The Noobie Photographer Podcast: Recent Episodes
Nathan Holritz
At The Noobie Photographer Podcast, we are simplifying photography and photography business for new photographers in their first three years of business! Join us for this short-form podcast - all episodes are 20 minutes or less - designed to make it easy for you to learn how to capture a beautiful image, start your photography business, and guide that business to success! Hosted by Nathan Holritz, wedding and portrait photographer of over 10 years.
Elopement photography has exploded in the last few years, and photographer McKenzie Bigliazzi has been at the center of that movement! Listen in to this episode to hear McKenzie's advice on how to get a strong start as an elopement photographer this season!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
McKenzie's Introduction (2:52)
What led to McKenzie's desire to help the "non-traditional" wedding couples? (4:25)
How does McKenzie draw her ideal couple in? (5:13)
How does elopement photography compare to traditional photography? (6:10)
What principles drive a successful elopement photography business? (7:57)
1. Stay client-focused
2. Be honest about what you're capable of providing
3. Stay organized
4. Stay open-minded
5. Practice your craft
Links:
https://instagram.com/mckenzie_bigliazzi
https://mckenziebigliazzi.com
https://dubsado.com
https://www.tiktok.com/@coloradoelopementphoto
It’s absolutely vital to have a clear and distinct brand position to build your photography business as quickly as possible, but how do you make sure to maintain as much of your personality in the brand as possible? Listen in to this conversation with brand specialist, Lisa Aihara, to learn how!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
What does it mean to infuse personality into your branding? (2:52)
What is the balance between bringing your personality into your brand and ensuring that your value proposition doesn't get lost? (4:39)
What is the practical way for photographers to share the more personal side of themselves in their brand? (9:18)
3 ideas for ways that photographers can infuse their personality into their brand (10:24)
1. Have a great brand photo of yourself
2. Choose colors that represent your brand
3. Include fun details about yourself
How should photographers pick which personal details to include in their branding? (14:30)
Links:
https://bokehpodcast.com
https://instagram.com/ellettestudio
https://ellettestudio.com
Freebie from Lisa: ellettestudio.com/podcast
In order to most effectively stand out amongst your competition, you need to be clear about your company's unique brand position in the marketplace. Join me for a conversation with photographer Joshua Navarro to learn how to establish your unique brand position!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
(0:00) Welcome
(3:30) What are the main reasons that Joshua wanted to get into photography?
(6:16) What is Joshua's marketplace?
(8:55) What type of photographic services does Joshua offer?
(11:06) What percentage of Joshua's work is studio work vs live events?
(14:58) What is unique about Joshua's photographic style that sets him apart from other photographers in the same genre?
(18:48) What is Joshua's goal with his photography business?
(21:05) Benefits of a clear, distinct brand position
(26:56) 6 steps to establishing a clear and distinct brand position
(44:30) Analysis of Joshua's marketplace and competition
Links:
https://instagram.com/jnentertainment_15
It's easy - especially as new photography business owners - to let ourselves get sucked into critiques coming from the outside. Photographer Britney Smith is on the Noobie Podcast to talk about how to step beyond those negative voices and create the business we want!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app! Show Notes:
Welcome (0:00)
Britney's Introduction (2:50)
What big idea did Britney wish she'd known when she started her photography business? (4:00)
Did Britney face a lot of criticism when she first started her business? (4:50)
3 big ideas that Britney implemented in order to set up her business in her way vs what critics were saying: (6:58)
1. Stay focused on the intentions of your business
2. Match the price with the value you're giving to clients
3. Create brand awareness/brand clarity
What is the balance between awareness of the marketplace (what others are doing) and keeping focused on the intentions you have for your business? (9:56)
How does adding value for our clients relate to ignoring outside critiques? (13:36)
How does creating brand awareness help with blocking out critics? (17:10)
Links:
https://noobieconference.com
https://glamlabstudio.com
https://instagram.com/theglamlabphotography
Are you looking for ways to grow your photography business without having to work many additional hours each month? Danielle Blewitt is here to share how offering mini sessions can not only add to your client list, but significantly grow your business overall - without having to sacrifice your coveted time!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
What is the big idea that Danielle wishes she'd known when she started her family photography business? (1:57)
Danielle's Introduction (4:28)
What was the turning point in Danielle's business where she recognized the need for mini sessions? (5:34)
How can photographers implement mini sessions in their businesses? (12:42)
