Emerging Technology: Insights for Mastering It and Driving Value: Recent Episodes
Forrester
Learn how visual AI technologies will enable businesses to engage responsively with customers and consumers in the next two to five years.
Financial services firms are increasing technology investment in 2025 to improve customer experience, align business and IT strategies, and drive strategic growth amid economic uncertainty.
Startup founders, investors, technologists, and operators are all working frantically to get an early jump onto the AI train. Find out why and get more of the key takeaways from the recent Startup Boston Week event.
Discover how European banks are turning mobile apps into smart, conversational experiences. Forrester’s 2025 review reveals key trends and leaders.
Is this the end of the configuration management database? Learn the value of AI and the IT knowledge graph as a solution to the biggest tech challenges, including technical debt.
Adaptive process orchestration is Forrester’s framework for enabling autonomous operations by integrating AI agents, nondeterministic control flows, and traditional automation technologies to manage complex business processes. As enterprises scale automation, Forrester will launch an adaptive process orchestration landscape report in early Q2 2026 to guide leaders in navigating this emerging category and selecting the right orchestration platforms.
Artificial general intelligence is inevitable, progressing in stages toward autonomous, goal-driven software across domains. Learn how to focus on practical, observable criteria to plan for its impact.
As I move into my second six months of using AI daily, I’m convinced that its most overlooked role isn’t writing content (or even code) but creating tools. We all know how generative AI has shaken up software development, writing code at scale and collapsing cycle times. But AI isn’t just a writer — it’s a toolsmith.
If you are a security or technology leader in state or local government, you might be looking at the influx of quantum security readiness guidelines with trepidation. Ask yourself and your team these three questions to figure out what to do next.
As software development accelerates through AI and generative technologies developer teams need to rethink how they approach testing. Learn some of the benefits of autonomous testing platforms in this preview of a new market landscape report.
AI-powered enterprises will “build” software instead of “buy” it – and many applications in enterprise portfolios will consolidate onto low-code AppGen platforms.
By providing contextualization within the larger IT estate, AIOps ensures seamless performance, enhanced security, and operational efficiency. Learn more in the final blog in this series.
Learn how AIOps can significantly enhance the efficiency, speed, and reliability of software development and deployment processes.
Learn how AIOps provides real-time contextualization and insights across the IT estate, ensuring that network infrastructure operates at peak efficiency in serving business needs.
One of the core principles of high-performance IT is alignment. But what we are aligning to differs greatly between the public and private sectors. It’s also important to recognize the cultural and linguistic differences between the private and public sectors. Aligning language in this way helps ensure that everyone is on the same page, which can significantly improve communication, reduce misunderstandings, and lead to more effective initiatives.
New research within the Data, AI & Analytics service at Forrester will focus on the transformative impact of artificial intelligence. Get a preview of an upcoming report on AI investment strategies, aimed at helping organizations navigate the complexities of AI to drive real, measurable value.
AI agents are getting a lot of buzz. They featured in Forrester’s Top 10 Emerging Technologies for 2024, bagged the keynote spot at Salesforce’s conference, and have allegedly triggered an arms race between OpenAI and big tech companies. What, exactly, are AI agents? Forrester defines AI agents as: General AI systems trained to act invisibly […]
As AI becomes a key driver of economic growth, it presents both opportunities and challenges. To ensure AI benefits society, employees, customers, and organizations, it’s crucial to prevent a scenario where the concentration of power in the tech sector leads to a new form of digital dominance.
Where are we with generative AI today and what can we learn from some of the experiences out there today? Find out in this preview of a session at our upcoming Technology & Innovation Summit EMEA.
The new model is a significant step forward and a preview of what's to come. Learn about the three key innovations that power OpenAI's o1.
The longer tech debt remains unresolved, the more resources are required to fix it. Learn how it can impact the delivery of new projects and weaken operational resilience in this preview of a new report.
Read this report to understand where European banks’ mobile banking apps excel, where they fall short, and how to strengthen your own apps.
To gauge the ease and effectiveness of mobile banking experiences, Forrester evaluated the smartphone apps of the “big four” Australian banks.
