The Fastline Track Growth Show: Recent Episodes
Simon Heap
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed continue to discuss how to Boss your next networking event. We have done the planning and preperation and we now look at what your should be doing during the event and when you gat back home after the event. If your planning on coming to the Karting Spectacular in Dortmund Germany in 2023 this is a must watch video so you can get the most out of the event, if your not it will still give you a load of tips to get the most out of any business conference or networking event.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed talk about how to crush your next networking event. We look at all the pre event planning you should do to make sure you get the most out of the event your attending. If your planning on coming to the Karting Spectacular in Dortmund Germany in 2023 this is a must watch video so you can get the most out of the event, if your not it will still give you a load of tips to get the most out of any business conference or networking event.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed continue talking about goal setting, they unveil 4 further steps to make sure you bring your goals to life.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about goal setting, most goals are wishy, washy like I want to earn a million dollars, but without crystal clear clarity of what your goal is any why it makes them so much harder to achieve, or even explain them to your staff. So stick around and Simo & Ed will take you through their 7 step model for developing crystal clear goals.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about social media, it seems like every six months they change the algorithms. So the stuff that used to work just does not cut it any longer. Ed has been playing around with something new on Facebook and received some surprising results which he share on this episode.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about the latest Fastline road trip, the Scandinavian leg of the Fastline world tour. Simo and Katrine spent 17 days, driving 6,000 kms, visiting 40 tracks with only one speeding ticket! Now Simo and Ed recant the journey blow by blow but leave out the story about the dodgy priest!
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about about a set of tools they have both used to give them about 10 hours of extra time each week.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about time management and we want you to answer several questions so we can help you claw back up to eight (8) hours per week. This is no joke I did this exercise a couple of years ago and got back 10 hours per week. Now here's the warning, it does work but sometimes you get sucked back in the business, just like I did in the last couple of weeks and you stuff up, But understanding this and getting back on track will make all the difference.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about selling your kart track, what is the real value of your kart track and is it worth what you think it is. The answer in more cases than not is NO! Now this may come as a shock but it's so true, we hear it again and again. So this week Ed and I look at how you can structure your kart track to extract the maximum value for all your hard work and most tracks don't have this stuff in place. It's all about the three S's; story, systems and senior management.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about selling your kart track, what is the real value of your kart track and is it worth what you think it is. The answer in more cases than not is NO! Now this may come as a shock but it's so true. So this week Ed and I look at who is involved in the selling of your kart track and what it is they are looking for and of course how you can get the best sales price.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about how to identify if you really have the three pillars of business success sorted. They talk about three common pain points owners feel from time to time and help you identify which of those three pillars is not quite sorted. So if your an operator or firefighting or in cashflow chaos then there are some gaps in your Vision, Velocity or Value.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking about the three pain points most businesses experience. Business is simple but it's not easy, if you understand the fundamentals and work at getting them right, it is simple. So what are the three foundation block of business success? Well they are Vision, Velocity and Value. This may be a painful viewing, but don't worry we are here to support you.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed are talking with mechanic Ryan Pine again. We learn how to put the customer at the heart of your business, why keeping an inventory of spare parts is so important to your revenue stream and why track owners need to ask Bloody Good Questions (BGQ's) from their staff. This is the follow up interview from our most viewed video from the last year by a long shot.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo and Ed have a chat with mechanic Ryan Pine who revealed the biggest downfall for a rental kart track. It was a real eye opener, we had heard the same issue from the track owner's perspective but this time we were given a solution to solve the problem. The video quality is not up to our normal standards as it was done over Zoom. But the content was too good not to share.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week is our birthday week, that's right we have produced a years worth of the Simo & Ed show. We are revealing what we have planned for you guys over the next 12 months and Ed reveals a couple of projects we have been working on in the background. Find out what type of kart track owner you are and we reveal our great benchmarking bonanza.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week is our birthday week, that's right we have produced a years worth of the Simo & Ed show. Along with celebrating and eating cake Ed and I look back on some of our most popular videos.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week we get under the bonnet of your marketing for the second installment of how to fix your marketing so it's at peak performance. We look at thinking like your ideal customer, because not doing so generates poor marketing results. You will learn how good copy and customer service comes together to provide the best customer experience and we also throw in loads of other great tit bits.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week week we get under the bonnet of your marketing and show you how to fix your marketing so it's at peak performance. We look at your dream buyer, your audience and make sure you engage regularly with them. Then we reveal the biggest marketing mistake which even the professionals make!