1. Market, market, market!!
2. Don't "skimp" on the client experience
3. Have a detailed plan/schedule for the actual day
4. Learn to outsource and create systems to manage the workload
Links:
https://danielleblewittphotography.com
https://instagram.com/danielleblewittphotography
https://photographersedit.com
https://instagram.com/photogsedit
https://danielleblewittphotography.com/mini-session-guide/
Starting a new photography business is hard enough, but things get even more complicated when we realize we're competing against so many photographers for potential clients' attention. Nathan Holritz is on the show today to ease your fears and share one of the most effective tools that will allow you to stand out in your marketplace so that you can book clients more easily!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on theApple Podcast app, follow onSpotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
What is Brand Position? (8:19)
5 Steps to Standing Out in Your Marketplace
1. Establish a Big Picture View (10:06)
2. Study Your Market (15:33)
3. Choose Your Position (19:32)
4. Refine Your Messaging (24:50)
5. Share Your Position Prominently (29:10)
6. Match the Experience with the Message (31:42)
Links:
https://noobieconference.com
https://bokehpodcast.com
One of the main benefits of owning your own business is making your own schedule! And yet so many photographers get into a reactive mode where their business runs their lives, and they're left with little flexibility and freedom. Tune in to this conversation with photographer Sabrina Gebhardt, and learn how to take back control of your schedule today!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Sabrina's Introduction (2:12)
What is the one big idea that Sabrina wishes she'd known when she started her business? (4:20)
What was the turning point for Sabrina that caused her to make a change? (5:45)
How can photographers take control of their schedules? (8:27)
1. Add family/life events to your calendar first
2. Determine your capacity (amount of time you can work)
3. Put boundaries in place to support your boundaries
4. Build white space into your calendar
What is the balance for Sabrina between creating white space for herself and having structured work time? (23:15)
Links:
https://noobieconference.com
https://instagram.com/sabrinagebhardtphotography
https://sabrinagebhardt.com
Do you struggle with trying to figure out where to begin when considering all that goes into running a successful photography business? Sometimes you’ve just gotta jump, and build your wings on the way down. Learn how to do so intelligently by listening in to episode 33 with photographer, David Molnar!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
What big idea or principle does David wish he'd known when he started in photography? (1:58)
What was David's first step in moving in the direction he felt called to focus on? (8:51)
How does David recommend that photographers do to determine the direction they should take and start taking action? (12:55)
What is the balance of making decisions pragmatically vs. artistically/emotionally? (16:40)
Links:
https://noobieconference.com
https://davidmolnar.com
https://instagram.com/davidmolnar
David's book: Learning to See:
https://www.amazon.com/Learning-See-Photographers-Guide-First-ebook/dp/B09N8RSTHL/ref=sr_1_1?crid=3JIMZ909EV6DM&keywords=learning+to+see+david+molnar&qid=1668999558&sprefix=learning+to+see+%2Caps%2C83&sr=8-1
Starting a photography business can seem complicated and overwhelming. There's so much to keep up with, and sometimes it can even be difficult to know where to start! Fortunately, photographer Jasmin Blais is here to help minimize that overwhelm, and help us focus on those things that will make the biggest difference in getting our photography business off the ground
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:Jasmin's Introduction (2:10)
What is the big principle that Jasmin wishes she'd known when she got started? (4:05)
What was the turning point in Jasmin's business that caused her to start simplifying her photography business? (5:45)
What was Jasmin's approach to running her business prior to the pandemic vs now? (10:01)
Is the narrative around complication in photography happening in the industry or from the outside? (15:28)
What are the ideas photographers can implement to simplify photography and photography business? (20:15)
-
Mindset - establish your why and values
-
Understand your camera
-
Provide a great client experience
Links:
https://instagram.com/jcphotographysk
https://jcphotographysk.com
It’s easy to consume content - books, podcasts, webinars and workshops, YouTube videos… But the question is: what are you DOING with that information? Photographer and KISS CEO, Shaun Austin Gordon joins us to chat about how to actually apply what we learn so that we can get things done in business and life!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Introduction to the Noobie conference (1:37)
Shaun's introduction (4:33)
Why do we tend to take information, but never do anything with it? (7:00)
What is the balance of information learning all we can with focusing on what's most important? (9:26)
What advice does Shaun have for photographers who struggle with determining what to focus on for business growth or in life? (16:57)
How do we take all of the information we have learned and move forward with implementation? (23:45)
Why is setting a timeframe for accomplishing tasks/goals important? (28:37)
Links:
https://noobieconference.com
https://instagram.com/shaunaustin
https://thealbumassistant.com
https://kiss.us
It's one thing to be able to pose clients by the book - but it's another thing to help clients feel comfortable in the process, resulting in more genuine, beautiful portraits. Tomas Flint is here to teach us how to create a relaxed environment for your clients for the sake of even more impactful imagery!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
What is the big difference between posing clients "by the book" vs finding how to pose clients for connection? (5:56)
What drives Tomas's true nature of deeply engaging with others? (9:40)
What can "shy" people do to step beyond their feelings of discomfort when engaging with others? (14:22)
What key principles can photographers implement to help clients feel more comfortable in front of the camera?(23:10)
-
Don't treat clients as objects
-
Start with the feet when helping clients with posing
-
Maintain confidence and encouragement with clients even if the session isn't going well
-
Start with a little space between you and your clients and move closer as you build confidence
-
Understand focal lengths so you can shoot at different distances
-
Remember that you are just as much a part of the photograph as the client is
Links:
https://flintweddings.com
https://tomasflint.com
https://instagram.com/tomasflint
https://noobieconference.com
Honest conversation? It's relatively easy to capture a good photograph with today's technology. Being able to take a pretty photo no longer differentiates you as a photographer, nor does it automatically help you book more clients. Listen in as Freda Funnye shares about the one thing that will differentiate you: clear and relevant messaging.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Freda's Introduction (1:45)
What did Freda wish she'd known when starting her photography business? (3:42)
At what point did Freda realize the need for clear messaging? (6:55)
3 ways to implement clear messaging for brand development (11:03)
-
Speak to the problem that you are solving - what is your why?
