saas.unbound: Recent Episodes

Anna Nadeina

saas.unbound is a podcast where inspiring founders and experts share their stories of founding and scaling their businesses all the way to success and eternal love from their customers.

At saas.unbound we have casual chats with entrepreneurs who have already walked from 0 to 1, to 10, and sometimes to a life-changing exit.

They share their experiences, actionable insights, and mistakes to avoid.

Your host is Anna Nadeina, Head of Growth at saas.group, passionate Growth Marketer, and a big believer in sustainable growth and the power of networking.

saas.unbound is brought to you by saas.group

View Details

Nicky Szmala joined PicDrop as CEO after the acquisition — walking into a company built by photographers, for photographers, with a growth engine already running. What he found was a community-led model that's quietly outperforming the shortcuts everyone else is chasing.

In this episode:

→ How picdrop finds and works with influencers who already use the product

→ The two-engine growth model driving international expansion

→ What it actually looks like to lead a team post-acquisition (and why openness is everything)

→ Why picdrop team bets on events even though it's "100% not scalable" → Nicky's take on AI, photography rights, and community trust in a shifting landscape

This one's for founders and operators who want real talk on brand building, community-led growth, and what life looks like inside a SaaS acquirer's portfolio.

----------- Episode's Chapters -----------

0:06 — Meet Nicky: From Asia to PicDrop CEO

1:23 — Why Anna Was Skeptical About the Acquisition

2:44 — Joining a Company Post-Acquisition: Nicky's Approach

7:03 — Nicky's Background: From Berlin to 16 Years in Asia

14:27 — What Is PicDrop and Who Uses It

25:20 — How saas.group's Central Teams Supercharge Small Brands

🎙️ Nicky Szmala - https://www.linkedin.com/in/nickyszmala/

picdrop - picdrop.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Vlad has been online since 1997 — long enough to have seen every "this changes everything" cycle. Now, as founder of RedTrack, he's built a clear-eyed framework for what AI actually changes in SaaS, and what it doesn't.

In this episode:

→ Why AI is the new internet — and the parts of the hype he's not buying

→ How iOS 14.5 quietly turned media buying from programmatic into algorithmic

→ The first-party data foundation every SaaS company should be building right now

→ What happened when RedTrack connected AI agents to three years of historical data

→ The four levels of AI adoption — and why most companies are stuck on level one

→ Why he's not raising another round, even as AI costs rise across the industry

For SaaS founders trying to separate signal from noise on AI, attribution, and the "agent manager" hype.

----------- Episode's Chapters -----------

0:06 — Internet Origins: How Vlad Found Digital Marketing

0:49 — AI vs. the Dot-Com Era: What's Actually Different This Time

3:16 — What Gen Alpha Really Thinks About AI

4:39 — The Birth of RedTrack and First-Party Data

7:33 — Is Attribution Still Relevant in a Cookieless World?

10:01 — How AI Is About to Break (and Rebuild) Media Buying

14:11 — Processing Work vs. Cognitive Work: Where AI Belongs

21:25 — Building an AI-Powered Company: Champions, Workflows, and Mandates

28:00 — Do You Need to Manage AI Agents? (Spoiler: No)

31:41 — LinkedIn Hype vs. Reality: What's Actually Happening With AI in Business

32:44 — To Raise or Not to Raise: Funding Strategy in the Age of AI

🎙️ Vlad - https://www.linkedin.com/in/zhovtenko/

RedTrack - https://www.redtrack.io

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Hiren bootstrapped Tectivity from a smart locker idea into an IT asset management SaaS that competes with VC-funded rivals — with 25 people, zero outbound, and a customer base that refers each other across job changes.

In this episode:

→ Why he pivoted from hardware to software, and the years he wishes he'd gotten back

→ How a two-week feature turnaround beats competitors who "charge for innovation"

→ The $900K his team saved one enterprise from a couple of reports on mobile phone usage

→ The security breach that hit them four years ago — and how they rebuilt trust with SOC 2 and forensics reports

→ Why founder-led support stops working, and when to actually step back

→ How 90% of growth comes from SEO and referrals — with zero cold outreach

For founders building bootstrapped B2B SaaS in crowded, well-funded categories.

----------- Episode's Chapters -----------

0:06 — Introduction & Hiren's Background

1:10 — How the Smart Locker Idea Was Born

2:05 — Pivoting from Hardware to SaaS

2:29 — Why Hiren Chose to Stay Bootstrapped

3:44 — Founder-Led Support on Slack: Sustainable?

4:41 — Customizing the Product for Each Customer

6:35 — Word of Mouth as the Primary Growth Engine

9:54 — SEO vs. AI Search: What's Actually Driving Traffic

14:03 — The Security Breach & Lessons Learned

15:47 — Building Remote Culture with a 25-Person Team

20:24 — Biggest Win, Biggest Failure & Final Hack

🎙️ Hiren Hasmukh - https://www.linkedin.com/in/hiren-teq/

Teqtivity - https://teqtivity.com/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Karel Papik spent 20 years making video games and then discovered that gaming principles for hooking users in the first hour are more advanced than most B2B onboarding. He brought that thinking to Product Fruits, then scrapped the entire roadmap to rebuild it around AI.

We get into why his investors offered more money within 24 hours of hearing the pivot, how "forbidden mechanics" from gaming translate into SaaS adoption, why he stopped doing outbound and content entirely — and why he now tells founders to stop listening to customers about the future of their product.

For SaaS founders, product managers, and operators thinking seriously about onboarding, AI adoption, and how to grow without chasing every trend.

In this episode:

→ Why investors offered more money within 24 hours of the AI pivot

→ How gaming "forbidden mechanics" translate to SaaS adoption

→ Why they stopped doing outbound and content — and what replaced it

→ Personalizing onboarding at the user level, not the segment level

→ Why founders should stop asking customers about the future

→ The personal cost of critical thinking and going against consensus

----------- Episode's Chapters -----------

0:00 — Intro & Karel's Gaming Background

1:13 — From Video Games to SaaS: How Karel Found Product Fruits

3:17 — Gaming Principles That Apply to SaaS Onboarding

6:59 — Why Product Fruits Went All-In on AI

9:19 — AI Personalization & How Elvin Works

15:07 — The "Annotation" Method: Teaching AI About Your Product

20:33 — Data Privacy & Why Customer Data Stays Separate

21:40 — Dealing With AI Uncertainty & Pricing Changes

22:58 — Growth Strategy: PPC Over Content

26:21 — Biggest Win: The Bold Bet on AI

29:17 — Founder Hack: The Power of Critical Thinking

🎙️ Karel Papik - linkedin.com/in/karelpapik

Product Fruits - https://productfruits.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Mark Walker has been a litigator, a music industry lawyer, and a repeat SaaS founder — and he's now CEO of Nue, the revenue orchestration platform quietly running the billing stack for most of the major AI companies you've heard of.

We get into why customers come to you looking for reasons not to buy, how one Nue customer had $2M unbilled and didn't know it, when Stripe is genuinely enough and when it isn't, why seat-based pricing was never really right — and what Mark thinks are the only real moats left in SaaS.

For SaaS founders thinking about pricing, billing complexity, or what their revenue stack should look like as they scale.

In this episode:

→ Why customers come looking for reasons not to buy

→ How to find and fix revenue leakage (one customer: $2M unbilled)

→ When to invest in revenue infrastructure — and when Stripe is enough

→ Why seat-based pricing was never the right model

→ Lessons from selling his last company

→ Why distribution and data are the only real moats left

----------- Episode's Chapters -----------

0:24 — Introduction: Mark's Unconventional Path to SaaS

1:08 — First Startup Blanketware: Ahead of Its Time

3:21 — What Is Nue? Revenue Orchestration Explained

4:27 — Who's Running Nue: The AI Company Client List

5:44 — Pricing for the Fastest-Growing Companies in the World

9:13 — When to Invest in Revenue Infrastructure

16:08 — How to Price Your Product (and Stop Leaving Money on the Table)

22:40 — Usage-Based Pricing: Hype or Reality?

26:48 — Revenue Leakage: What It Is and Why It's Costing You Millions

35:36 — Lessons from Acquisitions and Exits

39:19 — Biggest Failure and Biggest Win

44:08 — The Hack: Sell by Addressing What They're Afraid Of

🎙️ Mark Walker - https://www.linkedin.com/in/markwalker/

Nue - nue.io

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Eric Ries wrote The Lean Startup and then spent a decade realizing he forgot to say "for the better." In this one he breaks down what's actually missing from the way founders build companies, and what to do about it before it's too late.

We get into why it's always too early to set up governance until suddenly it's too late, the two-page legal filing most founders skip for no good reason, the study showing AI made developers 19% less productive while feeling 20% more, and what Samsung's refrigerator strategy says about cycle time.

For founders, operators, and anyone building something they actually want to protect.

In this episode:

→ Why governance is always "too early" until it's too late

→ The two-page filing that protects mission (and why founders skip it)

→ How surrogation destroys great companies — and why mission is the cure

→ The study: AI made developers 19% less productive (they thought they were 20% faster)

→ What Samsung's refrigerator strategy teaches about lean startup

→ Why "just give people what they want" is harder than it sounds

----------- Episode's Chapters -----------

0:05 — Why Lean Startup Still Matters After a Decade

3:47 — What Lean Startup Left Out (and Why Eric Wrote Incorruptible)

8:25 — The Danger of "Change the World" Without Saying "For the Better"

14:51 — Why It's Never the Right Time to Protect Your Mission (Until It's Too Late)

17:51 — The Gruff Founder Who Secretly Had a Mission All Along

20:22 — The Builder's Intuition vs. Shareholder Primacy

22:03 — How to Structurally Protect Your Company's Values from Day One

28:26 — Surrogation: When Metrics Replace the Mission

35:56 — The AI Mania: Demos Without Products and LLM Psychosis

44:51 — How Leaders Actually Learn to Use AI (The Two-Week Hack)

54:09 — The Real Hack: Just Give People What They Want

🎙️ Eric Ries - linkedin.com/in/eries

Lean Startup - theleanstartup.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

J.Y. Delmotte co-founded six startups, went through YC, and is now running BuddiesHR — a suite of Slack apps doing $56K MRR. In this one he gets unusually specific about what's working, what flopped, and what could kill the business.

We get into the Slack Marketplace SEO play that captured 90%+ of inbound (and why it's nearly impossible to replicate now), what happened when he doubled the price twice, the existential risk of building on Slack, and the co-founder split that got lawyers involved.

For SaaS founders thinking about growth channels, pricing leverage, and building a business that can actually be sold.

In this episode:

→ The Slack Marketplace SEO play that captured 90%+ of inbound

→ Why doubling the price twice barely lost any customers

→ The platform risk of building on Slack — and the escape plan

→ Why 40 founder interviews shaped the roadmap before any code

→ The co-founder split that got lawyers involved

→ Selling KarmaLinks and TalkFluence: two acquisitions, smooth handoffs

----------- Episode's Chapters -----------

0:05 — Introduction & Guest Background

1:18 — Why J.Y Built Buddies HR

2:00 — What Is Buddies HR?

4:14 — Platform Risk & Slack Dependency

14:18 — Growth Channels & Acquisition Strategy

22:32 — Building in Public — Does It Backfire?

27:42 — Revenue, Pricing & Predictability

34:06 — Selling Car Links & Acquisition Lessons

43:57 — Biggest Win, Biggest Failure & Lessons Learned

54:31 — Founder Hack: Monthly Self-Reflection

🎙️ J.Y. Delmotte - https://www.linkedin.com/in/jydelmotte

🌐 BuddiesHR - buddieshr.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Adnan Malik bootstrapped Software Finder from two people in 2019 to 340 employees with 100%+ growth every year — without ever taking outside funding.

The engine: a human matchmaking layer between confused software buyers and overwhelmed vendors. We get into why 70-80% of B2B software buyers end up unhappy, how a 120-person content team drove 300% organic growth while competitors collapsed, and the mid-market sales mistake costing SaaS founders their margin.

For SaaS founders, operators, and marketers who want to understand how marketplaces actually scale.

In this episode:

→ Why most B2B software buyers end up dissatisfied

→ The chicken-and-egg problem and the first-mover edge of starting in health IT

→ How content scaled to 300% organic growth while competitors dropped

→ Why 90% sales / 10% marketing is the costly default for mid-size SaaS

→ AEO in practice — and why Adnan calls it "glorified SEO"

→ The personal cost of scaling from 100 to 340 employees

----------- Episode's Chapters -----------

0:05 — Introduction & Guest Welcome

0:49 — What Software Finder Does & How It Started

2:01 — The Business Model: Free for Buyers, Paid by Vendors

5:58 — Solving the Chicken & Egg Problem

9:21 — 5 Years of 100% Growth — What's Driving It

14:43 — SEO Investment & Organic Traffic Wins

17:04 — AEO & How LLMs Are Changing Buyer Search

20:48 — Biggest Mistakes Vendors Make with Buyers

25:22 — Why Brand & Reviews Matter Before the Sale

26:32 — Review Manipulation & How to Build Trust

30:49 — Founder Burnout & Managing Rapid Growth

33:49 — Biggest Win, Biggest Failure & Lessons Learned

36:38 — Advice for Bootstrapped Founders Today

Adnan Malik - linkedin.com/in/adnanmalik1

Software Finder - https://softwarefinder.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #17 of season 6, Anna Nadeina talks with Aaron Gibson has exited two companies, turned down VC funding, and built Hurree — a data analytics platform — by obsessing over one thing: showing users value before they quit.

In this episode:

→ Why Aaron thinks moats are "a lot slimmer than they used to be" in the AI era

→ How anonymous pulse surveys exposed a culture problem he didn't know he had

→ Initiatives that changed team retention

→ His framework for knowing when to double down on a growth channel — and when to kill it

→ Why he doesn't expect his team to love their jobs, and what he expects instead

→ What serial founders actually build toward when they're "not building for acquisition"

For bootstrapped founders, operators, and anyone building a team-first SaaS business in a crowded market.

----------- Episode's Chapters -----------

0:05 — Introduction & What Hurry Solves

3:20 — Aaron's Background & Journey into Tech

4:45 — The Origin Story of Hurry

6:38 — Showing Monster Value Before Users Churn

10:12 — Using AI Internally & in the Product

11:55 — Measuring AI Success

14:04 — AI & Hiring: Is It Changing the Team?

17:20 — Building a Strong Culture as a Startup

29:22 — Growth Strategy: Bootstrapped & Customer-Obsessed

30:37 — Account-Based Marketing & Go-to-Market Strategy

34:30 — Building for an Exit — Lessons from Two Acquisitions

37:50 — Biggest Win, Biggest Failure & Founder Hacks

🎙️ Aaron Gibson - https://www.linkedin.com/in/aaronhurree/

Huree - https://www.hurree.co/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #16 of season 6, Anna Nadeina talks with Leo Goldfarb, co-founder of Albato — a 100% bootstrapped automation and integration platform with 200,000 users and 80 people — after years at Microsoft, IBM, HP, and Booking.com. This episode gets into what it actually takes to build an AI-first product when you're competing with Zapier and nobody on your team has formal AI experience.

In this episode:

→ Why Albato deliberately pivoted away from competing with Zapier head-on — and what they built instead

→ The AI copilot that kept crashing, and the API redesign they had to do before it could work

→ How to spot an AI skeptic on your team before they slow everything down

→ Why 95% of enterprise AI investments fail — and the metric mistake behind it

→ The case for decentralizing AI across every team, not siloing it in an innovation lab

→ What "pump your tires before tuning your car" means for founders bringing AI into legacy products

This one's for founders and operators navigating the gap between AI hype and what it actually takes to ship something that works.

----------- Episode's Chapters -----------

0:05 — Introduction: Meet Leo from Albato

1:35 — From Corporate Life to Co-Founding a Startup

6:30 — What Albato Does & 7 Years Bootstrapped

10:44 — The B2B Pivot: Albato Embedded

18:53 — Building AI Without Dedicated AI Engineers

27:38 — Mistake #1: The AI Skeptic on Your Team

35:54 — How to Actually Measure AI ROI

42:27 — Biggest Win & Biggest Failure at Albato

49:07 — Founder Hack: Trust Your Team, Let Go

54:10 — Fix Your Foundation Before Adding AI

Leo Goldfarb - https://www.linkedin.com/in/leo-goldfarb-7b743449/

Albato - albato.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #15 of season 6, Anna Nadeina talks with David Boyne, founder of EventCatalog, an open-source documentation tool specifically designed for event-driven architectures (EDAs), allowing teams to document, visualize, and discover services, events, schemas, and producers/consumers.

Dave Boyne left a senior AWS developer advocate role — the highest salary he'd ever earned — and jumped into bootstrapping with 12 months of runway, a self-hosted documentation tool, and no clear business model. Fourteen months later, Event Catalog has crossed $300K in revenue, and Dave reached personal sustainability in just 8 months.

In this episode:

→ Why Dave chose a self-hosted license key model over SaaS — and why it made procurement 10x easier

→ How he reached sustainability in 8 months without raising a single dollar

→ His AI-powered content and coding workflows as a solo founder

→ The post-sale mistake he almost didn't catch: ignoring renewals while chasing new sales

→ Why he raised prices twice — and the 20% drop-off rule he uses to know when pricing is right

→ How he uses LinkedIn to build trust with developers without ever leading with the product

----------- Episode's Chapters -----------

0:00 — Introduction & Guest Background

1:55 — From AWS to Bootstrapping

5:00 — Marketing on LinkedIn

7:25 — What is Event Catalog?

9:39 — Business Model: Open Core Over SaaS

14:23 — Building with AI as a Solo Founder

38:08 — Biggest Win & Biggest Failure

41:46 — Founder Hacks & Closing Thoughts

This one's for solo founders and technical builders who want to see what the zero-to-$300K journey actually looks like.

David - https://www.linkedin.com/in/david-boyne/

EventCatalog - https://www.eventcatalog.dev/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #14 of season 6, Anna Nadeina talks with Pieter Boon, co-founder of ImpactPilot, a Customer Success (CS) platform designed specifically as an add-on for HubSpot.

Pieter spent his career in post-sale roles — from Google's ads team to a SaaS startup he helped sell to a unicorn. Now he's building Impact Pilot, a customer success tool that lives inside HubSpot, not next to it. Three months after launch, HubSpot announced a competing feature. Here's what happened next.

In this episode:

→ Why standalone CS platforms create "ghost towns" of stale data

→ The difference between customer support and customer success (and why it matters for retention)

→ The classic first-hire mistake that sets CS teams up to fail

→ How to use AI in customer success without damaging real customer relationships

→ Why Pieter raised only $500K — and what he used it for

→ The one tactic that keeps customers renewing: celebrate their wins with them

This episode is for B2B SaaS founders and revenue leaders thinking seriously about post-sale growth, churn, and when (and how) to build a CS function.

----------- Episode's Chapters -----------

0:00 — Introduction & Welcome

0:34 — Pieter's Background: From Google to SaaS Startup Founder

2:04 — Customer Support vs. Customer Success Explained

3:11 — Do All SaaS Companies Need a CS Team?

5:05 — Why Impact Pilot is Built Inside HubSpot (Not Standalone)

10:09 — Why HubSpot Over Salesforce? Narrowing the ICP

12:21 — Bootstrapping to Angel Round: The Fundraising Mindset Shift

15:04 — How to Start Customer Success as a SaaS Founder

19:07 — Using AI in Customer Success: Use Cases & Guardrails

31:02 — What "Being Active on LinkedIn" Actually Means

34:42 — Building Your First CS Team the Right Way

39:51 — Biggest Win, Biggest Challenge & One Founder Hack

Pieter - https://www.linkedin.com/in/pieter-boon/

ImpactPilot - https://impactpilot.io/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

•saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #13 of season 6, Anna Nadeina talks with Joel Griffith, founder of browserless, a cloud-based headless browser-as-a-service platform that allows developers to run automated browser tasks.

Joel Griffith didn’t start in tech, he was a professional jazz musician.

Today, he runs browserless, a browser automation infrastructure powering AI agents, bots, scraping systems, and developer tools worldwide.

In this episode, we cover:

• What “headless browser” actually means (without jargon)

• Why Joel chose to bootstrap instead of raising VC

• Growing to $1M ARR without a marketer

• Open source as a growth engine

• Rewriting the entire product to eliminate technical debt

• AI, automation, and whether bots are good or bad

• The emotional reality of hiring, firing, and founder life

If you're building a devtool, infra SaaS, or considering rewriting your codebase - this one’s for you.

Joel Griffith - https://www.linkedin.com/in/joel-griffith-93933332/

Browserless - https://www.browserless.io

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #12 of season 6, Anna Nadeina talks with Pius Binder, co-founder of subsig, a B2B software-as-a-service (SaaS) platform that helps companies manage their reputation and monitor brand mentions across social media, review sites, and AI-driven platforms.

