Smart Business Moves: Recent Episodes
Tom Stewart and Liz Trotter
Smart Business Moves is a Podcast hosted by Tom Stewart and Liz Trotter. Each week, Tom and Liz interview a professional in the cleaning industry.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Steve Semple of The Business Growth Guys. In this episode, Steve will share his expertise on using powerful storytelling to drive business growth. Discover how crafting compelling narratives can transform your marketing, connect with customers, and take your business to new heights. Whether you're scaling an everyday service or a high-end product, learn how the art of story can be the key to unlocking explosive success. Tune in Wednesday at 5 PM ET for insights that will change the way you think about business growth!
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome DJ Neumann, Director of Operations at Speed Clean Services. With over 20 years of industry experience, DJ is a master of leveraging key metrics to drive business growth and profitability. In this episode, he’ll share proven strategies to increase client frequency, referrals, average ticket, and pricing, specifically tailored for house cleaning companies. Learn how to harness DJ’s decades of expertise to elevate your business operations and maximize your revenue. Tune in every Wednesday at 5 PM ET for actionable insights that can take your business to the next level!
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Lisa Shaul and Samantha Snider, representing two very different businesses with a shared goal: growth. Lisa brings the perspective of an established company that has struggled with consistent goal-setting, budgeting, and planning, while Samantha is launching a brand-new business and is determined to build a solid foundation for rapid expansion. Together, they will explore key topics like setting actionable goals, creating strategic budgets, forecasting for future success, and much more. Whether you're a seasoned business owner looking to reignite your growth or just starting out and eager to hit the ground running, this episode is packed with actionable insights and real-world examples to help propel your business forward.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Chris Willatt, founder of Alpine Maids and partner at Clean Capital Partners. This episode focuses on how to successfully hire and navigate the world of remote workers, where Chris will share his experience and strategies for building and managing a remote workforce. Learn the secrets to finding, hiring, and retaining top talent from anywhere, while ensuring your business stays productive and efficient. Tune in every Wednesday at 5 PM Eastern for more Smart Business Moves.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Dom Williams, owner of C&C Cleaning Services and an expert in business growth strategies. This episode dives into "Acquisitions and Diversification," where Dom shares his insights on how these tactics can drive sustainable business growth. Learn how to strategically expand your business and diversify your offerings for long-term success. Tune in Wednesday at 5 PM Eastern for a compelling discussion on making smart moves that can elevate your business.
This week on Smart Business Moves, we’re bringing back a favorite episode featuring Paul Fried. In this episode, Paul shares his expertise in public relations with a focus on how businesses can Give Back During the Holidays. Tune in at 5:00 PM Eastern to discover meaningful ways to make a positive impact during the holiday season. Don’t miss this opportunity to revisit valuable insights on holiday giving and community engagement.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they host Libby DeLucien, founder of WootRecruit and a pioneer in integrating AI technology with business playbooks. This episode will dive into "The Power of Playbooks," highlighting how AI can transform process management within your company. Libby will discuss topics such as effortless process capture, overcoming writer's block in documentation, and the transformative potential of AI-powered playbooks. Don’t miss the chance to learn new techniques and streamline your business operations.
Don't miss this week’s episode of Smart Business Moves with Tom and Liz as they welcome four industry experts: Cris Reconco of Cris's Cleaning, Katie Lambert of Queen of Clean, Caleb Pierce of Pink Power Cleaning, and Natalie Mikishko of Majestic Domestic. Join us as we explore how acquisitions can drive business expansion and learn practical tips for navigating this growth strategy. Tune in every week for new insights and real-world examples from industry leaders.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome RJ Patel, Heather Canning, and TC Corpus. This episode explores the critical leadership and management topic: "Coach, Consultant, Mentor, or Mastermind" Discover the unique advantages of each development approach and how they can help you enhance your management skills and achieve your business goals. Whether you need guidance, strategy, or support, this discussion will help you choose the right path for your professional development. Tune in for an insightful conversation on empowering your leadership journey.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Natasha Magrath, owner of You've Got Maids of Northern Virginia. Natasha will share her expert strategies on "Employee Engagement Programs that Can Drive Business Growth." Discover how her commitment to providing exceptional compensation, community engagement, and comprehensive education programs has led to a remarkable 96% employee retention rate and a 30% revenue growth. Tune in this Wednesday at 5 PM ET to gain valuable insights on creating a thriving workplace culture that drives success.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Victoria Yassem! Known for her dynamic leadership and strategic innovation in the cleaning industry, Victoria, will share her insights on modernizing cleaning services to meet today's market demands. Explore how innovative approaches can revolutionize your business, enhance customer engagement, and drive growth!
Join Liz Trotter on this week’s episode of Smart Business Moves as she welcomes Ajia Holiday! This episode explores the theme "How Consistency Produces Better Outcomes for All Stakeholders," featuring Ajia's insights on the transformative power of consistent practices in business. Discover how maintaining regularity and reliability can enhance satisfaction across all levels—from employees to customers. Tune in this Wednesday at 5 PM ET to learn how to apply these principles for sustained business success and stakeholder satisfaction
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome David Loria and Frank Tibbits, seasoned experts in business operations and system implementation. They’ll explore powerful strategies for developing and implementing systems that last, enhancing employee satisfaction, streamlining inventory management, and more! Tune in to discover how David and Frank used these tools to craft their own personal success story at Squeaky’s Cleaning Services, and how you can, too.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome RJ Patel, an accomplished industry leader and co-owner of Prestigious Cleaning Team. This episode will delve into the art of "Delegation in Your House Cleaning Company," offering RJ’s expert insights on how to effectively delegate tasks to enhance efficiency and empower your team. Learn how proper delegation can not only improve operations but also boost morale and drive business growth. Tune in every Wednesday at 5 PM ET for more insights with Smart Business Moves.
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Matt Ricketts, owner and founder of Better Life Maids. This episode, Matt will be discussing Better Life's POD system, and how it has empowered their technicians with leadership, management, and accountability. PODS are small teams-within-the team that meet weekly and are led by a field supervisor. The POD system was designed to improve communication and culture in a distributed workforce, as well as to increase efficiency by hosting meetings in the field, closer to service locations. Tune in every Wednesday at 5pm ET for new insights with Smart Business Moves!
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Dan Smith, owner and founder of Business Maid Better and Home Maid Better. Tune in as Dan shares valuable insights on the biggest sales errors and provides practical tips to prevent these pitfalls. With his extensive experience in the cleaning industry, Dan brings valuable strategies for enhancing sales performance and boosting business growth! Tune in every Wednesday at 5pm ET for another expert guest appearance!
Join Tom Stewart and Liz Trotter on this week’s episode of Smart Business Moves as they welcome Chris Willatt, Founder of Alpine Maids. This episode will focus on efficiency in the Sales Cycle. Tune in as Chris shares his expert tips on streamlining sales strategies and maximizing conversions. Take away actionable insights and proven techniques to make your sales process more efficient and successful.
Join Tom Stewart and Liz Trotter on this week's episode of the Smart Business Moves as they welcome Dr. Gavin Macgregor-Skinner, a renowned expert in public health and infectious diseases. Together, they will explore the vital topic of "Cleaning for Health," discussing the best practices for creating healthier environments through effective cleaning strategies.
This episode will provide essential insights for enhancing safety and well-being in your spaces, aligning with the highest standards set by organizations like ISSA. Tune in to elevate your cleaning practices and ensure the health of your clients and staff.
Join Tom Stewart and Liz Trotter on this week's episode of Smart Business Moves, featuring Candice Rodriguez, Co-founder of NaturalCare Cleaning. This episode delves into the importance of managerial training, discussing how it can build leadership skills, enhance operational efficiency, and improve team dynamics. Tune in to empower your leadership team and boost your business's success!
Join Tom Stewart and Liz Trotter on this week's episode of Smart Business Moves with special guest Alvin Gehring, Partner Support Supervisor at MaidCentral Software. This episode will focus on practical AI tools that can enhance operations, increase efficiency, and improve customer engagement in your cleaning business. Tune in for insights that can revolutionize your business approach!
Join Tom Stewart and Liz Trotter as they explore practical strategies for growth, including upgrading technology and improving staff training. Tune in for actionable tips that can help enhance your business operations and customer satisfaction!
