Work Less Play More Podcast: Recent Episodes

Lindsay Johnson, The Radical Connector

Welcome to the Work Less Play More Podcasts for busy entrepreneurs who are ready to ditch the hustle, stop burning out on busy work and get back to having a life. Lindsay Johnson, AKA the Radical Connector chats with other hustle recovering business owners as they share their top tips for for building a profitable business while working less and playing more!

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Networking doesn’t have to feel forced, awkward, or icky. It’s just turning strangers into friends and nurturing those friendships over time. But how do you know which people to network with?

In this episode, Lindsay breaks down the 4 types of networks you need to build the right kinds of connections that help you grow your business faster (without burning out or selling your soul).

Here’s what we’ll cover:

✏️ The 4 types of networks every entrepreneur needs, and why each one matters for long-term success

✏️ How to find customers, collaborators, and community without cold-selling or faking connection

✏️ Why networking is marketing, and how to make it your highest-ROI activity

✏️ Simple ways to reach out and follow up without overthinking or feeling pushy

✏️ How to build genuine biz bestie relationships that keep you inspired and supported

Resources mentioned:

  • Ick-Free Sales Community
  • Video: Networking Less to Get More Clients!
  • Video: How to Sell Without Selling
  • Video: Perfect Sales Free Sales Call Template
  • Ick-Free Sales Scripts

📝 DM & EMAIL INTRO TEMPLATE

Repeat after me: "Cold selling doesn't work. Cold connecting does!"

Hey [NAME],

I just saw/read/watched [THE POST THAT GRABBED YOUR ATTENTION] and I'm loving your perspective on [SHARED VALUE, PERSPECTIVE, OR APPROACH].

I'm [NAME] and I'm in the world of [INDUSTRY/PROFESSION/WORK].

If you're up for a good, old-fashioned networking convo, I'd love to connect to talk about [WHAT YOU'D LOVE TO TALK ABOUT/GET TO KNOW ABOUT THEM].

Up for a [ZOOM/CALL/COFFEE] in the next week or two?

[YOUR NAME]

About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

Do you ever feel like your business and your personal identity are totally tangled up together? Or maybe you struggle to find the balance between creating and managing your business? You’re not alone!

In this episode with Annabelle King, we get real about personal branding as a business owner and how to get visible (even if it scares the heck outta you!). Annabelle shares how she went from working in big agencies to building her own business, including the mindset shifts and practical tips she learned along the way.

You’ll discover:

✏️ How to separate your business’s performance from your sense of self-worth, and why it matters for your sanity!

✏️ Why Googling yourself is a must-do (and what can happen if you don’t manage your online narrative).

✏️ The three essential “characters” every entrepreneur needs (creator, business manager, and entrepreneur) and what happens when one of them takes over.

✏️ Actionable steps to get visible with more confidence, from prepping your story to dealing with stage fright like a pro.

Annabelle’s practical wisdom and honest stories will have you rethinking how you show up as an entrepreneur. So you can walk away with new tools for sharing your magic with the world.

💌 Get Lindsay's Un-Hustle Your Business Starter Kit

📺 Join Lindsay's monthly Shop Talk on YouTube

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Meet Annabelle

Annabelle King is a brand strategist, facilitator, and founder of I Like Storytelling. With 15+ years of experience in big agencies and over six years running her own consulting practice, Annabelle helps small and medium businesses uncover the stories that drive growth. Aside from that, Annabelle also facilitates workshops, marketing retreats and online programs.

Personal brand strategy course

Free resources

Instagram

LinkedIn

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About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

Tired of traditional digital marketing and web design agencies overselling services you don’t need?

Ready to hear the truth behind these bloated agency models and why they might be holding your business back?

In this live interview with Kayla Walters, a seasoned web designer and tech geek, we’re calling BS on the common traps in the digital marketing world.

Kayla will share jaw-dropping stories from her 17 years in the industry, exposing what really goes on behind the scenes and why so many businesses end up with websites that just don’t work.

You’ll gain insights on:

✏️ Recognizing the red flags of overpromised and overpriced agency services.

✏️ Building a website that feels like you and works hard to attract your ideal clients without the overwhelm.

✏️ Kayla’s own strategies for streamlining the tech side of things, so you can focus on what you love about your business.

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Meet Kayla

Kayla Walters is a web designer, tech geek, and the go-to expert for building fun, beautiful websites that actually work. She helps women entrepreneurs transform their websites into client-attracting machines, all while making the tech side stress-free. With over 17 years of experience, Kayla has seen it all and knows how to make a website shine.

Website: https://goodcheertechstudio.ca

Instagram: / goodcheertechstudio

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About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

Curious how a $9 offer transformed into a six-figure success story?

We're talking about how Liz Wilcox, aka the fresh princess of email marketing, took a $9 Offer to $1000 per day by teaching folks like you and me an easier way to make money with email marketing.

Join us for a candid, behind-the-scenes interview with Liz as she shares her journey from blog writer to powerhouse in email marketing, turning emails into a consistent income stream.

In this session, Liz opens up about her entrepreneurial path, including:

✏️ How she discovered her email marketing “superpower” and built her business from scratch.

✏️ Her biggest lessons learned, plus what she wishes she’d known as a new entrepreneur.

✏️ The insider tips on using email to build real, lasting connections that lead to profits.

Whether you’re new to email marketing or want a fresh perspective, this interview offers invaluable insights from Liz’s personal journey and top tips for yours.

Get ready to rethink what email marketing can do for you and your business!

Meet Liz

Liz Wilcox, known as The Fresh Princess of Email Marketing, is an Email Strategist and Keynote Speaker who helps small businesses build online relationships and make real money with email marketing. She’s best known for selling a blog, turning a $9 offer into multiple six-figures without ads, and her simple yet powerful framework, the Email Staircase. Liz loves the 90s, headbands, and the beach.

  • Website
  • Instagram
  • Liz’s $9 Email Marketing Membership
  • Liz’s freebie: Swipe Swipe Baby

About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

Want to build a brand that’s actually you (not just a pretty logo and Instagram grid)?

In this episode with Ruha Ratnam from The Designist Studio, we dig into the connection between your core values, the people you surround yourself with, and your ability to create an impactful, trust-driven business. Join us for an unfiltered conversation about how authenticity in business is more than surface-level branding, and so much more!

We cover:

  • The difference between presence and pressure, showing up authentically vs. hustling for perfection
  • Why knowing (and living!) your core values is the foundation of real brand trust
  • How slowing down and making intentional choices can help you avoid burnout and reconnect with your passions outside of work
  • The truth about using entrepreneurship for impact, not just for chasing dollar signs (yes, you can have both goals!)
  • A simple way to get started reflecting your values in your brand and everyday business decisions

We share our own stories of finding balance, making space for play, and evolving our approach to business in a world that never seems to stop. If you’re ready to lead with passion, authenticity, and a little kindness (to yourself!), this episode is for you.