We break down what’s fundamentally broken in SaaS reputation management and why it matters even more now that LLMs shape software discovery.

Pius shares:

Why first wow (landing page + onboarding) is non-negotiable in 2026

PLG vs enterprise: how much product you should show before charging

Why “unbiased reviews” are complicated—and how to design better research + incentives

The new reputation stack: G2/Capterra + Reddit/X/LinkedIn + your own content

How smaller SaaS teams can exploit the current AI search chaos faster than incumbents

If you’re building a SaaS and want to win discovery, trust, and conversions, this is the playbook.

----------- Episode's Chapters -----------

0:05 — Introduction & Guest Background

3:06 — From Facebook to Canva: Career Journey

5:07 — Building Subscribed FYI

7:31 — First Impressions & Onboarding Philosophy

10:09 — Pricing & Monetization Strategy

16:29 — Getting Unbiased Reviews & User Research

20:48 — Cultural Nuances in Review Ratings

27:56 — AI-Powered Discovery & Content Strategy

32:21 — How Subscribed FYI Grows

40:23 — Biggest Wins & Failures

48:22 — Founder Advice & Reputation Hacks

Pius Binder - https://www.linkedin.com/in/piusb/

Subscribed - https://www.subsig.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #11 of season 6, Anna Nadeina talks with Marko from Plausible Analytics. He joins the podcast for a refreshingly honest conversation about what seven years of bootstrapped growth actually looks like.

Plausible started with one visitor from Google in an entire day. Today it has 16,000 paying customers, a team of 10, and a churn rate that's stayed below 4% for four years running. And it was all built on what Marko calls "boring marketing."

In this episode:

→ The single blog post that drove more traffic in 4 hours than the previous year combined

→ Why going open source almost became their biggest threat

→ What ChatGPT traffic actually converts like vs. Google

→ How word of mouth becomes a growth engine you don't have to manage

→ Why Plausible ignores every acquisition and investor email

----------- Episode's Chapters -----------

0:05 — Intro & Plausible Overview

4:49 — Going Open Source: Lessons & Pitfalls

8:58 — SEO, Content Marketing & AI Discovery

17:04 — Building Brand & Trust Over Time

20:24 — The Early Plateau & How Marko Joined

22:18 — Spotting & Solving Growth Plateaus

29:33 — The Boring Marketing Strategy & Growth Loop

32:36 — Metrics, Churn & Support as a Marketing Tool

38:56 — What Worries a Bootstrapped Founder

42:13 — Biggest Win & Biggest Failure

45:01 — Founder Hack: Async, Autonomous Team Culture

Marko - https://www.linkedin.com/in/markosaric/

Plausible Analytics - https://plausible.io

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #10 of season 6, Anna Nadeina talks with Sergiy Korolov, co-founder of Railsware and the brain behind Mailtrap.

From accidentally launching one of the most popular developer tools with zero marketing budget, to running the company with an all-engineer team — Sergiy's journey is packed with lessons most founders learn the hard way.

In this episode:

→ How Mailtrap grew to hundreds of thousands of users before charging a cent

→ The "product studio" model Railsware uses to co-found new companies

→ Why bootstrapping forces better decisions than VC money

→ The hard truth about vibe coding and AI's real impact on engineering teams

→ How to hire when you don't know enough to assess the role

→ Why your biggest job as CEO is to stop having sleepless nights

----------- Episode's Chapters -----------

0:05 — Introduction & Product Overview

0:27 — Background & Early Days of Railsware

3:51 — Building Product Studio Culture

6:58 — Creating Mailtrap - From Tool to Platform

14:10 — Developing Product Taste & Skills Matrix

19:25 — Hiring Strategy & Team Building

27:22 — Dogfooding & Product Development Process

35:24 — AI Integration in Products & Engineering

44:16 — Wins, Lessons & The Calendly Story

48:26 — Founder Hacks & Work-Life Balance

Sergiy - https://www.linkedin.com/in/sergiykorolov/

Railaware - https://railsware.com/

Mailtrap - https://mailtrap.io/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #9 of season 6, Anna Nadeina talks with Simon Manz, founder of entitys.io, a cloud-based Product Information Management (PIM) and Digital Asset Management (DAM) platform specifically designed for small and medium-sized enterprises (SMEs) in the B2B sector.

Simon joins the podcast to unpack one of the hardest pivots in SaaS: transforming a professional services company into a product-focused software business.

----------- Episode's Chapters -----------

0:05 — Introduction & Product Overview

1:24 — Simon's Background & Journey to Entities

3:03 — Pivoting from Services to SaaS Product

7:14 — Culture Change & Team Transformation

12:36 — Identifying the Right ICP

15:00 — Building Relationships in B2B Mid-Market

22:38 — Why Bootstrap vs VC Funding

25:48 — Positioning & Marketing Strategy

28:13 — Building Reviews & Community

36:19 — Wins, Failures & Key Lessons

Simon - https://www.linkedin.com/in/simon-manz/

entitys - entitys.io

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #8 of season 6, Anna Nadeina talks with Max Armbruster, founder of Talkpush, a conversational AI-driven recruitment platform designed to automate high-volume hiring processes.

----------- Episode's Chapters -----------

0:05 — Introduction and Hiring Challenges

1:18 — First Principles of Recruitment

3:44 — Bias and Company Culture

6:07 — Founder Involvement in Hiring

7:56 — TalkPush Origin Story

9:26 — Building a Remote International Team

13:03 — Remote Work Culture and Cadence

20:37 — AI Voice Interviews and Screening

24:03 — Preventing Cheating in AI Interviews

30:51 — Bootstrap vs VC Funding Journey

41:44 — Lessons Learned and Actionable Advice

Max - https://www.linkedin.com/in/maxarmbruster/

Talkpush - https://www.talkpush.com/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #7 of season 6, Anna Nadeina talks with Benjamin Houy, founder of CopyCat Cafe, an AI-powered language learning platform—formerly known as French Together—that helps users learn French by imitating native speakers rather than focusing on traditional grammar rules.

----------- Episode's Chapters -----------

0:05 — Introduction & Background

1:11 — Starting CopyCat Cafe

6:03 — Competing with Duolingo

10:46 — Building Lowlight (GEO Tool)

14:34 — Lessons from B2B vs B2C

17:31 — Working with a Co-founder

26:08 — Growth Strategies

29:57 — Rebranding to CopyCat Cafe

36:01 — Biggest Wins & Failures

39:18 — AI Empowerment at SaaS Group

Benjamin - https://www.linkedin.com/in/benjaminhouy/

CopyCat Cafe - https://copycatcafe.com/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #6 of season 6, Anna Nadeina talks with Belma Ibrahimovic, Head of AI at saas.group, a founder-friendly acquirer of B2B SaaS companies and a global team of passionate SaaS operators building the future of software.

----------- Episode's Chapters -----------

0:00 — Introduction & Belma's Background

2:44 — Is Anyone Behind in AI?

6:14 — Where to Draw the Line with AI

9:46 — Can AI Replace Teams?

14:26 — AI Empowerment at SaaS Group

18:06 — Learning Resources & Time Investment

21:50 — How Brands Use AI in Products

30:44 — Building with AI: Technical Challenges

35:23 — Staying Ahead in AI

39:47 — Biggest Wins & Failures

45:42 — Practical AI Hack: Using Projects

Belma - https://www.linkedin.com/in/belma-ibrahimovic/

Saas.group - https://saas.group/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #5 of season 6, Anna Nadeina talks with Iliya Valchanov, founder of Juma, an AI workspace platform built for marketing teams to collaborate and create on-brand content.

----------- Episode's Chapters -----------

0:00 — Introduction & Background

2:44 — The OpenAI Letter & Rebrand Trigger

5:35 — The Power of Product Communities

8:03 — Finding Product-Market Fit at $1M ARR

9:22 — Choosing the Name: Just Marketing

10:14 — The Vision: AI Marketing Super Agent

13:46 — Data Analysis: The Killer Use Case

27:19 — Impact on Growth & SEO

32:02 — AI in Operations: Where to Draw the Line

39:20 — Wins, Failures & Team Changes

42:00 — Growth Hack: Analyzing Customer Calls

Iliya - https://www.linkedin.com/in/iliya-valchanov/

Juma - https://juma.ai/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #4 of season 6, Anna nadeina talks with Edward Barrow, Co-Founder & CEO @ Cloud Capital, a Cloud Cost Management platform helping finance (CFOs) and engineering teams control, forecast, and optimize cloud spending, especially on AWS, by bridging financial and technical visibility.

----------- Episode's Chapters -----------

1:37 — Ed's Journey: From Bootstrap to VC-Backed SaaS

6:48 — Post-Acquisition Life: M&A and Private Equity

9:16 — Cloud Spend Benchmarks: 10-20% of Revenue

12:10 — The Commitment Trap: Saving Money vs Taking Risk

15:39 — AI's Impact on Cloud Economics

20:11 — How Cloud Capital Works: Financial Risk Transfer

29:28 — Building AI-Native: Wisdom Plus Automation

34:01 — Partnership Strategy: Bottom-Up vs Top-Down

41:49 — 20 Years of Lessons: Running at Brick Walls

43:55 — Founder Hack: Walking Meetings

Ed - https://www.linkedin.com/in/ebarrow/

Cloud Capital - https://www.cloudcapital.co/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #3 of season 6, Daniel Thulfaut, the Head of Product at saas.group talks with Arne Kittler, co-founder of Product at Heart, a conference for curious product people, and an experienced product management leader, building digital products & services for 25 years.

----------- Episode's Chapters -----------

0:05 — Introduction and Guest Welcome

2:44 — The Power of Product Communities

5:46 — Internal vs External Communities

10:12 — Building Community at Xing

13:05 — Community Rituals and Values

15:39 — Scaling Challenges and Context

26:19 — Community Formats and Co-Creation

34:54 — Fractional Leadership Roles

39:28 — When Part-Time Leadership Works

44:13 — Managing Time and Priorities

Arne - https://www.linkedin.com/in/arnekittler/

Product at Heart - https://productatheart.com/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #2 of season 6, Anna Nadeina talks with Frank Lämmer, co-founder of fortrabbit, a managed, Platform as a Service (PaaS) cloud hosting provider specifically for PHP developers.

----------- Episode's Chapters -----------

0:05 — Introduction and Background

1:37 — From Graffiti Artist to Tech Entrepreneur

3:03 — Starting fortrabbit and Early Days

5:49 — Developer-Focused Product Strategy

8:00 — Brand Voice and Marketing Approach

10:54 — Co-Founder Struggles and Departures

14:11 — Market Challenges and Competition

23:47 — Hiring Strategy and Team Building

25:20 — Remote Work and International Hiring

36:20 — Bootstrap vs VC Funding Philosophy

44:59 — Lifestyle Entrepreneurship and Future Plans

Frank - https://www.linkedin.com/in/franklaemmer/

fortrabbit - https://www.fortrabbit.com/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #1 of season 6, Anna Nadeina talks with Geoff Roberts, co-founder of Outseta.

----------- Episode's Chapters -----------

0:52 — Introduction and AI's Impact on SaaS

2:15 — Outseta's Core Platform and Market Position

6:21 — Innovation Speed and Strategic Direction

8:15 — 2025 SaaS M&A Market Shifts & The Rise of AI

10:51 — Evaluating Strategic Opportunities

15:09 — Competitive Advantages and AI Integration

20:21 — Customer Service Philosophy

26:15 — Support Model and Team Structure

32:34 — Equity Ownership and Hiring Approach

38:34 — Growth Strategies and SEO Evolution

45:08 — Wins, Challenges, and Future Focus

Geoff - https://www.linkedin.com/in/geoffrobertsmarketing/

Outseta - https://www.outseta.com/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #50 of season 5, Anna Nadeina talks with Tim Schumacher, founder of saas.group, serial acquirer, buying profitable SaaS businesses to take them even further.

----------- Episode's Chapters -----------

0:06 — Welcome & Podcast Introduction

1:13 — What is SaaS Group? Business Model Explained

4:45 — Life After Acquisition: Founder Experience

7:05 — 2025 SaaS M&A Market Shifts & The Rise of AI

10:00 — Recent Acquisitions: Surprises & Strategy

14:47 — Experimenting Beyond B2B: Hardware & B2C Moves

18:42 — AI’s Impact: Internal Changes & Hackathons

23:45 — Adapting to AI: Change Management & Team Enablement

28:36 — Go-To-Market Challenges & Why Most Deals Get Rejected

34:16 — How SaaS Group Assesses Companies & Advice for Sellers

41:06 — Investing vs. Acquiring: Different Approaches & Closing Thoughts

Tim - https://www.linkedin.com/in/timschumacher/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #49 of season 5, Anna Nadeina talks with Mike, founder of Upvoty and CopyPaste Lab.

----------- Episode's Chapters -----------

0:00 — Introduction and Welcome

1:17 — From High School Dropout to Agency Owner

6:13 — Building Vindy: The First Million Dollar Product

13:32 — Validating Upvote: From Landing Page to Product

22:02 — The Role of AI in Solo Entrepreneurship

32:26 — Building and Scaling with a Lean Team

40:56 — The Solopreneur Mindset and Community

49:50 — Copy Paste Lab: The Product Studio Strategy

55:32 — Biggest Wins and Failures: Narrowing Your Audience

1:01:34 — Growth Hacks: Slack Communities and Keyword Monitoring

Mike - https://www.linkedin.com/in/mikestrives/

Upvoty - https://upvoty.com/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #48 of season 5, Anna Nadeina talks with Bernard, co-founder of Clearscope, an AI-driven SEO content optimization tool.

----------- Episode's Chapters -----------

0:00 — Introduction and Welcome

0:17 — Bernard's SEO Journey: From Growth Hacker to Clearscope Founder

1:09 — The AI Revolution: How ChatGPT Changed Everything

1:56 — AI-Generated Content: Should You Use It?

3:32 — Reddit Manipulation and Modern SEO Tactics

4:27 — Content Health: Why Fresh Content Matters for AI

6:02 — Understanding AI Web Searches and Entity Analysis

7:42 — Content Chunks: Optimizing for AI Understanding

8:42 — Clear Scope's Rebrand: Becoming a Discoverability Platform

10:03 — Actionable Framework: How to Rank in AI Search

11:02 — Biggest Wins, Lessons Learned, and Future of SEO

Bernard - https://www.linkedin.com/in/bernardjhuang/

Clearscope - https://www.clearscope.io/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

aas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #47 of season 5, Anna Nadeina talks with Vova, founder of Freemius, an all-in-one platform for payments, subscriptions, and taxes, helping you sell software globally while focusing on building great products.

----------- Episode's Chapters -----------

0:00 — Introduction to Freemium and Vova

1:47 — Origin Story: From Side Project to Business

4:40 — Early Customer Acquisition Challenges

9:36 — Evolution of Pricing Strategy

14:08 — Recent Pricing Changes and Growth Model

22:12 — Building and Nurturing the Community

31:01 — Hiring Strategy and Team Building

39:29 — Expanding Beyond WordPress

46:05 — Implementing AI in Business Operations

57:27 — Biggest Wins and Lessons Learned

Vova Feldman - https://www.linkedin.com/in/vovafeldman/

Freemius - https://freemius.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #45 of season 5, Anna Nadeina talks with Todd, founder of Prerender, one of the first brands we acquired at saas.group and now also a founder of LandingSite.ai, AI-Generated Websites For Every Industry.

--------------Episode's Chapters----------------

0:00 — Welcome to Sauce and Bound Podcast

0:46 — Todd's Background and Early Career

2:52 — The Birth of Pre-Render

5:24 — Growing Pre-Render as a Solo Founder

7:33 — The SaaS Group Acquisition

9:56 — Transitioning to Landing Site.ai

21:35 — Working with AI and Code Generation

41:24 — Landing Site's Growth and Success

44:45 — Bootstrapping an AI Company

49:20 — Startup Psychology and Growth Hacks

Todd - https://www.linkedin.com/in/tohooper/

Langing Site - https://www.landingsite.ai/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #46 of season 5, Anna Nadeina talks with Alex, CEO and Founder of Competera, a pricing platform helping retailers increase their revenue.

----------- Episode's Chapters -----------

00:00 - Meet Alex: From Medical Engineering to AI

02:33 - The Birth of Compra: Early Challenges and Innovations

07:47 - Navigating Enterprise Sales and AI Integration

10:13 - Overcoming API Roadblocks and Pivoting Strategies

15:18 - AI in Enterprise: Adoption and Challenges

30:02 - Discussing Pricing Strategies for Enterprise Customers

31:25 - Understanding Customer Acquisition Costs

32:51 - The Importance of Customer Feedback and Pricing Adjustments

37:26 - Challenges and Learnings in Enterprise Sales

39:40 - The Role of M&A Advisors and Strategic Partnerships

43:54 - Balancing Work and Life as a Founder

Alex - https://www.linkedin.com/in/alexhalkin/

Competera - https://competera.ai/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #44 of season 5, Anna Nadeina talks with Adam, founder of UXpilot, Building New Era of Product Design.

--------------Episode's Chapters----------------

0:00—Introduction & Welcome

1:08—Adam's Background in Product Design

1:54—Origins of UX Pilot

4:00—Early Development Challenges

5:20—Current Features & Product Focus

8:37—AI's Impact on Design Jobs

12:01—Competition & Market Differentiation

14:58—Marketing Strategy & Brand Awareness

19:49—Team Structure & Growth

23:16—Working with AI Technology

26:50—Biggest Wins & Lessons Learned

Adam - https://www.linkedin.com/in/adamfard/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #43 of season 5, Anna Nadeina talks with Juan Ignacio, the founder of L40, M&A advisory for founders, and Pavel, Head of M&A from saas.group, covering both buyer and seller sides of the deal.

--------------Episode's Chapters----------------

0:00—Introductions & Backgrounds

5:37—Journey to M&A and SaaS Group

13:29—Common Founder Questions

21:05—Valuation and Buyer Types

32:49—Approaching Buyers & Offers

43:59—Deal Structures & Exit Planning

56:17—Preparation for Sale

1:03:18—Red Flags & Buyer/Seller Fit

1:14:09—Due Diligence Deep Dive

1:29:56—AI, Valuations, and Market Trends

1:41:57—Final Advice & How to Connect

Juan - https://www.linkedin.com/in/jigarciab/

Pavel - https://www.linkedin.com/in/pavelprokofiev/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #42 of season 5, Anna Nadeina talks with Matt, CEO of Qwist, a full-stack Open Finance platform, connecting third-party providers with financial data and services.

--------------Episode's Chapters----------------

0:00—Introduction to Bound Podcast

1:14—Background and Journey to Quest

2:34—Initial Skepticism of Open Banking

3:46—Merging Two Businesses: The Car Analogy

4:36—Technical Complexity in Banking Integration

5:48—Transforming the Business Model

7:01—Simplifying Customer Solutions

8:19—Moving Beyond Technical Excellence

10:00—Managing Post-Merger Integration

50:42—The Importance of Commercial Teams

Matt - https://www.linkedin.com/in/mattcolebourne/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #41 of season 5, Anna Nadeina talks with Mike Hill, bootstrapper and serial entrepreneur, co-founder of products like Curator.io, Frill.co, Juuno.co, Flook.co, and Anycamp.

--------------Episode's Chapters----------------

0:00—Introduction and background

1:59—Building stuff and starting micro startups

4:01—Limitations of managing multiple businesses

5:27—Discussion on AI and its limitations

7:04—The future of SaaS and bootstrapping

8:33—Team composition and hiring approach

10:26—Product strategy and market selection

45:16—Biggest wins and failures

51:37—Growth hacks and final advice

Mike - https://www.linkedin.com/in/mymatemike/

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #40 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.

--------------Episode's Chapters----------------

0:05 — Introduction and welcome

0:53 — Benjamin's background in engineering

2:37 — Competing with larger AI companies

4:12 — Marketing strategy and challenges

6:16 — Product positioning and customer segments

9:07 — Growth channels and Microsoft store

17:59 — Small team operations and AI automation 2

7:52 — Managing AI hallucinations

34:55 — Company wins and failures

40:43 — Final advice for founders

Benjamin - https://www.linkedin.com/in/benjamin-spinola-691250a8/

SlidesGPT - https://slidesgpt.com

Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #35 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.