Join Liz this week as she sits down with Martha Woodward, co-founder and CEO of Quality Driven Software, to discuss the benefits of work retreats. Martha, an advocate for positive workplace culture, sheds light on how stepping away can rejuvenate owners, leading to better decision-making and new ideas for leadership. This episode is a must-watch for owners looking to refresh their perspective, expand their horizon and drive their business forward.
This episode features Kevin J. Bassett, CPA, the founder of Bassett & Associates, P.A., sharing his expertise in tax strategies for business owners. With over 20 years of experience, including a significant tenure at Ernst & Young, LLP, Kevin has developed tools like the Tax Minimization Process™ to help entrepreneurs maximize their financial efficiency. Tune in as we discuss the top five tax tricks every business owner should know to navigate the complexities of tax compliance and consulting, aiming for financial independence and smarter tax management.
Dive into an enlightening episode with our guest, Kevin Kunkel, as we explore how the beloved TV show 'Ted Lasso' offers valuable insights for entrepreneurs and leaders. In this episode of Smart Business Moves, Kevin deciphers how themes of mindset and innovation from the series can guide you in carving out a unique market space. Discover how embracing the unexpected and cultivating a positive team culture can open up new pathways for your business.
Join us to learn how 'Ted Lasso's' approach can inspire your own Blue Ocean Strategy, setting your venture apart in a crowded marketplace.
Alonzo Adams is a visionary CEO, transformation coach, and highly sought-after keynote speaker who has made a significant impact in the business world. He is the founder of Busy Bee Cleaning Company, which he started from his one-bedroom apartment, and transformed it into one of the most successful independent residential cleaning companies globally.
Alonzo is an accomplished leader with a track record of excellence in a variety of leadership roles within organizations and associations. He has received multiple awards for his company's exceptional service in the Philadelphia area.
As a transformation coach, Alonzo has helped entrepreneurs and companies achieve extraordinary success. His keynote speeches are both inspiring and thought-provoking, challenging business leaders to think big, be courageous, and take chances. With his extensive experience and proven expertise, Alonzo has become a trusted advisor to many organizations seeking to achieve long-term success
Join us for an exclusive preview of the upcoming MaidCentral Academy: Live event featuring Tom Stewart, Liz Trotter, and a lineup of awesome speakers! Don't miss this chance to elevate your business and connect with peers in an engaging, live setting.
Join Tom, Jeannie, Ajia, Gosia, RJ, Liliane, and Dr. Gavin for a sneak peak into the next ISSA Regional Event!
Matt Ricketts, Trisha Lake, and Sarah Mitchell are trailblazers in the residential cleaning industry, each bringing a unique perspective and a wealth of experience to the Smart Business Moves podcast. Matt, known for his strategic acumen and innovative marketing techniques, has successfully expanded his brand's reach, setting new standards for customer engagement. Trisha, with her passion for operational excellence and employee empowerment, has turned her company into a model of efficiency and a nurturing workplace. Meanwhile, Sarah, with a keen focus on sustainable practices and community involvement, has made her business a beloved local institution. Together with hosts Tom Stewart and Liz Trotter, they delve into the invaluable lessons learned at the Foundations of Success event, discussing the fundamental business practices that have catapulted their businesses to new heights and sharing their secrets to financial growth and industry leadership.
Take a sneak peek into Foundations 13 with Olu, Tom and Liz in this insightful presentation on marketing with AI tools to generate more sales!
Troy Knight brings over 12 years of industry expertise and a proven track record of success as an accomplished business owner in the cleaning industry. As a partner at Castle Keepers House Cleaning, Troy works closely with his partner, Tom Stewart, to implement practical strategies that drive the company's growth and success.
Beyond his role at Castle Keepers, Troy also serves as the Sales Manager at MaidCentral, where his practical leadership and dedication to achieving tangible results are evident. He has played an important role in establishing MaidCentral as a trusted partner of residential cleaning services nationwide.
Troy is passionate about guiding fellow business owners through the industry's evolving landscape, leveraging his expertise to facilitate their success. Through engaging presentations, insightful demos, and personalized consultations, Troy shares his wealth of knowledge to empower others to thrive in their businesses.
Prior to his entrepreneurial ventures, Troy honed his skills for over two decades in materials management - working with several manufacturing organizations, refining his expertise in operational management and logistics. This background enriches his role as a business owner, providing invaluable insights into effective business operations.
Driven by his pursuit of continuous improvement, Troy remains dedicated to driving growth and success in the cleaning industry; and his wealth of experience and commitment to excellence prove him a passionate leader, and trusted advisor.
Melody has owned and operated multiple home service businesses over the past 25 years, andcurrently co-owns HomeServiceVA.com. As an entrepreneur diagnosed with A.D.D. She has relentlessly studied how to harness the gifts found in the creative part of her brain, while creating strategies to manage her symptoms. One of the most transformative strategies she adopted washiring an Executive Assistant to tackle the mundane tasks that were challenging for her, freeing her up to focus in areas where she thrives. Together, Melody and her first assistant Din co-founded Homeserviceva.com, and built the business they wished had existed when they first began working together. They have since matched hundreds of small business owners with VirtualAssistants, teaching them how to successfully work together. Melody offers a unique perspective and enjoys sharing her hard earned knowledge with business owners so they can build easy systems and amazing teams like she has.
Ryan Kettering is the founder of Prolific Brand Design, specializing in elevating home service contractors’ brands through the innovative Fractal Brand Identity framework. His approach, encapsulated by the mantra “Be More of You,” focuses on crafting authentic brands that resonate with customers and stand out in the industry.
At Prolific Brand Design, Ryan merges creativity with strategy, offering services from logo design to comprehensive brand strategies and vehicle wraps, all designed to boost brand differentiation and strengthen company culture. Since 2015, Prolific has helped over 2000 clients to differentiate in the competitive home service market.
Not counting his early ventures during high school, which he completed in three years; Ryan’s journey into the world of branding began at 17 with his first business in home service. This experience taught him the crucial interplay between sales, marketing, and branding, and through the community, eventually guided him back to his true passion for graphics and branding.
Join him on the podcast to uncover the secrets of building a unique brand identity, drawing on his deep insights and personal journey in the home service industry.
Ruth Furman likes to ask business leaders “why do you keep your success a secret?” She started her career in journalism and corporate public relations, launching her own firm in , ImageWords Communications, in 2001. She helps individuals and business owners and has a specialty in the home services industry, helping residential and commercial cleaning services nationwide. Ruth handles, local, regional and national publicity for her clients and frequently works with media outlets to connect home services experts for news stories
How do you maintain a culture of excellence as your cleaning business scales up? Especially as many of your technicians work remotely?
PODS are a collaborative concept that creates geographic teams within the larger company. Creating leadership opportunities and pushing Leadership, Management, & Accountability (LMA) down to the technicians. POD will also allow Better Life to increase operational efficiency and increase technician engagement.
Matt Ricketts is the President and Chief Experience Officer of Better Life Maids, a residential cleaning company that delivers high-quality service and customer satisfaction. Matt has been leading and growing this business for over 15 years, developing systems, strategies, and brand awareness that have earned multiple awards and recognition in the industry.
Matt previously served as the CMO and an Advisory Board Member of MaidCentral Software, a SaaS solution that helps cleaning companies scale and optimize their operations, revenue, and profitability.
In addition, Matt is a speaker and consultant at Matt Talks Business, where he leverages his experience as both a successful entrepreneur and a former professional airline pilot to help other business owners accelerate their results and success. Matt has been speaking and consulting for over 7 years, sharing insights and best practices on topics such as strategic business development, marketing, publicity, customer experience, and employee engagement. His mission is to empower cleaning business owners to make more money, create happy clients, and attract and retain better employees.
"Sharon L. Cowan, CBSE is a 32 year veteran of the industry and the former CEO of a multimillion dollar regional commercial and residential cleaning company. Sharon grew her company using her background in business development, strategic planning, national corporate leadership and education.