Meet Ruha

Ruha is a brand strategist and website designer. Her clients are coaches and consultants who want to level up their online presence by being uniquely themselves so that they can grow their visibility and attract their dreamiest clients.

Website: https://thedesignist.studio/

Instagram: https://www.instagram.com/ruharatnam/

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Join the Rad Connectors Facebook Group: https://www.facebook.com/groups/radconnectors

About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

Ready to create content that genuinely connects with your audience and builds lasting trust?

In this episode with Tara McEwen, we explore how to develop meaningful and strategic content that goes beyond promoting your services. We focus on sharing what drives you, why you love your work, and how your values can resonate with your audience.

You’ll learn how to:

✏️ Craft value-based content that builds trust and credibility with your audience.
✏️ Seamlessly integrate editorial content that naturally leads to interest in your services.
✏️ Position yourself as an expert and thought leader by focusing on inspiration, advice, and storytelling.

Tara shares her proven strategies for creating content that not only highlights what you do but why you love it and the impact it has.

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Meet Tara

Tara McEwen is an award-winning producer and media consultant who teaches business owners and thought leaders how to elevate their media and messaging. She believes everyone has a story worth telling, all they need is the right skills and guidance to tell it effectively and to a broader audience. She lives in Toronto with her rescue dog Pearl.

Website: https://www.mcewenmedia.ca/
Instagram: https://www.instagram.com/mcewenmedia/

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About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

Your digital course is amazing, so why the heck isn’t anyone buying it? 😩

If you've launched your course only to hear crickets, you’re not alone. So many new entrepreneurs fall into the same traps when trying to sell their digital products ... and they're a pretty big deal.

In this episode, Lindsay breaks down the top three heartbreaking reasons your course isn’t selling—and what you can do to fix it.

In This Episode, We Cover:

💔 You Might Not Be Ready to Create a Course Yet

  • The myth of “overnight success” (Hint: It takes longer than six months!)
  • Why skipping the dirty work (aka real-world experience) sets you up for failure
  • The reality of building a sustainable, profitable business before going digital

💔 You Haven’t Spent Enough Time on Market Research

  • Why identifying a problem isn’t enough—you need proof that people will pay to solve it
  • The most effective (and fastest!) way to validate your course idea
  • How working one-on-one or in small groups can unlock game-changing insights

💔 Your Sales Funnel Has a Leak

  • How to tell if your sales funnel is the problem
  • The #1 mistake most entrepreneurs make when warming up leads
  • Why it takes time (and trial & error) to create a funnel that actually converts

Resources I mentioned

Blog: 3 Shocking Reasons Your Digital Course Isn't Selling

This Brand is Female

Birch Babe

About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

This Week We're Slowing Things Down!

In a world that glorifies hustle, what if the key to success is actually slowing down?

Building a business doesn't have to mean burnout, stress, and non-stop hustle. Instead, slow entrepreneurship helps you create a business that aligns with your lifestyle, goals, and energy—without sacrificing your well-being.

In this week's episode, join Lindsay for a deep dive into:

  • What slow entrepreneurship really means and how it can transform your business and life.
  • Why the pressure to grow fast is overrated and how sustainable growth leads to long-term success.
  • Practical steps to embrace slow entrepreneurship and build a thriving business at your own pace.
  • How working smarter (not harder) helps prevent burnout and creates a business you actually enjoy.
  • The mindset shifts you need to break free from hustle culture and stay focused on what matters.

Resources Lindsay mentioned:

  • Ick-Free Sales Membership
  • Ick-Free Sales System
  • Carl Honoré – In Praise of Slow
  • Arianna Huffington on Redefining Success
  • Podcast: Lisa Michaud | It Takes A Village To Build A Business With Lisa Michaud
  • 2025 Vision Board Party
  • Blog: 3 Steps to Time Blocking So You Can Make More Money This Week
  • Big Bold 2026

About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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Send us a text

This Week We're Getting Reflective!
We say no to things that aren't for us so that we can say yes to the things that are. Even though you can do something, is it what's right for you right now? Does it fit with your goals? With your lifestyle? Is it something you even want to do?

In this week's episode join Lindsay for a journey into self-reflection on,

  • How rest years can lead to rediscovering your purpose
  • Why saying yes to everything is the fastest route to discovering what is and isn't right for you
  • How saying no will lead to faster business growth and less burnout (even when you really want to say yes)
  • What it means to feel unencumbered and how you can make 2025 a less restrictive year in business and life
  • Embracing your inner misfit: Why waste energy trying to fit in when you were born to stand out!

Resources Lindsay mentioned:
Fantastical Fatty on TikTok
Rachel K Albers
Neurodiverse Entrepreneur Summit
Danielle LaPorte
Shop Talk with Lindsay
Last month's Shop Talk replay

About LindsayLindsay Johnson, aka The Radical Connector, is a business coach for service-based businesses, online educators, and coaches tired of hustle culture, bro-marketing, and pretending to be someone they’re not. Lindsay’s signature Ick-Free Sales Community and anti-hustle approach to business is a much-needed breath of fresh air for entrepreneurs doing too dang much.

🤟 Get Lindsay's Un-Hustle Your Business Starter Kit

Connect with Lindsay
YouTube | Instagram | Website | Podcast | Blog

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You ever notice you join some people’s email lists and genuinely feel like part of a community and then you join others and you just feel like a mark?

I’ve been noticing an influx of emails in my own inbox recently that have no regard for me as a person and seemingly no interest in me as a member of their community.

We’ve all been there.

We’re getting one, sometimes two, emails per day pushing … pushing … pushing.

And the stories they share are out of this world. The advice they give is totally generic. And the way our heart rates rise or the shame gets triggered within. We’re practically having a panic attack.

(No? Just me?)

It’s one of the biggest reasons new entrepreneurs avoid email marketing. After all, who the heck wants to feel like an email predator, alienating their subscribers, or pressuring them to buy now or unsubscribe?

(Can you tell I’m fired up today?)

Let's talk about the difference between using your email list to build a community vs. using your email list to pressure people to buy and not seeing your subscribers as anything but a dollar sign.

