Entrepreneurship Simplified: Recent Episodes

Nour Boustani

On this channel, I will teach how to become a small business entrepreneur.

I will focus primarily on simplified entrepreneurship and how to start, market, and brand a small business on a limited and tight budget.

I will try my best to keep the content of this channel practical, minimal, and honest.

I created this channel after my frustration with the dishonest content around business and marketing on the internet.

My aim out of this channel is to give you the freedom and power to improve your financial outcome and create opportunities for yourself and the people you care about the most. Support this podcast: https://anchor.fm/nour-boustani/support

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Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Optimizing your life for success isn’t a simple task. Most people fall into the trap of following other people’s random advice rather than taking the time to think about their personal goals and what they want to achieve in life.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Building trust with your customer is the best strategy for building a lifetime relationship with your clients and increasing the profit of your business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Most starting entrepreneurs and business owners believe that being smart and fast is the best advice to become a successful entrepreneur, however, this isn't the case in many scenarios. Check out the video as I explain the most critical tips to succeed as an entrepreneur and business owner.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Most starting entrepreneurs and experts make no to little or no money because they compete on price rather than offering the customer higher value and charging a higher price.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Entrepreneurs see the world differently from other people. They look for problems and frustrations and try to find solutions that deliver value to the marketplace.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Finding the right business model to work from home can be difficult if you are new to the business. In this video, I will tell you about four different business models you can leverage to work from home.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Most entrepreneurs and business owners act from a place of desperation when they try to work with new clients, they tend to over promise which cause the client to overestimate the delivery of the service on another hand because the entrepreneur operates a small business they don’t have the resources, skills, and knowledge to deliver as they promised which in return will cause them to lose the client.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

I usually get asked a lot about which business is the most profitable, well… the matter of the fact is that all businesses can be profitable or not profitable and that highly depends on how the entrepreneur manages their business and how they build a profitable brand rather than competing on price, which all affect the bottom of their business and drive them out of profitability.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Most people focus on process rather than keeping their eyes on results. Processes are critical yet they don’t matter a lot when it comes to the bottom line of your business. The process might differ and vary they might work or they might fail but when you keep your focus on results you become more flexible with your process.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Every person deserves the opportunity to get a second chance of success regardless of where they live or their life situation.

Most starting entrepreneurs give up on their idea and dreams because they don’t get to find the support and help they need to kick-start and run their business and that’s why they fail.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Building a personal brand isn’t what most people think. It’s not about your profile picture or Instagram feed. Personal branding is about becoming an expert in a key area that solves a customer's problem then becoming the authority on that topic and communicating your expertise with your audience consistently.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

- Profitable Business Models for Small Business Entrepreneurs:http://bit.ly/BusinessModelsCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How to Build and Scale a Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Building a profitable business isn’t an easy task. Most starting entrepreneurs get excited about making sales or when it comes to the idea of building six or seven figures stores. However, they entirely dismiss the focal point of their business profitability.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Making your brand likable to your customers should be your priority as a small business entrepreneur.

A small business owner can find multiple methods to increase the likability of their brands, attract new customers and drive customers’ loyalty.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Starting and operating a small business requires consistent effort and attention from the entrepreneurs. This situation will cause burnout and wanting to give up on the entire project.

In this video, we will talk about different approaches to how to manage business burnout. I will teach you methods to consistently improve and work on your business without the feeling of being burnt out.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Marketing and advertising your small business can be. challenging task. Most starting entrepreneurs get frustrated with advertising for their small businesses. They have no clear strategy of how to advertise profitably and attract the right customers to make a sale.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Getting into business can be extremely difficult, maintaining your business will be more difficult.

Sometimes your business doesn’t work out or provides the financial rewards you are looking for, so the crucial question is, should you give up on your business, or should you keep going?

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Being on camera can be a scary thing. Most people fear it because others might judge their looks, style, accent, and expertise.

In this episode, we will talk about a few points for developing the right mindset for being in front of the camera and presenting your content effectively to your audience.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Most starting entrepreneurs get into the habit of starting projects without taking the effort to finish the project. They jump from one idea to another, falling for shiny objects.

This attitude will get the entrepreneur no results in the long run and cause them to give up early on their projects.

