The Elite Nurse Practitioner Show: Recent Episodes
Justin Allan, FNP
In this episode, Justin welcomes back Peggy, a women's health nurse practitioner who first appeared on the podcast nearly two years ago. Since then, her practice has grown into a multi-provider, multi-location business serving hundreds of patients each month, giving her the freedom to step away knowing her team and systems will continue to thrive. The conversation is a powerful reminder of what's possible when you commit to building something bigger than yourself.
Together, they discuss what it really means to transition from being self-employed to becoming an entrepreneur. From hiring and leading providers to creating clinical protocols, protecting your brand, and maintaining exceptional patient experiences as your business grows, Justin shares practical advice on scaling intentionally and sustainably.
Whether you're preparing to hire your first employee or dreaming about building a practice that can one day run without you, this episode offers an encouraging look at what the next stage of practice ownership can become.
In this episode, Justin sits down with Brittany, a nurse practitioner who's preparing to take the next step into practice ownership. Together, they discuss what it means to build a business intentionally, making decisions early on that can create more flexibility, sustainability, and long-term growth.
Their conversation explores everything from selecting the right services and creating recurring revenue streams to developing a marketing strategy that aligns with both personal and professional goals. Justin also shares practical advice on keeping things simple in the beginning, avoiding common pitfalls, and building a practice that's designed to evolve over time rather than trying to do everything at once.
Whether you're still planning your first practice or refining your vision before launch, this episode is a reminder that successful businesses aren't built overnight. They're built one thoughtful decision at a time.
In this episode, Justin sits down with Breshelle, a family nurse practitioner who's turning years of clinical experience and hard-earned lessons into a focused vision for her next practice. After a previous business venture didn't go as planned, she's taking a new approach, building a practice centered on diabetes and metabolic health while leveraging the relationships and expertise she's developed throughout her career.
Together, they explore what it really takes to build a niche practice, from identifying the right patient population and creating meaningful referral partnerships to developing a marketing strategy that doesn't rely solely on social media. Justin also shares practical advice on networking, overcoming rejection, and finding opportunities that may already exist within your professional circle.
This conversation is also a reminder that success in practice ownership is rarely a straight line. Whether you're launching your first business or starting over with a new idea, this episode offers practical insights on building a practice that's focused, sustainable, and uniquely your own.
In this episode, Justin sits down with Kara, a nurse practitioner with more than two decades of experience caring for patients with neurological conditions. As she prepares to launch her own business, they explore how years of specialized knowledge can become the foundation for something that reaches far beyond a traditional local practice.
Together, they discuss the opportunities and limitations of building a highly specialized practice, the role of telemedicine, coaching, and educational content, and why consistency can be one of the most valuable marketing tools a provider has. They also talk about creating multiple revenue streams, building a business that isn't tied to every hour worked, and using today's success to invest in tomorrow's growth.
If you've spent years developing expertise in a specific area of medicine, this episode offers an encouraging perspective on how that experience can become the foundation for a business that's both impactful and built for the long term.
In this episode, Justin sits down with Meg, a family nurse practitioner who has spent the past seven years teaching the next generation of nurses. Now, she's preparing for a new chapter, leaving academia behind to build a wellness and aesthetics practice that gives her more flexibility, independence, and time with her family.
Together, they discuss how to make the transition into practice ownership, from choosing the right services and developing a pricing strategy to marketing in a small community and creating predictable recurring revenue. Justin also shares why starting with a focused set of high-value services can set the foundation for long-term success, while avoiding many of the expensive mistakes new practice owners often make.
If you've ever wondered what it takes to leave the security of a traditional healthcare career and build something of your own, Meg's story is an encouraging reminder that with the right plan, your next chapter might be closer than you think.
In this episode, Justin is joined by Misty Ford, a family nurse practitioner who has spent years building successful clinics for other providers and is now preparing to launch a wellness practice of her own.
Together, they work through everything from choosing the right services and creating a brand that clearly communicates value, to finding effective ways to market the practice and connect with the right patients. They also discuss why focusing on complementary services, instead of trying to offer everything, can create a stronger patient experience and a more sustainable business.
Whether you're preparing to open your first practice or refining your vision before launch, this conversation is full of practical ideas for building a business that's focused, memorable, and positioned for long-term growth.
In this episode, Justin sits down with Joe, a psychiatric nurse practitioner who has built a thriving telehealth practice serving patients across Massachusetts. With a full caseload, strong patient retention, and a business he genuinely enjoys running, Joe is now focused on a different challenge: figuring out what comes next.
Together, they explore strategies for scaling beyond the solo provider model, including hiring additional clinicians, creating concierge-style offerings, and introducing complementary services that can add value for patients while creating new revenue opportunities. They also discuss the realities of delegation, practice valuation, and what it takes to build a business that can continue growing without relying entirely on the owner's time.
If you've already built a solid practice and are wondering how to create more freedom, more scalability, and more long-term opportunity, this episode offers a practical look at the decisions that can help get you there.
In this episode, Justin sits down with Jennifer Jersan, a family nurse practitioner of 16 years and owner of Elevate HRT. After 16 years in the traditional primary care setting, Jennifer turned in her notice and is officially betting on herself full-time.
On their conversation they talk through practical strategies for building momentum, creating a service model that fits both the provider and the patient, and keeping the process simple while laying the foundation for long term success. The conversation also touches on balancing career goals with lifestyle goals, and how small consistent steps can create meaningful growth over time.
Whether you are a solo practitioner looking to scale, or an employee looking for the confidence to finally quit your day job, this episode is packed with the raw, common-sense business advice you need to grow a profitable, cash-based practice.
In this episode, Justin sits down with Tawana to talk through the realities of stepping into private practice and building something from the ground up.
Their conversation covers everything from choosing the right services and keeping startup costs manageable, to building confidence early on and avoiding the trap of overcomplicating the process. Justin and Tawana also dive into the bigger picture of what practice ownership can create long term, including more flexibility, independence, and control over your future.
If you’ve been thinking about starting your own practice but keep waiting for the “perfect time,” this episode is a reminder that momentum starts with taking the first step
In this episode, Justin sits down with Felicia, a nurse practitioner currently working in urgent care who is preparing to launch a wound care and foot care clinic. Together, they walk through key decisions around choosing a service area, office setup, and navigating cash versus insurance based models.
The conversation also explores the long term opportunities that come with practice ownership, including creating more flexibility, building financial independence, and leveraging specialized clinical experience into a growing business.
Overall, this episode offers a practical and encouraging look at how nurse practitioners can turn their experience into a focused and sustainable practice of their own
In this episode, Justin sits down with Jill, a nurse practitioner who is balancing a growing integrative medicine practice alongside a contract role, and is looking for a more efficient way to manage both.
They walk through practical strategies for improving time management, reducing day to day workload, and making better use of support staff. The conversation highlights how documenting processes, creating simple training systems, and delegating effectively can help free up time and create more consistency in the business.
They also explore ways to build momentum through consistent community engagement and patient driven growth, along with simple approaches to increasing visibility and strengthening patient relationships.
Overall, this episode offers a practical look at how to bring more structure into a growing practice, creating a smoother, more sustainable path forward.
In this episode, Justin works with a nurse practitioner who is ready to open her hormone and wellness practice and wants a clearer path to launch with confidence. Together, they break down practical decisions around pricing, memberships, marketing, and how to keep a new practice simple in the early stages.
The conversation also explores how steady growth often comes from clarity and consistency, not complexity, and why getting started matters more than waiting for everything to feel perfect. From working through competition to building momentum with local outreach, this episode offers a practical roadmap for turning preparation into progress.
In this episode, Justin sits down with a chiropractor who is preparing to become a nurse practitioner and is looking to expand his existing practice by integrating medical services.
They walk through how to approach this transition strategically, including how to introduce services like hormone therapy and injections, how to ease into a new scope of practice, and how to use an existing patient base to build momentum.
The conversation also highlights practical ways to grow without relying on paid advertising, focusing instead on word of mouth, patient experience, and simple content strategies that build trust and visibility over time.
Overall, this episode offers a clear and grounded look at how to expand a practice step by step while creating new opportunities for growth and long-term success
In this episode, Justin sits down with Samantha to break down the real challenges she’s facing while trying to grow her HRT practice. Like many new practice owners, Samantha has already taken the leap, but now she’s dealing with the frustrating reality of low patient volume, slow growth, and uncertainty around what to focus on next.
Together, they unpack what’s likely holding her back, where her strategy may be falling short, and what she should be prioritizing to start gaining traction in a competitive HRT space. This episode is a real-world look at what happens after you launch, when things don’t grow as fast as expected, and what it actually takes to turn things around.
If you’re building an HRT or men’s/women’s health practice and feel stuck, Samantha’s situation will probably sound very familiar.
In this episode, Justin sits down with a pediatric neurology nurse practitioner who is looking to start a women’s health and HRT practice without leaving her full-time job.
They walk through the key decisions behind getting started, including choosing a niche in a saturated market, why focusing locally can outperform a fully telemedicine approach, and how to keep startup costs low with just a few thousand dollars.
The conversation also breaks down a smarter growth strategy built on patience, community engagement, and adding just one to two new patients per week. No ads, no overwhelm, just consistent progress that can realistically grow into a ten to twenty thousand dollar per month practice over time.
For anyone trying to build something on the side without taking big risks or burning out, this episode shows what that path can actually look like.
In this episode, Justin sits down with Tarvette, a dual-certified family and psychiatric nurse practitioner who’s in the early stages of building her own practice.
After nearly a year of slow growth, she’s now making a major shift, cutting back to part-time employment, investing in a physical location, and going all-in on scaling her business. But like many new practice owners, she’s facing challenges with traction, marketing, and confidence in her next steps. Justin breaks down what’s likely holding her back, how transitioning from telemedicine to a brick-and-mortar clinic changes the game, and what she should be focusing on to actually grow.
If you’re in that phase where your practice exists but isn’t gaining momentum, this episode will help you understand what to fix, and where to focus next.
In this solo episode, Justin breaks down one of the most common operational questions new practice owners ask: how to offer lab testing inside your clinic.
He walks through the practical side of setting up lab services in an NP practice, including how providers typically obtain labs, what options are available for newer clinics, and how to do it in a way that is both efficient and financially sustainable. Justin also discusses common mistakes new practice owners make when setting up lab workflows and shares insights on newer solutions that can simplify the process.
Whether you're launching your first clinic or looking to improve your current systems, this episode provides a straightforward overview of how to incorporate lab testing into your practice without unnecessary complexity
In this episode, Erica shares her journey into NP practice ownership, what pushed her to make the leap, the uncertainty she faced, and the strategic decisions that made the difference early on.
She opens up about the realities of starting from scratch, navigating fear and doubt, and learning how to approach business ownership with intention instead of impulse. From early planning to execution, Erica breaks down what she wishes she had known sooner and what helped her move forward with confidence.
If you’re considering launching your own NP practice, or you’re in the early stages and second-guessing yourself, this conversation offers honest perspective, practical insight, and reassurance that growth doesn’t come from perfection, it comes from movement.
In this episode, Justin talks with Jose, a family nurse practitioner and co-owner of a men's health and weight loss clinic, about what really happens when your practice starts making seven figures, but hits a plateau. Jose opens up about the realities behind stalled growth, from leadership gaps and operational bottlenecks to the mindset shifts required to move past being just the primary operator.
Together, they break down why so many NP-owned practices stall around the $1M mark and what it takes to push through: developing true CEO-level leadership, learning to delegate, and building systems so the business can run without you. If your practice is profitable but chaotic, busy but not scalable, or successful yet stuck, this conversation will challenge your thinking and show you what needs to change for lasting, sustainable growth.
In this episode, Justin sits down with Carissa, a family nurse practitioner who runs two thriving practices, to talk honestly about her journey and the challenges behind the scenes. Carissa shares what it is really like to manage both a med spa and a men’s health clinic, including the pressure of making every decision and the overwhelm that comes with an endless to do list.
Together, they explore why delegation is so difficult for so many NPs, how decision fatigue can quietly stall growth, and what it truly takes to move from being the solution to every problem to leading a business built to scale. If your practice depends on you showing up every single day, Carissa’s story offers a powerful look at what needs to change to create something sustainable and freeing.
In this episode, Justin talks with Tiana, a family nurse practitioner balancing a full-time job in rehab and nursing facilities while preparing to launch her own psych practice. They discuss the challenges of transitioning from employee to business owner, including financial preparation, juggling responsibilities, and overcoming mental roadblocks.
Justin shares actionable advice on how to start lean, avoid common pitfalls like taking unnecessary business loans, and build a practice that grows sustainably. Whether you’re just starting out or feeling stuck, this episode offers a clear roadmap to help you move forward with confidence.
In this weeks episode Justin breaks down what nurse practitioners and practice owners can realistically expect as we head into 2026. He talks honestly about economic uncertainty, income plateaus, and why slower growth does not automatically mean you are doing something wrong.
He also highlights where opportunity still exists, from longevity focused care to higher value service models, and why positioning and structure matter more than chasing volume. If you are thinking about how to protect your income, adapt your practice, or prepare for what comes next, this episode will help you think more clearly about your next move.
In this episode, Justin talks with Claire, a family nurse practitioner ready to break out of traditional employment and launch her own functional medicine practice. Like most NPs considering the leap, Claire faces imposter syndrome and fears about starting a business from scratch. Together, they cut through the uncertainty and get real about what it takes to move from employee to business owner.
You’ll hear actionable advice on structuring a lean, cash-based practice, how to price and package services without overcomplicating your offer, whether insurance is worth the headache, and why you don’t need thousands of patients to build a profitable clinic. They cover how to leverage your current skills, keep overhead low, and use your 1099 income to fund your startup smartly. Justin calls out the most common limiting beliefs, offers practical steps to get started part-time, and explains the right time to scale or bring on extra help.
If you’re stuck in overwhelm, worried you’re not “ready,” or just want a blueprint for building your practice the right way, this episode lays out a clear, honest path forward.
In this episode, Justin breaks down the realities of NP entrepreneurship that often get overlooked. From unrealistic expectations to common early-stage mistakes, this conversation dives into what actually slows practitioners down when starting or growing a practice.
You’ll hear practical insights on mindset, decision-making, and why progress often feels harder than expected in the early phases of business ownership. If you’re building an NP practice or thinking about taking the leap, this episode offers a grounded look at what it really takes to move forward with clarity and confidence.
In this week's podcast, Justin sits down with Lisa, a psych NP who's balancing two part-time jobs alongside a private practice that's finally gaining serious momentum. We dive into the hard numbers, break down the tax advantages of business ownership, and look at what it really takes to reclaim your time and stop living at the mercy of an employer.
You’ll hear actionable strategies for managing your hours, deciding exactly when to hire help, and how to drop the fear-based thinking that keeps so many NPs stuck. If you're ready to move past survival mode and start building a business that pays you what you're worth, without burning out, this conversation will show you exactly how to map out your next move.
In this episode, Justin talks with Brian, a family nurse practitioner in South Florida who’s ready to launch his part-time men’s health clinic while juggling shift work, a newborn, and Miami’s competitive market. They walk through choosing the right location, avoiding corporate clinic pitfalls, setting a realistic startup budget, and running lean during the first year.
Justin breaks down the pros and cons of adding functional medicine, how to price and structure memberships, and why social media consistency can become a major lead source. If you’re planning to open a men’s health or TRT practice, especially in a crowded area, this conversation gives you a clear blueprint for getting started the right way.