Bonus Materials

  • YouTube: How to Build Your Email List In 5 Super Simple Steps
  • Workshop replay: Lead Magnet Love
  • Blog: Stop Sweating Your Lead Magnet and Focus on THESE 3 THINGS Instead

About LindsayLindsay Johnson, aka The Radical Connector, is an ick-free sales & marketing coach with over 20 years of experience teaching service-based entrepreneurs how to get their business in front of the people who are already looking for you (with money in hand) and make it clear and easy to buy from you! Their step-by-step sales & visibility formulas take you from burning out on busy work to making excellent money for your brilliance ... with way LESS work!

Free Sales ScriptsGet Lindsay's Ick-free Sales Scripts for 45 consent-based questions to help you get the sales conversation started!

Connect with Lindsay
Instagram | TikTok | Website | Podcast | YouTube

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Living Life on PurposeHow Feeling Your Feelings Leads to a Stronger Brand Identity!

**Episode 31 with Keka DasGupta, The Art of Life-ing

Are Your Feelings Guiding You to a More Authentic Expression of Your Brand?**

Listen in as Keka shares her journey and insights gained from over two decades in the PR and marketing industry including the importance of recognizing your personal value to give your best to yourself and others.

We explore the concept of feeling your feelings and allowing them to guide you to show up authentically in your business and the significance of embracing emotions as a tool for genuine self-expression in the entrepreneurial world.

Powerful Tidbits Keka Shared in This Episode...

  • How brands can fully embody their magic and stand proudly in their identity and mission
  • Insights into the strategies that businesses can adopt to authentically connect with their audience and leave a lasting impact
  • Why gratitude for yourself is essential to your identity and sense of self-worth
  • 3 tips on how to cultivate a sense of gratitude starting today!
  • Practical strategies for entrepreneurs to work on enhancing their self-worth
  • Discover the role of connecting to one's identity in the pursuit of a fulfilling and purpose-driven life
  • Insights into the concept of living life on purpose and how it can transform your entrepreneurial journey

"Every emotion we feel has a purpose, it serves a purpose. And quite often, if we're feeling anger or sadness or frustration or pain, that is the conduit towards bigger growth, bigger opportunities change"

  • Keka DasGupta, The Art of Life-ing

Check Out All the Goodies We Talked About...

👉Keka's Website: The Art of Life-ing

👉Keka's TEDx Talk: Why We Are Practicing Gratitude All Wrong

👉 Do You F*cking Mind Podcast

👉 Book: Let it Be Easy by Susie Moore

About Keka
Inspiring You to Live YOUR Life!

For 24 years, Keka worked in the PR and marketing industry with clients such as Disney, Nike, IKEA, American Express, Johnson & Johnson, etc. During this time, she received more than 50 national and international awards.

Today, this TEDx, international keynote and certified virtual speaker, and founder of The Art of Life-ing, runs groundbreaking mental wellness programs for the education sector, businesses, and community groups, guiding individuals (young and old) to recognize their own personal value, so they can give the best of them - to themselves and to others.

Connect with Keka!

  • Website
  • LinkedIn
  • Twitter (X)
  • YouTube
  • Facebook
  • Instagram
  • Instagram

Connect with Lindsay
Instagram | TikTok | Website | Podcast | YouTube

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The "Just Enough" Content Marketing StrategyDo What Works and Ditch the Rest!

**Episode 30 with Amanda Laird, slow & steady studio

Content Marketing Works Best When It's Something You Love to Do!**

How do new entrepreneurs leverage the power of digital marketing to increase their visibility and get their brand in front of their future customers without drowning in the sea of content creation currently sweeping social media apps like Instagram, TikTok, Facebook, Twitter, LinkedIn and Threads, PLUS SEO searchable content on Google like Blogs, YouTube videos and Podcasts, PLUS email marketing to their email subscribers?

Oh, and should I mention that content marketing is not enough if you're not pairing it with a clear, systemized sales system?

Eesh! Content marketing and sales funnels can quickly overtake your entire work day and in the end there's no guarantee it'll convert strangers into happy, paying customers.

Fear not!

Amanda Laird, founder of slow & steady studio, is coming in with some hot takes on how to do "Just Enough" content marketing to make it count ... including how to focus on only doing what lights you up most!

Powerful Tidbits Belinda Shared in This Episode...

  • Beware of bad advice for solopreneurs just getting started on their content marketing strategies
  • How not to hide behind content marketing instead of putting yourself out there and getting up close and personal with your market
  • Why you MUST start connecting your marketing efforts to a sales funnel or system
  • Getting clear on whether you want 10,000 followers or $10,000 per month
  • Why you gotta look at your content marketing metrics to know what's working and what's not
  • The difference between influencers who get paid to create content and entrepreneurs who get paid for their products and services
  • Visibility matters ... but only if you love doing it!
  • Why you need to stop conflating Your Analytics with your self-worth
  • How entrepreneurship forces us to confront our own enoughness
  • There's no one-size-fits-all magic marketing formula (and if someone is selling you one, run!)

Check Out All the Goodies We Talked About...

👉Free Just Enough Marketing Planner!

👉 Heavy Flow Podcast by Amanda Laird

👉Heavy Flow: Breaking the Curse of Menstruation by Amanda Laird

👉Real You Real Money Podcast with Ray Dodd

👉The Birthing Business Handbook by Jennifer Armbrust Taking the Hustle Out of Entrepreneurship!

Amanda Laird is the founder and principal strategist at slow & steady, where she provides business and marketing advice to solo, feminist entrepreneurs doing their own thing. She was the host of the Heavy Flow Podcast from 2017 to 2020 and is the author of Heavy Flow: Breaking the Curse of Menstruation published by Dundurn Press and nominated for the 2019 Kobo Emerging Writer Prize for Non-Fiction.

👉 Website
👉 Instagram

Connect with Lindsay
Instagram | TikTok | Website | Podcast | YouTube

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Top 5 Fears Stopping Entrepreneurs from Video Marketing(And how to get out of your own way!)
Episode 30 with Lindsay Johnson, The Radical Connector

Video marketing is one of the most underused content marketing tools for getting new customers!

Whether you're using short-form videos like TikToks and Instagram Reels, long-form videos like YouTube or courses, or my personal favourite, automated videos in your list-building funnels, sales funnels, or client onboarding process ... video marketing is essential to faster growth and a bigger wow factor with potential clients!

But ... none of that matters if new entrepreneurs are stuck in their heads and letting fear stop them from showing up on camera.

You have brilliance inside you begging to be brought to life on camera but there are some annoying fears holding you back ... and it's time to get over them so the world can see you shine!

Powerful Tidbits Lindsay Shares in This Episode...

  • How overwhelm plays a bigger role in blocking your creativity with videos than you realize
  • 1 hack for generating video content your audience and customers actually WANT!

