My Good Woman: Recent Episodes
Dawn Andrews
Welcome to My Good Woman, the podcast for new and future female leaders. Grab a seat at the table each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women leading impactful enterprises. Learn what makes them tick, how they get it all done, and actionable strategies to help you lead with confidence and grow the visibility, reach, and revenue of your business. Hosted by, Dawn Andrews, a proud female leader, happily married hockey mom, and the Founder and CEO of Free Range Thinking Business Strategy Consulting.
What if the thing you've been calling burnout is actually your business revealing a design flaw?
Burnout isn't always caused by doing too much. Sometimes it's the predictable result of building a business that depends on you for every decision, approval, and problem.
In this episode, Dawn Andrews challenges one of entrepreneurship's biggest myths and explains why rest can't solve a business that's structurally dependent on its founder. You'll learn how to recognize dependency before it becomes burnout and why fixing your business architecture creates the freedom you've been chasing.
If you've ever returned from a weekend away only to find everything waiting for you, this episode is for you.
If this episode made you realize your business still depends on you more than it should, joinDawn's Insider Listfor practical leadership insights, behind-the-scenes strategy, and the thinking that often reaches subscribers before it becomes a podcast episode.
Key Takeaways* Why burnout is often a business design problem not a workload problem. * How founder dependency quietly becomes the biggest obstacle to scaling your business. * Why vacations don't create chaos, they reveal the systems that were never built. * How real delegation transfers ownership instead of simply handing off tasks. * The one simple question that helps you identify where your business still depends on you.
Resources & Links* Join Dawn's Insider List * Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes Ep. 165 – The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System * Ep. 173 – Why Being the "Face of the Brand" Is Secretly Killing Your Exit Value (And How to Fix It With Systems & Delegation)*
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
If life knocked you out of your business for two months, would your company keep running or would everything stop with you?
Most founders unknowingly build businesses that only work when the Founder is operating at 100%. In this episode, Dawn Andrews shares the leadership lessons she learned during one of the hardest seasons of her life and why that experience exposed the difference between real systems and processes that only existed in her head.
If you're an ambitious founder ready to scale without becoming the single point of failure, this episode will help you rethink delegation, documentation, AI, and what it truly means to build a resilient business. Listen now and start designing a company that can thrive even when life gets “life-ey”.
If your business still depends on you to keep everything moving, it's time to build stronger leadership systems. Download the free guide 10 Ways AI Will Make You a Better Leaderand discover practical ways to use AI to improve delegation, decision-making, and business resilience without losing the human touch.
Key Takeaways* Why building for your best week is actually a leadership liability. Learn how to design systems that keep your business running on both ordinary Tuesdays and catastrophic ones. * The difference between delegation and dependency. Discover why requiring your approval at every step isn't delegation; it's just another bottleneck. * How AI creates leadership leverage, not leadership replacement. See how AI workflows can protect your time by handling repeatable work while preserving your judgment for high-value decisions. * Why documentation is a CEO skill, not an administrative task, if critical knowledge only lives in your head, your business is carrying more risk than you realize. * The simple question that reveals whether you're scaling or just surviving. Identify which responsibilities only you can own and which ones you simply haven't let go of yet.
Resources & Links Free Guide: 10 Ways AI Will Make You a Better Leader*
Related Episodes 191 | Why Smart Founders Still Answer 11 PM Calls: The Hidden System Failure Making You the Bottleneck * 189 | Warning: Your Competence Is Quietly Becoming Your Growth Ceiling. Here's How to Stop. * 173 | Why Being the "Face of the Brand" Is Secretly Killing Your Exit Value and How to Fix It With Systems and Delegation * 169 | Why "Just Delegate" Is a Lie in Leadership (And How AI Changes the Game)*
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the referrals, clients, and opportunities you're chasing don't require more LinkedIn content but better conversations?
Let's be honest.
Most founders treat LinkedIn like another task on an already overflowing to-do list.
Post something. Check notifications. Accept a few connection requests. Move on.
But according to relationship marketing expert Janice Porter, that's exactly why so many founders are missing out on the biggest opportunities hiding inside their existing network.
In Part 2 of this conversation, Janice gets tactical. She breaks down how busy founders can use LinkedIn strategically, how to nurture relationships without spending hours online, and why a simple message to the right person can outperform another week of content creation.
If you've ever said, "I don't have time for LinkedIn," this episode is for you.
Connect with Janice Porter and book a LinkedIn Profile Audit.
If you're wondering whether your LinkedIn profile is helping or hurting your visibility, Janice offers a complimentary 20–30 minute audit and conversation to help founders identify opportunities for improvement.
Key Takeaways
- LinkedIn is a relationship platform disguised as a social platform.
- Visibility matters more than perfection.
- Consistent engagement beats endless content creation.
- Referral networks need nurturing.
- AI works best when it amplifies your voice not replaces it.
- The relationships you've already built may be your most valuable growth asset.
Connect with Janice Porter
- Website: janiceporter.com
- LinkedIn: Janice Porter
- Podcast: Relationships Rule
Related Episodes
- 195 | Why 68% of Clients Leave (It Has Nothing to Do with Your Service) | Leadership, Delegation & Systems with AI Frameworks
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if your next client, referral, or six-figure opportunity isn't hiding in your marketing funnel but in a relationship you've accidentally neglected?
Most founders think client retention is about delivering great work.
It's not.
In this conversation, Dawn Andrews sits down with relationship marketing expert and LinkedIn strategist Janice Porter to unpack why people leave, why follow-up feels so awkward, and why the businesses growing fastest aren't necessarily marketing harder; they're remembering people better.
If you've ever worried about sounding salesy, struggled to stay in touch, or treated LinkedIn like another item on your endless CEO checklist, this episode will completely reframe how you think about relationships, visibility, and business growth.
Download Janice Porter's FREE Real Connection Guide
If this conversation made you rethink how you're approaching networking, follow-up, and client retention, grab Janice's free resource and learn the practical steps behind her REAL Connection System.
What You'll Learn
- Relationship Marketing Is 80% Relationship, 20% Marketing
- Your LinkedIn Strategy Might Be More About You Than Your Audience
- The Secret to Better Networking Isn't More Messages
- Slow Down Your Outreach to Speed Up Your Results
- Client Retention Has Less to Do With Service Than You Think
Resources & Links
Connect with Janice Porter
- Website: janiceporter.com
- LinkedIn: Janice Porter
- REAL Connection Guide
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason you're exhausted isn't because you're leading your business but because you're carrying responsibilities that were never yours in the first place?
Burnout doesn't always come from working too many hours. Sometimes it comes from accepting responsibility for outcomes you can't actually control. In this episode, Dawn unpacks the leadership shift that helped her stop carrying jobs nobody hired her to do and why so many female founders unknowingly fall into the same trap.
If you're constantly rescuing your team, reclaiming delegated work, or feeling like everything eventually lands back on your desk, this episode will help you redefine your role, strengthen your leadership, and create healthier ownership throughout your business.
If you're tired of being the person every decision flows through, start by strengthening your leadership with AI. Download10 Ways AI Will Make You a Better Leader and discover practical ways to delegate smarter, communicate more clearly, and create the space to lead like a CEO instead of the busiest employee in your company.
Key Takeaways
- Why burnout is often a leadership problem not a workload problem. Carrying responsibilities that don't belong to you quietly drains your energy and limits your ability to lead strategically.
- The difference between caring and being responsible. Supporting people doesn't mean owning decisions or outcomes that are outside your control.
- How undefined roles create founder bottlenecks. When you never define what people can count on you for, everything becomes your responsibility by default.
- The leadership question every CEO should ask. "What can they actually count on me for?" creates clarity, stronger boundaries, and better delegation.
- Why you need to build the exit before the fire. Defining your role while things are calm makes it far easier to lead with confidence when challenges inevitably arrive.
Resources & Links
- Learn more about working with Dawn Andrews: https://dawnandrews.com
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes
- 072 | How Female Founders Delegate Like a CEO Before They Burn Out
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
If AI can write the perfect business boundary, why are you still afraid to set it?
AI isn't stopping you from leading, it's exposing where you've already stopped yourself.
In this episode, Dawn Andrews introduces The Permission Stack™, a three-layer framework that explains why founders hesitate to set boundaries, make decisions, and fully leverage AI in their businesses. If you're an ambitious founder who wants to delegate with confidence, lead more decisively, and stop being the bottleneck, this conversation will help you uncover what's really keeping you stuck. Listen in and discover why the decision always comes before the prompt.
If today's episode helped you realize your biggest AI challenge is actually a leadership decision, come join the free AI for Founders Community on LinkedIn. It's where ambitious founders learn to make stronger CEO decisions first and then use AI to execute them with confidence.
Key Takeaways
- Why your AI output reflects your leadership decisions not just your prompts. If you haven't made the decision, AI can't execute it for you.
- The three Permission Stack™ layers every founder must clear before AI becomes a true strategic partner: Belief, Identity, and Relational Permission.
- How to use AI without outsourcing your confidence as a CEO. The best founders let AI amplify decisions they've already made not make them on their behalf.
- Why hesitation around AI is often a values conversation, not a technology problem. Many female founders aren't resisting AI because of competence, they're protecting what matters most to them.
- How one honest leadership decision unlocks better delegation, stronger boundaries, and more effective AI systems throughout your business.
Resources & Links
- AI for Founders Community
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode
- 191 | Why Smart Founders Still Answer 11 PM Calls. The Hidden System Failure Making You the Bottleneck
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the exhaustion you've been trying to fix with more sleep is actually resentment asking you to make a leadership decision?
You're probably not as tired as you think you are. In this Thursday Founder's Rant, Dawn unpacks why so many ambitious female founders mistake buried resentment for burnout and why that distinction changes everything.
If you've been overdelivering, undercharging, saying yes when you wanted to say no, or quietly carrying the emotional weight of everyone else's priorities, this episode is for you. You'll leave with a simple leadership check-in that helps you uncover the real source of your exhaustion and one clear action to move forward.
If this episode hit a little too close to home, join Dawn's Insider List for the founder conversations, leadership insights, and practical strategies that don't make it onto the podcast or social media first.
👉 https://hellodawn.live/insider
Key Takeaways
- Why "feeling tired" is often a leadership problem not a sleep problem.
- How resentment becomes an early warning system for boundaries, pricing, and decision-making.
- The simple Energy–Resentment–Enthusiasm check-in every founder should use weekly.
- Why pushing through burnout keeps you stuck in founder mode instead of leading like a CEO.
- How identifying one unresolved decision can restore more energy than another weekend off.
Resources & Links
- Insider List: https://hellodawn.live/insider
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode
- 072 | How Female Founders Delegate Like a CEO Before They Burn Out
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Your boundaries aren't failing because you're weak. They're failing because they don't exist yet, not really.
A limit that only lives in your head isn't a boundary. It's a wish. And wishes don't hold at 11pm.
What if the reason your boundaries keep failing isn't your discipline, it's your business system?
In this episode, Dawn Andrews unpacks why so many ambitious founders keep breaking the boundaries they genuinely want to keep and why willpower has almost nothing to do with it. You'll learn how to turn private wishes into documented business systems that protect your time, strengthen your leadership, and reduce founder dependency.
If you're ready to stop answering late-night emails, lead with more confidence, and build a business that doesn't require your constant availability, this episode is for you.
If you're tired of being the person every decision, question, and emergency flows through, you're not alone. Join the freeAI for Founders Community on LinkedIn, where ambitious founders are building smarter systems, using AI strategically, and learning how to lead businesses that don't depend on them every minute of the day.
Key Takeaways
- Why boundaries are actually a leadership system not a personal discipline problem.
- The hidden difference between boundaries that live in your head and boundaries that actually shape client and team behavior.
- How "borrowed boundaries" quietly disappear the moment your business grows or your environment changes.
- Why every effective boundary needs a documented location and a predefined consequence to hold under pressure.
- How AI can help you draft contracts, onboarding documents, welcome emails, and communication policies that protect your time without sounding cold or corporate.
Resources & Links
- AI for Founders Community – Join the LinkedIn community and continue the conversation.
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes
- 074 | 3 Business Systems That Secretly Sabotage Female Founders and How To Break Free
- 073 | The Hidden Cost of Doing It All: A Wake Up Call for Female Founders
- 072 | How Female Founders Delegate Like a CEO Before They Burn Out
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Stop asking AI to fix your decision paralysis.
It’s not here to validate your feelings, tell you you’re special, or magically solve your problems.
Here’s the trap I see founders fall into every day: dumping their overwhelm into ChatGPT like it’s a digital therapist. But AI isn’t your therapist, it’s your most patient strategic partner.
In this episode, you’ll learn how to stop seeking validation and start demanding solutions. I’ll show you how to use AI to structure priorities, evaluate options, and cut through emotional noise, so you trade paralysis for momentum.
You’ll discover:
- Why using AI as “therapy” keeps you stuck and slows your growth
- The hidden costs of pouring your overwhelm into chat instead of asking for strategy
- How to flip your prompts from feelings to frameworks and get clarity fast
- Three ways to use AI as a strategic partner so you move forward instead of spinning in indecision
This episode at a glance:
[00:00] – Why AI is not your business therapist
[01:15] – How to ask for frameworks instead of feelings
[02:45] – The real cost of seeking validation instead of solutions
[05:00] – What to ask instead: strategic prompts that get real answers
[07:30] – Three steps to transform your AI relationship this week
[08:45] – Your business needs strategic decisions, not just validated feelings
Resources and links mentioned in this episode:
- AI for Founders Playbook – Tools and prompts to help you make clear decisions, not emotional dumps
- Join the AI for Founders Community
- Free Culture Audit Call
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the very skills that made you successful are now the reason your business can't grow without you?
Being highly capable isn't always a leadership advantage. Sometimes it's the very thing keeping you trapped in the day-to-day.
In this episode, Dawn Andrews introduces The Curse of Capability, the hidden pattern where ambitious founders respond to every business problem by becoming more skilled themselves instead of building better systems, stronger processes, and more capable teams.
If you're a founder who keeps stepping in "just this once," this episode will help you recognize when your competence has become your company's growth ceiling and give you one simple question that changes how you lead.
If today's episode made you realize you've become the solution instead of building one, you're exactly who the AI for Founders Communitywas created for. Join us on LinkedIn to learn practical AI workflows, leadership frameworks, and delegation systems that help you stop being the bottleneck and start leading like the CEO your business needs.
Key Takeaways
- Why solving every problem yourself is a leadership problem not a productivity problem.
- The difference between building your own capability and building your company's capacity.
- How the Curse of Capability quietly turns brilliant founders into the biggest bottleneck in their business.
- The one-question Capability Check that helps you decide whether learning another skill is moving your business forward or protecting you from trusting your team.
- Why AI should expand your leadership capacity instead of giving you another place to hide in the work.
Resources & Links
- AI for Founders Community
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode
- Ep. 165: The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System
- Ep. 161: You Already Know Something Is Broken in Your Business. Here's How to Find It with AI Before It Costs You Another Quarter
- Ep. 159: The Bottleneck Isn't Your Team. It's What You Haven't Been Willing to Say Out Loud
- Ep. 158: If Your $1M Business Lives in Your Head, It Can't Scale. Here's the AI Workflow That Fixes It
- Ep. 155: Your Team Was Never Supposed to Care as Much as You Do. Here's What to Do With That
- Ep. 146: The Delegation Mistake That's Keeping You Stuck Working 60 Hours a Week (& The 1 AI Trick to Overcome It)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the offer or service you’re most proud of is the one that’s secretly draining your profits?
Welcome to Part 1 of the "AI Business Audit" series.
In this Thursday episode, Dawn Andrews reveals why most founders are flying blind when it comes to knowing which offers are actually profitable. If your bank account is growing but you’re still burned out, this episode is for you.
Dawn walks you through the first step of her Four-Dimensional Business Audit Framework: Revenue Reality. You’ll learn how to uncover the hidden truth behind your revenue numbers, why total revenue is misleading, and how to calculate what your time is really worth. Plus, you’ll hear how AI can do the heavy lifting in this process so you can stop guessing and start optimizing.
Book a CEO Clarity Call to run your AI-powered business audit with Dawn. Stop guessing and start leading.
Key Takeaways
- Revenue doesn’t equal profit — You need to break it down by offer and delivery time.
- Most founders can’t name their highest ROI offer — That’s a huge blind spot.
- AI can analyze your revenue fast — but only strategy can tell you what to do with it.
- Your most time-consuming offer might be your least profitable — it’s time to check.
- Audit your revenue per hour — It might just change everything.
Resources & Links
- CEO Clarity Call Booking Link
Related Episodes:
- Ep 105 The Time Tax: How Founders Waste 24 Hours a Week (AI Business Audit Part 2)
- Ep 107 The Client Costing You Six Figures: AI Business Audit Series Finale (Part 3)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you crushed under the weight of being the decision czar in your business?
Does your to-do list include tasks your team should handle? Then it's time for a leadership upgrade.
If you're the CEO who still picks slide colors, approves every invoice, and solves all the "quick questions," this episode is your wake-up call.
Today, we break down why great decision-making isn't your superpower anymore—decision architecture is.
Learn how to train your team to think like you (without needing you), free up your time for true CEO work, and finally step out of the weeds and into your strategic zone of genius.
Key Takeaways:
- Why your decision-making skills are actually holding back your business growth
- The 4 types of decisions every founder must identify.
- How to stop being your team’s crutch by building scalable decision frameworks
- The mental cost of unnecessary decisions (spoiler: it’s more than time)
- Practical scripts and steps to empower your team without sacrificing standards
Grab it:
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Book a free Transition Assessment Call with Dawn: dawnandrews.com
Join it:
- Free Community: AI for Founders
Related episodes to keep you in your CEO flow:
EP 072 How Female Founders Delegate Like a CEO Before They Burn Out
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Is one of your clients quietly draining your time, energy, and profits?
In this fiery finale of the 3-part AI Business Audit series, Dawn exposes the hidden costs of "good" clients who are actually sabotaging your business from the inside out.
This episode is your wake-up call: You could be working twice as hard for half the payoff and not even realize it.
If you’ve already audited your revenue (Part 1) and your time (Part 2), this final dimension, client profitability, might be the one that finally unlocks your CEO clarity.
“You don’t have a data problem. You have an interpretation problem.” — Dawn Andrews
If you're done working hard on the wrong things and want a trusted expert to audit your business with you: Together, we’ll run the 4D audit, interpret what your business is really telling you, and build your next-level growth plan. No fluff. Just clarity.
What You’ll Learn
- How to spot clients that look profitable on paper but are bleeding your calendar dry
- A 4-step profitability check you can run with help from AI (but not without YOU)
- The surprising truth about why founders can’t run this audit alone
- Why AI gives you data, but not the wisdom to act on it
- What happened when one founder fired a $10K/month client (and gained 20 hours/week)
Resources & Links
- CEO Clarity Call Booking Link
Related Episodes:
- EP 103 | Your Bank Account Is Lying to You: The AI Business Audit Series (Part 1)
- Ep 105 | The Time Tax: How Founders Waste 24 Hours a Week (AI Business Audit Part 2)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever wish you could step away from your business and have it keep moving without you?
Last week in San Francisco, I did exactly that because my AI assistant ran the whole thing.
In this episode, you’ll discover how to stop carrying the entire mental load of your business, from thinking and planning to solving everything, by handing it over without handing it off to a human.
You’ll see how AI can plan your projects, handle the details, break creative blocks, and give you space to rest without losing momentum, so you can reclaim your time, protect your energy, and focus on the high-value work only you can do.
In this episode, you’ll learn…
- How to use AI as your strategic planner to design work sessions that leave you energized, not exhausted
- Ways AI can act as your personal concierge to kill decision fatigue and free your brain for real CEO work
- The “choose your own adventure” method AI gave me to break through creative blocks
- Why letting AI take the load gives you the mental space to wander — and why that’s part of the work
Resources and links mentioned in this episode:
- Free Culture Audit Call
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
- AI for Founders Playbook Waitlist
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you secretly paying a 24-hour-a-week tax that’s draining your profits and sanity?
In part two of the AI Business Audit series, Dawn dives into the hidden time costs that sabotage your leadership and stall your revenue growth. Spoiler alert: your packed calendar may be killing your business momentum.
Learn how to audit your time, uncover team bottlenecks, and start shifting from “doing it all” to “delegating like a CEO.” This episode is a kick in the A$$ wrapped in a velvet boot.
Ready to stop paying the time tax and start leading like the CEO you were meant to be?Book your CEO Clarity Callnow. You’ll get eyes on the blind spots that are draining your profits and keeping you stuck.
Key Takeaways
- You’re not as productive as you think — Most founders waste 24 hours a week on low-value work that should’ve been delegated or deleted.
- The “Time Truth” Framework — Learn how to identify what’s revenue-generating, what’s noise, and where your hours are leaking.
- Team Bottlenecks Are Your Bottlenecks — If your team is waiting on you, you’re not leading—you’re clogging the pipeline.
- AI is your audit assistant — Use AI to analyze your calendar and uncover where your time is actually going (and what it’s costing you).
- Visibility isn’t about hustle—it’s about clarity — You’re the lever for growth, and it’s time to stop grinding and start leading.
Resources & Links
- CEO Clarity Call Booking Link
Related Episodes:
- 103 Your Bank Account Is Lying to You: The AI Business Audit Series (Part 1)
- Ep 107 The Client Costing You Six Figures: AI Business Audit Series Finale (Part 3)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason you’re burned out isn’t delegation—but the fact that you’re managing other people’s approval instead of leading?
You don’t struggle with delegation, you struggle with giving clear feedback to the people whose approval you think you need. In this Thursday quick-hit, Dawn breaks down why senior hires trigger softened communication, midnight rewrites, and CEO exhaustion and how learning to hold someone else’s disappointment is the real leadership skill that removes bottlenecks. If you’re rewriting work at 11 PM to “be nice,” this episode will hit uncomfortably close to home (in the best way).
Ready to stop managing approval and start leading with clarity? Join the free AI for Founders Communitya room full of founders learning to delegate, give feedback, and lead without the approval economy running their business.
Key Takeaways
- You’re not bad at feedback, you’re inconsistent. You give crystal-clear direction to people whose approval you don’t need…and hedge endlessly with the ones you’re afraid to disappoint.
- You’re running two delegation systems. One clear. One softened. That split is what’s exhausting you, not your team.
- Approval is expensive. Rewriting emails, taking work back, and fixing things at midnight is an invisible approval tax on your CEO time.
- This isn’t about their feelings it’s about your story. You’re not managing their disappointment. You’re managing the fear of what their disappointment might “prove” about you.
- AI can expose your approval patterns fast. When emotions muddy leadership language, AI can objectively show you where you hedge, soften, and self-protect.
Before you give feedback, ask yourself: “Am I softening this because they can’t handle clarity or because I’m afraid of losing their approval?”
If it’s the second one, that’s not kindness. That’s self-protection.
Leadership requires learning how to hold someone else’s disappointment without making it your emergency.
Use AI as your approval detector:
Prompt:
“Analyze my feedback patterns. Below are three emails to junior team members and three to senior team members. Identify where my language shifts from direct to hedging, where I manage reactions instead of stating expectations, and rewrite the senior feedback with the same clarity used for juniors.”
You’ll see the pattern immediately and once you see it, you can’t unsee it.
Resources & Links
- Join the Community: AI for Founders Free Group
- Freebie: The Feedback Fix
Related Episodes:
- Ep. 125 | The 3-Text Test: How Female Founders Use AI to Stop Their Team From Treating Them Like Google— communication clarity + boundaries.
- Ep. 124 | How Smart CEOs Build SOPs Without Boring Themselves (or Their Teams)— systems that reduce unnecessary manager workload.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the real reason your 2026 goals feel flat… is because you set them from fear instead of truth?
In this raw, unfiltered Founder’s Rant, Dawn Andrews gets deeply honest about something she's been scared to say out loud, both politically and professionally.
This episode isn’t about politics, it’s about power. It’s about what happens when you hide your voice, and how playing small infects everything you create.
If you’ve ever watered yourself down to stay safe, this episode is your wake-up call.
The goals you set from fear build a business that requires you to keep hiding. Dawn’s not doing that anymore and she’s inviting you to stop, too.
What You'll Learn:
- Who you’re being creates everything. Leading from fear teaches fear. Leading from possibility multiplies it.
- Stop waiting to be "ready." You don’t need all the answers. You need to decide who you’re going to be.
- Truth over safety. Goals set from your whole self create businesses that move you, not just revenue.
- Playing small is contagious. When you hide, your clients and community feel it.
- This is your moment. January 1st isn’t just a calendar reset, it’s a chance to choose differently.
Ready to stop hiding in 2026? Join the AI for Founders Community and tell Dawn:
What are you choosing to stop hiding this year?
Join the LinkedIn Community Here
Resources & Links
- Ready to stop hiding in 2026? Join the AI for Founders Community and tell Dawn: What are you choosing to stop hiding this year?
Join the LinkedIn Community Here - Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes
- 101 | Stop Asking Permission to Lead, Just Lead!Stop waiting for permission. Claim your power and start leading like the CEO your business actually needs.
- 079 | Your Attachment to the Founder Struggle is Expensive
Learn how to ditch the burnout-inducing “founder martyr” mindset and replace it with smart, sustainable systems that free up your time and energy. - 075 | Drop the act: Why transparent Leaders Build Stronger Teams
Uncover the hidden cost of performative leadership and how showing up real, not polished, is your actual power move.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you scaling the wrong thing... successfully?
If your 2025 planning feels heavy, misaligned, or nonexistent, it’s not because you're lazy. It's because you're still using a corporate operating system for a boutique business.
In this episode, Dawn Andrews drops the velvet boot of truth to show you why most female founders sabotage their year-end planning and how AI can help you get radically honest, strategic, and aligned.
Download The Feedback Fix because planning means nothing if your team can’t run with the ball. Get the free guide to giving feedback that actually lands and drives accountability.
Key Takeaways
- Stop planning like you have a CFO — Your three-person team doesn’t need quarterly OKRs and a content calendar that takes 30 people to execute.
- AI is your honesty coach — Use it to uncover revenue patterns, energy drains, and strategic misalignment.
- Only 3 things matter: What made money, did you enjoy it, and did it make a difference?
- Decisions create constraints — It’s not about setting goals, it’s about choosing what you’ll stop, amplify, and build.
- Your dream business won't come from a LinkedIn-optimized strategy. It comes from truth, clarity, and alignment.
Resources & Links:
- Freebie: The Feedback Fix
- Join the Community: AI for Founders Free Group
Related Episodes:
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week
- 102 | 3 SOPs Every Founder Should Build in 30 Minutes (Using AI)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason your AI isn't performing has nothing to do with the AI and everything to do with you?
You spent hours building AI agents, automations, and workflows. You followed the tutorials. You got excited about the possibilities. And then the results felt... underwhelming.
In this Thursday Founder’s Rant, Dawn shares a very real moment when her own AI Chief of Staff failed to deliver the magic she expected and the surprising reason why. The lesson isn't about prompts, tools, or technology. It's about something most founders completely overlook after the setup phase.
If you've ever felt disappointed by AI output, this episode may save you from chasing the wrong solution.
Want a place to test ideas, ask questions, compare notes, and learn alongside other founders who are actively building with AI?
Join the AI for Founders Community on LinkedIn.
You'll find business owners experimenting, learning, occasionally breaking things, and discovering what actually works without pretending to have all the answers.
Because none of us are figuring this out alone.
Key Takeaways
- Your AI Can Only Work With the Version of You It Knows
- Building the AI Is the Easy Part
- Your Knowledge Base Is the Real Asset
- The Same Leadership Rules Apply to Humans and AI
- Your team can only execute the version of the vision you've communicated.
Resources & Links
- AI for Founders Community (LinkedIn)
Related Episodes
- Episode 166: Stop Blaming AI for the Output You're Getting
- Episode 128: How Female Founders Use AI to Stop Being the Bottleneck
- Episode 146: The Delegation Mistake That's Keeping You Stuck Working 60 Hours a Week
- Episode 165: The System Your Business Needs to Stop the Bottleneck Before You Add Any Other System
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Do your AI Agents suck? Or have you been avoiding creating one?
Here's the uncomfortable truth: AI isn't the problem.
Your foundation is.
In this episode, Dawn pulls back the curtain on one of the biggest misconceptions female founders have about AI automation, AI agents, and business systems. While everyone else is promising that AI will magically save you time, Dawn shares the truth most people skip: AI doesn't fix broken systems. It accelerates them.
If your SOPs are fuzzy, your data is scattered, and your team relies on tribal knowledge, adding AI won't create efficiency. It'll create faster chaos.
You'll learn how to determine whether your business is actually AI-ready, where to start if it isn't, and how to build AI-powered systems that save time without creating expensive headaches.
Want a place to test ideas, ask questions, share wins, and learn how other founders are using AI without breaking their businesses?
Join the AI for Founders Community on LinkedIn.
It's free, practical, and filled with founders figuring this out together. The community is designed specifically to help business owners integrate AI strategically instead of chasing shiny objects.
What You'll Learn
- Why AI readiness is a systems conversation, not a technology conversation
- The 3 levels of AI every founder should understand
- Why messy data creates expensive mistakes
- The smartest place to start with AI
- The simple AI readiness test every founder should do today
Resources
- AI for Founders Community
Related Episodes
- 169 | Why “Just Delegate” Is a Lie in Leadership (And How AI Changes Everything)
- 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Anything Else
- 158 | If Your $1M Business Lives in Your Head, It Can't Scale
- 156 | Hiring Is Not Your Solution (And the "Scale Fast" Crowd Won't Like This)
- 144 | The Solo Trap: Why Your Service Business Is Stuck at $300K (And How AI Gets You Out)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the thing you’ve always been praised for pushing through is the exact thing quietly draining your leadership capacity right now?
There’s a season every founder eventually hits that no productivity hack can solve.
Not “busy.” Not “calendar chaos.” Real life hard.
In this Thursday velvet-boot episode, Dawn Andrews gets brutally honest about what happens when your business is growing… while your personal life is demanding more of you than ever before. Aging parents. Kids struggling. Health issues. Emotional exhaustion. The sandwich generation reality nobody talks about in founder spaces.
And instead of offering another “optimize your routine” pep talk, Dawn calls out the dangerous myth high-achieving women cling to: that endurance equals leadership.
Spoiler alert? It doesn’t.
This episode is a powerful mindset shift for ambitious female founders navigating leadership, delegation, burnout recovery, and emotional capacity in high-growth seasons. If you’ve been white-knuckling your way through life while trying to scale your business, this one is going to hit home.
If this episode felt a little too familiar… you are not the only founder navigating this season.
Join the AI for Founders Community, a free space for ambitious founders learning how to lead smarter, delegate better, and use AI without losing their humanity.
Because you do not need to carry all of this alone.
In This Episode, You’ll Learn
- Why “pushing through” is a skill not a permanent leadership strategy
- The difference between capability and capacity
- Why tiny openings matter more than massive breakthroughs
- How delegation and AI can support you during hard seasons
- The leadership reframe every overworked founder needs
Resources & Links
- AI for Founders Community
Related Episodes
- 169 | Why “Just Delegate” Is a Lie in Leadership (And How AI Changes the Game)
- 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System
- 146 | The Delegation Mistake That's Keeping You Stuck Working 60 Hours a Week (+ The #1 AI Trick to Overcome It)
- 128 | How Female Founders Use AI to Stop Being December’s Bottleneck
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you trying to launch your AI initiatives from a messy lot instead of a launchpad?
Most companies aren’t struggling with AI integration, budgets, timelines, and activations because the technology is bad.
They’re struggling because the foundation underneath the technology is a hot mess. Their business foundation.
In this episode, Dawn Andrews breaks down the invisible reason so many AI initiatives stall out after the demos, strategy meetings, and expensive vendor calls. Spoiler alert? The problem usually isn’t the AI platform. It’s the messy systems, undocumented workflows, scattered data, and unclear decision-making hiding underneath it all.
This episode is your velvet-boot wake-up call if you’re a founder or executive thinking:
“Why are we spending all this money, and nothing is actually changing?”
Because the rockets aren’t the problem. The launchpad is. And once you understand that? Everything shifts.
Want help navigating the messy middle of AI implementation without turning your company into an exhausted science experiment?
Join the AI for Founders Community on LinkedIn, where Dawn hosts live office hours, practical conversations, and real-world AI strategy discussions for founders and executives who are building while the plane is flying.
Because nobody needs another generic AI webinar. You need clarity that actually works in real businesses.
Key Takeaways
- AI implementation is not just a technology project, it’s an operational clarity project.
- Most businesses are trying to automate workflows that only exist inside the founder’s brain.
- Your shared drives, SOPs, client notes, and process documentation matter more than another AI subscription right now.
- Fast-moving founders often mistake preparation for “not making progress.”
- The leaders who prepare their runway now will dominate later.
Resources & Links
- Join the AI for Founders Community on LinkedIn
- Download: 10 Ways AI Will Make You a Better Leader
Related Episodes
- 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System
- 146 | The Delegation Mistake That's Keeping You Stuck Working 60 Hours a Week (+ The #1 AI Trick to Overcome It)
- 128 | How Female Founders Use AI to Stop Being December’s Bottleneck
- 122 | The 4-Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week Answering Questions Their Team Should Own
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you secretly labeling your year a failure just because it didn’t look flashy on Instagram?
If your calendar is full but your confidence is low, this episode is your reset button. You didn’t do “nothing” this year. You built more than you think, especially the invisible kind of growth that doesn’t show up in your P&L but changes everything.
It’s time to stop judging your year by surface-level metrics and start seeing the transformation you actually created. In this solo episode, Dawn walks you through a simple AI-powered audit that reveals the truth: you didn’t spin your wheels, you leveled up.
Join the AI for Founders Community on LinkedIn. It’s free, it’s founder-led, and it’s the smartest place on the internet to test prompts, trade tools, and get support from women who get it. Let’s build smarter, not harder.
What You’ll Learn:
- Why your brain literally hides your progress (and how to outsmart it)
- The 20-minute AI Achievement Audit that will leave you speechless, in a good way
- The 6 key business categories where your wins are hiding in plain sight
- How to translate your invisible work into real impact (hint: crisis navigation = CEO-level leadership)
- The one reflection question that will shift your entire outlook heading into 2025
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Prompt to Steal:
"I'm a founder reviewing my last 12 months. Here's everything I remember doing... Help me organize this into categories: business building, team development, strategic decisions, crisis navigation, personal growth, revenue, and client work."
Related Episodes
- 112 | The 4‑Stage AI Process to Stop Losing 10 Hours a Week
Perfect follow-up to the Achievement Audit—shift from reactive to strategic with AI. - 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week
Build AI systems that free up your time so your wins don’t get buried under busywork. - 072 | How Female Founders Delegate Like a CEO Before Burnout
Uncover the leadership habits that keep your business scaling and your sanity intact.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Still rewriting everything your team writes "to sound more like you"? It's not your team, it's your system.
If you’re spending hours editing social posts, emails, and podcast promos because they just don’t sound like you, this episode is your game-changer. Dawn Andrews reveals how to train AI and your team to write in your authentic voice so you can stop being the bottleneck in your business.
Learn the 3-pillar "Voice-First Content System" that saves you time, protects your brand, and actually scales your message. Whether you're DIY-ing or want the shortcut, this episode shows you how to sound like you (without writing every word).
Grab the free guide: 10 Ways AI Will Make You a Better Leader. It includes the exact prompts Dawn uses to train AI and her team.
Ready to go deeper? Join the AI for Founders Community and stop content bottlenecks for good.
Key Takeaways:
- Train AI to Mirror Your Voice: Use your own writing samples to create a "voice fingerprint" and finally ditch generic AI-speak.
- Build a Voice Bible: Create a living document that outlines your tone, do’s & don’ts, and sample copy so your team and tools aren’t guessing.
- Repurpose Like a Pro: Turn one insight into 10 pieces of content with a simple AI-powered framework.
- Automate Without Losing Your Soul: Plan 90 days of strategic content that sounds like you and gets done without you.
- Stop Micromanaging, Start Leading: Your content should reflect your leadership, not drain it.
Resources & Links:
- Download 10 Ways AI Will Make You a Better Leader
- Join Community AI for Founders
- Upcoming Workshop: Voice Bible Build & Test Day (Oct 25) — Only 10 spots!
Related Episode:
- Episode 72 How Female Founders Delegate Like a CEO Before They Burn Out
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the thing exhausting you isn’t your workload… but the fact that your business still depends on you for every decision?
Because let’s be honest there’s a very specific kind of founder exhaustion that comes from realizing you built yourself into the bottleneck.
In this Thursday quick-hit episode, Dawn Andrews shares the brutally honest story of the day a canceled meeting turned into a complete business redesign. What started as a quiet spiral of “Do I grow this? Burn it down? Start over?” became a 6-hour AI-powered breakthrough that helped her uncover the frameworks hidden inside years of bespoke client work.
But this episode isn’t another “AI will save your business” TED Talk in a blazer.
It’s about how to use AI as a strategic thinking partner without handing over your leadership, your judgment, or your brain. If you’ve been drowning in decisions, over-customizing your offers, or secretly wondering if your business still fits your life… this one is going to hit home.
If you’re tired of trying to solve every business problem alone, come join the conversation.
TheAI for Founders Communityis where ambitious founders test ideas, ask messy questions, explore AI tools, and figure out how to scale without losing themselves in the process.
Bring your half-formed ideas. Your weird prompts. Your “I think I’m doing too much” realizations. That’s literally what it’s for.
In This Episode, You’ll Learn:
- Why founders become the bottleneck without realizing it
- The hidden cost of rebuilding your services from scratch every time
- How AI can help you identify scalable frameworks inside your existing work
- The difference between using AI for clarity vs. abdicating leadership
- A simple shift that makes AI dramatically more useful: letting it interview YOU
- Why “AI informs, you decide” needs to become your new leadership mantra
Resources & Links
- AI for Founders Community
Related Episodes You’ll Love
- 169 | Why “Just Delegate” Is a Lie in Leadership (And How AI Changes the Game)
- 128 | How Female Founders Use AI to Stop Being December’s Bottleneck
- 122 | The 4-Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week
- 079 | Your Attachment to the Founder Struggle is Expensive
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the thing you worked hardest to build your personal brand, is the exact thing making your business harder to scale, harder to sell, and harder to escape?
Let’s be honest: a lot of female founders accidentally build businesses that can’t survive without them. The relationships live in your phone. The decision-making lives in your head. The delivery depends on your presence. And while that might feel flattering for a while? It’s also exhausting. And expensive.
In this episode, Dawn Andrews breaks down why founder dependency quietly destroys scalability, lowers exit value, and traps founders inside businesses they thought would eventually give them freedom. She shares a real story of two founders preparing to sell their company after nearly 20 years only to discover buyers weren’t just buying the business. They were buying continued access to them.
You’ll learn the 3-part framework for building a company that creates value beyond your personal bandwidth using systems, delegation, leadership infrastructure, and AI-powered frameworks that actually transfer.
If this episode hit a nerve, your next step is joining the freeAI for Founders Community.
Key Takeaways
- Your personal brand may open doors, but systems are what make your business transferable.
- Founder dependency doesn’t just create burnout, it lowers business valuation and limits scalability.
- If your frameworks only live inside your brain, you don’t have scalable IP yet.
- AI can help you extract, document, and operationalize your decision-making faster than ever before.
