The RAW BUSINESS podcast is a podcast hosted by Mr. Raw and Frederik Saabye where we bring on guests or just between the hosts discuss B2B growth and everything that entails.
Today we start out discussing a client meeting Frederik had that was another testament that gated content is not an effective way to generate highly qualified leads, but rather a way to disqualify a large part of your market.
The RAW BUSINESS podcast is a discussion between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
Mister Raw: https://www.linkedin.com/company/misterraw/
saabyemedia: https://www.linkedin.com/company/saabyemedia
Today, we're going through Mr. Raw's three-step process he takes companies through to find their market-driven value proposition and gain traction in any market.
Moreover, we discuss whether or not pricing should be visible on your website, ranging from B2B SaaS to change management consultants.
And for the first time in this series, Stefan and Frederik don't see eye to eye.
The RAW BUSINESS podcast is a discussion between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
Mister Raw: https://www.linkedin.com/company/misterraw/
saabyemedia: https://www.linkedin.com/company/saabyemedia
In this episode Stefan & Frederik discusses topics that came up with a LinkedIn post from this weekend regarding the misconceptions marketers have that they can control the customer journey and the customer velocity with content, ads, lead score, and emails.
Moreover, Stefan tells his story and his visions for his Raw Concepts and goes into depth on the biggest mistakes in tech development and what to look for to make successful tech and business collaborations.
The RAW BUSINESS podcast is a discussion between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
BMoreRaw:https://www.linkedin.com/company/bmoreraw
saabyemedia: https://www.linkedin.com/company/saabyemedia
Today we meditate on the last podcast with Erik, and much it actually started for Frederik in particular.
This leads us into a product talk and then into a talk about stats from marketing efforts which actually startle Stefan a little bit.
The RAW BUSINESS podcast is a discussion between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
BMoreRaw:https://www.linkedin.com/company/bmoreraw
saabyemedia: https://www.linkedin.com/company/saabyemedia
In this completely can't-miss episode we speak to Erik Micheelsen, astro physicist, chaos physicist and product master.
We're talking about premises, product character, how to get your child to stay a sleep and how 007 made big data big business.
Mostly, it's Erik speaking and our jaws dropping to the floor from the immense knowledge he brings to this show.
The RAW BUSINESS podcast is discussions between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Connect with us and discuss B2B growth.
Erik Micheelsen: https://www.linkedin.com/in/erikmicheelsen/
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
BMoreRaw:https://www.linkedin.com/company/bmoreraw
saabyemedia: https://www.linkedin.com/company/saabyemedia
In this episode Frederik and Stefan discuss sales strategy, what sales enablement and buyer enablement is and why one is probably better than the other, and if service companies should "productize" their offering.
The RAW BUSINESS podcast is discussions between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Watch the discussion:
Youtube: https://youtu.be/gY8gyX8OgeQ
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
BMoreRaw:https://www.linkedin.com/company/bmoreraw
saabyemedia: https://www.linkedin.com/company/saabyemedia
In this episode Frederik gets triggered by the way a lot for marketing agencies are selling and offers an alternative way that is much less insurance broker-y. He also expands on how he achieved 60% lead-to-meeting ratio for a client.
Stefan rekindles on his fuck-ups, what his most recent entrepreneur fuck-up was and then he delivers a 3 sentence internationalization plan.
The RAW BUSINESS podcast is discussions between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Put us in your ears:
Spotify: https://open.spotify.com/show/5GvAgulFMo0DOVjADrsNhL?si=7179153893544a3d&nd=1
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye
BMoreRaw:https://www.linkedin.com/company/bmoreraw
saabyemedia: https://www.linkedin.com/company/saabyemedia
WHY YOU NEED TO TALK TO CUSTOMERS.
Today marks the day of this very raw business podcast trying to cover almost everything in the B2B space. On this episode we're speaking about a not-so-groundbreaking discovery and how it's majorly impacting businesses all over the world: The customer interview.
Sit back and enjoy an unfiltered discussion between a serial entrepreneur who's done it and exited multi-million-dollar companies and an up-and-coming entrepreneur.
The RAW BUSINESS podcast are discussions between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.
Watch:
Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye/
BMoreRaw:https://www.linkedin.com/company/bmoreraw
saabyemedia: https://www.linkedin.com/company/saabyemedia/