This episode will talk about how to get rid of the shiny objects syndrome and get results when starting and building your small online business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

"Price is what you pay, value is what you get" Warren buffet

In this episode, we will explain the differences between value and price. I will teach you how you can package your product appealingly that gives your customers so much value when it comes to buying your product.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Many freelancers and starting entrepreneurs get stuck with a specific amount of income without being able to increase their revenue.

The reason for this frustration is psychological rather than a problem of the market.

To make more money you have to solve bigger problems and that will require you to learn a different set of skills for problem-solving you also need to work for bigger clients, increase your marketing effort and expand your product line.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

View Details

Want to start, improve, or scale your small business? Check out my Udemy courses.

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Many starting entrepreneurs make the mistake of trying to become everything rather than focus on specific skills that drive results toward their business.

This is one of the most dangerous zones an entrepreneur can be stuck within, knowing a little about a lot of things but having no deep expertise in one specific field.

In this episode, we will talk about how you can as a small business entrepreneur, develop a broad knowledge base about multiple areas of your business while having a deep of expertise in a major area of your business such as marketing, sales, operation, and management.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Some starting entrepreneurs lack the essential entrepreneurship skills, to create valuable solutions and market them to the customer. Therefore, they try to cheat their way in to make a sale, not knowing that this strategy will burn their brand reputation to the ground and cause them to lose their customers' trust.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Should I pay my employees more money to motivate them? That is a question I question get most of the time from starting entrepreneurs and business students.

Is paying employees the right method and would that approach make you profitable as a small business? Listen to this episode find out.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • How To Build And Scale A Profitable Small Business Brand Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Most inexperienced entrepreneurs and marketers get little results with marketing because they follow fake gurus that make things up and adapt to a tactical mindset rather than being strategic.

In this episode, I clarify and clean things out for you so you can get more tangible results with your small business marketing.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Most beginners complain clients give them headaches when dealing with projects, never realizing that the clients are the one who puts the food on their table. In this episode, we will talk about how to develop the right mindset for dealing with your customers' demands without being frustrated or overwhelmed.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

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Most starting entrepreneurs face the reality of falling projects or their business idea. However, at some point, they have to face the reality of the ugly truth and get back on the right track.

In this episode, we will talk about a few methods of how you can fix your small business and make it work rather than giving it up altogether.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Many starting entrepreneurs and Youtubers try to run around in circles for presenting their products and ideas rather than hitting straight to the point. In this episode, we will talk about few methods of how you could sharpen your message and communicate clearly to your audience and customers.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Dealing with bad customer reviews can frustrate many small business entrepreneurs, especially at the beginning stages of this business. In this episode, we will explore different methods of how you can deal with bad customers reviews without devaluing the integrity and image of your brand.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Small businesses fail for so many reasons, some are because of the entrepreneur and others because of the market. Regardless of what the reasons are, an entrepreneur should always have the right mindset to deal with business failure and get back on their feet.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube

Listen to entrepreneurship simplified on a podcast:

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Most starting entrepreneurs and marketers cannot make sales because they fail to fine-tune their marketing pitch to fit a specific group of customers' wants and what they like to hear. In this episode we will talk about some tactics of you can adjust your marketing copy and pitch to motivate customers into buying your products.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Most starting entrepreneurs overcomplicate marketing their small businesses. They get lost in the tools and tactics rather than developing a solid strategy for promoting their brand.

In this episode, we will talk about what matters the most for marketing a small business on a limited budget.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Powerful Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube

Listen to entrepreneurship simplified on a podcast:

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Support this podcast: https://anchor.fm/nour-boustani/support

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Branding is one of the biggest lies business leverage to sell more items at high price points to more customers. In this episode, we will talk about branding and how to leverage it to sell goods and services at a premium price.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Simplified Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Simplified Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Fundamentals Simplified Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Advance Branding Simplified For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Most starting entrepreneurs can't make sales for many reasons some are because they don't have any proof around their brand or they rush way too fast into the selling process. In this episode, we will discuss these factors and learn how to fix them, and make our first sale.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Advance Branding For Small Business Course: http://bit.ly/AdvancedBrandingCourse

Join me on YouTube: http://bit.ly/NourBYouTube


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Finding and creating valuable content for your YouTube channel can be challenging to most small business entrepreneurs and professionals. In this episode, we will talk about a few strategies for creating valuable content for your audience.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Advance Branding For Small Business Course: http://bit.ly/NourAdvancedBranding

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Should an entrepreneur take investors' money, or should they bootstrap the business with as little money as possible, each strategy has its difficulties and that what we will discuss in this episode.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

  • Advance Branding For Small Business Course: http://bit.ly/NourAdvancedBranding

Join me on YouTube: http://bit.ly/NourBYouTube


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Most people believe that getting employed and paid by the hour is the only way to making money. In this episode, we will discover few methods of how you can generate an income by practicing business and making a transaction rather than looking for a job.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Scaling a small business is one of the most challenging tasks for small business entrepreneurs and business owners because things can get out of control pretty quickly.