-
Familiarize yourself with your messaging so that it is easy to share
-
Keep messaging consistent across all platforms - website/social media/etc.
Links:
https://instagram.com/fredafunnye
https://fredafunnye.com
It's easy to get overwhelmed trying to do ALL the things when we first start our photography business, but is that really the best approach? Photographer Rachael Crowe has a different suggestion - especially when it comes to digital marketing! Listen in to hear her suggestions for simplifying marketing efforts for your new business!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Rachael's Introduction (1:32)
What big idea does Rachael wish she knew when she started her photography business? (2:06)
On which avenues does Rachael focus her marketing efforts? (4:15)
-
Instagram
-
Website (SEO)
How much time does it take Rachael to manage her Instagram marketing efforts? (6:35)
Rachael's biggest tip for approaching marketing on Instagram (9:35)
Rachael's tips for managing SEO/Website content creation (12:15)
Recommendations for delegating blogging/content creation (15:20)
How did Rachael decide which platforms to focus on for marketing her business? (17:20)
Links:
https://okcrowe.com
https://willowwedding.co
https://instagram.com/okcrowe
https://www.photographersedit.com/bokeh-podcast/episodes/how-to-use-systems-to-grow-your-business/
In part 1 of the conversation with photographer Meredith Detchantala, we talked about some of the most important principles behind juggling family and business life. In today's part 2 of the discussion, we'll talk about some key tools that will help streamline workflow once those principles are put in place.
How to approach selecting tools to use in your business (5:52)
Recommendations for tools to use:
Accounting (4:20) - quickbooks.com, expensify.com
Website (16:53) - squarespace.com , flothemes.com , showit.co
CRM (27:00) - getsproutstudio.com
Email (31:15) - getsproutstudio.com
Contracts (33:23) - thelegalpaige.com
Education (37:45)
A well-designed workflow - driven by great systems - is a major part of what will enable sustainable success for a photography business. But many photographers get stuck in overwhelm as they consider what it will even take to set up great systems for their business - and never implement them! Join us for an important discussion with Melissa Rich as she shares key principles for minimizing the stress of implementing an effective workflow in a new photography business!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Melissa's Introduction (3:33)
Why do photographers tend to work 60-70 hours per week? (5:50)
What did Melissa's business look like pre-systems? (7:46)
Definition of systems (8:56)
5 strategies for implementing systems into your business (12:25)
-
Break your client lifecycle into phases
-
Use a visual cue
-
Work with what you already have to develop systems - start small
-
Use simple systems
-
Keep systems realistic for you and your workload
Links:
https://www.virtuallydonesystems.com
https://www.instagram.com/virtuallydonesystems
https://www.dubsado.com
https://www.clickup.com
Starting and building a photography business is a big challenge, and it's easy to lose a sense of balance between work and home life. Listen in to this consultation today as host Nathan Holritz helps photographer Meredith Detchantala with some principles that will help her juggle business and family life more effectively!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Meredith's Introduction (2:49)
What are Meredith's biggest challenges with balancing running a business while having a family too? (7:41)
Big ideas for how to balance running a photography business, working a full-time job, and managing family life (9:50)
- Start with a big picture view
a. determine the amount of income you want to generate
b. set time goals for the amount of time you want to spend to meet the income goal
- Determine a business model that fits the goals in your big picture view
a. identify the genre of photography you want to shoot
b. determine the target market
c. set pricing that will allow you to meet the goals set in your big picture view
- List the tasks required to run the business
a. divide into proactive and reactive
b. determine which tasks to outsource or delegate
Links:
https://www.photographersedit.com
https://www.calendly.com
Building a business is overwhelming enough without having to deal with mountains of email communication with potential clients and existing clients. But what if you could streamline email management so that you're only spending a fraction of the time in your inbox each week? Tune in to this episode with photographer Danielle Blewitt to learn how!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Danielle's Introduction (2:07)
What does Danielle wish she'd known when starting her business? (4:00)
What was the turning point when Danielle realized that she needed to streamline workflow? (5:30)
4 steps to setting up workflows for communication (8:55)
-
Map out your client workflow
-
Draft detailed emails for each touchpoint in your workflow
-
Implement the email workflow
-
Set up templates for texts and other forms of communication as well
Links:
https://www.danielleblewittphotography.com
https://www.instagram.com/danielleblewittphotography
https://getsproutstudio.com/
https://chrome.google.com/webstore/detail/free-auto-text-expander-f/dnppahfbgjfocdedfhmgclgpicenjolg?hl=en-US
There's no question that starting and running a photography business can be quite time-consuming. Fortunately, there are incredible resources that will enable new photography business owners to cut those work hours by as much as 30%! Listen in to this conversation with Colie James to learn more!