- Building other visible leaders inside your company strengthens your brand instead of weakening it.
Resources & Links
- Join the AI for Founders Community
- Explore CEO Clarity Consulting
Related Episodes
- EP. 163 — 3 Standard Operating Procedures Every Founder Should Build in 30 Minutes Using AI
- EP. 169 — Why “Just Delegate” Is a Lie in Leadership (And How AI Changes Everything)
- EP. 146 — The Delegation Mistake That’s Keeping You Stuck Working 60 Hours a Week
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the business model that built your company is the thing that breaks it?
In this Thursday edition of She’s That Founder, Dawn Andrews delivers a velvet-boot wake-up call for service-based female founders who are overwhelmed, overbooked, and wondering why AI still hasn’t made things easier.
The answer? Most founders are still treating AI like a productivity tool instead of a business model shift.
Dawn breaks down why shrinking margins, founder bottlenecks, and operational exhaustion are becoming bigger problems in consulting, coaching, marketing, legal, and advisory businesses, and why the founders winning right now are systemizing their expertise instead of selling more hours.
If your business still depends on you for every decision, deliverable, and fire drill… this episode is your sign that it’s time to lead differently.
Download Dawn’s free guide: 10 Ways AI Will Make You a Better Leader.Practical, founder-friendly ways to use AI to delegate smarter, lead more effectively, reduce decision fatigue, and scale without running yourself into the ground.
Key Takeaways
- AI is changing client expectations around speed, personalization, and delivery
- Your expertise alone is no longer the product; your systems are
- Undocumented standards create founder bottlenecks and leadership burnout
- AI-assisted workflows can increase profitability without sacrificing quality
- Female founders who move now will create the new industry standard
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- AI For Founders Community
Related Episodes
- Ep. 158 | If Your $1M Business Lives in Your Head, It Can’t Scale — Perfect companion episode about undocumented expertise, founder dependency, and scaling beyond yourself.
- Ep. 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Anything Else — Reinforces the operational systems angle and founder bottleneck problem.
- Ep. 169 | Why “Just Delegate” Is a Lie in Leadership (And How AI Changes the Game) — Strong follow-on around standards, delegation, and AI-assisted leadership systems.
- Ep. 096 | The CEO Trap: How AI Ends Your Decision Fatigue and Frees You to Lead — Connects directly to founder overwhelm and AI-enabled decision support.
- Ep. 068 | Top 10 Must-Have AI Tools for Female Founders— Best tactical companion episode for listeners ready to start implementing AI immediately.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you trying to lead your business at full capacity… on a 40% day?
Let’s be honest, some days hit harder than others. And pretending you can “push through” like a machine? That’s not leadership. That’s self-abandonment with a calendar.
In this raw, from-the-trenches episode, Dawn breaks down what leadership actually looks like when your capacity is low and why building a business that depends on your constant output is the real problem. You’ll learn how to use AI as a cognitive co-pilot (not just a content tool) to help you think, decide, and lead… even on the days you’d rather stay in bed. If you’ve ever felt like the business can’t run without you, this one’s your wake-up call.
If you’re ready to stop carrying everything alone and start using AI in a way that actually supports your leadership,join the free AI for Founders community on LinkedIn. This is where we go beyond surface-level tips and show you how to actually integrate AI into your business and decision-making.
Key Takeaways
- Your real bottleneck isn’t strategy, it’s capacity. You don’t have a time problem. You have a mental and emotional bandwidth problem and that changes how you need to lead.
- “Pushing through” is not a leadership strategy. It’s a short-term survival tactic that keeps you stuck as the bottleneck in your own business.
- AI isn’t just for productivity, it’s for clarity. On low-capacity days, use AI to help you think, process decisions, and clear mental fog so you can lead with intention.
- The “CEO Minimum” is your new power move. Decide what only you can do today and let everything else be supported, delayed, or delegated.
- A scalable business should work at your 60%. If your company falls apart when you’re not at 100%, that’s not success, it’s a structural issue.
Resources & Links
- Join the AI for Founders Community
- Download: 10 Ways AI Will Make You a Better Leader
- Explore the AI Leadership Accelerator
Related Episodes (Strategically Matched)
- 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System
- 170 | Why Perfectionism in Leadership Isn’t the Problem (And What Actually Is)
- 161 | You Already Know Something Is Broken in Your Business—Here’s How to Find It with AI Before It Costs You Another Quarter
- 130 | How Female Founders Use AI to Stop Feeling Like Failures
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You’ve been told perfectionism is what makes it difficult to delegate. It’s not.
The real problem?
The identity you’ve wrapped around being the one who does everything.
In this Thursday quick-hit, Dawn goes deeper than systems and delegation tactics and calls out the uncomfortable truth most founders avoid: letting go isn’t about trusting your team, it’s about trusting who you are without the doing. Through a personal story about AI, voice, and control, she reframes leadership as an act of courage, not capability.
If you’ve ever thought “it’s just faster if I do it,” this episode will hit and shift how you lead.
If this hit a nerve (and it probably did), it’s time to stop thinking about this shift and actually build it.
Join Dawn live inside the Voice Architecture Lab (May 2nd) Eight seats. Real-time implementation. No hiding behind “I’ll do it later.”
Build the systems that let your thinking travel without you.
Key Takeaways
- Perfectionism isn’t your problem, identity attachment is. “High standards” often mask a deeper fear: Who am I if I’m not the one doing the work?
- Delegation isn’t about trust in others, it’s trust in yourself. The real question isn’t “Will they do it right?” It’s “Am I still valuable if I’m not doing it?”
- Your value is not in execution, it’s in thinking. Your judgment, standards, and philosophy are the real assets. Execution is just the delivery system.
- AI doesn’t replace your voice, it multiplies it. When you encode your thinking into systems, your leadership scales beyond your time.
- This season requires courage, not perfection. Not Instagram-caption courage. Real, white-knuckle, “don’t take it back” leadership courage.
Resources & Links
- Voice Architecture Lab (Live Workshop)
- AI for Founders Community
- “10 Ways AI Will Make You a Better Leader” (Free Guide)
Related Episode:
- 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System If this episode hit on identity and letting go, this one gives you the system to actually do it so your team and AI can think like you (instead of you rewriting everything).
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You’ve been told to “just delegate” like it’s a mindset issue, but what if that advice is fundamentally broken?
In this episode, Dawn Andrews dismantles the myth of perfectionism and reveals the real bottleneck: your standards are trapped in your head. She shares a behind-the-scenes moment of pulling work back from a highly capable team member and the truth about why it keeps happening.
This is the episode that flips delegation on its head. Because once your standards have a home, everything changes. Your team steps up, AI starts working for you, and you finally get to lead instead of redo.
Your standards deserve a real home.
Join the Voice Architecture Lab (May 2nd) and build the system that allows your team and AI to think, write, and execute like you.
Save your seat: hellodawn.live/voice-lab
Key Takeaways
- Perfectionism Isn’t the Problem, it’s a Signal. That “I’ll just do it myself” reflex? It’s not a personality flaw. It’s your brain protecting standards that no one else can see or execute against.
- “Just Delegate” Advice Fails Because It Ignores Structure. Delegation isn’t emotional. It’s operational. If your standards aren’t documented, your team (and AI) are guessing every time.
- Your Standards Need a Home Outside Your Head
- AI Forces the Clarity You’ve Been Avoiding. AI doesn’t “get your vibe.” It requires precision. And that’s exactly why it becomes your greatest leadership tool, it forces you to define what “great” actually means.
- The Goal Isn’t Perfection, it’s Scalable Consistency. An 80% output that ships consistently will outperform the “perfect” version stuck in your head every time.
Resources & Links
- Voice Architecture Lab (Live Experience)
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Join the AI for Founders Community
Related Episodes
- 165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Anything Else
- 158 | If Your $1M Business Lives in Your Head, It Can’t Scale
- 156 | Hiring Is Not Your Solution (And the “Scale Fast” Crowd Won’t Like This)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Is your AI tool sounding like a corporate robot with a word salad problem? It’s not broken, you’re just briefing it like an intern you secretly resent.
Let’s get one thing straight: getting great AI results isn’t magic, it’s instructions. In this founder-fire Thursday episode, Dawn Andrews reveals why most female founders are getting mediocre results from AI and what to do about it.
She shares the exact 5-part framework that turns AI from a confusing timesuck into your most powerful business sidekick. You’ll laugh, cringe, and most importantly, learn how to stop wasting time and start getting content that actually works.No tech degree required.
Takeaways
- Your AI is only as smart as your instructions. If you're vague, you’ll get garbage.
- Good prompts = Good delegation. The DRIVE Method (Direction, Role, Intent, Values, Execution) changes everything.
- Stop treating AI like a mind-reader. Treat it like your smartest team member—and brief it accordingly.
- Even bad prompts can get better. It’s a skill you can—and should—build.
- Mastering AI gives you time freedom. Think 10+ hours/week back for high-leverage leadership.
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Join the Community: AI for Founders
- Download: The Feedback Fix
Related Episodes:
- Episode 093 The Dirty Secret About AI No Female Executive Wants To Admit—And Why It’s Hurting You
- Episode 080 The Wednesday Panic Triage. How AI helped me to choose what matters in my business
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
If your AI-generated content sounds polished… but not like you, how much trust are you silently losing every time you hit publish?
Let’s be honest “good enough” AI content is quietly wrecking your authority. In this episode, Dawn calls out the real issue: it’s not the tool, it’s the way you’re leading it.
You’ll learn why AI defaults to generic (and why that’s dangerous for female founders building credibility), plus the Voice Architecture system, a simple but powerful 3-input framework that transforms your AI output from “meh” to unmistakably you.
If you want content that actually converts, connects, and reflects your leadership, this is where to start.
Ready to stop sounding like everyone else and actually own your voice in your content?
Join the Voice Lab (May 2nd). A live, hands-on session where you’ll build your Voice Architecture system in real time (not just talk about it).
Key Takeaways
- Generic AI content isn’t neutral. It’s a credibility leak.
If your audience can’t feel you, they hesitate. And hesitation kills conversions. - AI isn’t your assistant. It’s a brand new hire.
If you don’t train it, it defaults to the safest, most forgettable version of your industry. - Your bottleneck isn’t the tool. It’s your transmission.
The same reason your team still relies on you? That’s why your AI output falls flat. - Voice Architecture = your unfair advantage.
When you make your voice explicit, AI stops sounding like the internet, and starts sounding like a leader. - Specificity creates authority.
The more clearly you define your voice, vocabulary, and audience, the more powerful (and aligned) your content becomes.
Resources & Links
- Voice Lab (Live Experience)
- Free Resource: “10 Ways AI Will Make You a Better Leader”
- AI for Founders Community
Related Episodes
- 132 | The Solo Trap: Why Your Service Business Is Stuck at $300K (And How AI Gets You Out)
- 156 | Hiring Is Not Your Solution (And the “Scale Fast” Crowd Won’t Like This)
- 076 | How Smart CEOs Build SOPs Without Boring Themselves (or Their Teams)
- 129 | I’ve Watched 300+ Founders Transform. Here’s What’s Coming for You in 2026
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason AI “isn’t working” for you… is actually you?
You’re overwhelmed, overworked, and running your business on caffeine and sheer willpower but still refusing the very tool that could give you your time back. In this Thursday velvet boot moment, Dawn calls out the truth most founders don’t want to hear: AI isn’t the problem your lack of clarity, trust, and leadership is.
This episode dismantles the biggest excuses female founders use to avoid AI and reframes what it really means to lead in an AI-powered world. If you’re ready to stop being the bottleneck and start building a business that runs with you not because of you, this one’s required listening.
If you’re done white-knuckling your way through your business and ready to actually use AI like a CEO…
Join Voice Lab, where you’ll build your voice architecture in real time so AI finally sounds like you, thinks like you, and works for you.
Key Takeaways
- AI doesn’t produce generic output—you do.
- “I don’t have time” is often fear in disguise.
- Being the keeper of all knowledge isn’t leadership—it’s a liability.
- AI is not cheating—it’s leverage.
- The real shift: from operator to architect.
Resources & Links
- Voice Lab Training (Live): Build your AI voice + systems
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Join the AI for Founders Community (test, learn, grow in real time)
Related Episodes
- Episode 68: Top 10 Must-Have AI Tools for Female Founders
If this episode called you out, this one shows you exactly where to start. Learn the essential AI tools that can save you hours every week and finally get you out of the weeds. - Episode 128: How Female Founders Use AI to Stop Being the Bottleneck (The August Delegation Fix)
This is the cleanest follow-on because it connects founder overwhelm, bottleneck behavior, and AI as the fix.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Why are you still rewriting everything… even after hiring a team and investing in AI?
This episode breaks down the hidden cost of constantly fixing your team’s and AI’s work – what Dawn calls the Rewrite Tax.
You’ll learn why this isn’t a productivity issue, but a leadership and systems gap, and how it’s quietly costing you time, team performance, and scalability.
Dawn introduces the 3-layer thinking system that makes your judgment transferable so your team and AI can actually think like you.
If you’re ready to stop being the bottleneck and start leading at a CEO level, this is your next listen.
If you’re done wasting hours rewriting and ready to build a system where your team and AI actually think like you, join the Voice Architecture Lab. In this live 3-hour session, you’ll build your full thinking system so you can stop fixing and start leading.
Save your seat here: hellodawn.live/voice-lab
Key Takeaways
- Why rewriting everything is a leadership problem (not a quality control strategy)
- The hidden cost of the “rewrite tax” on your time, team performance, and AI ROI
- How unclear thinking standards create dependency instead of team ownership
- The 3-layer thinking system that makes your judgment scalable across humans and AI
- How to use AI as a true delegation partner (not just a faster draft generator)
Resources & Links
- Voice Architecture Lab
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode
- 146 | The Delegation Mistake That Keeps You Stuck Doing Everything (Even With a Team)
- 077 | Why Your Team Keeps Coming Back to You (And How to Fix It Without Micromanaging)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the only thing standing between you and next-level leadership… is waiting for permission that no one’s coming to give?
You don’t need another leadership book—you need to stop playing small in your own company.
In this fiery Thursday Rant, Dawn calls out a silent epidemic among female founders: waiting for permission to lead the very business they built.
From shrinking in the boardroom to apologizing in Slack, this is your wake-up call to drop the people-pleasing and embody the CEO your business actually needs.
No fluff. No permission slip. Just a velvet-boot kick toward clarity, confidence, and power.
If this episode hit home, you’re ready for Dawn’s private email community where real leadership shifts happen. Get the hard truths, frameworks, and strategic moves to lead like the CEO your business deserves.Join now—it’s free
Key Takeaways
- Leadership isn’t granted—it’s claimed. Stop waiting for a title or team approval. Decide to lead.
- Clarity is more effective than “nice.” Your team doesn’t need soft—they need specifics.
- People-pleasing ≠ leadership. Shrinking helps no one—not your vision, not your team.
- One clear directive can shift the entire room. You don’t need to get louder—you need to stop apologizing.
Your business reflects your standards. Don’t let vague expectations drive your operations.
Resources & Links
- She’s That Founder Insider Email Community
Related Episode
- 071 | Say It Like a Leader: The Feedback Framework Every Female Founder NeedsFocuses on giving clear, direct feedback, which aligns with your point about clarity being leadership.
- 080 | The Wednesday Panic Triage. How AI helped me to choose what matters in my business
Tackles decision overload and taking control of your leadership time, which ties into stepping into that authority seat. - 094 | 3 Signs Your Loyal Employee Is Now Holding Your Business Back, And How to Use AI to Fix It Fast
Talks about when your “team” is actually blocking your lead and what to do.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Is your business secretly held together by your memory?
If you walked away for two weeks, would things run—or fall apart?
If the answer makes you sweat, this episode is your lifeline. We're breaking down the three essential SOPs every founder needs to scale—and showing you how to write them in 30 minutes flat using AI.
Spoiler alert: You’re not writing 47 documents. You’re building three power moves that unlock freedom, delegation, and growth.
Join the Insider Experience and get the exact AI prompts + walkthroughs for all 3 SOPs. This is your shortcut to scaling with sanity.
What You’ll Learn in This Episode:
- Why “I’ll document it later” is the biggest lie founders tell themselves and how it’s silently costing you thousands.
- The 3 foundational SOPs that unlock hiring, delegation, and scale.
- The exact 4-step AI framework that turns your brain dump into pro-level SOPs (no tech background required).
- The SORTED Method: What makes an SOP actually usable and delegation-proof.
- How to build an AI-generated SOP you can use today..
Resources & Links
- Insider Experience — Get the full SOP prompt suite + AI workflows
- Free Gift — 10 Ways AI Will Make You a Better Leader
Related Episodes:
- EP. 076 – How Smart CEOs Build SOPs Without Boring Themselves (or Their Teams)This companion episode goes deeper into what makes an SOP actually stick—and how to make your team care about using them.
- EP. 079 – Your Attachment to the Founder Struggle is Expensive
If you’re still doing everything yourself, this one’s the wake-up call you didn’t know you needed.
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if your voice could become your most powerful leadership tool?
In this episode, Samara Bay, Author of Permission to Speak and Coach to Hollywood stars and badass CEOs hands you the keys to turn your voice into a superpower. We’re diving into how to silence that inner critic who just loves to tell you you're not enough, so you can step up to the mic, command respect, and shatter outdated stereotypes.
Samara breaks down how embracing your quirks, your “ums” and “uhs,” and everything that makes you human is the secret to connecting deeply, inspiring loyalty, and creating a world where authentic female leadership thrives.
If you’re ready to speak with heart, own every room, and change the game for good, grab your earbuds, because this episode is for you.
In this episode, you’ll learn …
- How to command any room by turning your unique voice into your power.
- How to transform self-doubt into confidence to lead with ease.
- How to ditch outdated stereotypes and redefine authority on your terms.
- How to show up with heart and authority to make your message stick.
- How to build loyalty and trust by creating meaningful connections.
This episode at a glance:
[7:30] - Samara’s transition from Hollywood dialect coach to voice empowerment leader.
[20:22] - How Samara guides female leaders to command a room with authenticity.
[29:40] - Tools and strategies for using voice to influence, even in virtual settings.
[51:00] - Samara’s insights from attending the DNC and witnessing voices of power in action.
[1:05:10] - Advice for female founders on showing up powerfully and authentically in business.
Resources and Links mentioned in this episode
- Permission To Speak
- How To Show Up (Weekly Substack)
- Samara Bay
- Free Range Thinking
- Book a consultation call
You might also like
- 5 Myths that Stop Women from Starting Businesses
- 8 Strategies for Niche-Bound Businesses
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the real reason your business can’t scale… is because you’re still the one holding the whole thing together?
Most founders assume their growth problems are people problems. But more often than not, the real issue is structural.
In this episode, Dawn Andrews breaks down why founders in the $500K–$5M stage often become the bottleneck in their own companies and how to identify whether you’re dealing with an accountability gap or an architecture gap.
You’ll learn how misaligned roles quietly sabotage delegation, why “no one does it like me” is often an identity problem (not a leadership standard), and how AI can help expose hidden structural flaws in your business before they cost you another quarter of growth.
If you’ve ever felt like your team depends on you for everything, even after hiring great people, this episode will help you see the real problem and what to do next.
If your business still runs through you, that’s not a productivity problem; it’s an architecture problem.
At CEO Clarity Consulting, we rebuild your decision-making structure, leadership ownership, and operational architecture so the business no longer depends on you for every move.
Key Takeaways
- Why “no one does it like me” is usually an architecture problem, not a people problem
- The hidden difference between an accountability gap and an architecture gap
- How founders accidentally trap themselves in operational gravity
- How AI can reveal invisible organizational bottlenecks
- The leadership shift that moves you from founder to actual CEO
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode:
- 112 | The 4-Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week Answering Questions Their Team Should Own
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you still selling pieces of your brilliance… when you should be selling the whole damn outcome?
In this “She Built This” episode, Dawn Andrews unpacks how Leone Baxter co-created the first modern political consulting firm and, in doing so, invented the full-service offer model most founders still haven’t fully stepped into.
This isn’t about politics. It’s about power, positioning, and why your current service model might be keeping you overworked and underpaid. You’ll learn the three strategic moves Baxter used to turn scattered skills into a scalable system and how to apply that same thinking to your business using AI.
Because if you’re still packaging your work in pieces… you’re making it harder to scale than it needs to be.
If this episode hit a nerve (the good kind), and you’re ready to stop piecing together offers and start building a scalable service system,join the free AI for Founders community on LinkedIn.
This is where we take what’s in your head and turn it into a clear, sellable, repeatable offer.
Key Takeaways
- Stop selling services, start selling outcomes.
- Your business needs a repeatable framework (not just talent).
- Full-service isn’t about doing more, it's about owning the result.
- Your hidden offer is already in your past work.
- AI can help you see the system you’re too close to notice.
Resources & Links
- AI for Founders Community
- 10 Ways AI Will Make You a Better Leader
Related Episode
- SHE BUILT THIS Ep. 1: She Built a Scalable Empire in 1906 With No Tech Stack. What's Your Excuse?
- SHE BUILT THIS Ep. 2: She Invented the Marketing Strategy Every Brand Copies and Never Gets Credit
- SHE BUILT THIS Ep. 3: Ruth Handler
- SHE BUILT THIS Ep. 4 - Inez Kaiser and the Service Business Model Female Founders Are Still Sleeping On
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the most expensive line item in your business isn’t payroll — it’s the conversation you keep avoiding?
This episode exposes a hidden growth ceiling most founders don’t recognize: avoided conversations. When leaders delay hard feedback, unclear expectations, or boundary-setting, they silently absorb the operational cost.
Dawn breaks down why silence at the top creates decision bottlenecks, cultural avoidance, and unnecessary founder workload and how to use AI as a thinking partner to walk into tough conversations with clarity.
If your business feels heavier as it grows, this episode explains why and what leadership shift unlocks scale.
If your business still requires you in every decision, every approval, and every difficult conversation, that’s not a team problem it’s a leadership architecture problem.
Inside CEO Clarity Consulting, we rebuild your decision structure, ownership model, and leadership role so the business can move without everything running through you.
Key Takeaways
- Why avoided conversations quietly become the most expensive operational drag in your business
- How silence at the top shapes your company culture
- Why founder overload is often a leadership architecture problem
- The leadership shift that removes the founder bottleneck
- How to use AI to prepare for difficult leadership conversations
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode:
- 116 | How Female Founders Use AI to Stop Being December’s Bottleneck (The August Delegation Fix)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the biggest reason your business can’t scale… is that everything still lives in your head?
This episode tackles the hidden scaling problem most founders miss: documentation debt. When your knowledge, standards, and decision-making live only in your brain, your team can’t operate without you.
Dawn shares a simple AI-powered workflow to capture your thinking, build SOPs in minutes, and remove founder dependency without writing manuals from scratch. If you’re leading a growing company but still fielding constant questions and approvals, this episode will show you how to start building real operational leverage.
If your business still runs through you, that’s not an AI problem it’s a design problem.
Inside CEO Clarity Consulting, we rebuild the leadership architecture so you stop being the bottleneck and start leading a company that runs without your constant involvement.
Key Takeaways
- Why scaling stalls when your expertise lives in your head
Founder dependency isn’t a hiring problem, it’s a documentation and leadership architecture problem. - The Voice-to-SOP workflow that turns everyday work into systems
Record yourself doing a process once, let AI structure the steps, and create usable SOPs in under 20 minutes. - The 30-Day Absence Test that reveals your real bottlenecks
Audit your last two weeks of decisions to identify where your business still depends on your judgment. - The difference between tactical AI and structural AI
Tactical AI saves minutes. Structural AI builds the systems, documentation, and decision trees that let companies scale. - How delegating context (not just tasks) unlocks real leadership leverage
When your thinking becomes referenceable systems, your team can make decisions without waiting for you.
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode
- 122 | The 10-Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees (Saves 6 Months + $30K)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason your service business isn’t scaling… is because you’re selling skills instead of insight?
In this powerful “She Built This” episode, Dawn Andrews breaks down how Inez Kaiser, America’s first Black woman to found a PR agency built a service business that attracted Fortune 500 clients without a blueprint, permission, or precedent.
But this isn’t a history lesson it’s a strategic wake-up call. You’ll learn the three-part service model Kaiser engineered that made her the obvious choice (not the risky one), and how to apply it to your business today using AI as your thinking partner.
If you’ve been relying on referrals, reputation, and “being really good at what you do”… this episode will show you why that’s not enough and what to do instead.
If you’re ready to stop being the best-kept secret in your industry and start building a service model that actually scales, join the free AI for Founders community on LinkedIn.
This is where we turn your lived experience, insights, and relationships into real systems, offers, and growth.
Key Takeaways
- Your niche isn’t your industry it’s your lived insight.
- Trust isn’t a vibe, it’s a system.
- Scaling happens when you build access, not just deliverables.
- If you’re still trading time for money, you’re missing the model.
- AI isn’t the answer but it’s a damn good mirror.
Resources & Links
- AI for Founders Community
- 10 Ways AI Will Make You a Better Leader
Related Episode
- SHE BUILT THIS Ep. 1: She Built a Scalable Empire in 1906 With No Tech Stack. What's Your Excuse?
- SHE BUILT THIS Ep. 2: She Invented the Marketing Strategy Every Brand Copies and Never Gets Credit
- SHE BUILT THIS Ep. 3: Ruth Handler
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason your business is stalled isn’t that you need more help, it’s a systems problem you can’t see?
Most founders assume the next hire will fix their overwhelm. But if your systems, workflows, and decision structures still live inside your head, hiring simply multiplies the chaos.
In this quick Founder’s Rant, Dawn Andrews breaks down why founders between $500K and $5M often hire too early and how broken systems turn new employees into new bottlenecks.
If your team constantly asks for approvals and everything still runs through you, this episode will help you pause, rethink hiring, and redesign the leadership architecture your business actually needs.
If your business still runs through you, that’s not a hiring problem, it’s a design problem.
Inside CEO Clarity Consulting, we rebuild the architecture of your business so you stop being the bottleneck. We redesign your decision structure, leadership ownership, and time model so your team can actually operate without you in every loop.
This private consulting experience is designed for founders ready to step fully into the CEO role and scale without burning out.
Key Takeaways
- Why hiring often makes founder burnout worse, not better
If your workflows and decisions still live in your head, a new hire simply plugs into the same bottleneck. - The real reason your business feels heavy
It’s rarely a resource problem; it’s a leadership architecture problem where the founder still carries the entire system. - The “Pre-Hire Systems Test” every founder should pass first
Map your real capacity, document workflows, and define decision ownership before you add another person to payroll. - How AI can help founders build scalable systems faster
AI can map workflows, draft SOPs, and build decision trees so your team stops routing every question back to you. - The CEO shift that unlocks real scale
Scaling isn’t about adding more people. It’s about designing a business that runs without your constant involvement.
These leadership and delegation challenges are especially common for founders scaling service businesses between $500K and $5M where everything still runs through the founder despite having a team.
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode
- 122 | The 10-Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees (Saves 6 Months + $30K)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Why does it feel like you’re the only one in your company who actually cares whether the business succeeds?
Many founders quietly resent their team’s lack of ownership, but the real issue isn’t commitment. It’s business design.
In this episode, you’ll discover why the ownership gap between founders and employees is structural, not personal, and how expecting founder-level emotional investment from your team keeps you stuck as the bottleneck.
You’ll learn how to replace invisible expectations with documented decision rules, leadership boundaries, and AI-supported frameworks that allow your business to operate without you in the middle of everything.
If your company looks successful on paper but still depends on you for every decision, this episode will help you start the redesign.
If your business still runs through you, that’s not a productivity problem; it’s a design problem.
InsideCEO Clarity Consulting, we rebuild the decision architecture, leadership structure, and ownership model of your business so you stop being the bottleneck and start leading like a CEO.
Key Takeaways
- Why the ownership gap between founders and employees is structural, and why expecting founder-level emotional investment creates unnecessary frustration
- How undocumented expectations create culture problems inside growing teams, and why most founder resentment is actually a documentation issue
- The leadership shift from founder intensity to role clarity and results, allowing your team to execute without constant oversight
- How decision rules eliminate the founder bottleneck by replacing approvals with simple frameworks your team can follow
- How to use AI to identify hidden expectations and turn the decision-making in your head into scalable systems
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes:
- 112 | The 4-Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week Answering Questions Their Team Should Own
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you selling a single offer over and over or building a system around your offer that creates multiple revenue streams?
This episode breaks down the real genius behind Barbie, the business system Ruth Handler built around it.
While the toy industry dismissed the idea, Handler created a manufacturing, licensing, and brand ecosystem that turned one doll into a multi-billion-dollar platform.
Dawn Andrews unpacks the strategic lessons founders can apply today to scale their offers, create recurring revenue, and stop being the operational bottleneck.
If you’re building a service business and wondering how to scale without burning out, this episode shows you where to start.
If this episode made you realize your business still runs through you, join the AI for Founders Community. It’s where founders explore practical ways to use AI to design systems, expand their offers, and build businesses that scale without constant founder involvement.
Key Takeaways
- Why most founders don’t have a product problem, they have a business model problem
- The leadership shift from product creator to system architect
- How platform thinking creates scalable revenue
- Why scaling requires systems, not more founder effort
- How AI can help founders see extension opportunities in their own offers
Resources & Links
- AI for Founders Community
- 10 Ways AI Will Make You a Better Leader
Related Episode
- SHE BUILT THIS Ep. 1: She Built a Scalable Empire in 1906 With No Tech Stack. What's Your Excuse?
- SHE BUILT THIS Ep. 2: She Invented the Marketing Strategy Every Brand Copies and Never Gets Credit
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you scaling your company? Or just becoming the most expensive employee in it?
This episode breaks down why founders at $500K - $5M still operate like high-performing freelancers, approving everything, answering every question, and quietly becoming the bottleneck.
You’ll learn why this isn’t a delegation problem or a productivity issue; it’s a leadership identity and decision-architecture problem.
If your team still routes everything through you and success feels heavier instead of freer, this episode is for you.
Listen in to shift from task math to leverage math, and redesign your CEO role for real scale.
If your business still runs through you, that’s not a delegation problem; it’s a design problem.
Inside CEO Clarity Consulting, we rebuild your decision architecture, delegation structure, and leadership role so the right things come to you, and everything else runs without you.
Key Takeaways
- Why being needed is not the same as being valuable, and how that belief caps your scalability
- The difference between task math and leverage math (and how one quietly keeps you stuck)
- Why delegation fails when your decision criteria live only in your head
- How to use AI to document and systematize your thinking so your team stops treating you like the answer key
- The real fork in the road at $500K–$5M: redesign your role as CEO or absorb complexity until you burn out
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes:
- 134 | The Delegation Mistake That's Keeping You Stuck Working 60 Hours a Week & The 1 AI Trick to Overcome It – leadership bottleneck + AI delegation insights
- 135 | I Read the Scary AI Headlines and Almost Dumped My Stack – reframing founder AI fears for strategic leverage
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you building a $2M business with a $100M playbook and wondering why everything feels harder?
This episode breaks down why high-level corporate leadership advice often creates more bottlenecks at the $500K–$5M stage. Dawn dismantles three common scaling myths and introduces a smarter approach: transferring judgment, not just tasks.
This is about leadership design, not more structure. It’s for founders who are growing fast but still stuck in approvals, Slack messages, and decision fatigue.
If you’re ready to stop performing like a CEO and start designing like one, press play.
If your business still runs through you, that’s not a productivity problem; it’s a design problem.
Inside CEO Clarity Consulting, we rebuild your decision architecture, ownership structure, and time model so you stop being the bottleneck in your business.
Key Takeaways
- Why “more structure” is usually a judgment problem in disguise
SOPs organize tasks, but decision transfer is what actually scales you. - How borrowed $100M systems create “corporate drag” at your stage
Legitimacy isn’t infrastructure. Its clarity built at the right revenue level. - The difference between task systems and decision systems
Task systems manage doing. Decision systems scale your thinking. - How to use AI to extract your decision logic
Turn your last 10 decisions into a teachable framework your team can actually apply. - Why the most expensive thing in your business is still living in your head
Untransferred judgment keeps you in every escalation, no matter how many tools you buy.
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episode:
- 132 | The Solo Trap: Why Your Service Business Is Stuck at $300K (And How AI Gets You Out) - Discusses the leadership and delegation shifts needed to exit the solo bottleneck and scale past early revenue ceilings.
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the real reason people aren’t buying from you… is because they haven’t experienced your value yet?
This episode breaks down the brilliant marketing system Estée Lauder built long before influencer marketing, social media, or venture capital. Instead of relying on advertising, she created a repeatable trust-building system that let customers experience her product before committing.
For founders trying to scale without becoming the bottleneck, this story reveals a powerful leadership lesson: trust must be designed into your systems.
If you're building a business that needs to grow beyond your personal presence, this episode will show you how to create experiences that sell for you.
If you want to build systems that scale your leadership instead of trapping you in daily operations, join theAI for Founders Community. It’s a free space where ambitious women are learning how to design smarter workflows, automate decision support, and build businesses that don’t depend on them being everywhere.
Key Takeaways
- Why lack of trust is usually an experience problem, not a marketing problem
- The system behind the famous “gift with purchase” strategy
- How founders accidentally become the bottleneck in their own brand experience
- How to identify the trust leak in your customer journey
- How AI can help founders audit their customer journey in minutes
Resources & Links
- AI for Founders Community
- 10 Ways AI Will Make You a Better Leader
Related Episode
- SHE BUILT THIS Ep. 1: She Built a Scalable Empire in 1906 With No Tech Stack. What's Your Excuse?
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the most dangerous thing AI can do isn’t give you the wrong answer… but give you a good enough one right when you’ve stopped trusting yourself?
AI doesn’t erode your leadership overnight. It happens quietly when relief replaces discernment and “good enough” replaces instinct.
In this Thursday edition, Dawn shares a personal moment where she almost handed her judgment over to AI simply because she was tired. You’ll learn the four-word rule that protects your power, the subtle pattern that causes founders to lose confidence, and how the top 1% use AI as perspective not permission. If you’ve felt your decision-making muscle weakening, this episode will hit.
If somewhere along the way you’ve stopped fully trusting your own judgment and your business is running but you’re not truly leading it, that’s not a tool problem. That’s a leadership clarity problem.
Inside CEO Clarity Consulting, we rebuild your decision-making from the inside out. Six months. Private. Strategic. AI as leverage, never as your substitute.
Key Takeaways
- Why “good enough” AI answers are more dangerous than wrong ones
- The critical difference between asking AI what to think vs. how to think
- The four-word leadership rule: AI informs. I decide.
- How relief can quietly replace discernment when you’re depleted
- Why AI amplifies the leader you already are clarity or anxiety
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes:
- Ep 136 | Is AI Stealing Your Confidence as a Leader – The critical difference between AI as thought partner vs. decision maker.
- 134 | The Delegation Mistake That’s Keeping You Stuck Working 60 Hours a Week – why cognitive labor costs more than time.
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week – building AI that acts like your team.
- 118 | How Female Founders Use AI to Stop Feeling Like Failures – using AI as truth-teller and confidence builder.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the thing you think is a productivity problem in your business is actually a design flaw, and AI can fix it if you see it clearly?
AI isn’t the shortcut most founders think it is, and it’s definitely not a replacement for your judgment. In this episode, Dawn shares how she actually uses AI as a cognitive leverage tool while navigating real-life complexity: caregiving, parenting, debt, leadership, and high-level client work.
You’ll learn the five specific conditions that determine when to reach for AI and when to lead without it, plus the subtle mistake that causes some female founders to slowly lose confidence instead of scale. If you’re still the bottleneck in your business, this episode will shift how you think about AI and leadership.
If your business still runs through you instead of running without you, that’s not an AI problem, it’s a clarity and design problem.
Inside CEO Clarity Consulting, we rebuild the architecture of your business so you stop being the single point of failure and start operating at the CEO level.
Key Takeaways
- Why using AI as a content machine keeps many founders stuck instead of scaling
- The five moments when AI strengthens your leadership — not replaces it
- How to use AI to surface blind spots and structure messy thinking
- Why being the “strongest brain in the room” can quietly make you the bottleneck
- The difference between productivity hacks and true business design
Resources & Links
- CEO Clarity Consulting
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes:
- 134 | The Delegation Mistake That’s Keeping You Stuck Working 60 Hours a Week – why cognitive labor costs more than time.
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week – building AI that acts like your team.
- 118 | How Female Founders Use AI to Stop Feeling Like Failures – using AI as truth-teller and confidence builder.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
If she could build a scalable sales system in 1906… what’s your excuse?
Madam C.J. Walker didn’t just sell haircare products.
She built a repeatable leadership system that trained thousands of women to distribute them without her being in every room.
In this kickoff episode of the She Built This series, Dawn unpacks the real reason Walker became one of the first self-made women millionaires in American history and why most modern founders are still stuck because they refuse to document what only lives in their heads.
This is not a history lesson. It’s a founder wake-up call.
If you’re ready to stop being the bottleneck and start building systems that scale without you, join us inside the AI for Founders Community on LinkedIn.
It’s free. It’s strategic.
And it’s full of founders doing the real work of delegation, leadership, and AI-powered systems.
What You’ll Learn in This Episode
- Why systems — not hustle — are the real growth strategy
- The 3 structural moves Walker built that most founders still skip
- How to stop being the bottleneck and step into real CEO leadership
- Why delegation failures are usually documentation failures
- How AI can help you finally get your processes out of your head and into scale-ready form
Resources
- Join the AI for Founders Community
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you apiraling and ready to delete every AI tool from your business?
After scrolling headlines about AI choosing itself over humans 80% of the time, researchers quitting on safety teams, and existential risk narratives flooding her feed… Dawn paused, spiraled, and then did what any curious founder would do: she asked AI directly.
The answer reframed everything. Dawn unpacks why the real danger isn’t evil artificial intelligence, it’s competence without correct constraints and how you, as a values-led founder running a real business, can use AI responsibly, ethically, and with human judgment firmly in the driver’s seat.
This isn’t a cancel-AI manifesto. It’s a leadership manifesto for founders who want to be awake in the room with the biggest technological shift of our time without losing their minds or their mission.
If you’re trying to sort signal from noise, what’s real risk vs. clickbait panic, you don’t have to figure this out alone.
Join the AI for Founders Community, a space where smart, values-led founders wrestle with the “should we?” and the “how do we?” together.
Key Takeaways
- AI safety concerns are real, but your business workflows are not the existential threat researchers are warning about.
- The real danger isn’t intent, it’s competence without correct constraints.
- Use AI like a powerful intern, not your CEO:
- AI drafts → You approve
- AI suggests → You decide
- AI organizes → You authorize
- Nothing executes without your explicit approval. No auto-send, no autonomous publishing, no payment triggers.
- If thoughtful founders panic and walk away from AI tools, the conversation doesn’t get safer, it gets dumber.
Resources & Links
- AI for Founders Community
Related Episodes
- 133 | Why You Need To Stop Outsourcing Your CEO Decisions To Unqualified People & Do THIS Instead — A leadership and delegation deep dive.
- 122 | The 10-Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees— AI frameworks for better team building and delegation.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you actually bad at delegation… or are you carrying executive thinking your team has never been trained to see?