--------------Episode's Chapters----------------

00:06 — Introduction and background

02:14 — Initial contact and acquisition offer

03:36 — How the deal started

05:00 — Due diligence process

06:33 — Lack of buyer due diligence

07:52 — Data room and documentation requirements

09:54 — Technical due diligence

32:59 — Why the deal fell through

41:37 — Current business status and future plans

44:12 — Founder advice and lessons learned

Joran - https://www.linkedin.com/in/b2b-saas-growth/?originalSubdomain=nl

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #38 of season 5, Anna Nadeina talks with Jordan Crawford, founder of Blueprint, modern GTM playbooks for early-stage startups.

--------------Episode's Chapters----------------

00:00 — Introduction & Welcome

00:35 — Meet Jordan & Blueprint

01:33 — The Power of Messaging at Scale

04:14 — Types of Campaign Messages: PQS & PVP

11:28 — Deep Dive: Rewardful’s Use Cases

18:22 — Building the Ideal Customer Profile

26:07 — Data Sources & Market Research

32:06 — Affiliate Intelligence & Poachability

41:21 — Scaling Campaigns & Value-First Outreach

50:58 — Pre vs. Post Product-Market Fit Strategies

56:52 — Closing Thoughts & Next Steps

Jordan - https://www.linkedin.com/in/jordancrawford/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #37 of season 5, Tim Heicks talks with Dave Boyce, EVP Product at Winning by Design, a global B2B revenue consulting and training company that enables recurring revenue teams to architect sustainable growth.

--------------Episode's Chapters----------------

0:00 - Introduction and Guest Background

1:11 - Early Days in SaaS and Entrepreneurship

3:13 - Evolution of PLG and Enterprise Software

6:13 - Joining Winning by Design

9:11 - Writing the PLG Book for the Masses

12:19 - Consulting and Value Add for Companies

16:00 - New Perspectives on PLG and Freemium

23:06 - AI's Impact on GTM and Human Touch

31:16 - AI Search and the Future of Discovery

36:03 - Evaluating Companies for Acquisition

Dave - https://www.linkedin.com/in/boycedave/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #36 of season 5, Anna Nadeina talks with Vitaly, founder of ReviewsOnMyWebsite & TextNinja.

--------------Episode's Chapters----------------

0:00 - Introduction

2:51 - Building Reviews

5:47 - Target Audience and ICP

8:45 - The Story Behind the Brand

12:25 - White Label Partnership Strategy

17:01 - Building Text Ninja

28:19 - Growth Strategy and Marketing Channels

33:30 - Implementing AI Features

38:35 - Biggest Lessons Learned

Vitaly - https://www.linkedin.com/in/vitalymotuz/

ReviewsOnMyWebsite - https://reviewsonmywebsite.com/

TextNinja - https://textninja.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #35 of season 5, Anna Nadeina talks with Dave, founder of AhaSlides, a platform to help you make interactive presentations.

--------------Episode's Chapters----------------

0:00 - Introduction

1:03 - Dave’s Background & Founding Aha Slides

2:36 - Building a Global Team & Leadership Philosophy

9:16 - Team Culture & Routines

14:36 - Hybrid Work & Office vs. Remote

19:47 - Sales Motion & Growth Strategy

24:39 - Product-Led Growth & Importance of Product

25:14 - Going Global & Customer Diversity

27:17 - AI in SaaS: Opportunities & Challenges

46:44 - Biggest Wins & Lessons Learned

Dave - https://www.linkedin.com/in/davebui/

AhaSlides - https://ahaslides.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #34 of season 5, Anna Nadeina talks with Ane Visa, SEO lead at SaaS Group, and Benjamin Thornton, product marketing specialist at Keyword.com, about Answer Engine Optimization (AEO) - the emerging practice of optimizing for AI-powered search platforms like ChatGPT, Perplexity, and Google's AI Overviews to improve brand visibility in AI-generated answers.

--------------Episode's Chapters----------------

00:00 - Welcome & Why We’re Re-Recording

01:00 - Meet Ane Wiese & Benjamin Thornton

03:12 - What “Visibility in AI Search” Really Means

06:28 - How AI Search Is Changing SEO

10:17 - First Steps to Improve AI Visibility

14:42 - Tracking Prompts Like Keywords

18:55 - Finding Semantic Intent in AI Prompts

22:18 - Variations & Use Cases for Prompt Tracking

26:45 - Challenges with Measuring AI Prompt Data

31:08 - Tools & Methods to Discover Prompt Trends

35:42 - Comparing AI Search vs. Google Search Habits

40:44 - The Importance of Knowing Your Audience

44:51 - AI Hallucinations & Fact-Checking Tips

48:03 - Quick Hacks to Boost AI Search Presence

51:10 - Leveraging Publications & Citations for Visibility

53:15 - Systematic SEO & Brand Mention Strategies

55:00 - Final Thoughts & Key Takeaways

Ane - https://www.linkedin.com/in/ane-wiese-seo-cro-saas-strategy/

Benjamin - https://www.linkedin.com/in/bthornton75/

Keyword.com - https://keyword.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #32 of season 5, Anna Nadeina talks with Daniel, Co-Founder & CEO at Common Ninja, a no-code platform that enables users to easily add customizable widgets and apps to any website.

--------------Episode's Chapters----------------

00:00 - Early Beginnings and First Success

03:34 - Monetization Journey

08:18 - Scaling Up: From Side Project to Business

12:43 - AI's Impact on Business and Future Plans

20:32 - AI Integration

24:13 - AI Hackathons and Team Innovation

27:35 - AI Tools and Their Impact on Support

29:05 - AI in Product Development and Customer Insights

37:58 - Reflections on Company Culture and Team Dynamics

40:43 - Advice for Founders and Future Plans

Daniel - https://www.linkedin.com/in/danielsternlicht/

Common Ninja - https://www.commoninja.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #32 of season 5, Anna Nadeina talks with Max, founder of Warmly, an AI-driven sales platform designed to help businesses identify and engage their most promising leads.

--------------Episode's Chapters----------------

00:00 - The Journey of Warmly: Pivots and Success

05:18 - Warmly's Unique Sales Solutions

07:51 - AI in Sales: The Future and Challenges

14:52 - Warm Calling and Multi-Channel Outreach

23:54 - Personalizing Sales Outreach

25:25 - AI in Customer Support and Sales

27:20 - Navigating the AI Landscape

29:24 - Building and Focusing on Core Features

33:14 - Transparency and Learning from Feedback

Max - https://www.linkedin.com/in/max-greenwald/

Warmly, - https://www.warmly.ai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #32 of season 5, Anna Nadeina talks with Jerome, founder of Zola, HR software platform designed for SMEs to manage employee reviews, training, skills development, and continuous feedback.

--------------Episode's Chapters----------------

00:00 - Meet Jerome: From Engineer to Entrepreneur

03:11 - The Birth of Zola HR

07:32 - From Free Tool to B2B Platform

08:45 - Bootstrapping Challenges and Successes

14:32 - Raising Funds and Future Plans

25:23 - Improving Processes and SEO

27:51 - Sales Process and Strategies

30:21 - Building an All-in-One Software

36:34 - Team Strategy and Culture

39:27 - Biggest Wins and Failures

Jerome - https://www.linkedin.com/in/jerome-vobmann/

Zola - https://www.zola.fr/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #29 of season 5, Anna Nadeina talks with Pierce, CEO & Co-founder of babelforce, a no-code platform for building and automating customer experience workflows, primarily focused on contact centers.

--------------Episode's Chapters----------------

00:00 - Meet the Guest: Pierce, CEO of babelforce

01:33 - The Evolution of AI and Contact Centers

06:21 - Challenges and Realities of AI Implementation

13:25 - The Value Proposition of babelforce

20:17 - Bootstrapping and Growth of babelforce

22:23 - Building the Platform: Early Days and Challenges

23:56 - Impact of AI and Technological Shifts

26:26 - Enterprise Sales and Marketing Strategies

30:26 - Event Management and Marketing Insights

33:32 - Zendesk Integration and Future Plans

Pierce - https://www.linkedin.com/in/piercebuckley/

babelforce - https://www.babelforce.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #29 of season 5, Anna Nadeina talks with Josh, founder of Interact, a quiz builder specifically designed for lead generation.

--------------Episode's Chapters----------------

00:00 - Josh's Entrepreneurial Journey

04:06 - Impact of AI on Interact's Growth

06:27 - AI Integration in Interact's Product

14:38 - SEO and Content Strategy for AI

24:54 - Rebuilding Content for AI Search

25:41 - Anticipating User Questions

31:17 - Impact of AI on Traffic and Growth

33:14 - Future Plans for AI Integration

37:44 - Customer Interactions with AI

44:46 - Final Thoughts and Advice

Josh - https://www.linkedin.com/in/jhaynam/

Interact - https://www.tryinteract.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #28 of season 5, Anna Nadeina talks with Mustafa, CEO & founder at adtron.io, a digital advertising platform and software solution that helps brands, agencies, and publishers create, manage, and optimize mobile ads.

--------------Episode's Chapters----------------

00:00 - Founding bam! interactive marketing

05:15 - Transition to Product-Based Company

08:54 - Customer Profiles and Onboarding

16:59 - Sales Strategies and Market Expansion

24:18 - Expanding Market Reach

25:34 - Technical Challenges in Asia

26:52 - Global Expansion Strategy

28:48 - Integrating AI into Core Functionality

37:32 - Balancing Privacy and Analytics

40:50 - Biggest Wins and Learnings

Mustafa - https://www.linkedin.com/in/mustafa-mussa-bam-mobile-marketing-online-display-advertising/

Adtron - https://www.adtron.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #27 of season 5, Anna Nadeina talks with Torben Schulz, Founder & COO at Rows, the spreadsheet that thinks outside of the cell!

--------------Episode's Chapters----------------

00:00 - Journey from Harvard to Entrepreneurship

01:21 - The Rise and Challenges of Eat First

04:53 - Founding Rose: Revolutionizing Spreadsheets

07:12 - Innovations and Features of Rows

16:34 - Development Process and Team Dynamics

22:13 - Evaluating and Killing Features

23:14 - Building New Projects

25:04 - Team Dynamics and Qualities

28:15 - Growth Strategies and Surprises

31:47 - AI Integration and Future Plans

Torben - https://www.linkedin.com/in/torben-schulz-0703b32/

Rows - https://rows.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #26 of season 5, Anna Nadeina talks with Antoine, founder and CEO of Fernand, a customer support platform designed specifically for SaaS companies. And a founder of ImprovMX, a closed-source, free email forwarding service that he recently sold.

--------------Episode's Chapters----------------

00:00 - ImprovMX Acquisition

04:28 - Finding the Right Buyer

08:07 - The Transition and Legal Hurdles

26:31 - Lessons Learned and Future Focus

29:56 -AI Components in Funnel

32:15 - Marketing Challenges and Strategies

34:51 - Future of SaaS with AI

43:26 - Biggest Wins and Failures

Antoine - https://www.linkedin.com/in/antoineminoux/

Fernand - https://getfernand.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #25 of season 5, Anna Nadeina talks with Benedikt, co-founder of Jamie, an AI meeting assistant.

--------------Episode's Chapters----------------

00:00 - Benedict's Background and Early Ventures

03:06 - The Birth of Jamie: Idea and Validation

07:33 - Growth Strategies and Challenges

21:00 - The Challenge of Marketing a Versatile Product

22:07 - SEO Strategies and Ranking Tips

25:19 - Social Media and Brand Building

27:04 - Launching a Podcast: Purpose and Challenges

31:38 - AI Tools and Productivity Hacks

36:32 - Biggest Wins, Failures, and Final Thoughts

Benedikt - https://www.linkedin.com/in/boeringer/

Jamie - https://www.meetjamie.ai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #24 of season 5, Anna Nadeina talks with Trygve, co-founder of Databutton, an AI-powered no-code platform that allows users to build data and AI-driven web applications through conversation.

--------------Episode's Chapters----------------

00:00 - Founding Data Button

03:44 Explaining Data Button's Functionality

04:48 Customer Use Cases and Examples

06:36 Challenges and Learning Curve

17:06 AI Tools for Development

28:21 - Risk and Concerns with AI

30:01 - Competing in the AI Market

33:23 - Growth Strategies and Customer Acquisition

39:45 - Biggest Wins and Failures

Trygve - https://www.linkedin.com/in/trygve-karper/

Databutton - https://databutton.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #23 of season 5, Anna Nadeina talks with Matthew, the CEO of ImprovMX, one of the fastest and best mail forwarding plugins and services.

--------------Episode's Chapters----------------

00:00 - Matthew's Background and Entrepreneurial Journey

04:15 - Failed Ventures and Lessons Learned

07:20 - Acquiring ImprovMX: The Process

11:19 - Due Diligence and Unexpected Challenges

20:49 - Advice for Founders: The Importance of Advisors

22:13 - Deal Structure and Fast Close Strategy

24:55 - Determining the Right Multiple for SaaS

28:01 - Transition Period and Customer Reactions

30:48 - Future Plans and Lessons Learned

Matthew - https://www.linkedin.com/in/matthew-t-15565736/

ImprovMX - https://improvmx.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #22 of season 5, Anna Nadeina talks with Jason, co-founder of 37signals and therefore hey.com, Basecamp, Once.com, and most recently, Fizzy.

--------------Episode's Chapters----------------

00:00 - Hey.com Calendar Development

04:12 - Building for Yourself vs. Customers

12:22 - Introducing Fizzy: The Bug Tracker

18:19 - Innovative Features and Future Plans for Fizzy

30:25 - Discussing the Campfire Experiment

31:29 - Challenges of the Once.com Business Model

37:14 - Hiring Process Insights

47:03 - Evaluating Developer Performance

54:03 - AI Tools and Personal Hacks

Jason - https://www.linkedin.com/in/jason-fried/

Basecamp - https://basecamp.com/

Campfire - https://once.com/campfire

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #19 of season 5, Anna Nadeina talks with Jason, founder at Zigpoll, helping eCommerce brands get a deeper understanding of their customers by using micro-surveys.

--------------Episode's Chapters----------------

00:00 - Building and Marketing Zigpoll

11:01 - Challenges and Strategies in Customer Support

18:14 - Branding and Visual Identity

22:52 - The Importance of Brand Identity in B2B

25:27 - Finding and Managing Affiliates

29:41 - Balancing Solo Foundership and Personal Life

35:11 - Biggest Wins and Failures

40:00 - Productivity Hacks for Founders

Jason - https://www.linkedin.com/in/jason-zigelbaum/

Zigpoll - https://www.zigpoll.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #20 of season 5, Anna Nadeina talks with Johannes, founder of Trustmary, helping businesses collect, manage, and display customer reviews and testimonials.

--------------Episode's Chapters----------------

00:00 - Johannes' Entrepreneurial Journey

03:05 - Transition to SaaS and Overcoming Challenges

08:19 - The Origin of TrustMary

12:06 - Customer-Led Growth and Team Dynamics

26:19 - Going Global: Strategies and Challenges

26:52 - Freemium Model: Iterations and Learnings

30:08 - SEO and Marketing Synergy

32:30 - Leveraging AI for Customer Insights

36:57 - Biggest Wins and Failures as a Founder

Johannes - https://www.linkedin.com/in/karjula/

Trustmary - https://trustmary.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #19 of season 5, Anna Nadeina talks with Denzil, Founder of smarty.ai, building AI-employees for SMBs.

--------------Episode's Chapters----------------

00:00 - Denzel's Background and Journey

03:39 - Challenges and Pivoting

09:08 - The Role of AI and Human Experts

12:34 - Scalability and Business Model

15:49 - AI Fatigue and Customer Experience

20:37 - Struggles with Pricing

23:48 - Defining AI and Automation

26:41 - Challenges for Female Founders

32:26 - Business Systems and Strategies

34:15 - Venture Capital Insights

38:02 -Biggest Wins and Failures

39:23 - Key Metrics for Success

Denzil - https://www.linkedin.com/in/denzils/

Smarty - https://www.smarty.ai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #18 of season 5, Anna Nadeina talks with Arnaud, founder of ScaleList, sales-enabling software that allows salespeople to easily create and organize email lists right from Sales Navigator.

--------------Episode's Chapters----------------

00:00 - Transition from Service to SaaS

05:17 -Life in Singapore

09:59 -ScaleList and Market Differentiation

16:21 - Bootstrapping and Funding

20:55 - Growth Strategies and YouTube Success

24:55 - Traffic Sources and Acquisition Channels

26:08 - Understanding Customer Search Behavior

28:59 - Enterprise Clients and Their Impact

34:27 - Biggest Wins and Failures

40:18 - Customer Feedback and Growth Hacks

Arnaud - https://www.linkedin.com/in/arnaud-renoux-129aa949/

ScaleList - https://scalelist.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #17 of season 5, Anna Nadeina talks with Josh, founder of Referral Rock, that allows you to build automated customer referral and affiliate marketing programs.

--------------Episode's Chapters----------------

00:00 - Josh's Background and Early Career

03:33 - The Birth of Referral Rock

09:18 - SEO and Marketing Evolution

20:27 - Team Dynamics and Growth Strategies

31:04 - The Evolution of Remote Work

35:12 - Understanding Affiliate Marketing

37:06 - Customer Referral Programs

39:35 - Referral Rock's Journey and Insights

47:52 - AI and Future Trends

54:21 - Practical Hacks for Founders

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #15 of season 5, Anna Nadeina talks with Angeley, an experienced CCO and CMO, former CCO of Resourcify.

--------------Episode's Chapters----------------

00:00 - The Importance of Branding in SaaS

04:20 - Brand vs. Features in B2B

11:34 - The Role of Authenticity in Marketing

18:18 - The Evolution and Importance of Brand

23:54 - Common Branding Mistakes Founders Make

24:46 - The Importance of Storytelling in Marketing

26:12 - Challenges for Women in Leadership

28:34 - The State of Female Founders in Tech

36:40 - Promoting Diversity in Tech Events

40:44 - Biggest Wins and Failures

43:01 - Final Thoughts and Key Takeaways

Angeley - https://www.linkedin.com/in/angeleymullins/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #15 of season 5, Anna Nadeina talks with Dorian, co-founder / CEO of Zeliq, an all-in-one AI-powered Sales Prospecting Solution.

--------------Episode's Chapters----------------

00:00 - From Influencer Marketing to AI Sales

03:53 - The Vision Behind Zeliq

10:06 - Building a Unicorn: Fundraising and Ambitions

14:23 - The Importance of Human Connections in Business

17:03 - Co-Founders and Team Dynamics

19:39 - Establishing Company Culture and Values

22:28 - Expanding to the US Market

25:55 - Influencer Marketing Strategy

32:09 - Leveraging AI in Sales

37:19 - Key Learnings and Future Goals

41:31 - Effective Growth Hacks

Dorian - https://www.linkedin.com/in/dorian-ciavarella/

Zeliq - https://www.zeliq.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #14 of season 5, Anna Nadeina talks with Anthony, Founder & CEO for DNSimple, a hosting and domain management automation solution.

--------------Episode's Chapters----------------

00:00 - Anthony's Journey into Domain Management

04:04 - Bootstrapping DNSimple

08:05 - Transition from Consulting to Product

14:06 - Customer Support and Team Dynamics

20:31 - Scaling and Team Growth

28:42 - AI in Business: A Measured Approach

32:47 - Setting Annual Objectives and Key Results

37:13 - Long-Term Vision and Exit Strategy

41:55 - Biggest Wins and Failures

43:50 - Secret Hacks for Motivation and Growth

Anthony - https://www.linkedin.com/in/aeden/

DNSimple - https://dnsimple.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #13 of season 5, Anna Nadeina talks with Tom Benattar, Building MailTracker by @Hunter.io, an email tracking platform for Gmail & Chrome.

--------------Episode's Chapters----------------

01:45 Tom's Previous Venture: Pixel Me

02:52 Acquiring Mail Tracker

08:28 Transitioning Mail Tracker to a Paid Model

15:04 Pricing Strategy and Customer Communication

16:45 Handling Price Increases and Customer Feedback

22:09 Seasonal Considerations and Customer Demographics

23:17 Balancing Free and Paid Features

27:41 Growth Strategies and Content Creation

31:29 Introducing a Free Trial

35:20 Future Plans for Mail Tracker

Tom - https://www.linkedin.com/in/tom-benattar/

Hunter - https://hunter.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #12 of season 5, Anna Nadeina talks with Christian Byza, CEO & Co-Founder of Learn.xyz, mobile micro learning, powered by AI.