In this episode, Justin reconnects with Alex, a registered nurse who’s taking the leap into entrepreneurship before she even finishes NP school. Alex is launching her hormone and weight loss wellness clinic while working full-time, managing school, and preparing to graduate in 2026. Justin walks her through the essential startup steps, creating SOPs as she builds, structuring provider contracts, choosing the right revenue streams, avoiding common time sinks, and navigating safe prescribing and compounding options.
They also cover smart marketing for new clinics, how to pace growth during slow seasons, and the mindset shifts needed to stay focused, sane, and profitable. If you’re an RN or NP student looking to open your practice early, this episode offers a clear blueprint for doing it right.
In this solo episode, Justin breaks down the mindset shifts every nurse practitioner entrepreneur must make to achieve real success. From moving beyond scarcity thinking to taking full ownership of your outcomes, he explains why your internal operating system matters more than any business strategy.
Justin shares eight core principles: abundance, responsibility, creation over consumption, decision-making, systems, big-picture thinking, high-level peers, and identity rewiring, and shows how each one shapes your income, confidence, and long-term growth. If you're ready to level up your mindset and operate like the successful NP you want to become, this episode lays the groundwork.
In this episode, Justin gets real about what it takes to become a millionaire nurse practitioner. It’s not luck, you have to create your own opportunities by putting yourself out there and taking smart risks. He shares why following the non-negotiable principles, like being your own boss, building a scalable business, letting your money work for you, avoiding consumer traps, and building multiple income streams, is critical for lasting wealth.
Justin breaks down how persistence, learning from failure, and changing your mindset will separate you from everyone stuck in the same old system. You’ll also hear how leverage and delegation aren’t optional if you want to reach the next level. If you’re ready to take control and design your own financial future, this podcast will give you the practical blueprint to start making it happen.
In this episode, Justin opens up about one of the biggest challenges nurse practitioners face when starting or growing a business, fear. Whether it’s fear of failure, fear of losing stability, or fear of not being “ready,” these thoughts can stop even the most capable NPs from moving forward.
Justin shares honest stories from his own journey, explains why fear is often just misplaced focus, and offers practical ways to push past anxiety and self-doubt. If you’ve ever felt stuck or afraid to take the next step, this conversation will help you shift your mindset and start taking real action toward your goals.
In this episode, Justin dives into the three main types of practices nurse practitioners can build: brick-and-mortar, telemedicine, and hybrid. Whether you're just starting out or looking to grow, Justin shares the real pros and cons of each model, pulling from his years of experience working with hundreds of NPs.
He keeps it real with practical tips on leases, marketing, and keeping costs in check, while explaining why the hybrid model might just be the best of both worlds. If you're trying to figure out the right path for your practice, this episode is full of relatable, actionable advice to help you make it happen.
Building a business is tough, but losing yourself in the process can be even tougher. In this episode, Justin gets real about the hard lessons he learned from growing multiple businesses, including medical clinics and real estate investments. He opens up about the personal sacrifices, stress, and obsessive habits that nearly cost him his peace of mind, important relationships, and true joy.
The good news? He didn’t stop there. Justin shares the breakthrough strategies that helped him reclaim his balance and find a healthier way forward. From setting firm boundaries and managing intrusive thoughts to practicing meditation and learning when to stop chasing “more,” this episode is filled with practical insights for any entrepreneur.
Whether you’re just getting started or scaling your hustle, you don’t need to sacrifice your well-being for financial freedom. Tune in and learn how to keep growing without losing yourself.
In this episode, Justin sits down with Chad, a family nurse practitioner and military veteran with nearly a decade of experience in pain management. Chad is ready to break free from the “golden handcuffs” of his current role to launch a men’s health practice focused on testosterone replacement therapy, peptides, weight loss, and PRP treatments. His goal? To create a niche practice tailored to dads, veterans, and first responders.
They explore the challenges of entering a saturated men’s health market, the pros and cons of telemedicine versus a brick-and-mortar setup, and the importance of standing out in a competitive space. Justin shares why having a physical office can boost credibility and patient acquisition, while also offering practical advice on navigating licensing, DEA requirements, and non-competes. They also discuss creative ways to market a telemedicine practice, from leveraging local communities to building an online presence.
If you’re dreaming of starting your own niche clinic but feel stuck in a secure job, this episode is packed with actionable insights to help you take the leap with confidence.
Are you stuck in a high-stress specialty, dreaming of building something on your own? So was Ryan Parnham.
In this episode, Justin talks with Ryan, a pulmonary critical care NP who is building a men's health telemedicine practice while still working his full-time job. Ryan is passionate about preventative medicine and helping men get real, lasting results, not just a prescription.
They cut through the usual excuses and dive into what it really takes to build a practice on the side:
- Balancing partnerships when you have different risk tolerances.
- Pricing your services to be profitable without scaring away patients.
- The pros and cons of telemedicine versus a physical clinic.
- Why word-of-mouth is more powerful than expensive ads.
If you’re tired of the hospital grind and want to build a business that gives you freedom, this episode lays out the practical steps to get started. Stop waiting for the perfect time. The time is now.
Are you trying to figure out how to price your services? You're not alone. Most NPs get stuck here, paralyzed by what the competition is doing.
In this episode, Justin talks with Laquisha Stahl, a nephrology NP who just launched her own functional medicine practice. She’s navigating the same questions you are: Should you list prices on your website? How do you attract patients without a huge marketing budget? How do you balance a full-time job while building your own business?
They cut through the noise and discuss real-world strategies for setting prices, acquiring your first patients, and building a practice on the side without burning out. Justin breaks down why you shouldn't get hung up on web traffic numbers and how to build a client base organically.
If you’re ready to launch a wellness, HRT, or functional medicine practice, this episode provides the practical, no-nonsense roadmap to get started.
In this episode, Justin talks with Kelly Dugan, a nurse practitioner who spent years in urology before realizing the field had an untapped opportunity: bringing urology consults directly to nursing homes and assisted living facilities. Kelly shares her journey from ER nurse to private practice, what it was like getting bought out by private equity, and why she’s now building her own mobile urology service.
They discuss the realities of credentialing, malpractice insurance, and billing, but Justin emphasizes a key lesson, don’t get stuck on small details. The most successful NPs focus on patient care, customer service, and getting started. If you’re an NP looking to launch a niche practice or escape the corporate grind, this episode will inspire you to take the leap.
In this episode, Justin talks with Tiffany Balin, a nurse practitioner who grew her practice from a single rented room to a thriving 1,800 sq. ft. clinic with over 400 patients, all in just one year. Tiffany shares how she achieved this growth without paid marketing, the power of word of mouth, when to bring on another provider, and how she’s transitioning to a membership model.
If you’re an NP looking to start or scale your practice, this episode offers real-world lessons on growth, marketing, and avoiding burnout.
In this solo episode, Justin dives into the essentials of creating a business that’s not just a job in disguise, but a sellable asset. He explains the critical steps to transition from being self-employed to a true entrepreneur, including removing yourself from daily operations, developing robust standard operating procedures (SOPs), and ensuring clean financial records.
Justin also highlights the importance of recurring revenue streams, growth potential, and regulatory compliance to make your business attractive to buyers. Whether you’re looking to sell your practice or build a business that runs independently, this episode provides actionable insights to help you achieve financial freedom.
In this solo episode, Justin breaks down the crucial difference between being a true entrepreneur and simply being a self-employed nurse practitioner. Too many NPs start businesses that end up owning them, trading time for money with no end in sight. Justin dives into how to build a business that actually works for you, not one that drains your time, energy, and freedom.
Learn how to think like an entrepreneur, calculate the return on both your money and your time, and why reinvesting strategically is key to long-term success and autonomy.
If your goal is time freedom, not just income, this episode is your blueprint.
Are you ready to break free from the grind? Join Justin as he chats with Christopher, a seasoned family nurse practitioner making the leap from high-volume primary care to launching his very own men's health and weight loss clinic.
This episode dives deep into the challenges and mindset shifts required to move from employee to business owner. Christopher opens up about his battle with analysis paralysis and shares his struggles in building a practice from scratch. Justin delivers no-nonsense, practical advice to get started fast, covering essential steps like securing a DEA license, malpractice insurance, setting up a simple website, and navigating EMRs and payment processors.
Most importantly, they discuss how to separate your clinician identity from your business identity and evaluate the return on your time and money. It’s time to stop overthinking and start building.
If you're a nurse practitioner or healthcare provider ready to take control of your career and income, this episode is for you. Listen now for actionable advice and the motivation you need to move forward
Justin sits down with Luke, a family nurse practitioner and owner of a men's health clinic, to discuss Luke's inspiring leap from urgent care employee to full-time business owner. Within a year of opening his clinic, Luke has built a thriving practice with 135 recurring patients, all while maintaining weekend hours and avoiding debt.
Throughout the conversation, Justin and Luke explore practical strategies for growth. They dig into key topics like leveraging Facebook communities for free, organic marketing, using Google Ads with LegitScript certification, and optimizing operations through efficient patient tracking and refill systems. Luke also outlines his future plans for scaling, including when to hire additional staff and how to manage financial risk.
Packed with actionable advice, this episode is a must-listen for any NP ready to start or grow their own cash-based practice while keeping costs low and maximizing profitability.
Ever feel like your money’s just sitting there, going nowhere while it could be working harder for you? You’re not alone. Most nurse practitioner entrepreneurs overlook how vital it is to build a financial portfolio that grows alongside their practice. This episode is here to change that.
Justin dives straight into practical strategies that make sense. He walks you through setting up the right emergency fund for personal and business needs, opening a brokerage account, and investing in growth and passive income assets like stocks, bond funds, and short-term treasuries (BIL, anyone?). Whether you’re trying to balance growth versus income strategies or thinking about reinvesting into your own practice, Justin breaks it all down into clear, manageable steps that deliver results.
If you’re ready to stop letting your money gather dust and start building real wealth, this episode is exactly what you need. Hit play and take control of your financial future.
If you’re running a cash-based practice, diversification isn’t optional, it’s survival. This solo episode is all about adding complementary services to protect and grow your income. With weight loss clinics and GLP-1 medications becoming oversaturated and market shifts happening constantly, you can’t afford to rely on just one revenue stream anymore.
Justin breaks down practical ways to expand your service line with options like hormone replacement therapy, alternative weight loss meds, peptides, vitamins, and more. But this isn’t about throwing spaghetti at the wall to see what sticks. Justin explains how to choose services that truly complement your core offering, which ones to avoid altogether, and how to set yourself up operationally (think separate LLCs and clean workflows) so your practice stays organized and scalable.
He also gets real about the state of the industry, from the glut of weight loss clinics out there to the challenges and opportunities that come with being versatile. If you want actionable ideas to diversify, boost your revenue, and future-proof your practice, this episode lays it out in plain terms. Don’t just listen to it. Take action.
Kate returns to share what happens after you get LegitScript certified and how to turn that into serious marketing muscle for your practice.
We cut straight to the point on what works and what doesn’t when running Google Ads, from keyword targeting to creating offers that actually bring in paying patients. Kate opens up about tracking ad performance yourself instead of handing it all off to expensive agencies, so you can get better results by keeping control where it matters.
We also dig into strategies for making your practice stand out in today’s ultra-competitive telemedicine and cash-pay clinic markets. And Kate reveals her next big move: a course designed to teach nurse practitioners how to handle LegitScript certification and marketing in-house, saving time, money, and frustration.
If you’re ready to outmaneuver the competition and grow a thriving, independent practice, this episode is packed with actionable tips you can start using today. Don’t just listen to this one, put it into action.
If your business feels like it’s running you into the ground, it’s time to make a shift. On Episode 176 of the podcast, Justin unpacks the two hats every nurse practitioner entrepreneur must master: the clinician and the business owner.
This episode dives into the key mindset shifts you need to stop blending these roles and start thriving. From practical time-blocking strategies to setting non-negotiable boundaries around pricing and policies, you’ll learn how to protect your energy while growing your income.
If you’ve caught yourself juggling patient care with half-finished emails or squeezing bookkeeping between visits, this episode is your call to action. Time to step into the CEO role your business and sanity need.
Listen now and learn how to make your business work for you.
Are you ready to make the leap from employee to entrepreneur? This week on The Elite NP Show, we sit down with Candice, a family nurse practitioner with nearly a decade of primary care experience, who’s gearing up to launch her very own wellness practice focused on hormone replacement therapy and weight loss.
Discover how to leverage your existing knowledge and skills to carve out new opportunities, even in regulated industries. We’ll walk you through practical strategies for navigating a non-compete agreement, balancing your time as a full-time employee, and building a side gig into a thriving business. Plus, learn why offering complementary services is your secret weapon to staying ahead in a rapidly shifting healthcare landscape.
Listen now and empower yourself to turn your professional experience into entrepreneurial success!
Are your investments truly paying off? Whether it’s the stock market, real estate, or your own business, every dollar should work harder for you.
In this value-packed episode of The Elite NP Show, host Justin Allan dives into high-impact investments for nurse practitioners and healthcare professionals. Discover smart marketing strategies, tips for hiring the right staff, and how to scale your practice successfully. Whether you’re growing your nurse practitioner business or boosting your healthcare practice, this episode is full of actionable advice to help you maximize returns and achieve long-term success.
You’ll learn how to assess every decision with one key question, why reinvesting in your business often outperforms traditional assets, and where to focus your efforts for both financial and time freedom.
"You’ll make more money investing in your business than in the stock market, real estate, or Bitcoin. Always ask yourself, will this investment increase my bottom line?"
Tune in now and start making informed decisions to grow your practice and your income.
👉 Ready to take your investments and decision-making to the next level? Check out our courses designed to help you make smart choices and maximize your business growth.
https://courses.elitenp.com/
Are you trying to stand out in a saturated market? Most practices work hard to serve everyone but end up serving no one particularly well. This week on Episode 173: From Saturated to Specialized, we’re talking with Natalia, a family nurse practitioner who runs her own practice but is starting to feel the effects of a crowded field.
Together, we discuss why rebranding her practice to focus on veterans and first responders might be the game-changing strategy she needs. Natalia shares her experience using VA disability exams as a successful revenue stream and considers how narrowing her niche could attract loyal, cash-pay patients. We also explore actionable steps to set your practice apart, build a sustainable patient panel, and avoid burnout.
If you're ready to stop competing and start specializing, this episode is packed with practical tips to take your business to the next level.
To watch the video on YouTube you can watch it here: https://youtu.be/49zK9ivoKf8
When passion isn’t profitable, you’ve got tough choices to make
Episode 172 dives straight into the brick wall many nurse practitioners hit when their "dream" clinic just won’t pay the bills. Johanna shares her reality check running an aesthetics and weight loss clinic that drains more money than it brings in. But here’s the hard truth: we show why doubling down on something just because you want it to succeed won’t make the numbers work.
We pull apart what’s actually working for Johanna (her profitable VA exams) and lay out the blueprint for scaling what pays, not what drains you. You’ll hear plain advice on letting go, cutting unnecessary expense, and leaning hard into objective business decisions.
If you’re trying to force a business to succeed while ignoring where your real money is coming from, you’ll want to hear this. Stop working harder for less. Get the clarity and action steps you need to make your next move profitable.
If you want to watch the video, check out https://youtu.be/mZBwTMuQOA4
In this episode, we explore Laura’s journey through the ups and downs of building a practice that accepts insurance. Her story highlights a common pitfall: letting a single bad experience, like working with an unreliable medical biller, affect major business decisions.