  • How to get past your tech fears and embrace being a beginner
  • Tips for building up your confidence on camera (and giving yourself permission to be awkward and stiff in the beginning)
  • Lindsay's super simple 5-step framework for structuring your videos that will 10x the speed with which you can create kickass content!

"Overwhelm has a sneaky way of tricking our brains into putting ourselves last or believing we can't do scary things."

  • Lindsay Johnson, The Radical Connector

Check Out All the Goodies We Talked About...

👉Video Marketing Made Easy Workshop: September 14 or 16

👉Lindsay's new tattoos!

👉Instagram Live Replay: Top 5 Fears Stopping You From Making More Videos

👉Blog: Top 5 Fears Stopping You From Making More Videos

**About Lindsay

Teaching Newbies How to Be Rockstar Entrepreneurs!**

Lindsay's goal is to get you making oodles of money in your business in the shortest amount of time and with the least amount of work possible!

Lindsay's a huge entrepreneurship nerd and has been teaching entrepreneurs how to get customers and make money for over 20 years. They believe getting clients and making money doesn't have to be complicated or cost you a small fortune. Lindsay's signature Work Less Play More System teaches entrepreneurs consent-based marketing and sales skills so that they can attract the right strangers and co-create the sales journey with them so they become happy, paying customers.

As an ADHD entrepreneur, Lindsay has mastered the art of breaking down complex business strategies into simple, step-by-step frameworks that help their clients grow faster, with less burnout, overwhelm, and effort.

After all, as Lindsay says, you own your business, it shouldn't own you!

Connect with Lindsay
Instagram | TikTok | Website | Podcast | YouTube

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5 Ways to Increase Email Open RatesAre You Using Email Marketing All Wrong? 🙀

Episode 25 with Lindsay Johnson

Email marketing is a powerful way to connect with your customers and promote your products or services.But if your email open rates are low, it becomes pretty obvious that your subscribers are missing out on your brilliant content, expertise, and ultimately, getting to work with you!

Worst of all, you're left feeling like you're wasting your time. Am I right?!

Now, if you're new around here you might be asking, "Lindsay, what is email marketing anyway and why do I need it?"

Email marketing is the process of using email messages, either sent individually or in bulk, to market and promote a product, service, or cause.

To be effective in email marketing, you need to understand your audience!

In this podcast, I’m going to cover

  • What it Really Means to Let Your Personality Shine
  • How to Make Your Emails Scan Friendly
  • Tips for Writing Intriguing Subject Lines
  • The Importance of Sharing Wow-Factor Content
  • What the Heck A/B Testing To Improve Your Results Means

"To be effective in email marketing, you need to understand your audience!" - Lindsay Johnson

Blogs You Need to Read

  • Beginner’s Guide to Email Marketing
  • 15 Tips For Writing An Excellent Email Subject Line
  • Do I Really Need Social Media to Build a Business Online?
  • 5 Email Marketing Tips to Boost Your Open Rates & Increase Engagement

Email Providers with A/B Testing

  • mailchimp
  • Constant Contact
  • AWeber
  • hubspot
  • MailerLite
  • drip

Connect with Lindsay
Instagram | TikTok | Facebook Group | Website | Podcast

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Building Resilience to Stand Up for What You Believe InValues-Based Leadership, Connection, and Community!

**Episode 28 with Belinda Clemmensen, Women's Leadership Intensive

Being Part of the Change isn't Always Easy...**

It's not easy to be part of the change our world so urgently needs ... and it's even harder not to burn out our completely disappear into our work to make that change happen.

Belinda Clemmense, founder of The Women's Leadership Intensive and author of Women, Leadership, and Saving the world shares with us the importance of standing up for what you believe in, leading from your core values, and nurturing your resilience on the path to change.

Powerful Tidbits Belinda Shared in This Episode...

  • What happens when disappearing into work to cope with stressful situations doesn't work anymore
  • Redefining what it means to work less and play more in a way that fits with YOUR values
  • Why we need to stop looking at rest as a bridge to more productivity
  • How Belinda connected to FREEDOM as one of her core values (hint: it wasn't easy)
  • How being a robotic workaholic causes the sensory experience of being a human being to dissipate

"I really think trying to do this work alone is way too hard and way too lonely. We have to join together. We have to have connections to other people but I also think we have to let those connections be imperfect." - Belinda Clemmensen, Women's Leadership IntensiveCheck Out All the Goodies We Talked About...

👉 Belinda's Free Mini Online Course: Inspired to Lead

👉 Belinda's Book: Women, Leadership, and Saving the World

👉Blog:How to Nurture Connections Through Compassion

👉 Book Recommendations:The Five Best Books To Help Build Resilience In Difficult Times Changing the World One Leader at a Time!

Belinda Clemmensen is a professional certified coach and leadership development consultant who had a mid-life wake-up call to rethink everything she'd learned over 25+ years in leadership and take a new path. The Women's Leadership Intensive is leadership development by women, for women and our mission is to inspire, empower, equip and support women to lead the change the world needs, because the world needs changing, and it will be women who lead the way to get it done.

Connect with Belinda!Instagram | LinkedIn | Facebook | Website | Book

Connect with Lindsay
Instagram | TikTok | Facebook Group | Website | Podcast

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Building a Heart-centred Business Starts Grows from the Inside Out...

What does it look like to build a business from a place of love? What would happen if you stayed curious about your relationship with consistency as it relates to your heart-centred marketing strategies and creating a sustainable business you love?

What would it feel like to embrace the cheese inside you?

Ha! Ok that last one may have been a hilarious-yet-unintentionally-awkward quote from Sydney and we're here for it!

Listen in as Sydney and I unpack what it REALLY means to be consistent in your business and why reframing the way we think about what consistency means on a personal level might be the key to you unlocking your inner knowing and trusting your gut as you create a magical business you adore!

Just a Few of the Magical Tidbits Sydney Shared in This Episode...

  • Life isn't consistent! Is consistency in our heart-centred marketing strategies as important as we've been led to believe?
  • Stop building your heart-centred business based on fear, pressure, or rigidity of algorithms
  • The importance of empowerment and self-agency as business owners and the difference between seeking answers and creating answers
  • I don't know is just the starting point of your answer before going inward to unlock your inner knowing
  • Stay curious about your resistance to certain business-building tools or strategies; use that curiosity to understand your relationship to those tools and strategies!

"Life isn't consistent. Expecting this machine-like work ethic is not honouring our humanity and who we can be. It doesn't honour the richness of answers that come from stopping and taking a moment to pause and not be consistent." - Sydney FletcherCheck Out All the Goodies We Talked About...

