Epic Entrepreneurs: Recent Episodes

Bill Gilliland

Welcome to Epic Entrepreneurs! What does it take to build a real and thriving business in today’s world? As entrepreneurs and business owners, we went into business to have more freedom of time and money. Yet, the path of growing a business isn’t always filled with sunshine and rainbows. In this chart-topping show, host Bill Gilliland; author of the best-selling book “The Coach Approach” leverages his decades of experience coaching proven entrepreneurs to make more money, grow the right teams, and find the freedom of EPIC Entrepreneurship.

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You can feel it when someone didn’t start a business to “be their own boss”, they started because real life demanded it. That’s what makes this conversation with Jesse Kellogg from Grinning Possum Wood Originals so honest. We talk about the moment his promised construction hours vanished, how he began building anything he could out of a shed, and how he landed an enormous early project, a 56 foot porch, before he’d ever built a porch at all.

From there, we dig into what actually grows a contracting and remodeling business: referral marketing, trust, and reputation. Jesse explains why he works almost entirely off referrals, how that changes the client relationship, and why doing the job right matters even when the work is hidden behind walls. We also get real about the parts of entrepreneurship people romanticise, especially “freedom”. Jesse breaks down the self-discipline and responsibility that come with owning the calendar and carrying the risk.

If you care about time management, you’ll love his weekly system: using Mondays for ordering materials, reorganising the work van, and batching consultations so Tuesday through Friday stay focused. Finally, Jesse shares his next growth play, One Call Crew, a model built around pairing clients with licensed, insured trade pros while he oversees standards and relationships. Subscribe for more entrepreneur interviews, share this with a business owner who needs it, and leave a review. What part of running a small business feels like the biggest myth to you?

CONTACT INFO:
gpswoodoriginal@gmail.com
Www.gpswoodoriginals.com

Instagram:
Gps_wood_originals_LLC

Facebook:
@Gpswoodoriginals

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Most cleaning companies say they’re “detailed” and “reliable,” but Sydney Le Pen from Red Wolf Cleaning Services takes a sharper stance: the real product is consistency. Cliff McCray and Sydney unpack what it takes to deliver luxury-level cleaning for residential and commercial clients while still running a sustainable service business in North Carolina. If you’ve ever felt like your reputation depends on who shows up that day, this conversation will hit home.

We talk through the hidden cost of entrepreneurship, especially the myth that the owner is swimming in free time. Between late-night call-outs, hiring issues, and the endless small fires, freedom can feel further away the more the business grows. Sydney shares how Red Wolf protects quality with practical quality control systems: SOPs, room checklists, regular audits, and even sending after-photos to clients. The goal is simple: remove uncertainty for the customer and make great work repeatable for the team.

The episode also gets real about resilience. Sydney explains how Helene disrupted operations, how they communicated limitations like water and power issues, and how recurring revenue kept the business steady. We dig into burnout, what it looks like in a physically demanding industry, and why leadership means catching fatigue before quality slips and reviews suffer. Sydney also shares how an autoimmune condition is forcing a shift from owner-operator to manager, including building digital training so cleaners can find answers fast and stay confident in the field.

You’ll walk away with lessons on scaling a cleaning business, hiring and retention, customer service basics that most competitors ignore, and a mindset that keeps you moving even when you want to quit. Subscribe, share this with a service business owner who needs it, and leave a review with the biggest standard you want to build next.

redwolfservice.nc@gmail.comwww.redwolfservicesnc.com
https://www.facebook.com/RedWolfServices

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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You can feel it when a company is built on pride and you can also feel it when it’s built on pressure. We talk with Christian Adams, owner of Carolina Temperature Control, about what growth really looks like inside a modern trades business serving Northeast South Carolina with HVAC, plumbing, electrical, and indoor air quality. He shares how the company jumped from about 10 employees to roughly 50 to 60, and why the popular fantasy of “having no boss” turns into a much more demanding reality: you answer to customers, you answer to your team, and you answer to payroll every single week.

We get practical about scaling a home services company without losing quality. Christian explains why processes matter more than hustle once you start growing fast, how roles evolve from everyone doing everything to clear accountability, and why letting go of control is a leadership skill you have to earn. We also unpack what actually moves the needle: employee performance powered by culture, trust, and the kind of workplace that makes good people bring their friends. If you care about customer service, five-star Google reviews, and building a durable local brand, this conversation delivers real-world lessons.

Then we look forward: how AI automation may change phone answering, dispatch, and smarter HVAC systems, while field technicians stay essential. Christian also lays out expansion goals and the mindset he leans on when business gets heavy. If you’re building a service business, running a small business, or trying to scale a trades company, you’ll leave with a clearer playbook for people, process, and staying steady through the hard months. Subscribe, share this with an entrepreneur friend, and leave a review if it helps. What’s the biggest myth you had to unlearn as an owner?

CONTACT INFO:
christiana@orangetrucks.com https://www.orangetrucks.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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The fantasy of entrepreneurship is freedom on day one. The reality can look like 12 to 14 hour days, a phone that never stops, and a business that follows you home. We sit down with Rejoice Tracy of Crazy Irish Tree Service to talk honestly about what it took to build a local service company from scratch, what it costs in energy, and what it takes to get your time back without letting customers down.

Rejoice shares how she and her husband grew a family-run tree service in East Tennessee starting in 2015, with her running the office side and him leading the crew in the field. We get into the less-glamorous parts of small business growth: miscommunications that can wreck trust, the importance of the owner being on site for quality control, and why safety is the non-negotiable standard when equipment and property risks are real. She also breaks down what actually drives revenue in their world: referrals, repeat customers, and visible proof of good work.

The conversation turns practical with hiring and scaling. Rejoice explains why hiring can be brutal in the trades, how probation periods and honesty tests protect the team, and why training teachable people often beats chasing perfect experience. We also talk burnout, rest, and designing boundaries like shutting off calls after five and protecting weekends, plus a clear piece of advice for any owner feeling stuck or overwhelmed: reach out to your industry community, find a mentor, and stop trying to solve everything alone.

If you’re building a home service business, a trade business, or any local company where reputation matters, you’ll leave with concrete ideas you can use right away. Subscribe to Epic Entrepreneurs, share this with a business owner who needs a reset, and leave a review with the boundary you’re going to set next.

CONTACT INFO:
crazyirishtreeservice@yahoo.comhttps://www.facebook.com/eyerishtreeservice/https://crazyirishtreeservice.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A lot of pest control sounds the same until you meet someone who spent 10 years doing mosquito research in a lab. We’re joined by Michael Ballmer, founder of Buzzkill Pest Solutions, to talk about what happens when scientific training collides with the realities of building a local service business from scratch.

Michael breaks down why the pest control industry can feel confusing to homeowners right now, especially with private equity and national brands buying local companies and keeping the names. We dig into how that “fake competition” affects training, service quality, and chemical use, and what customers should look for when choosing a technician. He also explains integrated pest management (IPM), why it often means using less chemical, and why “the label is the law” when it comes to safe, legal pesticide application.

On the entrepreneurship side, we get candid about the biggest lie of “working for yourself”, the slow grind of building without big ad budgets, and the stress of trying to secure business funding for equipment. Michael shares lessons learned the hard way about buying cheap tools, why he’s moving toward battery-powered gear, and how free inspections and doing small extra fixes can drive conversions through trust instead of hype. We also touch on AI bug identification, why it’s frequently wrong in the real world, and how bad advice can make infestations harder and more expensive to solve.

If you like honest small business stories with practical takeaways and a few truly wild moments, hit play. Subscribe, share this with a local business owner, and leave a review telling us what part you want to hear more about next.

CONTACT INFO:

michael@buzzkillps.comhttps://www.buzzkillps.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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“Freedom” is the word everyone sells you when you start a business, but Jesse Bergstrom says the truth is heavier and better: freedom is tied to responsibility and self-discipline. Jesse runs Just Chillin, a Virginia heating and cooling company serving real homeowners with real problems, and he walks us through what it feels like to make the leap from side work to going all-in. If you’ve ever wondered whether your business will fly or blow up, you’ll recognize the fear and the focus it takes to commit.

We dig into the unglamorous stress points that trip up small business owners, especially in the trades: HVAC licensing, certifications, accounting, business structure, and figuring out the “next right step” when the information feels scattered. Jesse also talks about the growing blue collar talent gap, why HVAC is becoming more of a necessity than a luxury, and how community and relationships can fill the knowledge gaps faster than Googling ever will.

Then we get practical about scaling a service business: fair pricing in a high-demand market, building trust, and paying a livable wage to drive morale and performance. Jesse shares what he looks for when hiring technicians (curiosity and drive over a perfect resume), plus quick-fire insights on success, failure, burnout, competition, and quality. If you’re feeling stuck, his advice is simple and hard to do: take a breath, reconnect with your why, and delegate what you’re not great at so you can keep moving.

If you enjoy honest small business conversations, listen now, share this with a founder who needs it, and subscribe plus leave a review so more entrepreneurs can find the show.

CONTACT INFO:
justchillinhvac523@gmail.comhttps://www.justchillinva.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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One slow week nearly forced Stosh Fernandez to drive Uber just to keep payroll covered and then the next wave hit with nonstop ice-storm calls for days. That swing from uncertainty to overwhelm is the hidden reality behind “being your own boss,” and it’s why this conversation with Voda Cleaning and Restoration of Greenville is so relatable for anyone in entrepreneurship or small business growth.

We talk through what Voda actually does, from residential and commercial cleaning like carpet, air duct, upholstery, and odor removal to emergency jobs involving water damage, fire cleanup, and mold. Stosh breaks down the operational pressure most people never see: fuel costs, recurring expenses, staffing needs, and the responsibility of taking care of employees even when the calendar looks scary.

You’ll also hear the mindset shifts that helped him move forward, including why he believes 95% of business ownership is hard, how “don’t stop” becomes a practical strategy, and what he learned from early mistakes like not listening closely enough to customer complaints. We dig into hiring, standards, and culture too, including his non-negotiables around honesty and attitude and his approach to “hire slow, fire fast” while still treating people like humans.

If you’re building a franchise, running a service business in Greenville or Western North Carolina, or trying to scale without burning out, you’ll walk away with grounded lessons you can use this week. Subscribe, share this with a business owner who needs it, and leave a review with your biggest takeaway.

CONTACT INFO

stosh.fernandez@myvoda.com

https://myvoda.com/greenville-sc/

https://www.facebook.com/vodagreenville?mibextid=wwXIfr&mibextid=wwXIfr

https://www.instagram.com/vodagreenville?igsh=MXQ1eXk5dXlqZGlpNQ%3D%3D&utm_source=qr

Voda Cleaning & Restoration: Overview | LinkedIn

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A single YouTube Shorts clip of a driveway getting cleaned sent Ruben Ramirez down a rabbit hole that changed his life and built a real, profitable pressure washing business. He went from 16 years in dental assisting to launching Triad Pressure Washing, funding his leap by selling personal gear, investing in training, and betting on a service business that rewards consistency and craftsmanship.

We get honest about what small business ownership actually looks like when you do everything A to Z. Ruben breaks down the marketing lessons he learned the hard way, how he thinks about where to spend (and not spend) limited marketing dollars, and why being firm on pricing is not being rude, it is protecting your time, margins, and standards. He also tackles the most persistent entrepreneurship myth: that owning a business means total freedom. The reality is quotes, texts, estimates, scheduling, and follow-ups can turn a “workday” into a constant rhythm, especially for solo operators.

Then we zoom out to growth and leadership. Ruben shares what’s driving his next phase: networking, potential hiring, and a five-year vision that includes adding trucks and expanding coverage. If you’re building a local service business, you’ll love his focus on integrity, customer service, and the mindset shift toward discipline over motivation. Press play for a practical reset on execution, consistency, and doing the work even when you feel overwhelmed, then subscribe, share this with a business owner friend, and leave a review with your biggest takeaway.

CONTACT INFO:
triadpwllc@gmail.comwww.triadpw.comhttps://www.facebook.com/share/14YwvXNENQn/?mibextid=wwXIfrhttps://www.facebook.com/share/1DjbBiFcJD/?mibextid=wwXIfrhttps://www.instagram.com/triad_pressure_washing?igsh=MWM0a2l4bjdjOHQ2Zg%3D%3D&utm_source=qrhttps://www.tiktok.com/@triadpressurewashing?_r=1&_t=ZT-94xFriJpstB

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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You can learn more about business from a neighbor fixing a dock than from a thousand growth hacks. Cliff McCray sits down with Frank Campagna, founder of Campagna Woodworks LLC, to unpack how a retired military aviator accidentally built a thriving neighborhood handyman and woodworking business by doing the basics better than most people do the “advanced” stuff.

We talk about the real gap in home services: jobs that are too big for DIY but too small for large contractors, especially in growing subdivisions with aging homes. Frank explains why “set your own schedule” is both the best part of ownership and the fastest path to complacency, and he shares the moment he stopped job hunting and committed to doing this work the right way with an LLC, insurance, and clear standards.

You’ll hear how word of mouth becomes a growth engine when you pair it with professionalism: fast callbacks, showing up when you say you will, honest boundaries on what you will and won’t do, and clean itemised estimates that customers can sign digitally. We also dig into the toughest part of service work: pricing fairly when hidden problems add hours, especially when the customer is a friend. Finally, Frank shares how he uses AI tools like ChatGPT for research and pricing guidance while staying clear-eyed that AI can’t replace hands-on craft, only support it.

If you run a small service business or you’re thinking about starting one, subscribe for more conversations like this, share the episode with a builder or business owner you know, and leave a review so more people can find the show. What’s one “boring” habit you think matters most: speed, clarity, or consistency?

CONTACT INFO:
Frankcampagna64@gmail.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A hurricane hit 10 months after Rob Franks bought his company and suddenly “learning on the job” wasn’t an option. Rob joined us to share what it’s really like to run a 24-7 disaster restoration business in Asheville, from water damage restoration and mold remediation to post-storm reconstruction, and what Hurricane Helene taught him about scaling fast without losing quality.

We start with Rob’s jump from corporate America, startups, and private equity into local home services ownership, then dig into the unglamorous parts of growth: hiring people you can trust, building delegation muscle, and putting systems in place so the business doesn’t depend on one person. Rob explains why he would evaluate a business acquisition differently today, putting far more weight on reputation, referral networks, Google reviews, domain authority, and local SEO, because customers in an emergency choose whoever looks credible on their phone in minutes.

We also unpack a common misconception that frustrates a lot of contractors: “You must be making a fortune.” Rob walks through the real overhead behind professional mold removal and water mitigation, including workers’ compensation, liability insurance, safety gear, vehicles, and the tools that keep teams safe and jobs documented. We close with practical advice for entrepreneurs having a rough year, plus what’s next for Secure Restoration as they expand offices and hire for long-term rebuild work across Western North Carolina and into South Carolina.

If you get value from this conversation, subscribe, share it with a business owner who needs it, and leave a review so more people can find the show.

CONTACT INFO:
https://securerestoration.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A roofing quote can feel like a black box: one big number, a handshake, and a lot of faith. We wanted to pull that curtain back, so I brought on Will Wellbourne from Roof Revival to explain a model that challenges how most roofing contractors sell, price, and recommend work. His promise is bold: shockingly transparent pricing, plus a mindset that starts with repair first, explores renewal when it makes sense, and saves full roof replacement for when it’s truly necessary.

We also get real about why this approach is showing up right now. Insurance deductibles are rising, more roofs are covered on an actual cash value basis, and homeowners are treating their houses like long term assets. Will walks through how those forces break the “replacement only” script and why itemised pricing matters. He explains how Roof Revival shows materials down to the penny, labor at the installer’s price, and then adds a flat fee that doesn’t change based on shingle choice or add ons, so you can see where every dollar goes.

The conversation goes beyond roofing into the everyday reality of entrepreneurship: the hard lesson that customers care most about what benefits them, the myth that owning a business automatically means easy money, and the systems that let an owner step away without the company stalling. Will shares how they hire for character and integrity, how they stay engaged with their team during stressful seasons, and the “find the gap” advice that guides their next phase of growth across the Upstate of South Carolina and into nearby markets.

If you found value here, subscribe so you don’t miss the next conversation, share this with a business owner who needs a clearer playbook, and leave a review telling us the biggest takeaway you’re putting into action.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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If you think “we’re too small to be a target,” you are exactly who attackers count on. We’re joined by Sheldon D. Mellon of Paladin Business Consulting, an IT consulting and cybersecurity firm serving companies across the Carolinas, to unpack what really happens behind the scenes when compromise attempts hit and why cybersecurity has to live inside your business plan from day one. Sheldon breaks down the practical goals: protect the business, prepare for disaster recovery, and make sure you can get your data back when the worst happens.

We also go beyond tech and talk about the parts of entrepreneurship people do not put on Instagram. Sheldon shares what it feels like to watch the bank account, manage cash flow, and carry responsibility for employees who have families and bills. We dig into work life balance, why late nights become the only quiet time, and how to recognise burnout before it takes you out. If you are building a startup or scaling an established company, you will hear clear lessons on discipline, leadership, and when growth becomes real.

On the sales side, Sheldon explains what moves the needle in cybersecurity consulting today: customer education. Most owners have heard the word “cybersecurity,” but they do not know the true cost of downtime, outages, and lost trust. He shares why face-to-face meetings still win, how to uncover a company’s pain points, and why long-term relationships and recurring revenue are everything in managed services.

If you found this helpful, subscribe, share the episode with a business owner who needs it, and leave us a review so more entrepreneurs can find the show. What is the one security risk you want to understand better this year?

CONTACT INFO:
sheldon@paladinbc.nethttps://www.paladinbc.net/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Discoverability is the make-or-break problem for self-published authors, and it’s rarely about writing talent. We talk with Ivana Sumbundu, founder of the Vana Verse, about what indie authors actually need to grow: visibility, consistent engagement, and a support system that treats publishing like the business it becomes the moment you hit “release.”

Ivana shares how a lifelong love of reading pulled her back in through thrillers and romantasy, then led her into the Bookstagram community where she started meeting indie authors who do everything themselves. That direct connection sparked a bigger mission: become the bridge between readers and writers who would never find each other otherwise. We dig into her “Verse and Voices” events, a four-part format that expands the usual quick signing-table chat into a live interview, audience Q&A, a sample reading, and a meet-and-greet designed to be free, spoiler-free, and welcoming for new readers.

We also get practical about author marketing and entrepreneur growth: why consistency beats bursts of effort, how face-to-face outreach changes outcomes at book events, and how to stay organised when you’re juggling launches, bookstores, and social media as a one-woman show. Vana closes with grounded advice for anyone feeling overwhelmed by invisibility: define your brand, set SMART goals, take the smallest reachable step, and keep going.

If this conversation helps, subscribe, share it with an indie author or reader friend, and leave a review so more people can find it.

CONTACT INFO:
info@thevanaverse.com Website: https://www.thevanaverse.com/

SOCIALS
Instagram: https://www.instagram.com/vana_verse Facebook: https://www.facebook.com/profile.php?id=61579047062974 Tiktok: https://www.tiktok.com/@the.vana.verse

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A commercial cleaning company is easy to underestimate until you’re the one responsible for spotless floors, secure access, after-hours crews, and a client who expects perfection every single day. We sit down with James Moore, managing partner and CEO of AMPS Facility Solutions, to unpack what janitorial services and facility solutions really require, and why “just cleaning” is never just cleaning. From day porter service to routine cleaning and floor care, James explains how AMPS helps facility managers stay focused on operations while his team protects the work environment and the client’s brand.

James also shares the personal story behind the business: a retired military veteran with decades in corporate operations who chose a family legacy over a return to a high-paying role. We talk about what people get wrong about entrepreneurship, why subcontracting (subprime) contracts can drive revenue while limiting control, and what it takes to build infrastructure for prime contracts and government contracts. If you care about scalable growth, systems, and reducing risk through diversification, you’ll hear the behind-the-scenes thinking that makes a service business sustainable.

We also go deep on leadership standards: why personalised customer service still matters in an AI-heavy world, why respect is non-negotiable, and how poor communication can wreck relationships faster than almost anything. James brings practical insight on hiring, accountability, and making tough calls when someone doesn’t show up or doesn’t tell the truth. If you’re having a rough stretch as a small business owner, his advice to return to your “why” is a simple reset you can use immediately.

Subscribe for more founder conversations, share this with a business owner who needs momentum, and leave a review if the episode helps you rethink how you lead and scale.

CONTACT INFO:
jamesmoore@ampsfacilitysolutions.comhttp://ampsfacilitysolutions.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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The “set your own hours” dream sounds great until you’re the one solving call-outs at 7am, worrying about payroll, and protecting your reputation one home at a time. We sit down with Kim Brown, owner of Mary Maids of Augusta, to get brutally honest about what franchise ownership and service business leadership really look like behind the scenes and why she still wouldn’t trade it.

Kim shares the moment she knew the business could truly scale, the systems she relies on (like overstaffing and overscheduling), and the mindset shift that helped her stop taking every service failure personally. We also talk through two high-pressure chapters for any residential cleaning company: navigating COVID with safe disinfecting practices and expanding to a second location an hour and a half away. Along the way, Kim breaks down what “five-star service” actually means when your frontline team is the product and the salesforce.

We dig into hiring and culture, including why keeping the wrong people costs more than training new ones, how to coach instead of boss, and when you need to terminate for dishonesty, theft, drugs, or drama. Kim also looks ahead at AI in home services: robots may not clean houses, but automation will change marketing, lead handling, and how cleaning businesses compete online and in the community. If you’re feeling stuck, her advice is simple and hard-earned: take small bites, keep testing, and build a real support network through your franchise community or local groups like BNI.

If you got value from this conversation, subscribe, share it with a business owner who needs a boost, and leave a review so more entrepreneurs can find the show.

CONTACT INFO:
kim.brown@merrymaids.prowww.merrymaids.com/augustahttps://facebook.com/merrymaidsofaugusta

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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The hardest part of running a small business is not the work you do with your hands. It’s the work that follows you home. Jonathan Lewis, founder of Legacy Quality Craftsmanship in Greenville, Tennessee, joins me to tell the truth about what entrepreneurship actually costs and why he still chooses it anyway.

We get into the freedom myth and the mental load of ownership, then go behind the scenes on how a young remodeling and renovation company finds its footing. Jonathan shares the pivot from furniture restoration to larger home remodels, how realtor relationships can stabilize your leads and also raise the pressure, and what it feels like to learn estimating the expensive way. If you have ever undercharged because “I would never pay that,” this conversation will hit home. We talk job costing basics, pricing confidence, and the moment profitability starts to show up when you understand what a business truly costs to run.

A big thread throughout is culture. Jonathan explains how he leads without micromanaging, why he is willing to let team members learn even when it takes longer, and the standards he sets for trust on a jobsite. He also lays out what creates word-of-mouth marketing in contracting: consistent client care, a team that shows up with the right attitude, and a willingness to slow down to do excellent work. We close with practical advice for any owner feeling stuck in a rough year, plus what’s next for Legacy Quality Craftsmanship, including mold remediation certification and more design support.

Subscribe for more candid founder conversations, share this with a business owner who needs it, and leave a review with your biggest takeaway.

CONTACT INFO:
Legacyqualitycraftsmanship@gmail.com

https://legacyqualitycraft.wixsite.com/legacycraft

https://www.facebook.com/share/18ajc6jJao/?mibextid=wwXIfr

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Your home is probably the biggest purchase you’ll ever make, so why do so many buyers settle for an inspection they don’t fully understand? We sit down with Philip Listel from Eight Point Home Inspections to get blunt about what “thorough” really means, how a great home inspection report should read, and why the goal isn’t to scare you, it’s to help you make a clear decision with confidence.

Philip is a retired Navy veteran turned home inspector, and he breaks down the mental shift from military structure to small business reality: setting up an LLC, sorting tax basics, finding the right CPA and bookkeeper, and pushing through the first-year uncertainty when referrals and leads feel unpredictable. We also talk about what freedom looks like for an entrepreneur, including the schedule flexibility that makes family commitments possible without sacrificing professional standards.

We go deep on buyer education and communication. Philip shares the framework he uses to make reports more useful: observation, implication, and recommendation. That structure helps first-time home buyers, experienced buyers, and even investors quickly understand what’s urgent, what can wait, and what to do next. We also touch the real estate side of the industry: building healthy relationships with realtors while reminding buyers they can choose their own home inspector and do their own research, including resources like InterNACHI.

We close with a realistic take on AI in home inspection, where technology can help inspectors learn new systems faster without replacing hands-on judgment in the field. If you like honest talk about trust, referrals, and building a service business that puts customers first, subscribe, share this with a friend buying a home, and leave a quick review so more people can find us.

CONTACT INFORMATION:

Website: https://8pointhomeinspectionllc.com/ Social Media: https://www.facebook.com/8PointHomeInspections/https://www.nachi.org/certified-inspectors/phillip-nistal-202352https://app.spectora.com/home-inspectors/my-inspection-company-f02f5c21ad/sample_reportshttps://www.yelp.com/biz/8-point-home-inspections-chesapeake

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Bill

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The fastest way to ruin a service business is to chase growth while cutting corners, and Ben Lyle and Carrie Sampson refuse to play that game. As the owners of Roof Guys of East Tennessee, they share what it actually feels like to run a roofing company day to day: the long hours, the “always on” phone, the stress of slow seasons, and the discipline it takes to keep showing up when jobs fall through and the calendar suddenly looks empty.

We talk through the real mechanics behind their reputation: one of the owners physically touches every job site, they obsess over communication with homeowners, and they treat safety as non-negotiable. They also explain why doing things “the right way” can cost more upfront but saves money long term through less rework, fewer surprises, and stronger trust. If you care about customer experience, contractor accountability, or building a durable local brand, you will recognize a lot of hard-earned wisdom here.

Their most controversial choice might be their sales process. They do not hard close, and they often do not deliver a formal quote on the spot. Instead, they educate homeowners on roof replacement versus roof rejuvenation options and send a detailed proposal later, even if it means waiting weeks or months for the decision. That patience, they argue, is exactly what wins the right customers and supports sustainable growth as they plan expansion toward Western North Carolina.

If you enjoy candid conversations about entrepreneurship, small business systems, and scaling a service business without losing integrity, subscribe, share this with a business owner who needs it, and leave a review with your biggest takeaway.

Contact Info:
bear.lyle@gmail.comhttps://www.facebook.com/profile.php?id=61574881502994https://www.roofguys-tn.com/

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Bill

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If you’ve ever wondered why “working hard” still isn’t paying off, this conversation gives you the missing piece: nobody pays you to show up. We’re joined by Robbie Gardner of Atlantic Bay Mortgage Group, a mortgage loan officer serving North Carolina and Virginia, to unpack what it really takes to build a durable referral-based business in a market defined by shifting interest rates and constant noise online.

Robbie walks us through the jump from a secure bank role to a commission-driven mortgage career, including the moment COVID-era refinancing dried up and the job turned into daily lead generation. We talk about earning trust with home buyers who are making one of the biggest financial decisions of their lives, partnering with real estate agents, and why communication can matter more than chasing the lowest advertised rate. He also shares how he reverse engineers the numbers, focuses on behaviours over outcomes and uses coaching to stay consistent when motivation dips.

We dig into the real day-to-day of pre-approval conversations, credit and income realities, “not today” guidance that turns into future yeses, and how technology and AI can support the process without replacing the human touch. If you’re a small business owner trying to scale without burning out, this one is packed with practical mindset shifts and repeatable habits. Subscribe, share it with a friend building something, and leave a review. What’s one daily behaviour you know would move your business forward if you did it consistently?

Contact Information:

robertgardner@atlanticbay.com https://www.facebook.com/robbiegardnermortgage/
https://www.atlanticbay.com/robbiegardner/

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Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Silence kills trust faster than bad pricing, and Nathan Roach has seen it from both sides. We’re joined by Nathan, co-owner of Floor Coverings International in Chattanooga, to unpack what it really takes to build a dependable local service business when you’re no longer protected by a corporate safety net. From day one, their goal is simple to say and hard to execute: do what you say you’ll do, call people back, and fix problems the right way when installs don’t go perfectly.

Nathan walks us through their mobile showroom model, where flooring samples come to the customer’s home for an in-home consultation that actually fits the space and the light. We also get honest about the messy startup phase: testing marketing channels, learning which lead sources create quality jobs, and tightening Google and zip-code targeting after wasting money early. If you care about small business profitability, customer acquisition, and creating a seamless flooring installation experience, you’ll hear the real trade-offs behind the numbers.

We go deeper into leadership and mindset too: checking your ego, staying disciplined with planning and weekly meetings, and building a team you can trust without micromanaging. Nathan shares how referral networking with realtors and local partners starts compounding over time, why he now shuts work down after 7 pm to protect family life, and what’s next for the company, including epoxy garage floors and concrete finishings.

If you got something from this conversation, subscribe for more founder stories, share it with a business owner who needs a reset, and leave a quick review telling us what principle you’re focusing on this week.

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Bill

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Most people think entrepreneurship starts with a big idea. Armando Garcia’s story starts with something more grounded: taking damaged surfaces and making them look new again, then deciding to bet on himself and buy the Miracle Method franchise. We sit down and talk through that shift from technician to owner, what changed in his mindset, and why the support and training of a nationwide franchise can be the bridge between being great at the craft and being solid at running the business.

We also get honest about the parts nobody glamorizes. Armando breaks down the “you own a business so you must be rich” myth, the reality that it takes money to make money, and the business skills he wishes every new owner learned sooner, especially bookkeeping, accounting basics, and financial management. From there we go into the day-to-day pressure of leadership: how to plan a vacation when you’re still essential to operations, how to mentally shut down at night, and how faith and family help him keep stress in check without losing momentum.

If you care about building a team that customers trust, this conversation delivers. Armando explains why work ethic beats a polished resume, what professionalism looks like in a customer-facing trade, and how he keeps a positive, motivated culture by treating mistakes as fixable and treating the team like family. We also look at what’s next for Miracle Method Charlotte, including bath safety upgrades for elderly and handicap customers, cabinet refacing, and the sustainability benefit of restoring instead of replacing and sending materials to landfills.

Subscribe for more real small business growth stories, share this with an owner who needs a push, and leave a review with your biggest takeaway. What’s one myth about business ownership you want to see retired for good?

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Bill

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Some businesses win by going bigger. Punchlist Pros wins by going smaller and doing it with care. We sit down with Cameron Fagula to talk about building a family-owned handyman service in Asheville that focuses on the in-between home repair projects most contractors don’t want, like deck board replacement, drywall repair, carpentry fixes, ceiling fan installs, and quick bathroom upgrades that improve quality of life without the pain of a full remodel.

We get into the real engine behind small business growth in Western North Carolina: relationships. Cameron explains how networking, coffee meetings, and community connections turned a slower launch season into a pipeline of referrals as the busy spring and summer months arrive. If you’re trying to grow a local service business, you’ll hear practical ideas for building trust, finding the right rooms, and staying consistent long enough for momentum to compound.

You’ll also hear the parts people leave out: the scheduling puzzle of running multiple small jobs, the myth that ownership automatically means freedom, and the challenge of stepping away when customers and crews need answers. Cameron shares what he looks for when hiring, why customer service matters as much as trade skills, and how a “buttoned up” team presence can be a competitive advantage in the home services market.

If you enjoy candid, tactical conversations about entrepreneurship, home services, and operations, subscribe for more, share this with a business owner who needs a boost, and leave a review so more listeners can find the show.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Most people think a print shop makes money by “just printing shirts”. The truth is a lot more human and a lot more useful if you’re trying to grow a business without betting everything on one giant client. I’m joined by Eliza Webster, Sales Director at Cotton Street Apparel, a Winston-Salem, North Carolina screen printing and embroidery shop that helps everyone from local events to nationwide organisations build merch lines, uniforms, and promotional products that actually get worn.

We talk about how Cotton Street evolved from band merch roots into a professional custom apparel company, and what they’d do differently starting from scratch: tighter SOPs, clearer team standards, and better early conversations with customers. Eliza shares how asking “Where are we going with this?” turns a once-a-year order into steady, predictable revenue, and why chasing a single “white whale” account can quietly put your cash flow at risk.

Eliza also breaks down one of the biggest myths in custom T-shirt printing: markups aren’t about yachts and Bugattis, they’re about skill, equipment, quality control, and getting the details right when it matters. We get into outreach and sales habits like cold calling, planning with a printing-specific CRM (Sales Inc.), and building relationships across the industry instead of treating everyone like a competitor. You’ll also hear a simple mindset reset for overwhelmed leaders, plus what’s next for Cotton Street, including their community partnership with Camel City Goods and upcoming local events.

If you got value from this, subscribe, share it with a business owner who needs steadier growth, and leave a review so more entrepreneurs can find the show. What part of the merch and sales process do you want to improve first?

Contact info:
eliza@cottonstreetapparel.comhttps://www.cottonstreetapparel.com/https://www.instagram.com/cottonstreetapparel/

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Bill

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Most people see a finished kitchen and assume the business behind it runs like clockwork. We sit down with Brandon Laney of Progressive Cabinets to talk about what it really takes to run a high-end custom cabinetry company: the late nights, the constant problem solving, and the pressure of knowing your name is on every door, drawer, and install.

Brandon shares how he grew up in a cabinet shop, pursued computer networking, then pivoted when the 2008 economy changed what felt “safe” to build a career on. We get into the nuts and bolts of small business growth in the trades, including outsourcing early production, deciding when to bring work in-house, and how a CNC upgrade can expand capacity. Along the way, he explains why word-of-mouth marketing is still the lifeblood of a custom cabinet shop, and why strong relationships with homeowners can be a competitive advantage you can’t copy.

We also talk leadership and real-life balance. Brandon breaks down what he hires for (soft skills, reliability, attention to detail), how he keeps morale up by being in the trenches with his team, and why the myth of the “rich business owner with endless vacations” misses the point. He offers honest advice for anyone feeling stuck or overwhelmed: slow down, pray or pause, and call another owner who’s been through the same roller coaster.

If you care about entrepreneurship, skilled trades, woodworking, custom cabinets, and building a business that lasts, subscribe for more conversations like this, share the episode with a friend, and leave a review so more builders and owners can find us.

Contact info:
progressivecabinetsllc.com
brandon@progressivecabinetsllc.com

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All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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People love to say “just start a service business” like the hard part is buying a ladder and printing a logo. Then the phone goes quiet, the insurance bill hits, an employee calls out, and a commercial client still expects the job done on time. That is why our conversation with Joseph Johnson from JMJ Painting and Maintenance LLC lands so well. Joe is a combat veteran and Chattanooga painting contractor who tells the truth about what it takes to build a legitimate, professional business that can actually last.

We dig into the behind-the-scenes costs that customers rarely notice when they compare painting estimates: licensing, insurance, workers’ comp, scheduling risk, and the time it takes to price jobs fairly. Joe walks us through the marketing channels that bring real leads for local home services, including BNI networking, the Nextdoor app, Google Business Profile visibility, social media, and the simple power of finally getting a website. He also shares lessons learned the hard way about hiring, vetting, and adjusting leadership style so a team can meet high standards without burning out.

The most eye-opening part is what Joseph hears from customers right now: painters taking large deposits then not showing up, changing numbers, and disappearing. He explains how he protects customer trust by communicating clearly and asking for payment when the job is complete, plus a review and referral discount system that turns great service into steady word of mouth.

If you care about small business growth, local SEO, and building a contractor brand on integrity, listen through to the end for what’s next for JMJ and how to connect. Subscribe, share this with a business owner who needs it, and leave a review with your biggest takeaway.

Guest Contact info:

Email: honor1956.jj@gmail.com

Website: jmjpaintingandmaintenancellc.com

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All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Jim Box of JWB Building and Remodeling shares his journey from a chemistry career and hazardous waste work into construction, where he has spent the last 25 years building a business around quality craftsmanship, adaptability, and word-of-mouth growth. He talks candidly about the challenges of entrepreneurship, the shift from print to digital marketing, the importance of insurance, planning, and discipline, and why being good at the work helps create your own luck.

Guest contact info:

sdbuilderguy@gmail.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Daryl Turner shares how Grounds Guys of Boiling Springs, South Carolina has grown into a customer-focused, one-stop landscaping and yard services company built on communication, training, and quality work. He talks about the value of franchise support, hiring reliable team members, staying organized with planning and schedules, and growing steadily without sacrificing service.

Guest contact info:

daryl.turner@groundsguys.com

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Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A health scare, a cross-country move during COVID, and a “side gig” on Rover don’t sound like a business plan, but that’s exactly where Zippy Pets begins. I sit down with Makenzy and Joe Geiger to unpack how they turn early referrals and five-star trust into a scalable pet sitting business in Asheville and beyond, without losing their standards or their sanity.

We get real about what scaling a service business actually costs: burnout, hidden expenses, tough calls, and the pressure of leading a team when you’re used to doing everything yourself. Makenzy shares the moment she realises solo work is no longer sustainable, and Joe brings hard-earned leadership lessons from solar sales and managing high-performing teams. We talk emotional intelligence, setting expectations, giving feedback, and why “if it wasn’t said, it’s your fault” can save you years of frustration.

We also dig into practical systems you can steal: hiring for responsiveness and critical thinking, building a culture people genuinely buy into, and using weekly Monday motivation calls to keep remote field teams trained, connected, and accountable. Plus, what’s next for Zippy Pets, including in-person events, a new market in Greenville, and how to stay in the loop.

If you like honest entrepreneurship stories, leadership advice, and small business growth tactics that actually work, subscribe, share this with a founder friend, and leave a review. What’s the one part of running a business that you wish someone warned you about?

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎧Tune in Today!

In this episode of the EPIC Entrepreneurs Podcast, we sit down with Parker Knudsen of Rate Mortgage to talk about the real journey behind building a business in the mortgage and real estate world.

Parker shares how he transitioned from engineering and teaching abroad into a commission-based mortgage career—facing uncertainty, embracing risk, and learning to take action before feeling fully ready. He opens up about the lessons learned the hard way, including the importance of imperfect execution, setting boundaries, and balancing business with family life.

This conversation highlights what truly drives success in today’s market: building trust, simplifying complex information, and using clear, intentional communication to better serve clients. Parker also breaks down common myths about entrepreneurship—especially the idea of “flexibility”—and explains why the early years require more hustle than most expect.

If you’re a business owner, entrepreneur, or someone navigating a career transition, this episode delivers practical insight on growth, discipline, and taking small, consistent steps toward long-term success.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

Rate.com/parkerknudsen

parker.knudsen@rate.com

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All the best!
Bill

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Tune in Today.🎧

In this episode of the EPIC Entrepreneurs Podcast, we sit down with Andy Hegg and John Stein of Vets Junk Removal & Dumpsters to talk about what it really takes to build a business from the ground up.

Andy shares his journey from the Army Reserve and corporate life to taking a leap into entrepreneurship—starting with side jobs, grinding through 16-hour days, and ultimately going all in. Together, they break down the realities most people don’t see: the financial risk, physical demands, and relentless commitment required to grow a service-based business.

They also dive into the importance of hiring the right people, building a strong team culture, and why character and coachability matter more than experience. Plus, they offer honest insights on scaling challenges, leadership, and the myth of “freedom” in entrepreneurship.

If you’re thinking about starting a business—or are in the thick of building one—this episode delivers real, unfiltered perspective on what it takes to succeed.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

andy@vetseasytrash.com

VETS Junk Removal and Dumpster Rentals - Bulk Trash Service

Blog - VETS Junk Removal & Dumpsters

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

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🎧 Listen in today! 🎧

In this episode of the EPIC Entrepreneurs Podcast, we sit down with Mitch Rodell of Terra Futura to explore a powerful vision for building community-driven, sustainable housing in Asheville.

