Tech leaders with unlimited resources can spend on whatever they like. Those in the real world must take budgets into careful consideration and find ways to maximize the value of their available funds. Learn the three questions they must answer to build a budget that maximizes impact.
Learn how visual AI technologies will enable businesses to engage responsively with customers and consumers in the next two to five years.
Despite a desire to reduce dependencies on non-European firms, a break from the tech giants will be impractical in the near term. Learn what else we foresee for Europe in the year ahead.
Technology leaders are about to face a year that’s part roller coaster, part chess match, and part improv comedy. Get a jump on planning with our 2026 predictions for tech leaders.
Already, 2025 has been a volatile year for technology service providers, with Q2 earnings revealing a landscape of mixed results and cautious optimism. Lean more in this review of earnings for technology service providers.
Struggling with performance decay? Learn the steps one tiger team at a medical device company took to turn dysfunction into dominance in this case study.
Predictions season is here, and our research teams have been hard at work formulating and fine-tuning their calls for 2026. But before we release our 2026 predictions, here’s a review of some of the “hits” and “misses” from our 2025 predictions.
Find out how the Trump administration's executive order imposing a $100,000 fee on new H-1B visa applications impacts IT service providers and leaders at US companies.
Despite what you may have read in the media, consulting is not being entirely consumed by artificial intelligence. CIOs are drowning in AI consulting pitches, from management consulting and Big Four accounting providers to boutique players. Learn six things AI consulting services providers will have to do to stand apart.
The 10th annual Splunk .conf took place in Boston recently. From the opening keynote to various new product releases and enhancements, get a full review of the event in this post.
VMware Explore 2024 began with Broadcom CEO Hock Tan reannouncing a significant departure from the previous VMware direction (embracing hybrid cloud) to a singular focus on making private cloud a success. Much like hyperscalers deliver an integrated set of infrastructure services, Broadcom is targeting integrating compute, storage, and network resources. It is aiming at making […]
The futures of AI and the green market revolution are intimately linked; whether we want it or not, both will inevitably and radically transform societies and economies and become invisibly embedded into our daily lives. While AI has huge potential to mitigate the environmental crisis, today’s AI tech — especially genAI — has a huge […]
According to Forrester data, 95% of APAC technology decision-makers anticipate increased IT budgets next year. But macroeconomic uncertainty will force IT leaders to make tough decisions. Get insight into where to invest, where to cut, and where to experiment with your 2025 IT budget.
On August 15, Hewlett-Packard Enterprise (HPE) announced its intent to acquire Morpheus Data, a multicloud management solution “to make HPE GreenLake cloud the de facto platform for innovating IT.” The deal is expected to close early FY2024 Q4 of its fiscal year. Morpheus follows a string of HP acquisitions in recent years (OpsRamp (2023), Ampool […]
Forrester’s top 10 cloud trends for 2024 report is out. No one will be surprised that AI figures prominently. Yet there are other fundamental shifts in play — the rise of the intelligent edge, increased cloud compliance complexity, and (finally!) mature multicloud networking offerings. Tracking these trends was a collective effort with all of my […]
We are thrilled to release our third-ever end-user experience management (EUEM) Forrester Wave™ evaluation: The Forrester Wave™: End-User Experience Management Solutions, Q3 2024. We looked at the top eight vendors in the market today and evaluated them across 34 criteria. Why is EUEM so important? The answer lies in a three-letter acronym: DEX, or digital […]
Technology leaders find themselves at a crossroads this budget planning season. Get pragmatic advice on where to spend your tech budget in 2025 to achieve better business outcomes.
Business and technology leaders are gearing up to spend in the coming year. Making the most of modest budget hikes will take cross-functional collaboration, a willingness to part with outdated tech, and strategic experimentation with (and beyond) AI.
Technology shifts have continually reshaped software development. But generative AI is completely disrupting it. Learn how the software development lifecycle is being accelerated and reimagined as a real-time process thanks to genAI.
SAP announced it is losing two more members of its executive board, Julia White and Scott Russell. Get Forrester's take on the ongoing disruption to SAP's leadership.