In this episode, we will cover few strategies of how you can scale your business and grow it to the next level.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Advanced Branding For Small Businesses Course: http://bit.ly/AdvancedBrandingCourse

  • Small Business Branding Fundamentals Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Most people are afraid of starting a business for the fear of failing in business, however, realize that the goal of starting a business is to take a calculated risk and if it works, you win big and if it fails; you lose small.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Are small business owners entrepreneurs and what is the difference between a business owner and an entrepreneur and does it really matter to the business bottom line? That's what we are going to talk about in this episode.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Many starting entrepreneurs fear starting a business because they worry about what others might think of their idea, however, as an entrepreneur. Understand that most people will judge you regardless of whatever you do and you shouldn't give up on your dream just because you fear a bunch of losers' judgment.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Many starting entrepreneurs get into business for the wrong reason, some just to make money, get famous or buy the car they want or get the partner they desire. However, what happens if you get what you want and you become not motivated anymore?

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube

Listen to entrepreneurship simplified on a podcast:

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Support this podcast: https://anchor.fm/nour-boustani/support

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Many starting entrepreneurs make the mistake of overstressing their employees and team members in order to enrich themselves and get prospered instead of taking care of their staff and providing the best environment possible.

This will not only make the employee feel stressed out but also make them distrust the entrepreneur and probably give up to find a better work opportunity with a more meaningful purpose.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Many starting entrepreneurs throw money at every business problem rather than become problem solvers and allow time to resolve the issue, and in most scenarios money seems to be not the right solution for their problem.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

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Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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So many starting entrepreneurs lose a customer because they choose to produce a cheap product or deliver horrible and unfriendly customer service, this will not only waste tons of supply chain resources besides the entrepreneur's effort but will also put the business at the risk to diminish.

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Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Support this podcast: https://anchor.fm/nour-boustani/support

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One of the most critical points for small business efficiency and survival is the ability to optimize their business for customers' value and productivity and eliminate or minimize everything else that doesn't make a difference for the business or the customer.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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So many starting entrepreneurs overcomplicate the process of their business and sales process to a point the customer doesn't get the message of the entrepreneur and refuses to do business with them.

In this episode, we will talk about how you can simplify your message to better connect with your customers and engage with them.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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If you want to get into business, then you got to think big and think for the long-term rather than scarifying your business integrity for a small short-term profit.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Perfectionism is one of the most reasons most entrepreneurs fail at starting a business. An entrepreneur needs to realize that delivering consistent results is more important than being a perfectionist.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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One of the scariest feelings for starting entrepreneurs is the fear of being looked at as a fraud business person. And that for the reason is that they think they are good enough or hold certificates to look credible enough.

In this episode, we will talk about how to solve this common fear and problem and arm you with the right mindset to starting your small business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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In this episode, we will simplify the process of entrepreneurship and focus on what matters the most to start your small business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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In this episode, we will talk about different methods of how a small business markets its products and solution to customers.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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In this episode, we will talk about how you can distribute your product to a customer and make a sale.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Oops, it seems that I messed up. At 0:44, I was supposed to say "if your business is online". Sorry! :)

Building trust with your customer matters the most for selling your product when you are an offline business customers can visit your stores and check out your product and service however when your business goes online now the rule of games changes and you need to invest in building trust with the customer.

In this episode, I will teach you a few steps you take to build trust with your customers and make your first sales.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube: http://bit.ly/NourBYouTube


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Becoming a niche expert should be the major priority for any starting entrepreneur who wants to gain customers' trust and become the authority and go-to reference in the marketplace.

In this episode we will talk about the importance of niching down your skills, understanding your customers' frustrations on a deeper level, and how you can become the expert on your topic.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

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  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Fundamentals Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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For a customer to buy your solution, you need first to answer objections and concerns that the customer might develop or have the wrong understanding about your solution, it's during this last step the customer will decide whether to buy your product or ignore it.