Justin talks to Laura about how the right team can make or break your trajectory and why it’s critical not to let one person shift the entire course of your business. Whether you're debating cash vs. insurance or struggling with a toxic hire, this episode is a reminder to take control, make smart adjustments, and keep your long-term vision intact.
In this episode, we explore Abby’s inspiring journey as a soon-to-be nurse practitioner with a bold plan to open her own practice before even graduating. At just 28, Abby is proving that you don’t need decades of experience to succeed in the world of niche wellness services like weight loss and HRT.
We discuss why these kinds of practices are accessible even to new grads, the basic clinical skills that really matter, and how confidence and smart decision-making can make all the difference. If you're a new NP, RN, or someone considering this path, this episode offers valuable reassurance and a dose of motivation to get started sooner than you think.
In this episode, we explore Ciara’s journey—an experienced FNP who has built a virtual wellness practice centered around weight loss and hormone replacement therapy, with functional medicine on the horizon.
Despite minimal marketing and a part-time approach, her business has grown organically from $20K in year one to over $100K in year two—all while juggling motherhood and a new pregnancy. Now, she’s looking to take things to the next level without pouring more of herself into it.
This conversation dives into key topics like hiring strategically, creating passive income, and eventually building a business that can run—and even be sold—without you. If you’re dreaming of scaling your practice while maintaining work-life balance, this one’s full of gold.
Kate, an FNP who’s running a solid wellness clinic and looking to expand into men’s health joins Justin for a very interesting conversation. While men’s health is a great addition, Justin emphasizes why she shouldn’t abandon the steady revenue she’s making from weight loss and GLP-1s.
Key takeaway: Don’t throw away a profitable service—build alongside it.
Kate’s strategy? Keep the weight loss revenue flowing while growing men’s health on the side. This way, if GLP-1s become less viable in the future, she won’t be left scrambling. Justin also dives into the importance of LegitScript certification for online advertising, highlighting how Kate’s already seeing a strong return after just a few weeks.
If you’re building a wellness practice, this episode is packed with smart, strategic advice to help you diversify, grow, and protect your business.
In this episode, Justin chats with Jenn, a nurse practitioner juggling a lot—including a profitable primary care practice. The key takeaway? If something in your business is working, don’t walk away from it.
Even if it’s not your passion, a steady income stream is worth preserving. Justin shares how to turn that service line into sustainable, possibly passive income by hiring help, so Jenn can free herself up to focus on the things she does want to pursue.
Bottom line: you don’t have to love every part of your business—but if it’s making money, find a way to keep it alive.
This episode is packed with smart advice for any NP entrepreneur thinking about scaling, simplifying, or pivoting without leaving money on the table.
In this episode, Justin dives into a high-level conversation about business growth, risk-taking, and building something big—before you feel “ready.” Today's guest is Alex an RN who isn’t letting titles or timing hold her back. She’s taking smart, strategic steps to scale her practice now, while she works toward her NP license.
From hiring providers and working with a medical director to setting up protocols and investing in her future, she’s proof that you can build as you go.
If you’ve ever told yourself you need to wait for the “right time” or “right credentials” to start—this one’s for you.
No matter where you are in your journey, there’s always a way forward if you stay focused and use what you’ve got.
In this episode, Justin speaks with Vince, a psychiatric Nurse Practitioner in the early stages of launching his private practice. Like many new business owners, Vince is navigating common challenges—gaining traction, getting found online, and balancing startup costs.
Together, they explore simple, effective steps to help Vince move forward without being overwhelmed. From finding the right space for a Google listing to staying focused on what truly matters, Justin reminds Vince—and all of us—that success is a process, and progress is just around the corner.
If you’re just getting started, this is your reminder: If you want real growth, you have to show up fully—half effort gets half results.
In this episode, Justin sits down with Mercy, an FNP working full-time in oncology while launching her new practice offering TRT, weight loss, and IV infusion services. Like many new entrepreneurs, she’s eager to grow and attract more clients—but growth takes time, and patience is key.
Justin and Mercy discuss why having a strong foundation is crucial when starting a business. Instead of constantly chasing new ideas, it’s important to focus on refining what you already offer and allowing your service lines to grow naturally. Success doesn’t happen overnight, but with the right mindset and consistency, the results will come.
If you’re in the early stages of your business and feeling frustrated with slow growth, this episode is a must-listen. Stay the course, trust the process, and watch your business thrive!
In this episode, Justin is joined by Kary, an FNP launching her med spa and women’s health practice while balancing a job and deciding between cash-based or insurance billing. With so many decisions ahead, it’s easy to get caught up in trying to create the perfect setup—but Justin reminds Kary of an important lesson: you don’t have to reinvent the wheel.
They discuss the power of using what’s already in front of you—whether it’s existing referral networks, available resources, or insurance opportunities—to build a strong foundation. Success isn’t about forcing everything to fit your ideal vision; it’s about adapting and maximizing what’s already there.
If you’re launching or growing a business and feeling stuck on decisions, this episode will give you a fresh perspective on working smarter, not harder!
Join Justin in his conversation with with Amanda, a part-time urgent care provider, and 1099 entrepreneur offering weight loss, HRT, and vitamin injections in her practice. Amanda is passionate about her services, but like many new business owners, she’s struggling with getting patients through the door and making real money.
Justin helps Amanda uncover a crucial truth, at this stage—she's her own biggest obstacle. Overcomplicating pricing, being too flexible with rates, and hesitating to market boldly are all common mistakes. They discuss the importance of standing firm on pricing (the right clients will pay!), using free marketing tools effectively, and simplifying the process to create a steady, profitable business.
If you’ve ever doubted your worth or felt stuck in your business, this episode is packed with the motivation and strategy you need to turn things around!
Join Justin in this special episode, a taste of the exclusive ENIC podcast, as he dives into one of the most overlooked but critical aspects of being a nurse practitioner entrepreneur—having an exit strategy. If you've ever thought about selling your practice but don’t know where to start, this episode breaks it all down.
Learn why selling your business can be the fastest path to financial freedom, how private equity firms and brokers evaluate your clinic, and the key steps you must take to make your business attractive to buyers. Whether you're ready to cash out or just want to prepare for the future, this episode gives you the insider knowledge to navigate the process like a pro.
In this episode, Justin is joined by Mary, an FNP who’s navigating the early stages of her practice while she works full-time at urgent care and PRN teaching. With so many entrepreneurs feeling the pressure to constantly market, expand, and add new services, Mary is learning an important lesson—sometimes, the best move is to wait.
Justin and Mary discuss how not every business needs rapid scaling right away. If things are growing steadily with minimal effort, it’s okay to let them unfold naturally. But what if things aren’t progressing? That’s when it’s time to pivot and take action.
This episode is a reassuring listen for anyone feeling unsure about their next steps. Sometimes, all you need is someone to tell you that you’re on the right track. Keep going.
In this episode, Justin sits down with Amanda, an adult acute care NP balancing a part-time job at a scale nursing facility while running her own wellness practice. Her business has reached autopilot but feels stagnant—now, she’s looking for ways to market and grow.
Justin breaks down the importance of focusing on revenue-generating services early on, even if they’re not your passion. With so many options on the table, Amanda needs to refine her approach based on competition and market demand—whether that means choosing a short-term opportunity or investing in a long-term, more traditional model.
Success isn’t just about working hard; it’s about working smart. Get out there, scale your services, and deliver convenience. And don’t miss Amanda's final question—it’s a game-changer, and Justin’s insight could be exactly what you need to hear.
Listen to Justin sit down with Rachel, an ambitious Acute Care Nurse Practitioner (ACNP) who’s ready to take her business to the next level without letting outside opinions keep getting in the way. Whether it’s doubt from others or the pressure to follow someone else’s path, Rachel is learning that real success comes from focusing on her vision, not the noise around her.
Justin shares a game-changing tip on identifying whether something —be it advice, an opportunity, or even self-doubt—can truly help you grow and become a better person or just hold you back. Together, they dive into the importance of tuning out negativity, trusting your instincts, and staying locked in on what will make you a better entrepreneur.
If you’ve ever struggled with letting outside voices influence your decisions, this episode is a must-listen. It’s time to block out the haters and move forward with confidence!
Kate, FNP, and entrepreneur, who’s embracing the ENP model by balancing part-time work while running her own thriving practice sits down with Justin to discuss her next steps. Kate’s business is doing well, but like many solo entrepreneurs, she’s at a crossroads: How do you grow beyond what you can do alone?
Together, Justin and Kate tackle the challenges of hiring and scaling, emphasizing the crucial shift from solo success to building a team for long-term growth. They discuss how you can operate a successful business solo, but to truly grow and avoid plateauing, you need to invest in the right help. Don’t miss Justin's practical advice, including an estimate of the monthly earnings you should aim for before taking the leap into hiring.
In this episode, Justin dives into the powerful strategy of reinvesting your business earnings with guests Mike and Amy, a married couple of entrepreneurs who’ve experienced incredible growth by putting this concept into practice.
Together, they unpack the idea of 1.5x growth—a practical approach to scaling your business at a sustainable pace. From hiring the right team members to expanding the services you offer in your practice, Justin, Mike, and Amy explore how reinvesting profits can help you build a steadier, faster-growing business.
In this episode, Justin is joined by Misty, an NP who’s seeking guidance on opening a men’s health and weight loss-focused clinic in an already crowded market. Together, they dive into the challenges of starting a business in a saturated area and explore how to stand out while staying true to your vision.
Justin shares practical advice on setting realistic expectations and reminds us that success isn’t always about building a million-dollar empire—it’s about creating a profitable, sustainable business that fits your goals and lifestyle. If you’ve ever dreamed of starting your own clinic or business but felt daunted by the competition, this conversation will leave you inspired and empowered to take the leap with clarity and confidence.
Meet Sarah, an RN on a fast track to her FNP license. With an eclectic knowledge base in both the OR and aesthetics medicine, Sarah has embarked on a practice ownership journey within the last year. She’s in the initial stages of offering hormonal and weight loss therapies—with a specific goal to support patient emotional health through full-body physical transformation.
Sarah has all the motivation needed to thrive as an NP entrepreneur, but she needs guidance to lay the foundation for a practice that generates significant revenue from the jump. Justin’s main advice? “Be ready”. Before graduation and boards, it’s crucial for Sarah to rent an affordable office space, lay out a strategic marketing plan, and accumulate all the supplies needed to prescribe medicine. By the end of this episode, this emerging NP is ready to forge ahead and gain professional independence.
Amber was once on a road so familiar to NPs: constantly on call at a hectic pain management clinic, burnt out, overwhelmed, and spending excessive time away from family. She didn’t know another life was possible until she stumbled upon the Elite NP Model by chance: and the rest was history! This Mayo Clinic-educated endocrinology expert has 14 years of experience under her belt, and she is now determined to channel her hard earned expertise into an independent practice.
She teams up with Justin to brainstorm some strategies to tackle essential business functions. In this episode, our guest learns top ways to maximize profit and patient retention at a hybrid weight loss, HRT, primary care, and mental health practice. We cover the importance of efficient staffing, tiered pricing, telemedicine solutions, and more.
Tracy, Elite NP's latest podcast guest, proves that it's never too late to shake up your NP career. As an FNP with nearly 30 years of experience, Tracy currently works in a retail walk-in clinic, working through the weekend in 10–11-hour shifts. Finding inspiration from the Elite NP model, she has taken the plunge into practice ownership: cultivating a brand new wellness clinic offering weight loss, HRT, and IV infusion. This is an exciting development in her clinical journey, opening doors to financial freedom, work-life balance, and new opportunities to flex critical skills. As with any business development journey, Tracy is experiencing some growing pains and setbacks as she gets settled and develops a substantial patient base.
Tracy taps into Justin's expertise to ease these anxieties and gain confidence during this new endeavor. She learns what's "normal" and what isn't during the grueling startup process, and gets actionable tips to navigate roadblocks. Listeners learn how to prioritize tasks during a time crunch and identify lucrative additions to a clinic service menu. These two NP entrepreneurs also get into the mind of a typical patient to develop clinical protocols that mesh well with lifestyle habits and health goals.
Jennifer is a true NP rockstar, creating a pediatric neurology clinic just two weeks ago and building her patient base exponentially since then. After a tenure at the first children’s hospital in the state of Montana, she’s taken the skills she’s learned in this fascinating field and embarked on a business development journey. Today, she consults with Justin on how to get the word out about this practice and heal children in need across the nation.
In this episode, we weigh the importance of both free and paid modes of marketing content distribution. What are the best ways to get the word out without breaking the bank? Jennifer learns how far face to face interaction can truly go, and areas to focus on when attracting a solid base of loyal patients. Jennifer’s story shows that the Elite NP model can be applied to virtually any practice in the field of medicine, and that success can be achieved with just a few simple strategies.
In this episode we chat with yet another NP bogged down by the hospital hustle. Jen, an FNP with decades of experience in addiction medicine, has pivoted from an inpatient setting to weight loss medicine. While she has tailored her business according to the Elite NP model, utilizing connections, and referring hospital patients, her profits are still falling short. Here, she brainstorms with Justin on ways to boost her business without getting burnt out.
Jen learns that an expanded service menu may be the way to go, and is curious about hormone replacement therapy. Integrating HRT into an independent NP practice can be hugely beneficial, and provide significant relief to patients of all genders. Listen in to learn how an eclectic clinical environment can improve patient retention, solve staff redundancy, and generate profit.
FNP Christian is one month into his brand new endeavor—a weight loss and hormonal health practice! His business is growing quickly, and Christian is in need of guidance to set up a strong foundation for longitudinal success. Word of mouth and referrals from a trusted personal trainer are doing the job for now, but marketing must ramp up for this practice to thrive.
Christian gets expert recommendations from Elite NP founder Justin Allan, including steps for web development, paid media strategies, and important PR tactics. He learns the importance of distinguishing his business from the rest, including ways to find inspiration from others while creating a unique image. Justin provides recommendations for efficient EMR systems, POS software, compounding pharmacies, and more. Listen in to learn how a weight loss clinic is made from scratch. It may be easier than you think!
Jessica is an FNP working full time in a bustling mobile urgent care. Grappling with bouts of burnout since the onset of the COVID-19 pandemic, Jessica is desperate for a change. She now sees the true worth of her license and recognizes her talents as a provider, and is embarking on a new endeavor in the dermatology and aesthetics space.
As Jessica begins this startup journey alongside a skilled esthetician, she taps into Justin’s keen business expertise. In this episode, we delve into how an NP’s talents and practice authority can be properly utilized to develop a comprehensive service menu. We talk risk management best practices, the benefits of a PLLC, and the specific actions required to break free from the medical industrial complex.
Becky is an RN working as a nurse educator for a pharmaceutical company. While she enjoys the perks this job offers, she’s drawn to her true passion: functional medicine. After finding healing from a chronic illness through functional medicine, she has now decided to become certified as an FNP and provide care to those in need. She chats with Justin to learn how to hit the ground running after graduation and become a practice owner fast.
It’s rare that one of our guests has yet to earn their license, but this is a great opportunity for Becky to learn from the best. She can start off on the right foot, using the Elite NP model to get ahead. Becky learns that NP school is what you make of it, so it’s important to forge relationships with like-minded professionals and choose clinical rotations wisely. She walks away with everything she needs to be an NP entrepreneur, so now it’s time to get certified!