Our Top 10 Emerging Technologies for 2024 report, published in June, highlighted critical technologies like AI Agents, Autonomous Mobility, and Quantum Security. We researched additional technologies that didn’t make the initial top 20 list but remain important. As AI continues to dominate the technological landscape in 2024, security, the need for trust, and innovation in advanced […]
In an era when AI’s potential is burgeoning, technology, data, and security leaders face unprecedented challenges and opportunities. Forrester’s Technology & Innovation Summit APAC is your gateway to navigating this transformative landscape. Join us in Sydney on October 29, 2024, to harness the power of tech, talent, and AI and drive your business to new […]
Forrester research reveals of US healthcare organizations are in initial production implementation of GenAI (with departmental-scale use cases), scaling up to enterprise-level deployment. But it will take time, trial and error, training, and talent to make meaningful strides that positively impact the clinical workforce.
Every year, an ever-increasing number of geospatial professionals descend on San Diego for the Annual Esri User Conference. This year was no exception – over 20K professionals focused on various aspects of geographic information systems (GIS), which include location intelligence, came from all parts of the world to talk shop. The weeklong conference is designed […]
Technology architecture leaders see positive economic signs heading into the 2025 budget planning season. Find out how you can optimize your budget in the year ahead to fund new technology investment and experimentation.
As someone who has spent years analyzing and covering the B2B marketing technology landscape – first as a buyer and user and now as a Forrester analyst — I’ve witnessed firsthand the challenges marketing organizations face with maintaining separate engagement platforms. Traditionally, we’ve relied heavily on Marketing Automation Platforms (MAP) for lead-centric strategies and Account-Based […]
Do executives understand generative AI (genAI) better than consumers do? Nope — apparently not. Our research shows that among consumers, generative AI is poorly understood or not at all (see The State Of Consumer Usage Of Generative AI, 2024). And you might think that execs would be better informed, considering the high-stakes decisions they must […]
Our Planning Guides will steer you toward budgeting decisions that set you up for success in 2025. Get a preview of what to expect when the guides launch on August 1.
Australian and New Zealand business and technology professionals have vastly different priorities as their organizations strive for a return to sustainable growth.
High-performance IT (HPIT) is the pursuit of continuously improving business results through technology. While grounded in the three principles of alignment, trust, and adaptivity, HPIT also recognizes that a one-size-fits-all approach does not exist. Every organization is different, and therefore every IT organization requires a unique mix of technology capabilities to achieve business outcomes. To […]
Forrester’s list of the top 10 emerging technologies for 2024 reflects the continued dominance of AI but also emphasizes the growing importance of security in our increasingly connected world. Get a deep dive on the top 10 list in this blog post.
Forrester has launched an updated experience for the Forrester Wave™. Read this blog to learn about the new upgrades that allow users to easily customize and compare vendors included in Wave evaluations.
Last quarter delivered several shocks to the healthcare system, including a series of downturns for virtual care. Teladoc CEO Jason Gorevic exited amid missed financial projections and a plummeting stock price, Optum is shutting down its virtual care program, and Walmart Health shared is closing all 51 health centers across five states and shutting down […]
Navigate the choppy and always exciting waters of artificial intelligence (AI) with Forrester’s analysts. Forrester’s multi-episode webinar series on AI delves into the profound impact AI has – and will continue to have – both on how data scientists and software engineers approach their work and how other job functions will have to adapt to […]
The future of human-machine interaction will be drastically more humanlike in six ways — creative, conversational, perceptive, embodied, physical, and personified — as a result of six emerging technologies. But these technologies are still immature, and the road ahead is fraught with challenges.
As artificial intelligence (AI) continues its ascent, captivating the global imagination and reshaping industries, the financial sector stands on the brink of transformative change. A 2023 Forrester survey indicates that 63% of business and tech leaders plan to increase their investments in emerging technologies in the coming year. However, despite this fervor, only 18% reported […]
Imagine if you could build an algorithm that makes algorithms work for you. You may not have to wait much longer.
We've finalized our selections. (And, yes, the overwhelming wave of AI technologies influenced our selection process.) Find out what changed in our analysis this year and more on what to expect.
Environmental sustainability is a compliance, accounting, and data management challenge for companies. So it's not surprising that the sustainability management software market is expanding rapidly. Learn more about these trends in this preview of our new Wave and Landscape reports on sustainability management software.
This year’s Mobile World Congress went well beyond the usual telco topics and themes. Learn six of the key themes coming out of one of the most important annual tech events in Europe.
Microsoft’s new Copilot Dashboard aims to significantly upgrade the data available to Copilot M365 users. Learn how in this post.
On-the-glass and below-the-glass technologies drive digital experiences in manufacturing and help manufacturers adapt to changing customer demands, optimize production processes, and enhance collaboration across the supply chain. Learn how in this preview of our new report.
