Join Ray Dodd, a Money and Business Coach who believes you are absolutely capable of earning life-changing amounts of money. If you're looking for a conversation that goes beyond pure manifestation and hustle, and into the nuance and intersections of what it means to be a money maker, then this is the space for you.
My guest today is the wonderful Josh Peck! This is the first time I’ve had the chance to chat with Josh, a midlife career change coach who helps mid to senior level professionals find more fulfilment in their careers without sacrificing salary.
Josh and I dive deep into why so many people seek career changes in their 40s, plus what that process looks like practically, the challenges of finding a new balance, and the fulfilment that waits on the other side. We break down common pitfalls, like the pressure to stick to an 8 hour workday, how to avoid becoming your own toxic boss, and challenging the idea that a career change means starting completely from scratch (hint: it doesn’t!).
Tune in for insights on how to balance what you want in life with what you want from your career, and of course the money side of it all.
Be sure to learn more about Josh at:
https://yourbestlifeuk.com
And on Instagram @yourbestlifeuk
QUOTE
“If you want a career change, it's because your job's here and you're way over there and there's this gulf between them. If you want to realign who you are with what you do, you've got to be really bloody clear about who you are at this point in your life. Because we change so much and no one teaches us stuff, most just aren't that clear unless you've done a fair amount of work on who you are.”
“Money’s not bad, its neutral. What you choose to do with it is what YOU choose to do.”
“What we learn when we're really small is that all of our worth and our value comes from doing rather than just being. Is it any wonder that we get absolutely addicted to working, working, working? If we're not working, then what value do we think that we have?
Feeling stuck with your sales but can’t put your finger on why? There is one specific block that comes up with most of my clients when this happens… and the tricky part is that most people can’t see it in themselves!
In this episode, I’m revealing the secret spiral that so many business owners get into, where you doubt yourself because you’re not making sales, then stop selling because you doubt yourself. It’s a circle that feeds itself and keeps you from showing up and sharing your work passionately.
Tune in for insight on how to notice when you’re avoiding selling, and most importantly discover the reasons why in order to stop the spiral!
If you're looking for some help to make more sales without the ick, my self-paced course Sell That Thing is now open. And I have a very exciting bonus for this round.
Join before 31st Oct and you will be able to join my live 5 day 'Sell That Black Friday Thing' bonus. This means you will be able to plan/create an offer to sell on Black Friday (or small business Saturday if that's more your bag!).
This bonus is a great way to get learn how to put offers out quickly and sell them with joy! Plus it means you'll get a whole heap of coaching from me within the group!
Check out all of the details here: https://www.raydodd.co.uk/sell-that-thing
QUOTES
“People conditioned as women are told to stay small, be nice, be polite, be kind at all costs, be gentle, be humble. Do any of those sound like what we're told selling is like? Selling takes up space. Selling says what I offer is good. Selling repeats itself over and over again.”
“Can you imagine a man going, “I just think my communication style is too direct”, and trying to make it more flowery, more gentle, and more approachable? Women who are more direct are shamed, but equally the wiggly non-linear people are criticized because their style of communication is meandering. It is harder for women to show up on repeat because we have less trust in our own communication styles.”
There’s a lot of talk around mindset at the beginning of your business – why wouldn’t there be, it’s easier to recognise! When you’re just starting out, you’re much more likely to come face to face with your money conditioning at every turn, from the way you think about setting your prices all the way to the scarcity that may get in the way of you starting in the first place.
After you’ve been doing this for a little while, that mindset talk can get fewer and farther between. You feel familiar with all of the tricks your brain is trying to play, and you may even have a few tricks of your own to combat them! Which leaves you wondering… what’s still standing in the way?
It probably comes as no surprise that your mindset work isn’t over just because you’ve been running a business for a long time. In fact, this could be the most challenging stage of working on your money mindset because your conditioning shows up in really subtle ways.
Tune in for insight on where money blocks can sneak their way into your subconscious even if you know what to look for, and what you can do about it!
If you’d like to join a group of likeminded business owners as we make a plan to embody your next money making level, be sure to grab one of the last few spaces left in my retreat on 16th October!
You can find all the information here: https://www.raydodd.co.uk/retreat-days
QUOTES
“We're always slagging money off to somebody: “There's not enough of it. It's hard to come by. People spend too much of it. There's not enough for us but there's too much for everybody else.” And so your subconscious brain just goes, ‘cool, sounds like we shouldn't have much of that.”
“What I notice is that two things happen as people progress in this work: they start to ignore mindset because they ‘did the big stuff’. They swept their desk of the mess, but what they didn't notice was that actually, their desk had woodworm in it. That was making the desk weaker. But they didn't see that because they didn't pay a lot of attention to the nooks and crannies.”
Get ready for an episode that’s a little meta, where I interview my own coach Amanda Ranae! I love working with Amanda because we have so many things in common when it comes to our coaching philosophy. Most of all, we both believe that you don’t need to be anything different to be successful— your magic lies in growing more and more into who YOU are!
Tune in for a conversation on embracing both your strengths and weakness, resisting the urge to follow advice that doesn’t work for you, and creating the type of business that functions based on your own needs, energy and desires.
You can find out more about Amanda at
Biglovewildmagic.com
Or in Instagram @amanda_ranae
QUOTES
“What happens when we start to approach ourselves more like a plant. If the plant is struggling we're never like, “what is wrong with you?!” We always look at: what's wrong with your environment? What's wrong with the nutrients that you're getting? That feeling that you're talking about that we love so much about growth is there's nothing wrong with us.”
“Do things that you love, build up what you're great at, and accept all the parts of you. I love saying it's just as important to own who you're not as it is to own who you are, because when we own who we're not, it connects us deeply with the fact that we're not supposed to be everything.”
“It really takes audacity within ourselves to own our appetite— to have an appetite, whether it's food, for money, for love, for sex, as someone who was conditioned as a woman or currently expresses and still identifies as a woman. It takes so much radical reclamation because one of the strongest messages is shrink down.”
I want to start with a quick content warning: today we’re talking about grief, specifically the death of a parent. If this is a vulnerable topic for you, this might be an episode to skip or listen to with care.
I’ve been feeling the pull to record an episode on grieving while running your business for a while now, mainly because this has been so prominent in my own business, and I haven’t found much content that speaks to it.
This isn’t going to be an episode where I teach you how to smash your business goals despite your grief – in my experience, that’s just not how it works. For me, making space to care for myself while grieving is the main thing that has allowed me to balance the work that that I love, which sustains me and my family, with the very personal processes and emotions around losing a loved one.
Listen in for a nuanced conversation on what it’s like to find balance in times of loss, and the unavoidably practical side of trying to slow down in a world that keeps moving.
If you have experience with anything discussed in this episode, I’m sending lots of love your way.
QUOTES
"Sometimes things do fall out of the sky when we weren't expecting it. And that's really scary. But rather than working on all the ways you'll manage it, try to work on looking at the things you can control. One of the main things you can control is believing that you will cope."
"This doesn't have to be the year you smash it. What if this is the year that you coast? What if this is the year where you get by and it's okay? If I'd been honest about that in the moment, I actually think I'd have made more money ironically, because I think I'd have made a plan for a coasting me, not a smashing it me."
Get ready, cause this one’s a deep dive! Doctor Asher Larmie joins me in this episode of Real You Real Money to talk through the intricacies of gender identity, gender conditioning, and what it all means not only when you’re navigating your business, but the world.
Asher is a transmasculine doctor now working independently with clients to combat weight stigma and promote weight-inclusive care. Together, we dive into the complicated nuances between the very personal side of gender identity, and how it relates to the larger social conditioning and often arbitrary expectations we place on people based on the gender they’re born into. Bringing both of our experiences to the table, this conversation is mainly about what it means to be socially conditioned as female.
You can find out more about Asher at https://www.fatdoctor.co.uk/
This week I’m welcoming Joeli Caparco to the podcast! Joeli is a brilliant coach who helps people reconnect with their needs, wants, and desires so that they can have happier, healthier relationships.
Together we unpack the complexities of how money-making plays into, and sometimes determines the dynamics of our marriages and relationships. Fair warning, it’s a maze of conditioning, a healthy dose of grey area, and a whole lot of self (re)discovery!
Stay tuned as Joeli shares her own story of a dysfunctional money dynamic within her previous marriage, and how she created a new family balance that made room for the work that she’s passionate about and the moneymaking possibilities that come with it.
You can find out more about Joeli’s work at
queercyclecoach.com
@joelicaparco
If you’re up to date with coaching industry trends, you may have noticed a big uptick in ‘do it my way’ marketing - people selling the one solution that will skyrocket your business to success. If you’re a long time listener, you may have already guessed that I’m NOT a fan of one size fits all solutions.
In this episode, I’m diving into the mentality that leads people to lean on step by step techniques, how these methods are rooted in scarcity, and the mindset alternatives that will provide much more longevity and ease to your money making. Tune in for tips on how to gain a deeper understanding of your business beliefs and where they come from, plus how to use these to be a discerning consumer of advice and coaching.
QUOTES
"My very first discovery of Mindset was mindblowing to me, this concept that I had control over my brain, that I didn't just have to accept these thoughts and beliefs that didn't feel like they fit me. I got to choose my beliefs about myself rather than just feeling like I was a victim to them."
"There's a need for control, a need for steadiness - because we don't have it, we're trying to create it. What we really need for that stability is to find it internally, and mindset work is part of a way that we can do that."
"Group coaching is an amazing thing when it comes to money because one of the biggest things holding us back from feeling good about money is shame. One of the key ways that we remove shame is by sharing in groups, by understanding that we're not alone."
I'm thrilled to welcome Nicola to the podcast! As a Coach, Coach Trainer, Certified Coach Supervisor, and experienced Creative Strategist, Nicola takes a strategic yet heart-centered approach, creating holistic solutions by examining the bigger picture and understanding how the various systems of our society intersect.
In this episode, Nicola shares how her experiences have shaped her approach to ambition, both within and outside of money-making. Tune in for valuable advice on taking a holistic approach to ambition, its impact on everything from sales to daily life, and what it means to balance the personal, professional, and beyond.
You can find Nicola at:
https://www.alifemoreinspired.com/
Or on Instagram @nicolaraewickham
QUOTES
‘I think in line with looking at ambition is looking at our definitions of success. For me, a definition of success is being able to do the school runs. That is very personal and that's a definition of success, as well as income goals being a definition of success, as well as being able to go on adventures. Whatever it is, there are these bigger ones and these smaller ones.”
“What has worked before isn’t going to work going forward
“I have learned that I can really trust my business and I can really trust my work. I can trust myself. Life can be happening and things can be going on and with the right support, you can still show up and deliver.”
My guest today is Claire Paniccia, a brilliant business coach helping neurodivergent, spoonie, and creative rebel online entrepreneurs figure out how to do business (and make money) in ways that work for THEM.
Claire and I walk through the unique layout of moneymaking when you’re neurodiverse, from the limits of corporate life to finding your footing in self-employment and everything in between.
Tune in for insight on how running your own business can expand your earning potential, how to get your business to work for you, plus some really helpful tips on how to balance fluctuating energy levels with income consistency.
On Jul 22nd - Jul 25th, Claire is hosting a free 4-day online event to help you toss out the “rules” and build your online business to work for YOUR unique brain.
https://neurodiverseentrepreneursummit.com/ (I was a speaker last year and can promise that this is one not to miss!)
QUOTES
“What was a successful, functional, proven path for someone else might not be a successful path for you. Let's say they had really good hiking shoes, and you have flip flops for the brain. Your flip flop brain is not going to do well on the hiking path that they used cleats on.”
“I love an unregulated industry because there's so much opportunity without gatekeeping. But a flip side of that coin is that there are gross opportunists. It’s kind of baby with the bathwater.”
Today we’re debunking the myth that there are certain times of the year that you just can’t make money. So many of my clients stress about quiet summer months— lots of people even think it’s a given that they won’t make any sales in August. I want you to know that’s just not true.
Tune in for a breakdown of the reason that you have such low expectations for summer sales, and how to challenge this in a way that could turn August into your best month of the year.
Interested in a free masterclass to boost your sales? Sign up for three simple steps here: https://www.raydodd.co.uk/masterclass
QUOTES
“Think about what your clients want and stay out of their pockets and their diaries and their holiday plans and their rest plans and how much time they should spend with their kids.”
“Don't be afraid to gamify it. In fact, do it. Money doesn't need to be treated so heavily and seriously all the time. In fact, it loves not to be. So how can you make it lighter?”
Today we’re joined by brilliant photographer and business owner Éadaoin Curtin!
Éadaoin’s specialises in branding photography with her business Firechild Photography, and has a fresh and encouraging perspective on how to put your face to your brand. Her approach is backed by years of connecting with entrepreneurs and bringing the most authentic reflection of themselves to the surface.
Tune in for talk on the pressures of being visible— literally — the revelations that happen when you are free of the male gaze, and the conditioning we challenge whenever we have our photo taken.
You can find out more about Éadaoin at:
https://firechildphotography.com/
@ firechildphotography
And if you’re catching this episode on 6 June, you’re JUST in time to sign up to Plenty! You can find all the info here: https://www.raydodd.co.uk/plenty
QUOTES
“None of my clients are getting the photos taken because they want to promote how they look. It's because they want to promote how they work, what they do, how they can help you. The body that they are in is important…and irrelevant.”
“In being the real you, people will be attracted to you. If you’re actively trying to blend in with all the other coaches, you just become one of a crowd. That's the countercultural aspect of showing up in front of the camera as yourself.”
The brilliant Asher Larmie joins me today to talk about combatting scarcity, prioritising accessibility, and learning to embrace making the money you desire.
Asher is an educator and advocate combatting weight stigma and promoting weight-inclusive care. They offer courses, books and masterclasses that empower you on your health journey without all the toxic weight loss nonsense.
Asher is part of my money program Plenty, and has had huge success in doubling their income within the space of 6 months. We walk through that journey together, starting with how to challenge money stories carried through generations, facing the unique finances of being self-employed, and embracing a sense of community to lead you through it all.
This episode is for you if you’re interested in how to challenge your conditioning around money… and so is Plenty! Doors are now open to join, with full information on the program and community and a link to sign up right here: https://www.raydodd.co.uk/plenty.
For more information on working with Asher, check out
@thefatdoctor
https://www.fatdoctor.co.uk/
'It costs that much cause it takes me f***ing hours…' If you sang this lyric in your head then you’ve probably heard of Laura Jane Barnes, who joins us in today’s episode!
Of course, Laura Jane is more than just a viral song maker (which we’ll get into in the pod). She is a business strategist who helps artists and handmade business owners turn their social media efforts into an engaged and loyal online following.
Tune in as Laura and I talk through why visibility as a small business owner is more essential than you think, how to establish trust with your following, and why the algorithm isn’t your enemy.
For more about Laura Jane, go to:
https://www.laurajanebarnes.com/
Or follow @heyitslaurajane
And if you’re interested in making your own impact online, join the waitlist for Plenty right here: https://www.raydodd.co.uk/plenty
QUOTE
'When it comes to like artists and hand makers and stuff like that, I see a lot of “I don't want to be a content creator. I don't want to be a personal brand’ … Well, you don't have to be, but your journey is going to be more difficult. Because the reason that someone buys from a small business owner over a huge company is that personal connection.'
'I think the other thing with showing up is that people assume that in order to be visible that you have to give up your privacy, and I don't think that's the case. It's not about letting strangers in, it's about letting yourself out.'
'This is the main piece with engagement that so many people are missing: you need to give people an opportunity to share themselves, their values, their opinions, their experiences, their preferences, because people want to talk about themselves…. Then you'll find that people actually start building friendships within your comment section.'
If you’re running an independent business, it is almost impossible to avoid thinking about the current economy and how it’s effecting sales. I’ve seen so many people preparing for the worst, closing down their small businesses, or simply adjusting to the change in the market while looking back at the ‘e-commerce pandemic boom’ as a thing of the past.
It’s a lot to take in. And the good news is, you do have control over a lot of how you move forward. That’s why today, I’m breaking down the misconceptions and misunderstandings about how something like a recession, a cost of living crisis, or an economic downturn can impact our businesses, and what we can do about it.
QUOTES
“There has never been more ways to make this work, even though what we're being told is that there's never been less ways.”
“If somebody chooses to work with you, you have to trust them. It's not your business to decide who should or shouldn't be working with you or how people should or shouldn't spend their money.”
“People do get more discerning when there is this general scarcity in the air. It’s a bit chicken and egg.”
I’m returning after a little hiatus, and with me is the brilliant Lauren Currie!
Lauren is the Founder of UPFRONT, and is on a mission to change confidence for 1 million women. An all-around powerhouse, Lauren has been awarded an OBE for her services to design and diversity.
Together we look at visibility from all angles, especially the ones that are trickier to navigate. From the positives of learning to own your work and show up as yourself, to the less explored complexity of privacy, safety, and pressure, we break down what it really means for people from all walks of life to show up online.
Ever notice how visibility is an ‘obligation’ that seems to fall on female business owners? Then this episode is for you…
You can find out more about Lauren here:
https://laurencurrie.co/
https://www.weareupfront.com/
QUOTES
“You can be private and authentic at the same time.”
“I think with female founders, the world wants to know everything about you. It's like: I'm going to decide if I'm your customer or not based on where you live, who you're in a relationship with, how you parent. I think it’s risky and we're only just starting to scratch the surface of what the consequences are for the women in these positions.”
“When you end up with a life that's so different to the life that you came from, how do you keep progressing?”
“Why do I need to be camera ready every day when I'm trying to actually build a business? I look at male founders in the same position as me and they are not doing that.”
Today I’m taking a look back at the journey from the start of my business to where I am today. I’m currently revamping my own messaging and funnels, which has turned out to be a great chance to reflect on all of the experiences, inspirations, and even pitfalls that that are at the heart of my offers.
Listen in to hear about how and why I started my business, the circumstances that led me to the self-trust I needed to jump in with both feet, and how you can do the same no matter where you’re at.
If you caught the shoutout at the beginning of the episode, the undeniably brilliant Tamu Thomas just released her first book ‘Women Who Work Too Much’. Check it out here: https://www.amazon.co.uk/Women-Who-Work-Too-Much/dp/1837820740
And if you’re interested in the upcoming round of Plenty, be sure to get on the waitlist: https://www.raydodd.co.uk/plenty
QUOTES
“I realised how much easier it was for me to make money when I decided to trust myself. When I decided to do things in ways that felt good to me, that is when it worked.
“I don't care what people think of me being visible. I need to feed my family. That was a far more pressing concern than: what does so and so think of me being visible? Am I annoying these people?”
“I don't want you to have to hit a rock bottom experience in order to be able to act on your zones of genius or your deep desires. That was my story, but it doesn't need to be your story”
I’ve had a breakthrough around how I manage my days, and ultimately how I manage my business... so of course I wanted to share it with you!
There is so much focus on starting out in your business, but what happens once the excitement, the adrenaline, and even a little bit of fear has worn off?
In a counterproductive way, I realised that I started replicating the very corporate structures that I started a business to get away from - things like equating being at my desk to productivity. These habits felt safe as they are familiar, but they certainly weren't productive or healthy.
Tune in for advice on how to break out and run your business and time in a way that works for you.
QUOTES
“We talk a lot about starting up, but we don't really talk about the ebbs and flows of running a business for a long time.”
“I was trying to replicate the working habits of being in an office…when part of the point of having my own business is not working within a system that doesn’t work for me!"
"I’ve found new ways of splitting my day up so I get more done, and don’t feel obligated to be tied to my desk...I am so much happier because I don't feel like I'm having to sacrifice one part of my life for the other.”
Today, we’re chatting about safety, familiarity, trust, and how all of these things come together to build the foundation of your business.
Running your own business means that you are likely reinventing typical structures, whether it’s in your sales, your offers, or even your day to day. You are at the centre of it all, and while that is super freeing in theory, it can be a challenge in times of doubt.
When we have to make big decisions or take risks, our brain’s instinct is to search for safety in the familiar. So what happens when we enter the uncharted territory of our new, play-by-our-own-rules business? Tune in for a discussion on how to avoid outsourcing your trust, and making decisions based on what you know instead of what you fear.
Interested in joining Plenty? Get on the waitlist here: https://www.raydodd.co.uk/plenty
QUOTES
“We are so worried about drowning – about it all going wrong – that we are like squirming with our legs, working frantically to stop drowning, when actually we can just put our feet on the floor.”
“The role of your subconscious is to make sure that you are safe. So it is asking without you consciously being aware of it in every situation: is this familiar? If it's familiar, I'll read it as safe.”
“I have to look at what is true, what I know, what I can touch. Not what I fear is true.”
Today we’re talking about how the people around you impact the kind of money you can make. From the influences you absorbed growing up, to clients’ opinions on affordability, to the type of businesses you aspire toward, it seems like you can’t turn a corner without someone else’s money beliefs jumping out to inform or challenge your own.
So how do we surround ourselves with money beliefs that will build us up and help us make the money we desire? Tune in for insight on the importance of a supportive money community, plus more on the unique inherited challenges that those of us historically left out of moneymaking face.
QUOTES
“I do think making money is harder for people who've traditionally been left out of money making. Imagine the people not in the cigar room drinking the brandy. The mental gymnastics that we have to do, the unravelling of the conditioning is broader and louder.”
“One of the reasons communities are so impactful is we share power. We share power in communities. We share information, we share mistakes and failures. We share wins, we share wobbles,
“Making more money is vulnerable. It's so vulnerable. And you do not need to hold that alone.”
In this episode, I’m breaking down why your money mindset is directly linked to your sales. You may not realise it when you’re writing that sales email or editing that reel, but how you show up and sell in your business is directly related to how you feel about money, your potential to make it, and the role it plays in your life… not to mention in the world.
Tune in for insights on how improving your money mindset can help you meet your sales goals, plus lots more on taking up space and giving ourselves permission to sell.
And remember, Sell That Thing starts on February 12! Here’s the link with all the info: https://www.raydodd.co.uk/sell-that-thing
QUOTES
“My view on selling is that you are inviting people into your world, and yes there's an exchange of money in there, but the exchange of money is not the thing.”
“You're also gonna want to figure out how to sell without compromising who you are so that the whole of you gets to show up in selling. When you do that, you are going to attract the best fit people for you.”
“We often conflate selling and unkindness. People feel like the more they go out and sell, somehow they're adding more bad to the world... You are adding good to the world, really falling in love with what you do in terms of making the world a better place.”
In this episode, I’m jumping into some sticky money territory… even for this podcast!
I work with so many clients that are incredibly conscious of the ethics of their money making. If you’re a listener, it’s likely that you fall into this category of beautifully big-hearted business owners!
While there’s obviously so many good things about striving for an ethical business, there are moments where your conditioning around money can masquerade as kindness and keep you from entering that big moneymaking space that you long to fill.
Tune in for the sideways lessons we can learn from ‘unethical money makers’, and how we can embrace the many definitions of an asset that don’t have to do with ownership.
QUOTES
“Sometimes I think our worry, our moralizing, our over commitment to what's ethical and what's not ethical is holding us back in ways it does not need to.”
“We need to put a little more thought in than ‘this feels not right’. We need to think more critically than that. Sometimes the ick is legit, and sometimes the ick is social conditioning in disguise, and it's keeping us broke.”
“The way that we've been conditioned is to believe that what money touches becomes bad or unkind is super interesting, because if we were just talking about community and we weren't thinking about what that community paying us, we wouldn't have these same thoughts. When we introduce selling (to a community), our footing becomes unstable and we don't really know what's okay anymore.”
The idea of selling is one of the most common points of anxiety for coaches and independent business owners – who do we approach? How do we share our offers? How hard do we push? How do we deal with rejection? With a maybe?
Sales consultant Leah Gregory joins me to hash out these questions and more. We talk through those moments where sales get sticky, and the steps we can take to make selling less pressured and more about connection.
Leah works with 6 & 7 figure coaches to sell high ticket offers, lead and train their sales teams, and help them make more sales and help more people. You can find out more about Leah on IG at @iamleah.co.uk
Interested in joining me for a whole course on getting comfortable with selling? Read all about Sell That Thing here: https://www.raydodd.co.uk/sell-that-thing
QUOTES
“People write themselves off or they discount themselves from ever being the kind of person that can sell because they're like identity currently feels so far away from that… (instead) I believe we’ve unlearned the ability to sell ourselves.”