Sharon sold her company in 2000 to pursue coaching and consulting globally. Her coaching process includes customized programs for each business owner so they receive personalized training designed specifically for their business needs. She has been a guest speaker and seminar leader for ISSA, BSCAI, CMI and ARCSI industry trade groups and twice won marketing awards from the BSCAI. In addition to one on one coaching internationally, Sharon conducts workshops throughout the United States teaching cleaning business owners how to structure their businesses for maximum profit and growth.Often called a Turnaround Specialist, Sharon holds a Bachelor of Science degree from Eastern Michigan University.
Sharon is one of less than 100 women to earn the distinguished CBSE Certification (Certified Building Service Executive) from the BSCAI. She is also an Industry Expert for several online janitorial sites and has authored industry eBooks, white papers, C/D training programs and the BSC University Series."
Tom, Liz and Olu will explain how to build value in your business with the Foundations of Success business development program. Find out if Foundations of Success might be the right fit for you this year.
Join Liz and guests Maria Montserrat-Dorian and Dan Smith as they discuss hearing what isn't said in sales conversations. It's sure to be enlightening!
Chris Schwab, a British-American entrepreneur based in Yokohama, Japan, is the driving force behind multiple thriving businesses. He manages Think Maids, a nationwide remote cleaning business headquartered in Washington, D.C., runs Inova Local, a Virtual Assistant agency empowering local business owners to achieve similar remote success, and offers the Local Business MBA, an innovative blueprint for building and automating local businesses. Chris's expertise in remote business management, automation, and delegation allows him to oversee his ventures seamlessly from Japan. In his personal life he is a practitioner of handbalancing, yoga, martial arts, and a firm believer in the philosophy of balance, which guides both his personal and business life.
We will replay a SBM from December 2021 with guest Meaghan Likes. Meaghan, Liz and Tom will discuss Budgeting and Goal Setting, a timely topic as we prepare for 2024.
In a world filled with challenges and uncertainties, finding genuine happiness can seem elusive. But it doesn’t have to be! Join Liz and Tom as they discuss the art and science of being happy on this week's episode of Smart Business Moves.
Mark Baker is the founder of Motivated Brands Inc. which is a national Canadian company that motivates Canadians to write their own success stories by giving them the opportunity to love what they do and earn a good living through nano-franchise ownership. What sets them apart is their unique approach to service delivery with each technician who always carries out the work being the proud owner of their own Nano-Franchise business.
Tyler Burke is a technician-turned-owner with the house cleaning division of Motivated Brands Inc. and will be sharing his experiences and the life-changing impact this has made in his life.
Libby is a dedicated wife and mother to three beautiful children, aged 25, 15, and 5 years old. Hailing from a family of entrepreneurs, she has always had a natural inclination toward business. As a co-founder of WootRecruit in 2020, a SaaS company that enables businesses to overcome hiring bottlenecks and achieve aggressive growth, Libby has helped more than 400 companies across 25 different industries around the world.
Libby is also the proud owner of Organize It, a cleaning and professional organizing company. Launched in 2014, her professional organizing company quickly identified the need for a dependable residential cleaning service. She added the cleaning division to Organize It in 2018.
This year, she launched her second SaaS company, Service Cart. Service Cart enables cleaning companies to sell their services online in seconds by combining machine learning, geospatial data, and payment processing into an all-in-one e-commerce tool.
Meaghan Likes superpower is taking people’s fears out of their finances. She owns 5 businesses in Northern California…. her favorite of which is her window cleaning business. And, while you wouldn't guess it from her personality, Meaghan's day "job" is working as a CPA. Meaghan’s passion is educating and empowering other business owners across the world, by teaching them how to find financial freedom in their own lives. She is known as a disrupter in the accounting industry and her claim to fame is showing small business owners how to do their own bookkeeping correctly in less than 1 hour per month using Quickbooks Online. No accounting knowledge or experience required. She teaches business owners smarter ways to make money, save money, and will inspire you to give back in meaningful ways.
Join us for this special broadcast, with guests Erin Lasch of ISSA and Jeannie Henderson of Jeannie Cleaning!
Matt Rickets is the President and Chief Experience Officer of Better Life Maids, a residential cleaning company that delivers high-quality service and customer satisfaction. Matt has been leading and growing this business for over 15 years, developing systems, strategies, and brand awareness that have earned us multiple awards and recognition in the industry.
In addition, Matt is a speaker and consultant at Matt Talks Business, where he leverages experience as both a successful entrepreneur and a former professional airline pilot to help other business owners accelerate their results and success. Matt has been speaking and consulting for over 7 years, sharing insights and best practices on topics such as strategic business development, marketing, publicity, customer experience, and employee engagement. Matt's mission is to empower cleaning business owners to make more money, create happy clients, and attract and retain better employees.
Sharon Tinberg is currently the owner of Rags to Riches, a residential cleaning service support center.
After receiving a BA in Speech Communications and spending 15 years in management in the corporate world Sharon started The Upstairs Maid in Austin, Texas in 1988. She sold it in 2008 when it was generating $1.98M/yr in gross revenue billing at $28.50/ hour with a staff of 60. Sharon's passion is repeat clients and house cleaner training and development. When Sharon left The Upstairs Maid they had 754 repeat clients and cleaned 490 jobs per week. with 2 complaints per week.
Sharon developed the first 5 module DVD set for house cleaning training in English and Spanish as soon as she began Rags to Riches in 2008. She began coaching and training groups of owners at her ranch and in regional seminars covering all aspects of starting and developing a successful cleaning service. In her later years, Sharon concentrated her focus on cleaner training working with owners, managers, and cleaners in 61 offices in the United States, Canada, and Mexico.
Sharon recently partnered with ARCSI and has licensed her state-of-the-art online training kit to ISSA as part of their educational dashboard.
This has afforded Sharon the opportunity to semi-retire. Supporting the training program will be her sole focus along with enjoying her ranchette just outside of Austin in the winter and her new home in Lake Geneva, Wisconsin in the summertime.
Amber Starling founded Good Witch Cleaning Services in 2018. The company's mission is to "Prove that you don't have to be an evil corporation to be a successful company." She carries this human-first philosophy in her teaching and consulting practice.
She is one of the ISSA Residential Ambassadors, an IICRC Certified Master Textile Cleaner, the Chair of the IICRC House Cleaning Technician Technical Advisory Committee and Chair of the IICRC House Cleaning Apprentice Skills Program Committee.
When she is not running her cleaning company or volunteering in the industry, Amber can be found gardening, kayaking, or woodworking with her wife. https://issashowplanner.com/8_0/sessions/speaker-details.cfm?speakerid=83
Daniel Hurth has been successfully running a Digital Marketing Agency for over 10 years now. He has 25 in-house, salaried employees catering to all of his clients' marketing needs. He has been the 2019 and 2020 consecutive winner of the Top 10 Boutique Agency award, per UpCity. His focus is on Website Design/Development, Conversion Testing, SEO, Local SEO, PPC Marketing, and Content Development. He believes that education is the best approach when trying to earn the business of any client because the SEO industry, specifically, is full of really awful marketers and you always end up paying for what you get with this type of marketing. Therefore, you must get educated before you make a good decision moving forward. So, let's begin!
In 1996, Robin Murphy bought a Maid Brigade franchise intending to clean homes in 3 towns in the suburbs north of NYC. The business quickly expanded to serve 4 counties and eventually, Robin begged and pleaded with her husband, Gary to join in the fun. In 2022, they added another Maid Brigade territory outside of Hartford CT.
Robin is passionate about the house cleaning industry and its potential to improve people’s lives.
However, she thinks the industry is widely undervalued, both by the general public and many housecleaning company owners and workers.
She thinks it’s time for that to change.
Robin firmly believes that house cleaning isn’t menial work, but an integral component of healthcare. She believes it deserves recognition and acknowledgment on par with other healthcare services.
The Murphys recently launched a second brand, ChirpChirp, with the intention of playing a role in reshaping the industry.
ChirpChirp’s first steps were to shed the word, “maid” and to create an employee-focused workplace where staff understand how important the work is that they perform and they do it with skill, confidence, and dignity.
Robin is an advocate for an industry-wide transformation.
She firmly believes that changing the way we perceive house cleaning is a step forward for the industry and an enhancement for the health and well-being of customers, employees, and beyond. It’s a vision of progress and empowerment that will benefit everyone.