In this episode, we will talk about the eighth step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

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Support this podcast: https://anchor.fm/nour-boustani/support

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To make the customer buy your product instead of your competitor's solution, you need to show the value of your product in contrast to the competitors' offer.  

In this episode, we will talk about the seventh step of how you can pitch your product to a customer following the eight steps process of pitching a product.  

  1. Amplifying a customer problem 

  2. Demystifying previous misbeliefs  

  3. Introducing your solution 

  4. Introducing your solution benefits 

  5. Introducing proofs around your solution  

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition 

  8. Answering your customer objections


Support this podcast: https://anchor.fm/nour-boustani/support

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Customers usually buy a bundled offers rather than buying a single product, offers come with different features, components, bonuses, and warranties.

In this episode, we will talk about the sixth step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Many small businesses, when they create a new offer they try to pull it out of thin air with no credentials or social proof the support their product credibility and that's why they get so many customers' objections and generate no sales.

In this episode, we will talk about the fifth step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Talking about your product's features instead of explaining its benefits could make your customers confused about the purpose behind buying your product since they look at it as a bunch of components rather than a tool to solve a problem, or gain an advantage.

In this episode, we will talk about the fourth step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Entrepreneurship Simplified Crash Course: http://bit.ly/EntrepreneurshipSimplifiedCrashCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Once you amplify your customer pain-point and frustration and demystify their previous misbelief, now you can give the customer an idea about your solution.

In this episode, we will talk about the second step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Customers over time develop misbelief about themselves and about solutions that exist in the marketplace because of previous experience and it's the job of the entrepreneur to clarify the thinking of the customer before pitching the product.

In this episode, we will talk about the second step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube:

http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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You shouldn't start by pitching your product to a customer unless you amplify their pain point and make them completely aware of the terrible outcome of their current situation.

In this episode, we will talk about the first step of how you can pitch your product to a customer following the eight steps process of pitching a product.

  1. Amplifying a customer problem

  2. Demystifying previous misbeliefs

  3. Introducing your solution

  4. Introducing your solution benefits

  5. Introducing proofs around your solution

  6. Packaging your solution into an irresistible offer

  7. Comparing your offer to the competition

  8. Answering your customer objections

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Intro To Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

Join me on YouTube:

http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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In this video, we will talk about different methods of how you can position your business to attract the right group of customers and pull them toward your small business brand.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Support this podcast: https://anchor.fm/nour-boustani/support

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Positioning is the most important topic in branding and marketing. To attract the right group of customers, you need to position your brand correctly in the marketplace to send the right signal to a specific customer and set their buying expectations.

In this episode, we will talk about how you can leverage the 4P's of marketing, product, price, promotion, and placement in order to position your brand to the right customer and make them buy your product.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Branding is one of the most misunderstood topics for marketing and building a small business. 

In this video, I will try my best to simplify small business branding, talk about how you can build a brand, and why branding is essential for your small business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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There are so many myths and scams about marketing on the internet, which makes marketing pretty frustrating for many starting entrepreneurs. In this episode, we will simplify marketing and demystify the lies that fake marketers created around marketing for a small business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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http://bit.ly/NourBYouTube


Support this podcast: https://anchor.fm/nour-boustani/support

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Marketing is the most critical aspect when it comes to starting and growing a small business.   

Many starting entrepreneurs fear or ignore marketing for the reason that they don't understand its importance to the business's bottom line.  

In this episode, we will talk about what marketing is and what marketing isn't and clarify its importance to your business process and pipeline.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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If you want to start a business, you need to make sure that your business is going to be profitable, otherwise what is the point of starting a business in the first place. 

In this episode, we will discuss different strategies for pricing your product, charging your customers premium price, and keeping your business's bottom line healthy and profitable.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Running a profitable small business requires the entrepreneur to clearly understand their business numbers, which include the cost of making their product, the cost of acquiring the customer, besides the overhead costs of running the business.  

In this video, we will look at key cost metrics and how to avoid losing money and running out of business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Hiring the right employees is critical for running and calling your business efficiently. 

In this episode, we will talk about the different types of employees and which should you hire to run your business smoothly as a well-oiled machine.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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one of the key elements of planning for a scalable business is to design and document simple steps and processes that staff can follow rather than relying on random activities.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

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Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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A private label supplier is a manufacturer for small business brands that produce branded products efficiently and effectively.  This video will discuss how to look for a private label supplier and what to look for.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


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Most small businesses that create products or services will rely on a supplier that provides them with the raw materials and major supplies.  