‘Sometimes “I can't afford it” is the easiest way to say no without saying no. It can be “I don't want to hurt your feelings because you're lovely, but I don't really understand how this offer fits into the context of my life.’
‘When it comes to sales, we want to get down to the granular. It's having this particular problem with this particular aspect of self-worth. So when I make an invitation, it's going to be based on that.’
I need to rant. Right before I recorded this podcast, I watched my husband experience an awful sales call with an online coach in his industry. The thing that made this call especially bad was that it was a freebie consultation that ended in a HUGE amount of pressure to buy… which is exactly what I’m here to talk about today.
When we offer free value – whether it’s a 1:1 call or our everyday content – we need to be very aware of what the intention is behind it. Our own conditioning around scarcity can crop up when it’s time to share your offer, which it’s why it’s important to work through your money stuff so that you can focus your sales on your clients and the value they’ll get. Tune in for more on how!
QUOTES
‘I'm not saying everybody who offers a strategy call for free is lying. What I'm saying is when you go on it and they're not actually giving you anything useful, trust is broken.’
“There’s the squirmy feelings, the way in which we get a client on a call or a customer in our emails and we feel like “If they don't buy, no one else is coming”. When we get those feelings, we need to address (why we’re) not trusting clients to make decisions for themselves.”
“We need to address our money stuff for other people, for our clients and customers so that they get to have a clean experience, a clean exchange when it comes to money with us.”
Welcome back to Real You Real Money, and happy new year!
A new year means a new phase for so many of us, so I wanted to talk about the reality of working towards our idea of success, and why navigating the ins and outs of this is trickier than it seems.
A lot of us set goals expecting that when we achieve them everything will fall into place. When we think this way, we can end up waiting for the ‘right time’ when really the right time is now. The the reality of achieveing a goal can also be much different than it seems, especially when it comes with a whole bunch of new responsibilities and expectations to sustain.
Tune in for tips on how to stop waiting for the permission of success, and how to make the pace of your business growth more sustainable.
And if you’d like to join me for Sell That Thing, get on the wait list right here: https://ray-dodd-ltd.ck.page/6f92c19f75
QUOTES
“If you want to do bold truth telling content, here is my top tip for doing that. Start saying bold truths.“
“I see a client pushing… holding on tightly to this goal. And the minute they hit it, they let go of the pen and their hand is tired and it's shaking and it needs to rest. And so of course they take their foot off the gas. They find themselves in this cycle and panic comes in and that just makes it harder and harder to actually show up. That's what happens when we treat an event as if it's success.”
“We want to build businesses that let us take breaks during the journey to where we're going, which only stops if we choose to retire.”
My brilliant guest Sarah Clarke is on mission to help talented women unlock their potential and find more happiness at work. Her business Shine Brighter Consulting developed from nearly two decades of work in employee happiness and development, and helps women design their best work lives on their terms.
Sarah and I chat through how creating a you-shaped business is a fundamental part of finding joy in your work – especially if you work for yourself. Tune in for insight on life during and after corporate, how to connect to your true self, and whether monetizing your passion is always a good idea.
You can find out more about Sarah at
www.shinebrighterconsulting.co.uk
www.linkedin.com/in/sarahjclarke
@thehappystartupcoach
QUOTES
“If you have a purpose aligned business, you can make more money and be happier. Your purpose will be attached to your lived experience. It’s determined by so many different parts of who you are. It's as you unique as you are.”
“I have a valuable bloody gift. I have a talent that is going to help someone in their life. And if they're willing to exchange money for that support, then you have a business. If they aren't willing to exchange money for that support, then you have a charity.”
"Starting from the ground up has to be what I refer to as kind of resetting. What is a yes for you? What is a no for you? How does that play out in terms of the intuition you're going to apply to running your business?"
My guest today is the brilliant Ruthie Zerai! Ruthie a professional life and business coach who empowers people looking to become a better version of themselves everyday.
We chat about the idea of having a purpose, and the practical ways that you can find and follow yours. It’s easy to feel like you have to do it all, especially in some areas of the coaching space. Ruthie brings us examples from her own journey and experience that show us just how valuable it is to follow what you want instead of what you think you should want.
You can find more about Ruthie at
https://www.ruthiezerai.com/
@ruthiezerai
REFERENCES
Set Boundaries Find Peace, Nedra Glover Tawwab
The Joy of Saying No, Natalie Lue
QUOTES
“My understanding of purpose is: how can you set yourself on a path that feels meaningful to you. And that's how you break down this whole big convoluted kind of topic around purpose into something that is digestible.”
“How does this fit with the greater context of my life? I’m not saying that if it doesn't feel good, I don't do it. Because sometimes some things that are good for me might not always feel good. I'm more like ‘feel good’ in terms of like, does this feel true? Or am I doing it because I'm trying to be like somebody else?”
In this episode, I’m bringing you a big confession. Last year, I set out to double my income in 2023… and it didn’t happen.
Not meeting a goal brings up a lot of questions for all of us – should I feel shame? Should I feel like I did something wrong? Did I do something wrong?
I can tell you from experience, the answer to all three of those questions is a big resounding no. I may not have hit the numbers I set out to, but this year has taught me exactly what I needed to know.
I’m entering 2024 with something that will serve me even more than a doubled income - I’m making more space for myself and my goals, making big plans and giving them the big time they need, and accepting that the ups and downs of running a business are a reality… and not a shameful one!
Listen in and let’s normalise embracing the unique timing of your business.
QUOTE
“When we decide that we want to hit a goal… we do not know what we do not know. We don't know what it's going to take, what we're going to need to go through to get to where we're going.”
“Some of you are so focused on your business only being legit once you're making money, that that's the only problem you try and solve. The reason you're not making the money you want to make is because you're not showing up as the embodied version of yourself.”
“Deal with each issue at a time. Make that boring plan.”
If you’ve ever found yourself freezing up, not getting traction, or longing for momentum that seems just out of reach, then this episode is for you.
When recording this episode, I was feeling stuck myself… no matter when you’re listening, there’s a decent chance I may be again! The peaks and valleys of running a business (and of life in general) are something we all face.
That is why I’m sharing the 5 techniques that I use to get unstuck! Tune in for how to meet yourself with compassion, from simpler motivational actions all the way to tackling the bigger challenges like burnout, dealing with change, and questioning the conditioning that stands in your way.
QUOTES
“If you can start the day with something you actually want to do, it will absolutely transform things. That's one of the best ways that you can get yourself unstuck.”
“My stuckness is almost like my past-self holding on to where I've been, because it senses things are going to change. It senses I'm at the end of something, something new is beginning, and if I say stay stuck, I get to stay in this place that has been really uncomfortable in many ways, but is familiar.”
"One of the ways you can tell if you're in that space is you're jumping from task to task. You're probably feeling overwhelmed and like you've got to do everything, but actually end up doing very little."
If you’ve ever struggled to balance your own needs alongside your business and the kids (or any caregiving), this episode is especially for you. My guest is the brilliant Doctor Jemma, an Empowerment Coach who helps mums bring to life their ambitions in a way that works in beautiful harmony with their life as a parent.
Tune in for insight on finding fulfilment for yourself while caring for others, and meeting yourself with compassion during the ebbs and flows of it all.
You can find more about Jemma at
https://drjemma.co.uk/
on Instagram @ _dr.jemma
QUOTES
"Failure is just part of the journey. Sometimes you do things that either go right, that either go wrong. That's just the flip of the coin."
"Can mums really have it all? I don't think anyone can... I think you can have what you desire, but I don't think it looks necessarily like 'having it all' in that way."
"For me, balance is such a triggering word. It conveys that everything has to be of equal amounts at all times. The word that I relate to more is harmony. It allows that sense of flow, fluidity. Sometimes I need to be more with my kids as opposed to my business. Sometimes I'm working more on my business than time with my kids and that's okay."
My guest today is the brilliant Lucy Sheridan!
Lucy is the one and only Comparison Coach, and helps people all over the world go from compare and despair to comparison free in their life and business.
Lucy lends us her huge range of experience and economic mind to dissect the ups and downs of running an online business, especially from a pre to post pandemic market. Tune in for juicy insight on how to handle income dips, ways to confront the vulnerability of running a business, and why stability can be sexy.
You can find Lucy on Instagram @lucysheridan
And if you're listening on 19 October 2023, today is the final day to sign up for Plenty! Follow this link for all of the info: https://www.raydodd.co.uk/plenty
This week, I’m sharing my workshop for online business owners who are ready to drop the drama and up their income!
Tune in to learn about the ways that your conditioning is running the show and keeping money from feeling anything but calm, joyful and plentiful. And then of course, the 4 things that you can actively start doing to free yourself from that very money drama WITHOUT emotional bypassing!
This workshop is meant to give you a little preview of Plenty, which is currently open for you to join! Click this link for all the info: https://www.raydodd.co.uk/plenty
QUOTES
“If your brain is used to you feeling stressed and anxious around money, it will actually try and keep you there”
“Our inner turmoil fears what we will lose if we choose what we need over what we believe others need. It actually doesn't consider what your clients and customers need. It considers how to be perceived as kind.”
“Money talk has been so hidden from us that an open money themed community is incredibly disruptive, in a good way, to our conditioning. It's a brain rewriting tool all on its own.”
This week, I’m chatting with the brilliant Freya Powell!
Freya is a Subconscious Transformation Coach specialising in helping people to make changes in their careers or businesses by harnessing the subconscious mind. Freya is also in Plenty, where we regularly find ourselves nerding out about neuroscience and the control we actually have over our brains (which is much more than we think!).
In the personal development world, it’s easy to fall into a pattern of fighting against our subconscious; in this episode, Freya and I look at how we can walk alongside our subconscious instead. Tune in for talk on just how reprogrammable your thoughts are, from using techniques like EFT to the everyday ways we access our subconscious, and how we can shift things when it comes to our views of success and money.
You can find more about Freya at:
https://www.freyapowell.co/
@iamfreyapowell
You can get your FREE transformative 5 stage guide to creating a YOU-shaped career or business here: events.freyapowell.co/future-focus-signup Learn the basics of EFT and how you can use it on your own + 30 minute practice session with Freya - get 30% discount with RAY30: events.freyapowell.co/EFT
And don’t forget that Five Days of Plenty is happening right now! Sign up through this link to join us for the rest of the week and receive all the replays: https://www.raydodd.co.uk/5-days-of-plenty
Plenty is opening its doors in the next few days! Get on the waitlist right here: https://www.raydodd.co.uk/plenty
QUOTES
“It's all about brain state. So just before we go to bed where our subconscious is open, we can ask it questions because it's agnostic. The support isn't anything other than really a computer. If we start seeing it like a computer, we can go, okay, right. How do we program? How do we work with this computer as a tool?”
“Beliefs are generally created through an experience in our lives. Something happens and you make a belief about yourself and the world that day to protect you for the future.”
“Our subconscious works unbelievably faster than our conscious brain. If we can get the subconscious working for us, change can happen really quickly.”
I little while back, I released an episode talking about my decision to stop using the word ‘mindset’. There were a lot of (really valid) conversations happening at the time, about how ‘mindset’ implied that our thoughts are the primary factor in what we can – or can’t –achieve.
‘Mindset’ felt like it side-lined all of the big, circumstantial things that are totally out of our control. It made things like patriarchy, racism, homophobia, and really any form of oppression a YOU problem, and not a SOCIETY problem. I just wasn’t having that.
What I was missing was the link between ‘mindset’ and the ways we need to challenge internalised oppression in order to change our own perceived limitations. While our mindset won’t be the only thing to change society, it is certainly part of what will allow us to claim our space in the face of the systems standing in our way.
Tune in for more on the nuance of mindset, and the importance of looking for the meaning behind the buzzwords!
The Thriving Artists with Ali Mapletoft
My guest today is the brilliant Ali Mapletoft, who supports gifted artists, performers and visionaries to generate elevated visibility, make bolder work, and live a prosperous life without losing their essence.
Ali takes us on a deep dive into the intricacies of making money and being visible as an artist… in a world where algorithms and marketability are unavoidable, self-expression isn’t as easy for artists as it may seem! Tune in for some amazing insights on the intersection between creativity and business, that apply even if you aren’t specifically working in the arts. And if you are, have a listen to find out where the myth of the ‘struggling artist’ comes from…and why it is absolutely possible to be a THRIVING artist instead.
You can find out more about Ali at
alimapletoft.com
@alimapletoft_artist
QUOTES
'Because we almost think algorithmically ourselves and perceive and observe what gets praise and what doesn't, we're actually able to kind of code ourselves to be inoffensive and popular. When we code ourselves to be in offensive and popular, we lose part of that innate kind of magic of self-expression.'
‘We do have a very ingrained idea of the struggling artist. And part of that is just an 18th century romanticisation of that archetype.’
‘You can't run away from yourself when you're running a business, because you'll be confronted daily with uncomfortable things about you.’
‘When you hit a patch in the road that's hard, you can go into this kind of resistance of, “I'm not gonna go down that path. I'm not even gonna try.” It's not self-doubt as such. It's this impatience that, “I should already have the rewards. I should already have the money, the followers, the clients, the record deal.” And that's a very real thing.’
…because I think we’re doing this whole ethics thing wrong. If you’re coming into the online space with good intentions (and most of us are!), selling can quickly become a vortex of do’s and don’ts: show up every day, but don’t flood people’s inboxes. Share your offers clearly and consistently, but make sure there’s never any pressure to buy. Be visible… oh wait… not that visible… too much!
There’s a lot of pressure to be percieved as ethical, while a lot of the time these new, unspoken rules around ethics are arbitrary and ultimately not useful for anyone involved! Listen in as I break down ethical selling’... and then break up with it once and for all.
QUOTES
“We end up replacing one set of rules for another set of rules. And we're not asking ourselves, ‘What do I think? What's going on in the context of what I'm doing?’
“Ethics is subjective. We do not get to say this is ethical because you put it in a different context and it won't be. And we do not get to say what isn't ethical for the very same reason. So when we're talking about, ‘I'm an ethical marketer’, or ‘I'm an ethical seller’, what do I mean ethical? To who and when? And why?”
One of my absolute pet peeves is when people criticize other people’s pricing.
You may have had this happen before: someone random pops into your DMs, taking it upon themself to tell you that you are charging too much. Of course it’s easy to fall into the trap of letting this shake your confidence… embracing how you price is a vulnerable thing!
But when this happens, there’s a lot more going on under the surface. Those who criticise high prices are usually people who haven’t done the work to challenge their own conditioning around money. And since you’re here, that’s certainly not you!
Your price needs to feel ok in your body, otherwise you’ll avoid talking about it and struggle to sell. This is one of the many reasons that you – and only you - can decide what is ‘right’ to charge within your business. Tune in for more on how!
Interested in joining Building Powerful Money Beliefs? Check out all the info here: https://www.raydodd.co.uk/buildpowerfulmoneybeliefs
QUOTES
“One of the things we get wrong when it comes to pricing is that we think it's a very practical exchange, a very practical kind of formula thing to figure out. What you price your work at is far more about what you believe about yourself and your work,.”
“When somebody's criticising your pricing, often that is because they have been taught that there's only so much space for women. Only so many women can be at the top. Only so many women in a certain industry. So they jump in with their hurt, with their worries, with their fears, with their scarcity. And they give it to you.”
“The person who slides into your DMs criticising your pricing, that comes from their money stuff. It’s actually a microcosm of what happens in society as a whole.”
My guest this week is the amazing Sara Dalrymple, who has one of my absolute favourite combinations of straight talking, honesty, social awareness and business brilliance.
Sara is bringing her expertise as a sales and business mentor to the podcast, as we talk about the number one reason that we believe people aren’t making money – the reluctance to sell.
Tune in as we take a close look at the most common fears around being visible, and the reasons behind why showing up as the real you will not only bring ease to your sales processes, but longevity, consistency, and a whole bundle of great benefits to your business.
You can find more about Sara at:
https://www.instagram.com/saleswithsara/
https://www.saradalrymple.co.uk/work-with-me
REFERENCES
The Double X Economy by Linda Scott
QUOTES
“There's so much that we could make hard, or we can just rip the plaster off, get started, and do it our way so that it is based on things that we're naturally good at and that feel aligned.”
“Energy, being yourself, and allowing yourself to create products that you want to sell and feel really good to you… if you're not doing any of that and you're just going, ‘here's my product, do you want to buy it?’ you are really limiting yourself to only the people who that day woke up, got on the internet and started googling.”
“We have to be talking about our products. We have to be so clear about what they are… and really develop this natural conversation, these natural anchor points. We can't theorize everything in notepads and then never quite take the plunge.”
My guest today is the wonderful Giulia Mazzola!
Giulia is a life coach for empathetic, imaginative creatives. She helps them channel their superpower – imagination – away from anxiety and overwhelm and into creating the life they want.
In this episode, Giulia and I are taking a close look at the reasons that so many of us reject our intuition, and the societal messages that tell us intuition is something that’s too abstract or to separate from intellect and reason.
We’re busting these myths by discussing where intuition really comes from, and how to embrace and follow yours!
You can find out more about Julia at
www.giuliamazzola.com
www.instagram.com/giuliamazzola.x
QUOTES
“Magic is simply possibility. It's the possibility of things being different. Of being another way. Of the opening and expansion of things that we haven't even seen yet.”
“You are conditioned through your habits which have been bred by society, and your nervous system, your physical responses to fear and trauma. You have these ingrained habits that lead you down specific roads… And when I think of magic, I think of bringing imagination in so that you begin to slowly carve new pathways and open things up.”
“We are tricked into thinking that complexity is always the answer. In fact, the elegance and simplicity of it is what your brain will discount so that you don't do it.”
Today I’m chatting with the brilliant Pandora Paloma! Pandora is a Quantum Transformation & Business Coach, Author, and multi-6 figure business owner who combines strategy and spirituality to help female entrepreneurs build multi-dimensional wealth.
Get ready, cause we’re diving into a topic that always gets a strong response – how to shift with the times in your business. We’re taking apart why exactly change in business brings up such big emotions, and how you can embrace and experiment with your own business evolution.
Tune in for more on how to get touch with where you’re at, when you do (and don’t) need to outsource, and getting really intentional about where spend your time in your business.
You can find out more about Pandora at
www.pandorapaloma.com
@pandorapaloma_
QUOTES
“You are holding certainty and uncertainty in your business. You can do the same thing that you did in your last launch and not get the same results. You can never ever be certain, but there are things that you can create certainty with. I find what I'm doing outside of my business supports me to be able to hold uncertainty in my business.”
“If the strategy's working but something still feels off, we know it's the energetics. That there's something else going on. That's for us to explore.”
“You ask what's remained? Devotion. I can't teach people devotion. But I know that the thing that I have is that I am devoted to what I do to my clients. To being the best I can be.”
“Money loves intimacy. Money loves to be connected to you. So where do you want that money to go? What's the bigger picture, ultimately?”
The name of this episode. The name of this podcast. The name of my mastermind. There’s a reason that the phrase “real you real money” is at the centre of my work – it’s the philosophy that I have seen success with time and time again in my clients' moneymaking (and my own!).
The “real you” is everywhere: it’s in your systems, in how you market your business, in the way you run your day to day. It’s in your own idiosyncrasies, your desires, it’s that flow that works specifically for you.
Of course these things can be hard to see; perfectionism and social conditioning can get in the way of making the money that we want to make. We hold ourselves back because of it, we hide the things that might just be the greatest, shiniest bits of ourselves... not to mention add ease to our moneymaking.
When you feel the pressure to conform, remember that you can trust yourself to make and to handle money exactly as you are. Tune in for my three steps on how to do just that!
Interested in joining my mastermind Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money
QUOTES
“It's not possible for us to produce the amount we're supposed to produce, certainly not, and certainly not people who work for themselves and don't have a social media team or just an extra person. It's not possible to do that.”
“Sometimes it can be like our business has a personality, a shape, and a form of its own. And so how you respond to it is important, like when are the two of you most matched? When is it working for you?”
“The very thing that is working so beautifully for one person, another person will try and it will land flat on its face.”
I have just returned from the first retreat I’ve been on since the pandemic, and couldn’t wait to bring you my thoughts, discoveries and reflections from the time away!
My week in Florence was absolutely transformational in the most gracious of ways, and brought to light so much of what it means to trust myself and my desires.
The feeling that has resonated with me the most was having no sense of reaching outside of ourselves for success— you may have caught my recent content about rejecting the idea of a ‘higher self’ and replacing it with your most fulfilled self, your most satisfied self. I wanted to bring that feeling back to share with you, so tune in for more chat on how to embrace all parts of yourself, tap into your desires, and set them free in both your life and money making.
Interested in joining my mastermind Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money
REFERENCES
Rise by Sarah Lewis (book)
QUOTES
“It was incredibly healing, to not have to feel like we have to be this higher and higher and higher version of ourselves. It was all about embracing all of our parts and making space for them and allowing them.”
“What the world needs is full, complex human beings that also hold money. Because it amplifies who we are.”
“It's about you doing exactly whatever you want to do and making money while you do it. And it not looking a certain way: it gets to look however it looks, but the guide for us all is trust. It’s knowing that we can trust that who we already are is the person that achieves the goal, not your higher self.”
I am so excited to share today’s episode with you as it’s quite a departure from our usual topics here on Real You Real Money. I don’t typically discuss the spiritual side of coaching – a big part of this is because of my own caution around the more toxic sides of manifesting culture. But as I challenge my own biases around spirituality, I’ve started to discover so many nuances, which is why I’m absolutely delighted to have my guest Jazreena Harlow here to chat through it all!
Jazz is the founder behind the brand Radiant Wisdom. She is a creative, educator, guide & coach who works within a mix of dynamic modalities, including Life Coaching, Human Design, Sound Healing and even Personal Branding to tune up the dial on your inner radiance.
This is a great episode for anyone who is cautious around spirituality, or even curious but unsure where to begin (or of course, just those who love to hear about it!). Tune in for a conversation on what exactly Human Design is, and the concrete ways it works within both your life and business.
QUOTES
“Human design doesn't necessarily tell you anything that you don't already know about yourself. It just reconfirms and validates things that you already know to be true but don't trust yourself on.”
“We all just do what serves us at the time. And if it helps us to bring us closer to being your most authentic self, then lean into it. Ask for guidance and support from people that you can trust. Otherwise, leave it alone. If it doesn't resonate, that's okay.”
“Human design is just a little bit more granular. You can use the information in a way that is practical to help you make decisions as opposed to thinking, ‘I need to be more like this.’ It actually helps with decision making, kind of like an awareness tool.”
“There's a level of acceptance that we all have to work with and navigate in ourselves when we find we are dismissing our own internal communication of spirituality.”
How does the phrase ‘big money’ make you feel?
That’s exactly what we’ll be diving into today, specifically why a phrase like this provokes such a big reaction from so many people, and how understanding that reaction can help us make sense of our own approach to money making.
This episode started even before I hit record, when I took to Instagram to ask all of you what your gut reaction was to the phrase. Some people said it was exciting, but two thirds were more reluctant. ‘Big money’ felt out of reach, unattainable, too ambitions, even corrupt.
The knee jerk reaction to ‘big money’ often comes from a place of playing small, of casting aside what you want as too big, too ambitious, or too much. These are subconscious instincts that we’ve absorbed over time, from a culture that says it’s not ok to want more… which is just not true!
Tune in for more on how to challenge these assumptions and embrace your money making desires and ambitions.
Interested in joining Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money
QUOTES
“Owning the desire, owning the ambition for big money matters. And learning to unravel our conditioning around that somehow not being okay really matters.”
“Your worth is immeasurable. It's already set. It's pointless to measure it because it's concrete, and it can't really be measured because it's infinite.”
“People never want money just for money. We all want things, experiences, all of it, to create a certain feeling.”
“Just because there's lots of people not making that much money does not mean that's okay. The vast majority of the population is not making enough money. That doesn't mean we need to put ourselves in the place of the vast majority as if that's morally superior. It's not.”
Today I’m chatting with the brilliant Vix Meldrew about her business journey and pivot to online education and mentoring for coaches and course creators.
In 2018, Vix left teaching to be a full-time content creator, a step that evolved from a successful blog and Instagram, to partnerships with brands like Microsoft, Squarespace, and Pinterest, all the way to her membership, Grow & Glow, which has helped over 1200 small business owners take charge of their social media and gain new clients and customers.