Robin is an ISSA Residential Ambassador and on weekends, she and Gary sell pickles in an outdoor market in Brooklyn.
Martha owned a maid service in a neighboring state for 13 years. Because the offices were 50 and 100 miles away from her house, she had to learn early on how to lead as an absentee owner. She is the Co-Founder of Quality Driven Software and her passion is helping people build happier workplaces.
Alonzo Adams is a visionary CEO, transformation coach, and highly sought-after keynote speaker who has made a significant impact in the business world. He is the founder of Busy Bee Cleaning Company, which he started from his one-bedroom apartment, and transformed it into one of the most successful independent residential cleaning companies globally.
Alonzo is an accomplished leader with a track record of excellence in a variety of leadership roles within organizations and associations. He has received multiple awards for his company's exceptional service in the Philadelphia area.
As a transformation coach, Alonzo has helped entrepreneurs and companies achieve extraordinary success. His keynote speeches are both inspiring and thought-provoking, challenging business leaders to think big, be courageous, and take chances. With his extensive experience and proven expertise, Alonzo has become a trusted advisor to many organizations seeking to achieve long-term success
Trisha Lake is a highly successful entrepreneur who started her cleaning company, TLC Cleaning, in Fargo, North Dakota in 2010. With a unique combination of marketing branding and employee retention and engagement strategies, Trisha has grown her business to three locations and a team of 65 dedicated employees.
Trisha's passion for her business is matched only by her commitment to providing excellent benefits to her employees. Through her leadership, TLC Cleaning has become known for its outstanding company culture, which includes a focus on work-life balance, professional development opportunities, and a supportive and inclusive work environment.
Thanks to Trisha's leadership, TLC Cleaning has achieved remarkable success, with revenues of 3.8 million and a reputation for excellence in the industry. Trisha's dedication to her employees and her commitment to providing top-notch service to her clients have made her a true leader in her field, and a role model for entrepreneurs everywhere.
Dan Platta has been with Blue Skies since 2011, first as a financial consultant, and then came on board full-time in 2016 to take over as CEO for his business partner, Mike Dahlke. He has a finance and accounting education, 10 years of corporate finance and strategy experience, and an entrepreneurial upbringing, having grown up working in a family-owned small business. He’s passionate about the home service industry and especially passionate about helping other home service business owners and operators get time back on their side so they can focus on the employees and clients that matter most to their business.
"Beth Derickson, Cornerstone Cleaning
Beth Derickson's cleaning passion ignited while shadowing her grandmother. Inspired by managing a cleaning business during college, she later pursued an 18-year finance career. Seeking new horizons, she established Cornerstone Cleaning, thriving for 12 years.
Jonathan Lorbacher, Town & Country Cleaning
Former punk musician Jonathan Lorbacher transitioned to residential cleaning in 2017. Co-owner of Town & Country Cleaning Services, he distills expertise for technicians. Holding IICRC certifications, Jonathan resides in Sanford, NC with his wife and 9 children.
Marlo Kanipe, Deserved Comfort Cleaning
For 37+ years, Marlo McKelvey Kanipe has led Deserved Comfort Housecleaning in Columbia SC. An ISSA Residential member since 2014, Marlo fosters industry growth as a Convention Committee member and ISSA Residential Regional Ambassador."
Joe Gelderman is President/Owner of The Steering Group, Inc. Joe is a certified behavioral and driving forces analyst.
Prior to joining The Steering Group, Joe spent fifteen years in the professional sports industry holding titles from Account Executive up to President with three different professional sports franchises. Joe was a hiring manager for ten years while in the sports industry and used many of The Steering Group’s assessment tools to assist in his hiring decisions. Since joining the Steering Group, Joe's experience as a hiring manager has proven invaluable for his clients, as he has truly "walked in their shoes" and knows the value of choosing the right candidate for a position and more importantly the headaches that can come with choosing the wrong candidate.
Shanna is the owner of Ampersand Business Solutions and recently published an amazing book that teaches professional organizers how to market their businesses. She is in the process of publishing the companion to this book, aimed towards professional cleaners.
She does a lot of teaching a variety of digital marketing topics and specific tactics that help pro organizers and cleaning businesses be found locally by their ideal clients, and has a repertoire of webinars she can host.
Daniel Hurth has been successfully running a Digital Marketing Agency for over 10 years now. He has 25 in-house, salaried employees catering to all of his clients' marketing needs. He has been the 2019 and 2020 consecutive winner of the Top 10 Boutique Agency award, per UpCity. His focus is on Website Design/Development, Conversion Testing, SEO, Local SEO, PPC Marketing, and Content Development. He believes that education is the best approach when trying to earn the business of any client because the SEO industry, specifically, is full of really awful marketers and you always end up paying for what you get with this type of marketing. Therefore, you must get educated before you make a good decision moving forward. So, let's begin!
Meet Don, the visionary founder of MarketPros, a tech enthusiast from Texas with 40+ years of diverse expertise in SAP Sales Consulting, captivating Marketing Campaigns, Website design, and SEO. His mission is to empower small businesses with creative and affordable digital marketing solutions, revolutionizing American small businesses with the MarketPros System™. Partner with Don to elevate your cleaning business to new heights!
Shirley, a determined young woman from Brazil, co-founded a successful marketing company in San Paolo. She moved to the US, rebuilt her mother's cleaning business, and achieved remarkable success despite challenges like Hurricane Irene. Shirley's smart approach and charitable nature make her an inspiring example of determination and generosity.
Jonathan Whistman is a CEO, bestselling author, and expert in building and scaling businesses. He specializes in helping entrepreneurs construct efficient teams tailored to their unique needs, minimizing recruiting challenges. With a track record of success, Jonathan's work empowers driven entrepreneurs to align their team with their vision, make a positive impact, and achieve personal freedom. Despite overcoming adversity, including being raised in a religious cult, Jonathan has become a respected figure in the entrepreneurial world. In addition to his professional achievements, he is an avid outdoor enthusiast and has completed the challenging 500-mile Camino de Santiago hike. Today, Jonathan continues to leverage his extensive experience to assist others in achieving their goals.
Ray Malaski is a former Maid Service Owner of 7 years and is a Google Certified Partner Cleaning Business Marketer. He is the President of Get Cleaning Clicks, a cleaning service marketing agency.
Matthew started in the business as a start-up franchise in 1995 serving an area north of Boston. He struggled in the early years, but learned through networking, finding mentors, and visiting with industry leaders. He is currently servicing NH, a bit of southern ME, and much of eastern MA, including Cape Cod. The current revenue run rate is $7.5 million
Amber Jones is a fellow home service provider and co-owner of KJ's Window Cleaning. As a busy wife of 16 years and a mom of 4 children, she's always looking for ways to have an efficient business that feels good for both her and her customers.
Because of her background in online marketing and the desire to help others, she's made it a mission to share tips & techniques with other home service providers. She also has had experience in connecting with other top industry leaders like Curt Kempton and Josh Latimaer. Most recently, she's made it her full time mission to help business owners navigate through the new rules and regulations around text and phone call marketing to customers and leads. In today's episode, she will walk you through, step-by-step how to navigate and submit your phone number for A2P10DLC via Twilio.
By the end of this episode, you will have everything you need to submit for A2P10DLC on your own or if you'd to be 100% hands off, you will also learn how to contact her direct to have her team manage the entire process for you from start to finish. You can reach her at https://protectmyphonerep.com/maidcentral
Molly is the owner of Synergy Growth Coach, a life and business coaching service. Her passion is being able to help those she serves to break free of the barriers of isolation, lack of time, and not being “good enough” which plays into feelings of being alone, having to do it all on your own, giving until you cannot give anymore and fear of being seen as a fraud. These limiting beliefs can create a feeling of stuckness, that dreams and desires are just out of reach and may impact one to play a much smaller game. She offers one-on-one coaching, group coaching, team-building coaching, and monthly workshops.
Molly is also the co-owner of Mountain Maids of Montana since 2007. Mountain Maids has on average 20 employees with gross sales of just under $1 Million in 2022. Molly’s passion is to empower employees through leadership, vision, and company culture. As a result, Mountain Maids has been able to thrive through significant challenges including the housing market crash and the worldwide pandemic.