After the loss of an important partnership that took away half of her practice’s patients, FNP Jamie is on the upswing with a revamped business model. While there are factors stacked against her—including a small rural patient population and the loss of multiple employees within recent years—Jamie is learning from past mistakes and setting up a positive future. A collective 22 years in healthcare has cultivated a strong medical toolkit, and it’s time to sharpen her business skills to flourish financially.
Justin demonstrates best practices for “doing business as” multiple entities, and the most streamlined ways to integrate services (including medical weight loss and IV treatments). He stresses the importance of knowing your audience, and using digital channels in calculated ways to reach niche populations. Listen in for this inspiring story that demonstrates the perseverance of the Elite NP community, and how it’s never too late to become your best self.
Jen is a former CNA and current FNP with over twenty years of experience in the healthcare field. She currently works part time in community health and addiction medicine, and has recently taken on a side hustle as an independent provider offering weight loss, HRT, and medical marijuana. Intrinsic business instincts have informed strategic decisions related to insurance acceptance and practice designation, and she now enlists Justin’s help to determine the best use of her time.
This astute nurse practitioner started her business to be a boss, not give herself another job. She wants to take on this endeavor solo, build a better lifestyle, and find where she flourishes in clinical settings. In this episode, Jen and Justin set this entrepreneur’s priorities straight, create a roadmap for success, and build a stronger patient base in a challenging regional market.
Hospitalist, clinical education program director, family and acute care nurse practitioner. NP Nick wears many hats, and his practice extends into several high-demand niche areas. Equipped with a solid knowledge base and a strong plan for a membership-based integrative medicine practice, this aspiring NP entrepreneur enlists Justin to help iron out the final details.
Together, Nick and Justin develop a competitive pricing model for a functional clinic offering hormone replacement therapy, peptides, and weight loss services. Nick learns to develop a web presence that communicates his core philosophies while prominently advertising the full scope of his service menu. The two also get candid about the best ways to foster comfort and trust with male hormone replacement clients, and how to be both a medical resource and a friendly face for those in need.
Ashley is an NP who has experienced the pitfalls of a salaried position firsthand. After being laid off from a psychiatric healthcare platform due to business restructure, this six-year FNP has balanced three remote part time positions in mental health, weight loss, and urgent care medicine. She has set a goal to take her future into her own hands and developed a solid business plan for a functional psychiatric clinic.
In this episode, Ashley and Justin lay the groundwork for an efficient startup strategy. Ashley gets valuable advice on property rental, insurance logistics, marketing, and more. By embodying the Elite NP model, this astute nurse practitioner entrepreneur can move away from the harmful business practices of the healthcare industrial complex and treat patients on her terms
With five years of experience at a skilled nursing facility as a bedside RN position, Sarah is an NP who supports patient wellness through each stage of life. This demanding full-time position has left her burnt out and underpaid, inspiring her to branch out independently. However, her recent relocation to a restrictive state poses significant challenges in establishing a private practice.
Justin creates a roadmap for Sarah to navigate rigid regulations while maximizing her income with a telemedicine-based primary care practice. By conducting detailed market research, Sarah evaluates potential competition and profit margins of a wellness and functional medicine niche. After this eye-opening chat, Sarah is primed for success and is ready to build a business from the ground up.
Today, we speak with a talented provider who proves that the Elite NP Model really works! Carley is an FNP who has worked in an urgent care clinic and currently runs a thriving medical weight loss clinic that grosses over $70,000 per month. Despite working in an extremely rural area in Iowa, business is booming. Her practice has branched out into hormone replacement and IV therapies, and Carley has expanded her income by practicing at another off-site clinic.
By engaging her community, building trust, and providing excellent care, Carley has eliminated the need for paid marketing campaigns and relies completely on word of mouth to attract patients. She and Justin cook up even more innovative ways for Carley to leverage her expertise and boost her projected yearly income even higher.
As NPs, it can be difficult to recognize the true value of our work while navigating the healthcare industry. Lisa, an FNP with a history in ER medicine and a 14-year tenure at a privately-owned women’s health clinic, is overworked, underpaid, and ready for a change. She recognizes the financial prosperity and freedom that comes with business ownership. It’s time for her to broaden her horizons and open a private practice, but she’s not sure where to start.
Here, Lisa weighs the pros and cons of various niche specialties—and determines whether it’s worth it to return to school. Justin encourages this veteran NP to leverage the skills she already has, utilizing these strengths to build a patient base and practice medicine on her own terms. He recommends a collection of Elite NP courses that can help Lisa figure out which focus areas would fit her work style best, including weight loss, functional medicine, and more.
Monica is a midwife, family NP, and psych NP who works part-time at a mental health clinic while running a psychiatric side practice. As an expectant mother, Monica is in search of an income stream that is flexible, time-efficient, and low overhead. Her new path in psychiatric medicine led to the startup of her independent business that is supported through a popular telemedicine platform. While she enjoys the “hands-off” nature of the site, Justin poses some important questions that Monica should consider before
taking the plunge full time.
In this episode, Justin outlines the pros and cons of practicing through online third-party healthcare corporations—including the specific terms of insurance credentialling, patient retention, charting, and more. This serious brainstorming session gives Monica inspiration for new ways to become more independent, including the integration of more providers and an expanded service menu.
This episode features Misty, a seasoned RN turned NP who works part time in a wound care clinic while running her own practice. Misty’s eclectic private clinic focuses on aesthetics, hormone replacement, medical weight loss, and IV hydration services. With lofty goals to open a second practice and overcome the growing pains of the startup phase, she utilizes Justin’s keen business instincts to grow and thrive financially.
Using the Elite NP Model, Misty brainstorms the next steps of her career. It’s time to make an exit from her staff job and instead cultivate new specialty skills that provide value to her independent practice. By leveraging professional and personal connections, this business-minded NP aligns her priorities and develops a strategic future roadmap.
Janelle is an acute and adult care NP with an eclectic career spanning across the internal medicine, cardiology, and general medicine fields. She dreams of sharing the wisdom gained throughout her decade of experience--developing a comprehensive mentorship program for emerging NPs. With the help of Justin and the Elite NP Model, Janelle learns how to educate others, build a thriving business, and balance her current responsibilities with the demands of her academic pursuits.
This sage NP inspires others to forge their own path, scaling a business slowly and sustainably to phase out of demanding clinical roles. Janelle proves that NPs can help others and make a difference in their community as a business owner. Tune in for an eye-opening lesson on ways to develop individuality, find your “special talent”, and broadcast positive messaging to others embarking on their career journey.
After experiencing postpartum depression as a new mom, PMHNP Amy was inspired to create a mental health clinic specializing in reproductive psychology. Offering medication management through an integrative mental health lens, Amy’s clinic is a place for her to display her skills and explore her niche without inhibition. With the practice generating over $10,000 per month after only six months in operation, Amy seeks ways to keep the momentum going and pinpoint areas of potential expansion.
What are the best ways to manage administrative duties without compromising clinical components? How can NPs prevent “compassion fatigue” with large caseloads? Do we really have to spend money to make money? Justin addresses these questions and more in our latest episode.
Taking the plunge into business ownership as an NP can be tricky. Amber, an FNP whose scope of practice spans from telemedicine case management to hormone replacement and ketamine infusion, connects with Justin Allan for valuable business development strategies.
This ambitious medical entrepreneur works to grow an independent practice in multiple states while remaining employed, using her free time effectively to make smart money moves.
Justin gives Amber tailored advice according to her niche specialties, helping to brainstorm logistical models to streamline care protocols. We take a deep dive into strategic debt spend down practices, and how to use credit cards and business loans to boost financial well-being. This episode discusses the value of a standard operating procedure, best practices for navigating non-competes, and optimizing digital platforms to attract specific patient demographics.
Today we speak with Kimberly, an adult and women’s health nurse practitioner working in the VA hospital system. A Navy veteran, Kimberly pivoted to an NP career after working as a dental hygienist for over 20 years. She plans to work under the federal medical system to earn a substantial pension, while simultaneously operating her own practice to generate supplementary income.
In this episode, Kimberly learns how to bring her practice to life. She has all the puzzle pieces needed to flourish in her field: an LLC, a payment processing platform, a telemedicine model, and a potential brick and mortar location. Justin uses his expertise to give Kimberly actionable steps for the creation of a thriving business. We cover the ideal strategies for developing a niche, running a cash-only practice, dealing with competition from large-scale healthcare entities, and more.
Mandy is a former pediatric ER nurse who opened a wellness and aesthetics practice in 2023. She adopted the principles of holistic and functional medicines to address the many failings of the American healthcare system. After partnering with a dedicated functional medicine nurse to expand the practice’s patient base via telemedicine, she now aims to return to her roots as a pediatric specialist.
Mandy’s main priority is quality pre and post-natal health— developing solid relationships with moms and caring for their children from the newborn stage and beyond. Tune in to hear Justin’s strategies for attracting key client demographics, navigating state restrictions, and building a concierge medicine model. We’ll cover logistical best practices, including the creation of independent LLCs, malpractice insurance, budgeting, and more.
This week’s episode explores one clinician’s journey from RN to NP. Eric, a labor and delivery nurse turned nurse practitioner, has dreams of becoming the owner of a men’s health clinic. Justin provides expert advice for making the most of these transitionary periods, including ways to find financial freedom from the jump.
Eric’s story is highly relatable to many NPs, including those struggling to navigate the hyper-competitive medical job market while grappling with student loan debt. Listeners will learn actionable strategies for securing passive income through telemedicine and subscription-based practice models, and ways to gain credibility within niche practice areas.
Meet Rob, a family nurse practitioner who recently founded a men’s health and weight loss side practice. Rob has found success by following the Elite NP model, building a niche business and developing strategies to further expand his clinic. In this episode, Rob taps into Justin’s clinical and business development expertise to create punchy marketing initiatives, target potential clients, and streamline operational processes.
Tune in to learn the pros and cons of this clinical focus, with actionable tips to quickly cultivate a self-sustaining business. We cover key tactics for establishing a recurring patient base, effectively addressing unique health challenges to gain trust and loyalty.
Michael, an NP with extensive experience in geriatric medicine and exercise science, is the new owner of an independent practice specializing in weight loss medicine, functional primary care, and hormone therapies. Here, he speaks with Justin about the growing pains of his new clinic and how to make the most of his time and startup capital. This conversation highlights the importance of marketing in the growth of medical businesses, and how to tailor service menus based on the needs of served communities.
Our latest episode is an ideal case study for regimented business development. Learn how to transform your practice from a “shell” into a thriving presence within your regional market. Topics include vendor vetting processes, real estate acquisition, digital
outreach, and more.
This episode features husband-and-wife duo Megan and Jamison—two medical professionals interested in starting up a psychiatric wellness clinic. Justin provides the couple with step-by-step tips for building a business from the ground up, including strategic accreditation, identification of target populations, and insurance logistics. We address the pros and cons of Medicaid and Medicare acceptance and suggest ways to introduce supplementary services into focused practices.
Our guests are now equipped with the knowledge and confidence needed to cultivate their practice and serve patients with diverse needs. Listeners can learn how to incorporate functional medicine principles into their mental health toolkit and build trust within their client base.
Today we speak with Gina and Stephanie, two multidisciplinary NPs who co-run a practice specializing in weight loss medicine, mental health care, and LGBTQ+ focused services. During this in-depth discussion, Justin provides actionable tips for creating a cohesive brand and robust SEO marketing strategy to foster business growth and visibility. Gina and Stephanie learn to blend their skill sets to create holistic treatment models for clients, using a synergistic referral system to promote patient retention.
This episode also focuses on the intricacies of time management for medical providers. These ambitious NPs learn how to prioritize tasks in strategic ways—juggling education, charting, business development, and more. Tune in for a lowdown on the best ways to
promote wellness in vulnerable populations while flourishing under the Elite NP Model.
Today we'll be talking to Maggie FNP, she's currently working part-time at a primary care office but she's looking forward to opening her own IV infusion and aesthetics clinic, Maggie has a business set up but has not yet opened her doors as she doesn't feel ready to begin seeing patients. She comes to the show looking for help with marketing, what additional services she should provide, and how to hire RNs who can take the IV infusion workload so she can focus on other services.
In our conversation, we touch on an important topic, as we've talked about in other episodes, the benefits of providing services that'll be a recurring income versus ones that are a one-time use, you have to listen to your current and potential clients and offer services that cover their needs especially if these services are recurrent and will turn your patients into long term customers.
Focussing on recurrent income and covering the needs of the clients in your area will ensure your business grows faster and you have satisfied customers.
Today we'll be talking to Aurora an FNP who recently started her own DPC practice where she specializes in a variety of niche services that include HRT, IV Infusion, and weight loss. Aurora comes to the show looking for help in gaining business traction, marketing budgeting, and increasing her chances for success in her first year.
We've talked about how marketing is one of the most important functions of a business, however, there are specific cases, like Aurora's, where marketing is not entirely necessary at first, her practice's been open for a short time but she has brought on patients through different means which in turn will save her a ton of money in marketing at this starting stage of the business. Word of mouth is a fantastic means of growing a business.
Today we'll be talking to Jason who is an FNP, he's currently working full-time at a mobile urgent care but he's starting a telemedicine concierge weight loss and men's health clinic soon. Jason is also interested in opening a cash-only urgent care but he's not entirely sure in which direction to move in, he comes to the show looking for help on how to set up a subscription program and how to integrate telemedicine and urgent care into the weight loss and men's health clinic.
In this episode, we had a fabulous conversation with Jason, and we answered for him a lot of questions we don't get every day on the show, from the coverage and exclusions in your malpractice policy to how practicing responsibly and safely will keep the regulatory bodies out off your clinic, with a lot of interesting topics and info between.
This a great episode for those starting out or just about to start their own practice, you'll find a lot of pearls in this one.
Today we'll be talking to Jill, an FNP currently working full-time at an urgent care in the start-up phase of opening her own primary care clinic that will be focussed on HRT for women and men. Jill needs assistance pricing the practice's services, finding the ideal location, and general tips for success.
Our conversation turned into a great start-up episode where we touched on some of the most important points every NP looking to start their own clinic needs to address. In Jill's case, the location and pricing were key, and we talked about how you should never invest your money into remodeling or fixing a space that you don't own, never spend a lot of money fixing up someone else's building, in regards to pricing study your market, your competitor's prices are a good reference to set your own, always deliver great care at a competitive price.
Today we'll be talking to Taylor APRN and Shane FNP co-owners of a DPC practice with two locations where they offer primary care services and additional HRT, peptides, weight loss, and red light therapy. Their practice is doing well business-wise but they need assistance with growing it further by providing services to a variety of different patients as well as marketing tips for their business.
In our conversation we talked about how DPC can be very profitable if there's a need for it in your area, Shane and Taylor developed a system that works for them and they invested their earnings back into the business, marketing it and bringing in extra help to grow it. At first, you might not get a lot of profit in your business with this strategy, but you'll be sowing the seeds for a self-sustained always growing practice that can become extremely successful.
Today we'll be talking to Kris, an FNP about to start her own practice where she'll focus on weight loss, IV therapy, and HRT, she would also like to implement functional medicine services at some point. Kris comes to the show looking for help on how to start, how to work smarter rather than harder, general start-up advice, and how to navigate new opportunities that are presented to her.
A very important lesson we take from this episode is that you have to navigate opportunities very carefully, a lot of times people who come to you offering business opportunities and collaborations are just after their own benefit by taking advantage of you, you have to analyze these people's motives and determine if it'll be a positive addition to your business or life in general, most times it's not gonna be and you have to learn to identify and avoid these people.