Now, Vix is sharing her vast experience of teaching to help coaches, educators and experts create scaleable programs and communities of ready-to-learn clients.
Tune in for lots of chat about the post-pandemic shift in socials and marketing, and how to respond and evolve your business with value and integrity.
You can find out more about Vix at
www.vixmeldrew.com and anywhere @vixmeldrew
Interested in Real You Real Money? Take a look at all the info here: https://www.raydodd.co.uk/real-you-real-money
Quotes
“Where I’m meeting my clients at now is: you are your topic expert, you are your business expert, and you are your people expert. We build the experience around that.”
“Is it imposter syndrome, or is it that you actually, deep down, don't think you can deliver your promise? You have so much experience, so much care for your clients, but could there possibly be a different way or a better way?”
“I hold myself to the standard that a hundred percent of my clients will get a hundred percent results, so I create everything to that standard… but I know it's impossible.”
“When creating courses and programs, think about profitability in terms of time, energy, and finances.”
I’m so excited to welcome the brilliant Tamu Thomas back to the podcast today!
Tamu is an emotional well-being coach trained in somatic coaching, as well as a writer, workshop facilitator, podcaster and Non-Linear Movement practitioner, whose work helps women build an intimate, healthy relationship with themselves so they can make powerful choices about how they live, love and work.
On top of that, Tamu and I are each other’s money hype people on the day-to-day, which is one of the reasons we wanted to bring you some of our most frequent WhatsApp chat topics around how to support your clients and yourself, ethical sales, and becoming unashamed about making big money.
Tune in for insights on
You can find out more about Tamu at
https://www.livethreesixty.com/
https://www.instagram.com/livethreesixty/
The doors to my mastermind Real You Real Money are now open! Follow this link for more info: https://www.raydodd.co.uk/real-you-real-money
References in the episode include quotes from Carl Rogers, Prentis Hemphill and Toni Morrison.
QUOTES
“It's impossible to create a safe space completely. I think it is much more honest, realistic, and we can create much more mature agreements and boundaries if we talk about brave spaces. I hold a space where people can be brave.”
“Boundaries mean that I can have empathy for you and still be in my power, still be in my majesty. When I'm submerged by the weight of the world, I can't be powerful.”
“Your capacity is not the same as your capability. I'm constantly stretching myself to my capability and not honouring my capacity.”
“There is a very fine line between what people perceive to be ethical and what people perceive to be people pleasing. People are doing these things so that people say you are a good person.”
“Making big money means that it's better for all of us. We can make more empowered choices and because of the relationship we have with money, this is just how it is. Many of us feel way more empowered when we're making more money because we have more access to things. Because we are living a better quality of life.”
...and you were made exactly for a time like this!
If you’re reading this, it’s likely that your day-to-day is pretty thoroughly influenced by what’s online, which gets complicated when what’s online is constantly moving and evolving.
So what does this mean for those of us who run our businesses and make our money virtually?
In an online landscape where trends can crop up as quickly as they go, it’s important to anchor yourself in what works for you. As we grow with the internet, we are learning to be discerning, to protect our health and energy, to be mindful of integrity in marketing, and so much more.
Tune in for a deep dive into how to navigate the ever-changing online landscape while remaining fully you!
If you’re interested in Real You Real Money, sign up for the waitlist here: https://www.raydodd.co.uk/real-you-real-money-waitlist
REFERENCES
Shine Online with Ellie Swift (podcast) : https://ellieswift.com/podcast/
QUOTES
“As we came out of the pandemic in 2021, we had a growth spurt. That growth looks like more discernment from buyers, not just going along with the frenzied hype. These are things we wanted before, but only spoke about privately.”
“What the people are wanting is more of you. They're wanting to create real connection with you as a human.”
“Our intuition and our instinct to survive is always going to be to gather as many people towards us as if we're hoarding stuff for winter. But that is not the way that we actually create a viable, sustainable, generous money-making businesses. If you are running a small business, it’s not possible to appeal to everyone like practically”
Today I’m sharing the story of the journey I’ve taken with my course Real You Real Money... I’ll tell you now, this is a vulnerable one!
Real You Real Money has gone through an evolution with every round. As I reflect back, I can see how different sides of my own conditioning around money, selling, and worth cropped up as roadblocks along the way.
A big part of this was around client results, and an unrealistic sense that I should be able to guarantee a specific experience and transformation within my courses. This led to a whole lot of self-doubt, trying to outsource my magic, and standing in the way of sharing the true impact of the course.
The truth is that everyone who interacts with your services will have a different experience based on where they’re at in their own life and what happens outside of your time together. Whether you’re a coach, service provider, or even a product-based business, this one is for you if you’ve ever found yourself stuck in circles of trying to control the uncontrollable.
And if you’re interested in this round of Real You Real Money, sign up to hear the latest here: https://www.raydodd.co.uk/real-you-real-money-waitlist
QUOTES
“Part of kindness at all costs is taking responsibility for so much more than it is possible for us to take responsibility for. As if I can create a program that somehow eradicates every single extra element that could come into someone's world while they're doing it - that's ridiculous.”
“If you have a good six months working with me, I will celebrate that. I will always be working with you to make sure in any way we can, that that's sustainable. That you are really drawing out of yourselves who you are, what works for you. I cannot make that happen, but I can ask the questions. Be that mirror for you.”
“If I focus on the idea that everybody HAS to get results, I am not making space for my clients as individuals with individual experiences and individual needs. I am putting myself at the forefront of that course creation.”
Today, I’m talking about a phrase that has been coming up a lot not only with my clients, but within my own business too: Righteous Frustration. When I say ‘righteous frustration’, I mean that space where you know you are meant for more, but you recognise that you are not there yet.
Being in this space can bring up a whole lot of feelings around ourselves and what is possible for us. It can put us in a victim space, where we believe that the things we want aren’t meant for ‘people like us’, and cause us to question our worth, work, and ambitions.
Tune in for tips on how to challenge those stories that get in the way when you’re reaching for more, like surrounding yourself with people that show you that it IS possible, accepting that your journey takes time, and using your frustration as the fuel it was meant to be.
And if you're ready to make money but are sick of feeling like you have to be someone else to do it, sign up for the Real You Real Money waitlist: https://www.raydodd.co.uk/real-you-real-money-waitlist
QUOTES
“We can be grateful for the money we have and want more. One does not detract from the other”
“See your frustration for what it really is. Trust, understand and appreciate your frustration as evidence of what you were placed on this earth for. Your frustration is not proof that you are wrong.”
“In the business space, it doesn't exist that you can't do it. You just haven't found the angle yet. It might involve an almighty pivot, but I think we need to be open to all the different ways it might look."
“We make money in our space. That's where we make the easiest most sustainable money, is when we are acting in our strengths, in our zones of genius, in the spaces that fit us.”
When you hear the word ‘struggle’, it wouldn’t be surprising to associate it with something undesirable, or something that you would want to avoid. But when we really dive into our relationship to it, our connection to struggle can be something that we attach ourselves to.
Our struggles can feel like a real, tangible way to anchor ourselves, especially when society’s perception of success relies on self-criticism to motivate growth, and hard work as a measuring stick for value.
This creates a whole lot of complex and ultimately damaging dynamics, like using anxiety as fuel, toxic productivity, and thinking that more work equals more money.
It's important to remember that fear is not a sustainable strategy, so if you’ve ever found your motivation dwindling as your self-acceptance grows, tune in for advice!
And if you want to go even deeper into this, sign up to the waitlist for my group program Real You Real Money: http://www.raydodd.co.uk/real-you-real-money-waitlist
QUOTES
“My brain now knows that feeling that level of terror does not mean that we are actually in an emergency situation. What it means is that I'm having a sensation. What it means is that my nervous system is disregulated. What it means is that I have some feelings that I need to speak to and talk to.”
“The most complete version of you welcomes all those different parts, not just the “highest self”. That's a part of you, but your grounded self knows to bring in all parts and to allow them to really flourish and be that most full version of yourself.”
“As my clients start to share the things that make them unique with their audience, as they really lean into who they are, as they bring their values into their business and they show up for those values and they communicate those values through their content, through their offerings, through their products, through all of it, the work becomes easier.”
My guest this week is the wonderful Josephine Brooks, a business & marketing strategist who helps you build and structure your business in a way that supports the lifestyle you want to live.
Josephine talks us through the pivot that she took after experiencing burnout, and how that helped her discover a way of running her business that brought ease to her marketing and money making.
She shares her strategies for escaping intense business-building formulas, embracing the long-game through building value-driven sales funnels, and powering up your evergreen marketing.
If you feel stuck in endless launch cycles and are tired of relying on social media for sales, this is one not to miss!
You can find Josephine at
www.josephinebrooks.co.ukhttps://www.youtube.com/@josephinebrookshttps://www.instagram.com/josephinepbrooks/
QUOTES
“Talking to people is a marketing channel.”
“I tell myself this big story that making money isn't easy. It's got to be a result of hard work. Even now I get triggered when I see people that I perceive to be finding it super easy. I’m still unpicking this, and I think it’s down to the general rules that we hear online about how you make money.”
“What's actually going to work? What's not procrastinating? They're often the smaller tasks that we don't think of. We think of a launch, we don't think of just DMing a person.”
“Think of your marketing funnel like a funnel shape: it's got three main sections to it. But first of all, people need to discover you to know you even exist. Then once they've connected with you, they need to get to know, like, and trust you. They need to connect with you on an emotional level, and then they need to find out about what you offer and how they can buy it. I think where we often get stuck is we sit in that nurture zone in the middle. We're not doing enough to bring new people in.”
Today, I’m diving in and asking why: why is it so hard to fully step into your business? Why do we hold back? Why is our conditioning making us play small? Why is it so difficult to focus on what we want?
And then, the biggest question of them all: What am I going to do that’s different than what I’m doing? What am I going to do to challenge that conditioning and make the money I want to make in my business?
Tune in for advice on how to build the sense that you’re safe in your business and create evidence that you can do this even when things are hard. You are still here, and you can absolutely hold all your fears and contradictions, and work through them as you show up as YOU!
Quotes
“I want you to always remember all the money that you want to make can come in one day, in one week, through one email. In order for that to happen, you need to be making those offers more than once.”
“I can do this even when I'm scared. Being scared, having fear, feeling certain ways does not disqualify me from showing up.”
“The patriarchy has conditioned us to only be okay with one thing. There is no “both” in the patriarchy. There isn't even man and woman — not even an incredibly narrow gender binary. There is just one: mono. One thing. Pass it down to people that look like us, sound like us, act like us. That's all that happens.”
Time for a money pep talk! Today I’m giving you a little preview of what I’m calling our Money Quest in my group course Plenty (because if you haven’t heard, I’m all about fantasy fiction…love a good dragon).
Let’s say you’ve started your Money Quest - you know you want to earn more and you’re setting off on the journey there. By doing this, you’re already stepping outside what you’ve been conditioned is possible for you, which is a huge step forward.
But the decision to go on this quest can come with wobbles in itself. There are so many fears that come up around deciding that you want to make more money, and your subconscious brain is working overtime to keep you safe and protect you from change, which it often perceives as dangerous.
Your system needs to learn that it’s safe to try new things, have wobbles, and work through them. Despite our conditioning, it is absolutely ok to have emotions within your business, and learn to process, feel, and regulate them in a way that works for you.
Tune in for tips on how to navigate the wobbles!
And if you’re interested in 1:1 coaching, check out all the info here: https://www.raydodd.co.uk/1-1-coaching
References
Big Magic by Elizabeth Gilbert (book)
Quotes
“If we never feel discomfort, we are not going to move through that discomfort and normalize things. We are not going be scared these things for the whole of our lives.”
“Discomfort doesn't mean we stop. In fact, in order to move away from the discomfort we have to move through it.”
“Our conditioning, society shows us this very stoic level, unemotional idea of business. We're often coming out of corporate spaces and creating our own space, but that conditioning remains.”
“Trust yourself. You can hold more difficult feelings than you imagined because you've held all the difficult feelings you've ever had.”
Building trust in your business can feel like a minefield of questions. Maybe you’re someone who worries that building trust feels manipulative, like you’re trying to make your clients feel a certain way. Every time you post, go live, have a sales call, you worry about perceptions: am I ‘professional’ enough? Does being ‘professional’ equal trust? Am I being visible in the ‘right’ way?
If any of these thoughts have crossed your mind, tune in for the discoveries I’ve made around getting comfortable with showing up in your business as the complete and evolving human you are.
When it comes down to it, trust is a biproduct of you being you. It’s all about inviting people who are drawn to the authentic you (and being comfortable repelling those who aren’t!). That way you’ll create an audience full of people who want to buy from you… listen in for tips on how to put this to action within your business!
Interested in joining my group program Real You Real Money? DM me on instagram at @ray_dodd or email me at hey@raydodd.co.uk
QUOTES
“The question is not, is it manipulative to build trust with people before they buy? The question is, what are you doing? Because can it be manipulative? Sure. If it's done in in the wrong ways. But are you actually being manipulative? What is your intent?”
“We get it into our heads with these people that we've gathered to our audience: what if we put someone off? They're either gonna buy, or they're gonna go. Those are their two options. We're gonna make them buy, but if they're there and they're staying, that's their choice.”
“The energy I want you to embody with all of this is that they come to you. It's ‘they come to you’ energy.”
“When you know that there are plenty of people, you are free to just continue speaking to the ones that you do connect with”
In today’s episode, I’m talking through the pressure we create around sales. Our feelings around making a sale can reshape into something much different than just having someone buy that thing or accept that offer. We can fall into the pattern of placing our worth, confidence and a whole lot of our self-perception around the success of our offer and the money we are making.
If you’ve ever caught yourself writing your sales page, making that reel, waiting for a potential client on a call and thinking “if this works out, I’ll be ok”, then this one’s for you.
Your worth does not change based on the amount you sell… and the secret is that when you detach the two things from each other, sales start to become a lot easier! Stay tuned for tips on how to get there.
And if you’re interested in joining Plenty and getting support in your money making, take a look at all the info here: https://www.raydodd.co.uk/plenty-november-2022
QUOTES
“We often refer to this in the coaching world as attachment and detachment. When we are attached to the sale, we are attaching our worth, our potential, our future to that moment, to that sale.”
“People buy because you are offering them value. Whether that's visual value, aesthetic value, business value, it's because of the value that they see in what you are offering, not because you've asked them to buy.”
“We do need money, but our need for money covers things like rent and bills. It doesn't cover our worth. Money cannot meet our needs around our worth.”
“Gather the evidence now that you have, that your worth is whole, that this thing is working. I want you to get absolutely specific, granular with your wins over what's working. Keep going.”
Today the wonderful Mara Glatzel and I are breaking down our perceptions around neediness, because when it comes down to it we’re all human and we all have needs! Mara brings her experience as an intuitive coach and writer who helps humans stop abandoning themselves and start embracing their needs and honouring their natural energy rhythms.
We put the negative connotations around the word ‘needy’ to rest and discuss how to approach and fulfil your needs instead of pushing them away. We also dive into the differences and connections between needs and desires, and how listening to both can help preserve your energy for the things that really light you up.
Be sure to check out the links below, where you can preorder Mara’s book and find out more!
maraglatzel.com/book
maraglatzel.com
instagram.com/maraglatzel
REFERENCES
You are the Medicine, Asha Frost
QUOTES
“What am I wanting from somebody else that I am unable or unwilling to give to myself and what's going on there?”
“It's impossible that all of us are gonna get our needs met all of the time. But too often that means we shut off the tap and we just say, “if I can't get all of my needs met, then I'm not gonna get any of my needs met,” which is a recipe for disaster”
“There needs to be a certain amount of groundedness inside of you. Confidence. And for me, confidence is ‘Am I well fed? Am I rested?’ If I'm doing too many things, if I feel too scattered, then I'm more likely to show up in such a way that feels really scattered.”
“How we're talking to ourselves on a daily basis, how we talk about ourselves to other people, every word we utter has the ability to either build or break self-trust.”
“The more we can divest from what is stereotypically deemed as trustworthy and allow ourselves to take up space as we are, the more room that we make for more human expression. Being a human is messy business, so why do we pretend that the only people amongst us who are allowed to speak with authority are these figures of the patriarchy?”
Today I’m sharing my 5 tips for doubling your income in 2023! This goal has been at the front of my mind in so many ways as the new year begins, including being the focus of my group program Plenty (which is open to signups now!). But setting a goal to double your income is about so much more than the amount itself. It’s about really owning that number and believing that you can take the steps to reach it. Not only that, it’s about strengthening the belief that this goal is absolutely possible for you.
At the same time, believing that you can double your income is an incredibly vulnerable step to take. It can bring up all the doubts that float around your business, like charging more, imposter syndrome, scarcity, and that pesky perfectionism.
So let’s get into it! Tune in for five tips that include how to
And if you’re interested in joining Plenty and getting support as you set the goal to double your income in 2023, click here for all the info: https://www.raydodd.co.uk/plenty-november-2022
REFERENCES
Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization by Lisa Laskow Lahey and Robert Kegan
Dare to Lead, Brene Brown (Podcast)
Burnout: The secret to solving the stress cycle by Emily and Amelia Nagoski
QUOTES
“I definitely think you can double your income. I also believe that the majority of people listening are currently underestimating the amounts they can make.”
“Clearing the path is when we look at where we're holding onto money and where it needs to be going. Even though there is enough, we don't believe that more money is coming so we hold back. And when we do that, we stifle the flow of money by subconsciously telling that money that it is not enough.”
“The more shame we can remove from debt, the better and the more likely you are to pay it off. Look that stuff in the eye.”
“Expect your brain to have shit to say - that does not mean you are not doing it right. Expect it not to be linear - that does not mean you're not doing it right. Not hitting the number does not mean you're not doing it right.”
“The issue with your money making is not that you are not doing enough. It's not that you are not enough, and it's not that you need to be more. One of the biggest skills in making money is learning to expand your capacity to receive.”
I’m kicking off the first episode of 2023 with the brilliant Elizabeth Stiles! Elizabeth is a fashion & textiles brand consultant, who takes us on the journey of venturing into her own business after 15 years of experience as a buyer & sales manager for the likes of Next, New Look, River Island & Urban Outfitters.
Through online courses focused on selling & visibility, Elizabeth helps launch & scale independent brands. We talk through how she built a business that’s let her follow her passion of helping creatives make more money, including the realisations that come with launching, visibility, and persistence when selling and marketing.
Tune in for great advice on how to keep showing up even when reception feels quiet (and the benefits that will follow,) as well as how to find your footing in what you love to do.
You can find Elizabeth at
https://www.instagram.com/elizabethstilesuk/https://www.elizabethstiles.co.uk/
QUOTES
“Selling has so many negative connotations to it… it's weird, it's pushy. But I was really good at selling and I was just nice. If people like you, they want to spend time with you. And then if they want to spend time with you, you can show them nice stuff. And if they like your nice stuff, then they'll buy it.”
“When it's quiet, those negative voices like to creep into that space of silence and fill it really, really loudly with, ‘Nobody wants to hear from you. Everyone's unsubscribing. Everyone's unfollowing.’ It can seem like that, but meanwhile there are other people following and other people subscribing.”
“How do you buy as a consumer? You are looking at something, and then your phone rings… and then you're looking at something else and the dinner's boiling over…the dog starts barking, the postman's here…the process could take like six weeks. But when we post one picture on Instagram and nobody buys anything, we throw our phones out the window. Calm down, have some patience with people.”
At first, I didn’t know if I was ready to look back on 2022. This year has felt like a lot of growing pains, a lot of learning, a lot of things that might need more time to settle before reflecting. Which made me realise that now was exactly the time to think about it all!
By shying away from talking about it, I was judging my process, every point that didn’t go exactly as planned, every time I decided to change, everything I learned from trial and error. I was judging the very things that have made me grow into being more me! So I’m crumpling up that judgment and throwing it aside to share 4 lessons I’ve taken from this past year. Tune in for more chat on how...
If you’re looking to go into 2023 with some extra support, I have just a few 1:1 spaces still open! Check out the info here: https://www.raydodd.co.uk/1-1-coaching
REFERENCES
Sarah Blondin, Meditations for Living an Awakened Life
QUOTES
“If we get too bogged into judging that journey, judging every single bit, deciding that if things aren't a hundred percent going our way, then they're not going to go our way at all. If we do that, we really lose some of the process that is meant for us.”
“Do what you love, do what works for you, forget the numbers.”
“Reminders are not an unkindness. They're a kindness to people. Offers, invitations are a kindness to the people that want what you do. It's giving them another opportunity to consider it, to think about it, to make a decision that feels good to them in that moment.”
“There’s this idea that your energy, your time is what you get paid for. When you're somebody who has less time and less energy, there's work to be done in untangling that and looking at things in a different way. But when you do figure out what it looks for you, the path is going to be easier. Because you've taken away all of the “you have to do it this way.”
I was so inspired by my conversation with Megan Macedo and I just can’t wait for you to hear it today!
Megan runs a marketing and storytelling consultancy that helps people be themselves in their professional lives, while exploring how family and cultural context shape our story and our work. As a starting point, we take a look at the perception that artists are automatically bad at business and dive deeper into where that comes from.
Megan walks us through the differences between following a ‘business paradigm’ that asks you to hustle/grind/produce, and an ‘art paradigm’ that asks who you are and what your instincts say.
If we challenge the business paradigm that is so often forced on us as the norm, we realise that making money is a creative process… in fact, it’s a process that benefits from creativity!
Tune in for more on how to follow your own creative paradigm in your business!
You can find out more about Megan at
https://meganmacedo.com/https://www.instagram.com/meganmacedo/
QUOTES
QUOTES
“Most of us have been raised in the business paradigm - western culture is the business paradigm. You can also think of it as the productivity paradigm, the hustle, grind culture. The focus is on the outcome… Whereas the art paradigm, the focus is on the process. The focus is on: who are you, what are your creative instincts?”
“Money lives in the art paradigm. It's just been like bastardized in the business paradigm.”
“Making money is a creative process. It's as simple as that.”
“The need to make money means that you have to create a container so that the work can be born.”
Why are you making money?
This is what we’re chatting through in today’s episode… because no one makes money just for money’s sake. Whether you’re motivated by numbers, necessity, validation, or something else, there is always a driving force behind why you’re earning and what you want to earn.
We can get caught up in thinking that money needs to be hard work and VERY serious, which can fog our vision when it comes to what actually matters to us while making money. Money loves it when you show up in a way that is FUN for you, and I don’t mean that in a magical, mysterious way. Money loves fun because if you are having fun, you’re enjoying what you’re doing… which means that you’re clearly motivated by the way you’re doing it!
And that’s what it’s all about. Making money in a way that is completely YOU. Tune in for more on how!
And if you want help accessing your desires around money and tapping into your specific, uniquely you motivation, then today is the last day to join my money program Plenty! Here’s the link for all the info: https://www.raydodd.co.uk/plenty-november-2022/
QUOTES
“The work is to find the thing that motivates. Perhaps it's having a bigger impact. Perhaps it's the sort of things that people are going to experience once they work with you. Perhaps it's the process of creating what you create. Perhaps it's the connections you make. Perhaps it's more about numbers of sales as in people you impact.”
“As women, we are very frequently, if not from birth, we are taught to deny our desires. Two of the most basic desires are food and rest. How are those two working out for you in a misogynistic, capitalist, patriarchal society?”
“One of the reasons that people are not motivated by numbers is because we're caught up and we take it too seriously. We set a goal and if we don't hit it, we make that mean a lot of stuff about us. We really judge ourselves. We don't look at the business issues that come up. We go straight to where we are to blame, where we are rubbish”
I usually avoid phrases like this because if you know me, you know I’m not a huge fan of income guarantees. The way you approach and feel about money making is too nuanced to hold yourself to specific amounts, goals, and percentages without the context of all the mindset work that goes into getting there.
But as I’ve been talking to you all during my most recent launch of Plenty, I’ve noticed so many people coming to me with the same inkling, the same spark, the same desire: to double their income in 2023.
So I’m diving right in, because what’s happening here feels very different than an empty financial promise. Instead, we’re looking at how to set a goal, then mentally step into a space where you can embrace and achieve that goal just as you are!