Molly has been an invited speaker for several years running on Leadership and Employee Engagement topics for ARCSI conventions in Las Vegas speaking to hundreds of attendees. She was awarded Mentor of the Year 2022 with Prospera Women’s Business 56Strong Program. She is a guest speaker on Business Moves, a live monthly event on Social Media platforms, and a guest speaker on “At the Heart of It” Podcasts.
Riley Pototschnik is a 21-year-old entrepreneur who started his first business at 16. After his Freshman year of high school, he left the traditional school system entirely and crafted a completely custom curriculum online with a focus on the skills he would need to build successful companies. By 20, he had built a successful business optimizing the websites & marketing strategy of dozens of Home Service companies of all shapes and sizes.
And today, he is the founder of a new product called EveryChat which helps Home Service businesses not only make more money with SMS Marketing & Automation but also streamline the way they communicate with leads & customers.
Curt Kempton is the creator of ResponsiBid. He started his entrepreneurial journey by growing his own window cleaning and c from the ground up for 8 years. He learned that he was a fanatic about systems and attributes all of his success to this focus.
He sold his service company in 2014 and has passionately been working full-time on ResponsiBid ever since.
Curt now helps service companies fine-tune their quoting process from being a shot in the dark to helping them close better jobs at higher average prices— with less effort. He consults with hundreds of business owners to help them refine their companies' culture around great sales systems and beautiful customer experiences.
He and his incredible wife Rachel have 4 amazing kids and live in the Phoenix area.
Chris Schwab operates Think Maids in Washington, D.C. and Inova Local, a virtual assistant agency for local business owners, while residing abroad in Japan full-time.
His primary role involves aiding local business owners in overcoming obstacles by reconstructing the foundation of their businesses and providing daily office and administrative support. This is achieved through a blend of systems used in Chris's own cleaning company, as well as assistance from US-based virtual assistants. Since inception, Chris has assisted numerous local business owners in scaling their revenue from zero to seven figures, while significantly reducing the time required to manage their businesses on a daily basis. Notably, Chris has personally experienced this transformation in his own cleaning company, Think Maids, where he has transitioned from working ten hours a day to often working less than one hour, thanks to the well-established setup. Such results are also frequently observed among Chris's clients.
Paul Dumas is founder of Marketing For Cleaners, a full-service Internet Marketing Agency specializing in helping cleaning services maximize their Internet presence for lead generation and branding. Paul built his first website in 1997, just a few months before Google was launched. Over the last 15 years, Marketing For Cleaners has worked with 100s of cleaning companies to help with website design, SEO and Internet advertising.
Don Phin has been a presenter for the cleaning industry for many years. He is an attorney and executive coach as well.
Denai Wolfe is a Virtual CFO, Financial Clarity Coach, and Profit Strategist. She works with big-thinking entrepreneurs to help them increase their profits by designing and implementing financial structure and systems. Denai understands entrepreneurs because she is one. In a past life, she owned a photography business and two restaurant franchises. Running these businesses was where she learned the power of knowing your numbers. She follows one golden rule when it comes to business – if it doesn’t make money it doesn’t make sense. Her mission is to help entrepreneurs understand their financials and utilize the data to make operational improvements that will scale their company to the next level!
Gary Murphy is living the dream. Married to the love of his life, Robin Murphy, for about two decades (give it take a year, no one is sure), this Bruce Vance super fan is happy making the world a cleaner place — and our industry a more skilled one. When he’s not working you might find him with a badminton racket in his hand or selling pickles at an outdoor market in Brooklyn.
Libby is a wife and mother of three children. Coming from an entrepreneurial family, she has always been interested in business. As a co-founder of WootRecruit, a SaaS company that helps businesses overcome hiring bottlenecks, Libby has helped over 400 companies worldwide. She also owns Organize It, a cleaning and organizing company that added a cleaning division in 2018, using her experience in developing processes and systems to scale her business quickly.
Paul Dumas is founder of Marketing For Cleaners, a full-service Internet Marketing Agency specializing in helping cleaning services maximize their Internet presence for lead generation and branding. Paul built his first website in 1997, just a few months before Google was launched. Over the last 15 years, Marketing For Cleaners has worked with 100s of cleaning companies to help with website design, SEO and Internet advertising.
Dean Mercado, Founder, and CEO of Online Marketing Muscle® and #1 Best Selling Author of “The MINDstretch: 49 Inspiring Insights For Business Breakthroughs,” is a well-respected small business coach, author, and speaker with expertise in helping small business owners around the globe, raise their game and level up their business!
Debbie Sardone turned a job cleaning houses into a multi-million-dollar cleaning empire which includes owning one of the largest maid services in the country and the cleaning products company, Speed Cleaning. Through her consulting company, Debbie Sardone Consulting, and her signature program, Cleaning Business Fundamentals or CBF, Debbie provides a proven soup-to-nuts formula for growing a cleaning business. Debbie Sardone Consulting is a gold medal winner of Inc. Magazine’s Best in Business award.
Mel Kleiman is an internationally recognized authority, writer, speaker, business owner, and consultant on how to find, hire, and retain frontline STAR employees and their managers. For over 30 years, Mel has been helping companies increase both their top and bottom line by building cost-effective, easy-to-implement, hiring and retention systems that work. As a speaker, Mel delivers high-impact, high-energy presentations that provide hands-on, practical information and advice that can be put to immediate use to help companies take the guesswork and frustration out of the hiring process.
Sharon Tinberg is currently owner of Rags to Riches, a residential cleaning service support center.
Sharon started The Upstairs Maid in Austin, Texas in 1988. She sold it in 2008 when it was generating $1.98M/yr in gross revenue billing at $28.50/ hour with a staff of 60. Sharon's passion is repeat clients and house cleaner training and development.
She began coaching and training groups of owners at her ranch and in regional seminars covering all aspects of starting and developing a successful cleaning service. In her later years Sharon concentrated her focus on cleaner training working with owners, managers and cleaners in 61 offices in the United States, Canada and Mexico.
Sharon recently partnered with ARCSI and has licensed her state of the art on-line training kit to ISSA as part of their educational dashboard.
How To Create A Culture For Success!
The Association of Residential Cleaning Services International (ARCSI) will be holding its next Regional Event—Create a Culture for Success—on April 28th in St. Louis, Missouri. During this full-day event, you’ll hear from expert speakers who will help you shape a better relationship with your employees, improve employee engagement, and develop a culture of success.
Tours of two successful residential cleaning companies in St. Louis will be included, as well as a game-changing education program and a closing networking event. To learn more about the ARCSI Regional Event, visit this link: https://arcsi.org/regional23/
Jamie Wilcox is the Founder and Head Coach at Clean Up Academy. Jamie works with cleaning business owners all over the world that want to scale their cleaning company without it dominating the rest of their lives. Jamie helps owners to have more time with their family, have more money in the bank, and overall better quality of life. Jamie will share what he believes to be the greatest investment you can make in your business this year...and it's YOU!
Jeannie Henderson is the CEO of Jeannie Cleaning and a Cleaning Business Fundamentals Coach and has been an entrepreneur for over 35 years. Before joining the cleaning industry, she was a partner in over 30 top-performing franchise restaurant locations. Jeannie Cleaning was recognized as a “Top 3 Partner” in 2021 by Cleaning for a Reason for providing free cleaning to cancer patients. Jeannie is the Chairperson of the ISSA Residential Cleaning Council and encourages cleaning business owners to invest in themselves by seeking out education and surrounding themselves with growth-minded individuals. Jeannie will reveal how she's grown her business through referrals and how you can too! Join us for this 1-Hour LIVE event!
Brandon has operated a window-cleaning business for the last 15 years. Despite being located in a town with less than 90,000 people, the business generates $1.5m a year in revenue and employs more than 30 people. Over the years, Brandon has implemented systems that have allowed his business to thrive. Today Brandon's time is split between his service business, coaching clients through Conquer (go.conquernow.com) and developing HourlyIQ (hourlyiq.com). Tune in to learn about why you should be using Performance Pay in your business!
Never Be Short Staffed in 2023!
