BMA357 Freelancing & Small Business with Dr Bronwyn Eager: Recent Episodes

Dr Bronwyn Eager

Recordings for BMA357 Freelancing and Small Business

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In this episode, I share a mini-lecture from BMA357 Freelancing and Small Business, which I teach at The University of Tasmania.

This lecture is about the ‘Channels’ and ‘Customer Relationships’ building in the ‘Business Model Canvas’. 

The Business Model Canvas is used as a framework for looking at a business in Tasmania, conducting analysis, and making recommendations for how that business can potentially enhance its effectiveness.

In the lecture, I’m referring to a textbook titled Business Model Generation. Here’s a link if you want to check it out, where you can download a sample of the book for free: https://www.strategyzer.com/books/business-model-generation  

NOTE: Any opinions expressed in this episode are my own and do not necessarily reflect the views of my employer. 

View Details

In this episode, I share a mini-lecture from BMA357 Freelancing and Small Business, which I teach at The University of Tasmania.

This lecture is about the left side of the Business Model Canvas. The left side of the canvas includes the Key Resources, Key Activities, and Key Partnerships building blocks. 

The Business Model Canvas is used as a framework for looking at a business in Tasmania, conducting analysis, and making recommendations for how that business can potentially enhance its effectiveness.

In the lecture, I’m referring to a textbook titled Business Model Generation. Here’s a link if you want to check it out, where you can download a sample of the book for free: https://www.strategyzer.com/books/business-model-generation  

NOTE: Any opinions expressed in this episode are my own and do not necessarily reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I introduce the definition of a small business and pull out some of the key characteristics of small businesses. These are discussed in relation to completing one of the assignments in the unit. 

I’ve provided links so that you can download a copy of the resources to follow along.

Links & Resources

  • Reading: Small Business Counts: Small Business in the Australian Economy, download here: https://www.asbfeo.gov.au/sites/default/files/2021-11/ASBFEO%20Small%20Business%20Counts%20Dec%202020%20v2_0.pdf
  • Reading: Department of State Growth Small Business Research 20217: http://www.premier.tas.gov.au/__data/assets/pdf_file/0019/338203/SMALL_BUSINESS_RESEARCH_2017.pdf

Learn more about BMA357 Freelancing and Small Business by visiting the University of Tasmania website: https://www.utas.edu.au/courses/bus/units/bma357-freelancing-and-small-business

Note. Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I go look at an article titled ‘4 Reasons Why A Traditional 40-Page Business Plan is an Insane Waste of Time’ which was published in Entrepreneur Magazine. The article forms part of the module content for BMA357 Freelancing and Small Business.

I’ve provided links so that you can download a copy of the resource.

Links & Resources

  • Read ‘4 Reasons Why A Traditional 40-Page Business Plan is an Insane Waste of Time’ here: https://www.entrepreneur.com/article/253425

Learn more about BMA357 Freelancing and Small Business by visiting the University of Tasmania website: https://www.utas.edu.au/courses/bus/units/bma357-freelancing-and-small-business

Note. Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I go through the first assignment in the unit: creating a personal business model canvas. You don’t need to be enrolled in the unit to get value from the exercise, and I’ve provided links so that you can download a copy of the personal business model canvas if you want to create your own at home.

Links & Resources

Link to download a copy of the personal business model canvas: https://community.businessmodelyou.com/page/personal-business-model-canvas 

Link to the book discussed in this episode, Business Model You: https://businessmodelyou.com/purchase-online/ 

Canva: https://www.canva.com 

Miro: https://miro.com/ 

Learn more about BMA357 Freelancing & Small Business: https://www.utas.edu.au/courses/bus/units/bma357-freelancing-and-small-business 

Note. Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I discuss a reading by Sutherland et al. 2020 titled ‘Work Precarity and Gig Literacies in Online Freelancing’. I’ve included a link to the article if you want to read the whole thing.

