The Funderbeam Podcast: Recent Episodes

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On today's Podcast, we start a new series - 'Expert Eye' aimed at helping founders and entrepreneurs gain expert insights into various aspects of marketing, business development and general business advice.

We will talk to leading practitioners in their field, with the hope of inspiring founders and those involved in growth businesses to take their companies to the next level.

First up in the series is world renowned SEO expert, Lily Ray.

Lily has more than 12 years experience in SEO and is one of the most well respected voices in search based marketing. She has a large and active twitter following which is probably the best place to read and hear her insights into the world of SEO.

Oli was lucky enough to grab some time with Lily to talk all things SEO, including;

• How she got started in SEO and her career to date
• SEO as part of a marketing strategy - where does it rank in terms of priority for most companies?
• The differences between SEO for smaller companies vs large firms
• Key advice on how to start developing your SEO strategy
• The truth about link building
• The most important ranking factors, and how you can leverage expertise to create content that ranks

We hope that some of these insights help you think about how to craft your own SEO strategy and inspire you to help do the one thing Google wants you to do - Answer queries in the best way possible.
In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Marketplace - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

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Good Energy

In today's podcast, Oli and Kalev, CEO of Fermia Energia talk all things energy!

Fermi Energia plans to deploy New Generation Small Modular Reactor nuclear power plants in Estonia and beyond. Oli and Kalev talk about why, how and the future of nuclear energy in a world increasingly moving away from fossil fuels.

On today's podcast they cover:

The economics of energy and its ties to politics
Stiff energy and traditional infrastructure
SMRs and how they work
The legacy of fossil fuels
The costs and logistical problems of the traditional nuclear format
Who is in opposition to SMRs?
International cooperation the future of energy
Why strong institutional leadership is crucial for the success of nuclear energy

In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Marketplace - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

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On today's podcast, Oli talks to Juhan Lang, one of the team behind the popular and highly successful Investor Toomas!

Toomas is a character invented by Äripäev. He has real money at his disposal, which he started investing in the stock markets from the beginning of 2002. Investor Toomas' investment decisions are made by Äripäev's stock exchange editorial board, and we spoke to one of that board to find out more.

Oli and Juhan discuss;

• Intro to Investor Toomas - origin story
• Early challenges and building an audience
• How was it received by traditionalists
• Investment Strategy
• How has Toomas impacted your life
• Future plans for Toomas

In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Marketplace - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

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On today's Podcast, Oli talks to Molly Johnson-Jones, Co-Founder of Flexa, a platform that grades companies by their genuine employment flexibility levels.

In a really informal chat, Oli and Molly cover;

• Intro to Flexa
• Why the need/what was the inspiration - general market overviews/chat
• Major hurdles to progress
• Any issues with being a Female founder along the way
• Prioritising areas of the business for growth?
• Long term vision
• Advice for aspiring founders

Check out Molly on LinkedIn!

In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Marketplace - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

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On this week's podcast, Oli is joined by Joe Foster, the founder of Reebok.

In a fascinating chat, Joe tells Oli about the origins of Reebok, how a family business turned into one of the worlds biggest brands, and why changing direction should be something all founders are prepared to do.

Amongst other things they cover;

Intro to how Reebok came to be the brand it is today

Knowing when the right time is to deviate course with a new or different product

When Joe saw an opportunity for expansion, what was his mantra - e.g. go for it, cautious etc.

What role did risk-taking play in the growth of Reebok

Looking back - what was his proudest moment for the brand

A message for aspiring founders and entrepreneurs

To find out more about Joe's book 'Shoemaker' please click here!

In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Exchange - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

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In this week's episode, Oli talks to co-founder of The GOAT Agency, Arron Shepard.

The GOAT Agency is one of the world's fastest growing digital marketing agencies, with its roots firmly planted in the influencer marketing space.

On this weeks podcast, Oli and Arron cover;

• Origin story of GOAT - previous startups etc
• Finding the USP and creating a guaranteed value proposition for GOAT clients
• Marketplace problem GOAT aimed to solve
• Influencer market challenges
• Challenges from an operational point of view with quick growth
• Knowing which areas were key to expansion
• Was that expansion critical to serving clients or critical to provide business capabilities going forward
• General future of digital marketing/ads - Web 3.0 the Metaverse etc

To learn more about GOAT take a look at their website...

In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Exchange - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

• Capital at Risk

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Founders Journey - Jakob Lage Hansen, Founder of DoLand, chats with Funderbeam's Oli Harris.
Oli is joined by Jakob Lage Hansen, to chat through all things DoLand, and his journey from the corporate world into the startup space.

Amongst other things, they cover;

• What is DoLand?
• Why the sustainable investment space?
• The Founder journey and making that vital first step
• Obstacles and hurdles to overcome in running a business
• Advice and Inspiration for Founders or those with dreams to start their own business

Learn more about the DoLand investment opportunity

In Funderbeam's tech-powered marketplace, anyone can buy and sell investments in ambitious companies, whilst founders can raise capital without borders.

Please click here to see companies currently raising funds with Funderbeam.

Companies currently trading on the Funderbeam Exchange - a secondary market for private companies.

Looking to raise funds for your business? Let us help you.

* Capital at Risk

Investing in early-stage companies involves risk.
Please read our Risk Disclosure Statement: https://www.funderbeam.com/help/what-are-the-risks/
Where necessary, you should consult your legal, tax or other professional advisers.