Mitch shares his journey from working in restaurants and set design to managing multimillion-dollar home builds—and ultimately finding purpose in creating attainable housing that brings people together. He dives into the mission behind Terra Futura, a unique development focused on building not just homes, but a true “village” where connection, sustainability, and quality of life come first.

This conversation goes beyond construction. Mitch opens up about the importance of taking risks, why waiting on the sidelines leads to more regret than failure, and the lessons he learned the hard way about managing both projects and himself. He also highlights the value of culture, collaboration, and designing a business that supports life—not the other way around.

If you're passionate about entrepreneurship, real estate, or building something meaningful in your community, this episode offers both inspiration and practical insight.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

mitchell.roedel@gmail.com

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All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this episode of the EPIC Entrepreneurs Podcast, we sit down with Kimber King of Moksha Health & Wellness to explore a refreshing approach to health, business, and personal growth. Kimber shares how holistic coaching—focused on lifestyle, nutrition, and community—helps women create lasting transformation rather than quick fixes.

Beyond health, Kimber dives into her entrepreneurial journey, including the lessons learned from playing small, the power of authentic messaging, and why niching down changed everything in her business. She offers candid insights on the realities of entrepreneurship, from overcoming fear and burnout to building meaningful connections through community and networking.

You’ll also hear about her signature program, Sacred Seasons, and how aligning habits with natural rhythms can lead to sustainable success in both life and business.

If you're a driven professional looking to grow your business, protect your energy, and build something meaningful, this episode delivers practical wisdom and real-world perspective you can apply right away.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

mokshayogaavl@gmail.com

www.mokshayogawellness.com

https://www.facebook.com/mokshayogaavl

https://www.instagram.com/moksha.health.wellness/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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When change hits, even great leaders can lose their footing. Cliff sits down with executive coach and three-time founder Beverly to uncover how to stay steady when roles evolve, markets shift, and the stakes rise. From building and selling a janitorial company to launching an EdTech venture and now coaching high-performing executives, Beverly brings a rare mix of operational grit, financial acumen, and human insight that turns chaos into clarity.

We dig into the lessons that actually compound: hire operational muscle early when the work is physical or process-heavy, treat silence from prospects as “not yet,” and build a pipeline with patience rather than panic. Beverly dismantles the myth that entrepreneurship guarantees balance; instead, she shows how self-care and boundaries are daily practices that protect long-term performance. On team building, she shares why character beats credentials, how to invite dissent to spark innovation, and where Radical Candor—challenging directly while caring personally—elevates trust and results.

You’ll also get practical tactics you can use today. Beverly’s paper-and-pen reset helps overwhelmed founders translate noise into next steps. Her focus on commitment, discipline, and execution turns good ideas into measurable progress. Looking ahead, she’s rolling out group Enneagram coaching for management teams, giving leaders a shared language for collaboration, conflict, and decision speed—ideal for companies navigating growth and change.

If you’re a small business owner, founder, or executive aiming for resilient growth, this conversation delivers clear strategies, mindset shifts, and tools you can put to work immediately. Subscribe, share with a fellow leader who needs steadiness right now, and leave a review to tell us the tactic you’re trying first.

Guest contact info:

beverly@beverlycoaching.com

www.beverlycoaching.com

https://www.linkedin.com/in/beverly-jurenko/

Instagram: @beverly.coaching

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Ever wish tough money talks felt lighter, clearer, and a lot more human? We sit down with Christine Virost—financial professional and the mind behind Yellow Lucky Duck—to explore how a memorable brand, simple language, and patient follow-through can turn financial anxiety into confident action. From annuities and insurance to everyday budgeting and long-term goals, Christine shows how to protect the people you love while still living your life today.

We dive into the art of persistence without sounding desperate, the real timelines behind a client’s “yes,” and why most deals happen after multiple sincere touchpoints. Christine shares practical lines for follow-ups, how to let prospects opt out gracefully, and a reframing that saves your energy: they’re not ignoring you, they’re busy. She also breaks down the myth of constant competition, making a strong case for collaboration and community among local business owners who share a client-first mindset.

On the entrepreneurial side, we get candid about discipline over motivation, launching imperfectly, and hiring for learnability, grit, and honesty. Christine’s approach to work-life harmony is refreshingly realistic—no false emergencies, clear boundaries, and a quick reset ritual for overwhelm that actually works. We round it out with actionable planning tips to align family needs, business growth, and risk protection, plus upcoming community events where Yellow Lucky Duck meets people where they are.

If you want a practical playbook for client trust, sustainable growth, and financial protection that respects real life, this conversation delivers. Subscribe, share with a friend who’s building something, and leave a review with your biggest takeaway—we read every one.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎧 Tune in now and tag a trades business owner who needs to hear this!

A layoff at 45 could have been the end of the story. For Chris Rocher, it became the door to Advanced Air Technology of South Carolina—an HVAC company built on discipline, customer experience, and a relentless commitment to follow-through. We talk about what it takes to move from corporate life to hands-on service, how a state retooling program jump-started his skills, and why one bad review can undo months of good will if you don’t design for trust at every step.

Chris breaks down the simple systems that compound: organizing parts and finances, writing clear playbooks for calls and visits, and using tools like WAV and House Pro without losing the human touch. He explains the summer grind in the South—phones lighting up from May to October—and how he guards one day a week for family to stay sane and effective. We dig into the growth engines that actually work: word of mouth fueled by proactive check-ins, BI’s vetted networking ecosystem, and a culture that bans negativity and resets between jobs so the next customer gets your best.

Hiring is refreshingly straightforward: teach the skills, recruit the character. Chris shares what he looks for in techs, how he recovers from mistakes by owning and fixing them fast, and why your business will mirror who you are, online and off. Then we look ahead to HVAC’s future: Wi‑Fi thermostats, zoned ductwork with smart dampers, and home hubs that tie HVAC, appliances, and security into one app. This is comfort, efficiency, and peace of mind delivered through tech and trust.

If you’re feeling stuck or overwhelmed, Chris’s advice is direct: step back, audit the gaps, and seek serious peers even if they cost more—you’ll get it back in time, clarity, and better decisions. Subscribe for more candid conversations on entrepreneurship, share this with a business owner who needs a lift, and leave a review with your biggest takeaway so we can keep raising the bar together.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

📲Guest contact info:

aatsc911@gmail.com

advancedairtechnologysc.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎙️In this episode, we pull back the curtain on who Galen Walter really is and how Haven Realty Team grew from a “second income” side gig into a fast-scaling real estate business in Western North Carolina and South Florida. Galen shares how his background in sales and entrepreneurship set the foundation for getting licensed just before COVID and then riding — and surviving — the market surge by simply showing up, staying hungry, and surrounding himself with driven, like‑minded people.

You’ll hear the hard lessons he learned about overcomplicating systems, leaning on proven tools instead of reinventing the wheel, and why taxes blindside so many self‑employed agents and business owners. Galen also talks candidly about work‑life balance, what it really takes to unplug as a self‑employed entrepreneur, and how he decides which opportunities are “now,” “tomorrow,” or “not at all.”

We dive into the DNA of Haven Realty Team—why he hires first for being likable, adaptable, and trainable, and how he keeps a mostly virtual team connected, positive, and self‑motivated. In a rapid‑fire round, Galen unpacks his real take on education, planning vs. adaptability, inspiration, discipline, and execution, and then closes with honest advice for any business owner feeling stuck, overwhelmed, or wondering if it’s time to pivot.

If you’re a small business owner, aspiring entrepreneur, or real estate professional looking for a grounded, no‑fluff conversation about building a business that actually fits your life, this episode is for you.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

Galen at GalenWalter.com

@galen.avl / @galenwalter_.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this episode, Mandy and Richie Caudill share how HandyMandy went from a “happy accident” side gig during COVID to a full-time renovation business serving the Upstate, fueled almost entirely by social media and word-of-mouth. Mandy explains how her background in wedding photography, years of DIY rental and home projects, and a willingness to “learn it on YouTube, then do it right” positioned her to say yes when a friend asked for help—and how one kitchen remodel unlocked a flood of inquiries. She and Richie open up about undercharging in the early days, learning the financial and bookkeeping side the hard way, hiring a business coach to understand true profitability, and why “handyman” does not mean “cheap labor” when you’re supporting a family and bringing real expertise to every project.

They also tackle the myth that owning a business means more freedom, talk candidly about 24/7 mental load, and define their ideal clients as people who value their time and want trusted pros to handle the work. Mandy shares how hyper-intentional social media posting in local residents’ groups and consistent networking filled their calendar to the point she now hesitates to post because demand spikes so quickly. For owners feeling stuck or overwhelmed, she offers grounded advice: change what you’re doing, get out of your head, put yourself in new rooms, and stay hungry to learn rather than hiding behind “this is how I’ve always done it.”

Looking ahead, Mandy talks about the scary but necessary next step of hiring help—ideally a skilled 1099 contractor who loves the work but not the business side—so they can grow without burning out and reclaim more family time. If you’re a small service-based business or trades professional, this conversation delivers honest perspective on pricing, planning, networking, continuous education, and building a people-first business that clients find—and trust—long before you ever print a business card.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

handymandydesign@gmail.com

https://www.facebook.com/mandy.caudill

@mandyleigh_allthethings

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎧Taylor Wright of 828 Builders shares his raw journey from landscaping to building lifetime homes in Western North Carolina—after a $300K lesson on why "contract, contract, contract" is non-negotiable.

He gets candid: Ditch investor pressure for values-driven work, take bigger swings if starting over, lead by owning mistakes, and hire for attitude over resumes. Running a business is tougher than a job, but with preparation meeting opportunity (aka "luck"), balance, faith, and team wins, it's worth it.

828 Builders is scaling in Hendersonville with custom homes that last generations.

Guest contact info:

828builders.com

taylor@828builders.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎙️In this episode, Brian Thompson shares the behind-the-scenes story of taking over the LVP Warehouse of Asheville, a specialty luxury vinyl plank (LVP) supply house serving contractors and homeowners in Western North Carolina.

What began as a situational opportunity quickly became a full commitment. Brian talks openly about the transition from treating the business like a side hustle to going all in — and how that shift in focus sparked real growth. As part of a growing franchise network under Case Flooring, the LVP Warehouse model is built around a streamlined concept: specialize in one high-quality product, keep overhead lean, and deliver exceptional service.

But Brian makes one thing clear — there’s no such thing as passive income.

From broken forklifts and lease negotiations to navigating steep mountain deliveries in Asheville, he shares the “unknown unknowns” of small business ownership. He dives into the myth that entrepreneurship is glamorous or automated, emphasizing instead the daily problem-solving, flexibility, and commitment required to succeed.

Key themes in this episode include:

  • Why focus and full commitment accelerate growth
  • The advantage small businesses have over big-box competitors
  • High highs and low lows of entrepreneurship
  • The power of word-of-mouth and customer experience
  • Staying disciplined without getting too high or too low
  • Balancing flexibility with execution

Brian also explains how being a smaller, local business allows him to cut through red tape and provide a level of accessibility and service that national chains simply can’t match. Whether it’s meeting a contractor after hours or scouting a tricky mountain delivery site, flexibility is part of the value.

Looking ahead, Brian plans to expand showroom availability and grow the team to better serve retail and contractor clients.

This episode is a grounded, honest look at what it really means to run a small business — not flashy, not passive, but personal, adaptable, and built on commitment.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

brian@lvpasheville.com

https://www.lvpasheville.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎙️In this candid and refreshingly honest episode, Tim Young, founder of AAA Extreme Comfort, shares the unfiltered reality of building an HVAC business from the ground up.

With decades of experience in heating and air, Tim started his company after witnessing poor workmanship and inflated pricing practices in the industry. Frustrated by customers being misled and underserved, he set out to create a company built on transparency, quality installs, and doing the job right the first time. His passion? Protecting homeowners and business owners from costly mistakes and delivering honest, dependable service.

But this episode goes deeper than technical expertise.

Tim opens up about the challenges of entrepreneurship — financial missteps, lack of working capital, learning business literacy the hard way, and the reality of still being “in the trenches” five years in. Unlike many polished success stories, Tim speaks from the middle of the journey — not the finish line. He shares lessons about taxes, structuring finances properly, building systems, and why knowing your trade isn’t the same as knowing business.

Key themes in this episode include:

  • Why integrity and quality workmanship still matter
  • The myth of “get rich quick” entrepreneurship
  • The importance of planning, discipline, and execution
  • Limiting risk and making calculated moves
  • The power of business coaching and mentorship
  • Rebranding and repositioning for growth

Tim also discusses the upcoming rebrand of AAA Extreme Comfort and his vision to scale with better structure, stronger branding, and a more strategic foundation.

This episode is for business owners who feel stuck, overwhelmed, or still grinding it out. It’s a reminder that success isn’t always glamorous — sometimes it’s about staying committed, educating yourself, and executing better each time around.

Real. Transparent. In progress.

“If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.”

Guest contact info:

info@aaaxtremecomfort.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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🎙️ In this powerful episode, Jay Schumpert, founder of No Worries Painting and Pressure Washing in Columbia, South Carolina, shares his raw and inspiring journey from hardship to entrepreneurship. What started in 2012 as a way to make ends meet after a devastating leg injury has grown into a thriving residential, commercial, and light industrial painting and remodeling company — now operating at 70% painting and 30% remodel work.

Jay opens up about the realities of business ownership — the sleepless nights, the responsibility of making sure his team’s families are taken care of before his own, and the myth that entrepreneurship is all glory and ease. He credits his growth not to flashy marketing, but to integrity, faith, and deep relationship-building. For Jay, business isn’t transactional — it’s personal. From mentoring employees who’ve gone on to start their own companies to treating his crew like family, his leadership philosophy is rooted in loyalty, discipline, and doing the right thing even when it’s hard.

He also discusses:

  • Why integrity matters more than resumes
  • The challenge of stepping away from your business
  • Building a team you can trust
  • The risks and rewards of entrepreneurship
  • Advice for business owners who feel overwhelmed

Now a proud grandfather, Jay shares how faith, family, and service continue to drive his mission forward. If you’re a business owner, aspiring entrepreneur, or leader looking to grow the right way — this episode is a reminder that success built on character lasts.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.”

Guest's contact info:

noworriests@yahoo.com

https://www.facebook.com/noworriespainting/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A great piece of furniture tells a story long before it’s finished. We sat down with custom furniture maker with Ansel Ringler Estatoe Woodworks to unpack how he turned a childhood hustle into a sustainable business by pairing creative craft with clear-eyed operations. From first principles planning to a client experience that invites collaboration, Ansel shares the systems that keep his shop profitable, resilient, and fun to follow.

We dive into the early missteps—making whatever seemed exciting and hoping it sold—and the reset that came from stepping away, running the numbers, and rebuilding a product mix around real demand. Ansel explains why custom desks became his flagship: strong margins, repeatable process, and obvious value for buyers who need a perfect fit. He breaks down the hidden hours that crush margins when ignored, the communication loops that reduce revisions, and the simple tweaks that keep projects on schedule.

Marketing for makers can feel like a mystery, so we get specific. Ansel maps how he layered channels—local Facebook groups, Instagram, Pinterest, Etsy, galleries—and let reviews and process videos do the heavy lifting. He talks about building a reputation that travels farther than ads, the discipline to ask for feedback, and why thoughtful hiring unlocks both output and culture. Expect practical takeaways on pricing, scoping, batching similar builds, creating client buy-in, and fostering a shop where craftsmanship and camaraderie go hand in hand.

If you’re a creative entrepreneur, woodworker, or small business owner looking to grow without losing your soul, this conversation offers a blueprint: focus on what sells and scales, count every hour, and tell your story where your customers already gather. Subscribe for more builder-to-business insights, share this with a fellow maker, and leave a quick review to help others find the show.

Guest contact info:

anselhringler@gmail.com

www.estatoewoodworks.com

www.instagram.com/estatoewoodworks

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this episode, digital marketing expert Jeremy Ashburn of Push Leads shares how he built a 45‑client agency helping small businesses get visible at the top of Google and recommended by AI tools like ChatGPT—without huge loans or big‑budget funding. He breaks down the mistakes he made growing solo, why hiring driven people like his star social media rep Andrea transformed his business, and how documenting processes and delegating (with tools like Loom) unlocked real scalability.

Jeremy and the host dive into resilience, manifesting goals, and why “see a need, fill a need” and “giver’s gain” are the core philosophies behind his success. You’ll hear practical advice on networking in Asheville and online, using content and “inner hidden pages” to rank for profitable keywords, and why business owners must balance workaholism with intentional time offline. Jeremy also previews his next big move: building an AI‑powered SEO “operating system” that blends automation with human oversight to help small businesses win more leads on autopilot.

Guest contact info:

jeremy@pushleads.com

https://link.pushleads.com/widget/bookings/jeremy-ashburn

https://pushleads.com/about-us/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this episode, certified financial planner Heather Banks of Willow Tree Wealth Planning shares how she helps individuals define what financial success really means to them and then build a personalized roadmap to get there. Drawing on 20 years of experience, Heather explains why comprehensive, customized planning matters, how relationships and trust drive her business, and why business owners often misunderstand the realities of “flexibility” when you’re the one holding the bag.

Heather talks candidly about giving herself grace as an entrepreneur, setting boundaries to protect family time, and using both in‑person and remote work to create a healthier balance. She discusses the power of surrounding yourself with the right team—financial planner, CPA, attorney, and business coach—and how client relationships and word-of-mouth referrals have fueled record growth for her firm. Listeners will hear practical advice on overcoming fear of success, staying on top of ongoing education, and taking the next step toward a clearer, more confident financial future.

Guest contact info:

heather.banks@prudential.com

www.willowtreewealthplanning.com

https://www.linkedin.com/in/heather-a-banks-cfp%C2%AE-chsnc%C2%AE-6a516b33/

https://www.facebook.com/Heather-A-Banks-Financial-Planner-at-Pruco-Securities-LLC-669710856515175/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this episode, franchise owner Brad Swensen of PMI Soda City shares how he transitioned from 23 years in education and coaching to running a short-term and long-term property management business in Columbia, South Carolina. He talks about why he chose a franchise model, what he would do differently if starting over, and how networking—especially through BNI—has driven more growth than paid marketing.

Brad opens up about work–life balance, designing his business around family time with his young daughter, and setting boundaries with owners and guests so he can be both a great dad and a successful operator. He also discusses lessons learned about efficiency, planning, ongoing education, and the power of “giver’s gain” in networking.

Listeners will hear practical advice on growing a franchise, building genuine referral relationships, preparing systems so you can travel and still manage properties remotely, and why Brad sees his future in residential and commercial property management—especially the underserved commercial niche.

Guest contact info:

www.pmisodacity.com

bswensen@pmisodacity.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this episode, Asheville-based entrepreneur Benji Burrell, founder and owner of Good People Technologies, joins Cliff to share his journey of building a business that helps organizations choose and implement the right technology tools for efficient operations. Benji reflects on lessons learned over 12 years in business—from the importance of hiring quality people and developing strong sales pipelines to finding balance and preventing burnout as a business owner.

He offers candid advice on leadership, fostering team trust, and the realities of running a business—dispelling myths like “being your own boss means more free time.” Benji also discusses how Good People Tech supports clients across North America, promoting sustainable, resilient businesses through smart systems and community-minded values.

Listeners will gain insights on planning for growth, managing change, and the power of authentic communication.

Guest contact info 📞

benji@goodpeopletech.com

https://goodpeopletech.com/

https://www.linkedin.com/in/benji-burrell-a0262217/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Think running your own business means total freedom? Carpenter and home inspector turned contractor, Calvin Denny, brings a grounded view of what it really takes to build a thriving trades business—without bloat, without fluff, and with results clients can feel every day on their decks and porches. We dig into how Atlas Mountain Contractors grew from a one-man shop into a tight collective of independent pros serving the greater Asheville area, specializing in decks, exterior framing, and functional outdoor spaces.

Calvin breaks down the decision that changed everything: adding the right people early to expand capability and quality. He shares why operating as a collective of insured independents keeps overhead low, pricing competitive, and accountability high. We unpack common myths about entrepreneurship—the workday doesn’t end at five, clients are your real bosses, and you don’t always need big startup capital if your model is lean. From quoting at night to respecting house rules on-site, this is the unvarnished playbook for owners who want consistency and referrals.

Networking sits at the center of the growth story. Calvin explains how BNI (Business Network International) delivered a reliable referral pipeline for both home inspections and carpentry, why the dues pay for themselves, and how word-of-mouth compounds when craftsmanship is consistent. We also get practical about balance: scheduling vacations months ahead, building buffers, delegating two-person projects aligned to strengths, and protecting weekends when possible. For hiring, it’s reliability first, then complementary skills—think paint and drywall to round out framing and finish work—supported by a culture where lunch breaks, music, and trust turn hard labor into flow.

Looking forward, Calvin outlines a clear next chapter: flipping houses while continuing client projects. The team’s low-overhead structure and hands-on expertise make full renovations a natural step, pairing market value with the outdoor living features buyers love. If you’re a small business owner or trades professional, you’ll find sharp, actionable tactics on pricing, planning, networking, and culture that you can put to work today.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

inspectionsbyatlas@gmail.com

https://atlasinspectionservices.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What does it really take to build a service-based business that lasts—without burning out or losing your values along the way?

In this episode of the Entrepreneur Podcast, we sit down with Zach Broch, founder and owner of Secure Roofing, a licensed general contractor serving Western North Carolina since 2017. Zach shares the real story behind growing a reputable roofing company in a highly competitive industry—where the product may be similar, but service, communication, and integrity make all the difference.

Zach reflects candidly on what he would do differently if he started over, including tightening his geographic focus early on and being more intentional with hiring. He dives into the growing pains every entrepreneur faces, the importance of building the right team and culture, and why staying hands-on—even as an owner—is non-negotiable for long-term success.

The conversation explores common misconceptions about entrepreneurship, the personal sacrifices involved, and why business ownership isn’t for the faint of heart. Zach also shares how Secure Roofing has grown through reputation, over-communication, and a concierge-style client experience that builds trust from the first call to final cleanup.

You’ll also hear about:

  • How Zach balances business demands with family life and avoids burnout
  • The qualities he looks for in employees and how he fosters long-term retention
  • Why education, planning, inspiration, and commitment are core pillars of his company
  • The launch of innovative roof rejuvenation solutions that save homeowners money
  • What’s next for Secure Roofing—including new local partnerships and expansion plans

Whether you’re a local entrepreneur, a contractor, or someone thinking about starting a business, this episode delivers grounded advice, honest perspective, and practical insights on growing sustainably—one decision at a time.

🎧 Listen in and learn how focusing on people, process, and trust can build a business that truly serves its community.

Guest contact info:

zach@secureroofingwnc.com

https://secureroofingwnc.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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In this week’s Epic Entrepreneurs episode, guest host Cliff McRea from ActionCOACH Business Growth Partners sits down with Bryson Lanier, owner of Little Bird Roof Company, to explore the story behind one of Western North Carolina’s most trusted roofing businesses.

Bryson shares how his background as a subcontractor and military veteran inspired him to build a company focused on craftsmanship, integrity, and customer education. From historic homes to complex slate and cedar shake projects, Little Bird takes on the jobs others avoid—backed by meticulous planning, strong communication, and a commitment to doing things right the first time.

Listeners will hear insights on:

  • Building a reliable, growth-minded team
  • The power of customer education and communication
  • Lessons learned from scaling during post-storm rebuilding
  • How trust, balance, and reputation fuel long-term success

Bryson also opens up about leadership, work–life balance, and his desire to use business as a force for good—through community engagement and supporting wildlife research led by his operations manager.

If you’re a business owner striving to grow with purpose and integrity, this conversation is a masterclass in doing just that.

🎧 Listen now to discover how Little Bird Roof Company is raising the standard, one roof—and one relationship—at a time.

Guest contact info:

bryson@birdroof.com

https://www.facebook.com/share/1Di9AdpbYL/?mibextid=wwXIfr

https://www.instagram.com/littlebirdroofcompany?igsh=NTFweXg0eTVwano5&utm_source=qr

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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How does forensic accounting uncover hidden or missing assets in both personal and business situations, including fraud, divorce cases, employee theft, and vendor misconduct?

Dr. Gabrielle Juba shares candid lessons from launching her firm, including the importance of having a clearer vision early on, building backend systems, and learning to balance structure with flexibility as a business owner. She challenges the misconception that a website alone brings clients, emphasizing instead the critical role of networking, relationships, and word-of-mouth referrals—crediting groups like FABA, Incredible Business Networking, and the Henderson County Chamber of Commerce as key to her growth.

The conversation also explores how Gabi manages vacations, sets boundaries with clients, and intentionally balances business demands with personal time. She attributes her growth to personal drive, a strong professional network, and continuous education, including her advanced business degrees and ongoing learning through classes and podcasts.

Looking ahead, Gabi discusses her vision for scaling Juba Forensics into a multimillion-dollar firm, hiring employees starting in 2026, and building a fully remote team with strong compensation, education, and culture. She closes with advice for entrepreneurs: don’t quit too early, be willing to pivot, and stay committed long enough for the work to pay off.

Listeners can connect with Dr. Gabrielle Juba here:

gabi@jubaforensics.com

www.jubaforensics.com

www.linkedin.com/in/gabriellejuba

https://www.youtube.com/@JubaForensics

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if the smartest way to grow is to do less, better? That question sits at the heart of our conversation with chiropractor and acupuncturist Christopher Wolcott, who left a bustling, insurance-heavy clinic in Chicago to build a focused, mornings-only, referral-powered practice in Asheville. His story is equal parts strategy and sanity: combining chiropractic, acupuncture, soft tissue work, and rehab into longer visits; setting firm boundaries around vacations and mental health; and trusting instincts to guide both clinical choices and business pivots.

We trace the decisions that shaped his new model, from selling everything and spending two years in an RV with his family to choosing Asheville for proximity to loved ones and a lifestyle that rewards presence over hustle. Chris breaks down the myths of being your own boss, explaining the real costs of no benefits and no paid time off, and why he now closes the clinic rather than running coverage roulette. He shares the hiring signals that matter—timeliness and genuine bedside manner—and how leading by example creates a resilient, low-drama culture. We also dig into his rebrand from Sunrise Wellness to Wolcott Wellness, why market habits should guide your schedule, and how honesty—turning away cases he can’t help—built a reputation that fuels consistent word-of-mouth.

Looking ahead, Chris sketches a practical vision for corporate wellness: on-site maintenance care, accessible acupuncture points, and quick adjustments for teams at craft manufacturers and blue-collar workplaces. It’s prevention-forward, relationship-rich, and an authentic extension of the approach that made his clinic thrive. If you’re craving sustainable growth, clearer priorities, and a business that truly fits your life, you’ll find hard-won insights and actionable steps here. If this resonates, follow the show, share it with a friend, and leave a review—we love hearing what landed for you.

Guest contact info:

Drwolcott@gmail.com

www.wolcottwellness.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if rebuilding your career didn’t start with ads or a perfect website, but with a simple question: who do I need to help first? That’s the heartbeat of our conversation with mortgage lender and real estate investor, Haley Gant, who moved from Houston to Western North Carolina, weathered Hurricane Helene’s fallout, and rebuilt by doubling down on people, process, and patience.

We dig into the decisions that matter when money is tight and time is short: why a CRM is the first real investment, how “boots on the ground” weekends at open houses create authentic partnerships, and the difference between being seen and being useful. Haley opens her playbook on local networking in Hendersonville and Asheville—from FABA and the Chamber to Hive—and shares why hosting meetups and classes can change your trajectory faster than buying leads. Along the way, she explains how buying a Brevard cabin as a short-term rental shaped her approach to lending, wealth-building, and advising first-time buyers and investors to ignore headlines and act on their own timelines.

This episode is packed with practical tactics and a clear mindset: commit to the long game, set weekly learning goals to master complex loan products, and plan your entire year so life experiences land on the calendar before everyone else’s priorities do. If you’re launching a local service business, growing a mortgage practice, or trying to restart after a setback, you’ll leave with a simple, repeatable blueprint for momentum built on real relationships.

If this conversation helped you think differently about growth, subscribe, share it with a friend who’s building something, and leave a review with your biggest takeaway so we can keep bringing you more founder playbooks.

Guest contact info:

Email: hgant@nexamortgage.com

Website: www.EliteMountainMortgage.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if your grind isn’t a discipline problem but a design mismatch? We sit down with Rachel Buckley of the Wellbeing Project to rethink success from the inside out, trading vague self-care for a practical framework that meets both body and being. Rachel’s story moves from New York sales floors and network marketing calls to single parenting in Asheville and hard-won spiritual clarity. Along the way, she discovered something that changed everything: she’s a wisdom teacher, not a traditional founder. That shift reframed “lack of follow-through” as misalignment—and opened the door to work that fits.

We unpack the seven core concepts of her Wellbeing Project, built to be universal and accessible with free online courses and weekly conversations. Think structure like AA but content for everyone: clear, human-centered language, no jargon, and a focus on what all people need to thrive. Rachel shows how “tending” replaces performative self-care. Instead of optimization, you get rhythms: consistent sleep, real food, movement, and the inner nutrients of connection, inspiration, and knowledge. She shares simple rituals that make life feel livable now—like a weekly, agenda-free gathering that keeps community strong without the performative networking.

We also get into common entrepreneurial myths. Ownership isn’t automatic freedom; freedom comes from fit. Rachel explains why keeping her business small on purpose protected her values and season of life, and how partnering let her stay in her genius as a teacher. Then we explore the Being Blueprint, a living personal manual that uses AI to synthesize insights from multiple modalities into practical, everyday guidance. It’s not about labels—it’s about decisions you can trust.

If you’re craving a humane path to growth, this conversation offers tools and language you can use today. Listen, share with someone who’s running on fumes, and tell us what part you’ll tend first. Subscribe for more conversations that put human thriving at the center of work and life.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if a wedding could cost less and mean more? That’s the question we explore with Jon-Paul Brown, the founder of Elope Asheville, who’s spent sixteen years guiding couples to mountaintops, waterfalls, and wild overlooks for intimate ceremonies that trade spectacle for story. He shares how a simple promise—full wedding experience at a fraction of the price—became a resilient business anchored in trust, stunning photography, and adventure.

We dig into the practical playbook behind his growth. Jon-Paul argues that marketing is the job, and social media is the most reliable engine when you remove friction from discovery to booking. He breaks down the profile-to-DM-to-contract flow, why clarity beats cleverness, and how watching trends without chasing fads keeps the brand consistent. He’s blunt about entrepreneurship’s weight: long days, real stress, and the responsibility of your team’s livelihood. Yet he shows how to build a culture that works—hire for writing and storytelling, treat emails like craft, and give great people room to operate.

The conversation turns raw when Jon-Paul recounts a partnership that imploded into lawsuits, missing funds, a hacked website, and a full stop. In 2024 he regained control and rebuilt from zero, a forced reset that sharpened his priorities: rigorous financial oversight, honest pricing, and fast, human communication. We also talk fair fees versus profit maximization, why couples deserve to start married life without debt, and how field research (yes, even in a powder-blue Vegas tux) fuels better processes. He closes with what’s next: spring bookings, local tips, and The Elope Asheville Insider, a new weekly show spotlighting events, eats, stays, and wedding planning advice around town.

If you care about building a brand on integrity and results—whether you run weddings or any service business—this conversation will give you tactics and a spine. Subscribe, share with a friend who’s scaling a service, and leave a quick review to tell us what lesson hit home.

Guest's contact info: www.elope-asheville.com

info@elope-asheville.com or 828-301-2959

Facebook: @elopeasheville

Instagram: @elopeasheville

TikTok: https://www.tiktok.com/@elopeasheville

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Fires are meant to be comforting, not chaotic. We sit with Ben Seidman, owner of Flue Fighters Chimney Company in Asheville, to explore how modern chimney and fireplace work blends science, education, and leadership to keep homes truly safe. From full-camera inspections and roof waterproofing to code-heavy decisions inside the firebox, Ben explains why an “education-first” approach turns a service call into a clear plan homeowners can trust.

The conversation goes deeper than soot and ladders. Ben opens up about getting laid off, launching a business in 2023, and then getting hammered by Hurricane Helene right as peak season should have started. Calls dried up, layoffs followed, and he stepped away for National Guard activation. When the phones finally roared back, he rebuilt with intention—sending techs for CSIA certification, investing in continuing education and NFPA knowledge, and creating a culture where reviews, good or bad, are shared as lessons. The result is a team that thinks three steps ahead about scaffolding, permits, seasonality, and safety, not just the job at hand.

We talk candidly about common small business misconceptions, the myth of instant profit, and why taxes, overhead, and weather can stretch even the best plans. Ben shares how he hires for grit, communication, and problem-solving, then teaches the technical skills needed for high-stakes work on roofs and in crawl spaces. He outlines what’s next—adding a technician and an office manager, securing a building for training and meetings, and refining systems so the company scales without compromising safety.

If you care about home safety, trades professionalism, or how real small businesses survive shocks and grow stronger, this story will land. Subscribe, share with a friend who’s renovating or building, and leave a quick review to help more listeners find these practical, behind-the-scenes conversations. What part of home safety are you reconsidering after this one?

Guest Contact Info:

ben@flue-fighters.com

https://flue-fighters.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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The story of Allied Home Inspection isn’t about finding a hack. It’s about learning where trust is built, then building there on purpose. Kimi McBurney joins us to share how a Google listing wasn’t enough in a referral-driven market and why the real leverage came from relationships with real estate agents, consistent social content, and showing up where decisions get made. From a single service start to a multi-service operation offering radon testing and mitigation, water and well testing, and septic inspections and pumping, Kimi walks through the choices that turned a technical skill into a steady pipeline.

We dig into the hard parts most owners gloss over: the pressure of payroll, the myth of flexible hours, and the challenge of taking a real vacation when you’re the linchpin. Kimi lays out how she hired and trained six inspectors, set up remote-first admin, and created clean processes so the business runs when she steps away. Her rule of thumb is simple and bold: hire for people skills, then teach the technical. In a high-stakes moment like a home inspection, clarity and calm matter as much as accuracy, and that culture becomes a competitive edge.

You’ll also hear how coaching communities and cross-market peers accelerated growth by sharing pricing models, marketing tactics, and service-line playbooks. Kimi's approach to balance is pragmatic: engineer your day, protect deep work with early mornings, and use systems to keep promises to clients and family. If you work in home services, real estate, or any referral-heavy field, you’ll leave with practical ideas for network marketing, trust-building, and team empowerment that actually scale.

Enjoy the conversation, then tell us your favorite takeaway. If this resonates, follow the show, share it with a fellow entrepreneur, and leave a quick review so more builders can find it.

Guest contact Info:

kimi@alliedinspector.com

alliedinspector.com

instagram.com/alliedhomeinspector_asheville

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Some businesses are built on pitch decks; others are forged in kennels at dawn. We sit with Kris Morrill, founder of Revolutionary Canine, to explore how a former gym owner scaled a two-location dog training company by betting on discipline, education, and a relentless focus on results that stick in real homes. The conversation ranges from the harsh summers of South Georgia to brisk Carolina mornings, and how climate, staffing, and live-animal care shape daily operations and culture in ways most entrepreneurs never see.

Kris breaks down the industry’s overlooked truth: great trainers fail when they can’t teach people. His growth came from mastering canine behavior and then translating it into clear steps owners can repeat under pressure. That owner education, paired with obsessive attention to detail, created consistent outcomes, fewer callbacks, and a steady stream of referrals. You’ll hear why he invests heavily in ongoing learning, how he hires for patience and punctuality, and why dogs demand calm, unemotional handling that reads their signals long before problems escalate.

We also dig into leadership and lifestyle. Holidays don’t pause for kennels, so Kris models the standard by filling gaps and keeping welfare first. He shares why he chooses passion over rigid plans, how he “backchains” from outcomes, and the story behind his “It will work” moment at the bank that set his trajectory. If you care about small business, pet training, or building a team that owns the mission, this story will give you practical takeaways on service, culture, and consistency.

If this resonates, follow the show, share it with a friend who’s building something demanding, and leave a quick review to help more entrepreneurs find us.

Guest contact info:

kris@revolutionarycanine.com

revolutionarycanine.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What does it really take to turn a hands-on trade into a trusted local brand? We sat down with Bret Wooten of Heaven’s Best Carpet Cleaning to trace the path from employee to owner and uncover the simple, repeatable habits that drive customer loyalty, strong teams, and steady growth. Brett’s journey is grounded in purpose and proof: commit to quality tools, follow the system, finish every job right, and give clients a little more than they expected.

Brett explains how he broke free from early decision paralysis—agonizing over ads, vendors, and offers—by acting faster and treating mistakes as “expensive education.” We dig into how this shift powers everything else: hiring coachable people, maintaining high standards without shortcuts, and turning first-time clients into recurring customers. You’ll hear how he builds a calm, productive crew culture where feedback is direct, respectful, and focused on outcomes. We also explore the real economics of ownership, dispelling the myth of instant riches and highlighting the true reward: dependable freedom built on consistent execution.

Beyond carpets, Heaven’s Best handles upholstery, leather, tile and grout, area rugs, hardwood floors, stretching and repairs, plus HVAC ducts and dryer vents. Brett shares how the franchise’s ongoing innovation keeps quality high while keeping processes simple. He walks through practical growth plans across Western North Carolina into neighboring Tennessee and Virginia, using a radius approach anchored by travel time and reliable staffing. Along the way, we talk planning routines, vacation coverage, and why family time and faith keep him grounded through busy seasons and quiet spells.

If you want a candid blueprint for service business success—systems over guesswork, people over ego, commitment over shortcuts—this conversation will stick. Subscribe for more stories from owners who build the right way, leave a review to help others find the show, and share the episode with a friend who’s ready to grow.

Guest contact info:

hbofwnc@gmail.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Emergencies don’t wait for office hours, and neither does Howard Jones. As the owner-operator of Healthy Home Environmental, he steps into flooded rooms and damp crawl spaces with a simple promise: fast response, straight talk, and work done the right way. We explore what that looks like behind the scenes—where planning, education, and trust separate real pros from rushed jobs.

Howard explains why there’s no such thing as an ironclad mold guarantee and why honest post-job testing is the only responsible way to talk about spore counts. He lays out the operational playbook that keeps clients calm and projects on track: staging materials ahead of time, moving quickly to prevent microbial growth, and staying personally involved on site. Instead of pouring money into ads, he invests in relationships with realtors, homeowners, and adjusters. That network, built over decades, powers a steady flow of referrals and five-star reviews without the hype.

We also get real about leadership and lifestyle. Hiring for punctuality and grit, Howard leads by example and isn’t afraid to crawl where the work demands. He shares why staying small by design helps maintain quality, how a single bad job can dent years of goodwill, and what it takes to keep boundaries when the phone never stops ringing. There’s heart here, too—family as inspiration, pride in a son’s successes, and the quiet discipline of showing up even when it’s hard.

If you care about building a service business that lasts, you’ll find practical lessons on reputation management, client education, moisture and mold best practices, and the power of doing the simple things well. Subscribe, share this with a fellow owner, and leave a quick review to help more listeners find stories that cut through the noise.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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A five-star review doesn’t happen by accident—it’s built on numbers, people, and promises you keep. We sit down with Dennis Koval of FixnCarolina Pro Handyman Service to unpack how a local home services company scales with profit discipline and a people-first mindset. From job-level cost tracking to a satisfaction guarantee that holds final payment until the client is truly happy, Dennis shares an operating system any service business can adapt.

We start with the real problem a pro handyman solves: all the small but critical tasks homeowners don’t know who to call for. Dennis explains why tracking materials, labor hours, and target gross profit per job is non-negotiable, and how quietly stacking $19.99 subscriptions can bleed cash if no one audits the tools. He walks through the playbook for clear communication—owning setbacks, explaining fixes, and leaving homes cleaner than they were found—so the only visible change is the improvement. That discipline turns one-time visits into repeat business and over eighty five-star reviews.

