Builder Buzz: Recent Episodes

Builder Designs

Homebuilders are busy—whether you build five homes per year or five hundred, it’s hard to stay on top of the news, trends and changes affecting your industry. We know you don’t have time to read every article or listen to every podcast, so we’re here to condense what you need to know now. Builder Designs CEO Chip Johnson and Senior Marketing Strategist Brandon Barelmann discuss what’s buzzing in homebuilding while getting a little buzzed on the drink of the week.

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Season three of the Builder Buzz will focus on amplifying Sales and Marketing voices from around our industry.

For our first episode of season three, we chat with Marketing Manager Krista Mott from Hunter Quinn Homes. We dive into the start of her career, the rapid success of Hunter Quinn Homes, and where she sees digital marketing going in 2023 and beyond!

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Finance campaigns are in full force, but how do you leverage social media to get the most out of them? Social media specialists Ellen Balentine and Emily Wildenhause join the Builder Buzz to share their thoughts and a few tips!

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Director of New Business Development Amber Johnson and Marketing Director Tia Burkett join the podcast to share some tips on how marketers around the industry can start budgeting for 2023.

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As the markets shift yet again, builders are starting to introduce more campaigns around their current inventory and coming soon communities.

The entire marketing team joins the Builder Buzz in the first-ever Happy Hour to share their perspective on what goes into a killer campaign.

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With a sudden change in interest rates, record-low inventory and new proptech available, builders find themselves in a different territory than 2021. HomBridge Financial's Anthony Grasst joins the Builder Buzz to offer more insight into what builders can do feed their pipeline and continue to reach their goals.

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We all know social media is an ever-changing landscape - that's why Builder Designs Social Media Strategist Emily Wildenhaus joins the Builder Buzz to talk about some new changes coming down the pipeline. She's going to help us catch up with social.

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It's been a while but the Builder Buzz is back! On episode four we look back at the awesome time we had at the International Builders Show and what the future of PropTech might look like.

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Apple's iOS 15 could change the way you look at your email open rates. Builder Designs Graphic Artist and Email Specialist Kyle Robinson joins the Builder Buzz to talk email best practices post iOS 15 launch.

We're kicking off fall with this episode number four of the Builder Buzz with Bob's 47 Octoberfest Ale from the Boulevard Brewery here in Kansas City. We're ready to break out the flannel and kick off the fall selling season.

To catch more new construction marketing and technology news, make sure you follow Builder Designs on social, subscribe to our email newsletters, and catch our latest Pro Tips on YouTube!

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In these times of higher home prices, lower inventory and longer build cycles, social media and your online reputation is more important than ever. But how do builders navigate today's landscape of managing expectations, keeping buyers happy and maintaining a positive reputation?

The Builder Designs social media team, Tia Burkett and Emily Wildenhaus, has answers to these questions. Hear how we've been walking builders through the best social and online reputation practices.If something more serious than a negative review happens and your company is approached by the media, there are different steps you need to take. Special guest Madison Hall from INSIDER also joins us to give tips on how you can not only manage the press, but also turn it in to a positive branding opportunity.

Download our Response Tools here!

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Web traffic is taking an unexpected drop from March into April into May - but is it really all that unexpected?

Brandon and Kendra discuss what falling traffic numbers mean for your marketing strategy and what you can do now to stay top of mind with your audience.

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The pandemic pushed homeowners to prioritize what’s really important to them when buying their next place—it also accelerated the buyer journey and how people discover, research and actually purchase homes. Builder Designs CEO Chip Johnson and Marketing Strategist Brandon Barelmann discuss the buzzword (or technically, buzzwords) of the first Builder Buzz episode: Buyer Behavior.

This week's beverage: We’re proud of our KC roots, and we wanted to celebrate that in our opening episode. We're sipping on Midnight Ritual, a single-malt whiskey, born out of a collaboration between Boulevard Brewing and Foundry Distilling!

Be sure to follow Builder Designs on Facebook, Instagram, Twitter and TikTok. Our podcasts, blog posts, and ebook are online at BuilderDesigns.com.