The Association Mashup: Recent Episodes
Maddie Grant, Rick Bawcum, Jamie Notter
A podcast about the intersection of culture, technology and strategy in an ever-evolving digital world. Hosted by Maddie Grant, co-founder of the culture design firm PROPEL and Rick Bawcum, CEO of IT strategy firm Cimatri, discussing trending issues relevant to the association industry, in which they have decades of deep expertise.
Join us as we explore how the International Association for the Study of Lung Cancer (IASLC) has successfully explored and started to integrate the exploration of artificial intelligence tools into the organization. We interview Michael Hoehn and Kelsey Wood from IASLC and how they approached experimentation and implementation throughout their whole association, from culture challenges to risk management.
In this episode, we chat with Todd Tolbert and Jessa Barnes from UDig about robotic process automation and how associations can use it to improve efficiency. Wondering how RPA is different from artificial intelligence? Listen to the conversation to find out!
In this episode, we talk to Amith Nagarajan about his new book for associations - Ascend: Unlocking the Power of AI for Associations - not just about why AI matters for the industry, but in practical terms how associations can get started.
In this riveting episode of The Association Mashup, we delve into the intriguing world of artificial intelligence and its implications on association jobs. Our expert guests discuss the growing role of AI in creating authentic video content, its potential to revolutionize member engagement, and the challenges this technology poses to traditional employment in the sector. As we navigate the ever-evolving landscape of AI, tune in to gain valuable insights on how associations can adapt and thrive in this digital age, while preserving the human touch that makes them unique. Don't miss this thought-provoking conversation on the future of associations!
Paul Roetzer is the author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business and founder of the Marketing AI Institute. In this fascinating conversation, we discuss his years of researching and predicting the impact of AI, his thought on "Responsible AI Principles" and what it all means for associations.
MUST READ: The Responsible AI Principles Template
In this episode, we dig deep with association provocateur and futurist Jeff De Cagna into one of his six tough questions for boards: "When it comes to the expanding embrace of technology in both their associations and the broader world, ...boards face a fundamental dilemma: technology will be at the core of their organizations’ pursuit of long-term thrivability even as it remains an ongoing source of unintended negative consequences for stakeholders and successors."
We tackle some heady assumptions around how associations should be thinking about emerging technologies, their responsibility to consider possible harm and what boards should be doing to protect their stakeholders, and whether associations really are technology companies... This is a big one!
In this episode, we talk to Erica Salm Rench of rasa.io about how to get associations to experiment with AI and new tech, especially in an area (email marketing) that is so entrenched in “we’ve always done it that way”.
In this episode we chat with Bailey Kasten, Chief Data Officer for the Design Build Institute of America, about this pioneering new role and how an understanding of how data must inform strategic decision-making should be at the top of every organization's must-haves.
A look back at 20+ years of technology change in the association sector with the friendliest CIO in the sector, Reggie Henry, Chief Information & Engagement Officer at ASAE.
This episode features guest Ben Muscolino, an association industry expert and CEO of AMS Geeks and Breezio, who has many years of deep industry knowledge around the mergers and acquisitions in the industry, particularly related to AMS and community platforms. In our conversation, we dig into what culture and tech might have to do with M&A, we poke a bear or two, and brainstorm some ideas for the future of the sector.
Disclosure: Both Cimatri and PROPEL were acquired by Blue Cypress in 2020.
In this episode, we interview Tori Miller Liu, Director, Information Systems at the American Speech-Language-Hearing Association (ASHA) on the shifting tech stack - how to harness employees' creativity in finding software solutions, which is something most people can dabble in these days, without risking the farm.
Welcome to the Association Mashup: Explorations at the Intersection of Technology and Culture! For our inaugural episode, we interviewed culture expert Jamie Notter, about 4 key culture decisions that will impact how you rethink your workplace post-COVID.
Show flow:
- Introductions & Welcome
- 1:30 - Jamie on the 4 culture decisions [Resource - ebook - The Four Culture-Driven Decisions that Will Make or Break Your Return to the Workplace]
- 2:20 - Culture Decision 1 - Customization & Employee Needs; Great Resignation
- 4:30 - Culture Decision 2 - Value of the Work "Place"
- 7:30 - Culture Decision 3 - Defining Collaboration
- 13:08 - Culture Decision 4 - Accountability and Supervision
- 22:00 - Tech decisions follow culture decisions; how to start
- 24:25 - Who need to be in the room to make these decisions?
- 29:40 - Key Takeaways
Questions? Email any of us!
Guest: Jamie Notter - jamie@propelnow.co - propelnow.co
Rick Bawcum - rbawcum@cimatri.com - cimatri.com
Maddie Grant - maddie@propelnow.co - propelnow.co