Today we'll be talking to Peggy, a WHNP who owns and operates a Women's Health clinic where she focuses on general OB/GYN services, fertility treatment, IV infusion, therapy, and medical weight loss. The business is going fairly well and it has allowed Peggy to go full-time into her practice. She comes to the show looking for help on the process of hiring another provider and how to streamline her business so she's not working so much.
In our conversation we talk about the importance of diversifying yourself, Peggy's clinic is set on the best way possible for this kind of practice, she's working on a hybrid model where she accepts insurance but also provides cashed-based services that increase her revenue and pulls in more patients to her practice. Of course, a bigger client volume means you'll have less free time for yourself, that's the point where bringing someone in to help take care of the patient load is necessary, relegating work and automating some tasks in your business will lead towards true financial independence by building a fully functional clinic that's basically all just passive income for you.
Today we'll be talking to Nicole (ACNP) and Robert (LPN), a married couple currently working full-time at a ketamine clinic and as an executive director at a senior living facility respectively. They're about to open their own business, a med spa where they'll offer IV infusion, HRT, aesthetics, and a few other services. Nicole and Robert need help with the start-up process, regulatory considerations, and a general plan for their practice's success.
In this episode, we talk about the importance of knowing the services other providers offer in your area, that way you'll know what to offer to cover the needs of your potential clients. IV infusion it's a good product to provide but we don't recommend basing your whole practice on it, instead use it as a complement to services where you'll have a bigger income investing less of your time, especially if you have little to no competition from other practice's with those services in your area.
Today we'll be talking to Jasmine a PMHN currently working part-time at an intensive outpatient center who recently started a binge-eating telemedicine practice, she has very few clients and comes to the show looking for help with telemed marketing success, scope of practice considerations, and how to navigate the process of leaving her current job and diving into her practice full time.
This episode it's full of pearls for those looking to start or grow their telemedicine practice, for starters your website is a vital part of a telemed business, it has to be straight to the point and interesting to catch your potential patient's attention, and you also have to try out and experiment with diverse marketing channels as well as good old-fashioned phone calls to potential referral sources. A telemedicine practice can be a fantastic business if you find your niche and promote it successfully.
Today we'll be talking to Jason an FNP working full-time at a reproductive health clinic who wants to venture out on his own and stop working for others, he recently started an IV hydration business that's moving slowly and Jason comes to the show looking for help on how to grow his patient volume and make his practice successful.
In this episode, we remember that some areas are not really interested in some services and that's why you shouldn't be afraid to pivot on what you provide, either by changing the services you offer or including new ones. You have to listen to the people and provide what they need, in some instances, it might be difficult to change your practice's focus if you've built it around a specific service line but changing your services to cover the needs of the area you're in will be more profitable and will allow you to grow your business, don't be afraid to pivot!.
Today we'll be talking to Nichole, a dual-certified FNP/ACNP working full time on her own practice that she started a year ago. Nichole's practice offers primary care, HRT, weight loss, and aesthetics in a medical spa-type setting within the practice. Nichole has been feeling overwhelmed in her business, with less personal time and freedom than she had even when she was an employee, and she comes to the show looking for help on how to hire another provider to offload some of the work and how to keep growing her practice successfully.
In this episode, we discuss how it's completely normal to feel bound to your business at the start of its success. When you're the single provider in your practice, taking care of a large patient volume will reduce your free time significantly.
The next logical step in this situation is to bring in a second provider that will help you offload some of the work and get some of your time back. A successful business will take a lot of your time at first, but smart hiring and delegating responsibilities will lead you to true financial independence in the long run.
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PS If you have a problem in your professional life and need a one-on-one consultation with me and want to be on the show, then PLEASE email me at theelitenp@elitenp.com. This only works if I can interview and consult with YOU!
Today we'll be talking to Sarah who is both acute care and F.N.P, she's currently working part-time at a hospital in trauma and spends the other part of her time working at a regenerative medicine clinic, Sarah wants to start her own practice where she'll be providing integrative medicine services and HRT, she needs help narrowing down her focus and where to put her energy during the practice start-up process.
As the episode's name says, we practically have a telemed practice crash course, during our conversation, we touch on all of the key aspects of starting and growing a telemedicine practice like having a target demographic and a focused niche service that you want to provide as well as many other truly relevant points you have to cover to ensure success with a business in the telemed sector. The only true way to economic freedom is to have your own business and a remote medicine one it's a fantastic option.
Our guest on today's episode is Ella, an FNP currently working at a telemedicine urgent care practice full-time. Ella's in the process of starting her own practice but she's still trying to decide which services she will be providing to her patients, today we'll assist her with nailing down her service line, determining market saturation, telemedicine considerations, and general business start-up advice.
This is a great episode for those looking to start their own clinic and for those who are in the beginning stages and need reinforcement on the steps they need to follow to succeed, usually, these steps don't change and are in general the same for every business regardless of your starting point.
The Elite N.P model is designed around this easy-step philosophy and as long as you follow it closely and work hard on every stage of your business's life cycle you will succeed, it's pretty hard not to. Stop doubting yourself when it comes to starting your practice, work hard, work smart, and follow the Elite N.P model to success.
Today we'll be talking to Heather a Family N.P. who's currently working PRN at the VA but she owns and operates her own functional medicine practice predominantly. She started the practice a couple of years ago and Heather thinks it's doing well business-wise, she's needing assistance developing protocols, creating packages, and narrowing down the services she should be providing.
The most important thing we got from our conversation with Heather is that you need to focus on what you're doing when you first get started, it's ok to cast a wide net when it comes to the services you'll be providing, you need the revenue and you'll be taking advantage of all of your skills, however, as the practice grows you'll reach a point where you need to narrow your focus and stop offering a big variety of services, you have to find the service that's driving revenue at your business and that gives you satisfaction working on.
It makes no sense to provide a service that brings in good money but that you hate doing, you have to find that balance of satisfaction and revenue potential when thinking of narrowing down on what you provide to your patients, that way you'll be more focused and bring in bigger revenue while doing something that you enjoy.
Today we'll be talking to Diane who is a Family N.P. Diane owns and operates a primary care clinic full time where she also provides wellness and additional services, she needs help with integrating additional services, including HRT, to increase her practice's revenue as well as finding ways to grow her business.
In this episode, we talk about how it is not recommended to make a quick change from accepting insurance into a cash practice, if you're looking to go that route you need to make a tapered transition that slowly takes insurance out of the picture, this movement will take you a lot of time. The best way to start taking cash in your business is to add complementary services that are paid in cash, with this hybrid model you're still being paid by insurance for services but you also have extra revenue with the cash-based products, and complementary services you'll be offering.
Today we'll be talking to Seth who is a family N.P, currently, he's working full time at a primary care practice but only for four days a week, he wants to start his own weight loss practice, since he's already doing weight control at his current job he would like to venture out on his own. Seth comes to the show looking for help on how to organize his thoughts on the business starting process, how to manage the expenses and finances of the business and what are the most important milestones for the process.
During this episode we talked about a very important topic that every N.P out there has to have very present in their minds, you have a very significant skillset as a Nurse Practitioner and you don't need an employer to do what you do, the sooner you realize this the sooner you'll be motivated to start your own practice where you answer to anyone but yourself, it's time to stop making somebody else money with your work and talent and start making that money for yourself, a low overhead practice where you work part-time while maintaining your main job at first it's the safest and most efficient route to start your journey toward financial independence.
Today we'll be talking to Mike, a family N.P. currently working part-time at an urgent care but mostly operating his own wellness practice where they provide weight loss and hormone replacement therapy services, the business it's around 2 years old and Mike states that it's going great but he is needing assistance with hiring additional Nurse Practitioners and automatizing processes so the business can start working for Mike and not the other way around.
Mike is a great example that even being a new grad N.P you're capable of opening your own practice and making it very successful, if you're a new grad wanting to open a practice, just go for it!!, a low liability and low-risk business it's a great bet to take safely, as long as you work hard, work smart, and follow the Elite N.P model you'll succeed.
Today we'll be talking to Carolyn who is a women's health N.P. currently she operates her practice where she provides women's health, HRT, functional medicine, and basic mental health services. Carolyn is looking to rebrand her practice and she needs help narrowing in the services she provides since she's providing more mental health services than she was expecting and wants to step away from that while at the same time she begins pulling away from insurance and transitioning to a cash-based practice.
During our conversation we talk about the different options an insurance-accepting practice has to transition into a cash-based one, the most important one is to take things slow, making a gradual transition will ensure you're not losing revenue suddenly, diminishing the number of insurance clients while you build up the cash accepting side of your business will keep you in balance, just taper out what you want to eliminate whether it's insurance payments or a service you provide that you don't want to do anymore so your revenue it's not impacted.
Today we'll be talking to Nancy who is a psychiatric N.P. She's currently involved in several endeavors including writing nursing educational material, working at an outpatient ketamine clinic, and operating her own tele-psych business. Nancy is currently building her business and she needs assistance with the financial aspect of it and how to optimize her taxes.
Our enlightening conversation with Nancy is full of pearls and important knowledge for those trying to navigate the finance side of your business and your personal life by maximizing tax deductions and being generally savvy with that side of your business. You have to be smart so your business grows and starts working for you, that way you can step back from it, if you wish to, and enjoy the benefits of being financially independent thanks to your successful business.
Today we'll be talking to Chaka, who is an adult N.P, she currently works in palliative care in a hospital setting, she's started a weight loss clinic about a year ago that provides weight loss treatments and integrative medicine. Chaka comes to the show looking for help on how to structure her business and how to set it up so it can grow easily as well as general help to go in the right direction when managing her business.
In our dive into Chaka's business, we realize that offering just one service can be very limiting, weight loss is very profitable but it's not something that will be long-term for most people, when establishing your business with the idea of growing it, you have to plan and think of offering services that will bring in recurring patients, that way you'll have a constant income stream from long term services from recurrent patients.
Today we'll be talking to Jennifer, who is a psychiatric N.P, currently she is working at an out-patient site clinic full time, but she's looking to start her own cash based practice, she wants to start an integrative psychiatric practice where she will provide mental health services in addition to some other niche services such as weight loss, and HRT to treat underlying mental health disorders. She's needing assistance with how to set up a subscription membership plan, how to get the business up the ground and what is important to focus on during the initial stages.
An important lesson we learn in this episode is that you have to be at the right place and the right time to start a business, starting a business during a hectic period of your life when you don't have economic balance or your life organized will make things way harder for you. Being prepared economically, investing your money and having a solid job while you apply the Elite N.P model will boost your chances of a highly successful practice. When starting a business you have to sit back and think if this moment it's the ideal one to take on a challenge of this kind or if it's a better idea to put your life in order first to make things easier for yourself down the line.
Today we'll be talking to Darin who is a practice owner, although he's not a clinical person he employs Nurse Practitioners at his hormone replacement therapy clinic, he started the clinic a few months ago but he also owns a lab work company that is tailored towards the fitness community. Darin needs help on how to market the practice to increase business volume, how to focus on his target market, logistics of refills and operating the practice, and how to scale this business as a non-clinical owner.
On our first non-clinical practice owner episode, we touch on a few important points on how you need to be able to wear the business owner hat as well as the clinical owner, you can have a lot of expertise in the medicine niche you're practice covers but you have to be able to combine that expertise with a solid business foundation and a smart managing of all the needs on your business, you have to be able to adapt and learn on the fly.
Today we'll be talking to Nichole who is a family N.P. She's currently working full-time as an orthopedics hospitalist, Nicole started an online coaching business about a year ago and she wants to turn that into a brick-and-mortar practice where she will offer HRT and weight loss. She needs help with the logistics to transition her online practice to an actual location.
A lot of times, as was the case in this episode, sometimes all you need is a bit of confirmation, you have everything ready and have prepared to make that change or addition to your practice but you have this voice in the back of your head holding you back from going for it.
Making good planning and researching beforehand will ensure you're actually prepared, if you're really prepared and if you researched the best way to make these changes work you don't need anyone's validation, you just have to trust your gut.
Today we'll be talking to Heather who is both a psych and family N.P. She's currently working full-time at an outpatient psych practice, on top of that she opened up her own part-time practice a few months ago where she offers general psych care and TMS, Heather comes to the show looking for help on hiring her first employee and the inner workings of having people working for you as well as how to add new services into her practice.
From our talk we get to the point of how important it is to treat your employees well, you can't cheap out when hiring, if you offer low pay you'll receive just the bare minimum from your employee, on the other hand, if you offer a good salary and compensate your employees fairly you'll get much better work from them, pay people what they're worth and they'll help you grow your business a lot.
Today we'll be talking to Caroline who is an adult N.P, Caroline is currently operating her own wellness clinic where she provides H.R.T., I.V infusions, and weight loss, the practice has been open for a few months and it's not doing all that well. Caroline comes to the show looking for assistance in getting more patients and creating more effective marketing.
In this episode, we talk about how sometimes the success and growth of your practice are out of your control, of course, you have to work hard for it and do everything right on your end but there will be times when you'll start really slow so your only option it's be patient and constant until your business starts gaining traction, and your marketing efforts word of mouth start doing its thing. Many times you'll be tempted to just throw money at the issue and try many different marketing channels, including gimmicky tactics, but the best route it's to always be patient and leave your business progress naturally without trying to press or rush things, you just have to be patient!
Today we'll be talking to Isabelle who is a dual-certified acute care and Family N.P. Currently, she's working as a hospitalist full time and she wants to start a business of her own but has a problem deciding on the type of business she'll open specifically, her ideas are a transitional care clinic, a medicare risk assessment business, or a functional medicine practice. Isabel comes to the show looking for help narrowing her focus and getting started.
When starting a practice or already having one and thinking of adding new services you have to be very focused, it's easy to get excited and want to cast a wide net when it comes to the services you'll offer to your patients and clients, but implementing that many options at the same time will definitively spread you thin. You have to maintain focus and avoid trying to build too many bridges at the same time, narrowing down and putting all of your efforts and energy into one practice or service at a time will allow you to grow your business to a 7 figure one, not wasting your energy and resources.
Today we'll be talking to Anne who is an adult N.P. Currently, she's running a successful men's health clinic with 3 locations that do fairly well, the business has been open for about 3 years and Anne has grown it by working on it and in it since she's the only N.P. on her clinics seeing patients. She comes to the show looking for help on how to get to the next level and gradually stop working in the business rather than on it, as well as a possible rebrand.
Anne's case is an example that following the N.P model and working smart and hard can lead to success, she has grown a million-dollar business in 3 years, and as we always say on this show, it's not that hard and you can do it too!! The next step for Anne toward real financial independence is to start applying measures so that she can spend less of her time working seeing patients and inside the business and making her practice run itself, transitioning her from a self-employed individual to a full financial independent entrepreneur.
In our hundredth episode, we'll be talking to Rick, a unique guest who is currently in school studying to be a psychiatric N.P. a the age of 62 years old.
Rick comes to the show looking for help in deciding where to work when he's out of school to get the biggest bang for his buck, he's also planning to open a business while in school so he can hit the ground running once he finishes, in summary, he's after counsel on the best strategy to make his future as optimal as possible.
Rick, it's a great example that when you want to get something in life you just gotta go for it, you only live once and you have to follow your dreams and ambitions regardless of your current standing in life, planning ahead is a great way to ensure you'll succeed later in your journey and having the right type of business it's key for it, one that works for you without you having to work in it.