We have been conditioned out of having easy access to our desires, and I just know that 2023 is going to be the year that so many of you take hold of them… and most importantly, do it in a way that is distinctly you-shaped.
So what do you say? Are you in?
If you want help doubling your income in 2023, take a look at Plenty, my lifetime access money course that includes live coaching and a curriculum that’ll help you step into your money goals with confidence and ownership of every wonderful thing that you are: https://raydodd.co.uk/plenty-november-2022
Deep breath… how are we all doing? It seems like an appropriate question to start with - it’s an interesting time to be running a business, and maybe an even more interesting time to be making money.
One thing about money is that it loves fun. And right now, it feels so complicated to have fun with money. With the state of the economy (shall I say the dreaded word ‘recession’), of politics, of the world, the looming threats can seem one after another… how can we think of our own desires when everything seems so precarious?
The reason this is difficult is because our conditioning around money tells us that we need to put other people’s needs above our own. Which means other people’s needs sneak their way into being a priority over running our business in ways that work for us.
It can feel like while there is suffering we cannot be prospering, like there is not enough space in the world for both things to exist at once. The truth is that making room for both is exactly what will make all the difference! Tune in for more on how…
And if you caught my mention of Plenty and want to surround yourself with a group of business owners and all around kind-hearted humans as we learn to bring the joy to money making (and so much more!), take a look at all the information here: https://www.raydodd.co.uk/plenty-signup
QUOTES
“Your feelings of fun and lightness and joy and excitement and ease and inspiration are not just nice to have. They are indicators that you’re operating in spaces that were made for you, they are indicators that you are something inside you is coming to life. When you run your business in that space, it means less spirals, less doubt. It's the magic ingredient that you were looking for, and money loves it.”
“One of the key signs that you are in the right space is joy, pleasure, fun, excitement, those tingles. How do we marry that with the state of the world? With the state of the economy? How do we go into launches selling in ways that feel fun?”
“Kindness at all costs conditioning comes in because there's a belief that while suffering is happening, we should not be prospering.”
“Let’s say somebody's drowning , does it help for you to get in the water and start drowning with them? Or do you need to use your own power, whatever that is, to help them?”
I’m so excited to share my conversation with the brilliant Mars Lord with you today! Mars is a Certified Life Coach, birth activist, and a leading voice in Black Maternal Health and cultural competency. She is also the creator of Abuela Doulas, a doula preparation course primarily (but not exclusively) for Black and Brown bodied people.
Mars shares her experiences as a multi award-winning doula and mentor, and the responses she’s noticed from clients and businesses when educating on systemic and structural change. As someone who sits on the RCOG Race Equality Taskforce and on the Birthrights Legal inquiry into Black Maternal Health panel, Mars brings us invaluable perspective on the intersections between business, race, money making, and everything in between.
I hope you enjoy this conversation just as much as I did!
www.marslord.co.uk and @_marslord www.abueladoulas.co.uk and @abueladoula
And if you caught Plenty in the introduction, you can get on the waitlist here! https://www.raydodd.co.uk/plenty-waitlist
REFERENCES
Hood Feminism by Mikki Kendall
The Good Ally by Nova Reid
QUOTES
"Misogyny is a hatred and dislike of women. It doesn't have to mean calling women la, la, la, la, la, la, la to hate them. You can be in a relationship with a woman and still be misogynistic. Misogynoir quite simply is the intersection of between race and women. Yeah. So it's misogyny with a layer, a very thick layer, of black."
"Until we listen to black women, we cannot say we listen to all women."
"Your value is set. Mm. It's not the amount of money that you earn or don't earn. It's not the amount of work that you do or don't do. It's not what people say or don't say about you. It's not what you two or don't say about yourself. It is simply because of your intent of being a human being.”
"It's not about getting money from clients; it's about serving people. It's about true service. And true service (also) isn't being walked on like a mat.”
I’m so excited to have Lizandra Leigertwood on the podcast today to bring some amazing perspective on the relationship between therapy and coaching! Lizandra talks about her experience as a psychotherapist and relationship therapist, and some of the challenges she sees when people are either considering or entering therapy.
We both notice that the amount of people who quickly look for therapy after starting their own business is huge! Lizandra and I start to unpack this, looking at the ways that opening up different parts of yourself can be beneficial and freeing for both your business and personally…even if it can be hard work at times.
We talk about common fears around therapy, how to not be intimidated by the language around growth and healing, and feelings of uncertainty that I’m sure we all get when we show up in a therapeutic environment.
Lizandra also gives great insight as a therapist observing money goals within the coaching world and gives her thoughts on how to follow your path when it comes to money making.
Lizandra works in private practice, helping those who are sensitive big-hearted souls to navigate their way through limiting beliefs, people pleasing and emotional childhood trauma. You can find her at:
www.newframetherapy.co.uk
www.instagram.com/newframetherapy
www.tiktok.com/@newframetherapy
And if you're interested in the next round of Plenty, click here to join the waitlist: https://www.raydodd.co.uk/plenty-waitlist
QUOTE
“I think there's a real fear of the unknown. And a fear towards change as well. And it's also putting yourself again in a vulnerable position. You can't really hide a lot in therapy”
“Part of the therapist's job is to keep you together so that you don't completely unravel. That's part of the process.”
“I try to do a combination of both therapy and coaching. Cause I think it, it's, you get different things from different just modalities and different experiences.”
“Sometimes uncovering either things from childhood or how it's impacting your relationships and then not being able to find a way to move forward…you can [fall into] using self-blame instead of uncovering - what is the root issue? It's a lot of putting a plaster over the situation and then not really dealing with what's going on underneath.”
Today I’m talking with Emily Armitage, who is an amazing coach for female founders, creatives and small business owners. Emily talks about her recent pivot from being specifically a money coach, towards expanding to support women in getting unstuck, making shit happen, making more money and living their juiciest, most joyful lives.
Having been a marketing maven, communications extraordinaire, project manager and certified change practitioner, Emily talks through the journey she’s gone on to use all of her skills within her coaching practice, and the things she’s realised while learning to incorporate everything she brings to the table! We dive into the pressure to niche and the unsaid rules that we can fall into whenever we set off on a new venture.
Tune in for more on getting to the root of procrastination, the lifelong journey to confidence, and the blocks that may be getting between where you're at now and doing things YOUR way.
You can find Emily at
www.emilyarmitage.co.uk Or on instagram @emilyarmitage_
REFERENCES
Tori Dunlap, Her First 100k
Lynne Twist, Teresa Barker, The Soul of Money
Erin Claire Jones (on Human Design)
QUOTES
"In order to pivot, I got really clear on who I wanted to work with. I got clear on what I've got to offer. And I also got clearer on who I am.”
"I'm sat on a cushion, which somebody obviously thought of. On a laptop, which somebody thought of. Full of components that somebody thought of. We have so much within us that other people are waiting for in need. And we are sat there, through no fault of our, own going, ‘oh, I'm not sure about this. And we could be changing other people's lives.”
“I think it's important to remember that nobody gives you a crown from being like, the queen of confidence. You don't just get to a level up. You grow all the time. You grow and you change, and things come in and you go, “me three months ago would never have done that. Me a year ago would never have done that. I've come so far.”
"If you don't have something that's flexible and flows with you, to jumpstart you, it’s always gonna stay a dream. You have to make it real somehow, even when it feels massive and big and exciting and scary. So where is that jump pad? Where is that coming from and what are you gonna do? How are you gonna do it?”
Today, I’m speaking with the amazing Kerry Tottingham, founder of coaching and design-thinking practice Brilliant Thing. Kerry talks us through her journey from having a background in the arts, to working her way up in the charity sector, to finally building her own business (which she’s absolutely smashing!).
As Kerry was part of my last round of Real You Real Money (called Money Mastery at the time), we talk through the different things that she learned about her approach to money making within the course, including breakthrough moments in her perception of what she could earn, and the conditioning she’s challenged to get there. We celebrate a big milestone Kerry has reached in her money making, and look at how you can get out of the perception that money happens to you and embrace your ability to create money.
And if you want to have access the support that Kerry and I discuss in the episode, take a look at Real You Real Money! Signups for this round are open until 31 October, and if you have any questions feel free to book a call with me right here and we can chat through it! Here's the link for more info: https://www.raydodd.co.uk/real-you-real-money
QUOTES
KERRY: “It felt like I was giving myself some really good skills and strategies and understanding as I built things, rather than applying them to a thing I'd already built. For me, it was about thinking: I've learned this thing. What does that mean for my pricing? What does that mean for the workshops that I run? Do I offer a 60-minute session? Or a 90 minute session? And how do I make that choice?”
KERRY: “The application of ideas is a really exciting thing to think about. Cause you know, there's no new ideas. It's like there's no new art. It's all interpretation and perception and application. And I think being part of the group program, you can see people apply those ideas to an amazing vegan cake business or a beautiful wedding photography business, or a website building business, you know, anything!”
RAY: "I think it's really important not to underestimate how few of us realise it's all conditioning. It's not your fault. The idea is that money doesn't have to happen to us. We can be an active participant."
Over the last 18 months my business has been going through some huge shifts. You may have seen me mention this before – I’ve talked a lot about the exciting bits of it, like new messaging that gets really specific on what I do, the new offers that have come from it like my hybrid program Real You Real Money, a new confidence in saying that a money revolution is exactly what we need right now (yesterday, even!).
What I haven’t talked about as much yet, is everything that's happened over the past year that led up to these discoveries. It’s been a sticky time, and I wanted to give you a behind the scenes look through this episode. Listen in as I share the 4 lessons I’ve taken from my growing pains, which are to:
Tune in for all the details!
And if you’re ready for support, check out Real You Real Money, which is a hybrid of 1:1 coaching, group coaching/community, and e-learning. Take a look here: https://www.raydodd.co.uk/real-you-real-money
If you’re interested in signing up (or even curious) book a call with me right here and let’s chat. And don’t worry, these free calls will never pressure you to buy – they’re here to figure out what the right next step is for you.
Here's the full link to book a call: https://app.squarespacescheduling.com/schedule.php?appointmentType=27162493&owner=23534522
See you soon!
QUOTES
“Try to own that whatever you can. Apologise and hold your hands up and say, I'm sorry I messed up”. That's what we are looking for. We’re not looking for people who never do anything that's considered unethical because the line on that changes all the time.”
“We want people who will continue to evolve. We want people who will treat other humans as humans. If you are tying yourself up in knots to the point that you are not even showing up around these things, you can trust yourself a lot more than you're letting yourself.”
“Get crystal clear on your message, get crystal clear on your purpose. If anything in your business is confusing you, it's confusing other people too.”
“We feel like we have to earn money by being new and exciting all the time. We're terrified of annoying someone, terrified of turning them off, and I think some imposter syndrome comes in here: ‘what if they think I've got nothing to say?”
“You can't force those ‘aha’ moments. You can't force those moments where something drops from your head into your heart or just changes the shape of your brain cause you just can't unsee it anymore.”
This week I’m speaking with the amazing Ruth Poundwhite! Ruth is a certified coach, NLP practitioner & feminist marketer who supports highly sensitive humans to run businesses they love without sacrificing who they are.
Ruth and I talk about the preparation and inspiration behind her upcoming Soulful Sales Summit, which brings 30+ experts together to talk about finding your sales strategy as a highly sensitive business owner. We chat through the risks and rewards behind being yourself in your business, and how showing up as the real you can not only open up parts of your business, but parts of yourself too.
Tune in for more on how to approach ethical selling in a way that genuinely responds to your audience, embracing your ambition, and how to really get connected with the value of what you do.
And if you’re interested in attending Ruth’s Soulful Sales Summit, you can find all the information here: https://soulfulsalessummit.com/ray
The summit runs from 11 – 14 of October, and tickets to attend are free (with the options to upgrade for replays)!
Just an FYI, the link included is an affiliate link and I’ll be one of the speakers, which I am so excited about as I know it’s going to be an absolutely brilliant 4 days!
You can find out more about Ruth here:
https://ruthpoundwhite.com/ https://www.instagram.com/ruthpoundwhite/
And if you’ve caught the info about Real You Real Money in the intro, follow this link for more: https://www.raydodd.co.uk/real-you-real-money.
QUOTES
RUTH
“Being myself and honouring my desires in my business… can be really confronting and sometimes you need to take breaks from stretching. But it is a privilege because this is the life I want to live, and I want to be myself in my life. And for me, my business has been the vehicle for that.”
“I think the hardest thing is trusting yourself to try things, because you don't know how they're gonna feel until you actually try them.”
“What I mean by Soulful Sales is selling in integrity with yourself. And obviously we've all had bad sales experiences and we've all had pushy people. We've all been ripped off - some of us have been scammed really badly. It's also true that selling as a whole does not have to be done one certain way. So Soulful Selling means selling in alignment with your own self, which includes your values, what you think is right or wrong, but also your energy levels – selling in a way that you can get behind.”
RAY
“It's so important to just sit with who we are rather than constantly be striving. I think we are conditioned to do the striving to fit ourselves into the shape of other people we've seen as successful. Instead, let’s give ourselves that space to sit with who we actually are and what actually works for us and where we feel resistance.”
This week, my guest is the wonderful Eli Trier! Eli is a community builder for Quiet Revolutionaries, who helps introverts with big dreams to build thriving, engaged communities around their businesses, so that they can make a massive impact, find their dream clients, and make their corner of the world a better place.
Eli and I talk through why community projects are a thoughtful and active way to combat toxic sales tactics, and one of many shifts we can make in a world has gotten wise to online sales tricks (and is tired of them!). Eli gives fantastic advice on how to really listen to your audience, and focus in on giving them what they need instead of putting all your energy into arbitrary growth and numbers.
Tune in for more on bringing your humanity to sales, facing our fears around not being loved, and why social media and marketing are NOT synonyms!
About Eli:
A long-time business owner, Eli Trier knows first-hand the power of human connection to build a business, and her unique approach got her featured in The FT Guide to Business Networking. She specialises in introvert-friendly, sustainable marketing techniques, including her unique Connect-Nurture-Grow method for creating abundant and engaged communities. When she's not working you can find her curled up with a book, painting, or hanging out with her husband Lars.
You can find Eli at:
https://elitriercommunities.com/ https://instagram.com/elitriercommunities
REFERENCES
Burnout: The secret to solving the stress cycle by Emily Nagoski
QUOTES
“We can't build audiences in the same way as we could five years ago. As a culture, we are fed up of constant streams of content. We've got content shock. We've got social media shock. We are so much savvier – we can spot all these tricks and things, and we are really pissed off when we fall for them. But if you are actually in conversation, in community with the people that you are trying to serve, you serve them a hell of a lot better because you actually know what they want, what they need, where they're struggling and where they're falling down, and how you can help them.”
“The key, really, is to learn how to be okay, or know that you will be okay if people don't love you. If you are just showing up and you are just like, here I am. If you want it, it's here. If you don't, bye. Having and cultivating that sort of feeling is the secret to universe”
“In the online space, but also in business in general, there’s this idea that if you are not growing, you're dying. So constant growth on growth, on growth, on growth, for no purpose other than to amass more and more and more, it's a never ending thing. That's not really relevant for those of us who are running little one person or, you know, one or two people businesses from the comfort of our own homes.”
“The first thing you could do is to make sure that you have your own platforms in place. The stuff that you own - stuff that you have complete control over: an email list, a blog, something that doesn't rely on the whims of anybody who is offering you a free service and using you as a content farm to make billions off your labour.”
“I don't feel like you do have to earn the right to sell. You're a business, you're allowed to make money. I do think you have to earn the right to people's attention. I don't think you're entitled to anything there. But I don't think you have to earn the right to sell.”
Today I’m talking about different patterns of motivation that I see when coaching… and in my own business! There’s a lot of conversations around the relationship that privilege has to the ability to grow your business. I’ve seen posts floating around - especially recently - that imply, and sometimes all out state, that it will be vastly harder to build a business that earns life changing amounts of money if you don’t already have money backing you. But as usual, there is so much more nuance to this… so let’s get into it!
From experience in my own business, I know that some of my most significant motivation comes from my business and income being a necessity for my family. This has meant that my biggest potential to make more money has grown from a place where I had the least. In a similar way, it can be really complicated to embody the space that leads to the money you desire if you have security – there’s a lot of conditioning to challenge, as it can be easier to push your own desires aside, to charge less and give more, if charging more feels optional.
There is a give and take on either end of this spectrum, from not letting your anxiety be in the driver’s seat of your motivation, to finding the self belief to claim your space for no other reason than your own desire. And this all feels like a very small summary of a billion very complex and individual situations!
There are so many facets to motivation and money because there are so many facets to our lives and experiences as individuals… which is why it’s so important to really work through your thoughts, feelings and actions around money in a supportive and open space. A space where you can bring your full self into every aspect of your money making.
Interested in revolutionising your money making by showing up with your whole self, imperfections and all? Come along to my free workshop on 28 September at 12 PM, where I’ll take you through a few easy steps that’ll help you step into the real you AND make real money as a result.
Sign up right here for free: https://www.raydodd.co.uk/money-revolution-workshop
REFERENCES
Kelly Diels, Coach for Culture Makers: https://kellydiels.com/
QUOTES
“I wanted to be an entrepreneur without knowing it. I wanted to run my own business. I had all these different ideas, but never the confidence to really see them through.”
“I would suggest that this is what happened with my businesses multiple times: one foot out enough to probably announce it or do something about it. Foot back in, run, run, run, terrified.”
“I've read a number of posts particularly recently that really suggests that you're gonna find it very, very hard to make money unless you have money backing you. And I really do think that there are elements of that that are true, but acting like it's the full story really bothers me.”
“If your business grew out of a divorce, a tricky financial situation, a whatever, the fuel that you put into it at the beginning - this is certainly true for me - is fear and anxiety and running. There is a sense for me of trying to outrun the tricky circumstances, of how can I fix this? But I can no longer worry about all these different things. I just have to do it. Unravelling myself from that place of being fuelled by fear, that has been long.”
“Generous does not mean low. Generous might mean not underestimating what your clients are willing to spend, what they want to spend, what is gonna be impactful for them to spend. That's what generous can look like. Generous can look like putting aside all of your conditioning, all of your fear around charging more because you know the impact it's gonna have on that client or that customer to invest in themselves. That's generous. Generous is not cheap.”
Over the last month there’s been a huge shift in my work. I have started owning the impact that my work is more than capable of, and as I’ve expanded into this space that I know I’m meant to take up, I am overwhelmed with just how important and urgent it truly is to challenge and change our conditioning around money…
This is a money making revolution, and it needs to happen now!
I felt the absolute need to declare this after thinking of one of my favourite quotes by Gil Scott Heron: “The first revolution is when you change your mind about how you look at things."
The first revolution comes with how we think, what we believe, and of course the stories we tell ourselves AND others, which is exactly the work I do with my clients and encourage here on Real You, Real Money.
As I pondered on what it really means to step into this new way of doing things, I considered what it really means to step out of the ways we have been conditioned to stay small and to underestimate ourselves.
I know that the only way to do this is to commit to challenging this conditioning, to declare that you are working towards a world in which people like you take up space by untangling the beliefs we have been handed down.
So I have created The Money Making Pledge, which you can hear all about in this episode!
You can also download your copy of The Pledge here: https://www.raydodd.co.uk/money-making-pledge
And please feel free to get in touch and let me know how it feels to read those points, to commit yourself to them, to process which ones feel the most possible and which feel the most stretchy. You can DM me on Instagram right here @ray_dodd.
QUOTES
“I feel a real urgency around this revolution. I don't think we've got time. I have all the love and sympathy and kindness and empathy and understanding for the fact that it's not our fault. And I also feel real sense of urgency around the fact that it is our responsibility… I can see where I have been complicit in being more concerned with what people will think of me than sometimes telling the inconvenient truth.”
“I want to create a space where we put all our efforts into loving you and holding you and nurturing through your very understandable concerns, worries, fears, doubts, uncertainties, and we move at the same time. We do not have space or time to create wealth in people who have traditionally been left out of money making. We don't have space to do all our healing and all our transformation and get it all perfect before we act. Our world is breaking.”
“What I'm looking for are committed people ready to completely reimagine what power looks like, whilst also pursuing the power, but letting it flow through them, not hoarding it, not holding it over people. I'm looking for people ready to do this differently.”
Part of showing up as the real you in your business is embracing the value of your work, which of course shows up in your pricing! I work with a lot of people who are worried about charging more because they are interested in being generous or accessible. They mix that generosity up with charging less for what they do… I’ll admit I can get caught in the same trap!
Lowering or raising your prices has no reflection on the person that you are – it means nothing about your kindness. The truth is that money is not stagnant, and we all have the ability to earn more and invest more, which means that there is certainly space for you to price your work in a way that invites people to invest!
The reasons people under-price their work can range from worries about the industry that surrounds them – I know plenty of coaches who worry about the perception of their field– or even a market that undervalues your work, like crafters who feel they cannot charge fairly for what takes huge amount of time and material costs.
Tune in for tips on how you can challenge the ideas of what you can and can’t charge!
And if you’re interested in learning more, check out my new hybrid programme Real You Real Money! Feel free to dm me at @ray_dodd or schedule a call here to chat about it, or if you’re rearing to go, you can purchase right here: www.raydodd.co.uk/real-you-real-money
REFERENCES
Big Happy Money Podcast with Serena Hicks – The Difference between expensive and expansive pricing
QUOTES
“All the generous, loving, kind, wonderful humans who see that there are problems in the coaching industry – and there are – if they all say ‘I'm not gonna call myself a coach,’ then when everyone goes to google ‘coach’, when everyone goes to hire a coach, when people are looking for somebody, they're not gonna find you and your version that marks you out, in that space you've created from yourself that separates you from who those other people.”
“If all the people who are interested in being generous and ethical and all of those things, who are interested in justice, just charge lower amounts cause they believe that's right, what's gonna happen for the people that want to charge more?”
“The market price of crafts is low because that work is undervalued. And then people check the market value and they go: well, it's this much. But I would argue the market value is wrong. The market value is created on patriarchal, misogynistic, problematic paradigms. And so what happens is that gets perpetuated. And women or anybody who is involved in that area of making that art form are stuck in a loop of ‘how do I get out of this?”
“What are we saying is available to that person, if we always charge lower amounts because that's all we believe they can afford? What am I saying in my work if I do the same?”
“The price is just the price. There is no greater meaning on it. It's just what it is. It doesn't make you a better or worse person if you charge more or less. And I think that's really important to say, cause I think sometimes online we get the opposite message. We get the message that it makes you a better person if you charge more and we also get the message that it makes you a worse person, but it actually doesn't make any difference to who you are.”
Today I’m digging into how our desires hold keys to unlock who we are… which means a whole world of things for what you’re capable of doing in your business and in all elements of your life!
But to take one very necessary step back, it can be difficult to access our desires, especially for people who are traditionally left out of money making, who don’t fit the patriarchal mould that society typically connects with success. Conformity culture has told us to stay small, that our desires take up more space than we’re allowed and that it would be unacceptable, audacious, inappropriate, frivolous, or any type of just plain bad to follow them… which is one big lie!
Your desires can’t be bigger than you because they are you. When you begin to challenge your conditioning around staying small and follow your desires instead, you’ll start to see huge changes in your business and money making. Tune in for more on how!
If you’re looking for support to make more money by embracing your desires, take a look at my new one-of-a-kind hybrid program Real You Real Money, which combines group and 1:1 coaching that will help your money making flourish through learning to show up as the real, completely unique you in your business.
Here's the link for more info: http://raydodd.co.uk/real-you-real-money
QUOTES
“My desire to be seen and heard, which is a very human desire, required more space than had been allotted to people like me. To women of certain sizes, to women who don't look a certain way… From a very young age (I) internalised the belief that my desire to be seen and heard, my desire to share my thoughts, my desire to just connect with humans in a way that really makes my whole soul light up, was wrong.”
“It’s any desire that takes us out of servitude to our fellow humans, out of kindness, or perceived kindness. Like, let's look at how women who do not desire children are treated. ‘Are you sure? Are you sure you don't want? You'll regret it. Who will look after you when you're older?’. Let them leave people to their desire. Why can't we just trust people?”
“Of course it all feels like a lot to follow your desires when you know that they are gonna lead you down paths that are not the ones that were laid out for you.”