This episode will discuss how to look for a wholesale supplier and what to look for when dealing with a wholesale distributor.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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A dropshipping is a type of supplier that provides small business owners with millions of products from different categories sold to order.   

This episode will discuss the pros and cons of a dropshipping supplier and who it is for.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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A print on demand is a type of supplier that provides small business owners and creative entrepreneurs with a variety of custom print products made to order.   

This video will discuss the pros and cons of a print-on-demand supplier and who it is for.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Every business requires working with a supplier to create products and services and serve a customer. In this video, we will talk about the most critical thing to look for when looking for a supplier.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

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Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Many starting entrepreneurs get afraid of starting a business for the reason of fear of failing in business, however, they don't realize that failing in business is a natural process, and it doesn't make them failures.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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One of the biggest obstacles small businesses face is differentiating their products and services from the competition rather than only competing on price.  

In this video, we will talk about few methods of how you differentiate your business through customer experience and charge a premium price rather than focusing on squeezing your margins and shrinking your bottom line.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Before you launch your business, it's a wise idea to do market research and understand your competition.  

In this video, we will talk about different types of competitors and how to leverage the internet to find competitive analysis.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Buy me a book: https://www.buymeacoffee.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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Finding your niche and narrowing down your competition to serving a small group of customers rather than serving the public is one of the most essential steps a small business needs to take to generate profit without spreading its resources.

In this video, we will explore different methods of finding your product or service niche and explain multiple mistakes starting entrepreneurs and business owners commit that might cause them to lose in business.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

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Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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To create products that customers truly need to buy, you need to dive deep into customers' research and find what customer struggles with everyday challenges activities.

Every group of customers will require a unique solution that fits their specific situation, without the market research you might end up at the risk of nobody wants your product or service.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

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Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

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  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse

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People differ in their shopping mindset and buying habits. In this episode, we will discover the three primary types of customers' shopping mindset and which group of customers a small business should serve.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Support this channel: https://www.patreon.com/nourboustani

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

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The primary job of starting entrepreneurs and marketers is to dig deep into their customers' conflicts and challenges. 

An entrepreneur needs to find what gets a customer struggling in their daily lives, then developed a solution that solves their frustrations.

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Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

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Understanding your customers' desires matters the most if you want them to pick out their pocket and buy your product. In this episode, we will take about how you can dig into your customers' desires and find what they crave the most.

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One of the most critical things that a small business entrepreneur and marketer need to understand is their customers' interests and mindset. In this episode, we will take a deeper look at how to better develop a product that matches your customers' interests.

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Understanding your customers' demographics is critical for developing a product or a solution that fits their situation and solves a problem with their location, age, sex, and income.

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In this episode, we will discover the importance of a profitable business model and how to think about your small business as a complete and cohesive system rather than broken pieces.

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Most small businesses operate from a single stream of income, which positions the business in a vulnerable situation when competing with other businesses and generating more profit. 

In this episode, we will talk about different methods of how you can diversify your small business income stream and generate more revenue.

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There are so many myths, scams, and misrepresentations on the internet of how to make money online, In this episode, I'm going to highlight the top myths about starting a business online and how can make money doing business in the digital world.

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Is starting an online business the fastest way to money? In this episode, we will discover what an online business and the benefits of going online.

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It's surprising to see how many small business starting entrepreneurs lack a clear understanding of how a small business makes a profit, In this video, we will take about the three primary methods of how a small business generate a sale and make a profit.

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Most starting entrepreneurs lack focus and priorities with starting this business, and that's one of the major reasons why they end up out of business.  

In this video, we will cover the primary and most critical tasks every starting entrepreneur needs to focus on to drive their business into success.

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In this video, we will take about the primary steps and stages that a business goes through.

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In today's episode, we will talk about the top promoted myths and scams around starting a business and how to deal with the challenges of starting a business.

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For your business to generate revenue it has to make a transaction with a customer, a transaction will happen when the business develops a product that the customer wants, makes it affordable for the customer, make the customer trust in the brand, promote the product to the customer, and deliver it to the end customer.  

Customer wants + Affordable product + Trust + Marketing channel + Distribution channel = Transaction

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Getting into entrepreneurship and starting a business will put your relationship and social life at risk. In this video, I will try to cover few tips from a place of experience of how to deal with and try to maintain your personal relationship and social life.

