The Beauty on Purpose Podcast: Recent Episodes

Genevieve Santos-Bann

Don’t you wish you had an beauty ”big sister” to guide you through your journey in the industry? Licensed esthetician and beauty biz expert Genevieve Santos-Bann shares her experience working in the industry for over 17 years and features interviews with beauty changemakers in the spa, cosmetics and beauty worlds. Whether you’re a budding esthetician or veteran beautypreneur, each episode is designed to help you take immediate action on the most important strategies for starting and growing your beauty career or business today.

Follow her journey as a trainer on Instagram: http://www.instagram.com/360beautymaven.

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In episode 63, Genevieve chats with Gissele Del Rosario, esthetics trainer and internationally-licensed esthetician.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In episode 62, Genevieve chats with Stormy & Deliah, the marketing team behind professional skincare brand Skin Script.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In episode 61, Genevieve shares her weekly update.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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We're at 60 episodes!!! In this episode, Genevieve shares her weekly update.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 59, Genevieve shares her weekly update.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 58, Genevieve shares why she's closing up her spa in Long Island.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 57, Genevieve shares an update on what's been going on, along with prepping for the busy holiday season.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 56, Genevieve recaps her busy month and how she takes time to rest from such a busy schedule.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 55, Genevieve has her weekly beauty chat with esthetician and Hale & Hush trainer Krisstan Aquino (@asteriluxeaesthetics). They chat about how she got started in the industry and how she started her solo practice.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 54, Genevieve recaps her week from hosting an esthetician meetup in NYC and attending Live Love Spa, a trade show in Atlantic City.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 53, Genevieve recaps her week being at IECSC and having lunch with fellow esthetician Landon Chapman.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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We're at over 50 episodes!!! Thank you to everyone who tunes into the podcast!

In Episode 52, Genevieve has her weekly beauty chat with esthetician and DermaplanePro trainer Shannon Jones (@skin.by.shannon). They chat about how she got started in the industry and how she started her solo practice.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 51, Genevieve has her weekly beauty chat with Maria Ramos (@themoneymakingesthetician), esthetician and founder of the Money Making Esthetician Facebook group, which is 100K members strong. They chat about how she got started in the industry and how she started her solo practice.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

ONLINE COURSE: The doors are open to the Solo Esthetics Blueprint! It's the only online course dedicated to helping you start and run your own solo esthetics practice! Get more information here: https://360beautymaven.mykajabi.com/enroll

FREE MASTERCLASS: I'm hosting my last webinar on Wednesday, 10/4 12pm. EST! "From Zero to Zen: 5 Essentials to Build Your Esthetics Biz From Scratch"! Register here to get in on the free masterclass!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Register here for your free ticket!

Also, hang with me New York City on Sunday, October 22, 2023! Get your ticket for the NYC meetup here: https://fallestymeetup.eventbrite.com

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 50, Genevieve discusses coming off her first masterclass webinar!

FREE MASTERCLASS: I'm hosting a webinar on Sunday, 10/1 7pm EST and Wednesday, 10/4 12pm. EST! "From Zero to Zen: 5 Essentials to Build Your Esthetics Biz From Scratch"! Register here to get in on the free masterclass!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Register here for your free ticket! Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 49, Genevieve discusses the upcoming webinar next Tuesday, along with sharing her latest Ulta purchases and more!

FREE MASTERCLASS: I'm hosting a webinar on Tuesday, 9/26 12pm EST and Sunday, 10/1 7pm EST! "From Zero to Zen: 5 Essentials to Build Your Esthetics Biz From Scratch"! Register here to get in on the free masterclass!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Register here for your free ticket! Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 48, Genevieve discusses the 3 things you need to start your esthetics business.

FREE MASTERCLASS: I'm hosting a webinar on Tuesday, 9/26 12pm EST and Sunday, 10/1 7pm EST! "From Zero to Zen: 5 Essentials to Build Your Esthetics Biz From Scratch"! Register here to get in on the free masterclass!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Register here for your free ticket! Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 47, Genevieve has her weekly beauty chat with her estie bestie and friend to the podcast, E'toshia McFarland (@facesbyetosh)! She discusses her humble beginnings as a solo esthetician, from starting at a barbershop to opening her own studio!