Get a preview of Forrester’s High-Performance IT Capability Assessment, which allows users to rank perceptions of their capabilities’ maturity and look at the implications across the board.
Generative AI (genAI) was supposed to quickly disrupt and radically change the way we analyze data using our existing BI tools. Maybe someday, but not yet. Unlike other genAI use cases (e.g., content generation, writing automation, etc), genAI is not disrupting the enterprise business intelligence (BI) software market. Instead, GenAI is adding valuable incremental capabilities, […]
At long last, the The Forrester Wave™: Cloud Cost Management And Optimization (CCMO), Q3 2024 is published! The process is incredibly long and thorough. We go through hours long briefings, customer calls, and perform multiple iterations on scoring. Vendors go through the same. They put in many hours setting up customer references, product demonstrations and […]
Our Planning Guides will steer you toward budgeting decisions that set you up for success in 2025. Get a preview of what to expect when the guides launch on August 1.
Enterprise architecture teams must take action to demonstrate their value to the overall business — read this blog for some key best practices and activities that EA professionals can undertake.
Traditional databases are proving insufficient for generative AI models, which often operate in high-dimensional spaces and require searching for similarities. Learn how vector databases can help fill the gap in this preview of a session at the upcoming Technology & Innovation Summit North America.
High-performance IT (HPIT) is the pursuit of continuously improving business results through technology. While grounded in the three principles of alignment, trust, and adaptivity, HPIT also recognizes that a one-size-fits-all approach does not exist. Every organization is different, and therefore every IT organization requires a unique mix of technology capabilities to achieve business outcomes. To […]
Forrester’s list of the top 10 emerging technologies for 2024 reflects the continued dominance of AI but also emphasizes the growing importance of security in our increasingly connected world. Get a deep dive on the top 10 list in this blog post.
SAP and IFS announce key acquisitions furthering breadth and depth of their software capabilities and add customer value.
In a world where data is as abundant as clarity is elusive, mastering the discipline of decision-making is more important than ever. Many organizations and leaders fall short at decision-making, approaching it intuitively rather than analytically. For those in charge of an organization where success relies on their ability to optimize business decisions, a mystery […]
Despite the uncertain economic climate and continued layoffs, competition for skilled software developers will remain high. Get three key insights from our latest TIER report to help attract the best developers.
Navigate the choppy and always exciting waters of artificial intelligence (AI) with Forrester’s analysts. Forrester’s multi-episode webinar series on AI delves into the profound impact AI has – and will continue to have – both on how data scientists and software engineers approach their work and how other job functions will have to adapt to […]
Technology and data leaders are at a pivotal moment, being pressed to chart a path that capitalizes on new and emerging technology to drive meaningful business results. Learn how Forrester's annual Technology and Innovation Summit North America can help you get there.
The APAC software industry is booming, with a growth rate of 10.3% expected in 2024, yet mastering a software strategy remains a complex task for technology leaders. Learn how to fine-tune your 2025 IT budgeting efforts to match the intensity of investment with each high-performance IT style in response to the distinctive needs of your business strategy.
I recently attended CCC Intelligent Solutions’ (CCCIS’s) conference in Atlanta, where it showcased its data- and AI-enabled capabilities in auto claim administration to its stakeholders — insurers, OEM players, ecosystem partners, and industry analysts. One of the conference’s central themes was using data, insights, and AI (especially computer vision) to automate complex decision-making in the […]
With deadlines approaching, learn the benefits of entering a submission to the Forrester Technology Strategy Impact Awards.
With Selipsky Out, What’s Next For AWS? On May 14, AWS announced Adam Selipsky’s departure as CEO and that Matt Garman, AWS senior VP of sales and marketing, would replace him in June. Selipsky’s reasoning for this move was to “spend more time with family for a while, recharge a bit, and create some mental […]
The consistent, high-usage profile of data centers may lead us to believe that cloud data centers are markedly more sustainable than private cloud data centers. But data shows that public cloud now has a greater carbon footprint than the airline industry – a notoriously carbon-intensive segment. A single public data center can consume the same […]
We've finalized our selections. (And, yes, the overwhelming wave of AI technologies influenced our selection process.) Find out what changed in our analysis this year and more on what to expect.