The episode also mentions a list of freelancing platforms that you could explore further. Below, I’ve included a list below:

Selected links to online freelancing platforms:

  • Upwork
  • Toptal
  • Fiverr
  • Freelancer.com
  • Flexjobs
  • SimplyHired
  • Guru
  • LinkedIn
  • Behance
  • 99designs
  • Dribbble
  • People Per Hour
  • ServiceScape
  • DesignHill
  • TaskRabbit

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

In this episode, I share a mini-lecture from BMA357 Freelancing and Small Business, at  The University of Tasmania.

 In the lecture, you'll be introduced to the Personal Business Model Canvas, and an example of how it's been used in real life to design the foundations of a website design business.

 The resources mentioned in the episode are listed and linked below.

 Video: How to diagram Your Personal Business Model by Dr Tim Clark: https://vimeo.com/96525486

Video: Introduction to the Personal Business Model Canvas by Dr Bronwyn Eager: https://youtu.be/1-3y31Jcwb4

Download a Personal Business Model Canvas: https://community.businessmodelyou.com/page/personal-business-model-canvas 

View Details

In this episode, I share a mini-lecture from my BMA357 Freelancing and Small Business Unit at The University of Tasmania.

The resources mentioned in the episode are listed and linked below.

But first, a little bit about BMA357
The aim of this unit is to develop students' understanding of how to package and develop their skills to meet market needs, and to design flexible and sustainable career pathways and strategies for running a small business.

In the unit, students explore freelancing and small business sectors, including small business management theories, concepts, and strategies. Through independent and collaborative research, during the unit students have the opportunity to develop a personal plan for future employment (within or outside of the traditional job market) and to work towards enhancing the effectiveness of a real-world small business.

Links and Resources

Woodcock and Graham's (2020) book 'The Gig Economy: A Critical Introduction'.

Link: http://acdc2007.free.fr/woodcock2020.pdf

5 Steps to designing the life you want | Bill Burnett [25m20s].

Link: https://youtu.be/SemHh0n19LA

Designing the rest of your life | Dave Evans [19m]

Link: https://youtu.be/fkvIwq7oxzM

Book: 'Designing Your New Work Life' by Bill Burnett and Dave Evans

Book: The 4-hour Work Week by Tim Ferris

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

In this episode, I share a mini-lecture from BMA357 Freelancing and Small Business, which I teach at The University of Tasmania.

 This lecture is about the left side of the Business Model Canvas. The left side of the canvas includes the Key Resources, Key Activities, and Key Partnerships building blocks. 

The Business Model Canvas is used as a framework for looking at a business in Tasmania, conducting analysis, and making recommendations for how that business can potentially enhance its effectiveness.

In the lecture, I’m referring to a textbook titled Business Model Generation. Here’s a link if you want to check it out, where you can download a sample of the book for free: https://www.strategyzer.com/books/business-model-generation  

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

In this episode, I share a mini-lecture from BMA357 Freelancing and Small Business, which I teach at The University of Tasmania.

This lecture is about the ‘Channels’ and ‘Customer Relationships’ building block in the ‘Business Model Canvas'. 

The Business Model Canvas is used as a framework for looking at a business in Tasmania, conducting analysis, and making recommendations for how that business can potentially enhance its effectiveness.

In the lecture, I’m referring to a textbook titled Business Model Generation. Here’s a link if you want to check it out, where you can download a sample of the book for free: https://www.strategyzer.com/books/business-model-generation  

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I go look at an article titled ‘4 Reasons Why A Traditional 40-Page Business Plan is an Insane Waste of Time’ which was published in Entrepreneur Magazine. The article forms part of the module content for BMA357 Freelancing and Small Business.

I’ve provided links so that you can download a copy of the resource.

Links & Resources

·      Read ‘4 Reasons Why A Traditional 40-Page Business Plan is an Insane Waste of Time’ here: https://www.entrepreneur.com/article/253425 

Learn more about BMA357 Freelancing and Small Business by visiting the University of Tasmania website: https://www.utas.edu.au/courses/bus/units/bma357-freelancing-and-small-business

Note. Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I introduce the definition of a small business and pull out some of the key characteristics of small businesses. These are discussed in relation to completing one of the assignments in the unit.

I’ve provided links so that you can download a copy of the resources to follow along.