Show Notes:
Colie's Introduction (1:40)
Why do we end up working ALL the time as new photographers? (3:46)
What was the turning point for Colie to make change in order to get more time back? (4:52)
What are the major changes Colie made in order to run her business more efficiently? (5:50)
- Outsourcing editing
- Automating communication (using a CRM)
- Time blocking
- Intentionally scheduling time for email
- Creating a consistent client experience
Links:
https://www.coliejames.com
https://www.coliejamesphotography.com
https://www.instagram.com/coliejames
https://www.dubasdo.com
SEO for the sake of lead generation is such a loaded topic that it can be overwhelming to even begin to consider! Listen in to episode 22 with new photographer Liv Farnsworth as we chat with SEO specialist Feuza Reis of getfoundwithfuse.com about the first steps to setting up a photography business for SEO success!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Liv's Introduction (1:47)
Liv's struggle with SEO and Lead Generation (3:36)
Introduction of SEO expert Feuza Reis (5:20)
Explanation of what SEO actually is (5:54)
Analysis of Liv's website for SEO (7:45)
Tips for finding keywords customers are using when searching for photographers (14:37)
Best tool for scanning your website for SEO (30:00)
Links:
https://livpaigephotography.com
https://instagram.com/livpaigephoto
https://smallseotools.com
https://semrush.com
https://www.fuseclasses.com/1-hour-seo-coaching?coupon=NOOBIE25
Show Notes:
Jenna's Brand Position and Business Background (2:11)
What Jenna wishes she'd known about work-life balance when she began her business (3:07)
What was the turning point for Jenna to learn to create work-life balance? (4:56)
How can photographers create work-life balance for themselves? (7:24)
-
Determine what you want for yourself and your business
-
Set boundaries and control your schedule
-
Stop trying to copy what other photographers are doing in their businesses
Links:
https://www.jennaclicks.com
https://www.instagram.com/jennahendersonphoto
It's so easy to just follow what everyone else is doing. It's comfortable, predictable, and when already dealing with the uncertainty of starting a new business - one less point of stress. But what if there was a way to take a different path than most without the associated fear? Listen in to episode 20 with Dorie Howell for tips and strategies for trying something new - and being different!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes:
Dorie's Introduction (1:43)
What was the turning point when Dorie realized that it's ok to be different? (5:15)
Three tools Dorie uses when trying something new (8:10)
-
Surrender to the idea that fear is normal and lean into it
-
Preparation and practice are key to making something new "work"
-
Reflect on how things can be better the next time
How did Dorie learn to be ok with fear when trying something new? (13:03)
Dorie's strategy for reflection (15:48)
Links:
https://www.instagram.com/thedoriehowell
https://www.doriehowell.com
https://www.doriehowell.com/fear
"The beauty of being self-employed is making your own rules and creating a business that fits your life and brings you joy." (Kate Hejde, Noobie Podcast Episode 19)
In Episode 19 of The Noobie Podcast, Kate Hejde joins us to share why chasing what everyone else is doing does not work when trying to create YOUR business. Listen in to hear how Kate realized that by identifying values for herself and her business she was able to build a photography brand that worked for her.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Kate’s introduction (1:25)
What is one principle that Kate wishes she would have known when starting her photography business? (3:50)
How can we learn from others without copying them? (6:27)
How Kate determined what worked for her business and what didn't (10:42)
- Identified her values that were driving her business
- Experimented with new strategies and offerings for clients
Kate's recommendation to new photographers on how to identify values for yourself and your business (13:10)
How can a photographer determine what clients want vs. what the photographer "feels" is best? (16:30)
Links
www.noobiepodcast.com
www.noobieconference.com
www.instagram.com/noobiepodcast
www.bokehpodcast.com
www.instagram.com/bokehpodcast
www.dearkatestudios.com
www.dearkatebrandstrategy.com
www.instagram.com/dearkatebrandstrategy
https://www.tiktok.com/@dearkatebrandstrategy
www.dearkatebrandstrategy.com/soft-proofing-made-simple
Are you looking for new ways to connect with others in the industry? Have you considered networking as a way to grow and scale your business?
In Episode 18 of The Noobie Podcast, LaJoy Cox dives into the topic of networking and the power that it can offer photographers, whether you are new to the industry or have an established business. Tune in as we chat about the importance of cultivating connections and relationships, as well as specific ways that you can make changes in your business, through networking, that will lead to growth!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
LaJoy’s introduction (1:00)
LaJoy’s photography business background (2:08)
What is one principle that LaJoy wishes she would have known when starting her photography business? (3:24)
Does LaJoy categorize herself as an introvert? (3:56)
What was the turning point for LaJoy, where she realized the need to prioritize networking? (5:26)
How many years into business did this turning point happen? (5:55)
3 Ways to Make Change in Your Business with the Power of Networking
- Attend more events
- Referrals
- Social media presence
What would LaJoy recommend to a new photographer looking to network and attend more events? (8:09)
How would LaJoy recommend making sure that the connections made are intentional and genuine? (10:09)
How has LaJoy collaborated with other photographers or vendors? (12:39)
Links
www.noobiepodcast.com
www.noobieconference.com
www.instagram.com/noobiepodcast
www.bokehpodcast.com
www.instagram.com/bokehpodcast
Episode 516: Cracking the Code to Making More Money
www.lajoyphotography.com
www.instagram.com/lajoyphotographyllc
https://www.facebook.com/lajoyphotography
https://www.thefirstlookphotography.com/
Are you struggling to attract your target client? Do you feel like you’re screaming into the void, trying to book anyone and everyone that needs a photographer?
