All Things Fitness and Wellness: Recent Episodes

Krissy Vann

We have the ability to create the best version of ourselves at any point in our lives. All Things Fitness and Wellness aims to inspire and empower your journey. At ATFW we believe that motivation should be served daily and consistent action toward your goals can level up your lifestyle and your business. ATFW is launching with two exciting series. The ATFW Industry Series features global thought leaders in the fitness and wellness space. C-Suite Executives, tech gurus, operators and beyond share candid conversation about their inspirational journeys, industry trends and innovations. The ATFW Celebrity Series features fitness and wellness influencers who are shaping the social media conversation around exercise and self-care. The Celebrities of the fitness and wellness space join ATFW with a state of openness and share their raw stories over how their passions turned them into people of influence. New episodes release every Monday and Wednesday.Be sure to like and subscribe.

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This week on This Week In Fitness, Crunch Fitness expands its Crunch 3.0 model with dedicated Pilates, strength, boxing and recovery spaces, while EGYM updates its BioAge fitness indicator and introduces a new longevity-focused training program.

We also cover Nike and Hyperice’s next move in wearable recovery technology, STRONG Pilates’ expansion into Central and Eastern Europe, Atlanta’s new citywide physical activity initiative and a survey examining how health tracking may be affecting consumer wellbeing.

Stories this week:

• Crunch Fitness expands Crunch 3.0 with reformer Pilates, boutique-style training studios, contrast therapy, infrared saunas and red light therapy.

• EGYM updates BioAge using data from millions of workouts and launches a structured Longevity program focused on strength, cardiovascular fitness and mobility.

• Nike and Hyperice introduce the Air Zoom Hyperslide after the Hyperboot generated more than $10 million in its first eight months.

• STRONG Pilates signs a master franchise agreement with Xtreme Brands to enter Poland, the Czech Republic and additional Central and Eastern European markets.

• Atlanta launches Make Atlanta Your Own Gym, encouraging residents to use more than 300 public parks, trails and outdoor spaces for physical activity.

• A Naturepedic-commissioned survey finds many Americans track health metrics daily, while some report feeling overwhelmed by health advice and optimization culture.

This Week In Fitness delivers a concise look at the business, technology, programming and consumer trends shaping the global fitness and wellness industry.

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This week on This Week In Fitness, we're covering one of the biggest obesity drug developments of the year as Eli Lilly reports positive Phase 3 results for retatrutide, a potential next-generation obesity treatment. We also look at ClassPass' new partner protections for gyms and studios, Crunch Fitness' $100 million expansion into Phoenix, Ultimate Longevity Center's rapid franchise growth, Planet Fitness' new partnership with Apple Music, and Wattbike's integration with EGYM.

Stories this week:

• Eli Lilly reports positive Phase 3 trial results for retatrutide, with participants losing up to 22.6% of their body weight. The company plans to seek U.S. regulatory approval in early 2027.

• ClassPass introduces new partner protections, including enhanced fraud prevention, dynamic pricing insights, and Mindbody Direct Protection to help gyms and studios safeguard their direct business.

• CR Fitness Holdings announces plans to invest approximately US$100 million to open 20 Crunch Fitness clubs across the Phoenix market by the end of 2027.

• Ultimate Longevity Center awards 200 franchise territories before opening its first location, highlighting continued momentum in the longevity and preventative health sector.

• Planet Fitness partners with Apple Music, offering free music subscriptions to new members while hosting themed '90s Night workout events at more than 600 clubs.

• Wattbike integrates with EGYM, allowing VO2 Max estimates and cycling performance data to contribute to members' Cardio BioAge scores.

Whether you're a gym owner, studio operator, supplier, investor, trainer or fitness executive, This Week In Fitness brings you the biggest stories shaping the global fitness business each week.

Subscribe for weekly fitness business news, industry trends, technology, franchising, wellness and connected fitness updates.

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This week on This Week In Fitness, we're covering Bloomberg's report that United PF Holdings, the largest Planet Fitness franchisee, is negotiating a potential debt-for-equity restructuring, Playlist's launch of AI Concierge for Mindbody customers, Ultimate Longevity Center's rapid franchise expansion, DEKA's new global Gym vs Gym competition, Peloton's latest strength-focused training program, and Myzone's new report on exercise habits and member engagement.

Stories this week:
• Bloomberg reports United PF Holdings, the largest Planet Fitness franchisee, is negotiating a potential debt-for-equity transaction with lenders as it addresses upcoming debt maturities.
• Ultimate Longevity Center awards 200 franchise territories before opening its first location, signaling continued interest in longevity, recovery and preventative health concepts.
• Playlist launches AI Concierge, an artificial intelligence-powered virtual front desk for Mindbody customers that automates customer communication, appointment booking and lead response.
• DEKA introduces Gym vs Gym, a new global competition allowing more than 1,000 affiliate gyms to compete using the standardized DEKA Mile format.
• Peloton launches HiLit+, a new seven-week strength, mobility and recovery program as the company continues expanding its longevity and strength training strategy.
• Myzone releases its State of Global Exercise Behaviour 2025 report, finding that consistency, community and moderate-intensity exercise remain key drivers of long-term member engagement.
Whether you're a gym operator, studio owner, supplier, investor, trainer or fitness executive, these are the business stories shaping the future of the fitness industry.
Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #gymowners #fitnessindustry

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This week on This Week In Fitness, we're breaking down new data from ABC Fitness on member acquisition, retention and consumer spending, ŌURA's new collaboration with LillyDirect to support people using GLP-1 medications, UFC GYM's launch of medically supervised longevity clinics, and Crunch Fitness' appointment of a new Chief Executive Officer.

We'll also look at TRX's expansion into mass retail through a new licensing partnership and reflect on the legacy of fitness pioneer Les Mills Sr., whose influence helped shape the modern group fitness industry.

Stories this week:

• ABC Fitness releases its Mid-Year 2026 Wellness Watch Report, showing slower membership growth, stronger member engagement, rising consumer spend, and the growing importance of community.

• ŌURA and LillyDirect partner to combine wearable health tracking with GLP-1 care, expanding digital support for patients using prescribed weight-loss medications.

• UFC GYM and NexGen MD Scientific officially launch PWR Clinics, bringing medically supervised longevity, hormone therapy, GLP-1 programs, and wellness services into UFC GYM locations.

• Crunch Fitness appoints President Chequan Lewis as Chief Executive Officer, succeeding Jim Rowley during a period of continued global expansion.

• TRX announces a retail licensing partnership with Blulabs that will expand its product portfolio into more than 25,000 retail locations.

• The fitness industry remembers Les Mills Sr., Olympian, entrepreneur, and co-founder of the Les Mills brand, who passed away at the age of 91.

Whether you're a gym operator, supplier, investor, technology company, trainer, or fitness executive, these are the business stories shaping the future of the industry.

Stay fit, stay informed, and keep your fitness business in shape.

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On This Week In Fitness, we're covering reports that private equity firm L Catterton is in exclusive talks to acquire a stake in HYROX, a new multinational analysis projecting billions in economic value from combining structured exercise with GLP-1 medications, and the Health & Fitness Association's efforts to strengthen the fitness industry's role in healthcare and public policy.

We also examine ISSA's new Fitness Business Bundle, launched as industry sources estimate that approximately 80% of new personal trainers leave the profession within their first two years. Plus, Amped Fitness launches a creator program with a $25,000 prize pool, and Peloton sends eight of its top New York instructors to London as part of a summer instructor exchange initiative.

Stories this week:

• HYROX reportedly attracts interest from L Catterton as the fitness racing brand surpasses 1.3 million participants and expands its global training ecosystem
• New FTI Consulting analysis finds structured exercise improves health outcomes and economic returns when paired with GLP-1 medications, with projected benefits reaching billions across multiple countries
• More than 130 fitness industry leaders gather in Washington, D.C. for the Health & Fitness Association's Advocacy Summit, conducting 92 meetings with lawmakers and federal policymakers
• ISSA launches its Fitness Business Bundle focused on marketing, lead generation, AI, automation, and business development for fitness professionals
• Amped Fitness introduces the Amped Creator Program and Summer Creator Challenge with $25,000 in prizes for member-generated content
• Peloton brings Robin Arzón, Cody Rigsby, Alex Toussaint, Ally Love, Emma Lovewell, and other instructors to London for a summer community engagement series

Whether you're a gym operator, fitness executive, supplier, investor, trainer, or wellness professional, these are the stories shaping the future of the fitness and wellness industry.

Stay fit, stay informed, and keep your fitness business in shape.

FitnessIndustry #HYROX #GLP1 #Peloton #ISSA #HealthAndFitness #FitnessBusiness #GymBusiness #HealthTech #WellnessIndustry

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George Gregan is a World Cup-winning rugby legend — but his second act might be even more interesting. After retiring from professional sport, George became Chairman and Athletic Director of FSU (Fitness Solutions), the parent company behind PTP Fit, one of Australia's most recognized performance training brands. PTP's lineup spans resistance bands, PowerTubes, the Total Resistance System, foam rollers, yoga mats, and more, backed by free programs and video tutorials that support the full training journey. Under the FSU umbrella also sits Australia's most comprehensive yoga and Pilates brand, offering premium mats and Pilates equipment designed for serious practitioners. And alongside all of that, George co-founded Bahe, a recovery and grounding footwear brand rooted in wellness. Together, he has built a portfolio that touches nearly every corner of the fitness and wellness product space.

Now he's setting his sights on the United States, and he's doing it in real time.

In this episode, George joins host Krissy Vann to talk about the journey from athlete to entrepreneur, the lessons learned building across multiple product categories, and why success in Australia doesn't automatically translate into a blueprint for America. If you're scaling a brand, entering a new market, or navigating the challenges of product-based businesses in the fitness and wellness space — this conversation is for you.

🎙️ All Things Fitness and Wellness (ATFW) is a B2B podcast covering the business of fitness, wellness, gyms, studios, technology, investment, and industry trends.

Connect with George Gregan: https://www.linkedin.com/in/george-gregan-42596662/

Connect with Bahe: https://bahe.com.au/

Connect with PTP Fit: https://us.ptpfit.com/pages/about-ptp

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This week on This Week In Fitness, we're covering Hims & Hers' growing health and wellness ecosystem, World Gym's major HYROX partnership in Taiwan, the launch of Oura Ring 5, new data on stress and exercise habits among Americans, and Planet Fitness franchisee Easy Mile Fitness' $30 million expansion in Oregon.

Stories this week:
• Hims & Hers adds MyFitnessPal, iFIT, Dexcom, Flo Health, HelloFresh, Factor and more to its Benefits program
• World Gym and HYROX announce a three-year partnership across 140 clubs in Taiwan
• Oura launches Oura Ring 5 with GLP-1 Insights, Health Radar and expanded health monitoring features
• New survey finds 72.7% of Americans experience stress regularly while 69.2% use exercise to cope
• Planet Fitness franchisee Easy Mile Fitness invests $30 million to expand and upgrade clubs in Oregon
Stay fit, stay informed, and keep your fitness business in shape.

FitnessBusiness #HimsAndHers #HYROX #WorldGym #OuraRing #WearableTech #PlanetFitness #GLP1 #FitnessIndustry #HealthTech #WellnessBusiness #ThisWeekInFitness

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In this episode, we revisit some of the most memorable conversations we've had on leadership, discipline, resilience, and the mindset required to build something meaningful.

Featuring Joe De Sena, founder of Spartan Race, Pete Holman, inventor of the TRX Rip Trainer and Nautilus Glute Drive, and Alan Leach, CEO of West Wood Club and one of the fitness industry's most respected voices in sales and leadership, this compilation brings together hard earned lessons from people who’ve spent decades building, innovating, and pushing through adversity.

From Spartan mentality and mental toughness, to leadership under pressure, to the importance of discipline, communication, and consistency, these conversations explore what separates high performers from everyone else.
Whether you’re leading a company, a team, or simply trying to become better in your own life, this episode is packed with perspective that still holds up years later.

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This Week In Fitness is your weekly breakdown of the biggest fitness business stories shaping the industry, covering the trends, investments, consumer behavior shifts, and business moves operators need to know, all in under 5 minutes with host Krissy Vann.

This week:
• GymNation secures a $100M financing deal backed by BlackRock to fuel GCC expansion and international growth
• Nike announces its first global gym partnership with The Yard Gym following the closure of Nike Studios
• Headspace reports growing workplace mental strain as AI adoption and organizational change reshape employee wellbeing
• Life Time launches Dynamic Nutrition Coaching across more than 190 locations
• ISSA introduces a Menopause Coach Certification as women's health and longevity continue gaining attention
• Pure Barre brings back Reform as Pilates inspired and hybrid programming continue growing
• Planet Fitness returns its High School Summer Pass program with support from Gymshark
• Fiji Airways launches FlyWell, bringing wellness and recovery into air travel
Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #gym #gymowners

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Fitness business leadership advice for gym owners, operators, and fitness professionals. Hear leadership lessons, mindset strategies, and motivational takeaways from top fitness industry executives.

In this special ATFW Vault episode, we're revisiting some of the best leadership advice we've gathered from past conversations with Mark Mastrov, Chairman and Founder of 24 Hour Fitness, Adam Sedlack, CEO of UFC Gym, and Maria Gonzalez, CEO of ClubFitness Greensboro in North Carolina.

From resilience and motivation to leading teams and navigating challenges, these are the kinds of lessons that stay relevant whether you're running a single location, scaling a business, or growing as a leader.

Mark shares insights shaped by building one of the most recognized brands in fitness. Adam brings perspective on leadership, culture, and growth from leading UFC Gym. Maria offers lessons on leading people and continuing to move forward through challenges.

Whether you're a gym owner, fitness operator, personal trainer, executive, or aspiring leader, this episode is packed with practical reminders and mindset takeaways that can apply both inside and outside the business.

Topics include fitness leadership, gym management, mindset, motivation, resilience, team culture, and business growth.

Subscribe for more conversations with the leaders shaping the future of fitness and wellness.

FitnessBusiness #GymOwners #Leadership #FitnessIndustry #PersonalTraining #HealthClub #Wellness #ATFWPodcast

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This week Krissy Vann crunches the latest fitness business headlines in under 5 minutes, including:
• WHOOP’s expansion into AI coaching, clinician access, and connected healthcare
• Equinox launching a Women’s Health Advisory Board
• Fitbit Air and the growing “screenless wearable” movement
• GymNation doubling down on HYROX across the Middle East
• Aescape entering insolvency after years of robotics investment
• Renewed federal focus on youth fitness and preventative health
The lines between fitness, healthcare, AI, longevity, and wellness continue to narrow — and operators are adapting fast.
Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #wearables #whoop #equinox #hyrox #fitbit #wellness #healthtech #gymowners

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The fitness industry is at an inflection point and most gym owners still don't have a strategy for it. Bob Thomas does. With over 44 years in the industry, Bob has pioneered recurring revenue models, built gym technology from scratch, and helped shape some of the biggest fitness brands in the country. So when GLP-1s hit the scene, he didn't hesitate. While others were skeptical, Bob went all in — building the infrastructure, living the protocol himself, and launching Next Gen MD 360 to bring medical and fitness together under one roof.

In this episode, Bob breaks down exactly how gym operators can integrate GLP-1 programs into their business, what the biggest mistakes are that facilities are making right now, how to navigate the compliance wall between fitness and medicine, and why the operators who act now will own the next decade of the industry.

This isn't a conversation about whether GLP-1s are here to stay. They are. This is about what you do next.

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This Week In Fitness is your weekly breakdown of the biggest fitness business stories, covering the trends, data, and decisions shaping the industry, all in under 5 minutes.

This week:
Spotify launches a fitness hub with Peloton content
Bay Club acquires its flagship San Francisco city block for $65M
Fitness World expands with TRAIN by FW at University of British Columbia
University of Pennsylvania study surfaces new GLP-1 signals
ABC Fitness partners with International Personal Trainer Academy
Zumba marks 25 years with global activation
Technogym lands on TIME 100 Most Influential Companies
From platform consolidation to real estate strategy, workforce development, and emerging health signals, this week’s stories highlight where the fitness industry is heading next.
Stay fit, stay informed, and keep your fitness business in shape.

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Europe’s fitness industry has surpassed 75 million members and is approaching €39 billion in revenue—but what comes next?

In this special episode of All Things Fitness and Wellness, we take you inside the European Health & Fitness Forum (EHFF) in Cologne, where over 600 industry leaders from 44 countries gathered to discuss the future of fitness, health, and wellbeing.

This episode goes beyond the headlines to unpack what’s actually driving growth—and where the industry needs to evolve.

Key highlights from EHFF include:

– Strong membership growth across Europe, with the market reaching 75.5 million members (+5.8%)
– Nearly €39.1 billion in total industry revenue, reflecting continued expansion across key markets
– Germany now surpassing the UK in total membership, signaling shifting regional dynamics

But growth alone isn’t the story.

The conversations at EHFF pointed to a broader transformation underway:

– The rise of HVLP (high value, low price) models and their impact on accessibility and scale
– Increasing focus on Gen Z and the need for operators to rethink experience, communication, and engagement
– The emergence of longevity, recovery, and healthspan as core pillars of future business models
– The growing role of wearables, data, and AI in shaping personalized member journeys
– The impact of GLP-1 medications and what they mean for long-term behavior change and retention

Industry leaders also emphasized the importance of unification and collaboration across the sector, along with the need to learn from adjacent industries to continue evolving.

Featuring insights from:
– Kai Troll, CEO of EuropeActive
– Marcel Boots, Interim President of EuropeActive & Strategic Advisor to the Board at Basic-Fit
– Herman Rutgers, Ambassador at EuropeActive

This episode also includes a preview of the European Health & Fitness Market Report, produced in collaboration with Deloitte, offering a deeper look into the data shaping operator decisions.

For fitness executives, gym operators, and industry professionals, this is a look at where the European market stands—and where it’s heading next.

Subscribe for more insights from the global fitness and wellness industry.

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This Week In Fitness is your weekly breakdown of the biggest fitness business stories, covering the trends, data, and decisions shaping the global fitness industry, all in under 5 minutes.

This week’s episode tracks where the industry is scaling, where capital is flowing, and how programming is evolving across operators, brands, and global markets.

This week:

  • Europe’s fitness market surpasses 75.5 million members and reaches €39.1 billion in revenue, signaling continued growth and consolidation
  • Xponential Fitness signs its largest multi-unit deal ever, expanding Club Pilates with Riser Fitness across 127 new locations
  • JETSET Pilates accelerates franchise growth, surpassing 350 territories with strong early unit economics
  • Les Mills partners with HYROX to bring performance-based training into group fitness at global scale
  • Life Time launches HYBRID XT, connecting in-club programming to competition through its LT Games ecosystem
  • Wellhub and Urban Sports Club expand across Europe, scaling corporate wellness and driving new member acquisition for operators

This week also highlights a broader shift toward hybrid training, multi-unit franchise scaling, and new demand channels through corporate wellness platforms.

Plus, stay tuned for a special edition of All Things Fitness and Wellness featuring updates from the European Health and Fitness Forum.

Stay fit, stay informed, and keep your fitness business in shape.

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Recorded live from the HFA Show floor, this edition of HFA Insider brings together three perspectives shaping the future of the fitness industry.

David Van Daff of National Academy of Sports Medicine breaks down the current state of personal training, from the rise of social media influencers to the ongoing fragmentation in certification and education.

Finn Hegarty of ABC Fitness cuts through the noise on AI, focusing on what is actually driving results for operators versus what is just hype.

And Tom Davies of Myzone shares insights on the evolving role of wearables, motivation, and how technology is influencing long-term member engagement.

From trainers to tech to behavior change, this conversation connects the dots on what is really moving the industry forward right now.

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This Week In Fitness is your weekly breakdown of the biggest fitness business stories, covering the trends, data, and decisions shaping the industry, all in under 5 minutes.

This week:

  • HFA report shows 81M US gym members and record-high engagement
  • Fitness Membership Divide reveals $128B opportunity and monetization gap
  • GLP-1 awareness hits 92% as consumer behavior and spending shift
  • Planet Fitness earns top workforce ranking for career mobility
  • Nike shuts down Nike Studios, signaling shift to partnerships
  • Xponential Fitness explores sale, merger, or strategic alternatives
  • OnSight wins HFA Innovation Alley Pitch Fest with real-time gym data tech
  • Strava and IAMS launch “Pet Tag,” highlighting pets as a fitness driver

Stay fit, stay informed, and keep your fitness business in shape.

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What’s actually driving growth in the fitness business right now?

In this special edition of All Things Fitness and Wellness, recorded live on the show floor at the HFA Show 2026, Krissy Vann sits down with three industry leaders operating at scale to unpack where momentum is coming from and what operators should be paying attention to.

Adam Sedlack, CEO of UFC Gym, breaks down the brand’s global expansion, including international growth markets and how UFC Gym is building momentum beyond the U.S.

Emma Barry shares how operators should be thinking about small group training and the role of instructors, including where growth is showing up globally and how programming decisions are shifting.

Mark Mastrov discusses stepping back into 24 Hour Fitness, with a focus on integrating longevity services into the business and what that means for the future of fitness offerings.

Across all three conversations, you’ll also hear unfiltered perspectives on what’s happening in the industry right now and where operators are placing their bets.

Stay fit, stay informed, and keep your fitness business in shape.

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This Week in Fitness is your weekly breakdown of the biggest stories shaping the global fitness, wellness, and health club industry—all in under 5 minutes.

From major M&A deals and leadership changes to GLP-1 developments, wearable tech, and operator insights, we cover what fitness business owners, executives, and industry professionals need to know.

This week we cover:
-HFA Announces Leadership Transition as Liz Clark Steps Down
-Global Coalition Calls for Integrated Approach to GLP-1 Care
-Hims & Hers Expands Access to GLP-1 Medications
-Playlist and EGYM Close $7.5B Merger
-ClassPass Report Highlights Studio Capacity and Revenue Trends
-WHOOP Raises $575M at $10.1B Valuation
-Hyperice Named One of Fast Company’s Most Innovative Companies

Stay fit, stay informed, and keep your fitness business in shape.

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What actually stood out at HFA this year… and what does it mean for the fitness industry heading into 2026?

In this special edition of the All Things Fitness and Wellness podcast, Krissy Vann is joined by Liz Clark, President and CEO of the Health & Fitness Association, and Mike Goscinski to break down the biggest takeaways from the HFA Show.

From the industry stepping into the “big leagues” to the growing role of alignment across operators, suppliers, and partners, this conversation unpacks what’s real, what’s changing, and where opportunities are emerging.
If you were at HFA, this is your debrief. If you weren’t, this is what mattered.

Topics include:
• The biggest themes from HFA 2026
• Where the industry is gaining momentum
• What alignment actually looks like across the ecosystem
• Opportunities operators should be paying attention to now
• What this means for the future of fitness
Stay fit, stay informed, and keep your fitness business in shape.

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We crunch the latest fitness business headlines all in under 5 minutes.

This week, the industry steps into the big leagues at the HFA Show. GLP-1 medications continue to reshape the fitness industry. Novo Nordisk raises the bar with higher-dose Wegovy, while Daxko introduces a model for gyms to participate in medical weight loss without taking on clinical risk.

We also cover Xponential Fitness’ FTC settlement, the Les Mills and Life Fitness partnership, Myzone’s expansion beyond cardio, new resistance training guidance from ACSM, the rise of recovery tech, and a new premium health club concept in Las Vegas.

And yes, even Kraft Mac & Cheese is adapting to the protein trend.

This Week In Fitness:
-HFA Show: Industry enters the “big leagues”
-Daxko Launches Elevate Wellness (GLP-1 integration)
-Novo Nordisk Wegovy HD approval and results
-Xponential Fitness FTC settlement
-Les Mills x Life Fitness partnership
-Myzone strength tracking + Garmin integration
-ACSM resistance training guidelines update
-Robotic Therapeutics recovery tech expansion
-Everhaus private health club concept (Las Vegas)
-Kraft PowerMac protein launch

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #gymowners #fitnessindustry

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What actually defines a great gym experience today?
In this episode of the All Things Fitness and Wellness podcast, Krissy Vann sits down with Ivy Wu, Vice President of Global Growth at ClassPass, to unpack the results of the 2025 Best of ClassPass Awards and what the data reveals about changing consumer preferences in fitness.

The awards highlight standout gyms, studios, instructors and wellness businesses across 24 countries, based on real reservation data and member feedback. The results offer a unique look at where consumers are actually spending their time and money.

Krissy and Ivy explore how consumers are redefining what a gym experience looks like, why community driven and experience forward facilities are standing out, the growing role of instructors as the primary draw for classes, and how recovery and wellness services are becoming part of the broader fitness routine.

They also discuss the business implications for gym and studio operators heading into 2026, including what trends appear global and what still feels market specific.

Topics discussed include
• What the Best of ClassPass Awards reveal about consumer behavior
• How the definition of a “gym” is evolving
• The role of instructors in driving demand
• Intensity based formats versus experience driven fitness
• The growth of recovery and wellness services
• What operators should pay attention to heading into 2026

Subscribe for more conversations with the leaders shaping the future of the fitness and wellness industry.

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Welcome to This Week In Fitness, where we crunch the latest fitness business headlines in under 5 minutes. Each episode delivers a quick breakdown of the stories shaping the global fitness industry, from technology and investment to club expansion and leadership moves.

In this episode:

-EGYM to Debut Smart Strength Series 3 at the HFA Show
Connected fitness technology company EGYM plans to introduce its newest generation of smart strength equipment alongside a platform designed to connect training data, member onboarding and club operations.

-WHOOP Plans to Hire 600 Employees in 2026
Wearable performance company WHOOP is expanding its global workforce as it continues investing in hardware development, research and product engineering.

-ABC Fitness and Gym Launch Announce Strategic Partnership
ABC Fitness and Gym Launch will combine business coaching, growth marketing and gym management software to help gym operators manage lead generation, sales and retention within one system.

-Chelsea Piers Fitness Expands with New Manhattan Location
The New York based fitness brand will open a 50,000 square foot club in Hudson Square as it approaches more than three decades in operation.

-lululemon Launches New ShowZero Sweat Concealing Technology
The apparel brand introduces new fabric technology designed to minimize the visible appearance of sweat during high intensity performance.

-24 Hour Fitness Appoints Derek Gallup as Vice President of Fitness
Industry veteran Derek Gallup returns to 24 Hour Fitness to lead the company’s fitness experience and training strategy.

-UK Industry Releases New Guidance to Address Harassment in Gyms
This Girl Can and ukactive released a new resource to help gyms and leisure centres communicate policies and strengthen safety standards for women and girls.

Stay fit, stay informed, and keep your fitness business in shape.

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HYROX has evolved into one of the fastest growing competitive fitness sports in the world and its impact inside gyms is becoming harder to ignore.

In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Douglas Gremmen, Chief Growth Officer at HYROX, to explore how the sport has moved beyond race day and into structured partnerships with gyms across North America and globally.

They discuss how HYROX is breaking down community barriers inside clubs, creating a flywheel effect that brings members in specifically to train for competition, and increasing engagement with personal training and goal driven programming.

The conversation examines why preparing for a sport changes member behavior, how affiliate gyms are building momentum around it, and what operators can learn from the explosive growth of fitness racing.

For gym owners and executives focused on retention, differentiation, and long term engagement, this episode offers a strategic look at where HYROX fits inside the modern gym model.

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What happens when GLP-1 adoption accelerates inside high value gyms?
Are longevity clinics the next evolution of premium fitness?
And how embedded is biometric tracking becoming at the Olympic level?

In this episode of This Week In Fitness, Krissy Vann breaks down the biggest business stories shaping the fitness and wellness industry right now. This weekly series delivers a concise, enterprise-level overview of the headlines operators, executives, and investors should be watching.

This week’s stories include:

• Planet Fitness closes 2025 with strong growth and positions itself around the GLP-1 opportunity
• UFC GYM enters the longevity clinic space through a joint venture with NexGen MD Scientific
• ŌURA signs a long term agreement with Team Finland and expands its Olympic presence
• Escape Fitness USA is acquired, signaling a strategic push toward domestic manufacturing
• The Athletic Clubs expands its structured squad model in New York City
• NASM launches a new peer reviewed journal focused on applied coaching practice

From medical integration to recovery technology to manufacturing strategy, this week’s headlines reflect how operators are repositioning around performance, longevity, and measurable outcomes.

Stay fit, stay informed, and keep your fitness business in shape.

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What does the latest consumer data actually say about the state of the fitness industry heading into 2026?

In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Melissa Rodriguez to unpack new research on how Americans are engaging with fitness and wellness today.

They explore participation versus consistency, the gap between casual users and committed exercisers, how digital tools are being used, the rise of recovery and wellness services, and what motivates consumers to start and stick with a fitness routine.

For gym owners, operators, and fitness executives planning for 2026, this conversation breaks down the questions that matter most when interpreting industry data and turning insights into strategy.

Topics include:
• Fitness participation and engagement trends
• Consumer behavior in wellness and recovery
• Digital fitness usage patterns
• Barriers to consistency
• Strategic considerations for operators

Subscribe for weekly executive-level conversations on the business of fitness and wellness.

Stay fit, stay informed, and keep your fitness business in shape.

FitnessIndustry #WellnessTrends #GymOwners #FitnessBusiness #HealthAndFitness #IndustryReport #ConsumerTrends #FitnessData

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In this episode of This Week in Fitness, we cover Planet Fitness expanding in Mexico, Pilates Addiction reaching 250 U.S. licenses, Novo Nordisk filing a lawsuit over compounded GLP-1 products, Ministry of Sound turning nightlife into competitive fitness, the HFA Hall of Fame honoring Elaine LaLanne’s 100th birthday, and why protein cereal signals a bigger shift in consumer nutrition behavior. Stay ahead of the fitness business headlines shaping 2026.

Stories Covered This Week:

Planet Fitness Expands in Mexico
Planet Fitness signs a new franchise agreement to open additional clubs in Tijuana and Mexicali. With gym penetration in Mexico below 7 percent, the market continues to present long-term growth opportunity.

Pilates Addiction Sells 250 U.S. Licenses
The boutique Pilates brand reaches a key development milestone and projects more than 2,000 new jobs in 2026, alongside a $5.25 million investment in instructor training.

Ministry of Sound Turns Nightclub into Fitness Arena
Ministry of Sound Games returns in London, staging a competitive fitness event inside a fully produced nightclub environment as operators experiment with experiential formats.

Novo Nordisk Files Lawsuit Over Compounded GLP-1 Products
Novo Nordisk sues Hims & Hers, alleging patent infringement tied to compounded semaglutide. The case highlights continued legal tension around GLP-1 access and regulation.

HFA Hall of Fame to Honor Jack and Elaine LaLanne
The Health & Fitness Association will induct Jack and Elaine LaLanne on March 15 in San Diego, followed by a celebration of Elaine’s 100th birthday ahead of The HFA Show.

Protein Moves Into Breakfast Cereal
General Mills and GHOST launch protein-enhanced versions of Cinnamon Toast Crunch and Lucky Charms. The bigger story is how protein continues reshaping mainstream food categories beyond traditional performance nutrition.

Stay fit, stay informed, and keep your fitness business in shape.

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The HFA Show 2026 is almost here, and this year’s event in San Diego is expected to be the largest gathering of health and fitness industry professionals in North America.

In this special edition of the ATFW Podcast, Krissy Vann shares insights from a preview press conference ahead of the show. Hear what Liz Clark, President of the Health & Fitness Association (HFA), says attendees can expect, along with updates from Mike Goscinski on new industry research set to be released in March.

If you’re a gym owner, executive, investor, or fitness operator planning to attend HFA 2026, this episode gives you context before you hit the show floor.

The HFA Show takes place March 16–18 in San Diego. Krissy will be on site covering key conversations and trends.

Connect on LinkedIn and follow All Things Fitness and Wellness for live updates from the event. Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #gymowners

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This Week in Fitness breaks down the most important business stories shaping the global fitness and wellness industry. Each week, we cut through the noise to highlight expansion moves, technology shifts, investment activity, and emerging trends operators and executives should actually be paying attention to — all in under five minutes.

This Week in Fitness: The Stories We’re Watching

The Pack Launches Global Franchising Platform
Backed by Rumble co-founders, Super Bowl–winning NFL quarterback Russell Wilson, and Grammy Award–winning artist Ciara, The Pack moves into franchising as demand builds for experience-led, self-defense–based group fitness concepts.

UFC GYM Enters Mainland China
UFC GYM expands into Mainland China, bringing its performance-led, MMA-rooted training model to a fast-growing market focused on structured, results-driven fitness experiences.

EoS Fitness Surpasses Two Million Members
The HVLP operator closes 2025 with more than two million members, a 20 percent footprint expansion, a major Southern California acquisition, and continued investment in amenities and community initiatives.

Technogym Named Official Supplier for Milano Cortina 2026
Technogym secures its tenth Olympic and Paralympic Games partnership, equipping athlete training centers across six host locations for the 2026 Winter Games.

EGYM and seca Introduce Integrated Fitness Hub
The two companies launch a combined onboarding and medical-grade body composition assessment station, signaling continued convergence between digital fitness ecosystems and clinical measurement.

Hims & Hers Expands Weight Loss Offerings
The telehealth platform adds a compounded oral semaglutide option, expanding delivery formats for GLP-1–based weight loss under licensed provider oversight.

Dogtopia and YogaSix Partner on Routine-Based Wellness
The brands launch Paws and Poses, a February initiative designed to help pet parents maintain consistent wellness routines by pairing yoga with dog daycare.

Stay fit, stay informed, and keep you fitness business in shape.

fitnessbusiness #fitnessindustry #gymbusiness

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GLP 1s aren’t new but their impact inside gyms is accelerating.

In this episode, Dave Appel, Chief Health and Fitness Officer at KORB Health Group, joins the podcast to unpack how the continued rise of GLP 1 use is changing the way gyms coach, program, and support members.

We talk through how GLP 1 members often differ from traditional populations, why business as usual programming can fall short, and where gyms have a real opportunity to improve outcomes without compromising coaching culture. Dave also shares how medical support, telehealth, and fitness can work together to help members preserve muscle, stay engaged, and achieve results that previously felt out of reach.

This is a practical conversation for gym owners and executives navigating the next phase of GLP 1 adoption focused on retention, staff education, and long term member value.
Stay fit, stay informed, and keep your fitness business in shape.

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Welcome to This Week in Fitness, where ATFW host Krissy Vann crunches the latest fitness and wellness business headlines—all in under five minutes.

This week, we start with Burn Boot Camp making a bold move by bringing Kevin Hart into the business as an equity partner, franchisee, and executive leader—not a spokesperson. We also cover McFIT launching international franchising for the first time, signaling a new phase of European brand expansion.

Plus, Hims & Hers Health returns to the Big Game with a provocative message on healthcare inequality, Lindora appoints new leadership as it scales its metabolic health franchise model, the Global Wellness Summit releases its 2026 wellness outlook, and Starbucks doubles down on protein and functional nutrition.

If you’re a fitness or wellness operator tracking growth, franchising, leadership, and where consumer health expectations are headed next—this week’s episode is for you.

Stories This Week

  • Burn Boot Camp x Kevin Hart
    Burn Boot Camp brings Kevin Hart in as an owner and executive partner, signaling a shift toward celebrity involvement rooted in equity, operations, and long-term brand growth.
  • McFIT Launches International Franchising
    The European gym giant opens franchising for the first time, targeting new global markets while preserving its company-owned model at home.
  • Lindora Names Andrew Marlow President
    The 55-year-old medical weight loss brand sharpens its muscle-first metabolic health strategy and prepares to launch franchise sales nationwide.
  • Hims & Hers Returns to the Big Game
    The telehealth platform tackles healthcare inequality head-on with its “Rich People Live Longer” campaign, reframing prevention and longevity as access issues.
  • Global Wellness Summit Releases 2026 Outlook
    The annual Future of Wellness report highlights an over-optimization backlash, rising focus on women’s health, neurowellness, and more human-centered wellness experiences.
  • Starbucks Expands Protein and Functional Nutrition
    Starbucks leans further into protein, matcha, and energy-forward offerings—another signal that daily nutrition expectations are shifting well beyond gyms.

That’s it for This Week in Fitness.
Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #fitness

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How do you scale a fitness business without losing focus?

In this episode of All Things Fitness and Wellness, Chris Smith shares how Fitness World Canada is approaching its next phase of growth, including plans for franchising and continued corporate expansion. The conversation focuses on the structure behind the strategy, the role of the team, and what it takes to prepare a fitness business for scale.

Chris walks through how the franchise model is being developed, what the organization is looking for in franchise partners, and how operational readiness factors into long-term growth. Rather than theory, this episode offers a practical look at how a multi-club operator is thinking about expansion in today’s fitness industry.

If you’re a gym owner, operator, or executive interested in fitness franchising, business growth, or scaling with intention, this conversation provides real-world insight into the planning and execution behind expansion.

Connect with Chris Smith: https://www.linkedin.com/in/chris-smith-1874138/?originalSubdomain=ca
Learn more about Fitness World: https://fitnessworld.ca

fitnessbusiness #gymbusiness #fitnessindustry

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This week on This Week in Fitness, we break down one of the largest technology deals in global fitness, as Playlist and EGYM announce a $7.5 billion merger. We also cover Fitness World’s $50 million expansion and franchise launch, major moves in women’s health programming, new data on menopause and GLP-1 users, and a protein-powered pizza test that shows how far wellness culture is reaching.

Stories Covered:
• Playlist × EGYM — A $7.5B merger backed by $785M in new equity aims to build a fully integrated global fitness and wellness technology platform.

• Fitness World — Announces a $50M investment to support national expansion and the launch of its first franchise program.

• Equinox — Launches EQX ARC, a women’s health initiative integrating biometric insights from ŌURA and clinical testing from Function.

• Peloton × Respin Health — New study data shows 84% of participants experienced symptom improvement during perimenopause and menopause.

• Purpose Brands — Survey data highlights shifting health priorities, generational differences in fitness engagement, and high activity levels among GLP-1 users.

• Papa Johns — Tests a one-day Protein Crust Pizza, signaling how protein-forward and wellness messaging is entering mainstream food.

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #gymowners

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How should gyms engage and retain members using GLP-1 medications in 2026? Behaviour science expert Dr. Heather McKee joins host Krissy Vann to break down what operators must understand as motivation, willpower, and progress cues shift for this growing member segment.