“You see those kind of Instagram memes that are just like, ‘just go your desires, fuck everything.’ That's a very shortened version, that's the gist. But it doesn't take into account years, decades of conditioning, of real life tangible experiences. On top of that, the history of your ancestors and what people have experienced and the way that's passed down. And of course that's not your fault.”
“It's really useful to just start with the top layer. If you can identify, ‘you know what, I just really want some more money,’ then start there. Don't judge it. Don't judge it as not a good enough desire, because that is some internalised patriarchal nonsense.”
This week I have a big announcement… I am officially changing the name of this podcast to Real You, Real Money!
The reason behind the change is part of an evolution that has been going on behind the scenes here, which I share all about in this episode! It all started by really zoning in on the transformation that money coaching can do for you and your business, which has led me to a new way to express the main focus of my work. What is that focus? Well, it’s all centred on how showing up as the real you— yes, including your mistakes, contradictions, and all the messy bits— is the most sustainable way to make money.
Tune in for more!
If you catch my mention of the pricing workshop, you can find more info here: https://raydodd.co.uk/pricing-workshop
QUOTES
"A lot of why I talk about your conditioning, about conformity culture, about all these things that tell us we have to be one way in order to make money is because I know that the only way to make sustainable money— the magical ingredient you are looking for when you sign up to someone's calls, their free download, when you listen to a podcast— the magical down download you are looking for really is in you already."
"Have you ever found yourself starting to do things in your life, in your business, in your relationships, it could even be the way you're dressing or something that you do with your time, where you suddenly are like, huh! I'm becoming the person always wanted to be. It's in those moments that we find our unique route to making money."
"There is more integrity in evolution than in staying the same. And yet toxic professionalism says to us, which is a key part of conformity culture, it says to us ‘They’ll think you are wrong. They're gonna think you don't know what you're talking about.’ And we know that smacks of a misogynistic inability to allow progress and change."
"So your income goal, your definition of success, your business model does not have to look like everybody else's. And that can be hard when we don't see people who reflect who we are doing, or what we want to do."
"It's a cycle of invisibility. We look for people who reflect us… and we don't see any of them. So we either quit or we assimilate. Most of us, we mask, we pretend, we try to squeeze our round cells into a triangular hole."
References
Kelly Diels: https://www.kellydiels.com/
The Pricing Workshop: https://raydodd.co.uk/pricing-workshop
Today I’m speaking with Pippa Parfait about the ins and outs of how to truly do things your way in your business.
Pippa Parfait is the OG Disobedient Business® Coach & Strategist, who helps rebel business owners do things “disobediently”, chuck out the business BS rule book, and make good money doing it! We talk about the ongoing work that comes with truly forging your own path in your business, and the reality of how challenging norms is work that’s never really finished.
We also touch on the myth that you have to double your efforts to double your income, the impossibility of everything going exactly to plan, and the importance of modelling imperfectly successful businesses. Tune in for more on the inner work that comes with running your business your way, and how to approach healing as a lifelong journey.
More about Pippa:
Pippa works mostly through her signature programme the Disobedient Business® Mastermind, supporting her clients to create integrity-packed business strategies that work for them and effective and achievable plans that don’t require them to sell their soul. More than anything she is “people first” and committed to deliberately fucking with the business status quo and being disobedient in the best possible ways!
You can find Pippa at
https://disobedientbusiness.com
and @disobedientbusinessco on Instagram and TikTok
QUOTES
PIPPA
“Patriarchy, capitalism, white supremacy, all those fun systemic problems all combine together to tell you what those rules are, even if they don't exist. You've got to recognize that there's a way that you are being expected to do things before you get to shape what your way is.”
“It'll get easier. You'll unlearn many things. You'll learn new beliefs. And then sometimes when the shit hits the fan or when you've disappointed somebody…you will suddenly be back to the first time you were five, seven, whatever age you were distinctly disappointing to a parent or something like that, and there'll be that pull right back to ‘I'm not enough. I'm a piece of shit.’ And you get better and much quicker at digging yourself out of it.”
“It's acknowledging that you are at the very minimum a duality. You are a multitude of things. And we have a real habit in our businesses of checking those at the door. And I don't think most of it's a conscious decision. I think there's a lot of elements of should’s and beliefs that cycle.”
RAY
“You don't have to self-improve every single part of your business. I see so many people say, ‘I just need to get better at that. I need to get better.’ No, you don't. You don't ‘have’ to do any of the stuff."
In this episode, I’m speaking with the wonderful Lauren Derrett! Lauren is the founder of Wear 'em Out, a new reusable period pad that’s taking the world by storm. Lauren left school at the age of 14 and has tried her hand at many dead-end jobs alongside motherhood, it wasn't until she launched her brand aged 46 that she finally felt on the right path.
Lauren and I talk through the unique investments and pressures that often come with running a product based business and how money can be linked to each one, like the sense of commitment that overhead costs can create or the complexity of working with so many supply chains.
When it comes to showing up and marketing a business, Lauren knew her messaging might be a tricky one to make accessible – between period products and sustainability, there are those who would quickly shy away! But Lauren has realised that when she shows up as herself and guides her customers with confidence, it reflects in her money-making.
Tune in for more chat on how to trust yourself in your business, and how showing up will build trust with your customers or clients too!
You can find Lauren and Wear ‘em Out period pads at:
www.wearemout.co.uk Insta @wearemoutpads Facebook @wearemoutpads
QUOTES
“There's been times throughout the last two years where I have been like, I cannot show up this week. I just can't do it. And our sales absolutely nose-dived. I have to be present. I have to be using my messaging all of the time across all of the platforms, doing everything that I can to kind of break down so many taboos and stigmas…to get the message across.”
“If I hadn't thought I was beyond certain things happening to me, I'm not sure this would've happened…if I had been a bit more like aware and conscious of keeping an eye on those things. I've done it a few times. And I think this is something that I'm really glad you are mentioning. Cause I don't think people talk enough about it: people talk a lot about the struggle to get something working. They don't talk a lot about how hard it can be when it works.”
“I don't know what I'm fucking doing, right? You know, every day I'm winging it. I'm getting up and doing it. So there's gonna be plenty of times where we go, “actually, I tried that and that didn't work.”
A lot of times, coaches in the online business space throw out phrases that are yes, useful, but feel really broad in what they actually mean. Phrases like ‘aligned’, ‘multitudes’, ‘the real you’… that last one is going to be the main focus this episode! Being the real you can have a massive effect on how much money you’re earning in your business… it’s just a matter of getting down to what that actually means.
Right now I’m experiencing a lot of natural shifts in my business, and so much of it is because I’m encountering, over and over again, just how effective and intricate the idea of showing up as the real you is. We have so many versions of ourselves, and we all come with our notions of what’s acceptable, what’s profitable, what ‘the right’ version is… the ‘real you’ is certainly not just a button that we can switch on!
We live in a culture that only makes space for a very narrow presentation of identity, which means that if we fall outside of that imposed norm, we get message after message saying that we are not worthy, not succeeding, not good enough…and that’s just not true!
Tune in to dive into all the ways that this can show up, and what you can start doing about it!
QUOTES
“The idea that a human being could be so many things at once. So many supposedly contradictory elements to themselves. There's very little space for that in a culture that has a very narrow definition of who you are meant to be. And it leaves people with no space to put their feet.”
“So when someone suggests we show up as ourselves, it's often more complexity than we can hold. Or more to the point, maybe it's more complexity than we believe our surrounding culture can hold. That people are gonna say, huh? How can she be both that and that?
“You making mistakes is not just inevitable. It's necessary to you building something better that serves your people in ways that you are dreaming of.”
“You don't want a seat at the table, you want ot create your own table. Let's not participate in this nonsense. Let's not try and bend it to our own.”
“There is no price that is going to convince everyone to buy. And that obsession will keep you so stuck. People don't buy because they're not buying into you or what you offer. You're not showing them who you are. And yes, when you show them who you are, you will lose people…that is not a sign that it’s not working. That is a sign that it is working because you will also attract the right people.”
“This is work where we are removing layers of conformity culture, conditioning that has been given to us without our permission. And it is going to take time. I'm constantly finding parts of myself.”
This week, my guest is the amazing Sasha Glasgow, who describes herself as a ‘professional experimenter and woman figuring it out’. Her workshops are backed by twenty years of journaling, which makes her the perfect person to dive into what it really means to self-reflect in an impactful way.
We chat through the process of connecting through journaling, using it as a space to really hear all versions of yourself, including the self you want to become. Then how to take all the challenging, questioning, and growing you’ve done on the page into real life.
Tune in for some great insights on not asking for permission to do what you want in your life, forging your own path, and meeting yourself with compassion.
About Sasha
Sasha classes herself as a writer, doubter and doer. Even though she's been writing in some form from the age of eight, she only started calling herself a writer in 2020 - a rebellious act against her self-doubting nature. She's an avid journaler and lover of words, who wants to use them to challenge the negative narratives that women can have about themselves. She does this through what she calls #RemindHers. Little notes of thought dotted around the internet to remind women (including herself) of what has always been there: the core things within us that light us up and guide us towards the lives we want to live. The things that can be shrouded by responsibility, should’s, engrained narratives and self-doubt.
Through her email letters, journaling workshops, podcast and Instagram #RemindHers, she documents her journey as it unfolds, unlearning self-doubt, tuning back into self-trust, and living this new creative multi-hyphenate life she has finally given herself permission to pursue. Her hope in doing so publicly is that each step proves to be a small, powerful #RemindHer to those who come across her words, in their own lives.
You can find Sasha at
Website: www.frankandfeel.com Instagram: www.instagram.com/frankandfeel Podcast: https://anchor.fm/frankandfeel
QUOTES
SASHA
“I call my journal a written board meeting of all the versions of myself. So everybody gets a chance to speak. And some people like to hog the mic, and we tell them to pipe down so other versions of me can have their theatre.”
“I've started to challenge and bite it back. I don't just write what I'm feeling; I challenge myself and I'm like, well why?”
“At one point I thought, is all this compassion stuff just you letting yourself off the hook? And then I thought firstly, why is there a hook? And secondly, the world is really harsh and actually I personally don't think there can ever be enough compassion in the world that we live in. And in learning how to meet myself compassionately, it also allows and make space for me then to call myself out.”
“On the first page of any of my journals, whether it's a creative journal or a life journal, I only do a scribble on the first page. And that is a sign to myself that some shit is gonna go down here. It's not gonna be perfect. So can we just get it out on the first page.”
RAY
“Money is a confusing thing. It's an object, and it's like this energetic, nebulous thing all at once. But if we just see it as finite and done, it's not gonna work out well for any of us.”
REFERENCES
Katrina Young, www.katrinayoungconsulting.com/
Glennon Doyle [We Can Do Hard Things (Podcast), Untamed: Stop Pleasing, Start Living (Book)]
Have you noticed a shift happening? A shift in how people are talking about money, a shift in how we look at our businesses, how we think about our presence online. A shift in how we approach the big questions, like what you want your work to look like, your life to look like, and what type of money you need to get there.
If that seems like a big broad way to start a conversation, you’re right, it is! But it’s something that we need to look straight in the eye. The pandemic threw us into the online world in a way that has been so rapid and impactful, which is why it’s noticeable now that everyone is taking a step back and figuring out what it all means to them.
So where does money come into this? Well, a lot of the time taking a step back means that money goals start to shift, often getting smaller and less risky. This is where we have to proceed with care and a whole lot of listening to ourselves. Because the truth is that any money goal is absolutely worthwhile if it allows you to take up the space you long to fill, whether that’s five figures, six, seven, you name it! What’s important is to not let yourself slip into old money habits that keep you small just because this crazy world can let fear and scarcity creep in… tune in for all the nuance and tips!
If you want more help with visibility, pricing, and taking up space with your selling, take a look at The Selling Bundle! This offer is only available until Sunday, 3 July, so don’t wait up: https://www.raydodd.co.uk/the-selling-bundle
QUOTES
“What do you want? What do you desire from your business? What life is your business allowing you to live? That's the thing. For some people that will look like seven figures and for some it will look like five figures, and that's okay. And yet we've been sold this thing, to feel like it's got to be more and more and more and more.”
“Business always felt risky. This has always been true. We just didn't have this societal shit show around us… now we've got this kind of current affair style element to it, we have 24 hour news. It's no surprise that we are feeling increasingly risk averse and wanting to retreat to safety.”
“I don't think every human being can have it all. But I do think we can have what works for us.”
“I can make the money I want to exactly as I already am. And actually, that the things that we dismiss about ourselves are often some of the most magical ingredients to that. Some of the most potent ingredients to that.”
“Some of the old rules I wrote down were: are you still believing that time equals money? That effort equals money? That hustle equals money? Do you believe that everyone has to like you? That you have to please everyone in order to make sales? Are you still believing old ideas of what a leader looks like? Of what a wealthy person looks like?”
Today’s episode is on a topic that ALWAYS gets a strong reaction when I talk about it… and not always a good one! We’re going to talk about selling, in all its tangly glory. Whether you realise it or not, we all have a load of conditioning around selling and a lot of times it works against us. So many of us show up to our business with the built-in idea that selling is pushy or overbearing… and that’s just not it!
Selling is inviting people to work with you. Sharing the brilliant thing that you do best. Reminding people of how you can help them. Tune in and I’ll break down the details of that pesky selling conditioning, and how to challenge each bit!
And if you want some help, check out my Selling Bundle, which includes three of my best offers on selling, visibility and pricing at a limited price! Click here to read more, or visit www.raydodd.co.uk/the-selling-bundle
QUOTES
“There is absolutely a correlation between the amount of space someone is taking up in their business, the amount they are really showing up for their business, and the amount they're posting in terms of social media content (if that’s how they market their stuff).”
“You are the only person present for all of your content. You're the only one who sees every single bit of it.”
“To be reminded of something by somebody whose work I love - which is why you're following them, which is why you are opening their emails, it's why you are not unsubscribing or unfollowing- to be reminded, I'm grateful when that happens.”
“So when I say ‘sell every day’, maybe you are hearing pressure people every day, convince people every day… and that's not it. That's not what selling's about. It's connect with people every day, build trust with people every day, illuminate corners of their brains. If you're a service provider, a coach, or a mentor or a consultant, it's giving them ideas, giving them fresh perspectives every day.”
This week we’re back with another live coaching episode! I’m chatting with makeup artist, beauty educator, and Creative Virtual Assistant Sofaya Hussein about the worry around spending money in our businesses – a big stumbling block that comes up a lot!
Sofaya tells us about feeling resistant and terrified of spending money even when she has the utmost confidence in her ability to make money in her business. She shows up with a ton of great questions around how she’s built her own money beliefs – why is there such a discrepancy between action and feelings?
Huge thanks to Sofaya for sharing her time and experience with us!
You can find Sofaya here:
https://www.headblush.com/
https://www.sofayaonline.com/
www.instagram.com/headblush/
QUOTES
FROM SOFAYA
‘Even though I had the utmost confidence in myself and knew I could work it out and I could make that money, I found myself so absolutely resistant and terrified of spending that money. It brought me to the question of where's this discrepancy coming from and how do I get my actions to match up with my feelings.’
FROM RAY
“I just did a podcast interview with Natalie Miller who's an amazing coach and she talked a lot about being a conduit of money and the way that money flows through us, rather than us being the receptacle for money.”
“We don't have the money for the sake of having the money. We have the money to give us a feeling of safety and security. Or to buy a house. Or if we have children, to pay for something for them. There's purpose to it.”
“Both thoughts exist in my head at once and you recognise both those things, and it makes you feel more confused. Though a lot of people don't recognise it and that’s when it's cognitive dissonance, where you don't even realise you are holding these two thoughts… I absolutely believe I can make the money that I need to make in my business. And I'm really scared of letting go of any of it in case I don't.”
In this episode, I’m talking through one of the most common questions I’m asked, which is how I built a business that took me from having £7.50 in my bank account to my first £7,500 month within the span of just four months.
If you’re signed up to my newsletter, you may have read a bit about me and how I landed on the work I do (and if you’re not, you can sign up here!). In the first email I share the story of how my family stumbled into a pretty dire financial situation in 2016, which became the unexpected beginning of the business I run to this day. I get a lot of replies on this email, and it’s no surprise why – most of us want that secret method, those steps to follow, that thing that rockets your income to 1000x what it was. Especially when you’re just starting out in your business. If you know my work, you’ll also know what I’m going to say now, which is that there is no one way, no secret, no one size fits all solution that’ll get you there.
What I can share are the things that got me through those first months of my business, all methods that anyone can adjust and use in a way that works for them. Because want to know a secret? I had my first 7K month without a website. Without sending emails. Without automations or payment plans or systems. I did it by trusting the things that made sense in the moment, like embracing visibility (no matter what that means for you), getting my head around selling, and pricing in a way that truly worked for me.
Tune in for all the details!
Interested in some 1:1 support for your business? I have just two spots left for Money Momentum, my 6 month one-to-one coaching package that'll help you do the deep work to bring growth and longevity to your business.
I have also just opened up new spaces for The Intensive - a full day of coaching with me - and Illuminate Sessions - accessible one hour sessions where we can focus in on whatever part of your business needs attention.
Click here for more details!
QUOTES
“When I say visible, what I mean is that you are showing up as ‘visibly’ who you are. That can be in written word. It could be - if you are someone who makes things, if you create products, if you curate products - it could be in the way that you choose those things. Somebody's home can be visibly them. It's not just that you get to see them. Your clothes can be visibly you because they are a part of you. They express who you are.”
“How many times does someone look at you funny and you think, oh, they're probably thinking this and this about me. And you've told yourself a whole story, upset yourself, like offended yourself with the story you just told yourself - you've got no evidence for that. Other than maybe they like glanced at you in a certain way. Our brains are so powerful at coming up with these negative stories. They can be just as powerful coming up with positive ones.”
“You make content to attract the right people to your work, which means you have to repel the people that aren't a good fit. And I've always actively repelled on purpose - repelled as much as I have aimed to attract.”
“You don't need a massive following to make money. That was my big lesson in my early parts of my business. I made 94 grand my first year and I had certainly a Facebook group of way under a thousand, possibly under 500 people. I know when I had the seven and a half grand month, I think I had about 300 to 400 people in the Facebook group.”
This week I’m talking with the wonderful Vicky Shilling!
Vicky is a Wellness Business Mentor who helps health practitioners turn their expertise into income. We chat through how make the step from training and qualifying in health and wellness into the very practical side of running a business that lets you share that expertise. This can come with a dose of doubts too, which we touch on how to challenge: the worry about not knowing enough even after you qualify, the fear of judgment, the risk of transitioning from a more corporate environment into running your own business.
We also take a look at how to approach social media when starting or running your own business, and how to show up in a way that works for you, especially when considering the contradiction between wellness and the very fundamental way that social media functions!
Listen for some encouragement that there is no one size fits all solution, plus a bit on how Vicky found her own voice and business, which she also shares in her new book! Vicky is dedicated to making well-being solopreneurship as simple and supported as possible in a world of advice overwhelm through her Just Start Now podcast, community and 1:1 mentoring. If you want more info, take a look at these links:
https://vickyshilling.com
https://instagram.com/vicky.shilling
https://facebook.com/vickyshillingcoaching
QUOTES
“I don't think there was any one particular moment that I was like, boom! Like a sudden realisation. What I do and what I teach and what I did myself was to literally keep showing up and trying something.”
“I kept putting content out. I kept going to networking events. I kept saying yes to opportunities. I kept working with brands. I kept training and learning and doing more courses online, you know? Just to try and figure it out. What was my voice? What was it I was known for?”
“There’s this idea that you have to look a certain way and say things in a certain tone in order for people to take you seriously. People will take you seriously when you seriously start helping them. And that means… consistent and regular and reliable. Then that's when you get taken seriously, not because you have the perfect hair and makeup or the perfect backdrop on your video.”
“If you're going to stay the course, I say, give something a go for at least 90 days. If I'm going to do Instagram and I'm going to go live, I'm going to really consistently do that for a good length of time to really see how I feel about it. Do it over a length of time where you can process and learn from it, but don't just dismiss it out of hand.”
We’re back with another live coaching episode! This week, I’m chatting with Self-belief coach Joeli Kelly about how fears around success, failure, and everything in between can sneak into our businesses.
Joeli takes us back to her time at university, and how her experience there created a make-or-break idea of success that she carries with her to this day. We break down the cycle that happens when you want success but fear the potential failure that would come if things don’t turn out as planned. When this happens in your business it can feel paralyzing, so we map out ways to challenge it and embrace your own form of success, whatever unique and wonderful shape that may take.
A huge thanks to Joeli for sharing her time and experience with us!
You can find Joeli at
https://joeli.info/
https://www.instagram.com/joelikelly/
If you’ve caught my mention of my pricing flowchart at the end of the episode, click here to get access to this FREE resource that will help you price with confidence!
QUOTES
FROM JOELI
“You can't succeed forever. You will fail. So it feels like: well, if I just don't ever succeed, then I don't ever fail. Like the bigger the success, the bigger the failure. So just don't. Just be really, really small.”
“For a good number of years, [my business] has paid my bills. And so I'm like, this is what I'm qualified to do! As much as I don't believe it, as much as I don't understand it, as much as I am so sure it's going to come crashing down next week, next month, two months from now, the evidence says it's not. The evidence says: somehow Joeli, you're actually quite good at being self-employed.”
“It's safe for me to have lots of money. I will be responsible for that. It's safe for me to have success. I won't. Dynamite it at any at any moment.”
“You can be a good coach and someone can feel like their time with you is a waste of money… you can be good with money and make mistakes with money. You can be successful and feel like a failure; you can be a failure and feel like a success.”
FROM RAY
“We're talking about avoiding success, but I wonder if the fear is actually that the success leads to a failure, which means you're still avoiding failure.”
“Ask yourself, is, am I avoiding, what am I avoiding here? Am I avoiding failure? Am I even scared of that failure really? Or is this an okay situation. Just notice those things and purposefully gather the evidence to the contrary.”
This week, I’m speaking with the brilliant Lauren Elizabeth!
Lauren is a Courage Coach and a Feminist Business Mentor. Her mission is to help feminist coaches and creatives deprogram from oppressive patriarchal conditioning so they can make a more massive impact in the world and have a life and a business that lights them the fuck up.
I was so excited to hear Lauren speak about finding pleasure in your business in a way that I’ve not encountered very often. We talk about how finding joy in your work is what makes it sustainable, an approach that can stretch from your day-to-day, to working with clients, and even throughout your content.
With so many of us preoccupied with the (dreaded) algorithm, Lauren gives tips on how to shift focus from follower count and statistics, and into true engagement with the clients that you can serve best.
Your business shouldn’t feel like a chore, so listen in for some tips on how to make it the opposite!
You can find Lauren at
www.laurenelizabethcoaching.com Insta: @lauren.elizabeth.coaching Community: www.feministbusinessnetwork.com
QUOTES
“Any of us who live outside of the norm are very much told how we're supposed to be. And I would say, noticing in myself and in my clients, how much those ‘supposed tos’ is and how much those ‘shoulds’ were keeping us from being our full brilliant selves.”
“Patriarchy says we should always be doing. Capitalism says we should always be producing. And like, if we deprogram from that a little bit, to the extent that we can, what does consistency - like creating consistent content or showing up consistently in your business - look like for you?”
“I've been like hovering just below 3000 followers for like a year. And part of me is like, come on, I just want to get to 3000 followers. And the other part of me is like, those like 60 people aren't going to make or break my business.”
“Growth and engagement is important in that it like feels good, but ultimately what matters is our ability to connect with our best fit clients. And if we're doing that right, if we're connecting with our best fit clients, then the strategy is still working”
“Often the, the sort of container for a niche is focused specifically on the problem and a person's identity markers… I'm not opposed to talking about like the pain points. I think those things are still important to address, but I don't think we need to lead with them. I don't think that that needs to be the centre of our work.”
“I think what it takes is a sort of embodied approach to this work… noticing a ‘should’ and then taking some time to like sense it, like, where is that coming from in my body? Where is that coming from in my memories? Who told me that story?”
This week, we’re back with another live coaching episode!
I’ll be chatting with brand and storytelling strategist Rebecca Mackay Miller. Rebecca founded her company Bloc + Rose to help business owners create fulfilling brands that feel right and do good through feminist strategies and the power of story.
