What's Sizzlin'?: Recent Episodes

Creative Sizzle

What’s Sizzlin’? is the podcast for all things marketing! Each episode will explore different areas of marketing and define best practices to make your marketing plan a success. Join us as we answer the ultimate marketing question: What’s Sizzlin’?

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Janice spent years in Corporate IT interwoven with various Marketing stints. She brings her Fortune 50 experience to you with a focus on marketing strategies and tactics. She is an innovative problem solver that loves to use her experience, knowledge, and forward thinking to help you market your business with an uncanny knack to spot holes in your marketing strategy/plans/tactics.

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Creative Sizzle’s What’s Sizzlin’? Podcast guest, Lauren Skiniotes, is the owner of Momentum Dance Studio since 2016. Lauren talks at length with Mitch Levinson, Creative Sizzle President, how she started out in college with a major in fine arts/painting but was approached as a senior in college to take over a dance studio from the retiring owner. Even though there have been bumps in the road along the way, Lauren explains the pleasure she gets from owning her own dance studio and being able to serve the community where it is located. If you are interested in owning your own business, Lauren is an inspiration to any person wanting to fulfill that dream.

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Creative Sizzle’s What’s Sizzlin’? podcast Sandra Chu, is a travel advisor with The Enchanted Traveler. What makes Sandra a unique travel agent is the ability to work with anyone anywhere in the US, either by Zoom or phone. She specializes in theme parks, tropical vacations, adult only vacations, all major cruise lines and all things Disney. Mitch Levinson, Creative Sizzle President, talks with Sandra about how her childhood travel experiences inspired her work with this company to help people and families create lifelong memories instead of having to deal with the stress of vacation planning. If you are thinking of traveling, this episode is perfect for you to learn about working with someone like Sandra, who can make the vacation special.

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What’s Sizzlin’? podcast guest was a successful B2B corporate sales professional in the pharmacuetucial industry but left at the age of 51 to become a health coach. Mitch Levinson, Creative Sizzle President, takes with Lynn about her transition into building a successful nationwide health coaching business. Learning how Lynn targets her market of people who are looking for a change in their health from either a state of inspiration or desperation. You don’t want to miss this episode to hear Lynn's inspiring story.

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Our What’s Sizzlin’? podcast guest is a nationally renowned, world class keynote speaker, Louie Sharp. With over 11 years of professional speaking experience, Louie speaks about leadership, self-confidence and success to his audiences, even those less fortunate. Louie speaks at length with Mitch Levinson, Creative Sizzle President, about his success as a business owner along with discussing how to be successful. This is a podcast episode that you do not want to miss. Louie Sharp is very enthusiastic and amazing to listen to.

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When it comes to making decisions about our elderly parents or relatives, it can be a stressful time. Any type of help families can get with these decisions, best options and where to even begin. Our What's Sizzin'? podcast guest, Gail Niksic, a Senior Care Consultant from Elderwerks, talks at length with Mitch Levinson, Creative Sizzle President, about these life changing decisions. With over 20 years of experience, Gail, has some great advice for our listeners.

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At some point parents and their children start the college process. This process can be very stressful and deciding where to begin.  Our What's Sizzlin' guest, Lora Georgieva with Destination College, is a certified College Planner.  Mitch Levinson, Creative Sizzle President, speaks at length with Lora about getting the process started and what steps to take. You don't want to miss this informative episode especially if you are going to be starting the college process.

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Our very own SEO Specialist Lauren Pond joined us as a guest on the What’s Sizzlin’? podcast! During this episode, Lauren explains to our audience how to pick the right and most effective keywords. Mitch and Lauren take a deep dive into the many tools and tactics that can help a company's search rankings. The importance of using those keywords effectively throughout your website content is discussed too. Take a listen to this podcast as Lauren shares some great insights into these important aspects of Search Engine Optimization.

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Ramni Levy, better known as King Knish, was a really fun guest to have on our podcast. He prides himself in being the only artisan food producer in the Bay Area that is dedicated to making these very popular foods originating in Eastern Europe. Mitch Levinson, Creative Sizzle President, and Ramni discuss how he built his business founded in 2012. You don't want to miss out on this fun episode.

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An eye catching website is essential if you want to increase your clientele. But how does this behind the scenes necessity happen? In this podcast, Mitch Levinson, Creative Sizzle President, speaks with our own Eric Pfeiffer, Lead Web Developer. They discuss the steps it takes to build a quality, easy to navigate and efficient website.

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Esther Taylor from Montay Cleaning, LLC, started out in Law Enforcement and retired in 2012 after 21 years. It was at that point, she started working in the cleaning business as a side job as well as working somewhere else. However it got to the point that she wanted freedom and to set her own schedule. Esther started her own cleaning company and named it Montay, which is a combination of her daughter’s first name and Esther’s last name. In this episode, Esther tells us how hard work and determination can help you achieve a dream.

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Social Media plays an important part for any marketing strategy. In this podcast Mitch Levinson, Creative Sizzle President, speaks with Julia O'Connor, Content Marketing Specialist about the many ways to incorporate Social Media into your marketing plan to engage your current audience and to bring in new clients.

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Marcus Melnick, from the Firearm Mentor, has worked in various public safety roles over the last 27 years. He has a bachelors and masters degree in Criminal Justice and is a graduate of the Northwestern School of Police Staff and Command. With over 40 years of shooting experience, Marcus holds multiple instructor certificates from the NRA. Mitch and Marcus had a really open, honest, and neutral conversation about the topic of firearm safety and training during his time on our show. Marcus shared a lot of wisdom with us and made the conversation feel safe.

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Finally, we had a great conversation with Julia O’Connor about blogging on the What’s Sizzlin’? podcast. We had a great time discussing things like commercial drone licenses, current client projects, and of course - blogging strategies! She covered lots of great tactics like using a content calendar, picking engaging topics, and including keywords for blog optimization.

At Creative Sizzle, we are committed to helping our clients succeed in marketing. We love finding new and exciting ways to stand out from the competition, which is why podcasting has been so fun for us! You can learn more about our goals, our clients, and our team by listening to What’s Sizzlin’? If you are interested in becoming a guest on our show, fill out our contact form or give us a call at 847-255-5555.

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Our very own SEO Specialist Lauren Pond recently joined us as a guest on the What’s Sizzlin’? podcast! During our time together, we talked extensively about Google Ads and the Google Ad Grant that is currently available to all nonprofits. Lauren has been working in search engine optimization for the last 10 years and even has contacts directly at Google! She shared some really great insights with us during the show, including how to maximize your efforts for the best ad results.

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John Wilkinson from Credit Solution Programs was such a fun guest to have on the show! John has 14 years of experience in the credit industry and is a certified FICO professional among many other titles. Mitch and John talked about all things credit and even identified a few tips to help benefit your credit score. Something that really stood out to us during their conversation is that John compared building a credit score to playing a game. In essence, he said that the rules of the game are constantly changing, but everyone deserves to know the rules.

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Sheena Majette and SLM Education Solutions is an events management company that focuses on event program design and execution.  In this episode, she discusses how the events industry has evolved since the pandemic and visions for the future of event planning and execution.