You don’t have a time management problem. You have a cognitive labor problem. In this episode, Dawn breaks down the invisible “second shift” running inside your head; the anticipating, pre-solving, and emotional buffering that keeps you stuck at 60 hours a week even with a team in place.
Then she shares the AI system she calls the Cognitive Double, the framework that finally translates your leadership thinking into something your team can execute without you.
If you’re tired of being the highest-paid employee in your own company, this is your shift.
Ready to stop being the bottleneck?
Download the free guide: 10 Ways AI Will Make You a Better Leader, with real prompts and real use cases that help you document your thinking, pass it on to your team, and finally stop being the bottleneck.
Key Takeaways
- Why your exhaustion isn’t about your calendar, it’s about invisible cognitive labor.
- The research behind why female founders carry significantly more anticipatory “worry work.”
- The difference between leadership and load-bearing (and why most founders confuse the two).
- Why SOPs haven’t solved your delegation problem.
- How to build a “Cognitive Double” using AI so your team can run on your reasoning, not your availability.
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- AI for Founders Community
Related Episode:
- 118 | How Female Founders Use AI to Stop Feeling Like Failures — a mindset reset with AI to celebrate what you actually built.
- 122 | The 10-Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees — how to systemize hiring so delegation sticks.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you collecting opinions like evidence instead of leading like the CEO you are?
If you're asking your barista, mastermind, or therapist for permission to lead your company, you're not leading, you're hesitating. And it's costing you.
In this fiery Thursday rant, Dawn Andrews breaks down one of the sneakiest leadership leaks female founders face: outsourcing critical decisions to people who aren’t even qualified to weigh in.
From firing toxic clients to raising your rates, you're not confused, you’re scared. But slow decisions don’t just delay progress; they erode confidence, trust, and profitability.
In under 8 minutes, Dawn gives you the mindset shift and AI-fueled strategy to stop spiraling in self-doubt and start leading with data, clarity, and courage.
Let this episode be your velvet boot to finally decide.
Want to stop overthinking and start leading like a CEO? Join theAI for Founderscommunity on LinkedIn. It’s free, practical, and full of founders who are learning to trust themselves (and their data).
Key Takeaways:
- Slow decisions ≠ smart decisions - They’re actually expensive self-doubt in disguise.
- You already know what to do - You’re just scared it’ll prove you’re “not qualified.” Spoiler: You are.
- AI can be your decision co-pilot - Use it to model revenue, spot patterns, and stress-test risks, fast.
- Stop asking for permission - No one else is writing the checks or living with the consequences.
- B+ decisions today beat A+ decisions three months from now - Action breeds clarity, not perfection.
Resources & Links:
- Free Guide: “10 Ways AI Will Make You a Better Leader”
- Community: AI for Founders on LinkedIn
Related Episodes:
- 122 | The 10‑Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees (Saves 6 Months + $30K) AI workflows that improve hiring decisions.
- 113 | Stop The 2 AM Decision Spiral, How Female Founders Pressure‑Test Their Biggest Decision in 15 Minutes A complementary episode on decision clarity
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you actually “choosing” to stay boutique… or are you trapped in a business model that requires you to stay small?
Let’s be honest. You don’t have a hiring problem.
You have a capacity problem disguised as a virtue.
In this episode, Dawn breaks down the $300K solo ceiling that keeps so many ambitious female founders stuck overworked, under-leveraged, and quietly wondering if they’re “just not meant to scale.”
Spoiler: You’re not broken. Your business model is.
You’ll learn why traditional service growth requires a six-figure payroll before you can afford it and how AI gives you access to the same three critical capabilities for about $200/month instead of $150K in salaries.
If you’re tired of being the bottleneck in your own business, this one will wake you up.
Join the AI for Founders Community. Build smarter workflows, expand your capacity, and stop being the bottleneck in your own business. You don’t have to figure it out alone.
What You’ll Learn in This Episode
- Why the $300K revenue ceiling is a structural trap—not a mindset issue
- The hidden “cashflow Catch-22” keeping service-based founders overworked and under-scaled
- The three roles you think you need to hire before you grow
- How AI replaces the capacity gap, not your team
- A simple way to start building scalable infrastructure—without becoming “the tech person”
Resources & Links
- AI for Founders Community– Build AI workflows with guidance and strategy
- Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes:
- 122 | The 10-Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees — AI hiring workflows that save time, money, and headaches.
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week — Tactical AI builds that act like AI employees and expand capacity.
- 112 | The 4-Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week — AI systems that take busywork off your plate so you can lead.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Still saying, “It’s faster if I just do it myself”?
That phrase is costing you $10K–$15K a month—and keeping you stuck as your team’s overpaid Google.
Every time you redo your team's work, you're not just wasting time—you’re training them to be helpless and burning cash like confetti. In this Gallantine’s Day velvet boot rant, Dawn Andrews breaks down the real cost of micromanaging and the shift that sets you free: stop delegating tasks and start transferring your thinking.
You’ll learn how to make your Founder-Only List, use AI as your strategic mirror, and transform your team from passive executors into powerful decision-makers.
One mindset tweak + one simple prompt = thousands saved, and your CEO energy reclaimed.
Join the Free AI for Founders Community on LinkedInStop redoing everyone’s work. Start leading like the CEO your business actually needs. Inside the community, you’ll meet other women using AI to build businesses that don’t require them to be in every decision. Click here to join.
What You’ll Take Away
- The $10K/month trap you're probably stuck in (hint: it starts with “let me just fix this real quick”)
- The Founder-Only List: 3 filters to ruthlessly protect your energy
- How to stop being your team’s bottleneck by upgrading from task delegation to decision delegation
- Who gets what: A simple delegation matrix for junior, mid, and senior team members
- 2 AI prompts to pinpoint your biggest time-wasters and document your thinking in minutes
Resources & Links
- Free AI for Founders Community
- Get the “10 Ways AI Will Make You a Better Leader” guide
Related Episodes
- 122 | The 10‑Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees (Saves 6 Months + $30K)— AI + systems to hire right and get your time back.
- 112 | The 4‑Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week — Stop being the bottleneck by transferring ownership with AI.
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week — Tactical AI workflows that amplify delegation and time liberation.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you using your personal buying anxiety to set your business prices?
You’re not undercharging because of imposter syndrome.
You’re undercharging because you're projecting your Target-run sticker shock onto business clients with six-figure budgets. And it’s costing you revenue, respect, and the capacity to lead like a real CEO.
If you’ve been nervously justifying your rates or “waiting to feel ready” to raise them, this episode is your wake-up call.
Dawn unpacks why pricing based on “what feels fair” is a business trap, how undercharging chokes your ability to delegate and scale, and shares a 4-prompt AI system to price with confidence using real market data that proves women founders can (and should) charge more.
You’ll walk away with a practical AI workflow that flips the switch on your pricing strategy so you can stop making anxious guesses and start leading a business that pays you like the boss you are.
Grab“10 Ways AI Will Make You a Better Leader”, your free guide to using AI to lighten your load, delegate better, and lead smarter. You’ll get instant wins and zero tech headaches.
Key Takeaways
- You’re not the buyer. Stop using your personal wallet to price for clients with business budgets.
- Underpricing is a capacity issue, not just a confidence one. Low rates keep you trapped doing everything.
- Confidence doesn’t come from journaling, it comes from market data. Know your position, don’t guess.
- AI can reveal your pricing power. Use it to audit your offers, research real market rates, and tier your services like a strategist.
- Raising your rates = raising your standards. Better pricing attracts better clients, builds better systems, and unlocks the freedom to say "no."
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Join the Community: AI for Founders
Related Episodes
- Ep. 112 | The 4‑Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week — A delegation and systems deep dive.
- Ep. 122 | The 10‑Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees — AI hiring efficiency and team fit strategies.
- Ep. 121 | Stop Planning Backwards! Why Female Founders Need a Champagne Moment Before Setting Goals — Quick leadership mindset rants with strategic insights.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the reason you’re burned out isn’t delegation—but the fact that you’re managing other people’s approval instead of leading?
You don’t struggle with delegation—you struggle with giving clear feedback to the people whose approval you think you need. In this Thursday quick-hit, Dawn breaks down why senior hires trigger softened communication, midnight rewrites, and CEO exhaustion—and how learning to hold someone else’s disappointment is the real leadership skill that removes bottlenecks. If you’re rewriting work at 11 PM to “be nice,” this episode will hit uncomfortably close to home (in the best way).
Ready to stop managing approval and start leading with clarity? Join the free AI for Founders Community—a room full of founders learning to delegate, give feedback, and lead without the approval economy running their business.
Key Takeaways
- You’re not bad at feedback—you’re inconsistent. You give crystal-clear direction to people whose approval you don’t need…and hedge endlessly with the ones you’re afraid to disappoint.
- You’re running two delegation systems. One clear. One softened. That split is what’s exhausting you—not your team.
- Approval is expensive. Rewriting emails, taking work back, and fixing things at midnight is an invisible approval tax on your CEO time.
- This isn’t about their feelings—it’s about your story. You’re not managing their disappointment. You’re managing the fear of what their disappointment might “prove” about you.
- AI can expose your approval patterns fast. When emotions muddy leadership language, AI can objectively show you where you hedge, soften, and self-protect.
Before you give feedback, ask yourself: “Am I softening this because they can’t handle clarity—or because I’m afraid of losing their approval?”
If it’s the second one, that’s not kindness. That’s self-protection.
Leadership requires learning how to hold someone else’s disappointment without making it your emergency.
Use AI as your approval detector:
Prompt:
“Analyze my feedback patterns. Below are three emails to junior team members and three to senior team members. Identify where my language shifts from direct to hedging, where I manage reactions instead of stating expectations, and rewrite the senior feedback with the same clarity used for juniors.”
You’ll see the pattern immediately—and once you see it, you can’t unsee it.
Resources & Links
- Join the Community: AI for Founders Free Group
- Freebie: The Feedback Fix
Related Episodes:
- Ep. 125 | The 3-Text Test: How Female Founders Use AI to Stop Their Team From Treating Them Like Google— communication clarity + boundaries.
- Ep. 124 | How Smart CEOs Build SOPs Without Boring Themselves (or Their Teams)— systems that reduce unnecessary manager workload.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you doing $200/hour thinking... while stuck in $25/hour tasks?
If you're grinding out 40 hours of work in a 20-hour window and still can't find space to think strategically, you're not bad at time management. You're stuck in a dangerous loop: doing low-value work faster with AI instead of using AI to stop doing it altogether.
Here’s the uncomfortable truth: You might be the bottleneck. And the worst part? You don’t even realize it.
Ready to stop being the bottleneck and start leading like a CEO? Add to the AI for Founders Playbook Waitlist, your shortcut to auditing your time, building your delegation stack, and finally doing the work that matters.
Key Takeaways 💡
- AI is not the strategy. It’s the flashlight that reveals the real problem: you’re avoiding the work that actually matters.
- Not all work is created equal. Most founders are bleeding hours on tasks that make them feel productive but don't move the business forward.
- Track your time and your emotions. That to-do list is telling you more than you think.
- Efficiency is not the goal. Delegation and elevation are.
- Busy doesn’t mean brave. The scariest work is often the work that will scale you fastest.
Resources & Links
- AI for Founders Playbook Waitlist
- Community: AI for Founders
Related episodes:
- 122 | The 10‑Minute AI Hiring Workflow Female Founders Use to Stop Hiring Dud Employees — AI workflows for hiring that save time, money, and headaches.
- 120 | How Female Founders Delegate High‑Stakes Tasks Without Losing Sleep (Using DiSC + AI Pattern Recognition) — A strategic delegation episode that pairs well with this one’s theme of offloading low‑value tasks.
- 118 | How Female Founders Use AI to Stop Feeling Like Failures (The Year‑End Audit That Reveals What You Really Built) — Another AI‑powered audit episode about seeing real results beyond busy work
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are your marketing systems secretly built for burnout?
If you’ve ever ghosted your own funnel because it felt like a second full-time job, you are not alone and you’re not broken.
In this Part 2 convo with Simply Magic Marketing’s Pam Langord, we dive deep into how neurodivergent and creative founders can use AI-powered systems without losing their voice, their mind, or their weekends. Pam shares how she built a virtual 12-person AI marketing team (yes, really) and how you can plug into it even if you’re allergic to funnels, tech, or rigid strategies.
“Marketing should feel like support, not suffocation.” — Pam Langord
Whether you’re ADHD, CEO, or all of the above, this episode is a masterclass in building marketing that works with your brain, not against it.
Suzy the Skeptic is Pam’s gift to you a mini version of her most powerful AI content editor.
Suzy will:
- Identify trust-breaking phrases in your copy
- Score your content for clarity and conversion
- Help you write stronger, more persuasive content without rewriting your voice
Grab Suzy here and let her tighten your next email, sales page, or post.
What You’ll Learn
- Why guilt—not gaps—is what’s actually holding back your marketing consistency
- How Pam’s HEART framework makes automation feel personal and powerful
- The easiest way to train AI to sound like you (and never like a bro marketer)
- What an AI-powered marketing team looks like—and why it’s more accessible than you think
- How to find the trust breaks in your content that are secretly killing conversions
Resources & Links
- Pam Langord’s Site: Simply Magic Marketing
- Suzy the Skeptic (Free GPT Tool)
Related Episode
- 126 | Female Founders Waste 20 Hours Weekly On Marketing Until They Do This With AI w/Pam Langord (Part 1)
- 118 | How Female Founders Use AI to Stop Feeling Like Failures (The Year‑End Audit That Reveals What You Really Built)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Exhausted from posting nonstop and still hearing crickets? It’s not your content, It’s your system.
If you’ve ever felt like marketing is a full-time job on top of your full-time job as a founder, you’re not alone and you’re not broken. In this refreshingly real conversation, Dawn sits down with Pam Langord of Simply Magic Marketing to unpack why smart, ambitious leaders struggle with marketing and what actually works especially for neurodivergent brains.
This is part one of a two-part powerhouse series. If you’re ready to ditch the shame, stop the cycle of DIY burnout, and finally create marketing systems that feel like you, this is your permission slip.
Download “10 Ways AI Will Make You a Better Leader”, your free guide to using AI to lighten your leadership load, create consistency, and finally delegate like a boss.
KEY TAKEAWAYS
- Why high-achieving founders stay stuck in marketing shame (and how to get out of it)
- The real reason “just be consistent” doesn’t work for everyone—and what to do instead
- The hidden leadership habits that sabotage your marketing, even when your tools are solid
- How to build systems that align with how your brain works (yes, even the delightfully distracted ones)
- Why funnels aren’t evil—they’re just misunderstood (and how AI can help humanize them)
RESOURCES & LINKS
- Connect with Pam Langord: Simply Magic Marketing
- Free Lead Magnet: 10 Ways AI Will Make You a Better Leader
- Join the AI for Founders Community — A space for curious, impact-driven women using AI to scale smart
- Explore the AI Leadership Accelerator – 6 weeks to delegate smarter, lead better, and finally scale sustainably
RELATED EPISODE
118 | How Female Founders Use AI to Stop Feeling Like Failures (The Year‑End Audit That Reveals What You Really Built) — an episode that helps founders shift perspective from “I didn’t do enough” to recognizing real progress, a perfect companion for founders working on systems over perfection.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
If your team is texting “How do I…?” at 7PM, you’ve become their expensive search engine. At your CEO salary, that’s draining time and focus.
This isn’t about being mean.
It’s about breaking the habit of training your team to lean on you for every answer—and giving them tools to solve problems on their own. That’s where the 3-Text Test comes in, with a little AI backup to take you out of the loop for good.
In this episode, you’ll learn:
- How your “helpful” answers are actually creating team helplessness
- The 3-Text Test framework for knowing when it’s time to systematize instead of answering again
- Simple AI-powered tools(FAQs, workflows, custom bots) that stop repetitive questions at the source
- How one founder cut leadership interruptions by 40% in two weeks by teaching this method to her team
This episode at a glance:
- [00:00] – Why answering makes you the bottleneck, not the leader
- [01:30] – The psychology: asking you is faster than thinking
- [02:15] – The 3-Text Test explained step by step
- [03:30] – AI as your 24/7 system for repeat questions
- [04:15] – Founder case study: 40% fewer interruptions in two weeks
- [05:00] – Your brain is worth more than $7.50/hr answers—protect it
Resources and links mentioned in this episode:
- 10 Ways AI Will Make You a Better Leader
- Follow Dawn on LinkedIn
- Join the waitlist for the AI for Founders Playbook
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Let me guess — your team still pings you for every little thing, and that SOP you swore you'd write is still just a blank Google Doc mocking you from your drive.
This episode isn’t about operations — it’s about freedom. Because if your business can’t run without you, you’re not leading a business… you’re babysitting one. Today, I’ll show you how smart CEOs use SOPs that scale — without boring themselves (or their team) to death. And yes, we’re making SOPs sexy again. Let’s go.
In this episode, you’ll learn…
- Why SOPs aren’t documentation, they’re delegation
- The 3-step founder-friendly formula to creating systems fast
- How AI tools can cut your SOP creation time in half
This episode at a glance:
[02:32]- SOPs don’t fail because they’re unimportant, they fail because founders write them like robots.
[03:43]- If your business can’t run without you, it doesn’t scale.
[13:51]- AI doesn’t replace your brain,it skips the parts that drain it
[15:04]- SOPs may not scream show me the money, but they absolutely help you keep the money.
Resources and links mentioned in this episode:
- AI for Founders Playbook
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
- Tools mentioned: Tango, Loom, Zoom, Otter, ChatGPT, Claude, Scribe
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Is it still leadership if it leaves you exposed?
Renee Nicole Good’s death is a tragedy and a mirror. In this Thursday quick-hit, Dawn Andrews confronts the uncomfortable truth that leadership, as it’s sold to women, often ignores the costs of stepping into power inside systems that weren’t built for us.
This is not a hot take. It’s a call to stop telling women to "take up space" without also teaching them how power actually works.
If you’re looking for a meaningful way to respond, consider donating to Emily’s List — an organization for training and electing progressive women into power. It’s not performative. It’s practical. Because systems don’t reward courage, they respond to leverage.
In This Episode:
- The truth about visibility and why it doesn’t equal safety
- How leadership culture sets women up to be punished for their boldness
- Why bravery without strategy is a leadership trap
- The myth that confidence protects women in unsafe systems
- What real power looks like (hint: it's not individual heroics)
Resources & Links
- Emily’s List — Donate or Learn More
Related Episodes
- Ep 119 | I Almost Deleted This. What Every Female Founder Must Stop Doing in 2026 To Lead Like They Mean It
A raw rant on leadership lies and what it really takes to lead with impact (and sanity) in 2026. - Ep 120 | How Female Founders Delegate High‑Stakes Tasks Without Losing Sleep
Delegation is power. This episode breaks down how DiSC + AI help you lead without micromanaging or burning out. - Ep 117 | I’ve Watched 300+ Founders Transform — Here’s Exactly What’s Coming for You in 2026
Strategic, hopeful, and honest — this year-end episode reframes what real leadership looks like going forward.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you hiring help or headaches?
If you're tired of cycling through hires who “seemed great” but still need hand-holding six months later this episode is your new hiring Bible.
In Episode 122 of She’s That Founder, Dawn Andrews reveals the exact 10-minute AI-powered hiring workflow that Female Founders use to stop wasting time, money, and mental bandwidth on dud employees without slowing down their business.
By the end, you’ll know how to get role clarity, ask interview questions that actually reveal red flags, and stop hiring clones of yourself (spoiler: that never ends well).
If you’re about to post a job (or already deep in hiring regret), pause.
Grab Dawn’s free 10-Minute AI Hiring Workflow now: 👉 dawnandrews.com/disc
Includes:
- The 3 exact AI prompts from the episode
- Interview question templates
- The DiSC-based hiring guide to stop hiring your clone
What You’ll Learn in This Episode
- Why speed kills in hiring and how to fix it without hitting pause on your growth.
- The 3-step AI hiring workflow that takes 10 minutes (not 10 hours) to execute.
- How to stop hiring your clone and start hiring your complement using the DiSC framework.
- The one question to ask before you post another job, it will save you six months of frustration.
- Why Gen Z isn’t the problem, your role clarity is.
Resources & Links
- AI Hiring Workflow Free Download
Related Episode
- 112 | The 4‑Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week — AI + team systems to take work off your plate.
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week — tactical AI workflows that amplify this episode’s theme.
- 116 | How Female Founders Use AI to Stop Being December’s Bottleneck — delegation fundamentals that make hiring stick
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you planning goals that secretly exhaust you before you even begin?
Every January, you’re fired up and ready to plan the hell out of your year. By March? You’re resentful, off track, and wondering what went wrong. Spoiler: It’s not your strategy, it’s your starting point.
In this potent Founder’s Rant, Dawn Andrews reveals the one mindset shift that can prevent burnout, align your goals with actual joy, and help you build a business you still like by the end of the year.
And it all starts with a glass of champagne.
Write your Champagne Moment. Take 10 minutes this week and write the toast you'd give on December 31st, 2026. No edits, no pressure, just the slightly tipsy truth. That story is your truest roadmap.
What You’ll Take Away
- Why reverse-engineering your year from a Champagne Toast actually works—and isn't just fluffy founder journaling
- The unexpected clarity you gain when you plan based on who you want to become, not just what you want to build
- How skipping this ONE reflective exercise keeps you chasing goals that don’t actually matter
- What resentment in March reveals about the way you set goals in January
Resources & Links:
- Join the AI for Founders Community
- Grab the Feedback Fix Freebie
Related Episodes to Feature
- 114 | Female Founders Stop Planning Like You’re Corporate
A deep dive into strategic planning that feels aligned and human, not corporate chaos — especially useful for listeners tired of goal‑setting that burns them out. - 112 | The 4‑Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week
A tactical episode that helps founders reclaim time — which pairs nicely with vision planning around what you want your year to feel like. - 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week
Shows how AI can support your team and free up space to live into that Champagne Moment vision.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever wonder why your delegation flops—even when your hire was totally qualified?
Let’s be real: It’s not a competence issue. It’s an instruction mismatch and it’s sabotaging your best people before they even start.
In this episode of She’s That Founder, Dawn pulls back the curtain on the delegation breakdowns that keep ambitious women stuck in bottleneck hell and walks you through the DiSC-powered, AI-backed system that fixes it for good.
Whether you’re hiring your first ops lead or scaling a full team, this episode will teach you how to tailor your delegation style to match how your people actually process information so they stop missing the mark, and you stop doing it all yourself.
Grab the FREE Feedback Fix
Learn how to recover from delegation mishaps and adjust your instructions to match your team’s communication style.
What You’ll Learn
- Why delegation fails even with rockstar hires and how to fix it without micromanaging
- The 3 core delegation instruction styles (and how to know which one your team member needs)
- How to use AI (yep, ChatGPT or Claude) as your personal delegation diagnostic tool
- The role of DiSC profiles in predicting delegation success before you hand off a task
- How to shift from “delegation hope” to “delegation confidence” in under 3 minutes
Resources & Links
- The Feedback Fix — Free Tool
- Book a DISC Deep Dive with Dawn
Related Episode
- Ep. 071 | Say It Like a Leader: The Feedback Framework Every Female Founder Needs — Builds on coaching and feedback styles that improve team execution (critical for delegation and alignment).
- Ep. 072 | How Female Founders Delegate Like a CEO Before They Burn Out— A foundational dive into why delegation matters, how to stop doing everything yourself, and how smart delegation preserves your CEO time.
- Ep. 096 | The CEO Trap: How AI Ends Your Decision Fatigue and Frees You to Lead — Shows how to create decision frameworks that remove you as the bottleneck.
- Ep. 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week (+ Build Your First in 10 Minutes)— Includes the Team Delegator GPT concept (useful for automating delegation prep + team instructions).
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if the real reason your 2026 goals feel flat… is because you set them from fear instead of truth?
In this raw, unfiltered Founder’s Rant, Dawn Andrews gets deeply honest about something she's been scared to say out loud, both politically and professionally.
This episode isn’t about politics, it’s about power. It’s about what happens when you hide your voice, and how playing small infects everything you create.
If you’ve ever watered yourself down to stay safe, this episode is your wake-up call.
The goals you set from fear build a business that requires you to keep hiding. Dawn’s not doing that anymore and she’s inviting you to stop, too.
What You'll Learn:
- Who you’re being creates everything. Leading from fear teaches fear. Leading from possibility multiplies it.
- Stop waiting to be "ready." You don’t need all the answers. You need to decide who you’re going to be.
- Truth over safety. Goals set from your whole self create businesses that move you, not just revenue.
- Playing small is contagious. When you hide, your clients and community feel it.
- This is your moment. January 1st isn’t just a calendar reset, it’s a chance to choose differently.
Ready to stop hiding in 2026? Join the AI for Founders Community and tell Dawn:
What are you choosing to stop hiding this year?
Join the LinkedIn Community Here
Resources & Links
- Ready to stop hiding in 2026? Join the AI for Founders Community and tell Dawn: What are you choosing to stop hiding this year?
Join the LinkedIn Community Here - Free Guide: 10 Ways AI Will Make You a Better Leader
Related Episodes
- 101 | Stop Asking Permission to Lead, Just Lead!Stop waiting for permission. Claim your power and start leading like the CEO your business actually needs.
- 079 | Your Attachment to the Founder Struggle is Expensive
Learn how to ditch the burnout-inducing “founder martyr” mindset and replace it with smart, sustainable systems that free up your time and energy. - 075 | Drop the act: Why transparent Leaders Build Stronger Teams
Uncover the hidden cost of performative leadership and how showing up real, not polished, is your actual power move.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy, AI, and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips, AI advice, and business consulting will advance your executive leadership skills and presence.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you secretly labeling your year a failure just because it didn’t look flashy on Instagram?
If your calendar is full but your confidence is low, this episode is your reset button. You didn’t do “nothing” this year. You built more than you think, especially the invisible kind of growth that doesn’t show up in your P&L but changes everything.
It’s time to stop judging your year by surface-level metrics and start seeing the transformation you actually created. In this solo episode, Dawn walks you through a simple AI-powered audit that reveals the truth: you didn’t spin your wheels, you leveled up.
Join the AI for Founders Community on LinkedIn. It’s free, it’s founder-led, and it’s the smartest place on the internet to test prompts, trade tools, and get support from women who get it. Let’s build smarter, not harder.
What You’ll Learn:
- Why your brain literally hides your progress (and how to outsmart it)
- The 20-minute AI Achievement Audit that will leave you speechless, in a good way
- The 6 key business categories where your wins are hiding in plain sight
- How to translate your invisible work into real impact (hint: crisis navigation = CEO-level leadership)
- The one reflection question that will shift your entire outlook heading into 2025
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Prompt to Steal:
"I'm a founder reviewing my last 12 months. Here's everything I remember doing... Help me organize this into categories: business building, team development, strategic decisions, crisis navigation, personal growth, revenue, and client work."
Related Episodes
- 112 | The 4‑Stage AI Process to Stop Losing 10 Hours a Week
Perfect follow-up to the Achievement Audit—shift from reactive to strategic with AI. - 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week
Build AI systems that free up your time so your wins don’t get buried under busywork. - 072 | How Female Founders Delegate Like a CEO Before Burnout
Uncover the leadership habits that keep your business scaling and your sanity intact.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What if your biggest breakthrough in 2026 isn't about doing more, but finally letting go?
In this raw and radically uplifting Christmas Day episode, Dawn Andrews pulls back the curtain on your 2026. After coaching 300+ founders, she's seen the transformation pattern, and if you're an overworked, mission-driven woman holding it all together, she's speaking directly to you.
From the hard choices you’ll finally make to the revenue you'll finally reach (without grinding yourself into dust), this episode is a prophetic pep talk and strategic permission slip rolled into one. Tune in to hear what’s coming for you and how to believe it now.
Ready to lead like the version of you who already exists in 2026?
Download the free guide: 10 Ways AI Will Make You a Better Leader and start building the systems that will set you free.
Key Takeaways:
- You’re finally going to let go of that team member who’s draining your energy and culture, and everything will run better because of it
- 2026 will be the year you hand things off with real trust, backed by AI-powered systems that create true team ownership
- You’ll hit the revenue number you thought required suffering by focusing on relationships, not reels
- You’ll prioritize what matters most, even when it doesn’t look impressive on paper
- You’ll use your voice boldly, not perfectly, and the right clients will find you because of it
Resources & Links:
- 10 Ways AI Will Make You a Better Leader
- The Feedback Fix
- Join the AI for Founders Community
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are You the Bottleneck in Your Own Business... Again?
Every December, ambitious founders hit the same wall: doing too much, too late again. But what if your year-end chaos didn’t start this month? What if it started in August with the delegation conversation you never had?
In this episode, Dawn gets real about the real reason you're overwhelmed in December, and it's not your team, your calendar, or your perfectionism. It's your avoidance of feedback. She reveals how AI can help you fix it, and why the solution isn’t better time management, it’s braver leadership.
This episode will punch you in the truth and then hand you the exact tool to finally break the cycle.
Download The Feedback Fix. Give feedback that actually lands, no emotional spirals, no overthinking. This free guide will help you coach your team through the “not quite right” moments before they turn into a December disaster.
Get it now and start leading like it’s August even in December.
Key Takeaways:
- Your burnout isn’t a time issue. It’s a feedback issue. The delegation you skipped in August is now biting you in December.
- You’re not a perfectionist. You’re avoiding conflict. Avoiding feedback conversations now leads to resentment and overwhelm later.
- AI exposes bottlenecks. It can draft briefs, gift lists, and emails, but if only you can send them, you’re the problem.
- Brave leadership starts with a single question: What conversation did I avoid in August that’s costing me now?
- Your team doesn’t need perfect. They need clarity. Build a delegation brief with AI to hand off better next year.
Resources & Links
- The Feedback Fix – Free Guide
- AI for Founders Playbook – Toolkits & Templates
Related Episodes:
- 112 | The 4‑Stage AI Process Female Founders Use to Stop Losing 10 Hours Each Week Answering Questions Their Team Should Own — builds on delegation, team autonomy, and reducing founder bottlenecks
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week (+ Build Your First in 10 Minutes) — tactical time‑saving tools founders can build with AI.
- 108 | 3 AI Systems That Help Female Founders Manage Time, Clients, and Business During the Holidays — complements the seasonal theme of your episode with AI systems for holiday productivity.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Pretending you're unbothered as a leader? It’s like wearing emotional Spanx; smooth on the outside, can’t breathe on the inside.
In this short and sharp episode, I’m calling out the pressure to perform instead of lead, and why trying to appear polished can actually kill connection, creativity, and trust on your team. I’ll share one cringe-but-true moment that changed the way I show up and give you a mindset shift (and one simple line) that will help you lead with power, not pretense.
In this episode, you’ll learn…
- Why performance-based leadership is suffocating your power
- How pretending you're "fine" erodes team trust and creativity
- The leadership reframe: unreadable ≠ strong — relatable = powerful
This episode at a glance:
[0:30] - That’s not power. That’s performance under pressure.
[2:16] - I brought pain into that room voluntarily, I chose style over strength.
[2:54] -We think we’re being strong, but we’re silencing the very signals that make us powerful.
[4:25] -You weren’t born to suffer for your leadership aesthetic. You were born to lead grounded, real, and barefoot if you damn well please.
Resources and links mentioned in this episode:
- Download the Feedback Fix – Free Guide
Say what needs to be said; clearly, confidently, and with leadership integrity. Let AI help you find the words.
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you scaling the wrong thing... successfully?
If your 2025 planning feels heavy, misaligned, or nonexistent — it’s not because you're lazy. It's because you're still using a corporate operating system for a boutique business.
In this episode, Dawn Andrews drops the velvet boot of truth to show you why most female founders sabotage their year-end planning and how AI can help you get radically honest, strategic, and aligned.
Download The Feedback Fix — because planning means nothing if your team can’t run with the ball. Get the free guide to giving feedback that actually lands and drives accountability.
Key Takeaways
- Stop planning like you have a CFO — Your three-person team doesn’t need quarterly OKRs and a content calendar that takes 30 people to execute.
- AI is your honesty coach — Use it to uncover revenue patterns, energy drains, and strategic misalignment.
- Only 3 things matter: What made money, did you enjoy it, and did it make a difference?
- Decisions create constraints — It’s not about setting goals, it’s about choosing what you’ll stop, amplify, and build.
- Your dream business won't come from a LinkedIn-optimized strategy. It comes from truth, clarity, and alignment.
Resources & Links:
- Freebie: The Feedback Fix
- Join the Community: AI for Founders Free Group
Related Episodes:
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week
- 102 | 3 SOPs Every Founder Should Build in 30 Minutes (Using AI)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Still wide awake at 2AM, spinning through every possible scenario?
If you're stuck between the "safe" job that's slowly draining your soul and the scary leap into building something of your own—you’re not alone. But there is a way through, and it starts with asking a better question.
In this velvet-boot episode, Dawn shares a powerful client story that mirrors the decision spiral so many high-achieving women face: leave the suffocating but successful corporate job or risk the unknown building a business on your terms. You’ll learn how to pressure-test your biggest decisions—emotionally and practically—in just 15 minutes.
Because your life isn’t lived in spreadsheets. It lives on Tuesday afternoons.
If you’ve been stuck between safe and scared, this one’s your flashlight in the fog.
Download the free guide: 10 Ways AI Will Make You a Better Leader. Inside, you’ll learn how to pressure-test tough decisions using both data and emotion—plus 9 other ways to lighten your leadership load with AI.
Key Takeaways
- Stop outsourcing clarity to spreadsheets. Strategy matters, but so does how your life feels at 3PM on a Tuesday.
- There’s no “easy” path—just the one you can live with. Every option has a flavor of hard. You get to choose yours.
- Success on paper doesn’t mean success in your soul. If you're winning by someone else's rules, it's time to rewrite your own.
- Use emotional modeling to guide decisions. Don’t just look at numbers—imagine waking up in each scenario.
- Leadership isn’t just a title—it’s what you do even when you're terrified. Especially when you're thinking about the path forward for someone else.
Resources & Links
- 10 Ways AI Will Make You a Better Leader – Free Download
- Join the Conversation: AI for Founders Free Community
Related Episode
- Episode 093 – The Dirty Secret About AI No Female Executive Wants to Admit — And Why It’s Hurting You
- Episode 091 – The 4‑Day AI System That Ends Friday Afternoon Panic Forever
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
January goals fade fast.
Let’s build a Q1 Game Plan you’ll actually execute—with help from AI and one powerful 90-day sprint structure.
By February, most goals are already forgotten. Want to be the exception? This episode shows you how to map your Q1 goal to weekly actions in 10 minutes using AI.
In Day 12 of 12 Days of AI Quick Wins, Dawn reveals how to use AI to design a Q1 plan that doesn’t collect digital dust. With one simple prompt, you’ll go from vague intentions to a milestone-driven, week-by-week plan that lives in your calendar—not your imagination. It’s how visionary founders actually get things done without burning out or getting stuck in “someday” land.
Your Day 12 Action:Pick ONE Q1 goal that would make the next 90 days feel like a win.
Run the Q1 planning prompt in today’s episode.
Map out your January. Add it to your calendar. Then review it every week.
Key Takeaways:
- Set ONE clear Q1 goal. No more wish lists—focus fuels execution.
- Use the Q1 AI Planning Prompt to turn that goal into milestones, weekly actions, and priority filters.
- Build from January first. If it’s not in your calendar, it’s not happening.
- Tie your Q1 goal to your Weekly CEO Reset (Day 11) for consistent review and momentum.
- AI helps you plan smarter, faster, and with less decision fatigue.
Resources & Links:
- Register FREE for the Day 13 Live AI Implementation Party
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
- Day 6: Stop Rewriting Everything AI Writes: The 10-Minute Voice Training for Founders
- Day 7: Overwhelmed? Brain Dump to AI and Get an Actual Plan (5 Minutes)
- DAY 8: Stop Rewriting the Same Emails: Build Your AI Template Library (15 Minutes)
- DAY 9: Stop Explaining the Same Thing: Create SOPs While You Work (AI + 10 Minutes)
- DAY 10: Stuck on a Big Decision? Use AI to Get Unstuck (3-Question Framework)
- DAY 11: Plan Your Week Like a CEO: The 10-Minute AI Reset for Female Founders
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You’ve got a full calendar and zero clarity.
Here’s how to flip the script in just 10 minutes using AI.
If your week starts in panic-scroll mode and ends in “what did I even do?” mode—this one’s for you. Let’s build your Weekly CEO Reset and take back control.
In Day 11 of 12 Days of AI Quick Wins, Dawn walks you through the Weekly CEO Reset—a 10-minute AI ritual to help you prioritize, plan, and protect your time. Instead of letting the week run you, this simple framework helps you brain-dump everything, sort by impact, and schedule what actually matters. Perfect for Sunday nights, Monday mornings, or any time you feel the chaos creeping in.
Your Day 11 Action:Right now, open your calendar and block 10 minutes for your Weekly CEO Reset.
Use the AI prompt in today’s episode, and let the week start with clarity—not catch-up.
Key Takeaways:
- This is planning, not doing. You need strategy time to stay out of reactive mode.
- Use the AI Weekly Reset Prompt to categorize your tasks into Must Do, Should Do, Want to Do, and Worried About.
- AI turns your chaos into a clear plan—top 3 priorities, realistic workload, and overcomplication flags.
- Your calendar = your power. Schedule your priorities like they matter—because they do.
- End the week smarter. Review Friday to learn, adjust, and grow.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
- Day 6: Stop Rewriting Everything AI Writes: The 10-Minute Voice Training for Founders
- Day 7: Overwhelmed? Brain Dump to AI and Get an Actual Plan (5 Minutes)
- DAY 8: Stop Rewriting the Same Emails: Build Your AI Template Library (15 Minutes)
- DAY 9: Stop Explaining the Same Thing: Create SOPs While You Work (AI + 10 Minutes)
- DAY 10: Stuck on a Big Decision? Use AI to Get Unstuck (3-Question Framework)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Still doing your team’s job for them?
If your team still needs you to weigh in on every little thing, you don’t have a performance problem. You have a leadership bottleneck. And if you don’t fix it before January, you’re setting yourself up for another year of burnout.
This week on She’s That Founder, Dawn lays down the leadership law on why your team still treats you like human Google. Spoiler: It’s not because they’re incompetent. It’s because you haven’t transferred ownership—just tasks. And that stops now.
You’ll walk away with a 4-stage framework to stop bottlenecking your business, a script for the accountability convo you’ve been avoiding, and an AI-powered way to document the magic in your head so your team can finally lead without you.
Listen if you’re ready to finally step into your CEO seat and stay there.
Join the AI for Founders Community on LinkedIn, the free space for leaders to test AI tools, troubleshoot delegation, and scale smarter together.
Key Takeaways
- Tasks ≠ Ownership: Telling your team to “handle it” doesn’t work if you haven’t shared your thinking process.
- Why AI is your delegation secret weapon: Use tools like ChatGPT to turn your brain into SOPs—fast.
- The 4-Stage Ownership Transfer Model: From documenting your decisions to full delegation with strategic check-ins.
- “Done properly when…” statements: How to define success clearly so your team stops guessing.
- The exact phrase to say when someone drops the ball—without being a jerk.
Resources & Links
- AI for Founders Community
- Try this AI Prompt:
“I make decisions about [X] all the time. Help me identify the factors I consider, the frameworks I use, and the criteria that matter most.”
