Mini MBA Alumni: Recent Episodes
Vivien Underwood
Incoming from Heathrow Terminal Three, Mark talk consultancy experience, price promotions, price rises communications, personas and effective marketing teams, amongst other things. See the chapters for question summaries.
Mark's inaugural Alumni exlcusive Q&A session. A full list of questions and their timings is available under the chapters tab.
Carolyn talks through the brand development project she did for Trustpower in New Zealand, including the cultural considerations and inspiration inherent in working closely with the Māori, and negotiating some sensitive conversations in the board room!