Tech”, who for many years, have been playing an active role in shaping the technology research business. In this special episode we will be discussing/sharing views from our best and brightest IDC women on gender diversity in tech world.

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Smartphones in themselves were a big technological revolution that fundamentally changed society, we are also seeing emerging technologies; such as Wearables, Augmented Reality and Virtual Reality, altering how we interact with out everyday lives. So what other changes can they bring? How could mobile AI advance these devices further? Is this a market that will continue to grow and live up to the hype?

With Mobile World Congress right around the corner; Francisco Jeronimo sits down with Miles to discuss what we may see from these markets in 2018 and what changes it could bring along.

IDC's Mobile World Congress Preview Beyond The Smartphone: A World of Pervasive Mobile Connectivity Register Here - http://bit.ly/2notM49

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The next 'G' in mobile is coming, but what does this actually mean? How much faster is it? When will it be implemented? Do we actually need it? In this podcast John Delaney sits down with Miles to discuss 5G and explore these questions.

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In December and January, IDC runs a series of webcasts known as the FutureScapes, in which our expert analysts give their top ten predictions for the coming year.

Tom Meyer and Phil Carter Present IDC's Predictions for Europe - https://youtu.be/BprMTcdgo7w

The webcasts are also recorded so you can listen to them when is convenient for you. For more information about the FutureScapes you can go here http://bit.ly/2xNMLJm

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In December and January, IDC runs a series of webcasts known as the FutureScapes, in which our expert analysts give their top ten predictions for the coming year. In the third episode of this series, Marta Munoz sits down to talk about the Internet of Things in 2018, does it live up to the hype?

Tom Meyer and Phil Carter Present IDC's Predictions for Europe - https://youtu.be/BprMTcdgo7w

The webcasts are also recorded so you can listen to them when is convenient for you. For more information about the FutureScapes you can go here http://bit.ly/2xNMLJm

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Products will increasingly become platforms in manufacturers’ business ecosystems. There will be multiple partners contributing to joint products and services in order to deliver a high customer experience. Therefore, collaborating in ecosystems will become a key competitive advantage, which requires that the underlying B2B and B2B2C processes will be transformed accordingly. Processes will have to become highly flexible, scalable, automated and smart to adapt to changing market needs in real-time. Technologies like cloud, robotics, cognitive solutions and IoT will be the major pillars of process transformation in business ecosystems. In this podcast Stefanie Naujoks sits down with Miles to explore this topic.

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In December and January, IDC runs a series of webcasts known as the FutureScapes, in which our expert analysts give their top ten predictions for the coming year. In the second episode of this series, Duncan Brown sits down to talk about, of course, GDPR and it's potential impact on the world of security.

The webcasts are also recorded so you can listen to them when is convenient for you. To register to Philip Carter's FutureScape webcast you can go here http://bit.ly/2zJmz6G

For more information about the FutureScapes you can go here http://bit.ly/2xNMLJm

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In December and January, IDC runs a series of webcasts known as the FutureScapes, in which our expert analysts give their top ten predictions for the coming year. In the first of short special series of IDC TechTalk, Philip Carter sits down to provide a preview of the FutureScapes, what topics will be covered and how they can be beneficial to you and your business.

Tom Meyer and Phil Carter Present IDC's Predictions for Europe - https://youtu.be/BprMTcdgo7w

The webcasts are also recorded so you can listen to them when is convenient for you. For more information about the FutureScapes you can go here http://bit.ly/2xNMLJm

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With connected cars capturing location, driving behavior, and vehicle diagnostics, insurers now have an opportunity to think beyond Usage Based Insurance (UBI) and extend the application of the technology to develop other use cases. Automakers can benefit by augmenting their products with new, compelling customer-centric value propositions in partnership with industries like insurance. This podcast highlights that it is vital for automakers and insurers to gain a clear understanding of the possible points of convergence and collaborate effectively to make the most of these opportunities.

Follow Sabitha and Lorenzo on Twitter! @SabithaMKumar @VeronesiLor

'Connected Cars: An Exciting Convergence Point for Insurers and Automakers to Monetize Data to Deliver Great Customer Experience' http://bit.ly/2iYzqa0

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IBM and Salesforce; Microsoft and Box; AWS and VMWare – all of these are examples of companies which are teaming up together as part of a cloud alliance. In a pre-cloud world, many companies followed a "do it ourselves" policy, and viewed others as competitors. However, as the popularity of cloud rockets, many tech companies are taking a different approach, and are joining up with others and forming cloud alliances. In this IDC podcast, Hannah Breeze, senior research manager for Channels and Alliances, explores why this is happening and what the industry stands to gain from it, as well highlights some key examples of the trend.

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Ten years in, cloud has changed everything. People used to purchase hardware, now they consume it. More than half of the infrastructure capacity in Europe will be going to Service Providers by 2020. All large IT buyers, from Betfair to HSBC, have a #cloudfirst strategy. They don’t want DVDs, they want the content. And this content is scattered in multiple services, on and off premise. How can providers help buyers in their Multicloud infrastructure journey? Which workloads are moving off premise more quickly? Which software players are rapidly emerging – and in which segments? Giorgio Nebuloni sits down to share his thoughts on these trends in this IDC podcast.