- 10 Ways AI Will Make You a Better Leader
Related Episodes:
- 110 | 3 Custom GPTs That Save Female Founders 16 Hours a Week Learn how to build your own "What Would You Do?" GPT to stop being your team’s human Google and reclaim your time.
- 098 | The AI Content System That Sounds Like You (In 10 Minutes)
Discover how to turn your brain into a scalable, AI-powered content engine—no burnout required.
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Hiring. Pricing. Saying yes. Saying no.
When the stakes feel high and your brain is foggy, this 3-question AI decision framework brings the clarity you need.
Big decisions aren’t about intelligence—they’re about clarity. If you’ve been looping on a major business choice, AI can’t make it for you, but it can help you make it like a CEO.
In Day 10 of 12 Days of AI Quick Wins, Dawn shares a 3-question decision-making framework designed for overwhelmed founders facing tough calls. Whether you’re stuck between hiring now or waiting, raising your rates or staying steady, this AI-supported workflow gets you unstuck in 15 minutes—by helping you name your options, rank your values, and map your next move (or test). This is CEO-level clarity, minus the sleepless nights.
Your Day 10 Action:Choose one decision you’ve been avoiding.
Drop it into ChatGPT with the 3-question prompt.
Let AI walk you through it. You’ll either make the call—or design a test. Either way, you move forward.
Key Takeaways:
- Big decisions stall out when your brain tries to hold too many “what ifs” at once.
-
The AI fix: Let it walk you through 3 strategic questions:
- What are you actually choosing between?
- What do you value most here?
- What’s a small test or next step you could try?
- Real founder example: From “hire or not?” to “test with a contractor.”
- AI becomes your strategic sounding board. It organizes your thinking so you can act with intention—not panic.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
- Day 6: Stop Rewriting Everything AI Writes: The 10-Minute Voice Training for Founders
- Day 7: Overwhelmed? Brain Dump to AI and Get an Actual Plan (5 Minutes)
- DAY 8: Stop Rewriting the Same Emails: Build Your AI Template Library (15 Minutes)
- DAY 9: Stop Explaining the Same Thing: Create SOPs While You Work (AI + 10 Minutes)
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Tired of Explaining the Same Thing Twice? Turn It Into an SOP—in 10 Minutes
You keep saying, “I should really write this down.” But let’s be honest—you won’t. Here’s how to document as you do—no extra time required.
If you’re the only one who knows how to do it, you’re the bottleneck. Let’s fix that in 10 minutes—without ever “sitting down to document.”
In Day 9 of 12 Days of AI Quick Wins, Dawn teaches you how to turn any repeatable task into a team-ready SOP—while you’re doing it. Whether it’s onboarding clients, prepping for sales calls, or giving feedback, this method lets you narrate the process in real-time while AI formats it into a clean, usable doc. Say goodbye to “I’ll document it later”—and hello to delegation that actually works.
Your Day 9 Action:
Next time you catch yourself explaining something (again), open ChatGPT and narrate it instead.
Use the SOP prompt to generate a clear, usable doc.
Save it, share it, and start reclaiming your time—one process at a time.
Key Takeaways:
- Repeat = delegate-ready. If you’ve explained something more than twice, it’s SOP-worthy.
- Narrate while you work. Open ChatGPT, talk through the process like a cooking show host.
- Use the SOP Prompt: AI turns your messy monologue into numbered steps, tools, and timing.
- You don’t write it—AI does. You just talk, scan, and save.
- Put it where your team lives. Not buried in folders—make it accessible and actionable.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
- Day 6: Stop Rewriting Everything AI Writes: The 10-Minute Voice Training for Founders
- Day 7: Overwhelmed? Brain Dump to AI and Get an Actual Plan (5 Minutes)
- DAY 8: Stop Rewriting the Same Emails: Build Your AI Template Library (15 Minutes)
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You’ve already written it once—why keep starting from scratch?
It’s time to stop wasting time and start building your AI-powered email template library.
You’re sending the same 5 types of emails week after week. Stop the madness. In 15 minutes, AI can draft your entire starter library—and your future self will thank you.
In Day 8 of 12 Days of AI Quick Wins, Dawn helps you build a reusable template library for those emails you keep rewriting. Think: new client welcomes, project kickoffs, weekly updates, team feedback. Instead of scouring your inbox for a past version or reinventing the wheel every time, you’ll use AI to draft your go-to messages—and finally save them somewhere smart.
Your Day 8 Action:
Open ChatGPT and run the email template prompt from today’s episode.
Even if you only finalize two or three, that’s hours saved over the next few weeks.
Start your founder template library now—it only gets more valuable.
Key Takeaways:
- You’re losing hours a month rewriting repeat emails. Time to cut that habit.
- Pick your top 5: The emails you send weekly or monthly that could easily be templatized.
- Let AI draft them all in one shot using today’s starter prompt.
- Tweak the tone, personalize the details—then save them in ONE place.
- Templates = Time, Confidence, Consistency. Use them. Refine them. Never start from scratch again.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
- Day 6: Stop Rewriting Everything AI Writes: The 10-Minute Voice Training for Founders
- Day 7: Overwhelmed? Brain Dump to AI and Get an Actual Plan (5 Minutes)
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
When your mental to-do list is a full-blown swirl of chaos, you don’t need more time—you need a system.
This one clears the clutter in under five minutes.
47 tabs open in your brain? Dump them into AI and let it hand back a clean, prioritized plan. This founder-tested workflow turns overwhelm into action in five minutes flat.
In Day 7 of 12 Days of AI Quick Wins, Dawn walks you through a chaos-clearing ritual every founder needs: the AI Brain Dump. If you’ve ever felt frozen by too many ideas, responsibilities, and decisions, this tool separates signal from noise. All you need is two minutes of stream-of-consciousness typing and one prompt—and you’ll walk away with a focused to-do list and a calmer mind.
Your Day 7 Action:
Next time your brain is buzzing, take two minutes to dump your thoughts into ChatGPT.
Then use today’s organizing prompt to turn the mess into momentum.
You’ll be surprised how fast clarity returns when your brain stops juggling 47 things.
Key Takeaways:
- Start messy. Don’t organize your thoughts—just dump them.
- Use the Chaos Organizer Prompt to sort tasks into: Action Items, Decisions, Delegate, and Park.
- AI helps you prioritize based on urgency and effort—no more guessing what matters.
- Only do three things. Once your list is sorted, pick your top 3. That’s your day.
- Mental load = lifted. You think. AI organizes. You act.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
- Day 6: Stop Rewriting Everything AI Writes: The 10-Minute Voice Training for Founders
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Using AI to write—but spending 10 minutes rewriting everything because it “doesn’t sound like you”?
That ends today.
Professional? Sure. Polished? Fine. But if everything AI writes sounds like LinkedIn wallpaper and not you, it's because you haven’t taught it your voice—yet.
In Day 6 of 12 Days of AI Quick Wins, Dawn shows you how to clone your voice in under 10 minutes using three real writing samples and one smart prompt. If you’ve ever sighed, “Ugh, I’ll just rewrite it myself,” this episode is your time-saving permission slip to stop. Because when AI writes like you, you edit instead of overhaul—and that’s where the magic happens.
Your Day 6 Action:
Pick three short pieces of your own writing—an email, a post, a client message.
Run them through the voice-training prompt from today’s episode.
In 10 minutes, you'll have a custom voice profile you can reuse over and over again.
Key Takeaways:
- AI isn’t bad—it’s just untrained. It writes in “default professional” until you show it otherwise.
- Your 3 writing samples = your voice fingerprint. No fancy tech needed.
- Use the voice-training prompt to help AI analyze and replicate your tone, phrasing, and structure.
- Save the conversation. Create a “voice hub” you can return to every time you need content.
- When AI sounds like you, you save real time. It becomes a true collaborator—not a clunky draft machine.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Robot (And the One Sentence That Fixes It)
- Day 4: AI Email Triage: End Inbox Overwhelm in 5 Minutes
- Day 5: The 5-Minute Meeting Prep AI Hack That Makes You Look Totally Prepared
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You’ve got 10 minutes until your next meeting.
What if you could show up sounding sharp, strategic, and like you actually had time to prepare?
Most founders wing meetings and hope for the best. Here’s how to walk in sounding like a pro—even if you didn’t do your homework—thanks to one quick AI prompt.
Day 5 of 12 Days of AI Quick Wins is a must-listen for founders juggling packed calendars. Dawn reveals the 5-bullet Meeting Prep Brief you can generate with AI in minutes. No more rambling intros, missed opportunities, or forgetting to ask the key question. With this workflow, you’ll ask smarter questions, build stronger rapport, and walk out with real momentum.
Your Day 5 Action:
- Look at your calendar. Pick the next meeting that matters.
- Ten minutes before it starts, run the Meeting Prep Brief prompt.
Walk in sharper, calmer, and ready to lead.
Key Takeaways:
- Preparation > Performance. Even 5 minutes of strategy beats 50 minutes of winging it.
- Use the exact prompt: AI will deliver 3 must-knows, 3 questions to ask, and 1 landmine to avoid.
- You don’t need to sound perfect—you need to sound present. This makes that easy.
- Real-world example: Learn how one founder used this to impress a VC with 10 minutes’ notice.
- Why this matters: The better your meetings, the faster your business moves.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone
- Day 3: Why ChatGPT Sounds Like a Corporate Robot (And the One Sentence That Fixes It)
- Day 4: Your Inbox is Overwhelming You: AI Email Triage for Female Founders (5 Minutes)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Is your calendar full of holiday chaos and client deadlines, but you’re the one burning the midnight oil? A yes in December = resentment in January.
In this Thursday rant, Dawn Andrews drops a boundary-setting truth bomb every female founder needs before year-end burnout hits. If your Slack is full of time-off requests and your inbox is brimming with client deliverables, this episode shows you how to stop playing Santa and start leading like a CEO. Learn how to use AI to draft warm, clear boundary scripts that don’t make you sound like the Grinch — and walk into Q1 energized, not resentful.
Download The Feedback Fix — Get the free script-filled guide that shows you how to say what you mean without sounding harsh. Perfect for holiday boundary-setting, team feedback, and boss moves that actually land.
Key Takeaways
- Yes in December = Resentment in January — Boundaries aren't mean; they're strategic and essential for sustainable leadership.
- The 3 Boundary Buckets — Know your non-negotiables, your flex zones, and your intentional gifts.
- Real Scenarios, Real Scripts — Dawn shares 3 holiday-season dilemmas and gives you the exact AI prompts to handle them with clarity and compassion.
- Train Your AI to Talk Like You — Use AI as your boundary translator, not your boss. It works with your voice, not against it.
- Leadership Is Not a Popularity Contest — Your team will respect you more when you're clear and consistent, not just "cool."
Resources & Links
- The Feedback Fix (Free Download)— Scripts to help you set boundaries and give feedback that sticks.
- AI for Founders Community — A safe space to test prompts and talk boundaries without burnout.
Related Episodes
- Ep 108 — 3 AI Systems That Help Female Founders Manage Time, Clients, and Business During the Holidays → A perfect companion episode if you’re juggling end-of-year chaos and wondering where AI can take real work off your plate.
- Ep 102 — 3 Standard Operating Procedures Every Founder Should Build in 30 Minutes (Using AI to Write Your SOPs) → If you're ready to stop reinventing the wheel every December, this one shows you how to use AI to streamline team ops.
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You’re not bad at email, you’re overwhelmed.
AI can triage your inbox before it hijacks your morning. Let’s fix your overwhelm with one simple daily ritual.
In Day 4 of 12 Days of AI Quick Wins, Dawn delivers a game-changing AI workflow that helps female founders regain control of their inbox—without the spiral. Instead of stress-scanning emails and reacting to the loudest ping, you’ll learn how to copy your top 20 unread subject lines and let AI sort them into clear, actionable priorities. Your mornings just got 20 minutes lighter.
Your Day 4 Action:
Tomorrow morning, before opening anything—copy your top 20 email subject lines into ChatGPT with the triage prompt from today’s episode. Watch your inbox go from chaos to clarity in under 5 minutes.
Key Takeaways:
- The 5-minute inbox fix: Use AI to sort unread emails into: Urgent, Important, Delegate, Delete.
- Why it works: AI sees patterns and priorities you miss when you're in panic-scroll mode.
- Copy/paste efficiency: Just send subject lines—AI handles the sorting.
- Founder clarity = founder power. Start your day with purpose, not email-induced anxiety.
- Stop answering the easy emails first. Start with what actually moves your business forward.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes:
- Day 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- Day 2: The 3 AI Prompts Every Female Founder Needs in Her Phone (Copy These Now)
- Day 3: Why ChatGPT Sounds Like a Corporate Robot (And the One Sentence That Fixes It)
- EP. 99 | Stop Writing Terrible Prompts (Your AI Is Only As Smart As Your Instructions)
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever asked ChatGPT for help and gotten a bland, robotic response?
Yeah, that’s not AI’s fault—it’s yours. But don’t worry, there’s an easy fix.
If AI’s answers sound like a bad TED Talk and not like YOU, it’s because you’re missing this one magic sentence. Add it to any prompt and your results get 10x more useful.
In Day 3 of 12 Days of AI Quick Wins, Dawn reveals the #1 reason AI sounds like a boring corporate intern—and how to fix it in one sentence. Whether you're writing posts, emails, or making strategy decisions, the “context sentence” is your new secret weapon. You’ll hear real examples, quick rewrites, and why this one tweak makes ChatGPT feel like a real assistant (not a clueless robot).
Your Day 3 Action:
Go back to one of your saved prompts from Day 2.
Add your personal context sentence to the front and save the new version.
Boom. Your Founder Prompt Kit just got smarter and moreYOU.
Key Takeaways:
- Garbage in, garbage out. Vague prompts = vague answers.
- The fix: Add this sentence to every prompt: "I'm a [role] who needs [outcome] for [audience/situation]."
- Real talk AI: When you give context, AI writes like it gets you.
- Use cases covered: LinkedIn posts, team emails, strategic decisions.
- Founder mindset shift: You're not just typing—you're leading a conversation.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes
- DAY 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
- DAY 2: The 3 AI Prompts Every Female Founder Needs in Her Phone (Copy These Now)
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
You opened ChatGPT… now what?
If the blinking cursor of doom has ever stared back at you, this one’s for you.
You don’t need 1,000 prompts. You need three that actually save you time. These are the ones that belong in your Notes app forever.
Welcome to Day 2 of The 12 Days of AI Quick Wins! If you’ve ever sat in front of ChatGPT unsure what to ask, today’s episode is your shortcut. Dawn shares the only three prompts you actually need as a founder—tools that will rewrite your emails, prep you for meetings, and un-jam your decision-making. These aren’t “nice to have.” These are use-them-daily, copy-them-now prompts.
Your Day 2 Action:
- Copy all 3 prompts into your phone or digital notepad right now.
- Then use the email rewriter today. There’s definitely an email on your list you’ve been avoiding. This will make it easier—and better.
Key Takeaways:
- Prompt #1: The Email RewriterReword your rough draft into something clear, confident, and client-ready—in under 100 words.
- Prompt #2: The Meeting Prep BriefRoll into any client call or strategic conversation sounding like you read the full deck (even if you didn’t).
- Prompt #3: The Decision HelperWhen your brain is spiraling on a big choice, this prompt gives you clarity—not confusion.
- One prompt = hours saved. The right prompt does the heavy lifting—no fancy tech knowledge required.
- The goal? Less overthinking. More output. AI is your shortcut to confidence, not complexity.
Resources & Links:
- Get the full 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for the Day 13 Live AI Implementation Party – win a 90-minute Strategy Intensive
Related Episodes
- DAY 1: Stop Overthinking ChatGPT: Free vs. $20—Which One Actually Matters for Founders
Send us Fan Mail
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Still explaining your business to ChatGPT like it’s a temp with amnesia?
You’re wasting 12 weeks a year—and I’m about to help you win them back.
In this tactical Tuesday workshop, Dawn Andrews unveils the three custom GPTs every founder needs to reclaim their time, sharpen their strategy, and scale like a CEO. You'll learn exactly how to build your first AI teammate—your Decision-Maker GPT—in under 10 minutes. If you’re tired of re-explaining your business and craving AI that actually gets you, this episode is your gateway to clarity and efficiency.
Join the Insider Email Community at hellodawn.live/insider to get access to exclusive GPT Build Days, training templates, and advanced workflows that actually sound like YOU.
Key Takeaways:
- The top 3 custom GPTs that act like AI employees: Decision-Maker, Brand Voice, and Team Delegator
- Real-world examples of how founders are saving 10+ hours a week using custom GPTs
- Step-by-step walkthrough for building your first GPT inside ChatGPT (no tech overwhelm)
- How to iterate and refine your GPT over time for better decisions, better content, and better delegation
- The mindset shift that separates AI amateurs from AI-powered CEOs
Resources & Links:
- Join the Insider Email Community
Related Episodes:
- 098 | The AI Content System That Sounds Like You (In 10 Minutes)— builds on the “Brand’s voice as system” idea.
- 072 | How Female Founders Delegate Like a CEO Before They Burn Out— ties into the “Team Delegator” angle.
- 079 | Your Attachment to the Founder Struggle is expensive— relevant mindset + systems framework episode.
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you spinning in circles trying to figure out if ChatGPT Plus is worth the $20?
Let’s cut through the tech noise and make a clear, founder-focused call right now.
In Day 1 of the 12 Days of AI Quick Wins, Dawn breaks down the only AI question that really matters for founders: Do you stick with the free ChatGPT or level up to Plus? If you’ve been stalling on getting started with AI or wondering why the paid version even exists this quick-hit episode gives you the clarity (and permission) you need. No FOMO. No fluff. Just strategic direction.
Your Day 1 Action:
Head to chat.openai.com, sign up for the free version, and ask it one real business question. Try:
- “What should I focus on this week?”
- “Help me write an email to my team about [insert your topic].”
Start the conversation. You don’t need fancy—you need forward motion.
Key Takeaways:
- Free is powerful. GPT-3.5 is enough for 80% of early-stage AI use like rewriting, brainstorming, and summarizing.
- Upgrade only when… you’re uploading files, building workflows, or need real-time insights.
- Don’t pay until it pays off. Use the free version to master your prompting game first.
- The $20 decision is not a tech decision—it’s a business one. Choose based on your workflow, not the hype.
- Clarity over complexity. Skip the spiral. Start simple.
Resources & Links:
- Get the 12 Days of AI Quick Wins Toolkit – just $7
- Register FREE for Day 13’s Live AI Implementation Party – Win a 90-min Strategy Intensive
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Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
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What if the tool you keep ignoring could be the thing that saves your sanity next year?
This isn’t your typical "thankful" episode. In this raw and revealing Thanksgiving reflection, Dawn Andrews shares the behind-the-scenes moment she nearly broke under the weight of business, motherhood, and life. What pulled her back from the edge? Three simple (but powerful) AI workflows that helped her breathe, lead, and build again. If you’re over firefighting your way through founder life, this one’s for you.
Want to start next year with systems instead of stress? Join Dawn’s Insider Email List for free prompts, frameworks, and behind-the-scenes strategies that actually work:hellodawn.live/insider
Key Takeaways
- Monday Strategy Shift: How a 15-minute AI session ended the reactive chaos and brought CEO-level clarity to her weeks.
- The GPT That Called Her Out: Dawn shares how her custom AI assistant helped her confront avoidance behaviors and saved her $539 (and a spiral).
- Content Without Burnout: Why her AI-powered content repurposing workflow gave her Sundays—and her family—back.
- The Real Power of AI: When used right, AI isn’t just a time-saver—it’s a truth-teller and a business builder.
- Why Systems Trump Goals: The emotional + strategic case for choosing workflows over wish lists in 2026.
Resources & Links
- Join the Insider Email List
Related Episodes:
- Episode 102 – 3 Standard Operating Procedures Every Founder Should Build in 30 Minutes (Using AI to Write Your SOPs)
- Episode 98 – The AI Content System That Sounds Like You (In 10 Minutes)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
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Are you actually resting? Or just pretending to unplug while silently panicking about your inbox?
If the holidays have you caught between client deadlines and family obligations, you’re not alone—and you’re not failing. You’re just running a business that needs smarter systems. In this episode of She’s That Founder, Dawn Andrews reveals the 3 AI-powered workflows that helped her compress business chaos into 30 focused minutes—so she could actually enjoy Thanksgiving and keep her business visible, client-ready, and thriving.
You’ll learn the same time-saving strategies Dawn and her clients use to check in once, respond to what matters, and actually be present with the people they love. Even better? These aren’t just holiday hacks—they’re year-round CEO systems in disguise.
Want the exact prompts, templates, and checklists Dawn uses? Grab the free Holiday Systems Pack and join the insider community at: hellodawn.live/insider
What You’ll Learn in This Episode:
- Why unplugging completely is consultant fantasy BS—and what to do instead
- The exact AI inbox triage prompt to sort urgent emails from FYIs in 2 minutes
- A plug-and-play prompt to draft 3 essential holiday comms in less than 12 minutes
- How to avoid the Sunday Scaries with an AI-powered return-to-work game plan
- Why these systems aren't just for Q4—they're your new weekly workflow
Resources & Links
- Join the Insider Community
Related Episode
- EP 101 | Stop Asking Permission to Lead—Just Lead
- EP 102 | 3 Standard Operating Procedures Every Founder Should Build in 30 Minutes (Using AI to Write your SOPs)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Is one of your clients quietly draining your time, energy, and profits?
In this fiery finale of the 3-part AI Business Audit series, Dawn exposes the hidden costs of "good" clients who are actually sabotaging your business from the inside out.
This episode is your wake-up call: You could be working twice as hard for half the payoff—and not even realize it.
If you’ve already audited your revenue (Part 1) and your time (Part 2), this final dimension—client profitability—might be the one that finally unlocks your CEO clarity.
“You don’t have a data problem. You have an interpretation problem.” — Dawn Andrews
If you're done working hard on the wrong things and want a trusted expert to audit your business with you: Together, we’ll run the 4D audit, interpret what your business is really telling you, and build your next-level growth plan. No fluff. Just clarity.
What You’ll Learn
- How to spot clients that look profitable on paper but are bleeding your calendar dry
- A 4-step profitability check you can run with help from AI (but not without YOU)
- The surprising truth about why founders can’t run this audit alone
- Why AI gives you data, but not the wisdom to act on it
- What happened when one founder fired a $10K/month client (and gained 20 hours/week)
Resources & Links
- CEO Clarity Call Booking Link
Related Episodes:
- EP 103 | Your Bank Account Is Lying to You: The AI Business Audit Series (Part 1)
- Ep 105 | The Time Tax: How Founders Waste 24 Hours a Week (AI Business Audit Part 2)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Are you feeding your AI tools private info you’d never hand to a stranger?
If you’re dropping sensitive data into ChatGPT, Canva, or Notion without blinking, this episode is your wake-up call. In Part 2 of our eye-opening conversation with AI ethics strategist Elizabeth Goede, we delve into the practical aspects of AI use and how to safeguard your business, clients, and future.
This one isn’t about fear. It’s about founder-level responsibility and smart decision-making in a world where the tools are evolving faster than most policies.
Grab your ticket to the AI in Action Conference— March 19–20, 2026 in Grand Rapids, MI. You’ll get two days of hands-on AI application with 12 done-with-you business tools. This isn’t theory. It’s transformation.
In This Episode, You'll Learn:
- Why founders must have an AI policy (yes, even solopreneurs)
- The #1 AI tool Elizabeth would never trust with sensitive data
- How to vet the tools you already use (based on their founders, not just features)
- What "locking down your data" actually looks like
- A surprising leadership insight AI will reveal about your team
Resources & Links:
- AI in Action Conference – Registration
- Follow Elizabeth Goede socials (LinkedIn, Instagram)
Related episode:
- Episode 104 | AI Ethics and Security (Part 1) with Elizabeth Goede
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Are you secretly paying a 24-hour-a-week tax that’s draining your profits and sanity?
In part two of the AI Business Audit series, Dawn dives into the hidden time costs that sabotage your leadership and stall your revenue growth. Spoiler alert: your packed calendar may be killing your business momentum.
Learn how to audit your time, uncover team bottlenecks, and start shifting from “doing it all” to “delegating like a CEO.” This episode is a kick in the A$$ wrapped in a velvet boot.
Ready to stop paying the time tax and start leading like the CEO you were meant to be?Book your CEO Clarity Callnow. You’ll get eyes on the blind spots that are draining your profits and keeping you stuck.
Key Takeaways
- You’re not as productive as you think — Most founders waste 24 hours a week on low-value work that should’ve been delegated or deleted.
- The “Time Truth” Framework — Learn how to identify what’s revenue-generating, what’s noise, and where your hours are leaking.
- Team Bottlenecks Are Your Bottlenecks — If your team is waiting on you, you’re not leading—you’re clogging the pipeline.
- AI is your audit assistant — Use AI to analyze your calendar and uncover where your time is actually going (and what it’s costing you).
- Visibility isn’t about hustle—it’s about clarity — You’re the lever for growth, and it’s time to stop grinding and start leading.
Resources & Links
- CEO Clarity Call Booking Link
Related Episodes:
- 103 Your Bank Account Is Lying to You: The AI Business Audit Series (Part 1)
- Ep 107 The Client Costing You Six Figures: AI Business Audit Series Finale (Part 3)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Is your AI use exposing your business to risks you can’t see coming?
It’s not just about saving time — it’s about protecting your clients, your content, and your credibility.
In this episode, Dawn Andrews sits down with AI strategist Elizabeth Goede to unpack the real (and often ignored) risks of using AI in business. From ChatGPT to Claude, learn what founders must know about security, data privacy, and ethical use — without getting lost in the tech.
“You wouldn’t post your financials on Instagram. So why are you pasting them into AI tools without checking where they’re going?”
Listen in and get equipped to lead smart, safe, and scalable with AI — no fear-mongering, just facts with a side of sass.
Want to stop talking about AI and actually use it safely and strategically?
Join us at the AI in Action Conference, happening March 19–20, 2026 in Grand Rapids, Michigan. Get hands-on with 12 action-packed micro workshops designed to help you apply AI in real time to boost your business, protect your data, and ditch the digital grunt work.
Register now
What You’ll Learn:
- How even small service businesses are vulnerable to AI misuse
- The one rule for deciding what data is safe to input into AI tools
- Why AI models like ChatGPT, Claude, and Copilot aren't created equal
- The hidden risks of giving tools access to your drive, emails, or client docs
- What every founder should ask before signing any AI-related agreement
Resources & Links:
- AI in Action Conference – Registration
- Follow Elizabeth Goede socials (LinkedIn, Instagram)
Related episode:
- Episode 93 | The Dirty Secret About AI No Female Executive Wants To Admit—And Why It’s Hurting You
- This episode dives into the real reason female founders hesitate with AI — and the hidden risks of staying on the sidelines. Includes smart insights on the security tradeoffs when you don’t understand where your data is going or how to control it.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What if the offer or service you’re most proud of is the one that’s secretly draining your profits?
Welcome to Part 1 of the "AI Business Audit" series.
In this Thursday episode, Dawn Andrews reveals why most founders are flying blind when it comes to knowing which offers are actually profitable. If your bank account is growing but you’re still burned out, this episode is for you.
Dawn walks you through the first step of her Four-Dimensional Business Audit Framework: Revenue Reality. You’ll learn how to uncover the hidden truth behind your revenue numbers, why total revenue is misleading, and how to calculate what your time is really worth. Plus, you’ll hear how AI can do the heavy lifting in this process so you can stop guessing and start optimizing.
Book a CEO Clarity Call to run your AI-powered business audit with Dawn. Stop guessing and start leading.
Key Takeaways
- Revenue doesn’t equal profit — You need to break it down by offer and delivery time.
- Most founders can’t name their highest ROI offer — That’s a huge blind spot.
- AI can analyze your revenue fast — but only strategy can tell you what to do with it.
- Your most time-consuming offer might be your least profitable — it’s time to check.
- Audit your revenue per hour — It might just change everything.
Resources & Links
- CEO Clarity Call Booking Link
Related Episodes:
- Ep 105 The Time Tax: How Founders Waste 24 Hours a Week (AI Business Audit Part 2)
- Ep 107 The Client Costing You Six Figures: AI Business Audit Series Finale (Part 3)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Is your business secretly held together by your memory?
If you walked away for two weeks, would things run—or fall apart?
If the answer makes you sweat, this episode is your lifeline. We're breaking down the three essential SOPs every founder needs to scale—and showing you how to write them in 30 minutes flat using AI.
Spoiler alert: You’re not writing 47 documents. You’re building three power moves that unlock freedom, delegation, and growth.
Join the Insider Experience and get the exact AI prompts + walkthroughs for all 3 SOPs. This is your shortcut to scaling with sanity.
What You’ll Learn in This Episode:
- Why “I’ll document it later” is the biggest lie founders tell themselves—and how it’s silently costing you thousands.
- The 3 foundational SOPs that unlock hiring, delegation, and scale.
- The exact 4-step AI framework that turns your brain dump into pro-level SOPs (no tech background required).
- The SORTED Method: What makes an SOP actually usable—and delegation-proof.
- How to build an AI-generated SOP you can use today..
Resources & Links
- Insider Experience — Get the full SOP prompt suite + AI workflows
- Free Gift — 10 Ways AI Will Make You a Better Leader
Related Episodes:
- EP. 076 – How Smart CEOs Build SOPs Without Boring Themselves (or Their Teams)This companion episode goes deeper into what makes an SOP actually stick—and how to make your team care about using them.
- EP. 079 – Your Attachment to the Founder Struggle is Expensive
If you’re still doing everything yourself, this one’s the wake-up call you didn’t know you needed.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What if the only thing standing between you and next-level leadership… is waiting for permission that no one’s coming to give?
You don’t need another leadership book—you need to stop playing small in your own company.
In this fiery Thursday Rant, Dawn calls out a silent epidemic among female founders: waiting for permission to lead the very business they built.
From shrinking in the boardroom to apologizing in Slack, this is your wake-up call to drop the people-pleasing and embody the CEO your business actually needs.
No fluff. No permission slip. Just a velvet-boot kick toward clarity, confidence, and power.
If this episode hit home, you’re ready for Dawn’s private email community where real leadership shifts happen. Get the hard truths, frameworks, and strategic moves to lead like the CEO your business deserves. Join now—it’s free
Key Takeaways
- Leadership isn’t granted—it’s claimed. Stop waiting for a title or team approval. Decide to lead.
- Clarity is more effective than “nice.” Your team doesn’t need soft—they need specifics.
- People-pleasing ≠ leadership. Shrinking helps no one—not your vision, not your team.
- One clear directive can shift the entire room. You don’t need to get louder—you need to stop apologizing.
- Your business reflects your standards. Don’t let vague expectations drive your operations.
Resources & Links
- She’s That Founder Insider Email Community
Related Episode
- 071 | Say It Like a Leader: The Feedback Framework Every Female Founder NeedsFocuses on giving clear, direct feedback, which aligns with your point about clarity being leadership.
- 080 | The Wednesday Panic Triage. How AI helped me to choose what matters in my business
Tackles decision overload and taking control of your leadership time, which ties into stepping into that authority seat. - 094 | 3 Signs Your Loyal Employee Is Now Holding Your Business Back, And How to Use AI to Fix It Fast
Talks about when your “team” is actually blocking your lead and what to do.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Are you holding it all together while quietly falling apart?
In this raw and radically honest milestone episode, Dawn Andrews peels back the curtain and shares what it really took to hit 100 episodes—while living through the most unrelenting year of her life. We're talking an 89% business drop, a full rebrand, marathon training, eldercare chaos, and teen parenting drama.
This is not your tidy “12 leadership tips” post. It’s a masterclass in what leadership looks like when you're building in the middle of the storm.
If you’ve ever felt like you’re barely holding it together behind the scenes while trying to lead with grace in public—this one’s for you.
Key Takeaways
- Real leadership doesn’t look perfect. It looks like showing up in fuzzy robes, uncertain, but present.
- Visibility isn’t about performance—it's about truth. You can’t teach leadership from behind the curtain.
- Delegation without clarity is just stress disguised as progress. The turning point? Simple systems and clear ownership.
- AI isn’t therapy—but it can save your sanity. When life fell apart, ChatGPT became a midnight thought partner.
- Letting go isn’t a moment. It’s a muscle. Personal and professional transformation require daily, messy, imperfect release.
Resources & Links
- AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
Related Episodes
- Episode 68 – 10 AI Tools That Save You 60 Hours a MonthDive deeper into how AI isn’t just a novelty—it became my midnight coach during the year everything went sideways. This episode lays the foundation for why systems, tools, and automation matter.
- Episode 64 – She’s That Founder: A New Beginning for Us AllWhen I pulled the trigger on the rebrand from My Good Woman to She’s That Founder, this episode chronicles that turning point. If you’re riding change, it’s a must‑listen.
- Episode 67 – Command the Room: Female Leadership Secrets Unlocked with Samara BayThe moment where visibility, voice and stepping up fully landed. Perfect complement to the mess‑and‑mission of Episode 100.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Is your AI tool sounding like a corporate robot with a word salad problem? It’s not broken, you’re just briefing it like an intern you secretly resent.
Let’s get one thing straight: getting great AI results isn’t magic, it’s instructions. In this founder-fire Thursday episode, Dawn Andrews reveals why most female founders are getting mediocre results from AI and what to do about it.
She shares the exact 5-part framework that turns AI from a confusing timesuck into your most powerful business sidekick. You’ll laugh, cringe, and most importantly, learn how to stop wasting time and start getting content that actually works. No tech degree required.
Takeaways
- Your AI is only as smart as your instructions. If you're vague, you’ll get garbage.
- Good prompts = Good delegation. The DRIVE Method (Direction, Role, Intent, Values, Execution) changes everything.
- Stop treating AI like a mind-reader. Treat it like your smartest team member—and brief it accordingly.
- Even bad prompts can get better. It’s a skill you can—and should—build.
- Mastering AI gives you time freedom. Think 10+ hours/week back for high-leverage leadership.
Resources & Links
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Join the Community: AI for Founders
- Download: The Feedback Fix
Related Episodes:
- Episode 093 The Dirty Secret About AI No Female Executive Wants To Admit—And Why It’s Hurting You
- Episode 080 The Wednesday Panic Triage. How AI helped me to choose what matters in my business
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Still rewriting everything your team writes "to sound more like you"? It's not your team—it's your system.
If you’re spending hours editing social posts, emails, and podcast promos because they just don’t sound like you, this episode is your game-changer. Dawn Andrews reveals how to train AI and your team to write in your authentic voice—so you can stop being the bottleneck in your business.
Learn the 3-pillar "Voice-First Content System" that saves you time, protects your brand, and actually scales your message. Whether you're DIY-ing or want the shortcut, this episode shows you how to sound like you (without writing every word).
Grab the free guide: 10 Ways AI Will Make You a Better Leader. It includes the exact prompts Dawn uses to train AI and her team.
Ready to go deeper? Join the AI for Founders Community and stop content bottlenecks for good.
Key Takeaways:
- Train AI to Mirror Your Voice: Use your own writing samples to create a "voice fingerprint" and finally ditch generic AI-speak.
- Build a Voice Bible: Create a living document that outlines your tone, do’s & don’ts, and sample copy—so your team and tools aren’t guessing.
- Repurpose Like a Pro: Turn one insight into 10 pieces of content with a simple AI-powered framework.
- Automate Without Losing Your Soul: Plan 90 days of strategic content that sounds like you and gets done without you.
- Stop Micromanaging, Start Leading: Your content should reflect your leadership, not drain it.
Resources & Links:
- Download 10 Ways AI Will Make You a Better Leader
- Join Community AI for Founders
- Upcoming Workshop: Voice Bible Build & Test Day (Oct 25) — Only 10 spots!
Related Episode:
- Episode 72 How Female Founders Delegate Like a CEO Before They Burn Out
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What if your growth plan isn’t strategy—but just a percentage in a power suit?
Let’s be real: “Grow revenue by 12%” isn’t visionary. It’s just math dressed up as leadership.
This quick-hit episode delivers a $50K wake-up call—how one professional firm went from playing small to owning their entire market, just by ditching their safe goal and getting brutally honest about what they actually wanted.
You’ll learn how to shift from incremental goals to industry-shifting strategy—without getting lost in planning overwhelm.
🎧 Listen now if you’re done thinking small and ready to build something that actually lasts.
In this episode, you’ll learn:
- “Grow by 12%” is not a strategy—it’s a math problem.
- Why founders cling to safe goals (and how it keeps them stuck).
- The core difference between planning and strategy—and how to use both.
- The mindset shift that unlocked exponential change for one firm.
- The real reason your strategy probably needs to make you a little uncomfortable.
Grab it:
- Download “10 Ways AI Will Make You a Better Leader”
Related episodes to keep you in your CEO flow:
- EP 95: 5 Meeting Mistakes Costing Founders $24K a Year (And How AI Fixes Them)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Are you crushed under the weight of being the decision czar in your business?
Does your to-do list include tasks your team should handle? Then it's time for a leadership upgrade.
If you're the CEO who still picks slide colors, approves every invoice, and solves all the "quick questions," this episode is your wake-up call.
Today, we break down why great decision-making isn't your superpower anymore—decision architecture is.
Learn how to train your team to think like you (without needing you), free up your time for true CEO work, and finally step out of the weeds and into your strategic zone of genius.
Key Takeaways:
- Why your decision-making skills are actually holding back your business growth
- The 4 types of decisions every founder must identify.
- How to stop being your team’s crutch by building scalable decision frameworks
- The mental cost of unnecessary decisions (spoiler: it’s more than time)
- Practical scripts and steps to empower your team without sacrificing standards
Grab it:
- Free Guide: 10 Ways AI Will Make You a Better Leader
- Book a free Transition Assessment Call with Dawn: dawnandrews.com
Join it:
- Free Community: AI for Founders
Related episodes to keep you in your CEO flow:
EP 072 How Female Founders Delegate Like a CEO Before They Burn Out
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What if the reason your meetings suck… isn’t your team—but your system?
Let’s be real: unstructured meetings are silently bleeding your business dry.
In this quick-hit episode, Dawn drops a $24K truth bomb—how bad meetings drain your time, energy, and profits. But here’s the fix: a smarter meeting system powered by AI.
You’ll walk away knowing how to turn time-wasting chaos into high-leverage clarity—with tools, scripts, and a system that runs without you.
🎧 Listen now if you’re ready to stop being the bottleneck and start leading like a CEO again.
In this episode, you’ll learn:
- Stop blaming yourself or your team. Bad meetings are a systems problem, not a leadership flaw.
- Every meeting is a product. Use AI to build, test, and refine it—before, during, and after.
- Simple prompts = powerful results. Use ChatGPT, Claude, or Notion to generate agendas and follow-ups in minutes.
- Compliance matters. If you record meetings, get consent and protect your data—no exceptions.
- Recurring chat = AI magic. Your weekly team sync can become smarter, faster, and self-running with the right setup.
Resource:
- Join AI for Founders– Our free community where ambitious women test tools, swap wins, and scale smart.
- Recommended AI Tools Mentioned: Otter.ai, Fireflies, Zoom AI, ChatGPT, Claude, Notion AI
- Coming soon: AI Meeting Security, Client Privacy, and Why You Might Be Sued By Your Bot
🎧 Related episodes to keep you in your CEO flow:
- Ep. 94: 3 Signs Your Loyal Employee Is Now Holding Your Business Back — And How to Use AI to Fix It Fast] — Spot the loyalty traps that slow your growth.