Modernizing marketing technology requires an ecosystem approach. Learn the four strategic capabilities that should be prioritized in a martech ecosystem.
Cisco Live EMEA 2024 was a different event than past years and provided some pleasant surprises. Read our key takeaways from the event based on presentations and personal interactions with some Cisco executives.
Apple is being accused of smartphone monopoly but its "walled garden" principles have helped build brand devotion and customer loyalty. Learn more about this complex situation in this blog.
Research and technology firm G-Research has successfully introduced TuringBots into its software development lifecycle. Check out this review the firm’s approach and results to learn how you can better leverage AI in your development processes.
Recent earnings announcements from tech service providers signal optimism about increased demand in 2024 and provide three lessons about artificial intelligence for technology executives.
Offshoring. Nearshoring. Rightshoring. Learn how emerging technologies such as ubiquitous sensing, distributed computing, AI, and data fabrics are being used to determine the optimal manufacturing mix.
Open source has taken the enterprise by storm. What was once seen as risky code, developed in suburban basements, has taken on new life. Major software companies employ teams of full-time workers to write and contribute code to open source projects. Even end user companies such as Netflix, Lyft, Capital One, etc., are contributing back […]
In recent years, VMware has faced major headwinds: its clients migrated from on-premises to public cloud, changed to cloud-native application development paradigm, shifted to subscription licensing, frequent cycles of M&A activities, and unfavorable macro-economic environments. Despite these, VMware registered modest revenue growth. Even though it grew, it knows it is vulnerable. These events and macro […]
US president Joe Biden issued an executive order on August 9 imposing tighter restrictions on certain technology investments in “countries of concern.” It cites military applications of these technologies by hostile states that raise US national security concerns. The EO leaves “countries of concern” vaguely defined, but the target is China, including its special administrative […]
Marketers: Re-consider your cost-saving ambitions for AI advertising content development. A U.S. District Judge affirmed the US Copyright Offices’ long-standing position of “human authorship,” ruling that AI-created art cannot be copyrighted. Judge Beryl Howell writes that U.S. copyright law does not “protect works generated by new forms of technology operating absent any guiding human hand.” […]
What do you get when you combine an open source platform, a massive and critically useful dataset, and an ability to open-source an AI foundation model? Find out in this post.
Subscription-based hardware is the emerging model that every hardware vendor is promising to customers, partners, and investors. It’s a significant shift from the classic capex model where firms spend money for outright hardware purchases. There are several scenarios like new technology, short-term projects, test before you buy, and infrastructure bundled with managed services, etc. where […]
For 2023, Forrester recommended a steadfast approach to technology decisions to reconcile any hasty investments made in the pandemic years. With that work now forming the foundation for future business growth, it’s time to accelerate into 2024 with a pragmatic approach to innovation. Learn three key areas where you should focus your 2024 tech spend.
Despite huge progress in data, analytics, and AI platforms and tools, our data challenges keep stacking up! The fundamental business needs of storing, processing, and accessing data are complicated by ongoing cloud migration, growing data variety and volumes, demand for real-time everything, and ever-expanding regulatory and compliance mandates. Data management – which includes data ingestion, […]
B2B marketers spend ample time seeking better ways to engage their audiences, convert them to buyers, and retain them as customers. While content is central to engagement, audience expectations for contextually relevant, personalized content know no limits. To get content right, technology is key, but there are many paths to the ideal content destination. In […]
The FTC is officially investigating OpenAI, creators of ChatGPT, sending a letter with over one hundred questions and a request for supporting documentation related to their business model and the reliability and responsibility of their large language models (LLMs). The investigation and letter offer enterprises a definitive set of areas for evaluating their processes and […]
The advent of generative AI brings immense potential for the technology to aid in areas of environmental sustainability efforts. This incudes measurement and reporting, research and revolution, and design and manufacturing, among others. Find out the details in this blog.
What does badminton have to do with resilient technology strategies? Find out in this sneak preview of our upcoming Technology & Innovation North America event.