As Myzone’s Motivation Science Advisor, Dr. McKee brings global experience designing behaviour-driven programs for more than 100 companies. In this episode, she explains:

• what GLP-1 members actually need when weight is no longer the main driver
• how reduced reliance on willpower reshapes habit formation and long-term adherence
• early behavioural signals that indicate satisfaction or disengagement
• how gyms can create supportive environments without requiring medication disclosure
• how to redefine progress so members still feel momentum as body changes stabilise

This conversation gives fitness operators, coaches, and executives a clear, science-backed playbook for keeping GLP-1 members engaged long term.

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This Week In Fitness crunches the latest fitness business headlines, all in under five minutes. Hosted by Krissy Vann, the show delivers a fast, factual snapshot of what’s shaping the fitness and wellness industry for operators, executives, and decision-makers.

In this episode:

-24 Hour Fitness brings founder Mark Mastrov back as Owner and Executive Chair following an acquisition with LongRange Capital

-OpenAI launches ChatGPT Health, a new experience designed to help users navigate health information using connected medical records and wellness data

-Planet Fitness is named the top-ranked fitness brand on USA Today’s America’s Best Customer Service list for 2026

-PVOLVE enters the New Year with a campaign focused on consistency, adherence, and long-term movement

-Zumba launches a global campaign highlighting music-driven motivation and emotional engagement

-GymNation takes experiential fitness to new heights with the world’s highest gym class in Riyadh

-StarCruises partners with Under Armour to launch a fitness-focused cruise experience

-Plus, the launch of Smittyville, a new podcast for personal trainers hosted by Fitness World CEO Chris Smith and produced by All Things Fitness and Wellness

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #gymowners

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As the fitness industry enters 2026, operators are navigating growth, pressure, and rapid change.

In this episode of All Things Fitness and Wellness, host Krissy Vann speaks with Liz Clark, President and CEO of the Health & Fitness Association, about what leaders need to know right now.

As the fitness industry enters 2026, operators are navigating renewed growth alongside rising expectations, policy shifts, and evolving member demands.
In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Liz Clark, President and CEO of the Health & Fitness Association, for a grounded conversation on where the industry stands and where it’s headed.

The discussion covers what became clear for operators over the past year, where businesses are feeling the most pressure today, and where resilience and opportunity may be underestimated. Liz also shares insights on advocacy priorities, the expanding role of fitness in public health, technology and data considerations, and what leaders should be focused on as they plan for 2026.

This episode is designed for fitness operators, executives, and industry leaders looking for clarity—not noise—as they navigate the year ahead.

fitnessbusiness #fitnessindustry #gymowners

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The final This Week In Fitness of 2025 breaks down the biggest fitness business stories shaping the industry as we head into 2026. Hosted by Krissy Vann, the episode covers how brand strategy, culture, consumer behavior, and GLP-1 medications are influencing the future of fitness.

In this episode:
-Planet Fitness returns to Times Square for its 11th New Year’s Eve sponsorship, reinforcing its mass-market strategy

-Crunch Fitness launches its music-driven “Feel More” campaign, positioning gyms as cultural and social spaces

-24 Hour Fitness introduces “Results Your Way,” emphasizing personalization, recovery, and sustainable progress

-New ResearchAndMarkets data shows GLP-1 medications will continue reshaping fitness programming and member expectations in 2026

-Health & Fitness Association survey finds Americans plan to spend $60B on fitness in 2026, framing exercise as preventive healthcare

This episode closes out 2025 with a clear signal for operators: fitness is no longer seasonal, optional, or purely aesthetic. It’s cultural, clinical, and increasingly central to how consumers define health.

Stay fit, stay informed, and keep your fitness business in shape.

00:00- Intro
00:15- Planet Fitness returns to Times Square
01:02- Crunch Fitness launches Feel More Campaign
01:50- 24 Hour Fitness introduces “Results Your Way"
02:48- GLP-1 medications
03:46- Health & Fitness Association survey

fitnessbusiness #gymowners #fitnessindustry #gymlife

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In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Lee Robinson, VP of Sales at ABC Fitness, to break down gym membership trends, member behavior, and what the data from 2025 reveals about running a successful gym in 2026.

The conversation explores why Gen Z gym members now account for nearly half of new gym joins, how their expectations differ from previous generations, and where gym owners may be misreading what this audience values. Lee also explains why gym engagement and gym cancellations are both increasing, and how click to cancel is reshaping how members think about flexibility, loyalty, and commitment.

They discuss why fitness studios faced more challenges with new member acquisition but saw stronger member retention, and what traditional gyms can learn from the way studios build relationships. The episode also covers early GLP 1 fitness trends, including how weight loss medications may be influencing attendance patterns, programming expectations, and long term member behavior.

Pricing and payments are a major focus, with Lee sharing what the data shows about gym pricing, price sensitivity, and perceived value. He also explains why payment behavior, neobanks, and rising ACH returns are becoming critical but often overlooked indicators for gym owners.

The episode closes with a forward looking discussion on gym industry trends for 2026, including the mindset shifts operators need to make, what to stop doing, and which gym metrics and behavioral signals leaders should be watching to succeed with the next generation of members.

This episode is designed for gym owners, multi unit fitness operators, and fitness industry executives who want a data informed view of where the gym business is heading in 2026.

Connect with Lee Robinson: https://www.linkedin.com/in/lee-r-806998141/
Connect with Krissy Vann: https://www.linkedin.com/in/krissyvann/

gym #gymowners #fitnessbusiness #fitnessindustry

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This week on This Week in Fitness, host Krissy Vann covers the key business stories shaping the fitness and wellness industry as 2025 comes to a close, including:

-Noom expanding further into preventive health with microdose GLP-1s, behavioral coaching, and biomarker testing

-Weight Watchers launching a redesigned platform that integrates GLP-1 prescribing, nutrition, coaching, fitness content, and community

-ABC Fitness Wellness Watch Q4 2025, with new data on joins, cancellations, engagement, community, payments, and AI adoption across 40 million members

-Oura’s 2025 Year in Review, highlighting global trends in sleep, movement, stress, and cardiovascular health

-The Edge Fitness Clubs announcing a $25 million reinvestment in equipment, amenities, and branding

-Life Time West Boca, the company’s first adults-only boutique club in Florida, introducing CTR and a recovery-forward design

Stay fit, stay informed, and keep your fitness business in shape.

00:00- Intro
00:15- Oura’s 2025 Year in Review
01:21- ABC Fitness Wellness Watch Q4 2025
02:31- Noom expanding with microdose GLP-1s
03:12- Weight Watchers launching a redesigned platform
03:52- Edge Fitness Clubs announcing a $25 million reinvestment
04:26- Life Time West Boca

gym #gymowners #fitnessbusiness

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In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Ntiedo Etuk, Founder and CEO of FitGrid, to unpack how boutique fitness is being evaluated today and what needs to change as the industry heads into 2026.

The conversation explores the growing push for standardized, cross-platform KPIs, why fragmented data has become a challenge for operators and investors alike, and how the lack of shared benchmarks impacts valuations, diligence timelines, and strategic decision-making.

Ntiedo also shares insight from the Boutique Fitness Capital Markets Briefing, where investors representing hundreds of billions in capital discussed what they are looking for next. Together, they break down current investment appetite, the true state of the category, and where boutique operators face both risk and opportunity in the coming cycle.

This episode is designed for fitness executives, operators, and investors looking for a clearer, data-informed view of where boutique fitness stands and where it’s heading next.

Connect with NT: https://www.linkedin.com/in/ntiedoetuk/

Connect with Krissy Vann: https://www.linkedin.com/in/krissyvann/

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Welcome to This Week in Fitness by ATFW your five-minute rundown of the biggest developments shaping the global fitness industry.

Hosted by Krissy Vann, this week’s episode covers expansion moves, training behavior insights, hybrid performance science, GLP-1 trends, and new global health policy.

In this episode:

• Panobianco Academia brings former Planet Fitness CEO Chris Rondeau onto its board as the Brazilian franchisor targets 600 clubs in 2026.
• Tonal releases its State of Strength Report, highlighting shorter sessions, adaptive training, and surprising generational performance gaps.
• HYROX publishes its first Sports Science Advisory Council Report, breaking down pacing, technique, fatigue, and hybrid performance demands.
• ClassPass reveals 2025 movement trends including Pilates growth, midday workouts, racquet-sport surges, and a 121% spike in refueling orders.
• Equinox x Function deepen their partnership with clinical-grade testing and women’s health support through EQX ARC.
• Shed reports extreme generational weight-loss behaviors and shifting GLP-1 influence channels.
• Strava shows Gen Z driving global community-based fitness, hybrid training growth, and increased wearable investment.
• Ro finds GLP-1 normalization is happening through personal relationships, not advertising.
• The World Health Organization releases its first global guideline on GLP-1 therapies for obesity.

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #gym #gymowners

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Every January, gyms see the same trend. A surge of motivated joiners followed by a sharp drop-off only weeks later. In this episode, Krissy Vann speaks with Myzone’s Dr Heather McKee, a leading behaviour change specialist, to examine what behaviour science reveals about the January member retention problem and what gym owners can do differently.

Dr McKee breaks down where gyms lose the most members in the first 30 to 60 days, the early behavioural signals that predict disengagement, and how data or wearable feedback loops can help operators intervene before a member drifts. The conversation explores why belonging drives long-term adherence, how micro-communities can anchor new members, and what a behaviour-enabled environment looks like for operators focused on stronger member retention.

As gym owners shape their 2026 strategies, Dr McKee highlights the single behaviour-first initiative with the greatest potential to reduce the annual January drop-off and strengthen long-term retention.

A practical conversation for gyms and operators committed to improving member retention and driving lasting engagement.

fitnessbusiness #gymowners #podcast

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On this episode of This Week In Fitness, host Krissy Vann delivers a fast, news-driven breakdown of the major developments shaping the global fitness and wellness sector. Designed for industry leaders, operators and decision-makers, this week’s roundup covers equipment innovation, franchising disruption, community engagement, hospitality investment and the future of wellness travel.

In today’s headlines:

Matrix Fitness responds to record strength-training demand with a new Magnum Plate-Loaded Range
Pickleball Kingdom brings competition and franchising to reality TV with the launch of Paddle Battle
• Dubai-based elegant hoopoe enters the UK with an AI-governed franchise model designed to replace traditional manuals
Planet Fitness supports Boys and Girls Clubs of America through a recent GivingTuesday match
• New York’s The AC demonstrates the scale and stickiness of social fitness with a 500-person community event
Condé Nast outlines the top wellness travel trends for 2026 as the sector approaches 1.4 trillion dollars
Equinox Hotel returns to the spotlight through a major real estate acquisition at 35 Hudson Yards
• The global gummy supplements market surges toward a projected 66.79 billion dollars by 2031

A concise, authoritative look at the shifts influencing fitness, wellness and consumer behavior — all in under five minutes.

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What advocacy priorities will shape the fitness industry in 2026?

In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Zach Weston, Executive Director of the Fitness Industry Council of Canada (FIC), the national nonprofit representing roughly 7,000 facilities and seven million members across the country. While today’s conversation spotlights Canada, the themes reflect the globalpressures facing every operator, policymaker, and industry leader.

From preventive health legislation to affordability barriers and consolidation across North America, this episode breaks down the key advocacy questions defining the path to 2026.

We explore:
Top advocacy wins from 2025 and what they signal moving forward
• How Canada is approaching preventive health policy and why it matters globally
• The push to reach inactive and underserved populations through policy
Tax incentives, affordability, and the impact of legislation like the PHIT Act
• Where healthcare–fitness integration is gaining traction
• How consolidation may reshape the sector in 2026
• What operators across the U.S. and Canada can align on to strengthen fitness as essential infrastructure
• And the doors opened by having a fitness-sector advocate in Parliament

With a multidisciplinary background in kinesiology, business, and health system administration, Zach offers a rare, strategic view of the advocacy landscape as the fitness sector enters a defining year.

If you’re an operator, executive, policymaker, or part of the broader wellness ecosystem, this episode is your 2026 advocacy briefing.

Stay fit, stay informed, and keep your fitness business in shape.

Connect with The Fitness Industry Council of Canada: https://ficdn.ca/en/home/

Connect with Krissy Vann: https://www.linkedin.com/in/krissyvann/

Connect with Zach Weston: https://www.linkedin.com/in/zweston/

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This Week In Fitness delivers your executive-level briefing on the biggest moves shaping the global fitness industry — all in under five minutes. Each episode breaks down the trends, company strategies, policy shifts and innovation stories influencing operators, investors, and decision-makers across the sector.

This week’s roundup covers major developments across performance training, connected fitness, wellness, policy, and women’s health technology — with notable updates from HYROX, Orangetheory Fitness, Peloton, GNC, EGYM, 24 Hour Fitness, and more.

This Week’s HeadlinesOrangetheory Fitness partners with HYROX
Orangetheory launches a new holiday + New Year campaign
GNC releases its first Anti Trend Report
Peloton teams up with the Formula 1 Las Vegas Grand Prix
JETSET Pilates deepens its premium real estate strategy
EGYM’s “Strength Shift” report reveals how Gen Z and Millennials are reshaping gym behavior
Trump Administration introduces a proposed Medicare GLP-1 demonstration model
IdentifyHer launches Peri
24 Hour Fitness launches Reformer24

Watch the latest episode of This Week In Fitness now — and make smarter decisions for 2026.

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Welcome to This Week In Fitness, where host Krissy Vann breaks down the biggest fitness business headlines all in under five minutes. Each week, we cover the stories shaping the global fitness and wellness industry, from earnings and expansions to innovation and tech. Designed for executives, operators, and decision-makers, This Week In Fitness delivers quick, credible, and data-driven insights to keep your fitness business in shape.

In this episode:
-Peloton Recall
-Planet Fitness Price Move
-VASA Fitness Reinvestment
-Southern California Shake-Up: EōS and Gold’s Gym
-Technogym x World Athletics
-TRX x The Picklr

Listen for: concise business reporting, executive-level insights, and the latest growth trends across fitness, wellness, and active lifestyle sectors.

fitnessbusiness #gym #gymowners #fitnessindustry

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The fitness industry is changing fast. AI adoption, automation, data integration, new CRM capabilities, and member engagement platforms are evolving daily. The biggest risk is not choosing the wrong technology. The biggest risk is indecision.

In this MarketFit by ATFW episode presented by Americaneagle.com, host Krissy Vann sits down in Chicago ahead of The Fitness Technology Summit with two industry leaders:

Tony Stehn https://www.americaneagle.com
Ron Benamor https://dxfactor.com

Together, they break down the 2026 Fitness Tech Stack Playbook and reveal what operators must build now to stay competitive next year.

What You Will Learn
-How AI will reshape member engagement and retention in 2026
-The difference between buying more tools and building the right tech stack
-Where operators are wasting money due to lack of decision making
-How to evaluate new platforms without creating operational chaos
-What data you should prioritize to drive revenue and conversions
-How to integrate tech across CRM, marketing automation, and on-site systems

Key Takeaway
“More is lost by indecision than by wrong decision.”
Doing nothing is the most expensive line item on your P&L in 2026.

Who This Episode Is For
Multi-unit fitness operators
Boutique fitness owners
Health club executives
Digital transformation leaders
Anyone planning their 2026 growth strategy

If you are asking questions like:
“Which tech does my club actually need”
“How do I integrate AI without overwhelming my team”
“Where should I invest for 2026”
This episode answers them.

Connect With the Guests
Tony Stehn- https://www.linkedin.com/in/anthonystehn/
Ron Benamor- https://www.linkedin.com/in/ronbenamor/
Krissy Vann (Host)- https://www.linkedin.com/in/krissyvann/

🎧 Listen | Follow | Subscribe
New episodes All Things Fitness and Wellness drop weekly.
Follow the podcast so you never miss an episode.

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This week’s episode takes us from bold marketing in Dubai to major moves in fitness tech and fresh insights on GLP-1 medications. From one-tonne billboards to billion-dollar data plays, here’s what’s shaping the business of fitness right now.

GymNation makes heavy lifting a marketing strategy with a one-tonne billboard promoting its new Strongman class.
lululemon × NFL debut their first-ever licensed apparel collection across all 32 teams.
Anytime Fitness launches in Dubai, expanding its global footprint with Technogym’s connected ecosystem.
Iron House Design brings Swarovski-embellished equipment to the U.S. luxury wellness market.
Daxko acquires Exercise.com, strengthening its presence in boutique and hybrid fitness.
HFA FIT Tracker reports record-high U.S. gym visits, up 4 % year-over-year.
ClassPass enters hospitality through its first hotel partnership at The Manner SoHo in New York.
Walla raises $5 million to scale its AI-powered Studio Performance Software.
Lifesum survey reveals GLP-1 users are resisting ultra-processed foods as medications reshape nutrition habits.

This Week In Fitness is where we crunch the latest fitness business headlines in under 5 minutes. Hosted by Krissy Vann.

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Longevity might be the industry’s favorite buzzword right now, but what does it actually mean for fitness operators?

This week’s ATFW Podcast is another Soundbite Session, recorded live at Beyond Activ in Dallas, where we unpack the real business implications of the longevity movement.

Joining the conversation are:
• Jeff Zwiefel, JZ Consulting | Former President & COO, Life Time
• Bob Thomas, Founder & CEO, NEXGEN Scientific
• Eric Durak, President & Founder, Medical Health and Fitness

Together, they share what’s next as fitness, medicine, and science converge from the rise of GLP-1s and peptide therapies, to the role of cognitive health and AI-driven personalization in shaping the next generation of member experiences.
You’ll hear how operators can turn longevity from a talking point into a business strategy one built on outcomes, retention, and new revenue opportunities.
This is All Things Fitness & Wellness where industry leaders share insights that help you stay ahead of what’s next.

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This Week in Fitness is a weekly news show hosted by Krissy Vann, delivering the latest headlines shaping the fitness business in under five minutes. Produced by All Things Fitness & Wellness, it keeps industry leaders informed on innovation, investment, and insight driving the global fitness economy.

Krissy Vann crunches the latest fitness business headlines in under 5 minutes. Here is what is making news this week:

Hims & Hers Health launches a new specialty for perimenopause and menopause care, expanding access to affordable, personalized treatment plans guided by licensed providers.

Kohler Health turns bathroom routines into data-driven wellness insights with its first smart device, blending design, discretion, and digital health innovation.

ResearchAndMarkets.com report projects the global anti-obesity drugs market to surge from $19.6B in 2025 to $104.9B by 2035, signaling a new era for metabolic health.

Gale Landers, founder of Fitness Formula Clubs, will be inducted into the Health & Fitness Association Hall of Fame for his decades of advocacy and leadership.

Reebok and F45 Training announce a multi-year global partnership spanning footwear, apparel, and wearable tech — uniting performance innovation with community fitness.

ABC Fitness Wellness Watch Report 2025 shows that 57% of consumers join fitness communities for connection, with Gen Z and Millennials driving new growth across gyms and studios.

LinkedIn’s Top Startups 2025 reveals that telehealth and better-for-you food brands dominate the list, proving wellness remains one of the most resilient sectors for growth and talent.

Stay fit, stay informed, and keep your fitness business in shape.

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Coming off the heels of The Fitness Technology Summit, we continue the conversation that is dominating boardrooms and locker rooms alike: artificial intelligence.

If you are tired of hearing about AI, you are not alone. But as Fernando Chilvarguer, Chief Information Officer at The Bay Club Company, explains, one day AI will be so deeply woven into how we operate that we will finally stop talking about it. That day is not today.

In this episode of All Things Fitness and Wellness, host Krissy Vann explores how gym owners and operators can move from curiosity to confident adoption. Fernando breaks down the tools that are worth paying attention to, the systems that are evolving fastest, and why the fitness industry might want to take ownership of its digital future by building open source models instead of relying solely on third party tech giants.

Expect smart takes, real world applications, and a candid discussion on how to navigate the AI hype cycle with strategy and intention. In an era where technology is moving faster than most businesses can adapt, the biggest risk is ignoring the shift altogether.

Host: Krissy Vann, National TV Host, Producer, and Fitness Industry Storyteller
Podcast: All Things Fitness and Wellness
Guest: Fernando Chilvarguer, Chief Information Officer, The Bay Club Company

Key Topics:
• The AI tools fitness operators should actually care about
• Why gym owners cannot afford to sit on the sidelines
• How open source collaboration could redefine fitness technology
• The future of data ownership and member personalization
• What comes after the hype cycle

Keywords: AI in fitness, fitness business podcast, gym technology, AI tools for gym owners, artificial intelligence in health clubs, open source AI, fitness innovation, The Bay Club Company, Krissy Vann, All Things Fitness and Wellness

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Welcome to This Week in Fitness. Where Krissy Vann crunches the latest fitness business headlines all in under five minutes.

Stories featured this week:

-Kevin Hart invests in AI health app Simple
-VASA Fitness strengthens leadership team
-WHOOP named to TIME’s Best Inventions list
-NASM survey reveals GLP-1 impact on fitness
-Oura expands with Ceramic Collection and Health Panels
-EGYM opens new U.S. headquarters in Denver
-The Fitness Technology Summit hits Chicago

Stay fit, stay informed, and keep your fitness business in shape.

FitnessBusiness #KevinHart #WHOOP #VASA #Oura #EGYM #NASM #FitnessTechnologySummit #ATFW #ThisWeekInFitness

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Welcome to a special edition of the ATFW Podcast: Executive Fitness Insights from Beyond Activ 2025. In this first Soundbite Session, we took the show on the road to Dallas to capture the quick takes and sharp insights that are driving today’s fitness and wellness conversations.

This episode features perspectives from:

  • Adam Zeitsiff, CEO of Dominique Dawes Gymnastics & Ninja Academy
  • Bryan O’Rourke, seasoned CEO and Board Director
  • Chris Craytor, CEO of ACAC Fitness & Wellness Centers and WELLD Health

Across these conversations, leaders weigh in on the biggest themes shaping our industry:

  • The adoption of AI in fitness businesses — separating real-world applications from hype.
  • Why some operators will succeed while others fail to adapt in the current cycle.
  • The challenges of overvalued companies in a market still finding equilibrium.
  • Shifts in consumer demand and member behavior that every operator needs to prepare for.
  • The leadership mindset required to navigate uncertainty and capitalize on new opportunities.
  • And of course, a playful take: if the fitness industry were a cinematic this year, what would the title be?

These fast, punchy soundbites cut straight to the point — offering both practical insights for executives and big-picture perspectives on where fitness and wellness are headed.

This is just the opening scene. Stay tuned as we roll out more ATFW Soundbite Sessions from Beyond Activ — spotlighting the leaders, innovators, and decision-makers steering the future of the industry.

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Welcome to This Week in Fitness, the show where we crunch the biggest fitness business headlines in under five minutes. Host Krissy Vann delivers enterprise-level insights on the moves shaping the global fitness, wellness, and activewear industries.

Here’s what’s making news this week:

Xponential Fitness divests Lindora to Next Health
Xponential sharpens its portfolio focus, while Lindora franchisees gain expanded support under a longevity-focused operator.

Mindbody releases 2025 State of the Industry Report
Survey findings show 72% of operators are optimistic, with AI adoption fueling expansion and new revenue streams.

Frame Fitness names Dua Lipa Co-Founder & Chief Creative Officer
The global performer steps into leadership to help scale the reformer Pilates brand’s reach.

Russell Wilson & Ciara launch The Pack
The duo partners with Rumble co-founders to bring a combat-inspired group fitness concept to NYC.

NikeSkims launches activewear line
Nike and Skims team up with Kim Kardashian and elite athletes to push deeper into women’s activewear.

WHOOP launches Advanced Labs
The wearable integrates Quest Diagnostics testing for consumer-accessible biomarker tracking.

EoS Fitness introduces EGYM Genius
AI-driven software personalizes workout programming across EoS locations.

Pause Studio expands with Aescape
AI-powered massage tables roll out in new markets following a successful pilot.

WHOOP at the Ryder Cup
Fans will see live biometrics from players and captains integrated into NBC’s broadcast coverage.

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How can fitness business owners prepare for a capital raise or expand successfully through franchising? In this episode of the All Things Fitness and Wellness (ATFW) Podcast, we dive deep with Albert Ramos — Fractional CFO at Stratego, CEO at ValiSights, and founder of Alchemize House.

Albert brings decades of financial and operational expertise, offering step-by-step fundamentals for gym owners, multi-unit operators, and fitness executives who are looking to scale. From what investors expect during due diligence, to how to structure your financials, to knowing when franchising makes sense (and when it doesn’t), this conversation delivers actionable insights for sustainable growth.

The ATFW Podcast delivers enterprise-level insights for fitness industry leaders — including C-suite executives, gym owners, and investors. Each week, we break down the biggest topics shaping the business of fitness, from capital and franchising to technology, healthcare integration, and the future of member engagement.

In this episode, you’ll learn:

-How to prepare your fitness business for a capital raise.
-What investors are really looking for in today’s market.
-Why disciplined financial planning is critical before expansion.
-The risks and opportunities of franchising your gym or studio.
-How longevity trends intersect with capital and franchising decisions.

🔗 Connect with Albert Ramos:
LinkedIn: https://www.linkedin.com/in/albertramosjr/
ValiSights: https://valisights.com
Alchemize House: https://www.alchemizehouse.com

🎧 For more insights, also listen to Albert’s conversation with Rave Reid on the Valisights Podcast.

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This Week in Fitness brings you the top fitness business headlines in under five minutes, keeping you informed on the latest trends shaping the industry.

This week’s stories:
-Planet Fitness – Record-breaking 3.7M teens joined the High School Summer Pass program, completing 19M workouts and highlighting Gen Z’s growing engagement with fitness.
-GymNation – Wins Tripadvisor’s Travelers’ Choice Award for the third year in a row, ranking in the top 10% of attractions worldwide.
-Wellhub – Corporate Wellness Report shows 89% of operators see higher retention and 73% report profitability gains from workplace partnerships.
-EGYM & Spirit Fitness – New integration connects Spirit’s 1000 Series cardio machines with EGYM’s digital ecosystem for seamless member tracking.
-Federal Action on Youth Activity – “Make Our Children Healthy Again” report proposes reinstating the Presidential Fitness Test and treating physical activity as a vital sign.
-WeWard – State of Walking Report finds no U.S. state meets the 7,000-step guideline; New York leads with 6,947 steps as the U.S. ranks second-to-last among OECD countries.
-India Fitness Market – Deloitte and HFA project the industry to more than double to $4.5B by 2030, with boutique studios growing at nearly 19% annually.
-Your Reformer – Expands internationally with Johnson Health Tech, bringing its consumer rental and commercial distribution model to Europe, the U.K., South Africa, and the UAE.
-Pvolve – Launches Sculpt 9, a women-focused amino acid supplement backed by peer-reviewed research, signaling its move into nutrition.

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #fitnessnews #gym

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Corporate wellness is no longer a side program—it’s a growth engine for the fitness industry. In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Reena Vokoun, founder and CEO of Passion Fit, to explore how operators can tap into this booming market.

A new Wellhub Corporate Wellness Report 2025 found that:
73% of operators report increased profitability
89% see higher member retention
83% say corporate wellness is critical to their growth strategy
Reena shares actionable insights on how fitness and wellness businesses—from enterprise health clubs to boutique studios—can leverage workplace partnerships to secure predictable revenue, maximize capacity, and future-proof expansion.

If you’re a fitness industry executive, this conversation is packed with takeaways to help you align with employer demand, strengthen your competitive edge, and drive sustainable business growth.

fitnessbusiness #fitnessindustry #fitnessnews

Connect with Reena Vokoun:
https://passionfit.com
https://www.youtube.com/user/PassionFitLLC

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In this week’s episode of This Week in Fitness, Krissy Vann breaks down the top stories shaping the fitness business world in under five minutes.

Stories featured:

  • Nike Reintroduces “Just Do It”
    Launches the Why Do It? campaign aimed at Gen Z athletes, reframing greatness as a series of choices in a social media-driven era.
  • Crunch Fitness 9/11 Stair Climb
    CR Fitness Holdings hosts its annual event honoring first responders, inviting members and non-members across 80+ gyms.
  • Universal x Sudor Partnership
    Expanding Own Your Goals app with a creator-first model, backed by a 94% subscriber retention rate and positioned within a $480B creator economy.
  • Therabody Names Josh Allen Performance Advisor
    Buffalo Bills quarterback and early investor joins as Performance Advisor, bringing his recovery routine into product development and national campaigns.
  • Remembering Rick Caro
    Industry pioneer, founding leader of the Health & Fitness Association, and Hall of Fame inductee leaves a lasting impact on the modern health club sector.

Stay fit, stay informed, and keep your fitness business in shape.

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The fitness industry is entering a new era where AI-driven search and SEO strategies are redefining how businesses reach and engage members. In this episode of MarketFit by ATFW, hosted by Krissy Vann, we bring together a panel of experts to discuss how enterprise-level fitness operators can adapt to AI search, Google Gemini, and evolving SEO demands.

In this episode, you’ll learn:
-Why AI search is changing the rules for SEO
-How to show up in ChatGPT, Google Gemini, and AI overview results
-Why technical SEO remains essential for digital success
-Real-world insights from a Fitness World case study

Actionable strategies enterprise fitness operators can implement now
This panel delivers the strategic insights fitness executives need to future-proof their marketing and stay competitive in a rapidly evolving digital landscape.

Empower your digital presence with Americaneagle.com. From cutting-edge web development to data-driven digital marketing, Americaneagle.com delivers measurable results that will accelerate your business forward. Get started with a Website & SEO Health Check. Contact Americaneagle.com today.

Connect with ATFW:
https://www.linkedin.com/company/all-things-fitness-and-wellness/?originalSubdomain=ca
www.atfw.ca

Connect with americaneagle.com
https://www.linkedin.com/company/americaneagle-com/posts/?feedView=all
https://www.americaneagle.com

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Welcome to This Week in Fitness, the show where we crunch the latest fitness business headlines in under five minutes. Hosted by Krissy Vann, national television host and Director of Content at All Things Fitness & Wellness, this weekly segment brings industry leaders and decision-makers up to speed on the stories shaping the global fitness and wellness market.

This week’s headlines:

Pvolve Expansion – The functional fitness brand adds five new studio leases and eyes 40 locations by 2025.

Gold’s Gym Brazil – A master franchise deal will bring 60 new gyms to Brazil, with the flagship set to open in 2026.

Xponential Fitness Appointment – Rachel Lee joins the Board of Directors, bringing two decades of finance and governance expertise.

Boutique Fitness Loyalty Month – LA studios unite to encourage direct bookings and reduce reliance on third-party apps.

Canyon Ranch Tucson – The resort is the only property in the Americas nominated for the first-ever MICHELIN Wellness Award.

Life Time Work Lounges – The company completes its 55th lounge, expanding workspace options within athletic clubs.

NYC Bakery Run – More than 5,000 people sign up for a pastry-fueled half marathon debuting September 21.

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #fitnessnews #gymowners

Chapters:
00:00- Intro
00:15- Pvolve Expansion
00:44- Gold’s Gym Brazil
01:05- Xponential Fitness Appointment
01:21- Boutique Fitness Loyalty Month
01:45- Canyon Ranch Tucson
02:03- Life Time Work Lounges
02:25- NYC Bakery Run

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In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Paul Bowman, CEO of Wexer, to explore the future of digital fitness and what it means for health clubs, operators, and the wellness industry.

From his background as an elite athlete to leadership roles at Virgin Active and Gymbox, Paul brings a unique perspective on how technology can enhance — rather than replace — the human connection at the heart of fitness.

What we cover in this episode:

-The evolution of digital fitness platforms and their impact on operators
-How clubs can leverage technology without losing personal connection
-Why member expectations are driving innovation in wellness and fitness technology
-Opportunities and challenges for operators in adopting new solutions
-Paul’s insights on where the fitness industry is headed next

Connect with Paul Bowman: https://www.linkedin.com/in/pbowman/?originalSubdomain=nz

fitnessbusines #fitnessindustry #fitnesstechnology

Chapters:
00:00 – Golden Age of Fitness Industry
03:00 – Humor and Industry Perceptions
06:00 – How Gym Models Evolved
09:00 – Role of Local Clubs
12:00 – Rising Member Expectations
15:00 – Differentiation Challenges in Clubs
18:00 – Building Strong Partnerships
21:00 – Digital Fitness Innovation
24:00 – Fitness at a Crossroads
27:00 – People Follow People
30:00 – Fueling Industry Growth
33:00 – Optimism for the Future

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This Week in Fitness, hosted by Krissy Vann, crunches the latest fitness business headlines in under 5 minutes. From major funding moves to new tech and franchise growth, we bring you the stories shaping the industry right now.

In this episode:

– Eight Sleep raises $100M to build the world’s first AI-powered Sleep Agent, expands into medical applications like menopausal sleep and sleep apnea, and targets new global markets including China.

– Hyperice unveils Hyperice X2 with deeper cold, stronger heat, and built-in compression for more effective recovery and performance.

– Burn Boot Camp lands on the Inc. 5000 list for the sixth year in a row, with average revenues of $700K per location and systemwide expansion to its 600th club.

– Planet Fitness launches PerksFest, a back-to-school campaign with discounts from Apple Music, Headspace, and WeightWatchers, tying wellness goals to the seasonal reset.

– Studio Pilates International expands into Germany with its first studio in Wiesbaden, set to open in 2026 as part of its international growth strategy.

– ABC Fitness rolls out Trainerize Business, an all-in-one platform consolidating booking, payments, client referrals, and coaching tools for trainers and studios.

– Walla enters the Canadian market with AI-driven Studio Performance Software, designed to predict member behavior and streamline studio operations.

Stay fit, stay informed, and keep your fitness business in shape.

Chapters:

00:00- Intro
00:15- Eight Sleep raises $100M
00:53- Hyperice unveils Hyperice X2
01:23- Burn Boot Camp lands on the Inc. 5000 list
01:58- Planet Fitness launches PerksFest
02:27- Studio Pilates International expands
02:53- ABC Fitness rolls out Trainerize Business
03:22- Walla enters the Canadian market

fitnessbusiness #fitnessindustry #gymowners

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Brian von Ancken returns to the podcast one year after launching Wellness Growth Mastermind to share the top trends shaping the wellness industry in 2025. From mental health and recovery to tech enabled services, discover where the biggest growth opportunities are in the next 12 to 18 months.

Brian explains what makes an enterprise level partnership truly effective, the most valuable insights coming from WGM, and the biggest scaling challenges facing wellness brands today. We also cover key takeaways from a recent WGM session on SEO growth in an AI driven world and how operators can act on them now.

With leadership experience at Tough Mudder, Barrys, and Othership, Brian offers actionable strategies for operators who want to meet evolving consumer expectations and grow their wellness business at scale.

Watch Brian von Ancken share how he built Wellness Growth Mastermind: https://youtu.be/jkvEPYYdIPg?si=pOl-mv_NadOMALK1

fitnessbusiness #fitnessindustry #wellness #wellnessbusiness

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This Week in Fitness, hosted by Krissy Vann, delivers the latest fitness business headlines in under five minutes, keeping industry leaders informed on trends, corporate moves, and market shifts shaping the global health and wellness sector. In this episode:

US Gym Visits on the Rise – Health and Fitness Association data shows a 3.5% increase in visits per location and a 1.4% rise in visit frequency in the first half of 2025, with high-volume low-price and mid-priced gyms leading growth.

Xponential Fitness Leadership Change – Mike Nuzzo is appointed CEO following Mark King’s resignation, bringing more than 25 years of consumer retail and service experience.

Peloton Cuts Jobs and Expands Focus – Peloton announces its sixth round of layoffs, reducing its workforce by 6% while shifting toward health span initiatives, AI-driven wellness plans, and expanded offerings beyond cardio.

Novo Nordisk GLP-1 Sales Surge – First-half 2025 net sales rise 16% to 154.9 billion Danish kroner, with obesity care up 56% year over year, but the company lowers its full-year outlook amid slower market growth.

Life Time Expands in Atlanta – The new 79,000-square-foot Life Time Perimeter offers extensive athletic, wellness, coworking, and leisure amenities in a key urban location.

JETSET Pilates Growth – Sixteen studios open in the first half of the year, 67 new development deals are signed, and the brand expands to Australia with plans to surpass 200 territories by early 2026.

FuturHealth Adds Apple Fitness+ – Members gain free access to thousands of workouts and meditations, supporting weight loss journeys that may include GLP-1 treatments, nutrition, and exercise.

Les Mills Yoga Pilot Success – Swedish trial of LES MILLS YOGA™ achieves high satisfaction rates and full class occupancy in some gyms, with plans for scalable rollout.

Reforme Launches in NYC – The premium wellness studio merges med-spa technology with holistic care, offering services like lymphatic compression, hyperbaric oxygen therapy, and pelvic floor strengthening.

Stay connected with This Week in Fitness for the most relevant updates in fitness business trends, market growth, and industry innovations that matter to gym owners, franchise leaders, and wellness entrepreneurs.

Stay fit, stay informed, and keep your fitness business in shape.

00:00- Intro
00:15- US Gym Visits on the Rise
00:58- Xponential Fitness Leadership Change
01:30- Peloton Cuts Jobs and Expands Focus
02:06- Novo Nordisk GLP-1 Sales Surge
02:50- Life Time Expands in Atlanta
03:18- JETSET Pilates Growth
03:46- FuturHealth Adds Apple Fitness
04:14- Les Mills Yoga Pilot Success
04:33- Reforme Launches in NYC

fitnessbusiness #fitnessindustry #gymowners

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In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Jason Moore, CEO of Spren, to explore how biometric technology is reshaping the fitness and wellness industry from the ground up.

Jason shares his journey from working as a personal trainer and CrossFit coach to leading a company that specializes in turning heart rate variability and other biometrics into actionable insights. With data drawn from thousands of users, Spren is helping operators improve retention, deliver personalized member experiences at scale, and create new opportunities that bridge fitness, wellness, and healthcare.

This conversation covers key trends every fitness business leader should be watching, including AI-driven personalization, the growing role of health data in member engagement, and how consumer demand for measurable results is shaping the future of the industry. Jason also offers his perspective on where technology adoption is headed next and how forward-thinking operators can stay ahead in an increasingly competitive market.

🎧 Listen to the full episode on your favorite podcast platform or watch here on YouTube.

