VO Marketing: Recent Episodes
Julie Williams and Gary MacFadden
The VoiceOver Insider Podcast The voiceover industry is growing by leaps and bounds! Hear interviews, hints and tips from established voice-over professionals, newbies, casting directors, industry leaders, and more. Julie Williams and co-host Gary MacFadden bring you a new podcast every two weeks.
Julie Williams talks with Joi Brooks of Email&Coffee about how important it is for voiceover talent to structure their email campaigns to reach a desired goal. There’s a lot to understand about how an email travels through the various channels of the Internet, and how a chosen recipient might react to that email when it arrives. Joi and Julie break it down, and discuss some techniques to make your email campaign more effective.
For more about Joi Brooks’ email marketing services, visit: https://emailandcoffee.com/
Actress, narrator, and career coach Jodie Bentley has a riveting conversation with Julie Williams about branding and marketing for voiceover talent. Jodie also discusses her upcoming Free 5-Day Challenge for Voiceover Marketing, coming soon in March 2023. (See below for details.)
Jodie's FREE 5-DAY CHALLENGE March 20 to 24, 2023 I’ve been hearing from a lot of voice actors lately who are trying to keep up with everything we get to do as artists...it can get pretty overwhelming. Or do you feel like the competition has gotten steeper and you’re not sure how to stand out anymore or make your mark?
I want to do something about that! From March 20th-24th I’m hosting a: 🔥FREE 5 Day Challenge for Voice Actors Who Want to Level Up.🔥 5 days. 5 tools. To get you where you want to go.
You’ll learn 5 key strategies that I’ve been teaching my clients for years. These strategies got them from overwhelm and feeling alone to having the tools, systems and planning for their abundance! Email support@JodieBentleyCareerCoach.com to be put on the wait list for the Free 5-Day Challenge registration link. For information and to contact Jodie Bentley:
Websites:
https://www.jodiebentleycareercoach.com/
https://jodiebentley.com/support@JodieBentleyCareerCoach.com
Jodie's Products:
The Actor’s Think Tank (membership)
The Actor’s Office (software)
Gary talks with busy voice talent and coach Jonathan Tilley about why the so-called Pay2Play sites (online casting sites) aren't a good bet for most voice talent, and the much better approach for marketing your voice: direct email marketing. They discuss Jonathan's League of List Builders (LOLB) course, and how learning to get your name in front of the right people with the right message can make all the difference in your voiceover career. For more about the League of List Builders course for February 2023, click on this link: https://www.leagueoflistbuilders.com/
In this episode, Julie talks with Dani States, the creator of Voiceover View, a suite of business management tools designed for the voiceover industry. Voiceover View lets voice talent track auditions, jobs, income and expenses, handles invoicing tasks, and more.
Listeners can check out Voiceover View and sign up for a free 30-day trial at https://www.voiceoverview.com/. You can also watch Dani do a walkthrough of Voiceover View with Julie at this YouTube link: https://www.youtube.com/watch?v=YeOX30DXNJI
U.K. voice artist and entrepreneur Brad Shaw talks with Gary about a brand new service, Audition Director, where talents can get coached on important upcoming auditions with top-flight VO coaches/casting directors in a variety of genres.
Julie Williams talks with marketing mentor Nikki Nash about how pinpointing your unique business vision, determining who wants to pay for your expertise as a voiceover artist and how to set your rates, and more. Nikki is the author of Market Your Genius: How to Generate New Leads, Get Dream Customers, and Create a Loyal Community.
In this podcast, Julie Williams talks to Carrie Olsen about eLearning marketing and prospecting. Carrie Olsen is a voice actor, business coach, wife, and mother . During her years as an e-learning developer, she created and facilitated hundreds of online courses, tutorials, and webinars.
Julie Williams talks Voiceover Branding withCelia Siegel, a former Los Aneles Agent and Branding Specialist. Celia currently owns Celia Siegel Management where she and her team market and brand voiceover talents.
Jonathan Tilley is an acclaimed voiceover coach in Germany who has taught at the top voice conferences in the world. Julie Williams discusses his new book Embracing the F Word (Failure) on this VoiceOver Insider FREE Podcast. Two years in the making, Jonathan interviews a myriad of successful creative types, including voiceover greats, about how they deal with failure, and offers suggestions for you to “fail forward.”
In this VoiceOver Insider podcast, Julie Williams talks with Rae Burell of Light Assistance, a service that provides support for entrepreneurs—mainly voiceover artists.
In this episode of the VoiceOver Insider Podcast, Julie Williams talks with full-time professional voice talent, coach, and producer, Anne Ganguzza.about proven online strategies to find and attract more clients to grow your VO biz.
Julie Williams talks with Valerie Bobo, booth director at William Morris in Los Angeles, and Talent/Casting director for Elaine Craig Casting. Valerie also runs the Speak Easy Alliance.
In this episode, Julie Williams discusses the pros and cons of three different customer relationship management (CRM) tools. Guests Marc Scott, Dani States, and Luisa Gummer talk about how their CRM tools have impacted their successful voice-over careers. This international crew shows how we all—no matter where we live—can benefit from implementing CRM into our businesses.
Celia Siegel is the “Chief Voice Officer” of Celia Siegel Management, known for creating strong personal brands for voice talent and marketing those brands to the max-in a way that’s authentic to each voice actor. She is also the author of the upcoming book VoiceOverAchiever: How to Cultivate Bravado, Swagger and Confidence Through Personal Branding. Julie and Celia geek out teaching about goal setting, systems development, and planning for success.
Julie takes a look at the year ahead and discusses how to use planning tools to set yourself up for making more voiceover income in 2017 than you did in 2016.
Julie talks with voiceover talent Heather Costa about how to use social media to build your voiceover career.
Joyce Castellanos, LA promo voiceover coach and demo producer joins Julie Williams to discuss how to get started in promo work, and how to get the right demo produced
Derek Chappell has created an online "hub" of voiceover blogs and other information sources. He chats with Julie Williams about some of the social media tools he uses in furthering his voiceover career.
Bev Standing, one of the most often booked voice talents at Voices.com, talks with Julie Williams about how she got started with online casting services
Voiceover talent Bob Souer talks with Julie about the day-to-day business of finding voiceover work, as well as "inviting the avalanche" of even more work.
Voice-over Marketing and Branding expert Celia Siegel returns for another interview with Julie Williams, this time discussing key points for marketing a voiceover business.
An interview about Branding your voiceover business with Celia Siegel, a well-known veteran of voiceover marketing and branding.