FREE MASTERCLASS: I'm hosting a webinar on Tuesday, 9/26 12pm EST! "From Zero to Zen: 5 Essentials to Build Your Esthetics Biz From Scratch"! Register here to get in on the free masterclass!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Register here for your free ticket! Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 46, Genevieve talks on IG about how to set the foundations for your esthetics business!

FREE MASTERCLASS: I'm hosting a webinar on Tuesday, 9/26 12pm EST! "From Zero to Zen: 5 Essentials to Build Your Esthetics Biz From Scratch"! Register here to get in on the free masterclass!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Register here for your free ticket! Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 45, Genevieve talks about the CNBC article featuring an esthetician making six figures, along with updates on the biz and also asks, are you ready to be a business owner? She goes through 3 steps on how to know if entrepreneurship is for you.

Link to CNBC article: https://www.cnbc.com/2023/09/01/28-year-old-mom-is-on-track-to-make-180000-a-year-without-a-degree.html

NEW WEBINAR & COURSE: I'm launching the Solo Esthetics Blueprint, which is an online course geared to helping estheticians start and run their own practice. Doors will open soon! Link for the webinar will be posted next week.

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023! Details coming soon!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1.

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 44, Genevieve has her weekly beauty chat with Manhattan-based aesthetic nurse Rhondelle Adams  (@luxebeautybarnyc). We discuss how you can get started with hosting spa parties as an esthetician!

Here's the link to our first interview together back in May - https://podcasts.apple.com/us/podcast/the-beauty-on-purpose-podcast/id1610479730?i=1000612680138.

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 43, Genevieve has her weekly beauty chat with Manhattan-based esthetician Ludgy Dumay (@evidenceskin). She shares her journey in becoming an esthetician and owning her own suite in Midtown Manhattan.

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 42, Genevieve has her weekly beauty chat with New Jersey-based esthetician Danielle Catalano (@thetriplethreatesty). She shares her journey in becoming an esthetician and then a corporate trainer for Hand and Stone.

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 41, Genevieve shares how she creates weekly emails for her clients to stay top of mind when they're ready to book. 

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 40, Genevieve has her weekly beauty chat with Arizona-based esthetician and instructor Mariah Sanchez (@Mariah_esty). She shares her journey in becoming an esthetician and instructor, along with tips for getting your dream job in esthetics.

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 39, Genevieve shares how we can reignite our goals for August and close out the year on a high note. She also gives some coaching advice to ShiDiamond (@mood_exchanged) after graduating esthetician school! 

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 38, Genevieve has her weekly beauty chat with celebrity makeup artist and travel expert (and my BFF) Stephanie Flor (@stephanieflor) of Around the World Beauty (@atwbeauty). This is my most revealing conversation yet!

ESTY MEETUP: I have 2 meetups scheduled for October! Hang out with me and a bunch of estheticians after the IECSC Florida show in West Palm Beach on Sunday, October 15th. Also, hang with me New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 37, Genevieve reflects on the last quarter, along with goals set in July and how she's propelling into August. 

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 36, Genevieve has her weekly beauty chat with dual-licensed massage/esthetics professional & instructor Terrence (@iam_terrancebonner). He shares his career on being a massage therapist and esthetician, along with educating the next generation of students in the field.

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 35, Genevieve talks about her experience at her first NASNPRO conference, along with the importance of personal development and mentorship.

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 34, Genevieve has her weekly beauty chat with Tonya Nowden (@sensationalfaces), licensed esthetician & instructor based in Florida. She gives us advice on starting out as a mobile esthetician out of school, and transitioning into a suite owner.

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 33, Genevieve has her weekly beauty chat with Maggie Davis (@roseglobeautybar), licensed esthetician & lash tech! She gives us advice on starting out in the industry, growing your career as an esty, all while developing her own practice on the side.

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 32, Genevieve gives a recap of the latest Esty Meetup in NYC, along with an update on the BOP (Beauty on Purpose) podcast episodes and a low down on the meetings she had with some industry power players. 

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 31, Genevieve hangs with Olivia, her daughter, and gives some perspective on why you should network with other estheticians. 

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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I've reached 30 episodes already! Can't believe it!

In Episode 30, Genevieve has her weekly beauty chat with Lily Vales (@lilyrose.esthetics), licensed esthetician & esthetics instructor! They give us advice on starting out your own practice, growing your career as an esty, and being considerate to the needs of the transgender client.

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 29, Genevieve hangs with E'toshia McFarland (@facesbyetosh) after she attended the Las Vegas IBS & IECSC shows. 