Today we'll be talking to Laura who is a Psych N.P. She's currently working full-time at an outpatient clinic for a hospital system. Laura wants to start her own practice and she has been presented with the opportunity to sub-lease a space at an established practice. She's looking to start an insurance-accepting mental health clinic but she's also interested in offering niche services within the same clinic. Laura comes to the show looking for guidance on the practice starting processes and how to prepare for success.
In this episode we had an interesting situation, Laura's under a one-year-long non-compete which prevents her from starting her clinic right away but provides her with a lot of time to make preparations and set up her clinic, like anyone in the starting phases of setting up a practice she needs to build a solid base for the business making all the preparations ahead of the clinic opening.
Having to wait before opening the doors of your business it's not a setback, but an opportunity to prepare and hit the ground running once you start seeing patients.
Today we'll be talking to Autumn who is a dual-certified family and psych nurse practitioner, she's currently working full time on her own integrative psych practice where she provides counseling, nutritional assessment, neurofeedback, and psychiatric-based medication management. The practice has been open for a year and Autumn thinks it's not going too well, she's needing assistance in finding out where to go next with the practice.
In this episode we talk about the reality of business, there are times when an entrepreneurial endeavor just doesn't go well, sometimes a successful well-planned business will start doing badly, and other times a struggling one will improve. The main takeaway from our conversation is that you should never give up, you should be open to pivot, see the options you have in front of you, and make the most out of the situation taking advantage of your skills and the tools available to you.
You never really fail if you keep trying, you only fail if you give up!
Today we'll be talking to Terry who is a Family N.P. Currently, he's working full-time at hospital-based urgent care while he's in the initial phases of starting his own men's health clinic. He has the basic setup for the clinic but needs help understanding the operations, patient flow, and some regulatory considerations as well as finding the perfect moment to actually open the clinic for business.
In our conversation with Terry, we touched on the basics of selecting the perfect location for your business, this decision could make or break your practice if you're choosing to go with a brick-and-mortar option, however as we've said in previous episodes a hybrid clinic it's the best solution, you give the patients different options to receive care which in turn will increase your volume and revenue, in-person care in a good location + a solid telemed solution will increase the chances of success.
Today we'll be talking to Lisa who is a Family N.P. Currently, she's working full time at a primary care clinic, Lisa started her own clinic about nine months ago where she focuses on primary care predominately, but also provides bio-identical H.R.T and weight loss but she wants to add more men's health and testosterone replacement therapy services and eventually transition to a full-blown functional medicine practice. Lisa comes to the show looking for help transitioning from insurance to cash and taking her practice to the next level.
Lisa's situation it's a perfect example that you need to taper change over time, making a series of big changes can damage your business, and being brash can lead to losses and problems down the line, you need to be patient and roll big changes slowly, that way your clients and your business can adapt to these modifications on services or prices.
Always protect your stability and income!!
Today we'll be talking to Erin a family N.P. currently working P.R.N as a hospitalist in the emergency department, Erin is also a senator in South Dakota state where she pushes for legislation to help Nurse Practitioners have more autonomy. Erin recently started an I.V hydration & weight loss clinic and she comes to the show looking for help on how to run a successful clinic and balance her time for the ideal results.
Erin is the first Nurse Practitioner State Senator we've had on the show, handling those responsibilities on top of her new practice and her work as a P.R.N. makes time management the most important tool on her way to success. Having a set goal and a clear vision of how to achieve it will always help you prioritize and focus your time and attention on the most important things.
In today's episode, we'll be talking to Ashley, an R.N. who is currently working in private plastic surgery predominately on the operative side, and assists with various procedures in the office. Ashley is looking to start an I.V. infusion clinic and would also like to do functional medicine coaching. Ashley is in the starting phases of the practice and she comes to the show looking for help on how to start it cheaply and effectively.
Today is our first episode with an R.N. and this shows that R.N.s are capable of opening and managing their own healthcare business and depending on the state and limitations of practice they might or not need an overseeing doctor. The most important thing we take from this episode with Ashley it's that you can start very successful businesses by being lean in the beginning, focusing only on providing the most important and basic services, and boosting the quality of what you do with complementary services it's always a great idea.
Today we'll be talking to Nicki, who is an adult and psych N.P. she currently operates a phase 1 clinical trial for an oncology company and also sees patients on the side in an oncology office. Nicki recently started her own psych practice that was cash pay only at first but recently started accepting insurance. She's looking for help on how to grow the business, find solid employees, and generally let go as well as strategies to lower her taxes.
Nicki has a unique skill set as a practitioner our conversation in this episode is full of pearls for every N.P out there who operates their own business, her practice it's fairly new but she has grown it quite a bit and it's now in the stages of needing some extra help to keep ahead, we discuss the hiring process and the best payment model for employees as well as highly effective ways to reduce your taxes legally. We also hammer on one of the most important concepts for any entrepreneur out there, focus on what is working and don't fall victim to shiny object syndrome trying to do or implement too many services at once.
Today we'll be talking to Sarah who is an adult gero N.P., she currently works at a nursing facility but also works bedside as an RN to supplement income and benefits. Sarah's planning to start a direct primary care practice working through the mobile and telemed model, she wants to test the field with a low-expense practice at first and then move into a brick-and-mortar practice Sarah comes to the show looking for help on how to start a low overhead practice and with overcoming the fear of going on her own starting a business.
In this practice start-up episode, we talk about an action that is important regardless of the stage you're in your business, you need to be open to pivoting, listening to your patients if your practice is already going, or studying the market and the place you'll open your business in if you're still on the planning stages. You gotta let the world tell you what they need.
Today we'll be talking to Cambria a family N.P. who is currently working full time at an aesthetics clinic. Cambria wants to open up her own telemed practice where she'll focus on men's health and weight loss. She needs assistance with the practice opening process, the technicalities of the business startup, and guidance on how to handle and structure a partnership as well as bringing in other practitioners into the business.
Cambria is a fairly new Nurse Practitioner and she's a clear example that the sooner you open your eyes to the light, the faster you'll be on your way to financial independence and you'll break free from the limitations of the health care system. In our conversation, we talked about how you need to focus on things that do not require your time, profits are not only determined by the amount of money you make but also the amount of time you invest to generate that income, always be aware of the time you put into every aspect of your business.
Today we'll be talking to Michell who is a Family N.P. Currently, she's working at a Men's health clinic and an I.V hydration business, Michell is looking to open her own practice where she'll focus on diverse types of medicine and she comes to the show looking for guidance on choosing a new state to relocate where she can practice more independently and navigating the starting stages of the practice set up process.
This episode is full of pearls, Michell is in the starting stages of her practice and it's a good reflection of the challenge many N.P.s out there face, the amount of possibilities and choices can sometimes be overwhelming, you have so many ideas and services you want to provide for your patients that you can get overload paralysis and not really start the practice because of it. In our conversation, we talk about how to manage that sort of overload alongside the benefits of having a passive and active income at the same time in a type of hybrid practice that's set up in a more independent practice state.
In today's follow-up episode, we'll be talking to Noreen, who is a returning Family N.P. to whom we spoke way back in episode 34 where we discussed growth strategies for her then-new practice. Since we last spoke her business has grown significantly and Noreen comes back to the show looking for assistance on hiring help to grow even more, adding new services to her practice, and navigating the challenges that come with this kind of success.
This is a special episode because we talk about the challenges and questions that pop up when you're in a more advanced and successful stage of your practice, you have to start thinking not only about growth but also strategies to protect yourself and your practice financially, Noreen's story is a great example of how the Elite N.P. model work wonders when followed correctly, working hard and smart you can be a millionaire too.
Today we'll be talking to Mike who is a Family N.P, Mike is currently employed at a chiropractor's office doing regenerative joint injections and functional medicine. However, he's planning his future exit and his entrepreneurial journey by starting a practice focused on functional medicine, HRT, and weight loss. Mike comes to the show looking for help navigating the business starting process and creating a solid plan.
In this episode we talk about the importance of focusing on the ten thousand dollar questions and not the hundred dollar ones, no matter the stage you're in on your practice or business life, you need to put your attention on the important things. We also talk about how jumping from a full-time job to working full-time on your practice might not be the best idea, a slow transition, and that the safety net of having a job apart from your business when you're starting will increase your chances of success.
Today we'll be talking to Kayla who is a Family NP, for the past year, she's been operating her own aesthetics and I.V. hydration clinic full-time which is doing ok. Kayla comes to the show looking for help in choosing which additional services to add to her practice to increase patient volume and practice revenue. She also has questions regarding business credit and how to grow her practice.
In this episode, we talk about the struggles of operating a business which is something no one is immune to, no matter in which stage of your entrepreneurial career you're at, you most probably will meet some issues along the way. The mark of a true business person it's to roll with it, learn to navigate it, and pivot if necessary, which in Kayla's case means focussing her energies on growing her business in a small town, like we've mentioned in several episodes before, small towns can be huge gold mines!!
Today we'll be talking to Tiffany who is a family N.P, she started a DCP practice a couple of months ago that has had a slow start. Tiffany originally came to the show looking for assistance in increasing her practice's patient volume and deciding which services and products to provide.
In this episode we have a very particular situation, Tiffany goes from looking at how to increase revenue on a practice she doesn't really own to deciding to start her own practice and changing the focus of the services she will provide. Like we've said in previous episodes you need to be ready to pivot, you have to listen to your patients and deliver on their needs, being able to change focus and meet the demands of a specific area even if it means changing your business or scraping it and starting a new one from zero.
Today we'll be talking to Cheryl who is an adult gero NP, currently, Cheryl is working as a hospitalist full-time and she started a telemedicine practice about a year ago that is doing poorly acquiring patients, she also started a Medicare home assessment business that is going slowly. Cheryl needs assistance on how to get more patients and market more efficiently, she also needs guidance about the services she's providing and where to go next.
An important lesson from this episode is that you can't let failure stop you, in your entrepreneurial journey you'll find obstacles and difficulties that might seem like a big deal but that are in reality a part of every business person's path. Remember if being an entrepreneur were easy everyone would be doing it. You have to be prepared for failure and struggles, learn to expect it, overcome it, pivoting from failure it's what separates a real entrepreneur from everyone else.
Today we'll be talking to Kelli who is an NP, she currently owns and operates a primary care clinic where she tends to a variety of health conditions, and she accepts insurance predominantly, Kelli comes to the show looking for help on how to integrate cash services into her practice to increase revenue and increase client satisfaction.
In our conversation, we go over the steps necessary to have a clinic that accepts both cash and insurance and how to set up the business structure, a clinic like this can be a great money maker, if you're willing to deal with insurance and add chased based services on top of it your revenue possibilities skyrocket, that on top of a good set of procedures and having extra providers helping you out will take you far in your entrepreneurial journey.
Today we'll be talking to Marie who is an adult and gero NP, she's currently working full time doing Medicare home assessments but also does mobile and acutte care visits. Marie is looking to start her own wellness practice but she's not yet sure about which services she will be offering, she needs assistance figuring out what to provide and how to get the business up and running.
This is a great episode for those looking to start up their own practice, Marie has a lot of interesting and very pertinent questions regarding the first steps to take when opening your own business, one of the most important points we talk about here is to keep your business opening lean, you don't need to spend tens of thousands of dollar to start your practice and in the case you don't succeed remember, a business that was cheap to open will be cheap to close down.
Today we'll be talking to Norrine who is a Psychiatric NP, She operates her own practice full time where she provides general psychiatric services. Norrine also has a variety of nonmedical-focused businesses and needs assistance figuring out how to be a true entrepreneur and how to do business inside and outside of the healthcare space.
In this episode, we talk about what being a true entrepreneur is and the difference between that and being just self-employed. Developing a true entrepreneurial mindset it's not easy, and navigating this journey might be difficult for some, from having multiple businesses in different areas, putting in a lot of work and time to develop systems and procedures, and having the growth and scaling of each business as a goal it's not for everyone but Norrine shows us it's possible for any NP to be a true entrepreneur and an eventual millionaire.
Today we'll be talking to Ryan who is a Family N.P. He's currently working full-time in a primary care clinic, he wants to start his own practice focusing on men's health and eventually grow it into a more generalized practice. He needs assistance with the initial steps of opening a practice and how to market it effectively.
On this episode we talk about a very important topic, being afraid of investing in your business it's an unfounded fear, there's no other investment out there that will yield the same returns as opening your own practice, following the N.P model and working hard and smart on your business has the best return on investment, you have to trust and invest on yourself.
In today's episode, we'll be talking to Tammy and Becky who are both NPs, Becky and Tammy partnered up about four and a half years ago and started their own Practice as a side business where they offer weight-loss, sexual health, hormone replacement therapy, peptides and general wellness services. The practice has grown a lot during the past year and they're needing assistance with navigating the next phase of their business.
In this episode, we have another great example of the Elite NP model, Tammy and Becky followed the principles by starting a low overhead, part-time practice while maintaining their jobs, avoiding falling into debt, and then going full-time into their practice once their business was proven. They went from five to a hundred thousand in monthly revenue in a year showing us the power of going in full-time into your practice.
Today we'll be talking to Haley who is a Pediatric NP, she's currently working on a private practice focusing on Pedriatic functional and integrative medicine. Haley is getting ready to open her own Pedriatic functional medicine telemed practice that she eventually wants to transition into a brick-and-mortar practice, she's needing help narrowing down her focus.
In this episode, we talk about how narrowing down on a very specific demographic it's a key element for a telemed's practice success. Having a very specific niche allows for easier marketing and faster growth, don't be afraid to be very niched; niches are the path to riches.
Today we'll be talking to Robert, who is a Family NP, he's currently working at a rheumatology clinic full time but is looking to start his own business, starting it as a side business at first. Robert's not sure what type of practice to start and needs help figuring out what services would be best to offer and how to get his practice going.
In this episode, we go back to basics and talk about the first steps of starting your own practice and how following the NP model ensures that you're financially stable maintaining your full-time job while working your practice as a side business at the beginning.
In this follow-up episode, Amanda comes back on the show to talk about the growth and success of her Functional Medicine practice, the last time Amanda was on her practice was making around 40k a month, today she's making over 80k and growing the business every day. In the episode, we talk about the practice's success and how Amanda was able to double her income in the last year.
Throughout our conversation is very clear Amanda is doing everything great, by following the NP model, reinvesting in her business, and staying super focused on her goals she has grown into a super successful practice.
Today we'll be talking to Atou who is a Family NP, she's currently working full time on her own wellness practice, where she focuses on weight loss, diabetes management, aesthetics, and IV infusion. Atou thinks her practice it's not doing very well and she needs help getting it on track.
In our conversation, we touch on how sometimes a single element of your business not working can obstaculize success, like we've said many times in the past marketing is a key element of your practice's growth and as a business owner you need to e able to understand and take advantage of marketing.
Today we'll be talking to Tasha who is a Family NP, Tasha started her own practice about a year ago and now she works full time on it, she provides hormone replacement services and IV therapy. The practice is booming and she's needing help on how to overcome the business' growing pains.
In this episode we talk about the importance of keeping it simple, you don't need a step-by-step business plan on how to proceed, just get started and don't complicate things along the way and just don't give up. Listen to your patients, follow the NP model and you'll do great.
Today we'll be talking to Nico who is a Family NP, he's currently working as a 1099 contractor for two mental health clinics, and he's looking to start his own wellness clinic, focussing on HRT but doing this with an Integrative Mental Health twist. He's needing help getting the clinic started.
