The Resonance AI Podcast: Recent Episodes

Resonance AI

Conversations about the future of media.

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We had even more to talk about with Tanya Ma and Kirstin Arbide of Plug & Play Tech Center, a Senior Ventures Associate and Program & Partner Success Manager, respectively. We discussed start-up trends, how tech is tracking what actually impacts viewers and the pros and cons of sites like Patreon for content creators.

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We had a lot to talk about with Tanya Ma and Kirstin Arbide of Plug & Play Tech Center. As a Senior Ventures Associate and Program & Partner Success Manager, respectively, they both took a deep dive with us into the history of social media: why it keeps evolving, what it means to different people, and the pros and cons of everyone having the chance to be a viral sensation.

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The second half of our fascinating talk with Spherex CEO Teresa Philips covers a lot in a short amount of time. This includes the ways that Spherex helps creators stay culturally aware, the serious hurdles streamers face in various countries and the importance of using media to bring about better understanding of other cultures. 

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One of our most interesting conversations ever on this podcast was with Teresa Phillips, the founder and CEO of Spherex, an AI company that is helping to globalize content.

During Part 1, we discuss the challenge of adaptations in streaming, How normal media in one country can be wildly controversial in another and the ways phrases like “national security” can be wielded to censor anything governments find offensive.

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We finish up our conversation with Holly Leff-Pressman, Chief Client Engagement Officer at Screen Engine/ASI. We talk about where she sees broadcast TV in five years, revisit the future of movie theaters and discuss how social media might be setting the template for all media.

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Holly Leff-Pressman knows a lot about what people like to watch. We spoke with the Chief Client Engagement Officer at Screen Engine/ASI about the challenges of cable news, the nuances of what people consider when deciding where to spend their time and why she gives Hollywood a C+ when it comes to diversity. 

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We continue our conversation with Jon Giegengack, the Principal of Hub Entertainment Research, who are known for in-depth market research of tech and entertainment. This time we speak with Jon about the benefits and pitfalls of password sharing, the future of streaming consolidation and if movie theaters will ever be the same. 

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Jon Giegengack is the Principal of Hub Entertainment Research, known for in-depth market research of tech and entertainment. For this first part of our discussion, we talked about the surprise success of Free, Ad-supported Streaming Television (FAST), the continuing power of traditional cable and how smart TVs are shaping the future of how we watch. 

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The second half of our conversation with Dylan Mulvaney focuses on how gender affects access to acting opportunities, how to mainstream non-binary characters and the challenges and excitement of creating on Tik Tok.  

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Dylan Mulvaney was busy touring North America with The Book of Mormon, until Covid hit. Instead of just waiting around, they shifted their creative focus towards Tik Tok and have seen some incredible success. We talk with them about why that move made sense, what it means to make something that's viral, their conflicting emotions about the return of theater and why more musicals should be made into movies. 

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Lisa Modisette is a Strategic Advisor for Info Insight and a former Vice President at HBO. Her knowledge of data is vast, and she brings it to this conversation about subscriber acquisition and retention, the different kinds of content viewers are being drawn to and how there needs to be a TV Guide for streaming platforms. 

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In the second part of our conversation with Airwavz.TV Founder and CEO Bonnie Beeman, she explains why universal access to TV is so important, how communication is more valuable than hygiene and why space is where we should look to the future of information.

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Bonnie Beeman is the founder and CEO is Airwavz.TV, a company creating 5G antennas and receivers for the upcoming ATSC 3.0. Bonnie explains exactly what ATSC/NextGen TV is, how it will likely go beyond broadcast and how this helps level the playing field for all viewers. 

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As Executive Director of the innovation initiative for the National Association of Broadcasters, John Clark knows a lot about the future of broadcasting. We talk about how broadcasters grappled with the pandemic, how the focus of broadcasting has changed and some of the most fascinating innovations coming out. 

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Mark Hoebich, the President of Variety Business Intelligence, had so much to say we broke our conversation into two parts. This time we discuss how his company is helping Hollywood really understand who they're casting, how diversity in film and TV has evolved over the years and how we are now in the age of the “Superproducer.”