Shawn Day started his cleaning company in 2004. The cleaning company was sold in 2016 to Blue Skies Services. Blue Skies Services owns several cleaning companies around the country. Today, Shawn and his team recruit for hundreds of cleaning companies around the United States using the Automated Recruiting System. During this LIVE podcast, Shawn will reveal this proven system so that you finally solve your staffing problems. Never Be Short Staffed Again!
Molly Whalen is the President and co-owner of Mountain Maids of Montana. Molly is also the owner of Synergy Growth Coach, a life and business coaching service. Her passion is being able to help those she serves to break-free of the barriers of isolation, lack of time, not being “good enough”, having to do it all on your own, and giving until you cannot give anymore. Molly will share how to overcome these obstacles and become the leader you need to be for your business and for your employees!
How To Protect Your Business From Being Sued!
With over 25 years in the insurance industry, Laura knows insurance! She also knows that the right insurance is critical to the success of your cleaning business. If you want to know what the "right" insurance is for your business, tune in to the show next week. Laura will reveal how to protect your business from being sued. She'll also reveal how insurance will continue to change in the future and how you need to protect yourself. Join us LIVE next Wednesday to learn more about this very important topic!
Smart Business Moves will host Bruce Vance, an expert in the science of cleaning. Bruce is passionate about changing the house cleaning industry from the old perception of mindless servants to one of knowledgeable professionals. Bruce wants to raise the bar on both the reality and the perception of the house cleaning technician. Join us LIVE for a great discussion on how cleaning will evolve in 2023 and beyond. #cleaning #cleaningbusiness
Smart Business Moves will host Mark Baker, President of Motivated Brands Inc. Mark has quite the rags to riches story. At one point of his life he was on welfare, but has since found his way and has grown a successful cleaning business. Mark is focused on growing his business by building a strong workplace culture. Mark will reveal how you can create the business you've always dreamed of if you make company culture for forefront of your business! #cleaningbusiness #companyculture
Do you own a residential cleaning company? Then you Belong with ARCSI! ARCSI is the residential arm of ISSA, the association for the worldwide cleaning industry. ARCSI provides a vibrant professional community and offers members a competitive advantage by delivering valuable tools, content, education and certifications, networking, and commercial opportunities.
ARCSI will be on Smart Business Moves on Dec. 28 at 5 pm EST. Be sure to be there for a special membership offer!
Michelle Allegrezza is the owner of Sparkling Homes Cleaning Service Inc.
She went from struggling to make payroll to now having over 150 clients in her cleaning business. Her super-power is tech & automation! Michelle will share what software she's using and what you can do to automate your daily tasks and grow your cleaning business! You don't want to miss this tech talk!
Gosia Baran is the owner of Helping Hands Cleaning Service in Chicago. In 1999 she moved to Chicago from her birthplace in Poland. After 9/11 she was laid off from her job and that was the moment that Helping Hands was born. The foundation of her cleaning business is a strong company culture! She's created a career ladder for her cleaning techs to grow within the company and reach their dreams. Gosia recently moved into a new building where she includes her employees on the vision and mission of her company! She has quite a remarkable story!
Michael is a marketing and financial wizard! As a CONQUER Coach, Michael spends his days working in the trenches with small business owners, helping them to grow their business. He loves to over-deliver for his clients and share all the expert advice he's gained over the past 10 years of being surrounded by the best and brightest in the home service industry. Michael will reveal his Marketing plan for the new year. You should only tune in if you want to learn the tips & tricks for having massive growth in 2023!
Doug Yntema has extensive experience in finance, strategic planning and business management. His background includes a 17 years experience doing deals totaling over $180 million. He has also started several businesses and is a partner in companies that continue to grow. He is an expert at getting deals done and helping increase and analysis new business opportunities for existing businesses to increase their profitability and overall sales.
Tina Petti-Servis is a serial entrepreneur with a passion for solving problems. She's the proud owner of Maid4Time where her company runs 100% without her. She is also the owner & founder of Client Guard Software. Her company helps to keep your employees safe! Until now there hasn’t been an easy solution for companies to complete a criminal background check on their prospects. Be sure to tune in to learn how you can keep your employees safe with Client Guard Software!
Mike Callahan began pushing a lawn mower around his parents neighborhood in order to pay car insurance. Quickly evolving from a way to make a few extra bucks into a full-time business, Mike made the decision to become self-employed. Seeking knowledge from school and like-minded entrepreneurs who had come before him, Mike learned a lot about starting a business. Unfortunately, no one taught him the importance of a business that did not rely solely on the owner in every aspect, a lesson he would soon learn. Today Mike helps business owners with creating systems and automation to free them from the day-to-day.
Jason Cupp is a Kolbe Certified Growth Consultant. He's worked with hundreds of companies throughout the United States and beyond. He also travels as a professional speaker on topics ranging from team building to sales and marketing to crisis management. My life mantra is: "Life is about the people you meet and what you create with them. So, go out and start creating!"
Al Levi is a well-known business consultant, teacher, and author. He's a former contractor who turned business consultant. Al will reveal the 7 Powers and why you need then in your business to have LESS STRESS and MORE SUCCESS! Don't miss this power-packed hour on how to improve your business with the 7-Powers!
https://7powercontractor.com
Gary Murphy and his wife Robin Murphy have owned Maid Brigade of Westchester for over 26 years. Their company has been on the hunt for an all in one software solution for several years. After looking at several software products, they decided on MaidCentral earlier this year and couldn't be happier with their decision. Gary says that MaidCentral has completely changed their business. He says there are two words that summarize MaidCentral: efficiency and profitability!
Heather has quite the story. She went from a High School dropout to building a 7-figure ultra-successful cleaning business in Jupiter, FL and she's just getting started! Heather has so many unique talents and one of her greatest traits is being an amazing leader for her cleaning techs. Heather will reveal how her company continues to have success, despite the current economic climate.
Logan will discuss how his company retains employees longer, which leads to higher productivity and reduced turn-over costs. The bottom line is that turn-over is expensive and you want to do everything in your power to keep turn-over to a minimum. Tune in to learn how you can reduce employee turnover and improve productivity within your organization.
Ajia Holiday will join Tom & Liz to discuss how to leverage your KPIs and maximize future outcomes in your business. This is a sneak peek into her presentation at the ISSA Show in October. You won't want to miss all the golden nuggets that Ajia shares to help you grow your cleaning business!
Meaghan Likes has over 16 years experience helping small businesses understand their numbers. Her super power is taking the fear out of your finances. While you wouldn't guess it from her personality, her day "job" is working as a CPA and she absolutely loves what she does. Meaghan is known as a disrupter in the accounting industry for her forward thinking and the practice she has built around technology.
Meaghan’s passion is educating and empowering other business owners across the world, to find financial freedom in their own lives. She will teach you smarter ways to make money, save money, and inspire you to give back in meaningful ways.
On September 7th, Smart Business Moves will host the “Million Dollar Panel” from the ISSA Show. This panel features residential cleaning company owners that have reached and gone beyond 7-figures in revenue. They are here to share their knowledge, experience and even best practices with you. On the panel are:
· Jeannie Henderson, Jeannie’s Cleaning
· Vanessa Bossart, Sparkling Clean Agency
· RJ Patel, pct Clean
· Laura Lambert Smith, All-Star Cleaning Services
· Susan Stocker, Susan's Green Cleaning
Join us to learn from the panel and leave with a special discount code for the ISSA Show North America – you can still get early bird pricing!
Peter has over 30 years of experience taking early-stage concepts and
companies to maturity. He has been a Chair with Vistage Worldwide
since 2005. In 2013, Peter was named Best Practice Chair for the
Washington DC/Baltimore market. A Master Chair and 4-time STAR
award winner, Peter was selected from over 550 Vistage Chairs to
receive the Robert Nourse “Vistage Chair of the Year” award in May
2016. In 2020, Peter received the “Don Cope Memorial” Award, the
highest honor a Vistage Chair can receive.
As a Vistage Chair and CEO Coach, Peter became fascinated with
leadership development early in his Vistage Career. He believes
leadership development is at the center of the Vistage Value
Proposition. Consequently, He has obtained a number of certifications
in leadership development, in particular, The Leadership Circle and
The Leadership System. He uses this instrument/program
extensively in his Vistage Practice. Recently 13 senior leaders of a
Fortune 50 company formed a “Vistage Inside Group”. This group
went on a year-long leadership development journey utilizing the TLC
360 profiles and the accompanying Leadership System.