We talk about that very sneaky imposter syndrome, the shift that happens when you go from the corporate world to running your own business, and the vulnerability of not being able to hide behind a bigger organisation.
As we work through the patterns we fall into when we try to hold power, Rebecca also drops some amazing insights on why storytelling is essential within small businesses, especially in the frame of greater cultural understanding and evolution.
A big thanks to Rebecca for coming on and sharing her journey!
You can find Rebecca at:
https://www.blocandrose.com/
or on IG @blocandrose
QUOTES
REBECCA
“I used to write thought leadership pieces. I used to do talks that marketing week. I loved it, but it was almost like it wasn't my [opinion]. It was my opinion, but it was protected by the shroud of this company name.”
“You own YOU. Your USP is you. What you have to bring is unique and that's what we dial up. That's what you step into”
“How can we evolve as individuals and people in a species if we're like: well, this is the way it's done. Because that actually goes against everything that it even is to be human.”
“Storytelling is so much more than a business tool. It's a responsibility because cultural narratives that have governed how we exist for however many years are rightly being dismantled…and people look everywhere for meaning, including small businesses and brands and people. So everything that we put out from a story point of view contributes to the making of the next cultural narrative.”
“Contributing and actually sharing what you think achieves the same thing, technically, because you are visible and showing up, but in a way that is far less connected to success.“
RAY
“What is it that you think is holding you back from either starting this story or continuing writing the sequel, making it a trilogy?
“There’s this feeling of like: if I'm in a powerful position, I have to know it all. And actually, when we do that we are holding onto power that's not ours.”
“The power you feel like you need to have doesn't exist. So you don't need to have it.”
This week, we’re speaking with the incredible Amanda Perry, founder of Soup Agency and digital growth expert.
If you can’t figure out why Instagram just isn’t working for you lately, then this is a must hear. Amanda breaks down the rollercoaster of running an online business between the start of the pandemic to today, and the knock-on effect that every unexpected change has had on our marketing.
We talk through how to create an ecosystem of marketing sources, and the huge benefits of not putting all your eggs in one digital marketing basket. We confront the habit of marketing only on Instagram (one that so many of us have fallen into!) and chat through how to strengthen the foundations of our businesses by expanding to other platforms in an intentional and impactful way.
If you’re ready to stop worrying about the algorithm, then this is an absolute must hear.
You can find Amanda at
https://www.amandaperry.co.uk/
and on IG @amandaperry
REFERENCES
Vanessa Lau - Blog
Daniel Murray – Marketing Millennial Podcast
QUOTES
AMANDA:
“It's really easy to create a house of cards, business.”
“What I love about where the industry is now, and online businesses in general - I think it applies to coaching as well - is that we are going to be forced to go back to… building really strong foundations. Because you are not building an Instagram business in 2020 to one that will be sustainable.”
“Let's stop going: I post on Instagram and then sometimes I copy that over to Facebook or I'll repurpose it on Facebook…and I try to do LinkedIn but I don't really do it. Let's stop thinking about that and start from the objective. And the purpose and the objective is to attract new customers, bring them back time and time again and give them a great experience. So how can we do that? And what platforms do we need to be on?”
“I think we're so used to this idea of automating and making it easy and you know, how can I do this four hour work week and all this? And maybe we just need to realise that that… that's not how we're going to build these businesses we can be really, really proud of.”
RAY:
“Be this unusual thing in this world. Like, disrupt what they're expecting. And you will stand out way more.”
This week, I’m speaking with the fantastic Mel Wiggins. Mel is the founder of Assembly, a coaching community for women who want to build courageous, values-led, regenerative businesses. What’s a regenerative business, you might ask? That’s exactly what we’re talking about!
We chat through the three things that are most likely to cause stress in your business - finance, operations/ systems, and effective marketing - and how to understand and manage your own capacity within those things. Tune in for some great advice on when and how to ask for help in your business, and how to sustain a balance that allows your business AND you to regenerate.
You can find Mel at:
http://www.melwiggins.com
Or on Instagram @melwiggins
Do you want to build a business that lets you belong to yourself? My 1:1 coaching helps you with that and so much more... and I have a few spaces available! Follow this link for more information.
REFERENCES
The Wisdom of your Body by Hillary McBride (Book)
Atlas of the Heart by Brene Brown (Book)
Playing Big by Tara Mohr (Book)
The Big Leap by Gay Hendricks (Book)
QUOTES FROM MEL
“I want a business that is regenerative: I want my business to feel like it actually energises me, like it fades back into my system.”
“The models that we've been given for how a business should run are not fit for purpose for women existing in the world today. They're based on a very patriarchal construct. They're based around, you know, the industrial complex that came in to being many years ago. That is not the reality of, of how we live. They're based around accumulation for the sake of accumulation rather than purposeful intentional building and depth.”
“With the old business models, we're just told: that's what you need and you know, figure it out. And so many of us are not made up that way. So we just bury our head in the sand and then nothing is working, and then we burn out and then we're like, I'm not cut out for it.”
“Can we normalise that we're not supposed to know how to do things right out of the gate? It takes some time. It takes some realising that, okay, I've tried this, not my wheelhouse. Who can do this for me better and save me some time?”
In this episode, I’m chatting with the brilliant Natalie Miller about what it really means to invest in your business and the huge impact this can have not just on your life, but on society as a whole.
For people who have been traditionally left out of money making, it can feel dangerous, taboo or even shameful to desire more. Whether we realise it or not, we hold ourselves back: we under-price, we overwork, we focus on the limits of our market value instead of our value. Natalie and I talk through how you can break out of this shame cycle and into a space that prioritises your values on a level that not only improves your own life, but also allows you to invest in others in a life changing way.
We get deep into what it means to invest, and how to define the value of investments that are less tangible, like learning, coaching and self-development. If you’re looking to make an investment that allows your business to grow in impact, income, and integrity, this is one not to miss!
More about Natalie:
Natalie is a feminist coach and host of podcast Mind Witchery, who helps evolutionary leaders pivot into whole-self-honouring lives and work. Through coaching with Natalie, big-hearted people learn to love and listen to themselves, fully walk their talk, live more and more generously, and get as potent and free as they know they’re meant to be. Natalie lives just outside Washington, DC with her partner, teen daughters, naughty dogs, and jungle of houseplants.
You can find Natalie at nataliekmiller.com facebook.com/nataliekmiller IG: @msnataliem
Money Mastery
If you're ready to invest in your business, take a look to see if my new course Money Mastery is right for you! Over 6 months, I'll help you unravel your conditioning and master the skill of moneymaking alongside a community of supportive business owners. Click here for more info, or here to book a call and chat about whether Money Mastery is the right fit for you!
QUOTES
“As our identity is pushed more and more to the margin, desire becomes more and more and more demonised and problematic.”
“What I'm investing in are those vibes, those values, that perspective. And then it kind of takes me away from the dollar amount. It takes me away from: how many pounds? And is much more like: Okay, what do I need to do in my own life in order to get access to that?”
“I think if we're going to a coach and we are thinking, ‘they're going to give me something I don't have,’ we're going to be disappointed. Because a) it doesn't work like that… It's not like donating blood. I can't say: here's some courage, here you go. It's more like: I'm resonating with this and that person. That must be because it already exists in me. So let me, they can help me find that.”
“That's another reason to invest in coaching with someone who shares your values, right? As you get more powerful, you'll exercise that power with more integrity.”
“I love to tip 100%, at least when I have a service. When I have something for my body or when I travel, I love to leave a large tip for the person who cleans rooms… and the way that I am able to do that is to be a conduit for wealth: the more money that I can kind of pull through and inspire my clients to pull through.”
“I might be saying: let’s all have wealth that changes the world. But if I'm not changing my own self, if I'm not working on the ways that the world is constantly asking me to be afraid, then basically that is where the business model becomes exploitative.”
In this weeks’ episode, I’m telling the full story of my current launch of Money Mastery and getting totally honest about what happens when you find new inspiration mid-launch.
If you’ve been following me for the past few weeks, you may have seen that I had launched this course under the name Plenty More. Plenty More is a course I love, but I’ve known that it’s been evolving into something even bigger for a while now.
I wasn’t sure what that bigger thing was yet, so I announced the next round with that niggling sense that I wasn’t quite done. And then it hit- the piece of my framework that was missing - the framework that has now become Money Mastery. And it happened right in the middle of my launch. Naturally, my first thought was ‘what on earth do I do next?’
Tune in to hear about all the questions, doubts, and conditioning that came with pivoting mid-launch. I chat through my worries about looking unprofessional, and the ways society has dictated what that means to us. And the freedom in side-lining that expectation and doing whatever it is that’ll give you AND your clients the most ease, joy, and growth.
If you’re ready to master the skill of moneymaking, take a look at my new course Money Mastery - you can find all the details at this link: https://www.raydodd.co.uk/money-mastery. If you’re interested in hopping on a call with me to chat about the course, you can book here!
If you want a preview of what we’ll be covering, or just want to get a start on your money mastery journey, I’ll be offering a FREE workshop on The Three Stages of Money Mastery this Thursday at 8 PM. You can sign up here: https://www.raydodd.co.uk/money-mastery-workshop. Hope to see you there!
QUOTES
“Professionalism on mass is racist, homophobic, fat phobic, classist, basically. It's about your proximity to being a white, cis male middle-class person. It’s like: how close can you be to that? The closer you are to that the more professional you are deemed.”
“So there's that side of professionalism that is deeply problematic. It's the ways in which we believe we have to show up in order to be credible, in order to be seen as trustworthy. A lot of that is about holding power in perfection. And holding power that it is not ours to hold.”
“The number one thing holding you back from making money is not that you don't have the right strategy. It's not that you don't have the right business model. It's your conditioning. It's all the stories, all the ways you're believing you have to abandon yourself to make money.”
I am so excited to share today’s episode as it’s the first of a new, experimental limited series!
One of the things I love the most about group coaching is the way that one person’s realisation can have a huge impact on the people who witness it. This collective processing that happens allows us to reach parts of ourselves we otherwise may not have found.
With this new series, I’ll be coaching someone live in each episode, talking through one question that they’ve brought to the table until we reach a new insight.
Today, I’m coaching Anna Le Grange, a lactation consultant who helps families and professionals navigate their way through the world of breastfeeding.
Anna’s question: 'How do I keep growing my business and sustaining it during a huge life change?' Anna is specifically moving abroad, but Anna’s question could really apply to any huge life event… or even just the constantly changing current world (see the past few years).
We start our chat with a course that Anna’s reluctant to let go of, exploring whether it’s a good idea to discontinue an offer in order to allow for growth… even if that means a momentary dip in income.
This leads down the path of how to fill your business with things that you’re in alignment with, and the stories that keep us from growing into this space. We talk panic around money, the hit of shame your ego takes when things are not going well in your business, and the need for comfort and security that might lead to scarcity… and ways to break free of it all.
I’ve absolutely loved making this series, and send a huge thanks to Anna for kicking it off with me!
You can find Anna at:
https://mammalia.co.uk/
REFERENCES
Rich Litvin, 1 Insight (Podcast)
QUOTES
RAY: “So one of the things I'd really encourage you to do… is to get really clear on the numbers. In your business and in your family. One of the things that people don't do enough of is we feel that we need something, but we don't check if we actually, physically need it.”
ANNA: “It's more about my ego, you know? What does it say about me if my business isn't growing from last year? What does that mean about who I am and where I've got to in business over four/ five years?”
RAY: “If you think of that kind of energy you're putting into it, it's: ‘I'm carrying on with this because I'm not capable of creating that money elsewhere.’ And that is not the kind of bold version of yourself that I know you created your whole business with. That was much more like: ‘there's nothing like this in the world and I'm going to go out and do it.’
RAY: “I would love for you to get super clear on what success means to you. Cause it feels to me like you've got a bit of cognitive dissonance about it. On one hand you're like, I don't think success is just money. And yet, I feel unsuccessful because I'm not making enough money.”
RAY: “What I do now with the younger version of me- this one's sort of like maybe like nine- literally in my head, I crouch down. And say yeah, it's okay. Adult me is here. I've got this. You're not the one in charge of this bit. And we have that chat.”
RAY: “Look at where you're making a decision from. Is it from: ‘This would be exciting? This feels expansive’. Or is this from: ‘I cant.’
In this episode, I’m talking about the concept of ‘more’. If you’re familiar with my work, you know this is something I talk a lot about in my content, in my coaching, in my own business, really in everything I do.
For some though, it may be a strange time to be talking about having more – we’ve just experienced two years of a pandemic. We’ve been confronted with enough of the unexpected, enough struggle, enough overwhelm… I completely understand why you might shy away from the word ‘more’ when it’s been two years of ‘enough already’.
Which is why I’m here to tell you that more money does NOT have to mean more hours, more pushing, more effort, more hard work. In fact, my concept of more actually means less of all of those things.
Tune in for more chat how feeling safe around money can lead to more energy, more time, and more alignment with what you do and offer – more of all the right things!
If you’re interested in coaching that will help you bring more to your business, my program Plenty More may be perfect for you! Click here for all the details of what’s included, or here to book a free call with me to chat through whether Plenty More is right for you.
QUOTES
“When I say there's more available to you, I don't mean more hard work. I don't mean that in getting more, you have to have less energy. I don't mean that getting more money has to involve more and more and more pushing and trying… that's what we want less of.”
“One of the biggest myths that exists when it comes to making more money is the idea that it has to take up more energy, that you have to work harder to get it.”
“When we look at the fact that money is so intrinsically linked to our very survival: it's what puts food in our mouths. It's what puts a roof over our head. We can't pretend it’s not. Some people try to, I think that's a very difficult thing to do and often a very privileged thing to do.”
“What's the resistance I'm feeling? What's the alignment issues here? Get clear on what is, and isn't aligned with you - why you want to make money. Why you can be trusted with money. Where you are holding yourself back by trying to prove what you're not and what you are?"
I know that so many of us as business owners can be intimidated by systems (raising my hand on that one!). This is why I’m so excited that the amazing Katrina Young joined us for this episode. Katrina is a Multi-award-winning consultant and specialist who works with organisations, corporations, SME’s, and business owners to design and build digital, tech, and innovative growth systems.
Speaking with Katrina has me absolutely inspired by how systems can make space for more YOU in your business! Listen for some chat about how to leverage tech in your favour, creating systems that prevent burnout by enabling you to not be the only asset in your business. With a plug and play approach, tech can create room for the human side of your business and bring ease to your moneymaking.
Katrina also shares her story and a bunch of insight on high ticket offers and giving yourself permission to keep learning and building. Definitely one not to miss!
About Katrina: Named as one of the top 40 Digital UK Women to watch 2020, Katrina is a Business Consultant, Online Innovation /Technology Enabler, Digital Transformation and Marketing Specialist. With over 23 years of extensive experience as a Marketing Strategist, PMO Manager, and Digital Business Transformation Analyst, Katrina supports brands to market their services, monetise their digital assets and content to engage and aggregate content to their audiences through lead generation and automated sales funnels.
You can find Katrina at https://www.katrinayoungconsulting.com/blog https://twitter.com/KYConsultingD https://www.facebook.com/katrinayoungconsultingdigital/
I also mention my upcoming event Gimme More, a day of workshops to get you inspired by just how much money you can make! Gimme More will be live on 31 January, with a replay available. Check out all the info and sign up here: https://www.raydodd.co.uk/gimme-more
QUOTES
KATRINA: “We need to stop attaching our self-worth to our products and services, and more to our expertise and knowledge.”
KATRINA: “Some people say, ‘I just really want to have a high-ticket offer’. And I'm like, it's not linked to who you are or your self-esteem - it's like what they get at the end of it. And then they brainstorm the package with a whole different mindset.”
KATRINA: “I see the fact that a business owner gets burnt out because they're the only asset in their business. So ultimately the systems and tech become a cash generating asset.”
RAY: “I sometimes feel like part of the reason people don't sort tech, and this is very much a subconscious thing, but it's that it brings ease. And we feel guilty about making money easy.”
KATRINA: “When I work with a business owner, we look at the… ecosystem that you might have: your team, and outsourcing tools, and tech…And that ecosystem allows you to plug and play and say, I'm going to take a month off.”
KATRINA: “I say this to my parents when they’re like, ‘why are you always learning?’ I'm like: ‘well, it was different back then. Now I need to catch up’. And also, as a mom returning… it's like, wow, no school run? Who am I? So now it's filling that time up and it's like, actually I need to do this. I want to do this. Before I didn't have permission cause I had a role.”
References
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones, Book by James Clear
Ready Fire Aim: Zero to 100 Million in No Time Flat, Book by Michael Masterson
I’m really excited about this episode- I’ve wanted to do an end of year reflection for so long, but have never been able to pull one together! I almost wish I had more hindsight before recording this – 2021 has been a year of lessons and questions… and there are most certainly many answers I don’t have yet. At the same time, I think this may be the most important moment to reflect, when the thoughts and experiences are still raw.
But one thing I’ve found is that I’m ending the year much more in love with my business than I started, and this is because of all the lessons I’ve encountered along the way. From getting back in touch with my feelings in my work, to learning to stay with things when they aren’t quite working, to recognising and responding to the signs of burnout, have a listen to the episode for my top lessons of 2021.
I also mention my FLASH SALE of Sell That Thing, which is going on now until 3 January! If you sign up now, you’ll also get the bonus of The Pricing Workshop, all at a special discounted price! Here’s the link to sign up: https://www.raydodd.co.uk/sell-that-thing
If you’re looking for more ways to work with me, check out 1:1 coaching here: https://www.raydodd.co.uk/1to1-coaching
Or our brand new VIP days: https://www.raydodd.co.uk/vip-day
QUOTES
“I think I was excited for things to change externally in the world in 2021. For 2022, I am more excited for who I am going into it.”
“You make a product, and you're always changing it and changing it and changing it so that you can't refine it particularly, because you're always making it brand new. And I think that often just feeds into soothing our belief or our desire to that working hard is what brings us money… If something doesn't work out how you'd hoped, you don't need to bin it. you can refine it. You can work on it.”
“And if I'm not open, if I make this all about me all the time… rather than looking and being like, ‘What's going on here? What can we do?’ Because here's the thing: I'm not to be fixed. That's one of the lessons: I'm not going to be fixed here, but the components of my business, the elements, the structures of my course, they are moveable and improvable”
“There is a ‘certain way’ to do it. This is how you earn money. This is how you run a business. This is how you show up online. BUT actually your unique squiffy hectic way… can really work and it will work better when you are going with yourself rather than against yourself. And it's so difficult to spot it because for the majority of us who have been traditionally left out of those money-making and those business spaces, we are so used to not fitting in that.”
In this episode, I wanted to hop on and talk a little bit more about the idea behind my Anti Goals Workshop, and what that title actually means!
When we talk about goals, a lot of the time they can be deceivingly simple. The typical conversation around them ignores the anxiety that making goals can set off and the unique conditioning we all experience that might stop us from reaching that goal… or even making it to begin with!
That’s why I want to do a 180 on goals as we step into the new year. Now don’t get me wrong, it’s a good thing to have an idea of where you’re going and make plans. The thing I’m not a fan of within traditional goal setting is using goals as metrics to measure your worth or continued success. It doesn’t take into account the unique human behind the goals: the fact that goals might take more than one try, or be effected by unexpected life events, or take a little more work depending on your own conditioning around things like success.
Listen for more talk about a new way to approach goal setting and how to make space for the individual, wonderful YOU as you make plans for 2022.
Want to watch the full Anti Goals Workshop?
Just sign up here and we'll send you the replay: https://www.raydodd.co.uk/anti-goals-workshop
Interested in working with me in the new year?
Here's a link to more info on 1:1 coaching: https://www.raydodd.co.uk/1to1-coaching
And my new VIP days, where you get to spend a full day with TWO coaches - me and the brilliant Jo Casey - as we help you focus in on the next phase of your business: https://www.raydodd.co.uk/vip-day
QUOTES
"If we simply make the goal, like "I'm going to double my income. I want to double my business's revenue." Well, great....but what are you going to have to unravel in order to actually achieve that goal?"
"Goals often are made as if our subconscious brains and our feelings don't exist and they can give us a false sense of control. If I make a goal, if I name where I'm going, then I will avoid the stickiness of everything that surrounds that goal."
"Most goal setting I've seen is... about becoming a more standardised version of yourself. And forgetting, burying, casting aside, abandoning the parts of you that yes, are sometimes hard to deal with. But are also other sides of magical parts of you.
And I really want to encourage you. I am excited to see what happens when we set goals that honour who we are."
‘Mindset’.
I know I’ve said the word before. I know so many of us use it every day. And it’s no wonder… it can be hard to find the right words!
I’ve had an inkling that I’ve wanted to replace this word in my business vocabulary for a while. It’s never felt exactly right, and it places too much of the blame on what we are or more significantly, what we are not doing. Whether its referring to money making or self-care or growing your business or what have you, if you believe your ‘mindset’ isn’t right, it feels an awful lot like you’re to blame. And we all know that’s not true!
In this episode, I break down a revelation I had after a recent post by Keri Jarvis (who's also scrapping 'mindset'!), and why I’m replacing the M word and focusing on the nuance of our conditioning instead. After all, we can’t ignore the fact that every single one of us brings an entirely unique life experience to our business and money making. All the more reason to make room for you as a whole person, flaws and all, instead of trying to squeeze ourselves into the idea of a perfect mindset. Our ‘conditioning’ certainly shouldn’t stop us from making money. And luckily, unlike the vague ‘mindset’, you can look at your conditioning, your past and the messages you carry about yourself and learn to navigate them.
If you’re looking to challenge your conditioning around goal setting, check out my FREE Anti Goals Workshop! It will be live on 9 December at noon, but a replay will be available for anyone who can’t join live. All you have to do is sign up here: https://www.raydodd.co.uk/anti-goals-workshop
QUOTES
“Notice where you hold privilege, but also notice where you lack it. Notice where actually, that wasn't as easy for you for whatever reason, rather than always being like, ‘oh my mindset's just not good’.”
“There is a difference between having a scarcity mindset and understanding that you live in a world built on scarcity. There is a difference between feeling like you have to fix the scarcity inside you and learning how to navigate the scarcity that… you walk around in every day.”
“We need to notice the patterns that we find ourselves in. Notice the thoughts that we give power to and the thoughts that we don't give power to. The ways in which we undermine ourselves, the ways in which we apologise for ourselves… What underpins those is our conditioning. And what we are unravelling is our conditioning, not this incorrect mindset.”
REFERENCES:
Keri Jarvis: https://www.instagram.com/keri_l_jarvis/
1:1 Coaching: https://www.raydodd.co.uk/1to1-coaching
VIP Sessions: https://www.raydodd.co.uk/vip-day
I'll say it again: you cannot charge your worth. Controversial maybe, but I honestly believe that understanding this will release you to start making MORE money!
Linking your worth to your moneymaking can actually keep you stuck, particularly if you’re someone who isn’t able to see their own worth. You may end up in a space where you’re convinced you need to be perfect before you are deserving of money… not a great place to be!
Everyone’s understanding of their own worth will be different depending on their own obstacles; the body you were born into, the level of support and encouragement you’ve received, your own self-doubt, it’s all dependent on the social conditioning that surrounds you.
If society has taught you that you’re not good enough (and you so clearly ARE…), then how on earth can you ‘charge your worth’?
You don’t have to have a complete understanding of your worth in order to be worthy of making money. You don’t have to have confidence, you have to have courage.
Listen to this episode for some tips on how to know and understand your conditioning, and still make money as the imperfect, in progress, wonderfully messy human that you are!
And if this sounds good to you, you should definitely come along to my FREE Anti Goals Workshop on 9 December at 12pm. We’re going to be deconstructing how we’ve gotten goal-setting all wrong and making plans for 2022 that make room for you just as you are.
The Anti goals Workshop is my gift to you, so it’s totally free. There will also be a replay available to anyone who can’t make it live So sign up here today: https://www.raydodd.co.uk/anti-goals-workshop
QUOTES
“Someone says, ‘you just need to charge your worth,’ and you think, ‘oh my God, I don't know my worth!’. It becomes a stick to beat yourself with…and we want those sticks. I know that sounds weird, but we're comfortable with it. We're comfortable with believing we're not good enough. Our brain attaches to and thrives on what is familiar to it.”
