Health Tourism: Recent Episodes
Irving Stackpole
At Stackpole & Associated we want to show you our work and discussions on subjects such as health tourism, medical tourism, long term care, congregate care, senior living, telemedicine etc.
Caught in Conflict: The Ukraine Crisis & Medical Travel LIVE Panel discussion with Q&A. Tuesday March 22nd.
The panelists:
- Patricia Montealegre, International Patient Services at Sant Joan de Deu Children’s Hospital Barcelona Spain
Dr. Sinan Aran, Director International Program and Florence Nightingale Hospital, Istanbul, Turkey Christian Fadi El-Khouri, MESC International Patient Service, Hamburg Germany
- Talip Kurumehmet, International Patient Services Department, Medipol Health Group, Turkey
Facilitated by Elizabeth Ziemba of Medical Tourism Training and Irving Stackpole, Stackpole & Associates.
Ukrainian and Russian medical travelers have been caught up in the crisis, and in the geo-political responses. Patients and families who had travelled for necessary medical care now find themselves between their destinations and their homes. And those who had planned travel for health reasons now find themselves in limbo. Flows of patients from these two countries will be disrupted for some time to come, disrupting services offered by international patient departments around the world.
This panel discussion covered the issues for medical travelers and their families, and offered insights and suggestions based on personal practical experience.
Health Tourism Phoenix: Markets Rising From the Ashes?
The health tourism markets (wellness, health, medical and dental) were reduced to ashes by the pandemic. Like the mythical Phoenix, the markets are rising from the pandemic ashes. This re-emergence is not happening smoothly – far from it! People have been changed by the experience of the pandemic in ways that we still don’t completely understand.
The picture which is emerging is more complex – and success requires discipline, as well as more careful management and planning. The potential rewards, however, could be greater and more sustainable than the chaotic opportunism of the recent past.
What Are The Lessons We’ve Learned? * The lesson is to build even greater levels of flexibility into your business model. This includes looking outside of the usual travel and tourism market and thinking how to remain top of mind with your customers. * Two factors – demand & fear – are going back-and-forth like a seesaw. Destinations and providers which understand this conflict in motivation will respond effectively through marketing messages, images and consulting sales approaches.
If you are a decision-maker for a hospital, wellness spa, dental clinic, cosmetic surgery clinic, or tourism board, this program offers an unbiased look at the most-likely path to recovery presented by experienced experts in the health, wellness and medical tourism markets.
Fragmentation in Health Tourism: The end of COVID-19 is just the beginning
Can we anticipate the likely return of health tourism markets around the globe? Yes. Understanding that “health tourism” is not a single, monolithic business or industry, but a set of regional vertical markets; the end of COVID-19 shows the fragmentation in health tourism markets.
We are seeing hopeful signs of the end to the dreadful COVID-19 pandemic. The vaccines work against the initial strain and (mostly) the variants, new ones are coming online and, overall, they all have modest side effects. The goal of herd immunity is in sight; for the UK it could be as early as May 2021, in the US June 2021 and in the Euro Zone, because of delays in vaccine access, herd immunity may not be achieved until May 2022.
Because of the complexity of the virus (SARS-CoV-2), its many variants and the uncoordinated public health response between and among countries, it is likely that we will see positivity go up and down for the next 12 to 18 months.
This podcast looks at: * Preparing for recovery - what providers and destinations need to do now to improve consumer confidence * Changes to regional corridors - can travel bubbles in Southeast Asia, Australia & New Zealand and Europe accelerate demand * New market segments - coronavirus concerns are changing the way consumers think and feel
If you are a decision-maker for a hospital, wellness spa, dental clinic, cosmetic surgery clinic, or tourism board, this program offers an unbiased look at the most-likely path to recovery presented by experienced experts in the health, wellness and medical tourism markets.
A discussion with Irving Stackpole & Laszlo Puczkó * As travel markets start to thaw from a deep freeze; what about health tourism? * Consumers are uncertain about travel and travelling into and out of many destinations remains difficult. * However, consumers have started traveling; what can we do to encourage them to consider health, dental and medical * services? Demand is pent up, and as the travel markets begin to thaw, what can we expect? * Among healthcare systems, now that the immediate challenges of the pandemic have passed, how difficult will it be to resume elective and ambulatory procedures? For resorts, spas and other operators focused on the wellness markets, will they be able to resume “normal” business? * How can health tourism providers and destination management organizations plan for the future?
Click here to view the presentation slides.
If you are a decision-maker for a hospital, wellness spa, dental clinic, cosmetic surgery clinic, or tourism board, this Timely Issues podcast offers an unbiased look at the likely path to recovery from experienced experts in the health, wellness and medical tourism markets.
A follow-up discussion with Irving Stackpole & Laszlo Puczko
As the travel markets begin to thaw from their COVID-19 deep freeze, how might this affect the wellness, dental & health tourism markets?
Travel into and out of many destinations remains difficult, yet in some locations, consumers have started traveling; will they consider health, dental and medical services? Demand is pent up, and as the travel markets begin to thaw, what can we expect?
In this unprecedented time, we will look at how health tourism providers and destination management organizations should plan for the future. * Will medical tourism “return to normal”? * While the crisis is still unfolding, how can we prepare for the resumption of travel, and a return to business activity in the health, wellness, dental & medical tourism markets? * Will travellers return? And if they do, what will the “new normal” look like? * Will health & wellness providers be able to adapt to consumers’ and patients’ concerns after months of restrictions? * Which segments of these markets will return first?
Click here to view the presentation slides
If you are a decision-maker for a hospital, wellness spa, dental clinic, cosmetic surgery clinic, or tourism board, this Timely Issues podcast offers an unbiased look at the likely path to recovery from experienced experts in the health, wellness and medical tourism markets.
A discussion with Irving Stackpole & Laszlo Puczko
The COVID-19 crisis has plunged the global travel and tourism sector into a deep freeze, and the health tourism markets into hibernation.
With travel into and out of most destinations difficult or impossible, consumers have stopped traveling for health, dental and medical services. Demand is frozen.
On the supply side, healthcare systems are rising to meet the challenges of the pandemic. They are not focused on elective or non-urgent procedures. Supply is not available. * In this unprecedented crisis, how can health tourism providers and destination management organizations look ahead and plan for the future? * Will medical tourism “return to normal”? * While the crisis is still unfolding, we can prepare for the lifting of travel restrictions, and a return to business activity in the health, wellness and medical tourism markets. * Will travellers return? And if they do, what will the “new normal” look like? * Will health & wellness providers are able to adapt to consumers’ and patients’ concerns after months of restrictions? * Which segments of these markets will return first?
Click here to view the presentation slides
If you are a decision-maker for a hospital, wellness spa, dental clinic, cosmetic surgery clinic, or tourism board, this Timely Issues podcast offers an unbiased look at the likely path to recovery from experienced experts in the health, wellness and medical tourism markets.
The COVID-19 crisis has plunged the global travel & tourism sector into a deep freeze, and the health tourism markets into hibernation. With travel into and out of most destinations difficult or impossible, consumers have stopped traveling for health, dental and medical services.
Healthcare systems in many places around the world are rising to meet the challenges of the pandemic and are not focused on elective or non-urgent procedures. In this unprecedented crisis, how should health tourism providers and destination management organizations communicate with their audiences?
Marketing communications messages need to be different in the context of a global pandemic and healthcare crisis. This webinar will focus on how health tourism providers and destination managers can best handle both external & internal communications in a crisis.
Covid-19 has changed the way the health tourism markets will do business.
Click here to view the presentation slides.