You should know: Recent Episodes
James Duran
People, things, and practices you should know in the world of digital marketing and business. We will explore various digital marketing and business topics in an interview style format to create actionable takeaways for you to implement, delegate or ponder upon.
This is the second part of the acronyms discussion on the acronyms with Mari and James. If there is an acronym you don't think we have covered, let us know!
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James and Mari breakdown the most used acronyms used in marketing, or at least those we come across on a regular basis. This is part 1 of 2 as we breakdown two dozen acronyms.
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In this episode, Mari meets with Janel one-on-one and talks about business, marketing, and everything in between.
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Blake Martin - The Heartland Franchise Guy sips coffee and talks about franchise and marketing.
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This week Mari and James talk with another digital agency owner out of Oklahoma. Steven owns and operates Syn3rgy Creative Group. We talk about the current state of digital, what makes our agencies different and of course - Coffee!
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Learn more about Toby Asplin, an entrepreneur here in the Omaha metro area and someone who has been involved in marketing the companies that he owns over the years, with the most recent business being an ecommerce business. In the end, Toby relays his thoughts on 3 things that entrepreneurs need to be successful.
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Mari and James explore what were the hits and misses of 2023 marketing and what may be on the horizon for 2024
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In this episode, Mari and James discuss the process and things to consider when building an annual marketing plan. We rate coffee from A Catered Affair!
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With the rebranded podcast moving from You Should Know to Koffee with Ke, we are meeting with Cola Henderson with Mylo Brand Studio formerly known as Soul and Swag. Since they just went through a major rebrand, how fitting as our first guest in the new format.
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This week we change it up a little bit and Mari and Judy talk more on their experience in networking over the years.
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James and Mari discuss the analytics and metrics that really matter when talking about digital and web results.
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Mari and James spend a few minutes talking about why we choose to still serve small and medium businesses after all these years.
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Mari and James go through the most common objections and FAQ's that they face from clients and prospects around digital marketing and marketing in general.
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James and Mari spend some more time with Alex, our internal SEO/SEM guru. In this episode, we break down SEM!
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Alex, Mari and James talk about the ins and outs of SEO.
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Mari and James review how to think about setting a budget for your business and how it can be allocated, as well as what outsourcing can do for your time.
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Mari and James discuss a sensitive topic around the fact of franchisees being considered local businesses.
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In this episode, our first one back after a long break - Mari and James visit and talk through 6 marketing myths.
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In this episode we talk with the longest tenured employee of KreativElement. Courtney has grown the social team and the processes and procedures to get Ke to where we are now.
This episode we continue our series speaking with employees of KreativElement on their background, why they chose marketing and some actionable steps you might want to consider if you are looking at this as a career choice or change.
This episode we shift gears a bit and start a series speaking with employees of KreativElement on their background, why they chose marketing and some actionable steps you might want to consider if you are looking at this as a career choice or change.
In this episode we talk with Brent about his business Mortgage Specialist and some of the other things that have helped get him to the success he has now.
In this episode we talk with Chris Andersen of SunCo and some stories over the nearly 30 years in business.
In this episode we talk to Jill Slupe and learn more about her, and her new venture Exit Playbook!
We get to know our long time friend Patti Jaynes a little better in this episode, focusing around sales and growth.
We explore Jason's transition from law enforcement to community activities to real estate in ep. 2 of the You Should Know podcast.
The You should know podcast is a product of KreativElement - The digital marketing experts in the Midwest - This podcast is focused around the People, things, and practices you should know in the world of digital marketing and business. We will explore various digital marketing and business topics in an interview style to create actionable takeaways for you to implement, delegate or ponder upon as well as getting to know the people behind the businesses a little better. This week we get to meet Elizabeth Hallgren.