- Ep. 91: The 4-Day AI System That Ends Friday Afternoon Panic Forever — Design your week to prevent chaos before it starts.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What happens when the employee who once saved your business is now the one holding it back?
In this episode, you’ll learn how to separate gratitude from strategy, spot the signs that loyalty has become a bottleneck, and use AI to make confident decisions without the guilt spiral.
In this episode, you’ll learn:
- Why loyal employees sometimes can’t scale with your vision
- The Growth or Go filter: capability, curiosity, and courage
- How AI helps you assess performance objectively
- A conversation framework that protects both your business and your team member’s dignity
Episode at a glance:
[00:00] – When loyalty becomes the bottleneck [01:30] – Client story: gratitude vs. growth [04:00] – The 3 signs loyalty is holding you back: [06:00] – The Growth or Go filter explained [08:00] – Using AI prompts to get clarity without guilt [10:00] – The Growth or Go conversation framework
Resource:
- Loyalty Reality Check + AI Prompt – Free Assessment
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Too many female leaders are secretly avoiding AI, downloading tools but never using them, delegating it away, or pretending it’s not urgent.
That silence is costing influence, credibility, and growth.
This episode is about stripping away the perfectionism that keeps founders stuck on the sidelines of the biggest business tool of our lifetime. You’ll see why leadership has never been about having every answer. It’s about asking better questions, learning out loud, and modeling the kind of fearless innovation your team and investors are desperate to follow.
In this episode, you’ll learn:
- The hidden psychological cost of perfectionism in AI adoption
- Why your value isn’t expertise — it’s asking better questions
- How to shift from “I don’t know” to “I’ll figure it out” without losing credibility
- Why learning in public actually builds trust and authority
This episode at a glance:
[00:00] – The silent fear female execs carry about AI [01:30] – Client story: dodging investor calls out of AI panic
[03:00] – Why your reputation for always knowing the answers works against you here [04:15] – The mindset shift: from perfection to fearless learning [05:00] – How asking better questions makes you the AI-forward leader your team needs
Resources and links mentioned in this episode:
- 10 Ways AI Will Make You a Better Leader – Free Guide
- More leadership insights and resources at dawnandrews.com
- You might also like to listen to:
- How Female Founders Delegate Like a CEO Before They Burn Out
- Say It Like a Leader: The Feedback Framework Every Female Founder Needs
- How Smart CEOs Build SOPs Without Boring Themselves (or Their Teams)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
You don’t need 17 software subscriptions to run your business.
You need a simple AI stack that connects your clients, creates your content, and commands your systems — so you stop being the bottleneck and start leading like the CEO you are.
In this episode, you’ll discover how to cut through tool overwhelm and finally build systems that actually work for you. From automation that runs while you sleep to AI that writes in your voice, this is the tech trinity that helps founders scale without drowning in dashboards.
In this episode, you’ll learn:
- Why more tools don’t equal more freedom — and what to do instead
- The CEO Tech Trinity: Connect, Create, Command
- AI-powered systems that buy back your time and reduce founder bottlenecks
- How to choose, cut, and upgrade your tools without breaking your business
This episode at a glance:
[00:00] – The myth of “more tools = more freedom” [01:45] – The client story that inspired this framework [03:00] – The CEO Tech Trinity: Connect, Create, Command [05:30] – Tools that actually work (and which to skip) [08:45] – Why your tech stack should be a silent business partner [11:00] – Action steps to cut overwhelm and upgrade one system
Resources and links mentioned in this episode:
- Brand Voice GPT Workshop – create your own AI assistant that writes in your voice
- Join the AI for Founders Community on LinkedIn
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Friday afternoon chaos doesn’t actually start on Friday.
It starts Monday, when the week is designed in a way that guarantees last-minute emergencies. If your team is piling on questions at 4:47 PM Friday afternoon, it’s not because they’re disorganized. It’s because you’ve built a system that rewards procrastination and punishes planning ahead.
In this episode, I’m showing you how to break that cycle. You’ll learn how to use AI and Automation to design a 4-day system that creates calm, clarity, and focus so Friday panic becomes a thing of the past.
In this episode, you’ll learn:
- Why your calendar is training your team to procrastinate.
- The mindset shift that turns you from firefighter to system designer.
- A simple AI-powered framework that eliminates last-minute scrambles.
At a glance:
- [00:00] – The real reason Friday panic starts on Monday.
- [01:00] – How your availability trains your team to wait until last minute.
- [03:00] – The mindset shift: stop being available for chaos, start preventing it.
- [04:00] – The 4-day AI system: Monday Blueprint, Tuesday Clarity, Wednesday Warnings, Thursday Boundaries.
- [07:00] – Bottom line: your calendar is your culture—design it like a CEO, not a firefighter.
Resources and links mentioned in this episode:
- 10 Ways AI Will Make You a Better Leader – Free Guide
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
If your team asks you to approve things like lunch orders, calendar invites, or formatting choices, you’ve accidentally become the Chief Permission Officer.
This bottleneck drains your time, chips away at their confidence, and slows the whole company down.
In this episode of She’s That Founder, I’m sharing the 2-Minute Rule and how to use AI to retrain your team so they stop asking for permission on every little thing and start making confident decisions on their own.
What You’ll Learn in This Episode
- Why even your smartest hires default to asking permission—and why it’s actually a sign of respect, not incompetence
- The 2-Minute Rule framework that frees you from constant approvals
- Three AI systems that help your team build decision-making confidence:
- Decision Classifier (sorts yes/no/judgment call decisions)
- Confidence Builder (validates their reasoning against company context)
- Documentation Trail (tracks choices for accountability and improvement)
- How to run a Permission-to-Autonomy Conversation that explicitly shifts your team from approval-seeking to independent action
Episode at a Glance
- [00:00] – Why approval-seeking slows everything down
- [03:00] – The 2-Minute Rule explained
- [07:00] – Three AI systems that train autonomy
- [14:00] – The Permission-to-Autonomy conversation
Resources and Links Mentioned in This Episode
- Free Guide: 10 Ways AI Will Make You a Better Leader
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
If your team is texting “How do I…?” at 7PM, you’ve become their expensive search engine. At your CEO salary, that’s draining time and focus.
This isn’t about being mean.
It’s about breaking the habit of training your team to lean on you for every answer—and giving them tools to solve problems on their own. That’s where the 3-Text Test comes in, with a little AI backup to take you out of the loop for good.
In this episode, you’ll learn:
- How your “helpful” answers are actually creating team helplessness
- The 3-Text Test framework for knowing when it’s time to systematize instead of answering again
- Simple AI-powered tools(FAQs, workflows, custom bots) that stop repetitive questions at the source
- How one founder cut leadership interruptions by 40% in two weeks by teaching this method to her team
This episode at a glance:
- [00:00] – Why answering makes you the bottleneck, not the leader
- [01:30] – The psychology: asking you is faster than thinking
- [02:15] – The 3-Text Test explained step by step
- [03:30] – AI as your 24/7 system for repeat questions
- [04:15] – Founder case study: 40% fewer interruptions in two weeks
- [05:00] – Your brain is worth more than $7.50/hr answers—protect it
Resources and links mentioned in this episode:
- 10 Ways AI Will Make You a Better Leader
- Follow Dawn on LinkedIn
- Join the waitlist for the AI for Founders Playbook
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
You hit $1.2M in revenue — but $840K comes from one client. One contract. One decision maker. One email away from unraveling everything.
If more than half your revenue depends on a single client, you’re not free — you’re trapped in golden handcuffs.
This episode isn’t about losing your biggest client — it’s about building a business where no single client holds your future hostage. With AI as your strategic partner, you can finally protect your revenue, diversify your client base, and scale without starting from scratch.
In this episode, you’ll learn…
- Why having 70% of your revenue tied to one client is more dangerous than having none at all (and the real story that proves it).
- My AI-powered, 3-phase diversification plan to reduce dependency without blowing up your business.
- How to use AI prompts to audit your revenue, find mirror clients, and build scalable systems that protect your future.
This episode at a glance:
“Client concentration above 50% isn’t success. It’s a warning sign.”
“The better your biggest client treats you, the more trapped you become.”
“AI isn’t just efficiency — it’s your risk management system.”
“Your talent doesn’t belong to one client. Protect it with systems that let you grow on your terms.”
“The key to diversification isn’t just finding new clients. It’s building systems so you don’t get trapped again.”
Resources and links mentioned in this episode:
- Free Culture Audit Call
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Your team isn’t bringing you drama because they’re needy — they’re bringing it because you’ve trained them to believe every hiccup requires CEO intervention.
But here’s the truth: your job is to ensure professional collaboration, not personal comfort.
This episode is your reminder that you’re not the office therapist. You’re the CEO. And with the Function First Framework (plus a little AI backup), you can redirect emotional spirals back to work outcomes and save yourself hours every week.
You’ll learn…
- Why stepping into therapist mode steals focus from your real CEO work
- The Function First Framework to redirect team drama back to performance
- AI scripts you can use to acknowledge feelings while keeping conversations outcome-focused
- Why caring about your people doesn’t mean carrying their emotional labor
This episode at a glance:
[00:00] – You’re not your team’s therapist (and why that matters)
[02:00] – Professional collaboration vs. personal comfort
[04:00] – The Function First Framework: redirect, set standards, track outcomes
[06:00] – How AI can generate scripts that keep you in CEO mode
[07:00] – Recap + reminder: caring ≠ carrying
Resources and links mentioned in this episode:
- The Feedback Fix – Free Guide: Scripts to stop playing therapist and redirect drama to outcomes
- Join the AI for Founders Community
- AI for Founders Playbook Waitlist
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What if being irreplaceable in your business is actually the most replaceable position you could be in?
Too many brilliant founders have built businesses where they are the product. Clients only want you, the calendar is maxed, and suddenly you’ve created the perfect prison: a company that can’t run without you.
This isn’t about hustling harder — it’s about breaking free of the expertise trap and learning how to package your genius so it scales beyond you. And the secret is using AI + smart systems as your intellectual property preservation partner.
In this episode, you’ll learn…
- Why being “the expert everyone wants” is actually a growth ceiling
- How to diagnose the expertise prison in your own business
- The SCALE Framework for packaging your expertise so others can deliver your results without diluting your value
- The transition strategy to shift clients from “only you” to scalable delivery (without losing trust)
- How AI can help you clone your thinking, capture your decision-making, and maintain quality across your team
This episode at a glance:
[00:00] – Being irreplaceable is the real growth limitation
[03:00] – The expertise prison: why “they only want me” is not a compliment
[07:15] – Client case study: the coach who couldn’t take maternity leave
[12:00] – The SCALE framework: systemize, decision trees, automate, leverage, educate
[18:30] – Transition phases: AI co-pilot → shadow → collaboration → independence
[23:00] – When to fire clients who refuse to grow with you
[25:00] – Action steps to start scaling beyond yourself
Resources and links mentioned in this episode:
- The Feedback Fix – Free Guide: Scripts to transition clients toward your team with confidence
- 10 Ways AI Will Make You a Better Leader – Free Guide
- AI for Founders Playbook Waitlist – Break out of the expertise prison with templates and AI tools to scale your genius
- Join the AI for Founders Community
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What happens when you're a leader but you've lost your motivation?
It's hard to get momentum back when you’ve taken time off, or things are tough in your business. Suddenly, the challenges of moving your business forward seem insurmountable; what if you stay stuck? What happens to your company? Your family?
Seriously though, how do you find your mojo again so you can be the leader you were meant to be? Any ideas? I have a few.
If I can get unstuck, you can too. Let’s find our mojo together.
In this episode, I share
- How to spot “productive hiding” (inbox zero, busywork, perfecting tasks) vs. real rest
- The two WHYs: why you’re stuck (not helpful) vs. why your work matters (the one that moves you)
- A simple motivation reset: declare it → reconnect to your big WHY → take one tiny, brave action
- “Future You” tactics for energy: sleep, food, movement, hydration, and support that match your next-level self
- Fast ways to create upward momentum: micro-steps, accountability, collaboration, celebrating small wins
This episode at a glance:
[00:04:41] This conversation is not about go, fight, win, get it done, make it happen, crush it, hustle. It's about clearing the path for yourself when you have big dreams and desires and, for whatever reason, you're not moving.
[00:06:29] If you have discovered that you're stuck. It's okay. You're stuck. Good. Now we can do something about it.
[00:11:03] It's coming from past history and fear. And it's difficult to create, much less get moving when you're in that head space. You're stuck in the past.
[00:15:15] So just do something. Taking rapid messy action is what starts the wheels of motivation and momentum turning again for me.
Resources and Links:
- Watch my all-time favorite series, Parks and Recreation
- Murakami Exhibit
- Israelmore Ayivor
- Jekyll and Hyde
- Downtown Abbey
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
It’s tough to get noticed in Hollywood, and today's guest made a career by helping others do just that. She was one of the entertainment industry’s most respected and sought-after media and publicity strategists, ran her own talent management firm (B. Company), and now she works with Late Show legend, Stephen Colbert… as president of his production company Spartina.
Carrie inspires me and so many other women by being a kind leader in a tough industry, her dedication to her team, and her 1.8 second-response time to text messages. Whether you're just starting out or you've been in business for years, there's something here for you. So grab a cup of tea, buckle up and tune in!
In this episode, we discuss
- Finding the confidence to start your own thing in the entertainment industry - TWICE!
- Handling comparative pressure, facing down obstacles and refusing to apologize for who you are.
- Balancing high demands on your time while finding time to live a life
- Her genius method to get to inbox zero-ish (I’ve tried it, it works!)
- The women that have lifted HER up.
This episode at a glance:
[08:23] What helped Carrie take off on her own: she wanted to contribute to the choices that her clients were making, not just enhance the work they were already doing. And it just took one client, America Ferrara, to say “I see you as that” to give her the confidence to be that.
[20:45] The main reason Carrie said YES to running Stephen and Evelyn Colbert’s production company, Spartina: If that YES is loud, if something magnetic is pulling you, that’s telling.
[31:08] Carrie’s empowering leadership style: she taps into people's strengths and celebrates the things her team can do that she can’t. If you have a team of clones, you won't succeed.
[44:05] Carrie was surrounded by strong female role models, starting with her mom, author and speaker Marcia Byalick. She learned from great women in her industry like Kelly Bush Novak, Lesley Dart, Lois Smith, and Pat Kingsley.
[58:03] What’s on Carrie’s Times Square billboard: “There’s always a ticket”. There's a way around any challenge.
Resources and links:
- Check out The Late Show With Stephen Colbert and The Colbert Report
- Watch “In and Of Itself” on HULU
- ID PR and Kelly Bush Novak
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Summer is the perfect time to reset your business vision.
While most people wait until January to set goals, by then the momentum is gone. Summer offers a rare window — the pace slows, creativity rises, and you can refresh your vision without the pressure of year-end.
This episode shares why summertime is the ideal season to rethink your business vision, how to reset it without hustle or overwhelm, and the steps to align your business with the future you actually want.
You’ll learn…
- Why summer is the best season to reset your vision (and how to do it without hustle)
- The symptoms of a business that’s lost connection to vision — and how to recognize them
- The 5-step vision reset framework: Commit, Intuit, Ask, Find the Words, Share
- How to stay aligned and inspired with your vision for the rest of the year
This episode at a glance:
[00:00] – Summer is the hidden window to reset your vision
[04:15] – Why your vision is your north star for growth and decision-making
[09:30] – The real costs of losing connection to vision
[15:00] – The 5-step framework to reset your business vision
[28:40] – Tips to stay on track: posting, roadmapping, celebrating, and sharing
[35:00] – Resources to help you stay inspired and motivated
Resources and Links mentioned in this episode
- Take a walk down memory lane with Schoolhouse Rock
- Stay connected to what matters most with the Five Minute Journal
- Write, draw, paint, collage, and build your vision with the Living Vision Board
- Download and work through the Business Vision Workbook
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Quitting your dream job to start a business is a risky decision, especially if you’re in a high-ranking, visible position. And Nicole Marra, did just that.
As the CEO and Founder of Fixer Advisory Group, Nicole works with some of the world's most dynamic luxury brands.
Nicole led Gucci America's legal, real estate, compliance, security, and crisis management functions for over a decade before taking the leap and founding Fixer.
In this episode, Nicole and I discuss
- What prompts a person to leave a perfect-on-paper job to start their own thing
- Why women need to get better about asking for help
- Working with someone so closely that it feels like you’re sharing a brain
- Connecting with your inner child, your inspiration, and that part of you that wants to shine
This episode at a glance:
[16:29] When Nicole made the leap, support was coming from all sides. The people around her carried her over the launch line.
[21:13] The most significant challenge she faced: wearing all the hats simultaneously.
[25:13] When men build businesses, they surround themselves with help. Women often try to build systems so they don’t need to ask for help.
[31:52] ”The Power of the Pack”: the power that women have when they work together.
[37:19] The foundations of running a business (or having any type of career) as a woman.
[56:03] What Nicole’s Times Square billboard would say: Enough of being afraid of everything. Put yourself out there. You can’t live in fear of what might happen.
Resources and links mentioned in this episode
- Check out Fixer Advisory Group - and follow Nicole on LinkedIn or Instagram
- 10 Lives Exercise
- Check out Trello, a project management tool that works like digital post-its
- Get a waterproof notepad for the shower
- Get groceries delivered with FreshDirect - and everything else with Amazon Prime
- Chief, the Female Networking organization
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Stop asking AI to fix your decision paralysis.
It’s not here to validate your feelings, tell you you’re special, or magically solve your problems.
Here’s the trap I see founders fall into every day: dumping their overwhelm into ChatGPT like it’s a digital therapist. But AI isn’t your therapist — it’s your most patient strategic partner.
In this episode, you’ll learn how to stop seeking validation and start demanding solutions. I’ll show you how to use AI to structure priorities, evaluate options, and cut through emotional noise — so you trade paralysis for momentum.
You’ll discover:
- Why using AI as “therapy” keeps you stuck and slows your growth
- The hidden costs of pouring your overwhelm into chat instead of asking for strategy
- How to flip your prompts from feelings to frameworks — and get clarity fast
- Three ways to use AI as a strategic partner so you move forward instead of spinning in indecision
This episode at a glance:
[00:00] – Why AI is not your business therapist
[01:15] – How to ask for frameworks instead of feelings
[02:45] – The real cost of seeking validation instead of solutions
[05:00] – What to ask instead: strategic prompts that get real answers
[07:30] – Three steps to transform your AI relationship this week
[08:45] – Your business needs strategic decisions, not just validated feelings
Resources and links mentioned in this episode:
- AI for Founders Playbook – Tools and prompts to help you make clear decisions, not emotional dumps
- Join the AI for Founders Community
- Free Culture Audit Call
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
The panic is real.
Too many priorities, not enough time, and your brain is spinning instead of deciding.
This isn’t about doing it all, it’s about strategic triage: choosing what matters most so you can focus your energy where it counts. With AI as your thinking partner, you can cut through the overwhelm, sequence your priorities for maximum impact, and turn chaos into hours of focused wins.
In this episode of She’s That Founder, you’ll discover how to stop trying to do everything and start sequencing your priorities so you can make meaningful progress without burning out. You’ll see how AI can help you cut through emotional noise, spot the highest-impact tasks, and keep momentum when competing priorities threaten to pull you in every direction.
In this episode, you’ll learn…
- How to use strategic triage to turn panic into a clear, doable action plan
- The energy + ROI framework that keeps you from wasting focus on low-value tasks
- Why AI can see patterns and sequences you can’t when emotions run high
- How to reclaim momentum by choosing the right order — not just the right tasks
This episode at a glance:
[00:00] – The panic every founder knows
[01:45] – How emotional overload sabotages strategic thinking
[03:00] – Why AI is your best objective advisor in overwhelm
[05:15] – The energy + ROI priority map that made the difference
[07:00] – Money first, strategic assets second, creativity third, admin last
[09:30] – How each completed task fuels the next
[11:00] – The four-step strategic triage framework to use in your business
Resources and links mentioned in this episode:
- AI for Founders Playbook – Priority mapping templates, energy management system, and AI prompts for when you’re spinning in founder anxiety
- Triage Assessment (Coming Soon) – Quick tool to help you decide what matters most when everything feels urgent
- Join the AI for Founders Community
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Real talk, your attachment to struggle is costing you. Too many brilliant founders choose the hard way every time… and end up burned out, behind, and watching competitors pass them by.
This episode isn’t about hustling harder— it’s about dropping the “founder martyrdom” complex and building systems that work for you. You’ll learn how to stop confusing effort with impact, replace exhausting manual work with smart systems, and reclaim the time and energy you need to lead for the long game.
In this episode, you’ll learn…
- How to spot and break the “founder martyrdom” habits that burn you out and slow your growth
- The hidden costs of doing everything the hard way — and why efficiency is a strategic advantage
- Three simple steps to replace struggle with smart systems, AI tools, and shortcuts that actually serve you
- How to reclaim your time, energy, and focus so you can lead for the long game
This episode at a glance:
[00:00] – Your attachment to struggle is bankrupting your business.
[01:45] – Why founders default to “I should figure this out myself.”
[03:00] – Efficiency feels like cheating — and why that belief is wrong.
[04:15] – The real costs: time, energy, opportunities, credibility, growth.
[05:30] – Convenience isn’t lazy when it serves your bigger goals.
[07:15] – Three steps to stop making everything harder than it needs to be.
[08:45] – You didn’t build your business to become its prisoner — choose systems that support you.
Resources and links mentioned in this episode:
- Free Culture Audit Call
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Ever wish you could step away from your business and have it keep moving without you?
Last week in San Francisco, I did exactly that because my AI assistant ran the whole thing.
In this episode, you’ll discover how to stop carrying the entire mental load of your business, from thinking and planning to solving everything, by handing it over without handing it off to a human.
You’ll see how AI can plan your projects, handle the details, break creative blocks, and give you space to rest without losing momentum, so you can reclaim your time, protect your energy, and focus on the high-value work only you can do.
In this episode, you’ll learn…
- How to use AI as your strategic planner to design work sessions that leave you energized, not exhausted
- Ways AI can act as your personal concierge to kill decision fatigue and free your brain for real CEO work
- The “choose your own adventure” method AI gave me to break through creative blocks
- Why letting AI take the load gives you the mental space to wander — and why that’s part of the work
This episode at a glance:
[03:14] – Your AI assistant never sleeps, never judges your questions, and costs less than a nice dinner out.
[07:56] – Wandering is part of the work. And AI can give you the space to do it.
[14:22] – Ask AI to create your restore/rebuild/reignite plan, and watch how it balances your goals and your human needs.
[21:08] – The goal isn’t to replace your creativity — it’s to remove the cognitive overhead so you can focus on what only you can do.
[28:41] – You’re not meant to carry it all. You’re meant to lead. Let AI handle the rest.
Resources and links mentioned in this episode:
- Free Culture Audit Call
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
- AI for Founders Playbook Waitlist
- AI Readiness Quiz (Coming Soon)
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Let me tell you about a moment that happens in Zoom rooms every day. A founder hears five words that make her stomach drop: “I’m waiting to hear back.”
It doesn’t matter if you’re leading five people or fifty — when your team treats “I sent the email” like a finish line, you’re not building a business, you’re babysitting bottlenecks.
This episode isn’t about productivity hacks — it’s about culture. Specifically, the invisible “wait and see” culture draining your company’s momentum. And here’s the hard truth: it’s not really about your team. It’s about you. Let’s talk about what to do instead.
In this episode, you’ll learn…
- Two quick questions that flip passive waiting into active problem-solving
- How to model radical ownership so your team shifts from message senders to outcome creators
- Why relentless momentum isn’t a solo trait, it should be your team’s standard
This episode at a glance:
“You didn’t wait for permission to start your business. So why are you letting your team wait for replies?”
“Every time your team says ‘I’m waiting,’ and you say nothing, you’re normalizing inertia.”
“It’s not about control — it’s about building a culture that moves.”
“Ask: What do you think is happening on their end? Then: What would make them respond faster? That’s how you build thinkers, not just doers.”
“Your team isn’t failing you. They’re following you. Set a better pace.”
Resources and links mentioned in this episode:
- Free Culture Audit Call
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Let me guess — your team still pings you for every little thing, and that SOP you swore you'd write is still just a blank Google Doc mocking you from your drive.
This episode isn’t about operations — it’s about freedom. Because if your business can’t run without you, you’re not leading a business… you’re babysitting one. Today, I’ll show you how smart CEOs use SOPs that scale — without boring themselves (or their team) to death. And yes, we’re making SOPs sexy again. Let’s go.
In this episode, you’ll learn…
- Why SOPs aren’t documentation, they’re delegation
- The 3-step founder-friendly formula to creating systems fast
- How AI tools can cut your SOP creation time in half
This episode at a glance:
[02:32]- SOPs don’t fail because they’re unimportant, they fail because founders write them like robots.
[03:43]- If your business can’t run without you, it doesn’t scale.
[13:51]- AI doesn’t replace your brain,it skips the parts that drain it
[15:04]- SOPs may not scream show me the money, but they absolutely help you keep the money.
Resources and links mentioned in this episode:
- AI for Founders Playbook
- Join the AI for Founders Community
- 10 Ways AI Will Make You a Better Leader – Free Guide
- Tools mentioned: Tango, Loom, Zoom, Otter, ChatGPT, Claude, Scribe
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Are you cramming 40 hours of work into a 20-hour week? If you're the approvals queen, the Slack oracle, and the one everyone’s waiting on; you're not running a business, you’re babysitting one.
In this episode, I walk through the real cost of being the bottleneck (yes, even the invisible kind), and how to get out of it using a three-part delegation system that’s saving me, my sanity, and my business. If your team is stalling while they wait for you, this one's your wake-up call and your way out.
In this episode, you’ll learn…
- Why bottlenecking is quietly killing your momentum — and how to recognize it
- The 3-step Bottleneck Fix: Find your pattern, Name it + Delegate it, Design for autonomy
- How to use AI + systems to stop micro-managing without losing quality
- Why trusting your team has to come before they’ve “earned” it
This episode at a glance:
[0:17] - If you ghosted your business for 72 hours, would it grind to a halt?
[4:44] - You’re not lazy if you shift these behaviors — you’re legacy-minded.
[11:17] - The hidden cost of doing it all yourself isn’t just burnout, it’s blocking the growth you say you want.”
[12:00] - You don’t have to do it all to be the one who gets it done.
Resources and links mentioned in this episode:
- Join the AI for Founders LinkedIn Group
Weekly tools, prompts, and support to help you delegate smarter, scale with clarity, and build systems with soul.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Hey founder friend, if you're overwhelmed, overbooked, and over it?
Delegation is your way out.
In this episode, I’m sharing the moment I realized I was the bottleneck in my own business and how I started shifting from gatekeeping to truly leading. We’ll talk about the fear behind control, why martyrdom is not a business model, and how giving trust first (not last) is the move that changes everything.
If your team is waiting on you for every decision… this one’s for you.
In this episode, you’ll learn…
- Why delegation isn’t a luxury — it’s leadership
- How to shift from gatekeeping to empowering your team
- The mindset flip: trust is built by giving, not waiting for proof
- What happened when one founder let go — and her team rose
- Why martyrdom isn’t your mission (even if the culture makes it feel that way)
This episode at a glance:
[2:10] - Gatekeeping feels like control, but it’s actually fear.
[3:29] - Martyrdom is not a business model.
[5:31] - You don’t wait for trust to be earned. You build it by giving it.
[5:52] - Your team can’t grow into leaders if you never let them lead.
Resources and links mentioned in this episode:
- 10 Ways AI Will Make You a Better Leader – Free Download
A guide to help you lead with clarity and step into your CEO seat using AI (without micromanaging). - AI for Founders Playbook – Mini Course
It’s your next step if you’re ready for breathing room and real growth. - Join AI for Founders – Free LinkedIn Group
Tools, prompts, and community for female founders who are ready to lead smarter (with a little AI magic).
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Pretending you're unbothered as a leader? It’s like wearing emotional Spanx; smooth on the outside, can’t breathe on the inside.
In this short and sharp episode, I’m calling out the pressure to perform instead of lead, and why trying to appear polished can actually kill connection, creativity, and trust on your team. I’ll share one cringe-but-true moment that changed the way I show up and give you a mindset shift (and one simple line) that will help you lead with power, not pretense.
In this episode, you’ll learn…
- Why performance-based leadership is suffocating your power
- How pretending you're "fine" erodes team trust and creativity
- The leadership reframe: unreadable ≠ strong — relatable = powerful
This episode at a glance:
[0:30] - That’s not power. That’s performance under pressure.
[2:16] - I brought pain into that room voluntarily, I chose style over strength.
[2:54] -We think we’re being strong, but we’re silencing the very signals that make us powerful.
[4:25] -You weren’t born to suffer for your leadership aesthetic. You were born to lead grounded, real, and barefoot if you damn well please.
Resources and links mentioned in this episode:
- Download the Feedback Fix – Free Guide
Say what needs to be said; clearly, confidently, and with leadership integrity. Let AI help you find the words.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Every founder is running systems even if they’re chaos.
In this episode, I’m naming the three hidden systems that high-achieving women accidentally build that lead to bottlenecks, burnout, and stalled growth. These are the survival systems that got your business off the ground… but now they’re costing you time, clarity, and peace.
If your calendar is full, your team depends on you for everything, or you're constantly rewriting what others create, this one’s for you.
In this episode, you’ll learn…
- The 3 toxic system archetypes: The Hero, The Hoarder, and The Ghostwriter
- How each system shows up, what it’s really costing you, and the emotional truth underneath it
- Tactical solutions: delegation frameworks, AI decision trees, SOPs, and brand voice guides that actually work
This episode at a glance:
[1:54] - I wasn’t just in a broken system. I was the broken system.
[14:35] - The hero needs to stop solving everything and start documenting decisions.”
[15:42] - You are not broken but your systems might be. And when you change the system, everything changes.
Resources and links mentioned in this episode:
- AI for Founders Playbook – Free Mini Course
Delegation meets AI: Get 10+ hours back per week with systems that run without you. - 10 Ways AI Will Make You a Better Leader – Free Guide
A practical download to help you lead smarter and stop being the bottleneck. - Join AI for Founders – Private LinkedIn Group
Tools, mini scripts, and weekly prompts for founders designing sustainable systems that sca
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Ever had that stomach-drop moment when someone gives it to you straight? I did, right in the middle of a team Zoom. I thought I was being empowering, but what they really needed was clarity. And they told me so.
That moment was uncomfortable…and it completely changed my leadership. In this episode, I’m sharing the feedback framework I now use to lead with more direction, connection, and confidence, and how you can too. Whether you avoid feedback or just want it to land better, this one’s for you.
In this episode, you’ll learn…
- Why feedback isn’t a soft skill — it’s the whole job as a CEO
- The 3-part Clarity Formula that turns empowering vibes into clear guidance
- How to shift from feedback avoidance to feedback flow
- The one sentence that helps your team give you feedback (and why it matters)
- A powerful reframe: feedback isn’t confrontation — it’s connection
This episode at a glance:
[2:32] - Clarity is kindness. Feedback is the language of clarity.
[3:27] - Your team doesn’t want to read your mind — they want to win.
[5:29] - Feedback isn’t just about criticism. It’s about connecting.”
[6:25]- When you model feedback, you invite it. That’s how you go from bottleneck to coaching CEO.
[7:43]- You’re not a critic — you’re a leader. So use your words like one.”
Resources and links mentioned in this episode:
- Join AI for Founders – Free LinkedIn Group- A private space for female founders to lead with more clarity, strategy, and AI magic.
- The Feedback Fix – Free Download-A step-by-step guide for giving feedback like a leader, not a critic — with help from AI.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
If giving feedback makes you feel like the bad guy… let me ask you this: when was the last time silence got you the result you actually wanted?
In this quick hit, I’m sharing the story of a client who learned—painfully—that staying quiet to “protect” someone’s feelings can backfire in a big way. And I get it. You built your business on excellence and empathy. But here’s the truth: silence isn’t empathy. It’s sabotage.
I’m here to help you shift your mindset, drop the guilt, and stop cleaning up everyone else’s messes. Because when you avoid feedback, you’re not being kind, you’re avoiding discomfort. And that’s not leadership. That’s self-preservation in a really nice blazer. So if you’re ready to lead with clarity (not chaos), hit play. This one’s short, sharp, and straight to the point.
In this episode, you’ll learn…
- Why silence in leadership isn’t empathy — it’s sabotage.
- How delaying feedback erodes trust more than delivering it ever could.
- A flashlight vs. flamethrower mindset shift that will change the way you lead.
- The surprising truth about what your team really needs from you (hint: not approval).
- How speaking up—awkward or not—builds the kind of respect that lasts.
This episode at a glance:
[2:32] - It wasn’t the truth that hurt her employee. It was the delay in giving it that did.
[3:03] - Think of feedback like the flashlight, not the flamethrower.
[3:24] - Your team doesn’t need your approval. They need your calibration.
[3:51] - That’s the difference between being liked and being respected.
Resources and links mentioned in this episode:
- Subscribe to the Future of Leadership newsletter on LinkedIn: weekly strategies, stories, and AI tools to help you lead without losing your mind.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Let me be real: I didn’t expect to hit record this year while juggling caregiving, teen stress, a fifth round of COVID, and still trying to run a business. But here we are.
This episode is for every high-capacity woman trying to keep it all together. I’m not here to glorify burnout or pretend everything’s fine, I’m here to share the Realign framework I created when my life cracked wide open and my business model didn’t fit anymore. If you’re in a messy season, this isn’t the part where you fall behind. It’s the part where you realign, rebuild, and remember you’re allowed to do business differently.
Let’s walk through it, together.
In this episode, you’ll learn…
- A powerful 7-step framework for realigning your business to your real life
- How to recognize when your business model no longer fits your current season
- Why chaos might actually be giving you valuable feedback (not just stress)
- How to audit emotional and energetic drains that are quietly costing you
- The mindset shift from grit-and-go to leadership that holds you up — not just what you hold up
This episode at a glance:
[3:15] -This isn’t the part where you fall behind. This is the part where you get clear.
[4:53] - I was trying to run a business built for a different season of my life.
[9:27] - Rage equals unsustainable energy leaks.
[15:20] - The business you’re building now has to serve the woman you are today.
[16:01] - Realigning isn’t a one-time fix. It’s a practice.
[16:11] - You don’t need to be less human to be successful. You need a business that’s designed for your full humanity.
Resources and links mentioned in this episode:
- Join the AI at Work LinkedIn Group – Connect with other female founders recalibrating their business with AI and humanity
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
I used to wonder where all my time was going — until I realized AI could give me a whole lot of it back.
In this episode, I’m sharing 10 AI tools that save me over 60 hours a month and help me lead, create, and scale with way more ease. These are tools I use in real life — in my business, with my team, and in the messy in-between moments.
This isn’t just about tech—it’s about closing the gender gap in AI adoption and claiming your time back as a founder. No perfection required. Let’s dive in.
In this episode, you’ll learn…
- The 10 AI tools saving me over 60 hours a month
- Why women are adopting AI 16% less than men
- Why AI isn’t about replacing your work, it’s about amplifying your leadership
This episode at a glance:
[1:38] - You don’t have to be a tech wizard to close the gap. You just need the right tools and the guts to use them.”
[1:58] -I was awkward, I was scared, I didn’t know what I was doing. But I just went for it anyway.
[14:56] - The only wrong move is not starting.
[15:48] - These aren’t just tech tools — these are your liberation plan.
[15:52] - This is how you get to sit here with messy hair on a Thursday morning, sharing your wisdom on a podcast. I couldn’t do it without AI.
Resources and links mentioned in this episode:
- AI at Work – Free LinkedIn Group (connect with other female founders using AI to lead better and scale faster)
- Mindpal
- ChatGPT
- Claude
- Typeset
- Descript
- 11 Labs
- HeyGen
- Canva
- Magi
- Perplexity
- Otter.ai
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
What if your voice could become your most powerful leadership tool?
In this episode, Samara Bay—Author of Permission to Speak and Coach to Hollywood stars and badass CEOs—hands you the keys to turn your voice into a superpower. We’re diving into how to silence that inner critic who just loves to tell you you're not enough, so you can step up to the mic, command respect, and shatter outdated stereotypes.
Samara breaks down how embracing your quirks, your “ums” and “uhs,” and everything that makes you human is the secret to connecting deeply, inspiring loyalty, and creating a world where authentic female leadership thrives.
If you’re ready to speak with heart, own every room, and change the game for good, grab your earbuds, because this episode is for you.
In this episode, you’ll learn …
- How to command any room by turning your unique voice into your power.
- How to transform self-doubt into confidence to lead with ease.
- How to ditch outdated stereotypes and redefine authority on your terms.
- How to show up with heart and authority to make your message stick.
- How to build loyalty and trust by creating meaningful connections.
This episode at a glance:
[7:30] - Samara’s transition from Hollywood dialect coach to voice empowerment leader.
[20:22] - How Samara guides female leaders to command a room with authenticity.
[29:40] - Tools and strategies for using voice to influence, even in virtual settings.
[51:00] - Samara’s insights from attending the DNC and witnessing voices of power in action.
[1:05:10] - Advice for female founders on showing up powerfully and authentically in business.
Resources and Links mentioned in this episode
- Permission To Speak
- How To Show Up (Weekly Substack)
- Samara Bay
- Free Range Thinking
- Book a consultation call
You might also like
- 5 Myths that Stop Women from Starting Businesses
- 8 Strategies for Niche-Bound Businesses
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
You know those moments when life throws you a major plot twist, and you’re left wondering what the heck to do next?
In this episode, we sit down with the unstoppable Nika Stewart, who didn’t just face a cancer diagnosis—she flipped the script on it. Nika took what could’ve been a devastating setback and turned it into a masterclass on resilience, embracing imperfection, and showing up authentically.
She proves that you don’t need to be flawless to be a powerful leader; you just need to be real.
Nika shares how she strategically used humor and vulnerability to not only connect with her audience but also to drive real business growth. If you’ve been feeling stuck or questioning your next move, this conversation will reignite your business mindset.
Get ready to see how rewriting the rules can unlock fresh opportunities for scaling your business and achieving lasting success.
In this episode, you’ll learn …
- Learn practical strategies on how to convert setbacks into opportunities.
- Discover how embracing your true, imperfect self can strengthen client relationships and lead to tangible business results.
- To break away from traditional business strategies and create your own rules for success.
- Actionable insights to make your content go viral, and enhance your business’s online presence and reach.
This episode at a glance:
[2:14] - Introduction to Nika Stewart and her new book, "Actually, I Can."
[4:35] - How Nika’s personal journey of resilience influenced her brand identity.
[10:22] - The transformative power of choosing a positive attitude, even in the face of a cancer diagnosis.
[37:15] - The importance of systems in maintaining business continuity during challenging times.
[49:08] - Nika’s mission to rewrite the rules of resilience for entrepreneurs and beyond.
Resources and Links mentioned in this episode
- Nika Stewart
- Actually I Can
- Shine with Nika
- Free Range Thinking
- Book a consultation call
You might also like
- Turning Trauma Into Triumph with Alyse Maslonik
- 5 Myths that Stop Women from Starting Businesses
- 8 Strategies for Niche-Bound Businesses
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are lea
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Do you feel like you're stuck in a cycle of transaction after transaction, struggling to build lasting connections in your business? Or maybe you're unsure how to identify the right opportunities to grow your company into something more aligned with your vision?