Two weeks ago I blogged on our process for selecting Forrester’s top 10 emerging technologies for 2023. As part of that post I introduced the Benefits Horizon model, which makes our call on when emerging technologies will deliver benefits for most firms. On Monday we published our annual Top 10 emerging technologies to watch report for […]
Network slicing es una de las características clave que diferencian las redes 5G de las generaciones anteriores. A pesar de esta promesa, la adopción de 5G network slicing ha sido casi inexistente. Aunque los desarrolladores de aplicaciones tenían la capacidad de aprovechar network slicing a partir de Android 12 (agosto de 2021) y posteriormente con […]
Network slicing is one of the key features differentiating 5G networks from prior generations. Despite this promise, 5G network slicing adoption has been nearly nonexistent. Although application developers had the ability to tap into network slicing starting with Android 12 (Aug 2021) and subsequently with Android 13 (Aug 2022), they just now got that option […]
As new as generative AI is, we can already see how companies will incorporate its capabilities into their businesses’ strategies and operations. Our experience with two earlier, explosive technologies show you how.
Back in May Samsung banned the use of GenAI platforms in the workplace after news of a security leak caused by misuse of ChatGPT. While employees did not revolt against the ban, chances are many of the employees continued using AI. With Generative AI solutions growing exponentially, it will be nearly impossible to limit employee […]
For those of us old enough to remember The Jetson’s – or those of us young enough to consider the science fantasy series from the 60s retro cool – it was always fun to watch George Jetson spend his workday pushing the single red button on his computer. George complained a lot about his hard […]
Storage is a fundamental element of enterprise compute. Everyone’s data must go somewhere. Up until recently, mechanical spinning disk has been the default storage media for very large data needs. Flash media has steadily eaten away at the hard disk footprint in the datacenter however. Originally, flash attacked performance-oriented workloads. As the cost per gigabyte […]
Last chance! We are extending the nomination deadline for our Technology Strategy Impact and Enterprise Architecture (EA) Awards to June 26, 2023.
Every day, I speak with enterprises using or aspiring to use the internet of things (IoT). Much of what they want to know are the primary use cases where it can serve them. For this reason, I lean on a combination of quantitative and qualitative insights to build out a use-case heat map by industry. […]
Many firms fail to understand the full impact that emerging technology has on productivity. In our new report, we cover what your tech productivity formula must include, how to maximize productivity with your tech investments, and the role operating capacity plays in productivity.
Many tech executives must become knowledgeable about edge computing technologies, which put compute, storage, and intelligence close to where it’s needed, allowing firms to design and deploy software flexibly between central, distributed, and local sites. Edge computing decisions affect infrastructure, operations, security, partnerships, and innovation in your company. Proactively establish your firm’s edge computing strategy […]
Amazon has announced that it will wind down its Halo product line and services, highlighting the challenges of generating profits and success in the fitness tracker market.
Please join our upcoming research on the role of remote patient monitoring devices in enabling remote care.
The healthcare ecosystem is evolving. Delivery of complex care in distributed settings will require the evolution of remote patient monitoring devices and for them to become more affordable, accurate, and consumer friendly/usable. At the same time, healthcare staff must acquire new skills and ways of working to support remote care delivery.
Hear observations on a major, accelerating trend: Interactions between people and machines are becoming more like those between people.
Firms must practice responsible design to earn trust and drive sustainable value. Learn more in this blog post.
Calling all entries for the Forrester Technology Strategy Impact Awards and the Forrester/The Open Group Enterprise Architecture Awards.
Learn how the emerging technology of generative AI could change autonomous workplace assistants.
There is a lot of hype about WebAssembly (WASM), and figuring out what this new technology is and how it can be used effectively is not an easy task. Andrew Cornwall and I have been looking at the technology to understand how it will work in the enterprise and enterprise edge. Look at the bottom of this […]
If you’ve been an avid follower of emerging technologies, or artificial intelligence (AI) specifically, the past four months or so have been exhilarating, to say the least. You might have come across this track, “Savages”, by French band AllttA, which seemingly features billionaire rap star Jay-Z, and is honestly, quite a good tune: But Jay-Z […]
Imagine spending most of your time during the peak of a New England winter researching for a Forrester Wave™ evaluation on a topic (infrastructure automation) that is hotter than ever. Is it a coincidence, or did we time it precisely to publish the report at the onset of spring? I think the latter. 😊 The […]
Adobe’s new Firefly service is a leap forward in comparison with other generative AI services for images — it’s a Napster-to-Apple inflection point that bodes well for the future of creativity.
Mobile World Congress 2023 shows that there is still a lot of dynamism in the tech sector and gives attendees insights into networks, cloud infrastructure, and the emerging world of connected solutions.