In this episode, we talk about basic but very important parts of starting a business, like how vital a good location is even if it's more expensive than some of your other options and thinking ahead when hiring personnel and creating the procedure manual for your practice.
Today we'll be talking to Jovie who is a Family Nurse Practitioner, she currently works as an in-patient NP in a post-partum unit, and she wants to start a telemedicine clinic focussed on menopause care and also a mobile IV hydration clinic for which she has most of the basics ready. She needs help starting and taking action to overcome impostor syndrome.
In today's episode, we talk about how important it's to take action, many times you have everything to get started and be successful but fear paralyzes you, sometimes all you need is a little spark to light that fire and start your entrepreneurial journey.
Today we'll be talking to Michelle, who is a dual-certified women's health and psych NP, she's currently working full-time at a pediatric and adolescence outpatient clinic, and she wants to start a general outpatient psych practice while integrating some women's health services into it. She's needing assistance with getting her business off the ground, she also needs help with considering a partnership, where her clinic should be located, and how to know when it's the right time to quit her full-time job.
In this episode we talk about getting in the right mindset to start a business, taking action, and the necessary steps to be as ready as possible for when your business opens its doors.
Today we'll be talking to Mandy, who is an Adult Nurse Practitioner, she's currently working full-time at a med spa under a plastic surgeon, and she's looking to open up her own Aesthetics Practice where she'll focus on a variety of services. She's needing assistance with securing collaborators, starting her own practice, and choosing between 2 locations.
In this episode we talk about the necessary steps to get out of your head and just take action, most of the decisions of your business should be based on numbers and not emotion, stand back, run the numbers, and look at it from an objective point of view, that way you'll make smarter business decisions.
Today we'll be talking to Amanda who is a Family Nurse Practitioner, she's currently self-employed working on her practice that she's had for the past 16 years, recently she started a Med Spa as well that's a DBA under her Family Practice. She's needing assistance transitioning her traditional family practice to a direct care primary practice.
In this episode, we touch on a few very important topics from staying on top of your practice finances even if you have a manager to how running a cash practice beats insurance every single time.
In our first double interview, we talked to Jessica and Laura, a couple of psychiatric NP friends who just partnered to open a Mental Health business together that is doing ok. They are needing help on how to grow their business, marketing and how to integrate additional services into their
practice.
In this episode we talk about how important it is for you to be able to pivot, getting married to an idea or service that is not working will only damage your business, you have to make the necessary changes for your practice to succeed.
Today we'll be talking to April who is a Family NP, currently, she's working part-time at an OBGYN office while she works on her telemedicine women's health and HRT that she started about a year ago.
April is needing assistance with marketing, streamlining the services she provides, and optimizing her website to increase her patient volume.
In our conversation we talk about how sometimes it takes a little time to gain momentum in your business, you have all the pieces but they don't quite fit together yet, you need to identify the issues and make the necessary adjustments to get things going.
In today's episode, we'll be talking to Rachel, who is a Family NP who currently works full-time as the manager of a Telemedicine company that focuses on managing care. She started a DPC practice about ten months ago that has slowly turned into more of a weight loss clinic. Rachel is needing help with setting boundaries with her patients, managing her time better, managing her practice, and most importantly how to decide when it's the right time to leave her full-time job.
In this episode we talk about a topic we haven't touched before on the show, worrying about stuff that has not yet happened or that may not even happen at all will just preventing from going forward, a lot of stuff is out of your control but even if it happens you have the knowledge and skill to just pivot and keep going forward. Don't let things out of your control stop you from taking action!
Today we'll be talking to Pam who is a Family NP, she's currently doing part-time wound care while working on her aesthetics practice that she just started. Pam is needing assistance with marketing, streamlining her business, and the best way to integrate weight loss services while improving the practice's finances.
In this episode, we talk about how it sometimes takes some using to have a business, handling the financials and client interaction can seem like a daunting task when you're starting out, it takes time to get used to being an entrepreneur. You just have to be patient and get used to being a business owner.
Today we'll be talking to Kate who is a Family NP, she's currently working at a bariatric medicine practice where she has been for 15 years. She recently started her own weight loss telemedicine practice, she's needing help with marketing, liability insurance, and how to operate and grow her practice.
We come to the conclusion that if you wait to have a perfect plan to start you'll never do it, you just have to get started and figure it out on the way. With a telemed practice staying local can work great and you can find success in one state or one area, don't complicate things at the very beginning of your practice's life.
Today we'll be talking to Rachel who is a Family Nurse Practitioner, she's currently operating her own practice where she focuses on aesthetics, IV infusion, and weight loss. She's needing assistance with structuring her DBAs and her businesses, how to prioritize tasks on her business, and how to utilize a part-time NP better.
In this episode, we talk about the importance of relying on your employees to free up some of your own time, but also, we touch on how small towns can be a gold mine where you have no competition and a big client volume, sometimes you just need to look out for these places.
Today we'll be talking to Alia who is a Family Nurse Practitioner, currently, she's rounding in nursing homes providing neurological services, she's in the process of starting her own Men's Health clinic where she will focus on HRT, weight loss, and fertility management, she's needing help with how to price her services, overcoming analysis paralysis and focusing her attention on the most vital parts of the business creation process.
In our conversation we talked about how useful taking concrete steps is towards starting your practice, signing the lease will definitely give you that push to just get started and overcome analysis paralysis, it'll force you into action and just get started, don't get paralyzed by fear.
Today we'll be talking to Shawn who is a Family Nurse Practitioner, she's currently working PRN in an emergency room but she mostly operates her own concierge Practice where she focuses on basic primary care, sick visits, physicals, basic occupational care, and weight loss. She's needing assistance finding her niche as she's providing a variety of services.
In this episode we talk about the importance of understanding what your patients want, sometimes when you provide many services there'll be one or two of them that are way more successful than the rest, so it is sometimes a good idea to drop some of the other stuff you do and streamline your practice's services on those products that are selling really well. Don't be afraid to rebrand!!
Today we'll be Nadja who is a psych Nurse Practitioner, currently, she's working as a contractor 1 day a week and she has her own Psych hybrid practice where she works 3 days a week, the practice has been open for a year and a half and it's doing good so far. Nadja is needing assistance with marketing and how to scale her practice.
In our conversation we touched up one of the most important steps to growing a practice, letting go of control, you have to delegate work to others in order for you to focus only on income-generating work and growing your business.
Today we'll be talking to Dr. Chris Seitz, who is a partner and CEO of Guardian Medical Direction, his company has partnered with the elite NP for our physician collaboration network to provide actionable and affordable collaboration and directorship for those NPs who need it.
In this special episode, Dr. Seitz answers a lot of our questions regarding collaboration and he sheds light on the role the Boards of Nursing have and how they're really there to help and not to obstacle NP-owned and operated practices.
In this episode we'll be talking to Stacey, who is both a Psych and Family NP, currently, she manages her own 4 businesses, which include an online tele-pysch clinic and a weight loss telemedicine clinic as well as brick-and-mortar psych and weight loss practices. She's needing assistance consolidating her practices, automating tasks, and scaling her businesses.
In our conversation we talk about the importance of putting your time and effort into income-generating work over busy work, prioritizing tasks it's the way to success which sometimes mean focusing on one of your business instead of several of them so you're not spread too thin.
Today we'll be talking to Jeff who is a Family Nurse Practitioner, he currently works at a mobile wound care clinic, and he's just started a mobile urgent care clinic that could be doing better. Jeff is needing assistance on how to better market the practice and bring more patients in.
In this episode we get a case we haven't had before on the show, it is that sometimes your first business it's not going to be successful but that doesn't mean it's the end, you'll come out of that experience wiser, and armed with more knowledge to better face the challenges of your next business. When your practice or business doesn't take off it's not a failure, you only fail if you stop trying and quit altogether.
Today we'll be talking to Christine who is Family Nurse Practitioner, she currently operates a concierge wellness practice that is growing at a steady rate, however, Christine it's having problems staying organized, she's looking for help on how to grow her practice, which services she should focus on and staying organized.
In our talk we get to a point we've mentioned a few times before, when your practice it's in its growing stages it's always a good idea to hire a new employee that can help you reduce the load and take care of the busy work while you put your attention and energy into income generating work and growing your practice.
In this episode, we'll be talking to Kaleena who is a family nurse practitioner, Kaleeena owns a Breastfeeding and lactation clinic that is doing fairly well, she's needing assistance on how to take her practice to the next level as well as how to open a totally different clinic, a Men's Health an HRT clinic.
What we get out of this conversation is that you shouldn't let one small thing stop you from starting a business, you only need to take the first step and once you do it everything else will come on its own, and very soon you'll have a fully operational business.
Today we'll be interviewing Erica D, A Family Nurse Practitioner who works at a critical access hospital doing primary care and emergency medicine, Erica is also the owner and operator of the blog Th Burned-out Nurse Practitioner as well as the Founder of the NP Charting School where she provides weekly articles with important tips on how to prevent burnout as well as a variety of courses for the NP community.
In this special successful NP interview episode, we discuss burnout, how it affects Nurse Practitioners and medical personnel in general, and a few very useful suggestions on how to prevent and overcome burnout.
To learn more about Erica and tips on how to handle burnout visit her at the following links:
The Burned-out Nurse Practitioner: https://burnedoutnp.com/
The Nurse Practitioner Charting School: https://npchartingschool.com/
The Burned-out NP Facebook Group: https://www.facebook.com/groups/1096127134173421/
Access to a free list of smart phrases for NPs: https://smart.burnedoutnp.com/
In this episode, we'll be talking with Jackie who is a Family Nurse Practitioner, she has been operating her own Wellness practice where she focuses on aesthetics, weight loss, and hormone replacement therapy, she has found great success and is now experiencing growing pains with her business, she's needing assistance on how to take her practice to the next level.
In this episode we talk about the necessary steps to keep growing a successful business, the importance of delegating work, creating systems, and managing and reinvesting your money as key elements of growth and success.
In this episode we'll be talking to Kristen, a dual-certified family and psych Nurse Practitioner, she's currently working full-time in her own practice, the revenue of the practice has been stagnant of late and Kisten is struggling with growing her business, she's looking for help on how to market the practice better and increase the patient volume.
In this episode we learn that figuring out what the biggest income sources of your business are is key, so you can increase the long time value you provide to get the loyalty and health of your patients, we also touch on redundancy and how creating different income sources not only gives you more wealth but more freedom.
Today we'll be talking to Jacqueline who is a Family Nurse Practitioner, she's currently working full-time as a hospice Nurse Practitioner, about two years ago she started an acute care office focusing on mildly urgent care needs, and she's looking to expand her services and start offering men's health under a DBA to expand her services and increase the practice's revenue.
In this episode we talk about the importance of keeping things simple, you don't need to complicate the process and should only focus on the most essential things, bringing in patients and giving them great care.
Today we'll be talking to Jessica who is a Family Nurse Practitioner, she's currently starting her own practice but is dealing with some non-compete issues with her previous employer, she's needing assistance on how to work through this situation as well as deciding which services she could offer on her practice.
One thing we learn in this episode it's that you must always be sure you understand the clauses and limitations when signing a non-compete especially when you're a new grad without a lot of experience or if you have the goal of opening your own practice down the line
Today we'll be talking to Connie, who is an adult Nurse Practitioner, right now she works full-time in a hospital-based system doing pain management. She started her own wellness practice where she focuses on hormone replacement therapy, weight loss, and peptides. She currently needs assistance balancing her time between her full-time job, family, and side business.
What we learn in this episode it's that reinvesting your practice's earnings back into the business it's the best way to grow, it's not only fiscally beneficial but the rewards in freedom and extra time you get by scaling up and bringing more people to work for you it's the way to go.
Today we'll be talking to Stacey who is a Family Nurse Practitioner. She's currently operating a wellness and health spa and she's also working on a new business idea where she helps health providers fight burnout by using a mix of eastern and western medicine together. She's needing assistance on how to grow and expand this burnout and healthcare focussed business.
In our talk we come to the conclusion that in this type of business patience and perseverance are your best tool and putting the word out about what you do is essential for success. You have to be ok with rejection as it only takes one yes to make it happen.
Today we'll be talking to Francis, who is a family Nurse Practitioner, she currently works full-time at an urgent care and recently started her own weight loss telemedicine practice that is doing ok, she needs help with marketing her practice so it is more easily found by patients, additionally, she needs guidance on how to expand her services to also include HRT, with the goal of increasing the practice's revenue.
In this episode we learn that you don't need to spend a huge amount to start a business, sometimes a small investment and a lot of hard work are all you need to get going and that reinvesting a part of your earnings into marketing the business it's the best way to reach new clients and grow the practice even more.
Today we'll be talking to Bridgette who is a Famly Nurse Practitioner, currently, she owns her own part-time weight loss virtual practice, while she also works in a telemed HRT practice. She is also about to open her own clinical research company. She could be doing better but she's going through a non-compete battle that's stalling her entrepreneurial journey.
We learn that making a thorough revision before signing a contract when starting a new job is very important and that in some cases having the assistance of a lawyer is a good idea so you're not limited by employers' scummy practices.
Today we have a new follow-up episode, Sam to whom we spoke on episode 23 comes back to talk about her Pediatric Dermatology Practice. Sam is needing assistance implementing an asynchronous telemedicine platform as well as some guidance on marketing the practice so it grows even more than it has done already.
In this episode, we reinforce the importance of marketing and how vital it is for a Telemedicine practice so it can reach new clients regardless of their location or how far they're from you.
Today we have a different episode, in this special chapter the host Justin Allan, talks to you directly about a very important topic; the 4 pillars of financial independence: Income generation, investing, lowering expenses, and tax reduction strategies.
In this episode, we'll learn that the basis for Financial independence and wealth building is having your own business which is not only the start to build the 4 pillars but to personal freedom as well
Today we'll be talking to Siwi, who is a Family Nurse Practitioner, currently, she's working as a bedside nurse but she just graduated from Nurse Practitioner school, she's looking for guidance to make a decision between if she should take a job, start her own practice or do both.
Hearing of Siwi's unique situation we come to the conclusion that you need to look at what's in front of you, if you have a great opportunity put before you, you have to take it, good opportunities don't come very often.
Today we have Crystal back for our first follow-up episode, since we last spoke her weight loss practice has exploded in growth and she has successfully implemented new services like hormone replacement therapy, she's experiencing growing pains and needs assistance hiring employees and with restructuring her payment model so it generates more revenue.
In our conversation with Crystals, we learn that the key to reaching the next level is always having growth on your mind, delegating work, and having systems in place to ensure you're always working on your business and not in it
Today we'll be talking to Kim, who is a family Nurse Practitioner. She's working full-time on her own aesthetics practice and she's needing assistance in growing and scaling her business as she expands a second location.
We learn that in order to scale your business, you have to be comfortable delegating work to others and reinvesting money back into your practice. Growing a practice also means learning to trust and give the work to other people so you can focus on income-generation tasks for your business.
Today we will be talking to Molly who is a dual-certified family and Pysch Nurse Practitioner. Currently, she is working part-time in a large nationwide telepsych practice, but she's wanting to start her own telehealth business. She’s needing assistance on where to start in terms of getting the business up and running and how to navigate her situation with part-time work and a new start-up.
We talk about how there’s no reason why you need to complicate starting a business, you need to keep things simple, start from the bottom and work your way up as you learn how to prioritize what is more important and avoid analysis paralysis.