FitnessBusiness #Biometrics #Spren #Retention #WellnessTechnology #HealthClubLeadership #AllThingsFitnessAndWellness #ATFWPodcast

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This Week in Fitness delivers the top fitness business headlines in under 5 minutes with host Krissy Vann. In this episode:

– President Trump reinstates the Presidential Fitness Test and revamps national fitness council
– Brian Hibbard’s Fitness Ventures invests $75M to expand Crunch Fitness in Portland
– Eight Sleep’s Alexandra Zatarain leads launch of Hot Flash Mode and Women’s Sleep Initiative
– CityPickle founders Mary Cannon and Erica Desai announce Times Square flagship and HQ
– VASA Fitness opens new Colorado Springs gym with cold plunge, led by CEO Rich Nelsen
– Xponential Fitness COO Tim Weiderhoft partners with Morrow Hill for real estate strategy
– CEO Mark King announces Xponential’s divestiture of CycleBar and Rumble to Extraordinary Brands
– Gold’s Gym celebrates 60 years with new clubs in Austin and Los Angeles, and HYROX partnership
– Life Time CEO Bahram Akradi expands access to AI wellness tool L•AI•C via free app

Stay fit, stay informed, and keep your fitness business in shape.

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In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Ross Campbell, Founder and CEO of Beyond Activ, to explore the global state of the fitness industry.

From financial health and emerging growth markets to the rising convergence of healthcare and fitness, Ross shares insights shaped by years of international advisory work. The conversation also covers hot-button topics like AI integration, GLP-1 medications, and what gym operators need to know heading into 2025.

Whether you're an operator, investor, or industry insider, this episode delivers a data-backed pulse check on where fitness is headed—and who’s poised to lead.

Subscribe to The ATFW Podcast - Stay Fit, Stay Informed, Keep Your Fitness Business in Shape

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Welcome to This Week in Fitness by ATFW — crunching the top fitness business headlines in under 5 minutes. Hosted by Krissy Vann.

Here’s what’s making news:

-American College of Sports Medicine Releases 2025 Fitness Index
-Planet Fitness Markets Heat Relief with Summer Promo
-Ladder Partners with Diplo’s Run Club for National Tour
-Echelon Fitness Acquires FORTË and Launches ELEVATE Division
-Pvolve Expands Footprint with Six New Franchise Studios
-Performance Equity Management Reinvests in EoS Fitness Post-Acquisition
-Lifesum Survey: Ultra-Processed Foods Impacting Mental and Physical Health

Stay fit, stay informed, and keep your fitness business in shape.

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In this episode of All Things Fitness and Wellness, Krissy Vann is joined by Al Noshirvani—Co-Founder and Managing Partner at ALTA Technology Group, and the founder of The Fitness Technology Summit. With decades of experience at the intersection of fitness, tech, and investment, Al brings a well-informed perspective on where the industry is heading and how operators can stay ahead of the curve.

They unpack what’s actually working on the gym floor in 2025—moving beyond hype to real applications of AI, predictive analytics, and personalization that drive retention and business results. Al also shares key takeaways from the recent UK edition of the Fitness Technology Summit, revealing how global operators are adapting differently and what North American businesses can learn.

The conversation covers the current wave of M&A in the fitness industry—what’s fueling the trend, who’s making the smartest moves, and how capital is being deployed across tech and brick-and-mortar. Plus, Al offers a behind-the-scenes look at the upcoming Fitness Technology Summit in Chicago, including what topics will be center stage and why the event is becoming a must-attend for leaders and innovators in the space.

Whether you're scaling a fitness business, building the tools that support it, or advising from the boardroom, this episode is packed with strategic insight, practical takeaways, and a few unexpected laughs along the way.

Learn more about The Fitness Technology Summit and grab your invite:

https://thefitnesstechsummit.com/

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This Week In Fitness is where Krissy Vann crunches the latest fitness business headlines in under five minutes.

Obesity Rates Climb in Canada
A CMAJ study shows one in three Canadian adults are now obese, with the pandemic accelerating severe cases. Fitness operators are responding to GLP-1 use with muscle-preserving strategies.

Hims & Hers Expands to Canada
The company is launching a lower-cost weight loss program alongside the anticipated debut of generic semaglutide. Their hybrid model aims to address care gaps at scale.

Samsung to Acquire Xealth
Samsung deepens its healthcare push with the acquisition of Xealth, aiming to connect home health data from wearables with clinical systems across 500 US hospitals.

iFIT Partners with Samsung Health
Select iFIT programming will be available through Samsung Health starting this fall, extending the reach of its content to global users via wearables and personalized insights.

Mo Farah Launches URUNN App
Olympian Sir Mo Farah debuts an AI-powered running app designed to provide personalized coaching for runners of all levels, with adaptive plans and community features.

Club Pilates Partners with Disney
Ahead of Freakier Friday, Club Pilates launches themed Reformer classes and a national sweepstakes campaign. The partnership blends entertainment with brand activation.

Onelife Fitness Expands in NC
The brand will open over 15 locations in North Carolina, beginning with a 58,000-square-foot flagship in Durham-Chapel Hill offering luxury recovery and family amenities.

Court Halts FTC Click-to-Cancel Rule
The Eighth Circuit Court vacates the FTC’s cancellation mandate, a legal win for the Health & Fitness Association. Operators avoid a costly compliance overhaul.

Subscribe and remember to stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #thisweekinfitness #GLP1 #obesity #wearables #digitalhealth #industrynews

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In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Bill Davis, CEO of ABC Fitness, to unpack the strategies powering growth for fitness businesses worldwide. With ABC supporting operations across 100+ countries, Davis shares his insights on what it takes to scale, innovate, and stay competitive in a rapidly evolving market.

💡 What you’ll learn:
– How AI is driving personalization and retention
– Key trends in global expansion and unit economics
– The future of billing, collections, and operational margin
– How to adapt to changing member behavior and data privacy regulations
– Where the next wave of tech investment is heading

Whether you're a multi-unit operator, franchise executive, or industry investor, this conversation offers a blueprint for navigating 2025 and beyond.

🎙 Hosted by Krissy Vann
🔔 Subscribe for more C-suite fitness insights: @AllThingsFitnessAndWellness
🌐 More at www.atfw.ca

FitnessBusiness #FitnessTechnology #ABCfitness

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This Week in Fitness, hosted by Krissy Vann, delivers the top headlines shaping the fitness business landscape in under 5 minutes. Here’s what’s making news:

🔹 WeightWatchers & Novo Nordisk – Expanded GLP-1 access with discounted Wegovy and real-world outcome tracking.
🔹 Syntis Bio – Raises $33M to bring an oral alternative to injectables into the obesity treatment market.
🔹 Apple Fitness+ – Rolls out F1®-inspired HIIT, Strength, and Treadmill workouts to boost engagement.
🔹 Barry’s – Leadership transition sets the stage for a global expansion strategy across key markets.
🔹 World Gym – Signs master franchise agreement to open 50 new locations across Brazil.
🔹 GymNation – Launches an air-conditioned HIIT experience to beat Dubai’s extreme heat.
🔹 PHIT Act Provision Dropped – Senate excludes HSA fitness spending in final version of reconciliation bill.

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #fitnessnews

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In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Pete Moore, founder of Integrity Square and one of the most trusted voices in fitness industry finance. They unpack the state of mergers and acquisitions in 2025, shifting valuations, and the renewed spotlight on franchise models.

What you’ll learn:
– What major deals like TSG acquiring EōS Fitness signal about the market
– How valuations are shifting across sectors
– Which business models investors are prioritizing—and which may be in trouble
– Why franchise systems are gaining ground heading into 2026

Whether you're an operator, investor, or decision-maker in fitness and wellness, this is your midyear financial pulse check.

Interested in the HALO Academy. Learn more here: In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Pete Moore, founder of Integrity Square and one of the most trusted voices in fitness industry finance. They unpack the state of mergers and acquisitions in 2025, shifting valuations, and the renewed spotlight on franchise models.

What you’ll learn:
– What major deals like TSG acquiring EōS Fitness signal about the market
– How valuations are shifting across sectors
– Which business models investors are prioritizing—and which may be in trouble
– Why franchise systems are gaining ground heading into 2026

Whether you're an operator, investor, or decision-maker in fitness and wellness, this is your midyear financial pulse check.

Interesting in the HALO Academy. Learn more here: https://www.thehaloacademy.com

fitnessbusiness #finance #fitnessindustry

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This Week In Fitness by ATFW delivers the top fitness business headlines in under 5 minutes. In this episode:

Novo Nordisk Ends Partnership with Hims & Hers
Novo Nordisk cuts ties with Hims & Hers Health Inc. over concerns related to compounded versions of Wegovy®. What does this mean for telehealth partnerships and the future of obesity care?

Solace New York Launches Mental Health Collaboration
A first-of-its-kind partnership is embedding mental health services directly into a Manhattan fitness club. Could this signal a shift in how wellness is delivered?

American College of Cardiology Issues New GLP-1 Guidance
GLP-1s like semaglutide and tirzepatide are now recommended earlier in treatment—even before lifestyle changes. What this clinical update means for fitness providers.

Congress Weighs HSA Coverage for Fitness Expenses
With the PHIT Act provision on the line, advocates push to include gym memberships and youth sports in HSA-eligible spending. Where do things stand?

Pvolve Joins Entrepreneur’s Franchise 500® List
The boutique fitness brand earns national recognition. What contributed to its rise—and how it’s positioning for future growth.

Zumba Cruise Returns in 2026
After a 7-year hiatus, the Zumba Cruise is back. Thousands are expected to join at sea, but it’s more than just a dance party.

🎧 Hosted by Krissy Vann
For more fitness business coverage, subscribe to ATFW.

fitnessbusiness #gymowners #fitnessnews

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This Week in Fitness delivers the top fitness business headlines in under 5 minutes. Hosted by Krissy Vann, this weekly industry briefing keeps executives, operators, and decision-makers up to speed on the trends shaping the fitness and wellness sector.

McKinsey Report – A major shift is underway. The top 5 U.S. gym operators now hold over 40% of memberships, up from 25% five years ago. McKinsey outlines three strategic imperatives as consolidation and consumer demand reshape the industry.

VAURA Pilates Expands to California – Backed by FIT House of Brands, VAURA brings its immersive reformer Pilates concept to the U.S. market, adding franchise opportunities in California with Austin to follow in 2025.

Humana’s Pickleball Strategy – The new Invite campaign uses the fastest-growing sport in America to engage the 50-plus demographic through national media buys, grassroots activations, and community court development.

David Beckham Launches BEEUP – The functional snack line powered by honey is now on shelves at Target. Positioned for active kids and families, BEEUP reflects the growing overlap between lifestyle branding and clean-label nutrition.

Peloton Leadership Restructuring – Megan Imbres joins as CMO and Francis Shanahan steps into the new CTO role, reinforcing Peloton’s focus on brand, personalization, and AI-driven innovation.

GymNation Earns Brand Recognition – Named to Fast Company’s 2025 Brands That Matter list, GymNation stands out for its purpose-led approach to accessibility and regional growth across the Middle East.

Stay fit, stay informed, and keep your fitness business in shape.

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What does the future of fitness content look like—and how can CEOs and marketers turn video into real revenue?

In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with David Sherman-Presser, Founder of Structure Creation Consulting and former YouTube strategist, to unpack what fitness executives really need to know about YouTube, content monetization, and building a personal brand that drives business.

With nearly seven years inside YouTube developing monetization tools, David now advises top brands in fitness, wellness, and sports. He shares exclusive, behind-the-scenes insight into how the platform works—and how fitness businesses can use it to grow revenue, expand influence, and stay competitive.

In this episode, we discuss:

  • How YouTube is evolving as a business tool for fitness brands
  • The 90-day roadmap to monetize content—without chasing trends
  • What most fitness execs overlook in YouTube analytics
  • Shorts vs. long-form: what’s actually worth your time
  • How to repurpose video content across YouTube, LinkedIn, and podcasts
  • Personal branding for CEOs: what works now—and what doesn’t
  • What fitness businesses can expect next in content strategy and consumer behavior

Whether you're a CEO looking to step into the spotlight or a fitness company building out a media arm, this episode delivers tactical, insider-level insights that go beyond surface-level advice.

fitnessbusiness #fitnessindustry #podcast

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Welcome to This Week in Fitness by ATFW, where we crunch the latest fitness business headlines—all in under 5 minutes. Hosted by Krissy Vann and designed for busy executives who want to stay ahead of the game.

Mindbody’s Big Move – Mindbody introduces Playlist, a new parent brand bringing together Mindbody, Booker, and ClassPass, consolidating over 113,000 partners worldwide.

ClassPass x WeWork Partnership – ClassPass expands beyond workouts with new workspace bookings at over 100 WeWork locations, meeting the growing demand for hybrid work solutions.

Arketa’s $15M Boost – Arketa raises $15 million in Series A funding to provide enterprise-grade technology to boutique fitness operators.

iFIT x Xponential Fitness – iFIT expands its digital content library by adding Club Pilates and YogaSix classes, giving members more diverse at-home workout options.

Gold’s Gym x HYROX – Gold’s Gym launches North America’s first HYROX Performance Center, highlighting the growth of functional and performance-based training.

Health and Fitness Association’s Tariff Fight – The Health and Fitness Association challenges proposed steel tariffs on fitness equipment, citing threats to public health, small business viability, and economic growth.

Eli Health’s Hormone Breakthrough – Eli Health secures $12 million in Series A funding to launch the Hormometer, the world’s first instant hormone test, using real-time data to guide daily wellness decisions.

Global Wellness Day 2025 – Global Wellness Day returns on June 14th with the #ReconnectMagenta campaign, reinforcing that wellness is a right, not a luxury.

Burn Boot Camp’s Impact – Burn Boot Camp raises $465,000 for the Muscular Dystrophy Association in its ninth annual “Be Their Muscle” campaign.

That’s a wrap on This Week in Fitness by ATFW! Stay fit, stay informed, and keep your fitness business in shape.

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On this episode of The ATFW Podcast, host Krissy Vann is joined by Tyler Danen, founder of FitBench, to unpack the story behind his viral LinkedIn post that’s turned heads in the fitness industry. Viewed by over 50,000 people, Tyler’s post took aim at a troubling trend: the flood of copycat products in the market and the impact it has on genuine innovators.

In this conversation, Tyler reveals what inspired him to go public with his frustrations and the personal experiences that fuelled his message. From his days volunteering at local races to working alongside Ironman, Tyler’s journey gave him a front-row seat to both the power of authentic ideas and the frustration of seeing them imitated.

We also dive into how these insights shaped the creation of FitBench, a product that’s all about efficiency, versatility, and true innovation in training. Tyler opens up about the challenges he’s faced, why he believes originality still matters, and how he’s staying true to his mission in an industry that too often rewards imitation over genuine creativity.

fitnssbusiness #fitnessindustry #fitnesspodcast

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Welcome to This Week In Fitness, your go-to weekly update for the biggest news in the business of fitness and wellness. Hosted by Krissy Vann, this series covers the latest deals, trends, and insights—all in under five minutes.

This Week’s Headlines:

Equinox Fined for Complex Cancelation Policies
Equinox Group has agreed to pay $600,000 in penalties and offer refunds to members after New York regulators found their cancelation policies unclear and hard to navigate. The case highlights a broader industry challenge: balancing retention with transparency.

UFC GYM Launches Jiu-Jitsu Franchise Concept
UFC GYM is expanding with a new Jiu-Jitsu franchise model featuring certified black belts, MMA-style programming, and franchisee-focused management solutions.

Bay Club Acquires 425 Fitness to Expand Pacific Northwest Campus Model
Bay Club’s acquisition of 425 Fitness supports its vision of community-focused “Campuses,” blending fitness, social connection, and family-friendly amenities.

Younger Consumers Drive $500B Wellness Boom
A McKinsey report shows millennials and Gen Zers now contribute 41% of U.S. wellness spending, with rising interest in functional nutrition, mental health, and holistic solutions.

Hims & Hers Enters Europe with ZAVA Acquisition
Hims & Hers is acquiring ZAVA, a digital health platform with 1.3 million active customers, to expand personalized healthcare services across the UK, Germany, France, and Ireland.

00:00- Intro
00:16- Equinox Fined for Complex Cancelation Policies
00:58- UFC GYM Launches Jiu-Jitsu Franchise Concept
01:33- Bay Club Acquires 425 Fitness
02:10- Younger Consumers Drive $500B Wellness Boom
02:54- Hims & Hers Enters Europe with ZAVA Acquisition
03:36- Outro

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On this episode of The ATFW Podcast, Krissy Vann connects with Erin Phelan from the Fitness Industry Council of Canada to explore why national health and fitness initiatives matter to operators across North America—and what Canadian policy developments could signal for the broader industry.

We’re covering:

How national fitness days like Canada’s National Health & Fitness Day can boost member engagement and brand positioning
Why these initiatives go beyond PR—they’re real opportunities to align your club or wellness brand with community health
Insights on the latest policy shifts in Canada—including the election of fitness industry leader Gabriel Hardy to Parliament—and what it could mean for advocacy and cross-border trends
Key takeaways for C-suite leaders, club owners, and wellness operators looking to future-proof their businesses
Subscribe for more B2B fitness insights, trends, and expert interviews for decision-makers across North America.

Stay fit, stay informed, and keep your fitness business in shape.

Connect with The Fitness Industry Council of Canada

www.ficdn.ca

https://www.linkedin.com/in/erinphelan/

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Welcome to This Week in Fitness — where we crunch the latest fitness business headlines all in under 5 minutes. Hosted by Krissy Vann, this weekly segment from All Things Fitness & Wellness delivers quick, credible insights for operators, executives, and decision-makers in the global fitness industry.

Here’s what’s making news this week:

  1. Maxiom AI Launches with $2M Seed + $6M Series A
    Maxiom Labs introduces SmartCoach AI, a digital platform using biometric data to deliver personalized training. A clinical trial is set to test its performance against traditional coaching.

  2. UNITY Fitness and Stride Team Up
    Launching in Toronto, UNITY360 memberships combine diagnostics, recovery, and personalized training in a data-driven wellness experience.

  3. PHIT Act Advances in U.S. House
    The long-awaited PHIT provision was included in a newly passed House tax package, potentially allowing Americans to use pre-tax dollars on fitness expenses.

  4. The Commons Expands into Wellness
    Australian coworking brand The Commons announces an all-in-one health club concept set to open in Melbourne, with coworking, fitness, and recovery in one space.

  5. ISSA Launches GLP-1 Support Course
    The International Sports Sciences Association rolls out new training to equip fitness professionals supporting clients on GLP-1 medications like Ozempic and Wegovy.

  6. Strava Acquires The Breakaway
    Strava adds a cycling training platform to its growing suite of tools, further investing in structured coaching experiences for subscribers.

  7. ŌURA Rolls Out Movement Updates
    ŌURA’s new features expand movement tracking, improve heart rate zone personalization, and integrate with partner platforms to offer deeper wellness insights.

  8. YogaSix Introduces Y6 Mobility
    YogaSix debuts a mobility-focused class format across select U.S. studios, catering to growing interest in recovery and sustainable movement.

fitnessbusines #fitnessindustry #fitnessnews

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On this episode of The ATFW Podcast, Brandon Cullen, Co-Founder and Chief Concept Officer of MADabolic, joins host Krissy Vann to break down the business philosophy behind his strength-driven interval training franchise.

Brandon shares how his professional hockey background shaped MADabolic’s structured, performance-first approach—and why the brand was built to serve people beyond their sport, with a disciplined system that can carry them into their 40s, 50s, and beyond.

This conversation explores:

  • The gap MADabolic fills between performance and mainstream fitness
  • Why the brand intentionally avoids trends and “fitness as sport”
  • How franchisees are scaling with consistency and discipline
  • The challenges and opportunities in targeting the other 80% of the addressable market

Whether you're an operator, investor, or franchisor, this episode offers insight into building a brand that prioritizes strength, structure, and long-term strategy.

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Welcome to This Week in Fitness by ATFW, where Krissy Vann crunches the latest fitness business headlines in under 5 minutes.

Here’s what’s making news:

🔹 Airbnb Launches Wellness Services
Airbnb expands into fitness and wellness with its new Airbnb Services feature, now available in 260 cities. Users can book yoga, HIIT, massage, and personal training—whether or not they’re staying in an Airbnb.

🔹 iFIT Acquires Reform RX
iFIT enters the Pilates space through the acquisition of connected equipment brand Reform RX, expanding offerings for home and studio markets.

🔹 Planet Fitness Revives Teen Summer Pass
Teens aged 14 to 19 can work out for free all summer long. With more than $300M in waived dues since 2019, Planet Fitness continues its push to engage youth in structured fitness.

🔹 Xponential Fitness CEO to Retire
Mark King announces plans to retire due to health reasons. The company will hold its Analyst & Investor Day at the NYSE on May 29 to outline next steps and growth strategy.

🔹 Anthony Geisler Launches Sequel Brands
The former Xponential CEO returns with a new multi-brand fitness franchise company, including Pilates Addiction, iFlex Stretch Studios, Beem Light Sauna, and BODY20.

🔹 Apple Music & UMG Introduce Sound Therapy
Apple Music and Universal Music Group partner on a sound wellness collection, featuring brainwave-based adaptations of popular songs from artists like Imagine Dragons and Katy Perry.

Stay fit, stay informed, and keep your fitness business in shape.

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In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Mike Goscinski, Vice President of Government Affairs for the Health & Fitness Association, to break down what really happened during the recent Advocacy Fly-In on Capitol Hill.

Over 100 fitness industry leaders met with lawmakers to advocate for the inclusion of the PHIT Act (Personal Health Investment Today Act) in upcoming legislation. The PHIT Act aims to allow Americans to use pre-tax dollars from HSAs and FSAs on gym memberships, youth sports, and fitness equipment.

We cover:

  • What was discussed in D.C.
  • Where the PHIT Act stands now
  • How fitness is being positioned in the healthcare conversation
  • What club operators and professionals should know
  • What comes next for fitness industry advocacy

Get an insider perspective on how policy and fitness are intersecting in 2025—and why it matters more than ever for industry professionals to stay informed.

🎧 Subscribe for more insights into the business of fitness, wellness trends, and interviews with industry leaders.

FitnessIndustry #PHITAct #HealthPolicy #MikeGoscinski #FitnessBusiness #AllThingsFitnessAndWellness #CapitolHill #HFA #GymMemberships #WellnessPolicy #IndustryAdvocacy #KrissyVann

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Welcome to This Week in Fitness, where host Krissy Vann crunches the latest fitness business headlines in under five minutes. From acquisitions and earnings to wearable tech and brand campaigns, here’s what’s making news across the industry:

EōS Fitness Acquired
EōS Fitness enters a new growth phase with fresh private equity backing. According to The Wall Street Journal, the deal values the company at $1.5 billion including debt.

UFC GYM Heats Up with Habit Burger
UFC GYM teams up with Habit Burger for a playful lifestyle campaign featuring the Hot Dads of Habit x UFC GYM Calendar, spotlighting a fresh way to frame healthy eating.

Planet Fitness Q1 Earnings
Planet Fitness reports revenue growth and membership gains but keeps an eye on tariff exposure. Same-club sales rose 6.1%, and membership surpassed 20 million.

Xponential Fitness Quarterly Results
Xponential sees strong system-wide sales but faces a revenue and profit dip. 2025 is being called a stabilization year as the company focuses on operational efficiencies.

WHOOP Launches New ECG Wearables
WHOOP introduces its 5.0 and MG devices, offering 14-day battery life, heart health tracking, and physiological age features in a redesigned platform.

Life Time Reports Strong Financials
Life Time’s revenue and profit surged in Q1, with updated guidance projecting up to $2.98 billion in revenue for 2025. Membership growth and new club plans are on track.

WeightWatchers Files for Chapter 11
WW International initiates a financial restructuring to eliminate $1.15 billion in debt and shift focus toward clinical weight loss support amid rising GLP-1 competition.

Stay fit, stay informed, and keep your fitness business in shape.

fitnessbusiness #fitnessindustry #fitnessnews

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In this powerful Mental Health Month episode on The ATFW Podcast, host Krissy Vann sits down with Anne Marie Chaker—former Wall Street Journal reporter, competitive bodybuilder, and author of the upcoming book LIFT: How Women Can Reclaim Their Physical Power and Transform Their Lives.

Many in the fitness industry may recognize Anne Marie from her impactful keynote at the Women’s Leadership Summit during the March Health & Fitness Association Show, where she urged attendees to empower women and girls to take up space—in life, in their bodies, and in their ambitions. In this episode, she expands on those themes, sharing her deeply personal story of addiction recovery, rediscovery through strength training, and how building muscle became a catalyst for reclaiming agency over her own life.

Anne Marie opens up about the stigma around addiction, the complexities of grief, and the internalized expectations many women carry that prevent them from prioritizing their health. Her journey is a testament to the transformative potential of fitness—not just for aesthetic change, but for healing, confidence, and purpose.

For those working in the fitness business, this conversation is a reminder of the industry’s true potential: to be a vehicle for empowerment, resilience, and holistic well-being.

📘 LIFT publishes June 17, 2025. Preorder now: Amazon

fitnessbusiness #fitnessindustry #mentalhealthmonth

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This Week in Fitness is where host Krissy Vann crunches the latest fitness business headlines—in under 5 minutes.

From GLP-1 breakthroughs and recovery investments to strategic board moves and lifestyle-driven brand plays, we break down what’s actually moving the needle in fitness this week:

-NASM announces the formation of a new Strategic Advisory Board led by Mark Mastrov and Neal Spruce
-24 Hour Fitness rolls out Recovery24 and Premium Fit24 to elevate the in-club experience
-Novo Nordisk partners with Hims & Hers, LifeMD, and Ro to expand Wegovy® access via telehealth
-Aon releases GLP-1 impact study showing a 44% reduction in cardiovascular hospitalizations and improved cost trends
-Life Time names FitVine Wine the official sponsor of Life Time Pickleball
-Strava and Wellness Pet Company launch the Minutes That Matter Challenge to promote movement with pets during Mental Health Awareness Month

Stay fit, stay informed, and keep your fitness business in shape.

00:00- Intro
00:14- NASM announces the formation of a new Strategic Advisory Board
00:40- 24 Hour Fitness rolls out Recovery24 and Premium Fit24
01:05- Novo Nordisk expands Telehealth access to Wegovy
01:37- Aon releases GLP-1 impact study
02:19- Life Time partners with FitVine Wine
02:44- Strava Partners with Wellness Pet Company l

fitnessbusiness #fitnessindustry #fitnessnews

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In this raw and inspiring episode of All Things Fitness and Wellness, we dive into mental health with Derek Gallup, an industry veteran with over 20 years of experience in the fitness world. Derek opens up about how fitness became his anchor through some of the toughest personal challenges, including the struggles of supporting a partner through mental health crises.

Derek’s career includes leadership roles at UFC Gym, 24 Hour Fitness, and New Evolution Ventures, but in this episode, he shares his personal journey—moving beyond the boardroom to address the real mental health battles we face in our personal and professional lives. As we recognize Mental Health Month, Derek highlights how we, as an industry, often focus on physical strength but too often overlook mental health.

Key Topics:

Derek’s career evolution and leadership roles at top fitness companies
Navigating personal grief and mental health struggles
The power of fitness in healing and supporting loved ones
Creating a meaningful, purpose-driven life through fitness
How Derek’s experiences led him to support SPARKLE Foundation, dedicated to mental health advocacy
The influence of Spartan’s DEKA on building community and resilience
The importance of mental health conversations in fitness culture
We also explore Derek’s thoughts on the intersection of fitness and mental health, why the industry must do more to create space for these important discussions, and how he’s using his platform to support others going through similar struggles.

In addition to hearing Derek’s powerful insights, Krissy also shares parts of her own journey and how fitness played a key role in her emotional healing.

Tune in for an episode that’s much more than just fitness talk—it's about the emotional strength that helps us face life’s toughest battles.

00:00- Intro
03:15- The SPARKLE and Spartan Connection
08:13- Krissy Vann shares her story of supporting a partner with end of life ideation
20:50- Derek Gallup shares his story of supporting partner with depression
33:50- Supporting someone dealing with mental illness
37:10- The future of SPARKLE Carla Gallup Foundation

Connect with SPARKLE: https://www.sparklecgf.org

fitnessbusiness #mentalhealth #mentalhealthmatters

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This is This Week in Fitness by All Things Fitness and Wellness, hosted by Krissy Vann. This is where we crunch the latest fitness business headlines in under 5 minutes. Here is what's making news:

  • Crunch Fitness Majority Acquisition: Leonard Green & Partners acquires controlling stake as Crunch expands past 500 locations.
  • Pvolve and Jennifer Aniston Launch Sculpt Anywhere: New portable workout bundle and hybrid fitness campaign unveiled.
  • Nourish Raises $70M to Expand Virtual Nutrition Care: AI-powered platform scales Registered Dietitian-led services nationwide.
  • Studio Pilates Expansion Continues: Brand reaches 114 global studios with strong client growth and system-wide sales increases.
  • Late-Night HIIT Impacts Sleep, Study Finds: Monash University research links evening workouts to disrupted recovery.
  • 24 Hour Fitness Partners with Action for Healthy Kids: New initiative drives family wellness programs through gym and school outreach.
  • HYROX Opens Bidding for World Championships: Cities worldwide invited to host 2026 and 2027 HYROX World Championship events.

Stay fit, stay informed, and keep your fitness business in shape.

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Recorded live at FIBO 2025 — one of the world’s largest trade shows for fitness, wellness, and health — this episode of The ATFW Podcast captures insights from global industry leaders.

Host Krissy Vann sits down with executives from Canada, the UK, Spain, Germany, Switzerland, and Finland to explore what’s shaping the fitness landscape in 2025 and beyond. From economic pressures and consumer trends to retention strategies and digital innovation, this episode is a powerful snapshot of where the industry is headed.

Featured Guests:

  • Chris Smith – Fitness World Canada, Chairman of the Health & Fitness Association
  • Justin Musgrove – Fitness First UK
  • Marcos – Gym-Fit, Spain
  • Dr. Gregor Hackfort – EVO Fitness, Germany
  • Kenshj Savary – TC Training Center, Switzerland
  • Tomi Peltonen – Ole.Fit, Finland

Topics Covered:

  • Takeaways from the European Health & Fitness Forum
  • International growth opportunities
  • VAT and pricing accessibility
  • Retention strategies in a post-pandemic landscape
  • Digital ecosystems and Gen Z expectations
  • Mergers, acquisitions, and franchise models with purpose

📢 Don’t forget to subscribe to the All Things Fitness and Wellness YouTube channel and follow us on LinkedIn for behind-the-scenes content, extended interviews, and more industry insights.

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This Week in Fitness by All Things Fitness and Wellness delivers the top fitness business headlines—all in under five minutes. Hosted by Krissy Vann.
Stay fit, stay informed, and keep your fitness business in shape.

In this episode:

NHS Report Pushes for Physical Activity in Healthcare
The NHS is calling for movement to be embedded in clinical care, backed by over $12 billion in potential economic impact.

Life Time Launches LTH Supplements on Amazon
With 71% of U.S. adults feeling overwhelmed by supplement choices, Life Time brings its research-backed formulations to Amazon to improve access and trust.

Garmin fēnix Smartwatches Head to Space
Garmin wearables are being used to track biometrics during the Fram2 mission—an all-civilian flight to polar orbit collecting 24/7 space health data.

Novo Nordisk Targets Compounders Over Wegovy Copies
With FDA exemptions ending, Novo Nordisk is pursuing legal action against pharmacies producing unauthorized versions of its GLP-1 drug.

Hydrow Partners with Soho House
Hydrow rowers are now available at 15 Soho House locations worldwide, part of the company’s push to connect elite wellness with immersive, on-water training.

GymNation’s In-Gym Hotel (Sort Of)
An April Fools’ Day concept imagines a hotel inside a gym—highlighting the real-world rise of fitness tourism and recovery-first thinking.

Also: In case you missed it, check out our Fitness Business Forecast panel with insights from Lise Kuecker, Mark Mastrov, Mo Iqbal, Matthew Januszek, and Brian Anderson. We break down what’s driving capital in 2025—and what to watch in the year ahead.

Subscribe for weekly fitness industry updates from All Things Fitness and Wellness.

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Where is capital flowing in the fitness industry in 2025? In this special edition of The Fitness Business Forecast by All Things Fitness and Wellness—presented by ABC Fitness—host Krissy Vann leads a high-level conversation recorded on site at HFA 2025 in Las Vegas.

The roundtable covers the financial forces shaping the industry today and tomorrow, including:

  • Where venture capital, private equity, and strategic investors are placing bets
  • Whether AI is delivering measurable ROI—or just adding operational noise
  • If Pilates and premium boutique fitness have reached saturation
  • The impact of GLP-1 medications on member behavior and longevity-focused business models
  • Global expansion: where brands like UFC Gym and Crunch are growing next—and why

You’ll also hear expert predictions on how operators can position themselves for long-term success amid economic uncertainty, regulatory shifts, and evolving consumer demand.

Featured Guests:

  • Mo Iqbal, Chairman of SweatWorks & Chief Strategy Officer at ABC Fitness
  • Mark Mastrov, Founder of New Evolution Ventures
  • Lise Kuecker, CEO & Founder of Studio Grow
  • Brian Anderson, CEO & Strategic Advisor for Fitness and Consumer Brands
  • Matthew Janusek, Co-Founder of Escape Fitness & Co-Host of Lifts podcast (joins midway)

This is your essential financial briefing for the fitness industry in 2025.

Presented by ABC Fitness
At ABC Fitness, they turn the vision you have for your fitness business into reality.
Explore solutions at ABCfitness.com

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This Week In Fitness, hosted by Krissy Vann, is your five-minute download of the top headlines shaping the business of fitness. Produced by All Things Fitness and Wellness, we deliver fast, factual, and insightful updates designed for decision-makers and industry insiders.

Stay fit, stay informed, and keep your fitness business in shape.

This week’s episode covers:

  • Wellhub to Acquire Urban Sports Club
    Wellhub has entered into a definitive agreement to acquire Urban Sports Club, a move that would expand its global wellness network to 18 countries.
  • Peloton x Lil Jon
    The rapper returns to the tread studio for a surprise DJ class, highlighting Peloton’s music-first engagement strategy.
  • 23andMe Files Chapter 11
    With a shrinking market cap and leadership changes, the once high-flying genetics company faces a court-supervised sale process.
  • U.S. Army’s ‘All You’ YouTube Series
    A new wellness-focused content campaign aimed at Gen Z, grounded in the Army’s Holistic Health and Fitness system.
  • Ergatta Partners with iFIT
    Game-based fitness meets connected training as Ergatta’s interactive workouts roll out across iFIT treadmills.
  • HYROX x GymNation Launch in Middle East
    New performance centres replicate official race conditions, tapping into the rising demand for sport-style training.

Subscribe for weekly updates and follow us on LinkedIn for more insights into the fitness and wellness industry.

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The fitness industry is seeing increased interest in longevity, GLP-1 medications, and venture capital investment. In this episode of All Things Fitness and Wellness, host Krissy Vann speaks with Jeff Zwiefel, Executive Director of MIORA Longevity & Performance at Life Time, about what these developments mean for gym operators, investors, and the broader industry.

Zwiefel, former COO of Life Time, shares his insights on science-backed longevity interventions, health optimization, and performance-based wellness offerings. As consumer interest in personalized health solutions grows, fitness businesses are considering how these trends fit into their existing models.

Key Takeaways:

-The role of MIORA in the expanding longevity and performance sector
-How GLP-1s and longevity are influencing fitness offerings
-The impact of venture capital and what it means for gym operators
-How wellness trends are affecting profitability and member engagement
-The biggest opportunities and risks for fitness professionals today
-How technology and personalization are driving new revenue streams
-With more focus on longevity and health optimization, how can fitness businesses approach these trends? Tune in for expert insights and strategic takeaways.

0:00 - Introduction
1:20 - The fitness industry’s evolving approach to longevity
3:10 - Meet Jeff Zwiefel: Executive Director, MIORA Longevity & Performance at Life Time
5:00 - The growing consumer demand for longevity and health optimization
7:30 - Biomarker-driven programs and comprehensive health assessments
10:45 - The rise of GLP-1 medications and their role in fitness and wellness
14:20 - Industry debates around GLP-1s and how Life Time is integrating them
18:50 - The intersection of fitness, wellness, and medicalized health solutions
22:15 - How fitness businesses can lead in the longevity conversation
26:40 - Investment trends and the role of venture capital in longevity and wellness
30:00 - Expanding MIORA clinics and what it signals about market demand
34:15 - Final thoughts and takeaways for fitness business owners

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This Week in Fitness brings you the latest business moves, trends, and innovations shaping the fitness industry—all in under five minutes. Hosted by Krissy Vann, this fast-paced update keeps you informed and helps keep your fitness business in shape with key insights from top brands and industry reports.

In This Episode:

  • F45 Training launches FIT House of Brands, bringing F45, FS8, and VAURA Pilates under one umbrella to expand into wellness and recovery.
  • F45 Training partners with Red Bull, tapping into its global sports marketing power to elevate brand awareness and engagement.
  • ABC Fitness releases its Q1 Wellness Watch, reporting a rise in gym check-ins, fitness tech adoption, and consumer trends shaping 2025.
  • CrossFit’s majority stakeholder, Berkshire Partners, is seeking a buyer, signaling potential changes for the brand’s future.
  • STRONG Pilates announces major U.S. expansion, securing 155+ locations as hybrid fitness concepts continue to grow.
  • FIBO expands with Hall 1, a new space dedicated to longevity and wellness, reinforcing the connection between fitness and preventative healthcare.
  • WHOOP and [solidcore] partner to integrate biometric tracking into reformer-based workouts, adding real-time data insights to boutique fitness.
  • Medtronic and Sperling’s BestPlaces release new longevity research, identifying Washington, D.C., San Francisco, and other U.S. cities as top locations for extreme longevity.

Stay ahead of industry trends with This Week in Fitness. Subscribe for more updates!

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The fitness industry is preparing for major shifts in policy, trade, and investment, and The HFA Show 2025 will be the epicenter of these discussions. In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Liz Clark, CEO and President of the Health and Fitness Association, to break down the most important topics shaping the future of the industry.