--------------Episode's Chapters----------------

00:42 The Role of AI in Learning

03:26 Christian's Background and Journey to Silicon Valley

10:12 Founding Learn DO XYZ: The Initial Idea

14:20 Pivoting from B2C to B2B

20:18 Marketing and Sales Strategies

26:15 The House of AI: A Unique Co-Working Space

29:35 Creative Event Planning

33:07 Challenges of Bootstrapping in San Francisco

36:19 Advantages of Building in San Francisco

40:22 Pivoting from B2C to B2B

48:09 Founder-Led Sales Strategies

50:13 Longevity and Personal Hacks

Christian - https://www.linkedin.com/in/christianbyza/

Learn.xyz - https://www.learn.xyz/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #11 of season 5, Anna Nadeina talks with Paddy Srinivasan, CEO @Digital Ocean

--------------Episode's Chapters----------------

02:49 Digital Ocean's Mission and Scale

04:49 Challenges and Opportunities in Cloud Computing

06:22 Digital Ocean's Unique Value Proposition

10:19 AI and Its Impact on Business

14:46 Democratizing AI with Digital Ocean

25:12 Innovation and Hackathons at Digital Ocean

34:11 Reflections and Future Outlook

37:59 Closing Remarks

Paddy - https://www.linkedin.com/in/paddysrinivasan/

Digital Ocean - https://www.digitalocean.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #10 of season 5, Anna Nadeina talks with Julia Goelles, VP Marketing @Parloa

--------------Episode's Chapters----------------

02:39 Enterprise vs. SMB Marketing

04:03 Inbound vs. Outbound Marketing

14:21 Partner Marketing Strategies

17:51 AI in Marketing and Branding

23:54 Account-Based Marketing Insights

26:56 Technical Glitch and Continuation

27:19 The Importance of Account-Based Marketing

28:16 Aligning Marketing and Sales Efforts

34:55 Introduction to Women of SaaS

37:21 Expanding Women of SaaS Globally

43:01 Challenges and Trends in Gender Representation

Julia- https://www.linkedin.com/in/julia-goelles/

Parloa - https://www.parloa.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #9 of season 5, Daniel Thulfaut talks with Ryan Singer, author of @Shape Up

--------------Episode's Chapters----------------

01:31 Explaining Shape Up vs. Scrum

06:21 Implementing Shape Up in Teams

11:36 Challenges and Misconceptions

19:43 AI's Impact on Software Development

26:41 Understanding Framework Costs and Expertise

28:20 AI in the Shaping Phase

29:57 Exploring Alternatives and Team Dynamics

32:09 Balancing Discovery and Delivery

35:58 Making Trade-offs and Prioritizing Work

42:23 Shape Up Evolution and Unique Contexts

Ryan - https://www.linkedin.com/in/feltpresence/

Shape Up - https://basecamp.com/shapeup

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #8 of season 5, Anna Nadeina talks with Joe Walsh, GM @Prerender

--------------Episode's Chapters----------------

02:03 What is Prerender?

04:07 Post-Acquisition Changes and Cost-Cutting

05:39 Building a Strong Team and Culture

15:18 The Future of Discoverability and AI

31:08 Implementing Processes and Celebrating Mistakes

33:17 Final Thoughts and Hacks for Success

Joe - https://www.linkedin.com/in/joewalsh22/

Prerender - https://prerender.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #7 of season 5, Anna Nadeina talks with Monica Zara, Head of Conference @HowToWebConf

--------------Episode's Chapters----------------

01:00 Monica's Journey to How to Web

04:04 How to Web Conference: An Overview

09:36 The State of SaaS in Romania

13:05 Fundraising vs. Bootstrapping in Eastern Europe

18:21 Challenges Faced by Founders

22:09 Curating Conference Content

32:33 Recap and Final Thoughts

34:55 Biggest Wins and Failures

40:08 Monica's Personal Hacks and Closing Remarks

Monica- https://www.linkedin.com/in/monicazara/

How to Web - https://www.linkedin.com/in/monicazara/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Following our previous live AMA sessions, join us for this one uncovering some of the best email marketing frameworks today with Jane Portman, Сo-founder & CEO of Userlist, an email automation platform for SaaS companies.

----------Episode's Chapters--------------

00:00 - Guest Introduction: Jane Portman

02:32 - Challenges in Building UserList

05:14 - Growth Strategy and SEO Focus

07:13 - Customer Success and Consultation Calls

16:25 - The Atomic Emails Framework

25:06 - Example of Effective Email Campaigns

27:23 - The Importance of Personalization in Emails

27:56 - Effective Personalization Strategies

31:44 - Data Tracking and Its Pitfalls

42:11 - Crafting Engaging Email Content

48:47 - The Role of Personal Branding in Email Marketing

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #5 of season 5, Anna Nadeina talks with Thomas Tauchner, Founder and CEO of JENTIS.

--------------Episode's Chapters----------------

02:13 Founding Gentis: From Agency to Product

03:05 Challenges and Growth of Gentis

04:19 Separation of Agency and Product

05:34 Transitioning from Agency to Product Workflow

07:21 Customer-Centric Approach and Market Adaptation

14:25 Innovators vs. Early Majority: Market Segmentation

17:55 AI Integration and Synthetic Users

22:54 Improving Ad Spend and Pricing Strategies

23:26 Challenges in Pricing for Different Customer Segments

24:22 Impact of AI on Sales and Marketing

25:11 Sponsored Segment: Rewardful Affiliate Program

26:06 Sales Process and Customer Engagement

30:39 Importance of Agencies in Sales Strategy

33:13 Implementing Processes for Scaling Up

38:18 Big Wins and Lessons Learned

40:38 Decision-Making Hacks for Teams

Thomas- https://www.linkedin.com/in/thomas-tauchner/

JENTIS - https://www.jentis.com/en/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #4 of season 5, Anna Nadeina talks with Andrei, Co-Founder at Socialinsider, a social media analytics, reporting and benchmarking tool.

--------------Episode's Chapters----------------

00:00 - The Inception of Socialinsider

02:12 - Finding Product-Market Fit

04:56 - Ideal Customer Profile and Key Features

07:51 - Common Mistakes in Social Media Marketing

11:19 - Growth Strategies and Content Marketing

17:36 - AI Integration in Social Insider

22:30 - Customer Reviews and Feedback

32:07 - Transition from Startup to Scale-Up

37:08 - Biggest Wins and Failures

Andrei - https://www.linkedin.com/in/andreiserbanoiu/

Socialinsider - https://www.socialinsider.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #3 of season 5, Anna Nadeina talks with Juan, CEO of Boopos, a global investment bank for profitable software companies and marketplaces, providing M&A services, powered by a unique data infrastructure.

--------------Episode's Chapters----------------

00:00 - Juan's Journey in M&A and Founding Bupos

03:55 - The Importance of Having an Advisor in M&A

06:10 - Choosing the Right Advisor for Your Business

08:27 - Common Questions and Misunderstandings in M&A

10:45 -When is the Right Time to Sell Your Business?

16:34 -Market Trends and Predictions for 2025

24:29 -Rebranding and Moving Upmarket

27:13 -AI in M&A: Current Trends and Future Prospects

31:41 - Biggest Wins and Failures with Bupos

33:16 - Final Thoughts and Advice for Founders

Juan - https://www.linkedin.com/in/jigarciab/

Boopos - https://www.boopos.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #2 of season 5, Anna Nadeina talks with Henrik, co-founder and CEO of Neuroflash, an all-in-one AI solution that supports you from idea generation to content creation and optimization.

--------------Episode's Chapters----------------

00:00 - Founding Neuroflash

06:27 - Challenges and Growth with AI

08:39 -Neuroflash's Unique Value Proposition

12:16 - Customer Onboarding and Education

14:44 - Market Focus and Expansion

16:16 - AI Misconceptions and Best Practices

21:29 - Collaboration and Future Vision

26:48 - AI-Supported Marketing: An Introduction

29:15 - SEO vs. AI Optimization

33:27 - Growth Strategies and Sales Processes

34:41 - Reflecting on Successes and Failures

41:01 - Future of AI in Content Generation

45:46 - Personal AI Hacks and Tools

Henrik - https://www.linkedin.com/in/henrik-roth/

neuroflash - https://neuroflash.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #1 of season 5, Anna Nadeina talks with Alexis, founder and CEO of TheyGotAcquired, a media company that helps entrepreneurs sell their businesses.

--------------Episode's Chapters----------------

00:00 - Alexis' Journey into Acquisitions

03:15 - First Business Sale Experience

04:31 - Second Business Sale Experience

07:02 - Building They Got Acquired

11:43 - Understanding Acquisition Trends and Founder Insights

16:43 - Valuation Stories and Strategic Acquisitions

25:02 - Choosing the Right Buyer: Beyond the Highest Bidder

28:47 - Addressing the Gender Gap in Business Acquisitions

30:53 - Challenges and Strategies for Female Founders in SaaS

42:32 - Advice for SaaS Founders: Building a Sellable Business

43:29 - Biggest Wins and Challenges in Content Marketing

45:25 - Growing an Engaged Audience: Tips and Hacks

Alexis - https://www.linkedin.com/in/alexisgrant/

TheyGotAcquired - https://theygotacquired.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #50, Anna Nadeina talks with Tim Schumacher, founder and CEO of saas.group, a serial acquirer of wonderful B2B SaaS companies with a bootstrapper mindset.

--------------Episode's Chapters----------------

00:00 - saas.grouping in Morocco

03:43 - Navigating Remote Work Culture

06:50 - Diversity in Leadership and Company Culture

09:39 - Integrating AI into Business Operations

14:16 - Evaluating AI Companies for Acquisition

17:21 - Balancing Profitability and Growth in Acquisitions

20:48 - Accelerating Growth in Acquired Companies

23:15 - The Evolution of SaaS Group's Acquisition Strategy

26:03 - Personal Insights from Tim's Entrepreneurial Journey

31:11 - Building a Founder-Friendly Culture

35:49 - Reflections on Wins and Losses in 2024

39:29 - Best AI tools for Productivity

Tim - https://www.linkedin.com/in/timschumacher/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #49, Anna Nadeina talks with Iliya, CEO and founder of Team-GPT, your shared AI workspace to help you seamlessly integrate AI into your team's workflow.

--------------Episode's Chapters----------------

00:00 - The Birth and Evolution of TeamGPT

06:48 - Challenges and Successes in AI Collaboration

16:52 - Understanding and Mastering AI

28:18 - Marketing Strategies for SaaS Growth

32:11 - AI Articles and Video Campaigns

35:45 - Creating an Online Course

37:52 - SEO and Repurposing Content

39:25 - Long Tail Keywords vs. Prompts

46:28 - Raising Funds and Scaling

55:04 - Biggest Wins and Failures

59:43 - Final Thoughts and Advice

Iliya - https://www.linkedin.com/in/iliya-valchanov/

Team-GPT - https://team-gpt.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #48, Anna Nadeina talks with Tom, CEO of Geckoboard, a tool for building and sharing real-time KPI dashboards.

--------------Episode's Chapters----------------

00:00 - Tom's Journey to GeckoBoard

03:51 - Challenges and Skills in Leadership

06:26 -Transition to CEO at GeckoBoard

11:48 -Navigating Product and Market Strategies

15:34 -The Role of Sales in SaaS Growth

19:00 -Pricing Strategies and Market Adaptation

22:46 - The Role of Video Content

27:25 - Scaling the Company

31:00 - Hiring Challenges and Lessons

35:11 - Biggest Wins and Failures

37:56 - The Value of Coaching and Networking

41:55 - Final Thoughts and Reflections

Tom - https://www.linkedin.com/in/randlete/

Geckoboard - https://www.geckoboard.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Episode #47 is the special episode where Tobias Schlottke takes over the hosting of the podcast to welcome Andreas Creten, Co-founder and CEO at madewithlove, .

-----------Episode's Chapters-----------

00:00 - The Mission of Made With Love

03:40 - Remote Work Culture

10:48 - Hiring and Diversity

17:33 - Free Range Management

20:27 - Pull vs Push Developers: Finding the Right Fit

21:15 - Mentorship and Onboarding: Building Strong Relationships

22:29 - Feedback and Performance Reviews

24:06 - Client Selection: Saying No for the Right Reasons

27:25 - Tech and Product Due Diligence: Best Practices

29:36 - Common Pitfalls in IP and Licensing

33:21 - Preparing for Tech Due Diligence

37:09 - Cultural Hacks for Remote Teams

Andreas - https://www.linkedin.com/in/andreascreten/

Tobias - https://www.linkedin.com/in/tschlottke/

madewithlove - https://madewithlove.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #46, Anna Nadeina talks with Chris, founder of Bodyswaps, a soft skills immersive VR training platform.

--------------Episode's Chapters----------------

00:00 - Introduction to BodySwaps and Chris's Journey

08:04 - Transition from Agency to Product Development

15:03 - Navigating Challenges and Building a Team

22:01 - Growth Strategies and Market Dynamics

26:28 - Navigating Cultural Nuances in Communication

28:17 - The AI Dilemma: Friend or Foe?

32:31 - Shifting Focus: From Product to Customer

35:19 - Exploring New Markets and Opportunities

39:22 - AI in Education: A Force for Good?

43:42 - Lessons Learned: Wins and Failures

47:14 - The Importance of Team Bonding

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #45, Anna Nadeina talks with Josef and Thomas from Otterly, a new tool in content & brand monitoring for AI-powered Search Experiences.

--------------Episode's Chapters----------------

00:00 - Founders' Backgrounds and Early Experiences

08:33 - Vision and Future of Otterly

12:24 - Understanding AI Search and Bias

19:45 - User Feedback and Iterative Development

26:48 - Launching and Gaining Early Feedback

30:49 - The Power of PR and Community Engagement

32:04 - Naming the Product: The Otterly Story

34:56 - Educating Customers: Strategies and Challenges

40:44 - Wins and Failures: Lessons Learned

42:25 - Hacks for Success

Josef - https://www.linkedin.com/in/joseftrauner/

Thomas - https://www.linkedin.com/in/thomaspeham/

Otterly - https://otterly.ai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #44, Anna Nadeina talks with Leo, founder of SaaStanak, a recurring meetup and a conference of SaaS folks in Southeast Europe.

--------------Episode's Chapters----------------

00:00 - The Evolution of Sastanak

05:55 - The Role of Community in SaaS

09:03 - Moderation and Authenticity in Events

12:00 - Creating Unique Conference Experiences

15:06 - Cultural Differences in SaaS Discussions

17:58 - Trends and Challenges of CEE founders

23:44 - The Shift from Agency to SaaS

26:06 - Emerging SaaS Ecosystem in Eastern Europe

29:51 - Building Connections at Conferences

32:45 - Creating Lasting Community Engagement

40:19 - Lessons Learned from Organizing Events

Leo - https://www.linkedin.com/in/leonardeldic/

SaaStanak - https://saastanak.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #43, Daniel Thulfaut, Head of Product at saas.group talks with Michał Suski, Head of Innovation & Co-founder at Surfer.

--------------Episode's Chapters----------------

00:00 - Michał's Journey into Product and Innovation

04:40 - Transitioning from Agency to Product

09:40 - Understanding Surfer's Product Offering

15:04 - The Role of Head of Innovation

20:00 - Implementing Features and Improvements

24:35 - Balancing Intuition and Analysis in Development

28:50 - Innovating Beyond the Fastest Horse

33:59 - Balancing Metrics and Customer Value

36:23 - The Importance of Creative Freedom

39:02 - Hiring for Innovation

46:25 - Trusting Your Intuition

Michal - https://www.linkedin.com/in/michal-suski/

Daniel - https://www.linkedin.com/in/daniel-thulfaut/

Surfer - https://surferseo.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. Following our previous live AMA sessions, join us for this one uncovering the best SEO tips for B2B SaaS. Sam is the Host of Breaking B2B podcast (Top 2.5% B2B Marketing Podcast) and the Founder at Breaking B2B, B2B SEO & web design for revenue, not vanity. Ane is the SEO lead at saas.group, bringing the latest trends in SEO and making sure saas.group is prepared for anything Google has coming its way!

----------Episode's Chapters--------------

00:00 - Introduction to SaaS and SEO Strategies

10:00 - When SEO Works and When It Doesn't

19:56 - Quick Wins in SEO for SaaS Companies

30:01 - Common Mistakes in SEO Implementation

39:42 - Effective Link Building Techniques

43:46 - Navigating AI in SEO

50:30 - The Role of AI in SEO Automation

59:15 - Breaking into SEO: Skills and Resources

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #41, Anna Nadeina talks with Emil, founder of Jitsi, a set of open-source projects allowing you to create video conferencing solutions that are secure and scalable, it’s also a bunch of APIs and SDKs to power your existing solutions, and it’s a community.

--------------Episode's Chapters----------------

00:00 - Introduction to Jitsi and Emil's Background

04:55 - The Journey of Building Jitsi

10:06 - Transitioning from Academia to Entrepreneurship

15:08 - The Open Source Model and Its Advantages

20:11 - Navigating Metrics and Accountability in Business

30:01 - Experiences with Acquisitions and Cultural Shifts

47:38 - The Role of Empathy in Legal Negotiations

54:11 - Navigating Open Source Acquisitions

01:03:51 - Finding Fulfillment in Work and Relationships

01:12:49 - Learning from Mistakes and Embracing Change

01:19:35 - Leveraging Team Dynamics for Success

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #40, Anna Nadeina talks with Patrick, founder of Frontly, an AI-powered, no-code app builder and Curator, the simplest way to build human confirmation steps into your AI workflows.

--------------Episode's Chapters----------------

00:00 - Patrick's Entrepreneurial Journey

05:59 - Building Frontly: The Early Days

09:02 - Navigating Lifetime Deals and Revenue Models

11:55 - The Role of a Co-Founder in Startups

14:50 - AI's Impact on No-Code Development

24:08 - Leveraging AI in Workflow and Development

27:13 - Curator: A Solution to AI's Unpredictability

31:35 - Human Approval Layers in AI Workflows

34:09 - Pricing Strategies for AI Tools

39:23 - Sales Strategies and Targeting Customers

43:26 - Reflections on Wins and Failures

47:16 - The Founder’s Mindset and Journey

Patrick - https://www.linkedin.com/in/patrickjkelly5/

Frontly - https://frontly.ai/

Curator - https://curatorapp.ai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #39, Anna Nadeina talks with Craig, Founder and CEO of Castos, the podcast hosting platform for growth-minded brands.

--------------Episode's Chapters----------------

00:00 - Introduction to Castos and Craig's Journey

05:02 - Marketing Strategies and Daily Routines

10:29 - The Power of Podcasting and Content Creation

14:10 - SEO and AI in Content Marketing

20:09 - Monetization Strategies for Podcasters

23:31 - Partnerships and Integrations in Podcasting

25:02 - Building Partnerships for Growth

29:46 - The Value of Funding and Mentorship

35:00 - Sustainable Growth Strategies

39:07 - Navigating Challenges and Team Dynamics

42:47 - Community and Mentorship in Entrepreneurship

45:01 - Practical Hacks for Founders

Craig - https://www.linkedin.com/in/craig-hewitt-78386a66/

Castos - https://castos.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #38, Anna Nadeina talks with Fynn, Co-founder & CEO of Schematic, a solution that allows businesses to quickly integrate pricing and packaging into their application with a few lines of code.

----------Episode's Chapters--------------

00:00 Introduction to SaaS and Pricing Strategies

07:21 The Inception of Schematic and Its Purpose

14:54 Target Audience and Sales Strategy

18:38 Pricing Strategies and Market Fit

26:54 Lessons from Previous Ventures and Future Outlook

Fynn - https://www.linkedin.com/in/fynn-glover-b0410015/

Schematic - https://schematichq.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #37, Anna Nadeina talks with Michael, Founder of Spiffy Checkouts, an intelligent checkout page platform.

----------Episode's Chapters--------------

00:00 - Introduction to Spiffy

05:14 - Transitioning from Services to SaaS

10:01 - The Bootstrap Journey: Challenges and Strategies

15:04 - Ideation and Validating Business Ideas

21:06 - Preparing for Acquisition and Future Goals

24:06 - Understanding Spiffy: Use Cases and Value Propositions

27:00 - Narrowing Down: The Importance of Niching

30:23 - Finding Your Audience: Effective Customer Acquisition Strategies

33:50 - Lessons Learned: Mistakes and Growth in Building Spiffy

38:44 - Hacks for Success: Balancing Work and Creativity

Michael - https://www.linkedin.com/in/michaelrhunter/

Spiffy Checkouts - https://spiffy.co/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Episode 36 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Diamond Innabi, Principal of the Software Equity Group, an investment bank and M&A advisory serving the software and technology sectors.

