Over the Counter: Recent Episodes

Betsy

Join us as we learn more about the health care and pharmaceutical industries and what important topics mean for patients, healthcare professionals, researchers, students, and the public at large.

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For Episode 6 of Over the Counter with Betsy Luo and Simranjeet Singh, we had the pleasure of interviewing Dr. Chris Delvecchio of Shift Health. Shift Health is a prominent leader in the field of Healthcare Consulting, offering services to an international list of noteworthy clients in government, e-commerce, health services, medical device development, pharmaceutical drug development, and many other fields. Consulting is an integral part of the modern globalized world economy as it allows businesses, governments, and other organizations to more quickly and efficiently develop targeted strategies to accomplish their goals. Healthcare consulting is a unique facet of the industry and has its own quirks and intricacies as a result of the diverse range of healthcare products, services, and companies that exist. In our interview with Dr. Delvecchio, we had the pleasure of exploring the specifics of his work, and that of Shift Health. The discussions centred upon the utility of consulting, what aspects make healthcare consulting unique as a field, the art of speaking to and networking with clients, as well as a discussion for how to achieve occupational success for those with a keen interest in the field.

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For Episode 5 of Over the Counter with Betsy Luo and Simranjeet Singh, we had the pleasure of interviewing Andreas Seelisch of Hearing Solutions. The field of audiology is a complex and multi-faceted arena of research due to the complex and wide-ranging bodily systems, medical conditions, and treatment avenues within it. Hearing Solutions is a leader in the delivery of audiology-related medical assessments and treatments within Canada. In our interview with Mr. Seelisch, we had the pleasure of exploring the complexities of audiology and the work done by Hearing Solutions. The discussions centred upon the topic of audiology as a whole, the history of the field, how medical assessments are done and how treatments are assigned, as well as a worthwhile discussion for how to achieve occupational success for those with a keen interest in the field.

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As the subject of neuroscience continues to develop with more breakthroughs being made, many advancements continue to occur in the field of cognitive medical assessment software and devices. VoxNeuro is a leader in this field and has developed the Cognitive Health Assessment Management Platform (CHAMP), a technology created from years of Electroencephalography (EEG) and Event Related Potential (ERP) research. In Episode 4 of Over the Counter, Betsy Luo and Simranjeet Singh meet Kimberly Elliott, Chief Operating Officer and a Co-Founder of VoxNeuro. The interview explores the innovative work being done by VoxNeuro, what the social environment is like in a “scale-up” such as VoxNeuro, and a myriad of other topics including diversity, equity, & inclusion, future technological developments, and a discussion about the skills necessary for employees to succeed in the field.

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E-commerce has entered the health care industry. What does this mean for patients? Healthcare providers? Healthcare-related companies? How do we better this symbiotic relationship?

As a journalist turned marketer, Aishu Ravishankar has gained intersectional marketing experience working as a copywriter, account manager, and project manager. Her work spans the elective healthcare, pharmaceutical, biotech/medical device, and wellness industries. Aishu is currently the medical copywriter at KNIGHTLABS, a digital and social marketing agency serving clients working in various sectors of healthcare.

**Disclaimer: all topics discussed in the podcast do not reflect the goals and business development of our guest's affiliated companies.

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E-commerce has initiated the digital transformation of health care through internet-based industries. In the two-part episode, we will introduce two special guests who have been able to establish a more efficient bridge between health care enterprises and patients.

Mr. Khurana is the Associate Marketing Manager at Labtician Thea. Labtician Thea provides Canadian eye care professionals with a wide range of over-the-counter and prescription products, including treatments for dry eye and glaucoma, respectively. Mr. Khurana brings value to the pharmaceutical industry through his ability to streamline marketing and sales processes. Specifically by implementing new technologies that boost productivity and effectiveness for marketers and salespeople.

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The COVID-19 pandemic has changed the world in an uncountable number of ways. Without vaccine developments, it may seem like a great battle to take on, but the research and advancements made have given a path to conquering the pandemic. We invite Dr.Smaill, professor of Pathology and Molecular Medicine at McMaster University and Co-Director of the Special Immunology Services and HIV Clinic, to join us to discuss the current developments surrounding the COVID-19 Vaccine as of June 2021