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week we are doing something we have never done before, we are discussing the social media platforms a kart track should use and how to use them. Now this is something we normally charge clients for but in my euphoria Ed and I have spilled the beans.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week I can't believe we re going to reveal the social media wizardry that is required the get your tills ringing like Christmas all year round. we talk offers, deadlines and copy tricks to systemitise and scale your social media posts
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Ed and I get into some of the most beneficial business books that can move your needle, These books have really changed our lives and our businesses and they can do the same for you. The best thing you could do to improve your business is buy and read just one of these books, shit if you bought all of them and read them there would be no stopping you if you implemented their principles.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Ed and I chat about the business books that have had the most influence on us. There is a saying Leaders are readers and this is so true, this list of business books will give you the ability to tackle anything throw at you for the cost of about £150 and several hours of your time. It's a deal, it's a steal, it's the sale of the f*&cking century.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Last week Simo & Ed discussed how to get your team running efficiently through sound management practices. This week they are back and are reviewing some of the best tools to help your team run efficiently. They look at benchmarking, forecasting, KPI's, performance monitoring and the business scorecard. Well worth the watch if you want your team firing on all cylinders.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed are talking about how to get your team running efficiently through sound management practices. They chat about clear communications, leading by example, setting clear and realistic goals, having an open management style and of course strategic planning.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed are talking again about communication strategies within your business. They look at the inputs, breaking the project into milestones, agreeing on how change will happen and who's going to own it.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed talk about communication strategies within your business, this is huge, get it right and it will be smooth sailing get it wrong and your up the creek without a paddle. We start with the basics which is a common definition of the problem, opportunity or threat and what the future will look like. Then we look for the people who are impacted by this project and make sure you include them in the process. Identifying the measurable milestones so you know the project is on track and work through the process so you make sure your not making the situation worse. Finally you will know if Ed has had to resort to granules for his wine jus when Debs (his better half) has throw out the off cut veg.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed reflect on the year that was 2021, while we often talk about planning you also need to reflect on the past. What has worked, what didn't, what did you learn and where could you have done better. In this episode we discuss the fact that everyone is human and times are stressful in this epidemic, Customers don't care about your problems, control what you have control over and there are a couple of other points in there but you'll have to watch to the end. point number 10 is huge, it's a game changer.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed reflect on the year that was 2021, while we often talk about planning you also need to reflect on the past. What has worked, what didn't, what did you learn and where could you have done better. So we look back on 2021 and dissect another year of lock downs, furlough and the bumper numbers turning up at kart tracks.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed have a chat about some of the hidden costs in your business. These are the little costs that add up and leave you scratching your head, "Where has the money gone?". Being aware and watchful for these issues can increase your profits.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed have a chat about some of the hidden costs in your business. These are the little costs that add up and take profit away from your bottom line. Being aware and watchful for these issues can increase your profits.
These podcasts are also available on video https://youtu.be/8jed9HvvAmo
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed have a chat about Nurturing the talent within your organisation. This is a real game-changer it is what separates the good companies from the well, not so good. Get this right and you will thrive, get it wrong and you will struggle.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed have a chat about Nurturing the talent within your organisation. This is often overlooked in smaller companies but it's so important to help you grow your business. It's not something that happens overnight you have to constantly work on nurturing your talent so we address several points this week and next week we will address some more.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week Simo & Ed have a chat about the one person who really needs to be sacked and that's you, the business owner. Why the Hell would you want to sack yourself, a very good question, which the guys answer for you in this video.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week we are talking about a difficult subject, firing employees. Most businesses get this wrong, even the best ones, so Simo & Ed walk you through some tactics that they use why having to let people go.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week we are chatting again about planning in your business. Planning is a real game changer, it is the best way to really move that needle in your business. In this episode we give you the second four steps to planning success. Enjoy
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This week we are chatting about planning in your business. Planning is a real game changer, it is the best way to really move that needle in your business. In this episode we give you the first four steps to planning success.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. The final week we are talking about one of Ed's and mine favourite topics .... Sales. This week we will walk you through the second six points to improve your sales.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. The next two weeks we are talking about one of Ed's and mine favourite topics .... Sales. This week we will walk you through the first six points to improve your sales.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This month we delve deep into the customer journey through a kart track so over the next 4 weeks we will be looking at all the touch points in the customer journey through your kart track. At each touch point we will help you think like your customer so you can provide the best customer experience possible at each point. This week we walk through the customer journey after the podium, looking at post race drinks, the exit and follow up marketing.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This month we delve deep into the customer journey through a kart track so over the next 4 weeks we will be looking at all the touch points in the customer journey through your kart track. At each touch point we will help you think like your customer so you can provide the best customer experience possible at each point. This week we walk through the customer journey trackside.