-----------Episode's Chapters-----------

00:00 - Introduction to SaaS Acquisitions

03:05 - Evaluating SaaS Companies for Acquisition

05:55 - The Importance of First Pass Success Rate

08:01 - Emotional Aspects of Selling a Business

10:03 - Preparing for a Successful Sale

12:05 - Choosing the Right Buyer

14:01 - Cultural and Strategic Fit in Acquisitions

17:00 - Valuation vs. Fit: Making the Right Choice

17:57 - Insights on Bootstrapped SaaS Companies

20:57 - Stories from the Acquisition World

25:00 - Conclusion and Future Outlook

Tim Schumacher - https://www.linkedin.com/in/timschumacher/

Diamond - https://www.linkedin.com/in/diamondinnabi/

SEG - https://softwareequity.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #35, Anna Nadeina talks with Daniel and Thomas, famous founders of SaaSiest, the largest community-driven B2B SaaS event in the Nordics!

----------Episode's Chapters--------------

00:00 - Introduction to SaaSiest

03:46 - Backgrounds and Personal Stories

08:50 - The Birth of SaaSiest Community

12:19 - Niche Focus and Community Dynamics

17:20 - Building a Thriving Community

20:12 - Monetization Strategies and Community Value

26:05 - The Importance of Events in Community Building

26:12 - The Challenge of Hosting Events

28:05 - Understanding Your Audience

30:29 - Designing Engaging Events

32:42 - Creating a Sense of Community

33:58 -Shifts in B2B SaaS Trends

37:44 - The Importance of Quality Content

39:46 - Building a Strong Community

44:06 - Finding Your Community

49:01 - The Power of Bootstrapping

53:52 -Effective Event Management Hacks

Daniel - https://www.linkedin.com/in/daniel-nackovski/

Thomas - https://www.linkedin.com/in/thomassjoberg/

SaaSiest - https://saasiest.com/

SaaSiest London - https://saasiestlondon.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #34, Anna Nadeina talks with Pierre, founder of Claap, an AI Meeting Automation Platform for Sales.

----------Episode's Chapters--------------

00:00 - Introduction to Claap

08:41 - The Evolution of Clap: From Asynchronous Meetings to Sales Automation

11:44 - Marketing Strategies: B2C vs B2B

17:16 - The Decision to Raise Funds: Insights and Experiences

25:16 - Integrating AI into Sales Processes

29:50 - Reflections on Wins and Failures

Claap - https://www.claap.io/

Pierre - https://www.linkedin.com/in/pierretouzeau/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #33, Anna Nadeina talks with Julien, CEO and founder of Mergify, a SaaS company providing merge automation and CI/CD tools for software engineering teams.

----------Episode's Chapters--------------

00:00 - Julien's background

02:42 - The Journey of Building Mergify

06:43 - Challenges of Selling to Developers

13:03 - Marketing Strategies for Tech Products

22:30 - Falling in Love with the Problem

24:40 - The Importance of Problem-Solving in Tech

27:19 - Investing Mindset: Team vs. Product

30:55 - Navigating Competition in Tech

37:31 - Learning from Wins and Failures

44:38 - Building a Remote Team Culture

Julien - https://www.linkedin.com/in/juliendanjou/

Mergify - https://mergify.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Episode 32 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Shane Cheek from Continua Software, an Australian-owned software holding company that acquires, operates and grows B2B software businesses.

-----------Episode's Chapters-----------

00:00 - Shane's Journey in Technology and Capital Markets

04:46 - The Formation of Continua Software

06:49 - Constellation's Influence and Market Positioning

08:34 - Acquisition Strategy and Target Metrics

09:56 - Transitioning Legacy Software to SaaS

13:54 - Balancing Growth and Profitability

18:48 - Market Dynamics and Valuation Challenges

21:45 - Operational Independence and Management Approach

24:38 - Hiring and Retaining Talent in SaaS

30:48 - Advice for Founders Seeking an Exit

Tim Schumacher - https://www.linkedin.com/in/timschumacher/

Shane Cheek - https://www.linkedin.com/in/shanecheek/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Mike is a Co-founder of a marketing agency, creator of AI courses with almost half a million students, and author of a book on prompt engineering. And Ali is a Serial entrepreneur and CTPO of zenloop, a saas.group brand recently relaunched with full AI integration.

----------Episode's Chapters--------------

00:00 - Introduction to the AI Revolution in SaaS

03:03 - Exploring AI Tools and Their Applications

06:06 - Effective Prompting Techniques for AI

09:08 - Creating Customer Personas and Market Research

12:02 - AI in Customer Communication and Feedback

14:47 - Trust and Reliability in AI Automation

18:01 - Live Demonstration of AI Capabilities

36:28 - Customer Feedback Management and AI Integration

39:44 - The Future of AI in Customer Service

42:24 - Extracting Insights from Customer Interactions

57:02 - Automation and AI: Overcoming Mental Barriers

01:00:55 - Practical Steps for Automation in Startups

Mike - https://www.linkedin.com/in/mjt145/

Mike's book - https://www.amazon.com/Prompt-Engineering-Generative-AI-Future-Proof/dp/109815343X

Mike's courses - https://app.vexpower.com/courses/

Ali - https://www.linkedin.com/in/ali-naqi-shaheen/

zenloop - https://www.zenloop.com/en/

RodCast - https://www.rodcast.fm/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #30, Anna Nadeina talks with Simon, founder and CEO of Workleap, an employee experience platform designed for hybrid teams.

----------Episode's Chapters--------------

00:00 - Introduction to WorkLeap

05:30 - The Journey from Service to Product

12:29 - Understanding WorkLeap's Current Offerings

17:45 - The Shift Towards Acquisitions

23:39 - Navigating Cultural Integration Post-Acquisition

31:26 - Empowering Employees to Shape Their Roles

39:13 - The Importance of Feedback in HR Tools

47:20 - Navigating Pricing Strategies for Growth

52:01 - Lessons from Wins and Failures

01:02:00 - The Art of Pivoting and Perseverance

01:07:38 - Staying Grounded in Entrepreneurship

Simon - https://www.linkedin.com/in/simondebaene/

Workleap - https://workleap.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #29, Anna Nadeina talks with Marvin, VP of marketing at OMR Reviews, a B2B software review site for the DACH market.

----------Episode's Chapters--------------

00:00 - Introduction to OMR Reviews and Marvin's Journey

05:20 - The Evolution of OMR Reviews

10:23 - Understanding the B2B Marketing Landscape

16:11 - Target Audience and Market Segmentation

23:46 - The Importance of Honest Reviews

38:12 - Future Directions for OMR Reviews

35:19 - Team Building and Growth Strategies

39:29 - Personal Hacks for Team Management

Marvin - https://www.linkedin.com/in/marvin-mueller/

OMR Reviews - https://omr.com/en/reviews

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #28, Anna Nadeina talks with Shannon, CEO of Usersnap, a visual feedback and bug-tracking platform.

----------Episode's Chapters--------------

00:00 - Introduction to Usersnap and Shannon's Journey

06:02 - Exciting Developments at Usersnap

09:01 - Insights from User Interviews and Market Trends

11:48 - The Role of AI in Product Development

15:06 - Collaboration and Knowledge Sharing at saas.group

18:11 - Empowering Women in Tech

24:42 - Women in Leadership: Navigating Challenges

28:02 - Effective Communication for Impact

29:21 - Team Growth and Recruitment Strategies

30:49 - Strategic Shifts in Product Development

32:41 - The Importance of Feedback in Strategy

34:11 - Understanding Market Positioning

39:48 - Wins and Lessons Learned

42:18 - The Power of Listening to Users

Shannon - https://www.linkedin.com/in/svettes/

Usersnap - https://usersnap.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Episode 27 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Colin Keeley, Co-Founder of Verne, buying SaaS companies.

-----------Episode's Chapters-----------

00:00 - Introduction to Verne

06:44 - Improving Acquired Companies

14:03 - Labor Costs and Global Talent Acquisition

20:00 - Balancing Multiple Ventures and Focus Areas

Tim Schumacher - https://www.linkedin.com/in/timschumacher/

Colin Keeley - https://www.linkedin.com/in/colinkeeley/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #26, Anna Nadeina talks with Zoli, founder of SendStreak and Fishbowl, and the CTO of Timebutler, a tracking tool beloved by hundreds of companies and the most recent acquisition of saas.group.

----------Episode's Chapters--------------

00:00 - Introduction to saas.group and Zoli's Journey

10:44 - Transitioning Roles and Responsibilities at saas.group

19:59 - The Role of AI in saas.group's Development

25:15 - Entrepreneurial Spirit and Personal Projects

32:58 - Growth Strategies and Team Dynamics

Zoltan - https://www.linkedin.com/in/zoltanbettenbuk/

Timebutler - https://timebutler.de/

Scraper API - https://www.scraperapi.com/

SendStreak - https://www.sendstreak.com/

Fishbole - https://www.fishbole.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #25, Anna Nadeina talks with Osman, Co-Founder & CEO at UserGuiding, a no-code product adoption tool.

----------Episode's Chapters--------------

00:00 - Introduction to UserGuiding and Osman Koc

8:15 - Common Traps for First-Time Founders

13:35 - Raising Funds and Managing Cash Flow

17:21 - The Importance of Community in Entrepreneurship

24:38 - Improving User Onboarding

28:34 - Final Thoughts and Hacks for Founders

Osman - https://www.linkedin.com/in/koc/

UserGuiding - https://userguiding.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #24, Anna Nadeina talks with Mark, founder at AlsoAsked, a free keyword research tool for exploring the questions your visitors are asking, Digital Marketing Director at Candour, podcast host, and a well-known SEO expert.

----------Episode's Chapters--------------

00:00 - Mark's Journey in SEO and Agency Experience

03:08 - The Inspiration Behind AlsoAsked

06:32 - Transitioning from Free Tool to Paid SaaS

10:41 - Managing Multiple Ventures and Prioritization

17:43 - Use Cases for AlsoAsked in SaaS and Beyond

25:01 - SEO Insights and Challenges for Founders

27:12 - Understanding SEO Challenges and Strategies

31:04 - The Evolution of SEO: From Traditional to Semantic

32:38 - The Role of Structured Data and AI in SEO

36:58 - Preparing for AI-Driven Content Optimization

41:25 - Insights on Tools and Techniques for SEO Success

44:20 - Reflections on Wins, Failures, and Learning in Business

47:31 - Consistency and Generosity: Keys to Long-Term Success

Mark - https://www.linkedin.com/in/markseo/

AlsoAsked - https://alsoasked.com/

Candour - https://withcandour.co.uk/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #23, Anna Nadeina talks with Rory, founder and CEO at trumpet, auto-personalised & interactive digital sales rooms.

----------Episode's Chapters--------------

00:00 - Introduction to Rory Sadler and trumpet

05:01 - Identifying the Problem trumpet Solves

12:23 - Leveraging Communities for Growth

18:17 - Adding Services to the Product

24:25 - Balancing Customer Feedback and Product Development

31:33 - Fostering a Growth Mindset in Team Members

37:55 - Biggest Wins and Learning Moments

Rory - https://www.linkedin.com/in/rory-sadler-trumpet/

trumpet - https://www.sendtrumpet.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #22, Anna Nadeina talks with Yassine, founder of Beekast, an online meeting tool for agile teams. Which saas.group acquired last year.

----------Episode's Chapters--------------

00:00 - Introduction to SaaS Inbound Podcast and Guest Background

01:47 - Yassine's Journey: From Coding to Founding Bcast

03:56 - The Importance of Pivoting in Business

05:48 - Identifying the Ideal Customer Profile (ICP)

08:48 - Transitioning from Outbound to Inbound Marketing

11:00 - Leveraging Events and Content Marketing for Growth

14:09 - The Decision to Raise Funding and Its Implications

18:09 - Navigating the Acquisition Process

23:13 - Cultural Fit and Integration Post-Acquisition

25:54 - Yassine's Next Venture: Billabex

28:59 - Lessons Learned: Wins and Failures in Entrepreneurship

29:58 - Hiring Hacks for Sales Reps

Yassine - https://www.linkedin.com/in/yassinechabli/

Beekast - https://www.beekast.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #21, Anna Nadeina talks with Augustin, Co-founder and CEO at Weglot, a translation tool that lets you convert your content into more than a hundred languages.

----------Episode's Chapters--------------

00:00 - Introduction to Weglot and Augustin's Background

05:18 - The Journey of Building Weglot

11:40 - Company Culture and Employee Retention

18:27 - How Weglot Works: The Translation Process

29:15 - Customer Acquisition Strategies

32:42 - Reflections on Wins and Failures

35:47 - Growth Hacks and Market Strategies

Augistin - https://www.linkedin.com/in/augustin-prt/

Weglot - https://www.weglot.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #20, Anna Nadeina talks with Toni, founder of Buska, Online Presence Monitoring tool for startups, SMBs and Entrepreneurs.

----------Episode's Chapters--------------

00:00 - Toni's Journey from Music to Tech

05:01 - Understanding Buska: The Tool for Lead Generation

11:45 - Targeting SMBs: The Market Strategy

12:37 - Leveraging Free Trials and Tools for Launch

14:43 - The Role of AI in Marketing and Content Creation 20:07 - Building a Successful Newsletter

23:53 - Transitioning from Employee to Entrepreneur

26:30 - Overcoming Imposter Syndrome in Entrepreneurship

30:38 - Navigating the Noise of Social Media

34:54 - Current Status and Future Plans for Buska

36:46 - Reflections on Wins and Failures

39:03 - Practical Hacks for Customer Acquisition

Toni - https://www.linkedin.com/in/dossantostoni/

Buska - https://www.buska.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #19, Anna Nadeina talks with Sebastian, Co-Founder & CEO at ContractHero, the all-in-one software for your contract management.

----------Episode's Chapters--------------

00:00 - Introduction to Contract Hero and Sebastian's Background

06:41 - Identifying the Problem: Contract Management Challenges

11:04 - Lessons from First-Time Founders

16:47 - Sales Experience and Its Impact on Company Growth

21:49 - Transitioning from Product-Led to Sales-Led Approaches

25:53 - Understanding Jobs to Be Done in Contract Management

30:58 - Feature Parity in SaaS

35:24 - The Importance of Contract Management

40:48 - Wins and Failures in Business

49:14 - The Principle of Optionality

Sebastian - https://www.linkedin.com/in/sebastian-wengryn/

ContractHero - https://www.contracthero.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #18, Anna Nadeina talks with Robert, founder of Digital Samba, The safest way to embed video conferencing.

----------Episode's Chapters--------------

00:00 - Introduction to Digital Samba and Robert's Journey

03:14 - The Evolution of Video Conferencing

06:03 - Navigating Challenges and Market Competition

08:55 - The Importance of Company Culture and Team Dynamics

11:45 - Product Development and Customer Engagement

14:51 - Financial Management and Sustainability

17:56 - Marketing Strategies in a Niche Market

21:06 - Security and Compliance in Tech

24:05 - Reflections on Success and Failure

27:03 - Work-Life Balance and Remote Team Management

29:51 - Final Thoughts on Happiness and Mindfulness

Robert - https://www.linkedin.com/in/robertstrobl/

Digital Samba - https://www.digitalsamba.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #17, Anna Nadeina talks with Baptiste, co-founder of Crisp, a business messaging platform for startups & SMBs.

----------Episode's Chapters--------------

00:00 - Introduction to Crisp and Its Impact

03:53 - The Role of AI in Customer Support

09:53 - Innovative AI Features in Crisp

14:04 - Customer Feedback and Product Development

24:03 - Evaluating Customer Feedback for Product Improvement

29:39 - Understanding Customer Feedback for Product Development

34:24 - The Role of AI in Pricing Strategy

37:29 - Building a Unique Company Culture

40:55 - The Importance of Continuous Learning

47:59 - Reflecting on Wins and Failures

51:41- Innovative Hacks for Customer Engagement

Baptiste - https://www.linkedin.com/in/baptistejamin/

Crisp - https://crisp.chat/en/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #16, Anna Nadeina talks with Will, founder and CEO of SearchPilot, an SEO A/B testing platform and meta-CMS that enables rapid SEO changes for large websites.

----------Episode's Chapters--------------

00:00 - Introduction to SearchPilot

01:00 - The Evolution of SEO: A Historical Perspective

04:44 - The Current State of SEO: Myths and Realities

10:05 - AI and Its Impact on Search Engines

17:04 -Transitioning from Services to SaaS: A Founder's Journey

24:39 -Mindset Shifts in the SaaS Landscape

30:38 -The Future of SEO in an AI-Driven World

33:24 - The Evolution of SEO Strategies

39:27 - Bootstrapping and Sustainable Growth

44:32 - Defining Ambition and Success

51:58 - Wins and Lessons Learned

57:57 - Mindset Shifts for Founders

Will - https://www.linkedin.com/in/willcritchlow/

SearchPilot - https://www.searchpilot.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #15, Anna Nadeina talks with Brian Casel, serial indie hacker, founder of ClarityFlow and Instrumental Products, host of the Bootstrapped Web podcast, and a celebrity of the indie hacking world.

----------Episode's Chapters------------

00:00 - Introduction to Brian and His Journey

03:00 - Transitioning from Services to Products

05:48 - The Acquisition Process: Insights and Experiences

11:56 - Focusing on ClarityFlow: The All-In Approach

18:06 - Balancing Pressure and Growth in SaaS

23:56 - Reflections on Investment and Business Strategy

30:41 - Navigating Business Transitions

32:28 - Understanding Burnout and Stress Management

39:01 - The Reality of Startup Success

42:25 - Diverse Goals in Entrepreneurship

50:22 - Lessons from Wins and Failures

53:58 - The Importance of Fast Execution

Brian - https://www.linkedin.com/in/briancasel/

ClarityFlow - https://clarityflow.com/

Instrumental - https://instrumental.dev/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #14, Anna Nadeina talks with Robin, founder of ManyRequests, a client portal software for agencies.

----------Episode's Chapters------------

00:00 - Introduction to Robin and ManyRequests

03:09 - Robin's Entrepreneurial Journey

05:52 - Transitioning from Agency to SaaS

12:02 - The Role of Investment and Mentorship

14:58 - Building a Customer-Centric Product

19:54 - Marketing Strategies and Customer Acquisition

26:07 - Navigating Challenges and Growth

34:07 - Reflections on Wins and Failures

36:49 - Final Thoughts and Hacks for Success

Robin - https://www.linkedin.com/in/robinvanderheyden/

ManyRequests - https://www.manyrequests.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #13, Anna Nadeina talks with James, co-founder of WildJar, a call tracking solution providing full visibility on the origins of your inbound calls.

----------Episode's Chapters------------

00:00 - Introduction to WildJar and Its Mission

02:58 - James's Journey from Agency to Product

06:07 - Navigating Market Changes and Brand Building

09:06 - The Power of Partnerships in SaaS

11:58 - AI Integration and Future Developments

15:05 - Company Culture and Remote Work Dynamics

17:51 - Lessons Learned: Wins and Challenges

20:59 - Final Thoughts and Key Takeaways

James - https://www.linkedin.com/in/james-o-neill-9308632a/

WildJar - https://www.wildjar.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #12, Anna Nadeina talks with Dan from code & co, specializing in Tech & Product Due Diligence for Global Investors and Daniel, our own Head of Product at saas.group who helps assess companies saas.group buys during product due diligence.

----------Episode's Chapters------------

00:00 - Introduction to Product and Tech Due Diligence

04:05 - The Importance of Holistic Assessment

07:52 - Key Metrics for Product Performance

11:45 - Documentation and Data for Due Diligence

17:07 - Common Mistakes in Product Management

25:01 - Deal Breakers in Acquisitions

29:57 - Evaluating Development Processes

40:04 - Quick Hacks for Product Evaluation

Dan Bender - https://www.linkedin.com/in/thedanbender/

Daniel Thulfaut - https://www.linkedin.com/in/daniel-thulfaut/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #11, Anna Nadeina talks with Wolfgang and Zoltan, co-founders of Eversync, a platform that monitors and automates business operations.

----------Episode's Chapters------------

00:00 - Introduction to Eversync and Founders' Backgrounds

02:40 - Identifying the Problem

07:03 - Building the Product: Challenges and Surprises

12:15 - Hypothesis-Driven Approach to Startup Development

16:57 - Navigating Investor Relationships and Transparency

24:11 - Business Model Exploration and Sustainability Challenges

31:43 - Deciding to Sunset: A Rational Approach

39:01 - Team Dynamics and Customer Communication

46:10 - Reflecting on Wins and Future Aspirations

49:32 - Key Hacks for Founders: Asking for Money and Market Fit

Wolfgang - https://www.linkedin.com/in/wolfgang-woerner/

Zoltan - https://www.linkedin.com/in/zoltanpatai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #10, Anna Nadeina talks with Christian, co-founder of https://gominga.com/, a one-stop-shop for review management.

----------Episode's Chapters----------

00:00 - Introduction to gominga and Its Mission

05:54 - Navigating the Enterprise Sales Landscape

11:00 - The Value Proposition: Cost Savings and Revenue Growth

14:30 - Managing Risks in Review Management

17:09 - The Acquisition Journey: Why Sell to saas.group?

