The Business of Data podcast series with James McCarthy, CMO, Exonar
Having worked in the tech industry for over 25 years, James is fascinated by the impact that technology, and particularly data, has on organisations and the people they serve. In this podcast series, James talks to industry experts about how data can be used the improve the world we live in as well as the risks and moral challenges inherent init when it comes to consumer privacy and security.
In this episode, we're tackling the fascinating subject of social insight and social listening. Everyone knows how big a part social media plays in the lives of consumers. After a series of data breaches and the likes of the Facebook and Cambridge Analytica scandal in 2018, any use of consumer data by companies can be perceived as a bad thing. We talk about whether social insight, gathered from billions of people's public rants on social media is a force for good, and how it can help organisations stay relevant and in touch with the views of society.
In today's episode, I'll be chatting with Steve Scrace, a Privacy expert from an organisation called "In the Know". I'm going to be asking Steve two important questions - why is it that people don't behave as if they care about their data privacy, and how do we change that?
Today's episode is a slightly more technical conversation with Hemant Patil, a speaker, writer and advisor to FTSE 500 leaders in the area of "The Cloud". We talk about how the concept of "The Cloud" is moving on, how data will end up being the differentiator, but can also cause real challenges in cloud deployments. Finally we talk about how with a new breed of Chief Data Officer will lead this focus on data, for the benefit of consumers.
In this episode we catch up with Pragasen Morgan, a Partner within EY's Data Governance practice. Pragasen spends every day in the boardrooms of some of the world's most interesting brands and he now heralds the "death of data governance", while presenting us a much better alternative that's being addressed by some of the world's leading brands. We talk about what's wrong with traditional data governance, how it can be replaced, why that's important.
In today’s episode, James talks to data security experts Julie Evans and Gareth Tranter, who shed some light on the concept of ‘zero trust’ in data security. According to a report in the US about three quarters of organisations plan to implement zero trust strategies in 2020. But only half have confidence to apply it. So, what does this concept mean to organisations and why is it so hard to implement?
Tune in to find out.