With global supply chains, trade policies, and operational costs in flux, fitness businesses must stay informed to navigate the changing landscape. Liz shares insights into the economic factors impacting everything from gym equipment manufacturers to club operators, along with the advocacy efforts aimed at protecting and strengthening the industry.

We also look at what’s ahead for The HFA Show this year—the must-attend sessions, the key players in attendance, and what’s new for industry professionals who have been coming year after year. Plus, there’s growing movement in international fitness markets, hinting at broader expansion opportunities for those paying attention.

Whether you're a gym owner, investor, or supplier, this episode offers valuable insights into the conversations that will set the tone for 2025 and beyond.

🎧 Tune in now to get ahead of the game! @HealthandFitnessAssociation

fitnessbusiness #fitnessindustry #hfashow2025

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How is Burn Boot Camp differentiating itself in the competitive boutique fitness market? In this episode of All Things Fitness and Wellness, Amber Burke, Chief Operating Officer of Burn Boot Camp, shares insights into the company’s expansion, member engagement strategies, and the evolving landscape of group fitness.

Burn Boot Camp has built a strong community-driven model, focusing on empowering its members while maintaining scalability across multiple locations. In this conversation, Burke details the company’s approach to trainer development, CRM automation, member retention, and the integration of technology in fitness businesses. She also discusses the challenges of maintaining a strong brand identity while scaling a boutique fitness concept nationally.

Key topics covered in this episode:

-The role of automation and CRM in streamlining operations while preserving a personal touch
-Why the trainer-member connection is the foundation of long-term retention
How Burn Boot Camp is adapting to changing consumer expectations in the fitness industry
-Strategies for expanding a boutique fitness brand without losing its core identity
-The impact of technology and digital engagement in modern fitness business models
-Future trends in boutique fitness and what operators need to consider in the coming years

This episode provides valuable insights for fitness entrepreneurs, gym owners, industry executives, and anyone looking to understand the future of boutique fitness business models. Whether you are considering expanding your own fitness brand or refining your member engagement strategies, this discussion highlights key factors that contribute to long-term success.

Subscribe to All Things Fitness and Wellness for in-depth conversations with industry leaders, covering topics like business growth, technology integration, and consumer trends shaping the future of fitness.

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Welcome to This Week in Fitness, where Krissy Vann crunches the latest fitness business headlines all in under five minutes.

Here’s what’s making news this week:

🔹 Life Time Reports Strong Financials & Expands MIORA – Revenue hit $2.621 million, up 18.2%, with record membership retention. The new Evanston club becomes the second location to offer MIORA Performance & Longevity Clinic.

🔹 Technogym Introduces Healthness – The new AI-driven fitness approach tailors personalized training programs for muscular strength, cardiovascular endurance, and cognitive function.

🔹 The Fitness Technology Summit Heads to Europe – The event debuts in London on June 24, 2025, gathering leaders from David Lloyd Clubs, PureGym, The Gym Group, and Third Space to discuss the future of fitness technology.

🔹 UFC GYM Expands to 42 Countries – The brand will open 45+ locations worldwide, including its first in Pakistan and Indonesia, and launch Brazilian Jiu-Jitsu studios alongside a 20-week MMA training program.

🔹 Crunch Fitness Enters India – The company will open at least 75 gyms as it expands beyond its existing presence in Australia, Canada, Portugal, and Spain.

🔹 ABC Trainerize Academy Launches – A new education platform for personal trainers, offering structured courses on business growth, sales, and online coaching.

🔹 Pvolve Expands Women’s Health Programming – The company brings on a Head of Medical Affairs and launches new programs focusing on menopause, fertility treatments, and pelvic floor health.

🔹 Nike & SKIMS Introduce NikeSKIMS – The new activewear line blends Nike’s performance innovation with SKIMS' body-inclusive design, launching in the U.S. this spring.

🔹 Matrix Fitness Partners with Luxury Hotels – A new collaboration with the International Luxury Hotel Association aims to enhance fitness offerings in high-end hospitality spaces.

Stay fit, stay informed, and keep your fitness business in shape!

fitnessbusiness #fitnessindustry #fitnessnews

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CEO of Physmodo, Andrew Menter, joins the All Things Fitness and Wellness podcast to discuss how fitness technology is transforming the industry. Andrew shares his personal journey from an unsuccessful business exit to discovering his passion and launching Physmodo—a company dedicated to helping gyms, fitness professionals, and corporate wellness programs use movement tracking technology to improve outcomes.

In this episode, we explore how leveraging technology can help reduce injuries, boost personal training revenue, and improve member retention. Andrew breaks down how objective movement data empowers trainers to create better client programs, enhances the member experience, and drives gym profitability. We also dive into the challenges and opportunities of implementing fitness technology at an enterprise level, with insights relevant for gym owners, operators, and wellness program leaders.

Whether you’re looking to increase member engagement, improve client results, or stay ahead in the evolving fitness industry, this conversation with Andrew Menter provides actionable takeaways and key industry trends.

Don’t forget to like, comment, and subscribe for more interviews with fitness industry leaders and business insights.

fitnessbusiness #fitnessindustry #podcast

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In this episode of All Things Fitness and Wellness, Kathleen Ferguson pulls back the curtain on the fitness industry, revealing why investing in the growth and development of fitness coaches is key to long-term retention and an elevated member experience. She explores the evolving role of fitness coaches in supporting women's health and wellness, including essential conversations around menstrual cycles, perimenopause, and menopause, areas that have historically been overlooked in the industry.

Kathleen also doesn’t shy away from addressing what she calls the “dirty little industry secret” of high staff turnover. She shares why this challenge persists and offers innovative strategies to help gym owners and operators provide better support, creating a more stable and thriving coaching workforce.

If you're in the fitness industry, whether as an owner, operator, or coach, this episode is packed with insights you won’t want to miss.

Connect with Kathleen Ferguson:

https://www.coach360news.com/

https://www.linkedin.com/in/kathleentaylorferguson/

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This Week in Fitness: Crunch the latest fitness business headlines in under 5 minutes with host Krissy Vann. IKEA’s sleep study reveals a global rest crisis, Pickleheads secures $2.5M to fix pickleball’s growing pains, TRX targets physical therapy, and Planet Fitness reshapes its leadership team.

IKEA Sleep Study Reveals Global Rest Crisis
IKEA’s largest-ever sleep study finds people worldwide lose an average of 1 hour and 20 minutes of rest per night, adding up to 20 full days of lost sleep per year. Stress, screen time, and financial concerns are top disruptors.

Pickleheads Secures $2.5M to Solve Pickleball’s Growing Pains
With 36.5 million U.S. players, pickleball is booming—but crowded courts and mismatched games are a challenge. Pickleheads, the leading pickleball app, just secured $2.5M to enhance game organization, matchmaking, and facility management.

TRX Expands Into Physical Therapy Market
TRX is positioning its functional training tools as rehab solutions for physical therapy clinics. Its new initiative includes PT-approved equipment, an online education program, and app-based recovery content to help patients regain mobility.

Cold Plunge Hype Faces New Scrutiny
Cold water immersion is trending, but a new PLOS One review questions its long-term benefits. While stress levels drop 12 hours post-exposure, no lasting effects have been confirmed, raising doubts about its role in long-term recovery.

Planet Fitness Restructures Leadership Team
Planet Fitness announced leadership changes, appointing a new COO and Chief Strategy Officer to align with its 2025 growth strategy. The restructuring follows a series of executive appointments in 2024.

Perspire Sauna Studio Expands in California
Perspire Sauna Studio is capitalizing on the booming infrared sauna market, adding 13 new locations in California, including San Francisco, San Diego, and Pasadena, as consumer demand for wellness-focused recovery services grows.

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In this episode, Krissy Vann sits down with Cara Fautley, Senior Commercial Partnerships Manager at the Connected Health & Fitness Summit, to discuss the key themes and conversations that will dominate the fitness industry in 2025.

Some of the topics covered include:

  • The rise of longevity, preventative health, and GLP-1 as major industry focuses
  • The growing importance of AI, digital transformation, and community/social wellness
  • The need for more emphasis on women's health and diversity/inclusion
  • The state of the boutique fitness sector and trends like hyper-personalization

Cara shares insights from the extensive research conducted by the Connected Health & Fitness team, as well as her predictions on how the industry will evolve over the next few years.

Chapter Markers:
0:00 - Introduction
2:00 - Key Industry Themes for 2025
6:00 - Research Insights and Surprises
10:00 - The GLP-1 Debate
14:00 - Hyper-Personalization and Women's Health
19:00 - The Future of Boutique Fitness
24:00 - Charitable Initiatives at the Upcoming Summit

fitnessbusiness #fitnessindustry #fitnessnews

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Welcome to This Week in Fitness where we crunch the latest fitness business headlines all in under 5 minutes.

Join host Krissy Vann as we cover the top stories making waves in the fitness industry. From Peloton's impressive financial results to Life Time's investment in recovery and Saudi Arabia’s push to promote fitness on a global scale, we’ve got everything you need to stay informed.

Stories Covered:

  1. Saudi Arabia’s Vision 2030 Fitness Expansion
    The Saudi Sports for All Federation kicks off its inaugural SFA International Sporting Events, including the SFA Expo and Riyadh Marathon. These events promote wellness and feature cutting-edge fitness technology and competitive challenges designed to boost community engagement.

  2. Life Time Expands Recovery Amenities
    Life Time is enhancing its athletic country clubs by rolling out cold plunges at over 70 locations across the U.S. Learn how cold-water therapy is helping members improve their sleep, mental resilience, and overall recovery.

  3. Study Highlights Barriers for Women at the Gym
    A new PLOS ONE study reveals the hidden challenges women face in fitness spaces, including judgment, self-criticism, and harassment. Discover how gym operators can create more supportive environments.

  4. Peloton Surpasses Expectations
    Peloton exceeded projections for its second fiscal quarter of 2025, posting $673.9 million in revenue. Engagement is on the rise with new features and strong retail sales driving growth. Peloton has increased its guidance for fiscal 2025.

  5. Climbing Gyms Scale Up with AI Innovation
    The global climbing gym market is booming, with $7.72 billion in projected growth between 2025 and 2029. AI-powered tools like automated route-setting and personalized training programs are transforming the climbing experience for members worldwide.

0:00 - Introduction
0:23 - Saudi Arabia's Inaugural SFA International Sporting Events
1:04 - Life Time's Plans for Cold Plunge Installations
1:36 - Why Gyms Can Be Intimidating Spaces for Women
2:19 - Peloton's Strong Q2 Results and Future Outlook
3:11 - The Booming Rock Climbing Gym Market

fitnessbusiness #fitnessindustry #fitnessnews

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In this episode, Krissy Vann sits down with Anton Severin, Vice President of Research at the Health and Fitness Association, to explore the latest insights on how fitness affordability can shape the future of public health and access to exercise.

Key Points:

-The research reveals that affordability is a leading barrier to fitness participation, with 61% of non-customers citing cost as a key obstacle.
-Fitness facility customers are 56% more likely to meet the WHO's recommended activity guidelines, highlighting the unique value of structured exercise environments.
-A 10% reduction in membership fees could significantly increase participation, with the potential to generate billions in health cost savings and productivity gains.
-The research findings demonstrate the importance of addressing affordability through policy support, as the industry alone cannot solve this challenge.
-The consistency of the trends across 10 countries studied underscores the global nature of the issue and the need for coordinated advocacy efforts.

Chapter Markers:
0:00 - Introduction
2:05 - Exploring Anton Severin's Fitness Affordability Research
7:25 - The Impact of Affordability on Fitness Participation
12:35 - Quantifying the Potential Impact of Price Reductions
18:01 - The Societal and Economic Benefits of Improved Fitness Affordability
26:18 - The Future of the Fitness Industry with Affordability Policies
28:42 - Upcoming Research and Industry Support

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Welcome to This Week in Fitness, where we crunch the latest fitness business headlines to keep your fitness business in shape! From innovative wellness initiatives to industry growth, Krissy Vann has you covered in under five minutes.

Stories This Week:

Orangetheory Partners with Molekule:
With cold and flu season in full swing, Orangetheory Fitness is enhancing air quality in select studios by deploying Molekule’s FDA-cleared PECO-HEPA technology. This move aims to create safer and healthier workout spaces, reflecting a growing industry trend toward health-focused innovations.

Therabody Launches for Women's Wellness:
Therabody has introduced Therabody, for Her, a program designed to address women’s health needs across key life stages, including mental well-being, menstruation, motherhood, and menopause. This initiative is part of a broader effort in the industry to prioritize science-backed solutions for women’s wellness.

MyFitnessPal Tackles Extreme Diets with FadLab:
In response to New Year diet trends, MyFitnessPal’s FadLab is shedding light on the dangers of restrictive dieting. The initiative highlights the importance of sustainable progress over quick-fix solutions and aims to educate users on the benefits of balanced health strategies.

Global Wellness Summit’s 2025 Trends:
The Global Wellness Summit’s Future of Wellness report outlines key trends shaping the industry. These include a return to analog wellness experiences, the rise of social saunas, wellness travel, and advancements in wearable health technology. Fitness businesses have opportunities to expand offerings that align with these evolving consumer preferences.

Pvolve Expands with New Franchise Locations:
Boutique fitness brand Pvolve is growing its footprint with new studios in Dallas, Miami, Charlotte, and Portland. Known for its low-impact functional training, the brand is meeting increased demand for sustainable, longevity-focused fitness solutions.

Affordability Barriers in Fitness:
A new report from the Health & Fitness Association highlights affordability as a key barrier to accessing fitness facilities. The study found that reducing membership costs could significantly increase participation, leading to improved public health outcomes, stronger communities, and economic growth.

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On this episode of All Things Fitness and Wellness, Krissy Vann sits down with Ron Benamor, Director of Sales at DXFactor, to discuss the growing role of artificial intelligence in the fitness industry and what operators need to know as we head into 2025.

Key learning points include:

-How AI is transforming personal training by optimizing workout plans and delivery.
-The impact of AI-powered chatbots in enhancing member services while freeing up staff.
-The role of AI in marketing automation and content optimization for fitness businesses.
-Why personalization is a huge opportunity—and how AI can leverage member data for tailored experiences.
-How AI can boost retention by identifying at-risk members and providing proactive solutions to keep them engaged.
-The importance of integrating data across systems to unlock AI’s full potential.
-Cautions around data privacy and intellectual property as AI adoption grows.
-Why a modern, mobile-friendly website and app are must-haves for appealing to younger members.

Whether you’re a fitness operator, tech enthusiast, or just curious about where the industry is headed, this episode offers actionable insights into using AI to stay competitive and build member loyalty.

0:00 - Introduction
2:30 - The Rise of AI in Fitness
7:00 - Adoption Challenges & Opportunities
12:00 - Personalization & Data Utilization
18:00 - AI for Member Retention
23:00 - Data Security & Legal Considerations
28:00 - Implementing AI in Fitness Businesses
34:00 - Future Trends in Fitness Tech
39:00 - Final Thoughts

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Welcome to This Week in Fitness, where Krissy Vann crunches the latest fitness business headlines in under 5 minutes.

F45 Training’s Record Year
F45 opens 75 new studios, grows membership leads by 19%, and launches flagship concepts like VAURA Pilates.

Life Time Reports 2024 Financial Results
Life Time’s revenue grows 18.5%, with plans to open 10-12 new centers and enhance member engagement in 2025.

Connected Gym Equipment Market Growth
Smart fitness equipment demand rises, with the market projected to grow by $10.16 billion between 2025 and 2029.

Canyon Ranch Launches M/Power
A new retreat program addressing menopause and perimenopause reflects rising awareness in women’s wellness.

PHIT America Opens First PHIT Center
The initiative tackles youth inactivity with a new open-air fitness facility in Brownsville, Texas.

Wellness Trends for 2025
A shift toward evidence-based practices and simplified wellness routines leads the way in the coming year.

Stay tuned for more updates, and don’t forget to like, comment, and subscribe for your weekly fitness news fix!

Stay tuned for more updates, and don’t forget to like, comment, and subscribe. Stay fit, stay informed, and keep your fitness business in shape!

fitnessbusiness #fitnessindustry #boutiquefitness

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In this episode, Eric Malzone, fitness entrepreneur and host of The Future of Fitness Podcast, tackles some of the most pressing challenges and opportunities shaping the fitness industry. From the shift toward health optimization to the untapped "other 80%" of inactive populations, Eric shares his candid insights on where the industry is falling short and where it can excel.

Topics include:

Why GLP-1 medications might not significantly impact gym attendance and how fitness professionals can address the muscle loss associated with these treatments.

The potential of AI-driven personalization, wearable tech, and customized health solutions like Vitality Blueprint to reshape member retention and engagement.

The importance of community-building and social wellness in retaining members and establishing gyms as essential "third spaces."

Why the industry needs to move beyond buzzwords and focus on aligning with human behavior for real, lasting impact.

Eric’s perspective, rooted in decades of experience, offers a balanced view of the challenges and opportunities ahead. Tune in to explore actionable strategies and hear his optimistic take on the future of wellness, longevity, and the evolving role of fitness professionals.

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Welcome to This Week in Fitness, where we bring you the latest updates and insights shaping the fitness industry. In this episode, we cover leadership changes, major expansions, and new rankings that highlight the evolving fitness business landscape.

Stories Covered:

  1. GoodLife’s New Role with REGYMEN Fitness
    David “Patch” Patchell-Evans, founder of GoodLife Fitness, becomes the majority owner of REGYMEN Fitness, aiming to drive significant expansion.
  2. Barry’s Secures Strategic Investment for Expansion
    Barry’s announces a partnership with Princeton Equity Group to support its growth in the UK and Canada.
  3. Xponential Fitness Strengthens Leadership Team
    Xponential adds four executives to key roles to enhance operational growth, franchise development, and technology integration.
  4. Planet Fitness Expands Executive Leadership
    Planet Fitness appoints new Chief Development and Chief Marketing Officers to support strategic growth initiatives in 2025.
  5. After-Hours Searches Create Opportunity for Fitness Operators
    A study by Keepme reveals a high percentage of gym-related searches happen outside traditional business hours, urging operators to adopt 24/7 engagement strategies.

Stay tuned for all the details, and don’t forget to like, comment, and subscribe for more updates from the fitness industry.

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The wearables market is booming, with nearly 50% of U.S. households owning and actively using devices like Apple Watch, Whoop, and Oura, according to Parks Associates. As fitness and healthcare increasingly intersect, the data from these devices is becoming a valuable tool for improving wellness outcomes.

In this episode of The ATFW Podcast, host Krissy Vann sits down with Marco Benitez, CEO and Founder of ROOK. Marco shares his journey from Tae Kwon Do champion to biomedical engineer to entrepreneur and discusses how wearables are reshaping the fitness industry.

We’ll explore why wearable data is critical for health club operators, how technology like ROOK simplifies the integration of multiple devices, and what this means for the future of fitness and healthcare. Plus, Marco offers practical advice for entrepreneurs looking to make an impact in 2025.

fitnessbusienss #fitnessindustry #fitnesstech

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Welcome to This Week In Fitness, where we keep your fitness business in shape with the latest insights shaping the fitness industry. Dive into the trends and innovations impacting gyms, wellness programs, and recovery services in 2025:

  • Strength Training Leads 2025 Trends: Planet Fitness responds to the rising demand for strength-focused routines by introducing new equipment, including the Magnum Hack Squat and Seated Calf Machine, across its 2,600+ locations.
  • Recovery Tech Takes Center Stage: Therabody and Garmin join forces to integrate health metrics and recovery tools. Their new AI-powered platform, Coach by Therabody, offers fitness professionals a way to help clients optimize recovery and improve performance.
  • Dry January and Holistic Health: The Surgeon General’s Advisory on alcohol and cancer risks aligns with fitness businesses’ goals to promote holistic health. Learn how gyms can leverage Dry January initiatives to engage members and support wellness goals.
  • Pvolve Launches Strength Challenge: With strength training dominating 2025 fitness resolutions, Pvolve introduces its Strength Redefined Challenge, providing structured programs designed to drive member retention and build long-term engagement.
  • Life Time’s 2025 Wellness Insights: Strength training, recovery practices, and sauna use top the list of fitness trends for 2025. Discover how fitness technology and holistic health strategies are reshaping the industry.

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In this episode of All Things Fitness and Wellness, Mike Goscinski, Vice President of Government Affairs with the Health and Fitness Association (formerly IHRSA), provides a detailed recap of the HFA’s accomplishments in 2024 and what’s ahead for the fitness industry in 2025.

Mike dives into key topics such as the potential impact of the Trump administration on fitness policy, the role of gyms in the GLP-1 conversation, and why investing in data and research is critical for unifying the industry. He also shares a preview of next year’s trade show and what it means for fitness businesses.

Stay tuned for valuable insights into advocacy, innovation, and the future of fitness!

fitnessbusiness #fitnessindustry #fitnessnews

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Welcome to This Week in Fitness, where we crunch the latest fitness business headlines in under five minutes. Here’s what’s making news:

Jane Fonda Goes Virtual: Jane Fonda partners with Supernatural on Meta Quest, bringing her retro fitness style to virtual reality with immersive workouts launching December 25.

Dry January Meets Fitness: ABC Fitness and Sunnyside team up to integrate mindful drinking tools into ABC Trainerize, reflecting growing lifestyle coaching trends.

ClassPass Fitness Boom: 2024 saw fitness bookings soar by 51%, with Pilates, low-impact training, and even ice skating leading the trends.

ŌURA Raises $200M: ŌURA completes a $200 million Series D funding round, valuing the company at $5.2 billion.

Xponential Fitness Leadership Shake-Up: Xponential Fitness announces the resignation of its president, Sarah Luna, marking a significant change in leadership for the global fitness brand.

Chapters:
00:00- Intro
00:14- Retro Fitness meets VR with Jane Fonda
00:37- ABC Fitness Dry January Collaboration
01:09- ClassPass Bookings Surge in 2024
01:44- OURA Series D Funding
02:11- Xponential Fitness Leadership Shakeup
02:41- Extro

fitnessbusiness #fitnessindustry #fitnessnews

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In this episode, Adam Sedlak, CEO of UFC Gym, joins the podcast to discuss the brand’s impressive global expansion, with plans to open 35–40 new locations annually across 42 countries. From recent launches in Pakistan and Indonesia to innovative approaches in the U.S., UFC Gym is redefining what it means to deliver a comprehensive fitness experience.

Adam shares his thoughts on key fitness industry trends for 2025, including the integration of AI, the growing demand for recovery modalities like cryotherapy and red light therapy, and the enduring popularity of MMA-inspired training programs. He underscores the importance of creating community-centric gym environments, where member priorities such as cleanliness and high-quality equipment are at the forefront.

Additionally, Adam provides a candid perspective on how the new Trump administration could influence fitness and physical activity in America, with figures like Dana White potentially shaping key initiatives. This episode offers valuable insights for fitness professionals, industry leaders, and anyone invested in the future of physical activity.

fitnessbusiness #ufcgym #fitnessindustry

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Welcome to This Week in Fitness, where we crunch the latest fitness business headlines in under 5 minutes!

-Noom expands its weight loss program with the introduction of Metformin, a cost-effective oral medication paired with behavior-change tools.

-The Shape of America report reveals key insights into how weight impacts health, confidence, and finances for millions of Americans.

-Feed.fm’s 2024 music report shows how curated playlists are driving fitness engagement, with pop and rock leading the charts.

-Planet Fitness celebrates 10 years as the presenting sponsor of the Times Square New Year’s Eve celebration.

-Hyrox opens its first Performance Centre in Berlin, paving the way for global expansion in the competitive fitness space.

-A new survey by the Health & Fitness Association highlights Latin America’s thriving fitness culture and opportunities for growth.

-PureGym’s UK Fitness Report shows increased participation, declining “gymtimidation,” and younger generations driving fitness trends.

Stay fit, stay informed, and keep your fitness business in shape! Don’t forget to like, subscribe, and comment with your thoughts.

🎙️ Hosted by Krissy Vann

ThisWeekInFitness #FitnessNews #FitnessIndustry #Noom #Hyrox #PureGym

Chapters:

00:00- Intro
00:15- Noom expands its weight loss program
00:36- The Shape of America Report
01:07- Feed.fm’s 2024 music report
01:39- Planet Fitness Times Square New Year’s Eve celebration
02:04- Hyrox opens its first Performance Centre in Berlin
02:36- Latin America’s thriving fitness culture
03:21- PureGym’s UK Fitness Report

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On this episode of All Things Fitness and Wellness, we’re joined by Deborah Goldberg, a transformative leader in the health and fitness industry. With over 15 years of experience, Deborah made her mark as the distributor for Zumba Fitness, leading its groundbreaking launch across Australia, New Zealand, and Southeast Asia, creating tens of thousands of jobs along the way.

Now, as the founder and leader of the Fuel Women’s Fitness Business Summit, Deborah has dedicated herself to empowering fitness professionals to achieve new levels of success. We dive into her journey from reshaping the Zumba movement to creating a platform for women in fitness leadership, discussing the challenges and rewards of carving out a niche in the event space.

We also explore the significance of the Fuel Summit for the fitness industry, why fostering leadership is critical for long-term business growth, and how Deborah is planning to expand her impact into the U.S. market by 2025. Whether you’re a gym owner, trainer, or entrepreneur, this episode offers actionable insights into leadership, community building, and innovation in fitness.

Stay tuned to learn more about how Fuel is shaping the future of fitness and what Deborah has planned for the *official HFA Show in Las Vegas next March—especially for pickleball enthusiasts!

FitnessLeadership #FuelSummit #AllThingsFitnessAndWellness #DeborahGoldberg #FitnessBusiness

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On this week’s episode of This Week in Fitness, we cover the latest fitness business developments across the industry, from government policy proposals to major corporate expansions.

Here's what’s making fitness industry news:

  1. Medicare Proposal for GLP-1 Medications
    The Biden-Harris Administration’s proposal to expand Medicare and Medicaid coverage for GLP-1 drugs could transform obesity care in the U.S. and create new opportunities for fitness operators to engage with a broader audience.

  2. Canada’s Inactivity Crisis
    ParticipACTION reports a troubling lack of physical activity among Canadians, costing the nation billions annually. Learn how this crisis impacts health, productivity, and the fitness industry’s role in driving change.

  3. Altea Active’s Ottawa Expansion
    Altea Active has opened its latest flagship club in Ottawa, a 129,000-square-foot facility with premium amenities, signaling growth in Canada’s luxury fitness market.

  4. Life Time’s Digital Growth
    Life Time expands its app with 100 new on-demand classes and meditations, blending physical fitness and mental health tools to help members stay active anytime, anywhere.

  5. Ladder’s $105 Million Investment
    Strength training app Ladder secures $105 million in funding to enhance its offerings, including Android compatibility and corporate wellness programs.

📢 Subscribe to stay updated on the latest in fitness business news!

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/
https://www.linkedin.com/company/all-things-fitness-and-wellness

fitnessbusiness #fitnessindustry #fitnessnews

Chapters:

00:00- Intro
00:15- Medicare Proposal for GLP-1 Medications
00:59- Canada’s Inactivity Crisis
01:40- Altea Active’s Canadian Expansion
02:10- Life Time’s Digital Growth
02:41- Ladder’s $105 Million Investment

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In this episode of MarketFit by ATFW, presented by AmericanEagle.Com, we dive into the top marketing trends shaping the fitness industry in 2025. Our panel of experts shares actionable insights for fitness executives on attracting new members, retaining loyal ones, and leveraging innovative strategies to stay competitive in a rapidly evolving market.

Featured Guests:

Tony Stehn – Vice President of Digital Marketing Sales at AmericanEagle.Com
Allison Rand – Vice President of Marketing at YouFit Gyms
Hannah Unger – Marketing Manager for Fitness World Canada

Topics Covered:

-How personalized marketing and automation tools are transforming member acquisition and engagement.
-The importance of community-building, loyalty programs, and hybrid models in member retention.
-Strategies for leveraging platforms like TikTok, Instagram, and emerging technologies to boost digital marketing efforts.
-The resurgence of traditional marketing tactics and their relevance in the fitness industry today.
Learn how fitness businesses can integrate these strategies to innovate, grow, and strengthen member relationships in 2025 and beyond.

Stay fit, stay informed, and keep your fitness business in shape with MarketFit by ATFW!

Connect with AmericanEagle.Com

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Welcome to This Week In Fitness, where we crunch the latest fitness business headlines in under five minutes.

Planet Fitness Eyes Blink Acquisition: Planet Fitness has submitted new bids for Blink Fitness after PureGym was initially awarded the assets at a recent bankruptcy auction, signaling Planet Fitness’s interest in expanding its footprint.

Global Wellness Industry Hits $6.3 Trillion: The wellness economy surged to $6.3 trillion in 2023, with projections to reach $9 trillion by 2028, driven by growth in wellness tourism and fitness real estate.

Peloton Targets Millennial Men: Peloton's new campaign, "Find Your Push. Find Your Power," features NFL stars T.J. and J.J. Watt to attract a new demographic of male users to its fitness platform.

Planet Fitness Reports Strong Q3 Results: With a 5.3% increase in revenue and a rise in new club openings, Planet Fitness adjusts its outlook for continued growth through the year.

UK Government Urged to Tackle Obesity: A new report calls for tighter regulations on food companies to address rising obesity rates, which now rival tobacco as a major health risk.

Echelon Launches ActiveMD: Echelon expands into wellness with ActiveMD, combining medical oversight and fitness programs to support weight management using GLP-1 medications.

Survey Reveals Supplement Use on the Rise: A new survey finds that while supplement use is growing, consumers face gaps in understanding how these products are regulated.

Stay fit, stay informed, and keep your fitness business in shape!

Chapters:

00:00- Intro
00:15- Planet Fitness Eyes Blink Fitness
01:09- Global Wellness Economy Booms
01:47- Peloton Targets Millennial Men
02:28- Planet Fitness Third Quarter Results
03:15- Nutrition Supplements Misconceptions
03:57- Echelon and ActiveMD
04:22- Diet VS Tobacco Health Risks

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In this episode, we sit down with Chris Smith, Chairman of the Health & Fitness Association and CEO of Fitness World Canada, for an inside look at the 2024 European Congress, held in the vibrant city of Barcelona. Barcelona hosted this annual gathering of leaders, influencers, and visionaries in health, fitness, and wellness.

Chris covers the latest industry trends, from cutting-edge fitness innovations to global wellness insights, and gives us an update on the PHIT Act—legislation aimed at increasing access to physical activity and health resources for everyone.

Through Chris’s firsthand experiences, we explore the Health & Fitness Association’s commitment to moving the fitness industry forward. He shares key takeaways from the Congress, including the evolution of fitness technology, emerging wellness practices, and best practices that are reshaping the future of health and fitness.

He also shares his predictions for the top fitness business trends to dominate in 2025.

Connect with Chris Smith:
https://www.linkedin.com/in/chris-smith-1874138/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/

fitnessbusiness #fitnessindustry #healthandfitnessassociation

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Welcome to "This Week In Fitness", where we crunch the top fitness business headlines—all in under 5 minutes! This week, we’re covering:

  1. Peloton's Leadership Change – Peloton appoints Peter Stern, former Apple executive, as CEO and President, set to lead the company from January 2025.

  2. Oura Acquires Sparta Science – Oura bolsters its B2B platform, Oura Teams, by acquiring Sparta Science to enhance population health data and analytics.

  3. PureGym Acquires Blink Fitness Assets – PureGym secures Blink Fitness assets for $121 million, expanding its footprint in New York and New Jersey.

  4. Strong Pilates U.S. Expansion – Strong Pilates announces aggressive growth plans with 77 new U.S. locations, including studios in Texas, California, and Florida.

  5. Hyperice Normatec Elite on TIME’s Best Inventions List – The Normatec Elite recovery device by Hyperice is named one of TIME’s Best Inventions of 2024 for its innovative recovery features.

  6. ACSM Top Fitness Trends for 2025 – The American College of Sports Medicine unveils 2025’s top fitness trends, led by Wearable Technology and Mobile Exercise Apps.

  7. New Research on Exercise & Brain Health– A recent study links physical activity to cognitive benefits lasting up to 15 days, highlighting the mind-body connection.

Stay informed on the latest industry shifts and what they mean for the fitness business!

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/

fitnessbusiness #fitnessindustry #peloton #ouraring #blinkfitness #puregym

Chapters:

00:00- Intro
00:15- Peloton's Leadership Change
00:44- Oura Acquires Sparta Science
01:22- PureGym Acquires Blink Fitness Assets
01:56- Strong Pilates U.S. Expansion
02:32- Hyperice Normatec Elite on TIME’s Best Inventions List
03:09- ACSM Top Fitness Trends for 2025
03:42- New Research on Exercise & Brain Health

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As we look to 2025, our panel addresses the most pressing issues that dominated 2024—rising operational costs in construction, real estate, and electricity; high-interest rates impacting growth; and labor shortages making it difficult for operators to retain staff and manage expenses. The discussion offers strategies that fitness operators can adopt to offset these pressures, from creative real estate solutions to optimized staffing practices and operational efficiencies.

With predictions complicated by ongoing economic instability, we discuss how technology might help stabilize the sector in 2025. From AI-driven solutions enhancing personalized member experiences to automated systems that improve efficiency, tech advancements may offer some relief. Our guests also weigh in on how technology might lead to more mergers and acquisitions, helping operators scale and access broader member demographics.

Topics like the growing importance of gyms as “third spaces” and the potential of GLP-1 medications in the fitness landscape show how fitness businesses are expanding their focus beyond traditional health and wellness. The episode provides a full view into how operators can incentivize physical activity, adopt new technologies, and refine financial strategies to thrive in a dynamic industry.

This episode is essential viewing for fitness business executives, investors, and operators seeking data-driven insights and strategic guidance on navigating 2025.

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Join us as we sit down with industry legend Mark Mastrov, the visionary behind 24 Hour Fitness and Founder and CEO of Fitness Holdings Worldwide. With a legacy of hundreds of clubs globally, Mark shares his insights on key fitness trends and investments shaping the industry in 2025. We’ll dive into emerging markets across Australia, New Zealand, Asia, the Middle East, and the Americas, and discuss how venture capital is driving innovation in fitness.

Plus, don’t miss our upcoming episode in early November, where Chris Smith will be joining us to cover European market trends straight off the heels of the Health and Fitness Association European Congress.

Whether you’re a fitness business owner, investor, or industry professional, this episode is packed with valuable insights to help you stay ahead in the global fitness landscape.

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/
https://www.linkedin.com/company/all-things-fitness-and-wellness/

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In this episode of the All Things Fitness and Wellness podcast, we are joined by Dan Uyemura, CEO of PushPress, a leading gym management software. Dan shares his journey from tech to fitness, starting as a software engineer and later transitioning into gym ownership. Frustrated by the operational inefficiencies many gym owners face, he built PushPress to streamline gym management and help fitness professionals focus on community building and growth.

We explore the challenges and opportunities fitness businesses will encounter as the industry heads into 2025. Dan offers insights into the most important trends gym owners need to watch out for, from technological advancements to the shifting needs of members. His unique perspective, shaped by years of experience in both tech and fitness, provides actionable strategies for fitness businesses looking to thrive in the future.

Whether you're a fitness entrepreneur or part of the C-suite, this episode provides valuable lessons on leadership, business growth, and how to stay ahead in the competitive fitness world. Learn how PushPress is empowering gym owners to maximize efficiency and why innovation is critical as we look toward the future of the fitness industry.

Connect with Dan Uyemura
https://www.pushpress.com/dan
https://www.linkedin.com/company/pushpress/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/

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On the latest episode of All Things Fitness and Wellness, host Krissy Vann interviews Pete Moore, the founder of Integrity Square and a major figure in the HALO. Pete shares how artificial intelligence is increasingly becoming essential for health club operators, but stresses that its effectiveness lies in thoughtful implementation. AI has the potential to transform both member experiences and operational efficiency, but only if the right systems are in place to harness its power effectively.

Pete and Krissy also dive into the top investment trends to watch for in 2025. With wellness technology and the integration of fitness and healthcare set to drive significant growth, Pete provides insight into where the smart money is likely to flow in the coming years. His extensive background in finance and advisory work gives him a clear view of the emerging opportunities that will shape the industry’s future.

In addition to trends, the conversation explores the next big disruptors poised to shake up the HALO industry. Pete highlights how technological innovations, combined with evolving consumer behaviors, could create major shifts in the market. Health and fitness businesses must adapt to these changes to stay competitive and relevant.

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In this episode, we’re joined by Ingrid Knight-Cohee, the 2024 IDEA Fitness Leader of the Year and Director of Fitness Classes at Fitness World Canada. We explore how the fitness industry is shifting to meet people where they are, with a growing demand for low-impact, approachable fitness formats like Pilates and how group classes are becoming social hubs. We also dive into the latest insights from the Lululemon Global Wellness Report and the Les Mills Blueprint for Instructor Recruitment.

Ingrid Knight-Cohee is a thought leader and a sought-after presenter with extensive expertise in fitness programming, management, and leadership. A former US National Team member in Rhythmic Gymnastics, she has parlayed her competitive spirit into educating and inspiring others to live healthier lives. At Fitness World Canada, Ingrid oversees a team of 150 instructors and creates innovative class experiences for over 90,000 members across 16 locations.

Ingrid holds a Bachelor’s degree in Human Kinetics and a Master of Science in Exercise & Health Psychology. She regularly speaks at global events like IDEA World, HFA, and canfitpro. She is also the creator of MSINGI™ - Elemental Movement, a unique fitness practice that enhances functional strength and primal mobility through movement set to soul-stirring Afrobeats. Ingrid's mission is to inspire more people to move, creating healthier communities and a healthier planet.

Connect with Ingrid Knight-Cohee
https://msingimovement.com
https://www.facebook.com/msingimovement/
https://www.instagram.com/msingimovement/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessbusiness #fitnessindustry

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On this episode Krissy Vann sits down with Jennifer Maanavi, the co-founder and CEO of Physique 57, a boutique fitness company that has grown from a single studio to an international fitness brand operating in four countries, with a digital presence reaching clients in over 120 countries.

Jennifer takes us through her inspiring entrepreneurial journey, sharing how she turned a passion for fitness into a global enterprise. With over 20 years of experience in health, wellness, and financial services, Jennifer has led Physique 57 to become a leader in the boutique fitness industry, all while adapting to the rapidly changing digital landscape.