20:13 - Due Diligence: Insights from the Acquisition Process

25:21 - Post-Acquisition Integration and Support

30:29 - Future Plans for gominga

33:53 - Reflections on Successes and Challenges

36:40 - Time Management Hacks for Founders

Christian - https://www.linkedin.com/in/christian-driehaus/

gominga - www.gominga.com

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #9, Anna Nadeina talks with Karsten Madsen from Morningscore, a gamified SEO tool that simplifies optimizing your website.

-----------Episode's Chapters--------------

00:00 - Introduction to Morningscore and Karsten's Background

02:56 - Transitioning from Agency to SaaS

05:58 - The Gamification of SEO Tools

08:58 - The Importance of Human Interaction in SaaS

12:13 - Funding Decisions: Bootstrapping vs. Investment

15:01- Shifting from Product-Led to Sales-Led Growth

17:46 - Learning from Mistakes in Sales Strategy

20:57 - Aggressive Marketing Tactics for User Acquisition

23:54 - SEO Strategies and the Importance of Content

27:03 - Building a Unique Brand Identity

30:00 - Current Marketing Channels and Their Effectiveness

32:47 - Reflections on Wins and Losses

36:09 - Final Thoughts and Hacks for Success

Karsten - https://www.linkedin.com/in/karsteel/

Morningscore - https://morningscore.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #8, Anna Nadeina talks with Niklas Hanitsch @SECJUR, platform offering data protection solution.

-----------Episode's Chapters--------------

00:00 - Introduction to Secure and Its Founder

02:56 - The Journey from Law to Tech

06:11 - Transitioning from Consultancy to Product

09:03 - Understanding Customer Needs and Market Dynamics

11:57 - The Decision to Raise Funds

15:10 - Navigating Challenges and Restructuring

17:57 - Spiritual Awakening and Personal Growth

24:03 - Conflict Resolution and Company Culture

30:12 - Future Plans and Lessons Learned

Niklas - https://www.linkedin.com/in/hanitsch/

SECJUR - https://www.secjur.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #7, Anna Nadeina talks with Janis, Co-founder & CEO of Weflow, an advanced pipeline management & forecasting tool.

Janis - https://www.linkedin.com/in/janiszech/

Weflow - https://www.getweflow.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #6, Anna Nadeina talks with Roy, founder and CEO of AppSignal, an all-in-one monitoring product designed for developers.

-----------Episode's Chapters-------------

00:00 - Introduction and Overview

01:59 - Selling to Developers: The AppSignal Approach

08:01 - Building a No-Asshole Company: Prioritizing Customer Satisfaction

12:41 - Marketing Strategies: Content, Events, and Community

19:24 - Sustainable Growth and Mental Health in Business

25:35 - The Supportive Ruby on Rails Community

33:20 - Selling to SaaS Companies and Tweaking Marketing Strategies

35:50 - The Biggest Win: Rising in the Rails Developer Survey Rankings

37:30 - The Hack: Leveraging Breakdowns and Support to Shine

Roy - https://www.linkedin.com/in/tomeij/

AppSignal - https://www.appsignal.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #5, Anna Nadeina talks with Henrik-Jan, co-founder and CEO of Perdoo, a strategy execution and OKR software.

Henrik-Jan - https://www.linkedin.com/in/henrikjanvanderpol/

Perdoo - https://www.perdoo.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #4, Anna Nadeina talks with Chris, the founder of GoRails, JumpStart, and Hatchbox a suite of products and courses that help tech founders build better products.

Chris - https://www.linkedin.com/in/excid3/

GoRails - https://gorails.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #3, Anna Nadeina talks with Stew, Co-Founder & CEO at Type.ai, an AI editor built for writing.

Stew - https://www.linkedin.com/in/stew-fortier/

Type - https://type.ai/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #2, Anna Nadeina talks with Aaron, founder of Genius Scouts, specializing in Personal Branding to speed up your Founder-led marketing programs.

Aaron - https://www.linkedin.com/in/aaronzakowski/

GeniusScouts - https://www.linkedin.com/company/genius-scouts/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #1, Anna Nadeina talks with Pavel Prokofiev, Head of M&A at saas.group.

Chat with Pavel - https://www.linkedin.com/in/pavelprokofiev/

Sell your company - https://saas.group/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #50, Anna Nadeina talks with Tim Schumacher, serial entrepreneur, environmentalist, and, of course, co-founder of saas.group.

Tim - https://www.linkedin.com/in/timschumacher/

saas.group portfolio - https://saas.group/family/

Humanocracy - https://www.humanocracy.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #49, Anna Nadeina talks with James, Previously Co-founder & CEO, Mind the Product & ProductTank, now building Rodeo, giving event & community organizers digital superpowers.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #48, Anna Nadeina talks with Lisa, CEO of zenloop, a Customer Experience Action Management Platform, and one of the brands saas.group acquired last year.

Lisa - https://www.linkedin.com/in/lisarentrop/

zenloop - https://www.zenloop.com/en/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #47, Anna Nadeina talks with Mikael, Founder of Funnelytics, a tool designed for mapping and analyzing marketing funnels.

Mikael - https://www.linkedin.com/in/mikaeldia/

Funnelytics - https://funnelytics.io/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #46, Anna Nadeina talks with Brian, Founder and CEO of FusionAuth, the authentication and authorization platform for developers, and CleanSpeak, a profanity filtering & moderation tool.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #45, Anna Nadeina talks with Bethany, Co-founder & CEO at Sendspark, The #1 Platform for Video Selling.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #44, Anna Nadeina talks with Liam, CEO and co-founder of Time Doctor, a time-tracking software tool designed for remote and in-office teams.

Liam Martin - https://www.linkedin.com/in/liammcivormartin/

Time Doctor - https://www.timedoctor.com/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #43, Anna Nadeina talks with Ferdinand, Founding Partner at The Growth Syndicate, helping b2b founders and professionals achieve sustainable growth.

The Growth Syndicate - https://www.thegrowthsyndicate.com/

Ferdinand Goetzen - https://www.linkedin.com/in/ferdinandgoetzen/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #42, Anna Nadeina talks with Zandra, CEO & Co-Founder at Panintelligence, a business intelligence and analytics platform.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #41, Anna Nadeina talks with Philippe, CEO and founder of Missive, collaborative email and threaded group chat for productive teams.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Episode #40 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Pascal Levy-Garboua, the CEO of Noosa Labs.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #39, Anna Nadeina talks with Cornelius, Co-Founder at Opinary, and CIO / CEO of the SaaS division at Affinity Global.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #38, Anna Nadeina talks with Matt, founder, and CEO of SUMA SaaS, the leading provider of Financial Management Software-as-a-Service for Small Businesses in Spanish-speaking Latin America.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #37, Anna Nadeina talks with Francois, founder of the SaaSpasse content platform and a community for the SaaS founders in Quebec, and founder of Snipcart, an e-commerce solution that enables businesses to add shopping cart capabilities to existing websites that he exited in 2021.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #36, Anna Nadeina talks with Alina, Co-founder & co-Ceo of Chili Piper, the all-in-one Demand Conversion Platform.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #35, Anna Nadeina talks with Christoph, Founder of AIPRM, LinkResearchTools (LRT), Link Detox, URLinspector, and a few more.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #34, Anna Nadeina talks with Scott Rogerson, CEO of UpContent, a leading intelligent content discovery engine.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #33, Anna Nadeina talks with Jason Cohen, Founder and CEO of WP Engine , the most popular managed WordPress hosting platform in the world today.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #32, Anna Nadeina talks with Kyle, Co-Founder and CEO at Proposify, the online proposal software that gives you the control and visibility you need to better manage your sales document process.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

Episode 31 is the special episode where Tim Schumacher takes over the hosting of the podcast to welcome Don Wharton, Executive Chair and Founder, SureSwift Capital Inc., and James DeGreef, CEO @ SureSwift Capital.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #30, Anna Nadeina talks with Malte, Co-Founder & CEO of Recova, AI-powered recovery and recommendation engine for e-commerce businesses.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #29, Anna Nadeina talks with Antoine, CEO of DashThis, a cloud-based marketing reporting dashboard solution that allows users to create custom dashboards. And, of course, a brand that we absolutely love at saas.group since we acquired it in the summer of 2023.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #28, Anna Nadeina talks with Gil, Founder and CEO of metadata.io, a B2B marketing platform that is designed to make marketing strategies more efficient and effective.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #27, Anna Nadeina talks with James, CEO and co-founder of @GoSquared , a real-time analytics platform, and also currently building @EcoSend , an email marketing platform for climate-conscious businesses.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #26, Anna Nadeina talks with Tobias, founder of Tower, one of the brands we acquired with saas.group at the very beginning of our journey, and now on a mission to help founders build better teams with his project buildingbetterteams.co.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #24, Anna Nadeina talks with Frank, Co-Founder & CEO at Salesforge, an AI-powered all-inclusive sales application that helps sales teams achieve their goals.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #24, Anna Nadeina talks with Frank, CEO and founder of Nextcloud , the most popular on-premises content collaboration platform you can download.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #23, Anna Nadeina talks with Dorothy, Co-founder & CEO (International) at @engagerocket8877 , a cloud-based software focused on enhancing the employee experience at work from hire to retire.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #22, Anna Nadeina talks with Francesca, Co-founder at Contribly - Helping publishers and media brands increase revenue, trust and relevance via smarter UGC engagement strategies.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #21, Anna Nadeina talks with Tobias, CEO and co-founder of awork, a project management tool for happy collaboration.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #20, Anna Nadeina talks with Lucian, CEO & Co-Founder at anny, an all-in-one solution for every type of online bookings.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #17, Anna Nadeina talks with Malte, CEO and co-founder of airfocus, the first modular product management software.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Join us for the live AMA session about Marketing due diligence for SaaS companies with Shiv Narayanan from How To SaaS and Tim Heicks from saas.group. Get invaluable insights into marketing due diligence within the SaaS acquisition process. Learn why marketing due diligence should be taken more seriously during the sale of your company, the metrics acquirers are looking at, red flags to watch out for, and the best practices to follow.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #17, Anna Nadeina talks with Bettina, CEO and co-founder of Hivebuy, assisting small and medium-sized businesses in streamlining their internal purchasing and ordering processes.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #15, Anna Nadeina talks with Sahil, CEO @ Spiralyze, turning b2b SaaS websites into lead generation machines.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

Welcome to saas.ama, live AMA sessions from saas.group where we dive deep into SaaS-related topics with industry experts.

Join us for the ultimate discussion covering all things SaaS, M&A, metrics to track, and financial performance.

Ben Murray is a seasoned SaaS CFO and finance expert dedicated to helping SaaS founders grasp the fundamentals of SaaS accounting, finance, and metrics for their expanding ventures.

And Dirk Sahlmer is the Head of Origination at saas.group and the creator of saas.wtf newsletter on SaaS and M&A topics.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #14, Anna Nadeina talks with Veronika, CEO & Co-Founder at Demodesk, one of the leading platforms for virtual sales.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #13, Anna Nadeina talks with Katharina, Co-Founder & CEO at eco.mio, helping companies reach their climate targets while realizing significant savings in business travel.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #12, Anna Nadeina talks with Mihri, co-founder at beams, building a meta layer of productivity tools to help tech employees navigate the workday with more focus and less stress.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #11, Anna Nadeina talks with Stine, CEO, and Co-founder of Openli, helping companies comply with the GDPR and scale their privacy efforts.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #10, Anna Nadeina talks with Saravana Kumar, founder and CEO at Kovai.co, a product suite of Microsoft integration tools & SaaS products that fuels 1500+ businesses across the globe.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #9, Anna Nadeina talks with Wilma, Co-Founder and Chief Revenue Officer at VLOQX, a SaaS tool for Effective quote management.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #8, Anna Nadeina talks with Niclas, co-founder of Younium, the subscription management hub for B2B companies.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Live AMAs at saas.group is our way to bring even more value to the SaaS founders who'd like to take their businesses to the next level. This time we're talking with Pius Binder, Co-Founder of Subscribed, ex-Product Growth at Meta and Canva, and Daniel Thulfaut, Head of Product at saas.group about pricing and monetization for B2B SaaS.

How do you price your B2B SaaS product? And once you price it, should you ever experiment with the price? How long before the change should you notify your customers? When is the right time to ask users to pay in the first place?

These and many other pricing and monetization issues we will tackle with Pius Binder, Co-Founder of Subscribed, ex-Product Growth at Meta and Canva, and Daniel Thulfaut, Head of Product at saas.group.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #7, Anna Nadeina talks with Gerald, CEO and Co-founder of Kickscale, AI 𝗦𝗔𝗟𝗘𝗦 Coaching Platform, on a mission to help sales teams get better with every sales meeting.

Gerald discusses the was AI changes the sales industry, the way playbooks are overrated without establishing processes, why he thinks sales cycles are becoming longer, and how to address the sales challenges in SaaS companies.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #6, Anna Nadeina talks with Tim Heicks, Brand CMO at saas.group about all thing Marketing due diligence B2B SaaS companies have to go through during an acquisition.

saas. group acquires SaaS companies with a bootstrapper mindset. We use a founder-friendly approach to improve the product and scale the team while maintaining the company's original identity that drove its success.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Anyone with a successful affiliate program knows the lifeblood of their program is the affiliates they're partnered with. But how to you find and recruit these people to work with you?

Here, Emmet Gibney, @Rewardful, Nancy Mai Harnett @,Hubspot and Yash Chavan @SARAL tell you everything you need to know to earn $$$ through affiliates.

In 1 hour you'll learn:

👉 How to source great affiliates

👉 How to create affiliate offers

👉 How to get affiliates to sell your stuff

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. We're dedicating the full month of March to amazingly talented female founders. In this episode #4, Anna Nadeina talks with Sophie, CEO and founder of NOQX, a platform that enables organizations to set, visualize, communicate, and execute their goals with clarity and alignment.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

Welcome to saas.ama, live AMA sessions from saas.group where we dive deep into SaaS-related topics with industry experts.

If you want to maximize opportunities in 2024, step 0 is investing in resilience. Learn how to reduce burnout risk by 61% for highly engaged teams. Founders and anyone 'in their path' will benefit from this empowering discussion. In a guided live activity, attendees create a well-being snapshot. You will take away quick wins and fresh ideas to implement right now. You are not in this alone! :)

Join us for an AMA with Neil Metzler to talk about the best ways to fight burnout and get to healthy, high performance.

A little more about Neil:

Neil Metzler (Top Startup Coaches 2023) is an ICF-trained coach for founders and high performance teams in tech. His core topics include burnout and chronic stress, building resilient teams and navigating disruption.

Neil has been a featured speaker and trainer for Amazon (Seattle), Google Cloud (Berlin) and the Harvard Graduate School of Education. In his day job, Neil is currently a senior sales professional for a late-stage cloud services company headquartered in Santa Clara.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. We're dedicating the full month of March to amazingly talented female founders.

In this episode #4, Anna Nadeina talks with Hatla Johnsen, CEO and co-founder of uQualio, a mobile-friendly SaaS video LMS platform for eLearning that was recognized as the NextGen Learning System of the Year 2023.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. We're dedicating the full month of March to amazingly talented female founders.

In episode #3, Anna Nadeina talks with Stephanie Richter, CEO & Co-Founder of Adspert, supporting e-commerce companies in maximizing their profit on Amazon, eBay, Google and Bing by optimizing their PPC campaigns.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

Have you been struggling to retain your customers? Scott Hurff and Klaus-M. Schremser are coming together for our next AMA to talk about addressing customer expectations and decreasing cancellation rates at scale!

Scott and the team at Churnkey have analyzed over 100 million+ cancellation sessions and definitely know a thing or two about keeping churn under control. And Klaus at Usersnap has been continuously experimenting with getting their retention rates up and is ready to share the experience.

We have also partnered up with Churnkey for our first-ever joint report on the state of retention in 2024. Register for our AMA and receive the report after the session.

Get a full-blown analysis of market trends, possible reasons for cancellation and how to address them, opportunities to re-engage with former customers, and potentially change the trajectory of your business for growth at scale.

https://churnkey.co/reports/state-of-retention-2024/

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. We're dedicating the full month of March to amazingly talented female founders.

In episode #2, Anna Nadeina talks with Hela Atmani, Co-founder & CEO @PALM.ai, empowering talents with a tool that gives them a vision of their career, mobility, and skills with relevant AI-powered recommendations.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. We're dedicating the full month of March to amazingly talented female founders.

In this episode #1, Anna Nadeina talks with Sharon Gillenwater, founder of Boardroom Insiders, one of the leaders in executive intelligence, enabling enterprise sales and marketing teams to close bigger deals, faster. She sold the company to Euromoney LLC for a whopping $25M and is now openly sharing her exit experience with other founders.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #50, we are talking with Tim Schumacher, Co-Founder of saas.group (https://saas.group/), a founder-friendly serial acquirer buying successful bootstrapped SaaS businesses to take them to the next level.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #49, we are talking with Alex, founder, and CEO at SaaStock, the biggest B2B SaaS Conference in Europe and the host of The SaaS Revolution Show.

With Alex, we've discussed what it takes to create a founders' community and where to start with that. He told the story of the inception of SaaStock and how he navigated it as a solo founder. Alex also talked about trends he sees on the market after talking to founders at SaaStock, why he thinks founders crave being in a community, and how it helps him personally grow as an entrepreneur.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #48, we are talking with Esben Friis-Jensen, co-founder of Userflow, (https://userflow.com/), a no-code tool for building customized in-app tours, checklists, and surveys that he bootstrapped to $4.6M ARR with just a team of 3 and then sold for what the gossip says is a whopping $60M.

We talked about the team's focus on product-led growth and how having this strategy benefited the company during the due diligence and acquisition processes. Esben also shares the reason behind the exit and how they chose Beamer to be their acquirer.

He also talks about the importance of having all documents, contracts, and data in one place from the very beginning because it speeds up due diligence and adds value to the acquirer.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #45, we are talking with Vlad Gozman, CEO and Co-Founder of involve.me, on a mission to enable marketing and sales teams from SMBs and Enterprise companies to improve the customer experience and gather better customer data.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #46, we talk with Josef, CEO and founder of Usersnap, the #1 customer feedback software for growing SaaS companies. And of course, now a member of saas.group’s family.

Listen in as Joseph walks us through the origins and transformation of Usersnap, revealing how it morphed from a simple bug tracker to a comprehensive customer feedback platform. He shares insights into the hurdles of finding the product-market fit and underscores the necessity of feedback in shaping exceptional products.

We talk about the critical strategic choices faced when considering raising capital, focusing on longevity rather than immediate VC-driven success, and the considerations leading up to a company's exit.

Finally, Joseph shares his experience with the acquisition process, touching on the intricacies of due diligence and the post-merger journey.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #45, we are talking with Jason Fried, Co-Founder of 37signals, Basecamp, Hey.com.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

Twitter: https://twitter.com/SaaS_group

LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #44, we talk with Raphael, Co-Founder and CEO of Wiztrust, a multi-channel distribution platform, built to simplify internal and external communications.

We explore how Wistrust acts as a control tower for communication professionals, offering a robust suite of tools from newsrooms to integrated CRMs, designed to streamline the complexities of public and investor relations. Raphael doesn't stop there—he introduces us to Wistrust Protect, an innovative solution that leverages blockchain to verify press releases and tackle the pervasive issue of fake news. Listen in as we delve into the societal impact of misinformation and the vital need for investment in reliable content distribution systems.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #43, we talk with Antti, founder of AddSearch, a lightning-fast, effortless, and customizable personalized site search for any website. They joined saas.group family last year, and we’re going to tap into the sale and post-sale integration processes as well as the story of the product and company.

Antti shares how AddSearch evolved from a self-service model catering to small businesses to conquering the challenges of larger corporate customers, and how the company's growth strategy shifted from a product-led to a robust sales-driven approach.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #42, we talk with Amir, Founder & CEO at Doist, specializing in productivity software that simplifies and organizes the workday. Amir takes us back to the origins of Doist as a personal project and shares how it blossomed into an application relied upon by millions.

He emphasizes the crucial role of customer feedback in shaping the product and the unique challenges of bootstrapping a business. His insights on sustainable growth without investor backing are not only thought-provoking but also a testament to the resilience required to navigate the competitive tech landscape.

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #41, we talk with Glenn Rogers, co-founder and CEO of Float, one of the top-rated resource management SaaS tools to keep projects profitable, workloads sustainable, and teams in sync.

Glenn shares insights into Float's journey, highlighting how staying bootstrapped has fueled their sustainable growth and fostered a culture of continuous improvement. Whether you're an aspiring entrepreneur or an established business leader, Glenn's passion for enhancing work life through Float's innovative solutions is bound to resonate with you.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #40, we talk with Blake Hutchison, CEO of Flippa, the biggest marketplace for buying and selling online businesses.