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, October 22, 2023! Details coming soon! 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 28, Genevieve hosts a #BeautyChat with licensed Esthetician Jenna Kapitan, owner of Jenna Leigh Skin (@jennaleighskin) in Dallas, TX! She shares her experience on going solo and using Groupon to build her clientele, along with setting up a gender-inclusive studio!  

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, July 9, 2023! We're having a rooftop summer party, and your ticket comes with a free drink and goodie bag from brands like Skinscript and Image. Register here: https://summerestymeetup.eventbrite.com!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 27, Genevieve is on a solocast where she recounts how she was let go from one of the top beauty companies in the world. One of the biggest blows of her career became her biggest blessing.   

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, July 9, 2023! We're having a rooftop summer party, and your ticket comes with a free drink and goodie bag from brands like Skinscript and Image. Register here: https://summerestymeetup.eventbrite.com!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 26, Genevieve hosts a #BeautyChat with #FloridaEsthetician Athena Reavis, owner of The Estie Bestie, online store and skincare practice in St. Pete, FL! She shares her experience on how she broke up with brows to pursue her passions, along with career and business tips!  

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, July 9, 2023! We're having a rooftop summer party, and your ticket comes with a free drink and goodie bag from brands like Skinscript and Image. Register here: https://summerestymeetup.eventbrite.com!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 25, Genevieve is on a solocast where she discusses collaborating and creating a culture of community amongst estheticians. Esthetician and educator E'toshia McFarland joins her at the end of the IG Live to share her thoughts as well!  

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, July 9, 2023! We're having a rooftop summer party, and your ticket comes with a free drink and goodie bag from brands like Skinscript and Image. Register here: https://summerestymeetup.eventbrite.com!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 24, Genevieve hosts a #BeautyChat with #FilipinaEsthetician Joanne Hedstrom, owner of Rasing Beauty from Manhattan! She shares her experience on being a Filipina and beauty practitioner, along with tips for solo estheticians.  

ESTY MEETUP: Hang out with me and a bunch of estheticians in New York City on Sunday, July 9, 2023! We're having a rooftop summer party, and your ticket comes with a free drink and goodie bag from brands like Skinscript and Image. Register here: https://summerestymeetup.eventbrite.com!

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 23, Genevieve hosts a #BeautyChat with Dermascope in-house esthetician and Lead esthetician Elizabeth Brasher (@theskingal) from Texas! She shares her tips for building a career in the medspa industry. 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 22, Genevieve hosts a #TeachingTuesday segment where she offers free coaching for estheticians. She also discusses the importance of taking holidays off and how she schedules it in her calendar.

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 21, Genevieve hosts a #BeautyChat with #FilipinaEsthetician Kathlyn Flores (@theskincaregeek) from San Diego, CA! She shares her tips for building a career in the wellness/hospitality industry and how to retain clients, even when they’re travelers. 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own solo practice. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 20, Genevieve conducts a Teaching Tuesday segment where she offers free coaching for estheticians on IG Live. In this episode, she also discusses how she got started in her own solo practice. 

ABOUT ME: I'm Genevieve, and I help emerging estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 19, Genevieve speaks with NJ-based esthetician Eleina Eva Santos (@eva__esthetics). They discuss how their Filipino upbringing influenced their careers as estheticians, along with growing in the field that they love!

ABOUT ME: I'm Genevieve, and I help first-year estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 18, Genevieve shares the 3 mistakes that solo estheticians make when starting their own business. 

ABOUT ME: I'm Genevieve, and I help estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 17, Genevieve speaks with digital marketing expert and course creator Shaylee Hancock (@glowsissocial). She talks about how to level up your social media marketing to book clients, without any ad spend. 

ABOUT ME: I'm Genevieve, and I help first-year estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 16, Genevieve speaks with NYC-based esthetician Karina Miller (@karinamilleraesthetics). She talks about how she started her medspa and advice to recent grads who want to start solo in their own business.

ABOUT ME: I'm Genevieve, and I help first-year estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 15, Genevieve speaks with NYC-based aesthetic nurse Rhondelle Adams (@luxebeautybarnyc). She talks about how she went from hospital nurse to eventually owning 2 spas and providing medical procedures in esthetics. 

ABOUT ME: I'm Genevieve, and I help first-year estheticians start and run their own business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 14, Genevieve speaks with digital marketing and social media expert Kimberly Swenk (@swenksocial). He talks about his career and what advice he gives aspiring estheticians. 