We discuss her approach to strategic planning, business development, leadership, and how she built a strong corporate culture that fosters growth and innovation. Jennifer also shares her thoughts on the challenges and opportunities facing the fitness industry in 2024, the importance of digital transformation, and how Physique 57 has maintained its competitive edge through personalized experiences and cutting-edge fitness offerings.

Jennifer, a frequent speaker and lecturer at Columbia Business School, has been featured in leading media outlets like Yahoo Finance, Bloomberg TV, Fox Business, and The New York Times. She also provides advice for aspiring entrepreneurs on how to build a resilient and scalable business in today’s fast-evolving fitness industry.

Connect with Jennifer Maanavi:
https://www.linkedin.com/in/jennifervaughanmaanavi/

Connect with ATFW:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessbusiness #fitnessindustry #boutiquefitness

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On this episode of The All Things Fitness and Wellness Podcast, Krissy Vann interviews Emma Stallworthy, co-founder of Your Reformer, as she details her journey from traditional gym ownership to building a thriving B2C Pilates brand. Emma shares key insights on pivoting to the at-home fitness market during the pandemic and how Your Reformer is now exploring B2B partnerships.

She also reflects on the challenges they faced in e-commerce and logistics, providing a candid look at what worked and what didn’t. As they prepare to expand into the US, Emma discusses their business strategy, including setting up new operations in Texas. Fitness entrepreneurs and business owners won’t want to miss this episode filled with practical advice for scaling a brand.

Connect with Emma Stallworthy:
https://yourreformer.com.au
https://www.linkedin.com/in/emma-stallworthy/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessbusiness #pilates #yourreformer

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In this week’s episode of "This Week In Fitness," we cover a range of important stories impacting the fitness industry:

  • Lululemon’s Q2 Financial Report: Lululemon reports a 7% revenue increase but falls short of Wall Street expectations after the withdrawal of their Breezethrough leggings.
  • GLP-1 Medication Accessibility: Eli Lilly introduces a discounted self-pay option for Zepbound® GLP-1 medication, making weight loss treatment more affordable for self-pay patients.
  • $20K Wellness Program: Canyon Ranch launches LONGEVITY8™, a high-end wellness program blending advanced science and holistic health, priced at $20,000 per person.
  • Technogym at Paris 2024 Paralympics: Technogym is named the Official Supplier for the Paris 2024 Paralympic Games, providing adaptable training equipment for athletes.
  • Supporting Parents’ Mental Health: Following a new U.S. Surgeon General’s advisory, we explore how fitness centers can support parents by offering child care and promoting mental well-being.
  • EGYM’s New Education Portal: EGYM is set to launch a new digital learning platform in 2025, aimed at enhancing training and education for fitness professionals.

Tune in for all these updates and more, helping you stay informed and keep your fitness business in top shape!

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Join Krissy Vann in this insightful episode of the All Things Fitness and Wellness podcast as she welcomes Debra Strougo, a dynamic entrepreneur and Founder's Co-Pilot with over 20 years of experience in the fitness and wellness industry. Debra is best known for founding Row House, a brand she successfully scaled from a single studio to 300 locations through a strategic partnership with Xponential Fitness, culminating in a highly successful IPO in 2021. However, Debra's journey didn't stop there.

Now, through her work with Fitizens Holdings, Debra has shifted her focus to advising early-stage growth companies within the Health, Wellness, and Fitness sectors. In this episode, she shares her wealth of experience in helping startups reach their target customers, build sustainable businesses, and navigate the complexities of client acquisition and retention. Debra also discusses her current role as an investor and IHRSA (now Health & Fitness Association) Council member, offering invaluable insights into the future of the fitness industry, industry trends, and the challenges and opportunities facing today's fitness entrepreneurs.

Connect with Debra Strougo:
https://fitizensholdings.com
https://www.linkedin.com/company/fitizensholdings/
https://www.linkedin.com/in/debrastrougo/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://linktr.ee/atfw?utm_source=linktree_profile_share

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Ross Campbell is a leader in the fitness industry, known for driving innovation and growth within the sector. As the Founder and CEO of Beyond Activ, Ross has played a key role in shaping the organization's mission to bridge the gap between health clubs and healthcare. His focus on creating synergies between fitness and wellness has made Beyond Activ a leader in the global movement towards integrating healthcare and fitness services.

With a deep understanding of the financial health of the fitness industry, Ross is committed to exploring global growth opportunities and leveraging new technologies, such as AI, to enhance member experiences. His insights into the challenges and opportunities within the industry have positioned him as an expert, regularly sought after for his knowledge.

Ross's dedication to addressing the untapped potential in the market, particularly the 80% of the population not currently engaged in regular fitness activities, has driven Beyond Activ's mission to create more inclusive and accessible fitness solutions.

Tickets:

We are a proud partner of the most anticipated Beyond Activ Americas happening over 17-19 Sept in NYC. As a partner, we have secured 15% discounted tickets for you to attend and join us there. Simply follow the following steps to claim this offer:

  1. Click on https://beyondactiv.com/events/americas
  2. Click on the REGISTER NOW button
  3. Click on event ticket image - in the registration pop-up, type the code ATFW15 into the coupon box
  4. Input attendee and credit card details - you are all set to go!

Chapters:
00:00- Podcast Intro
00:39- Guest Intro
02:12- What is Beyond Activ
03:16- The career journey of Beyond Activ Founder Ross Campbell
04:48- Competition vs Collaboration in the Fitness Industry
06:34: The Economic Health of The Global Fitness Industry
09:40- The impact of GLP-1 on The Fitness Industry in the Americas
11:32- The global impact of GLP-1 on The Fitness Industry
13:46- Ross Campbell on Artificial Intelligence and Fitness Business
15:42- Labour shortages in the Fitness Industry
15:50- Fitness Industry and Integration of New Technologies
17:30- Emerging Trends in The Fitness Industry
20:48- What to expect at Beyond Activ Americas in NYC
25:17- Gym tours at Beyond Activ & Global Events
29:44- The growth of the fitness industry in Saudi Arabia
33:09- Closing remarks with Ross Campbell

Connect with Beyond Activ:
https://beyondactiv.com
https://www.linkedin.com/groups/8686748/
https://www.instagram.com/beyond_activ
https://www.youtube.com/channel/UCiyWxj7NyjfUWQxikuUSJuQ

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessbusiness #beyondactiv #fitnessindustry

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Welcome to This Week In Fitness, your go-to source for the latest headlines in the fitness business world—all in under 5 minutes! Here’s what’s making news this week:

Orangetheory Fitness Introduces PSL Workout: Orangetheory is bringing a fall twist to its routines with the one-day-only PSL workout on August 27th, emphasizing Press, Squat, and Lunge. Discover how fitness centers are evolving as essential third spaces in our communities.

GYMGUYZ Expands to 155 New Cities: As demand for in-home services grows, GYMGUYZ has added 155 new cities to its network in 2024, aiming for 400 cities by 2025. Learn more about their rapid expansion and new service offerings.

Plunge Partners with SWTHZ: Plunge and SWTHZ have teamed up to promote contrast therapy across the U.S., integrating Plunge’s cold plunge units into over 200 SWTHZ locations by 2025. We explore what this means for the wellness industry.

Eli Lilly’s Diabetes Breakthrough: Eli Lilly’s three-year study reveals that tirzepatide dramatically reduces the risk of type 2 diabetes by 94% in adults with pre-diabetes and obesity. Get the details on this promising development in healthcare.

Plus, a preview of our next podcast episode featuring Ross Campbell, Founder of Beyond Activ, where we’ll discuss the intersection of fitness centers and healthcare, the rise of GLP-1 medications, and upcoming global industry events.

Stay fit, stay informed, and keep your fitness business in shape!

fitnessbusiness #fitnessindustry #fitnessnews

Chapters:

00:00- Intro
00:15- Orangetheory PSL Workout
00:45- Plunge Partners with SWTHZ
01:13- GYMGUYZ Expands to 155 New Cities
01:47- Eli Lilly’s Diabetes Breakthrough
02:22- Beyond Activ NYC Preview

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness

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On this episode of The ATFW Podcast, hosted by Krissy Vann, we dive into the significant and timely topic of GLP-1 medications, including popular weight loss drugs such as Ozempic and Wegovy, and their growing influence within the fitness industry.

We're joined by Eric Durak, a leading authority in medical fitness with over 30 years of experience in wellness programming, clinical exercise, and research. Together, we discuss the critical legal responsibilities that fitness professionals must be aware of when working with GLP-1 medications, the essential knowledge that gym operators should ensure their personal trainers possess, and the innovative technologies that can enhance the member experience for those using these medications.

Whether you’re a fitness professional, gym owner, or someone interested in the latest health trends, this episode offers valuable insights into how GLP-1 drugs like Ozempic and Wegovy are shaping the future of fitness and wellness.

Don’t forget to subscribe to All Things Fitness and Wellness for more expert-led discussions, and stay informed with our weekly segment, "This Week In Fitness," where we cover the latest fitness business headlines in under 5 minutes, perfect for busy executives.

Connect with Eric Durak:
https://www.linkedin.com/in/eric-durak-a331944/
https://www.medhealthfit.com

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

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Welcome to this week's episode of "This Week In Fitness," where we bring you the latest fitness business headlines from the fitness industry—all in under 5 minutes!

In this episode, we cover:

Life Time's Innovation: Discover how Life Time is revolutionizing pickleball with its patent-pending "Ultimate Pickleball," designed for consistent performance and durability. Tennis legend Andre Agassi will unveil this game-changing product at Life Time’s exclusive event in New York City.

Blink Fitness Files Chapter 11: Blink Fitness has filed for protection under Chapter 11 of the U.S. Bankruptcy Code in Delaware as part of a strategic move to streamline its operations. Learn what this means for the company's future and its commitment to employees and members.

GLP-1 Medication Surge in Kentucky: Did you know Kentucky is the epicenter of GLP-1 medication usage in the U.S.? We explore how drugs like Ozempic and Wegovy are reshaping obesity management and what this means for the broader healthcare landscape.

Zumba and Noom Partnership: Zumba and Noom have teamed up to offer exclusive fitness content to Noom members, while Zumba instructors get the opportunity to become Noom Mindset Coaches. Find out how this partnership is setting a new standard in the fitness industry.

Crunch Fitness Appoints New COO: Crunch Fitness has named Molly Long as its new Chief Operating Officer. We dive into her background and what this strategic appointment means for Crunch's future.

Don’t forget to like, subscribe, and hit the notification bell to stay updated with the latest in fitness business news. Stay fit, stay informed, and keep your fitness business in shape!

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessbusiness #fitnessindustry #fitnesspodcast

Chapters:
00:00- Intro
00:15- Life Time's Pickleball Patent
00:43- Blink Fitness Files for Chapter 11
01:27- Weight Loss Drugs/GLP-1 Epicentre
02:27- Zumba and Noom Partnership
03:00- Crunch Fitness Appoints New COO
03:45- Extro

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In this episode of All Things Fitness and Wellness, we sit down with Joe De Sena, the relentless founder of Spartan. Joe's journey from a pre-teen entrepreneur to building a multimillion-dollar business in college and creating a Wall Street trading firm is just the beginning. His mission to inspire 100 million people to get off their couches led him to create the Spartan lifestyle, transforming over seven million lives worldwide.

Listeners will discover how Joe's move to Vermont fueled his passion for endurance events, ultimately giving birth to the global phenomenon that is Spartan. With over 270 events annually across more than 40 countries, Spartan challenges people of all fitness levels to push their limits.

Key takeaways include Joe's insights on building economic resilience through mental toughness, the evolution of the fitness events industry, and the vital role of leadership in overcoming both physical and mental obstacles.

Join us as Joe shares his blueprint for success, resilience, and the Spartan way of life.

Connect with Joe De Sena:
https://joedesena.com
https://www.linkedin.com/in/josephdesena/
https://x.com/realjoedesena
https://www.instagram.com/realjoedesena/
https://www.youtube.com/channel/UC4Qr5Y1XGP87v9_LuOUWZgQ

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/

fitnessbusiness #fitnessindustry #fitnesspodcast

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Welcome to this week's episode of "This Week In Fitness," where host Krissy Vann dives into the most important headlines shaping the fitness industry. In this episode, we explore a range of topics that highlight the latest trends and developments.

Topics Covered:

Life Time Group Q2 2024 Results: Discover how Life Time Group Holdings, Inc. achieved an impressive 18.9% revenue increase, reaching $667.8 million, and the factors driving this growth, including higher membership dues and increased in-center revenue.

Fitness Ventures and Meaningful Partners: Learn about Fitness Ventures LLC's strategic partnership with Meaningful Partners to accelerate growth through new developments, mergers, and acquisitions, expanding the Crunch Fitness footprint nationwide.

Equinox Appoints New President: Find out more about Marc Mastronardi's appointment as President of Equinox, starting August 12, and his plans to collaborate with the leadership team to sustain growth and profitability.

LALO Spirits and Barry's Partnership: Get the details on the exciting collaboration between LALO Spirits, a Mexican-owned tequila brand, and Barry's, known for high-intensity interval training. This partnership includes nationwide pop-ups, special events, complimentary classes, exclusive merchandise, and social and digital integrations.

Stay informed on these key trends and insights that are shaping the fitness industry. Don't forget to like, subscribe, and hit the notification bell to stay updated with the latest fitness business news!

fitnessbusiness #fitnessindustry #fitnessnews

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On this episode of the ATFW Podcast, host Krissy Vann welcomes DeAnna and Kurt Mangum, the dynamic duo behind CoupleyFit, a brand dedicated to promoting generational health and corporate wellness.

From their humble beginnings in the food and beverage industry to becoming digital fitness influencers, DeAnna and Kurt share their journey of building CoupleyFit into a benefit corporation focused on supporting marginalized communities. They discuss their innovative S.W.A.N. (Sleep, Water, Activity, Nutrition) lifestyle, overcoming challenges like Imposter Syndrome, and leveraging social media for authentic brand growth.

Tune in to learn how CoupleyFit combines fitness, community service, and social good to inspire positive change. Perfect for fitness business professionals and wellness entrepreneurs looking to create meaningful impact.

fitnesspodcast #fitnessbusiness #fitnessindustry

Chapters:
00:00- Intro
02:02- What is CoupleyFit?
07:29- The SWAN Lifestyle Sleep, Water, Activity, and Nutrition
09:32- Turning a passion into a Fitness Business
14:36- Entrepreneurship without private equity funding
18:30- Entering the digital media space for fitness business
20:33- Public Relations Lessons for Fitness Business Exposure
22:22- Global Fitness Statistics and the physical inactivity crisis
24:41- Becoming a business for social good
26:31- Diversity and Inclusion in fitness business
30:16- Charitable campaigns to help marginalized communities
33:47- Lessons from fitness business mentors

Connect with CoupleyFit:
Website: https://www.coupleyfit.com
Instagram: https://www.instagram.com/coupleyfitt
https://www.facebook.com/CoupleyFit1/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness

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Welcome to "This Week In Fitness," where we crunch the latest fitness business headlines all in under 5 minutes. I’m your host Krissy Vann, and here’s what’s making news this week:

Planet Fitness Expansion: Planet Fitness opens its first club in Spain, introducing their Judgement Free® Zone to a new market.

Equinox Resort Treyam: Equinox Hotels unveils plans for a new luxury wellness resort in Saudi Arabia's NEOM project.

GLP-1 Agonist Studies: Recent studies reveal the increasing use of GLP-1 agonists for weight loss, highlighting new trends in obesity management.

Deadpool Charity Auction: Ryan Reynolds donates Deadpool-themed gym equipment to support the Welsh charity Your Space, adding a fun twist to charity efforts.

Chapters:
00:00- Intro
00:15- Planet Fitness Expansion
00:40- Equinox Resort in Saudi Arabia
00:58- GLP-1 Rising Use By Non Diabetics
01:41- GLP-1 Adherence Study
02:08- Deadpool Gym Donation

fitnessbusiness #fitnessnews #fitnessindustry

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Explore the latest in fitness industry financial trends, AI innovations, and real estate strategies. Join experts as they discuss GLP-1s, capital investment, and the future of health clubs.

Welcome to the third edition of the Quarterly Fitness Forecast, proudly presented by ABC Fitness and hosted by Krissy Vann. In this episode, we explore critical topics impacting the fitness industry, including the financial health of the sector, the appetite for institutional capital, Greenfield vs. brownfield real estate expansions, the integration of artificial intelligence, and the role of GLP-1s and weight loss drugs in health club offerings.

Our panel includes:
Chris Smith, CEO of Fitness World Canada and Chairman of the Health and Fitness Association
Khal Rai, President of ABC Ignite
Mark Mastrov, Chairman of New Evolution Ventures (joining virtually)
Jeff Zwiefel, Executive Director of MIORA Longevity & Performance by Life Time (joining virtually)

Topics Discussed:
-Financial health of the fitness industry
-Institutional capital and investment in fitness businesses
-Greenfield vs. brownfield real estate expansions
-The role of artificial intelligence in the fitness industry
-GLP-1s and weight loss drugs in health club offerings

Don't forget to like and subscribe for weekly podcasts featuring industry thought leaders and influencers. Also, check out our Friday series, "This Week in Fitness," summarizing the latest fitness business headlines in under 5 minutes, perfect for busy executives.

Chapters:
0:00 - Podcast Introduction and Welcome
1:51 - Guest Introductions: Chris Smith & Khal Rai
3:11 - Financial Health of the Fitness Business in 2024
7:28 - Obtaining Institutional Capital in Fitness Business
11:57 - Mark Mastrov on the Financial Health of the Fitness Industry
14:37 - Interest Rates and Their Impact on Fitness Business
17:54 - Commercial Real Estate for Fitness Businesses
22:19 - Mark Mastrov on Fitness Business Real Estate
25:06 - Sectors Attracting the Most Investment
28:36 - Economic Impact of the Fitness Industry
32:17 - Artificial Intelligence in Fitness Business
40:49 - Mark Mastrov on Investing in AI
42:23 - GLP-1s, Weight Loss Drugs in Fitness
52:11 - Jeff Zwiefel on MIORA & GLP-1s
1:01:03 - Attracting the Other 80% to Fitness Facilities
1:09:00 - Closing Remarks

About the Host:
Krissy Vann, former Canadian national TV host and fitness competitor, now directs and hosts the All Things Fitness and Wellness podcast, bringing industry leaders' voices to the forefront.

A special thank you to our sponsor, ABC Fitness. With over 31,000 clubs and studios, 542,000 coaches and trainers, and 38 million members across 100+ countries, ABC Fitness is the leading fittech provider. Visit us at ABCFitness.com.

Connect with ABC Fitness:
www.abcfitness.com
https://www.linkedin.com/company/abc-fitness/
https://www.instagram.com/abcfitnesssolutions/?hl=en

Connect with ATFW:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessbusiness #gymowners #healthclubs

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Welcome to "This Week In Fitness," where we crunch the latest fitness business headlines and insights all in under 5 minutes. This is your go-to podcast for staying updated on the latest developments shaping the fitness industry. Hosted by Krissy Vann, here's what's making industry news this week:

  1. Roche’s New Oral GLP-1 Obesity Drug:
    Roche has announced positive results from its Phase I clinical trial for CT-996, a new once-daily oral GLP-1 medication aimed at treating type 2 diabetes and obesity. Discover the significant weight loss results and what's next for CT-996.

  2. Fitness International Acquires XSport Fitness:
    In a major corporate move, Fitness International, LLC, the operator behind LA Fitness, Esporta Fitness, City Sports Club, and Club Studio, has acquired XSport Fitness, enhancing its presence in the Chicagoland, New York, and Virginia markets with 35 new locations.

  3. IDEA World Fitness Awards 2024:
    The IDEA World Fitness Awards celebrated outstanding contributions from fitness professionals. Find out who won the prestigious titles, including Ingrid Knight-Cohee as IDEA Fitness Leader of the Year, Marc Coronel as Personal Trainer of the Year, and Aimee Nicotera as Fitness Instructor of the Year.

  4. Sleep and Exercise Study Insights:
    Could your evening workout be the secret to a better night's sleep? A recent study published in the BMJ Open Sport & Exercise Medicine suggests that bodyweight workouts in the evening may add up to 30 extra minutes of sleep without causing more interruptions.

  5. David Beckham's New Fitness Venture:
    Prenetics, a health sciences company, has announced that David Beckham has joined as a strategic investor. Beckham will co-found a new health and wellness brand called IM8, focusing on consumer health products.

Stay informed and keep your fitness business in shape with our quick, insightful updates. Don't forget to like, comment, and subscribe for more weekly fitness news!

fitnessbusiness #fitnessnews #fitnessindustry

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/

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Welcome to MarketFit, our quarterly panel dedicated to empowering fitness businesses with cutting-edge digital marketing insights and strategies. Hosted by Krissy Vann, this expert-led podcast features a rotating team of top marketing professionals who delve into the latest trends and best practices in SEO, local SEO, and social media marketing specifically tailored for the fitness industry.

In each episode, our panelists share their expertise on optimizing your online presence, leveraging Google Map Packs, and engaging your audience through innovative digital marketing techniques. Whether you're looking to enhance your gym's visibility, boost member engagement, or stay ahead of the competition, MarketFit provides the actionable advice and insights you need to thrive in the ever-evolving fitness landscape.

Join us to discover how to effectively integrate AI into your marketing strategies, collaborate with micro-influencers, and create impactful seasonal promotions. Presented by Americaneagle.com, this panel is your ultimate resource for driving growth and success in the fitness industry.

Maximizing Local SEO and Social Media for Fitness Businesses in 2024

Topics Covered:

  1. Understanding Local SEO
  2. Essential components for fitness centers and health clubs.

  3. Importance of Local SEO for Fitness Businesses

  4. Real-world impacts and examples.

  5. Lessons from the Franchise Restaurant Industry

  6. Successful local SEO strategies from the restaurant industry.

  7. Google Map Pack and Business Listings

  8. Optimizing business listings for gyms and fitness clubs.

  9. Leveraging Social Media for Engagement

  10. Effective social media strategies and latest trends for fitness businesses.

  11. Influencer Marketing

  12. Benefits of collaborating with micro-influencers for local engagement.

  13. Digital Marketing Trends and Promotions

  14. The integration of AI in digital marketing strategies.
  15. Adapting to marketing shifts in the fitness industry.
  16. Unique B2C digital marketing tactics for fitness businesses.
  17. Importance of omnichannel marketing for gyms and fitness clubs.

  18. Artificial Intelligence in Digital Marketing

  19. Discussion on how AI has transformed digital marketing strategies.
  20. Benefits and potential risks of integrating AI in the fitness industry.

  21. Summer Promotions for Gyms

  22. Analysis of aggressive summer promotions for fitness centers and their long-term impact on member retention.

Chapters:
00:00- Intro
03:19- The importance of local SEO for fitness businesses
05:45- Reinventing your marketing team
13:28- Google Map Packs: Organic vs Paid
15:30- The importance of ranking in the top three of google maps
16:58- Responding to negative google reviews
21:21- Manual google review response vs artificial intelligence
24:25- The importance of soliciting Google reviews for your fitness business
25:02- Social media summer and back to school engagement for fitness business
27:48- Working with social media influencers
32:41- Trends in social media marketing in 2024
39:05- How much money to invest in video content for social media
40:53- Artificial intelligence in digital marketing
47:09- The importance of editing content from generative AI
55:10- Summer gym promotions and efficacy
57:10- Final takeaways from SEO and Digital Marketing Experts

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Get ready to crunch the latest fitness headlines -- —all in under 5 minutes. Let’s sprint through the latest happenings in the fitness industry and fitness business news.

Welcome to "This Week in Fitness" by ATFW hosted by Krissy Vann.
In this episode, we cover:

-A recent ukactive poll revealing 85% UK adult preference for gym-based health solutions over weight-loss drugs.

-The International Olympic Committee's AI agenda for Paris 2024, enhancing athlete performance with Technogym's AI tools.

  • Mindbody's introduction of Mindbody Insurance, providing tailored coverage for fitness professionals.

-Research on physical activities enhancing cognitive development in preschool-aged children.

-The role of GLP-1 receptor agonists in reducing cancer risks among patients with type 2 diabetes.

-WakenAI's BTwin AI Friends app, offering emotional support and simulating interactions with ex-lovers and virtual companions.

Don't forget to like, subscribe, and rate our content! Tune in next week for our Quarterly Fitness Forecast, featuring industry heavyweights discussing economic health, AI advancements, GLP-1 research, and fitness real estate trends.

00:00- Intro
00:18- ukactive health poll
00:54- AI agenda for Paris 2024
01:25- Mindbody Insurance
01:43- Cognitive development in preschool-aged children.
02:16- GLP-1 and reducing cancer risks
02:40- WakenAI's BTwin AI Friends wellness app
03:14- Extro

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness

fitnessbusiness #fitnessindustry #fitnessnews

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In this episode of All Things Fitness and Wellness, we're joined by Brian Von Ancken, the visionary founder of ANCKOR and the now publicly launched Wellness Growth Mastermind. Brian's journey from a law career to the wellness industry was shaped by personal hardships, including miscarriage and divorce, leading him to embrace holistic health beyond physical fitness.

As a former early hire at Tough Mudder and the previous Head of Partnerships at Othership, Brian brings a wealth of experience and passion for emotional and social well-being. We'll dive into his lessons from startup life, advocacy for the fitness and wellness industry, and the motivations behind his new mastermind program. Tune in for an inspiring conversation on integrating mental, emotional, and social elements into fitness and entrepreneurship.

Chapters:

00:00- Podcast Intro
01:52- Meet Brian Von Ancken
05:25- How Divorce and Miscarriage led to becoming a wellness entrepreneur
08:58- Embracing Emotional Wellness
11:30- The realities of building a startup
13:44- Introducing the Wellness Growth Mastermind
16:27- Navigating Challenges in a Fitness and Wellness Startup
21:26- Marketing and Growth Strategy as a Startup
24:50- Current trends in the wellness industry the fitness industry should watch
28:50- The demographics embracing wellness culture
32:52- The importance of fitness industry advocacy
37:23- Best advice through entrepreneurial journey

Connect with the Wellness Growth Mastermind:
https://www.joinwgm.com/

Connect with Brian Von Ancken:
https://www.linkedin.com/in/brianvonancken/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness

fitnessindustry #fitnessbusiness #wellnessindustry

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Welcome to "This Week in Fitness" by ATFW! Join us as we cover the latest fitness business headlines and research—all in under 5 minutes.

In this episode of the podcast:

-HYROX Partners with GoodLife Fitness: Discover how GoodLife Fitness is sponsoring HYROX Toronto 2024, creating new opportunities for competitors and spectators.

-YouGov Survey on Gym Membership Cancellations: Learn why high costs are the main reason people cancel their gym memberships, and what this means for fitness executives.

-Rising Use of GLP-1 Agonist Drugs: Explore the increasing popularity of GLP-1 drugs for weight loss and their impact on public health awareness.

-AI Chatbots Struggle with Motivational States: Find out how AI chatbots are helping and where they fall short in promoting healthy behavior changes.
Stay tuned for more updates and insights into the fitness industry. Stay fit, stay informed!

00:00 - Introduction
00:16 - HYROX Partners with GoodLife Fitness
00:55 - YouGov Survey on Gym Membership Cancellations
01:41 - Rising Use of GLP-1 Agonist Drugs
02:25 - AI Chatbots Struggle with Motivational States
04:30 - Closing

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/?viewAsMember=true

fitnessbusiness #fitnessindustry #glp1 #hyrox

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Dr. Michael Hosking, a distinguished Ph.D. in Biology, former Davidson College faculty member, and avid cyclist. In this insightful episode, Dr. Hosking shares his compelling journey from overcoming debilitating depression to founding Revocycle Mind and Body Cycling, a mindfulness-based indoor cycling program.

In this episode, Dr. Hosking delves into:

  • The Neuroscience of Exercise: Understanding how physical activity impacts brain health and mental well-being.

  • Mindfulness in Fitness: Exploring the benefits of integrating mindfulness practices with exercise routines.

  • GLP-1s in Fitness: Discussing the need for a united approach in the fitness industry regarding GLP-1s and their role in tackling the obesity crisis.

  • Mental Health and Exercise: Sharing insights on how combining mindfulness with physical activity can revolutionize mental health treatment.

  • Holistic Wellness Approaches: Offering a comprehensive view of how fitness professionals can adopt holistic strategies to enhance overall wellness.

This episode is packed with valuable information for fitness business executives looking to innovate and implement cutting-edge wellness strategies. Dr. Hosking's expertise and personal experiences provide a unique perspective on the intersection of fitness, neuroscience, and mental health. Tune in to discover how these insights can transform your approach to fitness and wellness.

Chapters:
00:00 Guest Intro
3:09- The Cultural Differences Between Athleticism and Fitness
6:50- Distracted Fitness and Group Exercise
9:08- The shift to mindfulness and mental health in fitness
11:50- The Revocycle Story and Prescribing Fitness for Mental Health
14:39- Battling PTSD and Depression
21:04- Neurogenesis and The Brain
25:27- The science of exercise on depression and anxiety
30:40- The state of flow and exercise
34:07- GLP-1 and the fitness industries responsbility
42:02- The culture shift on treating obesity
49:46- Closing Commentary

Connect with Dr. Michael Hosking:
https://www.linkedin.com/in/michael-hosking-ph-d-4b26804/
https://revocycle.com

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/

fitnessbusiness #glp1 #exercisescience

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Get ready to crunch the latest fitness headlines -- —all in under 5 minutes. Let’s sprint through the latest happenings in the fitness industry and fitness business news.

"This Week In Fitness" is hosted by Krissy Vann. In this episode, we dive into the latest developments that matter:

-Discover the impact of Peloton's recent instructor departures and what it means for the fitness community, exploring reactions and implications.

-Learn about a groundbreaking study highlighting the combined benefits of GLP-1 drugs like Ozempic and Wegovy with structured exercise programs for weight loss and bone health.

-Explore F45 Training's innovative partnership with Strava, a move that enhances global connectivity among fitness enthusiasts by syncing workout data and fostering a supportive community environment.

-Dive into the advocacy efforts of the End Chronic Disease group, a coalition aimed at promoting healthier lifestyles and preventive measures to combat chronic illnesses.

-Gain insights into the alarming prevalence of traumatic brain injuries among older adults and the importance of active aging strategies and fall prevention measures.

Stay informed and ahead in fitness business by subscribing to "All Things Fitness and Wellness."

Join us every week as we bring you the latest insights, trends, and industry news impacting fitness professionals and enthusiasts alike!

Connect with All Things Fitness and Wellness:

Website: www.atfw.ca
LinkedIn: https://www.linkedin.com/company/all-things-fitness-and-wellness
Instagram: https://www.instagram.com/allthingsfitnessandwellness/?hl=en
Spotify and Apple via Link Tree: https://linktr.ee/atfw?utm_source=linktree_profile_share

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In today's episode, we welcome Nastasia, the Vice President of Fitness Services at Fitness World Canada. Her story, like many industry executives we've featured, is marked by a deep-rooted passion for fitness and a belief in the transformative power of the industry.

Nastasia's journey began as a lifelong athlete, but she encountered unhealthy habits during college. Diagnosed as pre-diabetic in her early twenties, she knew she had to make a change. Despite her doctor pushing medication, Nastasia chose diet and exercise as her first line of defense. Overcoming gymtimidation, a personal trainer helped her make significant progress, which ultimately sparked her passion for the industry.

This passion led Nastasia to pursue a career in fitness, despite initial skepticism from her parents, who didn't view the gym as a viable career path. Starting as a personal trainer, she has climbed the ranks over her 16-year career in the fitness industry.

Throughout her career, Nastasia has achieved impressive milestones. She has trained, developed, and promoted over 500 personal trainers, 65 field-level managers, and 10 above-club managers. Her teams consistently achieve above-average retention rates for both members and clients, and high margins in personal training. Nastasia also trained Olympic athletes for the London 2012 games and was named an IHRSA Rising Star in 2017.

Beyond her professional accomplishments, Nastasia brings a heartfelt and personal perspective to her leadership style. She shares how her battle with breast cancer significantly changed her approach to leadership and life. This experience has given her a unique insight into resilience, empathy, and the importance of holistic wellness. Throughout the episode, Nastasia offers valuable leadership advice for helping the new generation of trainers and managers excel in the fitness industry.

Nastasia’s story exemplifies what we often hear from industry executives on the podcast: a deep-rooted passion and belief in the work they do, reflected throughout their lives. Her journey from overcoming personal health challenges to becoming a leading figure in the fitness industry is both inspiring and instructive for anyone looking to make a significant impact in their field.

Connect with Fitness World:
https://www.fitnessworld.ca

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/

fitnessbusiness #fitnessleader #fitnessindustry

0:00- Fitness industry leadership with a VP of Fitness Services at Fitness World Canada.
7:16- Personal training career progression and industry insights.
13:42- Cancer diagnosis and its impact on personal growth.
18:05- Personal growth after cancer treatment and return to leadership role.
22:44- Resilience, mental and physical wellness, and leadership growth.
28:10- Balancing career and personal growth with a focus on self-care and intentional living.
33:41- Prioritizing human connection in fitness industry leadership.
38:06- The importance of authenticity and fun in leadership.
44:56- Gender diversity in leadership roles in the fitness industry.
53:09- Career growth, letting go of what's holding you back, and the power of individual stories.

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Join us in this insightful episode as we welcome Lisa Starr, Principal of Wynne Business Consulting & Education, Task Force Chair for the Global Wellness Institute Consulting Initiative, and host of The StarrCast Podcast. Lisa brings a wealth of knowledge from the spa and wellness industry to provide expert insights on the latest wellness trends to watch for in 2024. She discusses practical strategies for overcoming labor shortages and the fascinating convergence of hospitality and fitness.

In this episode, you will learn:
- Key wellness trends that will shape the fitness industry in 2024
- Effective strategies to navigate and mitigate labor shortages
- How the principles of hospitality can enhance the fitness business model

Lisa’s extensive experience as a consultant, educator, and thought leader in the wellness industry offers valuable advice and actionable steps for business owners and managers in the fitness sector. Don't miss out on these essential insights to stay ahead in the ever-evolving fitness industry.

Make sure to like, comment, and subscribe for more expert interviews and industry updates!

Connect with Lisa Starr:
https://wynnebusiness.com/
https://wynnebusiness.com/starrcast-podcast/
https://www.linkedin.com/in/lisastarrwynnebusiness/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness/
https://www.instagram.com/allthingsfitnessandwellness/

fitnessindustry #wellnessbusiness #fitnessbusiness #2024trends

Chapters:

1:25- Intro to Lisa Starr and Wynne Consulting
4:35- What is wellness and how is it defined
8:58- Wellness Trends to Watch The Rest of 2024
11:40- Labour shortages in wellness and fitness
15:30- Artificial intelligence and the fitness and wellness industry
17:17- The biggest business challenges in fitness and wellness
22:30- Lessons from the spa industry for fitness businesses
25:52- The convergence of hospitality, fitness and sport

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Welcome to All Things Fitness and Wellness! In this episode, host Krissy Vann interviews Michaela Brown, General Manager at VIDA Fitness, who drives the company’s culture, operations, and community impact. With over 20 years of experience in the fitness industry, including roles as an athlete, coach, personal trainer, and group exercise instructor, Michaela’s expertise is unmatched.

Michaela has been a personal trainer for over 15 years, specializing in functional training and mobility activities, making her well-suited for fitness-seekers of all types. As one of VIDA’s Group Fitness Managers, she brings expertise from a wide spectrum of training styles and methods. Michaela is also a former Division 1 field hockey athlete, bringing a competitive spirit to her training sessions. As a coach and teacher by nature, clients can expect to be pushed beyond their limitations while being nurtured.

Before joining VIDA, Michaela successfully ran a women’s fitness studio in Washington, DC, for 12 years. She now chairs VIDA’s first Diversity and Inclusion Board, bringing her passion for social justice and activism to the forefront.

In this episode, Michaela discusses diversity and inclusion, effective leadership, building trusted teams, and the latest group fitness trends. Dive into this inspiring conversation with Michaela Brown!

fitnessbusiness #fitnessindustry #vidafitness

00:00- Building Trusted Teams in Fitness Industry
04:15- Evolution of Trends in Fitness Industry
12:36- Promoting Inclusivity and Community in Fitness
25:30- Building Community and Company Culture
30:49-Diversity in the Job Market

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On today's episode of All Things Fitness and Wellness, we welcome back Belgin Aksoy, the visionary Founder of Global Wellness Day. With a background in tourism and hotels that spans almost three decades, Belgin has dedicated her life to promoting wellness on a global scale. In 2012, she launched Global Wellness Day, an event now celebrated by millions across 170+ countries on the second Saturday of June each year.

Belgin also founded Turkey's first destination spa, Richmond Nua Wellness Spa, and has been a significant figure in international spa and wellness organizations. Her contributions to the wellness industry have earned her numerous accolades, including the "Leading Woman in Wellness" award from the Global Wellness Institute and the "Personality of the Year" award by La Fédération des Professionnels du Bien-ētre.

In this episode, we discuss the exciting momentum for this year's Global Wellness Day, the inspiration behind the theme "Magenta Nature," and ways fitness brands can become part of this incredible movement. Join us as we explore how Belgin's initiatives are shaping a healthier world physically, mentally, and spiritually.

Connect with Belgin Aksoy:
https://www.globalwellnessday.org/about/gwd-founder/
https://www.instagram.com/_belginaksoy/?hl=tr

Previous episode with Belgin Aksoy featuring her personal story of starting GWD:
https://youtu.be/g9iivOeY2r4?si=HvaxHO4iUPmJPGEc

Connect with All Things Fitness and Wellness:
www.atfw.ca

00:00- Global Wellness Day and Nature Integration
17:02- Amplifying Global Wellness Day's Message
21:05- Global Wellness and Gratitude Celebration

magentanature #globalwellnessday #wellness

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On today’s episode of "All Things Fitness and Wellness," we welcome Amira Polack, the visionary founder of Struct Club. When Amira ventured into group fitness instructing, she quickly realized that the curation of playlists and class structures was a time-consuming and self-funded endeavor. Driven by the conviction that there had to be a better way, Amira embarked on a mission to find the right tools. When no suitable software was available in the market, she decided to create it herself.