The conversation turns to culture. Dennis treats employees as the first customers, hiring for openness, friendliness, cleanliness, and attention to detail. He shows how that approach drives rapport with homeowners, fewer callbacks, and a calmer schedule. We also talk boundaries: setting work hours, planning vacations with coverage, and resisting the urge to reply from the beach. The quick-fire segment hits education, planning for the worst while hoping for the best, and drawing inspiration from family and local founders. We close with practical advice for owners: invest in your team, obsess over service, keep learning, and build peer circles that keep you out of the weeds.

Ready to turn small jobs into big wins? Listen now, subscribe for more conversations with builders and owners, and share the one change you’ll make this week. If this helped, leave a review so others can find the show.

Guest info:

dennis@fixncarolina.com

https://www.facebook.com/fixncarolina/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What happens to a mountain home when the owner is a thousand miles away and a sudden freeze cracks a pipe? We sat down with Nick Gomez, founder of Mountain Vantage Properties, to explore how a home watch and property caretaking company protects vacant luxury homes across Asheville, Hendersonville, Weaverville, and Black Mountain—and what it really takes to build trust in a niche that runs on discretion and reliability.

Nick shares why he would invest in marketing first if he could start over, even with a career rooted in operations and engineering. We unpack pricing for a luxury market, the risk of being “the cheapest,” and how to reach a tiny, hard-to-find audience by building relationships with realtors, trades, and clubs where seasonal owners actually spend time. The conversation goes deep on integrity-first hiring—what it means to vet people who can walk into a five-million-dollar home and do the right thing—plus the systems that keep field work calm and decisive when a leak or storm hits.

We also get practical about work-life integration: ruthless calendar blocks, weekly non-negotiables for content and outreach, and the role of a supportive spouse when entrepreneurship stretches the schedule. Mentors show up as force multipliers—pushing clear goals, reframing setbacks, and keeping the long game in focus. Looking ahead, Nick outlines a shift to think like a marketing company that does home watch, along with a growing project management arm that coordinates vetted vendors so owners handle less while outcomes improve.

If you care about building a recurring revenue business on trust, or you own a second home and wonder how to make it worry-free, this conversation delivers concrete tactics and candid lessons. Subscribe, share with a friend who’s scaling a service business, and leave a review to let us know the one takeaway you’ll put into practice this week.

Guest contact info:

Website: mvpwnc.com

Phone: (828) 585-4889

Email: nick@mvpwnc.com

Email: hellomvp.wnc@gmail.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Storms don’t just hit mountains—they hit companies. We sat down with Ryan Ducker, CEO of Ducker Land Management in Western North Carolina, to explore how a contractor that repairs landslides, builds engineered retaining walls, and crafts complex hardscapes built a culture that runs toward the storm and comes out stronger. Ryan’s operating system is simple and demanding: hire hungry, humble, and smart people; resolve problems immediately; and keep the wheelhouse staffed with leaders who can steady the ship when conditions change fast.

We get practical about money and growth. Ryan shares the early mistakes of buying shiny equipment too soon, why renting strategically protects cash flow, and how clear positioning—hardscape, slope stabilization, and concrete, not mowing or mulch—attracts the right jobs. He opens up about marketing that fits their terrain, from geofencing target areas to refining a website that signals “heavy hardscape and landslide repair” at a glance. Underneath the tactics is a people-first strategy: build a business that grows employees from unskilled to skilled to operator to foreman, and clients will feel the difference on every job walk.

Purpose sits at the center. Ryan credits his faith for keeping the focus on service, character, and long-term decisions that outlast any contract. He admits balance is hard, so he uses a monthly “balance wheel” and invites his wife to grade family time, then schedules it like mission-critical work. Expect candid advice for owners: don’t try to pay your way out of culture problems, coach fast, remove bad fits when needed, and give your best leaders real authority so they carry the weight with you. We also preview what’s next: a dedicated large-project crew, a tighter org chart, and smarter media that meets ideal clients where they are.

If you care about building teams that can handle tough sites, tougher markets, and the toughest conversations, this conversation will sharpen your playbook. Listen, share with a fellow builder or founder, and leave a review to tell us your biggest takeaway.

Guest Info:

duckerlandco@gmail.com

www.duckerlandco.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Growth isn’t luck; it’s a set of choices made on clear numbers, the right people, and the right capital. Cliff sits down with Roberta McCullough, COO of Institute Capital, to unpack how a Community Development Financial Institution helps founders in Western North Carolina and beyond move from hustle to healthy scale. Roberta breaks down what CDFIs actually do, why pairing money with technical assistance changes outcomes, and how grants can complement loans when communities are recovering, including businesses impacted by Hurricane Helene in Asheville.

We get practical about finances. Roberta explains why looking at your books once a year is too late, how a simple quarterly spreadsheet can reveal true profit, and when “good debt” makes sense for equipment, a second location, or inventory that drives measurable returns. The conversation dives into team building: hiring for cultural fit as much as skill, finding people who thrive in your operating style, and using delegation to make the business stronger than any single person. You’ll hear candid insights on boundaries, rest, and the calendar habits that keep leaders sharp.

If you’re aiming to double revenue, this conversation shows how to map the path: validate demand, model margins, align capital to productive assets, and tap free support many owners overlook. With a downtown Asheville office and bilingual outreach, Institute Capital is building access for entrepreneurs across WNC while pursuing additional grant funding to speed recovery. Listen for actionable steps, local resources, and a mindset shift that turns growth into a plan you can execute.

If this conversation helps you think differently about finance, hiring, or scale, follow the show, share it with a founder who needs it, and leave a quick review so others can discover it.

Guest info:

Phone: (919) 956-8889, X3320

Email: rmccullough@TheInstituteNC.org

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Old homes aren’t just charming—they’re built with materials and methods that can outlast anything at the big-box store. We sit down with craftsman and founder Alex Nebe of Retune Restoration to explore how careful preservation and thoughtful upgrades can give pre-1950s houses a second life without stripping away their soul. From window and door restoration to wainscoting and period details, Alex explains why saving original fabric is often the smartest, most sustainable choice.

We dive into the realities of running a one-person shop: wearing every hat, pricing complex work, and educating clients about the time and technique true restoration requires. Alex shares the lessons he’d apply if starting over—investing earlier in relationships and a values-driven culture—and why he’s launching an apprenticeship to grow skills locally. Quiet leadership shapes his approach: do what you say, communicate early, and adapt to different people and situations. That mindset, forged through years of travel and sailing, helps him guide clients through surprises that older homes inevitably reveal.

Looking ahead, Alex plans to expand into larger renovation projects with a focus on healthy, joyful living spaces. We talk practical boundaries for small business owners—vacations, expectations, and making room to breathe—while keeping standards high. If you care about sustainability, craftsmanship, and community, this conversation offers a clear blueprint for balancing quality with growth and turning heritage into an everyday advantage.

Enjoy the episode, then subscribe, share with a friend who loves old houses, and leave a quick review to help others find the show. Interested in working with Alex or learning the trade? Visit the site or connect on Facebook, Instagram, or LinkedIn and keep an eye out for January hiring updates.

Guest Contact Info:

Email: alexn@retunerestoration.com

Website: www.retunerestalexoration.com

IG https://www.instagram.com/retune_restoration/
Facebook https://www.facebook.com/retunerestoration)
LinkedIn

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if the strongest growth lever in home services isn’t ads, but trust? We sit down with Zeke Seaton of Solid ARM Solutions and Carolina Radon to explore how a healthy-home mission—mold remediation, crawl space encapsulation, moisture control, and radon mitigation—scaled on the back of clean execution and steady referrals. Zeke walks us through the early days as a licensed home inspector, the pivot to specialized services, and the moment he realized billboards and flashy logos could not compete with word of mouth from inspectors, contractors, and tight-knit BNI groups.

You’ll hear the real texture of the trade: crawling tight spaces, dealing with fiberglass, facing spiders and the occasional snake, and still showing up with PPE, tucked shirts, and a respectful tone in customers’ homes. Zeke shares how professionalism on the messiest jobs earns more than five-star reviews—it earns repeat recommendations. We dig into hiring for a hard, hazardous role with clear pay, bonuses, tools, and culture, plus the traits that matter most when the work gets tough and the crawlspace gets tighter.

We also tackle the head game of entrepreneurship. Zeke does not romanticize the grind: you do not just work for yourself, you work for everyone who trusts you. He protects his evenings by shutting down phones at six, manages vacations with short morning check-ins, and credits a skilled virtual assistant in the Philippines for reclaiming time by handling calls, Facebook, website updates, and outreach. Planning the night before keeps materials and steps dialed in, and with the calendar booking months out, he is adding techs and another van to shorten lead times without sacrificing quality.

Enjoy the conversation, share it with a fellow builder or inspector, and if it helps you, leave a review and subscribe so you never miss an episode.

Guest contact info:Email: info.solidarm@gmail.com

www.solidarmsolutions.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Want a behind‑the‑scenes blueprint for growing a creative business without burning out? We sit down with Kateri, founder of Kateri Jane Designs, to unpack the practical playbook that powers her interior design studio: flexible systems, honest communication, and boundaries that actually hold. No fluff—just the exact moves that turn chaotic days into smooth client experiences.

We start with the foundation: how choosing a malleable CRM like Dubsado transformed inquiry to contract with one‑click automations, clean scheduler links, and customizable templates. That operational backbone reduces back‑and‑forth, prevents mistakes, and gives clients a consistent, professional journey from discovery call to install. From there, we dive into hiring in a field everyone wants to join. Katiri shares how she finds self‑starters, trains by learning style, and builds a culture where questions are welcomed and initiative is expected. The payoff is a team that adapts fast, communicates clearly, and keeps projects moving when plans change.

Then we tackle the owner myths. There’s no “free time” windfall when you run a studio—there’s admin, insurance, payroll, and vendor wrangling. The antidote is delegation and transparency. By outsourcing bookkeeping and installs, and by telling clients the truth about budgets, timelines, and trade‑offs, she earns steady referrals and protects her creative focus. The theme that ties it all together is boundary setting: no interior design emergencies after 5 p.m., weekends reserved for life, and workload caps that keep quality high. Those lines don’t scare clients; they attract the right ones.

If you’re a service‑based founder, designer, or creative entrepreneur looking to scale with sanity, you’ll leave with actionable steps: implement a client‑friendly CRM, hire for initiative, document your processes, delegate non‑core tasks, and guard your calendar. We wrap with quick hits on growth, continuous learning, planning without rigidity, finding inspiration everywhere, and committing through daily small steps. Enjoyed the conversation? Follow the show, share it with a builder who needs better boundaries, and leave a review so more entrepreneurs can find us.

Guest Contact info:

kateri@katerijanedesigns.com

Website: https://www.katerijanedesigns.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Want a candid look at how a working musician turns raw talent into a real business without losing the joy? We bring on violinist and violist Mari Hashimoto to share the unglamorous truth behind dreamy ceremonies and flawless gala sets—boundaries, pricing with confidence, airtight planning, and relationships that actually move the needle. If you’ve ever wondered why some creatives thrive while others burn out, this conversation lays out the blueprint.

Mari traces her journey from saying yes to everything to building a sustainable operation that respects her time and elevates the client experience. We unpack the most common misconceptions about performance work, then dig into the systems that make it run: clear proposals, contracts, repertoire planning, coordinator communication, invoicing, and tax readiness. As an introvert, she learned to network in a way that feels natural—listening first, following up thoughtfully, and collaborating with other musicians and local business owners to drive referrals and repeat bookings.

We also explore the EPIC framework that keeps her grounded: bring energy that lifts the room, keep learning so you never get stuck, plan in detail so the show feels effortless, stay inspired by a purpose bigger than yourself, and commit when it’s tempting to coast. Mari talks openly about balancing long drives between North and South Carolina, protecting rest days, and hiring the right help—an assistant today, a CPA onboard, and a bookkeeper next—to build a stronger foundation for growth. Along the way you’ll hear practical advice on knowing your worth, setting workload limits, and charging fairly so the art stays joyful.

If you’re a creative entrepreneur, event professional, or small business owner who wants sustainable growth without losing heart, this one is for you. Subscribe for more conversations on craft, systems, and the mindset that keeps your work alive—and share your top takeaway or boundary you’re ready to set.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

All the best!

Bill

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Start with one truck. Add a bankruptcy, a marriage, a few core subs, and a vision for building big. Nathan and Jen Dockery share how Dockery Group went from reset to rapid growth by anchoring every decision in values, stewardship, and service—and why general contracting pays for the development habit that fuels their creativity.

We get candid about the rebuild: hiring slowly, defining a clear customer avatar, and hunting with a rifle instead of a shotgun. They walk through the multi-step hiring process—yes, including the dinner test to see how candidates treat servers—and how that filter creates a team clients trust so much they often become investors. We look at the hard math of scaling: keeping cash in the business, resisting flashy purchases, and expecting systems to break at each revenue tier before you rebuild them better. Along the way, faith shapes culture and action, from quarter‑million‑dollar community projects to running the company with an open hand that attracts partners and opportunities.

There’s a human side too. As a married founder duo, they invest in performance coaching, set boundaries with mandatory date nights, and practice presence—purpose is where you’re standing. Connections come from living fully in their circles: church, car clubs, the gym, and local networks. That visibility pairs with a deliberate online presence because most buyers are deep into research before the first call. Looking ahead, they’re breaking ground on multiple developments, including mixed‑use districts and retail centers with rooftop bars and food courts—proof that patience, principle, and people can compound into momentum.

Subscribe for more founder stories and practical playbooks. If this resonated, share it with a builder in your network and leave a quick review to help others find the show.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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If growth feels random and networking feels like wasted donuts, this conversation will reset your playbook. We sit down with home inspector Michael Van Hall of Blue Mountain Home Inspections, a builder-turned-inspector who shows how stacked hands-on skills and structured outreach can turn a solo service into a reliable book of business. From farm fixes to framing houses with a master carpenter, Michael explains how real-world construction experience translates into sharper inspections and calmer clients—and why that credibility matters to realtors who need clarity, not drama.

We get specific about what actually moves the needle. Michael contrasts unstructured meetups with BNI’s weekly cadence, one-to-ones, and trackable referrals, sharing how accountability turns a room into a sales force. He breaks down a high-converting tactic any service pro can use: offer short, useful presentations at realtor offices. When agents see your process and hear your communication style, you stop being another card on the desk and start being the inspector who makes deals smoother. We also talk systems—online scheduling, easy payments, clean reports—and how lowering friction increases repeat business and word of mouth.

Lifestyle and resilience round out the playbook. Michael highlights the flexibility and strong hourly economics of home inspection, how to pause for life events without losing momentum, and how to use slow markets to sharpen messaging and deepen relationships. Anchored by the Be EPIC mindset—bring energy, pursue education, plan with intent, fuel inspiration through small wins, and commit—this episode gives service entrepreneurs a clear path: get in front of the right rooms with value, make working with you effortless, and keep showing up long enough for compounding to kick in.

Enjoy the conversation? Follow the show, share it with a friend who’s building a service business, and leave a quick review to help others find it.

Guest contact info:

info@bluemountainhomeinspections.com

bluemountainhomeinspections.com

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All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What does it take to come back from losing every single truck overnight? We sit down with Brendan Hogan of Asheville Area Movers to unpack a hard-won playbook for rebuilding stronger: bold branding that makes phones ring, smart technology that shrinks overhead, and a people-first culture that turns stressful move days into positive stories customers tell their friends.

Brendan shares the moment he saw water over the trucks, the three-day low that followed, and the switch that flipped when he realized the crisis could be a reset. From commissioning local artists to turn each truck into a rolling landmark to moving the yard to higher ground, the strategy blended community roots with pragmatic risk control. We dig into Google Local Services Ads, why they’re expensive yet indispensable, and how consistent offline visibility—yard signs, print, uniforms—keeps the brand top of mind long after a search ad disappears.

On the operations side, we break down how a mover-specific CRM handles scheduling, bill of lading, payments, and customer history, enabling a two-person office to coordinate 35 movers without drowning in paper. Brendan is candid about hiring in a tough labor market: punctuality trumps everything, attitude beats experience, and paying above market plus clear upsell incentives creates buy-in. We talk stress management, the myth of entrepreneurial free time, and the power of an operations partner who can swap in when life happens.

Looking ahead, Brendan explains the decision to expand into Atlanta with a trusted team member at the helm and the plan to centralize support in Asheville to create better local jobs. If you’re a founder navigating setbacks, wondering whether to invest in brand, or debating the ROI of LSAs and industry-specific software, this story delivers practical steps you can apply this week. Enjoy the conversation, then subscribe, share with a builder who needs a boost, and drop a review with your top takeaway.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if you could spot disruption weeks before it hits and turn it into momentum? That question drives our conversation with Wendy White, co-founder and CEO of Continuum Consulting Services, whose 30-year path runs from ropes courses and catamarans to culture design, change management, and multi-sector collaboration. We unpack how a single signal from a pharma client led her team to scenario-plan early for COVID, pivot their services online, and meet clients where they were—proving that curiosity, speed, and small reversible bets can outpace chaos.

We open up the toolbox leaders need right now: a futurist’s habit of scanning the horizon, practical routines for identifying weak signals, and 90-day strategic cycles that keep vision steady while tactics flex. Wendy explains why diversification across industries cushions shocks, how risk tolerance separates founders from spectators, and what it takes to build teams that bring energy without burning out. Instead of chasing balance, she champions integration—protecting health, pursuing inspiration beyond work, and using “geographical resets” to refresh perspective and creativity.

We also dive into Crossroads Collaboratories, Continuum’s live, transformational gatherings designed to tackle “gnarly” challenges like climate resilience and the future of healthcare. By convening scientists, youth leaders, Indigenous voices, and change-makers, these sessions move beyond doom narratives to shared action. Alongside this is Let’s Choose Love, a nonprofit funding grassroots projects with coaching support, turning business into a vehicle for community impact. If you’re navigating uncertainty, rethinking planning, or searching for a more human way to lead, this conversation offers a clear, proven path forward.

Enjoy the episode? Follow and share it with someone who’s steering through change. Subscribe for more conversations with builders and innovators, and leave a review to tell us which signal you’re watching next.

Guest contact info:

wendy@continuumcs.com

www.continuumcs.com - Continuum Consulting Services

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Bill

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Moving day can feel like a storm. We sat down with Anne Smith of College Hunks Hauling Junk and Moving in Asheville to unpack how her team turns chaos into calm through mindset, leadership development, and community-rooted service. From the moment they step on-site, their mission is simple: reduce stress. Anne explains why HUNKS—Honest, Uniformed, Nice, Knowledgeable, Service—is more than a catchy acronym; it’s the operating system for hiring, training, and customer experience.

We get real about entrepreneurship: launching mid-pandemic, learning to protect energy, and building a support network that actually supports. Anne shares why good networking is about being a resource, not working a room, and how partnerships with Homeward Bound, Habitat for Humanity, and Asheville Tool Closet turn junk into impact. She also highlights a powerful brand initiative—free moves with domestic violence shelters in October—that reframes what service businesses can do for their cities.

Inside the operation, Anne hires for coachability and empathy, then grows leaders through clear paths from wingman to captain. Morning huddles, gratitude routines, and continuous education make the culture tangible. We walk through the EPIC framework: bring energy with intention, prioritize education, plan with the flexibility to pivot, and live commitment through core values that stick. Along the way, Anne debunks myths about business ownership, talks boundaries, and shares how mindset shapes every job and every customer interaction.

If you want practical insight on reducing client stress, building a values-driven team, and growing through relationships, this conversation delivers. Subscribe, share with a friend who’s planning a move, and leave a review with your best tip for staying calm on moving day.

Guest Contact Info:

Anne.Smith@chhj.com

https://www.collegehunkshaulingjunk.com/

https://www.facebook.com/CollegeHunksHaulingJunkandMoving/

https://www.instagram.com/collegehunks/

https://www.linkedin.com/company/college-hunks-hauling-junk

https://www.youtube.com/channel/UC-zo_ofBvBf5jTrjpvit_ow

https://twitter.com/CollegeHunks

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What does it really take to turn a two-person hustle into a durable, people-first business? We sit down with Maja, co-founder of Carolina Outdoor Lighting, to trace the arc from answering irrigation clients’ lighting requests to building a design-led brand known for craft, culture, and steady growth. From the first two-day crash course to a recent acquisition in Brevard, Maya shares the decisions that mattered most—and the ones she’d make sooner if starting over.

We get practical about hiring early, even when it dents short-term profit, and why the right attitude beats prior experience in a niche trade like landscape lighting. Maja walks us through the company’s weekly LIONS rhythm—last week, issues, opportunities, next week—and how it keeps projects moving while opening space for personal vision work. You’ll hear how she and Jason divide roles—she leads operations and people; he leads field design and technical excellence—to reduce context switching and keep both the business and the craft moving forward.

If you’ve ever believed the myth that running a business means more freedom, Maja offers a grounded counterpoint: responsibility grows with the team, which is why planning, process, and values matter. We dig into core values like integrity, excellence, and creative innovation, plus the tangible tools that lift morale—ongoing education, certifications, and simple recognition rituals that make good work visible. We also explore the lessons from acquiring a competitor: gaps you only discover mid-integration, the questions to ask next time, and why fear, when paired with a solid plan, can be a reliable compass for bold moves.

Looking to grow your company without losing your soul? This conversation delivers a clear playbook: hire sooner, plan before you implement, teach constantly, and let your values steer the hard calls. If the next step still feels scary after you’ve planned it, that might be your signal to go. Subscribe, share this with a builder in your life, and leave a review with your biggest takeaway—we’d love to hear what you’ll try next.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Imagine walking into a home that felt chaotic yesterday and feels peaceful today. That’s the promise behind luxury organizing done right, and we brought back Jess Reed of Green Mountain Space to unpack exactly how her team delivers one‑day transformations, even across seven counties in Western North Carolina. From the first consult to the final label, Jess shares the systems, values, and leadership habits that turn a deeply personal service into a scalable, resilient business.

We talk through why her model keeps inventory and vendor management in‑house, how a warehouse and pre‑planning make rural logistics workable, and what “concierge‑level” actually means for moves, renovations, and holiday setup. Jess opens her playbook on SOPs and training with Loom, regular audits that keep quality high, and the role of project managers, lead organizers, assistants, and an inventory manager in delivering consistent results. The conversation also gets candid about entrepreneurship myths—early reinvestment, thin paychecks, and the long game—and how networking and vendor partners quietly fuel sustainable growth.

What stands out is culture. Jess’s PEACE values—People, Education, Accountability, Communication, Evolve—anchor hiring, feedback, and client care. We dig into adaptability on the job when emotions and decisions shift, hyper‑communication that prevents surprises, and calendaring that ties goals to actual time, especially as a new parent. Expect practical takeaways: planning in October for the year ahead, keeping a “hopes and dreams” brain dump, scheduling joy alongside work, and building a team as committed as your most committed member. We wrap with expansion plans toward Hendersonville and where to connect if you want your time—and your space—back.

If this conversation sparked an idea or helped you rethink your systems, subscribe, share it with a friend, and leave a quick review so more builders can find it.

Guest Contact Info:
Instagram: https://www.instagram.com/greenmountainspace
Facebook:

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All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if the biggest block to your team’s performance isn’t strategy, but unspoken tension? We sit down with hospitality business coach Christine Smith to unpack how emotional intelligence, honest conversation, and patient self-trust can transform culture and results. Christine works with owners and small teams to clear friction, create safe spaces, and align people around goals without forcing anyone to hide behind a role.

We trace the arc from intuition to execution: how to listen to your body, separate your values from other people’s expectations, and practice discernment until it becomes a reliable tool. Christine challenges common myths—like “you need tons of money to start” or “the owner must be rich”—and shows how resourcefulness, tiny tests, and community support can move a business faster than a big budget. Her insights land especially well for restaurants, hotels, and venues where service quality lives or dies on team dynamics.

Christine also walks through the B EPIC framework: bring the energy you truly have and own it; pursue education as a lifelong habit; plan with intention and pivot without shame; find inspiration rooted in your values; and commit to what’s bigger than you while staying flexible on timing. We talk identity, boundaries, and the courage to be seen—why visibility matters for opportunities, hiring, and trust. If you’re looking to simplify your roadmap, reduce team friction, and grow with integrity, this conversation offers practical steps and a mindset reset.

Enjoy the episode, then share it with a fellow owner who needs a nudge toward clarity. If the ideas resonate, follow the show, leave a review, and tell us: what truth are you holding back in your business?

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What does it look like to grow a local contracting business without billboards, gimmicks, or chaos? We sit down with owner-operator Ryan Wooten, who went from a single excavator to a respected residential grading and retaining wall company by doing one thing uncommonly well: finishing what he starts and making clients glad they hired him. Ryan opens up about turning down septic installs that slowed the crew, tightening his focus to driveway work, excavation, and boulder or block retaining walls, and building a culture where showing up, learning fast, and not pretending to know everything beats bravado.

We dig into the backbone of his process—planning the job with the end in mind, sequencing work so there are no half-finished projects, and keeping timelines honest when winter storms threaten progress in Wolf Laurel. Ryan shares why mindset matters more than hype, how math, soil, and drainage drive practical decisions, and why he’ll occasionally take a hit to make a customer right while guarding against a pattern that could sink margins. His hiring lens is simple and sharp: show up, care about the craft, follow through. That clarity sustains a crew that needs little micromanagement and produces the kind of results that travel by word-of-mouth.

The heart of the conversation is time: Ryan has seven kids and a hard stop at five. He makes games, shows up for milestones, and treats presence as a non-negotiable. That boundary doesn’t slow growth—it powers it—because clients feel the same discipline in how he runs projects. If you’re a service business owner chasing reliable referrals, better project flow, and a healthier life outside work, this story offers a field-tested blueprint you can adapt tomorrow.

If this resonated, follow the show, share it with a friend who builds for a living, and leave a quick review—your words help more builders and owners find us.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if your contractor experience felt more like a five-star hotel stay than a gamble with your calendar and patience? That’s the challenge Cedric Merrills took on when he left wedding photography to build WOW 1 Day Painting in Asheville—a company that pairs speed with hospitality and backs it with systems anyone can understand. We talk about the surprising power of basic promises kept: estimates delivered before leaving the consultation, photo updates during the job, clear walk-throughs at the end, and a team trained to solve problems on the spot without waiting for permission.

Cedric opens up about hiring for character and teaching the craft—why professionalism, trust and ambition beat years of patchy “experience,” and how that approach grows a team clients mention by name in reviews. He breaks down the unit economics behind premium service, from lead costs to labor hours, and shares a simple truth: you can’t deliver excellence if you’re racing to be cheapest. Instead, he borrows moves from luxury restaurants and hotels—crew bios texted before arrival, name tags, small gifts, and a transparent status tracker—because confidence and clarity turn anxious buyers into lifelong fans.

We also dive into his bold next step: a lifetime touch-up guarantee. Once a year, during the slow winter season, his crew returns to refresh scuffs and marks for any interior they painted—for as long as you live in the home. It’s a retention engine disguised as kindness and a smart use of idle capacity. If you’re an entrepreneur or a homeowner who values reliability, communication, and quality that lasts, this conversation is a roadmap for raising both your price and your standards.

Enjoyed the conversation? Follow the show, share it with a friend who runs a service business, and leave a quick review—your feedback helps more listeners find us and fuels future episodes.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

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Buying or selling a home shouldn’t feel like a blindfolded leap. We sit down with Will King—former teacher, now owner of Highside Home Inspections—to unpack how steady maintenance, clear education, and intentional planning reduce anxiety and create real value in every step of the real estate journey. From pre-listing inspections that prevent last-minute chaos to simple fixes that quietly raise sale price, we explore the small moves that make a big difference.

Will pulls back the curtain on entrepreneurship too. Technical skill isn’t enough; the back end matters—marketing, budgets, communication, and process. He shares why early “networking-only” strategies felt like fishing and how he’s shifting to targeted outreach with defined goals, built on a referral-first approach. His on-site verbal summaries help clients and agents understand what’s urgent, what’s routine, and what’s cosmetic—turning complicated reports into confident decisions. We also dive into BEPIC: bring the energy, educate, plan, find inspiration, and commit. It’s a simple framework for showing up with purpose, serving clients well, and sticking to the plan when results take time.

If you’re a first-time buyer, a seller prepping for market, or a homeowner who wants fewer surprises, you’ll get practical takeaways: red flags to watch for during showings, maintenance that compounds value, and smart ways to time your goals around the seasonal market. We also share details about an upcoming first and second-time homebuyer event featuring a team across realty, lending, insurance, and inspections—designed to map the process from pre-approval to closing and answer the questions you didn’t know to ask.

Enjoyed the conversation? Follow the show, share it with a friend who’s house-hunting, and leave a quick review so more listeners can find us. Got a question or a topic you want us to unpack next? Send it our way.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

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Ever wonder why a $150/hour service call doesn’t mean the owner makes $150? We pull back the panel with Thomas Fleming, president of Strategic Electrical Solutions, to explore the real economics of the trades—7,000 hours of experience, a daunting license exam, payroll and workers’ comp, trucks and tools, and the thin margins that still have to fund safety, training, and great service. Thomas blends three decades in the field with nights teaching at the community college, turning education into a competitive edge and a pipeline for much‑needed talent.

We walk through how he balances commercial projects with custom and semi‑custom residential work, using design‑led thinking to elevate lighting plans, smart home integrations, access control, and CCTV. Thomas shares why he leans on networking over mass advertising, building growth through chambers, local groups, and trusted contractor partnerships that trade referrals and stand behind each other’s work. He’s candid about cash flow, clear about the difference between fair pricing and price‑book excess, and practical about communicating timelines when emergencies collide with reality.

Hiring and culture get the same strategic treatment: show up, think clearly, repair before replace, and treat flexibility as a two‑way street. We dig into troubleshooting as a process—measure, isolate, fix the cause—and how that discipline reduces callbacks and builds long‑term trust. Thomas also explains the thinking behind the name Strategic Electrical Solutions and why a mission‑driven brand beats a vanity label, especially when succession and future growth are on the table. If you care about craftsmanship, honest pricing, and partnerships that last, this conversation is your blueprint.

Enjoyed the conversation? Follow and subscribe for more candid builder stories, share this episode with a fellow entrepreneur, and leave a quick review to help others find the show.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if your logo could sell for you every day—quietly, consistently, and everywhere your customers go? We sit down with David Riddell of Big Frog Custom T‑Shirts to unpack a decade of growth powered by flexible production, community presence, and relentless follow-through. From single-shirt solutions to thousand-piece runs, David explains why a retail, touch-and-feel experience reduces guesswork, builds trust, and turns branded apparel into a high-ROI channel that outperforms many ads.

The conversation gets real about the financial heartbeat of a small business: cash flow. David breaks down the uncomfortable math of big orders with slow pay, the danger of over-leveraging in good times, and the simple “what if” exercises that protect your runway. We also explore the shift from being known to being chosen—why relationships don’t always convert, how to ask “Why not me?” without losing authenticity, and the importance of finding the decision maker early. If you’re leaving corporate expecting quick parity, this is the frank reset: a business plan, a marketing plan, and capital timing are non-negotiable.

Hiring and culture take center stage as David shares why he screens for service mindset, listening, and multitasking before design portfolios. Skill can be trained; fit and desire move the line. We talk about networking that actually fuels you—be interested, not just interesting—along with gratitude at scale, from personalized gifts to timely thank-yous that strengthen referral loops. And with ten years in and an empty nest, David opens up about stepping back from multiple boards to make space for a more intentional next chapter—mentoring, teaching, or building anew.

If you care about small business growth, brand visibility, and the human side of entrepreneurship, you’ll find practical wins here: model cash timing, hire for fit, ask for the sale, and keep learning in public. Press play, then tell us your biggest takeaway—and if this helped, follow, rate, and share it with a founder who needs a nudge today.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What if a remodeling company could also be a recovery engine for families and a launchpad for veterans? That’s the story Brad from WNC Built brings to the table—a ground-up look at how service, sales, and culture can scale a local business while delivering real impact in Western North Carolina.

We start with the work on the ground: additions, kitchens, bathrooms—and the heavy lift of Rebuild Haywood, a grant-backed effort helping homeowners who’ve hit their FEMA and insurance limits after Hurricane Helene. Brad walks us through how his team navigates tough timelines, shifting scopes, and the human side of getting people back home. From there, we pull back the curtain on entrepreneurship: why “sell something” is the fix more often than not, how every customer values a different outcome (speed, cost, clarity), and what it really looks like to switch hats from accounting to marketing to networking in a single afternoon.

Culture and hiring take center stage as Brad shares the rule that guides his crew: make the decision if it won’t hurt anyone and would look fine on the front page. We talk work–life boundaries that actually hold, the power of humor on messy jobsites, and the B.E.P.I.C. framework that shapes his days—bring the energy, invest in education, plan with written goals, find inspiration in nature and service, and commit fully so the cards don’t fall when pressure hits. Then we look ahead to Still Station: a nonprofit paired with a for-profit venture building mixed-use boutique hotels to create jobs, wellness programming, and transition support for veterans and their families. It’s mission and market working together, backed by a community eager to help.

If you’re building a business in the trades, leading a team, or searching for a model that blends growth with purpose, this conversation is a blueprint. Subscribe, share with a friend who’s scaling a service business, and leave a quick review with your biggest takeaway—we read every one.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What happens when a banking executive and a registered nurse decide to completely reinvent their lives at age 55? Dale and Stephanie's journey from comfortable careers to launching Cedar Direct, a specialty lumberyard in Western North Carolina, offers a masterclass in mid-life entrepreneurship and business development.

"Pine is fine but cedar is sweeter" might be their catchy slogan, but the story behind Cedar Direct reveals the grit, planning, and relationship-building required to establish a specialty business in a new market. Dale brings his financial expertise from years as a chief credit officer while Stephanie applies her organizational skills to manage the countless details of running a lumberyard. Together, they've created not just a business but a community resource for high-quality Western Red Cedar, a product previously difficult to source in the region.

Their candid insights about the entrepreneurial journey ring true for anyone considering a business launch. "For anybody starting a new business, you don't have a personal life," Dale admits, highlighting the all-consuming nature of entrepreneurship. Yet their approach to business - built on four core principles of trust, timeliness/integrity, treating others well, and maintaining a drama-free workplace - has enabled them to build a cohesive team that shares their vision. Their commitment to expertise, sending all employees to "Cedar School" and conducting regular product education, ensures everyone can speak knowledgeably about their specialty products.

What truly sets their story apart is how they've embraced community involvement alongside business development, joining local economic development boards and partnering with organizations like Rutherford Housing Partnership to assist Hurricane Helene victims. Their experience demonstrates that authentic community engagement isn't just good citizenship—it's good business.

Discover how this couple transformed from financial and healthcare professionals to cedar experts, and how they're building a business designed to expand while maintaining the personal touch that defines their brand. Their story might just inspire your own entrepreneurial leap!

Visit cedardiret.com to learn more and see their full product line.

Contact information:
dale@cedardirect.com

stephanie@cedardirect.com

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All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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Justin Berger takes us behind the curtain of home inspection entrepreneurship, revealing how his business evolved from a simple scheduling concept to the comprehensive team-based approach that's driven 20% year-over-year growth for Home Inspection Collective since 2017.

What sets this conversation apart is Justin's refreshing honesty about the entrepreneurial journey. He candidly shares how self-awareness transformed his business approach when he realized he wasn't "the best home inspector in Asheville." This pivotal moment led him to build a team of specialists rather than trying to excel at everything himself.

The discussion explores unique hiring challenges in licensed industries, where Justin might interview just "one or two licensed individuals throughout the year." Surprisingly, he doesn't seek construction backgrounds when hiring inspectors, instead prioritizing communication skills and customer service experience. Both his current inspectors come from hospitality backgrounds, reflecting his belief that being educators is more important than being technical experts.

Justin's business approach is captured through his EPIC framework: Bringing Energy through positive client experiences, Education for clients and realtors, Planning with purpose, Inspiration for his team and children, and Commitment to employee well-being.

Whether you're considering entrepreneurship, facing hiring challenges, or looking to innovate within an established industry, Justin's journey offers valuable insights into building a thriving business while maintaining work-life balance and never losing sight of what matters most.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Thanks for listening. Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

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What happens when you take a leap of faith, leave behind a successful business, and start over in a new community? Lyn Mabry, founder of Designing Spaces by Lyn, did exactly that when she followed her dream of living in the mountains of Western North Carolina.

After 25 years in the design industry and a thriving business in Louisville, Lyn handed her company to her team and ventured to a place where she knew just one person. Her story of rebuilding from scratch offers powerful lessons for entrepreneurs at any stage. With remarkable candor, Lyn dismantles common misconceptions about business ownership – the mythical freedom, instant profits, and glamorous lifestyle many imagine. Instead, she paints a realistic picture of 24/7 dedication fueled by genuine passion for helping clients see possibilities they can't envision themselves.

What sets Lyn's approach apart is her commitment to "pure design" – no commissions, no product markups, just expertise and service. Her team works in pairs, combining complementary skills to give clients multiple perspectives. This collaboration highlights Lynn's philosophy of team-building: seek people who love the craft, operate with transparency, and bring talents different from your own.

Perhaps most inspiring is Lynn's fearless approach to growth. When new to the area, she literally walked the streets with her resume, knocked on doors, called every realtor she could reach, and joined numerous community organizations. Her advice to other business owners? "You have to believe in what you're offering, be fearless, and genuinely care about the person across from you." As she looks toward expanding her aging-in-place services, Lynn demonstrates how finding intersection points between market needs and personal passion creates sustainable business opportunities.

Ready to apply Lyn's entrepreneurial wisdom to your own journey? Listen now and discover how authentic connection, persistence, and passion can transform challenges into stepping stones for growth.

Lyn's email: lyn@designingspacesbylyn.com

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Bill

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What happens when you launch an architecture firm on the very day a recession begins? For Brent Campbell, founder of BCA Architecture and Design, that seemingly terrible timing in 2007 became the foundation for a thriving Asheville-based practice that now employs eight people and handles projects ranging from custom homes to commercial buildings across Western North Carolina.

Joining host Bill Gilliland, Brent and fellow architect Erin Foy share the remarkable journey of building their firm without conventional business strategies or aggressive marketing plans. Instead, they've grown organically by responding to community needs, building relationships, and creating positive experiences that generate word-of-mouth referrals and repeat clients.

The conversation explores the unique challenges architects face in educating clients who've never worked with design professionals before.

What truly sets BCA apart is their approach to building a team focused on versatility, adaptability, and positivity. Rather than seeking specific technical skills, they look for team members who can shift gears quickly, communicate effectively, and maintain enthusiasm throughout long project timelines. This flexible mindset has served them well through economic changes, the pandemic, and even natural disasters like Hurricane Helene.

Drawing inspiration from Asheville's natural beauty and resilient community, BCA continues to evolve without rigid long-term planning. Their story offers valuable insights for entrepreneurs in any field about building a sustainable business that responds to opportunity while maintaining core values and commitment to quality.

Want to learn more about BCA Architecture and Design? Visit them at bcavl.com or stop by their office on Asheville's South Slope.

Guest contact information:

Brent: Bacampbell@mac.com

Erin: Erin@bcavl.com

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Bill

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What does it take to build multi-million dollar luxury homes in today's challenging market? Doug Peterson of Peterson Builders TX pulls back the curtain on his third-generation construction business that's thriving in the competitive Texas Hill Country.

Doug shares candid insights about the risks and rewards of scaling a construction business, revealing he would have grown faster had he known then what he knows now. His refreshing perspective on balancing ambition with execution comes from years of creating custom homes ranging from $1.5 to $20 million for discerning retirees seeking their perfect sanctuary.