Devices such as Apple’s Vision Pro leverage computer vision to mix the digital and physical worlds. Learn four trends that are accelerating the adoption of computer vision applications today.
Forrester's Enterprise Architecture Award submissions are in full swing, but the deadline for the the North American award is less than a month away. As you finalize your submissions, learn what makes a strong entry.
In our 25-criterion evaluation of Workday services providers, we identified the most significant ones and researched, analyzed, and scored them. This blog introduces you to the report on how each provider measures up and helps enterprise technology leaders select the right one for their needs.
As the cloud landscape adapts to new changes, there is a renewed interest in cloud governance programs. But implementation of cloud governance may prove to be more difficult than expected. Find out why.
To start your journey to high-performance IT, you must assess your business needs, your current technology styles, and your organization’s execution readiness. Get started by learning the four key steps in assessing your readiness for high-performance IT in this post.
The maturity of enterprise architecture (EA) varies greatly across companies, industries, and geographies. In France, 84% agree that their teams are effective in communicating EA's value, while just 54% of UK respondents agree. Learn more in this preview of upcoming research on the value proposition for enterprise architecture
The deadline to submit an entry for this year’s Technology Strategy Impact Award is approaching. Learn more about the award and find out what makes a strong submission.
From recognizing faces in a crowd to getting insights from videos and images, computer vision platform providers are the architects behind the scenes, building the bridges between pixels and purpose. Learn the three most important things technology buyers should look for when evaluating these platforms and providers.
No matter what stage you’re at with your SAP S/4HANA migration planning, take these five steps now to help mitigate some risks.
Find out what Forrester's collection of 2024 AI and generative AI predictions mean for your technology strategy.
When it comes to adopting the right technology for your organization, one size does not fit all. Learn how high-performance IT can help your organization match the right next tech to your IT style.
I’m thrilled to announce our latest research into a problem as old as time (or, at least, my time — 25 years! — in security): the silos between technology and security teams. How big is the problem? Officially, it’s not — according to numerous global technology decision-makers who we survey, cybersecurity is a top priority. […]
Learn how our EMEA Enterprise Architecture Award winner and finalist use outcome-driven enterprise architecture for business success.
Learn how the award winner and finalists drive customer-obsessed transformation with their technology strategies.
Debates surrounding the Energy Efficiency Act, which aims to reduce energy use in public authorities, corporations, and data centers, will potentially influence future laws globally. Why is this important and what does it mean? Here’s the context: Data centers use a lot of energy. The International Energy Agency estimated that global data center electricity consumption […]
In late June, at FinOpsX, the annual event the FinOps Foundation organizes, a big topic was the open-source project FinOps Open Cost and Usage Specification (FOCUS) which aims to standardize the billing construct and presentation of cloud cost data. This is a BIG DEAL. In doing so, FOCUS will remove the complexity and overhead involved […]
Learn how our award winner, Falabella, and finalist Harvard Business School drive customer-obsessed transformation with their technology strategies.
Learn how our winner, U.S. Bank, and finalists Rockwell Automation and Takeda Pharmaceuticals have used outcome-driven enterprise architecture for business success.
For 2023, Forrester recommended a steadfast approach to technology decisions to reconcile any hasty investments made in the pandemic years. With that work now forming the foundation for future business growth, it’s time to accelerate into 2024 with a pragmatic approach to innovation. Learn three key areas where you should focus your 2024 tech spend.
After a challenging past few years, business leaders in Asia Pacific can expect a brighter 2024. Learn how to capitalize with Forrester’s Planning Guides.
A precarious economy has tempered business and technology leaders’ budget expectations. But now is not the time to retreat. Our 2024 Planning Guides advise on where to invest and experiment for success.
Growth is the number one priority for CEOs and most c-suite executives. Technology is a powerful driver of growth – if the company fully harnesses its technology assets and operations. CIOs and the technology organization play a critical role in three growth vectors. Working in partnership with marketing, sales, and business leaders, it’s your responsibility […]
I just spent an amazing few days at FinOps X in San Diego, the second annual event hosted by the FinOps Foundation. From its initial start in 2022, the event tripled in attendees and featured 48 companies out of the Fortune 50. Mirroring its members, attendees were a mix of vendors offering cloud cost management […]
The US Federal Trade Commission (FTC) is officially investigating OpenAI, creators of ChatGPT, sending a letter with over 100 questions and a request for supporting documentation related to OpenAI’s business model and the reliability and responsibility of its large language models. The investigation and letter offer enterprises a definitive set of areas for evaluating their […]
We don’t always think about the carbon footprint and environmental impact of information technology. Read more in our latest blog post.