👉 Workshop Replay: I Don't Know Isn't an Answer

👉 Blog: 15 Ways to Set Business Goals this Month that Inspire and Delight You

👉 Podcast: 15 Year-End Questions to Ask Before Setting Business Goals

👉 Beer: New Tradition Brewing Company

DECEMBER LIVE EVENTS

🥳 December 1st: Free Workshop on Zoom - 15 Year-End Questions to Ask Yourself Before Setting Your 2023 Business Goals

🥳 December 5th: Paid Workshop on Zoom - Big Bold 2023

🥳 December 15th: Free Coaching & Coworking on Zoom - Last session of 2022

Helping You Build a Business From Love!

Once described by a client as the perfect mix of no-bullshit and loving floof, Sydney supports new and aspiring solopreneurs as they navigate the vulnerability that is entrepreneurship. With Syd's help, heart-centred solopreneurs face their fears and get the clarity, confidence and self-trust they need to unapologetically create a business (and life) that they love.

Connect with Sydney!

Instagram | Website | TikTok

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Everyone Feels Uncomfortable Talking About Their Business Finances...

So, let's get uncomfortable together! When you're a new business owner it's easy to put a lot of pressure on yourself to know everything, be good at everything, and 'fake it until you make it' until you figure it out.

It can be hard to ask for help .. or even know WHO to ask for help. Especially if you've been in business for a few years and your business financials are starting to become a bit of a hot mess. But let's keep it real, not asking for help could be costing you thousands of dollars every year.

Listen to this podcast to hear Jacinthe's stories of tough business finance lessons she learned in her early business years and why she's now focused on helping entrepreneurs understand how their money works so they can make empowered financial decisions, shame and guilt-free!

Just a Few of the Magical Tidbits Jacinthe Shared in This Episode

  • How bad business advice left Jacinthe with $1000's in unnecessary credit card debt in her early business years (let her story be your lesson!)
  • Business financials are complex work and complex language that is next to impossible for new entrepreneurs to intuitively understand until you've gone to school specifically to learn these things
  • Don't quit your day job! Why having a full-time job is important in your early years
  • There are 4 different types of business accountants and it's important to know which one you need right now
  • We are all unified in our discomfort and overwhelm when it comes to our business finances so let's ditch the shame and ask for help!

**"It's okay not to know everything about your business, especially around the financials, because it's a complex world." - Jacinthe Koddo, Koddo & Co

Get Jacinthe's Free Financial Roadmap**Want to scale your business to a profitable 6-figures? Let go of ambiguity and take control of the numbers! Download the Roadmap Here

About Jacinthe!

Jacinthe is a Canada-based financial coach, educator, and the founder and CEO of Koddo & Co. As a serial entrepreneur with 6 businesses started, 4 failures, and 2 growing successes, Jacinthe has learned the ins and outs of business finance over the last decade. She is now on a mission to increase financial literacy in, and sustainability of, women-led businesses, which leads to a positive societal ripple effect in their communities and throughout the world. Jacinthe does this work through group programs, 1:1 financial coaching and Contract CFO services.

Connect with Jacinthe
Website
Instagram

Connect with Lindsay
Website
Instagram
TikTok

Free Business Coaching & Coworking on ZoomEntrepreneurial adulting is hard! You don't have to do it alone :)Join Lindsay on the 1st and 3rd Thursday of the month for live coaching and coworking.
Save Your Seat Here!

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Death and Rebirth in Your BusinessThe Evolution of Your Business is Directly Tied to the Evolution of YOU! Episode 25 with Ariana Fotinakis, The 5D Business Collective **ABOUT THIS EPISODE...

One Heck of an Identity Rollercoaster...**

Ariana's first business was in fitness and birthed from her passion for fitness in her sobriety journey. As she evolved, so did her business which meant leaving her fitness business behind and branching into the new and exciting world of breathwork and somatic healing and how to use these tools to support entrepreneurs in the growth of their businesses.

But...letting her first business die in order to make space for the rebirth of her new business wasn't as easy as flipping a switch. It challenged her sense of identity and brought about five months of grieving for what was over.

And it's all been a powerful evolution that's brought her to where she is now!

Just a Few of the Magical Tidbits Ariana Shared in This Episode...

  • Our businesses are their own entities, have their own ways that they want to be expressed and their own offerings that they want to share
  • Just as we are on a continual journey to self-actualize, as human beings, our businesses are on those journeys as well
  • The healing journey is different for everybody and it's not a linear process
  • We might be really good at talking about how things make us feel, but how often do we actually feel safe and supported enough to go into that feeling and to let ourselves be in the discomfort of our feelings
  • Her thoughts on death and rebirth in entrepreneurship
  • Grieving the ending of one business while making room for what's to come
  • Losing and rediscovering her sense of identity as her business evolved

"To stifle the evolution of our business is to stifle the evolution of ourselves"
- Ariana Fotinakis, The 5D Business Collective

BOOKS YOU NEED TO READ...

  • When the Body Says No: The cost of hidden stress by Gabor Mate
  • The Body Keeps the Score by Bessel van der Kolk
  • Burnout by Emily Nagoski and Amelia Nagoski
  • Laziness Does Not Exist by Devon Price
  • Let It Be Easy by Susie Moore

MEET ARIANA...
Supporting Your Business with Science, Spirit, and Soul!

Ariana Fotinakis is an Indigenous woman, Mama, coach, breathwork facilitator, and founder of The 5D Business Collective. Ariana takes a holistic approach when supporting her clients by blending science, spirit, and soul. She believes that every single person on this planet has something special the world needs, and that when we're well-supported and well-taken care of, we become better-equipped to share those gifts.

  • Instagram
  • YouTube
  • Website

FREE BUSINESS COACHING & COWORKING

Grab your to-do list and join me LIVE on YouTube on the 1st and 3rd Thursday of the month for the most productive 2 hours of the week!

GET THE DETAILS HERE!

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Who knew preventing thigh chafe for thousands of women around the world could smash diet culture and fatphobia at the same time?

Marnie didn’t listen when experts told her chub rub was too niche for a business. Instead, she channelled her fire for solving this painful problem into a business that’s changing the world!