In Episode 17 of The Noobie Podcast, John Mansfield discusses his journey toward realizing that he is not his target client and that the clients he now serves in his business have different needs, desires, and pain points. Tune in as we chat about ways that you can shift your mindset by creating a mental picture of your target client, changing the portfolio that you’re sharing, changing the way you manage a session or wedding, and more!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
John’s introduction (1:07)
John’s photography business background (2:09)
What is one concept that John wishes he would have known when starting his photography business? (4:45)
What is a target client? (5:25)
What was the turning point where John realized he was not his target client? (6:48)
5 Ways to Shift Away from the Mindset that You are Your Target Client (10:16)
- Create a mental picture of your target client
- Change the style of conversation for the sake of your target client
- Change the portfolio that you’re sharing to speak to your target client
- Change the way that you’re managing expectations for your target client
- Change the way a manage a session or wedding
What does it look like to share an image that speaks to the needs, desires, or pain points of a target client? (14:09)
Links
www.noobiepodcast.com
www.allheartphoto.com
www.allheartphoto.com/education
www.instagram.com/allheartphoto
www.bokehpodcast.com
www.instagram.com/bokehpodcast
Episode 504: How to Bring Genuine Energy to Client Interactions
www.lightdarkco.com
The Missing Business Piece which is Brand Position with Nathan Holritz
Are you feeling isolated? Do you lack the support you need to grow your business, while also desiring to add value to the lives and businesses of those around you? Have you been struggling to create genuine connections and relationships with others in your community?
In Episode 15 of The Noobie Podcast, Ashley Freehan shares her journey toward creating and cultivating deep relationships with others in the photography industry. Tune in as we chat about ways that you can apply the value that building relationships can bring to your business, including being open to connection with other photographers, getting connected with local complimentary vendors, and more!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Ashley’s introduction (1:07)
Ashley’s photography business background (1:32)
What is one principle Ashley wishes she knew when starting her business? (3:19)
Has Ashley noticed a lack of in-person connection in her local marketplace? (5:02)
Does Ashley consider herself an introvert? (6:04)
What are Ashley’s thoughts on adapting our tendencies as needed? (8:24)
When did Ashley realize that she needed to leverage actively developing relationships? (9:40)
4 ways to apply the value of relationships to business (11:09)
- Be open to connection with other photographers
- Get connected with local complimentary vendors
- Go deeper with the connections
- Look for or create your own in-person connections
How does Ashley approach a vendor with the goal of adding value to the relationship? (15:08)
Links
www.noobiepodcast.com
Episode 508: The Key Steps from Part-Timer to CEO
Episode 556: Relationship Marketing: The Missing Pieces
www.thepurposegathering.com
www.thepurposegathering.com/photography
www.instagram.com/thepurposegathering
www.tiktok.com/@ashleyfreehan
Do you find that you’re hesitant to go into situations that feel uncomfortable, leading to slow growth in your business? Does facing fear and discomfort seem daunting?
In Episode 14 of The Noobie Podcast, Brittany Ford dives into ways that photographers can learn to be comfortable with being uncomfortable. Tune in as we chat about what it looks like to step into uncomfortable situations and environments and navigate them well. Whether it’s learning to go with the flow, charging what you’re worth, or investing in your business, there are so many avenues you can take that will offer opportunities for growth!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Brittany’s introduction (1:16)
Brittany’s photography business background (1:47)
What is one concept Brittany wishes she knew when starting her photography business? (3:17)
How does Brittany define an “uncomfortable situation”? (4:31)
6 Ways to Put Yourself in Uncomfortable Situations (6:26)
- Learn off camera flash
- Learn to go with the flow
- Learn to put yourself out there
- Learn how to charge what you’re worth
- Learn to invest in your business
- Learn to be assertive
What is one way to face off camera flash? (7:55)
How can you learn to go with the flow more effectively? (9:45)
How did Brittany learn to be comfortable with being more assertive? (16:06)
Links
www.noobiepodcast.com
www.brittanyfordphotography.com
www.instagram.com/brittanyfordphoto
Are you looking for ways to generate interest in your business, both from clients and other industry professionals? Are you unsure of how to convert that interest into bookings?