In this episode, you’ll hear the remarkable story of how Amira’s "listening tours" brought Struct Club to life. This LA-based fitness tech startup has since been downloaded in over 70 countries, aiding fitness instructors around the globe. Struct Club's debut platform is an iPhone application that helps indoor cycling instructors seamlessly integrate playlists, moves, intervals, and notes all in one place. The app transitioned from private to public beta in the App Store during its participation in Apple’s second-ever Entrepreneur Camp in Cupertino.

Amira Polack shares her journey of frustration with the analog methods of class preparation and how it led to the creation of Struct Club during her final semester at Harvard Business School. Her story is one of innovation, determination, and community. Amira and her team have built Struct Club with core values of authenticity, impact, and inclusion, and their experience at the Apple Entrepreneur Camp has given them invaluable support and connections. Get inspired by Amira Polack's story and find out how Struct Club is setting a new standard for fitness instructors everywhere.

Connect with Struct Club:
https://www.structclub.com
https://www.instagram.com/structclub
https://www.linkedin.com/company/struct-club/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/
https://www.linkedin.com/company/all-things-fitness-and-wellness/

fitnessbusiness #groupfitness #fitnessindustry #boutiquefitness

00:00 - Revolutionizing Fitness Instruction
10:07 - Challenges in Fitness Instruction
17:29 - Consumer Expectations in Fitness Industry
22:31 - Building Struct Club
38:14 - Future Trends in Fitness Industry
47:04 - Struct Club Contact Information

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"Welcome to 'All Things Fitness and Wellness.' In this episode, we're honored to have Tara Levitt, Co-Founder and Managing Partner of ALTA Technology Group. Tara has a profound impact on the fitness technology industry, offering strategic consulting and fractional CXO services to top fitness organizations. Her career spans across various roles in member management software and operations, working with some of the largest global brands.

In this episode, Tara shares her journey and provides valuable insights on advancing your career in the tech space. Discover the strategies that have propelled her success and learn how versatility and big-picture thinking can help you excel. We also delve into key innovations and trends from The Fitness Technology Summit, highlighting the significance of networking, panel discussions, and the future direction of fitness technology.

Additionally, Tara discusses the key focuses for enhancing the health club member journey in 2024. She offers expert advice on anticipating future needs and leveraging technology to improve member experiences. This episode is packed with forward-thinking perspectives and actionable insights that are essential for anyone in the fitness and wellness industry.

Don't miss out on this enlightening conversation with one of the leading voices in fitness technology. Subscribe, like, and comment to stay updated with our latest episodes and let us know what topics you'd like us to cover next!

Connect with Tara Levitt:
https://www.thefitnesstechsummit.com/
https://www.linkedin.com/company/fitness-technology-summit/
https://www.linkedin.com/in/taralevitt/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness

00:00-Career Advancement in Fitness Tech
13:12-Strategic Pivot in Fitness Enterprise Market
17:32- Navigating Business Growth and Pivots
23:57- ALTA Technology Group Consulting Business Growth
29:03- Fitness Technology Summit
42:13- Customer Journey Mapping and Industry Wisdom
50:07- Closing Remarks

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On this episode of All Things Fitness and Wellness with your host Krissy Vann we are thrilled to welcome Brendan Sullivan, a passionate advocate for mental health in the athletic community.

When Brendan Sullivan was a senior at Yale University, he excelled as the captain of the varsity track team and identified a critical gap in the mental health support available to his fellow athletes. Seeing the prevalence of mental health issues, including eating disorders, and the lack of accessible treatment resources, Brendan took decisive action.

Fast forward a few years, Brendan founded ZAMA Health, a pioneering behavioral and mental health platform specifically designed for athletes. In this episode, we dive into:

  • The crucial importance of mental health advocacy within the fitness industry.
  • Innovative strides being made in athlete wellness.
  • The exciting journey of ZAMA Health's acquisition by Volt Athletics.

Join us as we explore Brendan's inspiring journey and the impactful work being done to support mental health in athletics. Don’t forget to like, comment, and subscribe for more insightful discussions on fitness and wellness!

🔔 Subscribe now for the latest episodes: https://linktr.ee/atfw?utm_source=linktree_profile_share

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Join us on the latest episode of "All Things Fitness and Wellness" as we sit down with Adam Zeitsiff, a seasoned leader in the fitness industry with over 20 years of experience. Adam shares his insights on the pivotal role of technology in fitness, discussing the future of digital transformations and how they are reshaping the wellness landscape.

From his time as CEO of Gold’s Gym to his strategic initiatives as a CIO, Adam explores how technology and leadership merge to drive innovation and growth within the sector. Tune in to gain valuable perspectives on leadership challenges, the importance of advocacy in fitness, and the trends that are setting the pace for tomorrow's fitness advancements. Whether you're a fitness enthusiast or an industry professional, this episode is packed with information that will inspire and inform you about the evolving world of fitness and wellness.

fitnessbusiness #fitnessindustry #fitnesspodcast

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In our latest episode of "All Things Fitness and Wellness," we’re thrilled to welcome back Derek Gallup, a key figure in the fitness industry and a passionate advocate for mental health. May marks Mental Health Month, and there's no better way to kick it off than with Derek, who has dedicated his recent efforts to this vital cause through his foundation, SPARKLE – The Carla Gallup Foundation.

Established in memory of his wife, Carla, who tragically passed away in 2022 after a long battle with depression and anxiety, SPARKLE aims to combat the global crisis of mental health, highlighted by the sobering statistic that 1,900 people lose their lives to suicide each day.

During the episode, Derek shares inspiring updates about the foundation's growth over the past year. He discusses the strategic partnerships he's nurtured within the fitness community and explores the crucial link between physical activity and mental wellness.

This conversation is not only a tribute to Carla's memory but also a beacon of hope and action for anyone affected by mental health issues. Join us to hear how Derek's journey through tragedy has fueled a mission to save lives and strengthen minds through the power of fitness and community support.

Connect with Derek Gallup and SPARKLE:
https://www.sparklecgf.org
https://www.instagram.com/sparkle_cgf/
https://www.instagram.com/derekgallup/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/all-things-fitness-and-wellness?originalSubdomain=ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodcast #mentalhealth #mentalhealthmatters

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On this episode of "All Things Fitness and Wellness," Krissy Vann is joined by a truly inspiring leader in the fitness industry, Maria Gonzalez, the CEO of ClubFitness Greensboro. Maria's journey is inspiring—starting from her roots in Colombia, where she was a competitive athlete, to her bold move to the United States, overcoming language barriers and cultural differences to rise to the top of her field.

In this episode, Maria will unpack the critical decisions and pivotal moments that have not only shaped her career but also defined her approach to leadership.

Here are three valuable takeaways you can expect from our conversation:

Engaging with Your Community: Maria will discuss the importance of understanding and engaging with the community you serve. She believes that building strong community connections can drive a business’s success and create lasting impacts in people's lives.

Leadership Through Athletic Discipline: We'll hear about how Maria's background in competitive sports has shaped her leadership style. She'll share how the discipline, teamwork, and strategic thinking from her athletic days have translated into effective business strategies at ClubFitness.

Driving Industry Growth: Maria will talk about her advocacy efforts, including her support for the PHIT Act on Capitol Hill, emphasizing how important it is for the fitness industry to engage in legislative processes to promote national health and wellness.

fitnessbusiness #fitnessindustry #fitnesspodcast

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

Connect with Maria Gonzalez
https://www.linkedin.com/in/mjpaisa/

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On this episode of All Things Fitness and Wellness, we welcome Dan Giuliani, the CEO and Founder of Volt Athletics. Recently, Volt Athletics made headlines with its strategic acquisition of Zama Health, a move that integrates a vital mental wellness component into their AI-driven fitness app. Dan discusses the significance of this integration and shares his enthusiasm for enhancing holistic health, a cause close to his heart due to his own experiences with anxiety and depression.

From his initial steps as a teacher to becoming a tech entrepreneur, Dan recounts his transformative journey and the lessons learned along the way. He passionately explains why combining mental health with physical fitness is crucial for comprehensive wellness, a conviction that has shaped the mission and development of Volt Athletics.

Additionally, Dan dives into a pressing topic within the fitness industry—the future of personal training. He offers his unique insights into emerging trends and discusses how technology is pivotal in crafting personalized fitness experiences. This episode is a must-watch for anyone interested in the intersection of health, technology, and business, offering a deep dive into the future of integrated wellness solutions. Tune in to gain a front-row perspective on the evolving landscape of fitness and wellness from one of its most innovative leaders.

@VoltAthletics
Connect with Dan Giuliani:
https://www.linkedin.com/in/dangiuliani/
https://www.voltathletics.com

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.linkedin.com/company/89780728
https://www.instagram.com/allthingsfitnessandwellness/

Connect with Host Krissy Vann:
https://www.linkedin.com/in/krissyvann/

fitnessbusiness #fitnessindustry #fitnesspodcast

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On this episode of All Things Fitness and Wellness Krissy Vann welcome Steve Hess, a legend in sports science and wellness. Known for his groundbreaking work with the Denver Nuggets, Steve not only revolutionized their performance strategy through innovative training and nutrition plans but also left a lasting legacy with the weight room that now bears his name.

Transitioning from his influential role in the NBA to leading as the Chief Performance Officer at Panorama Orthopedic and Spine, and spearheading the Panorama Wellness and Sports Institute, Steve continues to redefine the standards of excellence in the exercise and wellness industry.

Join us as Steve takes us on an exhilarating journey through his career, sharing the adventurous paths he navigated to reach the pinnacle of sports science and wellness. This episode explores the deep into the essence of both extrinsic and intrinsic motivation, unveiling the valuable lessons Steve has learned throughout his remarkable journey.

For professionals and entrepreneurs within the fitness industry and fitness business, this episode offers insights that will motivate you to strive for continuous heights. Steve's passion for innovation and his commitment to excellence serve as a beacon for anyone looking to advance their career or business in fitness and wellness.

It's an empowering narrative that promises to inspire and equip you to reach and redefine your own peaks of success.

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On this episode of the "All Things Fitness and Wellness (ATFW)" podcast, hosted by Krissy Vann, we're thrilled to have Desiree Guilliard-Young join us. As the former owner/operator and COO/CHRO of Sanctuary Fitness, Desiree is a beacon of leadership and innovation in the fitness industry. With over a decade of experience in client engagement, strategy, and business development, her journey is nothing short of inspiring.

In this episode, Desiree delves into her personal journey within the fitness world, sharing invaluable insights that propelled her from an industry novice to a formidable leader. She opens up about the hurdles and triumphs she encountered along the way and the pivotal moments that defined her career.

Desiree emphasizes the critical role of diversity of thought in driving innovation, arguing that a blend of perspectives is essential for breaking new ground. She also discusses the strategies she's employed to cultivate a strong company culture that values every employee, from L1 to L5, as integral to success.

Furthermore, Desiree speaks to the heart of leadership—mentorship. She shares her dos and don'ts, highlighting how effective mentorship can shape careers and foster environments where everyone thrives.

Most excitingly, Desiree introduces us to Femme Consulting Corp., her latest venture designed to revolutionize the fitness industry by prioritizing strategic solutions and emphasizing the value of human capital.

Join us as Desiree Guilliard-Young offers a masterclass on leadership, innovation, and the power of a supportive company culture. Whether you're a budding entrepreneur, a fitness enthusiast, or someone passionate about wellness, this episode of ATFW is a treasure trove of wisdom and motivation.

Tune in now to hear Desiree's incredible journey and learn how to leverage diversity, culture, and mentorship to transform any business into a powerhouse of innovation and success.

Available on Spotify, Apple Podcasts, and wherever you get your podcasts. Don't forget to subscribe to ATFW for more episodes like this!

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Join Krissy Vann on the "All Things Fitness and Wellness" podcast as we dive deep into the future of fitness with our special guest, Steven Webster, CEO of ASENSEI. Discover how Steven's martial arts background and a relentless pursuit of the 'never been done before' have propelled him to the forefront of personalized health and fitness experiences. In this episode, Steven shares invaluable insights into using motion capture technology to revolutionize customer engagement and retention in the fitness industry.

Learn about the challenges of scaling a startup, the critical role of conviction in fundraising, and get a glimpse into the promising future of connected fitness. Steven's journey from leading high-performing teams at giants like Adobe and Microsoft to coaching winning sports teams showcases a unique blend of creativity, leadership, and customer focus.

Through ASENSEI's innovative use of 3D Computer Vision and Connected Apparel, fitness companies of all sizes can now offer tailored wellness experiences that truly engage and retain customers. Plus, Steven reflects on the profound impact of coaching and the essential equation for turning bodies into athletes: BODY + COACH = ATHLETE.

This episode is a must-listen for anyone in the fitness business or industry looking to leverage technology to enhance their coaching and create more personalized fitness experiences. Whether you're a fitness coach, a startup enthusiast, or just passionate about wellness, Steven's story will inspire you to embrace the era of connected coaching and explore how technology can unlock human potential.

Don't miss this insightful conversation on how technology and personal coaching converge to shape the future of fitness.

Subscribe to "All Things Fitness and Wellness" with Krissy Vann for more episodes that inspire, inform, and transform the fitness industry.

Connect with Steven Webster:
https://www.linkedin.com/in/stevenwebster/
https://www.asensei.ai

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https://www.linkedin.com/company/all-things-fitness-and-wellness/
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"The 2nd Quarterly Fitness Forecast" presented by ABC Fitness recorded in March 2024, brings together an expert panel to discuss finance, trends, challenges, and innovations shaping the fitness landscape. Featuring Mark Mastrov of New Evolution Ventures, Lisa Kuecker, CEO of Studio Grow, and Chris Smith, CEO of Fitness World, our discussion is segmented into four key areas, providing a comprehensive overview of the current state and future of fitness and wellness.

Segment 1: Industry Overview and Introduction
Our panelists kick off with an overview of the fitness industry's performance in early 2024, examining the impact of technological advancements and changes in consumer behavior. They address the slow start indicated by flat gym foot traffic and explore how gyms are adapting to meet new consumer expectations amidst an evolving economic climate. The discussion also covers strategies for sustainability and growth, given the current macroeconomic factors affecting the industry.

Segment 2: Connected Fitness Market Deep Dive
The conversation shifts to the connected fitness market, analyzing the implications of recent consolidations and acquisitions, including WaterRower's acquisition of CityRow. The panelists discuss Peloton's financial struggles and the bankruptcy filing by Bowflex, reflecting on the challenges of scaling in a post-pandemic world and the importance of diversification and alternative revenue streams for connected fitness brands.

Segment 3: Fitness Franchises - Successes and Challenges
This segment highlights the achievements and obstacles faced by fitness franchises, with a spotlight on Crunch Fitness's recognition in Entrepreneur’s 2024 Franchise 500 Ranking. The global merger between Orangetheory and Self Esteem Brands, creating a massive scale in the industry, is discussed, along with the role of private equity in franchise expansion and the sustainability of the franchise model.

Segment 4: GLP-1 Drugs - Financial and Strategic Implications for the Fitness Industry
Finally, the panel examines the rising popularity of GLP-1 drugs for weight management and their strategic and financial implications for the fitness industry. They discuss how fitness businesses can integrate these therapies into their offerings, the potential financial benefits and risks, and the emerging investment opportunities in the wellness sector that embraces a holistic health model.

Segment 5: Future challenges and opportunities
The episode concludes with a forward-looking discussion on the potential challenges and opportunities that lie ahead for the fitness and wellness industry. Our panelists share their insights on emerging trends, the evolution of consumer preferences, and the impact of global economic factors on the industry's future. They also explore the role of innovation in creating new market opportunities, the importance of inclusivity and accessibility in fitness offerings, and the potential for new business models that can adapt to the ever-changing landscape.

Connect with The Exclusive Sponsor of The Quarterly Fitness Forecast ABC Fitness.
https://abcfitness.com/
https://www.instagram.com/abcfitnesssolutions/
https://www.linkedin.com/company/abc-fitness-solutions/

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www.atfw.ca
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On this episode of the All Things Fitness and Wellness Podcast, host Krissy Vann welcomes Clint Pratch, the Key Account Manager at Matrix Fitness Canada. Clint shares his deeply personal journey into the fitness industry—a path initially embarked upon with goals that now seem superficial but led him to discover the true essence of fitness beyond mere physicality. He opens up about the role of fitness in navigating the grief of losing a son, showcasing how exercise served not just as a routine but as a vital lifeline for mental health and emotional resilience.

As we delve deeper, Clint also sheds light on the latest trends in fitness equipment, providing valuable insights for health club owners and operators looking to elevate their service offerings. His story is a powerful reminder of the multifaceted impact of fitness on our lives, encompassing not just physical well-being but social connections and mental health.

Join us as Clint Pratch enlightens us with his transformational perspective on fitness, proving it to be a journey not just of the body, but of the mind and soul. Don't miss out on this episode full of inspiration, innovation, and insights into the evolving landscape of the fitness industry.

🔗 Subscribe for more inspiring stories and expert advice on fitness and wellness. Engage with us in the comments below to share how fitness has impacted your life or to ask Clint any questions about his journey and expertise in fitness equipment trends.

FitnessJourney #MentalHealth #InnovationInFitness #AllThingsFitnessAndWellness #ClintPratchStory

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On this episode of the All Things Fitness and Wellness Podcast we welcome Linda Mitchell. Linda is a luminary in the fitness world whose career has spanned four decades. This episode uncovers the story of a woman who transformed her part-time aerobics teaching role into a pioneering leadership position at the Newtown Athletic Club,.

Linda's initial foray into fitness began in the early 1980s, teaching dance movement classes while navigating a full-time career in hotel management sales. The turning point came after she embraced motherhood, leading her to seek part-time work and eventually joining the Newtown Racquet Club, now the renowned Newtown Athletic Club. Within a year, her exemplary leadership skills propelled her to the director role of the aerobics program, marking the beginning of a lifelong association with NAC.

Under the visionary guidance of Jim Worthington, the club's owner, NAC witnessed exponential growth, allowing Linda to explore and excel in various facets of the industry without ever leaving the organization. Her journey from leading group exercise programs, with an expansion from three instructors to over 50 and offering 200 classes per week, to venturing into sales, marketing, and ultimately, public and community relations, exemplifies her adaptability and dedication.

Linda's influence extended beyond the club's walls as she played a pivotal role in NAC's philanthropic endeavors, particularly through the establishment and management of the NAC Have a Heart Foundation. Her efforts have significantly contributed to the community.

Moreover, Linda's advocacy work, especially in the successful passage of the Right to Try bill, showcases her commitment to making a difference in the lives of others. Her leadership in the NAC Have a Heart Foundation and the PA Fitness Alliance further highlights her dedication to service and community welfare.

This episode not only celebrates Linda Mitchell's professional achievements and her role in shaping the fitness industry but also her profound impact on community service and health and wellness advocacy. Join us as Linda shares the inspirations behind her drive, the pride she takes in her contributions, and the wisdom garnered from a lifetime of commitment to fitness, community, and advocacy.

fitnesspodcast #fitnessbusiness #fitnessindustry

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IHRSA 2024 is one of the most anticipated events in the fitness industry. The countdown is on to the IHRSA Convention and Tradeshow set to take the stage in vibrant Los Angeles. This week, host Krissy Vann gives you an exclusive sneak peek into what's ahead, featuring a special guest who stands at the forefront of fitness innovation and leadership, Liz Clark, CEO and President of IHRSA.

In an engaging and insightful conversation, Liz Clark will share her expert perspective on the pulse of the fitness industry, tapping into the wealth of knowledge and feedback gathered from IHRSA members worldwide. This episode promises to shed light on the nuanced challenges facing fitness facilities today, alongside the burgeoning opportunities that await those ready to pivot and adapt in this dynamic landscape.

But that's not all. In response to a thought-provoking February Bloomberg article predicting a challenging year for gyms, Liz will offer her seasoned viewpoint, addressing the concerns and outlining the strategies that could redefine success for the fitness sector in the coming months.

As the world's leading trade association for health and fitness professionals, IHRSA is at the heart of innovation, advocacy, and growth in the industry. IHRSA 2024 promises to be a melting pot of ideas, trends, and connections, bringing together the brightest minds and most passionate enthusiasts from around the globe. From cutting-edge equipment to transformative business models and wellness solutions, the trade show is a beacon for anyone looking to thrive in the health and fitness arena.

Join Krissy and Liz for an episode that goes beyond the surface, offering listeners an insider's look into the challenges, triumphs, and future directions of the fitness industry.

Connect with IHRSA
@ihrsaLive
https://www.ihrsa.org

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www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnessbusiness #fitnesspodcast #ihrsa2024

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On this episode of "All Things Fitness and Wellness," host Krissy Vann is joined by Ian Patton, who shares his personal and profound journey with obesity. Marking World Obesity Day on March 4th, this episode dives into the complexities and challenges of living with obesity, a condition affecting approximately 27% of Canadian adults according to 2018 Statistics Canada figures.

Ian Patton, Director of Advocacy and Public Engagement for Obesity Canada, opens up about his life-threatening struggle with obesity and his path to better health. Despite the prevalence of obesity, misconceptions abound, and the healthcare system's advice often falls short of evidence-based solutions. Patton's experience highlights the frustration many feel when conventional wisdom—like the advice to simply "eat more salad and go for more walks"—proves inadequate.

Diving deeper, we explore the definition of obesity as a chronic disease, challenging the traditional reliance on Body Mass Index (BMI) as a measure.

The episode also features a comprehensive discussion on the role of GLP-1 Agonists Semiglutides, like Ozempic and Wegovy, in treating obesity. Through Patton's insights and expert commentary, we uncover the myths, misconceptions, and the cutting-edge treatments transforming the fight against obesity.

Patton shares his perspective on programs by fitness professionals that incorporate GLP-1 Agonists, cautioning about their potential effectiveness and the importance of informed implementation.

Join us on "Exercise Snacks: Bite-Size Science" as we navigate the complex landscape of obesity, offering hope, understanding, and the latest scientific advancements. Whether you're living with obesity, know someone who is, or simply interested in wellness, this episode is a must-listen, shedding light on a topic that touches many lives.

Connect with Obesity Canada:
https://obesitycanada.ca

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www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodcast #worldobesityday #obesity #ozempicweightloss #weightloss

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On this episode of All Things Fitness and Wellness Krissy Vann is joined by Amber and Nikolai Puchlov, the duo behind Pro Kettlebell.

Around the time of this release we are marking the fourth anniversary of the unprecedented global pandemic that saw the fitness industry face unparalleled challenges. With statistics from IHRSA revealing a staggering 17% of clubs closing permanently, a 58% plummet in industry revenue compared to 2019, and 44% of the fitness workforce losing their jobs by the end of 2020, Amber and Nikolai's journey through the closure of the Seattle Kettlebell Club is both poignant and powerful.

Dive deep into their incredible transition from the hospitality sector to making their mark in the fitness world, how the adversity of shutting down their gym led to the innovative reinvention of the kettlebell, and the birth of a new business venture. Their entrepreneurial spirit shines through adversity, offering invaluable insights, lessons, and fresh perspectives on resilience and reinvention in the fitness industry.

🔔 Before you dive into this compelling story, don't forget to LIKE and SUBSCRIBE for more episodes. Your reviews mean the world to us and help us reach more fitness and wellness professionals.

Connect with Amber and Nikolai Puchlov of Pro Kettlebell
https://prokettlebell.com/en-ca
https://www.instagram.com/pro_kettlebell

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodvast #fitnessbusiness #kettlebell

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Today, we're talking with Allison Rand, the creative force behind YouFit Gyms' exciting makeover as their Vice President of Marketing. With a career that spans the evolution of digital marketing within the fitness industry, Allison brings a wealth of knowledge and innovative strategies to the table. Recently brought on board to spearhead YouFit's rebranding efforts, Allison has an impressive track record of driving growth and elevating brands in the fitness sector.

Before joining YouFit, Allison served as the Director of Marketing for EverCommerce's Fitness division, where she played a pivotal role in scaling ASF, Club OS, ClubWise, and My PT Hub, leading to a record-breaking year in terms of lead generation, sales, and brand positioning. Her expertise doesn't stop there; as the former VP of Marketing at VIDA Fitness, Allison oversaw all aspects of marketing, PR, and community relations for its clubs and related ventures, and she has been instrumental in organizing charitable events through VIDA Gives Back.

In this episode, Allison shares her journey from the early dot-com days to leading the charge in the fitness marketing realm. She divulges actionable advice, creative metaphors, and personal anecdotes, including how being a twin has shaped her approach to leadership. Whether you're a C-suite executive in the fitness industry or a fitness professional aiming for the top, Allison's insights offer valuable lessons on creativity, leadership, and the power of a well-executed brand strategy.

Tune in to "All Things Fitness and Wellness" for an inspiring conversation with Allison Rand, and discover how to bring creativity and strategic thinking to your fitness brand's marketing efforts.

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On this episode of Exercise Snacks: Bite Size Science Dr. Todd Duhamel joins Krissy Vann. Dr. Duhamel is a leading researcher in the field of cardiovascular health and physical activity. As a Principal Investigator at the Institute of Cardiovascular Sciences, St. Boniface General Hospital Albrechtsen Research Centre, Dr. Duhamel dives into the pivotal role of physical activity in preventing and treating cardiovascular diseases.

Dr. Duhamel's remarkable track record includes securing over $2.4 million for research as a Principal Investigator and an additional $7.4 million for collaborative projects. His expertise extends to publishing over 100 peer-reviewed contributions, including a groundbreaking smartphone application.

In this podcast episode, we explore Dr. Duhamel's groundbreaking research, which challenges conventional notions about exercise and behavior change. Discover how simple shifts in mindset and daily habits can significantly impact physical activity levels and overall health. From debunking myths about exercise to unveiling strategies for incorporating movement into sedentary lifestyles, Dr. Duhamel offers practical insights for listeners of all backgrounds.

Gain valuable insights into the ENCOURAGE project, where Dr. Duhamel investigates innovative approaches to encourage physical activity among employees. Learn about the project's success in motivating individuals to embrace a more active lifestyle, even amidst busy schedules and sedentary routines.

Dr. Duhamel's perspective on physical activity transcends traditional fitness paradigms, emphasizing the importance of finding activities that align with personal interests and values. Whether it's enjoying outdoor work or engaging in culturally relevant physical activities, Dr. Duhamel highlights diverse pathways to staying active and healthy.

Join us as we uncover Dr. Duhamel's key recommendations for helping people overcome exercise barriers and cultivate sustainable habits. From understanding personal motivations to integrating movement into daily routines, this episode offers actionable advice for listeners seeking to enhance their well-being through physical activity.

Don't miss this opportunity to gain invaluable insights from Dr. Todd Duhamel and embark on a journey towards a healthier, more active lifestyle. Tune in to our podcast for inspiration, motivation, and transformative perspectives on exercise and cardiovascular health.

exercisescience #fitnesspodcast #cardiohealth

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Dive into the inspiring journey of Nicole Rakowski, co-founder of Fitsentive, on "All Things Fitness and Wellness." This episode explores how Nicole transformed personal adversity into an innovative fitness solution that's reshaping the industry. After a life-changing accident in Iceland, Nicole faced unparalleled challenges that led her to question and redefine the essence of motivation and wellness. Her story is a testament to resilience, showcasing the creation of Fitsentive—a platform designed to motivate and reward fitness efforts like never before. This discussion not only highlights Nicole's journey but also delves into actionable insights on innovation, leadership, and the impact of personal experiences on professional success. Join us to uncover the strategies behind building a successful fitness platform, the importance of mental fortitude in overcoming obstacles, and how Fitsentive is setting new standards in the fitness and wellness industry.

fitness #fitnesspodcast #fitnessbusiness

Connect with Fitsentive
https://www.fitsentive.com
https://www.instagram.com/fitsentive/
https://www.linkedin.com/company/fitsentive/?originalSubdomain=ca

Connect with Nicole Rakowski
https://www.instagram.com/rakowskinicole/?hl=en

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On this episode of the ATFW Podcast CEO of Lifted Movement Kiara LeBlanc joins Krissy Vann. Kiara's incredible journey in the wellness industry traces its roots back to her childhood when she was immersed in the world of essential oils and holistic wellness, thanks to her parents' pioneering work at Saje Natural Wellness.

Join us as we dive deep into Kiara's early exposure to wellness, which profoundly influenced her entrepreneurial spirit. Discover how her transition from working with Saje Natural Wellness led her to co-founding Lifted Movement, a fitness venture that was born out of personal transformation, a ski accident and a vision to fill a notable gap in the fitness equipment industry.

Kiara's story is not just about fitness and wellness; it's about a personal connection to a legacy and a vision for the future. She has been an integral part of Saje Natural Wellness since her early days, and her journey from stocking shelves to running the company's social media is truly inspiring. Tune in to hear her insights on the industry's evolution and the fascinating intersection of wellness and entrepreneurship.

If you're curious about the fascinating world of wellness, fitness, and entrepreneurship, this episode is a must-watch. Don't miss the chance to gain valuable insights and inspiration from Kiara LeBlanc's remarkable journey. Subscribe now and join us in exploring the remarkable story of a visionary leader in the wellness industry.

fitnesspodcast #fitnessindustry #fitnessbusiness #entrepreneur

Connect with Lifted Movement:
https://liftedmovement.com
https://www.instagram.com/lifted.movement/

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It's time for another episode of Exercise Snacks: Bite Size Science. On the podcast we explore the intersection of financial incentives and exercise habits and how these findings could impact public policy. Join us as we dissect the surprising results from a recent study conducted by the University of Western Ontario, featured in the Journal of the American Medical Association.

Discover how monetary rewards initially sparked exercise engagement and, even more intriguingly, how exercise habits persisted even after the financial incentives were removed. This research sheds light on the potential for innovative public policies to promote physical activity.

But before we delve into this critical discussion, don't forget to hit that like button and subscribe for our weekly episodes with industry thought leaders and influencers. Also, stay tuned for "Exercise Snacks: Bite Size Science" every other Monday, where you can explore the latest scientific insights directly from the experts.

If you've ever wondered about the effectiveness of using money as an exercise motivator and how it can influence public health policies, you won't want to miss this episode!

fitnessindustry #fitnessbusiness #fitnesspodcast

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Explore 2024 Wellness Travel Trends. As Accor's Global Senior Vice-President of Wellbeing Strategy, Design, and Development, Emlyn Brown offers an insider's perspective on the transformative shifts shaping the wellness and travel sectors.

🔍 Dive into the insightful discussion as we explore key trends including social wellbeing, active nutrition, ageing gracefully, optimizing sleep, athlete-inspired wellness, and mindfulness enhanced by tech. Brown's expertise illuminates how these trends are not just passing fads but pivotal changes in the hospitality industry.

🌐 Trend #1 - Social Wellbeing: Learn how communal wellness and 'we-based' activities are redefining guest experiences.

🍏 Trend #2 - Active Nutrition: Discover how Accor is leading the charge in nutritional cuisine and its impact on guest health and the planet.

🌟 Trend #3 - Ageing Well: Brown sheds light on how technology blends with traditional practices to support graceful ageing.

💤 Trend #4 - Optimising Sleep: Understand why Accor is focusing on creating the ultimate sleep environments for its guests.

🏋️‍♀️ Trend #5 - Athlete-Inspired Wellness: Get insights into the growing demand for comprehensive sports recovery experiences.

🧘 Trend #6 - Mindfulness Enhanced by Tech: Explore how Accor is embracing mindfulness and meditation, enhanced by technology, to improve guest wellbeing.

👉New episodes of the All Things Fitness and Wellness podcast hosting by Krissy Vann drop every Wednesday. New episodes of Exercise Snacks: Bite Size Science drop every other Monday.

Connect with Accor:
https://all.accor.com/canada/index.en.shtml

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www.atfw.ca
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fitnesspodcast #traveltrends #wellnesstravel

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Discover the inspiring intersection of mental health and physical fitness with Victor and Lynne Brick, founders of the renowned health club chain, Brick Bodies. Beginning their journey with a humble aerobics class and a Simon and Garfunkel cassette tape, they have now emerged as the largest franchisees of the low-cost gym brand Planet Fitness. This episode dives deep into their personal experiences, particularly Victor's brother's battle with schizophrenia, which fueled their commitment to mental health advocacy.

Learn about the John W. Brick Mental Health Foundation, established by the Bricks to honor Victor's brother and to change the way the world treats mental health. Hear how their journey from fitness enthusiasts to mental health advocates is reshaping the approach to wellness, integrating the physical and mental aspects seamlessly.

This episode is a must-watch for anyone interested in the powerful synergy between mental wellness and physical fitness, and for those inspired by stories of resilience, dedication, and transformative impact.

🔔 Subscribe to our channel for more empowering stories and insights into the world of health, fitness, and mental well-being.

Connect with the John W. Brick Foundation:
https://www.johnwbrickfoundation.org

Mental Well-being Certification for Fitness Professionals:
https://www.mentalwellbeingassociation.org

Move Your Mental Health Report:
https://www.johnwbrickfoundation.org/move-your-mental-health-report/

fitnesspodcast #fitnessbusiness #mentalhealth

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Discover the Power of Exercise for Brain Health with Dr. Karlie Intelkofer in our Blue Monday feature episode! As a renowned neuroscientist and Global Wellness Researcher at Matrix Fitness, Dr. Intelkofer shares her valuable insights on how exercise can significantly enhance mental well-being and resilience.

In this informative podcast, we explore the crucial role of physical activity in bolstering psychological resilience and reducing the risk of mental health disorders. Learn about the dose-dependent relationship between fitness levels and mental fortitude, and gain practical advice for incorporating evidence-based exercise routines into your daily life.

This episode is perfect for anyone interested in understanding the science behind exercise and mental health or seeking inspiration to maintain a regular exercise regime. Join us as we delve into the transformative impact of exercise on brain health and mental wellness, insights that are valuable not just on Blue Monday but every day.

Connect with Dr. Karlie Intlekofer
https://www.linkedin.com/in/karlie-intlekofer-51467415/

bluemonday #fitnesspodcast #neuroscience #fitness #exercisescience

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This episode features Neal Spruce, former champion bodybuilder and CEO of multiple successful companies. Through the strategic alignment of resources, Neal has founded, owned, operated, and partnered to build some of the largest and most successful fitness brands in the business. These include Gold’s Gym, Apex Fitness, National Academy of Sports Medicine (NASM), the bodybugg (winner in 2005 of “Best of What’s New in Personal Health in the U.S.” awarded by Popular Science), and 24Hour Fitness, among others.

Most recently, Neal developed the evidence-based fitness programming company, dotFIT Worldwide, joined the NASM advisory board, and became an investment partner for fibr, the one-stop-shop for everything the fitness industry needs. His vision and deep understanding of creating resources for club operators and fitness professionals have led him to be one of the most respected entrepreneurs in the industry.

Neal Spruce delivers more than 100 lectures annually on sport and fitness topics and has been a featured speaker on more than 300 radio and television talk shows. He even hosted his own television fitness show in San Francisco. In this video, Neal shares his insights into the pivotal role of nutrition in the fitness industry and offers valuable advice on how to integrate nutrition seamlessly into fitness programs, maximize performance, and promote long-term health. Discover the secrets to filling nutritional gaps for a healthier, more fulfilling life, and gain a fresh perspective on achieving fitness goals. Whether you're a fitness professional seeking to enhance your knowledge or someone on a personal fitness journey, Neal's journey and insights will undoubtedly inspire and empower you to embrace the profound connection between nutrition and fitness. Don't miss this transformative episode that could change the way you approach your health and wellness.

fitnesspodcast #fitnessbusiness #nutrition

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Discover the secrets to achieving your New Year's resolutions and overcoming common hurdles with Dr. Hayley Perlus, a renowned expert in sports psychology. In this episode of the All Things Fitness and Wellness podcast, Dr. Perlus shares her proven tips on goal setting, habit building, and navigating obstacles that often derail resolutions. With a Ph.D. in Sports Psychology and experience working with top athletes and brands, Dr. Perlus provides actionable steps to help you succeed, even if you're feeling burnt out at the start of the year.

Learn how to handle pressure, access your skills on demand, and perform like a champion athlete in various aspects of life, including the corporate world. Dr. Perlus combines her knowledge as an elite athlete, coach, fitness professional, and entrepreneur to equip you with the mental toughness tools you need for peak performance. Don't wait for the New Year; start implementing these strategies now to achieve your goals. Tune in for valuable insights and expert guidance from Dr. Haley Perlus.

Connect with Dr. Hayley Perlus
https://drhaleyperlus.com
@drhaleyperlus

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
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fitnesspodcast #newyearsresolutions #goalsetting

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Group fitness can foster stronger social connections and bridge divides. On this episode we explore the power of moving in sync and its impact on building cooperative bonds. This concept isn't just theoretical; it's backed by substantial research and real-life applications in group fitness settings and amongst children.

Group exercises and fitness classes, create a unique environment for social interaction. Moving together in harmony isn't just about physical fitness; it's a powerful tool for strengthening social ties and overcoming barriers that often separate us in day-to-day life. This phenomenon, rooted in our basic human nature, resonates deeply with our innate desire for connection and belonging.

For the episode Krissy Vann interviews Dr. Laura Cirelli, Assistant Professor at the University of Toronto and a PhD. Dr. Cirelli's insights shed light on the psychological and social benefits of synchronized movement. She emphasizes how group fitness activities, when performed in unison, can lead to increased feelings of empathy, cooperation, and a sense of community among participants. This is particularly evident in children, where synchronized activities play a crucial role in their social development and peer relationships.

exercisescience #fitnesspodcast #groupfitness

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Loneliness is a killer and fitness is a key path to social connection. On this episode meet Melika Zamani, the visionary founder of GymDate. In this engaging 30-minute interview, Melika delves into the fascinating story behind GymDate, sharing insights on how she transformed a unique concept into a flourishing reality. 🏋️‍♀️

🚀 Key Highlights:
- The Birth of GymDate: Discover the inspiring journey from concept to creation.
- Empowering Boutique Gyms: Learn how GymDate benefits small fitness businesses.
- Vision for the Future: Melika shares her aspirations for GymDate's impact in the fitness world.
- Entrepreneurial Wisdom: Uncover the key learnings and takeaways from Melika's journey.

🌟 Whether you're in the fitness industry, a budding fitness entrepreneur, or someone passionate about the intersection of fitness and social connection, this episode is packed with valuable insights. Melika's story is not just about fitness; it's about innovation, community, and the power of a great idea.