In this episode we dive into:

  • When your business becomes a mission and you’re committed to changing lives you find the strength to keep going when things get hard
  • How Marnie had to prove that solving thigh chafe was not a niche problem
  • Changing society's preconceived notions that chub rub only happens to plus-size people
  • Relatable stories on our mission to prevent chub rub
  • How solving thigh chafe become a crusade for change
  • Why Thigh Society became a transformative experience for Marnie on a personal level
  • Challenging fatphobia, diet culture, and the way we objectify ourselves and each other

“The business was a really transformative experience for me personally. It became an evolution of myself, how I saw myself and how I started to shed those layers that diet culture imposed on me over the years.” - Marnie Rabinovitch Consky, Thigh Society

Visit Thigh SocietyThigh Society WebsiteThigh Society Instagram ResourcesBook: More Than a BodyBook: What We Don't Talk About When We Talk About Fat In the PressThigh Society aims to banish ‘chub rub’The Best Ways to Prevent Thigh Chafe When It’s Hot and Humid Outside‘Chafe Isn’t Just A Plus-Size Issue’ Says Chafewear Brand Thigh SocietyBuilding a Global Business Lindsay's Podcast Episode on Getting Clarity in Your BusinessPodcast: 15 Year-End Questions to Ask Before Setting Business Goals Get Lindsay's mini-course, 4 Business Building Basics Every Service-Based Entrepreneur Needs to Know Join Easier Entrepreneurship Club

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Can you start a business without social media?
Episode 23 with Lindsay JohnsonWhat would happen in your business if you ditched social media?

The question on so many service-based entrepreneurs' minds these days is, “Do I need social media to build my business?” My answer: It depends!

Ha! Did you think I was going to give you a yes or no answer? You should know me by now!

First things first, let's get clear on a very important business rule, every entrepreneur's business is different and will require different strategies for growth!

In this podcast, I’m going to cover

  • The pros and cons of using social media for business vs SEO content like blogs, YouTube and podcasts
  • 3 Questions to help you figure out if you need social media to grow your business
  • Are you working for free for Facebook, Instagram, and TikTok?
  • Why SEO-friendly content like blogs and YouTube videos often far outperform social media posts.
  • Social media is a fabulous tool for building your business but do you know how to use it and is it the right tool for the job?

"Social media is a fabulous tool for building your business. However, as with all tools, you have to know how to use it and you have to ask yourself if it's the right tool for the job" - Lindsay Johnson**BONUS RESOURCES

Books & Blogs You Need to Read**

  • 7 Ways Social Media Can Improve Your SEO Results Read Here
  • 2022 Guide to Search Engine Optimization Read Here
  • Why Every Smart Business Should be Repurposing Content Read Here

Templates & Guides

  • Need help writing an SEO-friendly blog? Download my Anatomy of an SEO-Friendly Blog template
  • Not sure how to use lead magnets to build your email list? How to Grow Your Email List with an Unforgettable Lead Magnet
  • Does your lead magnet or opt-in page need work? Watch my Lead Magnet Love Workshop Replay

SEO Content Experiment
What would happen in your business if you took a step back from social media and focused on creating SEO-friendly content to drive organic traffic to your website? Even better, how sweet would it be to have guides, templates, and a business coach guiding you every step of the way?

Get on the waitlist for my next SEO content accelerator

GET MY FREE COURSE

4 Business Building Basics Every Service-Based Entrepreneur Needs to Know
Learn the essential business skills you need for getting customers and making money!

Click here to start the course!

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If the 40-hour workweek stuck sitting in an office makes you break out in hives the digital nomad lifestyle of a freelancer might be right for YOU!

Episode 22 with Sam Laliberte, Freedom Lifestyle Podcast

Something about the 40-hour workweek with someone looking over Sam’s shoulder and micromanaging the way she spent her time and controlling the choices in her life never sat well for her.

Turning her skills and passions into a freelancing career and becoming a lifestyle entrepreneur soon allowed Sam to live by what she valued most, the freedom lifestyle that came with being a digital nomad and the freedom to choose.

Listen in as Sam and I dive into all things freedom lifestyle, including

  • Is freelancing the way to create a positive workplace while also living the digital nomad lifestyle?
  • The difference between freelancing and a lifestyle entrepreneur
  • What does it mean to be a digital nomad beyond the freedom to live and work around the world?
  • Surprise perks to having total freedom over your schedule when it comes to adulting
  • How Covid work from home has given us a taste of the freedom lifestyle and led to the great resignation of 2022
  • Sam’s Feels Good or Feels Bad exercise to help you get clear on how to live a more positive and intentional life

"My freedom philosophy is having the flexibility to create my own day. I realized there's cool sh!t I want to do and I value the flexibility to CHOOSE each day." - Sam Laliberte**BONUS RESOURCES

Podcasts You Need to Hear**

  • Listen to my interview on Sam's Podcast: I've Never Been Employable ~ Lindsay Johnson
  • Listen if you need a confidence boost: Finding the Courage to Follow Your Dreams with Sarah Michelle Brown
  • Listen if self-doubt is keeping you stuck: Naming Your Imposter Syndrome Gremlin with Linda Parmar
  • Listen if you've realized there's more to life than work: Money isn't Everything with Vince Warnock

Books & Blogs You Need to Read

  • Digital Nomad Jobs You Could Start Tomorrow Read Here
  • What Is a Digital Nomad? Pros and Cons of Digital Nomad Life Read Here
  • What is a Lifestyle Entrepreneur and How to Become One Read Here
  • Majority of workers who quit a job in 2021 cite low pay, no opportunities for advancement, feeling disrespected Read Here

Sam's Podcast Course!Launch a Podcast on a Budget

GET MY FREE COURSE

4 Business Building Basics Every Service-Based Entrepreneur Needs to Know
Learn the essential business skills you need for getting customers and making money!

Click here to start the course!

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Season One was a smashing success and thanks to your generous and overwhelmingly positive feedback, I know that the wisdom and experiences our guests shared and the marketing and sales tips I taught y'all have had a profound impact on your lives and your businesses in 2021.

We're back with an even more powerful season in 2022 with big conversations, powerful stories, and all the best business advice and actionable tips to help you work less, play more ... and live a life beyond your wildest dreams!

In this mini-episode, I share:

  • Why the heck it took me so long to get season two on the air (hint: Mental Health!)
  • What I learned from YOU in season one
  • How you can share your input for an even stronger season two
  • What's in store for you in the 2022 season

"We are not going to shy away from difficult conversations and we'll be bringing you real, lived experiences from some truly brilliant minds and heart-centred, thoughtful entrepreneurs." - Lindsay JohnsonBONUS RESOURCESPodcasts You Need to Hear:

  • How to Set Business Goals for 2022: 15 Year-End Questions to Ask Before Setting Business Goals with Lindsay Johnson
  • Entrepreneur Mental Health is Good Business: Making Space for Mental Health with Kristen Westcott
  • Entrepreneur Burnout Signs: When Burnout Makes You Lose Your Passion with Nick McGraw
  • Why Work-Life Balance as an Entrepreneur is Important: What Happens When Your Body Says No with Sarah Taylor

Books & Blogs You Need to Read:

  • How to Spot Entrepreneurial Burnout (Before It's Too Late) Read Here
  • How To Identify And Overcome Entrepreneurial Burnout Read Here
  • Entrepreneurial Burnout: 6 Psychological Signs It’s Time for a Fresh Start Read Here
  • Burnout: The Secret of Unlocking the Stress Code by Emily and Amelia Nagoski Read Here

Have Your Say!
Do you want more Marketing and Sales Tips episodes? Tell me on Instagram
Ready to Join Easier Entrepreneurship Club?