In Episode 13 of The Noobie Podcast, Chris Evans discusses how buzz (or brand awareness) can be created when starting, and ultimately growing, a photography business. Tune in as we chat about the importance of creating content that has a unique-to-you-angle, as well as being intentional about the value that you bring to the working relationships with other professionals.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Chris’ introduction (0:52)
Chris’ photography business background (1:16)
What is one concept that Chris wishes he would have known when starting his photography business? (2:47)
How does Chris define “buzz”? (3:34)
2 Ways to Create Buzz (Brand Awareness) For Your Business (4:43)
- Create content that has a unique angle
- Have an authentic desire to bring value to your relationship with other professionals
Was Chris shooting outside of contracted work to create specific content? (5:49)
How do you convert the buzz around brand awareness into bookings? (12:48)
Is there a way Chris makes the “ask” or do clients naturally book with him? (15:14)
Links
www.noobiepodcast.com
www.chrisjevans.com
www.instagram.com/chrisjevansphoto
Bokeh Podcast Episode 471: How To Take Advantage of Lulls in Business
Bokeh Podcast Episode 289: Strategic Relationships to Grow Your Wedding Business
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk
If you recently started your photography business, you may be considering the best way to share images with your clients. Do you send an email with attachments? A Dropbox link? An online gallery?
In Episode 12 of The Noobie Podcast, Morgan Taylor shares his journey through image sharing, from burned discs and thumb drives to Dropbox and online galleries. Image sharing has certainly come a long way in the last decade and there are many different ways to go about it! Tune in as we chat about how online galleries offer a way to visually reflect your brand with a wide range of tools built in to help you market yourself and your business!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Morgan’s introduction (0:48)
Morgan’s photography business background (1:21)
What is one principle Morgan wishes he knew when starting his photography business? (3:13)
What was the turning point when Morgan realized he needed a better solution? (4:24)
How has Pixieset made a difference in the image delivery process? (6:21)
- Visual reflection of your brand
- Tools built into the system that allow you to market your brand more effectively
- Redundancy
Links
www.noobiepodcast.com
www.themorgantaylor.com
www.instagram.com/themorgantaylor
https://pixieset.com/
https://www.passgallery.com/
When it comes to editing, it’s easy to feel out of your element when there are so many parts to consider. Is your style light and airy, dark and moody, bright and clean? Are you personally editing the images or are you outsourcing? What is a good edit?
In Episode 11 of The Noobie Podcast, Tom Russo offers practical advice on how to approach editing. While this topic runs deep and wide, there are foundational elements that can be applied in your business from the beginning! Tune in as we discuss the most important elements of a proper edit, from preset usage and practicing how you edit to getting critiques and researching photographers with styles that you love.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Tom’s introduction (1:01)
Tom’s photography business background (1:58)
What is one concept that Tom wishes he would have known when first starting his photography business? (3:09)
What are the most important elements of a proper edit? (4:33)
- Use presets
- Practice how you edit with your chosen presets
- Get critiques on your edits
- Research photographers that you like
Links
www.noobiepodcast.com
www.tomrussophotography.com
www.instagram.com/tomrussophotography
www.russoassociates.co
www.instagram.com/russo_associates
https://dvlop.com/
https://mastinlabs.com/
https://soulmatepresets.com/
https://www.gpresets.com/
www.photographersedit.com
Have you purchased your first camera and found yourself reliant on the automatic settings? Are you wanting to make the switch to manual, so that you’re fully in control of the images that you create?
In Episode 10 of The Noobie Podcast, Kellee Clarke shares the journey she made from her default use of the automatic camera settings to taking the steps to learn how to shoot manually. Tune in as we chat about how you can use the auto camera settings as a starting point, how educating yourself plays a huge role in your comfort levels, and how, at the end of the day, you just have to go for it!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Kellee’s introduction (0:55)
Kellee’s photography business background (1:36)
How long has Kellee been a photographer? (3:46)
What is the concept Kellee wishes she would have known when starting her photography business? (5:04)
3 Steps to Get Out of Auto Mode (7:33)
- Use automatic settings as a reference when beginning to learn manual settings
- Education
- Throw yourself in and start shooting
Does Kellee recommend adding white balance as a setting to consider manipulating when shooting manually? (10:53)
Are there specific resources Kellee would recommend to develop your knowledge base? (12:57)
Links
www.noobiepodcast.com
www.kelleemaree.com
www.instagram.com/kelleemareephotography
Do you struggle with knowing what steps to take when you’re just starting out, so that the work you are doing every day is aligning with your long term goals?
In Episode 9 of The Noobie Podcast, Scott Choucino helps us unpack what being an established photographer means and what that can look like at different stages of your photography career. Tune in as we discuss the importance of patience, showing up and doing the hard work, and finding opportunities to continue developing your skill sets.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Scott’s introduction (0:51)
Scott’s photography business background (1:55)
What is the one concept Scott wishes he would have known when starting his photography business? (3:58)
What does it mean to be an established photographer? (5:05)
How has realizing that it takes time to become established changed Scott’s approach to business? (6:52)
- Important to realize the need for patience
- Show up and do the work
- Using free time to continue developing your work
How did Scott actively practice patience? (10:15)
Is there a way Scott was able to confirm he was moving in the right direction? (12:54)
What does showing up and doing the work every day look like for Scott? (17:48)
Links
www.noobiepodcast.com
www.scottchoucino.com
www.instagram.com/scottchoucino
www.youtube.com/c/TinHouseStudioUK
Does running your business feel disjointed and chaotic, when you thought it would be more of a linear process? Do you have systems in place to keep you going for the long run?
