The Brick and Market Podcast: Recent Episodes

The Brick and Market Podcast

Introducing The Brick and Market podcast! ⭐️🎙 A weekly podcast that will give the lowdown on leasing up in the multifamily industry. Each week, we’ll cover tips, trends, and insights from the Envida experts, as well as hear from some other outside guests. New episodes every Thursday at 8am EST.

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On the Season 1 finale of The Brick & Market Podcast, each of our departments discuss their most standout work of 2022 — plus, we'll take a deep dive into our 2023 social media predictions.

See you next year! 👋

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It's the most wonderful time of the year... for social. 🎁📱

Haley & Em are getting into the holiday spirit on this week's episode of The Brick & Market Podcast — where they'll be taking a deeper dive into seasonality & giving listeners their top 3 tips for creating not-so-basic holiday content for your property.

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Ready to get under the influence[r]? 🤳

This week on The Brick & Market Podcast, Haley & Ariana will be discussing the good & the bad in the world of influencer marketing — and what we're predicting for the future.

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They say a little can go a long way...

Claire & Tiara are taking over this week's episode of Brick & Market to give listeners their top 3 tips for creating quality content when you're on a tight budget & assets are minimal.

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Follow for Follow?

On this week's episode of The Brick & Market Podcast, Ariana & Chelsa sit down to discuss the importance of driving traffic & social engagement when social media is constantly evolving with new roll outs and features.

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RIP Facebook: 2004-?

On this week's episode of The Brick & Market Podcast, Avery & Kristian challenge the claims that Facebook is in its downfall by showing you how we're still leveraging the platform in our multifamily marketing strategies & seeing impactful results.

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A lot went down on social this month — & we've got ALL the tea. 🫖

On this week's episode of Brick & Market, Haley & Em give listeners the low-down on current social trends & new roll-outs for September 2022 & how you can further leverage them in your multifamily marketing strategies.

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Resident Portals 🤝 Social

On this week's episode, Lily sits down with Adam from our sister company, Henri Home — they'll be taking a more in-depth look at how resident portals & social media work together to enhance the resident experience.

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This week on The Brick & Market Podcast, Haley sits down with David Karson from Greystar to discuss his experience with leasing up in the multifamily industry, how to set up your on-site team for success and what makes a property a good fit for Envida's brand-new DIY Social Plan.

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Does your social presence need a little maintenance? 🛠️

On this week's episode of The Brick & Market Podcast, Claire, Brandon & Tiara will be taking a deep dive into Envida's Social Boost plan - what's included, how monthly strategy is built & how it differs from our other Just The Basics plans.

They'll even be chatting through a recent case study with two of our Social Boost clients in Chicago, Aston and Xavier.

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Let's hear from the client's POV...

On this episode of The Brick & Market Podcast, Chelsa sits down with Conor McManus, Senior Director of Marketing at Greystar, to get his perspective on what makes multifamily marketing so unique, why social is an integral part of the overall marketing ecosystem for a property, and what he's predicting for the future of social media marketing.

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New month, new trends. 🤳

Listen in on this week's episode of Brick & Market as Haley & Ariana give you the low-down on current social trends & new roll-outs for August 2022 & how you can further leverage them in your multifamily marketing strategies.

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Listen in to this week's episode of The Brick & Market Podcast as Haley & Claire discuss the top 5 social media marketing goals to set for your property to turn leads into leases - from post frequency & consistency to implementing IG Reels into your social strategy.

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Did I mention we're backed by numbers? 😎

This week on Brick & Market, Sarah will be sitting down with Matthew, Envida's Lead Ads Manager, to get the an exclusive BTS look at how we build ad campaigns for our clients, & how they benefit your overall social strategy.

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Let's do a little experiment. 🧪🔬

On this week's episode of Brick & Market, Ariana & Kori will be teaching listeners about the social media ecosystem and the scientific process behind building a killer social strategy, from basic research all the way to conducting an ROI-based analysis.

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We stay on top of the trends so you don't have to. ❤️

On this week's episode of Brick & Market, Boe & Haley will be taking a deeper dive into the current July 2022 trends in the ever-evolving social space - What they mean for your brand & how you can further leverage them in your multifamily marketing strategies.

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You have questions, and we have answers. ✔️

On this week's episode of The Brick & Market Podcast, we'll be hearing from Lily & Avery as they kick off the first episode of our Q&A Session series. They'll be answering some of the most-asked multifamily marketing questions from our real clients and followers.