Today we will be talking to Love who recently graduated with her acute care Nurse Practitioner degree. She is about to take her boards and already has two employment offers on the table and she basically needs guidance on how to navigate the beginning of her career deciding between employment vs. starting her own practice or doing both.
We come to the conclusion that as a new grad, it is best to secure employment, pay down your debts, and create an emergency fund as these are the best bases to eventually build a practice later in life.
Today we talk to Tracie, who is a double certified family and psychiatric Nurse Practitioner, she just recently opened a part-time psych clinic and has been struggling with growth and management of the practices' booking, as well as the bad performance of a past employee that affected the practice financially, she's needing assistance with marketing and growing the practice to the point where she can do it in a full-time basis.
In our conversation we learn that giving power over your income generation to another person is never a good idea, you must always be redundant and have knowledge and control over all of the aspects of your practice.
Today we talk to Frank, who is a family Nurse Practitioner, he's currently working in an urgent care setting but he's looking to diversify his career. In this episode, Frank tells us about his mission of bringing awareness to mental health problems in the NP profession and the healthcare system in general. We discover that the path to mental health and business success it's not a straight one but taking care of yourself physically and mentally and having an end goal will keep you focused and lead you to your destination.
Hello everyone, today we'll be talking to Eifoma, whose both a family and psych nurse practitioner. For the past year, she has worked on her wellness practice where she focuses on weight loss and hormone replacement therapy. She needs help developing an efficient marketing strategy and a plan to grow her business ahead of the start of California as a full practice authority. We learn that you need to have one true focus for your services that serve as the foundation for building up your practice.
Today we will be talking to Melissa, who is a family nurse practitioner. She owns her own clinic where she focuses on integrative and functional medicine, as well as providing hormone replacement therapy services and general primary care. Melissa is looking for help on how to improve the efficiency and organization within her practice's processes with the ultimate goal of increasing revenue. We learn that bringing in help and delegating work is of great help and that making small changes to processes without complicating stuff can take your practice to the next level.
Today we will be talking to Noreen who is an adult nurse practitioner. She recently quit her fulltime job so she could focus on her IV infusion practice. She is wanting to expand her practice by offering a variety of new services so she can increase her practices revenue. She needs assistance with marketing, getting more patients through the door, and what services she should add to her practice to help it grow.
Today we will be talking to Graig who is a nurse practitioner that owns multiple successful urgent cares. He is in the start up phase of opening another urgent care and a medspa. We discuss how he built multiple successful businesses and how he has developed a mindset of abundance. We cover a variety of valuable business pearls and talk about the importance of being okay with taking risks as that is what we both had to do to develop million dollar businesses!
Today we will be talking to Patrick who is a family nurse practitioner. Currently he works part-time as a hospitalist and started a men’s health clinic about 2 years ago. He has experienced significant growth over the past year as his practice has reached the $100,000 a month in revenue mark. He is needing assistance with growing his practice, developing systems, hiring staff, and learning how to delegate work to others. We discover that it is best to deliver services that are not available in your area, why you need to hire employees to grow, and how to build a practice that works for you!
Today we will be talking to Andy who is a nurse practitioner that has recently gone all in on his wellness practice. He is focused predominately on men’s health and aesthetics. His practice has been up and running for about a year and it is doing well. He is needing assistance with marketing, what additional services to integrate into his practice, and how to develop better subscription programs. We discover that he is on the cusp of growing his practice substantially and why it is important to focus on the most profitable services vs. what you started with.
Today we will be talking to Kelly who is an adult nurse practitioner. Currently she is working critical care in a hospital but is wanting to start her own practice. She is wanting to focus on functional medicine and to start a comprehensive wellness practice where she will also be offering hormone replacement therapy, weight loss, peptides, and aesthetics. She is needing validation that her business idea is a good one and assistance on how to get started building a profitable practice.
Today we will be talking to Ashley who is a family nurse practitioner. Currently she is working at a primary care office that also provides wellness services. She is wanting to start her own thyroid optimization and weight loss clinic delivering it via telemedicine. She is needing assistance turning her idea into a reality. We talk about how to build a successful telemedicine business and why marketing is so important when delivering care digitally.
Today we will be talking to Jenn who is a family nurse practitioner. Currently she is working as a cardiology nurse practitioner but is going to be leaving her job soon to focus on her business. She started an aesthetics practice 2 years ago and also recently started a weight loss practice. She is needing assistance on growing her practice and getting it from being just mediocre to a stellar practice. We discover that you need to utilize the resources that are right in front of you vs. reinventing the wheel. Additionally, we discuss how the nurse practitioner entrepreneur should focus on incoming generating activities to accelerate their practices growth.
Today we will be talking to Jennifer who is a family nurse practitioner working as a hospitalist. She is wanting to escape the rat race and start her own business. She wants to start a part-time IV-infusion clinic but also wants to add additional services to her practice as it grows. She needs help overcoming her initial fears of starting her business and the innerworkings of how to get started. We discover that she is giving her time, her life, and her soul to her employer who could care less about her. We discuss how it is critically important to begin funneling that time and energy into your business and your own goals instead.
Today we will be talking to Erin who is a family nurse practitioner that owns a successful anti-aging clinic. She provides a multitude of services including peptides, hormone replacement therapy, and aesthetics. She is needing assistance on staying motivated, growing her business, and how to develop relationships with other successful entrepreneurs. We talk about strategies on how to grow her business, develop passive income streams, and how to prioritize what is important in your business so it can grow and work for you vs. you working for it!
Today we will be talking to Sean who is a chiropractor and recently became a family nurse practitioner. He has been operating a chiropractic office for the last 14 years and became a nurse practitioner so he could add additional services to his practice. He is needing assistance with developing the cash service line of his practice and wants to integrate men’s health, IV infusion, and weight loss services into his established practice. We discover that a business is never a “set it and leave it” type of activity. We discuss about how you must always be working ON your business and develop a mindset of growth which requires you to never be content with your business.
Today we will be talking to Nick who is a family and acute care nurse practitioner. Currently he is working full-time at an urgent care. He recently started a concierge wellness practice but is needing help obtaining more patients. We discuss various marketing strategies and how to improve the workflow of his practice. What we find out is that he just needs to make a few small changes to his established practice to increase patient volume. We figure out what the “hole” is in his business and discuss how to how to fill and fix it so he can build a profitable and successful practice.
Today we will be talking to Sam who is a pediatric nurse practitioner. Currently she is working in multiple settings but recently started a side hustle focused on mobile pediatric dermatology. She is needing assistance on developing this hybrid telemed/mobile practice including content creation, marketing, and how to be efficient with mobile visits. We discuss the importance of organic traffic and SEO and how it is critically important for you to make it as easy as possible for patients to find your practice!
Today we will be talking to Erica who is a family nurse practitioner. Currently she works hospice and also teaches part-time. She started an aesthetics practice recently and is in talks to partner with other practices. She is needing assistance on how to navigate partnerships and how to grow her business. This is an interesting episode as the first half of the episode was with her prior to the partnership meeting and we followed up 4 weeks later to finish the episode! We discover that partnerships that do not value your worth are bad news. Additionally, she discovers that starting a practice is a roller coaster of emotions and events, but if you continue to push forward, you can succeed!
Today we will be talking to Chris who is a family nurse practitioner. Currently he is working as a travel RN as he is making a great income doing this on the side. He recently started a men’s health practice and while it is doing well overall, he is wanting to grow his practice and to integrate more services into it. We discover that it does not take thousands of patients to have a profitable side hustle and that if you can create a practice with just 100 patients, you will have a profitable practice. But if you want to grow past that, it takes a different approach.
Today we will be talking to Shanda who is an adult nurse practitioner. She is currently working full-time in a cardiology office and also owns a part-time opioid addiction practice. She recently started a medical cannabis clinic and is now in entrepreneurial mode and is looking to open a new weight loss clinic to add to her “business list.” We discuss how to prioritize tasks in her business and how to focus on income generation. Her goal is financial independence and through building multiple income sources she will get there in no time!
Today we will be talking to Brad who is a family nurse practitioner. Currently he is working full time in an urgent care setting and doing part-time medical cannabis evaluations but is wanting to start a niche side practice of his own. He is thinking he would like to start an IV infusion clinic as there are a lot of outdoor enthusiasts in his area, but he is doing medical cannabis evaluations on the side working for someone else, so why reinvent the wheel? We discuss how he should focus on what he already knows and capitalize it to the max. He is also having difficulties getting ahead financially in his life and we cover how living above your means is the worst thing you can do if you are wanting to reach financial freedom as a nurse practitioner
Today we will be talking to Monica who operates her own telemedicine practice doing primary care and hormone replacement therapy. Additionally, she does aesthetics one day a week on the side to diversify her income. She is having trouble shifting her mindset from being an employee to a business owner. Shifting into the correct mindset is absolutely critical when becoming a successful entrepreneur. We talk about strategies on how to develop an entrepreneurial mindset and how to work ON your business vs. IN your business.
Today we will be talking to Stacy who is a psych nurse practitioner that is on the path to financial freedom. She is working an amazing job earning a very healthy salary. She is wanting to open side a side hustle to stack on top of her salary so she can accelerate her financial position. We discuss how she can leverage her position and her knowledge to build a financial fortress that will put her into a position where she could easily retire in 5-10 years. We also discuss how she can now take her foot off the peddle some so she can begin enjoying the money she is making because she has worked so hard over the past 20 years.
Today we will be talking to Amanda who operates a successful functional medicine practice where she is also offering aesthetic services. Her practice is doing amazingly well, but she lacks free time. We find out that she is working more IN her business vs. working ON her business. While she is making an amazing income in a short amount of time, she has done so by sacrificing a lot of her free time. We discover that she needs to learn how to delegate tasks to others and how to develop systems so she can develop a strong passive income that will set her free. Amanda is an AMAZING nurse practitioner entrepreneur and for any aspiring nurse practitioner out there that needs an aspiring story, you seriously need to listen to this episode as it is full of so many amazing pearls!
Today we will be talking to Mindy who is currently working full time in a family medical practice. She recently started a side hustle providing women’s health services and hormone replacement therapy. Business has been on the slow side, and she is having difficulty gaining traction in her new practice as she continues to work full-time. She is needing assistance with marketing but more importantly, she is needing help finding her focus and niche. We discuss how to stay focused and how to build out a practice with a specific focus.
Today we will be interviewing Cassie Lane who operates a successful aesthetics practice. We discuss our struggles and triumps of starting our own business and how it is one of the most freeing accomplishments anyone can achieve. She started her business following the steps in The Elite NP Model: working part-time and starting a part-time side hustle. Cassie talks about how she started her aesthetics practice and how she has gone all in to grow it to its full potential. We discuss how starting a business is just a small risk, but the potential return can be unlimited.
Today we will be talking to Traci who currently operates a mental health practice but is wanting to expand into a larger telemedicine practice where she treats nurses in need of mental health services. She is wanting assistance with the process of building a large telemedicine practice that connects nurses in need to psychiatric nurse practitioners. She has identified a specific target market where she is going to provide a specific service to which means she will succeed. We create a plan to help her turn this vision into a realty and cover the processes necessary to get there.
Today we will be talking to Dianne who is a family and psych nurse practitioner. She is working fulltime at a telepsych practice and is in the process of starting her own practice. She is needing assistance managing her time during the start up process and how to grow her practice the correct way from the start. Dianne has all the resources she needs to start her practice but we find out that procrastination, analysis paralysis, and issues prioritizing tasks during the start up process are what’s preventing her from getting started.
Today we will be talking to Laura who is a nurse practitioner that recently started an IV hydration business approximately 6 months ago. She decided to quit her full-time job to plunge 100% into her part-time practice. She is needing assistance with growing her practice so she can eventually replace the salary she had in her previous job. One of the most important aspects of this episode is that we talk about the need to take a risk to get a successful business up and running.
Today we will be talking to Michelle who is interested in starting a wellness practice providing hormone replacement therapy and weight loss services. She is wanting to start this as a part-time practice while maintaining her part-time job. She has an amazing opportunity as she has little competition, but she is suffering from analysis paralysis and believes she needs to be 100% ready to finally open the doors. We discuss how you will never be 100% ready to start a business and that it is okay to only be 70% ready to get going in addition to creating a plan to get started.
Today we will be talking to Tracie who is a family nurse practitioner and is working part-time in the ER while also teaching full-time. She is wanting to start her own part-time practice but is lacking direction on where to start and what she wants to do. She is suffering from analysis paralysis and needs help as she is at a standstill. We end up creating a plan on how to break free from the paralysis so she can get her practice up and running, which will bring her one step closer to financial freedom.
Today we will be talking to Susan who is a nurse practitioner that recently got off disability and is now wanting to get back into practice but on her terms! Susan is interested in starting a women's health clinic focused on hormone replacement therapy and weight loss. She is wanting to start this as a small part-time practice at first and allow it to grow organically. We go over the process of getting this part-time practice off the ground and Susan leaves the call empowered to get started so she can shape her own professional trajectory.
Today we will be speaking to Bumni who is a nurse practitioner that currently owns a primary care practice. She is wanting to grow her practice as it has been on the slow side over the past year. She is needing assistance with marketing her practice as her patient volume has not been increasing in any significant fashion. She is also needing help with integrating additional services lines into her practice to increase her revenue. We find out that the biggest issue Bumni is having in her business is that she has not adequately identified her target market, which is decreasing her practices marketing effectiveness.
Today we will be talking to Kiawana who is a family nurse practitioner that started a wellness mobile side practice that she recently transitioned to a brick-and-mortar practice. Kiawana has also been working full time at a primary care practice during this process. She is looking for assistance on how to get her brick-and-mortar business off the ground correctly and wants to know what NOT TO DO. She is needing help with marketing and staffing her practice, so it succeeds. We conclude that investing back into your business is critically important for its growth and that you need to learn how to delegate tasks appropriately if you truly want to build a high revenue practice.
Today we will be talking to Rita who is needing assistance picking a niche idea for her side business and overcoming the fear of diving in. Rita is interested in starting a men’s health and/or wellness practice but is unsure if it is a good idea in her area. She thinks certain services are saturated in her area but is not confident enough that the services she wants to provide will do well. She has limiting beliefs about herself and is also having outside influences preventing her from venturing on her own. We go over her ideas and I provide her advice on how she should navigate her particular situation.
Today we will be talking to Crystal who recently started a weight loss and hormone replacement therapy clinic after realizing she was making others rich instead of herself. She is currently going through the process of building her practice and obtaining new patients. She is having issues with obtaining new patients through her marketing efforts. Her advertising budget is low and she believes this is the issue holding her back. We discuss various strategies on how to grow her practice and most importantly of all, we cover the realistic expectations of the growth of a part-time business.
Today we will be talking to Veronica who is a nurse practitioner located in Maryland. She operates a mobile practice where she is predominately seeing home bound Medicare patients. She is only profiting $700 a week after 5 years and is working her tail off. She is needing help becoming more efficient with charting and is looking to increase her businesses revenue. By the end of the episode, a plan is developed to integrate more services into her practice which will hopefully improve her bottom line!
Today we will be talking to Shawnna who is looking to start a small men's health side business while continuing to work full time. She is needing assistance with the innerworkings of the practice, marketing, and overcoming the fear of providing treatments that are considered "off label."
Today we will be talking with Melynda who is a nurse practitioner that has started a wellness practice. She is needing assistance narrowing down her focus and scaling her practice. In this episode, Melynda and I go over her current business and she ends up with a surprise recommendation on what she should focus on.