TuringBots are among Forrester's Top Ten Emerging Technologies For 2023 that will impact technology choices now and in the next few years.
This year's evaluation was more rigorous and expansive than ever before as we sought to answer end users' important questions.
Back in May Samsung banned the use of GenAI platforms in the workplace after news of a security leak caused by misuse of ChatGPT. While employees did not revolt against the ban, chances are many of the employees continued using AI. With Generative AI solutions growing exponentially, it will be nearly impossible to limit employee […]
If technology executives want to be in the room where the growth conversation happens, they have to earn the right. Learn the most critical things that CIOs, CTOs, and other tech executives need to do to get there.
Enterprise business intelligence (BI) continues to be the last mile to insights-driven business (IDB) capabilities. No matter what technology foundation you’re using – a data lake, a data warehouse, data fabric, data mesh, etc. – BI applications are where business users consume data and turn it into actionable insights and decisions. The BI market has […]
The tide of COVID-19 has finally receded. As Asia’s economies repopulate the global economic shoreline, they find the beach littered with new opportunities and new threats. Not even half a year in, 2023 already feels like a pivotal year between two eras of digitization. As 2023 progresses, the Asia Pacific technology market is a cauldron […]
Over the past few weeks, my colleagues have described how platforms, practices, and partners drive a future fit technology strategy that enables growth, scale, and innovation. But one thing underpins the entire strategy — people.
When thinking of markets on the cusp of disruption, legal tech — and especially contract management — is not likely what comes to mind. But it should, and here’s why: Contracts are the heart and soul of commerce and business relationships. When the very nature of how businesses buy, sell, partner, hire, innovate, and facilitate […]
Over the past 13 years, we’ve recognized 66 EA Award winners, showcasing how accountable, agile, continuous, influential, pragmatic, and valuable EA practices drive organizational adaptivity, creativity, and resilience. You can see the full year-by-year list of award winners at the end of this blog, but here’s three stories from past years that illustrate the type of outcome-driven architecture that we are seeking. And if you think your practice fits the bill, submit an entry to the 2023 EA Awards, which will be co-judged by Forrester and The Open Group.
Your ability to get the most from technology and services partners is a core competency for success in today’s ecosystem-driven businesses. We’ve been highlighting the strategies and execution to achieve this over the years. We call it co-innovation — working with partners to co-create solutions that drive your business forward. To illustrate the benefits, we mined the submissions for the 2022 Technology Strategy Impact Awards and identified four best practices for getting the most value from partners.
In India, competitive pressures and customer expectations are driving firms to provide personalized information, products, and services to customers and employees. Improving employee and user experiences are among the top software initiatives of Indian companies for the next 12 months. Insights-driven companies stand a better chance to compete. Why? Because they have a better understanding […]
A future fit technology strategy has emerged as a cornerstone for propelling customer-centric business growth in today’s dynamic business environment — and the primary enabler of this strategy are the adaptive practices that facilitate collaboration, coordination, and continuous improvement across departments, business units, and partners. Adopting these practices can drive value, support innovation, and position your company for customer-obsessed success.
Forrester is partnering with The Open Group on the 2023 EA Awards. Find out how to apply.
Enterprises accrue technical debt by hurriedly writing new code and deploying more software to keep up. If not properly managed, that technical debt will lead to poor business outcomes. Learn how technology lifecycle management can help.
We identified the platform best practices found in the other submissions to the inaugural TSI Awards. We added the submitting companies’ real-world examples to help you understand the full future fit platform strategy and see how it could support your organization.
Learn the best practices for how you can build a future fit technology strategy in each of platforms, practices, partners, and people.