Photo Copyright: Abhinav Sunil Sustainability in digital communications, data transmission, networking and telecommunications is a critical component for climate action. According to the International Energy Agency, data transmission networks consumed 260-340 TWh in 2021, or 1.1-1.4% of global electricity use. Sustainability efforts in telecommunications has to span efforts in hardware as well as software. In must […]
Over three-quarters of banks are increasing their spending on emerging technologies, creating the potential for hype and fear of missing out. Forrester identified nine emerging technologies that should be on the list of every bank, either now or later. We then organized them according to when firms can expect return on investment and provided details about the technologies and their use cases.
We are announcing changes to our Forrester Wave™ evaluations focused on the automation services market to better represent the rise of automation fabrics and the changing role of systems integrators, consultancies, advisory firms, and specialist services vendors in this space.
The spotlight on generative AI has gotten brighter than ever in recent months, and it’s sparking both excitement and fear among designers because of what it means for the future of creativity. Creativity is not the exclusive domain of designers, of course — it also helps marketers, engineers, strategists, and others do their jobs. But […]
While recently listening to Daft Punk, pondering the increasing influence of AI on wealth management, and thinking about my latest research on The Top Emerging Technologies In Wealth Management, 2023, I decided to let the robots do all the work.
Plenty of people had fun with ChatGPT when it released, but I’m not sure any industry had more fun than cybersecurity. When first released, it turned out that ChatGPT could write code, convert code from one programming language to another, and write malware. Sure, the coherent nonsense problem persisted, but overall, it produced solid stuff. […]
The sophisticated B2B marketers and advertisers I talk to are always striving to achieve some form of omnichannel reach with closed-loop reporting to refined target audiences at scale with a small number of vendors — no easy task, even with good audience technology. The Beginning Of A New Era: Audience As A Strategy Audiences have […]
Healthcare and life sciences companies: Fill out Forrester’s executive survey in exchange for personalized feedback on your state of digital experiences, as well as key industry benchmarks.
Out of the hundreds of technologies that Forrester tracks, we landed on 10. (And, no, they don't include the metaverse.) Here, we break down our selection process.
From the city to the farm, market forces will have a dramatic impact on edge, IoT, and networking. Learn more in our 2023 predictions.
As open enrollment commences, health insurers face a major knowledge gap, preventing them from engaging their members.
Wasm Day Highlights Docker commits to helping cloud-native developers learn and adopt Wasm as the future of cloud computing and as a complementary technology to containers. Read Docker’s press release here. Fermyon announces open beta of Fermyon Cloud. Growth of the WASI component model to make Wasm more consumable: POSIX support in development via parametric […]
(Photo copyright: Abhinav Sunil) Circular economy strategies play a substantial role in carbon footprint reduction for technology companies, especially those with product- and IT infrastructure-centered offerings. Organizations such as Dell, which has large consumer as well as enterprise businesses, must prioritize multiple sustainability levers that extend beyond green energy procurement and operations. These priorities must […]
In the face of economic slowdown, Forrester predicts a winter season for metaverse and NFTs that will chill the market. There will be bright spots for these emerging technologies, however. Learn more.
Dándole seguimiento a los múltiples mensajes de apoyo y animo en este nuevo capítulo de mi vida, he decidido escribir un prefacio. He escogido intencionalmente “Prefacio” como el título de este primero blog para indicar que no solo se trata de un capítulo, pero será un libro lleno de revelaciones para líderes de negocios y […]
This Technology & Innovation APAC, come listen to Sam Higgins and I talk about two Schrödinger’s cats in today’s tech ecosystem. First up: Web3. Some believe that Web3 will change the World Wide Web as we know it by giving users more control over their data and identities, ushering in better incentive structures for creators […]
Fueled by the pandemic’s necessity for virtual care, acute home care models are gaining momentum. Unlike preestablished care delivery models, acute home care incorporates value-based care at its core, allowing hospitals to optimize the management of clinical practices.
Following the multiple messages of support and encouragement in this new chapter of my life, I have decided to write a preface. I have intentionally chosen “A Preface” as the title of this first blog to indicate that it’s not only going to be a chapter but a book full of insight for business and […]
Learn how industrial technology firm Oshkosh transformed its digital technology organization to become future fit and receive Forrester’s Technology Strategy Impact award.
Learn how the future viability of the metaverse depends on these four key emerging technologies.
Learn which two of Forrester's top 10 emerging technologies can deliver value to your organization today.