Blake talks about preparing businesses for sale and how Flippa equips sellers with the data and insights needed to understand the market landscape. Blake shares stories of successful sales and underscores the significance of adopting a pragmatic approach during negotiations, setting emotions aside.

Discover how Flippa leverages AI to streamline the matchmaking process between sellers and buyers, aiming for a seamless and swift transactional experience, and how this technological innovation is revolutionizing the sale process on the platform.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #39, we talk with Jan Niklas, co-founder and CEO of Valuecase, a software that simplifies the collaboration between customer-facing teams and their buyers. Their vision is to redefine how millions of B2B sellers and buyers across the globe interact and close deals.

Jan Niklas shares his rich background in management consulting and data science, which sparked the inception of Value Case—a platform revolutionizing the collaboration between sales teams and buyers.

We discuss how this software aims to illuminate the customer knowledge gap that exists in B2B sales compared to B2C, and we delve into Value Case's early days, from the spark of idea validation to the securing of venture capital funding.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In episode #38, we talk with Aytekin Tank, Founder & CEO of Jotform, an online form builder that enables businesses to create customized forms. They’re bootstrapped and serve 20 million users with an impressive team of over 500 people.

Aytekin walks us through the bootstrap journey that has kept Jotform agile and innovative, shedding light on their 50-50 rule that balances product development with growth strategies.

He also discusses the importance of having a viral product and how JotForm's free tier propelled its widespread adoption, all while being the recognizable face of the company, shaping its branding and growth.

Aytekin highlights how customer feedback drove the expansion into productivity tools and how this adaptability proved invaluable during the pandemic.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #37, we talk with Julia, Co-Founder and CEO of CPV One, a cloud-hosted ad tracking platform, and CPV Lab, a self-hosted ad tracking platform, helping affiliates, media buyers and marketing agencies track, manage and optimize their marketing campaigns in one place. Completely bootstrapped, remote-first, and growing with a small dedicated team mostly based in Romania.

Julia walks us through the inception of CPV Lab, born from a pressing need in the affiliate marketing space, and shares the unique challenges and triumphs of bootstrapping a SaaS business.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #36, we talk with Nimrod Priell, Founder and CEO at Cord, bringing collaboration into the products your team works in. They are passionately removing friction from teamwork and making collaboration inside the organizations easier.

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #35, we talk with Luca Micheli, CEO and Co-founder of Customerly, an In-App Messaging platform for SaaS companies. With Over 31 thousand businesses using the tool already, they are on a mission to help and inspire at least 1 Billion people.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #34, we talk with Dirk Sahlmer, Head of Origination at saas.group.

During this episode we discussed all things M&A, SaaS acquisition trends for 2024, KPI and metrics SaaS founders should track for their success, what saas.group is looking for, and why cultural alignment is so important if you want to sell your company.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #33, we talk with Nick Russell, Co-Founder and Director of Dualo, a knowledge management solution that empowers digital teams to make better and faster decisions. Their insights hub product was named a ‘must-have research tool in 2022’ by UX Planet, and they continue winning the market with an exceptional SaaS tool.

Nick shares his journey from leading digital product teams at prominent companies to tackling the universal challenge of accessing key insights and learnings. We track the early days of Dualo's inception during the pandemic, revealing the strategic advantage they found in the quiet of lockdowns to engage with industry professionals and shape a product that truly resonates with digital teams' needs.

Nick talks about the importance of understanding your market, devising monetization strategies, and the pivotal role customer feedback plays in refining a standout product. We also highlight the resilience required to overcome rejection and the essential mindset shifts that can lead to startup success.

Furthermore, Nick provides valuable insights into innovative sales techniques, including the personal touch of LinkedIn voice notes and the importance of a strong support network throughout the entrepreneurial journey.

--------- EPISODE CHAPTERS ---------

(0:00:06) - Building a Knowledge Management Solution

(0:12:09) - Challenges of Scaling a Startup

(0:27:58) - Building a Long-Term Strategy

(0:39:57) - Founder Challenges and Hacks

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #32, we talk with Sumit, Founder of Parqet, portfolio tracking and visualization tool. They are based in Hamburg, bootstrapped from day 1, and were called the most exciting bootstrapped company in the city.

Sumit walks us through his evolution from front-end developer to full-fledged founder, sharing the crucial moment he chose to shift gears from his day job to focus on his growing passion project. Sumit also talks about the power of ownership, detailing why he opted to keep his company bootstrapped amidst a sea of VC-funded competitors, favoring a lean, self-reliant business model.

Sumit explains how tapping into the influencer ecosystem sparked organic growth, illustrating the tool's ability to adapt to users' needs for both transparency and privacy in portfolio sharing. Tune in to hear these stories of grit, growth, and the gratifying milestones of startup success.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #31 we talk with Lubomila Jordanova, CEO and Co-Founder of Plan A, helping brands to decarbonize and be ESG compliant, as well as the founder The Greentech Alliance, a community connecting over 3000 Greentech member companies to 500+ top-tier VCs, media, and experts.

We take a deep dive into the journey, beginning from Lubomila's background in finance to her inspiration to establish Plan A in 2016. Listen as she shares her experiences in educating businesses and individuals about sustainability, the initial hurdles she overcame, and how science, collaboration, legislation, and societal awareness have been vital in their mission.

Lubomila also shares her insights into the evolving landscape for female founders and the growing need for alignment and sustainability in business. Tune in if you're interested in sustainability, entrepreneurship, and the intersection of the two.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #30, Hendrick Lennarz, founder of Unlock Growth, a passionate growth marketer, helping companies develop their individual growth strategy, identify strong ideas and growth hacks, and implement them continuously.

Hendrick talks about his transition from a tech enthusiast to a seasoned growth hacker and opens up about his fascinating journey starting from his early coding days at Trusted Shops to building a successful growth hacking company. In this episode, we explore the realm of growth hacking in detail, emphasizing how it has evolved over the years. We address the key differences between growth hacking today and a decade ago, and the criticality of setting specific growth goals. We also debunk the myth of a magical hack that skyrockets growth and underline the importance of continuous and strategic efforts towards achieving growth goals.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #29 we talk with Sophie Frères, Co-Founcer and CEO of LiSA, a suite of shoppertainment software solutions. Working with some of the biggest brands in retail, they’re on a mission to transform the industry and make shopping fun!

We discuss company's early strategy of targeting enterprise-level brands and retailers, and how they've evolved to cater to smaller brands, offering them the opportunity to experiment with shoppable experiences. We discuss Sophie's experience at the Web Summit, and how they navigated the initial skepticism about live shopping and social commerce, only to be met with a surprisingly positive reception. Sophie also sheds light on the exciting and dynamic world of social commerce, sharing how big retailers want to integrate social commerce into their strategies.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #28 we talk with Sven Lackinger, co-founder of Sastrify, a virtual SaaS service procurement software that improves SaaS operations management and SaaS spending. They’ve raised over $40M over the last 3 years and are actively winning the world’s procurement market from Cologne, Germany. Ever wondered how to successfully navigate the world of SaaS procurement? Sven Lackinger is shining a light on how Sastrify focuses on processes, quantity, and transparency to help businesses manage their software operations and spending effectively. Sven also shares the story of successfully securing funding by leveraging the previous investor relationships and the role of a thorough hiring process in assembling a top-notch team for rapid scaling.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #27 we talk with Max and Julian Weber @Storrito (https://storrito.com/), a scheduling solution that enables businesses to create, edit, and schedule stories for Instagram using hashtags and GIFs, and @Audiocado (https://audiocado.com/), an intuitive platform that helps creators turn their podcasts into videos. Listen in as Max and Julian share their entrepreneurial journey, the genesis of their products, and the challenges they've faced running the business. They discuss the importance of staying focused on one product, managing multiple tasks, and their future plans. We discuss the advantages of Google ads for startups and how it has contributed to their businesses' growth. We talk about the significance of understanding your target market and finding a product-market fit.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #26 we talk with Alex David, Co-Founder of Corrily (https://www.corrily.com/), a monetization growth engine that provides a suite of tools to help subscription companies increase conversions and revenue while reducing churn. They are the winnerss of SaaStock USA 2023 Global Pitch Competition and are actively working on solving pricing challenges for SaaS companies worldwide. Get ready to explore the world of pricing and monetization in SaaS companies.

We sit down with Alex, the co-founder of Corrily, a monetization growth engine for SaaS companies, to uncover the nuances of pricing strategies. He talks about how Coraly is revolutionizing the way SaaS companies approach pricing challenges.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #25 we talk with Emmet Gibney, CEO of Rewardful (https://www.rewardful.com/), is all-in-one SaaS affiliate and referral tracking software. Rewardful is one of saas.group family brands.

Join us on saas.unbound for a discussion with Emmet Gibney, CEO of Rewardful, as we journey through his path in entrepreneurship and his eventual role at Rewardful following its acquisition by saas.group. We also explore the world of affiliate marketing, with a special focus on SaaS businesses. We discuss the importance of customer-centric strategies, personal connection, and the invaluable role of education and coaching in customer retention.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #24 we talk with Guillaume Moubeche, Founder and CEO of lemlist (https://www.lempire.com/, https://www.lemlist.com/), the first email personalization solution that automatically generates personalized images and videos for email marketing campaigns.

Join Guillaume Moubeche, founder and CEO of lempire. We trace his steps all the way from the failed t-shirt business to bootstrapping lemlist into a thriving company with over $24 million in annual revenue.

Listen in as we explore the vital role of investing in people and how it can spur growth within a team. In this episode, we discuss the balance between work and personal life and the importance of self-care for success.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #23 we talk with Álvaro Reguera Ferrer, CEO and co-founder @KeyTrends (https://keytrends.ai/), the first content marketing platform that unites the power of AI and Google Trends data to maximize the visibility of any online business. We uncover the journey behind the development of KeyTrends designed for monitoring real-time search trends for content creators. Alvaro talks about his shift from a career in venture capital to becoming a founder, and the inspiration behind KeyTrends. We discuss how KeyTrends uses AI to optimize content and provide context, a feature that has the marketing and SEO world buzzing.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #22 we talk with Toni Perez, Co-Founder and CEO at Bloobirds (https://www.bloobirds.com/) - The #1 Salesforce app to make it multichannel and increase sales and service productivity. Now with AI. Join us for a chat with Tony Perez, co-founder and CEO of Bloobirds and the SaaS Institute, as we unpack his journey from a tech-savvy entrepreneur to a sales maven. We dive into the creation of Bloobirds, a Salesforce app designed to optimize the sales process and discuss the crucial role of specificity in software development. We also explore the transformative role of AI in SaaS businesses.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #2a we talk with Mike Perham, founder and CEO at Sidekiq (https://sidekiq.org/), a full-featured background processing framework for Ruby. Mike unveils the concept behind Sidekiq explaining how this tool allows developers to build and scale Ruby applications. He explains how Sidekiq works by creating jobs to process data and distribute them across many machines. Listen as Mike discusses the synergy between the open-source project and the commercial aspect of Sidekiq, contributing to its ongoing development and success. Get a look into the process of building dependable software and how to monetize an open-source project as Mike shares his journey. Discover the benefits of an open-core model and learn about Mike's strategies for building the project, finding contributors, and pricing his product.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #20 we talk with Neil Emeigh, Founder and CEO @Sprious (https://sprious.com/), and building 2 incredible tools: SCRAPING ROBOT (https://scrapingrobot.com/), a powerful web scraping service that provides a range of tools and solutions for extracting data from websites, and Rayobyte (https://rayobyte.com/), an award-winning proxy provider committed to reliability and ethics.

From writing articles on Fiverr at the age of 14 to building two successful products through bootstrapping and managing a remote team.

We explore the impact of providing round-the-clock customer service, how Neil's background in SEO helped create content that ranks highly in search engine results, and the challenges and victories in his journey of rebranding Blazing SEO to Rayobyte, managing team expectations, and his personal growth as a leader.

--------- EPISODE CHAPTERS ---------

(0:00:06) - From Fiverr to Remote Success

(0:11:28) - AI in Customer Support and Marketing

(0:20:33) - SEO and Rebranding Challenges

(0:27:09) - Self-Actualization and Personal Goals

(0:44:02) - Leadership Challenges and Business Growth

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #19 we talk with Mehdi Boudoukhane, Co-Founder & CEO at Cycle (https://www.cycle.app/), a product feedback system that lets you connect the dots between customer needs and product delivery workflows. In this conversation with Mehdi, co-founder and CEO of Cycle, we get a first-hand account of his journey from being an engineer and data scientist to a product manager. Listen in as he shares the story behind Cycle, a product management platform that successfully transforms product feedback into customer engagement. Mehdi shares his experience of designing mockups, shipping prototypes, and even hopping on a flight to San Francisco to learn more.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #17 we talk with Maciej Zawadzinski, co-founder of PiwikPro (https://piwik.pro/), an analytics suite with a focus on user privacy and data security, used in over 1 million websites worldwide, and growing sustainably since 2013 and is now making over $12M ARR. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #17 we talk with Janos Moldvay, Co-Founder and CEO of Adtriba (https://www.adtriba.com/), a simple, cross-channel digital marketing management platform based on data-driven attribution modeling. With Janos, we've discussed what it takes for founders to be successful, why mental health is so important, and how finding a community of like-minded people helps going through that journey. We also discussed the challenges of bootstrapping, focusing on profitability, and building a transparent culture for the team. Janos shares his opinion on the importance of deep communication with customers, prioritizing the features that would benefit the most, and clear navigation of the roadmap when you work with big enterprise names. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #16 we talk with Peep Laja, founder of Wynter (https://wynter.com/), a self-serve B2B messaging and buyer intelligence platform that lets you launch a test in minutes. We had a detailed discussion on messaging and differentiation in B2B sales, a pivotal part of Wynter's evolution. Peep unfolds his unique 4-layer framework for messaging - Clarity, Relevance, Pitch/Value Prop, and Differentiation. Peep offers practical advice for SaaS companies on the effective use of comparison articles and blog posts for highlighting unique features. Peep also shares the revenue generation and growth strategies of Wynter, and the critical role of business storytelling. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #15, we talks with Joran Hofman, Founder @ Reditus (https://www.getreditus.com/), a Partner Management Tool for B2B SaaS businesses. Get insights into the building of Reditus, starting with an MVP that never launched, and how Joran navigated the chicken-egg story of needing businesses for the affiliates to join and the other way around. Moving on to affiliate program growth and onboarding, Joran shares how his tool empowers companies to target competitors, kickstart their network growth, and onboard new SaaS companies. We talk about bootstrapping, building trust, and leveraging networks. See how Joran has managed to keep the lights on for his team and how he maintains team cohesion and communication within his remote team. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #14 we are talking with Ryan Singer, the member of the initial 3-people team at 37signals, now author of Shape Up: Stop Running in Circles and Ship Work that Matters, and the founder of Felt Presence, helping product teams stop running in circles and regain the thrill of building. In this episode, we help you uncover the secrets of successful project management as we navigate through fixed project duration and the art of asking the right questions with Ryan. Understand how Shape Up impacts businesses of all types - whether you're bootstrapped or VC-backed, there's something for everyone here. We help you shift your paradigm from estimating timelines to setting project time limits and make you realize that the specifics of Shape Up implementation can vary according to your company type. Ryan shares his invaluable insights on creating a repeatable process that doesn't rely on one person's knowledge. We discuss the importance of a unique ratio of developers to designers and its influence on the product vision. Finally, we touch upon ensuring that technical factors are taken into account during project planning.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #13, we are talking with Nicolas Saliba, the founder of Tryane Analytics (https://tryane.com/en/), a cross-channel analytics platform that helps internal communication professionals to be more efficient. Nicolas talks about personalizing your customer communication for users and customers and why blasting the same message on different channels doesn't work. He also shares his new approach that he uses for customer acquisitions. We also discuss the most critical moments of Tryane and how Nicolas and the team were able to overcome them to become stronger. We talk about the dynamics of the sales team that Nicolas finds the best for his business, and why he thinks there should be a clear differentiation between the people who find and nurture the leads and the "closers". Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

Join Andrew Davies, CMO at Paddle, and our own Brand CMO at saas.group, Julian Rothkamp to chat about the Growth Challenges B2B SaaS companies face and how to overcome them. We'll talk about all things Growth, relevant strategies and KPIs, challenges companies are facing, and how to deal with them. We'll also share the best practices that take place in both companies. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #1, we are talking with Michael Kamleitner, CEO at Walls.io, an all-in-one social wall solution that allows you to collect, curate, and display content in an easy-to-customize feed. And the Founder at Swat.io, a social media management solution for agencies and enterprise customers. Michael talks about the the way he decided to only keep his CEO role in one of the companies and how the transition went. He shares his opinion about the importance of having a community for founders to share knowledge and ideas. Michael talks about working with customers who want to adopt the new social media platform quick and how to navigate these requests. He also shares why he thinks it's always good to take a step back and first see what everyone else is doing before going all-in for the new platform. We also discuss how challenging it is to build a tool that is highly dependable on social media platforms and how Michael and the team manage all the changes and unpredictabilities. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #1, we are talking with Peter Leonard, the founder of MyWorks ( https://myworks.software/ ), an automation tool syncing your data between WooCommerce and QuickBooks.Peter talks about their journey with saas.group post-acquisition, what he thinks works for MyWorks, how the help of Central team helps take the product to the next level, and what, in hindsight, could have gone better after the deal.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group?sub_confirmation=1 Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In episode #9, we are talking with Sarah Hum, co-founder @Canny, a user feedback management solution that helps companies collect, prioritize, and track customer feedback. Sarah is sharing her way of working with customers and prioritizing their feedback based on how much they are paying, their role in the company, and how much value they are getting out of the product. Her vision is that not all customers are equal and that relying only on the volume of feedback is the wrong approach. Sarah is talking about the things they offer to their team in order to hire the best talent. They do annual retreats, offer an equity piece, a competitive salary, and the flexibility to work pretty much anywhere in the world.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #8, we are talking with Charles Miglietti, CEO & Co-Founder - Toucan, a customer-facing analytics platform that empowers organizations to drive engagement with the best end-user experience. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #7, we are talking with Dean McPherson co-founder @Paperform/@Dubble.Dean talks about the importance of a strong company culture and the unique approach he and his wife and co-founder Diony are taking toward it. He talks about the dynamics of working alongside your life partner and why it makes great sense in their situation. We also discuss the way they acquired the first customers for Paperform and how selling life deals helped them secure funds to successfully bootstrap the company further. Dean also shares the way they prioritize features for their roadmap and why customer communication always plays a great role in it.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #, we are talking with Tobias Schlottke, co-founder and CTO of saas.group, co-founder of OMR conference, and founder of alphalist CTO community. Tobias talks about the new vision for saas.group, and how he sees bringing the idea to build the world's biggest conglomerate of independent SaaS companies to life. We also discuss the way SaaS founders should prepare for technical due diligence to sell their SaaS companies, hack he uses to identify the problems, and the most common mistakes founders make.

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #5, we are talking with Antoine Minoux, co-founder @Fernand/ImprovMX. Antoine talks about the way he bootstraps 2 companies while also being the Principal Designer at Yelp working there a 4-day week. He shares his vision of juggling both roles, the hacks that help him hire the best talent even if they can't necessarily compete in terms of salary. We also discuss the approach of buying SaaS instead of building your own software. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #4, we are talking with Jason Fried, Co-Founder of 37signals, Basecamp, Hey.com. Jason talks about ONCE.com, a new domain they acquired recently, and the idea behind it. We discuss the pricing of commodity products that founders need to use, and how important it is to give them more options. Jason also shared his opinion about pricing and retention strategies, and they are implemented throughout the suite of products they're building. We also talked about company culture and why Jason thinks there's very little you can do about it. "You don't build it, it just is". Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth at saas.group. In this episode #3 of season #,2 we are talking with Bob Stolk, founder of Hello Ivy, a lightweight tool that's designed for speed and performance.Bob talks about leveraging indie makers' communities for idea validation and growth. He shares his vision about the importance of bringing the best possible user experience for B2B SaaS products and giving extra focus to the tools' design. Bob also discusses the journey it took to pivot from B2C to B2B market, and why he thinks B2B is so much harder to break into. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth at saas.group. In this episode #2 of season #,2 we are talking with Neeraj Agarwal, co-founder of Pabbly, a SaaS platform for business automation, and another incredible venture - Magnet Brains, an EdTech platform for K-12 students in India with over 100 million students using it every month. Neeraj talks about what he thinks a secret to success in business is. In SaaS, founders often want immediate results and don't have the patience to wait for the shift. He thinks if you do something for a long time and you do it well, at a certain point persistence pays off. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #1 of season #,2 we are talking with Arun Srinivasan, CEO of Clarisights (https://clarisights.com/ ), a no-code reporting platform tailored for performance marketing teams. Arun is sharing his opinion on prioritizing feature requests from small customers VS enterprise customers, and how the roadmap should be aligned with your core product principles. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #50, we are talking with Tim Schumacher, Co-Founder of saas.group (https://saas.group/), a founder-friendly private equity that acquires bootstrapped SaaS businesses. Tim talks about the way saas.group acquires companies and what are the criteria for being acquired. Why it's not only the tech stack and the financials the potential acquirer is looking for, but also a great cultural fit.