“I feel like this idea of ‘charge your worth’ feeds into this idea of once we've arrived, once we are complete. It feeds into this idea that we have to be perfect. We have to be done. And when we achieve that, we'll get money as our reward. It's just not the case. I want to encourage you to make money with all your parts, all your imperfections.”
“You don't have to deserve money. The richest people in the world do not deserve that wealth. What is ‘deserving for you’ is often a far higher bar than for a lot of other people.”
Today, I’m talking about the things that made me realise that I was lacking self-trust… something that I would not have known if it wasn’t for some guidance! When the pandemic hit, I was filled with the same uncertainty that I know so many of us were. I found a lot of support in therapy and started working through those sneaky cultural lies that cause a foundation self-doubt and denial.
In this episode, I dive into finding the why behind self-trust, and how you can put a name to those specific qualities behind who you are that allow you to trust yourself.
After the exhaustion and uncertainty of 2021, we are all in need of an invitation to trust ourselves again, to trust that these huge world events do not change who we are fundamentally. They do not change what we’re good at, what our ethics are, they do not mean that the other shoe will always drop. Instead of letting the world cause doubt, we need to strengthen our foundation through the facts of who we are.
If this sounds like an invitation you want to give yourself, take a look at my course Money Makers. I created this course specifically in response to how we are all feeling in this moment, and the desire to create a new year where we can stand confidently in ourselves and in our businesses.
Money Makers is a short, 4-week course and community, where you’ll learn 4 trust zones to come back to that will allow you to trust your ability to make money no matter what is happening in the world around you.
Find more here: https://www.raydodd.co.uk/money-makers
QUOTES
“I was able to be like, hang on: Who am I? What do I do? What can I trust about myself? What do I know I will and won't do? What are my, I guess, ethics in this situation? What can I stand by about myself? It was an invitation to trust myself more.”
“You are the thing that matters in this. How things work for you. What matters to you, what you're passionate about, what excites you, what sort of people you like connecting with. That is at the centre, that is the core of your business. But unless we trust and connect with that with ourselves, we will continue to just outsource our power over and over and over again.”
Money Does Not Demand your Perfection. It never has.
I said these words in an Instagram post a little while back, and ever since it’s been one of my favourite topics.
In this episode, I’m going to dive in again, and talk about exactly what this means. We’re going to talk about how we’ve personified money as this entity you can never be good enough for, never work enough for, never reach high enough expectations for. If this sounds familiar, here’s your reminder: money is not a person! Society is the thing that is demanding your perfection, and it’s up to us to challenge this as the real humans that we are - flaws, strengths, and everything on the table.
Listen to the episode to hear me chat about how to do this, and why the typical idea of professionalism is the idea of what is professional is largely racist, sexist, homophobic, ageist, ableist, fatphobic bullshit. You can make money with ease exactly as you are, right now.
Interested in learning how to do this? Take a look at Plenty More, my hybrid program where you can learn how discovering your business’s unique fingerprint will bring ease and flow to your money making: https://www.raydodd.co.uk/plentymore-signup
QUOTES
“We have muddled up society deeming us worthy with us BEING worthy, both from a kind of more existential, ‘what am I worth as a human’, but also from an absolute self-worth place. And then in turn… we've muddled that up with us deserving or being given permission to make money.”
“I think it's professional to be polite and kind - that doesn't mean unboundaried. I think it's professional to deliver on what you said you would deliver. I think it's professional to speak to people with respect. You can do that with your hair looking anyway, you can do that in any accent, in any body.”
“If you're feeling pressure and if you're thinking, ‘I don't quite fit into this’, there are loads of ideal clients also feeling that way. And if you can present them with something else, they will flock to you.”
“Changing how we feel about money demands our imperfection.”
I’ve been thinking about the beginning of the pandemic a lot, and what it meant to businesses like mine. There was a sense that navigating 2020 would mean ‘something’. Something uniquely special to small businesses, to limited companies, to sole-traders and anyone navigating this new territory with only a small team by their side… and in some cases, even alone. If I could successfully survive, it would be ‘something’ to tell.
At the time, there wasn’t much (if any) support for limited companies from the government. Yes there was a lot of fear, but there was also a push to dig deep, of necessity and of having to make this work.
Surprisingly, I know a lot of businesses that, at the end of the day, had one of their best years in 2020. Which brings us to now.
All the sudden, it seems the exhaustion has set in. The tedium of scrolling endlessly. Of feeding this digital machine. Of wanting genuine connection yet being uncertain what that means for you in a world of screens. If you’re feeling this, you can be sure that your clients are too.
During this episode, I lean into this feeling that so many of us are experiencing, and look at how you can work with it to keep growing, selling, and connecting. Now isn’t the time to run from your business or feelings— the exact opposite. Now is the time to reflect, take a deep breath, and keep communicating and learning.
If you're ready to do this alongside a community that supports and encourages you, with a course that provides personalised 1:1 and group support for your business, be sure to check out Plenty More! Follow this link for more information: https://www.raydodd.co.uk/plentymore-signup.
QUOTES
‘We tend to be like, oh, I'm done with online. People don't seem to be interacting with me the same online. If you’re feeling done online, if you're feeling exhausted by all of this, that's how your clients are going to be feeling too.’
‘Have a think about reflecting on what's gone on. What's worked? What's not worked? What are you no longer doing that you used to love? Because I think one of the things about 2021 is we have gone into… survival.’
‘We've gone into this kind of… no person's land of ‘what's happening’. We've gone from having this sense that we were all in it together to ‘it's everyone out for themselves.’
‘There's a third way to regulate our nervous system. And it's a newer way. And that is connection. It's to reach out to people. It's what happens when you are feeling scared and you hug someone. And you take a deep breath’
‘Sometimes our feelings are big and we need to sort of gently nudge them out. That's okay. But to retreat at this moment, when there feels like there's a shift happening, when it feels like there is an opportunity to show up as who you are to be really truthful in your message to speak to your people… what I really want you all to know is that this is not a time to hide. This is not a time…to make this all about you and to run away. This is a time to really step up. It doesn't mean you can't balance that…with rest and looking after yourself.’
When it comes to talking about self-care, it’s easy to get lost in the buzzword that it’s become. That’s why I loved chatting with Mara Glatzel, who is an intuitive coach and writer.
During this episode, we demystify self-care, moving past the bubble baths and scented candles and one fits all solutions that oversimplify the term, and look at how you can actually reclaim space for your needs (nothing against bubble baths, of course).
We get into the nuance of the self-care discussion, like the dynamics of privilege within common ideas of self-care and the accessible ways that you can invest in ‘working on yourself instead of against yourself’, as Mara says, including everywhere from free resources to courses and coaching.
We also talk about the very concrete ways self-care can improve your business and moneymaking, even if it may seem like an intangible thing.
Mara breaks down the difference between ‘consistent self-care’ and ‘emergency self-care’, and why it’s important to build a relationship with yourself just like you would any other relationship in your life.
As you can see from the piles of quotes below, this is one you don’t want to miss!
About Mara
Mara is an intuitive coach, writer, and Needy podcast host. She describes herself as ‘a queer, femme wife and mother of two, recovering control freak, and a human who deeply understands the impulse to relegate her needs to the bottom of a very long to-do list in an attempt to prove her worth.’
Mara creates courses and circles that help you tend to your own self-care, ignite your courage, and connect you with a community grounded in the belief that each one of us is deserving of deep nourishment. Mara’s work does away with the one size fits all ‘self-care’ that continually misses the mark, and shows you how to rebuild the chasm in your relationship with yourself so that you can feel seen, heard, and adored, no matter what.
You can find Mara at
https://www.maraglatzel.com/ https://www.instagram.com/maraglatzel/
QUOTES
‘I started with five minutes, you know. I started taking care of myself as an extremely burnt-out person who really had no choice but figure out a different way.’
‘It's knowing yourself and caring for yourself in whatever way is doable for you. Really, it's about clearing out whatever is standing between you and knowing that you matter, and that you're allowed to have access to your own precious resources.’
‘I really like talking about money. Thinking about energy as a currency, especially for entrepreneurs. And you know, how we like… overdraw our bank accounts. The first time you overdraw, it's like a £30 fine, fine. But you continue to overdraft, continue to overdraw. It becomes this enormous financial emergency. And we do this with ourselves energetically, and it's really tricky because we can do it for a short period of time.’
‘You know, I think for a lot of entrepreneurs particularly, we get stuck in this cycle of… going all in to this hustle and grind for a launch or something like that. Doing way more than we possibly can. And then having to spend time recouping that energy that we expended only to do it again. And so, we get on that swinging pendulum of everything, to nothing, everything, to nothing and beyond.’
Part of it is really honouring your own needs as important in your business. It's not just having a certain model or having a certain amount of followers or having, you know, making a certain amount of money or whatever. It's like, my experience of this matters too.
‘The reality is that all of these quick fixes and 10 step plans and the things that we want, right- we want it to be easy. Or at least easier. They don't work, because what works is just being by your own side, mucking through it, being uncomfortable and not abandoning yourself.
‘We all feel that way: I'm a big problem. I need a big fix… but the reality is while we're looking for that big fix, we're not drinking enough.’
This week, the tables are turned! In this episode, we switch it up and Jo Casey interviews me about everything that led up to me becoming a money coach and mentor, and everything that’s happened since.
We talk about how making 94k in the first year of my business wasn’t necessarily the relief it seemed it would be, and the unexpectedly scary and intimidating things that can come with reaching financial milestones, especially when they happen so quickly (yes, it’s possible for your diamond shoes to be too tight!)
I talk about trying to come back from a bad experience in my second year of business, and the different things that you can do to build yourself up after you’ve been knocked down.
We talk therapy, coaching, and how you can still be struggling and working through things while earning- the two aren’t exclusive! There are things that you can consciously do to make that shift from having a business that requires your perfection (nope), to having a business that works with you, your growth and ambitions (that’s more like it).
If this sounds like something you’re interested in, be sure to check out my new program Plenty More! We’ll be offering a free training session for accepted applicants, so you can get a taste for what the program will be like before signing up. Applications are now open, so follow the link here to get on the list: https://www.raydodd.co.uk/plentymoretraining
QUOTES
‘But a lot of my panic, a lot of my fear. A lot of the kind of emotional rollercoaster of like, of how I'd got to that 94k, was like: I can do this. I can do this. Oh my God. I don't think I can do this. I don't think I'm doing this. Or, oh my God. I need to hide in my bed and watch Grey's Anatomy because I’m terrified. Like that was kind of the three, like…the Bermuda triangle of emotion that I like swung around.’
‘I kept trying, I think it was like nine months to a year, I kept trying to fix myself and kept going for these quick fixes, like a short session with a hypnotherapist or a one-off session with a coach on something. And I just couldn't, it just wouldn't work.’
‘So even when we're in that high place where we’re like, ‘I'm feeling really excited, therefore none of the other stuff exists.’ I just squash it down and squash it down, squash it down, and then you can’t. You cannot squash stuff like that down. It's not how we work as humans. And so it just boils up and you're suddenly like, oh God, it's like utterly overwhelming.’
‘But there is that feeling of like, I've got wages to pay. I have always been the breadwinner in the family - I've got to support. If I don't make money. What do I do? And there's so much pressure, which is not the best thing when you're not feeling, you know, when you're feeling anxious or you've had your trauma poked at.’
‘It doesn't feel trustworthy. I think when I made that money fast. It felt very much like I'd been chucked up in the air and left. Then I was a bit like, what? Where am I? What's happening? I don't know. I didn't get here gently. It's why we should be much more positive about slow growth’
This week, I’m doing something a little different. I wanted to talk completely off the cuff about what it would really mean for you and your business to make life changing amounts of money.
While creating Plenty More, the team and I have been throwing around so many thoughts about how to make the money you want to make and have the impact you want to have without having to sacrifice your needs, values, and wellbeing. There’s a lot of nuance to this, especially when the idea of moneymaking has been shown to us in such a narrow way. For those of us who are traditionally left out of moneymaking, it can be a challenge to carve out our own space in the conversation, especially in a way that works for US, rather than the other way around. It can feel like we’re breaking into a system and challenging it all at the same time… and it can be a lot to break down.
To help make sense of it all, I wanted to let you in on the conversation, so I’ve recorded a completely unscripted episode.
If this sounds like a conversation you want to be in on, be sure to check out Plenty More, which is now open for applications! You can find all the info here: https://www.raydodd.co.uk/plentymoretraining
Quotes
“Things that I've noticed about what it means for people like you and me to make money - people that have traditionally been left out of moneymaking - so much of it comes down to the ways in which we have been shown examples. We've watched people do this. It's been on TV. It's been all shown to us in very narrow ways.”
“A lot of capitalism and what we now would call hustle culture, a lot of it is based on the industrial revolution and the factories that came out of this. And the way that we now expect treat human beings to be like factories. So how do you measure the output of a machine: with the numbers of things that it provides us with… We now just put the results ahead of every single other thing. And we think that the answer to getting that result is what matters.”
“Someone else has decided for you that that's the amount of money you should have. That that's the right amount for you… We need to get clear about why we're making the sort of money we're making.”
“I need inconsistency because I'm a human being who needs rest. And I've spent a long time trying to fight being a human. And weirdly, it's not happening.”
In this episode, I finally get to introduce you to the brilliant Jo Casey. Jo is going to be joining the team as a coach on Plenty More, which is launching within the next few weeks!
Often referred to as ‘not your average business coach’, Jo helps business owners to make more money without compromising their values or sacrificing their wellbeing… sounds familiar, no? Jo has been coaching for over 20 years, and describes herself as the coach you come to when you’ve grown tired of the bro marketers and their obsessions over the size of their funnels and how early they get up in the morning. And she walks the walk.
When I met Jo, I knew she was the perfect fit to join the team for Plenty More. As we’ve been developing the new course this summer, we’ve deep dived into our own ‘goods’ and ‘not so goods’ of coaching programs we’ve been on. In this episode, you’ll hear a lot about how essential it is to find the right coaching match for you - a coach or program can be great, and still not fit your learning style, the level of support you need, your energy levels, and all the many factors that make you a unique and individual human.
Jo and I talk about our love of coaching that doesn’t just make room for mistakes but knows they’re necessary for growth. We chat about leaning in to experimenting and troubleshooting, trusting yourself, and embracing your own process to build and grow your business on your own principles and terms.
This one’s all about coaching with integrity and being coached with your needs at the centre of it all.
If this sounds like your kind of coaching, be sure to check out Plenty More! Listen to the full episode to hear much more about the program, and follow the link here to join the waitlist: https://www.raydodd.co.uk/plenty-more-waitlist
We’ll be taking applicants for Plenty More starting NEXT WEEK, so get on the list!
QUOTES
-
Jo: 'We call it business coaching, but a lot of the time its business strategy, business consultancy. And there’s often things that will be bedded into a program, like our program, that will have elements of strategy. It will have elements of consultancy mentoring. That's why I call myself a money coach and mentor because I absolutely do both.'
-
Ray: ‘I kind of think of [coaching] as sitting with someone and they're drawing stuff out of you, but you're also absorbing stuff and learning stuff from that person. And that's no bad thing. That's great.’
-
Ray: ‘Patriarchy literally means handed from father to son. So to me, it means ignoring women… or anyone who's not father son. Who doesn't fit into that bracket. It means ignoring everybody. But that obviously happens in terms of, we talk about neurological diversities. You know, if somebody hasn't got that, if you're selling how you managed to do business and you don't have a neurological diversity, or you are a white woman, or you are a cis hetero woman, there are things you are just missing.'
Jo's Links:
https://www.jocasey.com/
https://www.jocasey.com/unshiny-podcast/
https://www.instagram.com/jocaseyb/
JOIN ME!
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The quiet of August has given me space to introduce some changes and reimagine my business and get back to my roots of community. And I have some juicy news to share that you will be hearing more about in the next few weeks!
I think we all have scope to go wider. We reject the corporate world because we don’t want to do it THAT way. But we can claim our space the way we want it, to create a business to make positive change for society and be ourselves, make mistakes to learn how to get back up and do it better and to take action. We need to bring that energy of expectation, vision and self assurance to what we do, no matter the label.
I share a little about Plenty More, my programme opening soon. Sign up to the waitlist to find out more: https://www.raydodd.co.uk/plenty-more-waitlist
WE TALK ABOUT
1:57 Creating something new and reimagining my business
4:08 I share some juicy details
6:38 Community and playing to my strengths
11:12 Letting go of proving you can
12.15 How society views us and how we be ourselves
14:24 How we think about the term and role CEO
18:45 Corporate catalyst to do something different (and a cute building metaphor)
20:18 Reimagining and making mistakes
22:43 Bring expectation, self- assurance and vision to what you do
JOIN ME!
If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast.
If you know me you know how much I love clothing! And todays guest truly lives that passion too. The Karen Arthur lives by the mantra of ‘do what you love and see where that takes you’.
Wearing clothes that made her feel good saved her sanity and so she started #wearyourhappy, which is all about wearing clothes that give you happy memories. Karen is a fashion designer, fashion creative, sewing tutor, podcast host, model, speaker and teacher. Karen’s podcast, Menopause Whilst Black, is a podcast committed to centering the menopause journeys of Black UK women through research stories.
When Karen hit menopause she found herself falling out of love with a teaching career spanning 3 decades. She left under ill health amongst many big changes and grieving the loss of her aunt and stepped out into funemployment. As Karen started to feel better she started to think about the few items of her aunts clothing: a red maxi skirt, a pleated chiffon number and a bangle and found herself consciously choosing clothing to lift her mood.
https://www.reddskin.co.uk
https://www.instagram.com/thekarenarthur/
https://open.spotify.com/show/5ibCtyPnZvCW75LndQ1Fvl?si=vJedqQrKSxS69bR75B3znw&dl_branch=1
https://www.instagram.com/menopausewhilstblack/
REFERENCED
Ebook - 8 ways to wear your happy: https://www.reddskin.co.uk/wear-your-happy-shop/nyca2l7tcsgl90kwx3jmps2qubs5gr
Candace Brathwaite: https://www.candicebrathwaite.com
Books:
Don’t Touch my Hair - Emma Dabiri: https://www.penguin.co.uk/books/305/305706/don-t-touch-my-hair/9780141986289.html
You’re a Badass: https://jensincero.com/shop/
WE TALK ABOUT
0:54 intro
3:02 Karen in her own words
6:21 Diversity and superficial optics
7:50 Transitioning from teaching to all the different bits Karen does now
15:31 Therapy
18:10 Karen’s aunts clothing and the beginnings of #wearyourhappy
23:35 Fashion for how you feel in your heart and throwing away the ‘rules’
28:41 Intuition thinking in fashion
34:36 Dressing for yourself and spreading happiness
37:24 Being seen and knowing your worth filters into your business
39:29 Clothing, confidence and honesty
43:19 Be yourself and allowing your own growth
44:29 My quick fire questions
JOIN ME!
If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast.
Let me introduce you to Ingrid Fernandez, a legal consultant who is so passionate about GDPR, contracts and terms and conditions that you will find that you love them too! After leaving her commercial law job to have children Ingrid joined a community to find like minded women. She found she was seeing people held back by the legal stuff and just wanted to help. A nudge from a friend helped her make the step to evolve it into a business and she became a disrupter by chance, changing the legal industry and building her own thriving community.
Did you know that getting a legal contract in order actually provides you with an opportunity to have a transparent relationship with your client, have boundaries, and sets out what your client has to do? Allowing you to relax into your client relationship! Legalities are normally something that can fill people with fear through a lack of understanding but it doesn’t have to be that way.
https://decanddash.com/about/ https://www.facebook.com/decanddashlegalconsulting/ https://www.instagram.com/decanddash_ingrid https://www.linkedin.com/in/ingrid-fernandez-consultant/
REFERENCED All the Business bits - Ingrid’s podcast: https://allthebusinessbits.libsyn.com Money Making Women fb group Doing it for the Kids fb group Book: Burn out
WHAT WE TALK ABOUT 1.00 Intro to Ingrid - making legal side of business stress free 3.40 From corporate, to having a family, to helping people 6.45 Ingrid’s niche of helping small businesses create the documents they need to protect themselves and their business 7.57 Fear and what people need to know about the process. 15.05 It’s ok not to know or understand the legal side of things but you must acknowledge it to fix it 19.00 Contracts offer protection and boundaries in your business 22.10 Changing the legal industry and a growing community - the embodiment of plenty 27.33 Word of mouth and the evolution of Ingrid’s community 37.25 Being yourself and being vulnerable gives permission to others to be relax and be themselves too 44.31 My quick fire questions
JOIN ME!
If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode! Follow me on Instagram @ray_dodd Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts. Special thanks to Erin for editing this week’s podcast
It's so important we find our space. When we love what we do and acknowledge our dreams and ambitions, that space is uniquely ours. And the impact of us standing in our space, has impact beyond just us.
True to style, it's totally early days in stuff I'm figuring out, but I want to share my observations of my peers and mindset shifts about what could be next for me in my business. A company, not just a business. With a different kind of structure that is going to pay their people well, that is not going to measure everybody just on their output. That’s going to allow different ways of working.
I hope that this episode inspires you to dream big and find your space.
REFERENCED Mariah Coz - High Ticket Hybrid course https://mariahcoz.com/courses
Hollie de Cruz https://www.instagram.com/theyesmummum
I TALK ABOUT 1.00 Taking up space: showing up in the world as you and taking up your space
3.17 Mindset shift of the difference between building a team to support you and building a company
6.56 The importance of finding your space and the wider impact
8.33 My first idea for my business
11.15 We have no idea of what we are capable of
13.36 The different types of people - we all have our spaces: employees, running a company etc.
17.13 A different kind of company culture and how my space as an entrepreneur creates space for people to be who they are
21.04 Consider how you can further lean into your space
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
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Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin Maguire for editing this week’s podcast.
Ronke Fashola had a vision for jumpsuits and dresses in her own prints that people recognise and wear for fun and to express themselves. A vision that became reality - they are now in a place where they can be who they are and how they want to be seen with no apologies.
As well as being an academic, Ronke runs Love Your Look, an inclusive vintage fashion collection turning over 6 figures and is fast approaching a ten year business anniversary.
Ronke tells us how she got her confidence from her Mum - a story about the dresses she wore to church that will make your heart burst! And she’s been mixing it up ever since, initially selling her dresses at Portobello, Spitalfields and other vintage markets and now from their own online platform. With size inclusivity integral from the start and now expanding to size 28.
Ronke stayed focused on one area of her business at a time and stayed true to her unique style and values.
https://www.loveurlook.co.uk
https://www.instagram.com/loveurlookclothing/
WE TALK ABOUT 3.20 Ronke’s background - academic, fashion school, styling for celebs, travelling the world as a fashion buyer to the present day success of her business.
15.30 The importance of inclusivity and it’s impact of profit.
17.00 Confidence in knowing who she is.
20.37 The bravery to create Love Your Look’s niche - their own successful identity, prints and designs
25.26 Learning by trialing new shapes and managing risk that comes with new lines and partnerships
29.03 Start small and mastering your USP
31.20 Growth that came from printing their own fabrics
34.06 The benefits of pre-orders
35.31 My quick fire questions
REFERENCED Judy’s Affordable Vintage: https://judysvintagefair.co.uk
Books:
Millennial Black by Sophie Williams: http://sophiewilliamsofficial.com/millennial-black/
Overcoming Underearning(TM): A Simple Guide to a Richer Life by Barbara Stanny (also known as Barbara Huson) https://www.barbara-huson.com/books-and-products/
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin Maguire for editing the podcast.
Do you ever wonder about some of the online business advice and rules you see promoted? Whether you are a fledgling business or a seasoned pro there is no end of advice, courses and programmes to sign up to, from brilliant to bad.
Elizabeth Goddard is inviting you to put down the perfectionism and launch those ideas a little faster so you can discover what works. And then do more of that.
If you are taking your time to launch your perfect offer this may just be the subversive business advice you were looking for.
With no strategy.
Erm… wait, what?
Elizabeth busts some business myths and shares her experimental process to roll out offers within her business. She is a woman on a mission to grow her slightly messy, multi-author, multi passionate, multi fund business! Phew! And do it in a way that suits her.