🔔 Don't forget to Like and Subscribe for more! We bring you weekly episodes every Wednesday featuring thought leaders and influencers in the fitness industry. Plus, catch our 'Exercise Snacks: Bite-Size Science' every other Monday for the latest in exercise science and research.

📅 Stay tuned and join us on this journey of exploration and inspiration in the world of fitness and business. Your support means the world to us!

FitnessBusiness #FitnessIndustry #GymDate #GymSocial

Connect with GymDate:
www.gymdatee.com
https://www.instagram.com/gymdatee?igshid=MTVqNHNhZ3JweDhzcQ%3D%3D&utm_source=qr

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/
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In this episode, we welcome Allison Flatley, with a fitness industry journey spanning 30 years. Allison has revolutionized the way fitness and wellness programs operate in various sectors, including corporate, commercial, and government settings. Her dedication to fostering healthy organizational cultures has set new benchmarks in the industry.

🚀 Since March 2017, Allison has been leading Allison Flatley Consulting, where she focuses on guiding organizations towards strategic growth, effective client engagement, and business development. Her role extends beyond consulting, as she serves as an expert witness in the health club and fitness industry, offering insights that are crucial for both emerging and established professionals.

🔥In her capacity as a REX Roundtable Chair since March 2022, Allison has been a pivotal figure in creating platforms for in-depth personal and professional development. REX Roundtables stands out for its unique combination of virtual and in-person meetings, facilitating a space where members drive the agenda based on their business and personal needs. This dynamic program is tailored to enhance business performance, leadership skills, personal life balance, and community engagement.

✨ What You'll Discover in This Episode:
Join us as we explore the wealth of knowledge Allison brings to the table. From her extensive experience in developing and managing wellness programs to her innovative strategies for business growth in the fitness industry, there's much to learn. We'll explore the unique benefits of being part of REX Roundtables and gain insights into how Allison guides newcomers in the industry towards success.

📌 Stay Connected
Don't forget to subscribe. Share your thoughts in the comments below, and let us know what you'd like to see in future episodes!

AllisonFlatley #FitnessLeadership #HealthWellness #BusinessStrategy #REXRoundtables

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Discover the potential of holiday-themed exercise interventions in boosting physical activity during the lead-up to December 25th! Join us as we explore the findings of the 2022 pilot study on "Exercise Snacks: Bite-Sized Science," featuring Dr. Greg Biddle, Research Associate at the NIHR Leicester Biomedical Research Centre and Leicester Diabetes Centre.

In this study, a Christmas-themed physical activity intervention known as "Active Advent" showed promise in increasing physical activity and reducing sedentary time among inactive adults. The study, conducted by Loughborough University, addressed the health risks associated with the holiday season, including physical inactivity and weight gain.

Key points from the study:

The Active Advent intervention included fun activities like "abdominal snowman" sit-ups and a "Christmas deliveries" walk.
Participants received daily emails with Christmas-themed physical activity ideas to complete throughout Advent.
Both intervention and control groups reported similar activity levels in the early weeks, but the intervention group increased their physical activity by week three.
Accelerometer data revealed that the intervention group engaged in more physical activity and spent less time being sedentary.
The majority of participants in the intervention group enjoyed and adhered to the program.
While the study generated modest behavior changes, it demonstrated the potential for public health campaigns to encourage physical activity during the festive season. Dr. Greg Biddle emphasized the public's interest in such interventions, highlighting the opportunity to promote a healthier and more active holiday season.

Don't miss this insightful exploration of holiday fitness and its impact on your health during the Christmas holiday season! Like, share, and subscribe for more health and wellness updates.

fitnesspodcast #exercisescience #fitness

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Join us for an exclusive interview with Hal Johnson, a true icon in the world of fitness, health, and wellness. Hal, known as one half of the dynamic duo behind "Body Break," has left an indelible mark on the Canadian fitness industry.

🏋️‍♂️ Hal Johnson's career is a testament to his unwavering commitment to promoting fitness and healthy living. From his chance meeting with Joanne McLeod at a gym, the concept of "Body Break" was born. Together, they embarked on a mission to help millions of Canadians discover new ways to incorporate fitness into their daily lives.

🌟 Beyond his role in "Body Break," Hal Johnson's accomplishments are nothing short of extraordinary. He's been a competitor on The Amazing Race Canada and has delivered inspiring speeches around the globe. In fact, his influence is so profound that he became a Halloween costume, a symbol of Canadian pop culture sold at party stores nationwide.

🎙️ In this interview, we gain insights into his views on health, wellness, and inclusivity, as well as his perspectives on overcoming adversity.

🔥 This candid conversation offers a unique glimpse into the life of a fitness legend, and it's a must-listen for anyone passionate about fitness, health, and personal growth. Hal Johnson's wisdom and experiences provide invaluable insights for individuals looking to make positive changes in their lives.

Hit that like button, subscribe, and please leave us a rating or review. #HalJohnson #bodybreak #fitnesspodcast

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Connect with BodyBreak
@BodyBreak
https://bodybreak.com
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Join us in this heartfelt episode as we sit down with Pat White, a remarkable individual and avid gym enthusiast, who bravely shares her journey living with Hadju-Cheney Syndrome, a rare bone disease, and epilepsy. In the spirit of International Day of Persons with Disabilities, Pat opens up about the challenges she faces and her mission to foster inclusivity within health clubs and gyms.

🌟 Key Takeaways:

  • Insights into Hadju -Cheney Syndrome and its impact on bone health
  • Personal anecdotes highlighting the intersection of epilepsy and rare genetic disorders
  • Pat's advocacy for creating more inclusive gym spaces
  • How you can contribute to positive change in fitness environments

🤝 Let's come together to amplify Pat's voice and inspire a more inclusive and understanding fitness community.

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Medications like Ozempic and Wegovy are being used for weight loss, but what are the risks when it comes to side effects? Medical Researcher Mohit Sodhi, recently featured in Forbes' Top 30 under 30 in Healthcare joins the All Things Fitness and Wellness podcast for our debut exercise snack. Sodhi gained global attention for unveiling the heightened risks associated with Ozempic and similar weight loss drugs. With an impressive portfolio of over 35 peer-reviewed publications, Sodhi delves into the latest study findings.

🔍 Study Focus:
This groundbreaking study compared the use of GLP-1 agonists for weight loss. The results revealed an increased risk of pancreatitis, gastroparesis, and bowel obstruction, though not biliary disease.

🤔 Implications:
Given the widespread use of these drugs, albeit rare, patients considering them for weight loss must weigh the risks against the benefits. This discussion sheds light on how the risk-benefit calculation may differ for those seeking weight loss compared to those using these drugs for diabetes management.

📌 Limitations:
While all GLP-1 agonist users in the study had a record for obesity without diabetes, the study acknowledges uncertainties regarding whether GLP-1 agonists were exclusively used for weight loss.

New episodes of Exercise Snacks: Bite Size Science will drop every other Monday.
Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodcast #ozempic #wegovy

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Join us for expert insights into the state of the fitness industry and trends heading into 2024. The All Things Fitness and Wellness Quarterly Fitness Forecast is presented by ABC Fitness Solutions.

Influential leaders, CEO Chris Smith of Fitness World Canada, Mark Mastrov, Chairman of New Evolution Ventures, and ABC Fitness CEO Bill Davis, join host Krissy Vann to discuss finance, trends, technology, and the intersection of health club and health care.

04:18- Emerging Trends in Fitness
14:06- Investing in Fitness Business
27:06- Opportunities in Health Care and Health Club
44:15- Fitness Industry Advocacy

Connect with All Things Fitness and Wellness:
www.atfw.ca
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fitnesspodcast #fitnessbusiness #fitnessindustry

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Nasser Obeid is known as a visionary in the fitness industry. On this episode Nasser, a seasoned athlete turned fitness advocate, shares his personal journey and expert tips to unlock your full potential within the fitness business.

Nasser Obeid is the President of JHT Fitness Canada/ Matrix Fitness. Nasser's commitment to proactive health aligns seamlessly with Matrix's vision, offering a synergy that transcends conventional fitness boundaries. From cardio to strength training, Matrix offers a diverse line of equipment designed for health clubs, luxury resorts, collegiate athletic teams, and even club-quality setups reimagined for home use.

In this video, we emphasize the transformative power of exercise as medicine, as Nasser unveils industry insights and wellness strategies that go beyond the typical workout routine. As a sponsor of The Fitness Industry Council of Canada, Nasser is dedicated to unifying the industry to propel the vital message of exercise as preventative healthcare.

Join us on this inspiring journey where we explore Nasser Obeid's evolution from athlete to advocate, the revolutionary impact of Matrix Fitness, and the latest trends shaping the fitness landscape.

Elevate your fitness game, gain valuable insights, and embrace a healthier, fitter lifestyle.

Don't forget to like, subscribe, and hit the notification bell for more fitness insights and expert advice.

Connect with JHT Fitness Canada / Matrix Fitness
https://www.instagram.com/matrixfitnesscanada/?hl=en
https://www.instagram.com/matrixfitnesscanada/?hl=en

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodcast #fitnessindustry #fitnessbusiness

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Elevate your fitness business with insights from Sara Hodson, CEO of Live Well Exercise Clinic and President of the Fitness Industry Council of Canada, as she shares invaluable lessons and explores the latest industry advocacy buzz.

Did you know that over 80 percent of Canadians fall short of the recommended 150 minutes of moderate to vigorous exercise weekly? Sara sheds light on this crucial issue and discusses the urgent need for governments to prioritize physical activity in national health care policies—a call echoed by both the World Health Organization and the United Nations.

With a 15-year career in chronic disease and exercise, Sara is a trailblazer in the field of clinically-based medical fitness programs. Learn about her passion and the vision behind LIVE WELL, launched in 2011 to fill a critical gap in our healthcare system. Sara, a dedicated leader, embodies LIVE WELL's hardcore values every day. Discover the wisdom of this smart, nimble, and passionate entrepreneur, who also happens to be an incredible mom to four young children. Tune in for a powerful conversation that combines personal insight, industry expertise, and a commitment to transforming lives through fitness.

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Do you know how many minutes you must exercise to combat the dangers of sitting? In this episode we explore the dangers of a sedentary lifestyle and how much exercise is needed to combat them.

On this episode we welcome special guest Researcher Edvard Sagelv, who joins us from Norway to discuss his viral study recently published in the British Journal of Sports Medicine.

Edvard and his team embarked on a mission to investigate the consequences of a sedentary lifestyle and to determine if there's a magic number of exercise that can counteract the negative effects like premature death and chronic diseases.

As sedentary lifestyles continue to dominate our Western world, with adults spending an average of 9 to 10 hours a day sitting, the health risks have never been clearer. This includes the threat of non-communicable diseases and mortality, urging the need for preventive measures.

Discover the fascinating insights from their study, which reveal a unique relationship between the time spent sitting and physical activity, and how these factors interact with mortality.

Key Takeaways:

Physical Activity Matters: Find out how higher levels of moderate-to-vigorous physical activity (MVPA) can reduce the risk of mortality, regardless of your sitting time.
Sedentary Time: Learn about the link between prolonged sedentary time and increased mortality risk, especially for those who engage in low MVPA. And, find out how just 22 minutes of MVPA per day can break this association.
Light Physical Activity: Discover how even light physical activity can lower mortality risk, regardless of your sedentary habits.
Total Physical Activity: Understand the benefits of higher total physical activity levels, which can reduce mortality risk in both low and high sedentary individuals.
The study's findings emphasize the significance of incorporating physical activity into your daily routine, particularly if you spend most of your day sitting. It aligns with recent World Health Organization (WHO) guidelines recommending at least 22 minutes of MVPA daily for those leading sedentary lives.

While this study sheds light on the relationship between physical activity, sedentary time, and mortality, it's crucial to note its limitations. It primarily involved older adults, and further research is needed to validate these findings, especially for younger populations.

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodcast #exercisescience #sedentarylifestyle

TIMESTAMPS
00:46- Physical inactivity and its health effects, including a recent study on sitting as a new smoking.
05:38- Sedentary behavior and its impact on health.
12:07- The benefits of physical activity and policy changes to promote it.
17:18- Exercise enjoyment and adherence
25:40- Fitness tracking data and its applications

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Dive deep into the world of 'Dragons Den' and 'Coldture,' exploring the thriving cold plunge market and the remarkable journey of these fearless entrepreneurs. The cold plunge market is heating up, set to reach a staggering $550 million by 2031.

Join us as we delve into the story of 'Coldture,' the portable tub that folds into a backpack, featuring a super-efficient chiller. But that's not all - they recently faced the 'Dragons' Den' in Season 18, Episode 2 of CBC's hit show!

Discover the challenges and successes of 'Coldture' as we get an inside look at their 'Den' experience. We'll explore the entrepreneurial lessons they've learned along the way, how they prepared for their Dragon's Den pitch, and learn invaluable insights for aspiring wellness entrepreneurs.

Don't miss this captivating episode where cold meets success, 'Coldture' style.

👍 If you enjoyed this episode, please like, share, and subscribe for more exciting content on fitness, wellness, and entrepreneurial journeys.

Connect with Coldture:
https://coldture.com
https://www.instagram.com/coldture_/?hl=en

Connect with All Things Fitness and Wellness (ATFW)
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

fitnesspodcast #dragonsdencanada #coldtub

TIMESTAMPS

00:00 Intro
03:22 Getting Into Cold Plunging
04:25 Navigating a Sports Injury
07:22 Collaborating In Business Through Cold Dips
11:34 How Coldture Came to Be
13:29 Going From Idea To Product
16:38 Applying to Dragon's Den
18:32 Getting a Spot On Dragon's Den
20:34 Prepping for Dragon's Den
21:41 Coming Up With An Evaluation
22:07 Dragon's Den Show Day
27:12 Entrepreneurial Reflections

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Welcome to another exciting episode of "All Things Fitness and Wellness with Nicole Schmitz! In this episode, Nicole shares a truly inspiring story of transformation and resilience as she takes us through her remarkable journey from being a client at a local boutique gym to becoming the Owner of Newport Peach.

Nicole's tale is one of seizing the right opportunity and aligning with her passion and values. Her experience as a client at a boutique gym that offered a strong sense of community paved the way for her life-changing decision. Last spring, the stars aligned, and she made the leap to become the Owner of Newport Peach, a fitness haven that beautifully blends nostalgia with a modern vibe.

Despite her extensive background in sales and some experience in fitness and gym settings, Nicole encountered unique challenges during her transition. In this episode, she generously shares the valuable lessons she learned along the way, providing listeners with insights into entrepreneurship, fitness, and the power of perseverance.

Newport Peach is more than just a gym; it's an embodiment of the '90s generation spirit, with thoughtful touches that pay homage to the past while keeping things fresh and exciting. The gym's primary focus? The glutes! From modernized step classes to customized peach classes, Newport Peach is all about inclusivity and approachability, catering to fitness enthusiasts of all levels.

Nicole is your guide through this journey as she navigates the uncharted territory of fitness entrepreneurship. She dreams of making Newport Peach her sole career, but for now, she's juggling multiple jobs on top of family life responsibilities to make that dream a reality.

Join us in this episode to gain insights from a fitness entrepreneur who's leaving no stone unturned in her pursuit of success. Don't forget to like, subscribe, and share this video to stay updated with the latest episodes of "All Things Fitness and Wellness with Nicole Schmitz." Your support means the world to us, and we can't wait for you to hear Nicole's incredible story!

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In this inspiring episode, we sit down with Gabriel Hardy, the Executive Director of The Fitness Industry Council of Canada and CEO of Tonic Gym. Join us as we delve into his remarkable journey, which has been a rollercoaster of failures and ultimate triumphs.

Gabriel's story is a testament to the power of resilience and perseverance. He's faced challenges like dismal grades in school, bankruptcy with his gym in 2014, and an attempt at entering Canadian politics. But through it all, he never gave up.

Discover how Gabriel's failures have been the stepping stones to his incredible success. His unyielding passion and determination have not only driven his businesses forward but have also led him to align his voice with the movement of exercise as medicine.

The interview reveals how Gabriel's mission is to get more people moving and create a healthier nation. He's also dedicated to unifying the fitness industry under the message that fitness is essential. You'll be captivated by his entertaining stories, from working with celebrated names in hockey to representing his industry.

Tune in to learn how Gabriel's journey can inspire you on your own path to success. Whether you're a fitness enthusiast, entrepreneur, or someone in search of motivation, this episode offers valuable insights and a reminder that failure can be a stepping stone to greatness.

Subscribe to our channel for more inspirational stories and valuable insights from industry leaders. Like, share, and comment to let us know your thoughts and join the discussion.

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In this compelling episode, we are thrilled to welcome Jonathan Lundy, Founder and CEO of Gymfluencers and Gymfluencers Agency, all the way from the UK.

At All Things Fitness and Wellness, we are dedicated to uncovering the inspiring stories behind success in the fitness and wellness industry.

Jonathan's story is one of transformation and unwavering determination. From facing personal struggles, a heart attack at a young age, and a job he despised in a predatory industry, to shedding over 200 pounds and making a remarkable impact on the fitness world, his journey is nothing short of extraordinary.

Join us as we delve into Jonathan's candid account of his transformation, discussing the fears he overcame and the pivotal moments that led him to reshape both his life and the fitness industry. This episode is a testament to the power of resilience and personal growth in the world of fitness and wellness.

Tune in for an inspiring and motivating conversation that will leave you with valuable insights and a renewed sense of purpose in your own fitness and wellness journey. Don't miss this remarkable story of triumph and change!

fitnesspodcast #fitnessindustry #fitnessbusiness

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Discover the Intersection of Fitness, Health, and Technology with Al Noshirvani

In this episode, we sit down with Al Noshirvani, a renowned figure in the fitness and wellness industry. Join us as we explore the dynamic landscape where fitness meets technology and gain valuable insights into Al's remarkable journey.

Al Noshirvani, the co-founder of Alta Technology Group, has played a pivotal role in numerous leading health, fitness, and wellness companies across North America. His journey began with the inception of Motionsoft Inc., a significant player in software and financial services for the industry, later acquired by Daxko in 2020.

With 25 years of experience in software sales and business development, Al's deep understanding of the tech realm shines through. He's steered five successful acquisitions, secured over $40 million in venture capital, and transformed Motionsoft into a thriving company with a workforce exceeding 100 employees.

In this episode, Al Noshirvani generously shares practical insights from his entrepreneurial journey, offering valuable tips and lessons that can benefit aspiring entrepreneurs and fitness enthusiasts alike.

But that's not all! We also get an exclusive sneak peek into this year's Fitness Technology Summit, a must-attend event where industry experts come together to exchange ideas and innovations. Al's involvement ensures that this summit will be a game-changer in the fitness tech sector.

Furthermore, we delve into the significant intersection of fitness and health, with a particular emphasis on Al's advocacy efforts with IHRSA. His unique perspective on how technology can enhance overall well-being, coupled with his dedication to advocacy, makes for an enlightening and relevant discussion.

Join us for an engaging episode that offers valuable insights into the dynamic convergence of fitness, health, and advocacy. Discover the endless possibilities and potential that await at this fascinating intersection, driven by Al's passion and unwavering commitment.

Subscribe to our channel, like this video, and hit the notification bell to stay updated on our latest episodes! Don't miss out on this incredible conversation.

Connect with Al Noshirvani:
https://www.linkedin.com/company/alta-technology-group/

Connect with All Things Fitness and Wellness:
www.atfw.ca
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fitnesspodcast #fitnesstech

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Fitness Business in 2023: Exploring the IHRSA 2023 Global Report.

The fitness industry is undergoing a significant transformation, shifting from the traditional perception of gyms solely for achieving aesthetic goals like shredded abs and weight loss. Instead, there is a growing recognition that the industry plays a crucial role in addressing pressing issues such as the mental health crisis, the obesity epidemic, and healthcare system challenges in North America. This shift in perspective emphasizes that health clubs are now viewed as destinations for preventive healthcare.

Despite this evolving focus, the fitness industry faced substantial challenges during the pandemic. In this episode of "All Things Fitness and Wellness," we engage in a conversation with CEO and President of IHRSA, Liz Clark, and Market Research Advisor to IHRSA, Melissa Rodriguez. They provide insights and commentary based on the 2023 IHRSA Global Report, which draws data from 15 federations within the industry.

Together, we explore emerging trends, the economic impact, and the future trajectory of the fitness industry, shedding light on its current state and its potential role in addressing critical health issues.

Connect with IHRSA:
@IHRSALive
https://www.ihrsa.org
Report: https://www.ihrsa.org/publications/the-2023-ihrsa-global-report/

Connect with All Things Fitness and Wellness:
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ihrsa #fitnesspodcast #fitnessbusiness

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Do you know of the Godfather of Fitness Jack LaLanne? We're diving deep into the world of fitness and legacy with none other than Greg Justice, an internationally acclaimed best-selling author, inspirational speaker, and visionary fitness entrepreneur.

🏋️‍♂️ With over four decades of experience in the fitness industry, Greg is a true pioneer. In 1986, he laid the foundation for AYC Health & Fitness, Kansas City's very first personal training center. Since then, he's personally transformed the lives of over 48,000 individuals through one-on-one training sessions.

🌟 But Greg's impact doesn't stop there. Today, AYC Health & Fitness specializes in corporate wellness and personal training, setting new standards for the industry.

💡 What truly sets Greg apart is his unwavering commitment to legacy and knowledge sharing. He lives by the timeless wisdom passed on by his mentor: "Whatever you learn, pass it on." And pass it on, he does! Greg currently serves on the advisory board of two personal training schools, mentors trainers worldwide, and is a prolific writer whose articles have graced numerous publications and websites.

📚 Greg is the author of six empowering books, including "Mind Over Fatter: The Psychology of Weight Loss" and "Treadside Manner: Confessions Of A Serial Personal Trainer," to name a few.

🎓 Holding a master's degree in HPER (exercise science) and a bachelor's degree in Health & Physical Education from Morehead State University, Greg's commitment to fitness and knowledge is undeniable.

🌟 Join us in this insightful episode as we explore the importance of legacy and knowledge sharing with Greg Justice. His story is not just one of fitness but of empowerment, inspiration, and the enduring legacy he's creating. Don't miss out! Hit that 'Subscribe' button, tap the notification bell, and let's embark on this journey of enlightenment together. 💪🔥

fitnessjourney #fitnesspodcast #jacklalanne

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The robust growth of the wellness economy is driving innovative developments in wellness tourism and beyond.

Unlocking Wellness Insights: Ophelia Yeung, Senior Research Fellow at the Global Wellness Institute joins the All Things Fitness and Wellness Podcast.

Prepare for an enriching exploration of the wellness universe as we gear up for World Wellness Weekend! In anticipation of this global event and the upcoming Global Wellness Summit in Qatar this November, we had the privilege of hosting Ophelia Yeung, a distinguished Senior Research Fellow at the Global Wellness Institute, on the "All Things Fitness and Wellness" podcast. With her two decades of experience in research and consulting across various sectors, Ophelia is a recognized authority in the wellness industry. In this episode, we'll delve into our captivating conversation with Ophelia as she shares invaluable insights into wellness, the industry's prevailing trends, the critical importance of clear definitions, and the sweeping transformations underway in the realm of wellness tourism.

The wellness landscape has undergone a remarkable transformation, evolving from a luxury to a necessity. Ophelia underscores this shift with staggering statistics from The Global Wellness Institute, revealing that the global wellness economy was valued at an astonishing $4.5 trillion in 2018. This data-backed insight demonstrates the fundamental role wellness plays in our contemporary lives and sets the stage for a deeper exploration of the wellness ecosystem.

Our discussion with Ophelia extends beyond traditional notions of fitness and nutrition, embracing a holistic approach to wellness. Today, wellness encompasses mental well-being, sustainable living, stress management, and mindfulness practices, resonating with a broader audience. This paradigm shift is revolutionizing how we perceive well-being and the ways we integrate it into our daily lives. Stay tuned as we uncover more insights from our conversation with Ophelia Yeung, and join us in embracing wellness as a priority, not just a luxury.

wellnesstourism #wellness #wellnessindustry

@GlobalWellnessSummit @worldwellnessweekend
@globalwellnessinstitute

Connect with the Global Wellness Institute:
https://globalwellnessinstitute.org
https://www.instagram.com/global_wellness_institute/

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www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/

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Create lasting impact in the fitness industry.

Get ready to supercharge your energy with an exhilarating episode featuring Marc Coronel, the driving force behind Energia Fitness. In this dynamic conversation, we sit down with Marc, a renowned fitness expert with over two decades of experience in the industry, to explore the transformative power of fitness beyond just physical appearances.

🔥 About Marc Coronel:
Marc Coronel, a distinguished Senior Master Course instructor and presenter for leading fitness brands like Under Armour Training Team, TRX, TriggerPoint, LifeFitness, and ActivMotionBar, is here to inspire and enlighten. With a degree from Whittier College and numerous prestigious awards under his belt, Marc's passion for fitness is truly infectious.

🌟 What to Expect:
Discover how fitness can lead to a more fulfilling life and boost mental resilience as Marc shares his invaluable insights. He specializes in large and small group training, athletic performance for MMA fighters, law enforcement, EMTs, and more. As a sought-after educator and presenter, Marc has garnered industry recognition, including awards like TRX (2012), TP therapy (2014), and SCW Presenter of the Year (2016, 2017, 2018). He was also a finalist for the 2019 IDEA Fitness Inspiration Award.

🎤 Marc's Media Presence:
You might recognize Marc from his distinctive voice on AAPTIV or his appearances on Good Morning America, The Doctors, and various news segments worldwide. He's been featured in IDEA Fitness Association's magazine, SHAPE, OXYGEN, Men’s Health, MyFitnessPal, and other industry publications and podcasts.

💼 Industry Expertise:
Marc's influence extends to consulting and programming for companies like BeachBody Live, HerbaLife, Bowflex, TRX, LifeFitness, Triggerpoint, ActivMotionBar, AAPTIV, and more. He's a beloved figure in the fitness world, known for his humor and playful approach to wellness, as evidenced by his participation in major fitness events and conferences worldwide.

🌍 Where to Find Marc:
Currently based in Las Vegas, NV, Marc offers in-person and online training. He believes in the balance of body and mind and lives by the motto that nothing is impossible when you're sharing #Energia.

Don't miss this opportunity to revitalize your fitness journey and gain insights from one of the industry's most charismatic and experienced professionals. Subscribe now and join us on a path to a more energized and fulfilled life! 💪✨

fitnessindustry #fitnessbusiness #fitnesspodcast

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Discover the Blueprint for Boutique Fitness Business Success with Lise Kuecker, CEO of Studio Grow! 🏋️‍♂️

🎙️ Welcome to our podcast where we chat with seasoned entrepreneur and CEO of Studio Grow. Lise has steered multiple ventures to 7-figure success within the competitive realm of boutique fitness. 🌟

In this episode, we uncover the strategic gems that led to her remarkable achievements in the boutique fitness industry. From innovative marketing approaches to cultivating a strong community, Lise shares invaluable insights that are bound to transform your perspective on business growth.

🔥 Whether you're a seasoned fitness entrepreneur or just starting out in the boutique fitness business landscape, this podcast is a goldmine of actionable strategies and real-world advice. Tune in to learn how to stand out in the boutique fitness market, drive exceptional customer engagement, and navigate the path to building your own 7-figure fitness empire. 💪

🎧 Don't miss this chance to hear directly from Lise Kuecker herself! Hit that play button and let's dive into the world of boutique fitness business success together. 🎧

Connect with Studio Grow:
🌐 Website: https://studiogrow.co
📱 Instagram: https://www.instagram.com/lisekuecker/
📩 LinkedIn: hhttps://www.linkedin.com/in/lisakuecker/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/?originalSubdomain=ca

🔔 Subscribe now to stay updated on future episodes

fitnessbusiness #fitnesspodcast #boutiquefitness

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In today's dynamic fitness landscape, the integration of technology has emerged as a game-changer, offering businesses an unprecedented opportunity for personalization and enhanced customer experiences. The fusion of fitness and technology empowers businesses to understand their clients on a deeper level, tailoring fitness solutions that align with individual goals, preferences, and needs. This integration not only enables real-time monitoring and data-driven insights into users' progress but also facilitates seamless communication between fitness professionals and clients. Whether through wearable devices, mobile apps, or virtual platforms, the personalized fitness experience fosters engagement, motivation, and a sense of empowerment among users. For businesses, this means forging lasting relationships, driving customer loyalty, and staying ahead in an increasingly competitive industry. As the fitness sector continues to evolve, the symbiotic relationship between fitness and technology remains an indispensable catalyst for creating transformative, tailor-made fitness journeys that elevate both the user experience and business success.

🎙️ Tune in to this captivating episode as we sit down with Mohammed Iqbal, the visionary mind behind SweatWorks, a cutting-edge fitness technology agency revolutionizing the industry. From crafting digital solutions to exploring innovative hardware, Mohammed has transformed the fitness landscape.

🌍 Join us as Mohammed takes us on a journey from his family's migration from Dubai to the Americas during his formative years. Discover the pivotal role a single book played in reshaping his life, guiding him towards wellness and vitality.

💡 In this podcast, Mohammed opens up about his leap from the corporate world to the realm of fitness technology. Get ready for a deep dive into the future of the fitness industry as he shares industry insights and forecasts that offer a glimpse into the exciting trajectory ahead.

🔮 Explore the remarkable story of how Mohammed Iqbal's tech prowess intertwined with the world of fitness, driving innovation and change. Get ready to be inspired, informed, and motivated to embrace the future of wellness tech.

Connect with SweatWorks:
@sweatworksdigitalfitnessla9203
https://www.sweatworks.com
https://www.instagram.com/sweatworks/
https://www.facebook.com/sweatworks
https://www.linkedin.com/company/sweatworks/

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://www.linkedin.com/company/all-things-fitness-and-wellness/?originalSubdomain=ca
https://www.facebook.com/profile.php?id=100087220611005&referrer=aymt¬if_id=1679075466444958¬if_t=aymt_page_post_reminder_14d_notification&ref=notif

fitnesspodcast #fitnessbusiness #fitnesstech

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Meet Dr. Darian Parker: 2023 Idea Personal Trainer of the Year.

With a doctorate in sports education leadership and an emphasis on behavior modification, paired with master's and bachelor's degrees in kinesiology, Dr. Darian Parker has crafted a narrative that resonates with innovation and impact. Over two decades in the fitness and wellness industry, he has held pivotal roles in both academia and private clubs, carving his path as a director of education, general manager, and national director of fitness.

In a resounding testament to his dedication and innovation, Dr. Darian Parker secured the prestigious 2023 IDEA Personal Trainer of the Year Award, solidifying his status as a trailblazer in the fitness industry.

Currently co-owner of Epic Leisure Management, Dr. Darian brings his expertise to a live virtual personal training business, catering to influential U.S. business leaders. But that's not all—Darian dons the hat of a podcast host for "Dr. D's Social Network." This podcast is an avenue for authentic, open, and honest conversations with individuals from across the globe. 

fitnesspodcast #personaltrainer #personaltrainerlife

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Yoga Forward: Honored with the prestigious 2023 IDEA Inspiration Award , Denise Druce's impact spans far beyond traditional workouts.

🌱 From leading aerobics on shag carpets in the 80's to igniting a yoga revolution, Denise's journey is one of resilience and transformation. Her story resonates deeply as she shares how personal struggles fueled her mission, turning pain into purpose. Through her innovative program, Yoga Forward, she's now changing lives within the walls of Utah State Correctional Facility.

🤸‍♂️ Discover how yoga became Denise's tool for empowerment, inspiring inmates to find strength in vulnerability. Her story reminds us that amidst life's challenges, there's always an opportunity to rewrite our narrative. 💪

In this video, we uncover Denise's path to success, her yoga-infused legacy, and the power of embracing life's curveballs. 

Join us for a story that proves how the simple act of stepping onto a yoga mat can lead to profound transformations.

yoga #fitnesspodcast #ideaworld

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Meet Christine Conti the 2023 IDEA World Fitness Instructor of the Year who is the embodiment of the "YES. YOU CAN" mindset. 

As an international fitness instructor, chronic disease wellness specialist, and the esteemed IDEA World 2023 Fitness Professional of the Year, Christine has proven herself as a force to be reckoned with. 

She's the CEO of CONTI, a woman-owned enterprise providing keynote speaking, chronic disease wellness, mindset coaching, and continuing education for fitness professionals, schools, and private companies. 

Beyond that, she's a best-selling author, podcast host, co-founder of REINVENTING THE WOMAN INTERNATIONAL, and a 3x IRONMAN. In the face of a life-changing diagnosis at the age of thirty, this former investment banker and English teacher is on a mission to prove that ANYTHING IS POSSIBLE!

fitnesspodcast #fitnessbusiness #ideaworld

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Explore the transformative power of exercise as medicine. Join us in this captivating episode as we warmly welcome Sonia Sidhu, a Vancouver based broadcaster with an impressive career in both radio and television. 📻📺

Life took an unexpected turn for Sonia when she faced the challenges of an ever-evolving industry, leading to a format change and a layoff last year.

The pause in her career brought health to the forefront, revealing the harsh realities of burnout: extreme fatigue, obesity, malnourishment, pre-diabetic concerns, and an overwhelming sense of malaise, all culminating in a critical moment last November.

Sonia's tenacity drove her to seek guidance from health professionals, addressing underlying issues with medication. However, it was the transformative power of fitness that emerged as the true game-changer.
In this candid episode, Sonia shares her personal journey of navigating profound life changes, taking charge of her health, and embracing fitness as the missing piece to reclaim her quality of life. Her story serves as a profound testament to the impact that a health-focused narrative can make, transcending the superficial noise of getting shredded or chasing certain body ideals.

This episode is a must-listen, especially for those in the fitness industry, as it illustrates the true healing potential of exercise as medicine. 🏅💊

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Join us in this captivating episode as we warmly welcome Sonia Sidhu, a powerhouse broadcaster with an impressive career in both radio and television. 📻📺

Life took an unexpected turn for Sonia when she faced the challenges of an ever-evolving industry, leading to a format change and a layoff last year.

The pause in her career brought health to the forefront, revealing the harsh realities of burnout: extreme fatigue, obesity, malnourishment, pre-diabetic concerns, and an overwhelming sense of malaise, all culminating in a critical moment last November.

Sonia's tenacity drove her to seek guidance from health professionals, addressing underlying issues with medication. However, it was the transformative power of fitness that emerged as the true game-changer.

In this candid episode, Sonia shares her personal journey of navigating profound life changes, taking charge of her health, and embracing fitness as the missing piece to reclaim her quality of life. Her story serves as a profound testament to the impact that a health-focused narrative can make, transcending the superficial noise of getting shredded or chasing certain body ideals.

This episode is a must-listen, especially for those in the fitness industry, as it illustrates the true healing potential of exercise as medicine. 🏅💊

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On this podcast episode we welcome Ingrid Knight-Cohee, the Director of Fitness Classes at Fitness World, and a true powerhouse in the industry! With over 160 instructors impacting lives through 500+ weekly classes for 80 thousand members, she's a force to be reckoned with!

💪 Ingrid's passion for goal-setting knows no bounds, earning her the title of a self-professed serial goal setter, conquering marathons to triathlons!

But that's not all—her latest venture, the groundbreaking class format, MSINGI, is taking the fitness world by storm! 🌪️ Inspired by her transformative experiences in Nairobi, Kenya, MSINGI is a soul-stirring fusion of rhythmic movements, blending the elements of earth, wind, and fire.

Ingrid's ultimate goal? To make MSINGI a household name! 🏠✨ In this episode, she spills the beans on her journey in the fitness industry, sharing the incredible backstory of bringing this game-changing class format to life. 🎙️🔥 Get ready for some serious goal-getting energy!

📺 Before diving into this epic episode, hit that "Like" and "Subscribe" button to stay tuned for more amazing content! Let's embark on this inspiring fitness adventure together! 💥💯 #FitnessDynamo #GoalGetter #MSINGI #FitnessRevolution

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Join Charlotte Elizabeth, an influential body positive/neutral ethical vegan, on a transformative episode of "All Things Fitness and Wellness" as she sheds light on the crucial need for inclusivity in the fitness industry. With over 15 years of experience in marketing, Charlotte's diverse background in owning an online business, working with brands on campaigns, and engaging communities through various media forms has positioned her as a true advocate for change.

As a professional extended sizes model for the past decade, Charlotte has cultivated partnerships with forward-driven brands, utilizing her creative aptitude and personal connections to uplift and support her clients' projects and campaigns. Her extensive experience in fashion, marketing, modeling, sales, and events has granted her an in-depth understanding of the fashion, beauty, and self-care industry.

Driven by her values, Charlotte passionately champions total ethical fashion that is inclusive of all individuals, the planet, and non-human animals. With a keen eye for aligning with brands, partnerships, and opportunities that uphold mutually shared values, Charlotte has garnered recognition through appearances on Global morning news, Vita Daily magazine, The Vancouver Sun, and CTV morning news.

In this thought-provoking episode, Charlotte Elizabeth calls for a shift in the narrative within the fitness industry, emphasizing the importance of creating inclusive spaces that embrace and celebrate individuals of all body shapes and sizes. Join us as we explore the transformative power of inclusivity and discover how the fitness industry can play a vital role in empowering individuals on their journey to wellness and self-acceptance.

Don't miss this enlightening conversation with Charlotte Elizabeth, where fitness, inclusivity, and personal growth intersect to inspire positive change. Tune in to "All Things Fitness and Wellness" for an episode that will challenge perspectives and ignite a movement towards a more inclusive fitness landscape.

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Learn how job loss led to a remarkable fitness transformation. Delve into the fitness journey of Les Staff, a former news director who faced an identity crisis when he lost his prominent position. From rock bottom moments in his life to battling alcoholism and getting sober in 1991, Les found himself at another turning point when he was unexpectedly cut from his job in January 2021. We'll explore how this setback became the foundation for his incredible transformation.

At over 300 pounds, diabetic, and neglecting his health, Les decided it was time for a change. Embarking on a weight loss journey, he sought the guidance of a personal trainer and ultimately achieved a body fat percentage of just 11 percent. However, the most significant change for Les was shedding the mental weight he had unknowingly carried, freeing himself from the burdens of his past.

In this episode, we discuss Les Staff's story as a powerful reminder of the impact the fitness industry can have on our lives. We'll explore the lessons he learned, the strategies he employed, and the profound transformation he experienced, both physically and mentally.