Tim also shares his vision behind acquiring bootstrapped companies and why he thinks it'll be easier to integrate them into the bigger picture.

Tim talks about the important factors acquisition companies are looking into before closing the deal, and explores the impact of market and economic trends on M&A.

A deep dive into SaaS acquisition strategy. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/1479...

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #49, we are talking with Mustafa Senhaji, Co-Founder of Lodago, a meeting scheduling platform that streamlines your day-to-day operations and B2B in-person events and removes all the friction when scheduling appointments. Mustafa talks about his experience moving from a programming job into business world and founding Lodago together with his 2 co-founders. We discuss the most challenging parts of the founder's journey, how it affects all aspects of life, the learning curve involved, and all the roles a founder has to learn in the company. We also touch upon the customer communication, building the core product vision, and not being afraid of pivoting. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #49, we are talking with Jason Fried, Co-Founder of 37signals, Basecamp, Hey.com. Jason talks about the no-meetings setup they've got going on in the companies. Why it's important to understand the goals of the project before anyone starts to work on it. How pretty much everything you can discuss, you can discuss without the video which usually slows down every meeting. He also shares the way small teams allocated to each project work and why there's no marketer in that setup. We discuss the unique ways to integrate new people into the team, and how important it is to have honest conversations with the team members about their performance. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #47, we are talking with Marvin Felder, Founder of Calenso (https://calenso.com/en/), an online appointment scheduling solution for efficient appointment processes. Marvin shares the story of building and scaling Calenso to over 100K users in EU and worldwide, how they adapt to the enterprise customers' needs, and navigate the roadmap accordingly. Marvin talks about the reasons Calenso remained bootstrapped and all the advantages and challenges it brings. He also discusses the importance of sharing knowledge in the founders' community and how real-life events help to get out of the bubble and explore what everyone else is doing and how they can be helpful to each other. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #46, we are talking with Justin Duke, Founder of Buttondown (https://buttondown.email/), a lightweight email app that can be used to create and distribute newsletters. Justin shares his vision of launching a SaaS product. Why your Product Hunt or closed beta launch is never THE one and only. How every feature you add changes the product and adds to your launch cycle. He also talks about the journey of a solo-founder and how he structures work with contractors and aims for the business to ultimately grow to a much bigger company with a great culture. Justin also discusses the way he juggled day-job with building a startup and how he decided to go all-in with Buttondown. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #44, we are talking with Ken Miller, Co-Founder of Podium.page (https://podium.page/), streamlining your podcast production with AI-powered tools for time-saving, high-quality content creation, and Fathom.fm (https://fathom.fm/), the AI-powered podcast player from the future. We discuss the roadmap for both Podium.page and Fathom.fm, how Podium was initially supposed t be a feature not a standalone product but took off so successfully that the team decided to grow it separately. Ken discusses the role of AI for SaaS businesses and why slapping an AI API on a product may not be the most sustainable strategy. Ken talks about Reddit and how it's often overlooked and feared because of the strict rules. He shares his approach to Reddit and how it helped Podium get traction and customers. He also shares his vision about growth being everyone's job and how drilling the growth strategy into team's members' brain is a great way to boost it. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #44, we are talking with Girish Redekar, the co-founder of Sprinto (https://sprinto.com/), a cloud-native platform, purpose-built to solve the security compliance needs of fast-growing cloud companies. Girish talks about the reasons a SaaS business would consider getting their security compliance sorted and the aspects that go into the decision-making process. Girish also shares his vision for doing demo calls for Sprinto and the reasons why demo calls are better than the best documentation. How it's easier for the users and the customers to share their questions and concerns about the product with a real person. And why it helps the team with growth. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #40, we are talking with Alexander Stoffers, Founder of nextAudit (https://next-audit.de/), which develops software solutions for digitizing audit processes. Alexander talks about his passion for quality management and how it led him to founding nextAudit. He shares his vision on hybrid work setting and the things they life to do in a team to bring everyone together and build a really inclusive culture. Alexander explores the ways AI can be leveraged for SaaS audits and why it's safe to say auditors shouldn't be worried about being replaced by AI in the near future. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #40, we are talking with Alexander Stoffers, Founder of nextAudit (https://next-audit.de/), which develops software solutions for digitizing audit processes. Alexander talks about his passion for quality management and how it led him to founding nextAudit. He shares his vision on hybrid work setting and the things they life to do in a team to bring everyone together and build a really inclusive culture. Alexander explores the ways AI can be leveraged for SaaS audits and why it's safe to say auditors shouldn't be worried about being replaced by AI in the near future. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

Everything you wanted to know about Product Management for B2B SaaS! Join Rasmus Makwarth, co-founder and CEO of Bucket (https://bucket.co/), and saas.group Brand CPO and Head of Product Growth, Daniel Thulfaut who together have over 25 years of experience in the industry 😳 for a Product Management AMA 🚀 We're talking about ways to keep up with the market and align with user expectations, prioritizing tech debt, strategic themes, and user requests, align teams to focus on shared goals, and much more!

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #41, we are talking with Martin Courau, CEO & co-founder of Fincome (https://en.fincome.co/), he only platform dedicated to companies with a recurring business model that offers a 360° view of your company's performance in real time. Martin shares his vision on the way a startup should go about their marketing/growth strategies at the early stages, and why it's important to hit a few distribution channels at the same time. He talks about their staggering success of turning 80% of demo calls into paid subscriptions and why Fincome's roadmap is to become a dependable software for any SaaS business reaching over $700k ARR if they want to continue sustainable growth. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter: https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #40, we are talking with Rob Rebholz, co-founder @Superglue.io (https://www.superglue.io/), a partner engagement platform that recommends and executes revenue-generating partnership plays on behalf of partner managers. Rob shares his vision for building a partnership management strategy that works, how to find partners that make sense for your business, and the value you can bring to each other. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #39, we are talking with Jane Portman, co-founder @Userlist (https://userlist.com/ ), an automation tool for sending behavior-based messages to your SaaS users. Email marketing is something Userlist leverages for its growth as well and Jane is sharing the tips that help activate the free users and upsell your paying customers if you have a freemium version of your business. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #38, we are talking with Christophe Pasquier , founder & CEO of Slite (https://slite.com/ ), a modern knowledge base that helps teams escape the chaos of information overload. Slite attended YC in 2018, raised more than 15M$, and is serving tens of thousands of teams every month. Christophe talks about the way he and the team determined their product channel fit and made sure the right customers are able to find them easily. Christophe also discusses the up and downs of building a team and the recent layoffs they had to deal with. This is a difficult but important topic for the founders and an inevitable situation for any business. Chris is inspired by team dynamics, making it easier for customers to collaborate on projects and make meaningful connections. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #37, we are talking with Moritz Dausinger, Founder and CEO of Refiner (https://refiner.io/ ), a powerful survey tool that allows to precisely target user segments based on our data. Moritz shares his opinion about hiring for SaaS, keeping the team small and the way to make it work with freelancers. We also discuss the way Refiner deals with customer support with a team of 4 and why pushing customers back to try and and the solution works for them. Moritz talks about company culture and the importance of cultivating one even if there's just a handful of you. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #36, we are talking with Josh Haynam, Co-Founder and CEO of Interact (https://www.tryinteract.com/), a quiz-building tool that helps you generate leads, segment your audience, and recommend products. He and his co-founders have never had a “real” job, and now they’ve bootstrapped the company to $3M ARR. Josh talks about the way product roadmap changes with the scaling of the business and how much time the team spends building VS testing the new features. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #35, we are talking with Esben Friis-Jensen, co-founder of Userflow, (https://userflow.com/), a no-code tool for building customized in-app tours, checklists, and surveys. Userflow was able to bootstrap to over 500 customers and millions in ARR with a team of just three people. Esben shares some hacks they use at Userflow for customer retention. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/1479... Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #27, we are talking with Baird Hall, Co-Founder and CEO of Churnkey (https://churnkey.co/ ), a customer service software that makes it easy to manage and connect with customers, and truly help them succeed. Baird talks about the way a founder's journey changes from building the first to building the fourth company and if it gets easier. How to switch from B2C to B2B business and how different they are. Why having a great team and a support system helps founders along the way. He shares the hacks for customer retention that works for Churnkey, and much much more. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/1479... Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #32, we are talking with Niklas Dorn, CEO & co-founder of Filestage (https://filestage.io/ ), the content review platform that saves users up to 2 days per month chasing feedback, consolidating comments, and tracking approvals. Niklas talks about the importance of building the company culture from the very beginning and the fact that even though people come to work for a startup, they don't necessarily share the same views on the setup they're getting into. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #32, we are talking with Johnathan Bell, CEO and Co-Founder of LicenseOne (https://www.licence.one/ ), the hub for SMEs to detect their software subscriptions, prevent wasted spend, and manage employee accesses. Johnathan shares his vision about building in public and launching as soon as you've got something. And why they went in a different direction with LicenseOne and tried to perfect the product before it hit the broader market. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #31, we are talking with Raphael Allstadt Ceo and Co-founder of tl;dv (https://tldv.io/), the meeting recorder that transcribes & summarizes your calls with customers, prospects, and your team. Raphael talks about the way to track their customer conversions from Instagram and TikTok and how they know that these channels help conversion. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #30, we are talking with Ovi Negrean, Co-Founder @SocialBee, an AI-powered social media management tool that provides you with the tools to create engaging content effortlessly. Ovi shares the challenges and the effort it takes to keep up with all the changes in social media regulations when you're building your product on top of their APIs. He digs into the way they build the culture at SocialBee and make sure everyone is included in the product development. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #29, we are talking with Amir Bohnenkamp, Co-Founder at Heyflow (https://heyflow.app/). We talked about the way VCs approach communication with the startups and why they still expect businesses to be spending money they've raised even in this unstable market. Amir shared the way Heyflow chose different growth and marketing channels and why it's important to never assume people will understand how your product works but to educate them in the most convenient way. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Company website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #28, we are talking with István Csanády, Founder and CEO of Shapr3D (https://www.shapr3d.com/), an intuitive CAD tool built to make 3D modeling easier and quicker. Istvan shared the story of building Shapr3D, why raising VC funds was inevitable for the business, and why it's still important not to obtain the "spending" mentality. He also talked about the challenges of building a complex product and the way they are building their unique company culture.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #27, we are talking with Rand Fishkin, book author, Founder of Moz, Co-Founder of SparkToro (https://sparktoro.com/ ), an audience research tool that helps you discover people's sources of influence: who+what they follow, visit, read, watch, & listen-to. We discussed the way SEO can be still relevant for some businesses, why SparkToro went in a different direction, and why SEO is something they abandon completely. How AI changes the marketing industry, and why it's not going to take any jobs just yet. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #26, we are talking with David Nellessen, Co-founder @SYTE (https://www.syte.ms/ ), an artificial intelligence engine that helps real estate developers in their search for sites. David is talking about the way they are changing the proptech industry, how they were able to attract some of the best talent to take the product to the next level, and why raising funds was necessary for the growth of SYTE. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group

View Details

In this episode #25, we are talking with Bridget Harris, the co-founder of YouCanBook.Me (https://youcanbook.me/), an online appointment schedule which works directly with Google, iCloud and Microsoft cloud calendars. Some founders are drawn to the opportunity to raise millions and get yet another validation from investors, as well as a chance to grow really fast to beat the market. Others only consider bootstrapping for the sake of being completely independent and having full control over their business. Bridget Harris from YouCanBookMe talks about the way they bootstrapped the company to $5M ARR and are planning to double that in the next couple of years. They've got a great set of values that drive YouCanBook.Me forward, and it definitely looks like this kind of growth is possible for them! Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #24, we are talking with Nick Bertolino the co-founder of Pipeline CRM (https://pipelinecrm.com/), the #.1 Sales CRM empowering sales teams to build game-changing relationships with customers. Nick talks about the way to build a business as a non-technical founder and how it's absolutely necessary to learn the technical side of things if you want to succeed, why having good customer support is the key for SaaS success, and how he feels after Pipeline CMr being acquired by saas.group. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #23, we are talking with Tobias Günther, Entrepreneur | Writer | Mindfulness Teacher and the author of buildingbetterteams.co, a masterclass for founders and leaders to help them build connected and successful remote teams. We discussed why service company founders tend to switch to building products, and how it may affect them and their businesses. Tobias also talked about dealing with burnout and how to find resources to get back to work after it. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #22, we are talking with David Heinemeier Hansson, co-founder of @basecamp (https://37signals.com/), the business that makes Basecamp, Hey.com, and many other awesome products. David shares his vision for cloud expenses and the possibilities to change the situation. They've been moving all their products off the cloud recently and could lower their cloud expenses from a staggering $38K per month to save another $7M in the next 3 years. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group/Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . In this episode #21, we are talking with Jakob Knutzen, co-founder of Butter (https://www.butter.us/), an 'all-in-one' platform to run virtual workshops and meetings. Jakob shares his experience personally interviewing hundreds of potential customers before launching a product. Not to convince them there's a problem they need to fix but to see where their pain was and what solution they were seeking to kill it. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host, Anna Nadeina, Head of Growth for saas.group. In this episode #20, we are talking with Andrew Gazdecki, the founder and CEO of acquire.com (https://acquire.com/), Acquire.com, the #1 startup acquisition marketplace that helps startups find buyers. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

In this episode #19, we are talking with Baptiste Jamin, the co-founder of Crisp IM (https://crisp.chat/en/), an all-in-one business messaging platform that gathers teams, conversations, data, and knowledge in one place. Baptiste shares the story of building and scaling Crisp, why asynchronous work is best for the team, how to hire the best talent for the business and enable creativity and freedom, and why AI is nowhere near substituting real people in customer communication, Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group/ Stay up-to-date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

In this episode #18, we are talking with Andreu Iglesias, the CEO of The SaaS Institute(https://www.thesaasinstitute.com/, a marketing company that provides coaching, prospecting, sales generation, and development services for B2B companies. Andreu shares his views and findings about SaaS businesses' sales strategies, mistakes to avoid, working with objections, metrics to track, and why there's always a way to find more sales channels with the right differentiation. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group/ Stay up-to-date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

In this episode #17, we are talking with Jeff Coyle, the co-founder of MarketMuse (https://www.marketmuse.com/), an AI-powered content intelligence platform that sets the standard for content quality. Jeff talks about bringing a disruptive product to market, educating customers, not compromising on quality for the sake of simplifying adoption, and how the democratization of AI will bring great advantages to SaaS businesses as well as challenges for the user. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group/ Stay up-to-date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

In this episode #16, we are talking with Suan Patel, the co-founder of Mailshake (https://mailshake.com/), a bootstrapped sales engagement platform for modern sales teams with over 65k customers worldwide. Sujan talks about the challenges of finding product/market fit, the risks of getting feedback about the product only from people you know, and the tough decisions on the way to success.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group/Stay up to date: LinkedIn -https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

In this episode #15, we are talking with Joe Sinkwitz, the co-founder of Intellifluence (https://intellifluence.com/), an all-in-one influencer marketing platform that enables brands and influencers to connect, collaborate, and achieve their goals. Joe shares the rules that help him successfully bootstrap the business, the financial data he tracks, and how to prioritize the things that are important over something that's just nice to have. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group/Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #14, we are talking with Bernard Huang, the co-founder of Clearscope (https://www.clearscope.io/), one of the best-in-class SEO content optimization platform that drives search traffic. We are a fast growing digital marketing SaaS with 1,000+ customers like Adobe, Deloitte, Nvidia, Expedia, HubSpot, Shopify, Intuit, and Condé Nast. Bernard talks about disrupting the market, finding market fit, difficulties of letting go of the day-to-day operations in a small team, founder burnout, and much more.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #13, we are talking with Daniel Fayle, co-founder of Chekkit (https://www.chekkit.io/ ), an all-in-one review, messaging, and lead inbox software. Daniel shares a story of launching a product with no prior tech or startup experience, taking customer communication seriously, and building a company culture where people thrive.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date:

LinkedIn - https://www.linkedin.com/company/14790796/

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #12, we are talking with Stefan Smulders, the co-founder of Expandi (https://expandi.io/), the most powerful LinkedIn automation software for your outbound challenges on LinkedIn with Email. Stefan shares the story of the way experimenting with customer acquisition strategies brought them over 14k customers in just 18 months and the way they decided to stay bootstrapped to reach $10M ARR before thinking about de-risking and approaching any kind of collaboration.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host, Anna Nadeina, Head of Growth for saas.group.

In this episode #11, we are talking with JP Werlin, the co-founder of Pipeline CRM (https://pipelinecrm.com/), the #1 Sales CRM, empowering sales teams to build game-changing relationships with customers. JP shares their story of adapting to the ever-changing tech industry, providing top-notch customer care, and bootstrapping the business for sustainable growth that aligns with the company culture.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #10, we are talking with Stefan Avram, co-founder and Head of Growth @Wundergraph (https://wundergraph.com/). Stefan talks about choosing to build Wundergraph in public from day 1, their growth and retention strategy, why your relationships with investors and your marriage are pretty much the same thing, and how listening to customers helps gain more traction, get development ideas, and build a stronger community.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #9, we are talking with Jana Schellobg, the founder of Beams ( https://usebeams.com/ ), a meta layer of SaaS products that help you navigate your workday with more focus and less stress. Jana talks about their vision to create a more mindful integration into the workplace, the importance of communication with users, the Product Hunt launch, and aligning company culture with personal beliefs.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #8, we are talking with Janna Bastow the co-founder of ProdPad (https://www.prodpad.com/). Janna talks about building ProdPad to become an ultimate piece of software for product managers along with growing Mind the Product, one of the biggest product communities in the world.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/.

In this episode #7, we are talking with Jan-Philip Peters the co-founder of https://www.bitsfordigits.com/ , an up-market acquisition platform for $100K+ revenue startups. With JP we discuss their founding journey, reliability of no-code tools, customer-driven pivot, and the current state of investment.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

saas #bootstrap #exit #founderstory #acquisition #bitsfordigits #nocode #buyout

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #6, we are talking with Geoff Roberts the co-founder of https://www.outseta.com/ , an all-one platform to monetize any website, SaaS product, or online community. With Geoff, we discuss their 2-year journey to MVP, partnership with Webflow, and adoption by the no-code community, as well as Outseta's outstanding company culture.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #5, we are talking with Melissa Kwan, the founder of eWebinar ( https://ewebinar.com/ ), an automated webinar platform that combines pre-recorded video with real-time interactions. Melissa shares her journey of building 3 bootstrapped businesses, finding peace in her nomad lifestyle, and figuring out personal branding for the good of the product.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #4, we are talking with Tom Jacquesson the co-founder of both Taplio (https://taplio.com/) and Tweet Hunter (https://tweethunter.io/), tools that help founders build their personal brand on LinkedIn and Twitter, respectfully. Tom talks about the recent acquisition of both businesses by @lemlist (https://www.lemlist.com/), selling a product before there's a working solution, working with a fully remote team, and finding the perfect acquirer to scale further.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love. I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #3 we are talking with David Smooke, the founder of Hackernoon, one of the leading tech publications on the internet. David shares his vision about the safety of content, the way the internet is developing, keeping a small dedicated team, and growing by its own rules.

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. I'm your host Anna Nadeina, Head of Growth for saas.group.

In this episode #2, we are talking with Kevin Zhou the founder of https://keyword.com/ , a keyword rank tracking and competitor insights tool that became a part of saas.group family in May 2022. Kevin talks about the due diligence process and the most surprising aspects of acquisition along with insights into his personal journey as a founder.

Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/

View Details

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ .

I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #1, we are talking with Peter Leonard, the founder of MyWorks ( https://myworks.software/ ), an automation tool syncing your data between WooCommerce and QuickBooks.

Peter shares his journey about getting into an "unsexy" business industry at a very young age, the importance of being in total synch with the customers, getting ready for an exit, and post-acquisition plans.

Stay up to date: LinkedIn - https://www.linkedin.com/company/1479...

Twitter - https://twitter.com/SaaS_group

Website - https://saas.group/