The conversation takes a practical turn as Doug explains how he revolutionized his materials management approach after supply chain disruptions. By maintaining dedicated storage space and ordering high-end appliances at project inception, he saves months of construction time—a competitive advantage in the luxury market. His obsessive attention to detail, including multiple rounds of "blue taping" imperfections, exemplifies the craftsmanship that distinguishes truly exceptional builders.

Perhaps most surprisingly, Doug challenges conventional wisdom about family business. Rather than avoiding familial ties, he actively incorporates loved ones into his company, creating a legacy while spending quality time together. "Take the people that you already love and put the time with them," he advises, though he never pressures family to join. His balanced approach—working six days but keeping Sundays sacred—offers a blueprint for entrepreneurs seeking sustainable success without sacrificing personal life.

Doug's final words of wisdom come from hard-won experience: "Don't just do it. Do it right." After weathering a serious workplace injury incident, he emphasizes proper insurance coverage as non-negotiable for business longevity. Whether you're in construction or any other industry, this conversation provides valuable perspectives on calculated risk-taking, quality control, and protecting what you build. Connect with Doug at info@petersonbuilderstx.com to learn more about his approach to business excellence.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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What does it take to transform specialized skills into a thriving business while maintaining your sanity and creating a workplace people actually want to join? Spencer from Coastland Tree Works reveals exactly that in this candid conversation about his entrepreneurial journey.

After honing his craft through a comprehensive apprenticeship in Germany, Spencer returned to America with technical expertise and a vision for a different kind of tree care company. Three years into business ownership, he shares the unexpected challenges that technical proficiency couldn't prepare him for: "Just because you're good at one thing—being a good arborist or a good salesperson—does not mean you will be good at running a business."

Spencer's approach to growth focuses on customer relationships rather than aggressive marketing. "Once you have a customer, that customer can easily turn into 10 customers if you do things right," he explains, highlighting how word-of-mouth has become his primary growth driver. But what truly sets Coastland Tree Works apart is its deliberately cultivated company culture. Drawing from his international experience, Spencer has created an environment that contrasts sharply with industry norms—prioritizing open communication, respect, and inclusivity in a field often characterized by rough attitudes and high-pressure environments.

Perhaps most refreshing is Spencer's commitment to work-life boundaries in an entrepreneurial landscape that often glorifies burnout. "For me to be functional at work, I need to have personal life and space," he shares, describing specific practices like not answering calls after certain hours or on weekends. This balanced approach, combined with his philosophy that "the more knowledgeable and educated you are, the more passionate you're going to be," offers valuable wisdom for anyone building a business in a specialized field. Whether you're an aspiring entrepreneur or already in the trenches, this conversation delivers honest insights about creating sustainable growth without sacrificing your vision or wellbeing.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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Derek Prince takes us behind the scenes of his entrepreneurial journey as founder of Pro Property Services, Asheville's premier exterior contracting company specializing in deck construction, siding, roofing, and log cabin restoration. But this isn't just a story about building physical structures – it's about building multiple successful businesses with intention and purpose.

What makes Derek's approach unique is how he's transferred principles from competitive bodybuilding into business leadership. The discipline, structure, and mental toughness required to excel in fitness have become cornerstones of his business philosophy. "I can't control everything in the business, but I can control my fitness and what I'm putting in my body," Derek explains. This foundation-first mentality has helped him weather the inevitable storms of entrepreneurship without falling into destructive coping patterns.

The conversation reveals crucial turning points in Derek's growth trajectory, particularly when he began rigorously tracking his numbers. Like many contractors, he initially operated on gut feeling rather than data. Learning precisely what each project cost to complete transformed his decision-making and profitability. Derek also shares candid insights about team building, explaining how he seeks self-motivated individuals with interests in personal development outside work. His formula? Find people who complement your weaknesses rather than mirror your strengths.

Most fascinating is how Derek and his wife have expanded beyond contracting into Airbnb management (currently overseeing 85 properties) and launching a laundromat specifically to service their vacation rental business. This ability to spot adjacent opportunities and build complementary services demonstrates the entrepreneurial mindset at its finest.

Whether you're struggling in the early stages of business or looking to scale multiple revenue streams, Derek's practical wisdom offers a blueprint for sustainable growth. Listen now to discover why knowing your numbers, investing in personal development, and building the right team culture might be the most important projects you'll ever undertake.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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Carving out a specialized niche might seem limiting, but for Garfield Jones of Paver Perfection, it's been the foundation of his entrepreneurial success. Broadcasting from Palm Beach - what Garfield calls "the paver capital of the world" - this episode delves into how focusing exclusively on paver restoration created a thriving business that commands premium prices while fixing other contractors' mistakes.

Garfield doesn't mince words about the hard lessons he's learned running a growing enterprise. "Be the boss. Don't try and be friends with your employees," he advises after sharing how he once had to release his entire team and rebuild from scratch. His candid insights challenge common misconceptions about entrepreneurship, especially the notion that business owners are "made of money." As he explains, "You could start the week off with 40 grand in your business checking account and by the end of the week you're down to five because there's so many expenses."

What truly separates Paver Perfection from competitors isn't just technical expertise (though Garfield is a master certified contractor) - it's his approach to winning clients. Rather than pressuring prospects to close deals, he focuses on education: "I don't go on an estimate to close the estimate. I go on there to educate you." This philosophy consistently wins him high-ticket projects even when competing against lower-priced alternatives. Behind his business drive lies a powerful personal motivation - providing his family opportunities he never had growing up. His integration of family into the business operations creates a unified approach where everyone contributes to their shared success.

Whether you're considering specialization in your industry or struggling with leadership challenges, Garfield's journey offers valuable lessons about finding your niche, maintaining high standards, and building a business aligned with your deepest values. Ready to elevate your entrepreneurial mindset? Listen now and discover how a specialized focus might be exactly what your business needs.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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Brett Hulsey's journey from college newspaper staffer to media company owner defies conventional wisdom about print's demise in a digital world. As owner of Holsey Media Group and WNC Business Magazine, Brett shares how he transformed a small publishing operation into a thriving enterprise with approximately twelve magazine titles serving Western North Carolina and upstate South Carolina.

"I'd worked for over a decade on the digital side of the publishing world where everything seemed to be going digital," Brett explains. "But I was pleasantly surprised that magazines still have life—they're being picked up by highly qualified consumers who are actively looking for information." This insight has fueled Holsey Media's growth strategy, resulting in partnerships with around 800 clients across diverse industries.

The conversation takes a fascinating turn when Brett discusses the unexpected business lessons he's learned. Rather than focusing solely on qualifications when hiring, he discovered the profound impact that personality fit has on small team dynamics. "One person really changes the culture in a small group," he notes. Through personality profiling, Brett identified critical gaps in his team's collective strengths—gaps that, once filled, dramatically improved company performance.

As a longtime sponsor of the Asheville Business Summit, Brett offers valuable perspective on regional business recovery following Hurricane Helene. Drawing parallels to COVID-19 challenges, he emphasizes resilience: "Tough times make tougher people... nothing impacts us more than what we choose to do every day." Recent market indicators point to renewed optimism, with increased tourism, business expansion, and publication demand signaling economic improvement.

For entrepreneurs across industries, Brett's message is clear: despite surface differences between businesses, fundamental challenges remain similar, creating opportunities to learn from unexpected sources. "Running a brewery may sound very different from running a dentist's office, but there are things that have to be done no matter what kind of business you have."

Join us at the Asheville Business Summit to connect with fellow entrepreneurs and discover strategies for growth in challenging times. Get your tickets at WNCSummit.com and be part of the conversation shaping Western North Carolina's business future.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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What does it take to build a thriving business in a traditionally blue-collar industry? Jeremy Gunn of JBG Painting reveals the surprising answers in this candid conversation about entrepreneurship, employee retention, and creating real value.

Starting just four and a half years ago with nothing but a desire for independence, Jeremy has built a painting company that stands apart from competitors by focusing exclusively on high-end residential work. Unlike the typical contractor model, his team consists entirely of W2 employees who receive health insurance and 401(k) benefits—perks almost unheard of in small painting businesses. The results speak for themselves: exceptional employee retention and steady growth.

Jeremy pulls back the curtain on the financial realities of small business ownership, challenging the common misconception that business owners are "sitting on piles of money." He shares how his background in restoration gave him crucial customer service skills and why working in occupied homes requires more than just painting expertise—it demands reliability, organization, and people skills.

The conversation takes a fascinating turn when Jeremy discusses his personal transformation journey, approaching six years of sobriety after drinking daily for many years. This commitment to continuous improvement extends to his business approach, where he credits early investment in business coaching as a game-changer for his company's development.

For entrepreneurs in any industry, Jeremy offers two pieces of actionable advice that have been pivotal to his success: get involved with your local Chamber of Commerce to connect with like-minded business owners, and invest in business coaching to gain perspective you can't find anywhere else. Whether you're considering starting a business or looking to take your existing company to the next level, this episode delivers honest insights from someone who's successfully navigating the entrepreneurial journey.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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Dreams fuel every great business achievement, yet most organizations struggle to bridge the gap between inspirational vision and practical implementation. This disconnect isn't just philosophical—it's costing the global economy $438 billion annually in lost productivity through employee disengagement.

Jacqueline Boone, founder of Dream Academy, joins us to share her revolutionary approach to business transformation that begins with reconnecting leaders to their authentic motivations. Drawing on her extensive experience working with organizations ranging from solopreneurs to Fortune 100 companies, Jackie explains her "Heart Language" methodology that helps executives merge heart and head in business settings.

"We sort of keep our heart for our personal lives and check it at the door when we go into business," Jackie observes. This separation creates workplaces where people can't bring their whole selves, ultimately leading to burnout and disengagement. The solution lies in a structured pathway from dreaming to doing: first reconnecting with authentic leadership styles, then developing ambitious visions, creating concrete KPIs, and finally implementing tactical changes—whether updating digital marketing, redesigning leadership development, or enhancing customer success strategies.

What makes Jackie's perspective particularly valuable is her global experience combined with deep appreciation for Asheville's unique community-centered approach. Having lived in major metropolitan centers worldwide, she sees our region's collaborative spirit as a model for the future of business innovation. As she prepares to present "Leading the Innovation Revolution" at the upcoming Asheville Business Summit, Jackie invites listeners to imagine what's possible when businesses bring heart and community back into their strategic planning. Connect with her at thedreamacademy.co to learn more about transforming your organization through authentic, purposeful leadership.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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Successful entrepreneurs know their business is often their largest asset, yet most lack a clear strategy for unlocking its full value when it's time to move on. Jeff McKeehan and Chris Buehler from Viking Mergers & Acquisitions pull back the curtain on the complex world of business transitions, revealing insights that could potentially double what your business sells for.

The conversation exposes a critical misconception among business owners: the belief they can handle selling their business themselves. These natural "do-it-yourselfers" have mastered running their companies but often underestimate the specialized expertise needed to maximize sale value. From creating competitive bidding situations to navigating complex due diligence, the M&A professionals explain why going solo typically leaves substantial money on the table.

Perhaps most eye-opening is the timeline revelation. While the average business takes nine months to sell once listed, Viking often works with owners for 4-6 years before taking a business to market. This preparation period focuses on implementing strategic changes that dramatically increase valuation while giving owners time to emotionally prepare for life's next chapter. As Chris poignantly notes, planning this transition thoughtfully beats being forced into a hasty sale due to health issues or unexpected circumstances.

The Viking team shares their proprietary process that begins with accurate valuation, moves through strategic enhancements, professional marketing, buyer identification, and ends with coordinated due diligence support alongside CPAs and attorneys. Their approach specifically targets the challenges unique to privately-held, closely-held companies in the lower middle market.

Ready to explore what your business might be worth? The Viking team invites owners to start the conversation early – even if selling is years away. Their no-obligation consultations provide valuable insights about current value and specific steps to increase that value over time. Connect with them directly at 828-808-5528 or visit them at the upcoming Asheville Business Summit on September 23rd.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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When was the last time your banker gave you a same-day decision? For most business owners, the answer is "never" – but Andy Nadeau and his team at FB Financial are changing that reality in Western North Carolina.

"We tell business owners what they need to hear instead of what they want to hear," explains Nadeau, who brings over three decades of financial experience to his role. This straightforward approach represents just one way his team is disrupting traditional banking. While most financial institutions have centralized their decision-making processes, FB Financial keeps every business decision local. This proves especially crucial for Asheville businesses that experienced challenges last year – situations that distant decision-makers in Charlotte or Atlanta simply wouldn't understand.

The results speak for themselves. Eight months after launching in Asheville, FB Financial is ahead of schedule on their ambitious "Path to $100 Million" initiative to support local economic growth. Their success stems from approaching banking entrepreneurially, offering everything from $500,000 credit lines to $25 million commercial property rehabilitations.

What truly sets them apart is their consultative mindset. "We're advisors first," Nadeau emphasizes. Unlike banks that interact with clients only during annual renewals, FB Financial positions themselves alongside CPAs and attorneys as trusted advisors who should be the first call before any major business decision. This approach has business owners responding with surprise: "Our bankers don't talk to us like this."

Connect with FB Financial at their Biltmore Park offices or through their website to experience banking that moves "at the speed of your opportunity."

Guest contact: andy.nadeau@fbfinancialonline.com

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Bill

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What happens when you combine roofing expertise with self-taught digital marketing skills? James from 4 Square Roofing reveals the blueprint that transformed his business from struggling startup to a lead-generating powerhouse without spending a dime on marketing agencies.

After 15 years in real estate's feast-or-famine world, James discovered roofing's potential in 2015 and recognized an opportunity. Rather than joining the legions of contractors knocking on doors after storms, he spent 500+ hours building an organic SEO strategy that would generate leads while he slept. His girlfriend thought he was "losing his mind" during those early days when the phone wasn't ringing—but his foresight paid off spectacularly.

James takes us behind the scenes of his decade-long journey, sharing candid insights about maintaining work-life balance as an owner-operator who handles everything from sales to warranties. Now married and expanding to a second location, he emphasizes that success requires patience: "It took me 10 years to get where I'm at now." His refreshingly straightforward advice for contractors—"take care of your people, put good material on there, and never let the reviews slip"—cuts through the noise of complicated business strategies.

What makes this conversation particularly valuable is James's willingness to share exactly how he built his digital marketing foundation. While many guard their business secrets, he regularly mentors younger roofing company owners on SEO strategies and believes in lifting others up. His approach proves that even in traditional trades, combining craftsmanship with digital savvy creates an unbeatable competitive advantage.

Whether you're a contractor looking to reduce marketing costs or an entrepreneur in any field seeking sustainable growth, this episode delivers actionable insights from someone who's built success on his own terms.

4 Square Roofing: https://4squareroofing.org/
4squarerestoration@gmail.com

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Bill

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Ever wondered how to transform your child's gaming obsession into something that actually builds valuable life skills? Meet Cheryl Chambers, who along with her husband Mark, is revolutionizing youth gaming culture through XP League Asheville.

From Minecraft battles to Fortnite competitions, Cheryl explains how XP League creates coach-led, in-person competitive gaming teams for kids ages 7-17. But this isn't just about playing video games—it's about using games as vehicles to develop teamwork, sportsmanship, positive communication, and growth mindset. For parents concerned about screen time isolation or toxic gaming environments, XP League offers a refreshing alternative where children engage with peers in a structured, positive community.

The entrepreneurial journey of launching this franchise reveals valuable insights for business owners everywhere. Cheryl shares how they unexpectedly took over an established location just weeks after signing their agreement, forcing them to learn payroll, staffing, and operations at lightning speed. She discusses finding the balance between following the franchise model and adapting to local needs, the power of word-of-mouth marketing, and how they manage work-life balance as a husband-wife team running a growing business while raising their own gaming children.

Whether you're a parent looking for positive gaming options for your child, an entrepreneur considering a franchise model, or simply curious about the growing world of youth esports, this conversation offers a fascinating look at how video games are being transformed into tools for positive youth development. Ready to see gaming in a whole new light? Visit xpleague.com to find a location near you and discover how competitive gaming can build the skills children need for success.

Contact Cheryl: cheryl.chambers@xpleague.gg

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Bill

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Ever wondered what happens when you join your local Chamber of Commerce but never show up? Jessica Kanupp, Director of Member Marketing and Sales at the Asheville Chamber, calls this the "ultimate missed opportunity" in this energetic conversation with host Bill Gilliland.

As Asheville continues rebuilding after Hurricane Helene, Jessica shares encouraging signs of business recovery throughout the region. "People are pivoting and restructuring," she explains, noting increased inquiries and reopenings in Biltmore Village and the River Arts District. Her message is clear: "Asheville is open!" This resilience mirrors what Jessica witnessed during COVID, providing valuable perspective on how communities can bounce back from successive challenges.

The Asheville Chamber serves as more than just a networking organization—it's an umbrella for economic development, workforce development, entrepreneurship through Venture Asheville, visitor services, public policy, and research. With five networking groups and multiple daily events, the Chamber offers countless ways for businesses to connect. Jessica's advice? "Try different events with different departments. You'll meet different people each time."

Bill introduces his BE EPIC framework for business success: Bring Energy, Education, Planning, Inspiration, and Commitment. Jessica's reflections on each element reveal how her enthusiasm stems from genuine belief in the Chamber's value, how parenthood transformed her approach to planning ("I'm a logistics coordinator now!"), and how her commitment to members manifests in personalized connections despite having over 1,700 businesses to serve.

The upcoming Asheville Business Summit, scheduled near the one-year anniversary of Hurricane Helene, represents community resilience in action. As Jessica notes, "Our success or your success, their success is our success." Join us at wncsummit.com to be part of this powerful event where business education meets community rebuilding.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

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Bill

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Jeremy French, founder of Making Whole, takes us on a profound journey through the intersection of craftsmanship, recovery, and entrepreneurship. What began as his personal battle with addiction in the 1990s evolved into a mission to create an apprenticeship program where recovering addicts build custom furniture—not just as a vocational skill, but as a metaphor for rebuilding their lives.

The conversation delves into the psychology of recovery, revealing how complex problem-solving in woodworking mirrors the challenges of navigating life after addiction. "If you don't believe that it's possible, then you're not looking for it," Jeremy explains, highlighting how belief becomes the foundation for transformation. His apprentices learn that each custom project presents unique obstacles requiring creative solutions—exactly the toolkit needed for sustained recovery.

What sets this discussion apart is Jeremy's candid assessment of the business challenges in the addiction recovery space. He shares eye-opening insights about misidentifying his customer base, navigating the expensive and competitive world of addiction treatment marketing, and the paradox of selling a service that requires suffering before flourishing.

Beyond the practical aspects of his business model, Jeremy articulates a compelling philosophy about integration—bringing together personal experience and professional purpose to create meaningful work. His approach challenges conventional recovery models by focusing on capability-building rather than merely abstaining from substances. Join us for this thought-provoking exploration of how crafting furniture becomes a pathway to crafting whole lives.

Don't miss the upcoming Asheville Business Summit where Jeremy will be speaking about "The Business of Flourishing." Connect with him and other community members for conversations that go beyond superficial soundbites and explore the genuine intersection of business success and personal transformation.

Get in touch with Jeremy: jeremy@makingwhole.com

https://makingwhole.com/

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Bill

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What happens when you build a business around something most entrepreneurs hate doing? You create a 25-year success story. Sherry Wheat, founder of TeleSales, joins us to reveal how direct conversation remains the secret weapon in business development, even as digital marketing dominates the landscape.

Wheat's journey began in 1998 when she discovered her talent for connecting with prospects over the phone could translate into serious business results. Without formal marketing training, she built TeleSales on a revolutionary concept for its time: a fully virtual team of callers who worked as independent contractors. This approach gave both her and her team unprecedented freedom while delivering exceptional results for clients.

What's particularly fascinating is how TeleSales has survived—and thrived—through multiple technological revolutions. From broadcast faxing to the internet boom to today's AI calling agents, Wheat has consistently adapted while maintaining her core belief that human connection matters. "People are actually answering the phone and returning my calls," she explains. "There's so much pleasure in talking to people." This insight feels particularly relevant as many businesses struggle to break through digital noise and create meaningful connections.

The conversation explores Wheat's business philosophy through the BEPIC framework: Bringing energy, Education, Planning, Inspiration, and Commitment. Her perspective on commitment stands out—she advises regularly analyzing your commitments to ensure they align with your natural flow and values. Perhaps most profound is her observation that "people get sick when they are not being themselves," highlighting the physical toll of inauthenticity in business. Ready to reconnect with the human element in your business development? This episode offers both the inspiration and practical wisdom to make it happen.

To connect with Sherry:
Sherry@TeleSALESAtlanta.com

www.telesalesatlanta.com

https://www.linkedin.com/in/sherrywheatavl/

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Bill

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Ever wondered what it truly takes to build a resilient business that survives economic downturns, pandemics, and natural disasters? Nancy Martin's journey with The Garage Authority provides a masterclass in faith-based entrepreneurship and values-driven leadership.

Starting from scratch in 2011 during a construction industry slump, Nancy and her son transformed a simple storage solution business into a comprehensive home organization company. What began as a dealership for the monkey bar storage system has evolved into a thriving enterprise offering custom solutions for garages, pantries, offices, laundry rooms, closets, and mudrooms. Their tagline—"transforming spaces into exceptional places"—perfectly captures both their service offering and business philosophy.

Nancy's approach to business stands apart in today's marketplace. She attributes her company's 14 years of consistent growth primarily to faith. With remarkable employee retention—some team members staying over eight years—Nancy has cultivated a culture where both clients and staff feel genuinely valued. Her servant leadership style involves regular vulnerability, asking long-term employees, "What could I do better to help you succeed?"

The misconceptions about entrepreneurship—that it's easy or primarily about personal freedom—fall away as Nancy describes the "strong stomach" required to weather the inevitable ups and downs of business ownership. Her advice to aspiring entrepreneurs combines ambition ("set big, hairy, audacious goals") with humility ("you don't arrive until you die"). Through economic challenges and Hurricane Helene, Nancy's mantra "this too shall pass" has kept her grounded, while her commitment to continuous growth ensures The Garage Authority remains innovative and client-focused.

Ready to transform your own space or business? Connect with Nancy through their website at www.thegarageauthority.com or on Facebook at facebook.com/theGarageAuthority to experience their exceptional service firsthand.

Website: http://www.thegarageauthority.com/

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Bill

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Have you ever wondered why a team of brilliant individuals sometimes fails to work effectively together? The answer lies in collaborative awareness—understanding not just who we are individually, but who we become when we're together.

Maureen McCarthy and Zelle Nelson, co-directors of the Center for Collaborative Awareness, join Epic Entrepreneurs to share their revolutionary approach to designing relationships that thrive even amid uncertainty and stress. Their remarkable journey began 27 years ago when they met during the year doctors predicted Maureen would die from a rare genetic lung disease. Facing this profound uncertainty, they created the first "Blueprint of We"—a relationship design document that helped them navigate unprecedented circumstances together.

That personal innovation evolved into a globally-used methodology helping teams, organizations, and couples intentionally design their relationships rather than leaving them to chance. Drawing from neuroscience, their approach helps people understand their own triggers and flow states, then share this knowledge to create more effective collaborations. The result? Teams that experience less friction, greater productivity, and more joy in working together.

Their work with companies like Dropbox demonstrates how these principles transform organizational culture by providing a framework for understanding each person's working style and creating shared agreements about how teams will function. By shifting from a problem-solution mindset to what they call "what does this make possible" architecture, they invite a more expansive, creative approach to collaboration.

Want to experience this transformative approach firsthand? Don't miss Maureen and Zelle's interactive session at the upcoming Asheville Business Summit. Register now at wncsummit.com to discover how your team can become wiser together.

https://www.collaborativeawareness.com/

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Bill

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Ever wondered what makes property management truly valuable? Katherine Van Brocklin of PMI Mountain and Main pulls back the curtain on this often misunderstood industry in a captivating conversation about entrepreneurship, accountability, and treating other people's investments as if they were your own.

Katherine shatters the persistent myth that property management is prohibitively expensive, revealing how her Asheville-based company delivers comprehensive services through tailored plans rather than nickel-and-diming clients with a la carte fees. From liability walkthroughs to rigorous tenant screening and periodic inspections, she outlines the systematic approach that protects property owners' most valuable assets.

What truly resonates throughout our conversation is Katherine's emphasis on taking a holistic approach to business growth. She articulates how regular planning, continuous education, and inspirational moments keep her team aligned and motivated. Her advice to fellow entrepreneurs—regularly evaluate your strategy, embrace change when necessary, and consider working with a coach for accountability—serves as a powerful reminder that success requires both vision and adaptability.

Whether you're a property owner weighing management options or an entrepreneur seeking growth strategies, Katherine's practical insights and accessible approach offer valuable guidance for your journey. Discover how treating properties like your own and staying committed to client success creates a foundation for sustainable business growth in any industry.

Ready to learn more about property management or connect with Katherine? Search for PMI Mountain and Main online or reach her directly at 954-270-0487 to discuss your property management needs.

Katherine's contact information:

katherine@pmimountainandmain.com

PMIMountainandMain.com

https://www.facebook.com/PMICorporate

https://www.linkedin.com/company/property-management-inc-/?originalSubdomain=in

https://www.instagram.com/propertymanagementinc/

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Bill

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Anthony Woo, owner of Climatisation ACG, shares his journey from HVAC technician to business owner, growing a 10-person team and crossing the seven-figure revenue mark in just three years without traditional marketing.

• Focusing on processes and back-end systems is crucial when experiencing rapid growth
• Anthony actively seeks knowledge and learning opportunities which accelerated his business growth
• Non-negotiable family time helps maintain work-life balance alongside business responsibilities
• Every team member came from outside the HVAC industry but was selected based on alignment with company values
• Anthony's team-building approach focuses on empowerment and creating clear career paths
• Commitment to community involvement includes running an annual school bag drive for underprivileged children
• Success comes from knowing when to say no to opportunities outside your expertise
• Regular team meetings focus on learning from mistakes rather than pointing fingers

If you want to connect with Anthony, find Climatisation ACG on Facebook and Instagram where he regularly shares content focused on empowering homeowners and supporting the community.

With a team trained from scratch and nearly four years of perfect five-star reviews, ACG is proof that integrity and community can power real growth.

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Bill

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What happens when a military spouse of 27 years finally plants roots and brings her creative passion to a new community? Lynette Stewart's journey with Board Brush Creative Studios reveals the challenges and triumphs of building a business focused on creativity, connection, and handcrafted wooden treasures.

After relocating 14 times throughout her husband's military career, Lynette found herself in Asheville, seeking a business that would provide both personal fulfillment and community engagement. Opening in 2021 as people emerged from pandemic isolation, Board Brush offered exactly what many craved—a space to gather, create, and connect. Unlike traditional paint-and-sip experiences, Board Brush workshops guide participants through creating personalized wood projects from signs and porch leaners to functional items like coat racks and clocks.

The conversation dives deep into entrepreneurial insights that resonate far beyond the world of DIY workshops. Lynette candidly shares how she balances family caregiving responsibilities with business ownership, the challenge of building community connections as a newcomer, and the unexpected difficulty of managing social media marketing authentically. Her practical approach to staffing—requiring all employees to experience a workshop as customers first—demonstrates how empathy drives customer service excellence.

Perhaps most valuable is Lynette's honesty about the emotional reality of entrepreneurship: "Nobody really said you're going to have sleepless nights," she admits, describing the constant mental engagement that comes with business ownership. Yet the rewards are equally powerful, creating a space where solo visitors form friendships and groups strengthen bonds through shared creativity.

Whether you're an aspiring entrepreneur, a creative soul seeking community, or simply curious about the intersection of art and business, this conversation offers practical wisdom and heartfelt inspiration. Discover how wood, creativity, and determination combine to build not just beautiful objects, but meaningful connections in a post-pandemic world still hungry for authentic community.

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What does it mean to run a "boutique" architecture firm in today's market? Nate Webster, partner at ARCA Design in Asheville, North Carolina, reveals the strategic advantages of staying small and nimble while delivering projects ranging from custom homes to $20 million museums.

Growing up as the son of a residential contractor, Webster developed an early appreciation for construction before discovering his passion for design in high school. While he initially planned to work in larger markets after graduating from UNC Charlotte, the opportunity to join ARCA Design brought him back to Western North Carolina immediately—a decision he hasn't regretted.

Since becoming a partner in 2021, Webster has navigated the transition from employee to business owner while maintaining the firm's distinctive approach. Unlike many architecture practices where partners primarily focus on bringing in business, ARCA partners remain deeply involved in the design process. This hands-on approach stems from the founding partners' desire to avoid the pitfalls they experienced at larger regional firms where client relationship management often displaced creative work.

Perhaps most striking is ARCA's commitment to work-life balance. Webster shares how the firm supported his wife (also an ARCA architect) with flexible work arrangements after their first child was born—in 2018, well before remote work became commonplace. This family-first philosophy permeates their culture without compromising their professional standards or growth.

When asked about their business strategy, Webster acknowledges areas for improvement like marketing but emphasizes that their growth comes primarily from quality service and meaningful relationships. Their philosophy is refreshingly straightforward: focus on your craft first, and success will follow.

For architects, designers, and entrepreneurs alike, Webster's journey offers valuable insights into building a business that balances professional excellence with personal priorities. Tune in to discover how this boutique firm maintains its creative edge while creating space for what matters most.

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Bill

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What does it take to build a real estate empire from nothing? Tomas Villar knows firsthand, having transformed from a 17-year-old high school dropout to the successful owner of Villar 360 Enterprises over the past 15 years.

Villar's business approach is remarkably straightforward yet powerful: he raises capital from investors, builds custom and semi-custom residential homes, sells the properties, returns the investors' money with interest, and retains the profit. This model has allowed him to expand into cabinetry and even become an investor himself, now owning rental properties that form the backbone of his retirement strategy.

The journey wasn't without challenges. Starting as an electrician with no business background, Villar worked double-duty for years—maintaining his day job Monday through Thursday while building his side business Friday through Sunday. "Taking the right steps every day of my life was key to being successful at some point," he reflects. His success didn't happen overnight, but rather through "countless days without sleeping" and an unwavering commitment to learning.

Perhaps the most powerful insight Villar shares is his perspective on failure and risk: "If you never lose, I think you never win." Coming from a poor family background, he approached entrepreneurship with the mindset that he had nothing to lose—a freedom that allowed him to take necessary risks. He credits much of his knowledge to mentors, particularly a successful businessman he met while doing electrical work, who taught him financial management principles that transformed his approach.

For those starting businesses without family wealth or connections, Villar offers refreshingly honest advice about work-life balance: "There's no balance when you're starting a business." His wife's understanding and support throughout their 20-year marriage proved crucial to his success. His pragmatic philosophy—"Follow the money first, then follow your dreams"—encapsulates his approach to building financial freedom.

Want to follow in Villar's footsteps? His advice is clear: combine trade skills with business education, surround yourself with the right people, treat your team well, and always pay on time. Most importantly, stay committed to your vision, even when exhaustion sets in. As Villar says, "Sometimes I feel like I want to walk away from everything, but the next day I wake up renewed and going at it."

Subscribe to Epic Entrepreneurs for more inspiring stories of business growth and practical wisdom from successful founders who've built something extraordinary from the ground up.

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What happens when theater directors and improv masters turn their attention to business leadership? Something magical, it turns out. Meet Gillian Bellinger and Angie Flynn-McIver, two creative professionals whose unlikely partnership is revolutionizing how we think about leadership in uncertain times.

Despite having remarkably parallel careers—Gillian with twenty years as an improviser and corporate facilitator, Angie as a theater director who co-founded NC Stage Company before transitioning to leadership coaching—they only met three months before this conversation. Connected by mutual friends who recognized their complementary talents, they quickly formed Verge Leadership Lab, bringing arts-based approaches to business challenges.

Their upcoming keynote "From Chaos to Catalyst" at the Asheville Business Summit promises something different from typical business presentations. Rather than talking at attendees, they're creating an interactive experience focused on practical tools for navigating disruption. The session will feature Alex Matisse, CEO of the internationally acclaimed East Fork Pottery, who will demonstrate how creative principles have tangibly benefited his organization.

What makes their approach so powerful? As Gillian explains, improvisers constantly process incoming information and pivot immediately based on changing conditions—precisely the skill modern executives need. Angie notes that theater professionals inherently understand uncertainty, as the arts operate in a perpetual state of adaptation. This "baked-in" comfort with ambiguity enables creative professionals to approach business challenges with innovative mindsets that conventional business training often lacks.

Their insights into resilience, rejection, and continuous learning apply universally to entrepreneurs in any field. Whether you're managing a pottery company, running a theater, or building a tech startup, the skills that enable artists to thrive—adaptability, creative problem-solving, and authentic communication—are increasingly essential in our volatile business environment.

Don't miss this opportunity to gain actionable strategies from two masters of creative leadership. Register for the Asheville Business Summit at wncsummit.com and transform how you navigate uncertainty in your business and life.

Guest Bios

Gillian Bellinger

As a corporate trainer and owner of Misfit Improv, Gillian crafts experiential programs that help business leaders and creatives alike flex their “adaptability muscle.” Her facilitation résumé spans 20 years across a variety of industries. Clients include: PwC, Lockheed Martin, Kaiser Permanente, Nissan, and Fidelity. Audiences value her knack for turning discomfort into discovery: yes-and becomes strategic insight. Gillian looks to empower people to choose change on purpose. bellingercoaching.weebly.com

Angie Flynn-McIver

Angie Flynn-McIver founded Ignite CSP on a radical premise: intentional communication is a fundamental pillar of leadership. Dubbed a “detective of human behavior,” Angie blends performance savvy from her theatre ro

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When disaster strikes, how does a community rebuild? Not just structures, but hope, opportunity, and a vision for something better than before? In this compelling conversation with Cory and Justin from Financial Partners Inc, we explore exactly how the Asheville business community is transforming the aftermath of Hurricane Helene into a catalyst for growth and resilience.

As title sponsors of the upcoming WNC Asheville Business Summit, these financial advisors bring a unique perspective on business leadership during crisis recovery. Justin shares remarkable stories from his time as chairman of Western North Carolina's largest food bank, describing how they mobilized a network of 50 area farms to distribute fresh produce just days after the hurricane destroyed their facilities. What was originally planned as a $7 million project requiring years of feasibility studies transformed into a sub-million dollar solution through crisis-inspired innovation.

Beyond community resilience, we dive into what makes Financial Partners Inc successful after nearly four decades in business. Their commitment to community involvement, clear values, and a refined client process has fueled their expansion across multiple regions. Both partners dispel common misconceptions about entrepreneurship, emphasizing that despite challenges, business ownership offers tremendous fulfillment when approached with the right mindset.

The conversation culminates with their BEPIC framework—Bringing energy, Education, Planning, Inspiration, and Commitment—offering valuable insights for any business leader. Their parting wisdom? "Start your business sooner" and "Trust that authenticity attracts the right clients."

Don't miss the WNC Asheville Business Summit where these ideas will be explored in greater depth. Get your tickets at wncsummit.com before they sell out and join a community of forward-thinking leaders turning challenge into opportunity.

Guest Bios

Cory Marlow, MBA, AIF®
Wealth Advisor, President
📧 cmarlow@fpiwealth.com
| 📞 574-264-0621

Cory believes that by understanding where his clients are coming from and where they’re heading, he and his team can provide financial plans tailored to their unique needs. He has a passion for the industry and is honored to guide clients along financial paths designed to help them pursue both short- and long-term goals.

Justin Powell
Wealth Advisor
📧 jpowell@fpiwealth.com
| 📞 828-400-1971

Justin shines a light on what matters most to his clients by developing deep, meaningful relationships. He helps them create and maintain flexible financial plans tailored to their goals—connecting the emotional meaning behind their aspirations with the processes and strategies required to pursue them. He finds great fulfillment in guiding clients toward brighter financial futures through comprehensive planning and heart-centered connection.

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Serial entrepreneur Tanner opens up about the remarkable journey of building two thriving, debt-free businesses from the ground up. Starting as a private gardener before founding Magnolia Landscape Group eight years ago, Tanner shares how he strategically expanded into construction during the pandemic, creating Noah's Ark Construction to ensure year-round work for his team.

What makes Tanner's story particularly compelling is his refreshingly honest perspective on entrepreneurship. He shatters the common misconception that business owners are instantly wealthy, revealing how he invested everything he had when starting out and still works alongside his employees digging ditches. This hands-on leadership approach has earned him tremendous respect and fostered a positive work culture that drives his success.

Rather than pursuing aggressive marketing strategies, Tanner has built his businesses through consistency, specialization, and genuine relationship-building. By focusing on specific niches where he excels—like outdoor patios and living spaces—and prioritizing quality and reliability, he's developed a network of repeat customers who eagerly refer him to others. His commitment to showing up when promised and immediately responding to inquiries has allowed him to secure jobs simply because competitors failed to return calls.

The conversation takes a thoughtful turn as Tanner discusses how he balances entrepreneurship with personal life. As a married man and foster parent, he's established clear boundaries, setting aside dedicated time for family, monthly vacations with his wife, and honoring Sundays for church. His wisdom on knowing when to say "no" professionally to protect personal priorities offers valuable guidance for entrepreneurs struggling with work-life balance.

Tanner's parting advice resonates with authenticity: "Don't be scared, just go for it." He acknowledges the inevitable challenges and slow periods but emphasizes that persistence and quality work will ultimately lead to success. For anyone dreaming of starting their own business or seeking to grow an existing one, this conversation provides practical wisdom from someone who's built two successful companies through dedication, integrity, and genuine relationships.

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Bill

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What does it truly take to build a multi-million dollar service business from scratch? Pete and Alicia Green's journey from operating a one-truck plumbing company out of their garage to managing a 65-employee multi-trade powerhouse offers profound insights for entrepreneurs at any stage.

The husband-wife team behind Go Green Plumbing Heating Air and Electrical reveals the strategic decisions that fueled their growth since 2015. Their commitment to flat-rate pricing—providing customers upfront costs while rewarding technician efficiency—created a foundation for sustainable expansion. But their most valuable lessons came from mistakes, particularly when adding HVAC services without proper systems in place.

"Most people in leadership roles tend not to be leaders; they tend to be managers," Pete explains, drawing a crucial distinction that many business owners miss. "Managers manage things like warehouses and products. Leaders lead people." This perspective transformed how they built their team and company culture.

The Greens candidly address the misconceptions surrounding business ownership. From customers assuming owners are "playing golf" when unavailable to employees believing owners pocket most of the revenue, these assumptions create unnecessary friction. Their solution? Radical transparency—spending hours educating every new hire about business finances and creating clear boundaries between their own roles as co-owners.

For couples considering business partnership, their advice is refreshingly straightforward: "Know your lane and stay in it." Through formal operating agreements and weekly leadership meetings, they've created a framework that minimizes conflict while maximizing their complementary strengths.

Whether you're contemplating starting a business or looking to scale your existing operation, this conversation offers practical wisdom about leadership, systems development, and maintaining perspective through the inevitable challenges of entrepreneurship. As Pete wisely notes, "No decision is worse than a bad decision"—a powerful reminder that action, even imperfect action, moves businesses forward.

Ready to transform your business thinking? Listen now and discover how intentional planning and leadership development can create extraordinary growth opportunities in any industry.

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Bill

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What happens when genuine service gets lost in corporate sales tactics? On the Epic Entrepreneur’s Podcast, Dasean Willard, founder of Eagle Air Services and Repair, shares his mission to restore honesty and integrity in the HVAC industry. From flashlight holder at 13 to business owner, his journey offers timeless lessons for entrepreneurs across all fields.

"We've kind of lost our way a little bit in the service industry, and I'm on a mission to clean it up," explains Willard. With private equity companies increasingly acquiring HVAC businesses and prioritizing sales over service, he saw an opportunity to offer something different: honest evaluations and genuine solutions without the aggressive upselling. Having worked for larger companies and witnessed this transformation firsthand, his approach represents a return to fundamentals that many customers find refreshing.