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Getting into business has its challenges, this might put extra stress and pressure on the entrepreneur's mental and physical strengths, in this video, I will cover few tips on how to maintain a healthy lifestyle while managing your business challenges.

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Starting a business comes with its challenges and risks and those sometimes might affect your personal lifestyle and quality of living, In this episode, I will share with you few tips on how to protect your personal income when it comes to starting a business.

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When it comes to launching a new business a beginner entrepreneur needs to consider the limitation of their skills and budget in addition to their desired outcome of starting a business. 

It's preferable if the entrepreneur starts a business on a low budget to learn business skills at a low cost then over time expand it as they get wiser and more knowledgeable about their business.

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Some starting small business entrepreneurs commit the mistake of over-complicating their business process and treating it as a unicorn startup, this will now only cripple the entrepreneur from making a simple decision but also set their business objectives to failure.

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Many starting entrepreneurs start a business for the wrong reason such as making more money or brag about their accomplishments, and that's why they tend to fail in business.  

Successful entrepreneurs make it their priority to start a business that fulfills a market gap and serves customer needs, wants, and desires.

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Before entrepreneurs start a small business, they need to evaluate their personal assets such as time, money, and skills and find their strengths and weaknesses. 

This will allow the entrepreneur to leverage their personal assets effectively and work with others and make the business more efficient.

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Small business entrepreneurs need to learn how to become creative and resourceful rather than only relying on money to solve business challenges.

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Most starting entrepreneurs believe that if they can start the business then they can run it into profitability however in most scenarios this tends to be not the case.

For entrepreneurs to manage their business successfully they have to learn basic business skills which are product creation, product distribution, and marketing.

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Some entrepreneurs build a business to impress their friends and family rather than focusing on serving and satisfying their customer's wants and needs and that's why they are doomed to fail.

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For small businesses to win the marketplace, the entrepreneur needs to be highly competitive, and attract the attention of the customer's time, interest and money, this is achievable when the entrepreneurs play with their strengths rather than focusing on their weaknesses.

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To kick-start a business an entrepreneur needs to think of their solution and adapt their product to their customers' mindset and situation rather than only focusing on the entrepreneur's previous experience and knowledge.

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Most starting entrepreneurs lack the patience, consistency, and focus to harvest a fruitful outcome of their business, they mostly rush up too quickly into the processor in most scenarios give up way too quickly.

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For entrepreneurs to start and building their business successfully, they need to be consistent with effort, attitude, and results. Most newbie entrepreneurs take the responsibility of starting a business as a hobby rather than acting from a place of consistency.

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For starting entrepreneurs to get surpass the challenges behind starting their business, they need to deal with their inner insecurities and become capable of working out of their comfort zone.

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A starting entrepreneur needs to rely on a skill they execute and a business they are capable of understanding in order to start a successful business, most starting entrepreneurs make the mistake of starting a business for the sake of making money rather than getting into a business they are capable of managing.

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Many starting entrepreneurs lack focus and tasks prioritizing when it comes to running their businesses and fulfilling customers' demand, they seem to be scattered and all over the place rather than focusing on what matters the most to their business.

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An entrepreneur needs to be internally motivated, disciplined, and self-organized in order to have the mental strength and capability to take a project from an idea and bring it into reality.

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Developing mental toughness and flexibility are some of the major skills an entrepreneur needs to develop in order to adapt to business challenges and market constant changes.

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Most entrepreneurs lack communication skills when it comes to starting a business and managing people. For the entrepreneur to work properly with their team they need to act from a place of leadership rather than becoming micromanagers. This requires the entrepreneur to develop empathy and listening skills toward their people.

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Most starting or established entrepreneurs fail to see their business as broken pieces and parts, rather than seeing it as a complete system.

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Most entrepreneurs follow blindly other people's advice and ideas without taking the time to the logic behind the outcome of applying those misleading ideas in the first place.

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Most starting entrepreneurs rely on emotions rather than developing logical and analytical skills to starting and developing a practical business, and that's why most of them will struggle when it comes to achieving measurable results.

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Critical thinking and reverse engineering skills are two of the most primary skills successful entrepreneurs rely on to solve complicated business challenges.

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For modern entrepreneurs to start a business successfully they need to acquire unique thinking patterns and tools in order to drive their business into success some of those tools are being a T-shaped entrepreneur and acquiring a diverse library of knowledge.

