The Fashion Industry's revenue worldwide is estimated to be worth around 2 trillion dollars in 2026 (3 years from now🙃). With several established and upcoming Fashion capitals across the world, and every state contributing in it own distinctive way. Would you contribute to history being made? On this First season Of @2centsoffashion I brought together several focals in different fashion sphere on one platform with one common motif…… Business!
On this episode of 2 Cents of Fashion, we have an in-depth conversation with a "bejewled" artisan, the Creative Director of an African Inspired Minimalist Jewelry brand who has not only carved a niche for herself but also defined her target market domestically and International. Span from Accounts to Influencer marketing and Sustainability, this episode is loaded with 'gems' for new and Up coming artisan trying to find their footing in the African and International Accessory industry.
A niche market or product type can be seen as an advantage or disadvantage, and our guest today has successfully shown that having a well-researched niche market within and outside of Nigeria is possible. Sharing her story, and answering some specific questions, she was able to properly communicate how it is possible and why.
After laying the foundations and basics for a Profitable and structured business, We had a thought-provoking conversation with the Creative Director of sparks and Splendour a well sought-after Menswear brand in Lagos as he shares his Working-in-progress experience and how he has been able to evolve with his target market.
The first episode of 2cents of fashion drops today and it is so spot being called Fashion Business 101, it covers the basics and essentials of a start up and also an Existing Small and Medium Fashion Enterprise.
Do well to listen in and if you are not following the @2centsoffashion or have not subscribed yet, Well, how will you know when a new episode drops?