Peter resides in Reston, VA, and Mt Pleasant, SC graduated with a
BS in Psychology from Old Dominion University. He is a graduate of
Georgetown University's Leadership Coaching Certification; Harvard’s
“Immunity to Change” Coaching program, and is currently leading the
Vistage/Stanford Executive Leaders Program for select Vistage CEOs
in the Mid-Atlantic.
Molly is the owner of Synergy Growth Coach where she offers coaching services for cultivating deeper, more powerful relationships in business and personal life.
Molly Whalen is our Wednesday (August 24) guest on Smart Business Moves. Each month, we pick a new topic to discuss, and August is Leadership month. Join us as our hosts Tom Stewart and Liz Trotter speak with experts in the industry with a focus on Leadership. If you don't want to miss out on Smart Business Moves, but can’t make the live show, be sure to search “Smart Business Moves” anywhere you listen to Podcasts.
Erin Lasch is a dedicated communications professional with more than 20 years of experience in communications, public relations and association management. She has extensive experience in writing, project management and the highest level of customer service.
She possesses the ability to quickly assess potential problems and find solutions, keep projects on deadline and within budget, and maintain effective communications with all audiences.
Erin joins us from ARCSI as a representative of ISSA to speak on the upcoming event in October, you won't want to miss the information (and PRIZES) that she has to share!
Erin Lasch is our Wednesday (August 17) guest on Smart Business Moves. Each month, we pick a new topic to discuss, and August is Leadership month. Join us as our hosts Tom Stewart and Liz Trotter speak with experts in the industry with a focus on Leadership. If you don't want to miss out on Smart Business Moves, but can’t make the live show, be sure to search “Smart Business Moves” anywhere you listen to Podcasts.
Smart Business Moves is a daily conversation for cleaning business leaders.
Today Tom and Liz today and we will be talking about "Leadership Month-
Curt Kempton is the creator of Responsisbid. He started his entrepreneurial journey growing his own window cleaning and pressure washing business from the ground up for 8 years. He learned that he was a fanatic about systems and attributes all of his success to this focus.
He sold his service company in 2014 and has passionately been working full-time on Responsibid ever since.
Curt now helps service companies fine-tune their quoting process from being a shot in the dark to helping them close better jobs at higher average prices- with less effort. He consults with hundreds of business owners to help them refine their companies' culture around great sales systems and beautiful customer experiences.
He and his incredible wife Rachel have 4 amazing kids and live in the Phoenix area.
You can contact Curt at curt@symphosize.com or through the responsibid.com website.
Curt Kempton is our Wednesday (August 3) guest on Smart Business Moves. Each month, we pick a new topic to discuss, and August is Leadership month. Join us as our hosts Tom Stewart and Liz Trotter speak with experts in the industry with a focus on Leadership. If you don't want to miss out on Smart Business Moves, but can’t make the live show, be sure to search “Smart Business Moves” anywhere you listen to Podcasts.
When it comes to Scheduling and Production Planning, Ajia Holiday is exactly who you want to hear from. Ajia entered the residential cleaning industry in 2015; you could find her at All Star Cleaning in Colorado until early 2022 where she worked as their Operations Manager; you can now find her at MaidCentral as the Partner Success Manager. Ajia has a knack for numbers and spreadsheets and is constantly finding ways to change the game. She is passionate about changing the residential services industry for the better through data-driven reporting and a passion for workplace efficiency. You won't want to miss this conversation, so tune in Live Wednesday, July 20 at 5 PM EST.
Ajia Holiday is our Wednesday (July 20) guest on Smart Business Moves. Each month, we pick a new topic to discuss, and July is Scheduling and Production Planning month. Join us as our hosts Tom Stewart and Liz Trotter speak with experts in the industry with a focus on Scheduling and Production Planning. You won’t want to miss the conversations to come, so be sure to tune in Live, but if you can’t make the live show, or you want to catch up on previous episodes, be sure to search “Smart Business Moves” anywhere you listen to Podcasts.
Christopher Schwab is Founder and CEO of InoVA Local, Founder and CEO of Think Maids, and of Schwab Consulting, to name a few. Primarily, he helps local business owners get unstuck by rebuilding their business' foundation and providing trained virtual office assistants who can help manage their day-to-day. At InoVA Local, they have helped scale many local businesses to 7-figures in revenue. Chris is joining us on Smart Business Moves to talk about a framework he is working on to ensure his and others' cleaning companies are well-prepared for the next recession. This topic is top-of-mind for a lot of business owners, you will not want to miss this conversation.
Christopher Schwab is our Wednesday (July 13) guest on Smart Business Moves. Each Wednesday, hosts Tom Stewart and Liz Trotter speak with experts in the industry on a variety of relevant topics. Be sure to tune in Live this Wednesday, July 13th, at 5 PM EST. If you miss it, or you want to catch up on previous episodes, you can now search "Smart Business Moves" anywhere you listen to Podcasts.
Gosia Baran and RJ Patel are our Wednesday (July 6) guests on Smart Business Moves. It’s a brand new month, which means we have a brand new topic to discuss! July is Scheduling and Production Planning month. Join us as our hosts Tom Stewart and Liz Trotter speak with experts in the industry with a focus on Scheduling and Production Planning. You won’t want to miss the conversations to come, so be sure to tune in Live, but if you can’t make the live show, or you want to catch up on previous episodes, be sure to search “Smart Business Moves” anywhere you listen to Podcasts.
For our first show of the month, we are lucky enough to be joined by two guests: Gosia Baran and RJ Patel. Gosia is President and Owner of Helping Hands Cleaning Services in Illinois and has been since 2001. Rj Patel is Founder, Owner, and VP of Business Development at PCT Clean, founded in 2003 in Georgia. These two people have at least 20 years of experience in the residential cleaning industry, so be sure to tune in to access their expertise. Gosia and RJ will be here speaking on the ARCSI Road Show Launch, for more information or to register for the event, follow this link: https://bit.ly/3Rrf8We
Riley had had an entrepreneurial spirit from a young age; he started his first business when he was just 13 years old. At that point in time, he had an auto detailing business. It didn't take long for him to start thinking about the software business, just about a year later he started taking online courses that taught him to program. In 2018, he founded ScheduleTalk and began learning how to grow and operate a SaaS business, and in 2019 he founded RocketThruster. RocketThruster is a web design service created to help local business owners launch their websites. They also specialize in web hosting and SEO.
Riley Pototschnik is our Wednesday (June 29th) guest on Smart Business Moves. June is Marketing & Sales Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry to get their input on what successful Marketing and Sales Strategies look like. These are valuable conversations that you won't want to miss, so be sure to tune in live! If you can't make our live show, you can now search "Smart Business Moves" anywhere you download podcasts and listen there.
For more than 25 years, Angela Brown owned and operated one of the largest independently owned cleaning companies in the Carolinas. Her specialty lies in systems that let you work smart, not hard while generating consistent bottom-line results. Her common-sense approach mixed with strategy skyrockets cleaning companies past their competition even in saturated markets.
Since 2016, she's been training and consulting full-time with clients in 31 countries and millions in revenue. She is the founder of Savvy Cleaner Training for house cleaners and maids.
She is the author of the book: How to Start Your Own Cleaning Company - available on Amazon. And she is the host of the daily YouTube show and Podcast: Ask a House Cleaner.
You can learn more about her at https://savvycleaner.com
Angela Brown is our Wednesday (June 22nd) guest on Smart Business Moves. June is Marketing & Sales Month on Smart Business Moves and for each show, we will be speaking with professiona
Dan is a people-centric leader and business owner who is committed to delivering happiness and restored time through professional services. He specializes in cleaning for health and wellness in residential and commercial spaces. Dan is CEO and Founder of Home Maid Better, a cleaning service in Oklahoma City. On top of this, he also helps many other companies hone in on their marketing strategies and come up with eye-catching tactics to help businesses grow.
Dan Smith is our Wednesday (June 15th) guest on Smart Business Moves. June is Marketing & Sales Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry to get their input on what successful Marketing and Sales Strategies look like.
