Running Riot: Recent Episodes
Trio Media
A digital marketing podcast hosted by Colleen Kelly, Running Riot covers topics such as SEO, PPC, Social Media, Video Marketing, Web Design, and Strategic Marketing. Join the experts at Trio Media each week as we share our knowledge, experiences and advice. This podcast is for anyone wanting to stay up-to-date with the latest trends and topics in digital marketing.
This week we're discussing cosmetics brand Lush moving away from Meta in favour of open-source communities, Pinterest's Premiere Spotlight ads placing brand promotions at the top of the Search page, and TikTok's Keyword Insights tool which allows marketers to research top performing keywords and phrases in TikTok ads.
This week we're discussing Spotify's redesign which adopts a similar short-form video feed to TikTok, Google updating search ads with new enhancements, and TikTok reportedly rolling out a feature that lets users download watermark-free videos to their device
This week we're discussing LinkedIn's new feature that lets you schedule newsletters, TikTok LIVE's new format & Meta's verificatoin programme letting you buy verification on Instagram and Facebook.
This week we discuss Instagram testing broadcast channels, TikTok's new ways to boost your content, and how Google's Bard AI was trained.
This week we're running through Instagram showing people too many videos last year, now being able to post longform tweets (but at a price), and Google's new AI features
This week Claudia, Colleen and Jess run through Instagram's new business tool helping you to generate customer leads, changes to Shopify's 2023 plan pricing & TikTok's video analytics feature helping you create more of what your audience loves!
This week Beth, Nic and Jess run through Meta shutting down its ‘Creator Studio’ page management app, Twitter defaults to a For You page now, just like TikTok & Why supermarkets need to get super social in the cost of living crisis
This week Colleen, Nichola & Jess run through TikTok announcing a partnership with media platform IMDb that lets creators tag specific films and TV shows, a new survey from business intelligence firm Morning Consult that summarised YouTube to be the preferred channel for podcast consumption, and Pinterest Predicts for 2023.
Nic, Jess and El run through tips from Instagram, LinkedIn and Youtube for 2023 and how to optimise your content, as well as discussions surrounding ChatGPT, the latest software from OpenAI.
Jamie-lee, Nichol and Jess use this episode to focus on digital markeitng tips for 2023. Brands should be putting together a 2023 strategy so we're here to give you the things you should definitely consider for next year!
Kaitlyn, El and Jess run through the effectiveness of Spotify Wrapped as a marketing campaign, Google's new guide to their ever-changing ranking system & TikTok's updated Marketing Partners website.
El, Beth and Jess run through LinkedIn's new Brand Safety Hub which lets advertisers manage and evaluate their Audience Network for brand safety, a new explore page being tested on Instagram and the controversy surrounding BrewDog's 'hypocritical' World Cup campaign.
This week Jess, Ben and Nichola run through Instagram adding a feature where you can add music to still image posts, leaked new Twitter features, and Microsoft video ads are now broadly available - but how will they fare against Google?
Colleen is joined by our latest account executive, Ben, as we run through his marketing journey and experiences
Colleen is joined by CEO Claire Daniels as they discuss Trio Media's involvement in the 4 day work week pilot scheme. Covering the changes in productivity and the press coverage from Daily Mail, ITV & BBC Radio Leeds, this isn't one to be missed!
Colleen and Lucy run through the similarities and differences between product & service-based businesses and which platforms are best for each.
Darren and Colleen run through a handful of their favourite SEO Tools and who they are most suited to.
This week Colleen and Kaitlyn discuss the benefits and potential weaknesses Facebook has, and why you shouldn't disregard it from your social media marketing strategy.
Jess runs through her experience as a placement year student at Trio Media with Colleen.
This week Jamie-lee and Colleen run through their website checklist and the essential components to tick off so that your website is fully optimised 🖥
Colleen is joined by Nichola as they run through the basics of Google Ads and what to expect when you're getting started.
Darren and Colleen run through Darren's time during his marketing apprenticeship, including advice, things to consider, and why it is potentially a better option than University.
This week Jess and Colleen run through Video Marketing, it's growth over the past 5 -10 years, the rise of TikTok and Instagram Reels, and the influence of influencers in the journey of the consumer.