GET MY FREE COURSE

4 Business Building Basics Every Service-Based Entrepreneur Needs to Know
Learn the essential business skills you need for getting customers and making money!

Click here to start the course!

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Goal setting can’t be done with blinders on!
You’ve got to take a few days to reflect on what happened in your business over the past year BEFORE you set your business goals.
If you want to make sure you set business goals that make sense and will get you to your dream life you absolutely need to spend time reflecting on what worked and what didn't in the past year and build on all your newfound wisdom.
In this episode, I share 15 questions to help you reflect on your business growth and experiences this year … preferably over a few quiet days with NO WORK and a great playlist!
Grab your journal and get ready to write down some prompts to help you review the past year and strategically set goals for next year.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Have you found yourself asking, “When should I quit my job?”

Are you getting restless or sick and tired of working for someone else?

If your end goal is to leave your 9 to 5, I’ve got news for you … you’re asking the wrong question.

The better question is, “Where am I going?”

Many entrepreneurs only build their business to the point of quitting their job only to discover that without a long term game plan their once-thriving business starts to dry up. DAYUM! How about we skip that part?

Prepare for some big aha’s as Lindsay Johnson, aka The Radical Connector drops some jaw-dropping insights on how to properly leave your 9 to 5 and scale your business to live the life of your dreams.

When should I quit my job? Short answer, when you business needs you to!

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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**Why can’t you work part-time on your business? When do you decide to make your business a side hustle to protect your mental health?

As an Entrepreneur, you make tough decisions all the time. Your business growth is not always linear and sometimes it has to take a back seat to allow for a bigger vision.**

Megan te Boekhorst, owner of the clothing line 1in5 and aspiring influencer of Mentally Megan, sits down to discuss why she returned to a 9 to 5.

Megan was a full-time entrepreneur playing in her business when 2020 hit. She took a hard look at her business and decided it was best to return back to a 9-5, as product productions came to a halt. With no foreseeable income and no product to sell, Megan stayed focused on her end goal and found a position that would allow her to continue to work towards her dreams.

Megan sits down with me to discuss what it was like to sit in the emotions of returning back to work and allowing herself to assess the situation with a level mind for the bigger picture.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Are you sleeping on LinkedIn to help grow your business? Do you know how to make a valuable connection with someone on LinkedIn?

Sending cringy messages on LinkedIn can leave a sour taste in people’s mouths. Your connections deserve more…. And so does your brand!

Vince Warnock, author and host of the Chasing Insights Podcast, shares how to make genuine connections on LinkedIn. His 20 years of sales experience has taught him to take a different approach in a digital age.

In this episode, Vince shares his ALIGN system to connect with potential clients and close deals without sounding like a salesperson.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Does embracing imperfection in your business scare the pants off you? Is your perfectionism holding you back from showing up on social media consistently?

Tara spent months putting out “perfect” content and it was starting to feel inauthentic. She thought her audience wanted to see her professionally dressed and put together… the picture of perfection.

Feeling exhausted with her idea of perfection, Tara threw up her hands and learned… perfectionism isn’t real! What your audience wants is your authenticity and to feel connected to YOU.

In this episode, Tara sits down with Lindsay to explain how she started to show up consistently on social media perfectionism be damned!

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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**When you started your business was it difficult to put yourself out there? Did you struggle with finding the confidence and courage to follow your dreams?

Sarah Michelle Brown was determined to have the good ole American Dream after she finished her studies in BioChemistry.**

Just one problem … that felt totally inauthentic to who she was and what excited her most! She learned through life experiences and honest conversations with friends and family that her passion wasn’t in BioChem at all ... it was in FILM!

Shocker: Sarah turned her passion for film into a successful business teaching entrepreneurs how to confidently show up on Video!

Listen in as Sarah shares life’s curve balls and how she found the courage to walk away from what wasn’t for working for her and took the leap to start her own business!

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Did you panic when Facebook, Instagram and WhatsApp crashed because your business was in limbo? You were definitely not alone, when social media went down. It left many entrepreneurs and influencers scrambling.

BIG NEWS! Did you know entrepreneurs can grow 6 and 7 figure businesses WITHOUT social media?

It’s true!

Lindsay (and many of their biz besties) grew their 6 figure business without TikTok, Facebook or even Youtube. Lindsay has shared with their students over and over how to not rely on social media for business development, now they are breaking down the strategies for you!

You will want to grab a pen and some paper to write down all the strategies they share in this episode to grow your network and make money without Facebook.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Do you worry if you're open about your mental health challenges customers will see you as undependable or choose not to work with you?

Is the pressure to "have your ish together" taking a toll on your business and belief in yourself?

Kristen Westcott is a business growth strategist and founder of The Freedom Track Method, who has spent the last decade in the legal and education fields supporting leaders and students in the areas of goal setting, productivity and project management. After recognizing her true passion lies in serving entrepreneurs, Kristen honed her skills as a Director of Operations. She quickly noticed that what was holding many business owners back wasn’t a lack of drive or ability, but a lack of foundational systems that could support the day-to-day operations of a scaling business. These days, she spends her time helping online coaches, copywriters and course creators scale without the frustration that massive growth often brings.

In this episode Kristen is COMING OUT to the world about her own mental health struggles with depression and anxiety. She realized that hiding that part of herself from the world triggered impostor syndrome and affected her authenticity online and in her relationships ... and she is done hiding.

As Kristen has learned to accept all the parts of who she is, she's no longer hiding behind the facade of "having it all together". She's adding her voice to the mental health and entrepreneurship conversation. It's time for entrepreneurs to level up their own radical self-acceptance and make space for their mental health along their entrepreneurial journey!

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Has your business started to take off and suddenly you’re filled with self-doubt about whether or not you’re actually good at what you do?

Has comparison got you questioning whether or not you are good enough to compete and that in the end no one’s going to hire you and your business is going to fail?

Are you losing sleep at night while your impostor syndrome gremlin whispers in your ear that you don’t know what you’re doing and soon everyone’s going to find out you’re a total fraud?