Prepare to be inspired and motivated as we unravel the remarkable story of Les Staff's triumph over adversity and the power of resilience, self-reflection, and self-care. This episode serves as a reminder that the fitness industry can truly change lives in profound and transformative ways.

Don't miss out on this empowering conversation that will leave you motivated to embark on your own journey of self-discovery and wellness.

Subscribe to our channel for more captivating interviews and stories of personal growth and transformation.

Keywords: fitness transformation, identity crisis, weight loss journey, personal growth, resilience, self-care, inspiring interview, wellness.

identitycrisis #fitnesstransformation #fitnessbusiness

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Welcome to today's episode featuring Sumeet Sharma, an exceptional Canadian powerlifter. Sumeet's inspiring journey showcases the transformative power of physical activity in bringing communities together.

In this podcast, Sumeet candidly shares his remarkable personal transformation, from overcoming weight issues during his high school years to discovering the exhilaration of lifting weights. His passion for powerlifting quickly propelled him to the podium, including a noteworthy gold medal win for Team Canada at the North American Powerlifting Championships, among other impressive achievements.

What truly sets Sumeet apart is his unwavering commitment to giving back to his community. Leveraging his platform, he strives to make a positive impact and inspire others.

Don't miss out on this captivating episode! Tune in now to gain insights and be inspired by Sumeet's journey.

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The inspiring story of Global Wellness Day Founder Belgin Aksoy, a true powerhouse in the world of fitness and wellness.

Belgin Aksoy is a trailblazer in her field, with an impressive list of accomplishments to her name. She is the founder of Richmond Nua Wellness Spa, which holds the distinction of being Turkey's first destination spa and one of Europe's most award-winning establishments. But it was in 2012 that everything changed when Belgin founded the internationally successful Global Wellness Day.

On this episode of our podcast, Belgin opens up about her personal battle with thyroid cancer at the young age of 29, when her son was just 17 months old. This terrifying ordeal served as a catalyst for her own journey towards wellness and ignited her mission to share her vision with the world through Global Wellness Day. Today, this global movement is celebrated by millions in over 170 countries.

Belgin's outstanding contributions to the wellness-spa industry have not gone unnoticed. In 2016, she was honored with the prestigious "Leading Woman in Wellness" award by the Global Wellness Institute, an organization that has played a pivotal role in the industry's economic growth, reaching a staggering 4.7 trillion dollars. That same year, Belgin was also recognized as the deserving recipient of the "Most Influential Spa Leader" award by American Spa.

Belgin Aksoy's influence extends globally. In 2019, she was honored with the "Personality of the Year" award by La Fédération des Professionnels du Bien-ētre. Her relentless dedication and pioneering spirit were further acknowledged in 2022 when she received the esteemed "Pioneer of Wellness" award from the Seven Stars Luxury Hospitality and Lifestyle Awards.

Join us on this episode of All Things Fitness and Wellness as we delve into Belgin Aksoy's remarkable journey, her triumph over adversity, and her mission to inspire and empower people worldwide. Don't miss out on this enlightening conversation with a true industry icon.

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Join Maryam, the Founder of VanCity Girls Who Walk, in this captivating podcast interview on All Things Fitness and Wellness. VanCity Girls Who Walk is a culturally diverse, body positive, and disability conscious walking community in Vancouver. Discover how this inclusive group creates a safe and empowering space for individuals of all ages to connect, build friendships, and foster mental and physical health through gentle movement in nature.

VanCity Girls Who Walk is more than just a walk—it's a movement towards a connected and friendlier city. Join us today and become part of a community that celebrates diversity, embraces inclusivity, and values the well-being of its members.

Discover the passion and expertise of Maryam, who has been appointed as the President & CEO of PanGenomic Health Inc. Maryam has over two decades of experience in consumer product marketing, private clinic services, and public advocacy,

Don't miss this enlightening podcast episode that explores the intersection of community-building, mental wellness, and the beauty of Vancouver's natural surroundings. Tune in now to gain insights from Maryam Marissen and join the movement that is VanCity Girls Who Walk.

Connect with Vancity Girls Who Walk:
https://vancitygirlswhowalk.com

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

vancouver #fitnesspodcast #fitnessbusines

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In this episode, we have a special guest, Alan Leach, the dynamic CEO of West Wood Clubs based in Dublin, Ireland. With over 32 years of health club and sales management experience, Alan's expertise shines as he serves a remarkable community of 36,000 health club members across seven West Wood Club locations in Ireland and Bosnia.

Alan's journey in the fitness industry is truly awe-inspiring. From growing a club's membership from 700 to an astounding 3,100, establishing it as one of Europe's most profitable facilities, to becoming a sought-after speaker for fitness professionals worldwide, his dedication to promoting physical activity and advancing the global industry is unwavering.

In this episode, Alan delves into the exciting intersection of fitness and marketing. He shares his personal story of stumbling into sales, proving that sometimes the best things happen by accident. But it doesn't stop there. Alan imparts invaluable takeaways for industry leaders, revealing the keys to finding success in this ever-evolving landscape.

Join us as we unravel the secrets of fitness and marketing with Alan Leach, uncovering the strategies, insights, and personal anecdotes that will empower you to thrive in the industry. Whether you're a seasoned professional or just starting out, this episode is a must-listen for anyone passionate about the business of fitness and wellness.

Don't miss out on this enlightening conversation! Tune in now and get ready to elevate your fitness and wellness game with "All Things Fitness and Wellness.

Learn more about West Wood Club:
https://westwood.ie
@WestWoodClubs

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

fitnessmarketing #fitnessbusiness #fitnessindustry #fitnesspodcast

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Join us for an empowering episode as we celebrate National Health & Fitness Day with renowned health and wellness expert, Erin Phelan! Based in Toronto and making an impact globally, Erin brings over 20 years of fitness industry experience to the table. From being an award-winning group fitness instructor to a trusted personal trainer and health coach, Erin's expertise is unmatched.

In this exciting interview, Erin shares her passion for fitness and provides valuable insights to help you achieve your wellness goals. Discover her secrets to maintaining a healthy lifestyle, practical fitness tips, and the importance of exercise for both physical and mental wellbeing. With her extensive background in communications, Erin also sheds light on how businesses and organizations can enhance their brand through effective messaging.

As a sought-after writer and contributor to renowned publications such as Best Health, Reader's Digest, and The Globe and Mail, Erin's expertise has reached millions. She combines her academic qualifications in communications and journalism with her certifications in fitness instruction, personal training, and health coaching. Whether you're a fitness enthusiast, entrepreneur, or parent seeking a balanced lifestyle, Erin's insights will leave you inspired.

Don't miss this opportunity to learn from one of the industry's leading voices. Join us on National Health & Fitness Day and be part of the movement to make Canada the fittest nation on Earth!

Remember to subscribe to our channel for more empowering content, and share your fitness journey using the hashtag #LetsMoveCanada. Let's move together towards a healthier future!

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Delve into the world of HYROX, the ultimate fitness challenge that combines running and functional workouts. Join us as we explore the electrifying race format hosted in expansive exhibition halls, where participants push their limits through 1km runs and intense workout stations, repeated eight times.

From professional athletes seeking the ultimate test of endurance to everyday fitness enthusiasts looking to elevate their training, HYROX welcomes everyone on a journey of self-discovery and physical transformation.

Discover the incredible growth of HYROX, which has become the fastest growing fitness sport worldwide since its launch in Germany in 2017. With races in over 11 countries and 30 cities, the global leaderboard and cumulative World Championships add a thrilling competitive edge to the sport.

Connect with  @HYROX_OFFICIAL  
https://hyrox.com 
https://www.instagram.com/hyroxworld/ 

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en 

hyrox #fitnesspodcast #fitnessbusiness

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Discover how AI is revolutionizing the fitness industry and empowering gym operators and owners in this captivating podcast episode featuring NT Etuk, the Founder of FitGrid and co-founder of Boutique Fitness Solutions. 

FitGrid, the #1 retention software for fitness studios, is making waves with its innovative approach to driving community engagement and accelerating revenue growth. Join us as NT Etuk shares insights on reducing churn, boosting member engagement, and unlocking retention and revenue growth with FitGrid's powerful AI tools. 

As an accomplished entrepreneur with a background in computer engineering and an MBA in Entrepreneurship and Management, NT Etuk brings a wealth of knowledge and experience to the table. 

Don't miss this opportunity to learn from his journey and gain valuable strategies for building strong, thriving fitness businesses. Tune in now and stay ahead of the curve in the dynamic world of fitness.

Connect with FitGrid: 
https://fitgrid.com
https://instagram.com/fitgrid 

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en 

fitnessindustry #ai #boutiquefitness

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Did you know that exercise can be a powerful tool to help manage your mental health? According to the World Health Organization, mental disorders affect millions of people worldwide. In the US alone, 21% of adults experienced a mental illness between 2019-2020, while in Canada, major depression and anxiety disorders affect 5.4% and 4.6% of the population, respectively. But there's good news: research shows that exercise can be just as effective as medication in managing mental health.

In this video, we'll explore the science-backed connection between exercise and mental health. We'll discuss why exercise is essential for mental well-being, and how it can help alleviate depression, anxiety, and stress. We'll also look at the latest research findings, including a report published in the British Journal of Sports Medicine, which explored the effectiveness of physical activity interventions for improving mental health.

Joining us is lead researcher Dr. Ben Singh from the University of South Australia, who will explain the key research findings and why exercise may be more effective than medication to manage mental health. Dr. Singh will also share his reaction to the media attention his study has garnered, including how he found out it was referenced on the Joe Rogan podcast.

If you're looking for evidence-based reasons to show your support for exercise as a mental health solution, then you don't want to miss this video. So hit like and subscribe, and let's dive into the science behind exercise and mental health!

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In this inspiring episode of our podcast, we speak with Derek Gallup, a highly successful figure in the fitness industry. But today, Derek is opening up about a personal tragedy that struck his life when his wife, Carla, lost her battle with mental illness and took her own life.

Despite the heartbreak, Derek is determined to turn his pain into purpose. He's launched a new foundation called SPARKLE, which stands for Suicide Prevention Through Physical Activity, Relaxation, Kindness, Laughter, and Education.

During our conversation, Derek shares how his passion for fitness has helped him cope with his grief and how he's using his platform to break down the stigma surrounding mental health. He also reveals how SPARKLE is helping others find hope and healing after losing a loved one to suicide.

This episode is a must-listen for anyone who wants to learn more about mental health, suicide prevention, and the power of physical activity and community support in healing. Tune in now to hear Derek's powerful story and join the SPARKLE movement.

mentalhealth #mentalhealthmatters #fitnessindustry

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Get an exclusive behind-the-scenes look at the new Marvel Move fitness app collaboration with the creators of the popular Zombies Run! app. In this episode, we sit down with Matt Wieteska, Head of Production at Six to Start, to learn about the inspiration behind the Marvel Move app and how it can help you get superhero fit.

Gamifying fitness has become a popular trend in recent years, and for good reason. By adding game-like elements to exercise routines, fitness apps like Zombies Run! and Marvel Move make working out more enjoyable and engaging for users.

Connect with Six to Start
 @sixtostart  
www.sixtostart.com

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en 

marvel #fitnessapp #fitnesspodcast

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On this episode Arnold Bowers, Senior Director of Sustainability Resource Management, at Engie Impact, to shed some light on the challenges and opportunities facing the fitness industry when it comes to reducing energy consumption and carbon footprints.

With the ongoing energy crisis in Europe and the UK, it's never been more urgent for businesses to take sustainable actions. Arnold's here to give us the scoop on the primary challenges that fitness businesses face in reducing energy use and waste, and how they can take steps to become more eco-friendly. 

Not only can these solutions help the environment, but they also can have a significant return on investment in the future.

So sit back, relax, and get ready to learn some practical tips on greening your gym!

sustainability #earthday #fitnessindustry

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How can American and Canadian families and individuals save on physical activity and gym memberships? This episode explains the efforts that are underway in the fitness industry to make fitness essential and how you can support them. Plus, how these efforts will make a difference to your bottom line.

Mike Goscinski, VP of Government Affairs at IHRSA joins the podcast to explain The PHIT Act. He shares what health club owners and operators can do to support, plus how fitness enthusiasts can lend their voice.

The Personal Health Investment Today (PHIT) Act
Federal Legislation Incentivizing Physical Activity
The Personal Health Investment Today (PHIT) Act will allow Americans to use pre-tax dollars—flexible spending accounts (FSAs) and health savings accounts (HSAs)—to pay for health club memberships, fitness equipment, exercise videos, and youth sports leagues. -ihrsa.org

Sara Hodson, President of The Fitness Industry Council of Canada joins the podcast to share their aim to revise tax line 33099. They are trying to get fitness memberships eligible as a medical tax deduction under line 33099. Hodson explains the importance of a unified voice to get it in the budget.

Connect with IHRSA
www.ihrsa.org

Connect with the Fitness Industry Council of Canada
www.ficdn.ca

Connect with All Things Fitness and Wellness
www.atfw.ca

fitnessindustry #fitnesspodcast #taxsaving

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Looking for inspiration on how to stay fit and strong as you age? Interest in Active Aging for increased health span is soaring. We Are Fit Attitude, a community of fierce women who are breaking barriers and changing the narrative around active aging. In this exclusive interview, founder Anna Jenkins shares her inspiring story of becoming a personal trainer in her forties and empowering women to harness their strength.

As Anna explains, strength training has many benefits for older adults, including improving mobility, reducing the risk of injury, and increasing overall health span. But when she was looking for stock photos to represent the strong women she trains, she was disappointed to find that most images depicted older women as feeble and weak. So, Anna and her community staged their own powerful photo shoot, showcasing the strength and vitality of older women.

Their stunning images caught the attention of The Guardian in the UK, and interest in We Are Fit Attitude has soared. Now, Anna is on a mission to help women of all ages embrace their strength and live their best lives.

Learn more about @WeAreFitAttitude
https://wearefitattitude.com
https://www.facebook.com/wearefitattitude
https://www.instagram.com/wearefitattitude/

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en

activeaging #healthspan #fitnesspodcast #wearefitattitude

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Looking for a fitness industry leader who has made an impact around the world? Look no further than Adam Sedlack, President and CEO of UFC Gym. With over 20 years of experience in the industry, Sedlack has worked his way up from the front desk to management, and now leads the UFC Gym Train Different approach to fitness.

In this episode, Sedlack shares his insights on essential leadership qualities, global expansion, and industry advocacy. He also highlights his passion for how fitness can transform all elements of life. With 160 locations open and another 1000 in development across 40 countries, Sedlack's rapid expansion and aggressive adaptation make him a true industry powerhouse.

Don't miss out on this must-listen episode of A-T-F-W, where you'll hear from one of the most respected voices in the fitness industry. Be sure to hit like and subscribe for new podcast episodes weekly, plus inspiring founder stories from our gym and wellness haven tours. Join the conversation today and discover why the fitness industry is shifting from a story of recovery to redemption.

Connect with UFC Gym
www.ufcgym.com
https://www.facebook.com/UFCgym/
https://www.instagram.com/ufcgym/

Connect with All Things Fitness and Wellness
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en
https://twitter.com/atfw_media?lang=en

ufcgym #fitnessindustry #fitnesspodcast #adamsedlack

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Get ready for the fitness event of the year - IHRSA 2023! In this exclusive interview, we chat with Liz Clark, President and CEO of IHRSA, the International Health, Racquet & Sportsclub Association, about the upcoming IHRSA 2023 conference. Held in sunny San Diego, California, this event is the largest gathering of fitness industry professionals in the world, and promises to be packed with innovation, inspiration, and education.

Whether you're a gym owner, a personal trainer, a health coach, or simply passionate about fitness, IHRSA 2023 has something for everyone. With a focus on technology, leadership, and growth, this year's conference offers a unique opportunity to connect with like-minded professionals, learn from industry experts, and discover the latest trends and tools in the fitness world.

In our interview, Liz shares her insights on the mission of IHRSA, which is to promote health and wellness worldwide, and discusses how the organization is working to support its members in achieving their goals. She also reveals some of the highlights of the conference, including keynote speakers, networking events, and educational sessions.

So whether you're attending IHRSA 2023 in person, or following along online, this interview is a must-watch. Join the conversation today and get ready to be inspired, motivated, and energized for the future of fitness!

Connect with IHRSA:
https://www.ihrsa.org
https://www.instagram.com/ihrsa/
https://twitter.com/ihrsa
https://www.facebook.com/IHRSA

Connect with All Things Fitness and Wellness
https://www.atfw.ca
https://twitter.com/atfw_media
https://www.tiktok.com/@allthingsfitnesswellness
https://www.instagram.com/allthingsfitnessandwellness/

ihrsa2023 #ihrsa #fitnessindustry

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In this podcast episode, Breaking Down Weight Bias and Stigma in Fitness: Insights for Combating Obesity, we speak with Kristal Hartman, a board member of the @ObesityAction Coalition about the importance of prevention and treatment when it comes to obesity.

If you're concerned about the health implications of obesity, you won't want to miss this episode of our podcast. According to Obesity Canada, a shocking one in 10 premature deaths among Canadian adults age 20 to 64 is directly attributable to obesity. This chronic condition can lead to a host of other health problems, including type 2 diabetes, high blood pressure, heart disease, arthritis and stroke. The economic toll is staggering as well, with the disease costing the global economy an estimated 2 trillion dollars a year.

Kristal shares her personal story of struggling with obesity and how weight bias and stigma can impact those who are living with this chronic disease. She also discusses the critical role of physical activity in obesity treatment and prevention, and provides valuable insights for health club operators looking to create supportive spaces for those living with obesity.

Make sure to hit the like and subscribe buttons to stay up-to-date with all of our podcast episodes. We feature fitness and wellness industry leaders and influencers, take you on tours of trendy gyms and wellness havens, and share inspiring founder stories from some of the most innovative and inspiring leaders in the business. Don't miss out on all the valuable insights and information that A-T-F-W has to offer!

obesity #obesityepidemic #fitnessbusiness

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On the podcast Logan Dube shares key insights to fostering successful personal trainers and their thoughts on creating inclusive gym environments.

Logan Dube, Director of Education for the Pain-Free Performance Specialist Certification, sits down with the All Things Fitness and Wellness podcast to discuss  With over two decades of experience in the fitness industry, Logan shares their expertise in live & online certifications and mentorship programs. 

As the former Director of the BC Personal Training Institute and Director of Education for Fitness World Canada, Logan has a wealth of knowledge to offer. Tune in for an informative and engaging conversation, and get ready to take your personal training game to the next level. Don't forget to subscribe to our channel for more insights and interviews with leading fitness and wellness experts.

Connect with Logan Dube:
https://www.instagram.com/logan.3dfit/?hl=en 

Connect with All Things Fitness and Wellness:
www.atfw.ca
https://www.instagram.com/allthingsfitnessandwellness/?hl=en 
https://www.tiktok.com/@allthingsfitnesswellness    
https://twitter.com/atfw_media 

personaltrainer  #fitnesspodcast  #inclusivity

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Alyssa Bauman, a certified holistic nutritionist and CEO of Nourished, joins the latest episode of the All Things Fitness and Wellness podcast.  Alyssa has an inspiring journey to share with us, as she went from being a New York City "it girl" and media maven to finding her true passion in helping people achieve wellness through nutritious food.

In this interview, Alyssa discusses her personal journey to discovering the power of food for health and wellbeing, and how she turned that passion into a successful business. She also shares tips on how to incorporate healthy eating habits into a busy lifestyle, and dispels some common misconceptions about nutrition.

Whether you're already on the path to wellness or just starting out, this episode is full of valuable insights and practical advice from a true expert. So tune in, and get ready to be inspired by Alyssa's story and expertise.

Don't forget to subscribe to our channel and hit the notification bell to get updates on our latest episodes. 

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The BBTFit Twins, Maggy and Maya Omrani of Monhnny athletic wear, share their journey on the All Things Fitness and Wellness podcast. The duo talk about the love of their culture, but how it was difficult growing up under a strict government in Iran. As women they were often deprived of autonomy and dignity. Maya was even arrested for wearing tights at the age of 16 years old.

After moving to Canada the gym became their safe space and provided a sense of belonging. They started documenting their fitness journey on social media and organically built a platform. They garnered tremendous success on Instagram and Tik Tok, where they have amassed over 800 thousand followers. The goal of their platforms has been to empower women to build confidence, strength, and to celebrate their bodies.

In the gym they felt apparel lines didn't embody how they wanted to express themselves. Monhnny was born out of a love of fitness and fashion. This sustainable athleisure brand combines high quality to work up a sweat with a sexy twist. Manufacturing is all Vancouver based. The success of Monhnny has resulted in them opening up their own manufacturing facility, which hires talented Iranian immigrant seamstresses. The expansion of Monhnny has created jobs for those who recently immigrated and may have found language barriers problematic when seeking gainful employment.

Maya and Maggy share an empowering message about believing in yourself and working hard to create a success story. In the podcast they highlight actionable success tips and open up on what they've learned from failures along the way.

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The first week of February marks National Eating Disorder Awareness week. The All Things Fitness and Wellness podcast welcomes Canadian television host, Tik Tok Sensation, and mental health advocate Michelle Mackey.

Michelle engages in a candid conversation about her battle with anorexia and her journey to recovery. Michelle has used her voice and platforms of influence to do a tremendous amount of mental health advocacy for organizations such as @Jackdotorg and the Canadian Mental Health Association @cmhanational .

We were pleased to have her lend her voice to the All Things Fitness and Wellness podcast during National Eating Disorder Awareness week. @NEDAonline

This is an important podcast for industry professionals and fitness enthusiasts alike. Weight loss is a common topic in the industry and is often a key component of achieving a healthy lifestyle. However, for many the pendulum can swing too far and lead to mental and physical health consequences.

According to the Canadian Mental Health Association approximately one million Canadians meet the diagnostic criteria for an eating disorder.

Spreading awareness can help professionals and enthusiasts shape the language used and help recognize warning signs.

Nedawareness #eatingdisorderawareness #fitnessandwellness #mentalhealth

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Pete Holman is the man behind the Nautilus Glute Drive, TRX Rip Trainer, and Co-Inventor of the GOLFFOREVER Swing Trainer. He has appeared on The Steve Harvey Show, The Doctors, and has trained professional athletes including NFL Hall of Famers Jerome Bettis and Willie Roaf.

Holman is a world-class martial artist and physiotherapist. He was awarded the 2022 IDEA Fitness Leader of The Year and he has traveled the globe inspiring others as a keynote speaker.

On this podcast episode he provides insight to his personal journey while intermingling valuable takeaways to propel you toward your own ambitions.

This episode is for you if you're looking to accelerate your career as a personal trainer, start a fitness journey, or are just looking to add to your motivation toolkit.

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The practice of psychedelic assisted therapy is gaining traction across North America. Dr. Devon Christie is a physician, therapist and psychedelic researcher who joins the podcast to share insight on this practice for mental wellness in Canada.

Dr. Christie explains what psychedelic assisted therapy is, how it works, and who it can help. She is the Medical Director for Numinus Wellness Inc., which is one of the Canadian companies leading the charge to create safe access to these forms of treatment.

The conversation focuses on the effects of macro doses. However, Dr. Christie does address some of the science coming forward in regards to micro dosing in sports and athletics.

It's a fascinating conversation about mental wellness and how the landscape of treatment is rapidly evolving.

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If you're just starting out on your fitness journey or a personal trainer that is helping someone who is than this podcast is for you!
Registered Dietitian Kat Barefield of  @dotFITWorldwide provides insight on using dietary supplements to boost your weight loss goals and receive guidance from an expert on which ones are best for you. 

This video is packed with useful tips to stay accountable and motivated on your fitness journey.

Barefield talks about the importance of eatings a well-rounded diet and why supplements are an essential tool to address nutrients you may be lacking.

Barefield travels the globe working with personal trainers to educate them on the latest in diet and nutrition. She draws from her two decades of experience in the fitness industry to share how personal trainers can broach the subject with their clients.

Plus, Kat shares her thoughts on some of the latest fitness trends for 2023.

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Diet culture is a social expectation for how you should eat and look. Cover Model, emotional eating expert, and health coach Nadine Dumas joins The All Things Fitness and Wellness Podcast to kick off 2023.

In this episode she opens up about the realities competitors and individuals face when embarking on rigorous diets. She provides personal insight from her own experience in the fitness industry and battling diet culture during competition.

After moving to the Cayman Islands from Canada, Dumas joined a gym for the first time to build community. After observing people training for fitness competitions she decided to try it for herself. Dumas was hooked and during her last competition she was ranked 2nd in the world for the (natural) drug tested bikini category.

She enjoyed the industry so much she became co-owner of the International Natural Bodybuilding Federation and started coaching competitors on full body transformations.

After witnessing the harsh realities many competitors face she has continued her education to transition into a more holistic approach. 

Dumas is a mind-body nutrition and emotional eating coach. 

Nadine Dumas has been featured by some of the most notable platforms and publications such as Forbes, Inc. Magazine, Oxygen magazine, Inside Fitness Magazine and Women's Health and Fitness.

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80% of New Year's Resolutions fail by February. Dr. Hayley Perlus shares her proven tips on goal setting, building habits, and navigating barriers that stand in the way of your success.

Dr. Haley Perlus has a Phd. in Sports Psychology and has worked with some of the worlds top athletes, brands, and fitness experts.

Dr. Perlus shares actionable steps you can take towards the goals you set for the New Year. She addresses how to overcome failure and what to do if you are starting off 2023 burnt out.

Her tips are easy to integrate, which means you don't need to wait for the New Year and the arrival of 2023 to get started.

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The cold plunge and cold therapy market is expected to see explosive growth through 2030. Chris Reid is the Founder of Coold in Vancouver, BC, which provides cold water collabs and equipment rentals.

Coold is a cold tub rental company that partners with fitness studios to help create curated experiences and community. 

In this episode Reid shines a light on his business model, where opportunities lies in the space, and why it was important for him to pursue.

Many people will kick off the New Year with their first step into cold immersion through a community polar bear swim. Through the episode Reid shares some cold plunge advice and benefits.

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Firefighting is a physically demanding career path. Every year Vancouver Firefighters ramp up their fitness routines to the next level by volunteering their time to pose for the Hall of Flame Calendar.

The Hall of Flame Calendar is in its 35th year. Throughout it's lifetime the calendar has raised over one million dollars for Vancouver Firefighter Charities. 

Many of the models prep as if they were doing a fitness competition with structured meal plans and tailored workouts. All of their training is done above and beyond their regular call of duty.

On the podcast Vancouver Firefighters Joanne Crockett and Brandon Davies talk about their experience participating in the 2023 Hall Of Flame Calendar, plus share their journey to becoming a firefighter.

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The Global Sauna Industry is forecast to surpass $4.6 Billion by 2025
Global Sauna and Spa Market Report*

For Valterri Rantala, sauna culture has always been a way of life. He grew up in Finland where it is estimated that there are 3 million saunas for a population of 5.5 million.

Rantala moved to Vancouver, British Columbia and sought out a place to enjoy the benefits of sauna. When he couldn't find the type of space he was after utilized his entrepreneurial spirit to bring it to life.

The Finnish Sauna became a mobile sauna experience. It provided enthusiasts a space to take part in Squamish, Vancouver and wherever the mobile sauna could travel.

Now Rantala has expanded his venture to a permanent secret space in Vancouver and is introducing people to The Ark Spa. The Ark Spa provides sauna therapy and cold therapy through cold tubs in a natural backyard setting. Rantala shares aside from the health benefits of sauna the ultimate reward is the community and conversation sessions can generate.

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Rest is an essential component of overall wellness, creativity and productivity. Whether you are a C-Suite executive or an entry level employee, carving out space for deliberate rest can boost performance and productivity. However, rest is often slated to the side of the agenda until all the 'important work' is done. The reality is that generally what we view as our important work does not end and new tasks are always around the corner.

A newly released report (2022-2023 Aflac WorkForces Report) found that more than half (59%) of workers are experiencing at least moderate levels of burnout. This is an increase for numbers reported in 2021. Burnout quickly destroys engagement and blocks new ideas from bubbling to the surface.

Author Alex Soojung-Kim Pang joins this episode of The ATFW Industry Series podcast to share how and why deliberate rest is a key tool for growing a business. He shares insights from his book Rest: Why you Get More Done when You Work Less, which illustrates that rest is a key component for unlocking your creative self. Some of your best business ideas may be blocked as you aren't giving your mind the time and space to draw them out.

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This episode of The ATFW Celebrity Series podcast features Canadian Television Personality Chloe Wilde.

Chloe started out pursuing a career as a Doctor due to her love of science, however it was the MuchMusic VJ Search in 2013 that changed her entire life.

After taking the title she has now had a celebrated decade long media career. The journey has not been without struggle and Wilde is quite open about her battles with mental health.

On her quest to heal her relationship with mind and body she started using the hashtag #healthyishot. What started out as an accountability tool quickly transformed into a community. "Hot" (a popular word in the early 2000s) had nothing to do with a number on a scale or a body type. As Wilde shares seeking optimum wellness and health for oneself is truly what is hot at the end of the day.

Her hashtag evolved into a blog, podcast, and even a television series on Crave. Despite amassing a following and popularity the real achievement has been creating a community of like minded people to have a safe space to be motivated toward living a healthy life.

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If you wish to gain wisdom and knowledge, you have to be curious and ask about anything in life. You become wise when you start to wonder. - Socrates

When it comes to pillars of wellness, curiosity may not be the first thing that comes to mind. However, getting curious about our minds and bodies is an ideal launchpad for creating the change we seek and life we envision for ourselves.

Entrepreneur and Adventurer Julian DeSchutter joins The ATFW Celebrity Series podcast to talk about the power of curiosity, the misconceptions over meditation and why we should be paying attention to our nervous system.

DeSchutter is a serial entrepreneur who co-founded Chasing Sunrise in 2016. The entire goal of that endeavour was to harness community and create epic memories. In the podcast he opens up about learnings from that experience and after watching you may strive to never miss a sunrise again!

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New episodes of The ATFW Industry Series podcast release every Monday.
New episodes of The ATFW Celebrity Series podcast release every Wednesday.

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CEO Selene Dior of Vitae Apparel joins The ATFW Industry Series podcast to share how she started her own swimsuit and fitness apparel line at the age of 18. In a few short years she had transformed her idea into a 7 figure business. Her favourite quote when she started out was 'Get Shit Done', but the pressure of hustle culture ultimately led to burnout. 

In this podcast she shares how investing in her self-care and mental health has ultimately helped her become a better leader and grow her business in a more sustainable way. She opens up about her foray into therapy, meditation, and reconnecting with exercise. She shares her business growth story and provides helpful tips for leaders and aspiring entrepreneurs. 

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Delvin Breaux Sr. is changing the game and the conversation around mental health.

Men statistically have been less vocal over mental health struggles and less likely to seek treatment when needed. When it comes to professional athletes there has often been even more pressure to appear tough, which has not helped the stigma.

However, the narrative is shifting. There have been many recent instances of high profile athletes speaking about their mental health and a shift from the industry to create safe spaces for these conversations.

Delvin is an open book about his struggles quite literally. He authored his autobiography Un-Breaux-Ken. In his book he details the years of abuse he endured at the hands of his father, his life growing up in the projects, and his suicidal ideations as a nine year old boy. 

Football was his release from the stressors his young mind was coping with.

Delvin Breaux Sr. has had a successful football career. He plays for the BC Lions in the CFL. He previously played with The Hamilton Tigercats and in the NFL for the New Orleans Saints.

His journey to the stadium was not without challenges. In 2006 as a highly recruited high school senior he broke his neck fracturing his C4, C5 and C6 vertebrae. His unstoppable mindset helped him move forward toward his goals.

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In person gym session have been picking up steam during this phase of recovery, but so have operating costs.

The Global Energy Crisis is now putting significant pressure on health club operators bottom line. Jose Teixiera, Head of Customer Experience for SC Fitness in Portugal explained that operating costs for some gyms in Europe have increased by 200%.

In this episode Teixiera shares valuable data driven insights for client retention, how operators should navigate the energy crisis, and where there are opportunities to grow are in the current climate.

New episodes of The ATFW Industry Series podcast drop every MONDAY.
New episodes of The ATFW Celebrity Series podcast every WEDNESDAY.

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We are on a mission for everyone to live a life fit and well.

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Bodybuilder Tyler Okowinsky joins The All Things Fitness and Wellness Celebrity Series podcast to share his journey to winning an IFBB Pro Card.

Okowinsky does not hold back as he opens up about the loss of his infant son, his struggles with drugs and alcohol, and how he shifted his life off of a destructive path.

His journey was far from linear and involved changing weight classes, missing shows due to covid cancellations, and having to work out solely with band exercises.

His tale is a true inspiration and emphasizes that we have a choice each day of pushing past perceived limitations and letting go of what is no longer serving us.

New episodes of The ATFW Industry Series drop very Monday and The ATFW Celebrity Series every Wednesday.

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Chris Craytor, CEO of @ACACFitness and Welld, joins The ATFW Industry Series with a candid look at the current climate and challenges health club operators face.

In this episode Craytor shares the biggest mistake health club operators are making that results in losing business, how to become the most valuable part of the fitness stack, and some of the top trends heading into the new year.

Craytor's journey began as a trader and hedge fund analyst prior to transitioning in to the fitness industry. This gives him a unique viewpoint and perspective as operators head toward an impending recession.

Craytor shares top tips for health club operators and fitness professional to be recession proof and outlines some of the opportunities these economic conditions can provide.

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On this episode Andrea Ross joins The ATFW Celebrity Series Podcast. Ross is a multi-skilled athlete and stunt performer. She boasts a stacked skill set of acrobatics, parkour, gymnastics, taekwondo and Filipino Martial Arts. Her stunt performing career took flight after she was not able to realize her Olympic dream. That's right--her destination was original the Olympics due to her epic talents in the international wrestling circuit.

Ross's has an impressive portfolio of work such as, DC Comics Legends of Tomorrow, Wynonna Earp, Man in the High Castle, Supernatural, Supergirl and Jupiter’s Legacy.

Ross opens up on her unique journey into stunt performing, gives insight on her training, a day in the life on set, rehab, and her new balance of Motherhood.

New episodes of The ATFW Celebrity Series drop every Wednesday.
New episodes of The ATFW Industry Series drop every Monday.

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Nunzi aka "Da Bootee King" is widely known on social media for his 46 inch peach. He is a certified nutritionist, personal trainer, entrepreneur, life coach, and Tik Tok sensation. People may make ASSumptions over the man in front of the peach, but in this candid podcast style interview he opens up about his true passion to help others achieve an appreciation for life.

On this episode of The ATFW Celebrity Series Nunzi talks about his relationship with fitness and his transformative weight loss journey after injury. He shares how his passion for life translated into becoming a personal trainer. He opens up about his unique foray into Tik Tok and the 'how' behind amassing a nearly three quarter of a million followers. He talks about his exile off Instagram (now a triumphant return) where his 200k following disappeared due to his account being disabled. He provides plenty of tips for those looking to gain traction on social media. Plus, he talks about his mission to motivate others to achieve their glute goals. The 46 inch peach may even dance at the end!

If you venture onto social media you may not be a stranger to Nunzi, but this episode provides a true deep dive into this motivating soul. You're sure to gain a massive spark of inspiration inside of you while you listen.

Be sure to follow Nunzi here:

YouTube: https://www.youtube.com/c/nunzziii
Tik Tok: https://www.tiktok.com/@nunzziiii
Instagram:
https://www.instagram.com/nunzicoaching/
https://www.instagram.com/nunzziii/
https://www.instagram.com/nunzinirvana/

New episode of The ATFW Industry Series drop every MONDAY.
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When we face rejection it can become very easy to give up.
Daniela Dib has simply used every NO as a reason to peddle faster and harder toward her goals.

In this episode Dib shares her storied tale of becoming one of the most renowned spin instructors in Vancouver and CEO of her own studio DibFit Cycle.

Dib started out as a gymnast and ballerina. Her ballet career came to an abrupt halt after being told she could not continue in the competitive program at the National Ballet of Canada. This moment was an intense blow for the dancer, but she pressed onward.

Her journey then took her to the states. As a dancer she has an impressive resume of gigs from music videos to the movies.

However, one audition truly changed her path completely.

The SoulCycle audition she almost straight up turned down started her love affair with the spin bike.

On this episode Dib shares how that first moment in the saddle led her toward this incredible path of opening the very first SoulCycle in Canada only to have it shut down permanently during the pandemic.

Her moments of rejection throughout her dance career meant this obstacle was merely fuel. Dib reached new heights opening her very own spin studio DibFit Cycle in the fall of 2022.

This episode will surely inspire spin instructors, boutique fitness owners, health club operators, and anyone who has ever faced obstacle and rejection in their life.

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The relationship between Canadians and physical activity is in crisis. Staggering statistics illustrate the fact that over three quarters of Canadians are not getting enough exercise and the consequences on the health care system can not be denied.

Sara Hodson, President of The Fitness Industry Council of Canada joins The ATFW Industry Series to take a candid look at this growing problem.

Hodson highlights the financial, health, and social costs of inactivity in Canada and on a global scale.

Hodson shares insight on how Canadians can be encouraged to cross the barrier of no fit to low fit. Plus, how health club operators and those in the wellness space can work together to motivate more people to get moving.

New episodes of The ATFW Industry Series drop every Monday.

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FIC Website: https://ficdn.ca
Instagram: https://www.instagram.com/ficdn/ 
Facebook: https://www.facebook.com/FitnessIndustryCanada

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Mark Mastrov has often been referred to as the "Steve Jobs of the Fitness Industry" and "The Godfather of Fitness." He has influenced the careers of many who have continued to go on and evolve in the space of health and wellness.

Mastrov is a pioneer of the fitness industry. He was the founder of 24 Hour Fitness, which he sold for $1.6 billion in 2008. His portfolio of work has included UFC Gym, Crunch Fitness, Fitness World, ownership in the NBA Sacramento Kings, co-founding NRG eSports and much more.

On this episode of The ATFW Industry Series Mark Mastrov sits down for a candid look at his path to success. He humbly reflects on his unique journey and sheds light on industry trends as health care operators navigate recovery on the other side of a global pandemic. 

This is All Things Fitness and Wellness.

New Episodes of The ATFW Industry Series every MONDAY.
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