In today’s episode of My Good Woman, I sit down with Jessy Grossman, founder of Women in Influencer Marketing (WIM), who built a thriving agency from scratch by spotting untapped market opportunities. Jessy shares her journey of shifting from a transactional business model to creating a powerful, community-first organization, and the lessons she learned about listening to her audience, aligning with the right partners, and trusting her gut.
If you’re ready to stop chasing quick wins and start building a sustainable, fulfilling business that’s driven by authentic connections and smart strategies, this episode is packed with actionable insights that will help you get there.
Stay tuned as we explore the mindset shifts, strategies, and big wins that will empower you to take your business to the next level!
In this episode, you’ll learn …
- How to build a community-driven business that fuels long-term growth.
- How to trust your instincts to create a business aligned with your vision.
- How to build resilience and adapt when facing unexpected business challenges.
This episode at a glance:
[2:45] – Jessy’s journey from commercial talent representation to influencer marketing
[12:10] – The birth of Women in Influencer Marketing (WIIM) and why community matters in business
[20:15] – The differences between an influencer talent agency and a networking organization
[55:33] – Jessy’s advice to female founders: Trust your gut and expand beyond your comfort zone
Resources and Links mentioned in this episode
- Jessy Grossman
- Women in Influencer Marketing (WIIM)
- Free Range Thinking
- Tools Mentioned: Zapier, Common Room
- Join Female Founder Society
You might also like
- The Power of Community In Tough Times
- THE BOOST AI Strategy Framework
- 8 Strategies for Niche-Bound Businesses
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a text
Big News Alert, Fabulous Leaders!
Dawn Andrews here, and today I’m bringing you something bittersweet but oh-so-exciting. After 63 amazing episodes of "My Good Woman," we’re stepping into a brand-new era together.
Yep, it’s official: we’re rebranding!
Say hello to She’s That Founder—the next evolution of the podcast you’ve come to love. But don’t worry, we’re keeping all the juicy bits you adore: practical tips, real-talk advice, and incredible founder stories.
What’s changing? We’re getting laser-focused on helping you step into your power as a founder, CEO, and game-changer.
What to Expect:
- More stories of female entrepreneurs shaking up their industries and owning their space.
- Tactical tips to help you transform your biz from good to legacy-level great.
- Real talk on leadership, visibility, and creating lasting impact.
- This isn’t just a name change—it’s a movement. We’re diving deeper, growing bolder, and aiming higher. This space is for the founder who wants more than just success—it’s for the woman who’s here to change the world.
Here’s to stepping fully into our power and owning our space as that founder. Let’s do this together.
PS: Get all the details on our Insta, YouTube, and email list so you don’t miss a thing. Because if you’re a founder with a bold vision, this is your space. Let’s GO!
Want to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Are your hiring decisions costing you time and money?
The truth is, building a high-performing hybrid team is the key to saving resources and skyrocketing productivity. When you bring the right people on board, you’ll not only prevent costly communication breakdowns but also create a cohesive team that collaborates effortlessly—even across time zones.
In this episode, I’m breaking down the exact strategies to hire smarter, foster a culture of collaboration, and boost your team’s efficiency. You’ll learn how to prevent turnover, improve client relationships, and unlock your team’s hidden potential using my secret weapon: the People Reading Guide.
If you're ready to stop micromanaging and start growing your business, this episode is your game-changer.
In this episode, you’ll learn
- How to hire the right people for your hybrid team without wasting time or money.
- The six step strategy for building a high performing remote team.
- Some strategies for hiring that improved collaboration and productivity from the start.
- About the People Reading Guide to increase team productivity by 20%.
This episode at a glance:
[2:15] - Reflecting on how the pandemic changed the workplace permanently
[8:45] - Six reasons hiring right is the foundation for team success
[12:12] - How to ensure effective communication in a remote work environment
[20:05] - An example of how the "People Reading Guide" helped a consultancy improve team dynamics
Resources and Links mentioned in this episode
- Free Range Thinking
- Dawn Andrews
- People Reading Guide
- Join the Female Founder Society
- Visit our website
You might also like:
- 8 Strategies for Niche-Bound Businesses
- Crafting Your Business Identity and Personal Branding
- 3 Ways To Set Focused Goals For Intentional, Sustainable Business Growth
More about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews, founder of Free Range Thinking, "My Good Woman" is for new and aspiring female leaders. Join me each week for candid chats with trailblazing women breaking barriers and leading impactful businesses. We dive into what drives them and share practical tips to help you streamline
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
What happens when a successful entrepreneur, fierce advocate for women’s health, and accidental CEO takes the helm of a game-changing business?
In this episode, Dr. Catherine Birndorf, founder of The Motherhood Center, shares the challenges of scaling a business in the healthcare industry while staying true to her mission.
If you think running a business is tough, wait until you hear how she’s reshaping the maternal mental health landscape, one bold decision at a time. From navigating the complex realities of entrepreneurship to creating a sanctuary for women struggling with perinatal mental health, her story is full of insights for business owners who are ready to step up as visionary leaders.
This episode is a must-listen for any woman ready to own her mission, tackle challenges head-on, and scale her business while making a lasting impact.
In this episode, you’ll …
- Learn how to stay focused and resilient during the toughest phases of business growth.
- Discover how to scale your business while staying true to your core mission.
- Get actionable advice on balancing the demands of leadership with personal well-being
- Learn how building a strong support network—both professionally and personally—can accelerate your business success .
This episode at a glance:
[3:30] - Dr. Birndorf introduces her journey into reproductive psychiatry and founding The Motherhood Center.
[32:25] - How female founders can build resilience and mental health support while managing the stress of building a business.
[45:55] - The transition from being a practicing psychiatrist to stepping fully into the CEO role, and the lessons Dr. Birndorf learned along the way.
[1:10:30] - Dr. Birndorf shares her personal self-care strategies, including therapy, meditation, and family time, to maintain balance.
Resources and Links mentioned in this episode
- The Motherhood Center
- Dr. Catherine Birndorf
- Free Range Thinking
- Join Female Founder Society
You might also like
- It’s Time To Start Your Own Business
- The Power of Community In Tough Times
- How to Stop Burnout as a Female Founder
More about the “My Good Woman” podcastMy Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews, founder of Free Range Thinking, "My Good Woman" is for new and aspiring female leaders. Join me each week for candid chats with trailblazing women breaking barriers and leading impactful businesses. We dive into what drives them and share practical tips to help you streamline
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Are you tired of sales feeling like a never-ending game of cat and mouse?
In this episode, I’m spilling the beans on how to close deals faster by understanding your client’s unique buying type. I’m talking about transforming those ho-hum pitches into irresistible offers that cut your sales cycle in half and pump up your profits.
You’ll also get the inside scoop on the psychological triggers that turn casual interest into a firm "Yes!"—and why ignoring them is like leaving money on the table.
But wait, there’s more! I’m pulling back the curtain on the DISC sales assessment, a secret weapon that lets you tailor your approach to connect with your clients on a deeper level. I’m sharing real-world stories of how understanding my style and my client’s style boosted my close rate by 30%—and made selling feel less like pulling teeth and more like second nature.
Tune in, and get ready to turn those leads into loyal client who can’t wait to say, "Yes, please!"
In this episode, you’ll learn
- How to close deals faster and the secret to shortening your sales cycle by tailoring your pitch to match your client’s buying type.
- The key psychological triggers that turn potential leads into loyal clients and how to leverage them effectively.
- How to use the DISC framework to customize your sales approach and connect with your clients on a deeper, more personal level.
This episode at a glance:
[2:15] - Introduction to psychological triggers in sales: Why understanding what makes your clients tick is essential.
[8:30] - DISC Sales Assessment explained: Dominance, Influence, Steadiness, and Conscientiousness types decoded.
[15:45] - Real-world example: Tailoring a sales pitch to a conscientious client and the impact on closing the deal.
[22:00] - Benefits of aligning your sales style with your client's personality: Reducing miscommunication and increasing sales success.
Resources and Links mentioned in this episode
- Dawn Andrews
- People Reading Guide
- Grab ourFREE RESOURCES!
- Check our BLOGS
You might also like:
- 8 Strategies for Niche-Bound Businesses
- How to Not Fail in Your First Year in Business
- Business Goals Workbook
More about the “My Good Woman” podcast
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episo
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Ever wondered what it really takes to build a business from scratch?
In this episode, you'll get a peek behind the curtain as I coach Rebecca, a budding entrepreneur, through the gritty, real-life challenges of starting her personal training and wellness business.
During the session, we're using a personal branding document alongside ChatGPT to help Rebecca create her bio and ideal client avatar. We're in step two of my Founder Success System business building process.
You'll hear us answer specific questions and take occasional pauses as we work through the intricacies of defining a brand that aligns with Rebecca's mission and audience. We'll unpack the importance of being clear over clever in branding and how the right bio can transform your engagement with your ideal client. Plus, you'll hear actionable strategies to create authentic content that speaks directly to the heart of your audience using prompts with ChatGPT.
Tune in and get inspired to push your business to extraordinary heights!
In this episode, you’ll learn
- How to craft a business identity that aligns with your values and lifestyle to connect more deeply with your audience.
- How to season AI tools like ChatGPT to create compelling bios, client avatars, and authentic content that speaks directly to your target market.
- How a well-defined bio can significantly enhance your engagement with ideal clients.
- How to define your unique value proposition, create your bio, and outline your ideal client avatar,
This episode at a glance:
[3:45] Discussing the importance of a company name and brand's unique value proposition.
[10:50] Using a personal branding document and ChatGPT to create a bio and ideal client avatar.
[15:25] The significance of being clear over clever in branding.
[20:00] Actionable strategies for creating authentic content that resonates.
Resources and Links mentioned in this episode
- Dawn Andrews
- Free Range Thinking
- TOOLS: Chat GPT
- Check our FREE RESOURCES
You might also like:
- Power Up Your Mid-Year Review With Your Secret Sauce
- 3 Essential Strategies for Expanding Your Business
- Business Goals Workbook
More about the “My Good Woman” podcast
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it wo
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Ever wondered what it really takes to build a business from scratch?
In this episode, you'll get a peek behind the curtain as I coach Rebecca, a budding entrepreneur, through the gritty, real-life challenges of starting her personal training and wellness business.
During the session, we're using a personal branding document alongside ChatGPT to help Rebecca create her bio and ideal client avatar. We're in step two of my Founder Success System business building process.
You'll hear us answer specific questions and take occasional pauses as we work through the intricacies of defining a brand that aligns with Rebecca's mission and audience. We'll unpack the importance of being clear over clever in branding and how the right bio can transform your engagement with your ideal client. Plus, you'll hear actionable strategies to create authentic content that speaks directly to the heart of your audience using prompts with ChatGPT.
Tune in and get inspired to push your business to extraordinary heights!
In this episode, you’ll learn
- How to craft a business identity that aligns with your values and lifestyle to connect more deeply with your audience.
- How to season AI tools like ChatGPT to create compelling bios, client avatars, and authentic content that speaks directly to your target market.
- How a well-defined bio can significantly enhance your engagement with ideal clients.
- How to define your unique value proposition, create your bio, and outline your ideal client avatar,
This episode at a glance:
[3:45] Discussing the importance of a company name and brand's unique value proposition.
[10:50] Using a personal branding document and ChatGPT to create a bio and ideal client avatar.
[15:25] -The significance of being clear over clever in branding.
[20:00] Actionable strategies for creating authentic content that resonates.
Resources and Links mentioned in this episode
- Dawn Andrews
- Free Range Thinking
- TOOLS: Chat GPT
- Check out our FREE RESOURCES
You might also like
- Power Up Your Mid-Year Review With Your Secret Sauce
- 3 Essential Strategies for Expanding Your Business
- Business Goals Workbook
More about the “My Good Woman” podcast
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Picture this: a teenage passion turning into a global empire, complete with the rollercoaster of entrepreneurial highs and lows.
In this episode, Octavia Gilmore, founder of Creative Juice, dishes on everything from bouncing back after a soul-crushing review to harnessing the power of AI to skyrocket her business. She spills the tea on the magic of a multicultural team, the real-deal challenges of scaling up, and how empathy and compassion are the secret sauce to leadership.
Whether you're a startup dreamer or a seasoned CEO, Octavia's journey is packed with gold nuggets you won't want to miss.
In this episode, you’ll …
- Uncover the 3 game-changing steps to transform from a solo freelancer to a powerhouse business owner.
- Unlock the secrets of entrepreneurial resilience and learn how to bounce back stronger after setbacks.
- Explore innovative AI tools to transform your business processes and efficiency.
This episode at a glance:
[2:12] - Octavia shares her early passion for graphic design and launching Creative Juice at 23.
[15:48] - Overcoming self-doubt and learning essential business concepts.
[45:18] - Resilience in entrepreneurship: Learning from setbacks and negative reviews.
[1:00:37] - Octavia’s goal to inspire young black and brown entrepreneurs.
[1:05:28] - Encouragement for female founders: Eliminating self-limiting beliefs and taking bold steps.
Resources and Links mentioned in this episode
- Octavia Warren
- Creative Juice
- Chroma Creators
- Free Range Thinking
- AI Tool Highlight: CHAT GPT
- Join Female Founder Society
You might also like
- Expand Your Reach: 8 Strategies for Niche-Bound Businesses
- The AI Blueprint Strategy for Female Entrepreneurs Ready
- Boost AI Strategy Framework
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And bef
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Did you know that listening could be your superpower in business?
In this episode we’re celebrating World Listening Day by exploring the incredible impact of active listening on your business and personal life.
Learn how this essential skill can boost your client connections, strengthen your team’s productivity and morale, and help you manage conflicts with empathy and effectiveness. I’ll give you practical tips to enhance your listening abilities and invite you to join a community of exceptional female leaders striving for excellence together.
Can you actively listen today? Tune in!
In this episode, I discuss:
- How to use active listening to understand clients and provide tailored solutions.
- How to enhance team dynamics: to foster trust and collaboration for increased productivity and morale.
- How to navigate conflicts with empathy and effectiveness.
- Practical Tips: Improve your listening skills with mindfulness, nonverbal cues, and reflexive listening.
This episode at a glance:
[01:27] Did you know that mastering the art of listening can be the key to unlocking unprecedented growth in your business?
[04:08] We are in some incredibly vitriolic and contentious times. And I feel like women are the way out.
[04:46] Whether it's with your clients, your team, your family, your community; active listening can open doors you never thought possible.
[05:51] Once I started doing this with my teenagers, my whole life changed. It was an eye opener.
Resources and Links mentioned in this episode
- Free Range Thinking
- World Listening Project
- White Paper on Active Listening
- Book a Consultation CALL with us!
- Let’s connect on LinkedIn
You might also like
- Is Hiring a Mentor a Game Changer or a Money Waster?
- The AI Blueprint Strategy for Female Entrepreneurs
- Expand Your Reach: 8 Strategies for Niche-Bound Businesses
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Can technology really boost your business growth?
Today, we are diving into the transformative role of technology in business growth, exploring game-changing tools and innovations that can help you scale your business efficiently.
Whether you're feeling overwhelmed by the tech landscape, or eager to try new tools, this episode is packed with actionable tips, and is your guide to harnessing technology for ultimate business efficiency and growth.
In this episode, I discuss:
- How to maximize your efficiency with automation tools.
- How automation can save you time and streamline your operations.
- How artificial intelligence can help improve your client interactions and boost satisfaction
- Leveraging data analytics to make strategic decisions in your business growth.
This episode at a glance:
[02:39] Running a business means wearing a million hats, and there never seem to be enough hours in the day.
[04:32] Automation isn't just about saving time. It's about amplifying the impact of every minute you spend on your business.
[06:36] 40 percent of businesses say that customer or client experience is their top motivator for adopting AI.
[10:30] If it's just anecdotal information or your best guess, that opinion can be leading you down a road that is wasting your time, energy, and money.
Resources and Links mentioned in this episode
- Free Range Thinking
- Let’s connect on LinkedIn
- Follow me on Instagram
- Boost AI Strategy Framework
- Book a Consultation CALL with us!
You might also like
- The AI Blueprint Strategy for Female Entrepreneurs
- Expand Your Reach: 8 Strategies for Niche-Bound Businesses
- 4 Must Read Leadership Books
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Is hiring a paid mentor the secret to unlocking your business’s full potential with one key move—sounds dreamy, right?
From real-world success stories and hard-earned wisdom from those who’ve been there, and done that (like me) we're exploring the make-or-break decision of hiring a paid mentor.
But wait, there's a catch: we'll also dish on the financial risks and rewards, so you can make a smart, informed choice. Plus, we’ll cover how to balance external advice with your own badass instincts, and introduce you to our game-changing DISC-based mentorship approach that’s as unique as you are.
Ready to turn your business dreams into reality?
In this episode, I discuss:
- The pros and cons of hiring a paid mentor as a business owner.
- How to make an informed decision to maximize your return on investment.
- How to balance expert guidance with your own instincts.
- The DISC-based mentorship approach, which tailors guidance to your unique personality type and business challenges, ensuring personalized support and growth.
This episode at a glance:
[01:50] A paid mentor is somebody who has walked the path that you want to walk. Somebody who does have subject matter expertise in that area.
[06:10] My business needed to be in the right place, and I needed to be in the right place to receive the coaching offered.
[09:12] It's difficult to develop your clear vision and point of view when you are beholden to other people financially
[12:05] The goal is to create a harmonious blend of seeking mentorship and trusting your own judgment to be able to achieve success.
[13:44] The decision to hire a mentor is not a one-size-fits-all solution. It is a nuanced choice that depends on your unique business needs and your personal growth goals.
Resources and Links mentioned in this episode
- Free Range Thinking
- Dawn Andrews
- Book a Consultation CALL with us!
- Join Female Founders Society
You might also like
- Expand Your Reach: 8 Strategies for Niche-Bound Businesses
- Real-Time Coaching for Female Founders
- People Reading Guide
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an epi
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
Ever wonder if your niche is too narrow to grow?
In this episode, we unlock the secret to scaling by mastering your niche, finding the perfect balance between depth and breadth, and diversifying your revenue streams.
But that’s not all—I will also share eight practical ways to expand your niche without losing focus, helping you make strategic decisions that keep your business thriving.
Tune in for insights and strategies that will transform the way you think about your business!
In this episode, I discuss:
- How narrowing your niche can scale your business effectively.
- The pros and cons of broadening your niche to reach a wider audience.
- Eight practical ways to expand your niche without losing focus.
This episode at a glance:
[01:52] People resist niching because they want to serve anybody and everybody all the time in order to be able to make that revenue.
[04:20] You can expand your niche and open up new markets and our opportunities by slightly widening your focus.
[07:24] Finding a different twist of what it is that you do to help a client, go more deeply into what it is that your service offering is.
[08:51] There are probably natural expansion opportunities within the clients that you already have.
[10:04] It all comes down to your business goals and the needs of your target audience.
Resources and Links mentioned in this episode
- Free Range Thinking
- Dawn Andrews
- Book a Consultation CALL with us!
- Join Female Founders Society
- Grab our FREE RESOURCES!
You might also like
- 5 Real Steps To Start Your Business
- Real-Time Coaching for Female Founders
- Build Better Business Partnerships
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. We share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Send us a Text Message.
How do you show up authentically in business without compromising your faith and values?
In this episode, we get real about the struggle many female entrepreneurs face: dressing in a way that gets noticed and moves your business forward without compromising your faith and values.
Courtney Robinson from Image by Courtney spills her secrets on how to make a faith-aligned fashion statement that commands respect and makes a lasting impact.
She shares her wisdom on embracing minimalism while staying true to your essence and evolving your style to attract the right business connections. Plus, you'll hear transformative client stories and practical tips on creating a functional, impactful wardrobe that screams confidence and authenticity.
Get ready to rethink your closet and your business approach!
In this episode, you’ll …
- Learn 3 powerful ways for female founders to align personal style with business goals to enhance leadership and executive presence.
- Discover how to use color psychology to make a bold, faith-aligned fashion statement and command respect in the business world.
- Discover why most female founders fail to make a lasting impression and how personal style can revolutionize your leadership.
This episode at a glance:
[08:43] We really only wear 20 percent of our wardrobe, so that gives you some indication that most of what you have in your wardrobe really doesn't align with who you are.
[11:01] How we dress really is a reflection of our beliefs and our values as you alluded to.
[12:48] Make sure that you're wearing colors that compliment you, but also want you to understand what you're communicating when you wear that color.
[19:24] Find those key pieces that you can wear that as soon as you step into them, you feel empowered and confident and ready to take on the world.
[30:04] Make sure that how you show up is how you want to show up, what you want to be known for, and that it represents the substance of who you are.
Resources and Links mentioned in this episode
- Courtney Robinson
- Image By Courtney
- The Purpose Palette Persona Quiz
- Dawn Andrews
- Join Female Founders Society
You might also like
- 5 Essential Traits of Magnetic Leaders
- The Female Founder Redefining an Industry
- A Morning Routine To Get Things Done
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever wondered what it really takes to build a business from scratch?
In this episode, get ready for a game-changer: you'll get a peek behind the curtain as I coach Rebecca, a budding entrepreneur, through the gritty, real-life challenges of starting her personal training and wellness business.
Expect raw and relatable moments as we tackle branding, client engagement, and the social media beast, all while harnessing the power of AI tools. This new series is packed with actionable advice and candid conversations, giving you the insights and motivation to take bold steps in your own journey.
Tune in and get inspired to push your business to extraordinary heights!
In this episode, you’ll learn
- How to create irresistible service packages that resonate with your ideal clients and boost your bottom line.
- The secrets to leveraging AI tools like ChatGPT to streamline your branding and messaging effortlessly
- The art of navigating social media overwhelm and transforming it into a powerful marketing engine for your business.
- The step-by-step process of setting up a business page that doubles as your website, capturing leads without the tech headache.
- The actionable strategies to turn a simple freebie into a lead magnet that attracts and converts your target audience into excited buyers.
This episode at a glance:
[03:54] If I don't have a product yet, should I just kind of try and come up with some?
[07:32] We'll be able to use that as the core message for reaching out to other people.
[11:39] Sometimes it works, sometimes it doesn't so let's see what happens.
[12:32] Put everything together and review what you've got and tweak what you've got so that it's true to what you want to create.
Resources and Links mentioned in this episode
- Dawn Andrews
- Free Range Thinking
- TOOLS: Chat GPT
- Check out FREE RESOURCES
- Book a consultation with us!
You might also like
- Power Up Your Mid-Year Review With Your Secret Sauce
- 3 Essential Strategies for Expanding Your Business
- Business Goals Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Is your business feeling the mid-year slump? You are not alone!
In this episode, we’re jumping headfirst into the juicy, game-changing secrets that will yank you out of that summertime slump and catapult your business into a growth frenzy. We’ll unlock the magic of mid-year reviews—think of them as your business’s GPS to avoid veering off course and missing those sweet, sweet milestones.
We’ll sprinkle in some playful financial tricks and guerrilla marketing tactics that make budgets and KPIs actually fun. And because we’re all about that continuous improvement, we’re borrowing Google’s genius to spark innovation and personal growth. Get ready to transform your mindset and rocket through the second half of the year like the badass CEO you are!
In this episode,
- You’ll learn how to transform a mid-year slump into your business's most powerful growth spurt.
- You’ll learn the crucial importance of mid-year reviews to keep your business on track.
- You’ll learn strategies to reignite team engagement and morale.
This episode at a glance:
[04:04] All of the underpinnings of your success and your systems go out the window when summertime shows up.
[05:21] You can spend a lot of time, energy, and money; making yourself miserable because you are off focus and off plan.
[07:40] Everybody needs to get out of their houses, out of the office, off Zoom, and into community with each other.
[08:47] You need to be smart with your resources, but you also want to maximize your impact.
[10:57] Businesses that regularly review and adjust their strategies are two and a half times more likely to succeed in the long term.
Resources and Links mentioned in this episode
- Dawn Andrews
- Free Range Thinking
- TOOLS: Trello and Asana
- Check out FREE RESOURCES
You might also like:
- 3 Essential Strategies for Expanding Your Business
- The AI Blueprint Strategy for Female Entrepreneurs
- Company Vision Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit, and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Have you ever felt like growing your business means sacrificing your sanity?
In this episode, I'm serving up a triple scoop of business wisdom. I'm delving into the art of expanding your business without losing your sanity, sharing essential strategies to clarify your vision and goals, master the magic of delegation and outsourcing, and set rock-solid boundaries for a harmonious work-life tango.
Plus, I've got a juicy invite for you to join the Female Founder Society on Facebook—a vibrant community where we can get real-time support and cheer each other on. Grab your earbuds and get ready to transform your business and life with a side of lady-boss vibes!
In this episode,
- You’ll learn a powerful three-part strategy to expand your business without sacrificing personal growth.
- Discover how to align your business growth with your personal values through vision and goals clarity.
- Master the art of delegation and outsourcing to focus on high-level strategic work.
This episode at a glance:
[02:02] If you are feeling overwhelmed at the thought of expanding your business, it is part of the entrepreneurial journey.
[04:20] If you love what you're doing, you'll be successful. So what would it take for you to love what you're doing in your business?
[06:50] Don't try to compete with people that are 4 or 5 times your size.
[08:02] Establish clear boundaries between work and personal time, like specific work hours.
[09:41] Stop driving yourself so hard. Don't be the overachiever. Give yourself a little bit of grace.
Resources and Links mentioned in this episode
- Free Range Thinking
- Dawn Andrews
- Female Founder Society
- Check out our FREE RESOURCES!
You might also like
- How to Not Fail in Your First Year in Business
- 5 High-Value Launch Business Strategies
- 3 Ways To Set Focused Goals
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Do you believe in having a Plan B in business, or is it a setup for failure?
In this episode of My Good Woman, I sit down with Sel Watts, Founder and CEO of The HR Linc to discuss why having no Plan B can lead to greater success.
We dive deep into the world of HR and explore how HR professionals can become strategic drivers for business growth. You'll learn strategies that transform HR into a strategic driver of business scalability, boost leadership skills, and break barriers for female founders aiming to scale.
Packed with real-life, no-fluff advice, this episode is your go-to guide for leveling up your business.
In this episode, you’ll learn:
- The essential leadership skills that female entrepreneurs need to boost their business growth effectively.
- How to turn your HR department into a strategic driver for business scalability and smoother growth.
- No-fluff, actionable advice from someone who has navigated the challenges of HR, business growth, and entrepreneurship, providing you with practical tips.
This episode at a glance:
[12:53] They're missing the key information from the founder about what's important, what are the goals for the business, and where is this going?
[15:57] We need to get HR people to realize that where you add the most benefit is in understanding the business first.
[18:30] Ultimately, they should be looking at how do I, through the people, help this business achieve its goals.
[21:58] I need to be investing in people and handing things over well before I can actually afford it. Because ultimately, I don't want to be stuck in this business doing these things.
[29:47] If you know what your thing is, then live that and then let everything else fall away instead of trying to live what other people think you should be doing.
Resources and Links mentioned in this episode
- Sel Watts
- Quentin English
- Wattsnextpx
- HR Linc
- Entrepreneurs Organization
You might also like
- The Female Founder Redefining an Industry
- Why Having Women in Leadership Is The Best Business Strategy
- Company Vision Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
What can a trip to the post office teach you about running a successful service-based business? A lot!
Remember those warm, fuzzy feelings of childhood visits to the post office? I sure do. But let me tell you, my recent trip was anything but magical.
Picture this: a disheartening encounter at the USPS that left me frustrated and questioning everything I thought I knew about good service. But here’s where it gets juicy—I realized some golden business lessons are hidden in that mess.
In today’s episode, I’m sharing how this postal fiasco reminded me of the importance of human connection, adaptability, and consistency in running a service-based business. Think of it as a mini-mystery, where the clues lead us to become better leaders and more compassionate service providers (which means more clients and more revenue).
So, join me on this reflective ride. Let’s turn a disappointing errand into a masterclass on elevating our businesses and making a real impact. Are you ready to uncover the secrets to exceptional service? Let’s dive in.
In this episode,
- You’ll learn why maintaining personal connections is crucial in service-based businesses.
- You’ll understand the importance of evolving with changing customer needs and how adaptability can keep your business relevant and competitive.
- You’ll gain actionable tips on creating a more connected and consistent service experience to keep your clients happy and satisfied.
This episode at a glance:
[04:22] I was the only one there. So unless there was some sort of massive postal emergency, which I'm sure we could have worked out. I couldn't understand why she wasn't able to help me.
[05:09] It's all about efficiency automation at the expense of personal service.
[05:46] As business owners, we've got to be willing to pivot and innovate continuously to stay relevant and competitive.
[6:32] Strive for consistency in your service delivery and address any lapses promptly and sincerely.
Resources and Links:
- Dawn Andrews
- Free Range Thinking
- Get our FREE RESOURCES
- Let’s connect on Instagram!
- USPS
You might also like:
- Reignite Mentorship: Transform Your Training Culture
- The Power of Kindness in Business
- 7 Strategies to Scale A Personal Brand-Centered Business
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Feeling the mayhem of training your team?
In this episode, we tackle the chaos of post-pandemic team training and why it’s driving us all nuts. You’ll discover how to reignite the spark of mentorship and development in a hybrid world, especially if you’re a female leader juggling a million roles. We’ve got killer, real-world strategies to ditch the fatigue.
Plus, you’ll hear the story from my early career days, where starting in the mailroom taught me everything about training and scaling. We’re breaking it all down so you can rebuild a robust training culture and get your team back on track.
In this episode,
- You’ll learn actionable strategies to revive mentorship and team training and create a thriving people-centered work environment.
- You’ll take away 3 ways to impart your wisdom, delegate tasks, and scale your business.
- You’ll discover how to combat training fatigue while strengthening your remote training process.
- You’ll learn about how structured training systems transform raw recruits into professionals and how you can apply these principles to your team.
This episode at a glance:
[02:13] We can revive and build a robust training culture that fosters growth and resilience and peel some of that stuff off of us so that other people can take it on.
[06:20] I think that people love and need the flexibility that they discovered during COVID. We gotta get creative with how we build these training programs.
[07:44] We're trying to focus on speed and getting things done and not necessarily slowing down to teach people what needs to get done.
[09:46] Don't just leave people to their own devices. Help them set up that mentorship meeting and or the questions to ask the trainee so that they can use their time to its best effect also.
Resources and Links:
- Free Range Thinking
- Tools: Loom, My Tango, Member Vault
- Check out FREE RESOURCES
- Send us a DM- LinkedIn, Instagram
You might also like:
- 5 Essential Traits of Magnetic Leaders
- The Unique Impact of Female Founders
- Take the Team Assessment Quiz
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders. Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
Don’t forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ready to seize the moment and turn industry chaos into your launchpad? In this episode, we're exploring how to build something extraordinary on a shoestring budget. I'll share secrets to skyrocketing business growth, igniting the CEO within you, and making bold moves amidst major industry shakeups.
You'll get the scoop on affordable, accessible tools and strategies to kickstart your venture. Plus, we're dreaming big about a future where women hold 51% of leadership roles—because your success is not just personal, it's a game-changer for all of us. I am already proud of you, My Good Woman!
In this episode,
- You’ll learn how to capitalize on industry chaos and cultural shifts to launch and grow your business.
- You’ll takeaway strategies/tips to ignite your inner CEO and make bold moves during times of uncertainty.
- You’ll discover affordable and accessible tools and strategies to kickstart your venture on a budget.
- You’ll learn the importance of women in leadership roles and how your success contributes to a larger movement for gender equality in leadership.
This episode at a glance:
[02:42] There are women who have been climbing the ladder who may not have been able to get past a certain rung that are being let go and set loose, and that's ‘possibility’ everywhere.
[03:05] This is a moment of possibility. This is your sign. This is now. This is your time to build and create something.
[05:27] There were some longer nights, some earlier mornings. Some weekends to be able to learn how to do it all.
[06:08] You may just need somebody to hold your hand a little bit and mentor you.
[07:20] What you choose to do and where you choose to spend your time is contributing to that larger future for all of us.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Dawn Andrews
- Check out FREE RESOURCES
- Tools: Descript, SquadCast, and Buzzsprout
- Follow me on Instagram!
You might also like
- Why Having Women In Leadership is The Best Business Strategy
- Goodbye Corporate, Hello Confidence
- It’s Time To Start Your Own Business
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever wonder how to leap from a corporate gig to becoming an industry-changing entrepreneur?
In this episode, you’ll learn how one trailblazing woman transitioned from corporate to startups, pivoting across industries and creating transformative change in construction tech.
April Moss, a co-founder of DigiBuild and Executive Director of the Construction Technology Institute will share how her personal story shaped her drive for change, and discover actionable strategies for breaking into new industries.
April’s knack for innovative solutions and her work with the Construction Technology Institute will make you rethink how you tackle your own business challenges. Plus, she spills her secrets on leveraging emotional intelligence and community building to create unstoppable teams.
Don’t miss it—this episode is packed with insights to skyrocket your business growth!
In this episode, you’ll learn:
- The essential tools every female founder needs to conquer the corporate-to-startup transition and drive sustainable business practices.
- How emotional intelligence and building community can transform your leadership skills and overcome startup challenges
- Three powerful business growth strategies from April Moss's transition from Proctor & Gamble to a successful startup in the construction industry.
This episode at a glance:
[02:30] It's not really about the industry you're in, but it's about the skills and understanding yourself and what you bring to the table.
[17:22] Understanding the pain points of your customer is where your new business idea can really start to take off.
[19:27] A lot of people are suffering in this industry. Being able to come alongside people and share with them and help them in a very meaningful way, however that looks, I think that's organic growth.
[29:28] Being honest with yourself about what you're good at, what you're not, but still not making excuses for trying to improve yourself holistically, I think is important.
[32:06] When it comes to building your team, you're looking at what their individual strengths are, and then how you guys can all work together.
Resources and Links mentioned in this episode:
- Free Range Thinking
- April Moss
- Digibuild
- Construction Technology Institute
- The Boost AI Strategy Framework
You might also like:
- The AI Blueprint Strategy for Female Entrepreneurs
- Cultivating Culture: The Unique Impact of Female Founders
- 5 REAL Steps to Start Your Business
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you ready to discover how female founders can transform company culture into a powerhouse of innovation and collaboration?
In today's rapidly evolving business landscape, understanding and leveraging the unique leadership qualities of women can be the key to overcoming challenges and driving your company toward unprecedented growth.
We’re diving deep into why and how female leadership styles can create more inclusive, innovative, and productive workplaces.
Listen now to unlock the secrets of impactful female leadership and start transforming your business culture today!
In this episode, you’ll discover
- In this episode, you'll discover 5 powerful leadership traits female founders use to boost business growth and enhance team collaboration.
- In this episode, you'll discover how to increase employee satisfaction by 22% through inclusive and transformational leadership.
- In this episode, you'll discover 3 essential strategies for scaling culture in your small business to drive long-term success.
This episode at a glance:
[04:56] Female leaders tend to be more democratic in their leadership approach. Which encourages participation and values input from members of the team.
[06:15] Inclusive and innovative leadership approach. Is a super valuable one when it comes to building culture.
[07:11] Rituals aren't just for sororities. They are the foundations of connecting and bringing people together.
[07:35] Find something that can be consistent that you know, can be scaled, that more people can be added to it. Because you want to make sure that what works for five people can work for 50 or more as you grow.
[10:07] The goal of culture is to help people feel like they belong and that they are a part of something bigger than themselves when they are doing their work.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Dawn Andrews
- Motherhood Center of New York
- Check out FREE RESOURCES
- Let’s Connect on Instagram!
You might also like
- Why Having Women in Leadership is The Best Business Strategy
- Company Vision Workbook
- How To Build Camaraderie To Boost Your Team’s Motivation and Productivity
More about the “My Good Woman” podcast
Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. If you liked what you heard, don’t forget to subscribe, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Are you ready to step up your leadership game and truly inspire your team? Together we will learn the art of magnetic leadership that makes leaders irresistibly compelling.
Let’s unpack the five pivotal elements of charismatic leadership, from the allure of executive presence to the genuine connection of authentic leadership. Discover actionable strategies and insights that have boosted team engagement and productivity by over 50%.
In this episode:
- You'll discover the 5 crucial elements of magnetic leadership that can transform your business, including how to identify your unique strengths and build a supportive network.
- You'll uncover the secrets to executive presence and impactful communication, essential for scaling your business and improving employee engagement by up to 50%.
- You'll learn 3 key strategies for authentic leadership and vulnerability that will enhance trust and retention within your team in today's hybrid work environment.
This episode at a glance:
[02:08] Most people when they are in leadership, think that they have a pretty strong understanding of themselves or how they're leading, but it's always through our own personal lens
[04:09] We have an advantage that we're still not fully leaning into, and that is using vulnerability to engage and lead our teams.
[05:49] So being an authentic leader means being able to share your true, real self with your team.
[07:31] The art of communication is the language of leadership. Everybody communicates just a little bit differently.
[11:10] Your job as a leader is to get the team over the goal line to reach all those goals. And then a secondary goal is to mentor them into greatness, to help them improve, grow and promote
Resources and Links mentioned in this episode:
- Free Range Thinking
- Dawn Andrews
- Team Action Plan
You might also like:
- Business Goals Workbook
- How Ambitious Women Get What They Deserve
- Why Having Women in Leadership Is The Best Business Strategy
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world.
Follow along so that you can catch all of the episodes. If you liked what you heard, don’t forget to subscribe, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
In this episode, delve into the art of scaling your personal brand. Navigate through the delicate balance between expansion and resource management, ensuring your business flourishes while maintaining your unique touch.
But that's not all—learn the secrets of systematizing success, building your dream team, and forging strategic partnerships that elevate your brand to new heights. If you're ready to grab the transformative power of scaling your service-based business, this episode is your roadmap to bold, beautiful, and brilliant growth.
In this episode, I discuss:
- The secrets of scaling your personal brand with expert guidance.
- How to navigate the balance between expansion and resource management.
- Systematizing success while maintaining your unique touch in scaling your business.
- Assembling your dream team and forge strategic partnerships to elevate your brand.
- Gain a clear roadmap to bold, beautiful growth with actionable strategies for your service-based business.
This episode at a glance:
[04:02] Even the most personalized service has elements that can be systematized without dimming your sparkle.
[02:24] Scaling effectively means increasing your capability and reach without a significant increase in costs.
[03:39] Consider yourself the face of the brand, rather than the brand itself.
[08:21] Be consistent with your brand voice, because your story is your brand's backbone
[10:06] keep your digital platforms pulsing with that fresh, real content that resonates with your core message.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Dawn Andrews
- Group Track CRM
- Zapier
You might also like:
- 5 Real Steps To Start Your Business
- How To Not Fail in Your First Year in Business
- Build Better Business Partnerships
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
My Good Woman, are you sick and tired of the corporate boy's club underestimating you at every turn? Of watching less qualified colleagues get promoted over you while your badassery gets swept under the rug?
Then listen up. This episode is your battle cry for smashing through that thick glass ceiling once and for all. My guest Tabatha Jones, shares invaluable insights asking for what you’re worth, shattering self-limiting beliefs, and overcoming imposter syndrome.