The conversation reveals powerful insights for entrepreneurs across any industry. Willard shares his struggle to properly value his expertise—a common challenge for service-based business owners. "We tend to cut ourselves short," he admits, whether to win a job or out of empathy for customers. His breakthrough came with realizing customers are paying for knowledge, not just time. As he puts it, "When I become more efficient at my job, it's better for both of us."

Among the most memorable moments is Willard's advice on bringing energy to your business: "Be a thermostat, not a thermometer." While thermometers merely react to their environment, thermostats set the temperature and influence everything around them. Similarly, his observation that "direction is way more important than speed" captures the essence of purposeful business growth. These principles, combined with his emphasis on coachability in employees and establishing clear work-family boundaries, provide a roadmap for purpose-driven entrepreneurship.

Want to hear more wisdom from entrepreneurs who are redefining their industries? Subscribe to the Epic Entrepreneur's Podcast for conversations that go beyond business tactics to explore the values and mindsets driving successful leaders.

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Bill

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What happens when a passionate electrician and car enthusiast discovers the untapped potential of electric vehicle infrastructure? Lee McDowell's story of transformation from overworked contractor to thriving business owner offers a blueprint for entrepreneurial success in emerging markets.

Working grueling 90-hour weeks at a construction company, McDowell had little time for his young family. When personal research into EV charging for his new Tesla revealed a significant service gap, he spotted an opportunity. Starting with installations on evenings and weekends, his side hustle matched his full-time income in just four weeks. Since leaving his job in December 2021, Car Charger Specialist has grown to 11 employees with operations across Georgia and North Carolina, on track for $3 million in revenue this year.

McDowell's business journey contains powerful lessons about partnership development, equity distribution, and cash flow management. His company leverages relationships with major automotive manufacturers while avoiding over-dependence on any single lead source. His hiring philosophy—prioritizing attitude and work ethic over experience—has built a team capable of rapid growth and expansion into new markets.

Check out SilentThunderEvents.com to learn about McDowell's upcoming racing event on August 23rd.

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Bill

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Money talks, but what happens when you and your employee speak different languages about compensation? This candid discussion tackles one of the most common yet challenging workplace dynamics: the employee who believes they're worth more than their employer does.

The episode opens by addressing a crucial misconception, particularly among younger workers – the belief that increased pay should come before increased performance. As a five-time entrepreneur, I share my perspective on how value truly works in the marketplace. It's not about working harder; it's about producing measurable results that increase your market value. The wisdom of Jim Rohn echoes throughout: "Work harder on yourself than you do on your job." This fundamental principle serves as the foundation for both employees seeking advancement and employers looking to develop top talent.

For business owners facing this compensation challenge, I provide a practical framework to resolve the tension.

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Bill

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Ever wonder why some business leaders seem stuck while others scale effortlessly? The secret might be in the questions they ask.

The journey from startup to scalable business follows a predictable evolution of questions. When we begin, we're trapped in the "How can I?" mindset - trying to accomplish everything through personal effort. As we mature, our questions evolve: "How can we do this?" acknowledges the power of teamwork. Then comes "Who can help me?" followed by "Who's the best person for this task?" - representing the critical shift toward delegation. True scaling begins with "Who can I hire?" and culminates in the ultimate question: "What company can I buy to accomplish this goal?"

This question evolution reveals your position on the business growth spectrum. Are you stuck doing everything yourself when you should be delegating?

The upcoming Asheville Business Summit in September offers a perfect opportunity to connect with other business leaders, gain new perspectives, and potentially find mentors who can help elevate your question quality. Whether you're struggling with specific challenges or seeking new growth opportunities, sometimes the most valuable thing isn't an answer - it's a better question. Reach out for a coffee chat if you'd like to discuss how to evolve your business questions and scale your company more effectively.

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Bill

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Have you ever watched someone effortlessly extract a person's life story within minutes of meeting them? That special ability to connect deeply and quickly with others isn't just a social superpower—it's a business advantage that can transform your professional relationships and opportunities.

After observing my wife's remarkable gift for human connection over four decades, I've identified the key components that make her so exceptional at forming meaningful relationships instantly. Whether she's chatting with our server during our recent client retreat in Curaçao or navigating complex organizational dynamics, her approach reveals powerful insights about genuine connection.

As a business owner, these connection skills translate directly to growth opportunities.

Want to develop these connection skills yourself? Start by approaching your next interaction with curiosity rather than an agenda. Bring positive energy, smile genuinely, listen actively, and care about what you're hearing. Life happens between people—not in isolation—and mastering the art of human connection might be the most valuable business skill you'll ever develop.

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Bill

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Lifelong learning starts with being a sponge – absorbing knowledge from every experience, job, and interaction around you. This mindset transforms everyday moments into valuable lessons that compound over time and fuel meaningful personal and professional growth.

• Asheville Business Summit coming in September with early bird tickets available July 4th
• Consider purchasing tickets for clients and prospects as a relationship-building opportunity
• Career advice to be a "learning sponge" in every job, even temporary positions
• Story about working at Greenwood Mop Factory at age 16 and learning about management styles
• Henry Bonds' memorable desk sign: "Let's compromise and do it my way"
• Daily habit recommendation: document what you learned each day to make lessons stick
• Observation of different management styles and employee engagement as a teenager
• Invitation to chat about scaling your business with no obligation

Reach out if you're interested in scaling your business – my contact info is available online, and I'd be happy to sit down for coffee to share a few growth ideas with no obligation.

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Bill

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Are your teams falling short of expectations? Before pointing fingers at your staff, it might be time to look in the mirror. In this revealing episode, we tackle the uncomfortable truth that team performance often reflects leadership systems—or lack thereof.

Many leaders claim to dislike meetings, dismissing them as unproductive time-wasters. But what if the right meeting framework could transform your team's accountability and results? We unpack the concept of a "team meeting rhythm" that automatically builds responsibility into your workflow without creating needless bureaucracy.

Want to dive deeper into building effective accountability systems? Our Management Masterclass provides comprehensive training on implementing these frameworks. It offers the structure you need to create the structure your team needs. Reach out today to learn how you can join our next cohort and start seeing the team performance you've always wanted.

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Bill

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What if the question wasn't "What skills do I have?" but rather "Who do I need to become?" This transformative mindset shift forms the foundation of our enlightening conversation with Jason De Los Santos, founder of Pixelated Stories, who shares how this approach has fueled his entrepreneurial journey.

Jason reveals how he transformed from a self-described "recovering introvert" into a successful marketing entrepreneur by reframing his natural curiosity as a superpower rather than a limitation. "I used to think that was seen negatively," he explains, "and so I just turned that sort of negative thing into what now is something that helps me in my day-to-day life and job." This authenticity allows him to connect deeply with local business clients who need help telling their stories and finding their ideal customers.

ABOUT JASON:
Jason is the founder of Pixelated Stories, where he helps small and medium-sized businesses turn their websites into 24/7 sales machines. With a focus on long-term digital strategies like SEO, email marketing, and CRM automation, he’s passionate about simplifying tech for business owners who feel overwhelmed by it all. Based in Asheville, NC, Jason lives with his wife and two kids and spends his free time songwriting, lifting weights, and taking photos.

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Bill

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What happens when disaster destroys a successful business? For Sherrye Coggiola, Hurricane Helene's devastation of her 15-year restaurant venture became an unexpected doorway to a new entrepreneurial chapter as a business broker with Transworld of Western North Carolina.

Sherrye unveils the true mechanics of business valuation, explaining why most businesses sell for 1.5 to 3.5 times earnings and how owners can dramatically increase their exit value with proper planning.

The episode delivers practical knowledge about SBA financing for business acquisitions, showing how accessible business ownership can be with the right approach. Sherry's explanation of financial recasting demonstrates why tax returns don't tell the full story of a business's worth. Her real-world example of an electrician who planned to simply walk away from his business but instead received over $500,000 illustrates the life-changing impact of proper exit planning.

Whether you're a current business owner thinking about your eventual exit, someone contemplating entrepreneurship through acquisition, or simply fascinated by how businesses change hands, this episode delivers valuable insights from someone who bridges both worlds. Listen now to discover how proper business transition planning can transform endings into powerful new beginnings.

ABOUT SHERRYE

Sherrye Coggiola resides in the Mountains of the Carolinas with her Husband, Anthony. As a 3rd generation Native of Asheville, Sherrye is looking forward to being a part of the rebuild of the region along with her Husband, who has worked in disaster areas across the world, specifically focused on rebuilding agriculture after tragedy. He is now working with the Episcopal Diocese to assist with the Communities Active in Disaster (COAD) to provide sustainable long-term recovery plans.

Because of her background and connections in the area she would be honored to serve as a board member for Homeward Bound and believes she can assist in bridging the gap in public and private coordination to maximize the good works being done in this area.

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Bill

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Meet Calvin Denny, the founder of Atlas Mountain Contractors, who took an unconventional path from mental health professional to successful contractor. Calvin's refreshingly candid account of his entrepreneurial journey reveals both the challenges and unexpected simplicities of launching a business in the trades.

"I wish I would have done it sooner," Calvin confesses when reflecting on his first year in business.

Calvin dispels the common myth that owning a business means more freedom and leisure time. "When you run your own business, it's not that you don't have a boss, it's that you have a million bosses," he explains.

Calvin's journey offers practical wisdom and encouragement. His final message? The trades offer tremendous opportunity, AI isn't replacing skilled craftspeople anytime soon. Reach out to Calvin directly at 828-284-1925 to discuss your contracting needs or to get advice on starting your own venture.

ABOUT CALVIN

Calvin still conducts home inspections, but his primary focus is now on growing the contracting business. He is currently specializing in carpentry, metal roofing, and interior remodeling.

His goal from the exposure on this podcast is to encourage others to take the dive into starting a small, low-overhead business.

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Bill

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Erik Fabian transforms everyday sourdough challenges into innovative kitchen solutions with Sourhouse, born from his own bread-baking frustrations during the pandemic.

What makes this entrepreneurial story particularly compelling is Eric's thoughtful approach to business building. Rather than rushing to market during the initial COVID sourdough craze, he spent two years perfecting his product. This patience positioned Sourhouse to capture sustainable growth rather than riding a temporary trend.

Eric shares valuable insights about bootstrapping versus venture funding, explaining how staying lean and focusing on brand-building has allowed his small team to grow profitably while maintaining creative control.

The conversation tackles the delicate balance between entrepreneurship and family life, with Eric revealing how he incorporates his children into the business while setting boundaries that protect family time.

For anyone considering starting a specialty brand or pursuing crowdfunding, this episode delivers practical wisdom about market timing, building community around your products, and creating a category where none previously existed. Eric's story proves that even in established industries like kitchenware, innovation opportunities await those willing to notice overlooked problems and craft thoughtful solutions.

ABOUT ERIC:
Erik Fabian is a homebaker, dad and co-founder of Sourhouse. Based in Asheville, North Carolina, Sourhouse envisions a world where people gather daily to share homemade sourdough bread and other fermented foods. So Erik and co-founder Jennifer Yoko Olson design tools that simplify sourdough baking and inspire people to make more bread.

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Bill

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What happens when a musician's frustration transforms into a thriving video production business? Ben's transition to filmmaking began when he noticed videographers missing key musical moments during performances. Taking matters into his own hands, he started directing his own music videos, discovering that his musical background translated perfectly to visual storytelling. Beyond technical skills, Ben credits his success to two key elements: following his passion and cultivating genuine relationships.

Whether you're considering a creative career pivot, struggling with work-life balance, or simply fascinated by the intersection of art and business, Ben's story offers valuable insights into building a sustainable creative enterprise while staying true to your personal values. Visit benfonstudios.com to learn more about his work and approach to visual storytelling.

About Ben:Ben Phan is a filmmaker, cinematographer, editor, licensed drone pilot, musician, world traveler, and long-distance hiker. His work carries a strong message of hope and resilience; his mission is to tell stories that heal and create community. His projects have screened at film festivals all over the world, including Amsterdam, Florence, Austria, London, Montreal, and Atlanta. With a professional understanding of both video and music, the willingness to take creative risks, and an intuitive ability to connect, Ben is uniquely skilled at creating meaningful, story-driven art.

Official Website: benphanstudios.com
Instagram: @benphanstudios
Facebook: @benphanstudios
ben@benphanstudios.com

P.S. Whenever you are ready, here are 4 ways we can help you accelerate your growth:

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3) Grab a Copy of My Book. It’s your shortcut to building a business that can work without you! Download your free pdf copy here:Gift from Bill ; or order a hard copy Here.

4) If you need some 1 on 1 help, just Book a Free 15-Minute Call Here!

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Bill

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Two Jons with a trailer, a walk-behind mower, and absolutely zero business education decided to start a landscaping company. Seven years later, they're maintaining the grounds at Amazon's Asheville facility and transforming backyards into community-building spaces. This is the refreshingly honest story of Smith & Lloyd Landscaping.

Jon Lloyd pulls back the curtain on the entrepreneurial journey with disarming candor. "We should have charged more," he admits, reflecting on years of undervaluing their expertise. The growth strategy that propelled their success? Simply showing up and doing good work.

The conversation explores entrepreneurial myths and realities. John shares wisdom about selecting clients (sometimes "the juice isn't worth the squeeze"), managing work-life balance during busy seasons, and the two non-negotiable qualities he looks for in employees. His advice for aspiring business owners is both practical and profound.

About Jonathan:
Jonathan Lloyd moved to Asheville, NC in 2015, after spending most of his life in his hometown of Honesdale, Pennsylvania. Jon received his Bachelor's degree in Landscape Architecture from Penn State University in University Park, Pennsylvania, before gaining over a decade of experience in landscaping and construction.

With his extensive knowledge of design and craftsmanship, Jon is dedicated to creating exquisite designs for both function and artistry in the Asheville and Hendersonville area. He and his partner, John, founded their landscaping company to deliver top-notch services to residents and management companies.

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Bill

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Waska Finkelstein joins the Epic Entrepreneurs podcast to share his remarkable 40-year journey through professional video production and personal transformation.

At the heart of our conversation is Arthur Ashe's powerful quote that guides Waska's philosophy: "From what we get, we can make a living. From what we give, however, makes a life." This perspective has shaped how Waska approaches his video production business, integrating service, authenticity, and community connection into every professional interaction.

Perhaps most valuable is Waska's perspective on building genuine relationships before business transactions, contrasting the transactional networking of New York with the community-focused approach he's embraced in Asheville. His EPIC values—Education, Planning, Inspiration, and Commitment—provide a framework for entrepreneurial success grounded in wisdom rather than mere profit-seeking.

Ready to see how authentic connection can transform your business? Listen now!

About Waska:Emmy Award-winning Independent Producer and Director of Photography Perry ‘Waska’ Finkelstein founded Pro Video Productions with a focus on exceptional quality, service, value, and relationship-building. With over 20 years of experience, he has produced video content for industries including corporate, commercial, sports, music, documentary, and broadcast television. After building a loyal client base in New York City, he expanded to Asheville, North Carolina in 2021, offering professional video production and editing services globally.

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Bill

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Dustin from Junkernaut shares how his Asheville-based junk removal company transforms spaces and lives through compassionate cleanup and crisis management. His business philosophy centers on addressing the root causes of clutter while ensuring environmental responsibility by finding the highest purpose for removed items.

• Junkernaut specializes in hoarding situations and helping clients dealing with trauma, physical limitations, or complicated personal histories
• The true work often involves counseling and helping clients through emotional barriers before physical removal begins
• Environmental responsibility is central to their mission—items are redistributed through community networks rather than sent to landfills
• Entrepreneurship requires sacrifices that aren't visible to others—comparison is the thief of joy

About Dustin:
From a very young age I was forced to transform through a variety of extreme environments in order to survive. To be more specific we can use hoarding as one example. A part of that process was becoming adept at solving complex problems not just with physical things but socially, emotionally, and spiritually as well. It wasn’t until I was 30 years old until I was able to cultivate a safe place to call home. So that was just eight years ago. My life has comically been situated to observe the two most extreme points of circumstances. You have to learn how to solve problems quickly. I really love transformation. To truly transform you have to understand the complex layers of a problem inside and out. My journey really started in environmental activism where I met some amazing people and learned countless lessons. Then I became a father and was forced to take those lessons and my passion for the environment and transformation into action with Junkernaut. Everything stems from our environment so I chose that fight and I stick with it still to this day in our homes, on our land, and for our people.

Need junk removal or crisis cleanup in Asheville? Call Dustin directly at 828-280-7643 or visit junkernaut828.com to learn more about their services.

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Bill

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Mitch Roedel from Boxwood Homes shares how his construction company pivoted their "Our Plans Your Land" program to support hurricane victims while maintaining their core business of building pre-designed homes across Western North Carolina. He offers valuable insights on navigating the contracting business, managing customer expectations, and finding work-life balance in an industry known for demanding schedules.

• Boxwood Homes operates across Western NC
• Hurricane Helene response includes offering modified pre-designed homes at reduced costs for victims
• Mitch provides free consultation hours weekly to help homeowners understand rebuilding options and avoid wasting insurance money
• Key business lesson: "Stop worrying and just do it" – take chances instead of choosing the safe route
• Finding work-life balance came from realizing he could meet deadlines without working 80-hour weeks
• Advice for aspiring contractors: "It's okay not to know everything" and "Just build something"

Contact Mitch Roedel at Boxwood Homes: 828-508-8246 or visit their office in Mills River.

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Bill

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What one metric could transform your business? In Continental Airlines' remarkable story, a new CEO took the company from ranking 20th in customer satisfaction to becoming a top performer by focusing exclusively on improving on-time departures. This powerful example demonstrates how finding the right measurement can completely change your business trajectory.

In this episode, Bill talks about how to incorporate four distinct types of metrics: leading indicators (activities that predict future results), lagging indicators (outcome measurements), people indicators (team performance metrics), and productivity measurements (typically output divided by input). When combined with effective reporting methods and strong accountability systems, these metrics create a powerful engine for business transformation. Just as with personal goals like weight loss, business improvement requires clear targets, consistent tracking, and someone to hold you accountable.

Ready to implement this in your business? Get a free copy of my book "The Coach Approach" at GiftFromBill.com or download our Scoreboard Optimizer tool by responding with "optimizer." If you're in the Western North Carolina area, consider joining our business community that meets monthly to work through these exact challenges. The right metrics, properly tracked and consistently addressed, truly can transform your business.

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Bill

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Unlock the secrets to construction business growth with Greg Junge of Junge Construction, as he shares his journey and expertise in our latest episode. Discover how Greg, a second-generation general contractor, transitioned from remodeling to high-end new construction, emphasizing the importance of strong client relationships and strategic networking.

Explore effective business growth strategies by understanding the art of managing client expectations through clear communication and well-defined contracts. Greg delves into the significance of mentorship, setting boundaries, and continuous education in business success. We also touch upon the emotional aspects of construction projects and how logical contracts can help manage stress and expectations. Find out how staying inspired, even on challenging days, can fuel both personal and professional development, and why Greg believes in balancing hard skills with personal growth.

Bio:

Greg Junge started working on job sites when he was 10 (don’t tell!) alongside his dad, Cato, a general contractor and local business owner. Today, Greg is founder and CEO of Junge Construction, a custom homebuilding firm based in Western North Carolina. He believes in quality over quantity, and is proud to build “legacy” homes to be passed onto your great-grandchildren. Off the job, you’ll find Greg coaching youth mountain biking or camping with his wife, Autumn, and their two girls

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Bill

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Join us as we sit down with the inspiring April Nash from the Western Women's Business Center, who shares her journey from a budding entrepreneur to a pivotal community leader in Western North Carolina. If you've ever wondered how to transform a business idea into a viable opportunity, this episode is a treasure trove of insights. April discusses the ample resources available to entrepreneurs, from business planning and marketing to financial strategy and capital access. Her personal story of giving back to the community that once supported her highlights the power of resilience, especially in the wake of natural disasters, and reminds us of the importance of thorough planning and distinguishing between mere ideas and actionable opportunities.

April Nash joined the Western Women's Business Center team in 2023. She is a serial entrepreneur with a passion for small business and social justice. She is accomplished in business and financial planning, cost-saving initiatives, and mentoring executives.

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Bill

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Shelton and Joe from the Wrong Way River Lodge share their incredible journey through adversity after Hurricane Helene wreaked havoc on their business. With resilience and strategic planning, they quickly restored their operations and emphasized the importance of partnerships, preparation, and community engagement.

• Outlining the origin story of Wrong Way River Lodge
• Sharing experiences of facing Hurricane Alene and flooding
• Highlighting the importance of financial preparedness and insurance
• Discussing partnership dynamics and balancing optimism with pragmatism
• Emphasizing lessons learned about commitment and focus in entrepreneurship
• Encouraging community engagement as a means of recovery and growth

The core mission of Wrong Way is to connect guests with the transformational qualities of the outdoors through comfortable accommodations, convenient access, inspiring experiences, and a little local culture.

Wrong Way is a first-of-its-kind lodging option in Asheville and unique in the hospitality space, as it pulls the best qualities from several traditional lodging types: including campgrounds (simplicity, nostalgia), hotels (comfort, group amenities, professionalism), Airbnbs (efficiency, originality), and resorts (curated experiences).

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Bill

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Russ's story is one of resilience and reinvention, especially in the face of a natural disaster that devastated the business. Undeterred, Russ and his team, supported by the community's goodwill, demonstrated remarkable determination to rebuild and relocate. This episode sheds light on the realities of entrepreneurship, emphasizing the dedication, energy, and strategic planning required to overcome adversity and keep a business thriving. Tune in for a captivating discussion filled with lessons on perseverance, the power of community, and the unwavering spirit needed to turn a small idea into a successful venture.

guest bio:

Russ is the founder and co-owner of Second Gear, a consignment-focused retailer specializing in outdoor adventure gear, clothing, footwear and accessories since 2004. He has over 35 years of commercial and investment real estate experience, including assisting numerous Asheville entrepreneurs to secure locations for their businesses. Russ is a graduate of Leadership Asheville and currently serves on the boards of the Asheville Area Chamber of Commerce and the Asheville Buncombe Regional Sports Commission. He was named by the Asheville Area Chamber of Commerce as the 2016 Small Business Leader of the Year for businesses with fewer than 15 employees. Russ is a 1987 graduate of Cornell University and a 1985 graduate of Paul Smiths College.

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Bill

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Discover the inspiring journey of Ben Colvin, co-owner of Devil's Foot, as he shares how dissatisfaction with overly sweet cocktails led to the birth of a craft ginger beer brand that champions quality non-alcoholic options. From the humble beginnings of homebrewing in a garage to distributing over a million cans annually, Ben opens up about the transition from his conservation nonprofit work to entrepreneurship. This episode promises insights into the early days of Devil's Foot and the lessons learned while scaling the venture across multiple states, offering a refreshing look at the path from nonprofit to a successful business.

After 15 years of conservation nonprofit work experience, Ben launched Devil's Foot Beverage Company using that environmental-focus mission lens. Through a vision of "Farm-to-Can" practices and goals of the Full Fruit Life concept and community engagement, Devil's Foot continues to innovate and lead in the field by brewing crafted sodas that are truly unique and focus on sustainable products and company impacts.

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Bill

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Professional photographer Carol from Asheville joins us for a conversation filled with resilience and creativity. She opens up about the daunting challenge of rebuilding her business after Hurricane Helene, turning adversity into an opportunity for rebranding in 2025. Carol’s journey from her high school photography days to a successful career in concert photography is inspiring, and her current focus on bringing out the unique personality of businesses through comprehensive branding packages is a testament to her visionary approach. Whether capturing a massage therapist’s tranquil setting or a real estate agent’s friendly aura, Carol’s work goes beyond mere headshots to tell compelling stories.

Entrepreneur's Bio:

The best compliment Carol could receive is someone saying, ‘I usually hate having my picture taken but instead, I enjoyed every minute of it!” She is a true people-person who loves pumping others full of confidence, and was drawn to her art form for that very challenge: to help more people enjoy it. By supporting clients and bringing positive energy, she gives them a natural high that comes from taking and seeing a beautiful image of themselves. In the studio or workout class, she is always rooting for others so they can achieve their goals. It’s hard to be our own biggest cheerleader, which is why she uses optimism to uplift and support others.

Looking for someone to change your headshot experience into a positive one? Carol not only takes headshots but specialize in creating them. Being an expression coach, she'll guide you through the whole process to get the look you want while keeping your genuine personality in mind. From guiding you on what to wear to giving detailed instructions in front of the camera, you not only walk away with a headshot you can be proud of but an experience you will want to tell your colleagues and friends about.

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Bill

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Tim and Leslie Grotenhuis join us for a remarkable exploration into the world of race directing and entrepreneurship. After moving to Asheville in 2005 and immersing themselves in the running community, this passionate pair transformed their volunteer work into Kick It Events, a flourishing business birthed in 2014. They reveal how Leslie's production coordination skills and Tim's web design expertise paved the way for their success, and how they turned the challenge of directing races such as the Thomas Wolfe 8K and the Hot Chocolate 10K into a thriving enterprise. Their journey underscores the unpredictable paths that hobbies can take, shaped by creativity, community involvement, and a shared love for running.

Join us for an inspiring conversation that challenges you to keep an open mind and push the boundaries of your ventures.

Kick It Events Management is a small, family owned business producing outstanding events in Asheville and the surrounding Western NC area. The company launched in 2014, but their journey of becoming running event production coordinators begins much earlier.
Originally, they donated our time as volunteer race directors to the Asheville Track Club for the Thomas Wolfe 8k and to the Isaac Dickson Elementary School PTO for the Hot Chocolate 10k (now the Hot Chocolate Races) from 2006 to 2013. After many requests for help with other events they launched the race direction side of the business in 2014 and became professional event producers. In 2020, as the world screeched to a halt they used that lull in the event schedule to add race timing to our list of services as well as adding some event marketing skills to their resume.

Leslie and Tim currently produce over 15 races a year and have a handful of race timing only clients. They also work with and help support through partnerships over 15 local non-profit organizations.

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Bill

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Imagine transforming your passion for craftsmanship into a thriving business. That's exactly what Houston Trim did, and today, he's sharing his inspiring journey from the workshop to founding Innovex Renovations in Asheville. We promise you'll glean priceless insights as Houston recounts his transition from working with his father in the trades to mastering the nuances of running a business. He candidly reveals how his move to Asheville, spurred by his wife’s career, became a turning point that tested his resilience and business acumen.

Houston's story is a testament to the power of delegation and the importance of work-life balance. Overwhelmed by long hours and family commitments, he faced the critical need to adapt when a chance encounter with a business coach changed his perspective. Discover how embracing the 80-20 rule and trusting others not only improved his business operations but also enhanced his personal well-being. Through mentorship and learning from experienced professionals, Houston highlights the necessity of recognizing one's limits and finding strength in teamwork.

We also dive into the essence of business growth and leadership through the lens of the BE EPIC framework: Bring the Energy, Education, Planning, Inspiration, and Commitment. Houston illustrates these pillars with personal anecdotes and practical strategies that have driven his company’s success. We explore the significance of embracing change, making tough decisions, and adapting to new circumstances—essential moves for any entrepreneur balancing personal and professional responsibilities. Join us for this enriching conversation that not only celebrates entrepreneurial spirit but also equips aspiring business owners with valuable lessons for growth and transformation.

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Bill

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Unlock the secrets to transforming your organization's visibility and credibility through the power of public relations with insights from our guest, Kyle Parks of Parks PR. From Asheville, NC to the Tampa Bay area, Kyle shares his expertise on how PR has evolved beyond traditional media, utilizing platforms like social media and e-newsletters to craft impactful strategies tailored to any budget. Whether you're navigating the B2B or B2C landscape, discover how understanding your unique value proposition and target audience can shape a compelling PR approach. Kyle explains the importance of discovery calls and strategic planning, ensuring that your message resonates with the right people.

Kyle Parks, principal of Parks PR LLC, has a combination of high-level journalism, corporate and public relations agency experience. Parks PR, which specializes in helping clients get visibility for what they do while enhancing their credibility, has a wide range of clients in Asheville and in the Tampa Bay area of Florida. In Asheville, clients include the Builders Association of the Blue Ridge Mountains, Allen Tate/Beverly-Hanks, and the Land of the Sky Association of Realtors. Parks PR has also done work for the Asheville Area Chamber of Commerce and the Rotary Club of Asheville. In the community, Kyle is on the board of Blue Ridge Public Radio, and is a member and volunteer with The Cathedral of All Souls and the Rotary Club of Asheville. • Prior to launching Parks PR, Kyle served as: o Business reporter and editor for the Tampa Bay Times in Florida. o Director of corporate communications for Walter Industries, a Tampa-based Fortune 1000 company at the time, which had seven subsidiaries and over 7,000 employees. o Director of marketing/PR for two real estate organizations – Jim Walter Homes and the residential land development division of Plum Creek. o Principal and co-founder of B2 Communications, a St. Petersburg agency that has worked with such organizations as Colliers, Valley Bank, Lennar Homes, SPCA Tampa Bay, and the University of Tampa.

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Bill

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This episode centers on the innovative design agency 40 Hearts, exploring its founders' collaborative approach to overcoming challenges in the design industry. The conversation emphasizes the significance of community, work-life balance, and how their unique business model redefines success beyond traditional hustle culture.

• Overview of 40 Hearts and its founding partners
• The importance of community engagement in design projects
• Challenges and opportunities in transitioning from solopreneur to partnership
• Defining individual strengths and roles within the agency
• Embracing remote work dynamics as a modern collaboration tool
• Focus on community impact through creative collaborations
• Personal reflections on the journey toward partnership and success

Reggie's Bio:

Reggie is an award-winning, multi-disciplinary graphic designer and photographer. He received his BFA in Graphic Design in 1997 from Maryville University in St. Louis.

After 23 years of success running Curve Theory, a design and branding business, Reggie recently founded 40 Hearts with 2 partners. Their hope is to retain big design projects in Asheville and garner business from other markets across the country.

Reggie is considered a design leader in his industry. He created the multimedia class at Washington University as part of the Visual Communications curriculum.

A believer in community service, Reggie has served in many key Board roles in the community. Currently, he serves as the Professional Services Chair on the Art Coalition for Arts AVL. He is also the founding president of the Asheville chapter of the 111-year-old national, professional design association, AIGA. He currently serves on the organization’s National Board.

Reggie has dedicated his career to helping small and large businesses and organizations effectively connect with their audiences.

https://www.40hearts.com/

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Bill

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In this episode, we sit down with Adam Knapp, founder of Knapp Creative Coaching, to explore how you can unlock your full potential through personal and professional transformation. Adam shares his inspiring journey from decades as an educator, implementing holistic and collaborative teaching methods, to becoming a transformational coach.

We dive into the Five Elements of Transformationcommunication, accountability, clarity, awareness, and action – which form the foundation of his work. Adam explains how to identify barriers, recognize past successes, and take meaningful steps toward achieving your goals. He also highlights the importance of asking questions, building healthy habits, and embracing a mindset of curiosity to overcome challenges.

If you’re looking to unlock your potential and take the next step in your personal or professional journey, this episode is packed with practical and powerful insights!

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In this podcast, we explore key business insights from Jay Baer’s impactful presentation at BizX. As a 7th-generation entrepreneur and marketing expert, Jay outlines six actionable strategies to harness speed as a competitive advantage in business. Whether you're looking to improve customer satisfaction or streamline operations, these tactics can transform how you run your business and meet customer demands.

Discover how to:

-Conduct a "Got It Audit" to improve response times.
-Answer customer questions before they even ask.
-Set clear speed expectations to build trust and satisfaction.
-Close uncertainty gaps to prevent misunderstandings.
-Offer a fast pass to prioritize high-value customers and boost profits.

These business-focused strategies can give you a two-year advantage over competitors and set you apart in your industry. Don't miss out on learning how speed can redefine success for your business!

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In this podcast, we’re diving into the concept that you are your best equipment and why it’s essential to treat yourself as your most valuable asset. Just as you wouldn’t skip maintenance on crucial tools, your own self-care can’t be overlooked if you want to reach and sustain your goals. We’ll cover three key areas for self-investment: physical, mental, and spiritual well-being.

Physically, it’s about fueling yourself with good nutrition, staying hydrated, exercising, and getting enough sleep. Your energy levels and productivity directly reflect the effort you put into these basics. Mentally, we'll explore the value of continuous learning, staying open to new ideas, and building habits that support resilience and growth. And on the spiritual side, we’ll discuss ways to find meaning, purpose, and alignment in your life—how practices like gratitude, mindfulness, or connecting with your values can add depth and fulfillment to your journey.

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In the aftermath of Hurricane Helene, many businesses in Western North Carolina face unprecedented challenges. In this video, we dive into essential strategies for business recovery and resilience that you can implement today. Learn how to communicate effectively with your team, customers, and community, manage cash flow wisely, and prioritize strategic planning to navigate this difficult period. We'll explore actionable steps like securing funding, negotiating with suppliers, and leveraging partnerships to keep your business moving forward. Whether you’re looking for guidance on recovery or strategies to grow stronger in times of crisis, these tips will help your business adapt and thrive. Let’s rebuild together, one step at a time.

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In this, we sit down with Tyler West, a seasoned entrepreneur who has balanced running a successful construction business while pursuing his passion for cycling. Tyler shares his journey from working in the cycling industry to taking over his family business, and how he learned that your passion and your profession don’t always have to be the same. Discover valuable insights on entrepreneurship, finding balance, and why every business deal should be a win-win. Tune in for inspiring stories and practical business tips from a true entrepreneur.

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In this week's episode, Bill Gilliland hosts Justin Powell from Valor Private Wealth for an insightful discussion on driving business growth and financial planning.

Justin shares valuable insights on working with business owners, highlighting the importance of aligning personal goals with business growth. He explains Valor Private Wealth's detailed financial planning process, emphasizing the significance of quarterly meetings and annual reviews.

A key topic of the discussion is exit planning—how to prepare your business for a successful sale and utilize profits to secure a solid financial future. Justin also underscores the importance of business coaching and its crucial role in long-term success.

In this episode, you'll also learn why Valor Private Wealth decided to sponsor the Asheville Business Summit and how networking events can transform a business's trajectory. Additionally, Justin offers valuable advice for new entrepreneurs, stressing the importance of patience and facing challenges with a positive attitude.

Main Topics:

  • Differences in working with business owners
  • Detailed financial planning process
  • Exit planning strategies
  • Importance of business coaching
  • Advice for new entrepreneurs

Learn more about the Business Summit:

  • Website: WNC Summit

Don't miss this inspiring conversation that can transform how you run your business and plan your financial future. Watch now and subscribe to the channel for more inspiring episodes of Epic Entrepreneurs!

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In today's episode, your host Bill Gilliland sits down with Brett Halsey from Halsey Media Group to dive deep into the upcoming Asheville Business Summit.

Join us as we discuss:

-The wide range of local publications by Halsey Media Group and their impact on Western North Carolina.

-The significance of the Asheville Business Summit for local business leaders and decision-makers.

-How Halsey Media Group connects businesses with their target audiences through innovative marketing strategies.

-The role of WNC Business Magazine as the premier media sponsor for the event.

-Exciting details about the summit, including networking opportunities, giveaways, and special offers for attendees.

Whether you're a business owner, manager, or aspiring entrepreneur, this episode is packed with valuable insights and tips on how to take your business to the next level.

📅 Event Details:

Date: August 20th
Location: Embassy Suites, Downtown Asheville
Tickets and Information: WNCSummit.com

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Today we have an enlightening conversation with Meredith Switzer from All Souls Counseling Center.

In this episode, we dive into the incredible work being done by All Souls Counseling Center, a nonprofit organization dedicated to providing quality mental health counseling to uninsured and underinsured individuals in Western North Carolina. Meredith shares the mission and impact of the center, emphasizing the importance of normalizing conversations around mental health and the extensive services they offer, including individual, couples, and group counseling.

Subscribe to our channel for more inspiring stories from real entrepreneurs, business tips to help you scale up faster, and actual coaching to achieve better real-world results

Get your tickets for the Asheville Business Summit: wncsummit.com

If you like this episode, give us a thumbs up, leave a comment, and share it with your friends. And remember, if you or someone you know needs mental health support, don't hesitate to reach out to All Souls Counseling Center.
Enjoy the show!

EpicEntrepreneurs #MentalHealth

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Join us in this insightful episode where we dive into the inspiring journey of Jeff Makey, founder of CLearn. Discover how Jeff transitioned from a career in construction to finding his true calling in education and training design.

In this video, Jeff shares his experiences and lessons learned along the way, including the importance of niching in business, the power of continued education, and the role of passion in achieving success. Whether you're an entrepreneur, educator, or simply looking for inspiration, Jeff's story offers valuable insights and practical tips for personal and professional growth.

Upcoming Event:

Join us at the Asheville Business Summit for a unique opportunity to network with top entrepreneurs and learn from industry leaders. For more information and to register, visit wncsummit.com

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In this episode, we're excited to be joined by Dave Kaverman from Acuity Mergers and Acquisitions.

Dave shares his journey into the business of buying and selling companies, sparked by his own experience with selling a bookstore he started in 1992. He dives into the common mistakes business owners make when trying to sell their businesses, such as overestimating their value and not keeping the business running smoothly during the sale process.

Dave also provides valuable insights for potential buyers, emphasizing the importance of due diligence and understanding the industry. He discusses his role as an intermediary, ensuring confidentiality and credibility throughout the transaction process.

Tune in to hear success stories, learnings, and essential advice for anyone involved in buying or selling a business. Plus, get a sneak peek into the upcoming Asheville Business Summit on August 20, 2024, where you'll have the opportunity to network with industry leaders and gain valuable knowledge.

Don't miss this informative and engaging episode! Subscribe to our channel for more expert insights and entrepreneurial success stories.

Link:
Get your tickets for the Asheville Business Summit: wncsummit.com

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In this week's episode of Epic Entrepreneurs, join us as we dive into the inspiring journey of Brad Currin. After a diverse career, Brad takes a bold step into entrepreneurship by acquiring and running a franchise in Western North Carolina. Discover the strategic insights and valuable lessons he's learned from moving to a new town, starting a business, and making a significant impact in the service industry.

Tune in to gain valuable insights from Brad's experiences that can inspire and guide current and aspiring entrepreneurs. Whether you're considering buying a franchise or looking to enhance your networking skills, this episode is packed with practical advice and inspiring stories.

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Welcome to this week's episode. I'm your host, Bill Gilliland. In this episode, we're excited to feature Kensley Hendrix from Christie's Lighting.

Join us as Kensley shares her unique journey into Christie's Lighting, where she now thrives in business development. Discover how she transitioned from a neighboring business to becoming an integral part of Christie's Lighting, a company known for its diverse product offerings and exceptional service in the building industry.

In This Episode, You'll Learn:
-Real stories from real entrepreneurs to inspire your journey
-Practical business tips to help you scale up faster
-Actual coaching strategies to improve your real-world results

Upcoming Event:
Join us at the Asheville Business Summit on August 20th! Learn from the world's top business coach, Brad Sugars, and network with over 300 businesses. Get your tickets at:

WNCSummit.com

Subscribe for More Episodes!
If you enjoy our podcast, make sure to subscribe for more episodes filled with entrepreneurial insights, business tips, and inspiring stories.

Thanks for listening! Until next time, all the best.

businesspodcast #entrepreneurship #actioncoach #smallbusinesssuccess #networking #businessdevelopment

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Welcome to this week's episode of Epic Entrepreneurs, brought to you by Action Coach Growth Partners. I'm your host, Bill Gilliland, and in today's episode, we have a special guest, Holly Fisher, the first repeat guest on our show!