In Episode 8 of The Noobie Podcast, Kim Kovacik shines a light on the idea that running a business, whether freelance artistry or a freelance business, is an endurance race - not a sprint. While the hope may be for an uphill climb to the top, the reality is that there will be rocky lows and amazing highs, but each experience is a part of the journey. Tune in as we chat about being your own cheerleader and inspiration, how to stay encouraged when you’re feeling down, and how setting boundaries can prepare you for the long haul.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Kim’s introduction (1:00)
Kim’s photography business background (1:37)
Does it get challenging for Kim to juggle a wide variety in her portfolio? (2:41)
What is one concept Kim wishes she would have known when she started her business? (3:57)
How many years has Kim been in business? (5:50)
When did Kim realize that her business is an endurance event, not a sprint? (6:21)
4 Ways to Apply the Concept of Business as an Endurance Race (8:00)
- Keep a running record of encouragement
- Organize my work around my life
- Learn when to stop or take a day off
- Keep strict business hours
How do we maintain a sense of energy over the long run? (14:10)
Links
www.noobiepodcast.com
www.kimkovacik.com
www.instagram.com/kimkovacik
Have you recently started a photography business and feel as if you’ve been thrown into the fire? Are you reacting to the stress and overwhelm as it happens, instead of recognizing when and where you tend to get overwhelmed and being proactive about managing it?
In Episode 7 of The Noobie Podcast, Kalla Ramberg opens up about her personal experience with overwhelm as her photography business quickly gained steam in the last couple of years. While there can be an external pressure to hustle and do whatever it takes to make your goals a reality, there is something to be said for stepping back and reassessing the situation and your needs. Tune in as we chat about finding a mentor, how to recognize areas that you may struggle in, and how you can outsource or delegate tasks before you reach overwhelm.
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Kalla’s introduction (1:11)
Kalla’s photography business background (1:59)
What is the big idea that Kalla wishes she understood when she started her photography business? (4:00)
4 Steps to Minimizing Overwhelm (6:38)
- Finding a mentor
- Identifying overwhelm before it consumes you
- Anticipating what systems you need to run your business
- Outsourcing before you are overwhelmed
Is there a way Kalla went about finding a mentor for herself? (7:50)
The major components of a business (18:20)
Links
www.noobiepodcast.com
www.kallarambergphotography.ca
www.instagram.com/kallarambergphotography
Have you struggled with self-worth when it comes to being true to yourself as a photography business owner? Are you consuming more than creating? Do you lack support and crave connection with fellow creatives?
In Episode 6 of The Noobie Podcast, Tracy Jones speaks on the topic of self-worth. As photographers and small business owners, what we do is personal – meaning that bits and pieces of who we are become tied into the art that we create and the services that we provide. Tune in as we chat about the concept of self-worth, knowing who you are and what you have to offer, and ways that you can implement the significance of self-worth into your business!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Tracy’s introduction (1:06)
Tracy’s photography business background (1:33)
What is Tracy’s reasoning behind the blue and white website theme? (2:33)
How did Tracy decide to juggle both scenic work and lifestyle photography? (3:27)
What is the one concept Tracy wishes she would have known when starting her business? (4:44)
How did the lack of understanding self-worth manifest itself negatively in Tracy’s life and business before reaching a turning point? (5:49)
What created the turning point in Tracy’s life? (7:03)
3 Ways to Implement the Significance of Self-Worth into Your Business (8:28)
- Get an advocate, someone to help guide you
- Get clear about your belief system
- Community
What was the biggest value in having a life coach for Tracy? (11:09)
The importance of getting out and connecting (18:00)
Links
www.noobiepodcast.com
www.lifewithtracy.com
www.instagram.com/tracyjonesphoto
Rest: Why You Get More Done When You Work Less by Alex Soojung-Kim Pang
Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered by Austin Kleon
Steal Like an Artist: 10 Things Nobody Told You About Being Creative by Austin Kleon
Keep Going: 10 Ways to Stay Creative in Good Times and Bad by Austin Kleon
Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz
If you’re just getting started in the photography industry, it can feel overwhelming to look out at the sea of talent that exists. Maybe you’ve spent time scrolling through social media accounts and websites, trying to figure out what you need to make your business thrive like other people have, or perhaps you’ve set the expectation to be an overnight success.