You'll learn how to loudly and proudly trumpet your biggest wins so the bigwigs can't ignore you anymore. Tabatha shares her most rebellious tips for selling your skills with boundless confidence. And you'll discover surefire mindset shifts for embodying the fearless negotiation queen within.
If you're ready to go from overlooked underling to unstoppable female force, then stop reading this and press play, MGW. Let's get that cash and career respect you deserve!
In this episode,
- I'm exposing the 3 rookie mistakes stunting your growth as a woman business owner. Discover how to sell your skills, get the promotions you deserve, and shatter that glass ceiling!
- Tabatha Jones and I share strategies for confident communication that propels you from an overlooked underling to an unstoppable female force.
- Tabatha shares the confidence playbook to help you boldly articulate your value, squash imposter syndrome, and rise to the highest levels of leadership.
This episode at a glance:
[05:36] She's not confident bringing up numbers that highlight her accomplishments or her benefit to the business and it is stopping her dead in her tracks.
[12:10] I just kept doing it. So, in my young, ambitious, excited self, I loved my boss, didn't want to change jobs, so this is where I'm going to stay.
[16:25] You've got to invest in yourself and just keep having those conversations and remaining visible.
[17:31] I just want women that are in a corporate setting to check in with themselves is what you're doing versus what you're being paid in alignment.
[23:23] We have to get out and advocate for ourselves and we have to be able to talk up. Talk about ourselves and the things that we're accomplishing.
[36:55] You don't need to sound rehearsed, but you need to be confident in what you're saying and get your points across.
Resources and links mentioned in this episode
- Dawn Andrews
- Free Range Thinking
- Tabatha Jones
- TabathaJones.com
You might also like:
- Goodbye Corporate, Hello Confidence
- The Rough Road to Becoming Your Own Boss
- Price and Raise Your Rates
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
In this episode, we're diving deep into the shocking reality of leadership disparity, uncovering how despite making up 51% of the population, women hold a measly fraction of leadership positions across the board.
But it's not all doom and gloom—prepare to be inspired by female leaders who've shattered glass ceilings and transformed their organizations through inclusive, empathetic leadership.
From actionable steps to redefine pathways to leadership to a powerful call to action for immediate change, this episode is a rallying cry for gender parity in leadership.
In this episode, you'll learn:
- Why including women in leadership roles isn’t just fair—it’s a proven strategy for boosting profitability and innovation.
- Three compelling reasons to prioritize gender diversity in your business strategy for greater economic success and social impact.
- How businesses with female leaders excel in governance and performance, providing a clear roadmap for your scaling strategy.
- How we can challenge the status quo and work towards a future where leadership reflects real demographic diversity.
This episode at a glance:
[02:35] They may be men who are sympathetic or empathetic to helping women grow into leadership, but the bottom line is those decisions are still made by men.
[03:45] This country was built on capitalism, on making money. So why would you not move your corporate model to something that has been proven to be more profitable?
[05:45] Today's barriers are less about slamming doors in your face, and more about subtly steering you away from them. And this is what keeps us complacent.
[09:35] The ripple effects of female leadership extend far beyond the boardroom or the halls of government. They reach into the heart of society.
[12:03] Make it okay for women to say no to pleasing people, over-commitment, and having to be pretty, polished, and perfect all the time.
Resources and Links mentioned in this episode:
- Dawn Andrews
- Free Range Thinking
- Alyse Maslonik
- Rebekah Johnson
- Catherine Birndorf
You might also like:
- Are Women Holding Themselves Back?
- Leveling The Playing Field for Female Founders
- It’s Time to Start Your Own Business
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, and leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
In this episode we're diving into a goldmine of organizational wisdom with the guru of getting-it-together, Wendy Ellin. She's not just rearranging your pens and papers; she's reshaping your entire approach to running your business.
Imagine transforming your chaotic, paper-strewn hellhole into a zen den of efficiency—Wendy's got the secret sauce. And it's not about working your fingers to the bone; it's about smart systems that spark joy and breed productivity. We're peeling back the layers on why your desk looks like a disaster zone and how to flip that script.
Wendy's not just your guide to a tidier inbox; she's the mentor you never knew you needed, turning your work life from a source of stress to a wellspring of satisfaction. Buckle up, because this episode is a game-changer for any business owner who's ever felt buried under a mountain of unsorted papers and endless to-do lists.
In this episode, Wendy and I discuss
- How to scale your small business by transforming chaotic workspaces into models of organization and productivity.
- Systems that not only streamline your business processes but also infuse the joy and efficiency crucial for scaling your small business.
- The psychological barriers to organization in small businesses and how overcoming these can be a game-changer for growth.
- Practical, scalable solutions customized for your small business to ensure your growth is sustainable and manageable.
- Taking charge of your small business growth, reducing stress, and finding greater satisfaction as you scale your enterprise.
This episode at a glance:
[02:11] It's one thing to love what you do and it's another to love the way you do it
[08:29] Piling is not an option any longer. Cause if you let it be your option, it's gonna be your one and only option.
[12:36] It just makes me want to cry hearing the story of this woman who was buried under piles and now she's sitting in a beautiful space that she's proud and excited to invite people into.
[21:47] I have a core value that speaks to who I am and the way I live my life, and that's reliability. And so I'm never going to tell you I can do something if I can't do it.
[31:20] Get rid of everything you like. Because that's what gets you in trouble to begin with. You see it, you like it, you buy it. We're consumers, we're consumed with consuming. You like it, so you buy it. But it doesn't really make you look good.
Resources and links mentioned in this episode
- Wendy Ellin
- 3P Academy
- Campowerment
- Free Range Thinking
- Dawn Andrews
You might also like
- Pleasure As A Productivity Hack
- How To Not Fail In Your First Year In Business
- Three Ways to Set Focused Goals
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever wondered how Hollywood strategies can skyrocket your small business success?"
In this episode, we're diving into the heart of small business success, drawing inspiration from the dazzling world of Golden Globe winners. You'll get the lowdown on how these stars architect their dreams into reality, the unseen resilience behind their glam, and the secret sauce of rapid adaptation.
Plus, we'll dive into the art of genuine networking in Tinseltown. So, grab your headphones and join me for a journey into translating Hollywood's sparkle into small business gold.
In this episode:
- Dream Architecting: Learn how to transform your dreams into reality like Golden Globe winners.
- Resilience Behind Glamour: Discover the untold stories of grit and perseverance in the entertainment industry and how to adapt them to your business journey
- Mastering Rapid Adaptation: Understand the importance of evolving quickly and effectively, professionally and personally.
- The Art of Genuine Networking: Uncover the secrets to building meaningful and lasting connections in any industry.
- The Real Magic of Hollywood: Get an insider's perspective on the blend of talent, hard work, and strategic decision-making that leads to business success.
This episode at a glance:
[05:20] I know more than many how arduous the journey was for that person or that group of people to be standing there accepting that award.
[09:02] Behind every thank you is a tale of tenacity and a massive support team. These winners don't just stumble. They get back up, they bounce back like they're on a trampoline, and they turn setbacks into comebacks.
[12:41] They strike while the iron's hot. Working with professionals who move at this pace has seriously upped my communication game. And it reminds me to tune up my ability to assess opportunities. It has also helped me. Tune up my ability to assess opportunities that are right for me.
[13:14] People in the entertainment industry. Don't just network. They make connections that count.
[15:03] I love some chunky diamond jewelry and a gorgeous dress. But what's underneath? That is grit, gumption, and a whole lot of guts.
Resources and Links mentioned in this episode:
- Funeral Massacre
- Dawn Andrews
- Free Range Thinking
- Golden Globes 2024
- Hollywood
You might also like:
- The Rough Road to Becoming Your Own Boss
- The Creative Funding Checklist
- It’s Time To Start Your Own Business
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world.
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Imagine your business as a house and funding as its unyielding foundation – we're here to ensure it's sturdy, robust, and ready to weather the entrepreneurial storms.
Today, we're not just setting sail; we're diving into the art of alternative funding because, my good woman, the traditional paths are not the only routes to success, especially for service-based businesses. As we unravel the tales of triumph and the occasional stumble, you'll discover the power of grabbing that cash upfront to power your business.
In this episode:
- The importance of securing early funding for startup businesses
- The unseen challenges faced by female founders
- Importance of focusing on business development and service delivery
- The myth of venture capital and its suitability for service-based companies.
- Funding strategies tailored for your business
This episode at a glance:
[2:51] Founders are trying to wear too many hats with little support, and they can't spend the time they need on business development
[03:21] Venture capital might seem like the big, shiny answer, but there are better fits for a service-based business.
[04:58] A well-crafted campaign can turn your idea into a reality and a crowd of supporters into lifelong customers.
[07:30] Most women tend to want everything to be pretty polished and perfect and will spend a lot of time behind the curtain preparing this business
[10:53] There is no one-size-fits-all in funding, so you need to explore, experiment, and find out what works for you
Resources and Links mentioned in this episode:
- Funding Guide
- Fixer Advisory
- Lending Tree Article
- Nicole Marra
- Dawn Andrews
You might also like:
- Leaving the “Perfect” Job So You Can Fly Higher
- AI Strategy Framework
- 3 Ways to Set Focused Goals
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Several years ago, I was at a crossroads in my personal and professional life. I had big dreams and ambitious goals, but I often felt like I was navigating uncharted waters alone. That's when I embraced the idea of joining a mastermind, surrounding myself with like-minded individuals who could provide support, fresh perspectives, and accountability.
The best decision I’ve made so far!
This episode is going to be a little different. We are going on a journey through my personal experience with masterminds with my actual Business BFFs! I can’t wait for you to meet them.
Whether you're an aspiring entrepreneur, a seasoned professional, or someone looking to level up in any aspect of your life, masterminds can be the key to unlocking your fullest potential.
In this episode, we discuss:
- What a mastermind group is all about
- Benefits of being part of a mastermind
- The significant growth and success through mastermind groups
- Explore various types of mastermind
- Discuss emerging trends in the world of mastermind groups
This episode at a glance:
[05:51] You have those intuitive moments sometimes where you're scared, but you know it's the right move for you, and I'm so glad I followed through with that.
[15:37] The best part of a mastermind is holding that space for one another and believing what is possible for other people and then for the group as a whole.
[22:14] This is the group that has been the glue that's held my bones together when I felt like I didn't even know what I was doing.
[31:59] Regardless of whether you can relate or connect to what I'm personally going through, you're always there for me. You're always listening.
[44:48] This is like a marking moment, a milestone moment where we got to come together and do this and appreciate why we did this in the first place
Resources and links mentioned in this episode
- BFF Mastermind
- Executive Leadership Mastermind
- Dawn Andrews
- Free Range Thinking
- Connect with me on Instagram
You might also like
- The Power of Community in Tough Times
- Why Female Leaders Supporting Each Other is the Future
- It’s Time To Start Your Own Business
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
We've all been there - launching a business enthusiastically, only to lose ourselves in the hustle. It's a common pitfall in the world of start-up business.
If your strategy remains unclear, you'll miss out on potential revenue and risk your sanity.
In this episode, we're exploring a solution: artificial intelligence. AI isn't the exclusive playground of corporate giants, nor is it a scary robotic menace. It's the unsung hero, patiently waiting in the wings to make your business journey more manageable.
In this episode:
- Learn why you need a clear business strategy and how to create one using AI to make it easier.
- Get tips for optimizing your brand experience for your audience.
- Discover how to communicate openly with your followers.
- Find out how to balance your pricing appropriately.
- Understand how to use AI tools as collaborators in your business.
This episode at a glance:
[06:02] We're going for that sweet spot where value is being exchanged, where your clients put some skin in the game and feel like they're growing, learning, and getting what they want out of your work.
[13:48] Sometimes, AI is not very accurate. We're doing everything that we can to help match it appropriately to you and your business, but you always need to review.
[14:07] It's not all going to be perfect. Get feedback from close peers, a coach, or a mentor because they might see things you've missed.
[19:31] We're using AI to collaborate and partner with you. To help reduce the time it takes to get to that rough draft so that you can get out there and start selling.
[21:47] Work on your value proposition. Make what clients get for each price point clear because sometimes it's not about being the cheapest. It's about offering the most value.
Resources and Links mentioned in this episode:
- ChatGPT
- Claude
- The Boost AI Framework
- Dawn Andrews
- Free Range Thinking
You might also like:
- AI Summit
- Why Female Leaders Supporting Each Other is the Future
- How To Not Fail in Your First Year in Business
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Does this sound familiar? You've been told that to succeed as an entrepreneur, you must strive for perfection in everything you do. But here's the harsh reality: chasing perfection is causing you more pain than progress.
You're pouring countless hours into perfecting every detail, only to find that it's not yielding the desired results. It's time to break free from this cycle of frustration and embrace a new approach that prioritizes progress over perfection.
In this episode:
- Learn how perfectionism as an entrepreneur is an unhelpful hangover from corporate culture
- Discover that only 3-4% of followers see your social media posts initially due to algorithms
- Understand how perfectionism can silently kill your progress and sharing of content
- Realize you can repurpose and reuse content, even if it got engagement previously
- Be inspired to prioritize consistent value for your audience over perfection, and start posting regularly
This episode at a glance:
[02:15] Perfectionism is a hangover from my corporate days. In the corporate world, we're conditioned to get it just right for that one boss, that one feedback loop.
[2:55] The only way that we know that our content, emails, social posts, and ads are actually making a difference is if they engage, comment, download, or buy.
[04:27] Nobody's sitting on pins and needles waiting for your content. Perfectionism is the entrepreneur's silent progress killer.
[05:13] Your content doesn't need to be perfect, but it does need to be out there to work on your behalf.
[06:19] So start posting. Stop seeking that elusive perfection and start connecting with your audience.
Resources and Links mentioned in this episode:
- Follow me on my Instagram
- Dawn Andrews
- Free Range Thinking
You might also like:
- AI Summit
- Perfectionism is Killing Your Business and How To Fight Back
- How To Break Free From Perfectionism
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
From a childhood bouncing between foster homes to becoming the CEO of a multimillion-dollar company, Alyse Maslonik's story proves our circumstances don't define our future.
Alyse grew up in generational poverty and suffered unimaginable abuse, leaving her voiceless and believing she didn't matter. But Alyse was determined not to let her traumatic past write her future story.
She funneled her pain into purpose, starting a company dedicated to providing educational scholarships to underprivileged youth. Now, Alyse is uplifting thousands of students and blazing a trail for women entrepreneurs as one of the top 3% of female business owners nationwide.
Listen to this inspiring firsthand story of resilience. Alyse's journey from a domestic abuse shelter to a trailblazing CEO will leave you believing no obstacle is too great when you have a purpose on your side.
In this episode, Alyse and I discuss
- Harnessing your anger or adversity as fuel to drive you towards a purpose bigger than yourself.
- Sharing your authentic story and passion when pitching your business idea.
- Building a team that supports you fully, both personally and professionally.
- Staying fiercely committed to your mission through failures and wins alike.
- Making time for loved ones even amid growth and demands.
This episode at a glance:
[03:12] Started in a domestic abuse shelter. That is where I lived. I did not have. We just ended up there with the clothes on our backs, Dawn, like that's all we had. And so, to be ranked among the revenue-generating women-owned businesses in the nation blows my mind every day.
[11:31] I want to watch their families' lives change and not struggle paycheck to paycheck. And for me to have a hand in that motivates me every day to keep going because I get to see the change that I wished I had at an earlier age. It's healing.
[12:12] I have a quote I've learned is true. Running away from your trauma is a race you'll never win.
[21:36] Being uncomfortable and hearing someone's story is sometimes the key to growth and being a better person and more compassionate
[24:39] It's important to be raw and honest so that they can see, you know, there is light even when it feels so, so, so, so dark. And there is love after violence, you know.
Resources and links mentioned in this episode
- RedefinED
- Alyse Maslonik
- E I T C Scholarship
- Free Range Thinking
- Dawn Andrews
You might also like
- Rising to Lead Through Grief, Loss, and Trauma
- How Courage Can Lead To Your Purpose
- Company Vision Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises t
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Ever wonder how some startups effortlessly dodge the blunders of their first year while others struggle to stay afloat? Are you curious about the secrets behind transitioning from the corporate world to the entrepreneurial race with finesse?
In this insightful episode, I will take you through the pitfalls to avoid in your first year of entrepreneurship. With a rich blend of wisdom, humor, and personal anecdotes, we will dive into the five rookie mistakes that new founders commonly make and how you can seamlessly sidestep them to set your startup on a path to success.
In this episode, I share:
- How to embrace imperfections and avoid the trap of overthinking.
- The importance of engaging with potential clients through active listening.
- Why financial prudence in your startup's early days is necessary.
- My secret weapon for keeping your vibes high when launching a business
- The bonus mistake (#6) too many new entrepreneurs make.
This episode at a glance:
[03:22] Don't wait on perfect conditions for success to happen. Just go ahead and do something. Because while you're out there waiting for the mythical ideal moment, other moguls are making moves.
[05:15] Stretch every dollar and ask yourself if the spend that you're about to make will likely lead to sales in three steps or less.
[06:17] So the strategy not only guides you but also builds confidence so that you can face the ups and downs coming because you're an entrepreneur.
[06:39] None of us is great at everything, especially when it comes to business. We need to improve and find people who are better at things than we are.
[9:13] Corporate may have rewarded you for playing safe, but entrepreneurship is like jazz mixed with a bit of speed metal. You improvise, adapt, and dance to the change of the beat at high speed.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Follow me on Instagram
- Chat GPT
- Executive Transition Mastermind
- Dawn Andrews
You might also like:
- CEO or BUST: The Rough Road To Becoming Your Own Boss
- What Makes An Entrepreneur Successful
- Busting The Top 5 Myths Holding You Back
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Today, we're about to trash your B-school textbooks. Why? Because you, my high-level corporate star, deserve to step out and shine on your own. You deserve to start a business, and guess what? You don't need a fancy website or a 50-page business plan to do it.
So grab your notepad and some glitter for the rebellion, and SAVE this episode. Let's dive into the real deal on starting a consulting business that doesn't suck.
In this episode, I will discuss:
- Discover the unexpected goldmine already in your hands for starting a business.
- Learn how to communicate your unique value to attract your ideal clients.
- Find out the crucial step that most entrepreneurs skip that sabotages their success.
- Hear why you should price your services higher and command what you're worth.
- Why you should start selling before you think you're ready.
This episode at a glance:
[05:35] It's not about changing who you are and going out and getting a whole bunch of new skills. It's about changing how you perceive and present yourself.
[11:49] The process you use to learn may likely be the process you will take your clients through when you work with them.
[18:38] This is not a right answers game coming up with your ideal client profile. It is an amalgam of many different kinds of people you've worked with, brought together in one specific group or one specific description.
[21:35] You start with curiosity, continue with authenticity, and remember to sprinkle in some of your magic. Be vulnerable; be a little weird if you need to. And just think of it as making new friends instead of driving sales.
[26:53] When you’re pricing, I know you'll probably have some mindset challenges. It's going to feel wobbly to embrace that number, but you can do it.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Executive Transition Mastermind
- Dawn Andrews
- Chat GPT
- Connect with Me
You might also like:
- Goodbye Corporate World
- Start-Up Checklist
- Take the Quiz!
- Pricing Guide
- Getting Out of Your Own Way
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along s
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Have you ever wondered about the magic that happens when you rest? In this episode of My Good Woman, we dive into an unconventional celebration of a new kind of laziness – one that is strategic, soul-nourishing, and designed to recharge and revamp creativity in the entrepreneurial world.
Let’s go!
We will challenge societal judgments around taking breaks and embrace the liberating philosophy of working hard and napping harder. If you're ready to redefine your path to success, listen to this episode as we learn to bet on ourselves.
In this episode:
- How personal freedom shapes your entrepreneurial journey.
- The importance of balancing creativity and productivity in entrepreneurship.
- Revisiting the concept of "laziness" in the context of self-care.
- Why downtime is crucial for innovation/invention.
- Revealing the “Genius List” for getting the most from your “lazy” time.
This episode at a glance:
[03:39] It is time to toss those judgy voices out of our mental boardrooms and embrace the glorious, liberating philosophy of working hard and napping harder.
[04:32] Entrepreneurial fear would have me always working unless I was with my family or sleeping.
[05:32] This is not just about being a renegade or a rebel; it's about creating an ecosystem that promotes creativity and productivity.
[06:46] Embracing balance will allow you to better help your clients work less, achieve more, and understand their leadership styles and strengths.
[07:16] This isn't about shirking responsibilities. It's about refreshing your mind, rebooting your creativity, and ultimately redefining your freedom.
Resources and Links mentioned in this episode:
- Dawn Andrews
- Freerange Thinking
- Lazy Genius List
- Join the WAITLIST
- Contact us
You might also like:
- How I Recovered from Burnout
- Why Female Leaders Supporting Each Other is the Future
- How To Break Free From The Perfectionism Trap
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Want to increase revenue and impact? Listen to “My Good Woman” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
Feel in over your head with legal mumbo jumbo for your business? Worry your partnerships won't hold up legally? Frustrated your hard work could get stolen?
I've been there.
But today I've got savvy attorney Heather Pearce Campbell spilling her legal secrets so you can establish real legitimacy and take your biz to the next level.
Heather is a warrior mama, nature lover, and dedicated legal coach for world-changing entrepreneurs. With her legal and business smarts, she's sharing hard-hitting advice to help you boost credibility and tackle legal pitfalls head-on.
Whether launching or scaling, this episode will give you the legal know-how to arm your growing business for success. Let's level up legally together!
In this episode, Heather and I discuss
- The importance of strong legal structures in building your business credibility
- Prevalent legal challenges for online businesses and strategies to tackle them
- How to create effective agreements that lay the groundwork for fruitful partnerships/business partnerships.
- How female entrepreneurs can arm themselves with legal knowledge for the success of their businesses.
- All the tools to keep your business running smoothly
This episode at a glance:
[03:39] It's never a straight line. Getting anywhere in business is certainly not a straight line. We don't often get the foresight to know exactly where we're landing. And so it's really about what is the right next step. And sometimes, that right next step is a leap.
[08:11] I ended up launching my own practice right out of school. And I looked back, and I was like, that was crazy. Part of me is like, oh, I can't actually believe I did that because I didn't know what I was doing.
[18:29] With every new development, new tool, new opportunity for sharing a new way to interact with your audience, the le like the minutia of legal challenges that start to happen
[25:20] I love them because so many of them, by the time they're making that leap out of corporate, it's because they're really pursuing what's in their heart. They are making a decision that feels clear, and that's exciting. Even if it causes some nerves, you know what ifs, big life changes, do that. But they're often really committed to the success of their next thing.
[34:06] We get to choose the experts or collaborators or partners that we bring into our lives, and it's our job to know what they're there for.
Resources and links mentioned in this episode
- Entrepreneurial Biz Quiz
- Legal Website Warrior
- The Ultimate Legal Toolkit
- Free Legal Templates
- Legal Basics Bootcamp
You might also like
- Are Women Holding Themselves Back?
- How Courage Can Lead To Your Purpose
- Business Goals Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Alright, let’s get real for a hot second.
Have you ever had that entrepreneurial anxiety gremlin whispering, “You’re not cut out for this. Just stick to the 9 to 5”? And every time you try to shove that noisy critter into a corner, it gets louder and clingier, like bubblegum on a hot sidewalk. We've all been there, sweating bullets, feeling like our entrepreneurial dreams are slipping through our fingers. But drama aside, what if there was a slick way to kick that anxiety to the curb and strut into your business like the rock star you truly are?
Hold onto your headphones because today, we're spilling the tea on how to trade in that stale corporate cubicle for a swanky home office, all while making that anxiety your footstool. This ain’t your average pep talk. Picture less boardroom blues, and more Beyoncé vibes. Let’s crank up the confidence and do this thing, shall we?
In this episode, I cover:
- The strategies for reducing your fear as you venture into the business world.
- Conquering anxiety
- Recognize the importance of making wise investment decisions
- How to make your entrepreneurial dreams into reality
- The value of creating your own identity as an entrepreneur
This episode at a glance:
[03:14] Stepping into the entrepreneurial gladiator ring can feel like the ultimate doom, especially if your safety net has always been corporate cubicles.
[05:17] I also like to remind you that in today's environment, there's no such thing as corporate stability. Anybody could be laid off at any time. So why not bet on yourself? So why not bet on yourself?
[10:39] You were somebody who has managed to figure out how to make your life work in a high-powered position. And you've managed to get hired and to level up in your position. So you will do it again. And this time, the rewards will be wholly yours.
[12:48] Once you switch to the solo salsa of entrepreneurship, It is about you, your ideas, and an open dance floor. The good news is you call the shots. The bad news is you call the shots. There is no one else to hold accountable but your lovely, hardworking self.
[15:37] This is not about using people. It's about building genuine connections, exchanging value, and growing together.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Donna Amos
- Follow me on Instagram
- Join the waitlist!
- Take the Quiz!
- Dawn Andrews
You might also like:
- How Courage Can Lead To Your Purpose
- Ways To Set Focused Goals For Intentional, Sustainable Business Growth
- 5 Myths That Stop Women From Starting Businesses
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Picture this: a bustling city, a woman in her prime, striving, hustling, like an ant carrying a load thrice its size. That was me. My world revolved around corporate towers, meetings, and unending to-do lists. It was as thrilling as it was exhausting.
But little did I know destiny had an unexpected twist for me that would change my path forever.
If you've ever caught yourself daydreaming about starting your own business and calling the shots without a soul to answer to, except maybe your cat, then buckle up because we're about to take a detour from Dreamville and land smack dab in the middle of reality city where you trade your business fantasies for a CEO nameplate.
In this episode, I share:
- The unvarnished truth about the roller coaster ride of entrepreneurship, coupled with practical strategies to overcome it.
- The importance of mentors to steer your entrepreneurial ship in the right direction.
- The art of business strategy and finance, and how it can catapult your business towards success.
- The benefit/results of persistent learning to unlock your entrepreneurial capacity.
- The significance of personal growth and adaptability and how these traits can forge a path to a thriving entrepreneurial life.
This episode at a glance:
[03:48] I've always been a city girl. I love working in very urban environments with lots of, with a high population. But I was getting to a point where I just didn't want to struggle like that anymore. I wanted the flexibility to be with my future kids.
[06:08] I jumped into entrepreneurship like a cat on a hot tin roof. I was scrambling, struggling, and occasionally face-planting. Picture me like what claws out, like sliding down the roof, trying to hang on.
[09:11] Looking back, having a solid coach or mentor would have made all the difference. We may still have been in the same debt. It may still have taken the same time to pay it off. But where I put the money to grow and to support myself would have been better utilized.
[14:31] We've all grown, learned, and risen together in our businesses. And it's in these moments that you realize that you're not just a chick with a dream. You are a Phoenix rising from the ashes of corporate life.
[15:27] Not everyone is built to weather the storm of entrepreneurship. It is a rollercoaster ride where you are both the rider and the operator. But if you've got that little voice whispering, you could do this. Then you've got to listen.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Follow me on Instagram
- List of top reads
- Take the Quiz!
- Dawn Andrews
You might also like:
- It’s Time To Start Your Own Business
- Learn To Create Your Price
- What Makes An Entrepreneur Successful
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Today isn't just another day. No, it is a celebration of how far we've come and a reminder of where we need to push next. Welcome to a special episode recorded on a day close to my heart and journey, Women's Equality Day.
This isn't just any date on the calendar. It is a day to recognize the crazy, thrilling rollercoaster ride of entrepreneurship. So buckle up. We're diving into the nitty gritty of business, bias, and breaking ceilings. We will discuss why more women should hop on this wild ride of starting their own business and spoiler alert. It's pretty darn empowering.
In this episode, I cover:
- Why fostering gender equality in today’s corporate setting matters so dang much.
- The unique edge women bring to the entrepreneurship landscape.
- Where women have been and where we might be going in the workplace
- How to cultivate an inclusive and equitable workspace.
- The power, influence, and money accessible to women through entrepreneurship.
This episode at a glance:
[03:35] When I looked back into the patterns of my own life. I saw that I was constantly supporting others and not receiving the acknowledgment or credit that I was looking for
[07:08] If we can build a self-driving car, but we can't figure out how to pass the equal rights amendment or pay women equally for work done. I think that's just nonsense.
[09:07] Men overinflate their skillsets, and women underestimate their skillsets. And so it's not a lack of capability that's holding us back. It's a dearth of opportunity, how we see ourselves and how other people see us
[10:54] Women's Equality Day is an opportunity to reflect on the progress. It's a chance to consider your own career trajectory. The obstacles you've faced and the potential for growth and empowerment through entrepreneurship
[13:18] You have the potential to help usher in a new era of entrepreneurship that's innovative, socially responsible, and built on equal opportunities. Let's make entrepreneurship the new norm.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Follow me on Instagram
- Take the Quiz!
- Dawn Andrews
You might also like:
- Why Female Leaders Supporting Each Other Is The Future
- It’s Time To Start Your Own Business
- Annual Business Goals Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Today, we're off on an enthralling voyage sweeping from Michigan's heart to the awe-inspiring desert vistas of Phoenix, Arizona. Serving as our guide is the exceptional Courtney Fae Long – international speaker, author, and visionary extraordinaire in leadership development, with a laser focus on lifting women up.
Ladies, let's admit it – often, our needs end up squashed at the end of that endless to-do list. But guess what? In this episode, we're flipping that script and putting self-nurturing front and center as the key to unleashing our genuine power. Courtney and I are plunging headfirst into the world of pleasure, self-awareness, and self-love in the lives of female leaders.
So, rev up that internal battery because we're about to uncover the enormous worth of infusing joy into every nook of your life – whether you're in the work whirlwind or soaking in your cherished personal moments. When you prioritize your well-being, you naturally become the crème de la crème of leaders for everyone in your orbit.
In this episode, Courtney and I discuss:
- The value of weaving pleasure into all aspects of your life, from work to personal time.
- Cultivating personal and body awareness for better decision-making and passion-fueled projects.
- Exploring how joy benefits your mental and physical health while bolstering productivity and innovative thought.
- Reinforcing the need for self-love and sacred self-care as a driving force in the empowerment of female leaders.
- Taking joy breaks to refuel and get more done in less time.
This episode at a glance:
[05:25] As women, we are so caring and nurturing. We nurture others, we nurture our business, and we often put ourselves last on our to-do list.
[08:34] Our sexual energy is just this feeling of aliveness and joy and passion and creativity, which can be channeled into our work in our creative projects.
[12:48] We know when something lights us up and when something aligns with us. It's important to say no to the ones that don't light us up and to say yes to the ones that light us up.
[16:45] Cause when we get stressed, we tend to disconnect from our body and go way into our head and the anxiety feeling.
[22:40] Our happiness matters. The bottom line matters. The task at hand matters. The project matters. But if we're not happy, healthy, and energized, we can't show up.
Resources and links mentioned in this episode
- Mariposa Sacred Sexuality
- Four-Step Glow System
- The Seven Surprising Benefits of Pleasure for Health
- CourtneyFaeLong.com
- Free GIFT!
You might also like
- 5 Myths that Stop Women from Doing Business
- Are Women Holding Themselves Back?
- The Price Guide
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
If you're a business owner, leader, or dreamer eager for transformation and ready for a reality check served with the side of hilarity, then this is your show.
Remember that anniversary podcast episode I promised you two months ago? No? Good. Let's pretend I never mentioned it. Just kidding. In this, My Good Woman short, in this MGW short, we are unmasking the not-so-sneaky villain behind that delay.
In this episode:
- To recognize the significance of personal growth over the need for external approval.
- To acknowledge what slows your progress and get to the root of it
- The value of embracing your flaws and harnessing the power of imperfect action.
- How overcoming fear can inspire change on a global scale
This episode at a glance:
[03:48] The fear of not making it perfect; the fear of doing it wrong. I let listening to other people's examples get in the way, get in my head of making this episode.
[05:12] Because the longer we wait to start, the bigger that mountain is to climb the bigger it seems.
[05:49] There were a lot of things going on in the business. I was busy, there were things going on at home. And so it was very easy to justify my delay in recording. .
[07:20] So what if it's not perfect? The sky's not gonna fall. Chickens, won't start speaking French. And I won't be less of a boss. If it's not the most popular episode. If nobody downloads it, then I'll have it to listen to for posterity
[08:01] I wish I could like wave my magic Harry Potter wand over here and, and banish it forever. But let's be real, anytime we step up bigger. It's going to show up again.
Resources and Links mentioned in this episode:
- Free Range Thinking
- My Good Woman
- Dawn Andrews
- Follow me on my Social!
You might also like:
- 3 Ways To Set Focuse Goals For Intentional, Sustainable Business Growth
- 5 Things I’m Doing Differently In My Business This Year
- Brave Conversations Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Why haven't you started your own business yet?
Is it a matter of time? Is it a matter of thinking you're qualified? Is it a matter of money? It could be security or feeling overwhelmed and not knowing what's necessary to get started.
There are so many reasons that women don't start businesses. Most of them are myths, and we will bust them today.
In this episode:
- Uncover the misconceptions preventing women from stepping into the world of entrepreneurship.
- Grasp the fundamentals of funding necessities for women-owned businesses.
- Recognize the significance of enthusiasm over conventional business education.
- Tackle the art of balancing entrepreneurial ventures with full-time jobs and self-nurturing.
- Triumph over self-doubt and bolster business confidence.
This episode at a glance:
[03:29] At the time I decided to leave my corporate career, there was nothing that would have indicated I would be where I am today - which is generating high six figures in revenue, making so much more than my previous corporate salary
[04:15] To make a difference for others and not feel like I was just a small part of somebody's larger plan. And sometimes even an invisible part in someone's much larger plan.
[11:07] Successful businesses, in this space in the small business space usually are looking at a common pain point or need in the market rather than reinventing the wheel.
[14:50] Everyone who starts a business learns as they go because they've never started a business before. Once you've had one or sold one and started a new one. Then maybe you do things differently.
[18:01] There are lots of options for getting your business up and started. Don't let a narrow prescriptive view of how you think it's supposed to go or that there's a right way for it to go stop you from getting started.
Resources and Links mentioned in this episode:
- Kylie Jenner
- Hello Sunshine
- J-Lo and Virgin Cruises
- Join the WAITLIST
- Contact us
You might also like:
- Getting Out of Your Own Way
- Why Female Leaders Supporting each other is the Future
- Brave Conversations Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Have you ever had a conversation with somebody you just met and felt like they know you better than, you know yourself. So much so you almost feel like you're sitting there naked in the chair in front of them. Well, that's the conversation I just finished with My Good Woman, Tracy Crossley.
If you are a high achieving woman who prioritizes your business goals over your mental and personal health, this episode is for you.
Tracy is committed to changing that. With her background in business, marketing, psychology, ontological coaching, and emotional intelligence, Tracy is the game changer for women leaders reinventing how they live and lead from the inside out.
In this episode, Tracy and I discuss
- The three archetypes of dysfunctional CEOs
- Actionable strategies for mental management
- How to become a limitless leader
This episode at a glance:
[04:09] It's about your self-worth because you derive your self-worth from your accomplishment or your business, whether it's successful or it's failing.
[08:33] We can be self sabotaging without knowing that that's what we're doing. Even if we're having tremendous success, we may be struggling in certain areas.
[20:30] You may have great ideas, you may be an awesome leader in terms of strategy, but getting everybody on your page doesn't work because you don't have a lot of tolerance for people if they're not like you.
[29:43] There's a limit to how much we can achieve if we rely and lean on those old school patterns.
[39:23] You wanna make your decisions not from fear. I'm telling you, most people make it from fear. It's reactionary. It is not original in creative thought at all.
Resources and Links mentioned in this episode:
- Freedom from Attachment Podcast
- Overcoming Insecure Attachment
- TracyCrossley.com
- Contact us
- Tracy Crossley
You might also like:
- Are Women Holding Themselves Back?
- Why Female Leaders Supporting each other is the Future
- Team Action Plan
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Have you ever thought about the privilege you hold as a white woman?
It's Women's History Month. As we celebrate the progress we've made as women, we also need to acknowledge that work still needs to be done and discuss why we might be the ones holding ourselves back.
Being raised by strong and self-made women, and only realizing my own privilege in my 40s, I was inspired to become an activist when I attended the 2017 Women's March. Yes, I was a late bloomer.
As the COVID-19 pandemic hit women particularly hard, I was reminded of the systemic inequalities that women still face in society, from unequal pay to lack of access to childcare.
Inspired and determined, this episode is a call for all women to come together and fight for representation and equality in all areas of society.
In this episode:
- Why it’s never too late to get involved
- The systemic inequalities that women face in society
- The role of privilege in the fight for progress and equality
- Why women's voices are essential and more powerful than we think
This episode at a glance:
[03:28] Systems of oppression are in place, alive and thriving bias exists. And we need to keep talking about it and raising awareness because without acknowledging there's a problem, you can't fix the problem
[05:52] That imposter syndrome I was feeling was more about me being concerned about what I looked like. Then being a stand, a representation of something bigger than myself.
[08:20] The pandemic highlighted the systemic inequalities that women face in society. And though we've made significant progress in the last few decades. We still face significant challenges in the workplace.
[10:07] We need to invest in women's education and skills development and in women growing and building their own businesses to ensure that they have the same opportunities as men.
[12:50] Don't beat yourself up for being late to the game. It's never too late. Every voice makes a difference and your voice makes a difference.
Resources and Links mentioned in this episode:
- Outrageous Acts and Everyday Rebellions
- National Organization for Women - organization dedicated to advancing women's rights through advocacy, education, and litigation.
- The Women's March - movement that aims to harness the political power of diverse women to create transformative social change.
- The Girl Up Campaign - UN Foundation initiative that empowers girls to become leaders and advocates for gender equality.
- Dawn Andrews
- Contact us
You might also like:
- Getting Out of Your Own Way
- Why Female Leaders Supporting each other is the Future
- Brave Conversations Workbook
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Imagine excelling at your job, finding your voice, and asking for a promotion, only to be fired as you file for divorce. Most of us would settle into the couch with a pint of Ben and Jerry's and never get up again. Instead, my good woman, Rebekah Johnson, launched a business and became an industry pioneer.
Rebekah is the founder and CEO of Numeracle, a leading expert in the telecom industry for establishing enterprise identity using their proprietary Entity Identity Management Platform™. With over ten years of regulatory government and compliance experience, businesses have leaned on Rebekah's expertise to guide them through the ever-evolving complexities of maintaining a trusted identity in a changing telecom ecosystem.
Rebekah is an active member of the FCC hospital robocall protection group and the enterprise communications advocacy coalition chair. Before founding Numeracle, Rebekah served on the FCC's Robo Call Strike Force, and we all know about those robocalls y'all. And though these are impressive credentials, Rebekah and I had a super down-to-earth conversation.
In this episode, Rebekah and I discuss
- What happens when you find your voice, ask for what you want, and don't get it?
- What it's like to launch a startup as a single mom
- Finding your courage and purpose through building a business
- How to stay motivated when things get tough
- Why workplace mental health is critical to employees.
This episode at a glance:
[03:27] Not getting what you want is going to tear you down and bring you to a place where you really reflect on who you are, what matters, and what's essential in life.
[15:59] It was a calling for me. I wasn't gonna be able to sleep at night knowing that this problem existed and calls, especially healthcare calls, might not be delivered. That was a burden on my shoulders that I needed to solve.