Financial services (FS) firms are no strangers to innovation. Deep pockets and customer pressure to continually differentiate means that new digital capabilities are constantly in development. Still, this process is not unfettered. With high regulatory pressure, FS firms innovate within boundaries, create digital services protected behind corporate firewalls, abide by tenancy isolation rules, and ensure […]
Technology and sustainability leaders can use the insights in this report to benchmark their own state of IT environmental sustainability.
“Follow the yellow brick road!” Silly Dorothy. She had it so easy. Dorothy had a magical guide that popped up when she needed help the most. For many executives getting started with forming a data team and an insights strategy, the road forward is not so clear. Executives find themselves bewildered and disoriented in a […]
Last week, Forrester’s published its first report on what cybersecurity vendors’ quarterly earnings means for technology executives. This research involved analysis of earning calls from ten publicly listed cybersecurity service providers. This information showcases existing trends and strategies and hopefully saves you some time by highlighting the most important interpretations. Even though most cybersecurity vendors’ […]
Last week, we published our latest in a series of “State Of” reports for specific verticals. You can find The State Of Cloud In Retail, 2023 on the Forrester website now. Unlike more highly regulated industries like healthcare and financial services, retail has leaned on cloud heavily since the early days to power blazing-fast websites […]
Earlier this year I promised a slew of research on FinOps. Today, I published the first in this series on What Technology Executives Need To Know: FinOps. This report is especially timely as FinOps is getting a front row seat with executives globally across verticals and across organizations of all sizes. Amid a growing economic […]
You may have more scrutiny on spend and hiring, but you must still grow amidst the turmoil of disrupting supply chains, persistent war, and geopolitical and climate instability. As you follow through on your 2023 plans and adapt to changes caused by constraints and rebounds, be sure to reinforce and scale the capabilities embedded in […]
A thriving Data Centre and Cloud Services market in India is spoiling CIOs with choices. Along with the established providers, there is a huge influx of local vendors. AI-enabled solutions, IaaS, PaaS, Identity as a service are a few of the many latest offerings by these vendors. And that is not it. The Indian market […]
All major economies have been under distress due to the Ukraine war, stress in supply chain, post covid pressures, and banking crises in US and Europe. Notwithstanding these challenges, the Indian economy will grow between 6.5 – 7.0% in next 12 months. This means that India will retain its tag of the fastest growing large […]
Imagine spending most of your time during the peak of a New England winter researching for a Forrester Wave™ evaluation on a topic (infrastructure automation) that is hotter than ever. Is it a coincidence, or did we time it precisely to publish the report at the onset of spring? I think the latter. 😊 The […]
The Federal Reserve announced on Wednesday that it is hiking interest rates by 25 basis points to a range of 4.75% to 5%. This decision has made headlines because many had hoped for a pause on the Federal Reserve’s continuous interest rate hikes due to the banking system’s volatility. A primary reason for the interest rate […]
I’ve been focusing a lot of my time on two key cloud management conversations: Cost optimization and operationalizing cloud. Over the past three years, I’ve been tracking the cloud cost optimization space closely. I published my latest Wave on this topic last fall, along with a bunch of tactics on how to get started. Cloud […]
Outdated, short-term growth strategies that focus on extracting value from customers will fail. To succeed, companies must build, run, and continually optimize a customer-obsessed growth engine.
Forrester has been researching future fit organizations for the past few years, those organizations that have evolved their technology strategy to enable their firm’s customer-obsessed business strategy. Tech organizations fall into three tech strategy buckets: Traditional tech orgs are driven by cost, act as order-takers, and typically follow waterfall methodologies; modern tech orgs evolve to […]
The story of Kodak’s failure is about much more than one shortsighted technology decision — it is about Kodak’s continued obliviousness to the fact that value delivery could evolve and that its business model had to evolve accordingly.
Forrester unpacked the nine most important software trends in 2023 and what they mean for technology executives. Here is a preview.
We are still in the early stages of commercial adoption for quantum computing. That is starting to change.
Tech firms are making labor cuts to focus on profits instead of growth. Find out what this could mean for your industry and how you should respond.