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SEO 🤝 Social

Listen in to this week's episode of The Brick & Market Podcast as Lily, Envida's Agency Director, and Haley, Envida's Innovation Strategy Director, dive into all things SEO - what it stands for, its relationship with social media, and how you can better leverage it to optimize your campaigns.

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Looking to showcase your property from a new perspective?

Listen in to this week's episode of The Brick & Market Podcast to get the inside scoop on creating on-site photo & video content and how it can play a huge role in your social strategy.

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It's that time again!

This week on The Brick & Market Podcast, our incredible host, Gracie, will be chatting through the current June 2022 trends in the ever-evolving social space, what they mean for your brand, and how you can further leverage them in your multifamily marketing strategies.

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IDK, just google it…

On this week’s episode of The Brick & Market Podcast, we’re sitting down with Chelsa Thomas, Envida's Process Director and talented Marketing Manager, to discuss the key benefits of adding Google My Business to your social strategy.

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Our clients know best!

On this week's episode of The Brick & Market Podcast, we'll be sitting down with Envida fan-favorite, Angelina DeWitt, a Digital Marketing Specialist at The Habitat Company.

She'll be giving listeners the inside scoop on how she's seen social media impact her properties firsthand, and her predictions for the future of the multifamily marketing industry.

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Ready to turn your client's story into the next bestseller?

On this week's episode of The Brick & Market Podcast, we're sitting down with one of Envida's talented & creative Social Strategists, Kori Vander Veen! She'll be giving listeners the ins and outs of building a killer social strategy that turns leads into leases.

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This week on The Brick & Market Podcast, Sarah Woodward, one of Envida's brilliant Marketing Managers, will be sitting down with us to give listeners some essential tools for educating your leasing teams on all things social.

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You'll never believe what's going on in social right now...

Welcome back to another episode of The Brick & Market Podcast. Today we're chatting through the current May 2022 trends in the ever-evolving social space, what they mean for your brand, and how you can further leverage them in your multifamily marketing strategies.

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Let's hear from the client's POV...

On this special episode of The Brick & Market Podcast, we'll be sitting down with two of Envida's incredible clients from the Greystar SoCal team, Alexsis & Yazmin!

Listen in as we get their unique perspective on current trends in multifamily marketing - what's working, what's flopping, and what they're predicting for the future.

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Fake influencers, beware...

This week on The Brick & Market Podcast, Gracie Toledo, our all-star host and Envida's Lead Social Strategist, will be giving us tips, tricks, & resources we can use to spot a fake influencer when sourcing a potential partner for your multifamily marketing campaign.

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Addicted to TikTok? Yeah... us, too...

Join The Brick & Market Podcast this week as we sit down with Haley Goodwin, Director of Innovation Strategy here at Envida. She'll be giving us some insights on this game-changing app that's taking over the social space, and how multifamily properties can further leverage it to turn leads into leases.

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Ready to turn your leads into real-life residents?

This week, we're sitting down with Chelsa Thomas, one of Envida's talented Marketing Managers, while she shares her expertise on leasing up your multifamily community via social media. She'll also be giving us the lowdown on one of Envida's most successful lease-up campaigns with local Phoenix property, The Ryan.

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Ready to showcase your property from a different point of view?

Tune in as we take a deep dive into Instagram Reels and how they're seriously changing the multifamily marketing game.

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Ready to get under the influence[r]?

On this week's episode of The Brick & Market, we're chatting with Envida's very own Micro-Influencer, Michaela Jacobs, to learn the ins & outs of influencer partnerships for multifamily.

📸 Follow us on social: 

https://www.instagram.com/thebrickandmarketpodcast/

https://www.instagram.com/envidasocial/

💻 Visit our website: 

https://www.envida.com/podcast/

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Wondering what it takes to become the nation’s leading multifamily social media & creative agency?

Join us as we sit down with Envida co-founder, Candie Guay, to get a deeper insight on Envida’s origin story, our values, and the suite of multifamily marketing services we provide to build a strong social media presence and tell your apartment’s story. ✨

📸 Follow us on social:

https://www.instagram.com/thebrickandmarketpodcast/

https://www.instagram.com/envidasocial/

💻 Visit our website:

https://www.envida.com/podcast/

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The Brick and Market podcast is coming! Tune in every Thursday at 8am Eastern for new episodes. You can find The Brick and Market podcast anywhere podcasts are found.