Josh has personally coached over 1,000 business owners over the last ten years. He has the uncanny ability to see holes and opportunities almost instantly when looking at your business. He has also personally helped create over 100 millionaires and counting. He is an international and keynote speaker as well as an expert in asymmetrical marketing concepts.
He is the absentee owner of a multi-million dollar SaaS software company and owns equity in 7 other successful ventures ranging from local home services, commercial real estate, marketing, and video production. Josh spends most of his time showing his clients how to quickly find millions in hidden revenue using asymmetrical marketing concepts that often go unnoticed by the naked eye.
Joshua Latimer is our Wednesday (June 8th) guest on Smart Business Moves. June is Marketing & Sales Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry to get their input on what successful Marketing and Sales Strategies look like. This week, Liz Trotter will be joined by guest host, Olu Auguste! These are valuable conversations that you won't want to miss, so be sure to tune in live. If you can't make our live show, you can now search "Smart Business Moves" anywhere you download podcasts and listen there.
Libby Garcia-DeLucien is our Wednesday (June 1st) guest on Smart Business Moves. June is Marketing & Sales Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry to get their input on what successful Marketing and Sales Strategies look like. These are valuable conversations that you won't want to miss, so be sure to tune in live! If you can't make our live show, you can now search "Smart Business Moves" anywhere you download podcasts and listen there.
Libby is a wife and mother of 3 beautiful children: 24, 14, and 4 years old. Libby comes from a family business, so being an entrepreneur has always come naturally. Libby is the owner of Organize It, soon to be a 2 Million dollar cleaning and professional organizing company. She is also Co-Founder of WootRecruit, currently serving over 250 companies in 5 different Industries around the World. When she is not working she loves to coach basketball and volunteer in the community. Tune in Wednesday, June 1st at 5:00 PM EST to hear our conversation with Libby about Marketing and Sales.
Mel Kleiman, president of Humetrics, one of the nation's leading experts on frontline employee hiring and retention. Mel has over 30 years of experience helping companies of all sizes and industries hire and retain STAR employees. He has written five books on the subject that provide practical, common-sense tools, tips, and techniques to help find, interview, hire, and retain great employees. He will give us some of those tools and tips to win the War for Workers so that you can build your bottom line and make going to work every day more fun.
Mel Kleiman is our Wednesday, May 25th guest on Smart Business Moves. May is Recruiting Month on Smart Business Moves and I am sure most, if not all, of you are listening to the show because one of the biggest challenges you are facing right now is the unprecedented, ongoing War for Workers. So, imagine what it would be like if you could find, hire, and retain all the STAR employees you need to grow your business and make going to work more fun.
PS: If you are interested, you can order his books on his website, www.humetrics.com
Jason Cupp is a former CEO turned Kolbe Certified growth consultant, team builder and motivational speaker. He travels almost constantly, talking about everything from sales and marketing to crisis management to clients in almost any industry, including extensive work in insurance, legal, health care, technology, and where his career started, the service industry. His knowledge, experience and approachability has put him in front of thousands of people and businesses across North America and Western Europe.
Jason Cupp is our Wednesday (May 11th) guest on Smart Business Moves. May is Recruiting Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry to get their take on Best Practices in the Recruiting Process when looking to hire new employees.
Dominique Williams is our Wednesday (May 4th) guest on Smart Business Moves. May is Recruiting Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry to get their take on Best Practices in the Recruiting Process when looking to hire new employees.
Dominique Williams is CEO and Founder of C&C Cleaning Services and HireWho. He started C&C Cleaning Services in 2011, so not only does he have 11 years of experience in running a Cleaning Service, but he also has extensive experience in Recruiting because of his other company, HireWho. At HireWho, they understand that choosing the right candidate for the position can be tough, and they're there to help make that process easier.
Dan Platta is CEO of Blue Skies Services, where they focus on Interior and Exterior Home Cleaning; his company also provides accounting and recruiting services to home service providers. Dan is well-rounded and excited to talk to us about Profit and Building Value, he's definitely someone valuable to learn from so you won't want to miss this conversation! Be sure to listen to this episode of Smart Business Moves.
Olu Paul Auguste is President at AugusteGlobal Inc, where he helps Cleaning Business Owners get more customers and hire better employees. Olu has been in the Residential Cleaning industry since 2014 when he started HomePlus Cleaning. In 2018, he started AugusteGlobal, which helps businesses maximize their exposure and increase their profits. Olu has a lot of experience in marketing and has studied directly under many successful marketers; now that he has learned so much and become a success himself, he has a personal goal to create 7 millionaires and believes he is very close. If there's anyone you want to hear from about Profit and Building Value, it's Olu Paul Auguste, be sure to listen to this episode of Smart Business Moves.
Greg Shepard is our Wednesday (April 6th) guest on Smart Business Moves. April is Profit and Building Value Month on Smart Business Moves and for each show, we will be speaking with professionals in the industry about how they have built and maintained successful businesses.
Greg Shepard, a graduate of Baylor University, moved to Dallas, Texas in 1999 to pursue a career at IBM; he later joined the tech team at Bank of America. In 2004, Greg left the high-tech world to start Dallas Maids. Since then, Greg founded Emily's Maids (2011), Shepard Holdings (2012), Memphis Maids (2012), and Clean SEO (2021). As you can see, Greg has plenty of experience in growing a successful business; you won't want to miss this discussion.
Diana Henley and Candice Rodriguez are our Wednesday (March 30th) guests on Smart Business Moves. March is Employee Engagement Month on Smart Business Moves and for each show, we will be discussing the importance of employee engagement and how keeping your employees engaged can result in better outcomes for your business.
Diana and Candice join us from Naturalcare Cleaning Company. Diana is the owner and she and Candice have been working together since the company was founded almost fourteen years ago. Naturalcare Cleaning has been rated the number one cleaning service in Houston since 2008, meaning they must be doing something right to keep both their customers and their employees happy and doing a great job. You won't want to miss this discussion, listen now as we learn how to keep employees happy and engaged from two experts who are doing this daily.
Heather Canning is our Wednesday (March 23rd) guest on Smart Business Moves. March is Employee Engagement Month on Smart Business Moves and for each show, we will be discussing the importance of employee engagement and how keeping your employees engaged can result in better outcomes for your business.
Heather is the proud owner of One Organized Mom in Jupiter, FL. One Organized Mom has been in business since 2010 and Heather has not only grown it from the ground up to a $1M+ company, but has found out who she is and what she is capable of in the process. She believes in surrounding herself with smart people, investing in herself, and continuing to learn every day. Her focus now is being the best leader for her business and learning how to best mentor to grow better leaders from within.
Chris DeLucien is our Wednesday (March 16th) guest on Smart Business Moves. March is Employee Engagement Month on Smart Business Moves and for each show, we will be discussing the importance of employee engagement and how keeping your employees engaged can result in better outcomes for your business.
Chris works on the backend for WootRecruit, an automated hiring service. Chris will be discussing engagement from the perspective of applicant engagement through the hiring process. The first impression is always so important, join us to learn about making your future employees happy before they even start.
Keidrian Kunkel is our Wednesday (March 9th) guest on Smart Business Moves. March is Employee Engagement Month on Smart Business Moves and for each show, we will be discussing the importance of employee engagement and how keeping your employees engaged can result in better outcomes for your business.
Keidrian is the Director of Operations at Eckerd Connects. She currently oversees the Workforce Innovation and Opportuity Act Youth and Adult/Dislocated Worker Program in Louisiana. She has won numerous awards, and has 13 years of workforce development experience, so she's well-versed in the importance of keeping employees happy and engaged. This will be an important discussion you won't want to miss! Please join us at 5:00 Eastern.
Sharon Tinberg is our Wednesday (March 2nd) guest on Smart Business Moves. March is Employee Engagement Month on Smart Business Moves and for each show, we will be discussing the importance of employee engagement and how keeping your employees engaged can result in better outcomes for your business.
Sharon is the Owner of Rags to Riches Success Maid Easy. She is a professional speaker and trainer who has over 20 years in the residential cleaning industry. Her expertise is in the people management side of business, which is what makes her an awesome guest that you won't want to miss!