Lights Camera B2B: Recent Episodes
Deepak Sharma
Welcome to Lights Camera B2B, the podcast where we explore the power of video marketing for B2B brands. Join us as we dive into conversations with industry experts, marketers, and entrepreneurs who share their insights, strategies, and tactics on how B2B companies can use video to grow their brand awareness and drive business success.
From creating compelling video content to optimizing video for different platforms, we cover all aspects of video marketing for B2B brands. We explore the latest trends, best practices, and success stories from businesses of all sizes and industries.
If you're a B2B marketer or business owner looking to harness the power of video to drive growth and revenue, then this podcast is for you. Tune in to Lights Camera B2B and discover how you can take your video marketing efforts to the next level.
In this episode, we dive deep into the captivating world of marketing and branding with a spotlight on rebranding with our guest Sofia Nguyen, Chief Marketing Officer at Azendo. Join us as we explore and discuss the strategic decisions, creative challenges, and transformative results that unfold during a brand's evolution. Whether you're a marketing enthusiast, a business owner, or simply curious about the dynamics of brand transformation, this episode is a must-listen. Tune in to gain insights, inspiration, and a front-row seat to the anatomy of a successful rebranding story.
If you want to share your own experience, contact us!
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
In a rapidly evolving digital landscape, B2B SaaS marketing has emerged as the undisputed catalyst for driving business growth, transforming industries, and revolutionizing how companies engage with their clients. As technology becomes an inseparable part of our lives, B2B SaaS companies find themselves at the forefront of innovation, providing cutting-edge solutions that shape the future of business operations and customer experiences. To touch upon the many intricacies of SaaS marketing, our host Muskan talked with our guest Canberk Beker, the Group Global Head of Paid at Cognism.
If you want to share your own experience, contact us!
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
In the dynamic world of B2B marketing, where engaging your target audience is paramount, video has emerged as a captivating tool that holds immense potential. It has become the conduit through which brands can effectively communicate their value proposition, build lasting relationships, and drive tangible business results.
Our host Muskan is in conversation with Olga Denisova, the VP Global Marketing at Semrush explains how at the heart of any successful video marketing campaign lies a clear understanding of your goals. By aligning your video content with these objectives, you can create a focused and impactful strategy that resonates with your target audience.
Listen to the full conversation to know more!
Content is a term very loosely referred to these days, while it has the power of changing things around, creating a buzz, stirring up a conversation, and bringing about a change! Learn from the experts, about how content needs a fresh medium to stand out and be heard which in this new time and age are podcasts. Content marketing is working but not for long as it's becoming repetitive and over-salesy, podcasts are the perfect tool to add to your marketing mix as it's still one of those last-standing mediums that are not yet saturated! Listen on as our host Muskan and our in-house marketing expert Deepak talk about it in detail.
If you want to share your own experience of writing your first book, contact us!
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
Check out our other podcasts on Spotify:
Campus startups - https://open.spotify.com/show/1NXVVXAPzwL8ax0lToG3h7?si=f760a5fbe3f74c0a
BrandPodcasters - https://open.spotify.com/show/1ywLt2qPIqr4P9342xkTsz?si=2ce7e5d7c5114d85
A soldier remains a soldier, uniform or not, even as an ex- Indian Army officer but now turned podcaster, Capt. Shashank Shandilya converses with our host Muskan as he narrates his struggle, hard work, and most importantly about brand leadership. He recounts several instances in the army where brand leadership played an important part and how he advises brands and corporate individuals to inculcate it in their day-to-day life. He shares many interesting stories and helpful insights when it comes to teamwork, ethics, and many more. So how exactly did an ex-Indian army officer turn himself into a podcaster?
You can also visit and write us on:
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
Check out our other podcasts on Spotify:
BrandPodcasters - https://open.spotify.com/show/1ywLt2qPIqr4P9342xkTsz?si=2ce7e5d7c5114d85
Digital marketing is rapidly becoming the talk of the town and for all the right reasons! But Digital Marketing has many different aspects to it as well like guest coordination, strategizing, campaign building, etc. In this episode, our host Muskan converses with our guest Mr. Abhishek Sharma, Head of Brand at Magicbricks, who is among the top 100 marketers in India, a senior marketing professional with progressive experience across multi-media Advertising, Alliances and Sales, and Digital and Mobile e-Commerce explains about Digital Marketing, Social Media, Corporate Branding, Strategy, and Public Relations industry in general. He also shares many interesting stories & great experiences of his journey so far. So what exactly is the process and what all things are required for a good marketing campaign?
You can also visit and write us on:
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
Check out our other podcasts on Spotify:
BrandPodcasters - https://open.spotify.com/show/1ywLt2qPIqr4P9342xkTsz?si=2ce7e5d7c5114d85
Listening to a podcast is really fun and interesting, but what exactly makes it engaging is the Host who engages in meaningful conversation with the guest. This is what our guest who is also a host by profession explains about being a good voice-over artist and the podcast industry in general. He also shares some great stories and experiences which shaped him and his skills. So what exactly the process is and what are the things which are important for being a good host?
You can also visit and write us on:
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
Check out our other podcasts on Spotify:
BrandPodcasters - https://open.spotify.com/show/1ywLt2qPIqr4P9342xkTsz?si=2ce7e5d7c5114d85
Listening to a podcast is really fun and interesting, but what exactly makes it engaging is the conversation, Guest, Host, and scripting as well. That is whether it is scripted or interview-based because the type of show tells a lot about whether it is going to be an interesting story or a smooth fun conversation. All these types of shows require scripting, but what matters is to what extent. So what exactly the process is and what are the things which are important for Scripting?
You can also visit and write us on:
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
Check out our other podcasts on Spotify:
BrandPodcasters - https://open.spotify.com/show/1ywLt2qPIqr4P9342xkTsz?si=2ce7e5d7c5114d85
Listening to a podcast is really fun and interesting, but what exactly makes it engaging is the conversation and it totally depends upon your Guest and the Host.
However, finding an engaging and interesting guest is itself a challenging task, especially scheduling multiple guests for multiple series. So what exactly the process is and what are the things which are important for guest coordination?
You can also visit and write us on:
Instagram: https://www.instagram.com/brandpodcasters/
LinkedIn:https://www.linkedin.com/company/brandpodcasters-com
Email: contact@brandpodcasters.com
Check out our other podcasts on Spotify:
BrandPodcasters - https://open.spotify.com/show/1ywLt2qPIqr4P9342xkTsz?si=2ce7e5d7c5114d85
Podcasts are a rapidly rising medium of Branding and Demand Generation. But why are so many brands still not using it to its full potential? Are they missing something or is it really that hard?