In Episode 5 of The Noobie Podcast, husband and wife team, Jenn & Ro, chat about the time it has taken to really understand that patience is at the heart of a successful photography business. While the overnight success stories surely draw a crowd, it’s those who have been patient with themselves, put in the work, ignored everyone else, and have created a personalized experience for their clients that really know what it means to build a business from the ground up. Tune in as we discuss comparison, targeting your ideal clients, and so much more!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Jenn & Ro’s introduction (1:00)
Jenn & Ro’s photography business background (1:37)
How many weddings do Jenn & Ro average in a season? (2:19)
What is the one big concept Jenn & Ro wish they knew when they started their photography business? (4:22)
What was the turning point where Jenn & Ro reached a patience mindset? (6:54)
3 Steps to Implement Patience in Your Business (9:38)
- Stop comparing yourself to others, do you
- Target your idea client and know that they will find you
- Recognize this isn’t an overnight change
Links
www.noobiepodcast.com
www.jrphotony.com
www.instagram.com/jrphotony
The topic of setting prices has been greatly talked about in the photography industry, but are you still struggling with knowing what pricing structure is best for you? Do you fear undercharging or overcharging your clients? Are you choosing figures based on the photographers in your community?
In Episode 4 of The Noobie Podcast, Taylor Fisher dives into the topic of price setting and all the fears and hesitations that come with determining what to charge clients. Tune in as we discuss how to approach the pricing conversation, knowing your niche market, and understanding that you are allowed to make mistakes as you grow!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Taylor’s introduction (0:50)
Taylor’s photography business background (1:31)
What is the significance of setting our own prices? (2:43)
How long did it take Taylor to feel comfortable setting prices that she wanted to set? (4:07)
5 Steps to Approach the Pricing Conversation (7:20)
- Trial and error
- Don’t price based on a formula
- Know your niche market
- Working for free is a choice, not a necessity
- YOU ARE ALLOWED TO MAKE MISTAKES
Is there significance to having a formula or process? (12:11)
Links
www.noobiepodcast.com
www.taylorjonesphotography.com
www.instagram.com/taylorjonesphotography
www.taylorjones.co
Do you feel overwhelmed when you realize how many images you’ve taken during a session? Have you felt the need to deliver nearly every photograph that you’ve shot, even if certain images aren’t the best?
In Episode 3 of The Noobie Podcast, Ellen Cramblet shares her journey toward realizing that “clarity is kindness,” and that quality is more important than quantity when it comes to deliverables. Tune in as we discuss shooting with intention, how the images that we deliver are a reflection of our brand, and understanding that confidence is built with time!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
“Clarity is kindness”
Show Notes
Ellen’s introduction (1:10)
Ellen’s photography business background (2:03)
Ellen’s brand position (4:00)
What is the one big idea Ellen wishes she knew when she started her business? (5:46)
How long did it take Ellen to realize quality was better than quantity? (8:55)
Terminology for context (11:00)
What are the next steps to make toward cutting back on quantity and focusing on quality? (12:28)
- Shoot with intention
- Be mindful that what you deliver is a reflection of your brand
- Confidence and shooting with purpose takes time
Links
www.noobiepodcast.com
www.setapartphoto.com
www.instagram.com/setapart.photostudio
The Slight Edge by Jeff Olson
If you’ve just started your photography business, the topic of money may be swirling around in your mind. What do I do when I receive a payment? How do taxes work? How do I plan for the future?
In Episode 2 of The Noobie Podcast, we’re joined by guest Bobbi Brinkman. With over 40 years of experience in the photography industry, Bobbi is a wealth of knowledge – sharing both the wonderful things that she has accomplished as well as the things she wishes she would have known when it comes to finances. Tune in as we discuss what smart financial planning is and who the most important people are when it comes to creating connections!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Bobbi’s introduction (0:49)
What the big idea that Bobbi wishes she would have known when she started (2:29)
Who are the most important people to connect with? (6:28)
The distinction between profit and revenue (8:40)
Recommendations (13:17)
Links
www.noobiepodcast.com
www.bobbibrinkman.com
www.bobbibrinkmanphotography.com
www.instagram.com/bobbibrinkmanphotography
Have you picked up a camera and started shooting here and there for fun? Now that people are taking notice, have you decided to start a business, but are unsure of how it all will work or if you’d even be good at it? Has the doubt and fear started settling in?
In Episode 1 of The Noobie Podcast, Helene Boudreau walks through three ways to “outwork doubt,” so that you can build the confidence to achieve what you set out to accomplish. It may not be perfect in the beginning, but taking messy action is the first step. Tune in as we chat about what this looks like and how you can implement this advice into your own business!
The Noobie Podcast is brought to you by Cheezoo: Photography is for everyone! You can subscribe to the Noobie podcast on the Apple Podcast app, follow on Spotify, join the YouTube subscriber list, or listen on your favorite podcast app!
Show Notes
Helene’s introduction (1:10)
Helene’s photography background (2:16)
What is the big idea that Helene wishes she would have known when she started? (6:37)
When did Helene put the practice of “outworking doubt” into her business? (9:14)
3 Ways to Implement How to Outwork Doubt in Your Business (11:15)
- Research 70%, jump in with 30%
- Shoot as much as you can, as quickly as you can
- Getting reviews and client experience
How did Helene go about getting as many sessions as possible in the shortest amount of time? (13:15)
Was Helene charging for her mini sessions? (13:55)
How did Helene go about getting client reviews? (15:24)
Links
www.noobiepodcast.com
www.helenephotography.ca
www.instagram.com/helene.b.photography