For more feel free to check out these complimentary webcasts! Multicloud in Europe – Success Factors for Cloud Software and Service Providers - http://bit.ly/2yAfdBG Multicloud in Europe – Success Factors for Infrastructure Providers - http://bit.ly/2gIb5b7

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Open Source has prevailed in the OS, database and web server domains for some decades; its importance has been growing in the last 3-4 years, especially as digital transformation takes centre stage within organisations. In this episode, Archana Venkatraman sits down with Miles to assess why this is occurring, and what organisations could do to further their own Open Source strategies.

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Agility, speed and sustaining enhanced customer experience are the mantras of the world in which we live today; organizations can choose to respond or inevitably find themselves fighting to stay afloat. The bottom line is that digital transformation is board level and IT organizations now need to figure out how best to support the business. As a result more and more organizations are embracing DevOps. In this podcast, IDC's European Research Director for Application Services and DevOps, Jennifer Thomson talks about what DevOps is, why it's important, and how European businesses are using it.

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Thanks to upcoming regulations and new technologies, European banks are bracing for a wave of new, digitally enabled players which will compete to deliver customer experience and drive a wedge between the banks and their customers. Drawing on findings from IDC’s recent European consumer preference survey, this podcast looks at what banks can do to protect their customer relationships and ultimately, their business models.

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Marketing is a state of flux. Marketing automation enabled Marketing to capture, track and target sales leads. But now the game has changed again. Customer experience (CX) is the new kid in town. And CX requires a softer, more emotionally intelligence approach to marketing, working with Sales and Service Departments to build trust, loyalty, and customer advocacy.

But what does this mean for the CMO, Marketing systems & applications, and recruitment? And where does AI fit in? In this podcast, Gerry Brown, Research Director for Customer Experience, sits down with Miles Dawson to reveals the answers using IDC's latest European research data insights and discusses the key trends and best practices.

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Manufacturing, more than any other industry, is facing a talent challenge today, driven by factors such as baby boomers retiring, unemployment, a tarnished reputation, and new digital technologies demanding a whole new set of skills. So what should Manufacturing executives do to help attract, retain and develop the right talent, and how can IT vendors help? In this podcast, Maggie Slowik, Senior Research Analyst at IDC Manufacturing Insights, gives her view and recommendations on this popular topic.

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Artificial Intelligence is one of the hottest topics in IT today. It provides an essential underpinning for consumer devices like Amazon Alexa and innovations like driverless cars. In fact, AI will have a profound effect on most forms of enterprise IT in the coming years, and IDC expects its use to grow dramatically. In this podcast, IDC's European Research Director for Enterprise Software, Philip Carnelley talks about AI's potential, why it's suddenly taken off, and how European businesses are benefitting from AI today.

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Nordic organizations are no longer just talking about digital transformation but truly embracing it. In the last few years a lot of organizations have started levering new digital technologies – mostly for optimizing internal business processes, but increasingly also for changing the business models. This represents a huge opportunity for IT vendors, but only if they truly understand the customer needs and are innovative in finding partners building ecosystems.

Please join Anders Elbak and Miles Dawson for this podcast explaining digital transformation and how it plays out in the Nordic countries.

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Large companies like TUI Group or ING are actively exploring Blockchain as we speak. And yet - as the noise levels skyrocket, IT vendors and buyers in the European space are scratching their head – is this a relevant technology for you? What type of use cases do we see in the region? Are there pitfalls among early adopters?

Please join Miles Dawson and Giorgio Nebuloni for this Podcast presenting an initial, informal discussion on the topic.

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In 2017, Big Data analytics is reaching a tipping point, going from an experimental or focused technology for specific use cases to generally deployable platform. Alongside that are important economic and regulatory changes that affect businesses in different ways. So what should Chief Data Officers be prioritizing in 2017? In this podcast, IDC's European Research Director for Enterprise Software, Philip Carnelley, gives his view.

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The emergence of the 3rd platform, along with the drive of Digital Transformation, has created a number of complex issues for the channel in recent years. Business models are transforming, as traditional players are re-sculpting their approach to suit the new challenges that end users and vendors are facing across EMEA. Join Margaret Adam, Program director for Channels & Alliances at IDC, where she talks about the changing partner landscape, and the implications that are being felt across Europe.

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There has been a vast amount of change in the security industry, but to cut out the noise, IDC boil this down to 3 macro-drivers: the dynamic threat landscape, digital transformation, and regulatory upheaval. Just one of these macro drivers would be sufficient to put any security operation under considerable pressure – but facing all three at the same time means that businesses need to fundamentally change how they manage their security initiatives. At IDC, we think that the challenge for modern companies is to deliver security at the speed of business - to keep the company secure, while supporting its internal digital transformation initiatives, in a compliant manner. On this podcast, Duncan Brown, IDC’s Associate VP for European Security and Techtalk host Miles Dawson, range over a number of security topics, including supporting digital transformation, identifying emerging threat vectors and, of course, the looming presence of GDPR…