ABOUT ME: I'm Genevieve, and I help first-year estheticians find their dream job or business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

Podcast music provided by Dance Moves by Peyruis (https://soundcloud.com/peyruis)

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In Episode 13, Genevieve speaks with esthetics educator and product formulator Landon Chapman (@skinbylandon). He talks about his career and what advice he gives aspiring estheticians. 

ABOUT ME: I'm Genevieve, and I help first-year estheticians find their dream job or business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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In Episode 12, Genevieve speaks with spa industry consultant and educator Elizabeth M. Donat (@elizabethmdonat). Licensed in New York, Connecticut and internationally (via ITEC), she talks about her career and what advice she gives aspiring educators. 

ABOUT ME: I'm Genevieve, and I help first-year estheticians find their dream job or business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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On our 10 episode, I give ya'll a life update from the past 3 months. Also, I go on Instagram Live with my estie bestie E'toshia McFarland (@facesbyetosh). We talk about the IECSC show in NY, and what's next in our plan of esthetics world domination!

ABOUT ME: I'm Genevieve, and I help first-year estheticians find their dream job or business. Find me on Instagram @360beautymaven.

Receive a 2 week trial & get a $30 gift card (upon a paid subscription) when you sign up for GlossGenius using the code GENEVIEVES1. 

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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Can't believe we've reached 9 episodes! 10 if you count our trailer!

In this episode, I speak with Toshiana Baker (@iamtoshiana), a 16-year vet in the esthetics industry. 

Find us on Instagram @360beautymaven

Receive a 2 week trial & get $1K in free payments when you sign up for GlossGenius using the code GENEVIEVES1

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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On Ep 9, I talk about how to have grace for yourself and last minute holiday tips for the season. 

Find us on Instagram @360beautymaven

Receive a 2 week trial & get $1K in free payments when you sign up for GlossGenius using the code GENEVIEVES1

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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On Ep 8, Genevieve discusses her love for Dermalogica and their founder Jane Wurwand and applying it in your biz.

Find us on Instagram @360beautymaven

Receive a 2 week trial & get $1K in free payments when you sign up for GlossGenius using the code GENEVIEVES1

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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On Ep 7, Genevieve shares her experience in potty training & how it applies to real life and business.

Find us on Instagram @360beautymaven

Receive a 2 week trial & get $1K in free payments when you sign up for GlossGenius using the code GENEVIEVES1

Check out our new FREE resource: Esthetician Biz Cheat Sheet!

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On Ep. 6, this solo episode goes over what to do to stay motivated even when feelings come into play.

Find us on Instagram @360beautymaven

Receive a 2-week trial & get $1K in free CC payments when you sign up for Gloss Genius using the code: GENEVIEVES1

Dance Moves by Peyruis | https://soundcloud.com/peyruis

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On Ep.5, Genevieve comes back after a break from the podcast. She goes over why she had to take a break and how she's moving forward. 

Find us on Instagram @360beautymaven

Receive a 2-week trial & $30 gift card when you sign up for Gloss Genius using the code: GENEVIEVES1

Dance Moves by Peyruis | https://soundcloud.com/peyruis

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In Ep. 4 I interview my dear estie besties Iysha Wedderburn and Joscelyn Corporan. They discuss how they got started, what inspires them, and we also share some tea on the industry!

Follow them here: www.instagram.com/__sparklenshine & www.instagram.com/namaslayxo

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In this solo-cast, Genevieve goes over the common mistakes estheticians make when attending spa trade shows. 

Find us on Instagram @360beautymaven

Receive a 2-week trial & $30 gift card when you sign up for Gloss Genius using the code: GENEVIEVES1

Dance Moves by Peyruis | https://soundcloud.com/peyruis

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South Carolina-based esthetician E'toshia McFarland shares how she got started in the industry, what motivates her, and how she wants to contribute to the esthetician community through her programs and events. 

You can find her on Instagram: www.instagram.com/facesbyetosh. 

Dance Moves by Peyruis | https://soundcloud.com/peyruis

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Genevieve shares why she started the podcast and why it's important to share your platform, no matter how much you think the market's saturated. 

Find us on Instagram @360beautymaven

Receive a 2-week trial & $30 gift card when you sign up for Gloss Genius using the code: GENEVIEVES1