[22:54] I need a mental health break because I'm about to completely unravel. I didn't get the job offer I wanted and just filed divorce papers. I'm scared, and I just need a break.
[28:11] I'm not that person that's motivated by status or money. I didn't care about any of that stuff. It's just what's your purpose and what is a legacy that you're gonna leave behind is really that I want to focus more on.
[34:29] When we're going through changes, it is going to upset the outside world because we've trained people to see us a certain way, and they need to see us a certain way because of their agendas
Resources and links:
- Numeracle
- Rebekah Johnson
- AT&T, TMobile, Verizon
- FCC, FTC, CFPB
You might also like:
- Burnout
- How To Rise from Grief and Trauma
- Vision Workbook
More about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along so you never miss an episode. And before you go, leave us a review!
As a business owner, how do you know when you've gotten in the way of your growth? And who do you turn to for help? Family, friends with entrepreneurial experience, google, other business owners?
Small business owners are strapped for time and energy. Running a business with a small but mighty team is a daunting task. And we often work much longer hours than we'd like to keep up with our to-do lists.
Business growth can seem like a choice between giving up even more of our lives or, at best, staying stuck where we are.
How do you stop yourself from blocking your business growth?
In this episode:
- Four ways we block our progress and how to stop
- Why making big, scary commitments can be a turning point
- Who to turn to for help
This episode at a glance:
[05:32] I was unwilling to receive the help I needed. It was all about being the lone wolf. I thought I had to know everything. I felt I had to know everything. I thought I had to know everything. I was afraid to be vulnerable. And let people know I didn't know things.
[08:50] It would be a game changer for my business to work with a group of people that thought like that worked like that, were committed at that level.
[09:37] It's another thing to put your money where your mouth is and commit to taking action in your business and follow through every single day.
[12:20] I doubled my business within six months of that meeting. And I couldn't have done it if it wasn't for the confidence from committing to that meeting and the plan that grew out of Lisa’s expertise.
[13:28] Despite the constant struggle to keep their businesses afloat. Many small business owners are reluctant to work with a business consultant. Getting help means that you will have to change. You will have to let go of ways of doing things and seeing yourself.
Resources and Links:
- Lisa Sasevich
- Free Range Thinking
- Dawn Andrews
- Schedule a Call With Free Range Thinking
You might also like:
- Annual Business Goals Work Book
- Why Female Leaders Supporting each other is the Future
- Five things I’m Doing Differently In My Business This Year
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
What was your biggest business accomplishment in 2022? What would you do differently?
As a CEO, founder, or small business owner, it’s easy to fall back on your tried and true methods for running your business. But I’ve found that if you want continued growth and success, you must stay open to new ideas and strategies.
Last year my business grew 62%! And along with it came tough lessons, lots of trial and error, and some deep reflection.
In this episode of My Good Woman, I take you behind the scenes and share three things I learned last year and five things I'm doing differently this year that have already helped my business grow —and could do the same for yours too!
In this episode:
- How to effectively reflect, learn from mistakes and capitalize on wins in your business
- Strategies for finding the right team members and delegating responsibility in a small business
- What to document in your business to make it run better
- What day theming is and why it’s better than time blocking for creative business owners
- The process of launching a successful podcast including tips on investing in the right resources and building systems to keep it running
This episode at a glance:
[02:50] Starting the business felt like a gigantic risk leaving the stability and seeming certainty of corporate life more than 20 years ago. And I would do the same thing all over again today. There's no greater satisfaction than doing what I love and being able to make a difference for people.
[10:24] Don't do it yourself. You can't see the tip of your nose. You need to be able to be in a conversation with a skilled and smart marketing strategist.
[13:06] Whatever you're excited about, whatever you're dreaming about, start now and believe in yourself and do it. And get some help.
[17:58] You only have so much space in your belly. Put the best stuff in there first, the high-ticket items. And how that plays out in my business. It may mean that significantly less get started during the year, but substantially more gets done.
[27:04] I have learned over the past several years that I don't have to do everything myself. Delegation is crucial for growth.
Resources and Links mentioned in this episode:
- Getting Things Done by David Allen
- Wit and Wire Podcast Launch Accelerator
- Ashlyn Writes
- Airtable
You might also like:
- Annual Business Goals Work Book
- Burnout: What it is and How to Stop It
- Perfectionism Is Killing Your Business
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women, leading enterprises that are changing the world. Follow along so that you can catch all of the episodes. And before you go, leave us a review!
Being a female founder is hard. Raising capital and retaining control of your company is harder when only 2.6% of all venture capital goes to female-founded startups. And the cost of getting that capital is giving up your equity in your company. That's why I sat down with My Good Woman, Melissa Widner, the CEO of Lighter Capital.
Melissa deeply understands the entrepreneur's journey and the role a funding partner can play in developing a business. As CEO, Melissa led two companies to successful exits returning more than 10 X to her investors.
She was the founder and CEO of Silicon Valley-based 7 Software and the Managing Director of NAB Ventures, the VC arm of the National Australia Bank. She led NAB’s investments into high-growth fintech, including Lighter Capital, the pioneer and leader in revenue-based financing for tech startups and scale-up. And if that isn't awesome enough for you, Melissa is also the co-founder and chairperson of Sydney- based Heads Over Heels, an organization supporting women entrepreneurs running companies with high growth potential.
In this episode, Melissa and I discuss
- Leveling the playing field for female founders
- Equity or debt? Which is better when you're building your business?
- How revenue-based financing works as opposed to venture financing
- How to retain ownership of your company amidst rapid growth
This episode at a glance:
[04:54] There are people that become very successful entrepreneurs, even in their forties or fifties, who wouldn't have seemed to have had an entrepreneurial bone in their body as a kid.
[13:10] Revenue-based financing leverages the strength of women. Women tend to be good at creating relationships, which means they can build community. That would build on that angel funding.
[20:54] I realized timing is something you can't control, but often it's what determines success.
[26:23] We connect our companies to senior business leaders willing to open up their networks because they want to see the numbers change. They want to see more women growing their businesses.
Resources and links:
- Lighter Capital
- Heads Over Heels
- Silicon Valley Bank
- National Australia Bank
- Canva
You might also like
- 4 Must-Read Leadership Books
- Annual Business Goals Workbook
- Why Female Leaders Supporting Each Other Is The Future
More about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along so you never miss an episode. And before you go, leave us a review!
The beginning of a new year is often a time of reflection and goal setting and planning. Maybe a little bit in December, but with all of the holiday shenanigans, sometimes it's hard to do. January can also be an incredibly busy time for getting back into the swing of things after a holiday break.
You might feel like you have to hit the ground running and come in hot to make up for lost time or to get ahead of the game. But let's also be real when you own and run your own thing. The opportunity to pull over to the side of the road and be thoughtful and intentional about how you want to change things up is tough.
What if you took a different approach? What if instead of rushing headlong into the year, you started off slow and steady? This is what happened to me at the beginning of this year. And I'm going to share with you what happened. And what I did and what's making things so easy, breezy.
In this episode, you will learn:
- Instead of rushing into the new year, try starting slow and steady
- If you’re not setting intentions, you’re wasting time
- Reflection is the foundation of being strategic with your time and energy
- Why going slow does not = being unproductive
This episode at a glance:
[03:42] That space between holiday celebrations and getting back to work. It's really small and the window for reflection and taking a breath. It closes really quickly most of the time
[09:38] When you start a business on your own, especially if you bootstrap a business on your own, there isn't a lot of intentional planning, to begin with.
[13:30] Taking a moment to reflect has made it clear to me that the reason I'm not enjoying myself in my business is because I haven't been thoughtful in planning what I want to be doing. I'm flying blind and fear is making most of my choices
[19:45] Sometimes taking action is a great way out of a difficult or uncomfortable spot, sometimes you just got to try things and see what happens and then iterate and make it better.
[22:03] Starting slow doesn't mean being unproductive. It means being intentional about how we choose our actions in order to make long lasting progress and impact towards our ambitions.
Resources and Links mentioned in this episode:
- Free Range Thinking
- Primed to Launch
- Social Sales Stars
- Louise Penny's Chief Inspector Gamache
- Schedule A Call
You might also like:
- Annual Business Goals Workbook
- 3 Ways To Set Focused Goals For Intentional, Sustainable Business Growth
- Why Female Leaders Supporting Each Other Is The Future
More about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along so you never miss an episode. And before you go, leave us a review!
When you're a business owner, you pour your heart and soul into it, and there's always the risk that something could go wrong and you could lose everything. No one knows this better than my good woman, Tammi Leader. She also knows what it takes to bounce back better than ever.
After three decades as an award-winning television producer for the Today Show and more, Tammi took a huge leap of faith, stepping out of the control room and back into nature. She created Campowerment, a dynamic, live and transformative, expert-led experience to help people find their purpose and their people and live life bigger and better, all centered around playtime.
Campowerment has been featured in O, The Oprah Magazine, Forbes and Fortune, The Today Show, The Hollywood Reporter, and The LA Times. It has been hailed as THE place where women and companies go to celebrate connection in community and start living the life they've been dreaming about.
In this episode, Tammi and I discuss...
- What it means to be resilient
- What happens when the worst happens
- Working with family
- Building a community that has your back
**This episode at a glance:
[02:51]** We've all bounced back from being in the hole. And that's what I'm devoting my life to; helping people see their story, recognize it, and learn how to rewrite it if it's not what they want it to be.
[10:45] With the state of the world and where it is now, “news flash, people, we need you.” Get off your tushies and start figuring out what you're supposed to do to help save this planet, and let us help you get there.
[18:00] Oftentimes, we surround ourselves with people invested in keeping us in our old identities. Unless you have a spot to peel that layer off and decide which rocks you want to pick back up, everybody else is invested in keeping us where we are because it anchors them in whatever their identities are.
[37:21] This is important for women in leadership to take away and consider when they're building their businesses; your client, your customer, or community, whichever it is for you, really matters and can have your back if you have theirs.
[51:41] There is no such thing as normal. Set your bar higher than what you think is normal for you and your people, and they will reach it.
Resources and Links
- Today Show
- CBS Miami
- Campowerment
- Tools - Ontraport, Mighty Networks, Google Drive, Apple iPhone, Quickbooks
You might also like
- How To Build Camaraderie To Boost Your Teams’ Motivation and Productivity
- How To Rise and Lead Through Grief, Loss, and Trauma
- Creating A Movement, The World is Waiting For
More about the “My Good Woman” podcastMy Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along so you never miss an episode. And before you go, leave us a review!
This episode is for you if you’re in business or you're thinking about starting a business, and you don't know what to charge for your services. And I get it. It can be hard to price your services, especially when you're just starting out. We don't necessarily have a track record.
Maybe you don't have any success stories to share. You don't want to undervalue yourself, but you also don't want to scare clients away with high prices. And you might be nervous about charging what you're worth, or you don't know what your services are worth yet.
This process can be a whole lot easier.
In this episode, you will learn:
- How to set your rates
- How to find the courage to charge what you’re worth
- How to communicate that value in a way that feels fair for both you and your clients
This episode at a glance:
[03:13] I felt like I barely had time to shower, much less spend time having fun, and I was starting to burn out. Being booked solid is a great idea, but not at the expense of having some personal time to yourself. It was clear that I needed to start looking at my pricing because I was becoming resentful. And not wanting to go to work.
[04:25] Women, upon being hired into their jobs, took what was offered with no further discussion. And here's the staggering part; that could equate to as much as $1.5 million in lost income over the course of a woman's career. Based on the cumulative effect of one negotiation.
[06:50] We need to be bigger and braver than our doubts and insecurities and go for it. We've just got to decide we're doing it and then support each other in doing it.
[11:54] It's important to really look at all the different ways that you can serve and are serving and where those services overlap with what the client's challenges are. That's where the cash is.
[19:38] A mistake we make as female business owners that eats away at our profits and has us question our pricing is becoming overly concerned with whether or not we're enough
Resources and Links:
- Linda Babcock Carnegie Melon University Study
- Women Don’t Ask by Linda Babcock
- Jennifer Diepstraten
- Fixer Advisory
- Free Range Thinking
- Price Guide 2022
You might also like:
- Brave Conversations Workbook
- Why Female Leaders Supporting Each Other is The Future
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along so you never miss an episode. And before you go, leave us a review!
Do you ever wonder, “Can I be successful in business if I'm kind to others? Being kind in business doesn't mean you don't stand up for yourself or you're a pushover. Being kind helps you stand out.
My good woman, Kat Jones, has built her company Motiv PR with kindness, front, and center. Motive PR partners with digital brands to deliver results-driven strategies with invaluable collaboration. Their clients have included Critical Role, Felicia Day, E3, Blind Squirrel Games, and more. And she's a Marvel alum!
This 10-time veteran of San Diego Comic-Con was also named one of the top PR pros by Business Insider three years in a row.
In this episode, Kat and I discuss:
- Why being kind in business is a point of distinction
- Files, folders and organization to help things run smoothly
- Believers who help you flip the switch from having big dreams to being in business
- That moment when you realize that you really do know what you're doing
- Michelle Obama. Nerds. Geeks. Super fans, Mrs. Betterway. Slimers and go-to karaoke songs.
This episode at a glance:
[07:28] When you start to have the Mrs. Betterway moments, chances are you're headed down an entrepreneurial path
[12:33] Workshop your business ideas with people and get some reflection back, and if somebody is not into it, it doesn't mean it's not a good idea. Maybe something about it needs to be adjusted. And you can continue to refine it before you have to take the risk and ankle your job.
[23:57] I remember being at a company that shall remain unnamed. I loved being there, but one person made it so difficult to enjoy. It was the straw that broke the camel's back.
[27:30] I think that's what it boils down to for me: if I didn't try, I would regret it. So I try having the conversation, and hopefully, there's a resolution.
[37:01] Everything you need to get started is within arm's reach. You just have to put your head up and be willing to ask.
Resources and Links
- Two Dope Queens
- Motive PR
- Youtube
- Twitch
- ComicCon
- Studio Octopie
- Tools: Airtable, Monday, Asana, Muck Rack, Slack, Google Drive
You might also like
- People Reading Guide
- Build Better Business Partnerships
- Leaving The “Perfect” Job so You Can Fly Higher
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along, so you never miss an episode. And before you go, leave us a review!
What happens when you're a leader but you've lost your motivation?
It's hard to get momentum back when you’ve taken time off, or things are tough in your business. Suddenly, the challenges of moving your business forward seem insurmountable; what if you stay stuck? What happens to your company? Your family?
Seriously though, how do you find your mojo again so you can be the leader you were meant to be? Any ideas? I have a few.
My Good Woman, If I can get unstuck, you can too. Let’s find our mojo together.
In this episode, I share
- How to not freak out when you’re stuck
- Seven questions to ask yourself when you’ve lost momentum
- How to reconnect to your WHY so you can move forward
- What to do when you don’t know what to do
This episode at a glance:
[00:04:41] This conversation is not about go, fight, win, get it done, make it happen, crush it, hustle. It's about clearing the path for yourself when you have big dreams and desires and, for whatever reason, you're not moving.
[00:06:29] If you have discovered that you're stuck. It's okay. You're stuck. Good. Now we can do something about it.
[00:11:03] It's coming from past history and fear. And it's difficult to create, much less get moving when you're in that head space. You're stuck in the past.
[00:15:15] So just do something. Taking rapid messy action is what starts the wheels of motivation and momentum turning again for me.
Resources and Links:
- Watch my all-time favorite series, Parks and Recreation
- Murakami Exhibit
- Israelmore Ayivor
- Jekyll and Hyde
- Downtown Abbey
You might also like:
- How To Break Free From The Perfetionsim Trap and Unleash Your Leadership Power
- Company Vision Workbook
- Grit Tenacity, and Getting Messy: What Makes An Entrepreneur Successful
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders hosted by Dawn Andrews.
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women who are leading enterprises that are changing the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
If you liked what you heard, don’t forget to follow along so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
So you want to be an entrepreneur? You have the idea, the drive, and the passion. But what else do you need?
Being an entrepreneur is not for the faint of heart. It takes grit, tenacity, and a willingness to get messy.
Which is exactly why I'm excited for you to meet my good woman, Dr. Ingrid Murra.
While completing her orthodontic training at Harvard, she founded Two Front, a free modern platform for orthodontists to build hybrid practices from unused space at local dental offices. Dr. Murra is the 48th Latina entrepreneur in the US to receive more than $1 million in venture funding.
In this episode, Dr. Ingrid Murra and I discuss:
- How passion, purpose, and seeing a massive problem in the orthodontics industry drove her to become a newbie tech entrepreneur.
- Why you need to be brave, knock on doors, and pitch before everything is perfect -- it never is.
- Finding venture funding as a female founder of color with no experience in tech and no support system.
- Dr. Murra shares how the school doesn't prepare you for entrepreneurship, that every day is war when you're starting your own thing, and saying no to almost everything is a good muscle to flex.
- How to be in the right kind of “messy” when it comes to business. Making room for mistakes in business and how to overcome it
This episode at a glance:
[00:06:35] That's what made me want to become an orthodontist. I realized how transformative it could be to a person to have the confidence, to just smile and, you know, not have to restrict yourself.
[00:14:46] I knew that in this world, the way it exists, I could not practice orthodontics the way it's practiced. And that was enough to drive me to just do whatever it took.
[00:18:15] There's no such thing as packaged and perfect before you start going, and I love that you were bold and brave and just kept test-driving your options to see what was gonna work.
[00:27:01]There's no fun in "failing every single day," you know, it's learning, and it's one step in the right direction, it's one more way that you realize it's not gonna work
[00:30:13] Find the people who are a couple of steps behind you and a simple couple steps ahead of you (so that you can always help people, learn directly from when you have just learned, and then learn from people who have just done what you need to do.)
Resources and Links:
- @dringridmurra (Instagram)
- @mytwofront (Instagram)
- Mytwofront.com (website)
- The Infatuation (Restaurant Lists)
- Charlie O'Donnell's Monday newsletter
You might also like:
- How to Break Free from The Perfectionism Trap and Unleash Your Leadership Power
- 3 Ways to Set Focused Goals for Intentional Sustainable Business Growth
- Crafting a Career by Being Unapologetically You with Carrie Byalick
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass-ceiling-busting, trailblazing women who are leading enterprises that are making a change in the world. Follow along, so you never miss an episode. And before you go, leave us a review!
Summertime's here, and you're ready to downshift and relax for a minute. But what if I told you there's a lovely window of opportunity open right now that could dramatically impact your day-to-day life and business results for the rest of the year?
Most people wait until January to figure out their goals for the year. It's fantastic that you're making the goals, but if you've left it until January, you've missed the momentum that comes at the beginning of the year. You've put that "I'm rested and ready" energy into planning instead of jumping off the starting line with your plan already in place.
In summer, our natural inclination is to take our foot off the gas. But I'm asking you to keep it there for a little longer because summer is the best time to reset your business vision.
Don't get overwhelmed - you know I'm firmly in the anti-hustle camp. So when I'm asking you to consider using precious summer hours to think about your business, there are excellent reasons behind that.
In this episode, I share
- Why resetting your business vision matters
- The benefits of a vision reset
- How to do a vision reset
- Tips for staying on track with your vision
- Resources to keep you focused and inspired throughout the year
This episode at a glance:[03:12] Why summertime is the perfect opportunity for a vision reset
[07:03] The telltale symptoms of a lack of vision
[08:27] The benefits of a vision reset
[09:45] How to make the vision reset process fun and easy (and what that means for left-brain vs. right-brain people)
[11:47] Five steps to create or refresh your business vision
[16:39] An exercise to help you define and visualize your version of success: the one step you need to turn a dry list of goals and actions into a vision that can inspire others.
[19:32] Tips for staying focused and on track with your business vision
Resources and Links mentioned in this episode
- Take a walk down memory lane with Schoolhouse Rock
- Stay connected to what matters most with the Five Minute Journal
- Write, draw, paint, collage, and build your vision with the Living Vision Board
- Download and work through the Business Vision Workbook
You might also like
- Setting Focused Goals for Intentional, Sustainable Business Growth
- Your Company's Vision, Mission, and Values - and Why they Matter
- Listen to my vision for the My Good Woman podcast in episode #001
More about the "My Good Woman" podcastMy Good Woman is a podcast for bold female leaders hosted by Dawn Andrews. I'm a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women leading enterprises that are changing the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team grow, profit, and make an impact.
Don't forget to follow along, so you never miss an episode. And before you go, leave us a review - it would mean a lot to us!
It’s tough to get noticed in Hollywood, and today's guest made a career by helping others do just that. She was one of the entertainment industry’s most respected and sought-after media and publicity strategists, ran her own talent management firm (B. Company), and now she works with Late Show legend, Stephen Colbert… as president of his production company Spartina.
Carrie inspires me and so many other women by being a kind leader in a tough industry, her dedication to her team, and her 1.8 second-response time to text messages. Whether you're just starting out or you've been in business for years, there's something here for you. So grab a cup of tea, buckle up and tune in!
In this episode, we discuss
- Finding the confidence to start your own thing in the entertainment industry - TWICE!
- Handling comparative pressure, facing down obstacles and refusing to apologize for who you are.
- Balancing high demands on your time while finding time to live a life
- Her genius method to get to inbox zero-ish (I’ve tried it, it works!)
- The women that have lifted HER up.
This episode at a glance:
[08:23] What helped Carrie take off on her own: she wanted to contribute to the choices that her clients were making, not just enhance the work they were already doing. And it just took one client, America Ferrara, to say “I see you as that” to give her the confidence to be that.
[20:45] The main reason Carrie said YES to running Stephen and Evelyn Colbert’s production company, Spartina: If that YES is loud, if something magnetic is pulling you, that’s telling.
[31:08] Carrie’s empowering leadership style: she taps into people's strengths and celebrates the things her team can do that she can’t. If you have a team of clones, you won't succeed.
[44:05] Carrie was surrounded by strong female role models, starting with her mom, author and speaker Marcia Byalick. She learned from great women in her industry like Kelly Bush Novak, Lesley Dart, Lois Smith, and Pat Kingsley.
[58:03] What’s on Carrie’s Times Square billboard: “There’s always a ticket”. There's a way around any challenge.
Resources and links:
- Check out The Late Show With Stephen Colbert and The Colbert Report
- Watch “In and Of Itself” on HULU
- ID PR and Kelly Bush Novak
You may also like:
- Episode #008 with Nicole Marra: Leaving the “Perfect” Job so you can Fly Even Higher
- Understanding your team’s behavioral styles
More about the “My Good Woman” podcast
My Good Woman is a podcast for bold female leaders, hosted by me, Dawn Andrews! Grab a seat at the table for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. Follow along so you never miss an episode. And before you go, leave us a review!
How do you rise and lead when you're experiencing grief, loss, and trauma? And my short answer today is, “I don't freaking know.”
Today’s episode is a little different than those we’ve had so far. It's brief, more personal, and sometimes confessional. But always real, vulnerable, and created to leave you connected and inspired as a leader.
This past week, a friend died horribly and tragically, and I'm grieving the loss. I'm vacillating between sadness and rage and gratitude and pushing all those feelings down. I'm looking at the world with a particular set of eyes because this loss popped the top off so much bottled-up anguish that I feel as a human being in this country and on the planet.
So that’s what I want to talk about. How to show up and lead (or not) when you’re dealing with loss, trauma, or any of the other hurdles life throws in our path when we’re least expecting it. And if that’s you too right now, my Good Woman, please know that I am sending you my love, support, and compassion - and especially sending you big hugs.
This episode at a glance:
[01:47] Dealing with the torrent of feelings that come with grief, loss, trauma, and life in 2022.
[03:05] Holding onto your feelings because of how you think you’re “supposed” to behave as a leader. People are counting on you, and there’s always stuff that “must get done.”
[04:58] Leadership does not mean showing up perfectly every time. Give yourself space and grace to process the emotions in front of you.
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders hosted by Dawn Andrews! I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women who are leading enterprises that are changing the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you grow your company's profit and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review!
Quitting your dream job to start a business is a risky decision, especially if you’re in a high-ranking, visible position. And Nicole Marra, did just that.
As the CEO and Founder of Fixer Advisory Group, Nicole works with some of the world's most dynamic luxury brands.
Nicole led Gucci America's legal, real estate, compliance, security, and crisis management functions for over a decade before taking the leap and founding Fixer.
In this episode, Nicole and I discuss
- What prompts a person to leave a perfect-on-paper job to start their own thing
- Why women need to get better about asking for help
- Working with someone so closely that it feels like you’re sharing a brain
- Connecting with your inner child, your inspiration, and that part of you that wants to shine
This episode at a glance:
[16:29] When Nicole made the leap, support was coming from all sides. The people around her carried her over the launch line.
[21:13] The most significant challenge she faced: wearing all the hats simultaneously.
[25:13] When men build businesses, they surround themselves with help. Women often try to build systems so they don’t need to ask for help.
[31:52] ”The Power of the Pack”: the power that women have when they work together.
[37:19] The foundations of running a business (or having any type of career) as a woman.
[56:03] What Nicole’s Times Square billboard would say: Enough of being afraid of everything. Put yourself out there. You can’t live in fear of what might happen.
Resources and links mentioned in this episode
- Check out Fixer Advisory Group - and follow Nicole on LinkedIn or Instagram
- 10 Lives Exercise
- Check out Trello, a project management tool that works like digital post-its
- Get a waterproof notepad for the shower
- Get groceries delivered with FreshDirect - and everything else with Amazon Prime
- Chief, the Female Networking organization
You might also like
- My Good Woman Podcast Ep. 06 - Creating a Movement the World is Waiting For - with Elise Pettus
- How to Use Behavioural Styles to Better Collaborate & Communicate With Others
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews! I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you grow your company's profit and impact.
If you liked what you heard, don’t forget to follow along so you never miss an episode. And before you go, leave us a review!
Burnout. You’ve most likely heard the term before - right now, it’s everywhere. Burnout is not just about being exhausted, overextended or needing to take more time off.; it goes so much deeper than any of that.
It’s connected to resentment, a lack of agency, and a lack of recognition of the work you do. It’s being required to sacrifice the things that are important to you and the values you hold closest because you believe there’s no other way to get what you really want from life.
The first time I faced burnout was in my twenties. It happened again in my forties. There will not be a third time. In this episode, I share my experience of two very different but equally devastating burnouts and what I learned from each of them.
In this episode, I discuss
- What burnout really is (and what it isn’t)
- Why burnout is an especially big deal for women in leadership
- The connection between burnout and trauma
- My personal experience with burnout and the 3 crucial things I’m STILL doing to fix it
This episode at a glance:
[02:03] Three Lies and a Truth About Burnout.
[02:56] Burnout affects women more than men. We’re dealing with pay gaps and promotion blocks, and we often carry a larger portion of the mental load of home and life. And we tend to avoid the conversations that might make this better.
[15:22] Keeping your burnout a secret because you’re embarrassed about “not handling things” is the worst thing you can do. That’s when you need to cultivate connection the most.
[17:10] My second experience of burnout, in my forties - this time while running my own business.
[19:09] The connection between burnout and trauma.
[22:51] The three things I’m doing to make sure I avoid round 3 of burnout.
Disclaimer:In this episode, I share my personal experience with burnout. But… I'm a business strategist and executive leadership coach, not a mental health professional. This is not mental health advice. Please consult your preferred mental health professional for additional support.
Resources and links mentioned in this episode
- The 2018 Montreal University study "Gendered Pathways to Burnout: Results from the SALVEO Study," by Nancy Beauregard et al.
- The movie that made me realize life was imitating art a little too closely - “Swimming with Sharks”
You might also like
- Episode 04: “How Perfectionism is Killing Your Business” (And How to Fight Back.)
- Read Greg McKeown’s “Essentialism.”
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews. I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women, who are leading enterprises that are making a change in the world. We discuss what makes them tick and how they get it all done, and we share actionable strategies to help you and your team get organized.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And leave us a review before you go!
When your nicely-planned life and career take a turn for the unexpected, it’s easy to let yourself get dragged down, crawl into a hole, and feel like a total failure.
Or you could do like My Good Woman, Elise Pettus, and realize that the kind of support you need doesn’t exist yet, find a dozen kindred souls, and start building the movement you know your people need.
Elise is the Founder and Editorial Director of UNtied, an online community that connects women navigating separation and divorce so they can support and educate one another through the process.
Elise took “the worst that could happen” and turned it into her inspiration and motivation to become a bold leader for the thousands of women in her community.
In this episode, Elise and I discuss
- How Elise’s divorce inspired her to found UNtied - now a thriving community with over 3000 members.
- How to be brave when you're shy, and why flipping your “leadership switch” can help you become more courageous on behalf of others.
- Growing a small gathering of women into a community of thousands
This episode at a glance:[06:44] When the worst has already happened, it removes a lot of the fear that would otherwise stop you from taking risks and doing extraordinary things.
[20:13] How growing a big movement can start small and organically - by filling a void and creating what your people tell you they need.
[30:35] If what you want to offer (and what your people need) doesn’t exist yet, build your model and pave your own road.
[42:06] Giving people you work with permission to boss you around and use their “stern math teacher voice” to stop being in your head and get more and better things done.
[44:02] Helping your people feel safe enough to be vulnerable around you lets you have open conversations about the best way to work together.
[47:11] “Hard skills” directly impact revenue and move the needle. But a business is made up of people, and you need the “soft skills” to work with them effectively.
[53:58] If Elise had a do-over, the only thing she’d change is to ask for help or find a strategic partner (or business coach) sooner.
[53:58] The main element Elise loves to bring out in people is resilience. It’s hard work but so worth it.
[01:04:50] Elise’s essential advice for women going through a divorce.
Resources and links mentioned in this episode:
- Check out UNtied - The Thinking Woman’s Divorce Resource
- Follow Elise on Instagram (@Untiedllc), LinkedIn, and YouTube
- Read the 2015 New York Times article that put UNtied on the map
- Tools Elise mentions: Asana, Google Drive, Dropbox, and ActiveCampaign
- Get the fantastic Year Task Planner that helps Elise get everything done
- Watch Paris is Burning - the fabulous movie about the 1980s drag scene in New York.
- Meet playwright, screenwriter, novelist, musician, and marvelous multitasker, Suzan-Lori Parks
- Never heard of the Pomodoro Technique? This article explains how you can use it to get into the zone and stay focused for
No (wo)man is an island.
Behind every successful female leader, there’s usually a group of women who listen, advise, support, coach, and lift each other up. Female business owners often face challenges that their male counterparts don’t, and they need a supportive community to ensure their success.
Today, I’m being interviewed by one of my little group of Business BFFs - author, artist, screenwriter, and alignment coach, Rachel Archelaus.
Rachel has seen me at my best and at my worst, and today we’re talking about the journey that led to this podcast.
In this episode, Rachel and I talk about
- My childhood role models and first steps in the entertainment industry
- Why it’s essential to have a community of business friends who’ve got your back when you’re starting or growing something
- Growing pains (and crashing and burning) when you start a business… and how to avoid some of them
- How I created a training to help women in business uncover their true leadership potential
- The story of how My Good Woman came to be
This episode at a glance:
[04:52] Why I’m so passionate about helping women find their true calling as a leader and supporting each other to rise (because each of us is extraordinary in our own way, and the world needs to see that!)
[10:20] How my mentor and former boss, Leanne, encouraged me to work out what I was really passionate about and use that discovery to start my own thing.
[13:48] Why it’s so much harder to run a business when you want to do everything and help everybody ( the importance of finding your niche)
[17:46] How many women tend to sit behind the scenes and work out our ideas by ourselves, stuck in our own echo chamber, doing all the work to make it “picture perfect” before going into the world and road-testing something. And why it’s actually important to talk with others, and listen, before you develop your ideas.
[19:23] What can go wrong when women try to lead like a man: the two sides of that coin
[23:10] How my mastermind group helped me overcome a burnout - and by asking the right questions, helped me uncover what I really wanted to do. Which, in the end, led to this podcast!
Resources and Links mentioned in this episode
- Get clarity and confidence through art at Rachel Archelaus’ Intuitive Art Academy
- Follow Rachel on Instagram
- Find camp-inspired retreats for women at Campowerment.com
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders hosted by me, Dawn Andrews!
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women leading enterprises making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And before you go, leave us a review!
Have you ever stopped to think about how much more we could accomplish if we weren’t trying to be perfect? How much time, energy, and talent goes to waste because we feel what we’ve got is not good enough?
Today’s episode goes out to all of us trying to be perfect. The perfect mom, wife, friend and business owner. We want to make a change and make an impact, but we won’t settle for less or allow ourselves to make even the tiniest mistake. Yeah… no pressure, then!
In case we haven't met yet: I’m Dawn, proud mom of two amazing kids, courageous leader, public speaker, and founder of a highly successful business consulting firm.
I’m also a former beauty queen. And nothing will make a woman try to be perfect more than being (literally) judged all the time. A lot of good things came from my beauty pageant days, but one of the not-so-great byproducts was a burning need to be perfect. I spent so many years feeling like I had to be prepared for every eventuality, be ahead of the game, and know all the answers every time.
In this episode, I’ll show you how to let go of perfectionism and
- Take messy, rapid action
- Go for it (whatever your particular “it” might be) in spite of your fears
- Feel confident and proud of your work, even if the results aren’t 100% perfect
This episode at a glance:
[04:05] How fear held me back in my first two years of business. Fear of not being perfect keeps us from taking risks, moving forward, and achieving our goals.
[06:17] Join me in an exercise in choosing progress over perfection. What are you doing now (or soon) that will make a huge difference in your life or business six months from now?
[07:50] Why believing in perfection means believing that there’s only one right way to do something.
[09:49] How the alternative to perfectionism is not failure; it’s honesty and vulnerability which create connection. Being real and vulnerable makes you more likeable and relatable. People are drawn to authenticity.
[12:11] The difference between striving for excellence and being a perfectionist.
Let me know what awkward action you’re taking today and how you’re letting go of perfectionism; I would love to hear from you!
You might also like this article I wrote about how to let go of perfectionism so you can lead with confidence.
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders, hosted by me, Dawn Andrews!
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women leading enterprises making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And leave us a review before you go!
How can you stay true to yourself, even if the whole wide world is telling you to be different?
From (not) networking in Hollywood as an introverted actress to turning an ADHD diagnosis into a wonderful opportunity to acquire new skills and techniques, Nicole J Butler does things her own way.
In the past 20 years, Nicole has appeared in over 100 commercials, television shows, and independent projects, including her self-produced web series, “Sister President”.
But that level of success didn't come easily. Nicole moved to Hollywood with just $200. She got stuck with jobs that she hated, made it through terrible auditions, quit acting, and went broke. Then, after years of doing it wrong, she decided to stop following “the rules”… and started getting it right.
In this episode, Nicole and I talk about
- Being a leader and an introvert
- Iowa, intersectional invisibility and being a Black woman in Hollywood
- What working through burnout feels like
- A different perspective on being diagnosed with ADHD as an adult
This episode at a glance:
[10:34] How Nicole turned political disenchantment into a compelling web series.
[19:11] Getting through those "make or break" moments.
[23:16] How to know if someone is a good match to work with: shared work ethics, values, and people who are a pleasure to be around.
[27:58] Being a Black woman in Hollywood - from back when all the roles were bailiffs and policewomen... to now.
[29:48] The conundrum of intersectional invisibility: being incredibly unique and visible - but at the same time finding it so much harder to get people to listen to you.
[36:18] Being an introvert in a traditionally extroverted field
[40:42] Why leadership is not about value or importance; it's about adding your unique talents to the big puzzle.
[42:42] How even if leading is not your default setting, sometimes it’s necessary, a means to an end
[50:59] Working through burnout - mental and physical exhaustion
Resources and Links mentioned in this episode
- Check out Nicole’s website
- Follow Nicole on Instagram or Twitter
- Watch Sister President on YouTube
- Read about breast cancer and/or find support at the National Breast Cancer Foundation
- Richard Branson on Dyslexia and Imagination
- Read more about burnout prevention and treatment
More about the “My Good Woman” podcast
My Good Woman is a podcast for new and future female leaders hosted by me, Dawn Andrews!
I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with strategic consulting and leadership training.
Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women leading enterprises making a change in the world.
We discuss what makes them tick and how they get it all done. And we share actionable strategies to help you and your team get organized - so you can focus on your company’s growth, profit and impact.
If you liked what you heard, don’t forget to follow along, so you never miss an episode. And leave us a review before you go!
How can you stop waiting for permission and lead a community, a company, or a movement with confidence?
How do you stay true to yourself and your dreams, when people say “no” more often than they say “yes” to you?
And how can we stop wasting our talents, our time, and our energy so we can truly make an impact on the world?
To answer these questions, I invited my friend, Broadway actress and podcast host, Ilana Levine to My Good Woman.
Her podcast, Little Known Facts, gives people space to share their magnificence - because if there’s one thing Ilana excels at, it’s helping people unlock their true potential. Ilana has a gift for making her podcast guests and listeners feel at home because her conversations are unfiltered, raw, honest, and so freaking funny!
And today the shoe is on the other foot. She’s in MY digital living room. Lucky me!
In this episode Ilana and I discuss
- Why podcasts are such a powerful way to find and elevate your voice
- Finding a way to do the work you love
- Fighting perfectionism
- How we can use humor as a tool to deal with challenges gracefully
- Giving people space to share their magnificence
This episode at a glance:
[09:36] Staying true to yourself and to your dream, despite the naysayers. How to hold on to the certainty that what you have to offer is unique and special - when many people are in your way.
[12:45] Why women sometimes feel they need permission to do what they love (and how much talent, time and energy is wasted by that)
[23:07] Things that make your life move and work more smoothly: outsourcing what you don’t like to do.
[39:45] Ilana looks at herself as a “producer”: someone who’s in charge of figuring out how to give everyone they work or live with the tools to bring out the best in them.
[46:40] Why we need to own our roles as leaders - and how that starts at home, with our family and our community. (and the introduction of hashtag #uniquequal)
[50:52] The message Ilana would put on her Times Square billboard: “Believe!” We need to believe that we have every right to have our voices heard and ideas shared. That we are worthy of a place at whatever table we want to sit at.
Resources and Links mentioned in this episode
- Check out the episode of Little Known Facts with Eduardo Braniff
- Read “Leadership and Self-deception” by the Arbinger Institute
- Find the Little Known Facts podcast here, follow Ilana on Instagram and Facebook, or connect with her on LinkedIn or Twitter
You might also like
- 4 books that make you a better leader
- Revisiting your vision, mission & values
- How to break free from the perfectionism trap
More about “My Good Woman”
My Good Woman is hosted by me, Dawn Andrews! I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs
More about “My Good Woman”
My Good Woman is hosted by me Dawn Andrews! I’m a happily married hockey mom, proud female leader, and founder and CEO of Free Range Thinking, where we turn founders into confident CEOs with consulting and leadership training.
Grab a seat at my table for conversations with culture-shifting, glass ceiling-busting, trailblazing women making a change in the world. We discuss what makes them tick and how they get it all done.
Welcome to My Good Woman, the podcast that takes you inside the lives and minds of culture-shifting, glass ceiling busting, trailblazing women, to learn what it takes to successfully lead a company, team, community, or movement. Hosted by Dawn Andrews, Founder, and CEO of Free Range Thinking.
More:
- Subscribe: mygoodwoman.com
- Instagram: instagram.com/mygoodwomanpodcast
- Strategy Consulting: freerangethinking.com