Holly Fisher, owner of Fisher Creative Marketing and a StoryBrand Certified Guide, joins us to share valuable marketing tips. She explains the StoryBrand framework, a powerful tool based on classic storytelling principles that helps businesses clarify their marketing messages and connect with their audience.

In this episode, you’ll learn:

Real stories from successful entrepreneurs.
Business tips to help you scale faster.
Actual coaching to improve your real-world results.

If you want to refine your marketing message and attract more clients, this episode is for you!

Remember to subscribe to our channel for more insights from entrepreneurs and business growth tips. Enjoy the show!

entrepreneurship #marketing #businesssuccess

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In this episode, Jay shares his journey from a small 600-square-foot office to a rapidly expanding business licensed in South Carolina. Discover how Jay and his team have grown from 6 to 24 members and the leadership lessons they've learned along the way. Jay dives deep into the importance of team culture, the shift in his leadership philosophy, and how focusing on team empowerment has driven their success.

We also discuss practical tips on finding great team members, the impact of marine training on leadership styles, and the power of a strong organizational culture. Plus, hear about the exciting expansion plans for Semper Fi Custom Remodeling and Jay's thoughts on continuous education and growth.

If you're an entrepreneur looking for real stories, business tips, and actionable coaching to help you scale your business and achieve real-world results, this episode is for you.

Thanks for listening, and until next time, all the best!

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Welcome to this week's episode of Epic Entrepreneurs, brought to you by Action Coach Growth Partners. Your host, Bill Gilliland, introduces an exciting opportunity for business owners and leaders in the Asheville area: The Asheville Business Summit.

Join Beth Lemmel, she shares the journey and vision behind the Asheville Business Summit, set to take place on August 19-20 at the stunning Embassy Suites by Hilton Asheville Downtown. This event is designed for business owners, managers, and leaders who are eager to grow, learn, and connect with like-minded professionals.

Early Bird Special:
Take advantage of a 40% discount on tickets before June 14th. Secure your spot now and don’t miss this opportunity to elevate your business!

For more information and to purchase tickets, visit: wncsummit.com

Listen, Subscribe, and Share! Enjoy the show and make sure to subscribe for more inspiring stories and practical business tips. See you at the Asheville Business Summit!

business #leadership #entrepreneurship #businesssuccess #businessgrowth

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Welcome to this week's episode of Epic Entrepreneurs, brought to you by Action Coach Growth Partners. I'm your host, Bill Gilliland, and in today's podcast, we're diving into the world of entrepreneurship with insights from real entrepreneurs to help you on your journey.

In this episode, we meet June Thomas, the owner of a boutique graphic design firm in Nashville, North Carolina. June shares her experience of running a small, close-knit team that provides both print and digital design services. She discusses the importance of having an intimate relationship with clients, understanding their needs, and providing tailored solutions. June also emphasizes the value of finding a niche that aligns with personal values, which, in her case, is the health food industry.

June's journey from a solo entrepreneur to leading a team is filled with lessons on hiring, maintaining client relationships, and creating processes that streamline work. She talks about the challenges and rewards of managing a team and the importance of commitment, planning, education, and inspiration in growing a successful business.

Tune in to gain actionable advice and strategies to enhance your entrepreneurial journey. And if you like the podcast, remember to subscribe and share it with fellow entrepreneurs!

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In this episode of Epic Entrepreneurs, host Bill Gilliland engages in a profound discussion with Guitze Messina, an organization dedicated to enhancing profits for distributors and manufacturers. Together, they unravel the essence of recurring sales and the pivotal role of understanding customer behavior. Guitze shares invaluable insights into the five key questions entrepreneurs must ask to unlock opportunities for recurring revenue, emphasizing the significance of genuine assistance in building lasting relationships with clients.

Furthermore, Guitze underscores the transformative potential of technology, particularly AI-driven CRM systems, in streamlining customer interactions and extracting valuable insights. His emphasis on personalized service and genuine engagement serves as a guiding principle for entrepreneurs seeking sustainable growth in their businesses. As the conversation unfolds, listeners gain actionable advice and strategies to propel their entrepreneurial journey forward.

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Welcome to another captivating episode of Epic Entrepreneurs hosted by Bill Gilliland. Join us as we dive deep into the world of business with special guest Jessica Whitmire, co-owner of Headwaters Outfitters. In this episode, Jessica shares invaluable insights gleaned from her journey in the outdoor recreation industry, offering a wealth of knowledge to entrepreneurs and business enthusiasts alike. Discover the secrets to success as Jessica discusses the importance of effective communication, the art of seeking help when needed, and the power of fostering a supportive organizational culture. From overcoming challenges to embracing creativity, Jessica's practical advice and entrepreneurial wisdom are sure to inspire and empower listeners on their own entrepreneurial endeavors. Whether you're a seasoned business owner or just starting out, this episode is packed with valuable lessons and actionable strategies to help you thrive in the competitive business world. Tune in to gain exclusive insights and unleash your entrepreneurial potential with Epic Entrepreneurs.

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Bill Gilliland, the host of the Epic Entrepreneurs podcast, welcomes Brad Sugars, a visionary entrepreneur and founder of one of the world's largest business coaching companies. In this engaging and informative episode, Bill delves into Brad's entrepreneurial mindset, exploring his journey from youth to building a global empire in business coaching.

Brad begins by defining what an entrepreneur is: someone who turns an idea into a profitable organization. He shares his own journey, recalling how at 21, he declared his plan to build the world's largest coaching company despite others' doubts. Today, his company spans 83 countries with over 1100 partners.

The conversation delves into Brad's entrepreneurial philosophy. He emphasizes the importance of investing in young people with innovative, global ideas, sharing his belief that any business can succeed with the right strategy. For Brad, the secret lies in constant learning and inspiring others.

Throughout the episode, Brad and Bill explore key topics, from the difference between management and leadership to the importance of ongoing education and strategic planning. Brad offers valuable insights, stressing that business success relies not just on the idea or product, but on the strategy behind the business.

The conversation comes alive with stories and practical examples. Brad shares his vision of entrepreneurship's role in transforming people's lives and how the right blend of management and leadership can build lasting successful organizations.

This episode of Epic Entrepreneurs is an inspiring journey for entrepreneurs and leaders seeking practical and strategic knowledge to propel their businesses to the next level. Listeners are invited to learn from Brad Sugars unique experience and be inspired by his bold, innovative approach to global entrepreneurship.

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In this episode of Epic Entrepreneurs, Bill Gilliland interviews Mike Bosworth, a seasoned sales trainer and founder of Story Seekers. Mike shares his journey from reluctant beginnings in sales at Xerox in the 1970s to becoming a leading influence in sales training and engagement strategies through storytelling. He emphasizes the importance of building trust and genuine emotional connections with customers to drive business success.

After his experience at Xerox, Mike founded Solutions and Selling in 1983, adopting an innovative affiliate model instead of a traditional employee structure. This allowed for the expansion of his reach and the licensing of his intellectual property, facilitating business growth. Later in 2008, he launched Story Seekers to assist technical professionals such as engineers and finance experts in mastering the art of storytelling to create impactful emotional connections with customers.

Throughout the episode, Mike shares his sales philosophy, highlighting the role of the salesperson as a solution facilitator rather than just a persuader. He stresses the importance of emotional intelligence and the strategic use of storytelling to inspire followers and build genuine relationships with customers. Join Bill and Mike in this captivating conversation about the transformative power of narrative in business leadership and sales strategies.

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Join host Bill Gilliland in this insightful episode featuring Heather Moreland, founder of Lakeside Accounting, as they discuss Heather's journey into entrepreneurship and her mission to provide financial clarity for small businesses. Heather shares her background, starting from her accounting studies at Covenant College to her corporate career at Southern Champion Tray, where she discovered her passion for accounting and leadership.

Heather delves into the pivotal moment when she was diagnosed with Lyme disease in 2022, which led her to reevaluate her career path and prioritize stress reduction by transitioning into entrepreneurship. She discusses the challenges and rewards of starting her own accounting and bookkeeping firm, emphasizing her commitment to empowering clients through financial education and personalized services.

Tune in to gain practical advice and inspiration for aspiring entrepreneurs and small business owners, as Heather shares her entrepreneurial journey filled with resilience, strategic planning, and a commitment to making a positive impact through financial expertise.

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Welcome to Epic Entrepreneurs, brought to you by Action Coach Growth Partners. I'm your host, Bill Gilliland. In this podcast, we delve into the world of entrepreneurship, offering listeners real stories from real entrepreneurs that will inspire and guide you on your own entrepreneurial journey. Each episode provides valuable business tips aimed at helping you scale up faster, along with practical coaching advice to help you achieve real-world results and become the best entrepreneur you can be. Join us as we explore the challenges, triumphs, and lessons learned from entrepreneurs like Steve DiGiovanni, owner of DiGi Draft and Design, who shares his journey of turning passion into a successful business in the construction industry. Whether you're just starting out or looking to take your business to the next level, Epic Entrepreneurs is your go-to resource for actionable insights and inspiration. Don't forget to subscribe and join us for each new episode as we uncover the secrets to entrepreneurial success. Enjoy the show!

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Welcome to Epic Entrepreneurs, the podcast where we delve deep into the journeys of remarkable entrepreneurs who have charted their own paths to success. I'm your host, Bill Gilliland, and today we have a special guest, Louise Bijesse, founder of Up Talent Consulting and Up Talent Search, based in Fairview, North Carolina.

Louise shares her inspiring story, from her beginnings as a chef to her transition into HR and talent acquisition. With over 25 years of experience in the industry.

Throughout the episode, Louise reflects on the pivotal moments in her career, including starting her own staffing company and later transitioning into consulting. She discusses the importance of adaptability and continuous learning, emphasizing the need for entrepreneurs to stay agile in today's rapidly changing business landscape.

As Louise shares her insights on hiring, team building, and business planning, listeners gain valuable advice on building successful ventures. From the significance of education to the power of commitment, each episode of Epic Entrepreneurs offers practical wisdom for aspiring and seasoned business leaders alike.

Join us as we explore the epic journeys of entrepreneurs like Louise Bijesse, uncovering the strategies and lessons that have propelled them to success. Tune in to Epic Entrepreneurs for inspiring stories, actionable insights, and a closer look at the entrepreneurial spirit.

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Ever felt like the building industry could use a serious boost in customer service standards? We've got the blueprint for success, and it's all about trust and punctuality. This week on Epic Entrepreneurs, we delve into the concrete strategies that contractors and subcontractors can employ to stand out in a crowded market. It's not just about wearing the right clothes or showing up on time – it's a comprehensive approach to professionalism that can make or break your business. And the best part? These techniques are universal; no matter your industry, you'll pick up tactics that can help you compete with giants like Amazon.

Join us as we break down the essential components of exceptional customer service. From the initial handshake to the final invoice, learn how to build lasting relationships with clients that are founded on reliability and respect. We'll share insights from client conversations and the wisdom of industry pros, giving you actionable steps to take your business to the next level. Whether you're laying foundations or crafting customer experiences, tune in for a fresh perspective on how to elevate your game and cement your reputation as a top-tier provider in your field.

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Discover the transformative power of meticulous hiring to unlock the freedom and flexibility you've been dreaming of as a business owner. This week's conversation is all about ditching the lazy approach to recruitment, sparked by my own eye-opening adventure in seeking a marketing manager. Through my experience, we'll dissect the crucial steps to attract stellar candidates and why the common "post-and-pray" method falls short. We'll navigate the art of marketing your open positions, handling a flood of applications, and the paramount importance of clarity in the 'who' and 'what' when fishing for that diverse pool of potential hires.

Strap in for a masterclass on building your dream team, whether they're just around the corner or across the globe. We're peeling back the layers on how to effectively cast your recruitment net far and wide, ensuring you snag not just any team member, but the right one. From local talent to virtual mavens, this episode is brimming with actionable insights to help you construct a robust team that propels you towards your entrepreneurial aspirations. Don't miss out on these golden nuggets of wisdom that could spell the difference between merely running a business and leading a powerhouse.

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Unlock the secret to marketing that doesn't just reach people, but resonates with them. This week on Epic Entrepreneurs, we're cutting to the chase with some hard truths about why your marketing might be falling flat and how to inject it with the dynamism it desperately needs. Prepare for a paradigm shift as we confront the modern consumer's preference for minimal human contact and dissect the evolving 'seven touches' theory that's now become a game of 28 touches—or an immersive six hours of engagement—to earn that conversion.

We're not just talking at you; we're engaging with you on a journey to transform your business approach. Our session peels back the layers on what it truly takes to build a know, like, and trust factor with your audience in a world where information flies at us like telephone poles on a country road. Learn to navigate this high-speed information highway with marketing strategies that will leave an impression, not just a fleeting glimpse. Get set to refine your pitch, recalibrate your methods, and revolutionize your entrepreneurial impact.

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Unlock the secret to business relationships that not only last but thrive—discover why Theodore Roosevelt's wisdom holds the key to winning hearts in the corporate world. This episode peels back the layers of what it means to truly care about your clients and customers, a quality that speaks volumes beyond any product pitch or sales strategy. We're not just highlighting how to be more than order takers or product pushers; we're championing the change to become professional problem solvers.

Join us as we dissect the intricate dance of sales and influence, where your ears are your greatest asset and your ability to connect on a deeper level sets you apart in a crowded marketplace. By listening intently and seeking to understand before being understood, we share how you can foster genuine connections that lead to authentic sales experiences. Step away from the aggressive sales tactics and into a world where caring is your most powerful tool for success. There's no guest this week—it's just us, diving straight into the heart of empathetic business strategies that will redefine your approach to sales and customer relationships.

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Can happiness be a constant companion in our entrepreneurial voyage? This week's 'Always Be Happy' episode challenges the notion with a blend of wisdom from Bobby McFerrin's "Don't Worry, Be Happy" and actionable advice to light up your days. We dissect the 80/20 rule of happiness, revealing that while life's waves may rock our boat, setting sail towards contentment 80% of the time is a voyage worth taking. I share stirring anecdotes and Dale Carnegie's insights that intertwine the dance of happiness and success, proving that a smile might just be the rudder to steer us through stormy seas.

Embark on a journey of elevating your joy, especially when the entrepreneur's path gets rugged. I'll take you through a routine that infuses your mornings with the kind of exercise that doesn't just sculpt your body but also crafts a more resilient and joyful mindset. Discover how the simplicity of a smile can transform your day, as I recount tales from the lives of those who exude happiness despite life's hurdles. Tune in, and let's revitalize your pursuit of happiness with tips to anchor your spirit in the harbor of joy, no matter the tide.

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Ever received a business gift that genuinely made you feel valued? That's the power of thoughtful gifting we're unpacking on this week's Epic Entrepreneurs. We take you through an array of personal tales highlighting the ripple effect of well-chosen corporate gifts, from the practicality of a branded flashlight that saved me in a pinch, to a cunning puzzle that left me scratching my head but smiling. It's more than just swag—it's about cementing relationships, expressing genuine gratitude, and ensuring your business lingers in the minds and on the desks of clients and employees alike.

Join us as we explore the strategy behind selecting gifts that resonate year-round, not just during the festive season. You'll hear about the surprise and delight of unexpected keepsakes like a Yeti cooler or a custom mug that doubles as a daily reminder of a shared journey toward success. Discover how a simple gesture like giving can transform into a powerhouse tool for marketing, client retention, and team building. If you're looking to leave a mark that's both personal and powerful, this episode is your treasure trove of creative inspiration.

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Do you ever wonder why the most successful people are often the most disciplined? Hold that thought because in this week's episode of Epic Entrepreneurs, we're dissecting discipline - the one attribute that distinguishes the good from the great, the mediocre from the epic. Get set to unravel the two types of discipline: external discipline, think parents, bosses, or coaches, and the often more challenging, self-discipline.

We bring you the wisdom of Coach John Wooden of the UCLA Bruins, who exemplified the importance of positive, constructive external discipline. As we pivot towards self-discipline, we aim to equip you with the tools to navigate our "microwave society", where instant gratification is the norm. Can delaying gratification lead to real success? Absolutely! And we'll show you how to create good habits and become more self-disciplined to do just that. Tune in to this episode of Epic Entrepreneurs and learn how to harness the power of discipline to reach your dreams and goals.

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Imagine being 1% better every day. Sounds simple, right? Well, on this week's episode of Epic Entrepreneurs, we explore the extraordinary power of making small, manageable steps toward your larger goals. Taking inspiration from Matthew McConaughey's desire to meet the person he becomes in 10 years, we dive into how we grossly underestimate what we can achieve in a decade.

Using James Clear's 'Atomic Habits' as our guide, we delve into the phenomenal transformation of the British cycling team under Dave Brailsford. Their success story, rooted in the 1% improvement strategy, is a shining example of how the same approach can impact your life and business. So, if you're ready to start climbing your mountain, one step at a time, don't miss this episode. It's time to think about what your 1% could be and start on your journey to become epic. Let's redefine success together!

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Do you want to do more with your life and business? If so, start by becoming different! I share some powerful insights from my time working with Joe, a successful salesperson who mastered the art of asking. We will unpack the different types of questioning, including asking for information, for help, for what's next, and for directions. Most importantly, we delve into the importance of asking for the sale and for referrals. Remember the golden rule, “ask and you shall receive”.

As we move forward, get ready to turn your business endeavors into epic ventures. We've got a treasure trove of actionable steps that I personally recommend to fellow entrepreneurs. Tune in every week to the Epic Entrepreneurs on Biz Radio, subscribe to our podcast, and don't hesitate to give us a five-star rating. Finally, be sure to get a free copy of my book, The Coach Approach Five Principles to Build an Epic Business. Each of these steps could be the game-changer you've been looking for in your journey towards epic success.

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Have you dreamt of stepping away from the humdrum of corporate life and delving into entrepreneurial ventures of your own? Well, our guest today, Stacy Fields, did just that. With her family, she embarked on a journey of transforming a raspberry farm in Fletcher, North Carolina into a successful business venture, despite having no prior farming experience. Stacy's story is a masterclass in the power of hard work, research, and understanding the industry and its customer base. Her insights on making calculated decisions driven by logic and financial analysis are invaluable lessons for budding entrepreneurs.

Stacy didn't stop at the farm though. She navigated the complex terrain of starting a bakery, Mini Batch Bakery, from navigating through legal considerations to managing logistics in a confined space. She shares with us the intricacies of starting a business and how to make informed business decisions. Stacy's story is a testament to the importance of education and commitment in building successful businesses. Stacy is not just an entrepreneur, she's an inspiration for anyone with dreams of starting their own business. She shares her faith, her inspiration, and the importance of steadfast commitment to turning dreams into reality. Tune in to hear her incredible journey of building an incredible business and legacy.

Raspberry Fields - Sustainable Farm - Hendersonville, North Carolina https://www.bing.com/ck/https://www.bing.com/ck/

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Join us on our exciting journey with Holly Fisher, the creative mind behind Fisher Creative Marketing, as we unravel her inspiring transition from journalism to marketing. This enlightening episode is an opportunity to gain insights from Holly's entrepreneurial experience and learn valuable lessons about setting up a business, like understanding when to expand and how to price services effectively.

Switching gears, the conversation delves deeper into our own entrepreneurial journey. We share our evolution from social media marketing to strategy development, reflecting our determination to keep pace with a rapidly changing marketplace. We outline our goals, describe our ideal clients, and emphasize the significance of a compelling website story. To cap off this enlightening discussion, Holly underscores the critical role of planning, inspiration, and commitment to achieving business success. So, whether you're an entrepreneur in the making or a seasoned professional, this episode promises to equip you with actionable insights to steer your business toward new heights. Tune in and get ready to transform your business narrative.

Services - Fisher Creative (fisher-creative.com)Holly Fisher

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Jason purchased an outdoor retail business in 2005 that was founded in 1971. He spent the next eleven years wearing various hats, from marketing to operations to inventory control and process improvement. Over his career in retail, he grew the business from $750k to $2m in sales and the team from 12 to 24. During this time, he volunteered as a business mentor and guide at Appalachian State University and with the NC Small Business Technology and Development Center. His practical small business experience, coupled with the ActionCOACH system for building business, make him an invaluable resource for business owners and executives

Edyth Berry is Jason’s favorite teacher and loving wife of 19 years. They joyfully welcomed their son, Silas Richard, in 2008. As a family, they are active in the community, working to raise funds for several impactful organizations such as Sunnyside Ministries, Compassion, International, and Operation Christmas Child- a Samaritans Purse initiative providing gifts and educational materials to less fortunate children worldwide. Jason has served on several philanthropic and civic organizations as a Board Member, including the Western Youth Network, the Downtown Boone Development Association, and the Rotary Club of Blowing Rock.

Coach Jason Berry - YouTube

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Connecting businesses and the locals they serve.

First delivered in August 2005, DISCOVER HOMETOWN Magazine is published quarterly by Annamarie Jakubielski and is part of a family-owned business located in beautiful Western North Carolina. Over the years, DISCOVER HOMETOWN has grown to be the local savings and information resource guide everyone looks forward to receiving and using to save money, spot a deal, and discover a new business.

We publish DISCOVER HOMETOWN Magazine because we enjoy connecting people, building relationships, and helping others to support the local economy. We choose great quality partners and produce an attractive, well-received magazine.
With each issue, readers discover new businesses, and they are reminded of old favorites through coupons, information, and promotions from small businesses. Our advertisers run the gamut, from health and wellness establishments to restaurants, specialty shops, professionals, fun for the family, home repairs, and more. And because we have a heart for our local nonprofits, we do our part to connect them with volunteers and the locals they serve.

Local Direct Mail Magazine - Discover Hometown Magazine

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Don owns his firm MOVE Asheville Realty and has consistently been one of
the top-producing Realtors in WNC year after year. He prides himself on
honesty and integrity by using his passionate and heartfelt drive to serve
his clients' best interests. He implements creative ideas using niche
marketing to get his client's properties sold for the highest and best as
quickly as possible. With buyer clients, he is dedicated, knowledgeable,
and committed to finding the perfect fit for his clients. His devotion and
unparalleled customer service have resulted in a continuously expanding
network of loyal clients and referrals. While the process can be stressful,
Don focuses on making the transition as smooth and stress-free as
possible by getting to know his clients, meeting their needs, and exceeding
their expectations.

Don Rongstad - Real Estate Agent in Your Area | realtor.com®Don Rongstad - Real Estate Agent in Asheville, NC - Reviews | ZillowAsheville Real Estate | MOVE Asheville Realty

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Simply Noted has always been about building relationships through meaningful communication. Handwritten notes showcase a personal touch and make you stand out against competitors. Perfection should be at the top spot.

At 25, I found myself in an unexpected position and didn’t know what my next step was going to be when I retired from my professional football career. But I have an ambitious drive that translated perfectly to sales and I also went back to school to study business. It was during one of my classes that my professor revealed handwritten notes have a high open-rate compared to other mediums. Then I utilized this method by sending hundreds of handwritten letters to my current clients and saw just how much it worked. That was the “aha” moment I had to start Simply Noted.

  • Inspiring story: he was cut by 5 NFL teams & ended up writing a new playbook (source)
  • In 3 years, he learned how to code, learned to navigate conversations with developers, UI/UX design teams, developing applications, APIs, SEO, PPC, business consulting, taxes, marketing, and anything in between;
  • An innovator: He developed a proprietary technology that puts real pen and ink to paper to scale handwritten communication.

Rick Elmore: From NFL to CEO and Founder of Simply Noted | Billion Successhttps://www.bing.com/ck/

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Brittany Bettini is an award-winning entrepreneur, writer, and philanthropist from Asheville, North Carolina. She is the founder and CEO of I Need A VA, Bettini Financial, and Bettini Business Academy. Over the last six years, Brittany has been the On-Site Chief Of Operations for her family's company, Clean Streak Incorporated.
Her multiple businesses have been nominated for and received numerous awards, including four consecutive Henderson County NC Chamber of Commerce's highest growth awards from 2018-2021.

Brittany was named as one of Business North Carolina Magazine's 2021 Small Business Trailblazers and received the 2021 Henderson County Athena Award nomination. Brittany is an esteemed member of the Forbes Business Council. She has written articles that have appeared in numerous publications, including Forbes Magazine, Yahoo Finance, Entrepreneur magazine, MarketWatch, USA Today, and many others.

Since escaping a decade-long domestic violence situation in 2017, Brittany has become a fierce advocate for battered women. In 2022 she helped raise over four hundred thousand dollars for the domestic violence shelter where she and her children were once visitors.
Brittany currently spends her days coaching small business owners in the art of rapid growth using virtual staff, press, and all of the other tools she has picked up along her entrepreneurial journey.

https://brittanybettini.com/
https://www.linkedin.com/in/brittany-bettini-301540165/

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After high school, served in the USAF 1989-1993, Honorable discharge. Electrical apprentice in 1993 in New Mexico, relocated to Texas in 1994. Married Katrina in 1994, and we have a daughter and a son. We moved to NC in 1997, Katrina is a teacher and I earned my NC Electrical Contractors license.  Fast forward to 2010, when I became licensed in HVAC. That same year, we started Horizon with four people. Today we employ roughly 65 people and serve WNC and the Upstate of SC. 

http://horizonheatac.com/

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Michael Manes is the director and co-owner of Blue Spiral 1 Gallery (Asheville, NC) - one of the Southeast’s most established galleries of contemporary fine art and craft. Michael earned his BFA from the Columbus College of Art and Design and started his career in Ohio at the Columbus Museum of Art, moving on to the exhibitions departments at the Akron Art Museum and the Cleveland Museum of Art. Before turning back to curating, he was artist-in-residence at a private school in Cleveland, teaching grades K-5. After moving to Asheville, Manes became involved with the Asheville Area Arts Council (former Vice Chair and currently on the Advisory Board and serves as a chair of The Arts Coalition), the Center for Craft, and Black Mountain College Museum + Arts Center where he currently is co-vice-chair. Manes is a graduate of Leadership Asheville and currently facilitates the Downtown Asheville Arts District (DAAD). Manes brings experience from the sectors of education, art museums and art consultation, having worked with numerous artists, non-profit organizations, and art and craft collectors. Manes currently lives in Weaverville, NC with his wife Hanna, son Harvey, and three pups Ella, Mabel, and Chili Dog.

Blue Spiral 1 - Homehttps://www.bing.com

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The Warren Restoration Team

Husband and wife owners, Josh and Toni Warren do whatever is necessary to provide the highest-quality service possible. When you suffer property damage — from a fire to a flood from a broken water pipe while you’re out of town — that trauma alone is difficult enough. Dealing with multiple contractors, insurance companies and even emergency responders makes your situation even more difficult. Josh, Toni, and their team understand.

Rather than rely on the demolition of a damaged property, Warren Restoration saves what they can of both the structure and the contents. If a piece of your home or business can be saved, the Warrens do it. This step can go a long way to help with your emotional healing process in the face of devastating loss.

Toni Warren is the customer service side of Warren Restoration. With a degree in International Business and a background in hotel and property management, Toni has worked on the front lines and behind the scenes. She knows what it takes to provide excellent customer service.

Together, the husband-and-wife duo complement each other well. From their three offices — in Big Stone Gap, VA; Hendersonville, NC; and Cape Coral, FL — they cover a wide geographic radius. Their goal is to exceed your expectations always, in the quality of work and the level of customer service. It’s important — because at Warren Restoration, their family name and reputation are on the line.

Warrenrestoration.com

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Brian and Cheryl Stuller started Stuller Power Solutions as an Electrical
Contracting business in 2000. They began with Brian doing small
electrical jobs out of his personal truck, and Cheryl managing the
monetary side. Finally, after much effort and many long days, Brian won
the bid to wire an entire house. The couple hired their first employee,
Artur, that same year. Artur was with them until his passing from cancer in
2019. His skill and loyalty helped make Stuller Power Solutions the
successful company it is today.

In 2013, Brian and Cheryl decided to change the company’s direction and
focus solely on the swiftly growing generator division. They now have
twelve employees experienced in sales, installations, services, and repairs
of Generac Home Standby Generators. Their mission and focus is
dedicated to supporting their talented "work family," and improving their
community through philanthropy.

Generac Generator Dealer - Stuller Power Solutions
https://www.facebook.com/profile.php?id=100063838951809&mibextid=LQQJ4d

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Lesson: What’s Your Pricing Strategy?

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Vikrant Shaurya is the Founder & CEO of Authors On Mission (formerly BestsellingBook.com). He has transformed his life by making his own bestselling book, dedicating his time to helping entrepreneurs, coaches, and thought leaders in producing their own bestselling book to generate high-quality leads, attract high-value clients, and skyrocket their authority.

http://authorsonmission.com/
https://www.linkedin.com/in/vikrantshaurya/

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Lesson: What's the Role of a CEO?

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Lesson: How to Select a Business Coach?

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Lesson: Questions? - Part 2

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Lesson: Questions? - Part 1

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Lesson: Training 101

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LESSON: How Easy Is Your Process?

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Lesson: What's Your PIP?

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Lesson: Are You Firing on All 16 Cylinders?

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Lesson: How to Read a Profit & Loss Statement

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Lesson: Every Kid Should Hear This

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Membership GrowthCLUB and 90-Day Planning Session 
Tue, March 14, 2023, 8:30 AM – 4:30 PM EDT
Hi-Wire Brewing 2 Huntsman Place Asheville, NC 28803
https://www.eventbrite.com/e/membership-growthclub-and-90-day-planning-session-march-tickets-516824324467

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Membership GrowthCLUB and 90-Day Planning Session 
Tue, March 14, 2023, 8:30 AM – 4:30 PM EDT
Hi-Wire Brewing 2 Huntsman Place Asheville, NC 28803
https://www.eventbrite.com/e/membership-growthclub-and-90-day-planning-session-march-tickets-516824324467

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Membership GrowthCLUB and 90-Day Planning Session 
Tue, March 14, 2023, 8:30 AM – 4:30 PM EDT
Hi-Wire Brewing 2 Huntsman Place Asheville, NC 28803
https://www.eventbrite.com/e/membership-growthclub-and-90-day-planning-session-march-tickets-516824324467

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Ryan was born in middle GA and moved around the Southeast before settling in Asheville, NC 20 years ago. A proud father of three, Ryan enjoyed success in the hospitality industry and as a bar owner in his early 30’s. He then moved into executive recruiting and sales coaching before starting his real estate career. His experience has led him to have a true service mentality with a belief that bringing value to clients and colleagues gives one the ability to leverage collaboration with others to help people achieve their goals. Ryan is the host of The Real Deal on BIZradiowith a focus on community, real estate market conditions, and tips for buyers, sellers and agents. As a Realtor, whether you are looking to invest, buy your first home, or get a nononsense approach to selling your home. Ryan can help you see the hurdles before they pop up and if he can't help you, he is happy to guide you to the best agent for your particular circumstance.

Email: RyanKnowsWNC@gmail.com
Website: RealDealAsheville.com

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Coming from a 28-year career in healthcare management Barbara Bothe joined the team at ActionCOACH Business Growth Partners. As an Entrepreneurial Talent Scout Barbara combines her outgoing personality and her generally curious nature to be out in the community meeting with business owners and learning about their businesses. She says "I have the best job in the world! Meeting people.”

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  • Both Autumn and Heather grew up in small towns in separate parts of North Carolina. Though their paths would not cross until several years later, both moved to the mountains in 1998. Both attended and received their degrees from Western Carolina University (although there at different times). The two have worked a collective 39 years serving the children and families of Buncombe County.   To the Brim definitely helps to illustrate the importance of doing one’s part in their community to make a larger impact or, more simply, to “do better”.

145 Charlotte Highway, Suite 60, Asheville, NC 

Phone: 828-552-3332

https://www.tothebrimrefill.com/

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A funny thing happened on the way to a Mission Statement...

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Lesson: 7 ways to shorten your sales cycle

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The Visionary of Style by Color, Shari Braendel inspires women to new levels of confidence through her online digital products, style programs and You Tube Channel, Style Tips with Shari.

Author of Help Me, Jesus, I Have Nothing to Wear, she is the creator of the Color Code System, and the Closet Outfit Planner. She is also the founder of the Christian Image Consultant Academy and Color Code Academy where she trains women as stylists and color consultants.

Shari has been featured on ABC News, Focus on the Family, More To Life Christian Television Network and has also spoken at over 500 churches and women’s conferences in the US and Internationally.

On a personal note, Shari is married to steamy cook, Dave, and is usually found with her 17-year-old cat, Belle, in her lap. She’s dedicated to daily dance workouts because she loves to eat her husband’s amazing food!

Find her on Instagram at @StylebyColorCo, Facebook at Style by Color, and her YouTube Channel, Style Tips with Shari.

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Doug Peery is the owner and operator at Mills River Mechanical in Western North Carolina, and is our guest today.  Doug has a passion for customer service, the mechanics of project management and the satisfaction of seeing projects through in the HVAC industry.

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Kerri Ryan has built a lengthy career focused on marketing strategies and lead generation, having spent the last decade working for global enterprises. She's left corporate life to strike out on her own as a consultant for SMB companies that are ready to scale up and need the extra guidance. Understanding the audience, knowing where to find them, and speaking their language is her expertise, as well as marketing team structure and development.

Connect at https://www.linkedin.com/in/kryanoutloud & https://www.kryanoutloud.com

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Lesson: "The Coach Approach"

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Lesson: Problem Solving 101

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Lesson: How To Use Line Cards

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Jeff comes to Viking Mergers & Acquisitions with professional experience as the President and Co-Owner of EHD Technologies, a leading provider of technical and professional services and as a Vice-President of Business Operations with Aerotek Inc. Prior to Aerotek, Jeff had a successful career at TE

Connectivity (formerly Tyco Electronics) whereas a Director of Manufacturing Operations he led and managed several fully integrated advanced manufacturing facilities. Jeff’s expertise includes sales and operations planning, business strategy development, training, leadership, organizational development, operations management, talent acquisition, human resources, process improvement and quality systems management.

He earned a BA in Business Administration from Belmont Abbey College and an MS in Organizational Management from Pfeiffer University. Jeff's interests include teaching, mentoring, and development of aspiring leaders. As a practitioner of organizational development, his passion is helping individuals and organizations transform, improve and grow.

Email Jeff:jmckeehan@vikingmergers.comLinkedIN: linkedin.com/in/jeffmckeehan

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In this show Bill shares how his first coach helped him double his business by focusing on one thing, reporting actions and results, reviewing progress. And then having the discipline to repeat the process over and over. 

Here's what you'll learn: 

5 Ways to Create Accountability: 

Get a Buddy

  1. Hire a coach
  2. Have Regular Meetings
  3. Have a Board group
  4. Join ActionMEMBERSHIP.

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Green Mountain Space, LLC is a full-service professional organizing and decluttering business transforming spaces with functional and beautiful solutions to simplify everyday living. My team and I help busy professionals and families achieve their dream of having a peaceful organized home with our signature  solutions to solve your clutter. We find so much joy and fulfillment in helping others improve and transform their lives from the inside out. It’s not just about making your home picture-perfect. It’s also about elevating your everyday experiences and setting  the tone for the rest of your life. The professional organizer you welcome into your home should be a master of time management, prioritization, and creative problem-solving. Of course, we are all of  these things... and more! Our gentle approach is what sets us apart from other professional organizers. We prefer to operate at our client’s pace and comfort level, always seeking to understand them and meet them where they are. Let’s get together and make  a plan for your space!

www.greenmountainspace.com

www.instagram.com/greenmountainspace

www.facebook.com/greenmountainspace

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Coaching Guest: Bethany Seymour 

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Emily Richter is the founder of EKR Interior Design. She has over 20 years of experience (22 to be exact) as a designer practicing in Washington DC and North Carolina. She is LEED and NCIDQ accredited. It is her breadth of experience that sets her apart. She has designed custom homes, hotels, office spaces, restaurants, remodels, and much more. She relies on facets from all of her experiences for every project with a focus on capturing the essence of each clients' wishes and taking them places they would not have imagined. Emily gravitates toward modern, minimal designs where color and texture create warm and livable spaces full of practical functionality.

Growing up in Eastern North Carolina the oldest of 4 with 3 younger brothers, Emily began life as an artist creating with anything she could get her hands on. She has always loved space planning and architecture. It has been her love of the process of creation and hunger for new (and historical) influence that drives her in her career. She took her love of art all the way through college, but ended with a BS in Interior Design from East Carolina University in 2002. In interior design she saw a practical application for her creativity and a passion for helping others achieve their visions.

After college she spent 9 years in the DC area working for some of the nation's top firms such as OPX, before her move to Asheville in 2011. She started her company EKR Interior Design Inc. in 2014, officially incorporating in 2019. During her early years in Asheville she worked for a few local architects but felt a push to go it on her own. She's never looked back. Here she is a bespoke, one woman show that is dedicated to her craft, her clients, and living life to the fullest.

Outside of interior design she loves being outdoors, running, cycling, triathlon, tennis, traveling the world, and being with her partner Ralf and daughter Charlotte, 6.

Links-

Website- https://www.ekrinteriordesign.com/

insta- https://www.instagram.com/ekr_interiordesign/

Facebook- https://www.facebook.com/ekrinteriordesign/

Houzz- https://www.houzz.com/pro/ekrinteriordesign/ekr-interior-design

LinkedIn- https://www.linkedin.com/in/emilyrichter/

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From Josh:

As a director of photography and film production, I am provided with the chance to work intimately with very unique and interesting people. This affords me with the opportunity to not just discover the challenges that I face, but in turn explore both the strengths and weaknesses of those same people who have entrusted me with their ideas & time. As a media strategist, these warm encounters are very important. Through this partnership, creative innovation can flourish and my passion for cutting edge production & development can take form.

I am a great educator, I am also a great listener. I do not strive for perfection, but I find great joy in perfect moments. It is my obligation to capture these moments for others to enjoy.

May I discover these visions in ways I have never imagined."

Spotify..

https://open.spotify.com/show/4atNCCkF2KEfOnIfv6em9i?si=h2ABVP1DQdiohx5hA1avGA&utm_source=copy-link

Website..

www.joshlloydmedia.com

Instagram...

@joshlloydmedia

JOSHLLOYDMEDIA

https://www.facebook.com/JoshLloydMedia

RIDGE JOURNAL

https://www.facebook.com/ridgejournal/

LinkedIn..

https://www.linkedin.com/in/joshlloydmedia

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From Julieta:
I am a mixed media artist. My main mediums are acrylics, watercolors, paper, canvas, and photography. I am creative. I was born and raised in Buenos Aires, Argentina. A magical city full of culture and art. I lived in a few places along the way before finding a wonderful place in the mountains, Asheville, where I decided to make my home. I do everything creative. I believe that being creative is a way of life. I am lucky enough to do what I love every day of my life.

My style is very urban and disruptive, full of color and boldness. In every medium. 

I have always loved art. One of my most dear memories is when I was about 7 years old at art class at school in Buenos Aires. I remember in detail all the art supplies, the kiln for ceramics, the tables, the smells. Art fires up my soul, and I feel as a messenger and a message is just coming through me.  

Aside from art, I am an avid tennis player, cat lover, and nature adventurer. I love traveling, and finding new adventures. Not all who wander are lost. 

My website iswww.julietafumberg.com

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Brett is President of Hulsey Media, Inc. providing digital marketing solutions and highly targeted magazine advertising to local businesses in Asheville, Hendersonville and Western North Carolina. Hulsey Media publishes the Asheville Ale Trail, The Real Estate Book of Asheville-Hendersonville, Hendersonville Magazine, Healthcare Resources of WNC, Aging Resources of WNC, and the WNC Homeowners Resource Guide. Hulsey Media also provides a full suite of digital marketing services including social media management, mobile marketing solutions, and targeted digital advertising.

Visit https://hulseymedia.com/ for more information.