She certainly keeps things moving and at pace and I love her perspective – I think you will too!
https://elizabethgoddard.co.uk
https://elizabethgoddard.co.uk/pod/
https://www.instagram.com/elizabethgoddard_uk/
WE TALK ABOUT 1.42 An unconventional route to an online strategy business
7.39 Lizzie’s passion for attending courses to develop her ideas and influences
16.49 Subverting conventional business approaches
24.08 Pick up the pace: experiment, launch, see what works, get real world feedback and move on
30.45 My quick fire round
REFERENCED The Profitable Playground: https://elizabethgoddard.co.uk/playground/
Sarah Dan: https://www.sara-dann.com
Book: Rich as Fuck by Amanda Francis https://amandafrances.com/rich-af/
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast
As a therapist your nervous system needs to feel safe and you can do something about this with your pricing.
Hear how this is important in the fat inclusive space from the amazing Vicky Bellman, a counsellor that incorporates health at any size, intuitive eating, from a trauma informed perspective and a feminist world view!
Her dream to be a barefoot caftan wearing hut dweller is close to a reality and that sounds just wonderful! This week Vicky brings fat inclusive space, the love of pork and steamed rice and great handbag tips!
www.concentriccounselling.com www.instagram.com/ConcentricCounselling www.facebook.com/groups/AModernPractice
https://www.instagram.com/a.modern.practice/
Referenced Dresses from Olivia Rubin
Katy Deales – photos from unflattering perspectives
IG hashtag #fatbabesinluxury
The Body Knows the Score
Best Brokers app
CJ Walker Netflix and book
Lucille Blue meme ‘good on her’: https://www.buzzfeed.com/caseyrackham/lucille-bluth-quotes-jessica-walter?utm_source=dynamic&utm_campaign=bfsharecopy⊂=0_126753852#126753852
Makan (Singaporean Recipe book) by Elizabeth Haigh): https://www.waterstones.com/book/makan/elizabeth-haigh/9781472976505
The Five by Haillie Rubenhold: https://www.hallierubenhold.com/books/the-five/
Fenty Beauty by Rihanna
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast
When Abigail Amankwa’s wedding cake side business came to a halt in June 2020 she turned an idea to send cake to friends into a high growth full time business!
A new direction, plus a pandemic, plus growth comes with some lessons and some rock solid financial advice. Hear how Abigail is making better decisions and changing pace in her business in 2021.
And hold tight for incredible financial advice when we get super geeky and Abigail rolls up her sleeves (literally), revealing her inner nerd and with her excellent business profit saving advice - it is pure gold!
https://www.instagram.com/mandhcake/
https://mandhcake.com
https://www.notonthehighstreet.com/mandhcakecompany
WE TALK ABOUT 7.19 19 year old Abigail’s influences and passion for baking starting a cake business in her personal time
13.02 How the pandemic gave an opportunity to explore an idea, quit her main job and experience growth
16.32 How savings meant that the pandemic gave her an opportunity to experiment
17.50 Learning to switch off, managing ideas and implementation and recognising what you can and can’t control to make better decisions
20.38 Growth, the need to find community when you are not a new business and hard work
22.38 Getting back to weddings
24.37 The expense of fast growth and the need for peer support
27.56 Boundaries for health and being satisfied with making a comfortable living
31.52 My quick fire questions and the joy of bread and butter and tea
36.01 Bonus best business advice quick fire extended answer all about how Abigail manages her money and stops unnecessary spending
REFERENCED Profit first by Mike Michalowicz https://mikemichalowicz.com/profit-first/
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast
Do you feel a little sweaty palmed when you are told a course is closing and you can’t afford it? Have you been sold the idea that you should not believe you can’t afford something? Do you need to savour the growth of your business? Or are you just plain terrified of doing a new thing?
There are many myths in investing in your business and you need to consider both the facts and your feelings. And I really want you to make space for both.
I am so excited to be back with a solo episode offering some good nuanced advice that will help you think through both big and small investments at any stage of your business.
My money course, Plenty is now open. Open til 24th May.
https://ray-dodd.mykajabi.com/plenty
WE TALK ABOUT 6.00 Tip 1: Check you’re not being pressured into buying.
10.52 Tip 2: Check in with your feelings.
19.18 Tip 3: Focus on the ROI.
22.37 Tip 4: Get playful.
26.35 Tip 5: Trust your intuition.
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast
What do inclusivity and consent have to do with selling? Katy Prince tells us how our experience of having our boundaries over stepped in sales affects how we sell. If you want to know how to ask permission, have realistic expectations in online business and operate in an adaptive and sustainable way, listen in. And you get Katy’s inside info on the best pizza you didn’t know you needed. Yes please!
With this weeks podcast episode I am giving my Pricing Workshop away for free until 9th May 2021! Just this week, so get in quick! Sign up here for free.
After 9th May it will be available to newsletter subscribers for half price.
SquirmFreeSchoolofbusiness.com
Study Notes Podcast
IG:
@squirmfreeschoolofbusiness
@itskatyprince
WE TALK ABOUT 3.21 Introduction to Squirm-Free
6.15 How Katy moved into solving sales problems
9.30 Impact through collective vision and inclusivity
12.13 Sales consent
19.47 Online business expectations and sustainability
27.25 Toxic abundance
34.49 Katy's money making shift
38.30 Adapting to change
45.39 My quick fire round
REFERENCED Natalie Miller
Kelly Diels
Maggie Smith – Small Business Boss (Maggie's referenced IG post).
Books: Leaders Eat Last – Simon Sinek & Infinite Game – Simon Sinek
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast.
Ruth Kudzi is a successful coach and mentor driven by simply wanting people to feel better. Last year she started the Kudzi Coach Academy and converged it with her thriving coaching business.
Heading for a million in revenue this year, Ruth shares the foundations of growth and offers us insights into running a coaching business and getting the right team in the way that suits you, while making an impact.
https://ruthkudzi.com
https://www.kudzicoachacademy.com
https://www.instagram.com/ruthkudzi/
WE TALK ABOUT… 3.05 Ruth’s route from psychology via head teaching and on to coaching
7.33 Trusting decisions
12.35 Growth
13.07 Finding the right team
18.30 Coach training
23.14 Earning more money
26.12 Belief in the big vision
27.11 The transformational power of coaching
29.29 The impact of earning more on family
32.23 What Ruth had wish she had known
37.55 My quick fire round
REFERENCED Think Again by Adam Grant: https://www.adamgrant.net/book/think-again/
Kudzi Coaching Academy: https://www.kudzicoachacademy.com
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast
Do you ever feel like you are ruminating in just your brain space? How do you really know how you feel about something, with a capital K? Discover the difference between brain thinking and embodiment in my chat with Elle Bower Johnston.
The world we live in is very CIS heteronormative and patriarchally driven, valuing mind-first ways of thinking. Yoga brought Elle to radical embodiment work, acknowledging all the ways our body intersects with the world that we live in. Listen in to hear why it’s essential to do the work and listen to your body’s wisdom.
https://www.anotherpractice.com https://www.instagram.com/an_otherpractice/
WE TALK ABOUT… 3.16 Elle’s embodiment work
5.48 Brain thinking and the patriarchy
10.58 Yoga, money and intention
15.14 Conditioning and claiming new ways of thinking
20:58 Heteranormative thinking and how we respond to our bodies
25.30 The impact of embodiment on money-making and business
28.16 How we can start connecting to our body more
29.41 The necessity of rest and the different types (and some essential Neighbours info!)
31.53 My quick fire round
REFERENCED Cert. Feminist Coach Academy: https://feministcoachacademy.com
bell hooks and Laverne Cox in a Public Dialogue at The New School: https://youtu.be/9oMmZIJijgY
Sonya Renee Taylor (Book: The Body is Not an Apology): https://thebodyisnotanapology.com
Glennon Doyle's “Untamed” opens with a story about a cheetah: https://untamedbook.com
Entangled Life by Merlin Sheldrake: https://www.merlinsheldrake.com/entangled-life
JOIN ME! If this episode has struck a chord with you I’d love to invite you to join my free Facebook Group Money Making Women, and come and share your thoughts on today’s episode!
Follow me on Instagram @ray_dodd
Rate, review and subscribe at Apple Podcasts, Spotify, and wherever you find your podcasts.
Special thanks to Erin for editing this week’s podcast
The podcast is back this week after a much needed break. Jo Hooper joins me to talk about how business and life should be easy and support our mental health. She shares how in the corporate world; time is seen as the valuable thing. And how this way of exchanging time for money is damaging and affects how you earn and function.
A business mentor who runs group and one-to-one programmes at the Mad and Sad Club, she discusses her work around boundaries (using her incredible cake house!) and how you can use boundaries to protect and give yourself your basic needs, creating more time and energy in your business and life.
Find Jo on the gram: https://www.instagram.com/madandsadclub/ or at madandsadclub.co.uk
WE TALK ABOUT… 1.41 How Jo’s mental health helped her decide to end her corporate career and launched her business
3.56 Mistakes corporate businesses make around mental health and how we take that into our self-employed lives
5.18 How Jo works with her assistant
7.25 Trading time for money and our mental health
13.37 The productivity trap
14.58 Who are we and what do we want and need?
19.55 Our “big” vision - small desires versus big end goals
22.23 Boundaries and our ability to make money
23.56 Boundaries and doing what's right for others rather than ourselves
28.17 How to figure out your own boundaries
29.29 How to know when a boundary has been crossed
30.28 My quick fire questions
REFERENCED Untamed - Glennon Doyle
Boundary School - 2021 intake now closed. For other group programmes: https://madandsadclub.co.uk/group-programmes/
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This weeks guest is the brilliant Sas Petherick. Sas is someone I have had the immense pleasure of knowing and learning from over my time as a coach. And I love her approach which makes space for our messy humanness in all of the best ways. We chat about the importance of healing as part of our ongoing money work, the impact of self doubt and how to navigate that. I think you are all going to love this one!
Sas Petherick is a Master Coach and Founder of the Self-belief Coaching Academy. Sas hosts the Courage + Spice podcast where she teaches evidence-based approaches and proven coaching tools to help you transcend your self-doubt.
Sas helps you move from understanding the root causes of your self-doubt to cultivating tangible, sustainable self-belief, self-acceptance, self-worth and self-trust.
Uncover your self-doubt archetype right here!
We talk about
1:30 How Sas ended up doing self-doubt
5:06 The Self Belief Coaching Academy
8:08 Asking for help and support
9:37 Self-doubt and making money
11:57 Money and safety
13:39 Being your own safety net
15:01 Sas’s experience of re-evaluating her approach to business
16:58 Ray’s experience - not waiting to be rescued
18:35 Fear of testing yourself
19:46 Expanding your self-concept to hold a new version of yourself
20:55 What do you want to make this mean?
21:43 Not being in it for the money
23:20 Making a year’s salary in a month!
25:54 Normalising fear and self-doubt
26:26 Letting go of the story that it has to be hard
29:52 Revealing yourself to yourself
32:30 Confusing business problems with problematic beliefs
33:28 The healthy self
34:03 The results of coaches not healing their own self concepts
35:56 Supervision in coaching
37:00 Entanglement
39:30 Selling and trauma
41:53 Manipulation
44:09 Seeing yourself reflected in others’ view of you
46:12 Not buying something just to heal a wound
27:20 The answer is within
48:04 My quick fire questions
Books Referenced
The Liar's Dictionary by Eley Williams
It's Not Your Money: How to Live Fully from Divine Abundance, by Tosha Silver
Positivity by Barbara Fredrickson
www.saspetherick.com
Instagram - @saspetherick
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
If you know me in real life you’ll know I tend to move through phases of obsessions - like Neighbours, or enamel pins, or fabric slings. Let’s not mention that guy from Supernatural. If you know you know!
Currently it’s the book Infinite Game by Simon Sinek. These are most definitely my Simon Sinek months! It’s shifting my thinking, and I think what’s said in this book really matters.
I wanted to delve into something that’s come up recently, prompted by a line from this book...
I talk about 2:00 Doing good with money 2:21 My obsessions 4:18 My favourite quote from The Infinite Game 5:23 Five years of working in online business 6:32 Compromising values to make money 8:15 Money judgements 9:54 Left-wing snobbery about money 11:47 This isn’t about the morality of spending money 14:30 Horizontal wealth vs vertical wealth 14:58 Coming unstuck when aiming for more 16:40 Growing fast can make you lose sight of your values 18:40 Checking in with yourself 20:48 If the end goal is to do good, are we willing to do whatever it takes to get there? 22:18 When does the good start? 22:50 The just cause 24:00 Avoiding replicating problematic systems 24:51 Where can you be sure that you are doing good making money?
Books referenced - Paul Jarvis, Company of One Simon Sinek, The Infinite Game
Journaling Course
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and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
This week I'm talking to Fleur Emery. Fleur is the founder of REALWORK, the online co-working space for women; an action-based community where female founders and freelancers up-level their business fast.
Featured in Wallpaper Magazine, The Sunday Times Style Magazine, Stella Magazine, Grazia, The Financial Times, The Guardian and The Observer, Fleur’s first brand went from concept to Waitrose in 18 months, the second, from concept to house lager at The Ritz Hotel in the same time frame.
She has held a guest lectureship in business and branding at UCL and has coached or been a NED on multiple start-ups including Pip & Nut, Miso Tasty and Little Bandits.
Fleur has a regular column in Courier magazine and has hosted business events at The Wing.
We talk about
3:56 Fleur introduces herself and her business journey
5:19 Real Work
9:38 Fleur’s Instagram post - “Will you hate me when I’m rich?”
13:27 What led her to creating Real Work
15:58 Acknowledging money privilege
17:07 Failing after success
17:50 How getting data from failure led to her new venture
19:03 Selling her membership
20:42 Investing in an opportunity
22:20 There is no marketing trick to success
21:40 The power of community
24:50 Charging without a solid plan
26:52 Iterating - low risk experimenting
27:25 Brinkmanship
29:48 The podcast effect vs polished media
31:48 Earning in a pandemic
33:40 Self awareness in the face of criticism online
36:10 Selling mindfully
38:43 Will there be a book of Fleur’s colourful life?
42:44 My quickfire questions
We reference the following books -
Rupert Everett, Red Carpets and Other Banana Skins
Find Fleur at her website - www.doreal.work
and on Instagram @doreal.work
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
Let me introduce you to the glorious Nat, we caught up a few weeks ago to record this episode and I got so much from our chat. Natalie writes Baggagereclaim.com where she helps people-pleasers, perfectionists and overthinkers to declutter the emotional baggage that creates unhealthy relationships, unfulfilling careers and low self-esteem. An established blogger for over sixteen years, she’s authored and self-published several books and hosts The Baggage Reclaim Sessions podcast.
We talk about
3:34 How Natalie found her interest in emotional baggage
5:00 Starting Baggage Reclaim
6:36 Instinct or research?
9:22 Hiding from purpose and potential because of money
11:00 Fear of change
12:34 Poverty mindset
14:07 The influence of money baggage on our emotional responses
16:07 Money stress in childhood
16:56 Ways to change your response to money
21:28 Examining your response
22:30 Conflicting messaging for women
24:12 Cultural expectations around money equality
26:00 The immigrant experience
28:20 Self worth and money
29:42 Turning money into a parent
34:13 How to resolve conflict when partners have different money mindsets
40:30 Talking about your feelings
42:05 How baggage informs those feelings
42:50 My quickfire questions
We referenced the following books:
Financial Recovery: Developing a Healthy Relationship with Money by Karen McCall
Wintering by Katherine May
Find out more about Natalie www.baggagereclaim.co.uk
Follow her on Instagram @natlue
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
This episode came about because I was chatting on my Instagram stories about selling during the pandemic when the pandemic first hit. There were a lot of feelings around selling at that time, a lot of feelings around us “asking” for money. And for a lot of industries there was a real flooding of free stuff, you know, in coaching, yoga, which were obviously really hit by the pandemic. And there were just a lot of feelings around what it meant to be making money, particularly online, while everything was going on. So I wanted to know is that still how people are feeling? Are people still considering the pandemic when it comes to their pricing they're selling? Are they still feeling awkward?
As I wrote about it and thought about it and read things and listened to things and spoke to people about it, a year on and I realised how deeply layered it all is still, I'm very aware that while we are going to absolutely talk about it and go into it in this episode…
It is a deep issue, and it is really nuanced, and there are lots of layers. So let’s get started.
I talk about
1:45 Thinking about selling during a pandemic
2:52 People’s responses to this question on Stories
4:03 Sticky nature of this topic
8:18 What do we mean by ‘profiting from people’s pain’?
10:08 Are you perpetuating the pain?
13:33 Some businesses do profit in crises
18:13 Believing that people should be paid for the work they do
20:39 Is it really about what people think of you?
21:38 Trust yourself
22:38 Trust your customers and clients
Sell That Thing Course https://www.raydodd.co.uk/sell-that-thing
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
So, why aren’t you selling as much as you would like to? In this solo episode, I discuss three reasons women aren’t making more money, and what you can do about it.
I talk about * 2:19 How I started talking about money * 4:15 Why aren’t women making more money? * 5:40 The feelings that come up when we contemplate selling * 9:05 How advertising sells to women - you’re not enough or too much * 12:20 Opting out because of harm * 13:45 Perceived risks of selling * 15:40 Three practical tips * 16:00 Tip1 - You’re not mentioning it enough * 19:08 Tip 2- Selling is an invitation * 22:39 Tip 3 - You’re seeing anything but an immediate yes as a rejection of who you are
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
Today I’m so excited to be talking to the wholly authentic and unstoppable Nicola Haggett. We cover laziness, fat and hustle culture, priviledge, positivity, the effect our mind body relationship has on our money and business lives. And then some!
Nicola (she/her) is a Body Trust® Provider & Intuitive Eating Coach who helps female-identifying-humans to heal their relationship with food, unlearn body shame, and feel more at home in their "here and now" body.
She integrates lived experience with research and activism to explore topics such as body liberation, embodiment, shame resilience, self compassion, feminist theory, radical acceptance, & social justice.
Nicola believes that Body Trust® is your birthright and that it's possible to nourish, care for, and build trust with your body, despite living in a culture that tells you that you need to shrink to fit in.
We talk about
3:53 What is a Body Trust Provider?
7:43 Nuance and being the ‘yeah, but’ person
9:18 Claiming ‘fat’ and body positivity
12:12 Thin privilege
14:26 The power in accepting our own bodies
16:08 Body image and money making - beauty ideals signalling power
18:18 Performing to overcome perceived deficiencies
20:08 What does greediness look like?
20:46 Laziness, fat and hustle culture
25:23 What influences your idea of self?
27:41 Support for growth
31:14 Collective liberation and pricing
33:36 Diet culture and mistrust
40:12 Reclaiming trust
44:50 Appetites
48:43 Allowing ourselves more
51:09 My quickfire questions
We referred to the following books -
Body Is Not an Apology: The Power of Radical Self-Love by Sonya Renee Taylor
Radical Belonging: How to Survive and Thrive in an Unjust World (While Transforming it for the Better) by Lindo Bacon
What We Don't Talk About When We Talk About Fat by Aubrey Gordon
Narrative Coaching: The Definitive Guide to Bringing New Stories to Life by David B. Drake
You can find Nicola on Instagram @nicolahaggett and on her website www.nicolahaggett.com
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
In this episode I talk about why making ourselves be grateful for what we have can hold us back from getting more.
I discuss - 1:45 - guilt over wanting more 2:48 - choosing what you do in business 4:35 - rejecting what we don't want 5:53 - the value of gratitude 8:03 - Me Too and feeling grateful for our place 10:54 - diet culture and gratitude 13:10 - privilege 14:30 - questions to ask yourself about wanting more 15:15 - how cultural conditioning influences us
Join my Facebook Group - Money Making Women and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
In this episode, an edited version of a live talk I gave on Instagram Stories, I get honest about what I've learned from being in debt.
I talk about...
7:38 My debt story
12:32 Moving on from crisis in 2016
13:22 Investing in coaching while paying off debt
18:57 Profit first and enjoying money
21:03 Treating student loans like a tax
22:44 Creating trust and creating credit
26:54 Getting into debt for support
28:12 The patriarchy and unravelling the system
40:34 Creating from a place of shame
33:12 Rescuing yourself
Join my Facebook Group - Money Making Women and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
In this episode I talk to Sharn Khaira about the power she has found in niching. Sharn is a business mentor who specialises in working with Asian female entrepreneurs.
We talk about
4:45 How Sharn got to the place where she could talk openly about money
7:00 The balance to be struck between bragging and avoiding money talk
9:20 The cultural and mindset blocks that Asian women face
10:40 Combatting the pressure to just feel grateful for what we have
11:50 How Sharn's niche works for her
15:15 Creating supportive female communities in the face of patriarchal conflict
19:30 Sharn's family background in relation to money and business
22:20 Self-made millionaires in the family
27:15 What 2020 has taught Sharn about business
30:37 Working too hard in 2020
33:24 My quick-fire questions
You can find Sharn on Facebook at Asian Female Entrepreneur Collective
and follow her on Instagram @asian_female_entrepreneur
Join my Facebook Group - Money Making Women and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
In this episode I talk to Tamu Thomas about embracing your big-ness and giving yourself the space to perform as you are.
Tamu Thomas is a coach, writer, speaker and podcaster who helps highly ambitious freelance and entrepreneurial women learn how to tend to their needs, befriend themselves and develop an identity beyond what they do.
Find Tamu at www.livethreesixty.com
and follow her on Instagram @livethreesixty
Join my Facebook Group - Money Making Women
and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
In this episode, I chat all about the (possible actual) gold that’s laying in what you’re avoiding.
03:13 I recommend this episode of Brené Brown's podcast Dare to Lead on Spotify and talk about her idea that leaders need to learn to sit with their discomfort. 06:11 I talk about the personal and political discomfort this year has brought 08:57 What if it's the system that is the problem and not your discomfort? 13:05 Why you shouldn't just opt out if you're uncomfortable with the way you 'should' do things 19:32 You can make money and hold to your values, if you choose to do things differently
Join my Facebook Group - Money Making Women and follow me on Instagram @ray_dodd
This episode was edited by Emily Crosby Media
In this episode we talk about...
This episode was edited by Emily Crosby Media
Abundance: It's a word we hear so much in the coaching/self development world, here's why I'm not a fan...
Find out more about my course, plenty at www.raydodd.co.uk/plenty
Join my Facebook Group - Money Making Women
This episode was edited by Emily Crosby Media
Why can it feel so scary to acknowledge our ambitions let alone live them out?
Should we be being realistic with our ideas? Are we just deluding ourselves that we could really make the sort of money we desire?
Find me at https://www.raydodd.co.uk/ Follow my Facebook Page at https://www.facebook.com/raydoddcoaching Follow me on Instagram at @ray_dodd This episode was edited by Emily Crosby Media.
What does 'being good with money' really mean? Is it really all about spreadsheets and no debt or are we missing the point?!
Is the answer to all our money woes really in reducing what we spend? What about finding joy in money?
When we make money all about control and no fun, when we stick with the belief there is only this one way to be about money, I believe we are curbing our ability to make more of it.
Find me at https://www.raydodd.co.uk/ Follow my Facebook Page at https://www.facebook.com/raydoddcoaching Follow me on Instagram at @ray_dodd This episode was edited by Emily Crosby Media.
I know how important it is to so many of you that what you offer is not too expensive.
I also know that this drive for affordability is rooted in a desire to be kind, to be inclusive and to have impact. All amazing things to be and to strive towards.
Don’t get me wrong - This is LAYERED! And I’m not saying that pricing low is not ok, if it’s working for you I’m all for it!
But if month after month, year after year you are aware that your prices need to rise but you are too scared to take the leap because of all of the what if’s…then this is the episode for you.
Find me at https://www.raydodd.co.uk/ Follow my Facebook Page at https://www.facebook.com/raydoddcoaching Follow me on Instagram at @ray_dodd This episode was edited by Emily Crosby Media.
I am so excited to welcome you to the start of my brand new podcast ‘Money Making Women’ And what better subject to start us off with than ‘what does it mean to be a money making woman’?
Believe me when I say, people get all kinds of wrong impressions when they hear that I’m a money coach who encourages women to make more money. So let’s get it out in the open. Let’s bust some myths and let’s make it as clear as we can that money does not automatically equal greed, sleaze and all the bad things. Find me at https://www.raydodd.co.uk/ Follow my Facebook Page at https://www.facebook.com/raydoddcoaching Follow me on Instagram at @ray_dodd This episode was edited by Emily Crosby Media.