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This month we delve deep into the customer journey through a kart track so over the next 4 weeks we will be looking at all the touch points in the customer journey through your kart track. At each touch point we will help you think like your customer so you can provide the best customer experience possible at each point. This week we walk through the reception area, into the changing rooms to get kitted up and then off to the safety briefing.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. This month we delve deep into the customer journey through a kart track so over the next 4 weeks we will be looking at all the touch points in the customer journey through your kart track. At each touch point we will help you think like your customer so you can provide the best customer experience possible at each point. This week we look at the customer inquiry and everything that happens before the customer arrives at your track.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Businesses spend a lot of money attracting new customers, so it's a real shame when their expectations are not met and they never return. This week we look at five strategies to help you retain customers and keep them coming back for more.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Businesses spend a lot of money attracting new customers, so it's a real shame when their expectations are not met and they never return. So we are going to look at 5 reasons you could be loosing customers.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Recently we looked at the ways employee's can undermine your business and there was a few calls for help from our viewers. So this week we take a look at part two of 10 things you could be doing that is holding your business back. We take a look at being too available, being too integral in your business, not getting enough sleep, not taking enough time out and not emailing your customers often enough All great stuff to turbo charge your business.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things rental karting and business. The last couple of videos we looked at the ways employee's can undermine your business and there was quite a bit of interest from our viewers. So this week we take a look at part one of 10 things you could be doing that is holding your business back. We take a look at vision and mission statements, company values, your goals, measuring these and the 10 minute huddle. All great stuff to turbo charge your business.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this episode we take a look at employee sabotage how to spot it and some tactics to help prevent it. in this episode we talk about decision making, feedback to the team, security, company culture and if you can't change the people, change the people.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this episode we take a look at employee sabotage how to spot it and some tactics to help prevent it. Sabotage can really undermine your business, your employee's and your profits so it's so important to be able to spot it and prevent it from happening.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this episode we take a look at the 10 most common pricing mistakes businesses make and how to avoid them. This is the second video where they reveal the last 5 common pricing errors businesses make and how you can avoid them.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this episode we take a look at the 10 most common pricing mistakes businesses make and how to avoid them. In part one we take a look at five common errors made and next week we will reveal the final five.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we pose a number of questions every track owner should know the answers to. Now these are tough and painful questions but get the answers right and it can massively move the needle. Understanding and answering these questions will add rocket fuel to your marketing and pricing strategies. In part 2 we reveal the next 5 ) questions to get your grey matter working. Question 10 is a killer question, probably the one question that the answer will move that needle the most!
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we pose a number of questions every track owner should know the answers to. Now these are tough and painful questions but get the answers right and it can massively move the needle. Understanding and answering these questions will add rocket fuel to your marketing and pricing strategies. In part 1 we reveal 5 (well actually 6) questions to get your grey matter working. We always like to over deliver!
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Recently we had a request from a track to help them write an email after a lengthy discussion and review of what they were trying to achieve we realised that emails are only half the answer. It's our fault we had assumed people understood the little pieces we do that we take for granted. In part 2 of this video we deep dive into your customer journey and reveal some steps that most kart tracks do not know about and how you can develop content around these areas to get in front of your competition.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. Recently we had a request from a track to help them write an email after a lengthy discussion and review of what they were trying to achieve we realised that emails are only half the answer. It's our fault we had assumed people understood the little pieces we do that we take for granted. So in this weeks episode we reveal the other part of the answer. the little things you need to do so your emails will work.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we take a look at a growth hack that can really turbo charge your business growth - what a perfect day should look like in your business. It's not what you would expect, but when you get it right boy can it propel your business forward.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we take a look at what a perfect day should look like in your business. It's not what you would expect, but when you get it right boy can it propel your business forward.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we reveal the second part of 10 simple ways to pleasantly surprise your customers and it will cost you pennies to implement. Five more simple easily implementable ideas which will cost you pennies but wow your customers.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we reveal the first part of 10 simple ways to pleasantly surprise your customers and it will cost you pennies to implement. I am really chuffed about this, because during editing I took away three things that I've implemented already. We had Sir Michael Caine produce this episode and when we finished he simply said "You were only supposed to blow the bloody doors off"
art track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we reveal the second part of our 6.5 simply tactics to increase the footfall at your track. Yes we came up with a couple more points!
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we reveal 5 simply tactics to increase the footfall at your track.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we unveil our 10 step plan to craft the perfect offer for your kart track. Catch steps 6 through 11 in part two. Yeah we came up with an extra point at the eleventh hour, enjoy.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we unveil our 10 step plan to craft the perfect offer for your kart track. Catch steps 1 through 5 in part one.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we chat about life time customer value. A number you can track which will allow you to know exactly how much you should spend to get a new customer.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we chat about the the two numbers track owners need to get their heads around to build their business to the level they want.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we chat about marketing your track and the best approach for email marketing.
Kart track growth the Simo & Ed way. A fireside chat with the dynamic Duo on all things karting and business. In this week's episode we chat about the real reasons people come to your track and they probably are not the reasons you think!