Indian enterprises have had software as a service (SaaS) on their radar for the last seven-plus years, if not more. SaaS uptake in India was slow, and cost used to be the only major driver toward SaaS adoption. Indian enterprises were in dilemma when major software vendors shelved their on-premises solutions in favor of SaaS-only […]
Forrester has evaluated 50 European metropolitan regions to help business and technology leaders plug their digital skill gaps.
Growth Despite Turbulent Surroundings 2022 was a tough year, and economic forecasts show uncertainty about what will happen in 2023. Complex global geopolitical conditions see constant announcements of budget cuts, layoffs, and tech execs’ priorities being reshuffled. Service providers are expecting growth in 2023, however, with a new focus on partnerships, delivering co-innovation, and building […]
On average, companies spend 28% of their technology budgets on technology services. Those budgets have increased by 13% over the past four years (and, for custom software, by 20%). And we don’t see this trend slowing. This lively and vibrant sector is both a fast follower of enterprise demand and an instigator, supporter, and sometimes creator […]
A few weeks ago, I had the opportunity to attend the Tanium Converge conference in Austin, Texas. There’s been a lot of buzz around Tanium in the industry lately, especially with the company’s recent partnership with Microsoft, its software bill of materials (SBOM) release, and continued marketing of a new term: converged endpoint management, or […]
Forrester’s European open banking forecast predicts a doubling of the adoption of open banking across countries, and use cases, from 2022 to 2027.
Out of the hundreds of technologies that Forrester tracks, we landed on 10. (And, no, they don't include the metaverse.) Here, we break down our selection process.
Revenue growth and profit growth are the raison d’être of companies. Even in government agencies and nonprofits, growth is important to efficiently fulfilling and improving the mission. And growth in all circumstances is even more important when economic times are uncertain. We are conducting research into how a traditional IT organization supports its company’s growth […]
Find out how executives can use corporate venturing to limit the downside and maximum the upside of technology investments in an uncertain economic time.
After delivering my keynote at Technology & Innovation North America, another Forresterite joked to me: “That was great — but next time, more taco.” What did he mean? Well, to introduce my topic, “Growth Requires New Recipes, Not New Ingredients,” I discussed Austin Monthly’s Taco Madness, an annual March Madness-style voting competition that seeks to […]
(Photo copyright: Abhinav Sunil) Circular economy strategies play a substantial role in carbon footprint reduction for technology companies, especially those with product- and IT infrastructure-centered offerings. Organizations such as Dell, which has large consumer as well as enterprise businesses, must prioritize multiple sustainability levers that extend beyond green energy procurement and operations. These priorities must […]
In 2023, future fit tech leaders will make wise technology investments to ensure growth and resilience while laggards will look to cut costs and incur more technical debt. Find out why.
In 2023, European tech leaders will focus their tech strategies and investments on improving operational adaptability and increasing resilience. Find out why in 2023 predictions for technology leaders.
Congratulations to Enel for being named the EMEA region winner of Forrester’s inaugural Technology Strategy Impact award. In a keynote session at our recent Technology & Innovation EMEA event, Laura Koetzle, VP and group research director with Forrester, sat down with Alberto Cossu, head of digital strategy with Enel Group, to discuss the company’s transformation […]
Technology leaders must prioritize and govern a limited number of platforms with the scale, innovation, and ecosystems to maximize the business impact.
Customer requirements and business needs are constantly changing. In order to successfully address those shifts, organizations are left with no choice but to align their ecosystems. Enterprise architecture (EA) is key when it comes to rewiring business capabilities to a value-driven approach and reinforcing organizational preparedness for future. The Forrester Outcome-Driven Architecture Model is founded on architecture […]
Leadership in essence is about persuasion — winning people’s hearts and minds. Leaders must connect with empathy and emotion to lead, influence, and inspire. Stories connect with us emotionally. And our emotions drive our decisions subconsciously. We do this before we apply logic and intellectual reasoning to justify the decision we already made subconsciously. Leadership […]
"The State Of Future Fit Technology Strategy, 2022" identifies the three adaptive behaviors that future fit organizations emphasize.
We made bold predictions for 2022. We weighed in on edge computing, CX, B2B marketing, cybersecurity, and more. Discover which predictions came true and which ones missed the mark as we prepare for Predictions 2023.