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Krista Stearns arrived in Asheville the Friday of Belle Chere in 1996 and has never left.  She opened up West End Bakery in 2001 and was a partner in the development of the Bledsoe Building into a thriving commercial hub for Haywood Road.  After selling the Bakery in 2015, she coached many local business start-ups through MountainBizworks and remained a board member in the West Asheville Business Association.  Her current venture - Mountain Mural Tours - works to expose locals & tourists to the vibrant street art scene in Asheville, while placing the artist's work in a historical and cultural context. She developed the idea while traveling in Colombia with her family and looks forward to sharing her enthusiasm with the rest of the world.

To connect with her business visit https://mountainmuraltours.com/

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Monologue: How to Make The Most of Your Events

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In today's episode of EPIC Entrepreneurs, Bill chats with Matt Mitan, owner of Biz Radio US & Buzz Radio Asheville, long-time broadcaster, writer and musician.

You'll discover Matt's career path, from serving in the military to hosting top-ranking radio shows

You'll learn how Biz Radio & Buzz Radio are helping local small business owners and artists in Asheville bounce back from the effects of the pandemic.

You'll learn about the different businesses Matt owns and how he's been able to achieve synergy between all of them.

You'll discover the pivotal moment that caused Matt to transition his organization from a broadcasting company into a tech company.

Join Bill and Matt in this riveting and value-packed discussion.

Enjoy!

What You'll Learn in this Show:

  • How Matt accidentally got his start in radio.
  • Matt's motivation for leaving a successful career at iHeartMedia and starting his own independent media outlet.
  • Matt's view on what entrepreneurship means, his unique business model and key lessons entrepreneurs can learn from all this.
  • How Matt has been able to leverage technology in all his different businesses and bring about a transformative change in his local community.
  • And so much more…

(This episode was originally posted on Jan 18, 2022, on Bill's Apple Podcast - before joining the Biz Radio US lineup himself.)

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In today's episode of EPIC Entrepreneurs, Bill talks with Linda Heeler, a professional certified coach, owner of Live Inspired Life Coaching and host of The Normal Lies Podcast.

Having overcome many fears herself, Linda is dedicated to helping people uncover the negative thought patterns that stand in the way of their success.

As she shares her journey, Linda will talk about why she became a coach.

She will also talk about how to build a coaching business and why she believes advertising for coaching businesses does not work.

You will learn about the first exercise Linda engages with a brand new client.

She'll explain why it's important for a coach to make sure the client is not there for therapy.

Linda will get advice from Bill on how to improve her marketing efforts.

Join Bill and Linda for a thought-provoking discussion on building strategic partnerships, connecting with your inner sage, and choosing the right coach for you.

Enjoy!

What You Will Learn In This Show:

  • Linda's strategy for growing her coaching practice.
  • What to look for when you want to work with a coach.
  • The difference between business coaching and life coaching.
  • How to know if you are in touch with your inner sage.
  • And so much more...

Resources:

EPIC Entrepreneurs

Linda | Normal Lies (normal-lies.com)

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In today's episode of EPIC Entrepreneurs, Bill talks with Ralph Griffith, an associate professor of entrepreneurship at Lenoir-Rhyne University and Business Commercialization Expert. Prior to entering academia, Ralph Griffith founded his first startup right out of college.

Ralph will talk about his entrepreneurial journey, which has included businesses, real estate, and various other ventures.

He will also talk about his upbringing and being a first-generation college student.

You will learn why Ralph's MBA studies were particularly transformative for him.

Ralph will reveal details about his alcohol brand, Lamassu. 

Join Bill and Ralph for a thought-provoking discussion about business, empathy as a businessperson, and investing in yourself.

Enjoy!

What You Will Learn In This Show:

  • Ralph's key takeaways from his MBA and its impact on his career
  • The importance of advisors in your life, career and business.
  • Why Ralph has never had investors in any of his businesses.
  • The three areas you should invest in to build wealth.
  • And so much more...

Resources:

EPIC Entrepreneurs

Ralph Griffith LinkedIn

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In today's episode of EPIC Entrepreneurs, Bill talks with John Stoj, a financial advisor and founder of Verbatim Financial. John had done everything by the book, from college to Wall Street. His entrepreneurial journey began when his career was disrupted by the financial crisis.

John will share his journey to becoming a financial advisor.

He will also talk about his past business setbacks.

You will learn how John transitioned from Wall Street to the food industry and why he sold his sushi business.

He will then talk about how he got into the advisory business and why and how he started Verbatim Financial.

You will learn how to determine if you have a saleable business.

John will also offer financial advisory solutions to help you avoid being taken advantage of.

Bill mentions an upcoming big event and how you can purchase a ticket.

Join Bill and John for an insightful conversation about entrepreneurship, financial planning and exit strategies.

Enjoy!

What You Will Learn In This Show:

  • John's transition from Wall Street to the food industry.
  • Why John decided to start his own registered investment advisor, Verbatim Financial.
  • A look into Verbatim Financial and what it does.
  • The challenges John has observed with entrepreneurs in this economic climate.
  • And so much more...

Resources:

EPIC Entrepreneurs

Verbatim Financial: Flat Fee Financial Advisor Atlanta (verbatimfinancial.com)

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In today's episode of EPIC Entrepreneurs, Bill talks about the value of attending a personal development event.

He also shares about the BizX conference.

You'll learn about an upcoming event, The Huge Power of Small, and how you can register for the event for free as Bill's guest.

Join Bill for this insightful discussion.

Enjoy!

What You Will Learn in this Show:

  • What the E in EPIC stands for.
  • Details about The Huge Power of Small Event, including incredible discounts.
  • And so much more...

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On today's episode of EPIC Entrepreneurs, Bill talks with Andrea DuVall, founder of Mother Earth Food, and Janelle Tatum, CEO of Mother Earth Food, both of whom are passionate advocates for local foods. Mother Earth Food has put over $2 million into the pockets of local farms and vendors.

Andrea will talk about how they got started in the local food business, the founding of Mother Earth Food and how she and Janelle came together.

You will learn how they expanded by 450% in six weeks during the COVID-19 pandemic.

They will talk about how their shared values for the future of our planet shape the types of farms they support.

Andrea and Janelle will give advice for business people.

Join Bill, Andrea and Janelle for an insightful conversation about mentorship, resilience and adaptability.

Enjoy!

What You Will Learn In This Show:

  • The value of having a mentor.
  • About Mother Earth Food and her mission.
  • Janelle's background in local food and her own local food business.
  • The types of farms they support.
  • And so much more...

Resources:

EPIC Entrepreneurs

Free copy of Bill’s Book The Coach Approach | Bill Gilliland (giftfrombill.com)Mother Earth Food- Local, Organic Farm Delivery Service (motherearthfood.com)

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In today's episode of EPIC Entrepreneurs, Bill talks with Troy Ball, founder and CEO of Braini. As a mother of two special-needs sons, Troy founded Braini, a natural brain supplement company.

Troy will talk about the beginnings of her entrepreneurial endeavors as well as the history of her own whiskey distillery and how she became the first woman owner of a distillery in America.

She will also talk about how she got into the nutritional supplement business and developed her patented Braini formulation. 

You'll learn interesting facts about Braini ingredients, including why they were limited to just three.

Join Bill and Troy for an inspiring conversation about believing in yourself and Braini. 

Enjoy!

What You Will Learn In This Show:

  • How Troy got into the supplement business.
  • An ingredient discovered in South Korea that has a positive effect on the brain, as well as a plant that produces high-quality omegas.
  • Why Braini will effectively improve your brain's performance.
  • And so much more...

Resources:

EPIC Entrepreneurs

Free copy of Bill’s Book The Coach Approach | Bill Gilliland (giftfrombill.com)Braini (braini.com)

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In today's episode of EPIC Entrepreneurs, Bill talks with Jim Padilla, a global impact strategist and founder and CEO of Gain The Edge.

Jim grew up in a challenging environment. He was arrested when he was 19 years old. Despite this adversity, 20 years later Jim has generated more than 1/4 billion dollars in sales for his clients.

He will share his story and talk about how his time in prison prepared him for the business world.

He will also talk about his work as a Global Impact Strategist.

You will learn the keys to reading a room.

He will talk about how to build a recession-proof business.

Jim will share details about The Sales Team Ready live event.

Join Bill and Jim for an insightful conversation on how to read a room and how to build a recession-proof business.

Enjoy!

What You Will Learn In This Show:

  • Jim's fascinating business model and the two different levels of clients he works with.
  • About Jim's company, Gain The Edge, and what it does.
  • Why do more millionaires emerge during recessions than at any other time?
  • And so much more...

Resources:

EPIC Entrepreneurs

Free copy of Bill’s Book The Coach Approach | Bill Gilliland (giftfrombill.com)

Meet JIM PADILLA Global Impact Strategist ( jimp360.c0m)

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In today's episode of EPIC Entrepreneurs, Bill talks about the importance of having a newsletter and how to create one.

You'll learn how Bill's clients increased their online orders from 17 to 75 in one month.

Join Bill for this insightful conversation.

Enjoy!

What You Will Learn in this Show:

  • Why your business needs a newsletter.
  • How to build your database.
  • And so much more...

Resources:

EPIC Entrepreneurs

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In today's episode of EPIC Entrepreneurs, Bill shares about the power of words and how to pay attention to what you say.

You'll discover what Kodak found out about human communication.

Join Bill for this insightful discussion.

Enjoy!

What You will Learn in this Show:

  • Why words are very powerful.
  • Bill's advice to his client on how to improve the culture of his business.
  • And so much more...

Resources:

EPIC Entrepreneurs

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In today's episode of EPIC Entrepreneurs, Bill talks with Jefferson Rogers, owner and CEO of JKR Windows.

Jefferson always knew his drug and alcohol addiction was holding him back, but it was not until a turning point in his life that he decided to get his life in order. Today, he is the owner of a $20 million business.

Jefferson will share how he got into the window business.

He will also talk about consistency and creating good habits.

You will learn why Jefferson believes coaches, consultants, and mentors have been very instrumental in his growth.

He will share details about his awesome upcoming event, the Home Services Scaling Summit.

Jefferson will reveal his #1 book.

Join Bill and Jefferson for an inspiring conversation about self-confidence, mentorship and commitment to excellence.

Enjoy!

What You Will Learn In This Show:

  • Jefferson's company, JKR Windows, what it does and its core values.
  • How Jefferson overcame his addictions.
  • The importance of aligning your core values with your business.
  • Jefferson's advice on finding the right coach for yourself.
  • What it takes to be a thought leader.
  • And so much more...

Resources:

EPIC Entrepreneurs

The Traveler's Gift: Andy Andrews | The Wisdom of Andrew Carnegie as Told to Napoleon HillJefferson Rogers Instagram (@jeffersonkrogers) | Event (jeffersonkrogers.com)

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In today's episode of EPIC Entrepreneurs, Bill delves into how to create a system that gives you leverage.

You will discover five areas where you can create leverage in your business.

Join Bill for this insightful discussion.

Enjoy!

What You Will Learn in this Show:

  • The classic example of leverage in business.
  • Is it a good idea to build a system that saves you time?
  • And so much more...

Resources:

EPIC Entrepreneurs

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In today's episode of EPIC Entrepreneurs, Bill goes over a quick and easy way to manage all your tasks.

You'll learn why Bill recommends a "someday maybe" file.

Join Bill for this enlightening discussion.

Enjoy!

What You Will Learn in this Show:

  • What are the 4 Ds?
  • Some quick tips on how to get your to-do list in order.
  • And so much more...

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In today's episode of EPIC Entrepreneurs, Bill talks to Molly Gaffney-Keebler, franchise owner of Spherion Staffing & Recruiting. Despite Molly coming from an educational background and her husband being in sales, they have been able to succeed in the staffing industry.

As she shares her story, Molly will talk about her journey as an entrepreneur and what she believes to be one of the best decisions she made in her life.

She will also talk about the experience of building a business with her husband and the challenges they overcame.

You will discover the keys to building great business relationships.

You will learn about the two industries that Molly feels are most needed right now.

Molly will offer advice for those who want to invest in a franchise business.

Join Bill and Molly for a thought-provoking discussion on recognising your strengths and weaknesses, the "teach me" mentality and being relationship-centric.

Enjoy!

What You Will Learn In This Show:

  • What attracted Molly to the staffing industry?
  • What aspect of her business does Molly enjoy the most.
  • The philosophy of Spherion.
  • And so much more...

Resources:

EPIC Entrepreneurs

EPIC Entrepreneurs’ Facebook Group We Build Epic Entrepreneurs

Free copy of Bill’s Book The Coach Approach | Bill Gilliland (giftfrombill.com)

Molly Gaffney-Keebler LinkedIn

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In today's episode of EPIC Entrepreneurs, Bill talks with Ben Albert, founder and CEO of Balbert Marketing and host and curator of Real Business Connections Network.

When he was younger, Ben was often bullied. Until he found his tribe, he always felt like an outsider. That inspired him to create a network to help outstanding business people elevate their voices.

As he shares his story, Ben will discuss his entrepreneurial journey and the lessons he has learned along the way.

He will also discuss why he believes personal development is more important than actionable business skills.

You will learn how COVID -19 negatively impacted Ben and how he got back on his feet.

Ben will offer advice to those who already have a business or want to start one.

Join Bill and Ben for an insightful conversation about personal development and authenticity.

Enjoy!

What You Will Learn In This Show:

  • About the Real Business Connections Network.
  • The importance of aligning your values with the solutions you offer.
  • A great marketing strategy for persuasion.
  • And so much more...

Resources:

EPIC Entrepreneurs

EPIC Entrepreneurs’ Facebook Group We Build Epic Entrepreneurs

Free copy of Bill’s Book The Coach Approach | Bill Gilliland (giftfrombill.com)

Ben Albert LinkedIn

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In today's episode of EPIC Entrepreneurs, Bill talks with Preston Jefferson, director of Asheville Fit Tribe. When he was young, Preston developed workouts for his friends in the neighborhood. That enthusiasm later grew into a phenomenal and inspiring local fitness community, Asheville Fit Tribe.

Preston will share how and why he started the Asheville Fit Tribe and his experience with Camp Gladiator.

He will also talk about his beliefs on how to get started in business.

You'll learn about Preston's marketing model and how he connects with potential clients.

He will talk about energy and energy management.

You will discover a fantastic executive coaching method that offers a different perspective.

Preston will highlight the great culture and environment of the Asheville Fit Tribe.

Join Bill and Preston for an illuminating discussion on how to start a business, and find your true calling and self-affirmation.

Enjoy!

What You Will Learn In This Show:

  • Preston's fitness entity, the Asheville Fit Tribe, and how it can change your life.
  • The keys to building a community.
  • The importance of leaning on your faith.
  • And so much more...

Resources:

EPIC Entrepreneurs

EPIC Entrepreneurs’ Facebook Group We Build Epic Entrepreneurs

Free copy of Bill’s Book The Coach Approach | Bill Gilliland (giftfrombill.com)

Preston Jefferson Facebook

Asheville Fit Tribe - Website ( ashevillefittribe.com)

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In today's episode of EPIC Entrepreneurs, Bill delves into business problems and solutions.

You'll discover whether you have a problem or a problem resolution problem.

Bill will explain Jack Canfield's formula.

Join Bill for this enlightening discussion about the "E + R = O" formula.

Enjoy!

What You Will Learn in this Show:

  • What is the "E + R = O" formula?
  • What Bill recommends to his listeners.
  • And so much more…

"Generally, in business, problems start out small."

Resources:

EPIC Entrepreneurs

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In today's episode of EPIC Entrepreneurs, Bill provides insight into how riding a bike is a lot like building a business.

You'll learn about the different paths you can take when starting a business. 

You'll discover what ActionCoach offers its clients.

Join Bill for this enlightening discussion.

Enjoy!

What You'll Learn in this Show:

  • Why you should hire a business coach.
  • How to achieve the freedom that you went into business for.
  • And so much more…

Resources:

EPIC Entrepreneurs

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In today's episode of EPIC Entrepreneurs, Bill chats with Katie Button, professional chef, CEO and co-founder of the Cúrate and La Bodega Restaurants. She also operates Cúrate at Home and Cúrate Trips.

You'll discover how Katie found her way into the restaurant industry despite attaining a master's degree in biomedical engineering.

You'll discover how the COVID -19 pandemic severely impacted Katie's restaurant and how they recovered.

You'll learn about Katie's exciting project with Magnolia Network.

Join Bill and Katie in this riveting and value-packed discussion.

Enjoy!

What You'll Learn in this Show:

  • How Katie's engineering degree comes in handy when it comes to running her business.
  • Why you need to find your passion and your purpose.
  • The significance of foresight in business.
  • The most important lessons Katie has learned as a business owner.
  • And so much more…

Resources:

EPIC Entrepreneurs

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In today's episode of EPIC Entrepreneurs, Bill talks with Jason Berry, business coach at Epic Business Growth Partners. 

You'll discover how Jason got his start in business.

You'll learn about one of Jason's top success stories as an action coach.

You'll learn how to attract great talent from the marketplace as a business owner.

Join Bill and Jason for this enlightening discussion.

Enjoy!

What You'll Learn in this Show:

  • What inspired Jason to join action coaching?
  • The importance of working in a positive environment.
  • The qualities necessary for business growth
  • Jason's high ambitions for his career.
  • And so much more…

Resources:

We Build EPIC Entrepreneurs Facebook Page

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In today's episode of EPIC Entrepreneurs, Bill discusses what it takes to have adequate time for both your personal life and business without burning out.

You'll learn how to break the cycle of being overwhelmed and not focusing on yourself and your purpose. 

You'll discover why it's essential to focus on one thing and then work everything else around it.

Join Bill for this enlightening discussion.

Enjoy!

What You'll Learn in this Show:

  • How to become more proactive.
  • What do you enter first in your default diary, personal or business?
  • And so much more…

Resources:

We Build EPIC Entrepreneurs Facebook Page

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In today's episode of EPIC Entrepreneurs, Bill discusses how to build a winning team. 

You'll discover the six keys to building a winning team.

You'll learn how Bill has been employing these keys for over 15 years, as well as the incredible businesses he has helped establish.

Join Bill for this illuminating discussion.

Enjoy!

What You'll Learn in this Show:

  • Why there is a lot to learn in books.
  • How having millions of methods to achieve the same result pan out?
  • And so much more…

Resources:

We Build EPIC Entrepreneurs Facebook Page

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In today's episode of EPIC Entrepreneurs, Bill offers advice on putting money into a business, expanding it and making more money through it.

You'll discover how all businesses are similar yet distinct.

You'll learn about the Five Ways to increase profit and how to implement them into your business. 

You'll discover how they generated over $8,000 in revenue with a $500 investment in Christmas cards.

Join Bill for this enlightening discussion.

Enjoy!

What You'll Learn in this Show:

  • What is Business Chassis and why is it fundamental?
  • How you can raise prices on your customers selectively.
  • One of the best strategies for retaining customers.
  • And so much more…

Resources:

We Build EPIC Entrepreneurs Facebook Page

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Title:

Going Into Business Is Not As Scary As You Might Think It Is

How I Built a Thriving Print Media Business By Catering to Niche Audiences

Summary:

In today's episode of EPIC Entrepreneurs, Bill chats with Brett Hulsey, the President of Hulsey Media, a publishing and digital marketing firm that serves the greater Asheville/Hendersonville area.

You'll discover the different exciting roles Brett has held in his 20+ years career in the media industry.

You'll learn how Hulsey Media and its different publications have become an integral part of the Hendersonville community.

You'll discover how Hulsey Media navigated the challenges the COVID -19 pandemic brought to the business landscape.

Join Bill and Brett in this riveting and value-packed discussion.

Enjoy!

What You'll Learn in this Show:

  • What motivated Brett to buy a print media business despite working in digital media for over a decade.
  • Why sometimes print media might actually be better than digital media.
  • The top 3 lessons Brett has learned from being an entrepreneur and business owner.
  • The power of having targeted audiences and aligning your marketing to them.
  • And so much more…

Resources:

EPIC Entrepreneurs

Coach Bill YouTube Channel

Brett Hulsey LinkedIn

Hulsey Media, Inc

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In today's episode of EPIC Entrepreneurs, Bill chats with Jon Freed, Founder and CEO of The Hive Mind and a respected industry leader with over 20 years of experience in print management.

You'll learn how Jon managed to build a thriving business within the printing and packaging industry.

You'll learn about The Hive Mind's unique business model that allows it to offer a one-stop-shop for all kinds of packaging solutions.

You'll discover the No. 1 business lesson Jon learned through 20+ years of holding different sales positions.

You'll discover the next growth phase for The Hive Mind and what the future looks like for the company.

Join Bill and Jon in this value-packed discussion.

Enjoy!

What You'll Learn in this Show:

  • How Jon got started in the printing and packaging business.
  • The one thing that sets sales apart from all other business models.
  • Jon's advice to young, driven individuals who are just getting started on the entrepreneurship path.
  • Why Jon believes helping independent sales reps annuitize their business offers a lot of untapped potentials.
  • And so much more…

Resources:

EPIC Entrepreneurs

The Hive Mind website

Jon’s Contact info: 803-984-1166 / jfreed@thehiveminds.com

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In today's episode of EPIC Entrepreneurs, Bill discusses why some people bounce back from difficult challenges faster than others. 

You'll learn why you need to redefine how you respond when faced with challenges in your business.

You'll discover how your response shapes your outcome. 

Join Bill for this enlightening discussion.

Enjoy!

What You'll Learn in this Show:

  • Why you need to embrace the concept of 'personal responsibility’.
  • How to identify and create new business opportunities when faced with a major setback.
  • And so much more…

Resources:

We Build EPIC Entrepreneurs Facebook Page

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In today's episode of EPIC Entrepreneurs, Bill provides insight on how to deal with difficult customers.

You’ll discover the four kinds of customers every entrepreneur has. 

You’ll learn how to navigate between letting go of some customers or keeping them.

You’ll discover how to get difficult customers to stop engaging with your business voluntarily without you having to find ways to get rid of them.

Join Bill for this eye-opening discussion.

Enjoy!

What You'll Learn in this Show:

  • What is the ‘ABCD your customer’ strategy and how do you implement it in your business?
  • How to get more of your ideal customers and turn okay or good customers into great customers.
  • And so much more…

Resources:

We Build Epic Entrepreneurs Facebook Group

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In today's episode of EPIC Entrepreneurs, Bill Gilliland offers insight into why your customers are buying from you.

You’ll discover why oftentimes, what you think your customers are buying vs. what they believe they are buying are two different things and why you can't afford to ignore this.

You'll discover why it's crucial to figure out what emotions your product/service evokes in your clients.

Join Bill for this eye-opening discussion.

Enjoy!

What You'll Learn in this Show:

  • Several real-world scenarios illustrate what exactly motivates most purchasing decisions.
  • Why you need to design your marketing to tap into your customers' emotions.
  • The value you’ll derive from joining Bill's Facebook Group.
  • And so much more…

Resources:

We Build Epic Entrepreneurs Facebook Group

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In today's episode of EPIC Entrepreneurs, Bill delves into coaching, what scares people from having a coach and concrete reasons that will make you reconsider if you didn't have one.

You'll learn all the different reasons that make most people reluctant towards having a coach.

You'll discover what it really means when you say no to coaching.

You'll learn why everyone needs a coach and the value of having a coach for your life and business.

Join Bill for this eye-opening discussion.

Enjoy!

What You'll Learn in this Show:

  • How to get back on the right path if you had given up on your dreams.
  • The misconceptions that hold people back from having a coach.
  • Why being in a good place in life or having a business that's doing fine makes you the perfect candidate for coaching.
  • Details about Bill's coaching services and how to get in touch with his team for a free strategy session.
  • And so much more…

Resources:

Bill Gilliland Action Coach Website

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In today's episode of EPIC Entrepreneurs, Bill chats with Matt Mitan, owner of Biz Radio /Buzz Radio Asheville, long-time broadcaster, writer and musician.

You'll discover Matt's career path, from serving in the military to hosting top-ranking radio shows

You'll learn how Biz Radio & Buzz Radio are helping local small business owners and artists in Asheville bounce back from the effects of the pandemic.

You'll learn about the different businesses Matt owns and how he's been able to achieve synergy between all of them.

You'll discover the pivotal moment that caused Matt to transition his organization from a broadcasting company into a tech company.

Join Bill and Matt in this riveting and value-packed discussion.

Enjoy!

What You'll Learn in this Show:

  • How Matt accidentally got his start in radio.
  • Matt's motivation for leaving a successful career at iHeartMedia and starting his own independent media outlet.
  • Matt's view on what entrepreneurship means, his unique business model and key lessons entrepreneurs can learn from all this.
  • How Matt has been able to leverage technology in all his different businesses and bring about a transformative change in his local community.
  • And so much more…

Resources:

EPIC Entrepreneurs

Matt Mittan LinkedIn

Buzz Radio

Biz Radio

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In this week’s episode of Epic Entrepreneurs, Bill shares a profound exercise that will turn 2022 into one of your best years yet. 

You’ll discover how this simple exercise known as Forward Focussed Reflection can make an immense difference in your business as well as your personal life.

You’ll learn a step-by-step process for carrying out the exercise.

You’ll discover what you can do when you have a project that has remained pending for a long time.

Enjoy!

What You’ll Learn in this Show:

  • The five questions you need to answer to set yourself up for an incredible 2022.
  • How to receive a free worksheet that will guide you through the entire exercise
  • Where to get a complimentary copy of Bill’s book, The Coach Approach.

Resources:

Bill’s Email

Epic Entrepreneurs

GiftFromBill.com

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What started as a side hustle has grown into a full-fledged business that's growing 100% year on year.

In today's episode of the EPIC Entrepreneurs podcast, Bill sits down with Jess Averette, founder of Winter Star Holiday Lights, a luxury residential and commercial lighting company.

During this awe-inspiring conversation, you'll get to know how Jess and her husband who started the business on their honeymoon 8 years ago, got to where they are today.

You'll learn how starting the business gave both of them the perfect opportunity to put their preexisting skill sets to good use.

You'll learn how they balanced between running a fast-growing venture, family life with young kids and school.

You'll discover the greatest lessons Jess learned from Action CLUB and how's it's helped her streamline operations.

You'll learn how leverage will ensure your business doesn't outpace your management skills.

Enjoy!

What You’ll Learn in this Show:

  • How to go beyond daydreaming and take action. Turning an idea into a business.
  • How preexisting skills and experience can increase your chance of success in business.
  • The power of leverage. It's not only about money.
  • The value of your existing network and how it might be the key to taking your business to the level.
  • How Action CLUB can help you fast-track your business success.
  • And so much more…

Resources:

Action CLUB Program

Winter Star Holiday Lights

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It started when an electric bike's battery died, leading to a search on Craigslist for a replacement. That simple act eventually resulted in today's guest purchasing an electric bike touring company (after convincing his wife) and a flourishing business built on community connection and freedom.

In today's episode of the EPIC Entrepreneurs podcast, Bill sits down with Torin and Alice Kexel, owners of The Flying Bike, an electric bike touring company currently based in Asheville, North Carolina.

They created a set of core values for the company that built on something that not only shared the best of their home with their guests, but that would also have a profoundly positive impact on the community.

You'll discover why buying a business is not as hard as it seems, though it does take patience and deliberation.

You'll learn the process and value of taking on partners in your business.

You'll discover the importance of being intentional when developing your business culture.

You'll also learn how to make use of one of your most important assets: your mentors.

Join Bill, Torin and Alice for this inspiring and fascinating discussion.

Enjoy!

What You’ll Learn in this Show:

  • Why buying a business is not as hard as it seems, though it does take patience and deliberation.
  • The process of taking on partners in your business.
  • The importance of being intentional with your business culture.
  • How to make use of your mentors.
  • And so much more...

Resources:

The Flying Bike

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As a fourth-generation farmer, today's guest wanted to move beyond creating a successful and sustainable business for himself, his family and his community. He saw an opportunity to make real change in the food system.

In today's episode of the EPIC Entrepreneurs podcast, Bill sits down with Jamie Agar, owner of Hickory Nut Gap, a business that partners with other farmers to provide 100% grass-fed beef and pasture-raised pork.

Their focus has been on regenerative agriculture, the process of managing land, water and soil as a complete ecosystem. It helps promote biodiversity through increased soil health, increased organic matter, and increased water holding capacity.

You'll discover a little of Jamie's background as a fourth-generation farmer and his goals for Hickory Nut Gap.

You'll learn about the concept of regenerative agriculture, and Hickory Nut Gap's vision of bringing real change to the food system.

You'll discover why Jamie believes that brand can be used as a tool to solve big problems.

You'll also learn the importance of viewing farming as a business and why many farmers fail to do so.

Join Bill and Jamie for this fascinating and informative conversation.

Enjoy!

What You’ll Learn in this Show:

  • A little of Jamie's background as a fourth-generation farmer and his goals for Hickory Nut Gap.
  • The concept of regenerative agriculture, and how it's helping to bring change to the food system.
  • Using brand as a tool to solve big problems.
  • The importance of viewing farming as a business and running it as one.
  • And so much more...

Resources:

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It all started with a simple (and tasty) mission: To bring family and friends together over cupcakes and ice cream.

In today's episode of the EPIC Entrepreneurs podcast, Bill sits down with Brandy Mills, the owner of TBM Small Cakes Cupcakery and Creamery.

During this fascinating conversation, you'll learn something of Brandy's background as both the independent owner of TBM Small Cakes and a full-time nurse, specifically a clinical operations director at a local clinic in Asheville.

You'll discover the difference between a license and a franchise business, as well as the opportunities and challenges they bring.

You'll learn about the mission behind TBM Small Cakes and Brandy's desire to support and benefit the community.

You'll also discover the many challenges that come with running a business and working full-time.

Join Bill and Brandy for this inspiring and uplifting conversation.

Enjoy!

What You’ll Learn in this Show:

  • The difference between a license and a franchise business, and the opportunities they provide.
  • The overall mission behind TBM Small Cakes and how it benefits/supports their community.
  • The many challenges that come with running a business and working full-time.
  • And so much more...

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It was a conversation with her mom that started today's guest on her path to creating a successful business that's creating a positive impact in the community.

In today's episode of the EPIC Entrepreneurs podcast, Bill sits down with Aleece Fosnight, MSPAS, PA-C, CSC-S, CSE, NCMP, IF and founder of the Fosnight Center for Sexual Health.

During this wide ranging and fascinating conversation, you'll learn something of Alleece's background as a PA, including what brought her to the study of urology and women's sexual health.

You'll discover some of the challenges and rewards of starting and maintaining a business as a mom and a wife.

You'll also learn some great tips for finding balance in your life.

Join Bill and Aleece for this honest and illuminating discussion.

Enjoy!

What You’ll Learn in this Show:

  • A little of Aleece's background and what brought her to the study of urology and women's sexual health.
  • Starting and managing a business as a mom and a wife.
  • Lessons for finding balance in your life.
  • And so much more...

Resources:

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On today’s show, we interview Evans Prater, founder, Mount Inspiration who shares with us his distilled wisdom on entrepreneurship, taking action, and the challenges of managing a startup.

Back in 2014, after hiking the Appalachian Trail, Evans found the courage and passion to pursue entrepreneurship.

He started off by selling stickers and buoyed by the response, soon moved on to t-shirts.

Like almost any other business, Evans faced numerous teething problems in his first year. Especially, the pandemic was a tumultuous time for him that forced him to think outside the box.

You will learn how Evans managed to scramble up the cash to keep his business afloat during the pandemic.

Starting off by selling wholesale to arriving at a profitable mix of wholesale and retail, Evans has successfully managed to overcome different entrepreneurial challenges over the past couple of years.

Currently, he is working on opening up his fourth retail location in Asheville.

Topics discussed on today’s show include the correct way of managing people, and the importance of managing cash flow.

Tune in now!

What You Will Learn In This Show

  • Why you should never blur the line between the professional and personal. Never.
  • How to manage cash flow in the initial stages of your business
  • How I kept my business afloat during the pandemic
  • Showing grit and staying consistent
  • And so much more…

Resources

Mount Inspiration

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On today’s show, we interview Claire and Nicole from Moonlight Makers who share with us their distilled wisdom on how to grow and scale a business, and have fun while doing it.

Six years back, Claire, the businesswoman and Nicole, the artist decided to join forces to start an online clothes store.

Starting from their kitchen table, today they are operating their 20-person team from a sprawling 8,000 square-feet manufacturing facility.

What are some of the biggest reasons behind their stupendous success?

One of the main themes that we touch upon in today’s show is how to stoke your creativity, and work well with your business partner.

Other topics discussed today include the importance of flexibility, and how to build a dream team.

What You Will Learn In This Show

  • Why respect is at the core of a successful partnership
  • How we pivoted from brick and mortar to online owing to covid
  • How to unleash your creativity and work well in a team
  • And so much more…

Resources

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Why is it that 99% of start-ups fold up within a few years of inception?

On today’s show, we interview Director of Venture Asheville and founder of Just Kibbitz, Jeffrey Kaplan who gives us a peek into the rapidly evolving start-up space.

You will learn the dynamics of starting and scaling a start-up. And why a conducive ecosystem is necessary for all new-age companies to flourish.

We start this show with Jeffery sharing some interesting information about Venture Asheville. In this segment of the show, you will learn how Venture Asheville vets and funds start-ups.

Especially, if you are a start-up entrepreneur, this segment will be particularly interesting to you as Jeffery shares some of the biggest things that can help you succeed. You will learn the importance of focus, mentorship, and finding your own niche.

Jeffrey opens up his own business playbook as he gives us a peek into his dating business, Just Kibbitz.

From the Venture 15 Awards to the new $50 million fund for healthcare start-ups, we cover a range of important topics in today’s show.

Do not miss!

What You Will Learn In This Show

  • Things that Venture Asheville looks for when funding new start-ups
  • Expert tips for profitably scaling a start-up to the next level
  • Exit strategies for start-ups
  • All about the $50 million healthcare fund by Venture Asheville
  • And so much more…

Resources

Email: jkaplan@venturecapital.com

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How can your business successfully evolve and stand the test of time?

On today’s show we interview John Oswald, President and CEO of Mills Manufacturing who shares how his organization has managed to conduct business for more than eight decades (and counting). Topics discussed today include the importance of delegation, company values, and the art of navigating business challenges.

Mills Manufacturing is an Ashville-based defence contractor that started operation way back in 1935.

Initially John had no plans on joining Mills Manufacturing (his in-law’s business). However, in 1998, John finally changed his mind and decided to work in the family-owned enterprise.

In the next segment of the show, John talks about the many pros and cons of working in a family-owned business. As someone who firmly believes in delegation, John has helped Mills Manufacturing evolve into a professionally managed enterprise.

But building and retaining good culture is not easy. And you will learn how to build trust and find employee buy-in in today’s show.

John also talks about the massive upswings and downswings that he has witnessed in business over the years.

And after winning a large multi-year contract, he shares some of the biggest execution challenges that is currently grappling with.

You do not want to miss this one.

Enjoy!

What You Will Learn In This Show

  • Opportunities and challenges of working in a family business
  • The importance of delegation
  • Building and retaining good company culture
  • How to find the right people who can take your organization forward
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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How can you smoothly and strategically transition from your day job to owning a thriving small business?

On today’s show, we interview Zac Guy, founder, Appalachian Antique Hardwoods who shares with us his distilled wisdom on managing and scaling a successful side hustle, and perks and cons of entrepreneurship over corporate America.

Back when Zac was a college student, he handmade a display case, and immediately found an eager buyer who paid $1,300 for it. After this AH-HA moment, there was no stopping him.

He continued to operate his wood business from his dorm room at NCSU, and later on as a high-ranking executive in a pharmaceutical company.

In this segment of the show, you will learn about the different sacrifices that Zac made so that he could keep his side hustle going. His passion and his grit will surely inspire you, and also serve as a reality check.

One of the main themes that we touch upon in today’s show is the importance of being employee-centric. You cannot hope to be successful without good employees who bring their best self forward, day in, day out.

Zac also shares why entrepreneurship is not for the faint-hearted. And why you need to go all in to enjoy sustainable success.

This is one show you do not want to miss.

What You Will Learn In This Show

  • What have I learned in the corporate world that I have taken to
  • How to successfully manage a corporate job and a side hustle
  • The sacrifices that I had to make on my way to entrepreneurial success
  • Figuring out a strong why
  • The importance of surrounding yourself with well-meaning mentors
  • Being employee-centric focus and why it’s important for entrepreneurial success

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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What if you had the opportunity to make the world a better, more inclusive place?

Today’s show is a special one as we interview diversity, equity, and inclusion proponent Aisha Adams.

Coming from poverty meant that Aisha was always driven and eager to make her mark in the world. You will learn how she has managed to convert her two passions – D&I and Writing into profit in today’s show.

Aisha started her professional career as a blogger, and then as a D&I recruiter for a school. However, a serious car crash in 2014 forced her to reassess her life priorities.

Over time, Aisha has evolved into a highly sought-after D&I consultant.

On today’s show, Aisha shares how greater diversity and inclusion results in a more profitable, and more fun workplace.

We share some common misconceptions in today’s show as Aisha reveals the real meaning of D&I.

Towards the end of the show, Aisha shares how her life priorities have changed over time.

You do not want to miss this one.

Enjoy!

What You Will Learn In This Show

  • What are some of the most important attributes of a good leader?
  • How having different voices on the table can result in heightened consciousness
  • Why greater diversity almost always leads to greater profits
  • The real meaning of diversity, equity, and inclusion
  • The correlation between self-care and productivity in business
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s show, you will learn the easiest, most straight-forward way of making money. This strategy is extremely obvious yet shockingly overlooked by most entrepreneurs.

Today, show host Bill reveals why and how to raise prices.

If you are fearing a push back from your clients, and have been shying away from this topic, today’s show will be particularly interesting for you.

Do not miss!

What You Will Learn In This Show

  • What is the easiest, most straightforward way of making more money?
  • How to work less yet make more
  • Overcoming your fear of raising your prices

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s show, we talk to co-founders of Soulku, Elisa and Allison who share with us their incredible entrepreneurship story.

Based in the beautiful mountains of Asheville, NC, Soulku is a gemstone jewellery business that is spearheaded by moms.

Owners and moms, Elisa and Allison started Soulku at the height of the recession. Currently, they employ more than 30 “mama makers” who are the heart and soul of their fast-growing, closely-knit business.

These 30 “mama makers” manufacture more than 34,000 pieces of jewellery every month.

On today’s show, Elissa and Allison share their big why which inspired them to start their business. You will also learn how they pivoted when the pandemic first bought the whole world to a complete stand-still.

From selling predominantly in the whole-sale market to going completely online was no small feat. But the Soulku team under the leadership of Elisa and Allison successfully managed to do so in an extremely short period of time.

Other topics discussed on today’s show include the benefits and challenges of a work partnership, the importance of showing empathy as a business leader, and tips for managing growth.

This is a show you do not want to miss.

Enjoy!

What You Will Learn In This Show

  • How we scaled up our mom-owned, mom-operated business
  • How to manage a business partnership
  • From brick and mortar to online – how to survive in the post-covid world
  • The power of empathetic business leadership
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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What does the entrepreneurial ladder look like?

There would be many among us who would not be even aware of the existence of such a ladder.

On today’s show, our show host, Bill, shares the 7 levels or rungs of the entrepreneurial ladder. Starting from level 0 which is student, to level 7 which is entrepreneur, Bill walks us through the A-to-Z entrepreneurial journey in today’s show.

This show will particularly appeal to those who are finding themselves plateaued and unable to progress to the next level.

Do not miss this one!

What You Will Learn In This Show

  • What does the ladder of entrepreneurship look like?
  • The ultimate goal of your entrepreneurial journey
  • What is the difference between a manager and an entrepreneur?
  • Are you working on creating a commercial establishment that can work without you?
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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What does the entrepreneurial ladder look like?