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Mark Hoebich is a wealth of knowledge on the entertainment industry. In part one, he breaks down some of the most surprising data about how the country has reacted to the pandemic, the future of theaters and the changing attitudes of how data can inform creativity. 

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We spoke with news vet and digital evangelist Adam Shapiro about how to better improve the ways news connects with the audience, why QR Codes are actually really good and the benefits of news shifting towards a model that includes more branded content. 

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Jay Roy is an entrepreneur and the Founder and CEO of OMNI Technologies and OMNI Arsenal. With decades under his belt in IT we spoke with him about the security of streaming services, how to make more navigable streaming libraries and the importance of a more diverse tech industry.

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Colleen Brown spent a lifetime in news media. We discuss what she saw coming, what broadcasting can do to attract younger viewers and what it's like to pursue leadership roles in an industry that has a checkered history of how it treats women. 

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For our 13th episode, we spoke with Paul Erickson, Senior Analyst of Consumer Technologies at Parks Associates. We discuss the emerging technologies of new televisions, what in the heck vMPVD's are and the worries streamers have about customers simply pressing the cancel button. 

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E.B. Moss is the head of Moss Appeal, the Editor-in-Chief of The Continuum and a prolific podcaster. We discuss how podcasting continues to rapidly evolve, the appeal of interactive audio and why social app Clubhouse has become the new place to be heard. 

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The second part of our talk with political ad expert Steven Passwaiter includes discussions on how ads are evolving, how 2020 made many people question the effectiveness of political advertising and how broadcasters are dealing with concerns over those billions in ad revenue one day drying up.

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Steven Passwaiter knows a whole lot about political media. He knows so much we broke our conversation with him into two parts. For part 1 we spoke about "The Show That Never Ends," how campaign ads will change as the candidates (and voters) get younger and how political ad money is like the Colorado river. 

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We spoke with Tracy Swedlow, Editor-in-Chief of InteractiveTV Today and the Executive Producer of The TV of Tomorrow Show. We discussed how the face of media has changed due to the pandemic, what we’ve lost when it comes to film and how important TV has been this last year.

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We spoke with Ivan Braiker, former CEO of Hipcricket and current CEO of Exactly.me, about the slow movement of media towards new technologies. We discussed how cell phones really changed everything, what media didn't see coming and what they may not see coming up next. 

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We spoke with Jonathan Keasey, screenwriter, producer and Director of Development for Good Hero Productions. We discussed the pros and cons of more films going to streaming networks, the choice between writing films or series and his upcoming film Parallel.

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For our sixth episode we spoke with Stephanie Marshall, Managing Director of Sprockit. Our discussion ranged from phones vs. TV, the clunkiness of too many streaming services and why more women in media are essential to create better media.

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We spoke with Brenda Hetrick, Chief Revenue Officer of Matrix Solutions. We discussed if big media conventions are still necessary post-pandemic, the value of ads in broadcast versus streaming and if good content is enough to get people to sit through commercials. 

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We spoke with former President of Verizon Digital Media Services Ralf Jacob about living in a cookieless world, the struggle of streaming platforms to curb account sharing and other media trends on the horizon in 2021. 

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We spoke with our advisor Dr. John Owens, an Associate Professor of Electronic Media at the University of Cincinnati College-Conservatory of Music. We spoke about two very different topics: how to increase the public's trust in news media, and the incredible technological advances that led to the NBA creating realistic crowd sounds in an empty arena. 

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For our second episode, we speak with advisor and CEO of the Vertere Group Tim Hanlon. We discuss what "managing decline" means for Hollywood,  the artificial barriers around broadcast TV and the good and bad that comes with content creation becoming more democratic. 

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For our debut episode we speak with advisor and Meow Wolf CTO Barbara Ford Grant. We discuss the struggle of streaming content to be noticed, the issue of blockbusters in a time of Covid and what Emmy and Oscar judges really think of Netflix.