Small Business, Big Marketing: Recent Episodes

Sarah Harding

The Small Business, Big Marketing series is your local marketing inspiration for new business owners, owners that are feeling a bit flat and overwhelmed or even customers who want to hear a bit more about their favourite businesses. Each month I chat to a different local business owner in Perth who is nailing it when it comes to their marketing initiatives.

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Season 2 is HERE! For our first episode back, Cheri from Festoon Photography is talking with me today about the importance of professional photography in your business. We will learn about how you can attract customers, increase your engagement and project your personal brand.

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For June I thought, it’s probably about time you met me! The ‘Sarah’ from Sarah From Marketing! My amazing friend Kate who also runs her own business The Mamas Alchemist will be turning the tables on me. Take a listen to my business journey as well as my top tips for small business marketing.

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This month we have Sophie from Crackadaks joining us! Sophie is one half of the Crackdaks team, alongside Katie the creative genius of their cloth nappy designs. Together they have built a wholesome family business with a loyal following of both local and international mums. In this episode we will be taking you through their business journey and how they took those followers and turned them into Brand Ambassadors.

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This episode I am speaking to Jimmy Mitchell from MyOnlineGuy, a local digital marketing agency. Jimmy and I chat about the overwhelming online marketing world, in particular websites. Have a listen as we chat about starting a business website and how to increase its performance.

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This episode I chat to Megan Humble from Shoplocal6210. She’ll be explaining the importance of shopping locally, as well as tips on the small changes we can make to support to the small business community.

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This episode I’m chatting to Jodie from Pinjarra Bakery! No doubt you have heard of these guys or had one of their award winning pies! We chat about how running a family business works for them and how their customer loyalty program has played into their success.

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On this month's episode we talk to Jessie McGarry, entrepreneur and founder of The Bright Birth co. We focus in on her powerful social media campaign #makeitmakesense and the impact it had on women’s rights while birthing during a pandemic.

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This month I chat with Ali from Jaffelato. We talk about how she engaged a partnership with Mary Street Bakery & Samudera and how she has become an award winning cafe.