There would be many among us who would not be even aware of the existence of such a ladder.

On today’s show, our show host, Bill, shares the 7 levels or rungs of the entrepreneurial ladder. Starting from level 0 which is student, to level 7 which is entrepreneur, Bill walks us through the A-to-Z entrepreneurial journey in today’s show.

This show will particularly appeal to those who are finding themselves plateaued and unable to progress to the next level.

Do not miss this one!

What You Will Learn In This Show

  • What does the ladder of entrepreneurship look like?
  • The ultimate goal of your entrepreneurial journey
  • What is the difference between a manager and an entrepreneur?
  • Are you working on creating a commercial establishment that can work without you?
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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How many of you would be willing to chuck a comfortable corporate job so that you could pursue your passion?

On today’s show, we interview Franny Tacy, Owner and CEO of Franny’s Farmacy who shares with us her incredible “Pharma to Farm” life story.

Back in 2017, Franny unknowingly became the first female hemp farmer in North Carolina. Franny has since successfully scaled up her business by adopting a franchise model.

Franny has farming in her blood. And perhaps the inspiration for her business can be traced back to her father who was himself a successful farmer.

After spending more than a decade in pharmaceutical sales, Franny was seriously disenchanted. And so, she decided to do what any logical person would by purchasing a raw piece of farmland in 2017.

And she started planning hemp even while it was federally illegal to do so.

From farming to retail to implementing a franchise model, Franny has certainly come a long way.

Topics discussed on today’s show include collaboration in business, using business as a tool for empowerment, and the pressing need to encourage women entrepreneurship.

This is a show you do not want to miss.

Enjoy!

What You Will Learn In This Show

  • How bringing hemp into the mainstream can re-vitalize the US economy
  • Why empowering people is the best way to lead
  • How to successfully implement a franchise business model
  • And so much more…

Resources

Franny’s Farmacy

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On today’s show we interview life and business partners, Cristina Hall Ackley and David Ackley who share with us the importance of taking calculated risks, using systems to grow and scale your business, and how to overcome the challenges of building a dream team.

Back in 2010, Cristina and David decided to quit their stable, full-time jobs to backpack across America.

Around this time, David also started brewing beer at home. And what started out as a hobby eventually evolved into a full-time business.

Buoyed by the response that they got from local events, Cristina and David decided to start their own micro-brewery +bar, Ginger’s Revenge in 2017.

One of the main themes that we touch upon in today’s show is how to overcome the challenges of building a dream team. Especially, when you are in the initial stage of your business and struggling to just stay afloat, how do you adequately reward your star team members and ensure retention?

Other topics discussed on today’s show include managing contrasting personalities, using the right project management tools, and how to keep your personal and professional lives separate.

This is a show you do not want to miss.

Enjoy!

What You Will Learn In This Show

  • How to build a dream team in the initial stages of your business even when you are struggling to stay afloat
  • How to manage contrasting personalities at the workplace
  • Keeping your personal and professional lives separate
  • And so much more…

Resources

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On today’s show, you will learn an important business lesson from none other than the famous Dr. Seuss.

Bill shares an engaging anecdote about his client and Dr. Seuss in this short but powerful show which highlights the importance of constantly trying new things in business and life, in general.

This is a show you do not want to miss. Enjoy!

What You Will Learn In This Show

  • How testing new things in business will let you stay ahead of the curve
  • Changing your attitude towards failure
  • And so much more…

Resources

SMS Goals to 828-374-8780

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Ever wondered how you can turn your hobby and passion into a sustainable business?

On today’s show, we interview Danny Reed of Crooked Creek Holler who shares with us his distilled wisdom on entrepreneurship, following your gut instinct, and turning your passion into profit.

More than two decades back, Danny was pursuing his art degree when he came in contact with a professional tattoo-er. Against everyone’s wishes, Danny decided to drop out of college and pursue his passion.

After eight years of experience, Danny decided to branch out on his own by opening his own tattoo shop in Ashville.

Danny’s conviction paid off big time as his business received an encouraging response from the get-go. And over the years, he has managed to build a dream team and massively scale up his business.

As he hit his thirties, Danny pursued another hobby – fly-fishing.

And akin to his experience with tattoo-ing, Danny also managed to convert his second hobby into a business when he opened up Crooked Creek Holler, a boutique selling handmade fly rods and clothing.

Towards the end, Danny shares why delayed gratification is a hallmark of truly successful entrepreneurs.

This is a show you do not want to miss.

Enjoy!

What You Will Learn In This Show

  • How to turn your passion into profit
  • Online vs. Brick & Mortar – which is the best business model for a local business?
  • How to grow your business while maintaining a good work life balance
  • Why overnight success is a myth
  • And so much more…

Resources

SMS Goals to 828-374-8780

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What is the one thing that successful people have in common? Answer: they know how to set and achieve their goals.

On today’s show, show host Bill Gilliland shares a simple yet highly effective formulaic way to help you achieve your goal. Additionally, he also shares an excellent resource to help you out.

Tune in to learn about Bill’s 5Y3Y90 method of goal setting in today’s show!

What You Will Learn In This Show

  • What are SMART goals? And how can they help you out
  • What is the 5Y3Y90 method of goal setting?
  • Why you should always write down your goals
  • And so much more…

Resources

SMS Goals to 828-374-8780

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Get in touch with Beth: bethlemmel@actioncoach.com

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What can you do to find and retain great talent? Great talent that can define your culture and truly take your organization forward.

On today’s show, Bill reveals where most organizations falter as they attempt to assemble their dream team.

You will learn an actionable and highly effective two-step process to help you find top talent. This is a show you do not want to miss.

Enjoy!

What You Will Learn In This Show

  • A two-step process for finding top talent
  • What is the number one reason why people get fired?
  • ASC – the three things that you must consider while hiring top talent
  • And so much more…

Resources

SMS Top Talent to 828 - 374 -8780

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Are you an overwhelmed entrepreneur tired of wearing multiple hats in your business? Are you desperately looking to delegate but don’t know how to?

On today’s show, you will learn how to use the skill-enjoyment matrix to determine your area of genius. In the process, you will also learn what to outsource (and what not to outsource) while keeping practical considerations in mind.

Citing his own example, Bill shares why he prefers sticking to his own core competence – while outsourcing everything that does not fall in his area of genius.

This is a show that you do not want to miss.

Enjoy!

What You will Learn In This Show

  • How to use the skill-enjoyment matrix to discover your area of genius
  • Practical considerations for determining what to (and what not to) outsource
  • Best time management practices to grow and scale your business
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

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On today’s short but incredibly impactful show, Bill explains the how and why of organizational charts. You will learn how mapping your business functions and roles can help alleviate stress and overwhelm.

Recently, Bill ran into a business owner who was contemplating exiting her business – just because she was tired of being all over the place. Learn how mapping out her organizational chart helped her get over her fear of delegation – and eventually grow and scale her business.

If you are a frustrated business owner, listening to today’s show will particularly help you out. 

Enjoy!

What You Will Learn in This Show

  • The one thing that will help you alleviate stress and overwhelm
  • How to overcome your fear of delegation
  • How to grow and scale your business without spreading yourself too thin
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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Ever wondered about the different problems that crop up when businesses go into a hyper-growth mode? And how entrepreneurs need to pivot as their organization grows beyond a certain scale?

On today’s show, we interview Ginger Frank, Owner, Poppy Handcrafted Popcorn who shares with us her distilled wisdom on delegation, growth, and scaling.

Back in 2014, Ginger, a divorcee with two single children was utterly frustrated with her poor work-life balance. So, she decided to do what any sane person would – as she quit her W-2 job to start her own popcorn business.

Starting from a single store in 2014, Poppy Popcorn is today sold in over 2,000 stores across the country. But this journey was a long, arduous one for Ginger as she had to deal with numerous teething problems as Poppy went through a long phase of hyper-growth.

On today’s show, you will learn the importance of giving up control.

Ginger particularly struggled with this aspect as her business grew from a one-woman show to a large, 30-person team.

Recently, Ginger appointed her mentor, John as interim-CEO so that she could step back and leverage her strengths by working on the things that she innately enjoys.

This is a show that you do not want to miss. Enjoy!

What You Will Learn In This Show

  • Typical problems that organizations face when they are in hyper-growth mode
  • Importance of delegation, and why giving up control is the hallmark of truly successful people
  • How to enjoy a better work-life balance as an entrepreneur
  • And so much more…

Resources

Poppy Handcrafted Popcorn Website

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If you are an overwhelmed entrepreneur constantly working on your business, today’s show will particularly help you out.

On today’s show, Bill shares a highly effective strategy that is so ridiculously simple that most entrepreneurs end up discarding it. 

Bill calls it the “Time and Movement” strategy.

Learn how this simple productivity hack saved Bill’s client more than $40,000.

Enjoy! 

What You Will Learn In This Show

  • How a simple productivity hack can save you thousands of dollars
  • How to reduce stress and overwhelm
  • Why you need to get off the hamster wheel and have a hard look at your systems and processes
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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What if life threw you a curveball, and you lost everything that you held dear? Would you find the resolve to completely reinvent your life and start all over again?

On today’s show, we interview J. Hackett who shares with us his roller-coaster life story and some of the most important lessons that he has learned along the way. From doing time in prison to running a seven-figure business, Joseph (or Jay) has experienced the highest of highs and the lowest of lows.

Growing up in Philly, Jay was always entrepreneurial by nature. And so, it was hardly surprising that he went on to run multiple businesses which included a restaurant, a publishing company, and a counseling agency.

Joseph’s dream run came to a jarring halt when one of his 150 employees committed fraud – and Joseph had to take the fall for it.

Joseph was sentenced to four years in prison and slapped with $1.5 million in fines.

As Joseph’s life hit an all-time low, he cursed his fate for a while. But slowly, he was able to replace his anger and frustration with renewed resolve and focus.

As a part of the work-release program, Joseph managed to secure employment at Green Opportunities, Western North Carolina's premier job training and placement program.

Recently, bang in the middle of the pandemic, Jay opened his new entrepreneurial venture – Grind, the first black-owned coffee shop in Asheville.

His latest venture is also a co-working space, and Jay calls it “The Black Wall Street”. In this last segment of the show, Jay reveals some interesting information about the forthcoming Grind Festival – a celebration of black business and entrepreneurship.

Enjoy!

What You Will Learn In This Show

  • Showing resolve in the face of massive uncertainty
  • Resources for black business and black entrepreneurship
  • How to rise again from your lowest lows
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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Are you so busy working “on” your business that you are neglecting all the bigger-picture things that can massively move the needle forward for you in the long run?

On today’s show, Bill emphasizes dreaming and thinking big.

Having a clear vision can also help you attract great people who can help you bring your grand designs to form. And to better elucidate his point, Bill shares his vision for ActionCoach. 

Towards the end, we reveal the FIVE questions that every business owner should ask so that they can hone in on a clear and aligned vision.

Enjoy!

What You Will Learn In This Show

  • The FIVE questions that every business owner should ask to discover a clear and aligned vision
  • How a clear vision can help you assemble a dream team who will get the job done
  • Dreaming & thinking big
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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Feeling overwhelmed by the challenges of entrepreneurship? Are you desperately looking for a mentor, a “sounding board” who can exactly understand what you are going through?

The rewards of entrepreneurship are well-known to us. A successful entrepreneur can enjoy financial freedom without being bound by the golden handcuffs of corporate America.

But the path to success is laden with massive challenges. And sharing your struggles with someone experienced can help you avoid some of the biggest mistakes made by your peers.

On today’s show, you will learn about the different coaching options offered by Bill and his team. From group coaching to one-on-one coaching, we have a wide range of options for everyone from large corporates to start-ups.

Towards the end, you will also learn about our one-time special offer for Action Club.

Enjoy!

What You Will Learn In This Show

  • Why Coaching is an investment and NOT an expense
  • How to avoid some of the biggest mistakes made by your peers
  • How our coaching programs have generated up to a 6x ROI for our members
  • How much coaching really cost?
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s short but power-packed show, show host, Bill Gilliland shares the seven critical things that can bulletproof your business from yourself.

Last week, as Bill was driving back from Virginia, he experienced an extremely bad attack of vertigo. In fact, it was so bad, that he had to call his wife so that she could drive him back. It’s been a week but Bill is yet to recover completely.

After some careful introspection over the past week, Bill shares some important lessons so that you can decrease your business’s dependence on you.

Among other things, Bill emphasizes on empathy, the importance of patience, and building and nurturing a dream team.

Enjoy!

What You Will Learn In This Show

  • Striking a balance between ambition and empathy
  • Good things take time - why patience is the key to success
  • Why it is futile to even attempt to even do everything yourself
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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Caught in the golden handcuffs? Unable to leave your cushy job to pursue your entrepreneurial dreams?

On today’s show, we interview Brian Koerner, owner, Engineering Solutions & Construction Management, PLC who shares with us his wisdom on entrepreneurship, people management, and culture. You will learn why “business self-education” is the differentiating factor that can catapult you ahead of the competition.

After getting his graduate degree in structural engineering from the University of Wyoming, like most people, Brian got a job in corporate America and he did quite well for himself. But after 4 years, he realized that he wanted more from his profession.

And so, in 2004, armed with a paltry $20,000 credit line, Brian quit his high-paying job to start Engineering Solutions & Construction Management, PLC. In this segment of the show, Brian shares how the 80:20 rule applies to business. You will also learn the importance of doing mundane tasks even though you might not enjoy doing them.

We talk quite a bit about culture and teamwork. Drawing from his two-decade-long experience of managing a people-oriented business, Brian has some great insights to share in this segment of the show.

Apart from structural design, you will also learn about the construction management projects managed by Engineering Solutions & Construction Management.

We wrap up this show with Brian sharing why NOW is the best time to start a business.

Do not miss this special show. Tune in now!

What You Will Learn In This Show

  • Why NOW is the best time to start a business
  • How to start a scalable business with minimal capital
  • How the 80:20 rule applies to business
  • The complexities of managing a people-oriented business
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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What are some of the biggest upsides AND downsides of working in a family business?

On today’s show, we interview the incredible Thomas Wolfe of Lobo Builders who shares with his thoughts on entrepreneurship, teamwork, and communication.

Thomas started assisting his dad with his flipping business when he has just 12. And he opted for home-schooling just so that he could learn the ropes of the business.

In 1996, Thomas decided to go out on his own by venturing into the distressed property and acquisition business. Things went well for him, and his business expanded rapidly. But then came the economic crisis of 2008.

When 2008 happened, Thomas had 13 houses in his inventory. Because of the huge losses, Thomas had to go back to his roots – working as an on-site construction worker.

However, in 2011, a persistent lady convinced Thomas to renovate her home in Fairview. And this led to Thomas’s second entrepreneurial venture, Lobo Builders.

Lobo builders has since grown to a team of 12. Comprising both family members and professionals, Lobo Builders has a huge waiting list. And they are completely booked till fall.

In his second innings as an entrepreneur, Thomas is, ironically again working in a family business.

He talks about the importance of creative conflict. And how working in a team has been a learning and humbling experience for him after years of flying solo.

You will learn why you need to build a company culture where no one is afraid to call out anyone – even their boss.

If you are a small business owner, this show will surely resonate with you.

Enjoy!

What You Will Learn In This Show

  • Why creative conflict is necessary for the success of your organization
  • The upsides and downsides of working in a family business
  • Bringing creativity into the contracting business
  • And so much more…

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Lobo Builders

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On today’s show, we interview the incredible Leah Wong Ashburn of Highland Brewing who shares with us her wisdom on growth, passion, and entrepreneurship.

Back in 1994, when there were barely any breweries in Asheville, Leah’s dad started making craft beer from a cramped space in the basement. Fast forward to today, Highland Brewing is headquartered in a beautiful 40-acre space amidst the hills.

How did Highland Brewing achieve this dramatic transformation that enabled them to grow manifold since inception?

One of the main themes for today’s show is passion and leadership.

A few years after graduating from college, Leah asked her father if she could work for him. And oddly enough, he refused because he thought that Leah needed to get more experience under her belt.

Finally, in 2011, Leah officially became a part of the Highland family. She started off in a marketing position and slowly learned the different moving parts of the family business.

On today’s show, we have a particularly interesting discussion on how to train your employees the right way so that you can help them develop their technical skills as well as soft skills.

You will also learn about the working relationship that Leah has with her father. While Leah is more of a marketing person, her father is the “engineer” in the family. Learn how their smooth working dynamic has been the driving force that has taken Highland to new heights over the past decade.

If you are a family-owned business, today’s show will interest you greatly.

Enjoy!

What You Will Learn In This Show

  • My thoughts on growth and why you should aspire to be great rather than big
  • How to manage a family-owned business
  • Why you need passion and connectedness to take your business to greater heights
  • Giving ownership to your employees
  • And so much more…

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Highland Brewing

Coach Approach – Five Principles to Build an E.P.I.C. Business

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On today’s show, we interview Lexi DiYeso, owner, Hazel Twenty who shares with us her distilled wisdom on entrepreneurship, business strategy, and user experience. 

As a sportsperson (Lexi played soccer for her alma mater, USC), Lexi learned some important lessons in tenacity and teamwork. And these life lessons have helped Lexi navigate some big challenges as an entrepreneur.

After graduating with a degree in fashion merchandising, Lexi took a brief sabbatical to focus on her family. But when she revived her career, she did so with panache as she set up a mobile boutique that offered a unique, fun-filled experience to her buyers.

Back in 2018, Lexi set up her brick-and-mortar store in downtown Ashville.

Last year, when covid struck, it was a “lonely, dark time” for Lexi. And while she furloughed all her employees back then, she admits that she panicked and would approach the situation differently today.

Towards the end of the show, Lexi shares her plans for opening a men’s store in the near future.

Enjoy!

What You Will Learn In This Show

  • How being a soccer player impacted Lexi’s mindset
  • Some of the biggest lessons that the pandemic outbreak taught me
  • Importance of surrounding yourself with the right people
  • How to quick quickly in the face of massive uncertainty
  • And so much more…

Resources

Hazel Twenty

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s show, we interview father-son duo, Dan and Tyler Whisnant from SDV Office Systems who share with us some expert tips on how to do business with the government. SDV Office Systems is a Service-Disabled Veteran-Owned Small Business (SDVOSB) that designs, installs, and commissions furniture for the VA (Veteran Affairs).

After his 2006 deployment in Iraq, Dan found his love for manufacturing while working for Stryker Corporation. Because of his background, he was appointed as the go-to person for all government contracts. Building on this experience, eventually David branched out on his own by forming SDV Office Systems in 2017.

On today’s show, you will learn about the massive business opportunities available with the government. However, there are many pitfalls that you need to be aware of, or you and your organization could be in serious trouble.

On the back of their extensive experience, Dan and Tyler share how they have managed to significantly scale up their business by procuring contracts from the VA (Veterans Administration).

Recently, SDV Office Systems managed to snag a 10-year long-term contract from the VA. And while, during covid, the central VA office released many contracts, Dan and Tyler share how many contracts are floated from the local offices as well.

You will also learn the importance of procuring the right financing and maintaining your cash flow for a low-margin and competitive business.

Enjoy!

What You Will Learn In This Show

  • How to finance your business when you are supplying to the government
  • Overcoming compliance issues when dealing with the government
  • Being humble, exercising your ego, and asking the right questions
  • Building the right systems and processes for a diversified team
  • Scaling up a low-margin business
  • And so much more…

Resources

SDV Office Systems, LLC

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s show, you will learn the importance of coming up with your own manifesto. If your inability to shed your negative mindset is holding you back, listening to today’s show will particularly help you out.

In this short but information-packed show, Bill shares WHY you should be creating a manifesto in the first place. You will learn HOW your manifesto can be your anchor that helps you keep your eye on your biggest goals even in the most trying times.

Additionally, Bill shares the manifesto for his new Facebook group to help you out. Bill’s Facebook tribe is meant for those who wish to build better teams and make more money. And in the process, evolve into truly epic entrepreneurs.

Enjoy!

What You Will Learn In This Show

  • What is a manifesto?
  • How can a manifesto help you out?
  • How to shed negativity and overcome the biggest things that are holding you back
  • And so much more…

Resources

ActionCoach Website

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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Ever wondered why we falter in our communication time and again? And, what is the ONE thing that can help you get your point across clearly?

Contrary to popular thought, it is NOT your choice of words – though your words matter, there is something else that has an even greater bearing on clear communication.

And no, it is NOT your tonality either.

On today’s show, you will learn that your body language is the single most important thing when it comes to precise and clear communication.

Additionally, Bill shares why the response that you elicit is the only true gauge of the level of communication.

Enjoy!

What You Will Learn In This Show

  • What is the one thing that can help you communicate clearly?
  • Why most of us falter in our communication and fail to elicit the desired response
  • Why your choice of words and tonality does not have the expected impact on the outcome of your communication
  • And so much more…

Resources

ActionCoach Website

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s show, Bill interviews Greg Hardy, Owner of RockGeist who has successfully managed to turn his passion and profit. Based in Asheville, North Carolina, RockGeist manufactures waterproof and custom bike-packing bags.

Greg’s entrepreneurial journey started in grad school. While on a bike-packing trip in Switzerland, Greg lost his way. This experience made him realize that there was a pressing need for custom, well-designed bike-packing bags that could carry some reasonable weight.

Greg started off by designing and sewing bags for himself and his friends in his 300 square foot apartment. Over time, he has managed to build a team of 7. Recently RockGeist moved to a large 3,000 square foot workshop.

So, what are some of the biggest lessons that Greg has learned after his foray into this niche space?

On today’s show, you will learn the importance of great customer service and company culture. Additionally, Greg shares why you need to step away from the nitty-gritty of your business every once in a while so that you can spend time working “on your business”.

Enjoy!

What You Will Learn In This Show

  • How to turn your passion into profit
  • Building a sustainable business in a niche space
  • The many advantages of running a small business
  • Managing growth and ensuring a great company culture
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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Frustrated with your marketing efforts? And wondering how others are running profitable campaigns that allow them to dramatically scale up their businesses?

On today’s show, we are joined by entrepreneurial talent scout Beth Lemmel who shares with us the three simple things that constitute a profitable and scalable marketing campaign.

In the order of importance, they are The targeting, The offer, and The messaging.

You will learn that while targeting demographics is important, targeting the right psychographic is even more important.

You will learn the importance of being “fluid” with your offer so that you can come up with an adequate response to black swan events like covid.

And, you will learn how you can use strong messaging that calls out to your target audience.

To better illustrate her point, Beth gives us a “peek” into the marketing strategy for ActionCoach. Learn how Beth is leveraging these three marketing pillars to reach out to our target audience of passionate and growth-oriented entrepreneurs.

What You Will Learn In This Show

  • The three core pillars of a marketing campaign
  • Why targeting goes way beyond demographics
  • Coming with an irresistible, no-brainer offer
  • Using the right messaging that aligns with your offer
  • And so much more…

Resources

Get VIP Access to our 90-Day Business Planning Event

Get in touch with Beth: bethlemmel@actioncoach.com

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On today’s short but powerful show, you will learn how to plan out your downtime so that you can be at your optimum efficiency when you are in go-mode.

You CANNOT work 100-hour weeks on a sustained basis. And unless you are intentional about investing in breaks, you WILL get burnt out sooner or later. 

Learn how you can balance your Production Days with Planning and Rejuvenation days in today’s show with Bill.

Enjoy! 

What You Will Learn In This Show

  • Scheduling in Rejuvenation Days
  • Long term and short-term goal-setting
  • How often should you schedule Planning Days?

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If you are looking to build and grow your business, regardless of your industry, this show will be particularly helpful to you.

Today, Bill talks about ActionClub.

ActionClub is dramatically different from any business coaching program that you will come across because it will slash down the time required for you to evolve into an EPIC entrepreneur managing a large, systemized business (that works without you).

This business coaching program consists of 4 modules that we cover in 7 sessions over 14 weeks. And the biggest benefit of signing up for this program is that you can reach out to Coach Bill, if and when required.

Moreover, if you sign up for this program you will also get access to our bonuses including “Get Out Jail” calls, our proprietary video library, and recordings.

If you sign up for Actionclub today, you can get access to everything (including the Mastermind, the coaching, and the bonuses) for a special price of $1500!

So, what are you waiting for? Invest in your future now.

What You Will Learn In This Show

  • What is ActionClub all about?
  • How you can become an EPIC entrepreneur when you sign up for ActionClub
  • Building a large, systemized business that works without you
  • And so much more…

Learn more:https://go.billgilliland.biz/actionclub​

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On today’s show, Bill shares with us the 10 common hiring mistakes that organizations make. You will learn how you can assemble your own dream team that can help you realize your grandest visions.

Organizations of today are pre-occupied with facets like sales and marketing that have a more direct impact on the growth of a business. But in doing so, they completely ignore another facet that is perhaps equally, if not more important to the success of the organization - hiring practices.

Drawing from his vast experience, Bill shares some of the ten most common yet completely avoidable mistakes that organizations make on a routine basis. From hiring slow to building proper measurement systems to relying on your gut, this show has some great tips guaranteed to help you out.

Enjoy!

What You Will Learn In This Show

  • Structuring effective hiring systems
  • Why hiring and marketing have the same underlying principles
  • Should you rely on your gut while hiring?
  • And so much more…

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Get in touch with John at 828-348-1787

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On today’s show, we are fortunate to have with us Arby’s franchise owner, Joe Brumit. Drawing from his 53 years of Quick Service Restaurant (QSR) experience, Joe shares with us his wisdom on grit, strategy, and company culture.

Back in 1968, young Joe forayed into the QSR industry working tables at the now-defunct, Burger Chef. When he reached college, he was made the assistant manager. However, some management issues cropped up at Burger Chef, and Joe was quick to see the writing on the wall.

And so, he moved over to Burger King where he quickly rose through the corporate ranks. In 1987, Joe again transitioned to Hardy’s.

In 1994, Joe got the opportunity to run a chain of 13 Arby’s restaurants as an operating partner. Joe and his team have since expanded their restaurant count to 61.

Joe shares why the QSR business is, in fact, a “people development” business. You will learn about his hiring criteria and how he has managed to assemble a dream team over the years. He also reveals his modus operandi, and why he prefers building stores from the ground up,

We also discuss how covid has forced the entire QSR industry into a complete reboot. And how Joe and his team managed to register growth in spite of this.

What You Will Learn In This Show

  • A peek into the QSR industry
  • How covid has forced the QSR industry to go for a complete reboot
  • What does the future look like for the QSR industry?
  • Making data-driven decisions, and growing your business in a structured manner
  • And so much more….

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Wondering what you can do to grow your business in these challenging times?

On today’s show, Bill interviews David Riddell, owner, Big Frog Custom T-shirts who shares with us his thoughts on business strategy, hustle, and discovering your unique value proposition.

After working in corporate America for more than 25 years, it was time for David to pivot. So he teamed up with his wife to start Blue Frog. You will learn why David decided to go with a franchise model. And how he evaluated different businesses to finally zero in on Blue Frog.

2020 has taught us the importance of planning for contingencies. And David talks a great deal about how you can manage your cash flow in the initial stages of your business so that you don’t go belly up in case of a black swan event.

While running a franchise will give you a template to work off, David points out that there is no alternative to hard work and hustle. You will also learn how you can carve out your own unique value proposition so that can stand out in a crowded marketplace.

As a business leader, David believes in giving back to the community. And he shares how “relationship marketing”, if done for the right reasons, can pay back rich dividends in the long run.

Enjoy!

What You Will Learn in This Show

  • How to vet and find a suitable franchise
  • When can you expect to break-even and start generating profits?
  • Working capital requirements for a typical franchise
  • How to discover your unique value proposition
  • And so much more…

Resources

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We are just three weeks into 2021. And, many of us are already failing to keep up with our New Year Resolutions. 

So, why is it that we fail to follow through on our most important professional and personal goals? Why do we give up on these needle movers that can have a transformational impact on our lives?

In today’s show, John shares how clarity, planning, and accountability can help you stick to your resolutions. You will learn SIX actionable ways to increase your accountability, and how chunking down your plans into bite-sized pieces can push you closer towards your goal.

Tune in to get inspired, and turn your goals into reality.  

What You Will Learn In This Show

  • Why do we fail to stick to our resolutions?
  • SIX actionable ways to shore up your accountability
  • How specificity can help you turn your goals into reality

Resources

Call John at 828-328-1787

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In today’s show of Epic Entrepreneurs, we talk to Smith McAulay of WSM Crafts who shares his life story, his home design philosophy, and how he manages to strike a balance between the artistic and commercial.

Smith identifies himself as an “artist and a tinkerer” rather than a hard-nosed businessman. Majoring in Arts has equipped Smith with a unique perspective which shows up in the high-end custom projects that WSM Craft takes up.

Back in 2005, Smith started off by building patios and decks. In 2008, he executed his first big project by building a $950,000 spec house. 

In today’s show, you will learn about Smith’s unique design philosophy, and why he prefers to take up end-to-end design-build projects even though they are logistical nightmares. 

Smith ran into Bill when he was rapidly scaling up his business and admittedly flying off the seat of his pants. Listeners will learn how Action Coach helped Smith systemize operations so that he could scale up his business in a sustainable manner.

Enjoy!  

What You Will Learn In This Show

  • How to balance your artistic and commercial sides
  • How taking calculated risks can take you forward
  • Taking a peek at the custom home market
  • And so much more…

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In today’s show, Bill Gilliland interviews Shawn Leatherwood, owner, The Architectural Studio. Shawn and his team provide architectural and interior design for vacation homes in the $2 - $4 million range.

We start today’s show with Shawn sharing his interesting backstory. Apart from architecture, Shawn’s second (or maybe first) love is long-distance running. In fact, Shawn shares that he got into architectural college on a cross-country scholarship.

In this first segment of the show, listeners will learn the importance of passion and focus.

If you are passionately focused on a few subjects as opposed to many, the chances of success increase many-fold. We also draw some interesting parallels between athletics and business in this segment of the show.

In the later part of the show, Shawn goes on to share some interesting details about his firm, The Architectural Studio.

Along with passion and focus, we also discuss the importance of knowledge. With regards to knowledge, you will learn why it is important for you to have a telescopic view of your business while dealing with the daily minutiae.

Shawn also shares why he is striving to create a long-lasting legacy through his business.

In the last segment of this show, Shawn reveals the progress he has made after hiring Bill as his business coach. You will learn how having a well-meaning mentor who is “outside looking in” has helped Shawn double his business over the past few years.

We hope you enjoy this show!

What You Will Learn In This Show

  • How passion can propel you to the top of your field
  • The role of coaches in athletics and business
  • Looking at the big picture and thinking further ahead in business
  • And so much more…

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In today’s show, Bill interviews Marine Corps, Jay Cope, and Chris Harrin. Jay and Chris are the co-founders of Semper Fi Custom Remodeling, a building contractor based in North Carolina.

Jay and Chris are childhood friends who have known each other for three decades now. They started Semper Fi back in the summer of 2010.

In the first segment of the show, Jay and Chris reveal their big WHY which inspired them to start their business. Discovering that local building contractors rarely stayed true to their word, Jay and Chris formed Semper Fi to provide honest and reliable contracting services.

Semper Fi literally means “Always Faithful” in Latin.

Like most entrepreneurs, Jay and Chris were disorganized and working 16-hour days in the first year of their business. Poor communication and lack of systems took a toll on their productivity levels and Jay and Chris were not growing at a clip that was commensurate with the effort that they were putting in.

This is when they ran into Bill and hired him as their business coach.

Listeners will learn about the different changes brought about by Bill which have placed Jay and Chris firmly on the path of high growth.

Topics discussed in today’s show include improving your closing rate, the importance of thinking creatively and strategically, clearly defining your responsibilities and your boundaries, figuring out your ideal client avatar, and much, much more…

We wrap up this show with Jay and Chris sharing their ambitious future plans. Enjoy!

What You Will Learn In This Show

  • How to stay true to your word and build professional credibility
  • How to hire the right person who will get the job done
  • Figuring out your ideal client avatar
  • Tips for scaling up your business
  • And so much more…

Resources

Semper Fi Custom Remodeling

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Marketing is a game of persistence.

Most of us are aware of this fact. Yet, we are quick to get bogged down by rejection and throw in the towel way too quickly.

To better illustrate this point, in today’s show, Bill explains how the biblical story, The Secret of the Seed can apply to sales and marketing. 

When you sow your seeds (your marketing efforts), some seeds are bound to be eaten by birds or land on rocky soil. However, the soil that does land on fertile soil (your ideal client avatar) will multiply hundred-fold and adequately reward you for all your efforts.

So, if you are feeling frustrated at your inability to connect with your target audience, listening to this short show will surely inspire you and give you that extra “push” to keep the momentum going.’

Tune in now! 

What You Will Learn In This Show

  • Why sales is a numbers game
  • How to get your message across to your ideal client avatar
  • Why persistence is the key to success in sales and marketing
  • And so much more…

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In today’s show, Bill interviews Catherine Watkins Olmert, President, Watkins-Insurance, Agency, Inc. Watkins Insurance is a fourth-generation organization having operations in Virginia and North Carolina.

Growing up, Catherine never intended to join the family business. However, over a period of time, as she learned different aspects of running the business, slowly but surely, she warmed up to the idea of taking over from her father, Steve Watkins someday.

Just because Catherine was buying out her father did not mean that she had it easy. Catherine shares that Steve offered her the same deal that he would have offered anyone else.

In the next segment of the show, Catherine shares how she navigated this transition, which, unsurprisingly, came with its own share of speed-bumps.

Ably assisted by her husband, Catherine shares how she and her team have managed to grow revenues threefold after assuming charge.

Catherine got a chance to connect with Bill when she was struggling with her new-found responsibilities. After taking care of the basics, Catherine shares how they devised a 5-year and 10-year growth plan to take Watkins-Insurance Agency forward.

Listeners will learn how Catherine managed to achieve her long-term goals through a mix of organic and acquisition growth.

We hope you enjoy this show!

What You Will Learn In This Show

  • Pros and cons of working in a family business
  • How to achieve a good work-life balance
  • How a combination of organic and acquisition growth can move your forward
  • And so much more…

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In today’s show, Bill addresses a critical yet basic issue that most entrepreneurs and professionals grapple with – failure to plan.

We all know that planning can help us reign in stress and overwhelm. Particularly, the importance of planning increases exponentially when dealing with uncertain and unprecedented times like the current pandemic.

Yet, we fail to plan.

Bill shares how the fear of failure prevents us from planning and preparing a roadmap for the future.

To help listeners out, Bill shares explains his simple and actionable 5-3-1 planning strategy. You will learn how breaking down your planning process into small chunks can help you conquer your loftiest goals.

Tune in for some great nuggets!

What You Will Learn In This Show

  • How the fear of failure prevents us from planning
  • The 5-3-1 planning strategy for achieving long term goals
  • How breaking down your planning process into bite-sized steps can help you achieve your long-term goals
  • And so much more

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In today’s show, Bill talks to another epic entrepreneur and Action Coach client, Anson Martin of Valley Roofing.

Sixteen years back, Anson single-handedly started his roofing business in Virginia. Today he spearheads a 50-person strong team that executes large home exterior projects across the state.

So, how has Anson managed to achieve this spectacular growth? What are some of the biggest reasons for his incredible success?

When you listen to this show, the first thing that will strike you about Anson is his dogged determination and hardcore work ethic. He makes an all-out effort to keep his customers happy – even if it means always doing the “right thing” and giving up on some short-term gains.

Next, we reveal some scaling strategies that Anson has utilized over the years.

One of the obvious yet often-ignored way of scaling your business is through delegation.

Anson talks about hiring the right people and training them to be even better than you. Additionally, you will learn the importance of leading by example – how Anson makes sure that the right work culture permeates throughout the organization.

Additionally, Valley Roofing has also grown tremendously over the years through acquisitions. But, while the right acquisitions can catapult you ahead of your competition, the wrong ones can set you back by years.

So, what are some of the things that Anson looks for when evaluating a potential acquisition? How does he ensure a good synergy of assets and capabilities?

While retaining a growth mindset is at the core of entrepreneurial success, taking a sanity check every once in a while, is also important.

Anson shares how his business strategy has evolved in the wake of COVID.

Last but not the least, Anson reveals how working with Action Coach, Bill Gilliland has helped him make his most massive and impactful decisions.

Enjoy!

What You Will Learn In This Show

  • Lessons in customer satisfaction: why you should always go all-out to keep your customers happy
  • How to grow your business through acquisitions
  • Hiring the right people, building a dream team, and letting them function with autonomy
  • Importance of taking a sanity check in business to offset your growth phase
  • And so much more…

Resources

Call 540-820-2705 to get in touch with Anson

Valley Roofing

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In today’s show, show host Bill Gilliland shares seven common misconceptions that people have about business coaches. 

Bill has been a business coach for the last fifteen years. And while there is more awareness about business coaching, there are some common misconceptions that continue to persist. 

For instance, did you know that business coaching, if done correctly is actually, totally free? And, did you know that for every dollar that you invest in yourself, you can get thirty-seven dollars back? 

Are you aware that there are huge distinctions between life coaches and business coaches? 

What You Will Learn In This Show

  • How much does business coaching truly cost?
  • Difference between life coaches and business coaches
  • Importance of being proactive rather than reactive in business
  • And so much more

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In today’s show, Bill Gilliland interviews Julie Zuercher, Owner, Sparkle Janitorial Services. Julie markets and sells industrial cleaning supplies to schools, restaurants, and construction contractors among others.

We start this show with Julie sharing her interesting backstory.

Julie got her degree in social work. But soon figured out it wasn’t the right fit for her. So, she switched tracks to work in the home heating diesel fuel business. Eventually, she even ended up buying a small stake in the company.

However, this was a cut-throat industry with extremely slim margins.

Opportunity again beckoned when she received a client inquiry for cleaning chemicals for bus washing stations. Even though she had never in her life procured cleaning supplies before, Julie was quick to grasp this new business opportunity.

And then COVID happened.

Demand for hand sanitizer sky-rocketed. And Julie went from being a solopreneur to hiring 8 employees in a single week. Julie shares how she resorted to hiring out-of-work mechanics and high-school students to keep up with the insane demand.

Because of her ability to market, procure, and package cleaning supplies, today, Julie is a distributor for some of the biggest brands in the market.

Tune in now to hear her incredible story!

What You Will Learn In This Show

  • How to pivot when an exciting business opportunity comes along
  • How to streamline your hiring process and find someone who can get the job done
  • How to delegate and grow your business to another level
  • And so much more…

Resources

Sparkle Janitorial Services

Call Julie at 304 – 906 - 6524

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Welcome to the first-ever show of Epic Entrepreneurs.

In today’s show, our host, Bill Gilliland explains his big “Why” which inspired him to launch his show.

An engineer and MBA, Bill dabbled for a while in corporate America before gravitating towards entrepreneurship with an automotive franchise.

15-years back, Bill started studying successful people in order to learn their secret “sauce” – which helps them beat the competition time and again with uncanny regularity. Eventually, this led to business coaching & Action Coach.

Currently, at Action Coach, Bill shares how he is helping EPIC entrepreneurs realize their biggest and wildest dreams.

So, what are some critical traits that make an EPIC entrepreneur?

In today’s show, Bill explains this highly effective EPIC framework in simple terms. In his EPIC framework, E is for Education, P is for Planning, I is for Inspiration, and C is for Commitment.

Whether you are a new entrepreneur or an established one, listening to this show will give you some great insights on how to grow yourself and your business to the next level.

Enjoy!

What You Will Learn In This Show

  • The EPIC Framework illustrating some critical traits of highly successful entrepreneurs
  • How can business coaching help you scale your business to the next level
  • Why you need to continuously work on yourself in order to be successful in business
  • And so much more…