Links & Resources

  • Reading: Small Business Counts: Small Business in the Australian Economy, download here: https://www.asbfeo.gov.au/sites/default/files/2021-11/ASBFEO%20Small%20Business%20Counts%20Dec%202020%20v2_0.pdf
  • Reading: Department of State Growth Small Business Research 20217: http://www.premier.tas.gov.au/__data/assets/pdf_file/0019/338203/SMALL_BUSINESS_RESEARCH_2017.pdf

Learn more about BMA357 Freelancing and Small Business by visiting the University of Tasmania website: https://www.utas.edu.au/courses/bus/units/bma357-freelancing-and-small-business

Note. Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I go through the first assignment in the unit: creating a personal business model canvas. You don’t need to be enrolled in the unit to get value from the exercise, and I’ve provided links so that you can download a copy of the personal business model canvas if you want to create your own at home.

Links & Resources

Link to download a copy of the personal business model canvas: https://community.businessmodelyou.com/page/personal-business-model-canvas 

Link to the book discussed in this episode, Business Model You: https://businessmodelyou.com/purchase-online/ 

Canva: https://www.canva.com 

Miro: https://miro.com/  

Learn more about BMA357 Freelancing & Small Business: https://www.utas.edu.au/courses/bus/units/bma357-freelancing-and-small-business 

Note. Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

This episode is part of BMA357 Freelancing and Small Business Management, which I teach at the University of Tasmania

In this episode, I discuss a reading by Sutherland et al. 2020 titled ‘Work Precarity and Gig Literacies in Online Freelancing’, published in the Journal of Work, Employment and Society.  I’ve included a link to the article if you want to read the whole thing, and a selection of online freelancing platforms to explore.

Link to article: https://journals.sagepub.com/doi/full/10.1177/0950017019886511

Selected links to online freelancing platforms:

  • Upwork
  • Toptal
  • Fiverr
  • Freelancer.com
  • Flexjobs
  • SimplyHired
  • Guru
  • LinkedIn
  • Behance
  • 99designs
  • Dribbble
  • People Per Hour
  • ServiceScape
  • DesignHill
  • TaskRabbit

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

In this episode, I share a mini-lecture from BMA357 Freelancing and Small Business, at  The University of Tasmania.

In the lecture, you'll be introduced to the Personal Business Model Canvas, and an example of how it's been used in real life to design the foundations of a website design business.

The resources mentioned in the episode are listed and linked below.

Video: How to diagram Your Personal Business Model by Dr Tim Clark: https://vimeo.com/96525486

Video: Introduction to the Personal Business Model Canvas by Dr Bronwyn Eager: https://youtu.be/1-3y31Jcwb4 

Download a Personal Business Model Canvas: https://community.businessmodelyou.com/page/personal-business-model-canvas 

Shine Tasmania Podcast:  https://shinetasmania.com/

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.

View Details

In this episode, I share a mini-lecture from my BMA357 Freelancing and Small Business Unit at The University of Tasmania.

The resources mentioned in the episode are listed and linked below.

But first, a little bit about BMA357
The aim of this unit is to develop students' understanding of how to package and develop their skills to meet market needs, and to design flexible and sustainable career pathways and strategies for running a small business.

In the unit, students explore freelancing and small business sectors, including small business management theories, concepts, and strategies. Through independent and collaborative research, during the unit students have the opportunity to develop a personal plan for future employment (within or outside of the traditional job market) and to work towards enhancing the effectiveness of a real-world small business.

Links and Resources

Woodcock and Graham's (2020) book 'The Gig Economy: A Critical Introduction'.

Link: http://acdc2007.free.fr/woodcock2020.pdf

5 Steps to designing the life you want | Bill Burnett [25m20s].

Link: https://youtu.be/SemHh0n19LA

Designing the rest of your life | Dave Evans [19m]

Link: https://youtu.be/fkvIwq7oxzM

Book: 'Designing Your New Work Life' by Bill Burnett and Dave Evans

Book: The 4-hour Work Week by Tim Ferris

NOTE: Any opinions expressed in this episode are my own and do not reflect the views of my employer.