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The major issue with perfectionist entrepreneurs is that they fail to start a project unless it's perfect, and once they start it they find out that no one needs it.

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Most starting entrepreneurs act from a place of ignorance and overconfidence when it comes to thinking about the downside of starting a new business and taking a market risk.

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Most starting entrepreneurs over-complicate the process of starting a business, this will overwhelm the entrepreneur and make them lose momentum to kick start their project.

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FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

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  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Most inexperienced entrepreneurs start a business for the wrong reason, and that is because they have the wrong motivation and purpose in addition to a lack of understanding of what the market is looking for.

Join me on YouTube:

http://bit.ly/NourBYouTube

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Starting entrepreneurs have the wrong understanding that if they can start a business they can run it into profitability, which in most scenarios turns out to be not the case.

Join me on YouTube:

http://bit.ly/NourBYouTube

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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In this episode, we clarify one of the confusing points for starting entrepreneurs which is starting a business alone Vs working or managing team members.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on YouTube:

http://bit.ly/NourBYouTube

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Most starting entrepreneurs start a business for the reason of becoming rich however they find it later only a matter of illusion.

Join me on YouTube:

http://bit.ly/NourBYouTube

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Some entrepreneurs get into business because they want to become famous instead of focusing on the market and building a successful business, which most of the time will lead to a lack of focus and a business failure.

Join me on YouTube:

http://bit.ly/NourBYouTube

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Wantprenours and inexperienced entrepreneurs believe that entrepreneurship and starting a business is a great way to generate passive income and lead to freedom, however, most of the time that is not the case.

Join me on YouTube:

http://bit.ly/NourBYouTube

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Many small business entrepreneurs believe that investors will gladly write them a check and become a partner of their genius idea, however, that's not the case.

Join me on YouTube:

http://bit.ly/NourBYouTube

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Most starting entrepreneurs overcomplicate the process of starting a business, they think they have to rely on the concept of inventing a new product rather than innovating on existing ideas.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on YouTube:

http://bit.ly/NourBYouTube

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Most starting entrepreneurs and wantrepreneurs believe that their primary job is to find new ideas, However, that is not the case, the primary job of an entrepreneur is to bring ideas into reality.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on YouTube:

http://bit.ly/NourBYouTube

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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People struggle when it comes to transiting from being an employee into being an entrepreneur. The major reason behind that is the shift of mindset and skills required to accomplish the job of two entirely different roles.

FREE Resources - Learn how to start and market your small brand: https://nour.marketing/blog/

Join me on YouTube: http://bit.ly/NourBYouTube

Join me on Udemy:

  • Small Business Planning Crash Course: http://bit.ly/BusinessPlanningCourse

  • Small Business Marketing Crash Course: http://bit.ly/BusinessMarketingCourse

  • Small Business Branding Crash Course: http://bit.ly/BusinessBrandingOnlineCourse


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to make your brand look and feel beautiful, elegant, and modern, in this episode we will go together through the process of defining your brand visual inspirations, colors, logo, and photography.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn the what, when, and how of selling your product to your customer, throughout this episode, we will walk through basic sales and marketing funnels and map out your customers' value journey.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to use the power of social media to build a likable and profitable brand, in this episode we will talk about how social media works, how to produce marketing content that attracts new customers, and how to work with influencers to grow your business.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to create returning customers for your business. In this episode, we will talk about what makes pleasant customers service and experience, what makes customers tick, and what throws them off.


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Learn how to differentiate your business from the rest of the competition. Throughout this episode, we will learn how to craft a bold USP and communicate it clearly with your target audience.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to attract the right type of customers, in this episode, we will be having a deep conversation about your brand positioning, personality, and your product offering.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to steal your competitors' customers and fulfill their needs, in this episode we will learn about the tools and methods of analyzing your market and studying your competition.


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Learn how to understand your customer’s needs, wants and desire, in this episode we will talk about researching your customers’ interests, demographics, inspirations, habits, and psychology.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to make your brand profitable by serving a specific group of people. In this episode, we will walk through the process of finding and communicating your niche to a specific group of customers.


Support this podcast: https://anchor.fm/nour-boustani/support

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Learn how to think like a business leader throughout this episode we will define a robust vision and mission statement for your business, we will learn how to communicate your message through stories and dig into the core values of your brand and how to implement them into your culture.


Support this podcast: https://anchor.fm/nour-boustani/support