Navigating Today's Marketing Wilderness: Recent Episodes

Dan Cowling, The Communications Group

Imagine you got the unction to go on a hike through the woods or a national park. Do you just take off and go, or do you pack your equipment, ensure to take water, make sure you're wearing weather and terrain appropriate clothing and footwear? The same should be the case with your company's marketing and communication efforts. Join Dan Cowling, Founder and President of The Communication Group for short, informative, and easily listenable snippets to help guide your way through the Marketing Wilderness!

View Details

Website: comgroup.com

1:30 - Laying Out The Landscape

3:00 - Is Traditional Media Dead?

4:20 - Trade Publications

5:10 - Playing The Digital & Social Media Game

7:20 - The Roles of Digital & Social Media

10:00 - What IS Effective Media?

10: 20 - Wrap Up

View Details

Dan Cowling, III, Agency Founder, and President introduction

www.comgroup.com/about/people/dan-cowling-iii