Need I go on?

These are just a few examples of the way Imposter Syndrome can mess with your confidence and force you into hiding in your business.

Listen to this special episode featuring real-time coaching with Linda Parmar, money coach for women in recovery who want to heal their relationship with money.

Linda is a part of my business academy and has impacted the lives of many women over the years and, whew baby, forces beyond Linda’s control threw her for a loop and brought on impostor syndrome fast and hard.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

Follow Lindsay on Instagram and TikTok.

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Are you feeling lost and like nothing is working in your business? Are you close to throwing in the towel and end your entrepreneurial journey?

Min Sukree, ex-corporate executive assistant turned virtual assistant for busy AF entrepreneurs had no idea what she was doing in the bootstrapping years of her business. Min had grand dreams to make $100K in her first year of business to prove her success to the world but little did she know growing a successful business was anything but linear.

Three years later and on the verge of quitting Min found her stride by turning her quiet side hustle into a thriving business, Admin Avenger.

Join me as I dig deep with Min on the big feelings and hurdles she endured to reach her first $10K month (and second and third … and you get the point!).

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know.

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​​Are you trying to generate leads on social media but everyone seems to be ignoring you?

You're probably making this super common mistake most new entrepreneurs make ... you're using a Passive Tone instead of an Active Tone when engaging with your PPC! (Your Perfect Potential Customer)

In this quickie podcast episode Lindsay shares their simple tweaks to common engagement scenarios so you can start having better conversations on social media.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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What happens when you start to succeed in your business and your inner voice starts to doubt if you really deserve it? Are you brave enough to ask for what you want and then receive it when you get it?

Cheryl Sutherland, the Queen of Affirmations, shares her current reality of being in the middle of a storm inside her own thoughts as she learns how to receive all the good she's been working hard to manifest and create in your business. Cheryl has learned to be brave and ask the Universe for what she wants ... but does that mean she will actually let herself enjoy it?

Cheryl shares what it is like to ask for the next level as a person from the Universe to continue to create more magic in her business and build the money she knows she deserves.Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Do you panic when it comes time to ask for the sale? Does telling someone your rates make you break out in a cold sweat?

Raise your hand if you missed the memo that starting a business meant you’d be thrust into the role of #1 sales-person for your company. Whew, baby! If you don’t have a background in sales you’re probably feeling intimidated and nervous AF about selling yourself. Lindsay’s got your back with their six tips for asking for the sale.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Do you struggle to ask for help when ish hits the fan in your life or biz? What might you gain by ditching the “I’m fines” and getting real when you need support?

Meredith Garritsen, Founder of Hervana Collective, has built a community of entrepreneurs who share not only their successes, but their personal and professional struggles. Over the past year, Meredith’s personal life required attention and she recognized the community she had built had become her safety net and she shares how she finally let her community support her as much as she supports them.

Meredith shares her scars and how she set her ego aside to ask for help. Meredith learned that she doesn’t always have to be the supportive poster child for others, but allow others to support her as well.Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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What happens when you stop working for (lots of) money and opt to create a business based on fulfillment and impact?

Vince Warnock, a former CMO, left his high-paying job to follow his true calling... helping others market their business. He learned that dollar bills aren’t what make you happy and satisfied. Vince took a stance and changed his work life to have a fulfilling life as an entrepreneur.

In this episode, Vince shares his journey to finding joy not only in his business but in his life. Vince found joy working with others and guiding them through their personal and entrepreneurial breakthroughs while being true to himself.Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Is your imposter syndrome stopping you from being in the magic of what you do best?

When you are starting something new self doubt will probably kick in and this is totally normal! Lindsay Johnson share’s their 4 simple steps for feeling confident jumping out of your comfort zone and back into action in your business.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Has your body ever told you to slow down? Do you listen when your body makes you rest?

Sarah Taylor, Founder of Fitness By Sarah Taylor, runs a fitness community for plus sized women who want to feel confident, strong, and learn to truly love themselves inside and out. Sarah’s passion for changing the lives of the people in her community can often lead to her overdoing it and not listening when her body says no … which has led (more than once) to her body forcing her to slow down due to injury or illness.

Listen in as Sarah shares her entrepreneurial journey and what it really looks like to get stuck on the hustle until burnout roller coaster … and how she finally learned that running a successful business doesn’t matter if you’re not well enough to enjoy it!

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Hard Pill to Swallow! Are you buying into common toxic business myths designed to sell you things gasp but not actually help you make money in your business?

Lindsay Johnson, the Radical Connector, debunks 5 common entrepreneur myths holding you back from doing work that will actually grow your business and make oodles of money in a way that feels good! They will eliminate your myth beliefs and ease your imposter syndrome.Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Have you fallen out of love with your work or is it just burnout? When you work feels more like a chore than passion it is time to take your foot off the gas and ask for help.

Nick McGraw, Mr. McGrawesome grew his business by working his buns off and designing badass brands for clients he loves. The results his clients receive after incorporating his badass brand designs proves a great brand will make you stand out in the market. However, as Nick talks about in this podcast episode, when you try to do it all and work 25-8, a wall of burnout is inevitable and lead to falling out of love with your passion.

Nick reveals to me on this episode why it is so important to take care of yourself as much as your business. He learned to love his business again and have more fun without sacrificing the bottom line.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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Do you believe you have to do everything in your life and business on your own? Do you think outsourcing is out of your reach?

Lisa Michaud, host of the Goalden Girls podcast and community, realized that it takes years to build a successful and long lasting business … and most importantly, it takes a village. Lisa used to feel the pressure of keeping up with other entrepreneurs and their definition of success. Now she knows it’s ok to go at her own pace and outsource to the village of family, friend, and service providers she has carefully built around her.

Lisa shares with me how she has found balance in her business and motherhood. She outsourced tasks within her business to allow her to grow and be successful. Lisa learned to have more fun in her business and attract more of her ideal clients.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.

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You don't have to burn out to build a profitable business!

Welcome to the Work Less Play More Podcasts for busy entrepreneurs who are ready to ditch the hustle, stop burning out on busy work and get back to having a life.

In this welcome episode, Lindsay Johnson, AKA the Radical Connector talks about their entrepreneurial burn out. After years of repeating the same old work hard, burnout cycle they decided to take a step back and reverse engineer the way they built their business. They were determined to find an easier and faster way to build a profitable business that was fun, authentic to their vision and values, and most importantly, didn't require them to sacrifice their mental and physical health.

Click here to access all resources we discuss in this episode including Lindsay's 4 Business Building Basics Every New Entrepreneur Needs to Know. Follow Lindsay on Instagram and TikTok.